
Unleashed - How to Thrive as an Independent Professional
642 episodes — Page 6 of 13

392. Hung Nguyen on Diversity and Inclusion
Hung Nguyen is a McKinsey alum and a principal at OUTLAST Consulting, a purpose-driven professional development + strategy firm focused on fueling innovation and empowering diverse talent. Prior to OUTLAST, she headed the Digital Center of Expertise at BP, where she piloted user-centric ways to recruit, develop, and deploy talent. Today, she talks about diversity inclusion and strategies companies and individuals can use to improve inclusion awareness. Hung can be contacted through her LinkedIn profile https://www.linkedin.com/in/misshungnguyen/ or reached through the Outlast LLC website. Key points include: 03:47: Situations that involve professional development for diverse talent 09:05: Tactics used to deal with difficult situations 12:21: Responding without threatening 16:13: The structure of diversity training 24:19: Clients' objectives in diversity training 34:30: The broader impact of diversity inclusion Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.

391. John Jeffcock on Networking
John Jeffcock was a captain in the British Army; he is now an author, a consultant, and the CEO of Winmark, a world-leading C-suite network business that interviews and profiles Chief Executive Officers from across the global corporate landscape. Key points include: 02:45: How Winmark helps members make connections 09:40: Networking during COVID 11:04: The big topics of discussion at networking events 15:14: How to make effective connections 24:40: How the selection of content is made John can be contacted through the Winmark website or through LinkedIn. Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.

390. Adam Roosevelt on Cybersecurity
Adam is a decorated combat veteran and a cybersecurity consultant who started his career with the U.S. military; he was part of the team working on the Global War on Terrorism before starting a private practice where he advises government agencies and the private sector. He is now the CEO of A.R. International Consulting, LLC and a national news on-air analyst. Key points include: 02:53: Training with NATO and being deployed to Afghanistan 07:01: Getting set up as a federal contractor 10:25: Setting up an advisory board 16:14: Specific services for the private sector 26:15 Asset recovery Adam can be reached through his website, adamroosevelt.com, or through LinkedIn. You can also follow him on Facebook, YouTube, and Instagram.

389. Braden Weinstock on the Human Operating System Manifesto
Braden is a startup entrepreneur, an action-oriented and strategic operator, and consultant with operational expertise in a broad range of experiences across crypto, hedge funds, software technology (SaaS), commercial real estate, management consulting, luxury retail, and more. In this episode, he discusses his purpose, working with Bridgewater and Knotel, and time management. Key points include: 03:06: Braden's operating value 08:29: The list of operating practices 10:18: Installing and eliminating habits 18:57: Time blocking and deep work 27:47: Texting vs. talking 29:54: Bridgewater and Knotel Braden can be reached through his website, www.bradenww.com or through LinkedIn. Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.

388. Spish Rurak on the Remote Job Search
Spish Rurak is a McKinsey alum, the president of Rurak and Associates, and a noted advisor and consultant to consultants. Spish works with many consultants from top-tier firms based in the U.K. and has served as a career transition coach to several thousand management consultants. Today, he discusses the challenges of the remote job search and interview and how to overcome them. Key points include: 02:05: The differences of the job search during the pandemic 09:41: Supply and demand channels 17:26: The advantage to the job seeker 22:52: Three channel recommendations for the job seeker 33:29: Outreach tips 44:47: Organisation tips You can reach out to Spish on LinkedIn. Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.

387. Steve Pressfield on A Man at Arms and creative battles
Steven Pressfield's books have been hugely influential on my life and it was a real thrill to welcome him on the show. Steve is the author of Gates of Fire and about a dozen other novels, mostly historical fiction set in the time of ancient Greece and Rome. He's also the author of the modern classic The War of Art: Break Through the Blocks and Win Your Inner Creative Battles. Steve's latest book is A Man at Arms, a fantastic deliver-the-message tale about a retired Roman legionnaire who has been ordered to intercept the messengers who are trying to deliver Paul's letter to the Corinthians. I liked this book so much that I'm giving away 25 copies to listeners of this show. Get your copy here: http://bit.ly/GetAManAtArms For more info about Steve, visit https://stevenpressfield.com/ Key points include: 09:56: What to do when the muse visits 15:16: Why Steven reads non-fiction. 16:17: Research for Steven's books 22:25: Children developing creativity 26:11: Resistance is universal 27:53: How Steven recognises a professional 31:20: Thoughts on masculinity Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.

