Business Growth Lab

Did you know that less than 2% of women in business are hitting a million dollars per year?   And 88% are not even reaching a hundred thousand? In this episode, we’ll find out how to elevate your freedom and impact by making more money with Toni Bache.Also known as The Scale Specialist, Toni is on a mission to help established female founders sustainably scale their businesses, work less and make more.If you’re not making money, your ability to impact more people also diminishes. Not only does it limit your freedom but also the choices that can potentially improve your personal life as well as your business.Although some people say, “it’s not about the money,” having more money can give you freedom of choice, and help you to make a bigger impact in the world. If you want to learn more about how to make your money matter and how you can use it to create a significant impact on others, this episode is for you. Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/450/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

Not having clarity on an idea can slow us down, and prevent us from taking action.  It’s even worse when you can’t even identify what you’re stuck with. In this episode, we’ll learn the value of using visuals to create clarity with Ann English.Ann is a Visual Communicator, and founder of Create Intrigue.  She helps people to visually communicate their ideas through her innovative vision-mapping process.Often, the confusion begins with having too many ideas and being unable to make sense of them. Also, not having a concrete plan to make these ideas tangible makes it difficult to bring them to life.When ideas are mapped out and categorised accordingly, it paves the path from dealing with problems to actually having a solution. If you want to learn how Ann does this through her unique visual communication process, don’t miss this episode. Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/449/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

When I had the idea to release an episode of Influence By Design every day for 30 days, I knew we were in for one big adventure. In this episode of the Influence By Design podcast, I’m joined by my co-host Tim Hyde to share my insights about the rewards and challenges of releasing 30 episodes in 30 days. Nothing beats the feeling of accomplishing something you worked so hard for, especially when you are thrown an array of unexpected hurdles.Tune in as we share the lessons from overcoming the numerous challenges thrown our way, and how it became a valid affirmation of the beauty and significance of striving for your goals.Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/448/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

If you want to amplify your authority, guesting on podcasts is a great strategy. But how can you find shows that are looking for guests? In this episode, we’ll find out how to amplify your authority through podcast guesting with Mark Herschberg.Mark launches and fixes new ventures at startups, Fortune 500s, and academia, which focuses on digital media and cybersecurity. He is also an author, app creator, speaker, and Massachusetts Institute of Technology instructor.Mark has been a featured guest on over 300 podcasts.  It all began when he was advised that the best way to promote his book was to get booked on podcasts. Over the years, he has learned some of the best ways to get a steady stream of podcast bookings and grow his network.If you’d like to know more about how you can take podcast guesting to new heights and use it to amplify your authority and network, be sure to listen to this episode. Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/447/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

No one starts out as a billionaire. Even the wealthiest people in the world had to start from scratch at the beginning of their business journey. And while there's no surefire path to riches, there are some lessons we can learn from them. In this episode of the Influence By Design podcast, Samantha and Tim talk about the lessons that can be learned from a billionaire who has started from scratch. Having been watching the show "Undercover Billionaire," Tim shares some of his key takeaways from the show. Samantha and Tim also discuss how anyone can start their own business, no matter how much money they have. They also talk about the importance of networking and why it's so important to connect with the right people.Being a billionaire isn't easy. In fact, it takes a lot of hard work, dedication, and determination. But if you're willing to put in the work, it's possible to achieve anything you want in life.This episode is packed with great tips and advice for anyone who wants to start or grow their business. Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/446/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

Increasing sales in your coaching business requires you to engage with people. However, most business owners are not comfortable speaking to others and promoting their products and services.In this episode of the Influence By Design podcast, Samantha talks to Wendy Weiss, founder of Salesology® and recognised leading authority on lead generation, new business development, and sales.There are many tactics you can use to grow your business, but you’ll get the best results from having actual conversations that could potentially lead to a sale. But as Wendy noticed, most coaches and consultants are afraid to pick up the phone and start a conversation with prospects, not realising that this is a powerful tool to build relationships.If you are wanting more leads and clients, tune into this episode as Wendy shares how you can bring more people into your pipeline, the best way to overcome call reluctance, and how to form a sales team.Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/445/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

