The Thoughtful Entrepreneur

Book Publishing Insights with Michelle De Filippo: A Comprehensive Guide for Aspiring Authors In a recent podcast episode, Josh spoke with Michelle De Filippo, founder of 1106 Design, to explore the evolving landscape of book publishing. Michelle, a seasoned expert in the industry, shares valuable insights into the rise of self-publishing and how authors can maintain control over their work while maximizing their earnings. Through her company, 1106 Design, Michelle empowers authors by offering a range of services, including editing, design, and formatting, enabling them to publish independently without relying on traditional publishers. Michelle also discusses the impact of technology on the publishing industry, particularly the growth of self-publishing platforms and the continuing demand for print books. While digital content and AI are on the rise, she emphasizes the irreplaceable value of an author’s unique voice and perspective. Michelle advises aspiring authors to conduct thorough market research and embrace their individuality, ensuring their work resonates with readers and stands out in a crowded market. To help aspiring authors navigate the self-publishing process, Michelle highlights the importance of quality, including professional editing and design services. She encourages authors to invest in high-quality production to ensure their books are market-ready and reflect their authenticity. Michelle’s expertise and resources, including a free e-book titled "Publish Like the Pros," provide valuable guidance for anyone considering self-publishing, making this episode a must-listen for future authors. About Michele DeFilippo:   Michele DeFilippo has more than 50 years of experience in book publishing. Her company, 1106 Design, makes it easy for authors to release a topquality book, keep control of it, and earn more money every time they sell a copy. Michele is on a mission to help authors ask the right questions, avoid scams, and make informed decisions when they search for publishing service providers.   About 1106 Design:   1106 Design provides end-to-end book design, production and publishing services for independent authors who seek all the quality of traditional publishing without forfeiting their rights and royalties in return. 1106 Design is a team of experienced publishing industry professionals dedicated to managing every step of your project, from the first draft to a beautifully finished book in all formats. Once completed, your book will be available for sale in the online and retail outlets of your choice. What sets 1106 Design apart is their commitment to your financial success. They help you set up book distribution accounts in your name, ensuring that every penny of net revenue—after retailer discounts and printing costs—is deposited directly into your bank account. This often results in significantly higher earnings per book sold compared to traditional publishing models. If this sounds like the right approach to achieving your publishing goals, contact 1106 Design today. The team will reach out to learn about your book and answer any questions you may have. Based in Phoenix, Arizona, 1106 Design works with non-fiction and fiction authors worldwide.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode:   Want to learn more? Check out 1106 Design website at https://1106design.com/ Check out 1106 Design on LinkedIn at https://www.linkedin.com/company/1106-design-llc/ Check out Michele DeFilippo on LinkedIn at https://www.linkedin.com/in/michele-defilippo-824247   Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!     More from UpMyInfluence:   We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Transforming Challenges into Opportunities: Insights on Modern Business Leadership   In a recent episode of "The Thoughtful Entrepreneur," host Josh engages in a compelling conversation with Blair LaCorte, the Managing Director of LaCorte Ventures. The discussion delves into Blair's diverse career journey, the challenges that contemporary business leaders face, and the transformative role of technology, particularly artificial intelligence (AI), in shaping business operations. This blog post will break down the key insights and actionable advice shared during the episode, providing a comprehensive guide for business leaders looking to navigate today's complex business landscape.   Josh opens the episode by inviting listeners to explore opportunities for connecting with partners, investors, and clients. He shares insights from his extensive experience, having spoken with over 2,000 leaders about their best business practices. Josh offers a free video class on his website, Up My Influence, where he outlines strategies for generating high-ticket sales appointments without relying on spam or ads. He emphasizes the importance of building relationships and invites potential guests to join his podcast. Blair LaCorte shares his unique career trajectory, which he humorously likens to that of Forrest Gump due to its diverse experiences. He recounts his upbringing in a family of entrepreneurs, with both parents running their own businesses. This early exposure to the challenges of entrepreneurship shaped Blair's understanding of business dynamics.   As the conversation shifts to contemporary business challenges, Blair identifies three primary concerns that executives are grappling with today: cultural shifts in the workplace, economic pressures, and product commoditization. He discusses the evolving nature of work culture, particularly in the context of remote work and the expectations of younger generations. Blair emphasizes the need for leaders to adapt to changing economic conditions and to find innovative solutions to manage costs and maintain efficiency. He also highlights the challenge of commoditization in products and services, stressing the importance of focusing on customer relationships. The discussion then turns to the impact of AI on business operations, where Blair shares insights from a recent AI conference he hosted. He introduces his coaching group, Mastermind Innovate, which brings together CEOs from various industries to share insights and support one another.   About Blair LaCorte:   Blair LaCorte is a dynamic business executive and transformational leader known for his curiosity, collaboration, and competitive spirit. With a diverse career spanning entertainment, aviation, AI, aerospace, and more, Blair has led companies through growth, restructuring, and IPOs, while mentoring and coaching teams to drive success. His passion for mentorship is reflected in his work with several coaching organizations, and his broad industry experience allows him to share best practices across sectors. Blair’s leadership style focuses on aligning teams, driving motivation, and achieving operational excellence. An active investor and advisor to over 100 companies and nonprofits, Blair has an impressive track record of delivering growth and investor returns. He holds an MBA from Dartmouth’s Tuck School of Business and has completed executive coursework at Stanford. A space enthusiast and former NASA Innovator of the Year, Blair is an astronaut-in-training, set to fly with Virgin Galactic.   About LaCorte Ventures:   Lacorte Ventures is a family office engaged in seed investing and advisory services for early-stage venture and middle-market private companies. This includes executive mentorship, coaching and board participation focused on:   - select project-based B2B restructuring - fundraising - growth initiatives   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode:   Want to learn more? Check out LaCorte Ventures on LinkedIn at https://www.linkedin.com/company/lacorte-ventures/ Check out Blair LaCorte on LinkedIn at https://www.linkedin.com/in/blair-lacorte-68084/   Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!     More from UpMyInfluence:   We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.    

Navigating Leadership, Burnout, and Purpose   In a recent episode of "The Thoughtful Entrepreneur," host Josh engages in a profound conversation with Dennis Franczak, the founder and partner of Bright Matter Advisors. The discussion explores the complexities of leadership, personal growth, and the critical importance of understanding one's purpose in life and work. Dennis shares his personal journey through burnout as a CEO, the invaluable lessons he learned, and how he now dedicates his efforts to helping other executives navigate similar challenges. Dennis Franczak's story is a compelling narrative of resilience and transformation. As a CEO for nearly two decades, he faced severe burnout that had been building over the years. In 2022, recognizing the toll it had taken on him, he decided to take a six-month sabbatical to focus on self-healing and reflection. During this time, he disconnected from the demands of his professional life and engaged in deep introspection, ultimately realizing that he had lost touch with his identity as a leader and family man. Upon returning to the professional world, Dennis transitioned into a chairman role at his former ad agency and founded Bright Matter Advisors. His mission is to assist executives in understanding their true selves, their relationships with their careers, and what they want to be known for. A significant theme in Dennis's journey is the need for vulnerability among leaders. He discusses how executives often feel pressured to maintain a facade of strength and control, which can prevent them from seeking help when they need it. Dennis emphasizes that being vulnerable is not a sign of weakness; rather, it is a crucial step toward healing and growth. He encourages leaders to open up about their struggles and seek support before reaching a breaking point. At Bright Matter Advisors, Dennis works with high-performing professionals through one-on-one coaching, group sessions, and workshops, focusing on self-discovery, career alignment, and discovering their purpose and legacy.   About Dennis Franczak:   Dennis Franczak is a seasoned entrepreneur and executive advisor with a deep passion for meaningful impact and legacy. With over two decades of experience, Dennis has navigated the complex landscapes of advertising and business strategy, establishing himself as a thought leader in both fields. As the founder and former CEO of a highly successful advertising agency, he possesses extensive knowledge of the latest trends in advertising and brand strategy. Today, Dennis dedicates his expertise to CEO and executive advisory, helping leaders scale their businesses, optimize sales processes, and determine the right times to buy or sell their enterprises. Dennis's journey is marked by personal transformation. After experiencing burnout post-COVID and realizing the detrimental effects of maintaining a façade of the "perfect CEO," he took a six-month sabbatical to reconnect with his core values through therapy and self-reflection. This period of profound personal growth has equipped Dennis with unique insights into the challenges executives face, from loneliness and isolation to the struggle for authenticity in leadership. Driven by a desire to help others avoid the pitfalls he encountered, Dennis now emphasizes the importance of work-life balance, self-awareness, and leading with authenticity. His approach is a blend of practical business strategies and motivational guidance, aimed at fostering resilience and long-term success among executives and emerging leaders alike. He believes that true leadership is about creating a lasting, positive impact and leaving a meaningful legacy.   About Bright Matter Advisors:   Bright Matter Advisors is a team of former CEOs and executives who have been where you are. We've been in your shoes. We've had similar problems, challenges, failures, and successes. We remember the late hours, working on vacation, the stress that comes with our position, and of course making sure our people are taken care of. We've been stuck on a problem, whether it be growth, profitability, marketing, regulators, operational efficiency, sales. We could name dozens of more problems we've faced. But you get it. You've been there. We also remember the times when we wished we could talk to other people like us who've been where we are, who understand us, and get support from them. At times, being an executive can be isolating and lonely, and you have to put up brave front because everyone expects you to be perfect. Not here. Now you have a chance to work with people who you can share your struggles, get help, and find inspiration. Because we have been right where you are and we ended up achieving our goals. You can too. It's time to "level up" and enjoy your role knowing you have a group of colleagues who can relate to what you are going through, and help you unlock solutions that deliver previously unachievable results. The kind of results

The Best Framework for Infinite Leadership and Personal Growth   In a recent episode of "The Thoughtful Entrepreneur," host Josh engages in a compelling conversation with Kylee Leota, the founder and chief vision officer of "Elements 4 Success." The episode delves into the nuanced concepts of success and leadership, particularly through Kylee's innovative framework known as "infinite leadership." This framework comprises eight pillars designed to help individuals define and achieve their personal and professional goals. Below, we break down the key insights and actionable advice shared during the episode.   Josh opens the episode by emphasizing the importance of thoughtful connections and networking for business growth. He shares his extensive experience of conversing with over 2,000 leaders to uncover the best sources of business success. Josh promotes a free video resource available on his website, which outlines steps to achieve 100% inbound marketing without relying on spam, ads, or sales tactics. This sets the stage for a deeper exploration of success and leadership with Kylee Leota. Kylee begins by sharing her perspective on success, quoting Earl Nightingale: "Success is the progressive ongoing realization of a worthy goal or ideal." She highlights that success is a deeply personal journey, varying from person to person. Many individuals become trapped in societal expectations of success, losing sight of their unique paths. Kylee's mission is to empower and inspire others to navigate their success journeys, both personally and professionally.   Kylee observes that many leaders struggle with a sense of unconscious existence, particularly in the aftermath of the COVID-19 pandemic. People often fall back into routine, going through the motions of daily life without making conscious choices. This lack of mindfulness can hinder personal growth and success. Kylee emphasizes the importance of self-reflection, starting with the first pillar of her infinite leadership model: Identity. She encourages individuals to ask themselves: Who am I at this moment? Where do I want to be in my journey? Understanding one's identity and aligning it with personal goals is crucial for progress. This self-awareness forms the foundation for conscious living and intentional decision-making.   About Kylee Leota:   Kylee Leota is the founder of Elements 4 Success – a global organisation delivering transformational experiences to individuals, teams, and businesses. Earl Nightingale defines success as “the progressive realisation of a worthy goal or ideal”. Kylee wishes to empower people of all ages so that they can develop the confidence, skills, and tools they require to live a life of their design and purpose. She believes that you have the knowledge within yourself to create success and gives you the right tools in your toolbox to help you make these goals and ideals, reality! After 20 years in the education sector, including leadership roles at both schools, and regional levels, Kylee wants to empower and have a positive impact, further than just the education sector: working collaboratively across sectors including complex behaviour, trauma and early intervention, as well as transition to work sectors. Her depth of experience and knowledge ensures she is adaptable to any industry. Kylee is a change management facilitator, specialising in sustainable behaviour changes for both individuals and teams. With a track record for results, Elements 4 Success has a long list of happy clients who have achieved their goals, a team renowned for its out of the box thinking and solution focused approaches.   About Elements 4 Success:   Elements 4 Success is a global organization delivering powerful experiences to individuals, teams, and businesses. Founded by Kylee Leota, Elements 4 Success delivers high-performance coaching, consultancy, and training programs that enable all to optimise growth through their journey of self-discovery, awareness, and development. Earl Nightingale defines success as “the progressive realisation of a worthy goal or ideal”. Elements 4 Success believes that you have the knowledge within you to create success and gives you the right tools in your toolbox to help you make these goals and ideals, reality. Leadership is a skill, not a position and at Elements 4 Success we believe that the principles of leadership, knowing yourself and others, are the foundations to creating the success you want in life.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode:   Want to learn more? Check out Elements 4 Success website at https://elements4success.com.au/ Check out Elements 4 Success on LinkedIn at https://www.linkedin.com/company/elements-4-success/ Check out Kylee Leota on LinkedIn at https://au.linkedin.com/in/kylee-leota-65a332100 Don’t forget to subscribe to The Thoughtful Entrepreneur and th

Mastering the Art of Hiring Talent   In a recent episode of the Thoughtful Entrepreneur podcast, host Josh engages with Philip Rivers, co-founder of Talent HQ, to explore the intricacies of hiring talent, especially for small businesses. Philip shares his expertise on the common challenges business leaders encounter, emphasizing the importance of clear job descriptions and structured onboarding processes. This blog post distills key insights from their conversation, offering practical advice to help streamline your hiring process.   One of the main challenges small business owners face is identifying the right candidates, often due to unclear hiring needs. Philip highlights the necessity of defining specific skills and responsibilities for each role and crafting detailed job descriptions to attract suitable candidates. Additionally, he underscores the importance of a structured recruiting process, which includes initial screenings, structured interviews, and assessments to evaluate candidates' skills and fit for the role. Talent HQ assists businesses by streamlining these processes, ensuring a thorough understanding of client needs and implementing a rigorous vetting process.   Effective onboarding is crucial for the long-term success of new hires, yet many businesses overlook this step, leading to high turnover rates. Philip stresses the importance of documented Standard Operating Procedures (SOPs), comprehensive training programs, and mentorship to help new hires integrate smoothly. Talent HQ supports businesses in developing robust onboarding processes, providing resources and continuous support to ensure new employees feel welcomed and equipped to succeed. By addressing these aspects, businesses can enhance their hiring outcomes and foster a positive work environment.   About Phillip Rivers:   Phillip Rivers launched his career in marketing and sales by designing and selling t-shirts timed with Nike Dunks releases on niche message boards. With no access to Facebook ads, Phillip mastered the art of building and monetizing email lists, laying the groundwork for his future achievements. Later on, Phillip founded an email marketing agency that drove over $200M in attributed revenue for its clients. The agency grew to nearly 8-figures and over 50 employees, leveraging global talent for outstanding results. A sought-after speaker and consultant, Phillip is renowned for his actionable insights in scaling businesses, optimizing email and SMS marketing, and uncovering easy marketing wins. His methodologies have propelled some of the fastest-growing brands online to explosive growth. Today, Phillip is using his processes for vetting top tier global marketing talent to help companies scale their output and margins with global talent.   About Talent HQ:   Leading staffing agency connecting global marketing talent to their dream jobs.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode:   Want to learn more? Check out TalentHQ website at https://www.talenthq.co/ Check out TalentHQ on LinkedIn at https://www.linkedin.com/company/the-talenthq/ Check out Phillip Rivers on LinkedIn at https://www.linkedin.com/in/thephilrivers/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!     More from UpMyInfluence:   We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.      

Building a Brand That Resonates: Insights on Emotional Connections and B2B Marketing Trends   In this podcast episode, the host engages in a conversation with Rachel Minion, co-founder of Rockstarr and Moon, focusing on branding and B2B marketing strategies. Rachel highlights the significance of congruence in branding, using music as a universal connector to evoke emotional resonance. She elaborates on the process of filtering clients through brand messaging and offers insights into current B2B marketing trends, particularly emphasizing the effectiveness of LinkedIn newsletters and email lists. Rachel critiques disingenuous marketing practices and strongly advocates for transparency and setting realistic expectations. She shares her perspective on how authenticity in marketing can build trust and foster stronger client relationships. Her insights provide valuable guidance for businesses looking to refine their marketing strategies in a rapidly evolving landscape. The episode wraps up with reflections on the communal power of music and its profound impact on branding. Rachel underscores how music can unify and engage audiences, creating a lasting emotional connection that enhances brand identity. This discussion offers a fresh perspective on integrating music into branding efforts to strengthen emotional ties with clients and customers. About Rachel Minion:   Rachel Minion is a force to be reckoned with—a marketing rockstarr, a relentless cancer warrior, and a dynamic speaker who embodies resilience, raw honesty, and unapologetic truth. With over 20 years of experience in the marketing industry, Rachel has honed her expertise to become a powerhouse of no-nonsense insights and actionable strategies that resonate deeply with her audience. Rachel’s speaking style is direct, bold, and refreshingly real. She doesn’t just skim the surface; she dives deep into the complexities of life and work, tackling the tough topics that others shy away from. Whether navigating the unpredictable career journey, confronting the life-altering reality of a cancer diagnosis, or breaking free from societal expectations to find and amplify your unique voice, Rachel brings real talk to the table. As a speaker, Rachel Minion is here to do more than just inspire—she’s here to provoke thought, ignite passion, and challenge your audience to push beyond the superficial. Her talks are a powerful blend of authenticity, leadership, and courage, leaving listeners not just motivated but equipped to face adversity head-on and lead with unwavering passion.   About Rockstarr and Moon:   Their comprehensive services are tailored to meet current demands and ensure sustainable growth. Offers the expertise needed to jumpstart marketing efforts and drive growth. As a business expands and considers building an internal team, they will be there to provide support. They offer frameworks, playbooks, and guidance to ensure a smooth transition.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode:   Want to learn more? Check out Rockstarr & Moon website at https://rockstarrandmoon.com/ Check out Rockstarr & Moon on LinkedIn at https://www.linkedin.com/company/rockstarr-and-moon Check out Rachel Minion on LinkedIn at https://www.linkedin.com/in/rachelminion   Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence:   We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.    

