Wizards of Ecom

For the whole year and the past 154 episodes, we always ask our guests their favorite books. Today, I'm sharing mine and wrapping the year up with my Top 4 favorite books that helped me a lot in my Amazon business and I hope they'll inspire and like I did. Without further ado, join me and welcome the new year inspired and motivated! In This Episode: [00:20] Noemi riding solo [00:58] 4 books that helped me as an Amazon seller. [01:30] How to Win Friends & Influence People [03:38] The E-myth Revisited [06:17] Strength-Based Leadership [08:07] Fooled by Randomness Book References: How to Win Friends & Influence People by Dale Carnegie E-myth Revisited by Michael Gerber Strength-Based Leadership by Tom Rath Fooled by Randomness by Nassin Nicholas Taleb Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Each year we end with a few good lessons and start with new ones that we've learnt from the past. It has been a rough and ever changing year for all of us. Nonetheless, we survived and kept our resilient mode. We are down to last few shows before we end the year 2021 and me and my co-host Noemi Bolojan is making this special for our listeners and viewers with of course a list of the biggest lessons learned or reinforced in this year and what we'll carry over onto 2022- Part 2 in regards to Amazon business. So, stay with us as we wrap up this year. In This Episode: [00:25] Noemi on the show for our Part 2 of 12 biggest lessons learned in 2021 and how to execute them in 2022. [02:59] Aggregator as a competitor. [11:08] The cost of going into PL is much higher and making wholesale arbitrage look a lot sexier. [15:50] Source with marketing in mind. [19:55] Impact on algorithm [23:30] Getting a mold. [31:27] Amazon favors brands. Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

We are down to our last 3 episodes for this year and as promised, we will bring you topics that will be beneficial for you and will make you consider and excited about next year. So Today, I have with me no other than my co-host, Carlos Alvarez to help me dive into a topic that is dear for both of us as we are both embarking on this journey of sourcing in the US. Since the topic is sourcing and manufacturing in the US, this is not to encourage you to ditch your China manufacturing but to give you insights, options, and possibilities. And you're looking into it, we have some tips for you on where to start. So, to get you started and heated, we share the pros and cons, the price difference, the lead time, inventory projections and inspection aspects for both the US and China. So, dive in with us or many cheers us on on our journey. In This Episode: [00:25] Today's topic and why [02:19] The pros and cons of manufacturing in the US vs. in China. [12;29] How does the lead time look like in the US vs. China. [16:35] Top 3 mistakes of people transitioning from China manufacturing to the US. [19:05] Inspection in the US. [21:19] Inventory projections. [27:50] Price difference between China and US sourcing. [36:55] Types of products you can source in the US. [37:50] What/Where will be your starting spot? Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Each year we end with a few good lessons and start with new ones that we've learnt from the past. It has been a rough and ever changing year for all of us. Nonetheless, we survived and kept our resilient mode. We are down to last few shows before we end the year 2021 and me and my co-host Noemi Bolojan is making this special for our listeners and viewers with of course a list of the biggest lessons learned or reinforced in this year and what we'll carry over onto 2022 in regards to Amazon business. So, stay with us as we wrap up this year. In This Episode: [00:20] It's me and my co-host Noemi ending the year with a 2-part episode. [01:00] 12 Biggest lessons learned and reinforced this 2021, part 1. [03:10] Supply chain & how much inventory to carry. [08:50] Understanding how your product is made. [15:29] MFP- Merchant Fulfilled Plan [20:18] Alternatives to China [28:30] More trade shows, less conferences. [34:15] Building community. Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

We are back on the 2nd part of our 3-part Fail Fast, Fail Forward series. Though these are based from my personal experience, these experiences that I'd say are valuable and gladly sharing with you helped me be the better version of myself for my business. Failing forward is a skill set an entrepreneur should acquire. So this series is also about overcoming failures and creating a more resilient business. Get hip and tune in! In This Episode: [00:25] 2nd part of 3 part Fail Fast, Fail Forward Series. [00:45] Bringing in a similar product to your niche. [03:10] Not prioritizing outside traffic and email list. [07:54] Lowering ACoS causes loss of sales. [11:30] Accumulating too much knowledge. [16:30] Having a short sighted view of your goal. Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