Success is often dictated by the people around us and we've unconsciously developed what we think it should look like. That’s why it’s so important to realise that success is unique for each of us. In this episode, we’ll discuss how to move beyond human limitations and step into higher possibilities with Tracy Yates.Tracy is an activator of boundary-less potential. She works with legendary leaders and entrepreneurs and helps them fulfil a life beyond limitations.Most of us think about success as being things like having an abundance of wealth, being able to travel, and not having to worry about business growth.As we begin to redefine what success is and feel empowered to reach higher possibilities, we also learn how to move away from these limiting beliefs. Tune in to the episode to find out how you can move beyond your energetic deadweight and achieve all of your goals as well as the goals you didn’t even know you had! Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/443/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

Retaining clients is key to any business’s success. But what happens when you have a ‘beer’ client as opposed to a champagne client?  Is it time to fire your bad clients?In this episode of the Influence By Design podcast, Samantha gives an alternate perspective on this topic.  She shares four different strategies you can implement in your coaching business to train your clients to show up as champagne clients. Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/442/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

Having a business that gives you time freedom means you can say yes to more of the things that are important to you. But it can be easy to get caught in the trap of not knowing how to make that happen. In this episode, we’ll explore how to build an automation ecosystem with Melanie Brandt. Melanie is an entrepreneur, digital marketer, and social media expert. She teaches business to set up their automation ecosystem. Early on in her business, Melanie realised that if she really wanted to scale her business it would require putting the right systems and structures in place so she could spend her time in the more important areas of business.If you’re a business owner wanting to scale and have more income, you need to evaluate the systems you have set up. This episode shares golden nuggets on how you can identify what ecosystem works for your business, so let’s dive in.Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/441/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

When it comes to planning what you want to achieve in life and business, you have to ask yourself, “Is this what I really want? Do I deeply care about this?” In this episode, we’ll determine how to plan out your entire year on one sheet of paper with Laura Posey.Laura is an internationally recognised speaker, author, consultant, and Chief Instigator at Simple Success Plans. Her expertise is helping clients plan their entire year on a sheet of paper and get it all done. A near-death experience gave Laura a new perspective of what she really wants in life. This made her realise that changes need to happen and she needed to eliminate things that wouldn’t help move the needle forward on her business growth. Business owners aspire to achieve many goals in their personal and business life, but it can be frustrating when their to-do list never ends and they don’t achieve the goals they set out to achieve. If you want to learn how you can stay focused and get the outcomes you desire, tune in to the episode.Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/440/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

Did you know there is less than 100 days until Christmas?  That means the end of the year is almost upon us.  Have you achieved the goals you set at the beginning of the year?  Or has the year got away from you?  Whatever it is, there's no time like the present to set yourself up to finish the year strong!In this episode, I share some thoughts around what you can do right now to put you on track to achieve your goals and sign clients before the year ends. Finishing the year strong doesn’t mean working harder or longer hours. It means taking a holistic view of your life and work and setting goals that reflect your priorities.The idea of finishing the year strong can be overwhelming if you don’t have a plan. So whether you’re looking to end the year with a bang or just want to make sure you finish what you started, this episode is for you!Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/439/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

As business owners, we understand the importance of financial success within the business.  But what about the next step… wealth creation.  In this episode, we’ll talk about how to build wealth and transform your impact with Salena Kulkarni.Salena is a chartered accountant, certified property investment adviser, and wealth strategist. She’s always been curious about how to build wealth so that a greater impact is generated by business owners.It can be easy to confuse wealth and income, despite being two different things.So if you’re eager to build a great relationship with money, so you can create a bigger impact in your business and life, be sure to listen to the episode.Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/438/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

What is the difference between 6-figure business owners and 7-figure business owners?It’s just one thing.And today I’m going to share the most valuable piece of advice that you need to know so you can accelerate the growth of your businessLet’s do thisSamantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/437/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

Whether we have good or bad experiences, our basic instinct is to tell someone about them. There’s something magical that happens when we share our stories with others. In this episode, we’ll go through the power of good storytelling with Lisa Bloom.Lisa is a Professional Storyteller, Accredited Coach, Author, and Leadership Expert. She teaches coaches how to use storytelling to impact their clients and grow the business. It’s easy for us to adhere to the stories we tell. They can bring us hope and inspires us or these can be stories that make us feel stuck. In the process, they become our beliefs and realities that may or may not serve us.There are numerous ways we can use storytelling in our business; to attract clients, communicate our branding and utilise it to transform and empower ourselves and others.By changing the stories we tell, we’re able to shift the reality of our lives and our businesses. Allow yourself to step into the power of your stories and learn more about this once you tune in to the episode.Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/436/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