Coaching for Success: Why Every CEO Needs a Guide in Today’s Business Landscape   In a recent episode of The Thoughtful Entrepreneur, host Josh explores the complexities of CEO leadership with Glenn Gow, a seasoned CEO success coach. With over 25 years of experience as a CEO and a background in venture capital, Glenn provides valuable insights into the unique challenges CEOs face today. The discussion highlights key themes such as managing responsibilities, people, and team dynamics, offering actionable advice for current and aspiring CEOs. Glenn Gow's extensive experience and passion for coaching CEOs are evident as he discusses the realities of the role. Many CEOs find themselves overwhelmed by unexpected responsibilities, such as managing boards and customer relationships, which may not align with their core competencies. Glenn emphasizes the importance of adaptive leadership skills, effective delegation, and building a strong leadership team to navigate these challenges. He also advises on preparing for economic uncertainty through budget constraints, scenario planning, and leadership readiness. The episode underscores the significance of coaching in enhancing CEO effectiveness. Glenn shares his personal experience with coaching, describing it as transformational, and highlights the benefits of skill enhancement, objective perspective, and accountability. He invites CEOs to consider a complimentary coaching session with him, emphasizing that coaching is valuable for both those facing challenges and top performers seeking new insights. The discussion also touches on the impact of AI on business, encouraging leaders to embrace new technologies for a competitive edge. Josh concludes by thanking Glenn and encouraging listeners to engage with the resources available on Glenn’s website and subscribe to The Thoughtful Entrepreneur for ongoing inspiration. About Glenn Gow:   Glenn Gow is The CEO Success Coach. He was a CEO for 25 years, a venture capitalist for 5 years, and was trained by a CEO coach for 17 years. He’s a Harvard MBA, a board member and an expert in AI. He is committed to his clients’ success. Glenn has spoken at The Wall Street Journal AI Conference, the National Association of Corporate Directors, MIT/Stanford Venture Lab, Harvard Business School, The Private Directors Association, Silicon Valley Directors Exchange, the Association for Corporate Growth, The Entrepreneur’s Organization, and the Northern California Venture Capital Association . He writes an AI column for Forbes and has been published in Directors & Boards, Directorship (NACD), The Chief Executive Group, Inc. Magazine, and InfoWorld. As a CEO for 25 years, he advised numerous leading tech companies including Apple, Google, Microsoft, and many more, on strategy.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode:   Want to learn more? Check out Glenn Gow website at https://www.glenngow.com/ Check out Glenn Gow on LinkedIn at https://www.linkedin.com/in/glenngow   Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence:   We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Protecting Your Business: The Importance of Intellectual Property in the Digital Age   In the latest episode of our podcast, host Josh sits down with Matthew Fornaro, a seasoned business law attorney and founder of Matthew Fornaro, P.A.. The discussion delves into the critical legal considerations for small and medium-sized businesses (SMBs), emphasizing the importance of a solid legal foundation for business success. This blog post will break down the key insights shared by Matthew, offering actionable advice and thorough explanations to guide entrepreneurs in navigating the legal landscape of business ownership. Matthew Fornaro is introduced as a business law attorney with a focus on litigation (90%) and transactional work (10%). His practice primarily serves small and medium-sized businesses, helping them navigate various legal challenges throughout their business lifecycle. While most of his clients are based in Florida, he also assists businesses across the country. Matthew emphasizes the necessity of having proper legal documents in place for any business. Entrepreneurs often overlook foundational documents in their eagerness to start their ventures. Essential documents every business should have include bylaws, operating agreements, contracts, rental agreements, and licensing agreements. A key theme in Matthew's advice is the necessity of assembling a team of professionals to support business operations. Entrepreneurs should seek out a business law attorney, an accountant, and other specialists to ensure that all aspects of the business are managed effectively. This collaborative approach helps businesses navigate challenges more efficiently and positions them for success. Matthew encourages business owners to be proactive in their legal planning, including having an employee handbook, insurance, and compliance with regulations. By establishing these foundational elements, businesses can better manage potential issues before they escalate.   About Matthew Fornaro:   Matthew Fornaro has been a business law attorney serving South Florida, including Coral Springs and Parkland, since 2003. Prior to starting his own law firm, he was an attorney at a 300+ attorney civil practice law firm that served local, national, and international clients, and was also an attorney at a prestigious national law firm. Matthew practices complex commercial litigation, including contract disputes. Matthew, a member of the Florida Bar and District of Columbia Bar, also practices construction law, intellectual property law, homeowner and condominium association representation, and drafts and revises of business documents, including the formation of business organizations. Matthew assists new business owners in choosing and drafting all legally required documents. Matthew is involved in mentoring new attorneys, as both a graduate and instructor of the Kaufman Foundation’s FastTrac NewVenture Program, presented by the Broward County Office of Economic and Small Business Development and the City of Hollywood, as well as a graduate and instructor for the Florida State University College of Business Jim Moran Institute for Global Entrepreneurship Small Business Executive Program. As a small business owner himself, Matthew is proud of his representation of businesses in our community and is also available to assist in all transactional and litigation needs.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode:   Want to learn more? Check out Matthew Fornaro, P.A. website at https://fornarolegal.com/ Check out Matthew Fornaro on LinkedIn at https://www.linkedin.com/company/matthew-fornaro-p.a./   Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence:   We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.      

Luxury Marketing Insights: A Comprehensive Guide In a recent episode of the Thoughtful Entrepreneur podcast, host Josh engages with Lillian Raji, president of the Lillian Raji Agency, to explore the intricacies of luxury marketing. With over two decades of experience in luxury public relations, Lillian shares her expertise on connecting with luxury consumers, emphasizing the emotional aspects of marketing and the critical importance of listening to clients. This blog post highlights the key themes from their conversation, offering actionable advice for businesses aiming to refine their luxury marketing strategies. Lillian Raji, a seasoned expert in luxury marketing, focuses on high-end brands in the watch, jewelry, and hospitality sectors. Her agency specializes in helping luxury brands forge deep emotional connections with consumers. During the podcast, Lillian discusses her journey, including her recent focus on the Olympics and her upcoming series, "How to Succeed in Watches if Your Name Isn't Rolex," which aims to spotlight lesser-known, high-quality watch brands. She underscores the significance of storytelling in luxury sales, sharing anecdotes that illustrate how effective storytelling can enhance product value and foster customer loyalty. A central theme of the discussion is the importance of emotional connections in luxury marketing. Lillian emphasizes that luxury marketing transcends the product itself, focusing instead on the story and emotions it evokes. She shares a personal experience with a Cartier watch, highlighting how luxury brands must create narratives that resonate with consumers. Additionally, Lillian stresses the value of listening to customers, recounting a successful client interaction that underscored the importance of understanding client needs. By embracing these principles, businesses can create meaningful connections with customers, enhance their marketing strategies, and achieve long-term success in the luxury market. About Lilian Raji: For over two decades, Lilian M Raji has served as strategic counselor and public relations advisor to some of the world’s leading luxury brands. She’s helped introduce S.T. Dupont to the U.S. market, aided the Quebec Government Delegation in promoting their artists to the broader American market, and handled the press launch of WatchBox -- with publicity from full page coverage in the New York Times, Bloomberg, Wall Street Journal and more, leading to the start up securing $100 million in funding. When brands have a story to tell, Lilian gets them in front of the widest, most qualied audience possible. She seamlessly integrates marketing, PR and sales to ensure every facet of a client’s strategy is harmoniously aligned and reinforced across all consumer-facing channels. Lilian delivers tailored, client-focused services with marketing blueprints customized to each client’s unique identity and aspirations. Her attention to detail is especially prized in the luxury sector, making her the quintessential choice for emerging and growing brands striving for distinction and excellence. In between showing clients how to make more money with existing and new customers, Lilian pens a regular column called,“Dear Lilian: e PR Advisor,” for National Jeweler Magazine. About The Lilian Raji Agency: For almost two decades, The Lilian Raji Agency has served as trusted business consultant, brand strategist and public relations manager for both small and global luxury brands worldwide. We provide brand strategy, public relations, marketing strategies, social media marketing, event marketing, and digital marketing for luxury and lifestyle brands. Our clients are in fine jewelry, luxury watches, high-end fashion, luxury hotels and other consumer goods and services. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out The Lilian Raji Agency website at https://www.lmrpr.com/ Check out The Lilian Raji Agency on LinkedIn at https://www.linkedin.com/company/the-lilian-raji-agency/ Check out Lilian Raji on LinkedIn at https://www.linkedin.com/today/author/lilianrajipr Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Unlocking the Potential of Franchising   In a recent episode of "The Thoughtful Entrepreneur," John Romney, Vice President and shareholder of Franchise Creator, shared valuable insights into the franchising world. Franchise Creator, a leading franchise development firm in the U.S., has helped over 800 businesses transition to a franchise model with a streamlined process that takes about 120 days. John discussed the comprehensive support they offer, emphasizing that businesses don't need multiple locations or extensive experience to start franchising. Looking towards 2025, John predicts significant growth in the franchise sector, highlighting its resilience during economic downturns like the COVID-19 pandemic. The model's appeal lies in offering independence while providing support and structure, attracting those disillusioned with traditional corporate roles. The home services sector, in particular, is experiencing notable growth due to its lower startup costs and quick launch potential, making it an attractive option for aspiring franchisees. For those considering franchising, John advises self-reflection to understand one's experience, lifestyle, and investment capacity. Franchise Creator distinguishes itself by offering a wide range of franchise opportunities and a personalized approach, starting with an introductory call to understand candidates' needs. Engaging directly with Franchise Creator can provide clarity and insight, helping potential franchisees make informed decisions and find the right fit for their entrepreneurial journey.   About John Romney: John Romney is a leading authority in the franchising industry, recognized for his strategic insights and proven track record in scaling businesses. As Vice President and Shareholder at Franchise Creator, the nation's largest franchise development firm, John has consulted with over 1,000 business owners, successfully franchised more than 800 businesses, and facilitated the sale of thousands of franchises globally. His innovative approach to growth, leveraging cutting-edge marketing and expansion strategies has driven record breaking results across multiple industries. With deep expertise in tailoring franchise models, technology integration, and international business development, John is a dynamic thought leader who brings actionable strategies to every conversation. He’s not just a consultant— he’s a growth architect, passionate about empowering businesses to reach their full potential through franchising.   About Franchise Creator:   At Franchise Creator, the team offers business expansion strategies along with coaching and consulting services. For those interested in expanding their business through franchising, Franchise Creator provides a free consultation on how to franchise a business and expand into hundreds of locations without the need to invest personal money or resources. With years of experience in transforming local businesses into globally recognized franchise companies throughout the United States, Franchise Creator has all the necessary tools to help clients grow their businesses into national or international enterprises. Depending on individual needs, clients can choose to hire Franchise Creator to manage the entire franchise program—from inception and the development of franchise marketing and sales materials to franchise sales and marketing—or they can engage the company for specific tasks. Franchise Creator is led by Mr. Hossein Kasmai, an industry leader in the field of franchising. Mr. Kasmai has successfully franchised multiple concepts, growing them to over 170 locations across 11 countries in a remarkably short time. Many of these concepts have been recognized among the top 100 fastest-growing franchises and the top 500 franchises worldwide for several years.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out Franchise Creator website at https://franchisecreator.com/ Check out Franchise Creator on LinkedIn at https://www.linkedin.com/company/franchise-creator Check out John Romney on LinkedIn at https://www.linkedin.com/in/mrromney Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!     More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Unlocking Business Growth Through Peer Groups In a recent podcast episode, host Josh engages with Bob Carruthers, a Vistage Master Chair from Denver, Colorado, to discuss the concept of peer groups for business leaders, particularly through the organization known as Vistage. Bob, who has been involved with VisIn this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the Chief Executive Officer & Co Founder of GreenBanana SEO, Kevin Roy.tage since 1996, shares his extensive experience and provides valuable insights into the benefits of peer groups, the evolution of the organization, and the challenges faced by leaders today. The conversation highlights how Vistage connects top leaders in peer groups, allowing them to leverage each other's experiences and knowledge to navigate the complexities of being a CEO or key executive. Bob elaborates on the primary function of Vistage peer groups, emphasizing their role in providing a platform for successful CEOs from various industries to share insights and experiences. He highlights the benefits of collaborative decision-making, diverse perspectives, and a supportive environment that fosters innovation and learning. Reflecting on the evolution of Vistage, Bob notes its significant growth from approximately 500 chairs worldwide to operating in 35 countries with over 45,000 members, underscoring the effectiveness of the peer group model in facilitating business growth and leadership development. The episode concludes with Josh thanking Bob for sharing his insights and experiences as a Vistage Master Chair. The conversation underscores the value of peer groups in fostering business growth, enhancing leadership skills, and addressing the multifaceted challenges leaders face today. For those interested in exploring the benefits of Vistage, the organization offers a range of resources and opportunities for connection. Listeners are encouraged to subscribe to the podcast for daily inspiration and motivation and to explore resources available at upmyinfluence.com to achieve inbound success in their industries. About Bob Carrothers: With 29 years of experience, Bob facilitates peer-to-peer boards of CEOs and executives, creating environments conducive to skill enhancement, informed decision-making, and superior results. He offers individual coaching, arranges expert speakers, and provides access to a global network of over 45,000 board members spanning 35 countries. About Vistage: Vistage is the world’s largest CEO coaching and peer advisory organization for small and midsize business leaders. We offer the most effective approach to achieve better results, grow your company faster and maximize your impact as a leader. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Vistage website at https://www.vistage.com/ Check out Vistage on LinkedIn at https://www.linkedin.com/company/vistage Check out Bob Carrothers on LinkedIn at https://www.linkedin.com/in/bobcarrothers Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Achieving Marketing Triumph: The Key Role of User-Generated ContentIn the latest episode of our podcast, host Josh interviews Nick Smith, president of Loud Canvas, a digital marketing company with over 20 years of experience. They discuss the evolution of marketing strategies, the rise of user-generated content (UGC), and the essential elements of successful partnerships between businesses and marketing providers. This blog post summarizes the key insights from the episode, providing actionable advice to enhance your marketing efforts.Nick Smith introduces Loud Canvas, highlighting its reputation for reliability and excellence in digital marketing. The company serves a diverse clientele, from small local businesses to Fortune 100 companies, and offers a comprehensive suite of services, including marketing strategy, implementation, data analytics, and reporting. This broad range of services allows Loud Canvas to cater to various industries and meet the unique needs of their clients. A significant trend discussed is the growing emphasis on UGC, which adds authenticity and can be cost-effective. Nick stresses the importance of tracking UGC performance through data analytics and establishing key performance indicators (KPIs) to refine marketing strategies.Josh highlights the extensive services offered by Loud Canvas, such as paid advertising, SEO, social media management, and video production. Nick explains how the company evolved into a full-service agency to meet client needs, emphasizing the importance of understanding client goals and offering customized solutions. He shares insights on choosing the right marketing partner, managing expectations, and ensuring transparency in reporting. The episode concludes with Nick inviting listeners to explore Loud Canvas's services and Josh encouraging listeners to subscribe for more inspiring content. This episode is a valuable resource for entrepreneurs seeking to enhance their marketing strategies and build meaningful partnerships in digital marketing.About Nick Smith:With more than 10 years of experience in the Information Technology (IT) industry, Mr. Nick Smith is a data-driven technology leader who delivers strategic operational and marketing results in volatile markets. Recent successes include the application of artificial intelligence (AI) and machine learning (ML) to rapidly generate insights for clients that would be unachievable via any other methodology. Leveraging his extensive expertise in a wide variety of digital disciplines, Smith has delivered hundreds of high yield digital tools and campaigns in the higher education, enterprise solutions, banking, and pharmaceutical industries. Whether acting as a team leader or member, he adheres to – and inspires – a ‘people first’ approach, clear communication, teachability, executional excellence, and a “whatever it takes” attitude. When he’s not building artificial neural networks or unraveling digital spaghetti, you can find him road tripping the country with his family, performing music, and debating the multiverse.About Loud Canvas:Loud Canvas Media is a local digital marketing company specializing in website design and development, SEO (Search Engine Optimization), and website hosting and support. With over 15 years of experience, the company has been dedicated to creating quality websites and enhancing social media and brand awareness for small businesses and non-profits.Each member of Loud Canvas possesses a specific set of complementary professional skills that combine to form an optimal team capable of managing projects of any size. From web design to mobile app development, and from social media marketing to search engine optimization, the team is equipped to tackle any web or digital marketing challenge.The company's guiding principles are communication, customer service, and support. Loud Canvas does not simply create a website and walk away; instead, they provide long-term hosting and support for their clients. By partnering with their clients, they welcome them into the Loud Canvas Family. This commitment ensures that not only is the website well cared for, but clients can also receive assistance with digital marketing, video production, and webmaster support.Together, the Loud Canvas team has the expertise to address any situation, ensuring that their clients' messages are heard loud and clear.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Loud Canvas website athttps://loudcanvas.com/Check out Loud Canvas on LinkedIn athttps://www.linkedin.com/company/loud-canvas-mediaCheck out Nick Smith on LinkedIn athttps://www.linkedin.com/in/therealnicksmithDon’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure cons

Mastering Sales: Embrace Authenticity and Build Meaningful Connections In a recent episode of the Thoughtful Entrepreneur podcast, host Josh engages with Justine Beauregard, a seasoned sales strategist and the voice behind the "People Over Profits" podcast. Their discussion centers on the significance of building authentic relationships in sales, emphasizing a sales approach that aligns with one's personality. Justine shares her journey, influenced by her entrepreneurial grandmother, which led her to discover that her ability to connect with people was her greatest asset in sales. This realization shaped her belief that sales can be an authentic expression of care for others. Justine's core philosophy, "people over profits," underscores the importance of prioritizing relationships for sustainable business growth. She advises sales professionals to focus on understanding and catering to the needs of others, creating meaningful interactions that lead to successful outcomes. Justine also addresses common sales anxieties, encouraging entrepreneurs to view sales as a conversation rather than a transaction. By shifting their mindset and actively listening, individuals can alleviate the pressure associated with traditional sales tactics and foster a more relaxed atmosphere. To support entrepreneurs in enhancing their sales skills, Justine offers various resources, including her podcast and a 14-day sales challenge. She also hosts speed networking events to help individuals practice their networking and sales skills in a supportive environment. By embracing these principles and leveraging available resources, entrepreneurs can transform their approach to sales, making it a more natural and rewarding part of their business journey. About Justine Beauregard: Meet Justine. She’s an expert sales coach + trainer who can help you close more sales with fewer objections by designing a sales process that fits you. She’s known for her ability to create meaningful connections and value quickly and has helped her clients reach up to 2,300% higher revenue in under 6 months.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out Justine Beauregard's website at https://www.justinebeauregard.com/ Check out Justine Beauregard on LinkedIn at https://www.linkedin.com/in/justinejbeauregard/   Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!     More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

