The Thoughtful Entrepreneur

Unlocking Business Growth Through Book Writing – Featuring Steve GordonIn this episode of The Thoughtful Entrepreneur, host Josh Elledge sits down with Steve Gordon, founder and CEO of Million Dollar Author, to explore how business owners can use book writing as a powerful tool to attract high-value clients, build credibility, and scale their businesses.With experience helping over 2,000 entrepreneurs, Steve shares why writing a book is more relevant than ever—and how a strategic approach can turn your story into serious revenue.Why Every Expert Should Consider Writing a BookSteve Gordon believes that many experts are their industry’s best-kept secrets. Writing a book gives business owners the opportunity to clarify their message, position themselves as thought leaders, and deliver real solutions to their ideal clients' biggest pain points.In the episode, Steve debunks the myth that books are only impactful if you’re already famous. On the contrary, he argues that what matters most is creating content that solves real problems—no celebrity status required.From Blank Page to Business Growth: A Strategic ApproachSteve shares a common pitfall: many would-be authors pour endless hours into perfecting their manuscripts, only to neglect the book’s role in their broader marketing strategy. The key, he says, is understanding that the book is not the product—it’s a gateway to your services.He walks through a streamlined process for writing a business-building book in just 90 days, focused on a clear, transformational message. Beyond writing, Steve emphasizes what comes next: launching the book effectively and using it as a tool to build strong relationships and close high-value clients.Launch Smarter, Not LouderOne of the most powerful parts of the conversation is Steve’s breakdown of his “Inverted Viral Launch Strategy.” Instead of trying to go viral with a large, unfocused campaign, Steve recommends leveraging your existing network—past clients, leads, and trusted partners—to generate buzz and book more business right away.He highlights how a well-written book can spark meaningful conversations with people already familiar with your expertise. The goal isn’t fame—it’s focus.About Steve GordonSteve Gordon is a two-time entrepreneur and bestselling author of five books, including Unstoppable Referrals and his latest, The Million Dollar Book. He’s the host of The Authority Builders Podcast, where he has interviewed over 200 world-class entrepreneurs. Through his company, Steve and his team help smart entrepreneurs go from being the best-kept secret in their industry to being “the one who wrote the book” in just 30 days.About Million Dollar AuthorMillion Dollar Author is a book creation and marketing consultancy that helps entrepreneurs write, publish, and leverage books to grow their businesses. Through strategic coaching, hands-on support, and proven frameworks, the company empowers business owners to use books as powerful marketing tools to generate leads, increase authority, and build lasting client relationships.Links Mentioned in this EpisodeMillion Dollar Author WebsiteFree Masterclass for AuthorsSteve Gordon on YouTubeEpisode HighlightsWhy writing a book positions you as a thought leaderThe biggest mistakes business owners make when writing booksHow to write and publish a business book in just 90 daysSteve’s “Inverted Viral Launch Strategy” for getting immediate tractionHow to use your book to spark client conversations and close dealsConclusionJosh and Steve’s conversation is a goldmine for entrepreneurs considering a book as their next business growth strategy. Steve’s practical advice and deep experience in helping experts become authors offer a clear path from idea to impact. Writing a book doesn’t have to be overwhelming—with the right strategy, it can be one of the most powerful client attraction tools in your arsenal.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestMore from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!

Empowering Women Lawyers: How Davina Frederick Helps Law Firm Owners Scale with ConfidenceIn this episode of The Thoughtful Entrepreneur, host Josh Elledge speaks with Davina Frederick, founder and CEO of Wealthy Woman Lawyer® and host of the Wealthy Woman Lawyer podcast. Davina shares powerful insights on the unique challenges women law firm owners face and how they can overcome these hurdles to scale their practices and achieve greater financial freedom.Scaling Beyond the Solo PracticeDavina Frederick knows firsthand the difficulties many women attorneys encounter when building their firms. As a law firm growth strategist, Florida-licensed attorney, and business coach for women law firm owners, she emphasizes that being a great lawyer doesn't automatically make you a great business owner. Law schools teach legal strategy, not entrepreneurship. Davina steps into that gap, helping women lawyers develop the business acumen needed to run successful, scalable firms.She reveals that many solo practitioners are stuck earning between $50,000 to $100,000 annually, despite the time and effort they put into their practices. Her mission? To guide these women toward the seven-figure revenue mark, transforming their firms into thriving, impactful businesses.Delegation, Hiring, and Leadership: Keys to GrowthDavina outlines three essential strategies for scaling a law firm: delegation, hiring other lawyers, and leadership development.Delegation: High-achieving women often struggle to let go of control. Davina encourages identifying tasks that don't require the owner's direct involvement and building trust in a capable team.Hiring: Many attorneys fear the financial risk of bringing on other lawyers. But Davina explains that expanding the team actually increases capacity and revenue, allowing the firm to serve more clients effectively.Leadership: Leading a law firm isn't an innate skill; it's one that must be developed. Davina coaches her clients on setting expectations, offering support, and creating a collaborative work environment that motivates teams.She also shares that she offers both group and private coaching programs tailored to different stages of law firm growth. Her programs help women attorneys implement foundational systems, break through revenue plateaus, and step confidently into their roles as law firm CEOs.About Davina Frederick:Davina Frederick is a Florida-licensed attorney, law firm growth strategist, and business coach for women law firm owners. She is the founder and CEO of Wealthy Woman Lawyer®, a strategic growth planning and coaching company that helps women law firm owners scale their law firm businesses to and through $1M with total ease. She is also the founder of the Wealthy Woman Lawyer® League, a community and program designed to support women law firm owners who want to scale from solo to CEO of a thriving law firm business. Davina is the host of the Wealthy Woman Lawyer® Podcast, the top podcast for women in law in the U.S., and a two-time author of books on law firm management and marketing. Her quest to learn all she could about creating and scaling a law firm business that would not leave her burned out, overwhelmed, and overworked led her to discover the impact a good business coach could have on a business. For the past nine, almost ten, years, she has devoted her time to helping other women law firm owners create their own wealth-generating law firm businesses.About Wealthy Woman Lawyer®:Wealthy Woman Lawyer® is a strategic growth planning and coaching company dedicated to helping women law firm owners scale their law firm businesses to and through $1M with total ease. Through personalized coaching, proven systems, community support, and expert guidance, the company empowers women attorneys to become confident CEOs, lead profitable firms, and live balanced, fulfilling lives.Links Mentioned in this Episode:Wealthy Woman Lawyer® WebsiteDavina Frederick on LinkedInEpisode Highlights:Why most solo law firm owners struggle to earn more than $100kThe critical mindset shift from lawyer to business ownerHow to build a scalable law firm through delegation and hiringThe importance of leadership development for law firm successCoaching programs that support different stages of business growthConclusion:Josh and Davina’s conversation offers invaluable advice for women attorneys ready to scale their practices. By focusing on strategy, systems, and self-development, women law firm owners can build the business—and life—they deserve. Davina’s work is transforming the legal landscape by empowering women to lead with purpose and profitability.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestMore from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn mor

Empowering the Future of Clinical Research with Dr. Tia WarrickOn this episode of The Thoughtful Entrepreneur, host Josh Elledge speaks with Dr. Tia Warrick, founder and CEO of Lesous Consulting LLC. Dr. Warrick shares her dynamic journey from clinical research coordinator to CEO, and dives into the critical challenges and innovations shaping today’s clinical research landscape. From streamlining trial processes to empowering professionals with job-ready skills, Dr. Warrick offers a deep well of knowledge for anyone navigating the pharmaceutical or clinical research space.Bridging Theory and Practice in Clinical ResearchDr. Warrick’s extensive background in biology, public health, and clinical education has led her to become a thought leader in pharmaceutical research. Through Lesous Consulting, she’s addressing one of the most pressing issues in clinical trials—the high failure rate. With over 80% of trials falling short, Dr. Warrick highlights how factors like prolonged preclinical research and steep financial demands make success elusive. She also breaks down how regulatory complexity and inefficient processes further hinder trial success. That's why Lesous Consulting focuses on compliance strategies and process optimization to help clients navigate these hurdles more effectively.Driving Innovation with AI and Strategic EducationDr. Warrick is excited about the role of emerging technologies in reshaping the clinical research field. From AI and quantum computing to decentralized trials and biometric data collection, she believes these tools can dramatically reduce time-to-market for new treatments. At the heart of Lesous Consulting’s tech innovation is ASOUS, an AI-powered platform that simplifies budgeting, contracting, and patient recruitment—three of the most time-consuming aspects of launching a trial. In addition to tech, Lesous Consulting offers skills-based competency courses that close the gap between academic knowledge and job-specific expertise. These interactive, case-based programs are aligned with industry regulations and help professionals gain confidence in their roles, while also supporting organizational goals like talent retention and upskilling.About Dr. Tia WarrickDr. Tia Warrick is a distinguished clinical research professional, epidemiologist, professor, and award-winning author. She holds a B.S. in Biology, an MPH in Epidemiology, and a Doctorate in Health Science and Clinical Health Education. With nearly a decade in the pharmaceutical industry, Dr. Warrick has led numerous clinical trials and is passionate about mentoring future leaders in research. She will be speaking at the ACRP Conference in New Orleans in April 2025. Connect with Dr. Warrick on LinkedInAbout Lesous Consulting LLCLesous Consulting LLC empowers clinical research professionals and organizations through strategic education, business analytics, and innovative AI solutions. Founded in 2023, the firm is committed to bridging the gap between theory and practice in clinical trials, supporting both workforce development and operational efficiency. Lesous also developed ASOUS, a platform designed to optimize trial workflows and accelerate drug development timelines.Links Mentioned in this EpisodeLesous Consulting LLCDr. Tia Warrick on LinkedInBurst the Bubble: A Look into Careers in the Pharmaceutical IndustryEpisode HighlightsWhy 80% of clinical trials fail—and how to change thatHow ASOUS, an AI platform, is transforming trial efficiencyThe benefits of decentralized trials and biometric data collectionHow competency-based training builds confidence in clinical research rolesTips for job seekers entering the competitive clinical research marketDr. Tia Warrick brings clarity, innovation, and passion to the evolving world of clinical research. From high-tech tools to practical training, she’s helping both individuals and organizations thrive in a complex industry. Whether you're looking to break into the field or enhance your current capabilities, Lesous Consulting offers the resources and insight to support your journey.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestMore from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!