This is episode 150 and it is a pretty significant milestone for me, Noemi and our team. You inspire us to keep doing this and with that, I'm going to guarantee this last few episodes before the year ends will be all nothing but beneficial to you and your business. Today's topic is inspired by a question raised on my recent paneling engagement and that is what are the things we do in 2021 that worked really well and what in our opinion would not be working in 2022. So here, in my opinion is something that a private label business should and should not do and it involves getting a mold. So listen in and let me know your thoughts! In This Episode: [00:50] Topic is inspired by Jeff Cohen [0310] What is a mold? [07:30] Defensibility of the product. [11:55] The form when you don't get a mold. [14:30] Increase difficulty in standing out. [16:10] No other choice mentality towards a black hat tactic. Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Today it's just you and me, Noemi and today's episode is a topic not talked about a lot. Failure. Failure is always part of our success and the reason why I wanted to share this list with you is because it has become a learning opportunity for me and my business and I hope it will be yours too because failure simply means there is something more to be learned or another direction to be taken. So let this be something a newbie ponders and learns about. In This Episode: [00:30] Solo episode sharing about failure [01:00] Reason why I'm sharing this. [02:30] Not ordering enough inventory. [05:40] Product without marketing makes no sales. [09:25] Early adapter but relying on one strategy only. [12:35] Get more sources of traffic. [13:35] Starting with a me-to product. [18:55] You make money when you sell the business. Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Down to a few more episodes before the end of the year and here we are sharing probably the best episode to end it, TikTok for sellers. As we all are aware by now, TikTok is a versatile viral platform that supports not only creators but brands and businesses as well. In this episode, we are joined by Lazar Zepinic of Sellers Alley and I guarantee you no less that you will get the latest dibs on TikTok for sellers that will get you all excited as I do. You'll never want to miss a second, so listen in! In This Episode: [00:35] Lazar Zepinic of Sellers Alley in the show. [02:20] Lazar's journey on advertising, PPC to TikTok. [05:00] How partnering with TikTok started. [10:20] Ad types at TikTok. [15:05] Other ways to make ads. [17:00] Coupon [23:00] TikTok will now be available in China and you may buy products directly on TikTok. [25:45] Creating more audiences. [34:00] Creator's market place at TikTok. [39:55] The difference between doing it on your own VS getting Sellers Alley. Guest Links and References: WEBSITE: https://sellersalley.com/ Email: [email protected] LinkedIN: https://www.linkedin.com/in/lazarzepinic/ Book Reference: Guide to the Galaxy by Douglas Adams Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Identifying your strengths and the importance of strategically using them to your advantage will make you a better you and a better leader. Find out more about it on this episode with Michael Pinkowski. This episode is all about positivity and finding one's strengths whether for you or your people because knowing your own can help you know and appreciate others' and that is what strengths-based leadership is about. Strength-based leadership can also increase team productivity and engagement. Learn more about strength-based leadership and its advantages. Tune in! In This Episode: [00:40] Welcoming Michael Pinkowski in the show. [01:43] What does it mean to lead with your strength? [05:10] Being than just an individual [06:10] What is strength and [08:00] Positivity [10:20] Using test tool to know your strengths. [16:30] Using your strength in different situations. [22:30] Can you be strategic with your strengths? [27:05] How will people take the test seriously? [32:10] How can you apply this in e-commerce business? [41:00] Investing in your people. Guest Links and References: Email: [email protected] / [email protected] LINKEDIN: https://www.linkedin.com/in/michaelpinkowski WEBSITE: https://parsimony.com/ Book References: The Manager by Mike Carson The Martian by Andy Weir Shoedog by Phil Knight The Boys in the Boat by Daniel James Brown Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Today is another solo episode and I'm gladly sharing with you my thoughts about the hottest topic everyone has been buzzing about, the new Amazon Terms of Service. I'm also sharing a road forward for ranking and solidifying profitable success on Amazon. Amazon has been clear and direct with this new TOS that search find buy and rebates are against the rules, now what? First, let's look back and figure out the possible causes that lead to these new rules and then we'll discuss the possible sanctions sellers could face when caught. In This Episode: [00:45] Why this topic? [01:00] New Terms of Service in ranking. [02:33] The goal of this episode. [05:25] manipulating sales rank and attempting to manipulate sales results. [08:50] Amazon is clear and direct. [11:20] Abusing might have caused this. [13:40] Shadow banning. [15:00] Intention of the new TOS. [20:05] Product sourcing. [20:55] Will Amazon suspend those who use rebates? Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Not everyone wants to be on the top, but there is some place you should be one, it's your Amazon listing. A top-notch product needs a top-notch optimized listing. In this episode, we'll be sharing what it takes to top-perform your Amazon listings. What should you invest in to optimize your listing? Here's a guide to make it easier for you to reach the top if you are having trouble getting there. Listen in and learn! In This Episode: [00:42] Welcoming Daniela of Mindful Goods. [01:34] Amazon listing VS Amazon store front according to Daniela. [04:20] Describing Amazon listing like a movie. [09:20] Being specific in the listing. [10:04] Why should you treat SEO diligently? [11:00] Top 3 common mistakes people make when doing listing. [15:00] First thing to look at a client's listing. [17:45] Using split testing. [24:54] Timeline of result. [31:30] The best practice for optimizing Q4. Guest Links and References: WEBSITE:https://mindfulgoods.co/ Discount Code: mindfulvip FACEBOOK: https://www.facebook.com/mindfulgoodsco/ INSTAGRAM: https://www.linkedin.com/in/dbolzmann/ Book Links and References: You Are a Bad Ass by Jen Sincero Designing Your Life by Bill Burnett & Dave Evans Profit First by Mike Michalowicz Traction by Gino Wickman Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

I'm so honored and pumped up to welcome the most inspirational guest I had by far, Natashia Mensah. This episode is inspirational enough to make you want to start your Amazon business right away if you haven't yet or hone your skills to be an influencer if you're one who thinks you don't have the skills and time for it. There's no stopping when you have reasons and there's no reason that can stop you once you put your mind to it. I'm super inspired that I want to leave this intro short and let you listen to it already. Sit back, be inspired and influenced! In This Episode: [00:30] Welcoming Natashia Mensah. [03:30] Starting Amazon business as a dream. [06"10] The inspiration and motivation in picking up the pieces. {11:30] Employees that serve as inspiration. [14:10] How Natashia became an influencer despite having her hand full. [15:40] Developing skills. [17:30] Working on yourself is investment. [18:40] Being real and being yourself in your content. [21:08] Mindset shift. [26:00] Passion into products. [35:00] How do you properly reach out to influencers? [37:30] Making it easy for the influencer to talk about your brand. Guest References: Email: [email protected] LINKEDIN: https://www.linkedin.com/in/natashia-mensah-735798225/ TIKTOK: @miaadorabeauty Book References: High Performance Habits by Brendon Burchard $100 Offers by Alex Hormozi Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

It's not a secret there's been a global supply chain disruption due to the pandemic. Most business owners, myself included, are affected by it. While some have already engaged secondary supply chains in other countries, we are here to discuss how we should prepare and manage this China supply chain crisis. In this episode, we'll see both sides of the situation and our options. Given what's causing this supply chain disruption is not only due to global pandemic, our businesses should be resilient to take the blow. Adapting to changes as it happens should also be included in business plans and budget. How? Let Steve enlighten us as to being resilient and knowing how to move forward when situations don't favour us. So don't miss out and tune in! In This Episode: [00:39] Welcoming Steve Simonson on the show. [03:08] Symptoms of the problems. [06:30] Developing critical thinking. [11:00] Advice is to maintain. [13:30] Moving on. [17:45] 3 things that matter. [20:20] Raising prices. [27:20] Getting better. [28:30] Paying more or investing more for the future. [40:20] Lack of supervision breathes the problem. [43:40] Being aware and figuring out what to do. Guest Links and References: WEBSITE: https://stevensimonson.com/ LINKEDIN: https://www.linkedin.com/in/stevesimonson INSTAGRAM: https://www.instagram.com/stevesimonson/ Book References: Poorly Made in China by Paul Midler What's Wrong with China by Paul Midler Red Roulette by Desmond Shum Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Today I'm riding solo and I wanna talk about something uncertain that is causing a bit of a scare to all Amazon sellers including myself. This unofficial form that was released, if it becomes official, will surely stir-up and affect our rankings. The question now is, are we ready? Over the years, rules change and we eventually have to adapt to it. This episode, as we talk about the possible changes, we will also talk about how you could possibly crush it through. These rules may negatively impact your ranking, launch and scaling. Planning beforehand, techniques I do to adapt, and changes you should or should not make. I hope this episode gives you composure and helps you out in some ways. In This Episode: [00:20] Solo episode's inspiration [01:00] Seller form post about an unofficial rules update to Amazon. [04:50] My approach to Amazon's rules if this becomes official. [05:19] What are these rules' intentions? [07:35] 2 techniques I'm using in regards to these changes. [08:40] Treasure hunts [12:50] Relying on email. [14:20] Rebates [17:40] Funnels are not allowed. [19:30] Start planning for this. [23:08] Buyer score. Form Reference: https://sellercentral.amazon.com/forums/ Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