From Burnout to Breakthrough: Revolutionizing Your Business with AI In a recent episode of the Thoughtful Entrepreneur podcast, host Josh Elledge interviewed Jason Sherman, a tech startup founder, author, and podcaster, to delve into the complexities of entrepreneurship. This episode is packed with insights for aspiring entrepreneurs, offering practical advice and expert recommendations. The conversation provides a detailed guide to help navigate the entrepreneurial journey, breaking down key themes and tips discussed during the episode. The Thoughtful Entrepreneur podcast connects business owners and professionals with valuable resources such as partners, investors, influencers, and clients. Josh Elledge believes that everyone has a unique message that can positively impact the world, a mission reflected in Jason Sherman's extensive experience and insights. As the CEO and co-founder of tech startups Spinner and Vengo AI, and author of "Strap on Your Boots," Jason shares his entrepreneurial philosophy, marked by learning from both successes and failures, and his dedication to helping others succeed. Jason highlights the importance of viewing every project as a learning opportunity, regardless of its outcome. He stresses the significance of data-driven decision-making in entrepreneurship, explaining that validating business ideas through data is crucial for success. He discusses the development of Vengo AI, a platform for creating AI versions of oneself, and underscores the value of surrounding oneself with knowledgeable advisors, mentors, and team members. The conversation also explores current trends, noting the potential in less obvious, behind-the-scenes services, despite the allure of flashy ideas. About Jason Sherman: Jason Sherman is a successful entrepreneur, award winning filmmaker, journalist and tech startup expert. He has been featured by more than 10 media outlets including the Wall Street Journal, USA Today, FOX News, and ABC News. He is fluent in Spanish, is a classically trained violinist, and is a regular speaker on FOX's Futurist TV Show: Xploration Earth 2050. Jason runs a technology consulting company and film studio from Philadelphia, Pennsylvania. He has given guest lectures at Drexel University, Temple University, and University of Pennsylvania, as well as several hackathons and tech meetups. His methodologies on entrepreneurship and data driven decisions are his main source of education to those he helps all around the world. His new book Strap on your Boots is the culmination of his life's work to help other entrepreneurs succeed and is the focus of his course Startup Essentials, on Udemy. Jason's feature length films have won film festivals and are currently being distributed worldwide in thousands of retail stores and OnDemand in millions of homes. Jason had also carved out a career as a well known music producer in the late 90s when he performed around the world. An asset to the Philadelphia tech community, Jason enjoys mentoring other entrepreneurs and helping small business owners succeed. He volunteers his time and skill set to the Philadelphia tech community on a regular basis. His interests include technology, film, music, writing, traveling, going to cultural events, staying active, learning new things, and his Shih-Tzu Wolfgang. Specialties: Information Technology, Multimedia, Start ups, Web and Graphic Design, Mobile Apps, Networking, Film & Music Production, Sales, Branding, Search Engine Optimization, and much more. About Spinnr: Spinnr is a video friendship app to enjoy activities with new friends and groups who share your hobbies and interests. About Vengo AI: At Vengo, the team believes that AI-powered conversations with personality represent the ultimate sales tool. Their philosophy centers on the idea that technology should not only be powerful but also accessible and personable. Vengo envisions a world where AI transcends its role as a mere tool, becoming a partner that embodies the unique voice and personality of each business, thereby making interactions feel authentic and human. By integrating AI that reflects the essence of a brand, Vengo helps businesses future-proof their operations and enhance sales, allowing for seamless integration in just 30 seconds to close deals faster. Vengo is supported by top-tier companies such as Microsoft, Nvidia, and OpenAI. The organization has assisted numerous businesses, influencers, and entrepreneurs in creating and customizing their own AI identities, transforming customer interactions into valuable engagements. Their clients include companies seeking to automate customer service, enhance marketing efforts, and increase sales through personalized AI interactions. Committed to democratizing AI, Vengo strives to make it a force for good, accessible to everyone regardless of background or resources. Their mission is to empower businesses of all sizes to leverage cutting-edge AI technology to achieve their goals and foster

Navigating the New SEO Landscape: Adapting to AI and Changing Consumer Behavior In a recent episode of "The Thoughtful Entrepreneur," host Josh engages in a thought-provoking conversation with Nick Musica, the founder and CEO of Optics In, LLC., a company specializing in SEO services. The episode delves into the current landscape of SEO, the challenges posed by emerging AI technologies, and practical strategies for businesses, particularly small enterprises, to improve their online presence. Here, we break down the key insights and actionable advice shared by Nick Musica, providing a comprehensive guide for businesses looking to enhance their SEO efforts. Nick Musica, based in San Diego, brings a wealth of experience in the SEO field. His company, Optics In, LLC., primarily serves small businesses, typically those with around 50 employees or fewer. Nick's insights are grounded in his extensive work with a diverse range of clients, making his advice particularly relevant for small business owners. One of the main themes of the episode is the misconception that SEO is "dying." Nick explains that while many marketing channels have faced challenges and changes over the years, SEO remains vital. People still use search engines like Google to find products and services, making SEO an essential component of any digital marketing strategy. Nick acknowledges that the SEO landscape is shifting due to the rise of AI tools like ChatGPT and platforms such as TikTok. While some users may turn to these alternatives for information, a significant number still rely on traditional search engines. Therefore, businesses must adapt their strategies to meet their audience where they are. Nick discusses the implications of AI on SEO practices, noting that many businesses have attempted to leverage AI to generate content at scale. However, this often results in poor-quality material that fails to meet Google’s standards. While AI can be a useful tool for brainstorming and content structuring, it should not replace the need for high-quality, relevant content. About Nick Musica: Optics In, LLC's founder and CEO is Nick Musica, who has worked in digital marketing since 2003. Nick co-authored When Search Meets Web Usability, a book about SEO and web usability, in April of 2009. He taught a masters-level class on User Experience at NYU and has presented at SMX in Germany and ClickZ in San Francisco. About Optics In, LLC: Optics In, LLC has been assisting websites in improving their rankings on Google, Bing, and other search engines since 2019. The company is headquartered in North County San Diego, specifically in Carlsbad, California. They serve a diverse clientele, working with businesses locally, across the United States, and internationally. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Optics In, LLC. website at https://opticsin.com/ Check out Optics In, LLC. on LinkedIn at https://www.linkedin.com/company/optics-in-llc/ Check out Nick Musica on LinkedIn at https://www.linkedin.com/in/nickmusica Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

The Current State of Podcasting: A Comprehensive Guide In the latest episode of our podcast, we had the pleasure of hosting Jeff Umbro, the CEO of Podglomerate. Jeff shared his extensive knowledge about the podcasting industry, offering valuable insights into its growth, best practices for independent podcasters, and effective monetization strategies. This blog post will break down the key points discussed in the episode, providing actionable advice and thorough explanations to help you navigate the podcasting landscape. Jeff begins by highlighting the impressive growth of podcasting over the past 16 years. According to the Edison Infinite Dial Report, approximately 132 million people in the U.S. listen to podcasts regularly, averaging about seven shows each month. This growth has been further accelerated by the pandemic, which increased streaming audio consumption. Podglomerate, founded in 2017, is a podcast services company that focuses on producing, marketing, and monetizing podcasts. They work with a diverse range of clients, from large corporations like Netflix and PBS to small businesses and individual creators. Jeff emphasizes that their goal is to help podcasters create high-quality content and effectively reach their target audience. Jeff also discusses the recent consolidation in the podcasting industry, with major players like Spotify, SiriusXM, and Apple acquiring smaller companies. This consolidation has led to a shift in the types of shows being produced, with a growing focus on ad sales and listener engagement. Despite these changes, advertising on podcasts remains highly effective. Jeff notes that podcast ads often outperform other digital mediums, attracting more brands to the space. He emphasizes the importance of creating quality content that resonates with listeners and advises podcasters to focus on engagement metrics such as social media mentions, listener feedback, and overall consumption patterns. For those with limited budgets, Jeff recommends leveraging owned properties like websites, newsletters, and social media to promote their shows and suggests cross-promotion with similar shows as a more effective strategy for audience growth. About Jeff Umbro: Jeff Umbro is the founder and CEO of The Podglomerate, the award-winning company which produces, distributes, and monetizes podcasts. The Podglomerate is a boot-strapped organization which now works with more than 70 podcasts and more than 30 million monthly podcast downloads. Jeff has written for and been quoted in Bloomberg, Morning Brew, Adweek, Quartz, Hot Pod, Paste, The Daily Dot, and more. Prior to launching the Podglomerate, Jeff had his hands in audience growth and business development for companies like Product Hunt, Serial Box, VotePlz, Talkshow, and Goldberg McDuffie Communications. About Podglomerate: The Podglomerate has been producing, distributing, and monetizing podcasts since 2016. Now representing more than 70 podcasts accounting for over 30 million monthly downloads, The Podglomerate’s clients have topped the podcast charts and have received features on every major podcast distribution app and national coverage in print, digital, radio, and television. The Podglomerate has worked with Freakonomics Radio, PBS, NPR, A+E, Lifetime, History Channel, Harvard Business School, MIT, Stanford, Lit Hub Radio, NPR stations (including KPCC/LAist, NHPR, WHYY, WUNC, VPM, WPM, GBH), WNET, Substack, Magnificent Noise, Expedia, Optum, CVS Health, Hubspot, and Hoff Studios, among many others. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Podglomerate website at https://podglomerate.com/ Check out Podglomerate on LinkedIn at https://www.linkedin.com/company/podglomerate/ Check out Jeff Umbro on LinkedIn at https://www.linkedin.com/in/jeffumbro Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Writing and Publishing for Business Growth In a recent episode of our podcast, we had the pleasure of speaking with Melanie Herschorn, the founder and CEO of Big Impact Books. Melanie shared her extensive knowledge on writing, publishing, and promoting books, particularly for business professionals such as attorneys, wealth advisors, and business owners. This blog post delves into the key themes discussed in the episode, offering detailed insights and actionable advice for aspiring authors looking to leverage their books for business growth and thought leadership. Melanie emphasizes the necessity of having a clear purpose before embarking on the journey of writing a book. She advises aspiring authors to consider their motivations: generating business, establishing credibility, or sharing expertise. Understanding your end goal is crucial, as it shapes both the content and marketing strategy of your book. Melanie suggests that potential authors start by identifying common questions they receive from clients or audiences, which ensures the material is relevant and valuable to readers. By focusing on these key questions, authors can create a structured outline that guides their writing process, making it less daunting. One of the key points Melanie makes is that a book should not be seen as an end in itself but as a means to an end. She recounts a success story of an author who printed only 12 copies of her book, sending them to potential clients, which resulted in substantial business growth. This illustrates that the impact of a book is not solely measured by sales but by how effectively it is used to generate leads and opportunities. Melanie encourages authors to think creatively about how to use their books, such as offering the book as a lead magnet, creating supplementary materials, or developing online courses. For more information and resources, listeners are encouraged to visit yourbigimpactbook.com and explore the offerings available to support their writing journey. About Melanie Herschorn: Melanie Herschorn wants to help you step into your spotlight as an authority. As a publisher and book marketing strategist for professionals, business owners, consultants, and speakers globally, she’s on a mission to support and empower authors to share their message with the world. Her experience as a celebrity publicist, award-winning Journalist, and long-time entrepreneur, gives Melanie a unique 360-degree view to guide her clients to create brand awareness, sell books, and position themselves as subject matter experts. Her new book, Make a Big Impact with Your Book, is out now. About Big Impact Books: Whether your goal is to inspire, educate or entertain, Make a Big Impact with Your Book equips you with strategies to make your mark as an author. This is your roadmap to achieving long-term success in the competitive world of publishing, whether you're in the midst of writing, or you're already published and have seen little traction. Inside you'll find expert insights for building awareness and credibility in your field, targeted marketing techniques and innovative ways to reach your audience, and much more!   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out Big Impact Books website at https://yourbigimpactbook.com/ Check out Big Impact Books on Amazon at https://www.amazon.com/Make-Big-Impact-Your-Book/ Check out Melanie Herschorn on LinkedIn at https://www.linkedin.com/in/melanie-herschorn Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!     More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

A Deep Dive into Effective Leadership and Organizational Culture   In a recent episode of our podcast, we had the pleasure of hosting Karl Martin, the founder of Arable, who shared his profound insights on leadership, organizational culture, and the essential qualities that define effective leaders. Karl's discussion was rich with actionable advice and expert perspectives, making it a must-listen for anyone interested in enhancing their leadership skills and fostering a positive organizational culture. This blog post will break down the key themes and tips from the episode, providing a comprehensive guide to effective leadership. Karl Martin introduced Arable as a company dedicated to enhancing leadership and culture within organizations. Their approach begins with building trust with CEOs, which then extends to their teams and the entire organization. Karl identified two significant shortcomings in current leadership practices: the lack of leadership education and the focus on skill sets over mindsets. He argues that leadership should be a core component of education, emphasizing the importance of teaching qualities such as bravery, kindness, and curiosity alongside traditional skills. Karl critiques the tendency to create specialized leadership programs, arguing that leadership should be integrated across all fields. He believes that every professional, whether a doctor, accountant, or president, should possess strong leadership skills. His book, "The Cave, the Road, the Table, and the Fire: Leading from a Deeper Place," explores the spatial nature of leadership and outlines four key qualities that leaders should cultivate: authenticity, bravery, kindness, and curiosity. These principles, along with Arable's bespoke programs, offer a valuable framework for fostering a culture of trust, growth, and effective leadership in today's complex organizational landscape. About Karl Martin: With over twenty-five years of experience building organizations and maximizing team potential, Karl Martin founded Arable in 2020, inspired by the lush Scottish countryside surrounding his home. Arable, named after the fertile land "capable of cultivation and growth," is dedicated to creating bespoke ecosystems where leaders and organizations can truly flourish. Karl coaches some of the world’s most influential leaders, including executives from Toyota Motors North America, NBCUniversal, X (formerly Twitter), Saatchi & Saatchi, the BBC, Joe Gibbs Racing, and more. Renowned for his deep, soul-centered coaching approach, Karl helps leaders embody the qualities of being True, Brave, Kind, and Curious through Arable’s unique leadership development system. Arable also partners with leadership teams to drive cultural transformation within organizations. A sought-after keynote speaker, Karl is also the author of three books, including his latest, The Cave, The Road, The Table, and The Fire, which explores how to lead from a deeper, more authentic place. He divides his time between his home in Scotland and the U.S. He’s married to Niki, and they have four grown daughters. About Arable Consulting:   Arable is an executive coaching, leadership development, and organizational culture agency who partners with leaders and teams to develop healthy cultures through our programs, consultation, and coaching. We launched in 2020 but carry over 50 years of experience building organizations and individuals to their potential. Arable is passionate about helping organizations grow well. We are committed to developing thriving teams and excelling leaders by creating cultures of health. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest     Links Mentioned in this Episode: Want to learn more? Check out Arable Consulting website at https://www.arableco.com/ Check out Arable Consulting on LinkedIn at https://www.linkedin.com/company/arable Check out Karl Martin on LinkedIn at https://uk.linkedin.com/in/karl-a-martin Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Navigating Growth in the Pharmaceutical and Nutraceutical Industry In a recent episode of "The Thoughtful Entrepreneur," host Josh engages in a compelling conversation with Alastair Sanderson, the CEO of Operio Group. The discussion delves into the intricacies of the pharmaceutical and nutraceutical manufacturing industry, focusing on the growth and operational strategies of Operio Group. Alastair shares valuable insights on the company's operations, market dynamics, and strategic growth through acquisitions, offering a wealth of knowledge for entrepreneurs and business leaders. Alastair begins by explaining the essence of Operio Group, which derives its name from the Latin term meaning "to cover." The company specializes in the manufacturing of pharmaceuticals and nutraceuticals, emphasizing the intricate relationship between chemical and mechanical processes in tablet production. Alastair describes the manufacturing process as a "magical dance," where any misstep can lead to blame-shifting between mechanical and chemical teams. Operio Group aims to unify these disciplines under one roof, ensuring that when clients face challenges, the focus remains on solutions rather than assigning blame. A significant portion of Operio Group's recent growth has come through acquisitions. Alastair shares that the company has successfully integrated three acquisitions within a year, a feat he describes as a "digestion phase." This phase involves consolidating operations, streamlining processes, and fostering collaboration among newly merged teams. Alastair emphasizes the importance of maintaining a strong company culture during this transition, as merging different organizational cultures can lead to challenges. He believes in reassuring employees about job security during transitions while being transparent about potential shifts in staffing, allowing time for natural turnover to facilitate smoother integration. About Alastair Sanderson: Alastair Sanderson is an innovative entrepreneur and CEO of Operio Group, a leader in global manufacturing of tablets, capsules, and machinery. He founded London Fashion Arts in 2009, which was rebranded as LFA Machines and grew from $3,900 in its first year to $10 million by 2021. Under his leadership, LFA expanded internationally, opening offices in Texas and Taiwan, and completed key acquisitions that enhanced its offerings. Today, Operio Group employs over 280 people and generates around $100 million in annual sales. A high school and university dropout, Alastair has launched over 20 businesses, navigating both successes and challenges. An avid traveler, he has visited over 100 countries while balancing his family life in Kansas City. His journey reflects resilience and a unique approach to business, overcoming dyslexia to achieve remarkable success. About Operio Group: Launched in 2022, Operio Group started from the robust foundations of LFA Machines and Vivion Inc, uniting under a shared vision. This vision recognized that customers seek more than just machines or ingredients; they require comprehensive solutions to product creation. Operio's inception hinged on the synergy of Vivion's extensive ingredient knowledge and LFA's deep understanding of the machinery used for these ingredients. This collaborative approach allows Operio's brands to offer not just products, but also a wealth of support and expertise. The group's collective history spans over 100 years, marking a journey of continuous evolution and growth. Operio's portfolio has been further enriched by the inclusion of several notable brands: Stokes, Elizabeth, Scheu & Kniss and Compression Components & Service (CCS). Together, these brands under Operio Group offer a holistic approach to product creation, spanning from raw ingredients to sophisticated machinery, ensuring that customers have access to an all-encompassing service and product portfolio. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Operio Group website at https://www.operiogroup.com/ Check out Operio Group on LinkedIn at https://www.linkedin.com/company/operio-group/ Check out Alastair Sanderson on LinkedIn at https://www.linkedin.com/in/alastair-s-7755b0140/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Unlocking Potential: A Guide to Transforming Organizational Culture and Decision-Making In a recent episode of "The Thoughtful Entrepreneur," host Josh delves into the intricacies of organizational challenges with Jurriaan Kamer, co-founder of a transformation coaching and organizational design firm. Jurriaan, also the author of the newly released book "Unblock: Clear the Way for Results and Develop a Thriving Organization," shares his expertise on fostering innovation, effective decision-making, and creating a thriving workplace culture. This blog post will break down the key themes and actionable advice from the episode, providing a comprehensive guide for leaders looking to unblock their organizations. Josh kicks off the episode by inviting listeners to explore his free video resource, which offers insights from his extensive experience with over 2,000 leaders. He emphasizes the importance of understanding where the best business opportunities come from, a lesson that has significantly contributed to his companies' revenue over the past 15 years. He then introduces Jurriaan, highlighting his role as a transformation coach and organizational designer, and congratulates him on the launch of his book, "Unblock." The conversation quickly shifts to the challenges faced in modern workplaces and the necessity of "unblocking" organizational processes to achieve better results. Jurriaan begins by addressing the everyday frustrations employees encounter in the workplace, painting a vivid picture of the struggle to implement innovative ideas or necessary changes within mid to large-sized organizations. Often, employees find themselves bogged down by bureaucratic processes and the need to seek permission, which stifles creativity and innovation. He emphasizes the importance of granting teams the autonomy to act, as those closest to the work often have the best insights into how to improve processes and outcomes. By addressing these key areas, leaders can unlock their organization's potential and achieve the results they desire. This episode of "The Thoughtful Entrepreneur" provides valuable insights into the complexities of modern organizational life and the steps leaders can take to foster innovation, autonomy, and a culture of continuous learning.   About Jurriaan Kamer: Jurriaan is a Dutch organizational change expert focused on applying modern methods to unblock organizations and improve their outcomes. Jurriaan helps leaders make more impact by eliminating ineffective strategy, pointless meetings, bureaucratic structures, and slow decision-making. He has been in and around the most radical and adaptive organizations globally, including ones without managers and high levels of autonomy   About the book "Unblock: Clear the Way for Results and Develop a Thriving Organization": "Unblock: Clear the Way for Results and Develop a Thriving Organization," a practical guide for leaders who want an organization with more ownership, faster decisions, fewer meetings, and less bureaucracy, leading to significantly better outcomes. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out Jurriaan Kamer's website at https://www.jurriaankamer.com/ Check out "Unblock" website at https://www.unblock.works/book Check out Jurriaan Kamer on LinkedIn at https://www.linkedin.com/in/jurriaankamer/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!     More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

