Business Growth Lab

Connections are the driving force for all businesses. Although some business owners focus too much on making a sale; they overlook the value of nurturing relationships. In this episode, we’ll share insights about business building through connections.Gary Schuller is the founder of The Business Marketplace Global, where he highlights the importance of growing a network for companies, and facilitates building connections for his clients.  When the right connections are formed, it opens up opportunities for business growth.Connecting with others may seem like an effortless task but a lot of people struggle to build and maintain rapport. Gary shares the most common challenges entrepreneurs and negotiators face and how to address them.Good business relationships begin with connecting with the right people. If you know this is an area for more focus, Gary’s vast business background and expertise will help point you in the direction of your next step.WHAT YOU’LL DISCOVER IN THIS EPISODE:The journey to becoming a professional speaker (03:33)The top 3 challenges for negotiators (06:17)The power of connections (13:15)How to explore and initiate business connections (17:40)Understanding the point of difference when running events (27:36)The Virtual Expo - What is it? And what can you expect? (30:33)For full show notes, links and transcription visit:  https://samanthariley.global/podcast/383/ABOUT GARY SCHULLERGary Schuller is the founder of The Business Marketplace Global created it for this very purpose because after 30 years on the world circuit as a prolific speaker on ‘How to make more Sales’, Gary saw too often people attend seminars, workshops, and training courses for thousands of dollars – yet do nothing with what they heard. In other words, they ‘failed to implement’.Gary had an epiphany in 2013 as he walked past The South Melbourne Market. ‘What if there was a Business Marketplace with the hustle and bustle and excitement of a thriving Market where people in Business could meet-buy-sell-connect’.  That was the beginning of what is now The Business Marketplace Global phenomenon.WHERE TO FIND GARY SCHULLERLinkedIn: Gary SchullerWebsite: https://thebusinessmarketplaceglobal.com/ Podcast: The Business Marketplace Global PodcastFacebook: The Business Marketplace GlobalLinkedIn: The Business MarketplaceCONNECT WITH SAMANTHA RILEYFacebook: https://www.facebook.com/samriley/Instagram: @thesamrileyLinkedIn: https://www.linkedin.com/in/samriley/

Podcasting is a great way to build brand awareness and authority. However, it can also be a waste of time when you don’t have a strategy to grow your brand and your business. In this episode, we’ll reveal ways to leverage podcasts to boost authority. Lyndsay Phillps is a Content Marketing and Podcast expert and host of the Leverage Your Podcast show. Through her Podcast Leverage System, she explains the four steps to scale up your brand and business through podcasting.Many podcasters think that the work ends when an episode is published, but for entrepreneurs who want to stand out, it is only the beginning. Factors such as marketing, content creation, and lead nurturing need to be taken care of after publication. So whether you’re a podcast host or a guest with the goal to amplify your influence, be sure to listen to the episode.WHAT YOU’LL DISCOVER IN THIS EPISODE:The process of creating the Podcast Leverage System (04:00)Going through the right steps, and not getting the results? (05:33)The power in securing guest spots on podcasts (06:52)The 4-Steps of The Podcast Leverage System (07:55)The significance of publishing a podcast on your website (10:08)Why you need to brand and distribute to your list (13:07)Podcasting apps that not everyone is familiar with (14:28)Ideas for repurposing your content (17:35)Social platforms to publish podcast-related content (20:55)How to cross-reference podcast episodes (23:03)For full show notes, links and transcription visit:  https://samanthariley.global/podcast/382/ABOUT LYNDSAY PHILLIPSLyndsay Phillips is the CEO of Smooth Sailing Business Growth and Smooth Business Podcasting. She is a Content Marketing & Podcast expert, host of the Leverage Your Podcast show, and creator of the Podcast Leverage System. Growing a successful Content Marketing Agency, and launching her podcasts (and clients), she quickly learned the true power of podcasting. Skeptical at first and scared of putting herself out there, her ‘do it anyway attitude’ paid off and her business has grown 60% each year consistently.She LOVES helping entrepreneurs build their authority and increase visibility through the power of podcasting with her full-service podcasting and content marketing services.WHERE TO FIND LYNDSAY PHILLIPSWebsite: https://www.smoothbusinessgrowth.com/ Podcast: Leverage Your PodcastFacebook: Smooth Business PodcastingInstagram: Smooth Business GrowthLinkedIn: Lyndsay Phillips - Podcast ServicesYoutube: smoothsailingCONNECT WITH SAMANTHA RILEYFacebook: https://www.facebook.com/samriley/Instagram: @thesamrileyLinkedIn: https://www.linkedin.com/in/samriley/

Becoming a successful coach is not just about having a lot of experience or being an expert in the field. It's also about having the right skills and traits. In this episode of the Influence By Design podcast, Con Koutsikas takes the microphone over and asks Samantha about how to build a successful coaching business.Samantha shares what it takes to be a successful business coach, including the importance of having the right skills and traits. She also discusses the challenges and rewards of coaching and offers advice for those considering a career in coaching.Indeed, the challenges and rewards of coaching are many. But, as Samantha points out, there are many facets to becoming a great coach and business owner.If you're thinking about becoming a coach, or if you're just curious about what it takes to be successful in this industry, tune in and learn from one of the best in the business.WHAT YOU’LL DISCOVER IN THIS EPISODE:How to start a business later in life (02:07)Coming up with a unique selling proposition (05:53)The advice would Samantha give to her younger self (10:55)What book should be required reading for high school students? (14:03)The implications of the great resignation to business (17:02)The biggest mistake, misconception, and falsehood about coaching (20:20)The life of a solopreneur (27:29)For full show notes, links and transcription visit:  https://samanthariley.global/podcast/381/ABOUT CON KOUTSIKASCon is a talented and eloquent speaker, trainer, and professional coach who is enthusiastic about teaching speaking and communication skills to organizations and people. These abilities help you develop and achieve greater results in all aspects of your company, including sales, customer service, managing fear and anxiety while expressing your thoughts and ideas (standing up and speaking out), and job interviews.Con delivers programs that are well backed by theory, 'the what and why,' but immersed in direct practical uses, 'the how,' with over 30 years of practical commercial experience from business ownership and senior management roles, including more than 25 years of high-level sales expertise, and years of corporate training and coaching.WHERE TO FIND CON KOUTSIKASWebsite: https://www.conkoutsikas.com/Facebook: https://www.facebook.com/theconkoutsikasLinkedIn: https://www.linkedin.com/in/con-koutsikas-5ab47234/Instagram: https://www.instagram.com/conkoutsikas/Twitter: https://twitter.com/ConKoutsikas CONNECT WITH SAMANTHA RILEYFacebook: https://www.facebook.com/samriley/Instagram: @thesamrileyLinkedIn: https://www.linkedin.com/in/samriley/

Just when you think you have life all figured out, something happens and throws you for a loop. When you're not sure what to do next, what do you do?  There are many resources available to you to help you get back on track and create a life you love.In this episode of the Influence By Design podcast, Samantha chats with Natalie Ledwell, a bestselling author, host of the podcast, Not Over, Just Different, co-host of the cable TV show WAKE UP,  and founder of Mind Movies. Natalie shares her story of how she overcame some major life challenges and provides valuable insights so you can get through tough times. Just like anyone starting out a business, she encountered some difficulties along the way. She talks about how she dealt with these hardships and what she did to get herself back on track. Whether you're facing a personal or professional setback, this episode will give you the motivation and inspiration you need to keep going. You'll learn that it's okay to not be okay and that you can get through anything if you have the right mindset. So tune in and get ready to be uplifted!WHAT YOU’LL DISCOVER IN THIS EPISODE:To have a mentor or not? (09:41)Why surround yourself with great people? (13:36)When did Natalie realise that she needed to do more? (16:13)Why age is just a number (18:31)Deciding what to do next (19:41)The beauty of surrendering and letting go (24:54)Things that Natalie does to stay on track (31:14)Knowing that you are where you should be (35:46)One thing that Natalie wished she learned sooner (40:34)For full show notes, links and transcription visit:  https://samanthariley.global/podcast/380/ABOUT NATALIE LEDWELLDame Natalie Ledwell is a bestselling author, presenter of the podcast Not Over, Just Different, co-host of the cable TV program WAKE UP, and the creator of Mind Movies, a very successful and unique online Personal Development organization with a global audience of over 10 million people. Right now, she is introducing her breakthrough Social and Emotional Learning program, "Personal Growth Studies," into schools throughout the United States, with the goal of empowering adolescents aged 5 to 18 to have full and successful lives with high self-esteem and a new vision.WHERE TO FIND NATALIE LEDWELLMind Movies: https://mindmovies.com/Podcast: Not Over, Just Different Podcast Personal Growth Studies: https://personalgrowthstudies.com/Facebook: https://www.facebook.com/mindmovies Instagram: https://www.instagram.com/mindmovies/ Youtube: https://www.youtube.com/mindmovies Twitter: https://twitter.com/mindmovies CONNECT WITH SAMANTHA RILEYFacebook: https://www.facebook.com/samriley/Instagram: @thesamrileyLinkedIn: https://www.linkedin.com/in/samriley/