Are you known as the unapologetic leader in your industry?Or are you the world's best kept secret?What is the magic formula that has some coaches standing out in the market?In this episode we’re going to talk about how you can embrace your unique diamond factor so you can stand out and shine brightly.Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/435/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

Most people don't have a good foundational money mindset and don't understand the path toward wealth creation. In this episode, we talk about how to breakthrough your money blocks with Emma Greyson. Through her consulting business, Emma helps women and men create more income while building the life they want, in the way that they wanted.  Not having the confidence and education to handle their money can lead to poor judgment and decisions around their finances. On the contrary, business owners who develop confidence about money realise how it impacts themselves, their team, and their community. Money empowers and transforms our lives but to do this, we have to break free from the blockages that hold us back. If you’re interested to know more, be sure to listen to the episode.Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/434/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

Some days you just know that you’re on the verge of cracking the code on your 7-figure business.  It’s so close you can smell it.And other days you just feel like you’ll never reach your goal.Today I’m going to talk about a very simple strategy, that if you repeat this process in your business every single week, will consistently grow your sales and have you well on your way to achieving your revenue goals and building your million dollar empire.Samantha Riley xxFor full show notes and links - https://samanthariley.global/podcast/433/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

What is the best way to brand yourself as an industry leader?Is it a book?  A podcast?  Speaking from stage?Stick around, because today I’m going to share the branding strategy that the big names use to grow their brand…. And it’s a strategy that no one is talking about.  So stay tuned…For full show notes and links -  https://samanthariley.global/podcast/432/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

To build a 7-figure business, business owners need to be organized and focus on being productive. But it's easy to get caught up in the trap of distractions. In this episode, we're going to discover how to master your productivity with Louise Ledbrook.Louise is a High Performance Executive Coach, Speaker, Author, and Productivity Expert. With over 20 years of expertise in change and transformation management, Louise helps clients achieve next-level results.It’s almost instinctive for business owners to adapt a busy mindset however this busyness doesn’t always equate to being productive. To drive toward business growth, they need to address a common part of their day - distractions. Real productivity means being able to take care of business matters without sacrificing personal time. If you want to know more about how you can handle distractions and be more focused on both business and life, let’s dive in. Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/431/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

What is it that 7-figure coaches do, that 6-figure coaches don’t?If you are ready to scale your 6-figure coaching business, today we’re going to talk about the very first step you need to take to start growing and scaling your business into 7 figures and beyond.Let’s get straight into it…Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/430/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

We remember how people made us feel more than what they tell us. Unfortunately, in a disconnected world, we lack human experiences and interaction. In this episode, you’ll find out how to grow your business with shared experiences with Michael Maidens.Michael was a former software developer who came to realise that human experiences are very important in business. Through this, he helps knowledge-based businesses reach and impact millions of people online.One of the crucial areas of business is marketing; it brings people together. The more marketing activities business owners do, the more people they can serve. And the best way to attract more people is to create experiences that they align with.Potential clients who encounter good experiences tend to have a better customer journey. And if you want to learn more about how you can create more positive shared experiences, this episode is for you.Samantha Riley xxSamantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/429/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

Imagine...you are featured on a high-profile podcast and next thing you know you’ve got a flood of champagne clients and new opportunities! Today I’m going to talk about Why podcast guesting is a HOT client attraction strategy, and how you can increase your chances of getting booked Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/428/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

All of us want to win, but some think that the only way to win is by working harder. Although achieving peak performance requires lots of hard work, it’s also about living life with mastery. In this episode, you’ll learn to reframe your mind for success with Mike Agugliaro.Mike incorporates ancient wisdom and modern insights that help clients get to their next level by helping people create and live fulfilling, prosperous and impactful lives.As we live our lives with design, we learn the art of mastery. We develop the will and intention to become a better version of ourselves and build the empire we want. Learn more about how you can utilise mastery of yourself in your next level personal and business growth, let’s dive in!Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/427/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

Do you feel undervalued with the service you provide? Are you feeling like you’re heading towards burnout?If you 7x’d your pricing tomorrow, would you get a spring back in your step?Many of the problems and frustrations entrepreneurs experience in their business can be directly be related back to undercharging.Let’s talk about pricing, and start getting paid for the value you offer…Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/426/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