No man is an island. This phrase applies not only socially but in business as well. Having been new to this experience of hiring an assistant and professionals to help me with my business, this topic is so fresh to me and I hope this helps you see things differently with help vs. doing everything on your own. I couldn't think of anyone more suited to discuss hiring or staffing than our guest today. Yoni enthusiastically shared with us everything you need to know about hiring. Who you should hire, how and where to find the talents that are suited for you, creating a win-win employee-employer relationship, building your reliable team that will help you achieve your goals, and mistakes often made when hiring. These and a lot more juice in this 45 minutes episode. Tune in and pick up golden nuggets! In This Episode: [00:31] Welcoming Yoni, founder and CEO of MultyiplyMii and host of The successful scale podcast. [06:27] Getting the whole team. [10:17] Who should be the first one to hire? [15:00] Bringing in the talent and building the world map to your goal. [15:47] General talent or professional talent? [19:45] Starting from somewhere. [22:20] Helping your team be productive and excel in their jobs. [33:00] Creating the win-win [35:40] Mistakes people make when starting to hire someone. [38:40] Building a reliable team. Guest Links and References: WEBSITE: https://multiplymii.com/ LINKEDIN: https://il.linkedin.com/in/yonkoz Email: [email protected] Book References: 7 Habits of Highly Effective People by Stephen Covey Multipliers by Liz Wiseman The Sales Acceleration Formula by Mark Roberge Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

You should know by now that growing your Amazon storefront followers helps big time in conversion. That being said, I'm pretty sure a lot of us have tried tactics, including black ones in an attempt to convert more. In this episode, I'm gladly sharing an insert card tactic that for me is a white hat and would help you grow your Amazon followers like it did mine. So, stay tuned. In This Episode: [00:20] It's a solo episode [00:54] An insert card tactic I'm sharing. [01:50] What is white hat and how to tell. [02:35] Insert cards with black hat tactics and what it could do to your account. [03:40] The reason why Amazon sellers get around insert cards. [04:40] What attracts me with insert cards. [06:18] Followers by Amazon. [06:58] Here's what I did with the insert card that helped me get followers. [13:10] Followers conversion. [15:10] Incorporating a QR code to gain followers. Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

In this episode, we are joined by a 4th-timer guest and WOE podcast co-host, Aleksejs Leal, to talk about something important that is less talked about, diversification and mitigating risk. We've caught this topic from his previous guesting and thought to have him back to dive deeper into it. How diversification helps your business grow? When is the right time to diversify? Why does it matter to mitigate risk? How to be successful in mitigating risk? These are only a few of the questions Aleksejs answered in this factual and enlightening episode. So, tune in and catch big nuggets of information and advice. In This Episode: [00:26] Bringing back Aleksejs on the show. [03:07] Diversification according to Aleksejs [06:40] Not putting your eggs in one basket. [07:32] The right time to diversify and which platform should it be. [14:20] Why does it matter to mitigate risk? [23:50] How can I be successful in mitigating risk? [24:50] What is worth the risk? [26:30] Common mistakes people makes [33:00] Always test the product. Guest lInks and References: INSTAGRAM: https://www.instagram.com/aleksejsleal/ LINKEDIN: https://www.linkedin.com/in/aleksejs-leal-43824a60/ FACEBOOK: https://www.facebook.com/profile.php?id=1394088609&_rdc=1&_rdr Book References: Rich Dad Poor Dad by Robert Kiyosaki Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Today, it's just you and me and I'm excited to share something that will gain you more followers on Amazon. Listen in as I will give FREE access to a user generated content workflow that will help you crush your Amazon live post and videos. In This Episode: [01:40] Access FREE workflow [02:25] The basis of this workflow. [04:50] Simple email that attracts. [05"20] Off-Amazon email review request. [11:50] Tip in copyrighting in user generated content. [14:54] How is this helping in Amazon business? [15:30] UGC caused a dramatic effect in getting more followers on Amazon. [17:10] FREE access to the sample workflow. Workflow Access: TELEGRAM: amazongroupchat.com Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

I couldn't think of anyone better to discuss today's topic than Gabriel Caceros of Better AMS. Gabriel being an Amazon advertising expert, will share with us his knowledge on a very timely topic that is Q4. If you are one of those who thought that Q4 isn't working or everything you did to prepare for Q4 isn't profitable, this episode is for you. I guarantee you'll pick up big nuggets of tips, tricks and everything in between to get you ready for your next Q4. Things such as the best time to up your PPC game for Q4, handpicking your keywords, adjusting bids, and maximizing profitability are just a few of the key topics you wouldn't want to miss. In This Episode: [00:30] Welcoming Gabriel Caceros [01:25] What is Q4 according to Gabriel? [02:55] What to expect in Q4 depends on your niche. [03:43] identifying whether Q4 is for you or not. [07:33] What is the best time to PPC for Q4? [09:50] Tips for slow movers. [14:26] Common mistakes people make during Q4. [16:10] Validating your products in Q4. [25:00] Maximizing profitability. [34:15] Handpicking your keywords. [39:10] Auto campaigns. [46:10] When to adjust bids. Guest Links and References: LINKEDIN: https://gt.linkedin.com/in/gabriel-c%C3%A1ceros-528077bb INSTAGRAM: https://www.instagram.com/gabcaceros/ Book Reference: Shoe Dog by Phil Knight Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

In this episode, I'm so stoked to share with you about my recent trip to a Boston based factory that will give you some serious goals to go local. I'm gonna share how this tour has impacted my approach towards sourcing private label products primarily from China. The goal of this episode is to challenge your China-first-approach when it comes to PL and introduce you to a factory that has low MOQs, great pricing, USA based and could potentially be the factory that launches your next PL. In This Episode: [00:45] Sharing with you my takeaways from my recent Boston based factory tour. [01:07] The goal of this episode [03:15] What this factory can make. [03:30] My top takeaways from this [12:15] How does the lab look? To get in touch with the factory, ping me at: amazongroupchat.com Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

In Today's episode, we are diving deep into split testing with PickFu's Industry liaison, Anthony Cofrancesco. As one of the leader in the feedback platform game, PickFu will share with us what split testing is, how and when to use it and why you should invest in it. If you have been doing split testing and you feel that it's not working, this episode might just have the answer to all your doubts about it. Common mistakes split testers make, the right questions to ask, and some tricks you should be doing to make split testing effective for you are some of the topics we prepared for you. So sit back, relax and tune in. In This Episode: [00:55] Welcoming Anthony Cofrancesco in the show. [02:02] What is split testing? [03:50] 3 common mistakes newbies make. [06:22] Biggest things people miss when running a test. [12:10] Reason why PickFu or other software could noy be working? [16:45] 50 data points. How does it work? [20:10] How to run questionnaires in PickFu and make it effective? [26:49] Things you should know to run an effective split testing. [29:30] Anthony's advise [36:20] How and when to start with split testing and invest in doing it. Guest Links and References: WEBSITE: https://www.pickfu.com/ Email: [email protected] INSTAGRAM: https://www.instagram.com/anthonycofran/ Book References: The Four Hour Workweek by Timothy Ferriss Rich dad Poor Dad by Robert Kiyosaki Ketamine: Dreams and Reality by Karl Jansen Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