Each of us goes through different phases in life. These experiences encourage self-reflection and help us better understand what others endure. In this episode, Danielle Chiel takes over the mic and interviews Samantha about how life experiences shape business.Life is not always rainbows and butterflies; traumatic experiences can teach us the most valuable lessons. Despite gaining success in her business, Samantha is no stranger to these experiences and varying events which have taught her many things along the way and shaped the way she does business.Some may see these unfortunate events as irreversible mistakes, but they have given Samantha insights into how to help her clients better. They allowed her to create genuine connections and build and nurture client-coach relationships.If you want to know more about Samantha’s life experiences and how they helped form her business style, be sure to listen to this episode. WHAT YOU’LL DISCOVER IN THIS EPISODE:Uplifting experiences and how they affected the business (02:20)How traumatic experiences helped Samantha understand others (07:48)The art of asking good questions (19:55)How to give the best support to clients (24:00)The value of knowledge AND implementation (27:55)For full show notes, links and transcription visit:  https://samanthariley.global/podcast/379/ABOUT DANIELLE CHIELAt the age of 10, Danielle was taught to knit by her grandmother, Pearl, and instantly fell in love with it. After a career in teaching and a Ph.D. in musicology, Danielle returned to this love, opening a fashion store specialising in hand knits. Initially, locals knitted for her, but industrial changes sent her offshore. Refusing to use established mass-production practices, she travelled to India to find another solution. Once there she worked with women in Tamil Nadu to establish her first knitting hub and KOCO was born.WHERE TO FIND DANIELLE CHIELWebsite: https://koco.global/ LinkedIn: https://www.linkedin.com/in/daniellechiel/Instagram: https://www.instagram.com/knitonechangeone/CONNECT WITH SAMANTHA RILEYFacebook: https://www.facebook.com/samriley/Instagram: @thesamrileyLinkedIn: https://www.linkedin.com/in/samriley/

Social media amplifies your opportunities as a business owner, and it helps develop meaningful connections with your prospects.  To form authentic and potential long term relationships, social trust must be established.In this episode of the Influence By Design podcast, Samantha engages in an interesting conversation with Deb Coman, a content conversion strategist. Deb defines social trust as the “relationship currency we earn with meaningful conversations.” When relationships are instituted and nurtured with trust, it lays the foundations for various opportunities for both individuals and business owners. However, social media can also be a venue for spammy and salesy communication that hinders trust.With this, Deb recommends ways that can help establish better engagement and authority positioning. If you’re curious to learn more about how you can leverage social media and work your way towards social trust, this episode is for you.WHAT YOU’LL DISCOVER IN THIS EPISODE:The definition of Social Trust (02:42)How to stand out in your social media marketing (04:18)Ways to increase social media engagement (08:59)Who should you connect with? (10:57)How to position your authority on social media (13:12) The cadence of creating vs engaging (15:43)Twitter Chat -what is it and how to engage? (19:25)Finding Twitter Chats about specific topics (25:35)Being intentional with conversation approaches (27:52)21 Trust-Building Topics (33:03)For full show notes, links and transcription visit:  https://samanthariley.global/podcast/378/ABOUT DEB COMANDeb Coman is a content conversion strategist who empowers service-based business owners to create trust-building content that generates sales, referrals, and collaborations. Deb hosts a weekly Twitter Chat called #SocialTrust Mondays at 3pm ET on Twitter and was featured by BuzzSumo in their Top 100 Content Marketers to Follow Right Now. Deb helps clients simplify their marketing with actionable steps that create alignment, consistency, and connection.WHERE TO FIND DEB COMANWebsite: https://debcoman.com/Twitter: https://twitter.com/DebComanWritingInstagram: @DebComanWritingFacebook: https://www.facebook.com/DebComanWritingLinkedIn: https://www.linkedin.com/in/debcoman/CONNECT WITH SAMANTHA RILEYFacebook: https://www.facebook.com/samriley/Instagram: @thesamrileyLinkedIn: https://www.linkedin.com/in/samriley/

Without a doubt, referrals are one of the best marketing strategies. The business that comes from referrals are transferred with inherent trust.However, some entrepreneurs find it uncomfortable asking for a referral. Some may ask for it too late into the business transaction, while others not at all.In this episode of the Influence By Design podcast, Samantha and Tim throw light on a topic every business owner should know - why you need a referral strategy.Asking for referrals at the right time, pre-framing that you accept referrals, and knowing the perfect time to ask for referrals, all need to be part of your referral strategy.If you’re ready to create a referral strategy for your business, let’s dive in.WHAT YOU’LL DISCOVER IN THIS EPISODE:Where to get referrals (03:28)Understanding upstream and downstream referrals (06:43)The value of pre-framing your referral strategy (11:01)Asking for referrals at the right time (13:40)To offer incentives or not? (15:30)The importance of referrals in your business (18:35)For full show notes, links and transcription visit:  https://samanthariley.global/podcast/377/CONNECT WITH SAMANTHA RILEYFacebook: https://www.facebook.com/samriley/Instagram: @thesamrileyLinkedIn: https://www.linkedin.com/in/samriley/Twitter: @thesamrileyWHERE TO FIND TIM HYDEWebsite: https://winmoreclients.com.au/ Facebook: https://www.facebook.com/winmoreclientsLinkedIn:  https://www.linkedin.com/in/tim-hyde-marketing-automation-and-crm-expert-canberra/

Life is about being aware that not everything is going to be easy yet still having the courage to accept the challenge.We’re often led to believe that living in alignment means everything is going to be effortless, but that’s simply not the case. The trials we go through bring us clarity around what we do and do not want, and another step closer to realising our purpose. In this episode of Influence By Design, Tina Murray takes over the mic and interviews Samantha about how to have the courage and clarity in order to fully live life in alignment.If we want to reach a certain level in life, it’s inevitable for us to go through roadblocks. As we develop the courage to step into the unknown, we begin to look at life from a different perspective.Whenever you feel the pressures of life getting to you, this can be a great time to reflect on what you truly want. WHAT YOU’LL DISCOVER IN THIS EPISODE:What’s a standout success story for Samantha? (01:35)How can we integrate the "shadow side” into our lives? (05:07)What does being in alignment actually means (07:00)Why being courageous is all about perceptions (09:45)The importance of being clear about what you want (15:58)What's great about the ageing process? (20:55)What inspired Tina to become a celebrant? (24:12)For full show notes and links visit:  https://samanthariley.global/podcast/376/ABOUT TINA MURRAYAs a professional Interior Designer, Tina always designed to create the environment that suited her clients and their personal needs. She uses these same skills to tailor your ceremony to suit who you are and fulfil your own aspirations for a day that is truly unique to you.WHERE TO FIND TINA MURRAYWebsite: https://tinamurray.com.au/ LinkedIn: https://www.linkedin.com/in/tinamurrayinsideangle/Listen to Tina’s Design You Podcast - https://podcasts.apple.com/au/podcast/design-you-podcast/id1299391833CONNECT WITH SAMANTHA RILEYFacebook: https://www.facebook.com/samriley/Instagram: @thesamrileyLinkedIn: https://www.linkedin.com/in/samriley/Twitter: @thesamriley