The Transformative Power of Aesthetic Design and Lighting in Workplaces   In a recent episode of "The Thoughtful Entrepreneur," host Josh engages in a compelling conversation with Ben Rousseau, the founder and designer of Ben Rousseau Design. The discussion centers around the significant role that aesthetic design and lighting play in enhancing workplace environments. This blog post delves into the key insights shared during the episode, offering actionable advice and expert recommendations for improving lighting in both physical and virtual workspaces. Josh opens the episode by addressing listeners who are seeking connections with partners, investors, influencers, and clients. He shares his experience of having private conversations with over 2,000 leaders to uncover where their best business comes from. Josh offers a free video resource that outlines steps to achieve 100% inbound marketing in one’s industry over the next six to eight months, emphasizing a spam-free, ad-free, and sales-free approach. He invites listeners to visit his website, upmyinfluence.com, to access this valuable content. Following this introduction, Josh welcomes Ben Rousseau to the show. Ben is recognized for his expertise in creating beautiful and functional lighting environments that enhance the aesthetic appeal of various spaces, including offices, bars, and unique installations like the Ice Hotel in Sweden. Ben begins by explaining his approach to design, which focuses on using the beauty of lighting and high-quality materials to create spaces that foster productivity and well-being. He emphasizes the importance of both functional and decorative lighting, which not only helps individuals focus on their tasks but also contributes to a calming and aesthetically pleasing environment. Ben believes that a well-designed workspace can significantly impact how people feel about their work and their surroundings. Josh and Ben delve deeper into the specifics of lighting quality. Ben shares his experience of living in California, where the natural light is rich and colorful. He contrasts this with the often flat and uninspiring lighting found in many workplaces. He explains that good lighting should mimic natural light, making spaces feel more alive and enjoyable. About Ben Rousseau: An award-winning British artist and designer, renowned for his work across high-end product design, commercial installations, and luxury residential interiors. His expertise as a designer, engineer, and light artist allows him to exploit the transformative power of lighting in creating bespoke spatial experiences. About Ben Rousseau Studio: Ben Rousseau Studio is an award-winning British design house based in Brighton, UK, with a strong presence in both Europe and the US. Led by Ben Rousseau, our ethos is to guide you on an exhilarating creative journey to make your dream interior or statement piece a reality. We specialize in working with high-net-worth individuals, luxury brands, and top-tier designers to create custom pieces that are as unique as our clients. At Ben Rousseau Studio, you gain access to a multifaceted team combining the talents of a designer, an engineer, and a light artist. We approach each project with the same meticulous attention to detail as an event producer designs a live stage show, ensuring that every interior or installation tells a compelling story and creates a lasting impression. Our signature blend of drama, desirability, and functionality is achieved through cutting-edge lighting, innovative technology, premium materials, and precision craftsmanship. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out Ben Rousseau Design website at https://benrousseau.com/ Check out Ben Rousseau on LinkedIn at https://www.linkedin.com/in/benrousseaudesign/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Leadership Insights: Navigating Challenges and Enhancing Team Performance In the latest episode of *The Thoughtful Entrepreneur*, host Josh engages in a thought-provoking conversation with Joelle Kaufman, the CEO of GTM Flow. The discussion delves into leadership, team dynamics, and personal resilience, particularly in the face of unexpected challenges. Joelle shares her expertise as a revenue catalyst, offering valuable insights and actionable advice for leaders looking to improve their team's performance and efficiency. Josh kicks off the episode by emphasizing the importance of networking for business growth. He shares his experience of having private conversations with over 2,000 leaders to understand where their best business comes from. To help listeners enhance their networking skills, Josh offers a free video resource that outlines steps to achieve 100% inbound marketing in their industry over the next 6 to 8 months, without relying on spam, ads, or sales tactics. Listeners are encouraged to visit [upmyinfluence.com](https://upmyinfluence.com) to access this valuable content. Joelle Kaufman, with over 25 years of experience in building brands and optimizing team performance, joins the conversation. As a revenue catalyst, Joelle works with CEOs and their leadership teams across various sectors, including technology and healthcare. She emphasizes the importance of operating with focus, clarity, momentum, and a mindset of continuous learning. Joelle shares that she has developed five key levers that leaders need to pull to enhance team performance, which she offers as a resource for listeners. About Joelle Kaufman: Joelle Kaufman developed the Curveball Method through 25 years of navigating high-stakes business challenges. This approach, born from personal adversity with cancer and honed in the tech industry’s fast-paced environment, equips leaders to transform unexpected challenges into opportunities. As a seasoned go-to-market executive, Joelle has: • Served as CMO/CRO for companies including Bloomreach, Adify, and WorkBoard • Led category creation and revenue growth strategies for multiple startups • Guided numerous teams through periods of significant change and uncertainty The Curveball Method integrates neuroscience insights, leadership frameworks, and practical tools. It’s now implemented by leading tech companies, impacting over 150,000 professionals across various industries. Joelle’s expertise spans: • Developing high-performance Sales & Marketing teams • Building resilience and adaptability in leadership • Implementing effective OKRs for accelerated growth With a background that includes Harvard Business School, training in transformational coaching, and experience as a public speaker (on topics ranging from the Recipe for a Top Tier S&M Team, secrets to building a highly effective team, the future of digital engagement to the value of OKRs to accelerate growth), Joelle brings a unique perspective to leadership development and organizational change. Using Joelle’s approach, leaders and teams excel in today’s rapidly evolving business landscape.   About GTM Flow: GTM Flow brings 25 years of designing, leading and optimizing sales, marketing and customer success teams for scale. Growth, predictability and focus all improve when your go-to-market has flow. Align your companies on the most important GTM challenges to address. Develop leaders who can lead agile teams. Leverage OKRs to keep people aligned, focused and accountable.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out GTM Flow website at https://gtmflow.com/ Check out GTM Flow on LinkedIn at https://www.linkedin.com/company/gtmflow Check out Joelle Kaufman on LinkedIn at https://www.linkedin.com/in/joellekaufman Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Mastering Lead Generation: Essential Strategies for Defining Your Ideal Customer Profile and Boosting Sales Success In the latest episode of "The Thoughtful Entrepreneur," host Josh delves into the intricacies of lead generation and sales development with John Karsant, the founder and CEO of LevelUp Leads. This episode is a treasure trove of actionable advice and expert insights, particularly valuable for business owners and professionals aiming to refine their sales strategies. Let's break down the key takeaways and tips from this enlightening conversation. Josh kicks off the episode by addressing the importance of building connections with partners, investors, influencers, and clients. He shares his experience of engaging in private conversations with over 2,000 leaders to understand the sources of their best business. Josh offers a free video resource on achieving 100% inbound marketing in one’s industry within six to eight months, emphasizing a spam-free, ad-free, and sales-free approach. Listeners are invited to visit his website, Up My Influence, to access this valuable content. John Karsant introduces LevelUp Leads, a sales development agency dedicated to helping small to midsize companies enhance their prospecting and appointment-setting efforts. The agency's primary goal is to create more sales opportunities for their clients by leveraging effective lead generation strategies. John and Josh discuss the dynamic nature of lead generation strategies over the past five years, highlighting the resurgence of cold calling and the importance of human-to-human conversations. John emphasizes the need for a clearly defined Ideal Customer Profile (ICP) and the significance of understanding a client’s current strategies, successes, and challenges for effective outreach and engagement. About John Karsant: John Karsant is the Founder and CEO of LevelUp Leads, an outbound lead generation agency that typically works with small companies. John is also a Member of RevGenius, a group of revenue generating sales and marketing professionals. Previously, John served as the Head of Sales and Business Development at Brightest Minds, Sales and Account Manager at DaoCloud, and in business development roles at Accelevents and Solar Lead Factory. Prior to their career in sales and business development, John was a Tennis Professional at Claremont Country Club and Teaching Professional at Peter Burwash International. John holds a Bachelor's degree in Marketing Communications from California Lutheran University. About LevelUp Leads: LevelUp Leads is a B2B sales development agency that offers a comprehensive, done-for-you service. Acting as an extension of clients' teams, they provide both fractional and full-service Sales Development Representatives (SDRs) supported by a robust technology stack. The LevelUp Leads team spearheads outbound strategies, sourcing relevant data, implementing advanced technology solutions, crafting compelling copy, and managing campaigns to generate meetings and drive revenue. This approach allows clients' teams to focus on closing more deals while LevelUp Leads handles the intricacies of lead generation.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out LevelUp Leads website at https://levelupleads.io/ Check out LevelUp Leads on LinkedIn at https://www.linkedin.com/company/levelup-leads/ Check out John Karsant on LinkedIn at https://www.linkedin.com/in/johnkarsant Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!     More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

The Power of Music in Leadership In a recent podcast episode, the host had an enlightening conversation with Susan Drumm, CEO of Meritage Leadership Development and author of the USA Today bestselling book, "The Leader's Playlist: Unleash the Power of Music and Neuroscience to Transform Your Leadership and Your Life". This episode delves into the fascinating intersection of music, neuroscience, and leadership, exploring how music can serve as a transformative tool for personal and professional growth. Susan, with over 20 years of experience in leadership development, has a remarkable ability to recognize and disrupt unproductive patterns in leaders, helping them build high-performance teams. Susan's book, "The Leader's Playlist", emphasizes the power of music in leadership. Leaders often face the challenge of achieving exceptional results in an environment characterized by rapid change and complexity. Many find themselves stuck in unproductive patterns that hinder their effectiveness. Susan introduces the idea that music can be a secret weapon in recognizing and disrupting these patterns. For example, she shares a compelling story about a chief marketing officer who struggled with feelings of exclusion. Through coaching, Susan helped her identify the root of this pattern, create a playlist that represented her feelings, and develop a new playlist that embodied her desired emotional state, ultimately improving her relationships with colleagues. Susan explains that music's ability to change emotional states is well-known, but its potential to help identify and transform limiting patterns is less recognized. Music activates all four regions of the brain, making it a powerful tool for personal development. By pairing behavioral changes with music, individuals can accelerate their transformation and achieve their goals more effectively. Susan encourages leaders to be intentional about their music choices, using it as a tool for state change and personal growth. The episode concludes with Susan inviting listeners to visit her website, [susandrumm.com](https://www.susandrumm.com), where they can take a quiz to discover their path to enlightened leadership and receive a downloadable playlist to help them create their own music-based transformation. About Susan Drumm: Susan Drumm is a CEO Advisor, speaker, USA Today bestselling author, and leadership coach dedicated to empowering leaders and their teams to thrive in today’s disruptive landscape. With extensive experience coaching billionaire CEOs, high-profile political figures, and Fortune 100 executives, she leverages her diverse academic background—including graduate degrees from Harvard Law School and Carnegie Mellon University—to inform her unique coaching approach. As a Master Certified Coach (MCC) through the International Coaching Federation, Susan holds multiple certifications, including HeartMath™ and the Integrative Enneagram. She is the two-time bestselling author of *The Leader’s Playlist*, where she explores how music and childhood experiences impact leadership. Her podcast, "The Enlightened Executive", ranks in the top 2% globally, featuring groundbreaking strategies for personal and leadership effectiveness. Susan's clientele spans various industries, including tech, healthcare, and finance, with notable organizations such as KPMG and Oracle. Before founding Meritage Leadership Development, Susan held senior consulting roles at The Boston Consulting Group and NBC/GE. Based in Scottsdale, Arizona, she is an active member of the Entrepreneurs’ Organization and enjoys travel, hiking, and spending time with her toy Australian Shepherd, Jasmine. About Meritage Leadership Development: Meritage is a leadership consulting firm built on the principle that people are the most important asset of any business. We know that without high-performance leadership and aligned teams, no company can reach its full potential. Our clients span healthcare, private equity, financial services, technology, media, retail and consumer goods industries. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest     Links Mentioned in this Episode: Want to learn more? Check out Meritage Leadership Development website at https://meritageleadership.com/ Check out Meritage Leadership Development on LinkedIn at https://www.linkedin.com/company/meritage-leadership-development/ Check out Susan Drumm on LinkedIn at https://www.linkedin.com/in/susan-drumm Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Navigating the Evolving SEO Landscape: Essential Insights for B2B and SaaS Success In the latest episode of "The Thoughtful Entrepreneur," host Josh sits down with Steven Schneider, the CEO of TrioSEO, to delve into the evolving landscape of search engine optimization (SEO). This episode is a treasure trove of insights, particularly for B2B and SaaS companies looking to refine their SEO strategies. Steven shares his extensive experience in the SEO and content marketing space, emphasizing the importance of quality content and strategic approaches to attract high-intent traffic. Here, we break down the key takeaways from their conversation, offering actionable advice and thorough explanations to help you navigate the complex world of SEO. Steven introduces TrioSEO, an agency that primarily serves B2B and SaaS founders. Unlike many SEO agencies that focus on technical SEO or backlinks, TrioSEO specializes in creating high-quality content aimed at attracting ideal customers. Steven underscores the importance of an ROI-focused SEO content strategy that prioritizes meaningful traffic over mere numbers. As 2024 approaches, the SEO landscape is rapidly evolving. Steven notes that AI tools like ChatGPT are becoming increasingly popular for content production. However, he advocates for a more traditional approach that emphasizes quality and sustainability. Josh and Steven discuss the potential pitfalls of producing large volumes of low-quality content using AI tools like ChatGPT. Steven warns that while this approach might yield a temporary increase in traffic, it is unlikely to be sustainable. Google is adept at recognizing low-quality content, and user behavior—such as high bounce rates—will ultimately impact a site's ranking. The episode concludes with actionable advice: focus on creating valuable, high-quality content that meets the needs of your audience, monitor user behavior, and leverage expert advice to position your business for long-term SEO success.     About Steven Schneider: Steven is co-founder and CEO at TrioSEO - a blog writing agency that helps online businesses scale organic traffic and use their blog to generate qualified leads through BOFU (bottom of the funnel) content. Before TrioSEO, he co-owned a portfolio of 40 blogs, managed 400 articles monthly, and scaled to 7 figures in annual revenue with his two partners. Today, TrioSEO creates content strategies that speak directly to their client's ideal customers and targets topics that convert browsers into buyers. The team at TrioSEO manages everything from strategy and outlines to writing, editing, uploading, and publishing- even offering tips and tricks to enhance user experience (UX) and conversion. Steven is also building Rogue Ranker, a game review website to highlight the best roguelike games and related topics.   About TrioSEO: TrioSEO is a monthly SEO agency tailored for SaaS, eCommerce, and online businesses. They specialize in creating SEO content that effectively drives traffic and attracts customers to websites. For those looking to increase their website traffic, TrioSEO offers a comprehensive approach that includes auditing existing SEO practices, conducting keyword research, identifying content opportunities, creating high-quality content, and optimizing current content. Their mission is to enhance SEO traffic for thousands of online businesses through exceptional content. Recognizing the value of SEO but lacking the time to implement it? TrioSEO serves as the ideal solution. Founded by Connor Gillivan, Steven Schneider, and Nathan Hirsch, the agency is led by experienced SEO professionals who have successfully built businesses generating six, seven, and even eight figures through effective SEO strategies. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out TrioSEO website at https://trioseo.com/ Check out TrioSEO on LinkedIn at https://www.linkedin.com/company/trioseo/ Check out Steven Schneider on LinkedIn at https://www.linkedin.com/in/schneis Check out Rogue Ranker website at https://rogueranker.com/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

The Importance of Operational Leadership in Business Growth In the latest episode of our podcast, we delve into the critical role of operational leadership in driving business growth, particularly for small and medium-sized business (SMB) founders. This episode features two main speakers: the host, who introduces the episode and the guest, and Mara Whitener, a seasoned business growth strategist and fractional CEO. Mara shares her expertise on how operational leadership can transform a business, helping entrepreneurs streamline their operations and uncover hidden financial opportunities. The host opens the episode by addressing the audience, emphasizing the need for effective introductions to partners, investors, influencers, and clients. He highlights his extensive experience, having engaged in private conversations with over 2,000 leaders to discover the best sources of business growth. To support listeners in their entrepreneurial journey, he promotes a free video resource that outlines steps to achieve 100% inbound marketing in their industry over the next six to eight months, without relying on spam, ads, or sales tactics. The host encourages listeners to visit his website, upmyinfluence.com, to access this valuable resource. Mara begins by sharing her extensive background in entrepreneurship, having spent over 20 years growing six and seven-figure companies. She observes that many entrepreneurs start their businesses driven by passion and skill but soon realize the complexities of running a business can detract from their core mission. Mara positions herself as a "translator" for CEOs, helping them articulate their big vision and translating it into actionable plans that encompass systems, workflows, team dynamics, and marketing strategies. One of the key areas Mara focuses on is helping entrepreneurs identify hidden money within their businesses. She explains that many founders are sitting on untapped financial resources due to inefficient systems and processes. By analyzing their operations, Mara has helped clients uncover significant savings—one example being a client who discovered $12,000 in initial savings, which eventually grew to nearly $300,000 through strategic operational improvements. The conversation shifts to current trends in operational leadership. Mara notes a societal shift towards valuing work-life balance and the desire for entrepreneurs to enjoy their lives more. This trend has led to a demand for simpler, more efficient business operations. However, the plethora of available tools and platforms can create confusion for founders trying to determine the best fit for their needs. For those who have never hired a director of operations or fractional CEO, Mara outlines her engagement process. She begins with a "blueprint to success," where she collaborates with the CEO to assess what is working, what isn't, and where gaps exist. This thorough analysis allows her to create a customized plan that addresses the unique needs of the business. Mara invites listeners to explore the free resources available on her website, whitenerpros.com, offering a popular guide on finding hidden financial opportunities in businesses and complimentary strategy sessions to help business owners move the needle in their operations. About Mara Whitener: Meet Mara Whitener - seasoned entrepreneur, systems expert, and passionate business puzzle-solver. With over 20 years building and scaling companies, Mara brings precision and proven methodologies to unstick growth challenges. Having built and sold several 6&7 figure firms, Mara understands first-hand what it takes to transform vision into reality. Her superpower is designing fully-custom operational systems - the missing piece to level up your business. Mara’s systems empower you to take on more clients, save money, and focus on what you love. Growth doesn’t have to feel chaotic. Mara tailors solutions catered to you and fixed for how you best operate. Beyond business, she is a dedicated foster pet-parent, award-winning community leader, and thrives behind the scenes as an introvert. If you seek to turn your endeavors into well-oiled machines, let Mara work her magic. With unmatched dedication, she will unpuzzle your operations so running your business feels easy, while making your biggest dreams possible. About Whitener Professional Services: Whitener Professional Services specializes in business development, project management, and account services designed to help businesses enhance their profitability. With a dedicated team of experts, Whitener Professional Services offers tailored solutions that address the unique challenges faced by each client. Their strategic approach focuses on optimizing operations, streamlining processes, and fostering strong client relationships to drive growth. Committed to delivering measurable results, Whitener Professional Services empowers businesses to achieve their financial goals and sustain long-term success in a compe