One of the topics that is fascinating is psychology. Applying psychology into building brands and creating something with great psychological effect to your target audience is a brand voice. Your brand voice is your direct way to communicate with your audience. Let's all learn more about it and how it can help increase your Amazon sales and with us Today, an awesome writer and brand voice expert, McClain Warren. In This Episode: [00:30] Welcoming the owner and founder of Write Buzz, McClain Warren. [02:00] What is a brand voice? [04:50] Psychology of brand and why it is important. [07:55] Targeting and establishing your audiences. [12:30] Establishing an avatar. [16:10] About helping a business that does not align to your philosophy. [17:30] Resonating on people's emotions. [24:40] How does it look like working with Write Buzz? Guest Links and Reference: WEBSITE: http://www.yourwritebuzz.com Book Reference: Shantaram by Gregory David Roberts Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Today I'm riding solo as I share with you the things that are purely based on experience as a newbie in the business world and my perspective on things that helped me adapt and kept helping achieve success. In order to succeed, one needs passion but being passionate about something does not mean success all the time. There has to be a focus on what to be passionate about. And that I will discuss and elaborate on this show. So chime in as I I hope this episode will help you one way or another. In This Episode: [00:32] Going solo [02:30] Sharing my perspective as a newbie might be helpful to you too. [04:35] Two types of content [07:45] Mistake I made that I learned from. [09:30] Being passionate about everything but letting others do it for you. [12:20] Prioritize working on your strength. [13:45] Sit back, relax and think. Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

In Today's episode, we have a second timer and fellow wizard, Marc Furmanski. Because he was such an inspiration on his first guesting on the show, episode 100, Iam so honoured to have him back. If you haven't listened to it, now is the time and you'll know what I'm talking about. How to be a successful Amazon seller? A question that you probably asked when you were a newbie. Probably searched the web for an answer. This episode has been nothing but an inspiration so tune in as Marc inspires us to be not only a successful Amazon seller but also to be successful in life. Deciding, taking a shot, being disciplined and being able to adapt, and creating a goal that is realistic for yourself. These and more inspirational advice that you would miss if you miss the show. ;) In This Episode: [00:39] Welcoming back Marc Furmanski on the show. [00:45] How it all started for Marc. [05:52] What does it mean to be an Amazon seller? [11:14] Top 3 common mistakes an Amazon newbie makes. [06:57] How to easily adapt to online platforms. [21:45] What should be your first goal when you start your business? [25:50] Creating a goal fit for yourself. Guest Links and References: TELEGRAM: amazongroupchat.com FACEBOOK: https://www.facebook.com/marc.furmanski Email: [email protected] Book References: Who Moved My Cheese by Spencer Johnson The One Minute Manager by Kenneth Blanchard and Spencer Johnson Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Amazon proving that it can't be left behind by trend, Amazon post was introduced for sellers to create content that is view-worthy for the buyers and for buyers to easily browse specific brands and categories via brand feed. That makes Today's episode all about Amazon Post. In this episode, we have Barbara Boschen of CoMerchant to share about Amazon post and all its possibilities of how it could be the next avenue for social media and online retail at the same time. We've dive deep into engagement, getting more followers, creating content for your feed and a bunch of exciting stuff that not only creators will benefit from but also encourages brands to up their content game for better reach. Listen in! In This Episode: [00:40] welcoming Barbara Boschen [02:05] What does CoMerchant do? [03:10] What is Amazon Post? [06:50] Why is Amazon interested in post? [08:30] Amazon post plans on having reels etc. [10:30] Engaging with brands. [13:00] How to get started with Amazon Post? [24:00] Taking time to post [28:40] What you could do with Amazon post? [31:27] Customer engagement [35:40] How to get followers? Guest Links and References: FACEBOOK: Amazon exclusive WEBSITE: https://comerchant.com/ Email: [email protected] LINKEDIN: https://www.linkedin.com/in/bboschen Book References: Rich Dad Poor Dad by Robert Kiyosaki Nature's End by Whitley Strieber Think Like a Rocket Scientist by Ozan varol Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Advertising is both art and science. That is according to Joe Shelerud, owner and co-founder of Ad advance who has crossed paths with advertising when he realized that he can do more than the agencies he hired. Being a technical person that he is, he developed tools that would help his business. From then, his passion in advertising grew and helped people in many ways and he is gonna share them with us today. We've talked about Google ads. We've talked about Facebook ads. We've talked about PPC and various tools that help our Amazon business be seen but it's our first time diving deep into the Amazon advertising tool, DSP. So, Today's episode is dedicated to Amazon DSP and Joe will help us understand it more and how it works as he shares his knowledge about it. From how to get started with DSP, to budget allocation, to determining the products that suit best with DSP and how well DSP works compared to Google and Facebook ads.. These are only a few of the juiciest content you are getting from this episode that you wouldn't want to miss. So, tune in with us! In This Episode: [00:29] Welcoming owner and co-founder of Ad Advance, Joe Shelerud [03:18] How did it all start in advertising? [06:30] DSP, Who is it best suited for? [09:20] How does it look like using amazon data to DSP? [11:44] How to get started with DSP? [14:40] Starting budget. [16:29] What DSP is looking for in a client and what client can expect from it. [18:20] What type of people DSP targets using location. [21:10] How is DSP compared to Google and Facebook ads. [24:20] How to distinguish different audiences to target, run and customize ads. [26:15] Product type that DSP runs best. [33:39] Strong brands that convert better in DSP. Guest Links and References: LINKEDIN: https://www.linkedin.com/in/joeshelerud WEBSITE: https://adadvance.com/ PODCAST: https://open.spotify.com/show/5W63vAEepwbdjR3CAqtgyV Book Reference: The Compound Effect by Darren Hardy Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