Turning Words into Wealth with Aurora Winter: How to Write a Book That Builds Authority and Drives BusinessOn this episode of The Thoughtful Entrepreneur, host Josh Elledge sits down with Aurora Winter, founder of Same Page Publishing, to explore how writing a book can become a catalyst for business growth. Aurora, also the author of Turn Words into Wealth, shares her proven strategies to help entrepreneurs clarify their message, elevate their authority, and create a powerful business tool that generates income and opportunities.Whether you're a coach, consultant, or visionary entrepreneur, this episode provides a practical framework for turning your ideas into a compelling, high-quality book that can build your brand and boost your bottom line.Writing a Book is a Strategic Business DecisionAurora explains that writing a book forces entrepreneurs to clarify their message and target audience. In a world of endless content, it’s not about chasing platforms like LinkedIn or Instagram—it’s about communicating clearly and powerfully. A book serves as a message amplifier and business development asset. Aurora shares that her own first book led to media coverage and client inquiries, proving that the ROI on authorship can be unexpectedly high when done strategically.Establishing Authority Through Quality and ConnectionThe word “authority” stems from “author,” and Aurora reminds us that nothing positions you faster as a thought leader than a well-crafted book. She cites a study by Dan Kennedy showing that sending someone a book before a sales call can increase conversion rates by up to 200%. However, quality matters—poorly written books can damage your brand. Aurora emphasizes structure, clarity, and compelling storytelling to ensure your book provides genuine value and builds lasting trust with your audience.From Idea to Impact: Actionable Advice for Aspiring AuthorsAurora outlines her five-step system for turning your words into wealth:Define the problem your book solves, develop a business plan around monetization, include calls to action to engage readers, gather endorsements for social proof, and focus on delivering a high-quality product. She encourages authors to see their book as the beginning of a relationship, not the end—inviting readers into deeper engagement, services, or transformation beyond the page.About Aurora WinterAurora Winter is a bestselling author, TV producer, and founder of Same Page Publishing. With a background in business, neuroscience, and storytelling, Aurora helps entrepreneurs write books that establish authority, attract clients, and create lasting impact. She developed the “spoken author” method to simplify the writing process, making it faster and more effective for busy professionals.About Same Page PublishingSame Page Publishing provides professional ghostwriting, book coaching, and publishing services for entrepreneurs, executives, and thought leaders. From feasibility studies to launch strategy, the team helps turn your insights into a high-quality, market-ready book that drives visibility, revenue, and results.Links Mentioned in this EpisodeSame Page Publishing WebsiteAurora Winter on LinkedInBook: Turn Words into Wealth on AmazonEpisode HighlightsWhy writing a book clarifies your message and audienceThe link between authorship and authority in businessHow a book can be your most powerful sales and marketing toolFive practical steps to turn your book idea into a monetized strategyThe "spoken author" method and how it simplifies writing for entrepreneursAurora Winter's insights make it clear: writing a book isn’t just about being published—it’s about becoming positioned. When done right, your book becomes a conversation starter, lead generator, and long-term business asset that opens doors to speaking, media, and meaningful client work.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestMore from UpMyInfluenceWe are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!

Financial Clarity, Resilience, and Entrepreneurial Growth with Adam CallinanOn this episode of The Thoughtful Entrepreneur, host Josh Elledge talks with Adam Callinan, founder and CEO of Pentane and host of the podcast Growth Mavericks: Disrupting Default. In this insightful conversation, Adam shares a wealth of wisdom around financial management, mental resilience, and the power of simplifying complex business challenges. Entrepreneurs at every stage will find actionable takeaways to help strengthen both their businesses and their mindset.Building Resilience Through Mindfulness and RoutineAdam opens up about his personal mindfulness practice, sharing how Tibetan throat singing has helped him quiet his “monkey mind” and gain focus. By integrating daily meditation and regular screen-free activities like carpentry and hiking, Adam finds mental clarity and balance—essential tools for entrepreneurs facing constant decisions and stress. He encourages founders to create consistent routines, explore different mindfulness techniques, and carve out time to disconnect and reset.Financial Clarity and Simplifying Complexity with PentaneDrawing from his e-commerce success with BottleKeeper, Adam created Pentane to simplify financial management for consumer brands. The platform connects with accounting tools like QuickBooks and uses smart algorithms to help business owners understand their revenue, expenses, and profit drivers in real time. Adam emphasizes the importance of setting clear goals, conducting regular financial reviews, and making data-driven decisions—removing guesswork and emotion from financial planning to focus on what actually moves the needle.The Mission Behind Growth Mavericks and Leading with PurposeAdam’s podcast, Growth Mavericks: Disrupting Default, was born from a desire to normalize conversations around entrepreneurial struggle and success. He stresses that embracing failure, pushing past comfort zones, and building a trusted community are foundational to long-term growth. Whether through his tech company or podcast, Adam’s mission is clear: help entrepreneurs operate with more confidence, less confusion, and a lot more clarity.About Adam CallinanAdam Callinan is a seasoned entrepreneur, investor, and builder who co-founded BottleKeeper and took it from idea to over $50 million in sales with zero outside capital or full-time employees. He is currently the founder and CEO of Pentane, a platform designed to automate and simplify financial operations for early-stage consumer brands. Adam is also the host of the podcast Growth Mavericks: Disrupting Default, which you can explore at growthmaverickspodcast.com, and he is an investor in over 100 companies.About PentanePentane is a financial intelligence platform designed to help consumer brands clearly understand their profit metrics and make data-informed business decisions. By integrating with tools like QuickBooks and applying real-time analytics, Pentane empowers founders to simplify complex financials and stay on top of their performance with clarity and confidence.Links Mentioned in this EpisodePentane WebsiteAdam Callinan on LinkedInGrowth Mavericks PodcastEpisode HighlightsWhy Adam practices Tibetan throat singing and disconnects from tech for mental clarityHow Pentane helps consumer brands simplify financial decision-makingThe emotional toll of unclear financials and how data creates freedomBuilding resilience through failure, discomfort, and communityThe mission behind Growth Mavericks and normalizing the entrepreneurial journeyAdam Callinan’s perspective blends mindfulness with metrics—helping entrepreneurs simplify their finances while developing the resilience needed to lead. From building successful brands to launching tech with purpose, Adam shows that success doesn’t come from hustling harder—it comes from thinking clearer.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestMore from UpMyInfluenceWe are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!

Doug Hall on Innovation and Employee Engagement: A Modern Leadership FrameworkOn this episode of The Thoughtful Entrepreneur, host Josh Elledge speaks with Doug Hall, founder of Eureka Ranch and co-founder of Dexter Bourbon Company. With nearly four decades of experience guiding innovation for top global brands, Doug shares a powerful perspective on how leaders can drive innovation through a proactive, engaged workforce. From launching disruptive ideas with Nike and Disney to transforming the work culture at his distillery, Doug’s approach emphasizes engaging every employee to build a system that thrives on innovation.Personal Growth, Innovation, and the Power of CuriosityDoug shares that every year, he selects a personal learning theme to stretch himself—this year, it’s learning the ukulele and perfecting artisan bread baking. These hobbies reflect his belief in continuous learning and expert mentorship, a mindset he also brings into his business ventures. Doug launched Eureka Ranch in his basement to help brands innovate and later developed Innovation Engineering to teach individuals how to invent and implement ideas from within their own organizations.Creating a Culture of Proactive Problem-SolvingDoug emphasizes that most wasted time in business stems from broken systems—not bad employees—and leaders must empower teams to identify and fix inefficiencies. At Dexter Bourbon Company, a frontline worker solved a daily struggle by voicing her challenge, leading to a simple fix and higher productivity. This approach is outlined in Doug’s book, Proactive Problem Solving (available on Amazon), which provides a clear framework for building engaged, solution-focused teams.Turning Engagement into Innovation and Competitive AdvantageDoug explains that modern employees crave purpose and clarity, and when leaders communicate the “why” behind tasks, teams become more motivated and committed. Proactive problem-solving creates a culture where employees drive innovation from the ground up, transforming organizations into agile, empowered environments that don’t just survive but lead.About Doug HallDoug Hall is the founder of Eureka Ranch and co-founder of Dexter Bourbon Company. He is the creator of Innovation Engineering and author of multiple books, including Proactive Problem Solving. Through his decades of work, Doug helps teams and leaders unlock creative thinking, drive growth, and build thriving innovation systems. Learn more at DougHall.com.About Eureka Ranch & Dexter Bourbon CompanyEureka Ranch trains teams and organizations in systematic innovation through its Innovation Engineering methodology, helping them create, communicate, and commercialize big ideas. Dexter Bourbon Company brings data-driven distilling and a culture of experimentation to the bourbon industry, emphasizing continuous improvement from production line to leadership.Links Mentioned in this EpisodeDoug Hall’s WebsiteEureka RanchDexter Bourbon CompanyBook: Proactive Problem Solving on AmazonEpisode HighlightsHow Doug uses hobbies like baking and music to fuel creative thinkingEureka Ranch’s shift from idea generation to innovation educationWhy solving broken systems improves engagement and performanceA real-world example of employee-led innovation at Dexter BourbonHow purpose-driven communication builds a high-performing cultureStorytelling, curiosity, and empowered teams are the foundation of innovation. Doug Hall’s practical strategies give leaders a clear path to building cultures that solve problems faster, engage employees deeper, and outpace the competition with confidence.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestMore from UpMyInfluenceWe are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!