Mastering Your Money: Proven Strategies for Entrepreneurs to Create Cash Flow and Passive Income In a recent podcast episode, host Josh engages with Chris Miles, the founder of Money Ripples, to discuss effective financial strategies for business owners. The conversation centers on how entrepreneurs can achieve time freedom and create passive income, moving away from traditional investment methods that often do not yield the desired results. This blog post will break down the key insights and actionable advice shared by Chris Miles, providing a comprehensive guide for entrepreneurs looking to enhance their financial strategies. Chris Miles is dedicated to helping entrepreneurs and business owners regain control over their finances. His tagline, "Create freedom and prosperity today," reflects his mission to enable individuals to work because they want to, not because they have to. He acknowledges that many entrepreneurs find themselves trapped in a cycle of working excessively hard, often mirroring the rat race they sought to escape. Josh sets the stage by highlighting the typical financial struggles faced by business owners, especially those who have been in business for five or more years. Many entrepreneurs deal with cash flow fluctuations, business debt, and the pressure of maintaining profitability. Chris emphasizes that the key to overcoming these challenges lies in adopting a common-sense approach to money management. Chris argues that many financial advisors promote a mindset that locks money away in retirement accounts and encourages debt repayment, which can hinder entrepreneurs' financial growth. He advocates for a different approach: freeing up cash and investing it wisely. He points out that only 25% of entrepreneurs have enough cash reserves to cover two months of operating expenses, which is a critical oversight. Chris emphasizes the importance of creating cash flow and passive income streams, suggesting that true passive income comes from investments that generate cash flow without the investor needing to be actively involved. He shares a success story of a client who transformed a million-dollar investment from a traditional financial advisor, which would have yielded only $30,000 a year, into a diversified portfolio that generated between $100,000 and $130,000 annually. This was achieved by investing in real estate, syndications, and other cash-flowing assets, demonstrating the potential for higher returns through strategic investments. About Chris Miles: Chris Miles, the Cash Flow Expert and Anti-Financial Advisor, is a leading authority teaching entrepreneurs and professionals how to get their money working for them TODAY! He’s an author, podcast host of the Money Ripples Podcast, has been featured in US News, CNN Money, Entrepreneurs on Fire, BiggerPockets, and has a proven reputation with his company, Money Ripples (https://moneyripples.com/) getting his clients fast, financial results. In fact, his personal clients have increased their cash flow by $300+ Million in the last 14 years!   About Money Ripples: Money Ripples is dedicated to helping individuals improve their cash flow, enabling them to work because they want to, not because they have to. Their financial consulting services, coupled with an innovative infinite banking strategy, aim to guide clients toward financial freedom. Rather than relying on traditional retirement accounts like IRAs or 401(k)s, clients are encouraged to embark on a passive investing journey with the support of Money Ripples. Together, they strive to create a path to freedom and prosperity. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out GreenBanana SEO website at https://moneyripples.com/ Check out GreenBanana SEO on LinkedIn at https://www.linkedin.com/company/money-ripples/ Check out Chris Miles on LinkedIn at https://www.linkedin.com/in/chriscmiles Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Transform Your Business: The Essential Guide to Innovation and Growth Strategies In a recent episode of "The Thoughtful Entrepreneur," host Josh engages in a compelling conversation with West Stringfellow, the CEO and founder of HowDo. This platform is dedicated to providing open-source resources aimed at fostering innovation and business growth. West shares his extensive background in leading innovation at major corporations and the mission behind HowDo. This blog post will break down the key insights and actionable advice from the episode, offering a comprehensive guide for entrepreneurs and business leaders looking to innovate and grow. West Stringfellow introduces HowDo as an open-source resource platform designed to help individuals and businesses innovate. He acknowledges that the term "innovation" has become somewhat diluted over time but clarifies that, in a business context, it fundamentally means evolving and changing. West believes that the greatest opportunity in business today lies in innovation, whether that involves developing new processes, launching products, or reassessing existing business practices. Notably, HowDo has engaged over 400,000 users globally, with a diverse audience that includes students, educators, entrepreneurs, and small business owners. He emphasizes that half of the users come from outside the United States, showcasing the platform's international appeal. While the resources on HowDo are free, West offers consulting and coaching services on the side. He finds that many people enjoy learning about innovation but may struggle with the implementation. His consulting work focuses on helping teams develop the skills necessary to apply the innovative processes outlined on HowDo. Josh wraps up the episode by encouraging listeners to explore the resources available on HowDo, emphasizing the platform's wealth of information, including book summaries and masterclasses. He invites entrepreneurs and business leaders to adopt a growth mindset and leverage the tools and insights provided by West and his team. About West Stringfellow: West is a product and technology visionary who has launched zero to one innovations at Amazon and PayPal, led transformations at Fortune 500s like Visa and Target, and accelerated startups with Techstars. He's not just an innovation and product management executive, he's also a successful founder and entrepreneur whose startup was acquired by a Fortune 50. With over 20 years of experience, West has consistently driven innovation, resulting in market disruptions and massive revenue growth. Today, West empowers entrepreneurs and businesses of all sizes through coaching and consulting, sharing his expertise in product innovation and digital transformation. With 5 patents to his name and a wealth of international experience, West is here to share insights that can help you revolutionize your approach to product and technology. About HowDo: HowDo, founded in 2017, is dedicated to helping business leaders unlock their business’ growth potential through innovation and technical transformation. We partner with businesses of all sizes, from Fortune 50s to startups and government agencies. Our vision for sustainable innovation combines solid business fundamentals with industry best practices and cutting-edge technologies like AI, blockchain, cloud computing, and open-source solutions Our team of experienced consultants, led by former industry executives, works closely with organizations to tailor solutions to their unique challenges and opportunities.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out HowDo website at https://howdo.com/ Check out HowDo on LinkedIn at https://www.linkedin.com/company/howdo-com/ Check out West Stringfellow on LinkedIn at https://www.linkedin.com/in/weststringfellow/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Unleashing Your Inner Power: A New Era for Women in Business In a recent episode of our podcast, we had the pleasure of hosting Amanda Riffee, a certified executive coach dedicated to empowering female business leaders. Amanda's mission is to help women navigate their careers and businesses in a way that aligns with their values and well-being, steering clear of burnout and traditional success metrics that often lead to dissatisfaction. This blog post delves into the key themes and actionable advice shared by Amanda during the episode, providing a comprehensive guide for female leaders striving for success without sacrificing their personal lives. Amanda Riffee is an executive and career coach who specializes in working with career-driven women, including founders, business owners, and C-level executives. Her approach is centered on helping women achieve success on their own terms, ensuring that their professional achievements do not come at the expense of their personal lives. Amanda's coaching philosophy is rooted in the belief that women can design businesses and careers that work for their lifestyles, rather than the other way around. The landscape of female leadership is evolving, with more women stepping into leadership roles and challenging traditional success metrics. Amanda and the host discuss how corporate structures have historically been built around a male-centric model, where men were expected to sacrifice their personal lives for work, while women were often relegated to domestic roles. Burnout is a significant issue that Amanda is particularly passionate about, given her personal experiences. She explains that many women who transition from corporate jobs to entrepreneurship often carry over the same work habits that led to their burnout in the first place. Addressing burnout requires inner work, including shifting beliefs and mindsets. Amanda emphasizes the importance of setting boundaries and understanding one's values to create a fulfilling work environment. By identifying what truly matters to them, women can establish boundaries that protect their time and energy, ultimately leading to greater success and satisfaction.   About Amanda Riffee: Amanda Riffee is an Internationally Certified Executive Coach for Women. She is a thought leader and event speaker with a business degree and 17 years of corporate experience. She is also the host of the Unleashing You with Amanda Riffee podcast, a happy wife, and a mom of two. Her mission is to help women unlock their mindset, see their worth, and create a career (and life) they love—no burnout required! Amanda resides in Colorado with her family and loves traveling to new places while spending time with other powerhouse women who are passionate about personal growth and enjoying this beautiful life!   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest     Links Mentioned in this Episode: Want to learn more? Check out Amanda Riffee's website at https://acrprofessionalcoaching.com/ Check out Amanda Riffee on LinkedIn at https://www.linkedin.com/in/amanda-riffee/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Unlocking the Potential of Opportunity Zones: A Comprehensive Guide In a recent episode of "The Thoughtful Entrepreneur," host Josh delves into the intricacies of opportunity zones with Ashley Tison, the founder and president of OZPros. This episode is a treasure trove of insights for investors looking to capitalize on tax mitigation strategies while contributing to the revitalization of underserved communities. Let's break down the key takeaways from this enlightening conversation and explore how you can leverage opportunity zones to maximize your investment returns. Opportunity zones were introduced as part of the Tax Cuts and Jobs Act of 2017, aiming to stimulate economic growth in economically distressed areas by incentivizing investors to direct their capital gains into these regions. The mechanics are straightforward: investors can defer their tax liabilities by reinvesting capital gains into a qualified opportunity fund (QOF), which is typically an LLC taxed as a partnership. If the investment is held for at least ten years, any appreciation in value can be withdrawn tax-free. Since the inception of opportunity zones, approximately $150 billion has flowed into these regions, resulting in increased property values, new businesses, and job creation. Ashley outlines the types of individuals who would benefit most from opportunity zone investments, including those with capital gains, entrepreneurs looking to start or relocate a business, and families investing in properties near campuses. OZPros offers various services to assist clients, such as setting up QOFs, ensuring compliance, and offering strategic consultations with a flat fee structure. As the conversation wraps up, Ashley encourages listeners to explore the opportunity zones in their areas by visiting the OZPros website, emphasizing the dual benefit of building wealth while revitalizing communities.   About Ashley Tison: Ashley Tison, Esq. is the founder of OZPros, the leading Opportunity Zone consultancy. A leading consultant and attorney on Opportunity Zones, tax advantaged structures and investing strategies, Ashley has advised over 500 commercial property investors, family offices, investment advisors and high net worth individuals on how to how to best maximize their tax savings in real estate investments, how to maximize the positive community impact of their projects, selecting an optimal investment strategy, and properly navigating the applicable regulations. Ashley is an engaging and enthusiastic speaker and / or guest covering topics such as opportunity zones, tax advantaged alternative investments, real estate, and tax planning for leading national conferences and educational seminars.   About OZPros: At OZPros, the team assists high net worth investors, real estate professionals, business owners, and community stakeholders in navigating the complexities of legislation and regulations, enabling them to successfully execute their Opportunity Zone strategies. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest     Links Mentioned in this Episode: Want to learn more? Check out OZPros website at https://ozpros.com/ Check out OZPros on LinkedIn at https://www.linkedin.com/company/ozproscom Check out Ashley Tison on LinkedIn at https://www.linkedin.com/in/ashley-tison Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

The Importance of Publicity and Kindness in Business   In a recent episode of "The Thoughtful Entrepreneur," host Josh engages in a thought-provoking conversation with Jill Lublin, the founder and CEO of Jill Lublin Publicity. Jill, a seasoned expert in publicity and the author of influential books such as "Guerrilla Publicity" and "The Profit of Kindness," shares her invaluable insights on the critical role of publicity and the transformative power of kindness in the business landscape. This blog post delves into the key themes discussed in the episode, offering actionable advice and expert recommendations to help you leverage publicity and kindness for business success. Jill begins by addressing the disconnect that has arisen in modern business due to an over-reliance on technology. While technology can facilitate connections, it often lacks the personal touch that is vital for building meaningful relationships. Jill emphasizes the joy of simple acts of kindness, such as sending a handwritten card or expressing gratitude, which can significantly enhance personal and professional interactions. She explains that her monthly "Kindness Circles" are designed to create a supportive environment where participants can connect and help one another, fostering collaboration and ultimately leading to business opportunities. Transitioning to the topic of publicity, Jill shares her insights on what is currently effective in the realm of public relations and media visibility. She notes that podcasts have become a powerful tool for gaining exposure and connecting with audiences. Jill encourages listeners to leverage the opportunities presented by podcasts to share their messages and expertise. She also advocates for exploring alternative communication methods, including phone calls, to establish more personal connections with media professionals. By integrating the principles of kindness and effective publicity strategies discussed in this episode, you can create a more connected, supportive, and successful business environment.   About Jill Lublin: Jill Lublin is a master publicity strategist, bestselling author, and dynamic speaker with over 200 engagements each year. Renowned for her entertaining and interactive keynotes, Jill covers topics like publicity, networking, kindness, and influence marketing. She has shared her expertise on stages alongside Tony Robbins, Jack Canfield, and Lisa Nichols, and her popular Publicity Crash Course has drawn thousands. With 25 years of experience working with major media outlets like ABC, NBC, and CBS, Jill is a recognized authority in her field, featured in publications such as The New York Times and Forbes. She is the author of four bestselling books, including "Guerrilla Publicity," often called the "PR Bible," and her latest release, "The Profit of Kindness," which topped multiple bestseller lists. As the Producer and Host of "Messages of Hope," Jill inspires audiences to take positive action. She also consults with Fortune 500 companies and small businesses alike, delivering innovative strategies that drive success through effective influence marketing and publicity.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out Jill Lublin Publicity website at https://jilllublin.com/ Check out Jill Lublin on LinkedIn at https://www.linkedin.com/in/jilllublin/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!     More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Mastering Business Growth: Essential Strategies for Effective Marketing and Audience Engagement In a recent episode of our podcast, we had the pleasure of speaking with Jason Shafton, the founder and CEO of Winston Francois, a growth consultancy that partners with companies to develop and execute effective growth strategies. Jason shared his wealth of knowledge on business growth, marketing practices, and the importance of understanding target audiences. This blog post delves into the key takeaways from our conversation, offering actionable advice and expert insights to help businesses thrive. Jason Shafton introduced Winston Francois as a growth consultancy that differentiates itself by taking a hands-on approach. Unlike traditional management consultants or agencies, Winston Francois works closely with clients to implement strategies and improve their operations. The company adheres to the "campground rule" of leaving clients in a better position than they were before. Winston Francois has an impressive portfolio, having worked with notable brands such as Adobe, Uber, Kajabi, Google, and Disney. This showcases their ability to assist both well-known companies and lesser-known startups in achieving growth. Jason's passion for solving complex problems and unlocking new growth channels for businesses is evident in the success stories he shared. To help businesses refine their growth and marketing strategies, Jason encourages entrepreneurs to consider three fundamental questions: What are we selling? Who is it for? Why should they care? These questions are essential for effectively communicating the value of a product or service and understanding the target audience. Jason stresses that a great product is the foundation of successful marketing and growth efforts. He also outlined several best practices that are currently effective in driving growth, such as understanding customer behavior, optimizing conversion rates, and adopting a holistic marketing approach. By following the actionable advice and expert insights shared by Jason Shafton, businesses can refine their growth strategies, optimize their marketing efforts, and achieve sustainable success. For more in-depth discussions on business growth and marketing, be sure to check out Jason's podcast, "Frank Growth." About Jason Shafton: Jason Shafton is a 20+ year veteran in growth, where he built billion-dollar businesses at Google, Paramount, and DaVita and scaled startups like Headspace, Soothe, and Heal (acquired by Humana). At Google, he scaled the Google Ads platform and launched Google Music and Google Play. He also spent time leading marketing at Comedy Central, where he launched new seasons of South Park and The Daily Show as well as new franchises Broad City, Drunk History and Inside Amy Schumer. After co-founding Heal where he helped thousands of families get access to better health, he ran growth marketing both at Soothe and Headspace, scaling those businesses to millions of global users. Finding himself on speed dial with some of the top tech founders, investors, and CEOs asking for growth marketing support, he now acts as founder of growth consulting firm, Winston Francois (named after his dogs Winston and Frank). Winston Francois works with brands to provide strategic guidance across product, growth, marketing, management, and organizational design to support sustainable value creation. About Winston Francois: Our scope is helping you scale. We take a custom approach to your growth goals by assembling and leading the best-in-class marketing team to support your next stage. If you’re looking for your typical agency - you won’t find it here. We’re a team of experts across a variety of disciplines that will get in the trenches with you. Our role is to guide you, pair you with extensive resources so that eventually, you’ll fly on your own. We want to help you outgrow us, and when it’s time we’ll build a team to carry the work forward. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Winston Francois website at https://winstonfrancois.com/ Check out Winston Francois on LinkedIn at https://www.linkedin.com/company/winstonfrancois/ Check out Jason Shafton on LinkedIn at https://www.linkedin.com/in/jasonshafton Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

The Power of Peer Networking for Business Leaders In the latest episode of our podcast, we had the pleasure of hosting Dona Amelia, the co-founder of EGN Malaysia, Indonesia, and Singapore. The conversation delved into the significance of peer networking for business leaders, focusing on the EGN Peer Network. This blog post will break down the key insights from the episode, providing actionable advice and detailed explanations to help business leaders understand the value of peer networking and how to leverage it for personal and professional growth. The host kicked off the episode by emphasizing the critical role of networking in the success of business leaders. Building connections with partners, investors, influencers, and clients is essential for growth and sustainability. To support listeners in this endeavor, the host promoted a free video resource that outlines steps to achieve 100% inbound marketing without relying on spam, ads, or sales tactics. This resource is based on his extensive experience, which has generated significant revenue for his companies over the years. Dona Amelia was introduced as a dynamic guest, and she expressed her enthusiasm for being on the show. The conversation quickly shifted to the EGN Peer Network, which stands for Executive Global Network. Dona explained that IGN is the second-largest peer network globally, dedicated to knowledge sharing among senior executives. The network provides a safe environment for leaders to come together without competition, allowing them to discuss their challenges and share insights.   About Dona Amelia: Dona Amelia was born in a small village in Indonesia, growing up in challenging circumstances that have profoundly shaped her life. Today, she is an accomplished actress, singer, TV presenter, DJ, and co-founder of EGN (Executives' Global Network) in Singapore, Indonesia, and Malaysia. Recently recognized as a LinkedIn Top Voice and awarded The Asia Empowerment Connector Award 2024, Dona continues to inspire and uplift others. As the member service director of EGN Singapore, she passionately connects senior executives through confidential peer groups, helping them navigate personal and professional challenges. Her commitment is to create a welcoming environment where members feel at home while addressing vital topics like leadership, digital transformation, and sustainability. Dona's career began in the arts, with her debut album released shortly after graduating in 2007. Over the next decade, she gained recognition as a TV presenter and actress, starring in award-winning programs like SILET on RCT and major events such as the Barclays Premier League and FIFA World Cup on MNC TV. Dedicated to making people happy and providing exceptional support, Dona views her work at EGN as a true calling, striving to empower each member to thrive both at work and at home.   About EGN: EGN creates personal, professional, and business value through a trusted network of peers. Since 1992, the organization has provided carefully matched professional peer groups for business executives and specialists. Focused on fostering professional relationships and exchanging experiences in a confidential environment, EGN aims to enhance the personal and business value for its members. What began as one man’s vision has grown into a global network of over 15,000 members across 14 countries, representing more than 8,000 businesses and 70 professional areas. At EGN, every member shares the ambition of making each other better—every day.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out EGN website at https://egn.com/ Check out EGN on LinkedIn at https://www.linkedin.com/company/executives'%E2%80%8B-global-network/ Check out Dona Amelia on LinkedIn at https://www.linkedin.com/in/donaamelia/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!     More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.    