Are you consistently hitting your revenue goals? Or does the magic number you’re trying to achieve continue to elude you month after month?There are many reasons for not being able to achieve the income you desire, but today we’re going to discuss a topic not often discussed when the topic of income goals comes up...For full show notes and links -  https://samanthariley.global/podcast/425/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

Have you ever had the feeling that despite doing your best, you worry that people will find out you’re a fraud? No matter how much success comes your way, you tell yourself a different story. In this episode, we’ll discover how to be more confident with Joanna Ziemlewski.Joanna helps ambitious women get rid of debilitating self-doubt and sabotage so they can scale their businesses and live the life they want, free of guilt, suffering, and struggles. She is a transformational coach, mentor, and portrait photographer.Regardless of all the awards, accolades, and positive experiences we’ve had, imposter syndrome crawls in and this significantly impacts our confidence. It becomes easy for us to feel unworthy of whatever success we have. Our self-doubt can have us downplay success and associate it with pure luck. If you want to learn more about how you can handle your imposter syndrome and gain confidence to truly believe in your work, skill set, and experiences, this episode is for you.Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/424/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

As you step into the world of leadership and start building your elegant empire, you need to be clear on what you want to be known for.The biggest problem experts experience is not having a clearly defined niche that allows them to stand out from everybody else. This hinders business growth and failure to resonate with the right clients. In this episode, I’ll discuss the four elements that can guide you to create a unique brand message and why they’re essential to scale your business.  For full show notes and links -  https://samanthariley.global/podcast/423/Get your free copy of The Human Design Advantage -  so you can align with your design to double your income and influence in the next 90 days.https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

How do you know what you can achieve if you never try? This is usually the question we ask ourselves when we’re set to achieve goals we deem as impossible. In this episode, we’ll learn the art of achieving ridiculous goals with Steve Sims.Known as The Real Life Wizard of Oz, Steve has developed the reputation of making the impossible, possible. He teaches the art of communication so clients take advantage of relationships to achieve their business goals. He is also a Speaker, Coach, Author, and Creative Disruptor. Not a lot of people will think of doing the most ridiculous things to reach business success. Most of us will stick to the usual step-by-step procedure of attaining our goals. But when we set impossible objectives, we train ourselves to think and perform beyond what we assume we’re capable of.If you’re curious about how you can be successful in business by accomplishing ridiculous goals, make sure you tune in to the episode.Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/422/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

Whatever level you are in business right now, it will always feel daunting to take it up a notch. In this episode, I’m going to re-air a conversation from the Next Level Influence live show about why a 7-figure business is easier to run than a 6-figure business with my co-host Melanie Benson.One of the biggest fear entrepreneurs have is leaping into a 7-figure business. Some think that a 6-figure business is easier to manage than a 7-figure one, while others dread leading a team or they think that they’ve already reached the maximum number of clients.Melanie and I share different perspectives on why we think leaping to the next level is something that you should definitely aim for. Indeed, it won’t be easy but tune in as we share our personal business experience about how we reach that 7-figure level.If you’re curious and want to learn more about how you can make this leap into a reality, make sure you listen to the episode. Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/421/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

We all have imposter syndrome at some point in our lives, it’s part of being human. In this episode, we’re going to talk about dealing with imposter syndrome with Mare Forfa.Mare, also known as MJ, is a medium that helps clients understand the next step for them through connection with a higher power and reigniting what’s already inside them.When we’re dealing with imposter syndrome, it’s easy to create stories that are not true and firmly believe them. We need to know where these thoughts are coming from and reprogram negative beliefs.The important thing is to not let imposter syndrome take control of our lives and to know how to push through these destructive thoughts.Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/420/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

As CEOs of our business, we need to ensure we stay focussed and creative. However, juggling numerous responsibilities exposes us to burnout and a lack of creativity.Most CEOs overwhelm themselves with the demands of work but being away from business for some time is actually necessary to show up as the 7-figure leader they need to be.In this episode, I’ll talk about some of the reasons why taking time off is good for your business. For full show notes and links -  https://samanthariley.global/podcast/419/Get your free copy of The Human Design Advantage -  so you can align with your design to double your income and influence in the next 90 days.https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