Harnessing the Power of Storytelling in Business with Dr. Danny BrassellOn this episode of The Thoughtful Entrepreneur, host Josh Elledge chats with Dr. Danny Brassell, co-founder of The WellCrafted Workshop. Together, they explore how storytelling can fuel business growth, build authentic personal brands, and drive stronger audience engagement. Dr. Brassell shares his inspiring journey through journalism, education, and professional speaking—and explains why storytelling is at the heart of every successful communication strategy. Tune in to learn his signature "Five C’s" framework and how to use it to make your message memorable and impactful.Clarity and Connection: The First Steps to a Strong StoryDr. Brassell explains that every great story starts with clarity. Entrepreneurs often assume their message should appeal to everyone, but in truth, defining a specific audience and the exact problem you solve makes your message far more compelling. He also highlights the importance of connection through vulnerability. Sharing personal challenges—alongside wins—builds trust and relatability. Audiences don’t want perfection; they want to feel seen and understood. Your willingness to share failures can be your most powerful storytelling tool.Delivering Content That Engages and Inspires ActionOnce clarity and connection are established, your content needs to deliver real value. Dr. Brassell encourages storytellers to go beyond information-sharing—make your content engaging and educational. Every great story should also include a strong call to action. Be specific and direct. Guide your audience toward the next step—whether that’s attending a workshop, booking a call, or downloading a free resource. And don’t forget the close—a compelling conclusion that evokes emotion and reinforces your key message.Coaching Communicators and Inspiring Young ReadersBeyond speaking, Dr. Brassell now coaches professionals—from engineers in Silicon Valley to top corporate teams—helping them communicate with more confidence and clarity. His mission: transform presentations into meaningful conversations. He also recently published a new book, Misfits and Crackpots, created to uplift young readers with true stories of individuals who overcame obstacles to achieve extraordinary things. The book aims to offer a counterbalance to darker narratives in youth literature—giving kids role models who inspire and stories that spark hope.About Dr. Danny BrassellA highly sought-after speaker, trainer, and coach known as “Jim Carrey with a Ph.D.,” Dr. Danny Brassell (www.DannyBrassell.com) has spoken to over 3,500 audiences worldwide. He has authored 18 books, including Leadership Begins with Motivation and Misfits and Crackpots. As the co-founder of The WellCrafted Story Workshop™, Danny helps entrepreneurs, individuals, and organizations leverage speaking on stages as a major client lead source that converts.About The WellCrafted WorkshopThe WellCrafted Workshop provides coaching, workshops, and custom training programs to help professionals craft stories that connect, convert, and inspire. Their methodology is built to transform leaders into confident, clear communicators.Links Mentioned in this EpisodeDr. Danny Brassell on LinkedInThe WellCrafted WorkshopFree Storytelling Guide – freestoryguide.comDannyBrassell.comEpisode HighlightsThe “Five C’s” of effective storytelling: Clarity, Connection, Content, Call to Action, CloseWhy defining your audience is essential for messaging successThe role of vulnerability in creating deeper audience trustTurning complex topics into relatable, memorable storiesHelping professionals overcome public speaking anxietyStorytelling is more than a communication tool—it’s a strategic advantage. Dr. Danny Brassell shows that by mastering clarity, connection, and content, entrepreneurs can create messages that move people to action. Whether you’re giving a keynote or writing a blog, great storytelling can differentiate your brand and deepen your impact.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestMore from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!

Unlocking Emotional Engagement with NeuromarketingIn this episode of The Thoughtful Entrepreneur, host Josh Elledge talks with Nicole Powell, CEO of HALCON Marketing Solutions, about the cutting-edge intersection of neuroscience, psychology, and marketing—better known as neuromarketing. Nicole shares how businesses can tap into the subconscious minds of their customers to build trust, connect emotionally, and ultimately improve their marketing performance.Josh opens the show by sharing a free video training based on insights from over 2,000 one-on-one conversations with business leaders. His methodology focuses on achieving 100% inbound marketing—without relying on ads, cold outreach, or spam—generating over eight figures in revenue.How Neuromarketing Drives Better Brand StrategyNicole Powell brings a deep understanding of brand strategy and neuromarketing, helping businesses align their messaging with the way the human brain actually makes decisions. By applying neuroscience to marketing tactics, Halcon Marketing Solutions identifies which emotional and psychological triggers influence customer behavior.Many of our decisions, Nicole explains, are made subconsciously. Neuromarketing allows businesses to reach those hidden decision-making drivers by examining emotional responses, often through advanced techniques like brain scans. The result? Messaging that resonates on a deeply human level.Storytelling, Empathy, and Trust: The Modern Marketing TrifectaAccording to Nicole, modern marketing success hinges on three key principles: emotional storytelling, personalization, and authenticity. Customers are constantly bombarded with content. To stand out, businesses must tell compelling stories that not only inform—but emotionally move—their audience.She also emphasizes the need for empathetic messaging. It’s not enough to talk about product features or surface-level benefits. Nicole urges brands to dig deeper and ask, "What are our customers really feeling or fearing?" This mindset helps marketers develop campaigns that speak to core human concerns and aspirations.From understanding the stress a physician may feel when relocating, to positioning a real estate agent as a supportive partner rather than a salesperson, Nicole shows how emotional alignment can make all the difference.About Nicole PowellNicole, a certified brand strategist and neuromarketer, is the founder of HALCON Marketing Solutions, an agency known for crafting compelling brands. She has over 16 years of experience at media giants like Disney, ESPN, and Fox Networks. Born in Manila and raised in the Bronx, Nicole now calls St. Louis home, balancing entrepreneurship with raising two toddlers. Blending instinct, creative flair, and neuromarketing expertise, she empowers businesses to thrive. Through her work, Nicole has been featured in various major media publications such as USA Today, CEO Weekly, Yahoo Finance and even on KMOV's Great Day St. Louis, while being a known speaker at events such as the STL TechWeek.About HALCON Marketing SolutionsHALCON Marketing Solutions is a boutique marketing agency that combines data-driven strategy with neuroscience-informed techniques. Their unique approach helps brands build trust, establish emotional connections, and increase engagement through custom branding and strategic storytelling.Links Mentioned in this Episode:Nicole Powell on LinkedInHALCON Marketing Solutions WebsiteEpisode Highlights:How neuromarketing blends neuroscience and marketing to influence customer behaviorWhy emotional storytelling is the key to memorable, high-impact marketingThe importance of understanding deep emotional drivers behind consumer decisionsHow to personalize marketing messages without sacrificing authenticityPractical examples of using empathy to build trust and loyaltyThis conversation with Nicole Powell is a masterclass in understanding the human brain's role in marketing. By using the power of neuromarketing, storytelling, and emotional alignment, businesses can unlock deeper relationships with their audience and drive long-term success. Nicole reminds us that effective marketing isn’t about being louder—it’s about being felt.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestMore from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!

The Power of Public Relations and PodcastingIn a recent podcast episode, host Josh Elledge engages with Larissa Banting, owner of El Bee PR, to explore the transformative role of public relations (PR) in business growth, especially through podcasting. With a rich background in the entertainment industry, Larissa shares her insights on how effective PR strategies can lead to significant outcomes for clients. This discussion breaks down key themes and actionable advice, offering a comprehensive guide for listeners looking to leverage PR and podcasting for their business.Josh introduces Larissa, highlighting her extensive experience in PR since 1993 and her unique blend of expertise in both public relations and the entertainment sector. The conversation delves into the nuances of PR, emphasizing its critical role in business success. Larissa elaborates on her agency's bespoke publicity approach, focusing on compelling stories and hooks to engage audiences effectively. She shares a success story of a client who gained 1,000 new subscribers after appearing on a niche podcast, illustrating the potential of podcasts to create lasting connections with audiences.The episode also covers managing expectations in podcast PR, with Larissa advising clients to focus on the quality of the audience rather than the size of the podcast. She introduces her "30 and Three" program, which aims to secure 30 podcast appearances for clients within three months, focusing on top-tier podcasts. The conversation shifts to leveraging podcast appearances by repurposing content for social media, blogs, and email marketing, and building a media footprint to enhance credibility and authority. Larissa concludes by emphasizing the significance of PR and podcasting in today’s business landscape, encouraging listeners to explore her services to harness these tools for business growth.About Larissa Banting: After a career as a professional dancer, Larissa Banting turned her creativity to marketing and public relations. One of only a handful of professionals to be Accredited by the Canadian Public Relations Society, her past clients include The City of St. Albert, Bombay Sapphire Gin, the Northern Alberta International Children's Festival, Nelvana, CBC and CTV networks. Since opening her boutique publicity agency, El Bee PR, Larissa and team have helped create a buzz about her clients, including SudShare and numerous entrepreneurs and solopreneurs. Other notable highlights from Larissa’s unconventional life include moving to Costa Rica and opening one of the first wedding planning firms in Central America, being named Top 30 Destination Wedding Planners in the World and writing the best-selling Costa Rica - The Bradt Guide.About El Bee PR:El Bee PR is a small but mighty agency of talented international PR professionals that, like its namesake, punches far above its weight class (* fun fact - a bee can exert a strength equivalent to 122 times its weight).The agency offers the results of a large agency without the bloat, bureaucracy, and big monthly bills. El Bee PR is nimble and passionate about what it does – making its clients industry leaders.El Bee PR is a hive of activity, centered on creating a buzz about its clients to produce sweet results via greater authority, visibility, credibility, and profitability.What makes El Bee PR different is its experience, creativity, mad writing skills, and its network of media connections.El Bee PR guarantees a 10X ROI on its services. No other agency offers any guarantee like this...except El Bee PR, because the agency is confident it can deliver.El Bee PR offers Strategic Publicity for Profit, with a mix of niche and industry-specific outlets combined with top-tier media for a balance of getting in front of clients while positioning them as a credible authority.