When entrepreneurs want to grow their business, they think that adding complex concepts and systems is the way to go. But in actual fact, having simplified structures adds more value to both business and clients.In this episode of the Influence By Design podcast, Samantha and Tim give the lowdown on why simplifying things is essential for a business upgrade.We’ve been trained to think that more is better, that adding more stuff attracts more clients. But this thinking adds unnecessary complexity and may lead to the business going backward.The road to business growth is initiated by knowing what aspects of business give the most results, being consistent with them, and implementing ways to simplify the whole process.If you want to gain more knowledge about how you can simplify to amplify your business results, let’s dive in.WHAT YOU’LL DISCOVER IN THIS EPISODE:What does adding value really mean? (02:47)Three things to discuss with your clients (05:13)Simplicity - Knowing where you’re getting results (05:38)Why consistency is key in business (10:55)The significance of celebrating wins (12:07)For full show notes and links visit:  https://samanthariley.global/podcast/375/CONNECT WITH SAMANTHA RILEYFacebook: https://www.facebook.com/samriley/Instagram: @thesamrileyLinkedIn: https://www.linkedin.com/in/samriley/Twitter: @thesamrileyWHERE TO FIND TIM HYDEWebsite: https://winmoreclients.com.au/ Facebook: https://www.facebook.com/winmoreclientsLinkedIn:  https://www.linkedin.com/in/tim-hyde-marketing-automation-and-crm-expert-canberra/

We all have unique gifts, but many of us struggle to bring them into existence - let alone monetise them. To impact other people’s lives, entrepreneurs need to recognize their gifts and bring them to power.  In this episode of the Influence By Design Podcast, Samantha speaks with James Lam. James supports passionate entrepreneurs to believe in themselves and create change-making enterprises. He knows that the journey begins with realising your distinct gifts and understanding how they can be used to drive business success. Business owners who acknowledge their talents, become more equipped to create programs, courses, or products (as James would call them) that can help clients.Additionally, they harness the courage to jump into the void, they’re more coachable, and they establish a persistent drive towards achieving business goals. To do this, James asks his clients, “what can you create that’s better than anybody else?” If you’d like to learn more tips on how you can develop unique products and let you share amazing gifts with other people, let’s dive in.WHAT YOU’LL DISCOVER IN THIS EPISODE:The beginning of James' entrepreneurial career (01:07)How to recognize your gifts and bring them into existence (02:43)How different does your product need to be? (06:45)The challenges of putting your product out there (10:45)Traits entrepreneurs need to have when developing products (13:45)What does being coachable actually mean? (17:42)Guidelines for Pricing and Promise (22:30)One thing James wants listeners to know about creating their product (30:05)For full show notes and links visit:  https://samanthariley.global/podcast/374/ABOUT JAMES LAMJames Lam created LAM - Look Ahead Marketing (yep that’s an acronym to his name!) specifically to work with speakers, coaches, consultants, healers and authors. Those people who have something amazing to give back to the world, but no matter how hard they try; can’t get their message out!WHERE TO FIND JAMES LAMWebsite: https://www.lookaheadmarketing.com/ Instagram: @lookaheadmarketingFacebook: https://www.facebook.com/lookaheadmarketing/CONNECT WITH SAMANTHA RILEYFacebook: https://www.facebook.com/samriley/Instagram: @thesamrileyLinkedIn: https://www.linkedin.com/in/samriley/

Webinars are a great way for coaches, speakers, and content creators to promote their business. However, your webinar doesn’t matter as much as you think it does…In this episode of the Influence By Design podcast, Samantha and Tim have an exciting discussion about why your webinar doesn’t really matter. Whilst creating content and adding value to your audience are highly important, often the marketing is forgotten and takes a back seat. This means that your valuable content is not seen by the people in your audience.If you want to learn more about how to make the most of webinars for generating leads and clients, be sure to tune in to this episode.WHAT YOU’LL DISCOVER IN THIS EPISODE:The importance of marketing your webinar (03:45)Different types of webinar registrants (05:28)What should be included in your webinar? (08:50)Why do people register for webinars? (11:11)Why does follow-up matter? (13:12)For full show notes and links visit:  https://samanthariley.global/podcast/373/

There are times in business where the hustle is real. However, hustling should only be temporary and not the norm.  The goal is to create stability in your business.In this episode of the Influence By Design podcast, Samantha speaks with Colleen Biggs, an award-winning peak performance consultant with over 20 years experience. Colleen shares tips around how to attract the right clients for your business.In order to attract the right client, you need to step into the spotlight. You need to show up authentically, and you’ll draw in people that want your services.When you work with the right people, you start operating in your zone of genius which means leaning into your full potential and being able to effectively help others. While living in this way, you’ll develop the mindset that you’re capable of doing and having more, and your self-worth will rise.If you want to dig deep into how to be more visible to attract the right clients, be sure to listen to this episode. WHAT YOU’LL DISCOVER IN THIS EPISODE:Why hustling should only be temporary (01:30)Operating in the zone of excellence vs operating in the zone of genius (04:49)Using intuition in business (10:02)Why coaches attract the wrong prospects (19:45)Colleen's free guide to attracting the right clients (28:30)Colleen's advice to business owners (30:25)For full show notes and links visit:  https://samanthariley.global/podcast/372/

Paid marketing can be a great way to grow your  business. Apart from social media, we can advertise on various platforms such as television, radio, and even newspapers.In this episode of the Influence By Design podcast, Samantha and Tim talk about the answer to the crucial question - to ad or not to ad?Before getting down to the nitty-gritty of advertising, business owners need to understand who their ideal audience is and the pain points that you can help them solve. Once this has been nailed down, it saves a lot of time and money from being wasted on advertising.Making sure you have laid down the foundations for advertising guarantees a smooth flow of opportunities through your business pipeline.If you want to know more about how advertising can help your business scale, be sure to listen to this episode.WHAT YOU’LL DISCOVER IN THIS EPISODE:What Samantha loves about paid marketing (02:15)When is the best time to start paid marketing? (05:12)Where does paid marketing lead? (07:25)The consequences of running only one ad in one channel (09:20)What is banner blindness? (11:10)Tim & Samantha’s biggest takeaway in regards to paid marketing (13:09)For full show notes and links visit:  https://samanthariley.global/podcast/371/

Life is truly a number’s game, and as a business owner you need to be aware of what your numbers are.  Although financial conversations can sometimes feel uncomfortable, they can also be fun once you understand what they mean. In this episode of the Influence By Design podcast, Samantha chats with Wendy Brookhouse, a Certified Financial Planner with an Executive MBA. Wendy believes that our misconceptions and limiting beliefs about money have long been ingrained in us since we were kids. That's why we find it challenging to handle financial situations as adults.In this social media fuelled world, financial goals are often based on unrealistic standards that we see other people sharing. In return, we create extreme fear and pressure to even assess the realities of our financial status. For Wendy, financial freedom starts with getting in tune with what’s really important to you. By knowing your power numbers, you’re able to figure out present and future values. The more you spend time learning about your numbers, the more comfortable you’ll feel, and eventually it will help create the impact that you desire to be making. WHAT YOU’LL DISCOVER IN THIS EPISODE:How does fear impact finances? (01:28)Eliminating limiting beliefs about money (04:15)How to link lifestyle numbers with business impact goals (08:01)What is a Power Number and how to find it? (11:25)The barriers in financial planning (19:29)Why you need to understand your business sales (21:33)Financial Wealth Diagnostic (24:50)For full show notes and links visit:  https://samanthariley.global/podcast/370/

If there’s one thing business owners should spend the majority of their time on, it should be marketing. If you focus on marketing, it provides a steady stream of opportunities and clients who want to work with you.In this episode of the Influence By Design podcast, Samantha and Tim talk about a crucial topic in the world of business - marketing and why it’s important.In essence, marketing is the activities and strategies that you do to promote your products and services. It’s not constricted to one platform, it includes various ways and each impacts one another.They discuss the O.P.E.N framework of marketing which tackles, organic, paid, expert and network. Interestingly, this framework opens the conversation to different types of clients thus broadening your marketing reach.If you’re looking for ways to improve your business presence, knowing these marketing principles can do wonders. Be sure to listen to the episode.WHAT YOU’LL DISCOVER IN THIS EPISODE:Tim's significant marketing conversation (01:35) What is marketing, and why is it important? (03:05)The O.P.E.N framework of marketing (06:15)Organic marketing (07:20)Paid marketing (09:32)Gaining trust through Expert Marketing (11:09)The advantages of having a Network (12:33)For full show notes and links visit:  https://samanthariley.global/podcast/369/