386. Marcia Nuffer on Leadership and Talent Development
Marcia Nuffer has an M.B.A. from Harvard Business School and a B.S. in Mechanical Engineering. As McKinsey's Chief Learning Officer, Marcia was responsible for building one of the most lauded global leadership development programs in the world. She has over 25 years of strategy and leadership development experience and runs her own company, BlueShor. Key points include: 05:15: Roleplaying in training 12:35: The McKinsey Academy 17:57: The Senior Training program 20:38: Examples of exercises for senior partners 27:51: The work at Blueshor 45:07: The assessment Marcia developed You can learn more about Marcia's company on the website at www.blueshor.com, and you can reach out to Marcia through email at [email protected]. Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.

385. Aneta Key on Gamification in Training and Leadership Development
Aneta Key is an independent consultant who has established her own firm, Aedea Partners, where she helps organizations design rollout and usher programs like digital transformation, or strategy rollout, or change management, and culture change. She also designs and facilitates decision-making offsites. Aneta can be reached through her website, www.aedeapartners.com and she is active on social media. Key points include: 03:27: Applying gamification to business scenarios 14:18: Capability building for consultants and consulting firms 18:39: The design and delivery of sessions 26:39: The topics covered by Aneta's firm Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.

384. Sally Dominguez on Singularity and Epic Resilience
Sally Dominguez is a former architect, award-winning inventor, and author. She is a sustainable resilience expert and 10XInnovation Strategist. Today, she discusses her book, EPIC Resilience, and explains the strategies in the book for developing a personal resilience and growth mindset to not only survive but to thrive in constant change. Key points include: 01:23: The Singularity University. 05:06: How to be resilient emotionally 07:56: Identifying values and purpose 11:15: The power of authenticity 20:10: The impact of sleep and sugar 24:16: Intellectual and creative growth You can order Sally's book, EPIC Resilience: Thriving through Chaos and Change, on Amazon, view the slim tank invention for water conservation, and visit her website at: http://www.sallydominguez.com/ Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.

383. Adam Braff on Forecasting
Episode 383: Adam Braff on Forecasting Adam Braff is a former McKinsey partner; he runs a data and analytics consulting firm called Braff & Co. where he advises investors, boards, and senior leadership teams on extracting maximum value from their investments in data and analytics. Today, we talk about forecasting. Key points include: 02:17: What Adam learned from running a forecasting contest 07:04: The problem with overconfidence 10:42: What differentiates a good from a bad forecaster 16:23: Researching STEM topics to make a prediction 20:42: How forecasting has manifested in Adam's advisory work. 30:16: Addressing how to get better at forecasting You can learn more about forecasting and check out Adam's masterclass at https://braff.co/advice. Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.

382. Becoming Independent
In today's episode, I host a panel discussion with Jennifer Hartz, J. Andrew McKee, Jay Altizer, and Ashutosh Dalvi. They share insights, advice, and their own story on taking the leap from a comfortable salaried position to becoming an independent consultant. Key points include: 01:13: The decision to become an independent consultant. 08:40: The positives and negatives of the transition 14:32: Advice to those making the transition 21:22: Cash flow and workflow 25:40: People who should not go independent You can connect with members on the panel through LinkedIn. https://www.linkedin.com/in/jehartz/ https://www.linkedin.com/in/andrewmckee/ https://www.linkedin.com/in/altizer/ https://www.linkedin.com/in/ashutoshbdalvi/ Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.

381. Surbhee Grover on Launching a Personal Care Brand
In this Episode of Unleashed, I chat with Surbhee Grover. Surbhee is the consultant who runs the firm Steel and Graffiti, she has also recently launched a personal care brand love,Indus.com; and today we discuss the whole process of creating a brand from product formulation to promotion. Key points include: 05:58: Evolving past the concept 10:18: The market research journey 12:34: Product formulation 17:54: Dealing with intellectual property rights 20:57: Cost of development 32:34: Developing the brand identity You can learn more about love,indus on the website, Instagram, or Facebook page, and you can connect with Surbhee on LinkedIn. Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.