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out El Bee PR website at https://elbeepr.com/Check out El Bee PR on LinkedIn at https://www.linkedin.com/company/el-bee-pr/Check out Larissa Banting's website at https://www.larissabanting.com/Check out Larissa Banting on LinkedIn at https://www.linkedin.com/in/larissabanting/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Discovering the Key to Consistent Profits: Why Memberships Represent the Future of ConsultingIn a recent podcast episode, we had the privilege of hosting Stu McLaren, a leading expert in membership models and co-founder of Membership.io. Stu, who authored "Predictable Profits: Transform Your Business from One-Off Sales to Recurring Revenue with Memberships and Subscriptions," shared insights on the transformative power of recurring revenue through memberships and subscriptions, especially for consultants and service providers. The discussion highlighted how creating a stable and predictable income stream through memberships can enhance business models for skilled professionals.Stu recounted his journey from running a successful consultancy to embracing the membership model. He faced challenges in his consultancy, particularly the stress and uncertainty of relying on one-off client engagements. Realizing that his business model was unsustainable, as it limited growth and work-life balance, Stu transitioned to a membership model. This shift allowed him to build a predictable and stable income, reducing stress and enabling better planning and growth opportunities. He emphasized the importance of creating personalized experiences for members, focusing on their unique needs and goals.The episode also addressed common concerns about launching a membership model, such as maintaining quality and integrity. Stu reassured listeners that these concerns are common and encouraged viewing the membership model as an opportunity to enhance impact. The conversation highlighted advancements in technology that facilitate personalized member experiences and shared real-world success stories, like Jennifer Chamberlain and Scott and Ryan, who achieved significant growth through memberships. The episode concluded with actionable steps for consultants and service providers to transform their business models, leveraging Stu's expertise and insights to create sustainable, recurring revenue streams.About Stu McLaren:Since 2008, I've been working intimately with tens of thousands of authors, speakers, coaches, consultants and business owners to transform what they already know, love and do into recurring revenue by launching, growing and scaling 6, 7 and 8-figure membership businesses. Membership and subscription is the business model of the future and I am uniquely positioned to show you how to do it successfully. Here's why... As the former co-founder of the world’s leading membership platform for WordPress, WishList Member, and now creator of the Membership Experience and Membership.io, I have a unique behind-the-scenes perspective of what works in membership and subscription markets - and I've been doing it in virtually every market you can think of. From photography and calligraphy to dog training, fitness, music, health, meal plans, teacher plans, non-profit, personal development, business development and so many more! And through it all, I have discovered the subtle nuances that make a BIG difference in the success of the sites that thrive year over year versus those that struggle and stall.About Membership.io:Membership.io is a dedicated platform designed to help you start and grow your membership site with ease. Formerly known as Searchie, the platform offers everything you need to manage and deliver your content and community in one seamless solution. Membership.io takes the work out of content management, allowing you to focus on what you do best—creating valuable content for your members.Trusted by a wide range of professionals, including membership site owners, digital course creators, podcasters, marketers, and designers, Membership.io simplifies video management, automates workflows, and offers powerful search capabilities. With features like modern video delivery, automated transcriptions, and real-time customer insights, the platform enhances accessibility, boosts engagement, and provides detailed analytics, all while keeping your content secure. Whether you want to keep your content private or share it publicly, Membership.io has the tools you need to build a thriving membership business.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Stu McLaren website at https://stu.me/Check out Stu McLaren on LinkedIn at https://www.linkedin.com/in/stumclaren/Check out Membership.io website at https://membership.io/Check out Membership.io on LinkedIn at https://www.linkedin.com/company/membership-io/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in

Navigating Business Disputes: Insights on Preventative Measures and Clear AgreementsIn a recent podcast episode, Margeaux Thomas, the founder and principal attorney of the Thomas Law Office in Fairfax County, shared her expertise. Specializing in representing business owners in disputes with partners, clients, and vendors, Margeaux provided valuable insights into navigating these challenges. Her focus on preventative measures and clear agreements in business relationships offered listeners actionable advice. This blog post explores the key themes discussed in the episode, providing detailed guidance for business owners.The episode opens with the host encouraging listeners to explore opportunities for connecting with partners, investors, and clients. Drawing from his extensive experience in the business world, having engaged in private conversations with over 2,000 leaders, he introduces Margeaux Thomas with enthusiasm. Before delving into the legal aspects of business, the host inquires about Margeaux's recent musical interests. Margeaux shares that she is more of a reader than a music enthusiast, with a preference for old-school R&B. She mentions her involvement in a book club, currently reading "The Swimmers," a book that resonates with her as a competitive swimmer.As the conversation shifts to its core, the host invites Margeaux to explain her work at the Thomas Law Office. Margeaux describes her firm’s focus on representing business owners, particularly in "business divorces." Acknowledging that many listeners may not currently face disputes, the discussion turns to preventative measures. Margeaux outlines several best practices to help business owners avoid conflicts, such as drafting clear operating agreements, designating a deadlock breaker, and ensuring shared access to business resources. The episode concludes with the host expressing gratitude for Margeaux's insights and contributions, encouraging listeners to utilize the resources offered by her firm and to consider the benefits of preventative legal measures in their own businesses.About Margeaux Thomas:Margeaux Thomas is a highly experienced attorney with over 15 years of expertise in complex commercial and real estate litigation, representing clients in Virginia, Maryland, and the District of Columbia. She specializes in commercial landlord/tenant disputes, business partnership disputes, and various contract issues. Margeaux is also dedicated to promoting diversity and inclusion, having educated over 4,000 attorneys and contributed to leading legal publications.In addition to running the Thomas Law Office, Margeaux serves on several prominent boards, including the Old Dominion Bar Association and the Fairfax Bar Association Continuing Legal Education Committee. She is also the founder of Vegetable Forward, LLC, which focuses on educating children about nutrition through community gardens. Recognized as a Super Lawyers – Rising Star and a Top Lawyer by Northern Virginia Magazine, Margeaux enjoys spending time with her family and pursuing her passions for cooking and gardening.About Thomas Law Office:Thomas Law Office, PLC is a distinguished law firm located in Fairfax, VA, specializing in business and real estate litigation. With a team of experienced attorneys, the firm provides expert legal services in areas such as non-solicitation and non-compete agreements, breach of contract disputes, and commercial landlord/tenant issues. Known for their professional achievements and commitment to excellence, the attorneys at Thomas Law Office are dedicated to providing strategic and effective solutions for businesses and individuals. Their deep understanding of local and regional law allows them to effectively navigate complex legal challenges, ensuring clients receive the best possible outcomes in every case.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Thomas Law Office, PLC website at https://thomaslawplc.com/Check out Thomas Law Office, PLC on LinkedIn at https://www.linkedin.com/company/the-thomas-law-office-plc/Check out Margeaux Thomas on LinkedIn at https://www.linkedin.com/in/margeaux-thomas-22a25261/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Mastering Entrepreneurship Through PodcastingIn a recent episode of The Thoughtful Entrepreneur, host Josh Elledge engages in a compelling conversation with Elzie Flenard, the "mayor of podcast town" and host of the "Journey to Mastery" podcast. Elzie specializes in helping B2B business owners leverage podcasting to grow their businesses and build meaningful relationships. He also discusses his book, "Flame Starter: The Art of Self-Mastery," which focuses on personal development and strategies to prevent burnout in the entrepreneurial journey.Elzie emphasizes that podcasting is not just a marketing tool but a platform for building authentic relationships. By consistently sharing valuable content, entrepreneurs can establish authority, engage with their audience, and network with industry leaders. He also shares practical tips for starting a podcast, such as defining your niche, investing in quality equipment, and promoting your podcast through social media and collaborations. Additionally, Elzie highlights the importance of recognizing personal triggers that lead to burnout and offers strategies like setting boundaries, prioritizing self-care, and seeking support to maintain balance and well-being.The episode underscores the importance of self-mastery for entrepreneurs, with Elzie’s book offering insights into personal development and continuous learning. Key takeaways include self-discovery, goal setting, and developing resilience. Josh and Elzie also discuss finding joy in the entrepreneurial journey by celebrating small wins, documenting experiences, and building a supportive community. For more inspiration and practical advice, listeners are encouraged to check out Elzie’s podcast, "Journey to Mastery," and his book, "Flame Starter: The Art of Self-Mastery," while subscribing to "The Thoughtful Entrepreneur" for ongoing motivation and insights.About Elzie Flenard:Elzie D. Flenard, III, also known as "The Mayor," is an entrepreneur, creative thinker, and dedicated family man with a passion for sparking entrepreneurship in others. As the founder of Podcast Town and author of Flame Starter, Elzie has used his diverse career experiences, from janitor to operations manager, to build a unique approach to business and leadership.He is the host of the Enterprise NOW! podcast, where he shares insights from global thought leaders with aspiring entrepreneurs. Elzie also brings his creativity to music, having written, produced, and released around 20 songs. A devoted husband and father, Elzie is committed to changing lives through enterprise, using the EMIT Principle (Education x Motivation x Inspiration = Transformation) to help entrepreneurs reach their full potential.About Journey To Mastery Podcast:Journey to Mastery is the podcast for purpose-driven entrepreneurs ready to unlock their full potential. Hosted by Elzie Flenard III, this show dives deep into the Four Pillars of Mastery—Me, Mission, Message, and Method—offering practical tools, personal growth strategies, and faith-driven insights to help you master yourself and your purpose. Through actionable advice and inspiring real-world stories, each episode empowers you to break through barriers, build meaningful habits, and align your life and business with your mission.