You were born with a core genius; a unique brilliance.  It takes commitment to growing it and owning it, so you can fully embrace it and lean into it.  However, many people prefer to feel ‘safe’ and live in their comfort zone.When this happens, we constantly feel that there’s a missing piece in our lives. In this episode of the Influence By Design podcast, Samantha interviews Nicole Roberts Jones. She shares her framework to draw out what’s best in people and help them take their brilliance to the bank. Nicole highlights the importance of hiring a coach to help create strategies around the individual. There are pieces to our brilliance that we can’t see, and it may require someone else to show us our authentic selves and help us scale.If we all realise our brilliance, we allow opportunities to emerge. We move to a level where it’s possible to make money while we sleep and have multiple streams of income.Join Samantha and Nicole as they deep dive into how you can bankroll your brilliance.WHAT YOU’LL DISCOVER IN THIS EPISODE:When did Nicole realise her calling? (1:08)How do people discover their brilliance and leverage it (07:15)Nicole's framework to help you bankroll your brilliance (10:35)Making money in your sleep (13:05)Nicole's advice for people afraid of predictable results (16:30)How to add multiple streams of income using the same brilliance (18:47)Bankroll Your Brilliance (23:10)For full show notes and links visit:  https://samanthariley.global/podcast/368/

The intense experience that all of us went through in the last two years actually helped us become more aligned with what we want in life. The pandemic may not have changed who we are, rather, it showed us our authentic selves. In this episode of Influence By Design, Andrew Eggelton takes over the mic and asks Samantha about how to live life in alignment with human design. She shares that knowing what keeps her energised allowed her to create better connections with herself, the business, and the world.Now, Samantha shares her expertise in living according to human design with her clients, so they understand what their purpose is. They also get excited about waking up every day knowing that their actions are becoming more aligned with their vision. For business owners, getting in tune with their human design allow them to recognize their leadership style; their energy, how they make decisions, and how they interact with the world.If you want to learn more about tapping into your human design and how it benefits both personal and professional relationships, this episode is for you.WHAT YOU’LL DISCOVER IN THIS EPISODE:How do business owners go back to their alignment? (01:12)Samantha's journey into knowing her authentic self (12:37)How human design resonates with Andrew’s life (15:05)Living life by design (20:08)The changes in their lives over the past 2 years (28:05)What does happy mean for Samantha (37:00)Why we need to look back to what we've always wanted to do (45:15)The significance of knowing our core genius (49:38)What Andrew is taking from this conversation (54:27)For full show notes and links visit:  https://samanthariley.global/podcast/367/

Even talking about legal matters makes most coaches shake in their boots. Some think their business is a small player so they think there’s no need to get legal advice. However, this mindset makes them unprepared to handle probable legal proceedings. In this episode of the Influence By Design podcast, Samantha has an insightful conversation with Heather Pearce Campbell, a warrior mama, dedicated attorney, and legal coach for world-changing entrepreneurs.They discuss a topic that is often neglected in the business world - understanding the importance of legal support. Heather shares her framework of legal support buckets which includes your legal entity, business contracts, business insurance, and an intellectual property protection plan.For coaches and consultants, it’s essential you protect your bodies of work including digital courses, frameworks, and systems. In order for you to build a successful business, you have to plug in the legal. Heather showcases her mastery and demonstrates the best ways to prevent potential legal endeavours and if you want to learn valuable insights, let’s tune in to the episode. WHAT YOU’LL DISCOVER IN THIS EPISODE:Heather's journey into helping online entrepreneurs (01:57)Why do people hold off from engaging legal support? (04:49)The foundational legal supports to have in place (08:15)What do coaches need to know about legal support (22:04)The biggest legal risks for coaches (25:47)Dispute resolution strategy (30:37)For full show notes and links visit:  https://samanthariley.global/podcast/366/

When it comes to company culture, there are a lot of misconceptions. Many people think that company culture is something you're born with or that it's only reserved for big companies. However, this is not the case. A great company culture starts from day one, no matter the size of your business.But what makes a great company culture? Is it the free food and snacks? The rock-climbing wall in the office? While those things may make for a fun work environment, they're not what creates a great company culture. In this episode of the Influence By Design podcast, Samantha talks with Danielle Chiel, the Founder and CEO of KOCO, a company built in partnership with women who live in rural villages of Tamil Nadu, southern India. According to Danielle, no matter how talented your team may be, if you don't have a good company culture in place to support them, they won't be able to reach their full potential. Great company culture is one in which employees feel valued and supported and are able to work together cooperatively towards common goals. It's not something that can be created overnight, but with careful planning and effort, you can create a culture that will help your business thrive.WHAT YOU’LL DISCOVER IN THIS EPISODE:How did Danielle start KOCO (04:40)How Danielle built her company culture (08:53)Running an offshore and onshore team (14:15)Weekly and monthly team meetings (17:20)Building trust during the on-boarding process (19:15)How to determine if a person is a good fit or not for your team (21:40)Maintaining a good company culture (23:53)How did Danielle kept her company afloat during the pandemic (28:32)For full show notes and links visit:  https://samanthariley.global/podcast/365/

It’s every entrepreneur’s nightmare to see their business crumbling down. All those years of hard work and sacrifices, gone in an instant.When this happens, the silver lining is entrepreneurs will never start from square one, they’ll harness all experiences and business know-how to build an organization with a better structure.In this episode of Influence By Design, Anfernee Chansamooth takes over the mic and interviews Samantha about her human design, key things to be a successful business owner and how would start again if she lost her business overnight. For Samantha, a successful business starts with having the right connections, evaluating one’s skills and expertise, and having a reliable team. By combining these three, business owners can offer top-of-the-line services to their target audience.Uncertain moments are always present no matter how prepared your business seems to be. But a vast marketing knowledge and business experience guarantee a greater ascent than the fall. If you want to get more golden nuggets from Samantha’s and Anfernee’s business expertise, let’s listen to the episode.WHAT YOU’LL DISCOVER IN THIS EPISODE:One great lesson Sam got from classical ballet (01:25)Who would Sam want as a dinner guest? (06:18)Three things Sam and Leon have in common (09:07)How would Sam save herself if she suddenly lost her brand and money? (17:23)3 key things to be a successful business owner (25:43)The things on Sam's bucket list she’s yet to achieve (31:20)For full show notes and links visit:  https://samanthariley.global/podcast/364/

Twitter has been around since 2006 and not too long ago, seemed to lose some traction.  Now, we’re seeing a resurgence of the platform, and more professionals, media, creative leaders, and CEOs are becoming active on Twitter.In this episode, Samantha re-airs the conversation from the Next Level Influence Show with her co-host Melanie Benson. It’s a fascinating chat where Samantha interviews Melanie with her in-depth knowledge about the Twitter world.Twitter is not like any other social media platform, it highlights engaging conversations.  For this very reason, having authenticity is the most important factor on Twitter. When you know how to curate the right content that gets people to converse with you, you gain a lot of opportunities to use Twitter as a way to grow your reach and build influence.Melanie shares detailed information on how she leverages Twitter to make great connections. When done right, you and your business will definitely benefit from this social media platform.Now, let’s dive in.WHAT YOU’LL DISCOVER IN THIS EPISODE:What makes Twitter different from other social media platforms? (04:17)How to create engaging conversations in Twitter (08:23)What can we do to stand out on Twitter? (14:22)Taking advantage of the viral capacity of Twitter Chats (20:25)Growing your reach with Twitter Spaces (24:05)The etiquette for connecting with people on Twitter (27:15)Help people get to know you better with Twitter Lists (31:40)For full show notes and links visit:  https://samanthariley.global/podcast/363/