380. Stefan Kolle on the Customer Experience
Stefan Kolle is the co-founder, Managing Director and Chairman of the Board of Futurelab, a company that helps businesses improve their marketplace through meaningful innovation in customer experience. On today's show, Stefan shares a few case studies and we discuss customer centricity and customer experience. Key points include: 02:19: Assessing the state of customer experience 05:18: Voice of the customer exercises 09:18: The changes Futurelab has helped companies make 20:23: The growth of Futurelab You can connect with Stefan on LinkedIn and learn more about his company at www.futurelab.net. Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.

379. The Strategic Use of Units
In this episode of Unleashed, I offer a few tips on how to use units strategically to emotionally engage your clients and avoid numerical overload. Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.

378. Pronouncing Your Name on LinkedIn
In this short 2-minute episode, I share a LinkedIn trick that you can use to show people how to pronounce your name. Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.

377. LinkedIn Connection Requests
In today's short episode, I share a few tips on sending connection requests on LinkedIn. 01:47: Reaching out cold 02:35: Avoiding becoming spam 04:15: After 200 requests 04:50: Customized notes on the LinkedIn App Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.

376. Ali Ahmed on Green Strategies
Ali Ahmed is the founder and principal of Green Strategies, a company that helps clients discover sustainability opportunities. He is a recognized sustainability and energy management leader who has developed and managed more than 50 global energy and sustainability programs. In today's episode, we discuss carbon. Key points include: 01:37: An overview of carbon credits 06:27: The companies buying carbon credits 09:02: Carbon credit audits 13:38: Carbon offset interpretations 21:42: How the soil captures carbon 30:04: Carbon accounting 37:46: The international market for carbon offset Ali can be reached through his website at green_strategies.com or connect with him on LinkedIn. Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.

375. Stacy Sifleet on Customer Value Strategy
Stacy Sifleet, an alum of A.T. Kearney, helps manufacturers, distributors and service-based companies improve their profit through targeted price strategy while providing customers with the services or products they want. She is here with me today to explain how she implements and improves customer value strategies. 01:34: How customer value applies to the B2B realm 07:54: Defining groups of customers by profitability 11:39: Communicating the tier status to the customer 16:34: Maintaining service levels across tiers 21:29: How an annual performance review adds value to a client You can email at [email protected], visit her website, PricingVelocity.com, or reach out on LinkedIn. Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.

374. Tami Lucey on The Benefits of Booking through a Travel Agent
Tami Lucey is an independent travel consultant, or as she describes herself, "a worldwide business travel hassle remover." We talk about her four decades of work as a corporate travel agent, how the industry has changed, and her focus on working with the entertainment industry and individual consultants. 02:06: The benefits of a personalized service 04:57: The limitations of Google search in booking travel 07:47: How Tami structures her fees 11:05: What's included in Tami's fees 15:12: What it means to join a host agency as an independent 21:17: Working with the entertainment industry Tami can be reached through the website, Corporate Travel – The Travel Society Host Agency Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com

373. How to collect fees on time
Lessons learned from collecting payment on over 1,500 invoices: 1. What to include in the contract 2. Questions to ask after the contract is signed 3. What to include on your invoice 4. How to follow up after sending your invoice Unleashed is produced by Umbrex. To learn about our global community of independent management consultants, visit www.umbrex.com

372: Read Later with Instapaper and Pocket
You get an email with an article you want to read, but you don't want to be distracted right then. The solution is a "read-later" app. The two most popular are Instapaper and Pocket. Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com

371: Why It's Important to Check Your Email Name
There are a few reasons why you should check how your email name appears to others, and in this short in-between-isode, I explain how it should be done in G-Suite and Microsoft. Key points include: -The professional impression -Search solutions Check this link to Gmail and Microsoft for more information. Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com

370. Divya Agarwal on Transformation Projects
Divya Agarwal recently left McKinsey to become an independent consultant. At McKinsey Divya was an Associate Partner in Organization and Transformation. "Transformation" is a bit of a buzzword that can be hard to pin down. In today's discussion, Divya explains what McKinsey means by the term, the types of transformation projects, and how to set up a successful transformation office. Key points include: 01:52: What McKinsey thinks of the term 'transformation" 03:54: Most common types of transformation 08:14: Sanitized case examples of transformation projects 13:37: How to driving a broader transformation 19:01: Consolidating the learnings from focus group sessions 23:50: Capturing and using insights Divya can be contacted on LinkedIn. Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com.