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Elzie Flenard website at https://www.elzieflenard.com/Check out Elzie Flenard on LinkedIn at https://www.linkedin.com/in/elzieflenardiii/Check out Journey to Mastery on Apple Podcast at https://apple.co/3r4OckzDon’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Embrace the AI Revolution: Creating Genuine Connections for Lasting Business GrowthIn a recent episode of The Thoughtful Entrepreneur, host Josh Elledge engages in a compelling conversation with Grady Teske, the founder and CEO of Rising Tides. They explore the intricacies of entrepreneurship, business scaling, and the transformative role of artificial intelligence (AI) in marketing. This blog post will break down the key insights from the episode, offering actionable advice and thorough explanations to help entrepreneurs navigate the evolving landscape of business growth.Grady shares his extensive background as a fractional Chief Marketing Officer (CMO) and his experience in launching over 240 businesses. With nearly a decade of experience in building multinational subsidiaries, particularly with Asian-based manufacturers, Grady's expertise lies in creating robust systems that drive business growth. Rising Tides focuses on helping companies identify their core functions and products while fostering meaningful conversations with their audiences. Grady notes that the current marketing landscape is oversaturated with content, particularly on major social media platforms. Instead, businesses should focus on direct outreach, leveraging email and other communication channels to build relationships.Josh and Grady discuss the significance of relationships in business, noting that lazy marketing tactics often lead to missed opportunities. Successful leaders invest time in building relationships, which ultimately leads to less effort in generating business. AI can enhance outreach efforts by analyzing human behavior and identifying where potential clients are most active, allowing businesses to tailor their conversations and engage with prospects in a more personalized manner. As the episode wraps up, Josh and Grady reflect on the importance of building relationships and creating value in business. They discuss the evolving landscape of marketing and the role of AI in facilitating meaningful conversations, providing valuable takeaways for entrepreneurs looking to scale their businesses effectively.About Grady Teske:Grady Teske is the founder and CEO of Rising Tides, a marketing agency focused on building automated growth and revenue engines for SaaS founders. With over a decade of experience as a fractional executive and over 230 startup collaborations, Grady has developed systems that drive consistent growth through marketing automation and elite content teams. He specializes in helping businesses reduce reliance on sales, create strategic launches, and take control of their revenue by developing killer offers and refining their brand identity.About Rising Tides:Rising Tides is a marketing agency that specializes in building automated go-to-market engines to reliably scale user acquisition and revenue. Their expert team aligns your ideal customer with a seamless AI-managed user journey, using no-code integrations. Rising Tides’ content team crafts compelling visual, copy, and video creatives that clearly communicate the value of your product. Through their paid acquisition services, they help scale quickly to meet your objectives. Additionally, they support businesses by training in-house teams to manage and maintain their acquisition engines. Rising Tides offers a comprehensive go-to-market team on a flexible, budget-friendly monthly subscription, with no long-term commitments and satisfaction guaranteed. You own the technology, giving you full control.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Rising Tides website at https://risingtides.io/Check out Rising Tides on LinkedIn at https://www.linkedin.com/company/therisingtide/Check out Grady Teske on LinkedIn at https://www.linkedin.com/in/grady-teske/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Navigating the Future of Software DevelopmentIn this episode of The Thoughtful Entrepreneur, host Josh Elledge interviews David Hirschfeld, Founder & CEO of Tekyz, a custom software development company. David shares his journey from woodworking and metalworking to software development, highlighting how his hands-on approach influences his creative work. The conversation explores the impact of AI and automation on the software industry, emphasizing the importance of adapting quickly to new tools and leveraging AI to improve efficiency.David discusses recent projects, including an AI-driven nurse application and referral partner network software, showcasing how AI can streamline business processes and enhance healthcare. He stresses the value of understanding client needs through exploratory conversations and market research to ensure the development of unique, impactful solutions.The episode wraps up with actionable advice on embracing AI tools to boost productivity and focusing on transparent communication and thorough planning to ensure successful project outcomes. David’s insights offer valuable lessons for entrepreneurs and tech professionals navigating the evolving software landscape.About David Hirschfeld:David Hirschfeld is a 35-year software development veteran with a unique perspective on technological innovation and business growth. A former physics student from UCLA, David's career spans leadership roles at tech giants like Computer Associates, Texas Instruments, Intel, and Motorola, before launching his first startup—which grew to 800 customers across 22 countries and was successfully sold in 2000. Since founding Tekyz Inc. in 2007, David has emerged as a strategic advisor specializing in AI-driven workflow transformation for scaleups and in the design & development of startups. Having collaborated with over 70 startups, he developed the Launch 1st Method—a systematic approach that minimizes risks and accelerates software company success with reduced reliance on investor funding. David's expertise bridges cutting-edge AI technologies, workflow optimization, and startup ecosystem dynamics. When not transforming business strategies, he enjoys woodworking, golfing, and drawing leadership insights from his experience raising four successful sons.About Tekyz:Tekyz is a custom software development company specializing in creating innovative, data-driven solutions for startups and scale-ups. With a focus on delivering high-quality, scalable software, Tekyz helps businesses streamline operations, enhance efficiency, and drive growth. The company offers end-to-end software development services, including product design, development, and ongoing support, with expertise in AI, automation, and cutting-edge technologies. Tekyz is committed to understanding each client’s unique needs, ensuring tailored solutions that align with their goals and deliver measurable results. By leveraging the latest technologies and a client-centric approach, Tekyz empowers businesses to navigate the challenges of the modern tech landscape and achieve sustainable success.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Tekyz website at https://tekyz.com/Check out Tekyz on LinkedIn at https://www.linkedin.com/company/tekyz-inc/Check out David Hirschfeld on LinkedIn at https://www.linkedin.com/in/dhirschfeld/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Unlocking Business Potential with the EOS FrameworkIn this episode of The Thoughtful Entrepreneur, host Josh Elledge interviews Gary Leeman, a professional EOS (Entrepreneurial Operating System) Implementer with EOS Worldwide. Gary discusses how EOS helps businesses overcome challenges, particularly when they hit a growth ceiling. He shares insights on how many organizations struggle as they scale and how EOS provides a framework for regaining control, improving team dynamics, and ensuring business success.Gary explains the core areas of EOS, including vision, traction, and building healthy teams. He shares a case study of a home inspection company that initially struggled with self-implementation but regained control after adopting EOS with professional guidance. He emphasizes the benefits of working with an EOS implementer to ensure proper adoption, accountability, and lasting impact.The episode wraps up with Gary's "help first" philosophy, where he focuses on understanding clients' needs before recommending EOS, offering free workshops for those interested. Gary highlights the importance of an abundance mindset, encouraging consultants to prioritize helping others over competing, fostering strong client relationships and lasting success.About Gary Leeman:Gary Leeman was raised by his grandparents, who ran a successful truck repair business. Although he always wanted to run his own business, his family’s unspoken rule was to "go to college." However, after experiencing the challenges of running a business, including skipping his own paycheck to make payroll, Gary understood the tough, risky, and sacrificial nature of entrepreneurship.Despite some success in corporate roles, Gary never gave up on his dream of owning his own businesses. He attempted several ventures, including one that earned him a patent and another that aimed to help wheelchair users, but many of his ideas didn’t take off. His breakthrough came when he joined forces with three others to start a business. While the experience was exciting, the chaotic nature of entrepreneurship was taking a toll on his health and family, and the business struggled.Everything changed when Gary discovered and implemented EOS (Entrepreneurial Operating System). Within a year, his company turned around, growing 5X in revenue and doubling profits within 18 months. Now, Gary is passionate about helping other businesses implement smarter, more efficient strategies to grow stronger, smarter, and faster.About EOS Worldwide:EOS is a simple, proven business operating system that can help your entrepreneurial organization clarify, simplify, and achieve its vision.Look at your business in a whole new way – through the lens of the Six Key Components™.The EOS Model® provides a visual illustration of the Six Key Components of any business in any industry that must be managed and strengthened to be a great business.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out EOS Worldwide website at https://www.eosworldwide.com/Check out EOS Worldwide on LinkedIn at https://www.linkedin.com/company/eos-worldwide-llc/Check out Gary Leeman on LinkedIn at https://www.linkedin.com/in/danielpcaruso/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Navigating the Challenges of Corporate InnovationIn a recent episode of the Thoughtful Entrepreneur Show, host Josh engages in a compelling conversation with Elizabeth Bieniek, an accomplished author and speaker. The discussion centers around Elizabeth's new book, "Cake on Tuesday: 25 Lessons to Unlock Corporate Innovation." Elizabeth shares valuable insights from her extensive career, particularly her experiences running an internal startup within a large corporation. This blog post will explore the key themes and lessons from the episode, offering actionable advice and thorough explanations to guide listeners and readers alike.Elizabeth delves into the core themes of her book, explaining that "Cake on Tuesday" is not just a collection of lessons but a reflection of her journey navigating corporate innovation. She recounts her experiences leading an internal startup, emphasizing the importance of fostering a culture of innovation within large organizations. Elizabeth shares specific lessons she learned, such as the significance of collaboration, the need for agility, and the value of embracing failure as a stepping stone to success. The title "Cake on Tuesday" captures a significant period in her career, where she and her team injected fun and celebration into their work by celebrating small wins, like having cake on a Tuesday, to maintain morale during demanding projects.As the conversation progresses, Josh inquires about Elizabeth's consulting and speaking engagements. Elizabeth confirms that she consults and speaks on topics related to joy in the workplace and the principles outlined in her book. She explains that "Cake on Tuesday" is structured into five sections, each containing valuable lessons from her entrepreneurial journey. The episode concludes with Josh encouraging listeners to purchase Elizabeth's book and connect with her for more insights. Elizabeth expresses gratitude for the opportunity to share her experiences, leaving listeners inspired to embrace joy and innovation in their own work environments.About Elizabeth Bieniek:Named one of the most influential “Female Pioneers in Technology”, Elizabeth Bieniek is an author, founder, and Fortune 100 leadership veteran focused on “good peopling” as the secret to exceptional execution. After turning corporate innovation on its head with her own unconventional success story, Elizabeth now helps leaders tap into the individual genius within their teams to unlock unrivaled innovation and uncover joy in the journeyAbout her book "Cake on Tuesday: 25 Lessons to Unlock Corporate Innovation":Cake on Tuesday is a deep dive into leadership, innovation, and personal growth, drawing from Elizabeth Bieniek’s experience in developing Webex Hologram. She shares insights on fostering innovation through diverse perspectives, advocating for disagreement and curiosity as essential drivers of creativity. Bieniek encourages leaders to step outside their comfort zones, seek inspiration from unconventional sources, and embrace unique opportunities that disrupt existing norms.The book is structured into five parts, each addressing a key aspect of innovation. From "Starting is Hard," where she stresses the importance of embracing discomfort and simplicity, to "Insights from the Rearview Mirror," where she reflects on the value of persistence and mentorship, Bieniek provides a comprehensive guide for aspiring innovators. Throughout, she blends personal stories with practical leadership advice, empowering readers to navigate challenges and unlock their full potential in their leadership journey.