When you are a newbie, 3PL is probably not your top priority in terms of budget and probably think you can do everything by yourself but as your business grows, you'll eventually venture to hiring manpower, and hiring 3PL. If you are in the process of it or new to 3PL, this episode is for you. We'll hear the most important things you should know and expect when hiring a 3PL company. In this episode, you will know the right questions to ask, what to expect and understand your expectations from a 3PL company. Aleksejs will give us a glimpse of what it's like to be a 3PL partner from a 3PL company's point of view. As a seller and as 3PL, he is the perfect middleman to advise how to avoid having a hard relationship with your 3PL company. So stay tuned! In This Episode: [00:32] Welcoming fellow wizard and host of WOE Espanol, Aleksejs Leal [02:27] Amazon storage limit and why having 3PL is important? [03:50] Why did Aleksejs started a fulfillment service? [06:00] Sellers he is looking for. [09:27] 3 top things beginners do wrong with starting at 3PL companies. [15:20] What to expect with your 3PL company. [17:18] Are you a good fit? Test. [21:50] 2 unshakeable things [28:00] Plan B [37:30] Why pick customers? Guest Link and References: INSTAGRAM: https://www.instagram.com/aleksejsleal/ LINKEDIN: https://www.linkedin.com/in/aleksejs-leal-43824a60 WEBSITE: https://rimorcorp.com/ INSTAGRAM: https://www.instagram.com/rimorcorp/ Book References: Rich Dad Poor Dad by Robert Kiyosaki The One Thing by Gary Keller and Jay Papasan Money Master The Game by Toby Robins Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Running an Amazon marketing agency myself, it's never easy but it is something fulfilling as you know you are sharing your knowledge as well as helping sellers sell and grow their businesses but what does it take to handle a marketing agency? What can marketing agencies do for your accounts? Marketing agencies allow you to have more time to focus on other aspects of your business. In this episode, we have a second-timer guest, Keith O'Brien who shared with us the best practices for hiring a marketing agency. We also discussed topics as to hire or not to hire an agency and knowing if the agency is the right fit for your business, for sellers. And topics as experiences you need and advice to share if you want to start an agency. These are topics you wouldn't want to miss. So, tune in! In This Episode: [00:34] Returning guest, Keith O' Brien of Page.One [01:49] Overview if Page.One [03:50] Idea what level of client they take in. [08:40] In hiring an agency, should a seller have a certain level of experience? [11:00] Do you need to have experience to run an Amazon marketing agency? [21:20] The biggest pinpoint that people wanna work with Page.One have. [21:24] Advice to those who's starting an agency. [27:10] Page.One's specialty. Guest Links and References: WEBSITE: https://www.page.one/ LINKEDIN: https://www.linkedin.com/company/page-one-agency LINKEDIN: https://www.linkedin.com/in/keithbobrien Book References: Giftology by John Ruhlin 80/20 Sales and Marketing by Perry Marshall Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

Understanding ACoS is tricky and takes a lot of trial and error. In this episode, we are diving deeper on what influences the numbers in your ACoS and what you should probably try to get on top or maintain your ACoS. And what better way to be in-depth with ACoS is of course Keywords. Get your calculators ready cos this is all about the numbers. The data, the budget, the ranking and everything in between. All juicy topics you wouldn't want to miss. In This Episode: [00:30] PPC strategist and founder of Jungler, Elizabeth Green [01:12] Are you willing to pay the piper? [03:08] ACoS according to Elizabeth [06:45] What influences the numbers? [12:05] When to decide whether to change or go for the keywords? [24:15] Calculating a single keyword [29:37] Picking your ranking keywords with data. [34:12] Allocating budget Guest Links and References: LINKEDIN: https://www.linkedin.com/in/elizabeth-greene-junglr WEBSITE: https://www.junglr.com/ YOUTUBE: https://www.youtube.com/channel/UCFRGUdfAUxoOes2bJQkjz6g Book References: Working Backwards by Colin Bryar and Bill Carr 100 Million Offers by Alex Hormozi How to Make Friends and Influence People By: Dale Carnegie Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

In this episode, we are diving deeper into Investment Banking. Selling a business is nothing new to business owners especially in Amazon. For whatever reason you are letting go of a business, you need to know if your business is ready to sell and its value is fully maximized. Chris and Joe of Global Wired Advisors will walk us through how their company handles cases for both business owners and buyers. Aside from our main goal to learn how a business can exit profitably, we are getting educated with terms we need to learn and people we need to deal with when selling a business. Listen in and learn with me! In This Episode: [00:30] Welcoming Joe Hogg & Chris Shipferling [02:29] Who is Global Wired Advisors? [06:30] Why Investment Banking? [11:30] How GWA works. [13:30] How analyzing a company works and getting it a buyer. [20:57] Who is who and what is what [24:17] Who should work with brokers and broker plus? [33:26] Is investment banking sustainable? [38:20] Types of sellers GWA takes on. Guests Links and References: WEBSITE: https://globalwiredadvisors.com/ LINKEDIN: https://www.linkedin.com/in/joseph-hogg-a0138720/ LINKEDIN: https://www.linkedin.com/in/chrisshipferling/ Book References: The Wealth of Nations by Adam Smith Atlas Shrugged by Ayn Rand Good to Great by Jim Collins Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

Here for the 2nd time in the show, an empathetic blogger, founder of EntreResouce, a pro marketer and affiliate marketing genius, Nate McCalister and he's here on repeat to talk about a rarely considered form of sales source and an evolving marketing strategy, Affiliate Marketing. They say you can't hit two birds in one stone but in this episode, we will dive deeper into affiliate marketing and all the good stuff an affiliate marketer needs to know and an Amazon private label seller could benefit from. Hear everything, learn everything. In This Episode: [00:45] Here for the 2nd time, a pro marketer and affiliate marketer, Nate McCalister. [01:43] What is affiliate marketing? [02:50] Creating great free content [04:30] How does affiliate marketing work? [05:30] Nate's book Evergreen' [09:00] Nate talking about Jarvis [11:00]Doing retargeted ads. [12:38] 3 big mistakes newbies are making: Not leveraging your product right away. Not paying a competitive rate. [24:17] How to find influencers that sell big? [29:00] Spreading your influencers [30:20] How to be an affiliate marketer? [32:22] How to come up with the percentage rate for the influencers? [39:00] Nate's advice. Guest Link and References: BLOG: https://entreresource.com/blog-3/ INSTAGRAM: https://www.instagram.com/entreresource/ FACEBOOK: https://www.facebook.com/groups/entreresource/ LINKEDIN: https://www.linkedin.com/in/nathanielmccallister Book References: Evergreen: Affiliate Marketing by Nate McCalister The Big 100 by Jeremy Kourdi The Ultimate Sales Machine by Chet Holmes Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

It's always great to talk about what makes us successful and things that helped us make it and we can't exclude the failures and problems that helped us grow. So, in this episode, we are talking about success in regard to failure and setbacks. As they say, you learn more from failure than success. So, let's dive into failures Jamie experienced and learn from them. As every success story includes failure, we'll tackle how to get through it, the challenges of bouncing back and how well you might be able to handle the same challenges not only with Amazon but with any Ecom businesses. In This Episode: [00:30] We welcome Jamie Davidson [02:25] Why do we want to talk about failures and setbacks? [03:30] Jamie being clubhouse ambassador. ;) connecting entrepreneurs [05:20] How far along he was in selling before the failure happened. [11:20] How would you handle the same situation? [18:39] Bouncing back [31:27] Advise surrounding failure Guest Links and References: WEBSITE: https://www.amzinsiders.club/membership INSTAGRAM: https://www.instagram.com/jamiedavidson.official/?hl=en Book References: Profit First by Mike Michalowicz Who by Geoff Smart & Randy Street Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