369. Cactus Raazi on Personalized Pricing
Cactus Raazi is a former Managing Director at Goldman Sachs who has been a successful entrepreneur in credit trading. He is also the author of the recently published book Price: Maximizing Customer Loyalty Through Personalized Pricing. In today's episode, Cactus shares his perspective on personalized pricing - and how he got his distinctive first name. Key points include: 06:05: Researching his book 08:30: Examples of personalized pricing 13:03: The value of personalized pricing 17:41: Ideal businesses for personalized pricing 20:53: How to communicate personalized pricing to the consumer 24:31: Using algorithms to differentiate the customer base You can contact Cactus through LinkedIn and order his book, Price: Maximizing Customer Loyalty Through Personalized Pricing, on Amazon. Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com

368. 12 Favorite Problems
Nobel Prize winner Richard Feynman had a trick of always maintaining a list of his twelve favorite problems. Anything new he learned he tested whether it could be used on any of those twelve, and he attributed his success to this technique. This episode gives a short overview of Feynman's approach and how you can apply it. I learned of this tip from Tiago Forte's course, Building a Second Brain. Key points include: Richard Feynman's path to becoming a genius The dormant state of ideas Passive problem solving Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com

367. Robyn Bolton on developing innovation within the organisation
Robyn Bolton is a leading innovation consultant. A BCG alum, she was a partner at Innosight, a top innovation consulting firm that was founded by Clayton Christensen. She has been an independent consultant focused on innovation since 2018. You can reach out to Robyn or follow her thought leadership blog on her website at milezero.io. Key points include: 01.03 How innovation differs from R&D 04.16 An example of innovation consulting for a sporting goods manufacturer's business model 08.54 The diagnostic of the current state of innovation within the company 11.53 Categorizing each project on dimensions 16.56 Getting the project off the ground 25.32 Innovation that gets results 32.00 Venture teams as a strategy Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com

366. Kyle Sturgeon on turnarounds, bankruptcy, and restructuring
Kyle Sturgeon, an alum of Alvarez & Marsal and McKinsey, is a Managing Partner and Co-Founder of MERU. He has led complex transformations and restructurings for companies across industries, with a focus in retail and consumer, healthcare, and materials. Today we discuss what's involved with guiding a company through bankruptcy or restructuring. To find out more about Kyle's company visit: wearemeru.com. Key points include: 00:58: The birth of Meru 04:32: Shutting down a $200,000 company 10:22: How to sell off inventory 17:06: How Kyle's business model works 21:34: A restructuring project 22:47: The Tough Mudder case study 31:52: Orientation towards cash 41:30: The growth of Meru Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at: www.umbrex.com

365. Questions to Ask Clients in First Discussion
In today's weekend edition of Unleashed, I share a list of 20-25 questions that David A. Fields and I usually ask our clients during the initial conversation to help engage the client and secure the project. Key points include: Focusing on the client's needs Understanding the scope of the project Understanding the client's expected outcomes Insight into the internal team and the stakeholders involved

364. 21 Business Development Ideas for 2021
As independent consultants, we often look for ways on how to grow our business. In today's episode, you'll find a round up of 21 business development ideas that can help build your business this year. You'll also find all the relevant links to Unleashed episodes where we explore these items in more detail. Create a portfolio of sanitized work (Episode 121) Create a project list (Episode 140) Update your LinkedIn profile (Episode 211) Set up a CRM system (Episode 172) Make outbound calls (Episode 170) Email a past client ("Would love to hear about your plans for the year") Reach out to clients where you LOST a proposal, just to check in Update your resume (Episode 253) Ditch the yahoo, Gmail, AOL and get a professional email address Start a podcast and invite potential clients as guests (Episode 10) Comment on LinkedIn posts by potential clients Post 3-5 times per week on LinkedIn on the topic you want to be known for (Episode 235) Organize a virtual event Create, or update, your website (Episode 59) Create a course teaching some skill that a potential client might be looking for* ("How to organize an Integration Management Office") Update your email signature to include your phone number (on the computer AND phone) Create – or refine – your Fishing Line (Episode 1) Ask past clients for feedback Build relationships with other independent consultants serving your niche Read The Irresistible Consultant's Guide to Winning Clients by David A. Fields Contact me at and sign up for weekly podcasts: [email protected]