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Elizabeth Bieniek website at https://www.elizabethbieniek.com/Check out Elizabeth Bieniek on LinkedIn at https://www.linkedin.com/in/elizabethbieniek/Check out "Cake on Tuesday: 25 Lessons to Unlock Corporate Innovation" on Amazon at https://amzn.to/3r6YTbQDon’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Navigating the World of Venture Capital and GamingIn a recent episode of "The Thoughtful Entrepreneur," the host engages in a compelling conversation with Alisa Lynn, the managing partner at SKL.vc. With over 20 years of experience in the entrepreneurial landscape, particularly in the gaming industry, Alisa shares her journey, insights into venture capital, and the evolving landscape of technology and AI. This blog post delves into the key themes and actionable advice from the episode, providing a comprehensive guide for aspiring entrepreneurs and investors.Alisa Lynn, currently residing in the picturesque Canary Islands, has a rich background in gaming, having been introduced to the industry at a young age. Her passion for gaming led her to establish several companies, achieving three successful exits along the way. Now, as a venture capitalist, she manages SKL.vc, a venture studio that not only invests in startups but also builds them in-house. Alisa provides valuable insights into the gaming industry, likening it to other content-driven sectors such as film and entertainment. She discusses high barriers to entry, industry consolidation, and the need for content diversity, highlighting both challenges and opportunities for investors and entrepreneurs alike.The episode concludes with the host thanking Alisa for her insights and encouraging listeners to connect with her and SKL.vc through their website and social media channels. The conversation highlights the importance of adaptability, collaboration, and innovation in the ever-evolving world of startups and venture capital. Listeners are left with a sense of inspiration and motivation to pursue their entrepreneurial dreams, armed with valuable advice from a seasoned expert in the field. Whether you're an aspiring founder or an investor, the insights shared by Alisa Lynn offer a roadmap to navigating the complex and exciting world of venture capital and gaming.About Alisa Lynn:Alisa Lynn (Chumachenko) is a serial tech entrepreneur and VC, managing partner of venture builder SKL.vc She is listed in the top 30 women who changed the IT industry according to TechCrunch and in the list of Europe's Top 50 Women in Technology by Forbes. Founder of Game Insight, pioneer in mobile development, a successful game publisher in Europe, and GOSU Data Lab. One of the most influential women in IT and venture world.About SKL.vc:SKL.vc is a venture studio led by a team of serial entrepreneurs and seasoned executives, dedicated to helping innovative startups scale and succeed. The studio transforms bold ideas into data-driven products that excel both locally and globally. SKL.vc focuses on discovering, supporting, and fast-tracking startups that are shaping the future, particularly in industries such as Video & Music Creation, Healthcare, MedTech, Entertainment, AI Co-pilots & Agents, Digital Avatars, Computer Vision, Hobbies, Lifestyle, and FinTech.At SKL.vc, the approach goes beyond investment; they become active co-founders of their partner startups. The venture studio offers comprehensive support, including financial security through competitive salaries and equity stakes, as well as full operational support from their expert team. SKL.vc minimizes risks by providing strategic guidance, data-driven methodologies, and valuable VC connections to fuel startup growth.SKL.vc partners with startups every step of the way, from raw ideas to market-ready products, ensuring their ventures have the expertise and resources needed to succeed. With SKL.vc, entrepreneurs gain not just an investor or mentor, but a true business partner.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out SKL.vc website at https://skl.vc/Check out SKL.vc on LinkedIn at https://www.linkedin.com/company/sklvc/Check out Alisa Lynn on LinkedIn at https://www.linkedin.com/in/lynnalisa/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

The Importance of Messaging Platforms in Business CommunicationIn a recent episode of the Thoughtful Entrepreneur Show, the host engaged in a compelling conversation with Gerardo Salandra, the founder and CEO of respond.io. The discussion revolved around the transformative role of messaging platforms in business communication, particularly in the context of B2C (business-to-consumer) interactions. This blog post delves into the key insights shared during the episode, offering actionable advice and expert recommendations for businesses looking to enhance their communication strategies.Gerardo Salandra introduced respond.io as a cutting-edge software solution designed to help businesses communicate with consumers through popular messaging platforms such as WhatsApp, Facebook Messenger, and TikTok. Established eight years ago, respond.io has navigated the challenges of a nascent market to become a leader in the field, enabling businesses to engage with customers on the platforms they prefer. The conversation highlighted a significant shift from traditional communication methods like phone calls and emails to modern messaging apps. Gerardo emphasized that businesses, especially those in the B2C sector, must adapt to these changes to meet customer expectations and stay competitive.One of the critical takeaways from the episode is the importance of meeting customers on the platforms they already use. Gerardo shared insights on how businesses can leverage messaging platforms to create personalized and engaging customer experiences. He provided a forward-looking perspective on the future of messaging platforms, noting that the landscape varies significantly by region. As the episode neared its conclusion, Gerardo shared insights into respond.io's growth in the enterprise sector, explaining that the company initially focused on product-led growth but has since expanded to target mid-market and enterprise clients. This episode serves as a valuable resource for business owners looking to navigate the evolving landscape of communication and leverage messaging platforms to foster stronger connections with their customers.About Gerardo Salandra:Gerardo Salandra is the CEO and co-founder of respond.io, a leading business messaging platform in Asia. With a background at IBM, Google, and Runtastic, he has developed deep expertise in artificial intelligence and growth hacking. As the former Head of Growth at NDN Group, he led automation initiatives for several Fortune 500 companies and currently co-chairs the AI Society of Hong Kong. In 2017, he and his co-founders identified a gap in the market for businesses to effectively engage with customers on messaging apps. This led to the launch of respond.io, an AI-driven conversation management platform designed to bridge that gap. Today, respond.io generates $10M in ARR and supports over 10,000 brands across 85+ countries, including McDonald's, Toyota, and British Airways, helping them streamline communication and achieve their business goals. Salandra is a two-time Forbes 30 Under 30 recipient, a sought-after TEDx speaker, and an Alibaba Cloud MVP, recognized for his contributions to cloud computing and AI. He holds an MBA from the Chinese University of Hong Kong and a Bachelor of Science from Reutlingen University in Germany.About respond.io:Respond.io is an AI-powered platform that helps businesses maximize leads and enable sales over chat. By leveraging every conversation as an opportunity for business growth, the platform empowers over 10,000 brands across the globe to seize those opportunities faster. In 2022, respond.io raised $7 million in Series A funding, led by Headline Asia with participation from AltaIR Capital, Smart Partnership Capital, Sterling Oak Group and Calendula Ventures. From its headquarters in Malaysia, respond.io continues to innovate and advance the future of customer conversations.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out respond.io website at https://respond.io/Check out respond.io on LinkedIn at https://www.linkedin.com/company/respondio/Check out Gerardo Salandra on LinkedIn at https://www.linkedin.com/in/gerardosalandra/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Empowering Women Entrepreneurs: Insights from Jenna Capozzi on The Thoughtful EntrepreneurIn a recent episode of The Thoughtful Entrepreneur, Josh Elledge engages in a dynamic conversation with Jenna Capozzi, a seasoned marketing and advertisement consultant. This episode is a treasure trove of insights for women entrepreneurs, particularly those aged 35 and older, who are navigating significant career transitions. Jenna's journey from a corporate background to becoming a consultant for women in business is both inspiring and relatable. The host emphasizes the significance of networking and building connections in the business world, offering a free video resource to help listeners enhance their inbound marketing strategies and generate high-ticket sales appointments without relying on spam, ads, or aggressive sales tactics.Jenna Capozzi introduces herself and her mission to empower women who are at a crossroads in their careers. She focuses on women who have spent years in corporate roles or have started their own businesses but are now ready to take the next step. Jenna's work includes retreats, events, coaching, and her podcast, all aimed at helping women navigate their entrepreneurial journeys. One of the key themes of the episode is the insecurity and perfectionism that many women face when transitioning to entrepreneurship. Jenna expresses her surprise at the level of insecurity she encounters among women executives who have been successful in their careers, noting that branching out on their own often brings about feelings of self-doubt and the pressure to be perfect.The conversation also delves into the balance between striving for perfection and maintaining a strong brand identity. Jenna argues that many people misunderstand what a brand truly represents, explaining that a brand is not merely about aesthetics—logos and colors—but rather about the essence of the individual and their message. Jenna shares details about her offerings, which include retreats, events, and an online community designed to support women entrepreneurs. As the episode wraps up, Jenna invites listeners to connect with her through her website, where they can access valuable resources and join her community. She emphasizes her commitment to helping women expand their businesses and become effective leaders, encouraging everyone to take action, embrace their unique perspectives, and support one another in their entrepreneurial journeys.About Jenna Capozzi:Jenna Capozzi is a veteran creative producer and award-winning marketing strategist with over 30 years of experience scaling brands and building loyal audiences through compelling content and strategic positioning. Her career began in Hollywood, where she worked on iconic feature films such as White Men Can’t Jump, Bullets Over Broadway, and projects at Pixar Animation Studios. She later brought her storytelling acumen to prime-time television, contributing to hit shows like Nash Bridges and The District, and played an integral creative role on several Oscar-winning productions.As the founder of Capozzi Productions, Jenna spent over a decade producing high-performing brand films and content for major companies like Target, BMW, and Samsung—earning multiple Addy and Telly Awards along the way. Her company became the go-to partner for mid-sized brands in the $5M–$20M range—organizations that couldn’t afford bloated agency retainers but needed results. Through content rooted in strategy and audience methodology, she helped clients 3–5X their growth by building organic engagement and long-term brand equity.Today, Jenna is known not just for creative execution, but for her strategic insight. As a brand strategist, she helps companies define the mission, vision, and core values that drive real growth. Her approach starts with clarity—identifying the right audience to serve, crafting messaging that resonates, and building marketing systems that deliver revenue, not just likesNow the founder of ELEV8PWR, Jenna leads a business education platform and community that mentors entrepreneurs in developing standout offers, scalable brands, and powerful content strategies. Her clients credit her with helping them unlock clarity, confidence, and cash flow through brand alignment and marketing that actually works.If you're looking to scale with precision, cut through the noise, and lead your category—Jenna Capozzi brings the creative horsepower and strategic vision to get you there.About ELEV8PWR:ELEV8PWR is a coaching and community platform founded by Jenna Capozzi, designed to empower women entrepreneurs to lead with confidence, clarity, and purpose. With over 30 years of experience in creative production and marketing, including work with global brands like Samsung, BMW, and Target, Jenna transitioned from Hollywood and advertising to focus on mentoring women over 40 who are seeking reinvention and growth in their businesses.ELEV8PWR offers various programs, including the Maverick Community,