When it comes to setting goals, are you more on the outrageous side or do you prefer to be on the safe side? Do you have the confidence to set big, audacious goals or would you rather be cautious in your growth process?In this episode, I’ll share resourceful questions to achieve next-level growth. Whether you have a huge goal or a simple one in mind, these questions will help pave the way for dream projects and turn your goals into achievable actions.Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/418/Get your free copy of The Human Design Advantage -  so you can align with your design to double your income and influence in the next 90 days.https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

Do you feel the urge to step into the next level of your leadership? Whilst it can feel exciting, there can also be an overwhelming fear of not knowing where you're heading. In this episode, we have a casual and candid conversation on how to handle the fear of stepping into the unknown in leadership with Kiri-Maree Moore.Kiri-Maree is a Global Advisor, Strategist, Speaker, and Investor. Her goal is to impact change in the global leadership landscape and create an innovative leadership culture.We all go through “phoenix rising” moments where we know we’re ready to evolve and grow but we get trapped in the confusion and uncertainty. During these times, it’s best to have the end in mind.Our leadership journey will always demand us to create space for transformations no matter how uncomfortable it can be. This episode provides valuable information that prepares you to engage in the unknown and revitalise your leadership. Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/417/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

There are two types of clients you can possibly work with; those who are coachable, resourceful, and take action while the other one makes excuses, don’t do the work and need constant hand-holding.In this episode, I’m going to discuss attracting more champagne clients so your business keeps growing. This is not an overnight process, it will require consistent hard work so you attract the right people for you and your business. Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/416/Get your free copy of The Human Design Advantage -  so you can align with your design to double your income and influence in the next 90 days.https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

We often conclude that our inner saboteurs are there to destroy us but they’re actually there to protect you from the success you seek. In this episode, we’ll discover the antidote to sabotaging your success with Dr. Philip Agrios.Dr. Philip is a Business Breakthrough Specialist that teaches clients how to recognise their inner saboteurs and the best ways to use them to their advantage. Identifying the blocks in our professional and personal lives sets us on our journey toward success. Learn more about Dr. Philip’s concept of the three inner saboteurs, how they're holding you back, and the antidote for them.Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/415/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

How often do you hold yourself back because you’re afraid of being shamed or called out for something?When you understand it is going to happen regardless of what you do, you won’t need to hold yourself back any more.  Instead, you’ll have some idea’s at your disposal to be able to manage your energy.Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/414/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

We all have the capability to jump out of our ordinary lives and experience exponential growth but the question is, are we really ready for it? In this episode, we tackle how to quantum leap into your leadership and business success with Matthew Patti. Matthew is a modern mystic and global leader who applies the unique blend of metaphysical principles and business strategies to help clients scale their business and consciousness.Quantum leaping can be confused with following a sequential order to get to the next level, but it’s about exponential growth in a radically new environment. It’s destructive to our past and at the same time, the quantum leap welcomes us to a new realm of experience.Leaders and business owners who are willing to do something different and want to flourish should engage in a quantum leap. They should be prepared to deal with the noise and destruction. If you want to know more about how you can quantum leap into your business and leadership growth, be sure to listen to the episode.Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/413/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

Are you on the journey of building your 7-figure network or are you still tolerating people that are making you stuck and holding back on opportunities?In this episode, I discuss the importance of having the right people around you. It’s often stated that in order to be successful, we need to be with the right network otherwise, negative and narrow-minded people will hinder us from making the right decisions and will cost millions of dollars.Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/412/Get your free copy of The Human Design Advantage -  so you can align with your design to double your income and influence in the next 90 days.https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

How will you get people to know, like, and trust you, if your brand and business are not visible enough?In this episode, I share the power of visibility for business growth. It’s completely understandable why some people are afraid of putting themselves out there, but the sooner you deal with these challenges, the faster you’ll see the impact of visibility on your clients, brand awareness, and business opportunities. Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/411/Get your free copy of The Human Design Advantage -  so you can align with your design to double your income and influence in the next 90 days.https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

Ambition is the fuel and energy needed to achieve what’s important to us. However, women get judged when they’re ambitious and this nurtures a need to justify things. In this episode, we’ll dive deep into how to get rich without being a bitch with Vanessa Shaw. Vanessa is a Business Success Coach who has a passion to mentor entrepreneurs as they shatter barriers and dare to play at a bigger level. She is also on a mission to empower women financially.Our society dictates that it’s not okay for women to be ambitious, especially in the financial aspect. We’re not taught how to talk about money, how to better handle it, and become more confident having conversations about it.  To become financially empowered, women need to own this ambition and deal with the shame of having uncomfortable conversations around money. We need to understand that getting rich is a topic that should be normalized without putting women at a disadvantage. If you fancy getting rich and stepping into financial empowerment, this episode will give you value bombs that can help every step of the way, let’s dive in! Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/410/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