363. Tekla Back on Nutrition - The Truth behind the Label
In this week's episode, I talk to Tekla Back, McKinsey alum, former senior vice president of strategy at PepsiCo., and founder of the snack, Keho. Tekla reveals how she got into nutrition, the truth behind the nutritional labels, and how she developed the Keho snack bar. You can learn more about Tekla's campaign on nutrition by emailing her at [email protected] or visit her company website at keho.life. Key points include: 03:51: The problem with nutritional labels 05:34: The math behind recommended daily amounts 09:47: What you should know about cholesterol 12:53: The missing information on sugar 19:03: The factors influencing the FDA 22:37: The process of certifying a nutritional label 23:44: The impact the FDA has on changing what we eat

362. Get bad at something
While it's great to pursue excellence, there's a strong argument for getting bad at something. -- Unleashed is produced by Umbrex. To learn about our global community of independent management consultants, visit www.umbrex.com

361. Seth Godin on Best Practices in Content Creation
I was inspired to launch Umbrex after reading Seth Godin's book, Tribes. So, I am delighted to talk to him today. In this episode, Seth discusses his career trajectory, his books, his daily practices, his view on content marketing, and why he made the decision to avoid social media. I'm also giving away 100 copies of Seth's new book, The Practice. To receive your free copy of The Practice while supplies last, fill in your name and address info on this form: http://bit.ly/ThePracticeGiveaway Key points Include: 04:10: How Seth creates a library of his experiences 07:17: What success looks like to Seth 08:29: How Seth curates and decides what content to consume 12:09: Seth's views on mentors and heroes 15:20: The key to Seth's productivity 19:08: Seth's views on social media 26:07: A key insight on creating and distributing content 30:54: The advice Seth would give our leadership on how to market mask wearing to people that don't want to?

360. Rudra Chatterjee on Business in India
Rudra's family has been growing tea for over 100 years. They have tea estates in Darjeeling and Assam in India, and in Rwanda. They also manufacture handmade carpets and furniture. He is also an adjunct professor in International Management Institute in Calcutta, and writes for several publications on history and business. Rudra can be reached through his website, RudraChatterjee.com. To find out more about his businesses, go to Luxmi Tea and Obeetee.com. Key points include: 06:51: Top recommended books 07:57: Online events with top economists 11:45: ESG priorities in business 18:16: The elimination of child labor 21:49: Running the family business 27:17: Examples of consulting recommendations that did not work with personal business experience 31:07: The caste system 34:42: How the caste system frustrates progress or impedes Rudra as a business person 36:59: COVID in India

359. James Carbary - B2B Podcast Best Practices
James Carbary is the founder, executive producer, and co-host of Sweet Fish Media, a company that produces podcasts for B2B brands. Today, he shares his expertise on creating, distributing, and getting the most mileage out of your podcast. Key points include: 01:28: Tips on how to create a great B2B podcast 07:07: The naming philosophy of a podcast 10:33: Common mistakes people make when setting up a B2B podcast 14:37: How to make it a memorable experience for the guest 16:59: Sourcing freelancers to create micro videos 18:13: Turning the podcast into a blog post 23:54: Implementing keywords 30:24: The services Sweet Fish Media provides 35:48: A strategy to get more listeners Check out James' company Sweetfishmedia.com or connect to him through LinkedIn.