Unlocking Opportunities: The Power of Business Certifications for Diverse Entrepreneurs   In the latest episode of our podcast, we delve into the transformative potential of business certifications for diverse entrepreneurs. Featuring insights from three speakers, including our host, Heather Cox, the president and co-founder of Certify My Company, and an unnamed participant, this episode sheds light on how certifications can open doors to new business opportunities, particularly for women-owned, minority-owned, veteran-owned, and other underrepresented businesses. Our host kicks off the episode by emphasizing the importance of networking and connections for business owners. Drawing from their extensive experience with over 2,000 leaders, they highlight how certifications can serve as a powerful tool for accessing new contracting opportunities without relying on traditional sales tactics. The host offers a free video resource to help business owners achieve 100% inbound business and invites listeners to explore the podcast for valuable insights.   Heather Cox, the president and co-founder of Certify My Company, shares her passion for supporting underestimated entrepreneurs. Founded 14 years ago, her organization acts as a "cheerleader" for these business owners, helping them navigate the complex landscape of certifications and educational programming. The goal is to prepare these entrepreneurs for larger contracts with both government entities and private sector companies. Heather explains that not all certifications are created equal. The right certification can significantly impact a business's ability to secure contracts. Understanding the specific goals and target markets of entrepreneurs is crucial in guiding them toward the most beneficial certification. Heather outlines the five main demographics eligible for certifications: Women-Owned Businesses, Ethnic Minorities, LGBTQ+ Owned Businesses, Veteran-Owned Businesses, and Disability-Owned Businesses. The conversation shifts to the broader implications of certifications in the contracting world. Heather explains that studies have shown companies with diverse supply chains tend to have better returns on investment (ROI). This is particularly relevant for Fortune 1000 companies, which are increasingly recognizing the value of working with diverse suppliers. The COVID-19 pandemic highlighted the importance of local and diverse businesses, as they often stepped in to fill gaps when larger companies could not meet demand. Certifications serve as proof of a business's legitimacy and ownership by individuals from diverse demographics. This vetting process is crucial for companies looking to diversify their supply chains and meet shareholder expectations. The episode concludes with a strong message about the power of certifications for diverse entrepreneurs, emphasizing that certifications represent a commitment to diversity and inclusion in the business landscape. About Heather Cox: Heather Cox is a passionate advocate for diversity and a dynamic business executive. As co-founder and president of Certify My Company, she launched the venture to address the challenges small, diverse businesses face in the WBE certification process. Heather connects diverse businesses with corporations eager to partner with them, while also educating companies on best practices in supplier diversity. With over a decade of experience in sales and operations, primarily with small to medium-sized businesses, Heather is a natural teacher and engaging public speaker. She actively participates in organizations like the Women’s Business Enterprise Council – West and has previously held roles with the Women Presidents’ Educational Organization and the National Association of Women Business Owners. Outside of her professional commitments, Heather enjoys family time with her husband and five children. A former acro-gymnast and tightrope walker, she balances her busy life through yoga, DIY projects, and baking. She holds a BA in Spanish Language from the University of Texas at Austin and is a seasoned traveler.   About Certify My Company: Certify My Company is dedicated to the supplier diversity community as a whole as its works with companies and corporations to raise the bar. In addition to certification resources, Certify My Company assists larger companies in developing a supplier diversity program and increasing their diversity spend. We develop innovative solutions for Corporations to get their classified suppliers certified and their spend numbers in the billions. No matter what your supplier diversity or certification needs are, Certify My Company is here to help you achieve your goals and more. Certify My Company is dedicated to providing thorough and timely services to its clients in order to expedite their goals. With years of experience, you can count on well-trained staff members to apply the attention to detail and expertise you need and to stay with you through

Navigating E-commerce Logistics: How to Transforms Fulfillment for Brands In the ever-evolving world of e-commerce, logistics and fulfillment play a crucial role in ensuring customer satisfaction and operational efficiency. In a recent podcast episode, Ash Jamshidpour, the founder and CEO of ShipTop, shared his expertise on the current state of e-commerce logistics, the benefits of partnering with a third-party logistics provider, and the innovative solutions that ShipTop offers. This blog post delves into the key themes discussed in the episode, providing valuable insights and actionable advice for e-commerce brands looking to optimize their logistics operations. ShipTop is a third-party logistics (3PL) and e-commerce fulfillment provider based in Canada, specializing in helping e-commerce brands and online merchants with their logistics and order fulfillment needs. The company offers a wide range of services, including ocean freight and fulfillment across North America, catering to both business-to-consumer (B2C) and business-to-business (B2B) needs. With strategically located fulfillment centers across the U.S. and Canada, ShipTop efficiently serves U.S. consumers, ensuring timely and cost-effective delivery. The e-commerce logistics sector is dynamic and rapidly evolving, and companies like ShipTop are continuously striving to innovate and find efficiencies to stay ahead of the competition. Many clients come to ShipTop after either managing fulfillment in-house or working with other third-party logistics providers. They often seek a more customizable solution that can better meet their specific needs. ShipTop focuses on providing tailored fulfillment solutions, helping clients reduce costs and improve transit times. Partnering with ShipTop offers several advantages over building out a company's own logistics infrastructure, including economies of scale and streamlined operations. Ash expresses excitement about the potential of technology, particularly AI and machine learning, to transform logistics operations. By leveraging AI and robotics, they aim to enhance efficiency, reduce fulfillment times, and lower costs, ultimately helping their clients compete more effectively against e-commerce giants.   About Ash Jamshidpour: Ash Jamshidpour is the President and CEO of ShipTop, a leading North American e-commerce fulfillment service producer that launched in 2022. A Vancouver native, Ash graduated from the University of British Columbia, majoring in accounting and finance. He transitioned from an accounting job at Deloitte (2016-2020) to entrepreneurship, fueled by a passion for e-commerce that sparked during his college internship at a furniture dropshipping company. Ash's first venture, Bursera, an e-commerce brand focusing on sustainable aromatherapy, had immersed him in the world of retail, logistics, and e-commerce. Recognizing the challenges multi-channel e-commerce merchants face in shipping and logistics, Ash founded ShipTop in 2021 to provide scalable, efficient solutions. Now in its third year, ShipTop generates over $20 million in revenue, driven by a mission to empower e-commerce merchants through advanced technology and exceptional customer service.   About ShipTop: ShipTop is your trusted partner in omnichannel fulfillment, offering end-to-end logistics solutions from eCommerce and B2B distribution to retail fulfillment and ocean freight. We deliver a seamless experience, taking your products from origin to final mile. By combining cutting-edge technology, strategic warehouse locations, and a customer-first approach, we set new standards for reliability, agility, and client success in logistics. Our comprehensive services include direct-to-consumer fulfillment, B2B distribution, and tailored freight solutions, empowering businesses of all sizes to thrive in the digital economy. Rooted in integrity and transparency, ShipTop builds enduring partnerships based on trust, ensuring excellence and care in every interaction. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out ShipTop website at https://shiptop.com/ Check out ShipTop on LinkedIn at https://www.linkedin.com/company/shiptop Check out Ash Jamshidpour on LinkedIn at https://ca.linkedin.com/in/ashjamshidpour Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

The Critical Importance of Intellectual Property Protection for Businesses and Innovators In a recent episode of "The Thoughtful Entrepreneur," host Josh engages in a compelling discussion with Daniel Scola, the managing partner of Hoffman & Baron LLP, a law firm specializing in intellectual property (IP) protection. The conversation centers around the critical importance of safeguarding intellectual property for businesses and innovators. This blog post will break down the key insights and actionable advice shared during the episode, providing a comprehensive guide for listeners and readers alike. Josh opens the episode by inviting listeners who are seeking connections with partners, investors, influencers, and clients to explore his services. He shares his extensive experience, having had private conversations with over 2,000 leaders to understand where their best business opportunities arise. Josh offers a free video resource that outlines steps to achieve 100% inbound marketing in one’s industry over the next six to eight months, emphasizing a spam-free, ad-free, and sales-free approach. He encourages listeners to visit his website, Up My Influence, to access this valuable content. After the introduction, Josh welcomes Daniel Scola to the podcast. Daniel is introduced as the managing partner of Hoffman and Baron LLP, and listeners are directed to the firm’s website for more information. Daniel expresses his gratitude for the opportunity to join the conversation. Daniel explains that his firm focuses on protecting clients' ideas through various forms of IP, including patents, trademarks, and copyrights. He emphasizes that ideas are foundational to society and business, serving as the driving force behind innovation and economic growth. Daniel highlights that many businesses overlook the significance of IP, which can create competitive advantages and barriers to entry in the market. He shares success stories, such as a group of doctors who developed a groundbreaking medical device for treating atrial fibrillation (AFib) and secured hundreds of patents, ultimately selling their IP to a major company for over $250 million. Daniel also outlines the key steps in securing a patent and stresses the importance of confidentiality agreements when discussing ideas with potential partners or investors.     About Daniel Scola: Daniel Scola is a seasoned intellectual property professional with particular expertise in developing, procuring, and defending IP estates across patents, trademarks, and copyrights. He has extensive experience representing clients before courts and various Patent Offices worldwide. Daniel specializes in post-grant proceedings, including Inter Partes Review (IPR), Derivation, and Post Grant Review (PGR) cases. His practice encompasses a wide range of opinion work, including freedom-to-operate assessments, patentability evaluations, validity determinations, and non-infringement analyses. Daniel also conducts thorough IP due diligence investigations and negotiates technology agreements, IP licensing agreements, and entertainment contracts. With in-depth knowledge of foreign patent and trademark oppositions, he has a proven track record in EPO Oppositions and Appeals, positioning him as a valuable asset in the field of intellectual property law.     About Hoffman & Baron, LLP: A full-service law practice specializing in all areas of intellectual property, both domestically and internationally. They prioritize quality without compromise, providing a cost-effective approach to achieve the most favorable outcomes for their clients. Guided by principles of commercial success, efficiency, and discipline, they navigate the complexities of IP law. Founded in 1984 by co-founders and partners Charles R. Hoffmann and Ronald J. Baron, the firm has established offices in New York, New Jersey, and Washington D.C. It serves clients globally across various scientific and engineering fields.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out Hoffman & Baron, LLP website at https://www.hbiplaw.com/ Check out Hoffman & Baron, LLP on LinkedIn at https://www.linkedin.com/company/hbiplaw/ Check out Daniel Scola on LinkedIn at https://www.linkedin.com/in/danielscola/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Mastering the Inner and Outer Game of Success   In a recent episode of our podcast, we had the pleasure of hosting Dr. Noah St. John, a prolific author and founder of SuccessClinic.com. Known as "Doctor Noah," he has written over 25 books, including his latest, "The Seven Figure Expert." Dr. Noah specializes in helping entrepreneurs and business leaders achieve significant financial growth while reclaiming their personal lives. This episode delves into the dual aspects of success: the "inner game" and the "outer game." Dr. Noah St. John is a renowned expert in personal and professional development. His unique approach focuses on helping clients make more money in just 12 weeks than they did in the previous year, all while maintaining a balanced life. He challenges the conventional hustle culture that promotes relentless work without breaks, advocating instead for a balanced approach where business serves the individual, not the other way around. The inner game refers to the mental and emotional aspects of success, including mindset, beliefs, and emotional states that influence actions and decisions. According to Dr. Noah, a staggering 90% of success stems from mastering the inner game. A significant part of the inner game is what Dr. Noah refers to as "head trash," which describes the negative self-talk and limiting beliefs that hinder individuals from pursuing their goals. By recognizing the impact of head trash, individuals can begin to take steps to eliminate it from their mindset. Dr. Noah also stresses the importance of emotional motivation, urging people to concentrate on the emotions associated with their goals rather than just the material aspects. Additionally, he highlights the power of gratitude, sharing a personal story from 2007 when he faced significant financial challenges and realized the importance of focusing on what he still had. For those interested in diving deeper into these concepts, Dr. Noah's new book, "The Seven Figure Expert," is available for free (with shipping costs) at sevenfigureexpertbook.com.   About Dr. Noah St. John: NOAH ST. JOHN, PhD is known as “The Father of AFFORMATIONS®” and “The Mental Health Coach to The Stars.” He’s also CEO of SuccessClinic.com, a global peak performance and business growth company. Working with Hollywood celebrities, 8-figure company CEOs, professional athletes, top executives and elite entrepreneurs, Noah’s coaching clients have added more than $2.8 Billion dollars in sales since 1997 by following his legendary methods. Noah is the only author in history to have works published by HarperCollins, Hay House, Simon & Schuster, Mindvalley, Nightingale-Conant, and the Chicken Soup for the Soul publisher. Noah’s mission is to eliminate not-enoughness from the world and he is internationally recognized for his signature coaching services; facilitating workshops at companies and institutions across the globe, and appearing on over 1,000 media outlets including ABC, NBC, CBS, Fox, The Hallmark Channel, NPR, PARADE, SUCCESS, Entrepreneurs on Fire, The Jenny McCarthy Show, Woman’s Day, Los Angeles Business Journal, Entrepreneur, Thrive Global, Selling Power and The Huffington Post. Noah is also famous for inventing AFFORMATIONS® - a new technology of the mind – and helping busy people enjoy more wealth, health, and happiness with less stress.   About "The Seven Figure Expert": In this book, you'll discover the exact strategies that legendary business coach Dr. Noah St. John used to transform his business and personal life. You'll learn his iconic 7-Figure Expert Formula and how to leverage the 5 Focus Factors to achieve more impact, influence, and financial freedom. Dr. Noah St. John has been at the forefront of the expert industry for more than 25 years and has invested over $672,168.50 to learn the secrets of the world's most successful experts. Now he’s on a mission to empower people to put their business on autopilot so they can be present for their loved ones while giving back generously. In The 7-Figure Expert, you’ll discover how to break through your income ceiling, create multiple streams of income, and make money on autopilot without wasting any more time and money listening to the “gurus.” Whether you're just starting out or you're already a successful entrepreneur, The 7-Figure Expert will help you unlock your true potential and achieve the life you've always dreamed of. Don't miss this opportunity to learn from one of the world's leading experts in business and personal growth.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out Dr. Noah St. John's website at https://noahstjohn.com/ Check out "The 7 Figure Expert" book website at https://7figureexpertbook.com/free-book-secure Check out Dr. Noah St. John on LinkedIn at https://linkedin.com/in/noahstjohn/ Don’t forget to subscribe to The Thoughtful Entrepre