To build a multiple 7-figure empire, you need to be in full alignment. But aligned with what?  What does being aligned mean?  In this episode I talk about how Human design is your permission slip to build a business that is uniquely built to align with you and your goals, so you can remove the friction that is holding you back from building your elegant empire.Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/409/Get your free copy of The Human Design Advantage -  so you can align with your design to double your income and influence in the next 90 days.https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

To achieve quantum growth in life and business, you have to step into your power and avoid what most people do - leave it all to chance. Today we kick off ‘30 in 30’ and talk about how to be the unapologetic leader in your industry and build your elegant empire. If you get this right you’ll attract more clients, make more money, and have more freedom in your life. Be prepared to build your own empire and a wildly profitable business when you embrace being an authentic and unapologetic leader.Samantha Riley xxFor full show notes and links -  https://samanthariley.global/podcast/408/Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121I’d love to connect with you - please reach out and say hi: Instagram - https://www.instagram.com/thesamriley/LinkedIn: https://www.linkedin.com/in/samriley/

Experts and coaches aspire to help others AND earn a good income from their course. But it takes more than just launching a program to get more sales. In this episode, we’ll learn how to double your course income in the next 90 days with John Ainsworth.As a coach and online course creator, you are aware of the value of what you offer but may lack the knowledge of how to properly market your program. Listen in as John guides you through some of the ways to optimise your sales funnels and promote your program to double your income.If you’re a course creator wanting to 2X or even 5x your income, this episode is definitely for you. WHAT YOU’LL DISCOVER IN THIS EPISODE:What inspired John to create funnels for course creators (01:43)Common issues with ineffective funnels (05:05)Three stages to optimize your funnel (08:20)What’s an order bump and why does it persuade people to buy? (09:45)Taking the next step through upsell (13:08)The outcome of sending regular emails to your list (18:30)The value of setting a monthly email promotion sequence (25:50)How to convert an organic audience (28:53)Recommended lead magnets for coaches (31:27)For full show notes, links and transcription visit:  https://samanthariley.global/podcast/407ABOUT JOHN AINSWORTHJohn is the founder and CEO at Data Driven Marketing. They help online course creators to increase their revenue by 2x - 5x through awesome marketing funnels. He’s been building funnels for 10 years and is a digital nomad much of the time.WHERE TO FIND JOHN AINSWORTH  Instagram: https://www.instagram.com/johnainsworthddm/   Facebook: https://www.facebook.com/johnainsworth      https://www.facebook.com/groups/advancedcoursecreators      

One of the challenges of allowing ourselves to dream big is the overwhelm of thinking we need to achieve our goals all at once. But this shouldn’t be the reason to hold ourselves back. In this episode, we’ll talk about how you can achieve your biggest dreams with Rob Brown.Rob is a business and performance coach helping his clients achieve excellence while living a purpose-filled life.Dreaming big can sometimes be overwhelming. However, looking into the future is a pivotal step in having you move to your next level of success. Your dreams are not rigid; it’s important to remember your dreams can evolve over time. By allowing yourself the space to explore, over time it can lead you to dream bigger.If you’re looking for a detailed process of how to achieve your biggest ambitions, be sure to listen to this episode!WHAT YOU’LL DISCOVER IN THIS EPISODE:Understanding that balance is different for each of us (01:55)When did Rob realise he needed to dream big enough? (06:38)How to get to the next level success (08:15)Why don't we dream big enough? (10:10)How to amplify your dreams (12:12)Turning dreams into actions (17:47)The meaning of ‘the truest fan’(27:20)Rob’s final thoughts (31:32)For full show notes, links and transcription visit:  https://samanthariley.global/podcast/406ABOUT ROB BROWNRob Brown has spent much of his career in the financial services industry as a top-producing advisor as well as in several senior leadership roles. Now, a business and performance coach, Rob helps his clients achieve excellence while living more purpose-filled lives. Rob is an author, devoted husband and father and a lifelong Cleveland baseball fan. Rob's most recent book, “Truest Fan: Live, Love and Lead with Purpose and Impact,” shares his belief that rooting for others, being their truest fans, leads to personal and professional transformation while making the world a better place.WHERE TO FIND ROB BROWNWebsite: https://truestfan.com/  LinkedIn: https://www.linkedin.com/in/truestfan/ Facebook: https://www.facebook.com/groups/truestfan   