Mothers feel an enormous pressure to keep it all together when they are also trying to grow and scale a business.  Looking for ways to create a healthy balance between taking care of the family while also excelling in the professional arena is high on the agenda of many parents.In this episode of the Influence By Design podcast, Samantha chats with Camille Walker, founder of a lifestyle parenting blog, author, and virtual assistant coach. She’s been helping mothers discover their passion and have a balanced life between motherhood and business.The economic recession allowed her to take a pause and step into the role of motherhood. It was also during this time that she realised there are ways for her to share her endeavours and learnings with fellow mothers.Although she experienced a lot of Mom guilt, this didn’t stop Camille’s passion to experience running a business and teaching others how to live a whole and happy life. If you want to learn more about Camille’s journey and how she achieved a balance between motherhood and running a business, let’s dive in.WHAT YOU’LL DISCOVER IN THIS EPISODE:How Camille started her business and chose a niche (01:23)The changes in the internet landscape - then and now (04:45)The transition she had to make to grow her business (08:00)How Camille maintains her energy as a Projector (10:25)The role intuition plays in running her business (12:35)Camille's delegation process (22:15)For full show notes and links visit:  https://samanthariley.global/podcast/362/

From email and instant messaging to video conferencing and project management tools, there are a variety of ways that technology can help you be more productive and efficient.However, with so many different options available, it can be difficult to know which ones are right for you and your business. In this episode of the Influence By Design podcast, Samantha and Tim talk about the technology they are currently using. From ClickUp to WhatsApp, Slack, and more, they both share how they are using each tool to save time and money, or increase productivity. They also offer some advice on choosing the right technology for your business and ensuring that you are using it in the most effective way possible.Indeed, technology can be a powerful tool for businesses of all sizes. By using the right tools, you can improve communication, collaboration, and productivity. So don't be afraid to embrace technology in your workplace - it can be a game-changer! Do you want to leverage technology in the workplace to be more productive and efficient?  Let’s dive in…WHAT YOU’LL DISCOVER IN THIS EPISODE:Tim's thoughts on "Time is Money" (3:52)Project management tools (5:45)Communication tech (9:02)Other tech tools that Tim is using (13:09)Do you have a ticketing system? (14:40)Note-taking applications (17:40)Calendar booking software (19:23)Integration is important (21:00)Social conversation management tools (22:00)For full show notes and links visit:  https://samanthariley.global/podcast/361/

It’s much easier to be who you are than to be who you think you should be. Understanding your human design can help you to know how you’re designed to work, make better decisions, form better relationships, and run your business efficiently.In this episode of the Influence By Design podcast, Samantha speaks with Mary Jo Rathgeb, a Life Transitions Coach and Human Design Expert. Together, they have a conversation about something that is close to their hearts – human design and how it intersects with business. Mary Jo describes the 5 human design types and explains the best strategies each can use to help them be more in flow, and successful in business. When you’re being authentic to your design, you start attracting people that are right for you and your company. If you want to know more about how understanding your human design can help you grow your business, this episode is for you.WHAT YOU’LL DISCOVER IN THIS EPISODE:What inspired Mary Jo to learn about human design (00:52)An overview of the 5 types (02:15)How Reflectors process decision-making (09:39)How being a Projector affects how Mary Jo runs her business (16:38)Why projectors need to wait for the invitation (21:47)What is a human design profile (34:00)For full show notes and links visit:  https://samanthariley.global/podcast/360/

The saying “less is more” applies to many areas in business, including your products. Fewer offers actually make it easier for you to scale up, so today we’re going to talk about how to simplify your offers to scale.Many business owners think that they have to offer a load of programs and courses to grow. But in reality, fewer business offers will make it much easier to scale. In this episode, Samantha and Tim talk about how to simplify offers to help you scale up your business, and discuss why having fewer offers matters. If you want to know how you can hit the million-dollar mark by offering less, then this episode is for you. Let’s dive in.WHAT YOU’LL DISCOVER IN THIS EPISODE:The offers that Samantha has currently (03:28)Tim’s business offers to his clients (04:02)4 reasons why fewer offers are better for business (04:55)Reducing your mental clutter (05:03)Why it's more profitable to offer less (07:48)Why marketing is easier with fewer offers (08:37)Why less offers equate to better sales (10:43)Tips to creating better offers (14:55)For full show notes and links visit:  https://samanthariley.global/podcast/359/

Every business owner’s journey is unique. It will be filled with lots of ups and downs and is always partnered with steep learning curves.Having a business is certainly not a walk in the park. It requires a great deal of effort and determination to create a vision and work towards achieving it. The journey may not always be easy but at the end of the day, the sacrifices are worth it.In this episode of the Influence By Design podcast, Samantha chats with Margy Feldhuhn, an esteemed business owner and the co-owner and CEO of Interview Connections, the first and leading podcast booking agency.Margy shares her incredible yet distinct journey into the business world; how she moved from having a $15/hour job to becoming a CEO of a multi-million dollar business. Like most business owners, Margy had to learn the ropes of doing business and managing people by herself. There was also a time when Margy felt that the business was stuck and not making any progress despite making many pivots and changes. Rather than looking at this stagnation as permanent, she took it as a challenge and looked for areas in business that needed improvement, specifically her leadership and her team.Margy is a real-life example that we are capable of achieving success if we just put our focus on what we want to achieve. If you’re ready to take your business to a million dollars and beyond, this episode is for you.WHAT YOU’LL DISCOVER IN THIS EPISODE:Margy's life-changing experience towards business (01:02)Moving from a $15/hour job to becoming a CEO (06:25)The moment she couldn't push through in business (14:03)The challenges of scaling a sales and marketing team (17:08)Turning Margy’s vision into a collaborative process (21:48)The significance of being present with the team (25:32)Margy’s new targets after hitting the $500k/month sales goal 32:23How Margy helps her clients (36:16)For full show notes and links visit:  https://samanthariley.global/podcast/358/

It's no secret that how you set up your office can have a big impact on your productivity and your brand. In fact, this can be the difference between a successful and unsuccessful business. There are many factors to consider when setting up your office, including the type of space you have available, the type of furniture you need, and the type of technology you require.The most important factor to consider when setting up your office is the type of space you have available. If you are working from home, it’s favourable to create a separate work area from your living space. If you are renting office space, you will need to find a space that is large enough for your needs. You should also consider the layout of the space and how it will best suit your needs.In this episode, Samantha chats with Tim about how they set up their office, and the tech they use.According to them, having a good office set-up is pretty important. After all, you spend a lot of time in your office, and if it's not comfortable or functional, you're going to have a tough time getting things done. But how do you create an ideal office set-up? If you want to know the answer, let’s dive in.WHAT YOU’LL DISCOVER IN THIS EPISODE:Buying a stand-up desk (02:20)Setting up a cable management system (05:25)Choosing a computer (08:00)Choosing an office chair (14:38)Theiir tech set-up (17:10)Selecting the best camera for your needs (20:38)Office Feng Shui (24:40)For full show notes and links visit:  https://samanthariley.global/podcast/357/

There is no question that organic lead generation remains one of the most effective ways to attract new customers and grow your business. But what is often overlooked is the importance of creating a consistent system for generating leads organically. By developing a process and sticking to it, you can maximize your results and make the most of this powerful marketing tool. In this episode of the Influence By Design podcast, Samantha talks with Cat Stancik, who has helped numerous businesses establish a unique, smart, and methodical strategy to consistently expand their earnings without putting extra demands on their time. Cat shares tips on how to create firework experiences for clients that they will keep coming back to you. According to Cat, creating a consistent organic lead system generation is very important.  If you don't have a consistent system in place, your lead generation efforts will quickly become sporadic and inconsistent. So how can you go about creating a consistent organic lead generation system? If you want to know the answer, let’s dive in.WHAT YOU’LL DISCOVER IN THIS EPISODE:Finding what you really want in life (00:43)What is organic lead generation (03:58)A strategy that Cat uses when going back to her clients (08:56)The “How’s business?” question (12:05)Finding the balance between adding value and making sales (13:25)Firework experiences that people can create (19:36)How to nurture and keep a client (25:08)For full show notes and links visit:  https://samanthariley.global/podcast/356/