358. Create a target list of employers or clients
In this short episode of Unleashed, I share a process that I use in my consulting practice and have found to be hugely valuable for both myself and my clients. Key points include: Creating categories of companies The power of the list Identifying the missing gems

357. Identify Your Core Network
In this short episode of Unleashed, I share a few valuable ideas taken from David A. Fields and his book, The Irresistible Consultants' Guide to Winning Clients, which I highly recommend, to help identify your core group. Key points include: Creating a master list Segmenting groups Identifying the weak ties

356. Daryl Tulimieri on Recruiting and Team Building
Daryl Tulimieri is a McKinsey alum. He has been at Owens Corning, and GLG, where he helped create and grow a group. Darryl is currently an independent consultant and Umbrex member, and he advises on M&A. But today Daryl is sharing his experience in recruiting and building a team in different contexts. Daryl can be contacted at [email protected] or through LinkedIn. You can visit his website at LigerAdvisors.com. Key points include: 02:56: What it's like to participate in recruiting and how it's structured at a large consulting firm 06:23: Daryl's role at Owens, Corning and what sort of team members he recruited and how it was a different story 10:15: An overview of strategic marketing 13:55: How to evaluate skill sets to identify the applicant who would be successful in a role 17:11: How to get the input to inform your decisions 19:04: Recruiting and building a team at GLG 25:29: The recruiting sales pitch 30:56: The time involved in recruiting 34:57: The work Daryl is doing today

355. J.Andrew McKee on How to Get Better at What You Do
In a weekly email to Unleashed subscribers in the fall of 2019, I asked, "What you are doing this fall to get better at what you do?" Umbrex member J. Andrew McKee sent me the following extraordinary response, and I asked him to be a guest on the show to discuss. To learn more about Andrew's consulting practice (which we don't discuss), visit: HeadlandStrategy.com. Here is Andrew's answer on what he is doing to get better at what he does: New: Resumed saxophone practice 2-4 times a week, with a goal to resume performing in a narrow (muse-inspired) set of genres by 2021. I may also get a teacher if I can sustain through Q1 (9 months ongoing!) Hired a change coach with psychology and spiritual training to help me vision an inspiring growth trajectory for my consulting business while balancing writing and family priorities Teaching more private webinars and a university course (one 3-hour module) (me and my staff) Teaching more lunch and learns to our growing staff Doing Zoom hip hop dance classes with my daughters (Michael Peele!) Sending more emotionally vulnerable emails to my close guy friends about the ups and downs of life, and having more 1:1 phone calls where I stop beating around the bush Protecting occasional afternoons for 3-4 hour hikes with masks with longtime friends Calling my father more regularly (Q2 weeks) Resuming a meditation practice after I intentionally let it lapse on behalf of first protecting a full night of sleep, and now that our youngest child is out of diapers and I can manage 10-20 minutes per day. Planning to hire an HR consultant to help us build behaviors to learn new knowledge and skills into a broader sense of "performance review" than is typically done. I would also like to align this with peer-encouraged deliberate practice. We are also noodling on hiring an expert for certain skills (e.g., market research interviews), and having them work with us like a coach (pre- and post-game feedback). Added volunteer programs to mentor students at a historically black university, including mock interview practice, career advice, help with career connections, and so on. Sustained: Writing literary fiction 2-3 hours per day Journaling daily about anything and everything ("Morning pages" in the spirit of Julia Cameron) No alcohol since 2013 (or other drugs) No caffeine since summer 2019 (except 1-2 cups decaf coffee or 1 cup of green tea) Intermitted fasting when I feel like it Protecting 7.5 to 8.0 hours of sleep per night, helped by reminders from my Oura Ring Protecting time for the family each day (AM and dinner time) and every weekend, including supporting them in music and sports Reading almost zero business books, which I find very low yield in general Reading widely and muse-inspired, drawing from a long list of books I'd love to read and reading them when I feel inspired, across nonfiction and fiction in a 1:1 mix Listening broadly to music that inspires and moves me

354. Philipp Humm on Ethos. Pathos. Logos. The foundations of a good story
Philipp Humm is a storytelling coach who teaches how to apply the fundamentals of storytelling to sales, marketing, management and connecting with your business audience. Philipp on LinkedIn or learn more from his website, power-of-storytelling.com Key points include: 03:41: Why storytelling matters to consultants 06:03: What makes a compelling story 07:24: Six elements of story 13:33: Who approaches Andrew and how he helps them 15:27: Situations where storytelling can help 16:59: Tips on creating, preparing, and practicing storytelling