Leveraging Traditional Media for Small Business SuccessIn the dynamic world of digital marketing, the role of traditional media, especially local television, is often debated. However, Michelle Rupp, founder and CEO of Memorable Results Media, highlights its enduring power for small and medium-sized businesses in a recent episode of The Thoughtful Entrepreneur. With over two decades of experience as an Emmy Award-winning broadcast journalist, Michelle provides valuable insights into how businesses can utilize local media to boost their visibility and credibility.Michelle emphasizes the continued relevance of traditional media by pointing out its broad reach, credibility, and the ability to repurpose content across platforms. She advises businesses to identify local media outlets, build relationships with journalists, and craft compelling pitches to gain media coverage. Furthermore, Michelle distinguishes between PR for visibility and PR for authority, encouraging businesses to leverage local media to establish themselves as industry thought leaders.The episode also delves into the art of storytelling, with Michelle stressing the importance of crafting a compelling narrative that highlights a business's unique aspects and provides value to the audience. She offers actionable tips, such as identifying your story, aligning it with business goals, and practicing your pitch. Michelle also shares resources available through Memorable Results Media, including guides on writing press releases and complimentary calls to discuss media strategies. By following these insights, businesses can effectively harness traditional media to enhance their growth and recognition.About Michelle Rupp:Michelle Rupp, EMMY Award winning broadcast journalist, is the Founder and CEO of Memorable Results Media, a boutique agency dedicated to helping small and medium-sized businesses gain earned media coverage on local and regional television. With a background in news production and a passion for empowering business owners, Michelle uses her 25 years of experience in broadcasting to deliver tangible results. Her clients frequently see increased revenue, sold-out events and elevated visibility in their communities, with many attributing significant business growth to her media strategies.Michelle grew up in a family that owned a small hardware store, where she witnessed firsthand the challenges small businesses face when competing against larger corporations. This experience, coupled with her years as a journalist and corporate PR strategist, ignited her desire to help business owners maximize their potential through media exposure and crisis communication preparedness. Michelle has earned a reputation as a thought leader in the field of PR and Crisis Communications. Today, Michelle combines her unique insight and proven methods to guide her clients in leveraging local media, social media, and community connections to increase sales and create impact. A heart disease survivor and accomplished marathon runner, Michelle's resilience shines through in all aspects of her life. Her belief in the power of television as an indispensable tool for making an impact led her to televise her heart surgery. With accolades including an EMMY and an Edward R. Murrow Award, she continues to inspire through her work and her story. About Memorable Results Media:Memorable Results Media is a communications, public relations, and business promotion boutique business increasing the visibility of small businesses and nonprofits so they can increase their revenue.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Memorable Results Media website at https://www.memorableresultsmedia.com/Check out Memorable Results Media on LinkedIn at https://www.instagram.com/memorableresultsmedia/Check out Michelle Rupp on LinkedIn at https://www.linkedin.com/in/michelle-rupp-96ab588/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Redefining Leadership: The Influence of Feminine Qualities on Business PracticesIn a recent episode of "The Thoughtful Entrepreneur," host Josh engages with Elina Teboul, author of "Feminine Intelligence: How Visionary Leaders Can Reshape Business for Good." The discussion centers on integrating feminine traits in leadership, emphasizing empathy, interconnection, and conscious leadership. Josh introduces the episode by sharing his experience with over 2,000 leaders and promoting a free video class on achieving 100% inbound business without aggressive tactics. Elina, a keynote speaker and leadership advisor, expresses her excitement about her book and the themes of feminine intelligence.The conversation takes a light-hearted turn as Josh inquires about Elina's personal interests. Elina shares her fascination with the longevity space and her passion for dancing, which makes her feel like the best version of herself. This leads to a discussion on feminine intelligence, where Elina clarifies that it is not about gender but embodying qualities traditionally associated with the feminine archetype. She highlights empathy, interconnection, and conscious leadership as key traits, encouraging leaders to embrace these qualities for more effective leadership.Elina and Josh explore the application of feminine intelligence in sales, emphasizing the balance between action-oriented and introspective approaches. Elina provides actionable tips for sales professionals, such as reflecting on motivations and building authentic relationships. The episode concludes with a call to action, encouraging listeners to explore Elina's book and integrate empathy, connection, and authenticity into their leadership styles. By embracing feminine intelligence, leaders can create more fulfilling and successful organizations, fostering meaningful relationships and positive impacts in the world.About Elina Teboul:Elina Teboul is a leadership expert who coaches influential leaders worldwide. With advanced degrees in psychology and law, she specializes in leadership development, having designed and led peer coaching programs and transformative workshops for senior executives. Elina helps leaders navigate challenges, cultivate authenticity, and lead with congruence and purpose. A passionate philanthropist, she previously served as the global philanthropic advisor at the Allan & Gill Gray Foundation and is currently on the Advisory Board of the Earth Law Center, advocating for innovative approaches to environmental stewardship.About "Feminine Intelligence: How visionary leaders can reshape business for good" Book:Feminine intelligence is the key to running some of the world’s most successful companies ― with greater joy, authenticity, purpose and profit.Drawing on exclusive interviews with billionaire philanthropists, unicorn founders, and happiness pioneers, Feminine Intelligence uncovers the most powerful, often-overlooked traits that are driving the future of business. Through vivid storytelling and insightful research, it is clear that the future of leadership lies in embracing feminine strengths.Whether you’re leading a global enterprise or navigating the early stages of your career, Feminine Intelligence serves as a powerful guide for you to unlock a newfound wholeness. It will optimize your decision-making, expand your vision, fuel your creative genius, and empower you to reshape capitalism with love, compassion, and consciousness.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Elina Teboul's website at https://elinateboul.com/Check out Elina Teboul on LinkedIn at https://www.linkedin.com/in/elinateboul/Check out on "Feminine Intelligence: How visionary leaders can reshape business for good" Book at https://feminineintelligencebook.com/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Business Consulting and Operational Efficiency: Insights from La Tonya RobertsIn the latest episode of our podcast, we had the pleasure of hosting La Tonya Roberts, a seasoned fractional CEO, HR consultant, executive coach, and the founder of Harmony Consulting Group. La Tonya shared her wealth of knowledge on business consulting, operational efficiency, and the unique challenges faced by entrepreneurs, particularly those in leadership roles. This blog post delves into the key themes discussed in the episode, offering actionable advice and expert insights to help you streamline your operations and enhance productivity.La Tonya Roberts brings a rich background in management consulting, having worked with top firms like Booz Allen and Deloitte, and experience in over 30 countries. Her firm, Harmony Consulting Group, specializes in providing fractional COO and HR consulting services, along with executive coaching. La Tonya's primary focus is on helping female service providers streamline their operations and avoid burnout. Key services offered by Harmony Consulting Group include fractional COO services, HR consulting, and executive coaching, all aimed at optimizing business operations and enhancing leadership skills.The conversation also explored the use of AI tools to enhance productivity. La Tonya shared her enthusiasm for AI and provided practical advice on how to integrate these tools into your business operations. She highlighted the importance of conducting an AI audit to identify repetitive tasks and using AI for brainstorming and data analysis. Additionally, she emphasized the value of integrating various tools to create a seamless workflow, suggesting platforms like Zapier or Make to connect different applications. As the episode concluded, La Tonya shared valuable resources available on her website, Harmony Consulting Group, including an upcoming "Operations Gold Mine Checklist" designed to help entrepreneurs assess their operational health and identify areas for improvement.About La Tonya Roberts:La Tonya Roberts transforms fledgling organizations into high-performing businesses as a Fractional COO and HR Consultant. Drawing from 18 years of experience across 30 countries, she helps companies scale operations, build inclusive cultures, and develop leadership teams that drive growth. Her practical insights on operational excellence and team building make her an engaging guest for audiences seeking actionable strategies for business success.About Harmony Consulting Group:Harmony Consulting Group is a global management consulting and executive coaching firm that partners with female consultants and coaches to streamline their operations and achieve sustainable growth, providing the support of a full-time COO without the overhead. The firm applies a holistic approach to client support, offering comprehensive Human Capital strategies, including Diversity, Equity, and Inclusion, Corporate Wellness, and Learning and Development. Additionally, Harmony Consulting Group delivers business solutions such as Human-Centered Change Management, Strategic Planning, Facilitation, and Coaching to empower clients in achieving operational excellence and long-term success.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Harmony Consulting Group website at https://www.harmonyconsultinggroup.org/Check out Harmony Consulting Group on LinkedIn at https://www.linkedin.com/company/harmony-consulting-group/Check out La Tonya Roberts on LinkedIn at https://www.linkedin.com/in/la-tonya-roberts/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

The Importance of Accessibility in BusinessIn a recent episode of The Thoughtful Entrepreneur, the host engages in a profound conversation with Erin Perkins, the founder and CEO of Mabely Q. The episode delves into the critical topic of accessibility for individuals with disabilities, particularly in the business and technology sectors. Erin, who identifies as deafblind, shares her personal experiences and professional insights, emphasizing the need for businesses to adopt inclusive practices. This blog post will break down the key points discussed in the episode, offering actionable advice and thorough explanations to guide businesses in improving their accessibility practices.Erin Perkins introduces herself and expresses her excitement about the conversation. She shares her background, explaining that she is deafblind and has faced unique challenges throughout her life. Despite these challenges, Erin has turned her experiences into a mission to educate businesses on the importance of accessibility. Her mission is to help businesses understand and implement better accessibility practices, emphasizing that accessibility goes beyond physical spaces to include digital platforms, social media, and communication methods.Erin outlines several practical steps that businesses can take to improve accessibility. She suggests conducting accessibility audits to assess current practices and identify areas for improvement, such as reviewing websites and communication methods. Implementing training programs for employees on disability awareness can foster a more supportive workplace culture. Utilizing accessible technology, like captioning tools and screen readers, is crucial. Erin also encourages open communication, allowing employees to discuss their needs, and recommends seeking expert guidance to develop strategies that align with specific goals. Through her work with Mabely Q, Erin offers services like consulting sessions and accessibility audits to empower businesses to enhance inclusivity.About Erin Perkins:Erin Perkins is a champion of disability rights and an inspiring entrepreneur who advocates for greater accessibility, inclusiveness, and understanding within the business world. As a deafblind woman herself – founder of small online business Mabely Q – as well as an experienced speaker/educator, Erin’s message has been heard by CEOs around the country. Her unique gifts are her life experiences which she compassionately shares with others through keynote speeches, private workshops or one-on-one consulting sessions to foster true inclusion at all levels -- allowing people with disabilities equal opportunities to succeed professionally.About Mabely Q:Mabely Q is a premier consulting firm that specializes in delivering transformative strategic solutions for organizations across various industries. With a deep focus on enhancing operational efficiency, driving innovation, and promoting sustainable growth, Mabely Q partners with businesses to develop tailored strategies that lead to long-term success. The company offers a comprehensive range of services, including business strategy development, leadership coaching, and organizational transformation. By leveraging data-driven insights and industry expertise, Mabely Q empowers organizations to navigate complex challenges, optimize performance, and build resilient, high-performing teams. Their mission is to foster lasting change and drive impactful results for businesses committed to growth and excellence.