As a business owner, it is important to have a set of core values to help guide your decisions. These values should be something you believe in wholeheartedly and are not willing to compromise on. Having a clear focus on what is important to you will help keep you on track when things get tough. In this episode of the Influence By Design podcast, Samantha and Tim talk about the importance of aligning and articulating your values within your business. They also discuss what happens when you don’t have a clear set of values and why it is so important to share your values with your team. The question is, “How do you make your values clear and how can you align them to your business? Let’s dive in!WHAT YOU’LL DISCOVER IN THIS EPISODE:The development and articulation of your values (02:09)Integrating your values more consciously in your business (03:19)Aligning your values (06:00)The outcome of values misalignment (07:32)Getting clear with your personal values and aligning them to your vision (11:57)Sharing your values with team (13:39)Incorporating your values in your brand (16:15)Sharing your values with your clients (18:36)For full show notes and links visit:  https://samanthariley.global/podcast/355/

The business world is continuously being shaped by digital growth and creating an online presence these days is a must. A digital presence may be considered underrated, but it’s guaranteed to bring extensive impact.  In this episode of the Influence By Design podcast, Samantha chats with Matt Raad, a website investment expert. Matt talks about the power of building and optimising websites to create a passive income.He’s been teaching business owners how to get online and realise the value of their online assets. For Matt, it’s not just about having a website that highlights what you and your business do, it’s about putting out content that is valuable to your audience.When websites offer valuable content, it can drive more traffic and ultimately more money. When done correctly, you have a digital asset that can potentially be sold in the future. Having the skills needed to develop a multi-million dollar online asset starts the profitable cycle of buying and selling websites. If you want to know how you can create this for your business, let’s dive in.WHAT YOU’LL DISCOVER IN THIS EPISODE:What led Matt to buy and sell websites (00:55)The advantages of having an online business presence (06:27)How can business owners create more wealth? (08:12)How to drive more traffic to  your website (10:41)Why you need to think of your coaching business as a media company (14:15)How to generate income from buying and selling websites (20:40)The value of living life by design (27:55)Making money from buying and selling websites  (32:42)The one thing Matt wants to leave the listeners (34:30)For full show notes and links visit:  https://samanthariley.global/podcast/354/

We’ve all heard the saying, “a little kindness goes a long way”, but how can kindness influence your business success?In business, the impact of kindness is recognized when your clients know that they are valued and prioritised.In this episode of Influence By Design, Alyssa “Twist” Light takes over the mic and interviews Samantha about how kindness has influenced her business’ success. The efforts you make in helping others may seem small, but they can create a large impact. We just don’t know where a simple act of kindness can lead or how it can benefit the future of our business.Although kindness is often overlooked in business discussions, Twist and Samantha will showcase that it’s guaranteed to positively influence and build meaningful connections with customers.If you want to know more about how you can establish business success using the power of kindness, let’s dive in.WHAT YOU’LL DISCOVER IN THIS EPISODE:The biggest effect of kindness in Samantha's business (01:27)How Samantha's kindness influenced someone’s life (05:50)Recommendations on how to make deep personal connections (13:50)The value of sharing authentic stories on social media (24:35)Personal vs Professional storytelling (26:12) For full show notes and links visit:  https://samanthariley.global/podcast/353/

Building your online presence is a great way to market your products and services. And by utilising social media, you’re able to showcase how your business can be beneficial to your audience. In this episode of the Influence by Design podcast, Samantha speaks with Phoebe Lay, a Social Media Marketing Strategist. Phoebe shares the methods she uses to help businesses stand out. She emphasizes the importance of building your personal brand and making sure your knowledge and values are highlighted online. Some business owners may think that social media success is about getting a lot of likes and shares, but Phoebe believes that it’s about generating engagement by posting quality content. We have to be very considerate of what we’re putting out there and how various content portrays our brands. When social media is used to relay a clear message of what your business is all about, it can take your marketing to a whole new level. This strategy allows the business to build a community, connect with the right audience, create a lasting impression, and stand out from the crowd.  WHAT YOU’LL DISCOVER IN THIS EPISODE:What Phoebe does to create positive change (01:22)Instagram's transformations and using it to grow a brand (03:12) What is Phoebe doing differently in her socials? (08:37)How to make the most of your time on LinkedIn for 2022 (11:15)Misconceptions about post engagement (14:55)The value of having content pillars  (16:49)Building your personal brand through an online presence (21:55)Phoebe's catalyst for The Conscious Business Podcast (26:45)The advantages of focusing on only one platform (31:30)For full show notes and links visit:  https://samanthariley.global/podcast/352/

To have a cohesive team, team meetings are an absolute must.  They are needed to establish a good company culture and to have all team members working toward a shared goal. Taking part in meetings is a great way to establish two-way communication for you and your employees. In this episode of the Influence By Design podcast, Samantha and Tim chat about effective ways to run team meetings. Gathering the team to discuss business updates establishes engagement and camaraderie. It also highlights the value of working towards a shared purpose. However, a meeting shouldn’t be a regular talk session, it needs to be systematized and structured. Business owners should set up the agenda for every team meeting for it to be successful.A structured team meeting ensures that business runs smoothly by making sure that members are aware of their roles and business goals.WHAT YOU’LL DISCOVER IN THIS EPISODE:The indicators of a successful team meeting (03:18)The structures in a team meeting (05:05)Setting the purpose of the meeting (05:32)The value of celebrating wins (06:29)Housekeeping discussions in team meetings (07:45)The importance of reviewing KPIs (09:38)Give a bigger context through project updates (12:20)Actions and commitments (13:25)For full show notes and links visit:  https://samanthariley.global/podcast/351/

As a business owner, there are always multiple tasks to manage, and most of us are wearing many hats. But what happens when you want to go to the next level and you already feel like you’re maxed out? That you don’t know how to go to the next level? Chances are you need to evolve to get different results.Evolution doesn't have to be drastic - it can be something as simple as tweaking your routine or expanding your knowledge base. Whatever it is, it needs to align with your goals to help you move forward.But what exactly does that mean for you? How do you know when it's time to make a change? And once you've identified the need for change, how do you go about making it happen? In this episode, Michell Powell takes over the mic and asks Samantha how she has survived an ever-changing business landscape over the last 28 years. They talk about how and what it takes to evolve and be successful in your chosen business.As an entrepreneur, there's always room for growth. No matter how successful you may be, there's always something more to learn, and something new to achieve. To keep up with these changes, you must be willing to embrace evolution and grow along with your business. It’s a noisy world out there, however, the good news is that with the right help, you can make the necessary changes to thrive in this new environment. If you want to know how you can survive and thrive, then this episode is for you. WHAT YOU’LL DISCOVER IN THIS EPISODE:How to jump from one niche to another (02:45)The importance of knowing what you really want (06:10)Is impostor syndrome a good or a bad thing in business (10:43)Why following your calling is important (11:55)Why it helps to do something you are not familiar with (14:45)Why it pays to always work on yourself (17:37)How to discover and get what you really want (23:40)Trusting your decision-making capacity (28:25)Creating a business built around your desired life (32:53)For full show notes and links visit:  https://samanthariley.global/podcast/350/

If you want your business to create more growth and impact, you will need the help of other people.  However, many people get frustrated because they end up spending more time with their team, rather than freeing up their time.  In this episode of the Influence By Design podcast, Samantha and Tim discuss six tips that you can do as a business owner to empower your team. When we create opportunities for our teams to take ownership of their positions and handle responsibilities, they take ownership of their outcomes and resonate more with the vision we have for the company.If you want to know more about how you can empower your team and how it will benefit your business, let’s dive in. WHAT YOU’LL DISCOVER IN THIS EPISODE:Why do we need to empower our teams? (02:29)The outcome of solving business bottlenecks (09:40) Tips to empower your team (11:26)Get your onboarding process right (12:00)The importance of including your team in planning (15:07)The value of structuring a team meeting (17:15)Creating a bottleneck register (19:50)Action and Ownership (22:08)Reward and Recognition (25:43)For full show notes and links visit:  https://samanthariley.global/podcast/349/