Unlocking Sales Success: The Key to Structuring Your Sales Process   In a recent episode of our podcast, we had the pleasure of hosting Kayvon Kay, a renowned business growth consultant and the founder and CEO of The Sales Connection. The discussion delved into the critical challenges that founders face when transitioning from being deeply involved in sales to effectively managing a sales team. Kayvon shared invaluable insights on optimizing sales processes, the significance of structured onboarding, and the common pitfalls that can arise when hiring sales personnel. This blog post will break down the key takeaways from the episode, providing actionable advice and thorough explanations to guide business owners and founders. Kayvon Kay began by explaining the mission of The Sales Connection. The agency specializes in helping coaches, consultants, and business owners enhance their sales teams' performance. They offer tailored solutions, whether that involves building an entire sales department from scratch or working directly with business owners to free them from the sales process, allowing them to focus on managing their companies. Kayvon emphasizes that simply hiring a salesperson is not a panacea for sales challenges. In fact, it can lead to more problems if not approached correctly. Kayvon stresses the necessity of having a well-defined sales process in place before bringing in new sales personnel. Many founders mistakenly believe that a good salesperson can thrive in an unstructured environment. However, without a solid sales process to support them, new hires are often set up for failure. He also highlights common mistakes, such as expecting salespeople to fix marketing problems, lack of structure, and hiring the wrong fit. By implementing structured onboarding programs, clear sales goals, and a thorough hiring process, founders can transition from being sales-driven to focusing on broader business goals, ultimately leading to sustainable business growth.   About Kayvon Kay: Kayvon Kay, a force of nature in the sales world, turning every challenge into a win and every opportunity into gold. Growing up in a tough town, he didn’t just overcome obstacles; he used them as stepping stones to greatness, training over 30,000 sales professionals and skyrocketing a business to $38 million swiftly. Kayvon isn’t just about hitting numbers; he’s about changing the game. His book, "Becoming Unbreakable," is more than a guide—it's a philosophy that transforms setbacks into successes and obstacles into victories. Starting from the grassroots of sales to becoming a linchpin for scaling companies, Kayvon’s path is a testament to resilience and strategic genius. He’s not just at the peak of his career; he’s a beacon for others, guiding the way to success. Prepare to be inspired by Kayvon’s journey, where sales are about meaningful connections, success is about relentless pursuit, and every day is an opportunity to be extraordinary.   About The Sales Connection: The firm specializes in remote outsourced sales and sales management, focusing on building, training, and optimizing sales departments for its clients. It scales companies through unmatched recruitment, onboarding, and CRM systems, delivering measurable and significant sales improvements for each partner. Having trained over 15,000 sales professionals across more than 100 countries, the firm empowers top-performing salespeople and teams to become unstoppable in their pursuits. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out The Sales Connectionwebsite at https://thesalesconnection.com/ Check out The Sales Connection on LinkedIn at https://www.linkedin.com/company/startconnectingnow/ Check out Kayvon Kay on LinkedIn at https://ca.linkedin.com/in/kayvonkay Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!     More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Navigating the Hospitality Staffing Landscape   In a recent episode of "The Thoughtful Entrepreneur," host Josh delves into the intricacies of the hospitality staffing industry with Kathleen Hurtubise, the CEO and founder of Aloha Hospitality Professionals (Aloha HP). Based in Hawaii, Aloha HP specializes in staffing for the hospitality, light industrial, and administrative sectors. Kathleen shares her unique approach to recruitment, the importance of soft skills, and innovative strategies to connect job seekers with employers. This blog post will break down the key takeaways from their conversation, offering actionable advice for business leaders in the hospitality industry and beyond. Kathleen highlights the pressing need for workers in the hospitality industry, where many companies struggle to find qualified candidates despite a large pool of potential employees. One of the standout strategies discussed is the concept of "exposure ships." This innovative approach involves organizing events where high school seniors can volunteer and gain exposure to various businesses. For example, at a recent festival in Hawaii that attracted 70,000 attendees, Aloha HP coordinated hundreds of high school seniors to volunteer. This allowed students to showcase their work ethic and skills in real-time to potential employers, creating a unique opportunity for both parties. Kathleen emphasizes the importance of soft skills, which she refers to as "beingness." Employers are increasingly looking for candidates who not only possess the necessary technical skills but also demonstrate qualities such as integrity, teamwork, and a genuine care for their work. Aloha HP has developed a set of "ten golden rules of aloha" that guide their hiring process. These rules emphasize the importance of showing up on time, being a team player, and having a strong work ethic. Kathleen asserts that organizations often get what they tolerate. If they accept mediocrity, that is what they will receive. At Aloha HP, there is a strong emphasis on punctuality and accountability. Employees are expected to arrive 15 minutes early for their shifts, reinforcing the idea that showing up on time is a fundamental aspect of professionalism. About Kathleen Hurtubise: An innovative force in the staffing and events management industries, Kathleen Lin-Hurtubise is the founder & president of Gourmet Events Hawaii (GEH), an award-winning full-service production, catering, and event management company, and Aloha Hospitality Professionals (AlohaHP), the first full-service staffing agency in Hawai'i dedicated to temporary and permanent placements in hospitality, entry-level administration, and light industrial work, as well as day labor support for caterers, stadiums, and venues. As a businesswoman and yogini, Lin-Hurtubise is committed to providing #BestSelfThroughService, ensuring that the company’s temp team members are reliable and genuinely care about their work. Prior to founding GEH and AlohaHP, Lin-Hurtubise served as the Field Office Director in Massachusetts, Alaska, and finally Hawaii, where she recruited and developed thousands of staff who mobilized communities around environmental and consumer issues. She also served as the Hawaii Director of the Muscular Dystrophy Association. She received her master’s degree in political science and government from the University of Hawai'i at Mānoa. Lin-Hurtubise has presented at various conferences and special events, including the 2019 Special Event Conference in San Diego and the East Meets West Conference in Honolulu. She is a multiple-year recipient of Pacific Business News’ (PBN) Women Who Mean Business Award and the 31st Annual SBA Awards. Kathleen Lin-Hurtubise, along with her husband and two sons, resides in the Bay Area of California, and frequently travels back to Honolulu, Hawaii, to work with her team at Office #1.   About Aloha HP: Aloha Hospitality Professionals (AlohaHP), the first full-service staffing agency in Hawai'i dedicated to temporary and permanent placements in hospitality, entry-level administration, and light industrial work, as well as day labor support for caterers, stadiums, and venues.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out Aloha HP website at https://www.alohahp.com/ Check out Aloha HP on LinkedIn at https://www.linkedin.com/company/aloha-hospitality-professionals Check out Kathleen Hurtubise on LinkedIn at https://ca.linkedin.com/in/kathleenhurtubise Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!     More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more abo

Creating Inclusive Workplaces: Essential Strategies for Enhancing Accessibility   In the latest episode of The Thoughtful Entrepreneur, the host delves into the critical topic of accessibility in business, particularly for neurodivergent individuals. The guest, Rebecca Prejean, CEO and founder of E.B. Graphics and Consulting, shares her expertise on making workplaces and online environments more accessible. This blog post will break down the key insights and actionable advice from the episode, providing a comprehensive guide for businesses looking to improve their accessibility practices. Rebecca Prejean is introduced as the guest of the episode. With a decade of experience in the field, she is dedicated to ensuring that individuals with neurodivergent conditions can thrive in the workplace. Her consulting work focuses on making businesses more accessible, including improving website accessibility and creating inclusive internal and external assets. Rebecca explains that neurodivergence encompasses a wide range of conditions, including autism, ADHD, dyslexia, and even temporary disabilities such as color blindness or mobility issues. She emphasizes that billions of people worldwide are neurodivergent, and businesses must recognize the importance of accessibility to engage this significant demographic. Rebecca highlights that many companies overlook simple yet effective accessibility measures. For example, using alt text for images on websites allows individuals using screen readers to understand the content of images, thereby improving their overall experience. She also stresses that accessibility is not just a "nice to have" but a critical business strategy. By making their products and services accessible, businesses can tap into a broader market, leading to increased engagement and revenue. Rebecca concludes by inviting listeners to connect with her through her website, eBGC.net, where they can learn more about her consulting services and upcoming community initiatives focused on accessibility. About Rebecca Prejean: Rebecca Prejean is an experienced Accessibility Consultant committed to fostering inclusive and accessible environments for all. With a strong background in Learning & Development, she specializes in creating programs and resources tailored to support individuals with Autism, ADHD, Dyslexia, and other neurodivergent conditions. A passionate advocate for neurodiversity, [Name] strives to break down barriers and promote understanding in both professional and personal spheres, ensuring that everyone has the opportunity to thrive. About E.B. Graphics and Consulting: E.B. Graphics and Consulting is a team that transforms businesses with tailored accessibility solutions designed to enhance user experiences for everyone, particularly individuals with ADHD, Autism, Dyslexia, and other disabilities. They are dedicated to ensuring that products, services, and spaces are welcoming and functional for both employees and customers, fostering an inclusive environment that benefits all. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out E.B. Graphics and Consulting website at https://www.ebgc.net/ Check out E.B. Graphics and Consulting on LinkedIn at https://www.linkedin.com/company/ebgconsults Check out Rebecca Prejean on LinkedIn at https://www.linkedin.com/in/rbprejean/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Transforming Healthcare with AI   In a recent episode of "The Thoughtful Entrepreneur," host Josh engages in a thought-provoking conversation with Areo Nazari, the co-founder and CEO of CaryHealth. The episode delves into the evolving landscape of the healthcare and pharmacy industry, with a particular focus on the specialty pharmacy sector. Areo shares valuable insights into CaryHealth's innovative approach to digital pharmacy, the integration of AI technology, and the company's strategic shift from a B2C to a B2B model. This blog post will break down the key themes and actionable advice from the episode, providing a comprehensive guide for listeners and readers interested in the intersection of healthcare and technology. CaryHealth operates within a significant segment of the pharmacy industry, generating approximately $500 to $600 billion in revenue. Notably, around 70% of this revenue comes from specialty pharmacy, which deals with high-cost medications, often exceeding $1,000 per unit and reaching up to $1 million for advanced therapies like gene therapy. CaryHealth specializes in limited distribution drugs, which are typically not available at standard pharmacies like CVS or Walgreens. Instead, these medications are managed by specialty pharmacies, such as CaryHealth, that have the capability to handle these unique and often complex drug therapies. CaryHealth has established partnerships with regional health plans, such as CareFirst Blue Cross Blue Shield, and focuses on serving Medicaid and Medicare patients. Areo emphasizes the importance of quality measures in these programs, which assess how well health plans are performing in terms of patient health outcomes. This focus on quality and patient care is a cornerstone of CaryHealth's mission. One of the standout features of CaryHealth's digital pharmacy platform is its proprietary AI model named Claire. This AI-driven clinical reference tool allows healthcare providers to access a curated database of clinical studies, drug interactions, and FDA labels, ensuring that they receive evidence-based answers to their clinical questions. Areo highlights several key benefits of integrating AI into healthcare practices, including providing a reliable source of information, enhancing efficiency, and supporting clinical decision-making. By leveraging AI, CaryHealth aims to improve patient outcomes by providing healthcare providers with the most up-to-date information and recommendations. This episode provides valuable insights into the challenges and innovations within the specialty pharmacy sector, highlighting the role of technology and strategic partnerships in improving patient care and healthcare delivery. Areo Nazari's journey with CaryHealth serves as an inspiring example of adaptability and forward-thinking in the ever-evolving healthcare landscape.   About Areo Nazari: Areo Nazari is a seasoned professional with experience in the healthcare industry. From 2010 to 2013, Nazari held the role of Pharmacist in Charge at Rite Aid. From 2013 to 2017, Nazari worked as an Executive Team Leader - Pharmacy at Target. Since 2017, Nazari has been the Co-Founder & CEO of CaryHealth. Areo Nazari completed a Doctor of Pharmacy degree from the University of Maryland Baltimore in 2011. Prior to that, they obtained a BS in Biology from the University of Maryland in 2005.   About CaryHealth: CaryHealth is redefining the digital health landscape through its innovative AI-driven ecosystem, designed to optimize outcomes for the healthcare industry's key players, including pharmaceutical manufacturers, health plans, and health systems. With a suite of advanced solutions, such as OneDash, Clair, CaryConnect, and CaryRx, CaryHealth enhances the pharmacy experience, offers cutting-edge AI tools, and delivers real-time data insights. This approach underscores CaryHealth's commitment to advancing healthcare efficiency and effectiveness through their platform. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out CaryHealth website at https://www.cary.health/ Check out CaryHealth on LinkedIn at https://www.linkedin.com/company/cary Check out Areo Nazari on LinkedIn at https://www.linkedin.com/in/areonazari Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Building Trust and Brand: The Key Elements of Effective Outbound Marketing   In the latest episode of our podcast, host Josh sits down with Matt Cressman, the founder of Lead Storm AI and a LinkedIn marketing expert, to delve into the intricacies of outbound lead generation. This comprehensive blog post will break down the key takeaways from their conversation, offering actionable advice and detailed insights to help you optimize your outbound marketing strategies, particularly on LinkedIn. Josh kicks off the episode by inviting listeners to explore his resources for connecting with partners, investors, influencers, and clients. He highlights his free video class available on Up My Influence, which outlines steps to achieve 100% inbound marketing in their industry over the next 6 to 8 months without relying on spam, ads, or sales tactics. Josh's methods have been successful for over 15 years, generating eight figures in revenue for his companies. Matt Cressman joins the conversation, introducing himself as a LinkedIn marketing expert and a connector specializing in outbound marketing. He shares his journey from leading an international nonprofit to founding Lead Storm AI, driven by a desire to start a podcast and connect with industry professionals. Matt founded Lead Storm AI to address the pain points he encountered while managing multiple marketing tools. Lead Storm AI combines marketing automation, CRM capabilities, and outbound marketing tools into a comprehensive platform. Key features include contact management, funnel building, and automation for LinkedIn outreach and cold emailing. Matt emphasizes the importance of building relationships and creating meaningful content. His approach to outbound marketing has evolved, particularly in response to changing buyer behaviors. He believes that having a strong brand and producing valuable content are essential for successful outbound lead generation. Matt discusses the shift in outbound lead generation strategies from 2019 to 2022, noting the decline of the golden era of outbound marketing. He highlights the need for hyper-personalization in messaging, stating that generic templates are no longer effective. Instead, marketers must leverage sophisticated tools to create personalized outreach that resonates with potential clients. Matt introduces his BCT framework, which stands for Brand, Content, and Trust. This framework is fundamental to successful outbound marketing: understand who you are as a brand, create valuable content that addresses the needs and pain points of your audience, and build trust with your audience through consistent and meaningful interactions. Josh raises the challenge of standing out in a crowded marketplace, where many professionals receive numerous unsolicited messages. Matt shares practical tactics for breaking through the noise, such as hyper-personalization, using intent data, leveraging LinkedIn events, and hosting your own events to provide value and attract potential clients.   About Matthew Cretzman: Matthew Cretzman is a seasoned entrepreneur and marketing expert, specializing in outbound marketing, LinkedIn strategies, growth hacking, and lead generation. Founder and CEO of Stormbreaker Digital and LeadStorm AI.   About LeadStorm AI: LeadStorm AI's full suite of marketing and sales automation tools gives you everything you need to market your business, close more deals, and make more money.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out LeadStorm AI website at https://www.leadstorm.ai/ Check out LeadStorm AI on LinkedIn at https://www.linkedin.com/company/leadstorm-ai/ Check out Matthew Cretzman on LinkedIn at https://www.linkedin.com/in/mattcretzman Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.    

Achieving Financial Freedom and a Fulfilling LifeIn a recent episode of "The Thoughtful Entrepreneur," host Josh engages in a thought-provoking conversation with Aaron Marcum, a bestselling author and the founder of EntreThrive. The episode delves into Aaron's book, "EntreThrive," which outlines eight essential laws designed to help entrepreneurs achieve financial freedom while leading a fulfilling life. This blog post will break down each of these laws in detail, offering actionable advice and thorough explanations to guide entrepreneurs on their journey to success.Josh opens the episode by sharing his extensive experience in the business world, having spoken with over 2,000 leaders about their best business practices. He offers a free video resource on his website, Up My Influence, aimed at helping entrepreneurs generate high-ticket sales appointments without relying on spam or ads. He then introduces Aaron Marcum, highlighting his background as a bestselling author and the founder of Entrethrive. Aaron's book, which features a foreword by renowned author Brian Tracy, is subtitled "An Entrepreneur's Eight Laws to Accelerate Financial Freedom While Creating the Good Life."Aaron begins by discussing the concept of "the good life," a term rooted in Aristotle's philosophy. For Aristotle, the good life transcends mere life satisfaction; it embodies living a life worth living, or "eudaimonia." This idea emphasizes the importance of a holistic approach to life, encompassing not just financial success but overall fulfillment. Aaron's insights into the good life were shaped during his Master of Applied Positive Psychology program at the University of Pennsylvania, where he studied under Martin Seligman, a leading figure in positive psychology. He emphasizes that the journey toward the good life involves understanding one's guiding truths—core beliefs that define who we are and what we aspire to be.About Aaron Marcum:Over the past 20 years, Aaron has founded and scaled award-winning, multi-million-dollar companies that have positively impacted thousands across North America. His entrepreneurial journey began in healthcare, where his visionary leadership in his second startup transformed the home care industry. He established the Best of Home Care® award program and created an innovative benchmarking platform that has become the industry standard.Aaron holds a Master's in Applied Positive Psychology from the University of Pennsylvania, where he studied under renowned experts like Dr. Martin Seligman. This transformative experience fueled his passion for helping fellow home care entrepreneurs thrive both personally and professionally.His Breakaway Accelerator coaching program is designed specifically for home care CEOs and their leadership teams, empowering them to think bigger, retain top talent, accelerate growth, and create abundant lives.A #1 Amazon and Barnes & Noble bestselling author, Aaron's book EntreThrive guides entrepreneurs on their journey to financial freedom while embracing what Aristotle called "The Good Life." He has been a sought-after keynote speaker since 2006, engaging entrepreneurial audiences with his insights and experiences.In his free time, Aaron enjoys road cycling and traveling the world with his wife, Heather, whom he married in 1996. They are proud parents to six beautiful children.About EntreThrive:EntreThrive is a transformative platform and community designed to guide and support entrepreneurs in prioritizing their well-being for both professional success and personal fulfillment.EntreThrive operates on the fundamental belief that just as entrepreneurial success demands business acumen and persistent diligence, so does one's well-being require daily attention and intentional effort. Through our innovative approach, we emphasize the importance of entrepreneurial well-being, highlighting the 8 Laws of EntreThrive—a comprehensive framework rooted in positive psychology and evidence-based practices.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out EntreThrive website athttps://entrethrive.com/Check out EntreThrive on LinkedIn athttps://www.linkedin.com/company/entrethriveCheck out Aaron Marcum on LinkedIn athttps://www.linkedin.com/in/aaron-marcumDon’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here. 

Understanding and Mastering Fear In a recent episode of "The Thoughtful Entrepreneur," host Josh engages in a profound conversation with Rhonda Britten, a master coach, keynote speaker, and founder of the Fearless Living Institute. Rhonda, an Emmy Award-winning author, shares her extensive experience in helping individuals and organizations navigate the complexities of fear and personal development. This blog post delves into the key themes and actionable insights from their discussion, providing a comprehensive guide for listeners and readers alike. Rhonda begins by addressing a fundamental truth: fear is a universal experience that affects everyone, regardless of their position or achievements. She emphasizes that fear is deeply rooted in our neurobiology, often stemming from our formative years. Many individuals find themselves grappling with fears that are remnants of past experiences, leading to feelings of inadequacy or the need for approval from others. Rhonda points out that people often focus on the symptoms of fear, such as procrastination, anxiety, and self-doubt, rather than addressing the underlying issues. A key distinction Rhonda makes is between fighting fear and mastering it. She explains that many people mistakenly believe they can eliminate fear entirely, but this is unrealistic. Instead, she advocates for understanding and mastering fear, which involves recognizing that fear is a natural part of being human and learning to work with it rather than against it. Rhonda introduces the concept of the "Wheel of Fear," which represents the unconscious patterns and beliefs that drive our fears. By identifying their personal wheel of fear, individuals can begin to shift their focus from fear-driven behaviors to more empowering actions. About Rhonda Britten: Rhonda Britten is an Emmy-winning life coach from NBC’s Starting Over and a multiple bestselling author. After a life-altering tragedy at 14, they spent two decades struggling with alcoholism and enduring three suicide attempts. Despite trying therapy, spiritual practices, and countless self-help books, [Your Name] found that none of these approaches created lasting change, leaving them with a persistent feeling of inadequacy. Everything shifted when they discovered a transformative method that allowed them to let go of the past and embrace their most confident, authentic self. For the past 25 years, [Your Name] has dedicated their life to teaching this powerful technique, helping others achieve their own transformations. Their journey has garnered attention, leading to appearances on several prominent TV shows, including The Oprah Winfrey Show, The Today Show, and The Steve Harvey Show. Their experiences also inspired the creation of the first reality television show in the world, Help Me, Rhonda. About Fearless Living Institute: The Fearless Living Institute (FLI) is an international support network for mastering the emotional fears that keep us from being our very best. We work with thousands of people who strive to embody Fearless Living in their homes, their boardrooms, and beyond. Who We Are FLI was founded by Rhonda Britten, bestselling author and Emmy Award–winner for the daytime reality drama Starting Over. Her groundbreaking Fearless Living principles have gained international renown and have inspired countless individuals to embrace the human-potential movement. Thousands of those individuals have joined our FLI support network—they include: Fearless Book Group Leaders and Participants Our Fearless Book Groups meet regularly, in person or by phone, to support one another and study the principles of Fearless Living. Many of our Fearless Book Group Leaders go on to become certified coaches. Certified Fearless Living Coaches Our coaches undergo the most rigorous selection and training process in the industry today that qualifies them to act as personal coaches and members of their community who would like to transform their lives. Business Partners FLI has ongoing relationships with dozens of managers and leaders in business. Our personalized programs increase profitability by helping employees to become more productive, creative, and committed through Fearless Living. How We Work FLI's core mission is to provide a pathway for anyone who is willing to do the work to free their lives from emotional fear. That might include fear of rejection, fear of incompetency, fear of looking stupid and many more. Through Rhonda's bestselling books, our website, Fearless Book Groups, workshops, and one-on-one coaching, we provide every possible tool you need to start your journey.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest     Links Mentioned in this Episode: Want to learn more? Check out Fearless Living Institute website at https://fearlessliving.org/ Check out Fearless Living Institute on LinkedIn at https://www.linkedin.com/company/fearless-living-institute/ Check out Rhonda Brit