Though the title says 7 ways to improve your account health, I guarantee you that in this episode, it isn't all there is to be excited about as Vanessa shares with us her seemingly limitless knowledge in taking care of your account health. From preventing mistakes to solving Amazon account issues. You wouldn't want to miss a second in this episode with all the juicy nuggets Vanessa imparted to us. Listen in to her advice and get the latest dibs on Amazon's newest program. In This Episode: [00:30] Welcoming our WOE Espanol co-host, Vanessa Hung [00:50] Let's get to know Vanessa [02:49] What is Account health and how to take care of it? [08:20] Issues that are often not talked about but sellers often get mistakes on. [13:20] Solving these important issues. [15:19] Preventing mistakes in the future. [16:20] Top 3 complaints [20:21] Fixing the relationship right with Amazon. [21:30] Things to look out for [22:25] Having multiple accounts. [23:37] Pending documents [24:28] Buying reviews [25:10] Fake offers [27:20] Communicating with customers. [28:18] Dropshipping. [29:54] How should someone prepare for Q4? [33:00] Protecting your listing. [38:15] Inventory and warehousing. [47:20] FBA New Selection Program. Guest Link and References: WEBSITE: https://www.onlinesellersolutions.com/ LINKEDIN: https://www.linkedin.com/in/vhungc/ INSTAGRAM: https://www.instagram.com/fulltimeamazon/ INSTAGRAM Espanol: https://www.instagram.com/amazonatodahora/ Email: [email protected] Book References: The Alamanack of Naval Ravikant The Prayer of the Frog by Anthony de Mello Original by Adam Grant Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

Knowing the trends won't hurt. In fact, digitization makes our lives easier. In this episode, we are embracing the trend with inventory tool Sellers Signal explained by Sellers Funding founder Ricardo Pero. Let's all learn how these trends that are now shaping the Ecom are necessary to unlock your and your business' ability to expand and grow. We know that as a seller, we recognize the importance of personalization to our clients, So, let's hear how digitization and personalisation can work together to achieving our business' full potential. In This Episode: [00:27] Welcoming Ricardo Pero, founder of Sellers Funding. [02:23] What is Sellers Funding and why is it founded? [05:30] How Sellers Funding was formed? [10:10] Digitized yet personalised system. [13:24] Why Sellers Signal? [21:14] Type of seller and the cost to use the Sellers Signal. [27:30] Inventory tools. Guest Links and References: WEBSITE: https://sellersfunding.com/ Email: [email protected] LinkedIN: https://www.linkedin.com/in/ricardo-pero-b7659437/ Book References: What It Takes by Stephen Schwarzman Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

Joining us today in the show, Amazon advertising expert from better AMS, fellow WOE, Gabriel Caceros to talk about an Amazon PPC strategy that is brand analytics. Listen in as Gabriel walks us through on how to use brand analytics to strategize better your product targeting campaigns and more. Search frequency ranking, implementing brand keywords and budgeting your campaign are some of the topics we covered as well that you shouldn't miss. These and more strategies and juicy advice from Gabriel. So tune in with me. In This Episode: [00:36] Gabriel Caceros of better AMS in the show today [01:20] Gabriel talks about WOE meet-up guesting. [02:20] What brand analytics and who can have it? [05:20] A walkthrough of how to use brand analytics. [09:18] Search frequency ranks. [18:38] What you should do and which budget you should increase. [24:05] The next thing you should be doing after the 3As [30:40] Product targeting cost and why it changes. Guest Links and References: LINKEDIN: https://gt.linkedin.com/in/gabriel-c%C3%A1ceros-528077bb INSTAGRAM: https://www.instagram.com/gabcaceros/ Book References: Shoe Dog by Phil Knight Scaling Up by Verne Harnish 5AM Club by Robin Sharma Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

Today I'm riding solo again for the fourth consecutive time and I'm loving it as much as having wonderful guests and today we are gonna be talking about conferences and trade shows I love attending and plans on attending this year and why I recommend them. Though there are a lot of other means to stay updated and educated in all things about selling, marketing and PL, conferences and trade shows I'd say is very important not only to stay updated but to hone our skills, refine our strategies, gain new ideas and network.The ones on my list are worth every penny, so listen in and don't miss the show. In This Episode: [00:25] Conferences and trade shows I love and plan to attend this year. [01:25] Talking about the 4th episode being solo. [04:05] 1st on the list, Traffic and Conversion in San Diego California, 100% marketing conference. [06:45] Seller Velocity in Boston. Use CODE: WIZARD for 10% off your tickets [08:38] Content Marketing World [10:46] PLMA: Private Label Manufacturer Association. [15:10] Online Seller Cruise. Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

Welcoming in the show Today, a good friend of mine and Carlos' with common intentions of helping sellers sell, Ramon Gonzalez. It's a fun and engaging show so listen as Ramon is here to talk about how he transitioned from wholesale to private label and he's sharing with us the pro-tips of doing it smoothly but first, learn from his experience. Ramon also shares with us wonderful pieces of advice you wouldn't want to miss. You'll also hear him discuss what skills you'll need in transitioning. In This Episode: [01:08] Welcoming Ramon Gonzales on the show. [02:25] 2 different business models: wholesale and Private Label [05:57] Commonalities and differences of wholesale and Private Label [10:40] Low view keywords counts [12:00] Ramon discussing wholesale bundling [16:58] Finding what you want to concentrate on. [18:30] Starting a product in the US. [19:58] Top skills learned now that transitioning. [32:15] Advice to those who want to transition. Guest References: Wizards of Amazon Facebook group Book References: The E-myth Revisited by Michael Gerber Rich Dad Poor Dad by Robert Kiyosaki The Power of Habit by Charles Duhigg Mindset by Carol Dweck Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

Today I'm riding solo, it's just you and I and the topic for today is inspired by a question asked to me by a good friend in one of our WOE Amazon Seller Meet-up in Miami, Florida. I'm gonna be answering that as an Amazon private label seller. Sure, there is a lot to talk about Amazon PL and my answers might not be the sexiest topic for you but to me they are most worth talking about and definitely worth the takeaways. So, sit back and enjoy the show. In This Episode: [00:20] It's a solo episode [00:25] The inspiration in this episode's topic [02:40] Online Seller Cruise [04:40] No.1 Amazon Live Video [06:15] Sales from Amazon Live video [06:51] Gaining followers from amazon live video. [07:55] Ranking through amazon live. [11:13] 2nd is relationship building. [13:59] Two books you may refer to note this topic. [15:35] Reaping the profits [17:30] 3rd Merchant fulfilled solution this Q4 [21:55] 3 PLs Book References: The Go Giver by Bob Burg Giftology by John Ruhlin Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

Understanding ACoS is complex and simple at the same time. Today in this episode, Michael Erickson, founder of Ad badger who knows the ins and outs of PPC is here to share with us what causes and does not cause an increase in ACos. With the same perspective of helping sellers sell, he's got a lot of tips and tricks that will help you understand more and hopefully apply in the business. Bids, good and bad ACoS, campaigns, and driving traffic are just the topics you wouldn't want to miss. So, stay tuned. In this Episode: [00:40] Welcoming Michael Erickson [01:00] Sharing common vision. [02:08] What is ACoS according to Michael. [04:25] What causes and does not cause an increase in ACoS. [12:20] Updating campaigns differently might cause fewer clicks. [16:00] Testing the system [17:14] Understanding ACoS [18:20] Knowing where the changes started. [22:15] Managing an account easily. [29:30] $50 or less purchase. Guest Link and References: WEBSITE: https://www.adbadger.com/category/blog/ Book References: Good to Great by Jim Colins Conspiracy by Ryan Holiday Saltwater Buddha by Jaimal Yogis Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