353. Jonah Gruda on Choosing the Right Entity Type for Your Practice
A common question independent consultants ask is what type of entity they should use to establish their practice. In this episode, Jonah Gruda reviews the most relevant aspects of the five types of entities that are most commonly considered: Sole proprietorship Partnership Limited Liability Company S-Corporation C-Corporation For each entity type, Jonah reviews: Formation requirements Liability Exposure Taxation at the entity level Tax rates Tax reporting Compensation Number of owners Self-employment tax Jonah Gruda is a Tax Partner at Mazars and specializes in income taxation, executive compensation and stock option planning, estate and gift planning and wealth preservation. Jonah can be contacted through Mazars or LinkedIn. Download this a comparison of entity types that Jonah and I discuss on the show. Key points include: 01:48: Introduction to the two broad categories of business entities 08:56: The three types of partnerships 12:33: Legal operating agreements 15:11: Overview of limited liability partnerships 18:06: Overview of a limited liability company 27:31: Electing to be taxed as a C corporation 29:55: S-corps and c-corps 43:27: Filing fees Unleashed is produced by Umbrex. For independent consultants interested in joining our global community, visit www.umbrex.com Contact the host, Will Bachman: [email protected]

352. Jeffery Perry on Building an Independent Practice after Retirement
After years of professional work experience, how do you leverage your knowledge and put it to good use? After a 30-year career as a global strategic business advisor, including 20-years combined as partner at Ernst & Young (EY) and A.T. Kearney, Jeffery Perry decided to found Lead Mandates where, as an independent advisor, he helps organizations improve business and leadership performance. Today, he shares how his experience helped him reach out, connect, and communicate when starting his independent consulting practice. Learn more about Jeffery's company at www.LeadMandate.com . He can be reached through LinkedIn or connect through Twitter. Key points include: 01:46: The strategic steps to building the practice with intention 05:28: The many reasons to serve on a board 09:06: Preparing for the career transition 11:48: Leveraging connections and reputation 15:59: Establishing a pipeline of opportunities 17:09 Joining the board of Fortune Brands 27:38: Establishing multi-dimensional purpose 34:45: A summary of Jeffery's professional experience

351. Kian Beyzavi on Digital Health: What it is and why it matters
Kian Beyzavi, a Venture Partner at Cota Capital, is a seasoned leader in the life sciences. After several years of consulting at McKinsey & Company, a couple of stints as a venture investor and a software entrepreneur, she worked in senior leadership positions at medical device and pharma companies for 10 years. Her recent consulting work is mainly focused on innovation in life sciences, leveraging digital health, patient engagement, services, devices, and diagnostics. Kian holds a PhD in electrical engineering/applied physics from Princeton University, and she has worked Asia, the UK, Europe, and the Middle East. Today she provides insight into the digital health industry, what it is, what it offers, where it's going and how it is changing the interaction between patient, doctor, and health information. Kian can be contacted through LinkedIn. Key points include: 02:02: How people interact with digital health through wearables 05:23: Technology to monitor neurodegenerative disease 10:19: The various categories of digital health 15:06: The main three drivers in digital health 22:57: How regulation is changing 24:26: Kian's background 33:03: Investing in the digital health industry Kian Beyzavi on LinkedIn: https://www.linkedin.com/in/kian-beyzavi-phd-36b1b5/ Unleashed is produced by Umbrex. To inquire about joining the Umbrex community of independent management consultants, visit www.umbrex.com Unleashed is hosted by Will Bachman. Send Will an email at: [email protected]