Elevate Your Industry: The Essential Role of Thought Leadership in Business In the latest episode of the Thoughtful Entrepreneur podcast, host Josh engages in a compelling conversation with Ryan Klee, co-founder of Rootstock, a thought leadership consulting firm. The episode delves into the nuances of thought leadership, the power of storytelling in business, and the strategic approaches Rootstock employs to help clients articulate their narratives effectively. This blog post will break down the key insights from the episode, offering actionable advice and thorough explanations to guide listeners in their thought leadership and branding efforts. Josh opens the discussion by emphasizing the critical role of thought leadership in today’s competitive business environment. He notes that every individual has a unique message that can positively impact the world, and it’s essential for business leaders to communicate their stories effectively. Ryan agrees, highlighting that many professionals, while experts in their fields, often struggle to convey their insights in a compelling way. This is where Rootstock steps in, helping clients refine their messaging and elevate their brands. Ryan introduces Rootstock as a consulting firm dedicated to helping ambitious leaders and organizations grow their brands and scale their businesses. The firm focuses on harnessing the potential of clients' best ideas, refining their narratives, and sharing these stories with broader audiences. Ryan shares his passion for connecting people and ideas, which he believes is fundamental to effective storytelling. He describes himself as an extrovert who thrives on conversations and connections. This enthusiasm translates into his work at Rootstock, where the focus is on helping clients organize and present their stories. Ryan emphasizes that storytelling is not just for marketers; it’s a vital skill for anyone looking to make an impact in their industry. He elaborates on the concept of a "thought leadership position," which involves articulating what one stands for and believes in. This foundational work serves as a guiding framework for all content creation and public engagement, ensuring that the messaging remains consistent and impactful.   About Ryan Klee: Co-Founder at Rootstock, Ryan is a true believer in the powers of authentic connections, strategic storytelling, curiosity, and mutually beneficial collaborations. After graduating from the University of Florida with a BS in Telecommunications, Ryan honed his PR, marketing, and business strategy and development skills over nearly 15 years at some of Atlanta’s best marketing agencies and the world’s leading online boating marketplace. Turns out, this constantly curious, challenge-seeking, lifelong lover of learning, words, and stories was also an entrepreneur at heart. His extroverted nature, communications skills, natural inclination for collaboration, and desire to impact others and go good work in the world meld into the perfect combination to help entrepreneurs, founders, leaders, businesses, and organizations grow their brands and scale their businesses as a thought leadership consultant.   About Rootstock: A team of consultants rooted in the convergence of strategic storytelling and business acumen, we connect with innovative organizations on their most human level in an ever more automated world. Together, we develop and deploy thought leadership and brand growth campaigns that scale our clients’ reach and reputations beyond existing practice and networks. With learned understanding, we tap into the potential of our client’s best thinking to hone their stories, expand their target audiences, and drive new business. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Rootstock website at https://rootstock.agency/ Check out Rootstock on LinkedIn at https://www.linkedin.com/company/rootstockagency/ Check out Ryan Klee on LinkedIn at https://www.linkedin.com/in/ryan-klee/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

The Role of Fractional Leadership in Modern Organizations   In the latest episode of our podcast, we delve into the transformative role of fractional leadership in organizations, particularly focusing on operations and human resources. Our guest, Chrisa Boyce, a seasoned fractional CEO and Chief Strategy Officer (CSO), shares her extensive experience and insights on how fractional leaders can help businesses navigate challenges, enhance workplace culture, and implement effective processes. This blog post will break down the key themes and actionable advice from the episode, providing a comprehensive guide for listeners and readers alike. Chrisa Boyce is introduced as a seasoned professional with a diverse background in marketing, branding, executive coaching, and corporate consulting. She recounts her journey from working in large fashion companies to becoming a fractional leader, emphasizing the importance of supporting organizations through effective infrastructure and operations. Chrisa explains that while soft skills and culture are crucial, they must be complemented by robust operational frameworks to drive real change within organizations. By integrating operational strategies with cultural initiatives, fractional leaders can help executives and founders elevate their organizations and improve overall leadership effectiveness. Throughout the episode, Chrisa underscores the unique advantages of engaging fractional leaders. She explains that fractional leaders bring a wealth of experience from various industries, allowing them to offer fresh perspectives and innovative solutions. Their ability to remain calm in chaotic situations provides reassurance to clients, helping them navigate challenges with confidence. For listeners intrigued by the insights shared in the episode, Chrisa invites them to reach out for a conversation, emphasizing that each situation is unique and a personalized approach is essential for determining the best path forward.   About Chrisa Zindros Boyce: With 15 years of leadership experience and a decade in executive coaching and business consulting, [Your Name] is dedicated to helping Minds Beyond Measure make a meaningful impact in the education sector. Their straightforward and intuitive approach, combined with coaching training, allows them to read between the lines and connect the dots effectively. Having firsthand experience in operations, marketing, and human resources, Chrisa understands the complexities of implementing change and driving results. As a strategist at heart, they offer a bird's-eye view that is essential for anticipating and mitigating both internal and external obstacles.   About CZB Consultancy: Supports clients in leveling up their businesses and professional lives. They take a transparent and realistic approach to help organizations scale their operations and develop their talent.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out CZB Consultancy website at https://chrisazboyce.com/ Check out Chrisa Zindros Boyce on LinkedIn at https://www.linkedin.com/in/chrisa-zindros-boyce-66006a91/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!     More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Social Media Strategies for SMB Founders In the ever-evolving landscape of social media, staying ahead of the curve is crucial for small and medium-sized business (SMB) founders. In a recent episode of the Thoughtful Entrepreneur podcast, host Josh welcomes Jerry Potter, a seasoned social media speaker, coach, and podcast host, to discuss the latest trends and strategies for leveraging social media in 2024. This blog post delves into the key insights shared by Jerry, offering actionable advice and expert recommendations to help SMBs thrive in the digital age. Jerry Potter is a well-known figure in the social media marketing space, with a rich background in content marketing and radio. He has spent over 20 years as a professional radio personality before transitioning into social media. Jerry's mission is to help online business owners streamline their operations and effectively use social media for marketing, allowing them to focus on what truly matters in their lives. He hosts the "Social Media Marketing Talk Show" for Social Media Examiner and runs a podcast called "The Six Ways," where he explores diverse strategies for business success. One of the most significant changes in social media marketing is the rise of short-form video content. Platforms like TikTok, Instagram Reels, and YouTube Shorts have gained immense popularity, and businesses can now reach new audiences without relying heavily on paid advertising. Jerry refers to this phenomenon as the "TikTok-ification" of social media, where short-form videos are prioritized across various platforms. To bridge the gap between attracting new followers and nurturing them into loyal customers, Jerry introduces his "DATE" framework—Discovery, Acquaintance, Talking, and Enchanted. By focusing on one primary platform, sharing celebratory content, and leveraging YouTube and video podcasts, SMB founders can enhance their online presence and drive business growth in 2024 and beyond.   About Jerry Potter: Jerry Potter is a highly-rated social media speaker with 20+ years of experience as a broadcast professional and content media educator. Aside from his own successful podcast (The 6 Ways) & YouTube channel, he joyfully works with small business owners, groups, and organizations to amplify their social media results. His passion (aside from cheap pink frosted cookies) is introducing the world to modcasting by designing new multi-platform revenue generating podcasts. You also may recognize Jerry as the host of “The Social Media Marketing Talk Show”, the longest running weekly talk show dedicated to social media marketing. Jerry’s dad jokes and supply of superhero t-shirts have been seemingly endless since 2010. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out Jerry Potter's website at https://mrjerrypotter.com/ Check out Jerry Potter on LinkedIn at https://linkedin.com/in/mrjerrypotter Check out Modcast Marketing on website at https://modcastmarketing.com/   Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!     More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.    

From Frugality to Flourishing: Transforming Financial Advisory Practices In a recent episode of "The Thoughtful Entrepreneur," host Josh engages in a compelling conversation with Tate Kerst and Ben Mossman, co-founders of the coaching firm What's Next. This episode delves into the unique challenges faced by financial advisors and business owners as they strive to grow their practices and enhance operational efficiency. Tate and Ben share their expertise on best practices for growth, understanding financials, and the importance of effective delegation. Here, we break down the key insights and actionable advice from the episode to guide financial advisors and business owners on their growth journeys. Tate and Ben founded What's Next to help business owners, particularly those in the financial advisory space, identify their next steps for growth. They recognized a gap in the market for guidance specifically designed for financial advisors transitioning into business ownership. Their firm provides tailored support to help clients navigate their individual journeys, leveraging their extensive experience in the financial services industry. Many financial advisors enter the industry with a strong desire to help clients make sound financial decisions. However, as they build their businesses, they often encounter challenges related to staffing, human resources, and financial management. Tate emphasizes the importance of understanding the story behind the numbers in financial statements. Advisors should look beyond the top or bottom line to gain valuable insights that can inform hiring decisions and operational strategies. Ben highlights that successful advisors build their capacity to serve more clients without becoming overwhelmed through effective delegation. Financial advisors are often conservative in their spending habits, which can be both an advantage and a hindrance. While frugality can help maintain financial stability, it can also stifle growth if advisors revert to doing everything themselves. Tate and Ben encourage listeners to visit the What's Next website to learn more about their process and the resources available. About Tate Kerst: The path that Tate has taken over the last 25 years has truly made a difference not only for the people that have engaged him in impacting their business but for the many clients and customers they serve. Tate’s original path led him to leave college to impact young people in secondary education to allow Tate to be a coach to athletes at that level. He quickly learned that English, reading and writing are something Tate enjoys so he figured it would make getting through college easier, would allow him to share the passion he has for the great writings while allowing him to lead sports teams to championships. Quickly Tate realized that English wasn’t everyone’s favorite topic and that he actually had to read all the essays he assigned. A few years of teaching led Tate to pursue alternatives where he had more control of the direction and impact he could have. Tate’s career in financial services began in Oakley, KS as a Financial Advisor with Waddell and Reed. He reached production recognition levels every year he was in his advisory role and his success in that role and his educational background led him to have an impact not just on his practice but his peers as well. This was a turning point, that wasn’t recognized by him at the time, that would lead him down a road that few people understood and even fewer people received full benefit of–Practice Development. It honored Tate to be tapped by Waddell and Reed to start their first Practice Development program and grow it to the level that allowed advisors to find unprecedented success. Tate pulled from contemporary practice management literature to develop a program that provided the ability to develop a practice rather than manage it. A focus driven by advisors to meet them where they are at and to take them to where they want to be in their business and life proved to resonate with the advisors, he had the honor to work with and infuses Tate with energy and excitement today. Tate is fueled by continuing to help everyone business owner he comes into contact with be a better business person or to get them to share with him the keys to their success. Tate grew up as a wrestler and pursued that athletic endeavor into his college career. That tenacity, and difference in mentality, have served to mold Tate into the person he has become. He attended Fort Hays State University where he majored in English Education and met his wife of almost 30 years! You can guess which accomplishment was hardest. Tate lives in Kansas City, KS with his wife Amy and is actively pursuing getting his three college age children off his payroll. When not working Tate enjoys pursuing his frustrating golf game, reading both business books and spy/military fiction and spending time with his family. About Ben Mossman: Ben Mossman learned the ins and outs

Mastering Tax Incentives: A Guide for Entrepreneurs to Maximize Wealth In a recent podcast episode, host Josh engages with Tom Wheelwright, a bestselling author and renowned tax expert, to discuss essential tax strategies for entrepreneurs. The conversation revolves around Tom's book, "Tax-Free Wealth," emphasizing how understanding tax laws can be a roadmap for wealth building rather than just a set of rules. This blog post distills the key insights and actionable advice shared during the episode, offering a comprehensive guide for entrepreneurs aiming to optimize their tax situations. Tom Wheelwright shares his journey, starting his first CPA firm in 1995 with a focus on providing exceptional advice to entrepreneurs. He believes that entrepreneurs are the lifeblood of society and that traditional tax advice often falls short. Tom's refreshing perspective views tax laws not as burdens but as incentives designed to encourage specific behaviors that can lead to wealth creation. He outlines three critical questions every entrepreneur should consider: how they make their money, what they plan to do with it, and what will happen to it when they die. Each question is crucial for aligning financial activities with government incentives and minimizing tax liabilities. The episode also delves into practical tax strategies, including the benefits of different business structures like S Corporations, LLCs, and C Corporations. Tom highlights the importance of strategic investments that offer tax incentives, such as real estate and renewable energy projects. He also touches on the advantages of franchising, which can lead to lower tax rates and greater financial flexibility. As the political landscape shifts, Tom urges entrepreneurs to stay informed about potential tax law changes and work with knowledgeable tax advisors to navigate these changes effectively. Josh concludes by directing listeners to Tom's resources for further guidance on tax strategies and wealth building. About Tom Wheelwright: Tom Wheelwright®, CPA, is a tax and wealth expert and a serial entrepreneur dedicated to the belief that everyone deserves to be financially independent of employers, Wall Street and the government. His businesses — WealthAbility®, TFW Advisors, PLA Software and Wheelwright Manahan Family Office — provide the education, tax preparation, tools and teams that enable people to experience that freedom. Wheelwright is a Rich Dad Advisor, the CPA for Robert Kiyosaki, an international speaker, and the author of the bestselling books The Win-Win Wealth Strategy and Tax-Free Wealth. He has spoken on stage on six continents to over 100,000 entrepreneurs, small business owners, and investors. He also hosts the popular podcast The WealthAbility® Show with Tom Wheelwright® CPA.   About WealthAbility®: WealthAbility® is dedicated to providing access to the tools, education and teams that will enable all people worldwide to create their own financial independence. About the book "Tax-Free Wealth: How to Build Massive Wealth by Permanently Lowering Your Taxes": A comprehensive guide that unveils strategic approaches to minimizing tax liabilities and accumulating significant wealth. As an acclaimed CPA and World-Renowned Expert on Tax, Wheelwright revisits and updates his groundbreaking work where readers are introduced to a wealth-building philosophy that revolves around using the tax code as a roadmap to building wealth in a way that makes taxes fun, easy, and understandable. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out WealthAbility® website at https://www.wealthability.com/ Check out WealthAbility® on LinkedIn at https://www.linkedin.com/company/wealthability/ Check out Tom Wheelwright website https://tomwheelwright.com/ Check out Tom Wheelwright on LinkedIn at https://www.linkedin.com/in/tomwheelwright/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Mastering Client Acquisition: Sustainable Client Growth in the Agency World   In a recent episode of the Thoughtful Entrepreneur podcast, host Josh Elledge sat down with Joshua Johnston, the founder of Hydra, to discuss effective strategies for client acquisition in the digital marketing agency world. Joshua, with his extensive background in scaling digital marketing agencies and consulting, shared invaluable insights that can help agency owners and entrepreneurs enhance their client acquisition efforts. This blog post delves into the key themes and strategies discussed in the episode, providing actionable advice and detailed explanations to guide listeners in their business growth journey. Joshua Johnston's journey in the digital marketing space is both inspiring and instructive. As the Chief Operating Officer of a digital marketing agency, he played a crucial role in scaling the business to multiple seven figures, leading to its acquisition by a venture capital firm in 2020. Despite starting with limited knowledge about operations, Joshua's dedication to learning and improving operational efficiency was instrumental in the agency's success. Post-acquisition, he transitioned into consulting, where he now helps other agencies optimize their operations and achieve similar growth. This episode of the Thoughtful Entrepreneur podcast provides a wealth of insights into effective client acquisition strategies for digital marketing agencies. Joshua Johnston's experience and expertise highlight the significance of referral systems, social proof, and building strategic partnerships. By focusing on long-term relationship building and consistently delivering value, agencies can position themselves for sustainable growth and success in a competitive landscape. Listeners are encouraged to implement these strategies in their own businesses to enhance their client acquisition efforts and ultimately drive revenue growth. For more inspiration and motivation, subscribe to the Thoughtful Entrepreneur podcast and explore the resources available through Hydra.   About Joshua Johnston: Driven by a passion for impact, Josh is on a mission to help eradicate agency poverty and provide businesses with the operational infrastructure needed to scale profitably. From his roots in Ann Arbor, Michigan, where he began his career as a Personal Trainer, Josh has evolved into a visionary entrepreneur. With a decade of experience leading the growth of multi-seven-figure businesses in various niches, Josh founded Hydra to bring his expertise to digital agencies. His leadership in marketing and sales, combined with innovative projects like Hydra Council and Cleanbooks, has empowered over 100 agencies to achieve their growth potential. From 2018 to 2020, Josh served as the COO of Welling Media, where he architected the systems and infrastructure to support their rapid growth to multiple seven-figures per year in revenue and over 25 employees. He played a key role in servicing some of the most prominent brands in the DTC industry, such as the Oodie and Snow Teeth Whitening, and was instrumental in the acquisition of Welling Media in 2020. Guided by values of growth, personal happiness and profit, Josh is committed to helping business founders build businesses that serve them. His journey is a testament to the power of resilience, strategic planning, and the relentless pursuit of excellence. Currently, Josh is focused on Hydra's four main offerings: management consulting with DWY and DFY solutions for digital agencies, bi-annual events called Hydra Council, the new bookkeeping arm called Cleanbooks and the latest addition, Agency Therapy. A recent notable milestone was hosting their first international event in London.   About Hydra: Hydra is a consulting firm that partners with digital agency owners to enhance their operational systems, processes, and service offerings, empowering them to scale to multiple seven figures and beyond. The firm specializes in: Building efficient operational systems for project management and team development, suitable for teams of any size. Teaching proven frameworks and practices that drive sustainable, profitable growth. Clarifying each agency's true purpose to help them attract their ideal clients. With a focus on creating operationally efficient organizations, Hydra enables agencies to move faster and increase profitability. In the past two years, founder Josh has successfully guided over 100 agencies through their growth journeys. His systemize-then-scale approach eliminates single dependencies, establishing solid foundations for consistent success.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out Hydra website at https://www.workwithhydra.com/ Check out Hydra on LinkedIn at https://www.linkedin.com/company/workwithhydra/ Check out Joshua Johnston on LinkedIn at https://www.li