Partnerships are a great growth strategy.  But to have success, you’ll need to know and understand the people behind the business.Most people fail to realize that the best way to generate long-lasting business connections is by strengthening human-to-human relationships. This is about giving value to all parties involved rather than only discussing sales and money.In this episode, Samantha chats with David Guest, an award-winning business coach, keynote presenter, and the founder of Outcomes Business Group. David shares tips on how to grow a million-dollar business with strategic partnerships.For David and his team, creating a systemized process of generating leads and taking clients on a unique journey is the stepping stone to building a labyrinth of referral partners. David understands the power of word of mouth and referral systems in launching potential business engagement.However, the million-dollar question is “how do we get people to refer us business?” If you want to know the answer, let’s dive in.WHAT YOU’LL DISCOVER IN THIS EPISODE:David's journey of opening his own business (02:40)Growing your business through strategic partnerships (10:31)The benefits of trading within networks (16:07)How to create a win-win formula to maximize referrals (17:59)The Love Triangle and how it’s used to protect business relationships (19:35)How do we get people to refer us business? (23:22)For full show notes and links visit:  https://samanthariley.global/podcast/348/

In this episode, we continue our conversation on how to 10X your business. One of the things needed in order to scale your business is to be clear on which business model will work best for you.WHAT YOU’LL DISCOVER IN THIS EPISODE:Different business models (00:55)When you don’t have clarity on your business (3:07)If you’re confident about your product, you will attract clients (04:10)Tips to help you get clarity (05:13)How do you want to be working? (08:16)For full show notes and links visit:  https://samanthariley.global/podcast/347/

To say that the past two years have been a roller coaster ride is an understatement. This has put a strain on us as in both our personal and professional lives.  And especially as leaders.The world has gone through some major economic, social, and cultural challenges, and this has resulted in some people feeling isolated and confused.In this episode, Samantha speaks with her good friend, Kiri-Maree Moore, who is a Global Advisor who is very passionate about life and leadership.Kiri-Maree believes that leaders should look for new approaches to better handle the issues that the world is dealing with right now. She also shares the importance of individuals coming together as a collective to create sustainable changes.Kiri-Maree inspires people to move towards a sustainable goal that may lead to uncomfortable yet necessary conversations that will generate the change we want to see in this generation and beyond.If you want a deep, value-filled and equally entertaining episode, join Samantha and Kiri-Maree as they talk about the realities of life and leadership.WHAT YOU’LL DISCOVER IN THIS EPISODE:The biggest lessons from 2021 (02:20)The importance of knowing one’s own priorities (07:55)How isolation affects businesses and how to deal with it (16:18)How can we add value to humanity’s table (27:47) Definition & differences of Valid Pathway and Velocity Pathway (33:45)What are Kiri-Maree’s grand plans for 2022? (44:08)Why we need to have distinctions at the decision table (48:45)The value of being clear on what are we giving voice to (1:04:22)For full show notes and links visit:  https://samanthariley.global/podcast/346/

Have you ever dreamed of 10x’ing your business? Do you think it’s even possible? The short answer is yes, but this needs to be backed up with a lot of thinking, processes and possibly approaching your business with a different mindset.  In this episode, Samantha and Tim discuss 4 strategies that business owners can use to 10x their business in 2022. The beginning of the year is probably the best time to think about what needs to be done to achieve your business goals.If you want to 10x your business, you have to start evaluating the changes that need to be implemented for your product offering and in the business operations. This mindset shift will give you clarity and bring you closer to your vision.Knowing what needs to be worked on will direct you to the right path, see the bigger picture and analyze bottlenecks in your business. Furthermore, this leads to gaining the confidence needed as the CEO of your business so you are fully capable of delivering 10x the results.If you want to learn valuable information that can put you on the path of 10x’ing your business this year, this episode is for you.  WHAT YOU’LL DISCOVER IN THIS EPISODE:Why you need to know the proper approach to 10x the business (02:49)The value of having the right mindset to 10x your business (04:32)Think of yourself as the CEO of your business (06:59)Tim's business strategy for his team in 2022 (10:25)Advantage of having simplified systems (12:40)The significance of staying in your zone of genius (15:18)For full show notes and links visit:  https://samanthariley.global/podcast/345/

Have you ever thought about something you've always wanted but never thought you'd be able to get? Yet, you became firm and persistent, believing that nothing can stop you from getting it?In this crazy world of business and entrepreneurship, there will always be setbacks that have us believing that success is far from our reach. Being relentless and tenacious are the traits that we must have to resolve these setbacks in a beautiful way.In this episode, Samantha talks with Natasha Miller, CEO of Entire Productions about how being relentless and tenacious helped her build a multi-million dollar business and make it to the Inc 5000 list of the fastest growing companies in America for three years in a row.Natahsa shares the biggest takeaways that coaches and consultants can use to standout in their niche. And how visibility and impact can give you more access to opportunities in the market.Are you ready to step up to a new level?  Let’s dive in.WHAT YOU’LL DISCOVER IN THIS EPISODE:Natasha’s key to success (01:58)Necessity versus the internal drive (03:09)The good marketing prowess (06:07)Biggest learnings from growing a multi-million dollar business (08:44)Figuring out the right profit margin (11:16)The Human Capital (14:45)Balance between finding the best person vs. hiring on a budget (17:44)The relentless journey to Inc 5000 list  (19:17)Relentless, a homeless teen to the entrepreneur dream (24:59)For full show notes and links visit:  https://samanthariley.global/podcast/344/

Podcasting is a great way to share your expertise, and have your message heard by more people. It allows you to connect not only with your ideal clients.  But did you also realise that you can use it to connect with people you thought were out of reach?Although there are many platforms that can showcase your business, podcasting can give you a unique edge for growing your business.In this episode, Samantha chats with her husband Leon Flitton, the expert she turns to with all her podcasting questions. In this episode they share four podcasting strategies you can implement to help grow your business.Podcasting allows business owners to establish authority in their industry, build a relationship with their target audience and connect with potential partners that can advance their business reach. With the right strategies, podcasting can help build a network with CEOs and high-level executives without going through the strict process of scheduling an interview. It acts as your leverage.The connection possibilities are endless with podcasting as you can reach different people all around the world. If you’re considering starting a podcast, this episode may be your sign to do so. WHAT YOU’LL DISCOVER IN THIS EPISODE:Using podcasting to position your authority (02:43)The importance of growing a listener base (04:19)The huge potential for podcasts in 2022 (05:57)Building a relationship with your ideal client (07:10)How to connect with potential collaboration partners (08:23)How you can bypass the gatekeepers (09:21)Leon's advice for people who want to start a podcast (14:15)For full show notes and links visit:  https://samanthariley.global/podcast/343/

If you had more money, how many more people could you help? What kind of impact would you be able to give to yourself and others? Most people settle knowing that they don’t need much money to live a comfortable life.  This limiting belief restricts us from realizing our true potential and enjoying the kind of life we could be living. We find it hard to believe that having abundance is actually easy and natural.  If you could make more money to help more people, would you?  In this episode, Samantha chats with Daniel Mangena, a life and business transformation coach. Daniel speaks about his passion, helping people generate abundance in business and life.Abundance is not one-dimensional, it is holistic and should be addressed in all areas of your life. True abundance means having a balance between financial wealth, health, and relationships with others.Every individual should have a personal measure of balance in abundance, but this is difficult when we constantly compare ourselves to others around us. There is no cookie-cutter formula to achieving abundance, it’s an individualized experience.Are you ready to have abundance in all aspects of your life?  Let’s dive in.WHAT YOU’LL DISCOVER IN THIS EPISODE:Daniel's journey on finding his calling and purpose (02:35)Why abundance equates to having freedom in life (05:12)The importance of having a balance of abundance in all areas of life (07:27)How you can find your personal balance (09:02)The difference between working from a place of lack vs working from a place of joy and abundance (11:08)How human design influences Daniel's way of life (14:30)The Money DNA - how it helps direct energy to be more productive (20:13)For full show notes and links visit:  https://samanthariley.global/podcast/342/