These days, almost everything is a click away and we sign into subscriptions on things that we benefit from and use a lot. So I'm sharing with you a subscription that is worth every penny. Today I'm riding solo and I'm keeping the episode short and direct as I share about my 4 favorite Amazon seller blogs. Blogs might not sound appealing to you who are listening to this podcast right now but do stay with me because these blogs are worth consuming and really helped me in a lot of ways. In this Episode: [00:25] It's a solo episode [00:35] 4 Amazon seller blogs [01:01] Grateful for your feedback. [02:20] Upcoming Online seller cruise [04:05] Join WOE guest blogs [07:20] First on my list, sostocked.com [08:58] Second one on the list is Ecomcrew [10:40] Next is EntreResource [13:00] The last and definitely worth my $300 subscription, Thetrendsblog Blog Links: https://www.sostocked.com/blog/ https://www.ecomcrew.com/blog/ https://entreresource.com/blog-3/ https://trends.co/ Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

Today, I'm riding solo. It's just you and me and I'm going to share with you a topic that's dear to my heart and all pure experience as I started in the industry. Listen in as I pour my heart to give you the 3 important things that helped me on this journey and helped me win a competitive niche. I'm not a guru in this field but I'm sharing based on my very own experience. Win big in this highly competitive industry with these tips from yours truly. In This Episode: [00:25] Riding solo today. [01:35] For who is this episode for? [03:30] 3 of the most important things you should know about when starting [03:45] Mindset [09:30] Strategic networking [16:50] Being passionate about your mission and volunteer. [18:27] Implementing. Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

Do you know that your product photo might be the cause that you're not ranking? Surely we've heard a lot of factors that launch fails. This is just one of many tips, hacks and tricks we are getting help from the expert. On Today's episode, veteran Amazon seller, and the host of My Amazon Guy YouTube Channel, Steven Pope is here to share with us the 3 important things to do and not to do on product launching. Steven will be dropping bombs on product selection and targeting demographic as well. So tune in and all ears for more juicy data. In This Episode: [00:28] Welcoming Steven Pope on the show. [03:50] What is My Amazon Guy? [05:00] Indexing in keyword hack. [06:40] Diminishing returns. [09:40] Product selection. [12:30] Pick a product you understand and know. [15:50] Targeting demographic. [16:20] Narrowing down your target demographic. [20:10] When to hire a model? [21:31] Steven's recommended tools. [25:25] Picture testing. [26:40] Changing the photo might be the solution to a low ranking. [28:55] How much would you spend on picture testing? [33:43] 3 important things you should do while launching. [38:06] 3 things you shouldn't do on launches. Guest Links and References: PODCAST: https://podcasts.apple.com/us/podcast/my-amazon-guy Book Reference: The Black Swan by Nassim Nicholas Taleb Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

If you are one of those who have not tried or don't know how to start with google ads, you wouldn't want to miss out on this episode as we unravel an amazing ranking juice that is google ads. We've heard it once or twice in this show about the power of google ads but we've yet to hear tips and easy tricks on ranking, launching and continually driving sales of your Amazon FBA through google ads by nonetheless, Adam Heist, 7-figure Amazon seller and Youtube creator with coaching content. He'll share his knowledge like he does in his channel, so tune in. In This Episode: [00:37] Welcoming Adam Heist in the show. [02:13] Back story of how he started with google ads. [06:25] Keywords that will work for you. [13:16] Difference between exact and others. [17:00] Budget you need for google ads. [22:14] Linking google ads to PPC. [27:39] Recommended conversion tracking. Guest Links and References: YOUTUBE: https://www.youtube.com/channel/UC-sbTMR8bzv0YIdKNhlyLDw FACEBOOK: https://www.facebook.com/groups/234851968062626/ WEBSITE: https://sellerise.com/ Book References: Deep Work by Cal Newport Purple Cow by Seth Godin Principles by Ray Dalio Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

Bad reviews are bad for business and no Amazon seller wants that because bad reviews hurt the business by lowering your rank or your visibility. That made Sellerise come up with a tool that apparently is going to deal with your bad reviews, automated way. Without further intro, Review Puncher, a promising tool by Sellerise, co-founded by our guest Today, Dima Kubrak. Dima enthusiastically talked about the breaking news in this episode before the tool was launched. Hear it first and learn about it first. Tune in and you'll be as excited as Iam to experience Review Puncher. In this Episode: [00:22] Welcome a very good friend of mine in the show, Dima Kubrak, founder of Sellerise. [01:42] Dima talks about inspiring people. [05:40] Rise conference shouldn't be missed. [06:00] A sold out conference in November. [08:06] Review Puncher will be launched with the goal to help sellers deal with negative reviews. [09:00] The story behind Review Puncher [12:00] What to expect on Review Puncher? [13:00] The tool is for every Amazon seller. [14:45] White hat tool [17:45] Automated system [18:30] Timeline of smart alert [22:14] Behind the team are hardworking and dedicated people. [26:20] The cost of the tool. [31:20] 20 more tools on Sellerise at $49.90/month. Guest Links and References: WEBSITE: https://sellerise.com/ LINKEDIN: https://www.linkedin.com/in/dima-kubrak Book Reference: Straight Line Leadership - by Dusan Djukich: Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

For the Nth time in the show we bring you Alina Vlaic, ranking and PPC expert to talk about topics that are seldom talked about in terms of ranking. We are also going to be modelling my very own experience working with AZ rank to discuss common and uncommon scenarios on ranking. Find out why Alina says Ranking is not the top priority. This is a lot more multi ranking tips and tricks you wouldn't want to miss in this 70 mins show. In This Episode: [00:28] Alina Vlaic, 4th-timer in the show. [02:59] Ranking according to Alina. [07:59] Ranking service VS other platforms [14:00] Downside [18:25] Honeymoon stage in product launch [23:58] How long does honeymoon period in ranking [28:00] Alina's tips and tricks [30:50] How to select keywords we use for a product [46:00] Frequently bought together [59:30] Ranking is not the top priority. Guest Links and References: WEBSITE: https://azrank.com/ FACEBOOK: https://www.facebook.com/AZRANKcom​ INSTAGRAM: https://www.instagram.com/alinavlaic/?hl=en INSTAGRAM: https://www.instagram.com/azrank_com/​ YOUTUBE: https://www.youtube.com/channel/UCfKy… Book References: Negotiation by Chris Voss How to Talk so Kids Will Listen by Adele Faber and Elaine Mazlish Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