Do you need more leads? If you're like most business owners, the answer is yes. But what if there was a way to get more leads with less effort? It sounds too good to be true, but it's not. In this episode, Samantha and Tim talk about how you can get more leads with less effort. They share some specific strategies that you can use to get more leads without spending all your time on lead generation. And they also talk about the importance of quality over quantity when it comes to attracting prospects.As a business owner, it’s critical to have a systemised lead generation strategy. Thankfully, there is a way to get more leads with less effort. WHAT YOU’LL DISCOVER IN THIS EPISODE:Creating a lead generation strategy (02:01)Knowing who you are selling to (05:52)What do you want your clients to buy? (10:01)Finding the right clients in the right place (12:23)When should you reach out to your prospects? (17:02)For full show notes, links and transcription visit:  https://samanthariley.global/podcast/405CONNECT WITH SAMANTHA RILEYFacebook: https://www.facebook.com/samriley/Instagram: @thesamrileyLinkedIn: https://www.linkedin.com/in/samriley/

There's no doubt that Facebook is one of the most powerful tools available for businesses today. With over two billion active users, it's a great way to reach a large audience quickly and easily. But creating a successful Facebook ad campaign can be tricky. In this episode, we’ll discuss how you can create Facebook ads that work with Adrienne Richardson. Adrienne runs a Facebook advertising company and has helped businesses generate 7 and 8 figures through strategic marketing plans.Now more than ever, it’s important to create a campaign that targets your audience and speaks to them in a way that resonates. Adrienne shares her insights on how you can do just that. She also talks about how to create an efficient campaign that will save you time and money in the long run.So if you’re looking to create a successful Facebook ad campaign, this episode is for you!WHAT YOU’LL DISCOVER IN THIS EPISODE:How did Adrienne get into Facebook Ads (02:04)How to start a good Facebook campaign (04:25)The best call to action to use (06:15)What is audience targeting and how can you do it? (09:26)How to write engaging ad copy (14:28)How does the Facebook algorithm work (17:27)Image vs video. Which is better? (18:51)The importance of using data (21:38)All about ad spend (26:58)The best time of the year to run ads (31:18)For full show notes, links and transcription visit:  https://samanthariley.global/podcast/404ABOUT ADRIENNE RICHARDSONAdrienne Richardson is a marketing strategist and Facebook ad expert who has helped countless businesses grow their revenue through strategic marketing plans that scale Facebook and Instagram ads.She has been in the business for more than nine years with over 450k leads and $75M in sales. Before starting out her business, she was in the Air Force and become a paramedic at 17.WHERE TO FIND ADRIENNE RICHARDSONWebsite:  https://wearepowerplay.com/ Facebook: https://www.facebook.com/AdrienneRichardson78 LinkedIn:  https://www.linkedin.com/in/adriennerichardson1/ Instagram: https://www.instagram.com/adrienne_richardson_/?hl=en     

As an entrepreneur, it's important to be visible. As the old saying goes, "out of sight, out of mind." If you're not constantly showing up, people will forget about you. And with so much competition out there, you can't afford to take a backseat. So what can you do to increase your visibility? In this episode of Influence By Design, Samantha talks about why visibility is more important than ever. She shares her insight on how to increase your visibility and be seen as an authority in your industry.She also discusses the importance of showing up unapologetically. If you don't show up as your authentic self, the chance of attracting your ideal client is much less. If you're not visible, you're not going to be successful. It's as simple as that.If you're looking for ways to increase your visibility and be seen as an authority in your industry, this episode is for you!WHAT YOU’LL DISCOVER IN THIS EPISODE:Benefits of having an established platform (01:24)The importance of showing up unapologetically (05:49)How to handle negative comments (09:51)Where should you build your platform? (11:21)For full show notes, links and transcription visit:  https://samanthariley.global/podcast/403CONNECT WITH SAMANTHA RILEYFacebook: https://www.facebook.com/samriley/Instagram: @thesamrileyLinkedIn: https://www.linkedin.com/in/samriley/