All businesses have interesting origin stories to share. Some of which became so legendary that customers have been attracted to the brand upon hearing where they started from.In this episode, Samantha speaks with Gair Maxwell, a leading business strategist, keynote speaker, and author. Their conversation is centred on how leaders can build irresistible brands.Gair states that to make brands enticing to customers, business owners must know how to become legendary. It begins with having an origin story that is both unique and authentic to the brand.This origin story doesn’t have to be a depressing one filled with trauma and tragedy. It needs to be a genuine story told in a legendary way to highlight business differentiation and grab attention across the market.When brands share irresistible stories, they create a distinction from the competition, and they become relevant in the consumer world. Entrepreneurs also establish connections that position them to do business with more customers. WHAT YOU’LL DISCOVER IN THIS EPISODE:Gair's career origin story (02:17)What generates differentiation and why it’s important in business? (03:45)How to influence buyer behavior (07:38)The best way to create origin stories (08:40)The Mona Lisa Effect - How to adapt it to your branding (14:18)How to create irresistible stories (25:08)The importance of having values in your business set-up (33:38)For full show notes and links visit:  https://samanthariley.global/podcast/341/

Getting new leads is something most business owners struggle with. It becomes a bigger concern when leads are not converting into sales.In this episode, Samantha chats with Todd Brown, an expert on profitable customer acquisition campaigns. Together, they discuss the framework that Todd uses to acquire new buyers every day, consistently.Todd shares the process of bringing in leads starts with communicating the right message. When clients want to do business with you, they want to go deeper on what benefits you can give, the pain points you will alleviate, or the problems you can fix.Business owners can relay the right message by highlighting their differentiation points from competitors, having an in-depth understanding of their unique selling proposition, and being clear on their unique mechanism.These three serve as a structured foundation for educating prospects on why your product or service surpasses the competition. When you educate your audience about what they’ll gain from you, you pave the way for your business to generate more leads in a consistent and effective manner.WHAT YOU’LL DISCOVER IN THIS EPISODE:Todd's journey into the world of direct response marketing (01:43)The difference between marketing and selling (06:50)The distinction of advertising and marketing (08:48)Meaningful points of differentiation and its significance in business (09:25)What are Unique Selling Propositions (USP)? (11:13)Why you need to get clear on your unique mechanism (13:05)How marketing dynamics are changed by choosing to niche (18:33)Todd's framework for acquiring clients every day (23:17)Why marketing messages should not be changed subjectively (26:43)The advantages of direct response marketing (27:50)Getting new leads daily (32:57)For full show notes and links visit:  https://samanthariley.global/podcast/340/

As business owners, we can't allow ourselves to get run down and stressed. No good comes from that, and it's not great for our clients, our health or our wellbeing. It’s absolutely essential to be taking time out from business and switching off.Switching off from work is important, but it can be difficult over the Christmas period and being able to spend time with family can be challenging when there are so many other things to be done.However, it is necessary to take some time out and rejuvenate and prepare for the coming year ahead.WHAT YOU’LL DISCOVER IN THIS EPISODE:What can you do to take your business to the next level? (01:11)How taking time out affects your company (02:28)What defines you as a successful entrepreneur? (03:40)Some tips for those who have a hard time shutting down (04:16)Entrepreneurs, like everyone else, need time to recharge their batteries. (05:29)Home office: Being your new workplace (07:17)Fact: You started a business in order to live the life you wanted (08:26)For full show notes and links visit:  https://samanthariley.global/podcast/339/

Most people venture into business because they want to enjoy the freedom and luxury of living the lifestyle they desire.  To have control of where and when they work.  However, it’s difficult to live your inspired life when business becomes too demanding and having a balanced life seems hopeless.In this episode, Samantha speaks with Jay Harris, life strategist, lifestyle entrepreneur, and coach. Jay believes that the key to living an inspired life is by having control over one’s schedule and calendar.It’s important to give personal life the same amount of focus and dedication we give our business matters. Jay’s calendar is not only filled with business meetings, but also an agenda with his family and his love for surfing.It’s critical to recognize what works for you individually. We are all unique and are fuelled by different motivators and inspiration to live an amazing life. For Jay, his human design influences him to make conscious life decisions that generate balance, so he doesn’t burn out.  If you want to know more about how you can maximize your schedule and live an inspired personal and business life, let’s dive in.WHAT YOU’LL DISCOVER IN THIS EPISODE:Jay's journey into coaching (02:22)The transition of moving out of his family’s business (07:12)How Jay shifted to opening his own business (09:07)What the initial phase of business looks like (12:58)The value of having control over your personal schedule (15:12)Why we need to understand what works for us (20:20)How Jay handles the burnout phase (21:22)Client profiles that Jay works with (24:40)The 2022 Inspired Life Planner (27:51)For full show notes and links visit:  https://samanthariley.global/podcast/338/

Merry Christmas! 

Creating a high-ticket offer to grow your business is an individual experience. Business owners should know how much time they have and how much they want to make to design the right offers.In this episode, Samantha chats with Merel Kriegsman, who has been helping entrepreneurs to have the right money mindset and be confident in their pricing and high-ticket offers.Merel believes that all business owners should aim for cash flow positivity. To do this, they need to go through the taxing process of setting a monthly revenue goal that is aligned with both business and personal lifestyles. Additionally, Merel mentions the importance of building custom-made offers. As business owners, we need to make sure that we are always offering value to our customers and not wasting their time. If you’re reflecting on giving high-ticket offers to clients, this episode is for you.WHAT YOU’LL DISCOVER IN THIS EPISODE:Merel's life story (02:20)The transition phase to becoming a business owner (04:15) Her advice for entrepreneurs who are in the transition stage (08:12)How to build a network that consists of the right people (12:35)The importance of seeing a business through the client’s eyes (18:12)High-ticket pricing - what is it and how can it be done (22:55)What does wealth mean to Merel? (32:11)For full show notes and links visit:  https://samanthariley.global/podcast/336/

In this episode, Samantha shares the interesting details of her human design journey so far. Not everyone may know this, but she’s been utilizing various spiritual modalities in her business since 2010. These holistic practices involve the use of crystals, tarot cards, alignment of the planets, and other spiritual modalities. But she was not solely dependent on them, they only served as minimal guides to how she runs her business. She was still heavily reliant on her systems and frameworks.Samantha was introduced to the concept of human design about 9 years ago, but it was at the beginning of 2020 that she started experimenting with her human design.Through her own experience with human design, she started to understand how to incorporate it into her business. Samantha’s venture with human design has helped her business flow more easily, and now she’s helping her clients do the same.If you want to know more about the changes that have happened and the future plans for her business with the integration of human design, listen to this short but value-filled episode.In this episode you’ll discover:Holistic modalities that Samantha uses in business (01:23)Her introduction to human design (03:12)The changes in her business since using human design (05:47)What she dislikes about how other people view human design (06:43)The benefits of human design to her clients (08:03)Future business plans with the integration of human design (09:15)​​SUBSCRIBE & REVIEW THE INFLUENCE BY DESIGN PODCAST Thanks for tuning in to this episode of the Influence By Design podcast. If the information in any of our conversations and interviews has helped you in your business journey, please head over to Apple Podcasts, click the 3 dots in the top right corner of your smartphone screen, follow the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver valuable content, but will also help us reach even more amazing entrepreneurs just like you!For full show notes and links visit:  https://samanthariley.global/podcast/335/SHOW SPONSORThis episode is sponsored by Your Podcast Concierge.  Affordable podcast production for coaches and speakers who want to increase their authority and generate leads from their show.  You press record, and let them do the rest.

It’s easy to get swayed by the social pressures on how we should be living our lives and this is the reason why so many people find it difficult to be really happy. Whilst our paths to finding joy are not all the same, it all starts with each of us making the conscious choices that will move us towards happiness. In this episode, Samantha speaks with Carla Maree Simpson, a renowned happiness expert. Carla believes that happiness is never an end result, it’s something that we can consciously work on during each moment.Carla’s distinct life experiences have helped her realize that happiness is never guaranteed. However, when a person is given the right tools they can become more than capable of creating their own happiness. The path to finding true happiness may be challenging, but Carla Maree can walk you through the process, let’s dive in.WHAT YOU’LL DISCOVER IN THIS EPISODE:Carla's journey to finding authentic happiness (03:45)The realizations that made her evaluate her life (08:40)Why we need to have conscious choices to experience happiness (10:18)How to break habits and have conscious choices in daily life (14:10)The Gratitude Practice (21:55)The conscious changes Carla made in her business (28:21)For full show notes and links visit:  https://samanthariley.global/podcast/334/