350. Daniel Tunkelang - In-depth Insight into Search Relevance & Query
Daniel Tunkelang, one of the top search relevance consultants in the United States. He is a data science and engineering executive who has built and led some of the strongest teams in the software industry, including Google. Daniel was a founding employee and chief scientist of Endeca, a search pioneer that Oracle acquired for $1.1B. He was also director of data science and engineering at LinkedIn, and he studied computer science and math at MIT and has a PhD in computer science from CMU. So when it comes to understanding how search engines work and search queries, Daniel knows what he's talking about. Today, he shares insights on how search works and how to make it work for you. You can read more about all things search on Daniel's blogs at QueryUnderstanding.com, or, if you need expert consultation, reach out to him on LinkedIn. Key points include: 04:08: How search engines match content to search queries 09:23: How big companies search functions differ from smaller companies 12:21: The search problems companies experience and solutions offered 21:18: The surprising measures companies have used when compiling search data 25:32: How Daniel approaches search data investigation 32:27: Understanding search for staffing situations 36:35: Behind the scenes of LinkedIn's search function 44:31: How to conduct effective search queries

Ep 349349. Richard Steel on the New ESG Business Paradigm
Richard Steel is an entrepreneur, investor, and the author of Elevated Economics, How Conscious Consumers will Fuel the Future of Business. He explains how corporations are moving forward with socially responsible business strategies to meet the demands of stakeholders, with a specific focus on environmental, social, and governance (ESG) issues. Key Points Include: 0:40 - The tectonic shift in investing 02:52 - The total value of ESG assets 03:50 – The next generation of wealth migration 09:30 - Business Roundtable's new statement of the purpose of a corporation. 13:33 - Corporations zero emissions goals 16:40 - The role ESG plays in the company 20:27 - How the conscious consumer finds ESG information Unleashed is produced by Umbrex, the fastest way to find the right independent management consultant for your project. Learn more at www.umbrex.com

348. Mike Sarraille on how great organizations win on talent
Mike Sarraille is a former Recon Marine and retired US Navy SEAL officer with twenty years of experience in Special Operations, including the elite Joint Special Operations Command. He is also the co-author of The Talent War: How Special Operations and Great Organizations Win on Talent. Today, Mike Sarraille is the CEO and founder of of EF Overwatch, an executive search and talent advisory firm, and Talent War Group, a leadership and business management group. In this episode Mike shares his perspective on how to identify and attract top talent. Learn more about Mike's firm EF Overwatch: https://www.efoverwatch.com/ Unleashed is produced by Umbrex, the fastest way to find the right independent management consultant for your project. Learn more at www.umbrex.com

347. How to accept payment by credit card
Generally you probably prefer to get paid via ACH or wire transfer, but some clients want to pay using a credit card. Today was my first time accepting a payment for consulting services by credit card, and in this episode I walk you through my experience. I used Stripe to actually collect the payment. To learn about how Umbrex can help connect you with other independent management consultants, visit www.umbrex.com

346. Formal communications as practiced in the Nuclear Navy
Have you ever asked someone to do a task, and they agree, only later to find that they didn't understand exactly what you were asking for? In this short episode, I share how the Nuclear Navy uses formal communications to ensure that orders don't get garbled. Unleashed is produced by Umbrex. To learn about how we can help your firm find the right independent management consultant for your project needs, visit www.umbrex.com

345. Setting the strategy for your podcast or blog
If you are setting up a podcast or blog, here are strategic questions to consider. Question 1 is discussed in Episode 344, and Questions 2-5 discussed in this episode. 1. What is my objective? (Covered in Episode 344) 2. Who is my target audience? 3. What content does that audience want? 4. What will be the format of my podcast or blog? 5. What should I name my podcast or blog?

344. Identify the reasons why you are creating content
If you are planning to create content on a regular basis, it is worth your time to get explicit - at least with yourself - on your objectives. Are you trying to learn about a topic? Build relationships? Build an audience? Unleashed is produced by Umbrex. To learn more about how Umbrex connects independent management consultants with one another, visit www.umbrex.com

343. Agnes Kunkel on 2023
After COVID started, Umbrex member Dr. Agnes Kunkel started the 2023 Podcast, interviewing experts for their take on what life will be like in the year 2023. Check out all the episodes of the 2023 Podcast at: https://20-23.earth/ Dr. Kunkel is an expert in negotiations. To learn about her consulting and training practice, visit: https://dr-kunkel.com/ Unleashed is produced by Umbrex. To learn more about how Umbrex can help your firm find the right independent management consultant, visit www.umbrex.com