As a general rule, women have more challenges when it comes to pricing than men. But how do they banish the money blocks that prevent them from achieving a sustainable business? In this episode, we’ll discuss communicating pricing through value with Patty Block.Patty helps women entrepreneurs run their businesses on their own terms. She understands that it’s common for women to undervalue themselves, underprice services, and yet overdeliver.This often stems from primordial beliefs that women should be taking care of others and not themselves. When women realise their value and work their pricing around this, they can better showcase their value and have better pricing.WHAT YOU’LL DISCOVER IN THIS EPISODE:The pricing challenges many women experience (02:35)What does matchmaking mean in pricing and business? (10:12)Challenging assumptions and limiting beliefs (12:57)How to communicate pricing through value (16:58)The importance of having an accountability partner (21:42)How you can shift your thinking (26:35)Difficulties in transitioning from corporate to owning a business (32:57) The Revenue Roadblock Quiz (36:01)For full show notes, links and transcription visit:  https://samanthariley.global/podcast/402ABOUT PATTY BLOCKPatty Block teaches women business owners who are experts in their fields how to turn up their power to price, sell and run their business on their own terms.Patty’s career as a lobbyist and political consultant, and a non-profit executive comes full-circle with The Block Group, turning roadblocks into building blocks for women-owned businesses.WHERE TO FIND PATTY BLOCKWebsite: https://www.theblockgroup.net/   LinkedIn: https://www.linkedin.com/in/pattyblock/  Facebook: https://www.facebook.com/patty.block/    

Sales are the lifeblood of any business, but having consistent weekly sales is often not discussed. In this episode, Samantha and Tim give the low-down on how to make sales every week.As business owners, there are hundreds of tasks that need to be managed each week.  It’s easy to get caught up with these tasks and put sales on the back burner. Weekly sales are more likely to happen if you’re committed to making offers daily. But some get caught in the trap of thinking that this isn’t necessary.  And may even think it’s inconvenient.WHAT YOU’LL DISCOVER IN THIS EPISODE:The 4 key principles to making sales every week (06:35)The significance of bringing in  leads every day (06:45)Getting clear on your main conversion event (08:00)Different ways to increase your network (10:35)Why you need to make offers daily (14:45)For full show notes, links and transcription visit:  https://samanthariley.global/podcast/401WHERE TO FIND TIM HYDEWebsite: https://winmoreclients.com.au/ Facebook: Win More Clients - https://www.facebook.com/winmoreclientsLinkedIn:  Tim Hyde - https://www.linkedin.com/in/tim-hyde-marketing-automation-and-crm-expert-canberra/CONNECT WITH SAMANTHA RILEYFacebook: https://www.facebook.com/samriley/Instagram: @thesamrileyLinkedIn: https://www.linkedin.com/in/samriley/

One of the biggest growth challenges for business owners is finding new clients. One of the best ways to do this is through partnerships, but how do you identify and approach potential partners? And once you've found them, what's the best way to form a partnership that benefits both parties? In this episode of Influence By Design, Samantha and Tim talk about how you can scale with partnerships. They share their insights on what to look for when choosing partners, how to build relationships with them, and how to negotiate deals that work for all parties.We also discuss some of the challenges that can come up when working with partners, and share our thoughts on how to handle and avoid these challenges..Scaling with partnerships doesn't have to be difficult. With the right approach, it can be a great way to grow your business, and one of the most effective ways to scale your business.If you're looking for ways to scale your business, this episode is a must-listen.WHAT YOU’LL DISCOVER IN THIS EPISODE:Why should you use partnerships in your business? (02:19)How to leverage partner relationships (04:47)The Four Step CRM Strategy (08:02)How to increase your referrals (12:47)Finding partners at the right places (16:07)For full show notes, links and transcription visit:  https://samanthariley.global/podcast/399WHERE TO FIND TIM HYDEWebsite: https://winmoreclients.com.au/ Facebook: Win More Clients - https://www.facebook.com/winmoreclientsLinkedIn:  Tim Hyde - https://www.linkedin.com/in/tim-hyde-marketing-automation-and-crm-expert-canberra/CONNECT WITH SAMANTHA RILEYFacebook: https://www.facebook.com/samriley/Instagram: @thesamrileyLinkedIn: https://www.linkedin.com/in/samriley/