Today, I'm riding solo where I'd like to share with you all something close to heart. I'm gonna share with you my top 5 Podcasts- consuming podcasts specifically about Amazon. I'm also gonna be sharing why I like listening to them and why you should listen too. These are Amazon seller podcasts in these criterias that make them on the list is no fluff, actionable, and easy to consume podcasts. It's a difficult list to make and making sure the list is worth it. So listen in! In This Episode: [00:25] It's a solo episode with me, Carlos Alvarez [00:39] My top 5 Amazon specific podcasts that consume me. [01:20] Online seller cruise promotion [03:40] The criterias for the list. [07:35] #1 Seller Sessions by Danny McMillan co-hosted by Izabela Hamilton & Sharon Even [11:37] #2 Ecom Crew by Mike and Dave [16:30] #3 PPC Den Hosted by Michael Erickson [20:40] #4 Firing the Man by ken and David [24:18] #5.1 Seller Round Tables by Andy arnott and Amy Wees [26:13] #5.2 The Amazon Seller by Andy Slamans and Liran Hirschkorn Podcasts References: https://sellersessions.com/ https://www.ecomcrew.com/ https://www.adbadger.com https://firingtheman.com/ https://sellerroundtable.com/ https://podcasts.apple.com/us/podcast/the-amazon-seller-podcast Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

Making money from your list. Isn't that exciting to hear? Email marketing is not a new marketing strategy but not all is using it and maximizing its potential. This topic has been discussed in this podcast for several times now and here we are talking about it again and how you'd benefit from it if you use it wisely. In this episode, Michael Gavin, who's an email marketing expert, will share with us the potential that is Email Marketing. You'll hear from him how to start and strategize your email marketing to a more profitable tool, engaging the audience from your list as well as tips and tricks to a fun email. So tune in and learn a highly effective marketing strategy that costs less. InThis Episode: [00:40] Welcoming Michael Gavin on the show. [01:50] Michael talks about his background and experiences. [05:15] Email marketing according to Michael. [07:58] What is starting on email marketing like? [11:01] Building list is a priority. [12:40] Email marketing tips and tricks. [16:00] Time and budget doing it yourself. [22:00] maximizing pop-ups. [25:50] Most common mistakes with email marketing. [29:00] Being product centric is not good. [31:00] Collaborations with competitors. Guest Links and References: WEBSITE: https://nolimitemail.com/ Book References: Great Leads By: Michael Masterson Rich Dad Poor Dad By: Robert Kiyosaki 4 Hour Workweek By: Timothy Ferris Think and Grow Rich By: Napoleon Hill Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

From being a badass at MMA ring to being a badass Kickstarter fundraiser, Mina Elias is joining us in this no holds barred episode where he'll talk about how he aced his first Kickstarter campaign. Crushing a Kickstarter is one thing, turning it into an Amazon PL success is another. Let's hear it from a PL pro. Having been successful on a supplement label, let's learn the brilliant idea of his coffee alternative that's launched on Kickstarter. Tune is as he shares his tactics, his regrets, and all what's to do when launching a Kickstarter. In This Episode: [00:28] Welcome Mina Elias on the show. [03:05] Mina talking about a genius Kickstarter product. [09:15] What is a Kickstarter according to Mina? [12:45] What is an early adopter? [15:00] Being a supplement seller on Amazon. [17:27] Challenging himself is how he started the Kickstarter campaign. [21:45] How is 250% fund on kickstarter a failure? [26:00] Building mailing list and sms blasting. [29:20] Nailing a kickstarter by pitching. [41:53] How would Mina do it the next time? Guest References: INSTAGRAM: https://www.instagram.com/egyptian_prescription_elias PODCAST: https://podcasts.google.com/feed/ Book References: Be Obsessed or Be Average By Grant Cardone Peak Performance Elevate your Game By Stulberg and Magness Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

In Today's episode, we are going to talk about a powerful tool not many are aware of, Google my Business. Google My Business was launched in 2014 but not a lot of businesses know how to leverage it for more sales and rank. We have today The Bearded Guy, Norm to educate us all with the power that is Google my business. He brilliantly talked about everything a newbie should know about GMB and how to optimize it and use it for your business' advantage. He'll walk you through on starting GMB, getting ranked by Google and the authorities it gives you to access all your URLs in one single platform. These and more if you tune in. In This Episode: [00:39] Welcome for the 4th time on the show, Norman Farrar. [01:20] Google My Business according to Norm. [02:38] How Google my Business helps your business. [06:10] Anchor URL [07:00] GMB is FREE and other features that are also free. [08:55] Ranking your products with photos and descriptions [10:30] Traffic can go up over 1000% [12:55] Google suggests keywords for you. [14:00] Verifying your address. [15:30] How Google gets you ranked. [18:00] Types of keywords to use to pick up speed to rank. [22:00] What else can you do with GMB? [23:20] Step by step posting in GMB. [27:35] Uploading keywords to reach photos. [29:00] What else can you upload and get ranked? [30:50] Insights by GMB. [31:00] Repurposing your posts and reviews. [33:00] Saving thousands of dollars with GMB. [33:50] 100% organic ranking [35:40] Should you do it yourself or get someone to do GMB for you? Guest Links and References: WEBSITE: https://prreach.com/ PODCAST: https://lunchwithnorm.com/ YOUTUBE: https://www.youtube.com/channel/UCYohth9WsJkvegQQC6HjHJg Book References: Crossing the Chasm By: Geoffrey Moore In Search of Excellence By: Peters & Waterman The Exitpreneur's Playbook By: Joe Valley Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

On Today's episode, we have one of my favorite bloggers, co-creator of 21-day blog challenge, EntreResource Blog creator that blogs about everything he knows and things he loves to share about ecom and everything. Now, in this episode we are gonna dive deep into Affiliate Marketing. What you need to know, how to start, how to earn money from it, and how to be big with affiliate marketing are some juicy topics Nate shared with no holds barred. And here's the news, affiliate marketing is not only for affiliate marketer. An average person with no experience can succeed and be a full time affiliate marketer and you are gonna hear everything about it in the show so, tune in! With his book coming out at the end of this month, Nate shared what you can benefit from it which I myself is excited to have my hands on. You wouldn't want to miss a second of this episode cause everything is nuggets after nuggets. In This Episode: [00:36] Welcome Nate to the show. [01:20] Writing about the process in his blogs. [02:50] The dunning kruger effect. [05:30] Affiliate marketing according to Nate. [09:45] Do you get money and how much realistically do you get from affiliate marketing? [13:20] Nate talked about his upcoming book as being something evergreen and can learn from in future. [15:00] Cornerstone [15:50] Samples of niches to try. [19:00] 80/20 principle. [22:00] Dream host and what you need to know. [27:00] Platform tracking. [37:40] Delivering more when you're earning more. [43:30] Domains- linking the affiliate for more opportunities. [44:23] Evergreen Affiliate marketing book is launching soon at $14.90 Guest Links and References: WEBSITE: https://entreresource.com/ INSTAGRAM: https://www.instagram.com/entreresource/ FACEBOOK: https://www.facebook.com/groups/entreresource/ Book References: Atomic Habits By: James Clear Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/