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Mabely Q website at https://www.mabelyq.com/Check out Mabely Q on LinkedIn at https://www.linkedin.com/company/mabely-q/Check out Erin Perkins on LinkedIn at https://www.linkedin.com/in/erineperkins/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Embracing Authenticity in MarketingIn a recent episode of "The Thoughtful Entrepreneur," host Josh engages with Lorrie Thomas Ross, the founder of Web Marketing Therapy, known as the "Marketing Therapist." Lorrie's approach uniquely blends therapeutic principles with strategic marketing, offering a refreshing perspective for business owners navigating the overwhelming marketing landscape. This discussion highlights key themes and insights, providing actionable advice for entrepreneurs aiming to align their marketing efforts with their authentic selves.Lorrie acknowledges the overwhelming array of marketing options available today, which can lead to confusion for business owners. She emphasizes the importance of a structured approach, likening it to baking a cake where certain ingredients must come together in a logical order. Lorrie introduces a framework of five key factors to help businesses prioritize their marketing strategies, ensuring alignment with core values and goals. This structured approach not only alleviates stress but also enhances the effectiveness of marketing efforts.A significant part of Lorrie's philosophy revolves around personal branding and authenticity. She believes marketing should reflect the true essence of the business owner, resonating with potential customers and making the process more enjoyable. Lorrie encourages entrepreneurs to embrace their unique stories and perspectives, which can significantly enhance their marketing efforts. By viewing marketing as a therapeutic process and opportunity for connection, business owners can shift their mindset from pressure to opportunity, fostering a positive and proactive approach to marketing.About Lorrie Thomas Ross:Lorrie Thomas Ross, M.A., The Marketing Therapist®, is a transformational marketing expert, educator and agency leader who provides fresh, value-rich information in a fun, educational and humorous way to inspire audiences into action. She is the CEO of Web Marketing Therapy, Inc. and author of The McGraw Hill 36-Hour Course to Online Marketing. Lorrie empowers and engages professionals who attend her speaking events with her 20+ years of expertise in marketing, business and sales. Every presentation is customized to the business, niche, skill sets and professional concerns of event attendees.About Web Marketing Therapy®:Web Marketing Therapy® (WMT) is a full-service marketing agency specializing in personalized marketing support and optimization. We support our clients as marketing optimizers FIRST and can improve your marketing strategy, website, content marketing, social media marketing, branding, search engine marketing, online advertising, online public relations, and personal branding. We do not have a menu approach to marketing, we customize our work based on your organization’s unique needs, goals, and budget.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Web Marketing Therapy® website at https://www.webmarketingtherapy.com/Check out Web Marketing Therapy® on LinkedIn at https://www.linkedin.com/company/web-marketing-therapy/Check out Lorrie Thomas Ross on LinkedIn at https://www.linkedin.com/in/lorriethomasross/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Unlocking Fundraising Success: Effective Communication Strategies for NonprofitsIn this episode of The Thoughtful Entrepreneur, host Josh engages with Grace Nelson, CEO of Magenta, to discuss the vital role of effective communication in the nonprofit sector, especially in fundraising. Grace emphasizes transparency and accountability in conveying impact to donors and funders. Josh introduces the episode by inviting listeners to explore opportunities for connections with partners, investors, and clients, highlighting his extensive experience with over 2,000 leaders. He promotes a free video class on his website, "Up My Influence," which outlines steps to achieve 100% inbound marketing without relying on spam, ads, or sales tactics.Grace Nelson, introduced as both the CEO of Magenta and an accomplished bassist, shares her passion for music, adding a relatable dimension to her character. She explains that Magenta specializes in fundraising communications for mission-driven organizations, helping them effectively raise funds to address societal problems. Grace stresses the importance of nonprofits demonstrating their impact and responsible use of capital to build trust with donors. Josh and Grace delve into the significance of effective communication, noting that nonprofits face unique challenges in justifying their revenue since donors often do not directly benefit from the services provided.As the conversation progresses, Grace shares insights on current trends in the nonprofit sector, emphasizing the increased demand for transparency and digital engagement. She highlights the importance of impact reporting and creating effective case studies and impact reports. Grace also reflects on her entrepreneurial journey, celebrating Magenta's fifth anniversary and sharing lessons learned, such as defining clear offerings and establishing processes. The episode concludes with Josh thanking Grace for her insights and encouraging listeners to connect with her on LinkedIn and explore the Magenta website, leaving them with practical strategies for enhancing communication and fundraising efforts in the nonprofit space.About Grace Nelson:Magenta’s founder, Grace, is a focused and enthusiastic leader who excels at capturing organizatonal vision and translating it into measurable impact. Grace is uniquely capable of drawing articulate insights from complex information and creating compelling narratives that inspire support.At Magenta’s helm, Grace brings an outcomes-focused approach to fundraising and growth. Since 2019, Magenta has partnered with numerous mission-focused organizations to clarify and communicate their impact, harnessing the results to achieve transformational scale in programs reach, audience engagement, and revenue.Prior to launching Magenta, Grace served as the Director of Strategy and Data Analytics at the Woodruff Arts Center in Atlanta, where she led campaign operations for $40 million in contributed revenue. Her tenure at the Woodruff equipped her with a working knowledge of strategic planning, case writing, development operations, fundraising, and nonprofit management.Grace holds an MBA from Georgia Institute of Technology, concentrating in Strategy and Innovation, and bachelors degrees in Studio Art and Finance from the University of Georgia. A person of limitless interests, she is an active community volunteer, tennis player, artist, and musician, spending much of her non-Magenta time songwriting and performing with Atlanta-based rock band The Frontrunners.About Magenta:Magenta is a strategic consulting firm focused on driving transformational change for organizations, leaders, and communities. With a commitment to fostering inclusive, sustainable, and impactful growth, Magenta partners with clients to create tailored strategies that address complex challenges and deliver long-term value. Through their unique approach, Magenta empowers organizations to enhance their operations, improve leadership effectiveness, and achieve meaningful outcomes. Specializing in strategy development, leadership coaching, and organizational transformation, Magenta's team leverages deep expertise and innovative methodologies to guide businesses and individuals toward success. Whether navigating change, building resilience, or pursuing strategic growth, Magenta provides the insights and support needed to thrive in today’s dynamic world.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Magenta website at https://www.magentastrategy.org/Check out Magenta on LinkedIn at https://www.linkedin.com/company/magenta-strategy/Check out Grace Nelson on LinkedIn at https://www.linkedin.com/in/grace-a-nelson/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure

Emotional Intelligence in Communication: Building Stronger ConnectionsIn a recent episode of The Thoughtful Entrepreneur, host Josh engages with Steve Gallegos, the president and founder of the Stevie G. Success Group. Steve's varied career as a U.S. Marine, police officer, trial lawyer, commercial photographer, and recording artist provides him with unique insights into the art of communication. This blog post explores key themes from their conversation, offering actionable advice and expert recommendations to enhance your communication skills.Steve Gallegos emphasizes that effective communication is crucial for success in both personal and professional settings. He identifies three pillars of effective communication: self-talk, audience focus, and engagement techniques. Self-talk involves the internal dialogue within our minds, which can often be negative due to past experiences. To overcome this, Steve suggests cultivating positive self-talk by identifying and challenging negative beliefs and replacing them with positive affirmations. This transformation can boost confidence and improve communication skills.Focusing on the audience is another critical aspect of effective communication. Steve advises understanding your audience's needs and tailoring your message to resonate with them. Engaging actively with your audience by asking questions and encouraging participation fosters a deeper connection. Steve also discusses his approach to client engagement, emphasizing the importance of addressing underlying communication issues within organizations. By investing in communication skills through workshops, personalized coaching, and fostering open communication, companies can enhance performance and morale. For more insights, Steve invites listeners to explore resources on his website, https://www.steviegsuccess.com/.About Steve Gallegos:With a kaleidoscope of experiences shaping his journey, Steve Gallegos is not your typical success expert. Known widely as " America's Ambassador on Success,” Steve is an authority on personal development, communication, and self-mastery. With a career that spans the disciplined halls of the U.S. Marine Corps to the high-stakes world of law enforcement, Steve learned resilience and adaptability early on. These lessons proved invaluable as he transitioned into the creative realm, exploring his passions as a singer-songwriter, recording artist, and published photographer. Yet, Steve's journey was far from over.Embracing new challenges, he became a Board-Certified Trial Lawyer, mastering persuasion and human psychology in the courtroom. Not content with excelling in just one field, Steve also ventured into the digital frontier as an Internet Entrepreneur, navigating the ever-evolving landscape of online business. He is a best-selling and award-winning author of “ How to Live Remarkably: Proven Strategies to Solve Your Problems, Make Better Decisions, and Eliminate Stress.” His upcoming book release “Unshackled: For Women Ready to Yell CUT! and Write and Direct Their Own Life,” is a transformational guide that empowers women to step beyond being passive participants in their life stories. The book shows women how to yell CUT! and become the writers, producers, and directors of their own lives, enabling them to create meaningful, purpose-driven futures.Steve’ s work empowers entrepreneurs, professionals, and business owners to break free from limiting beliefs, improve communication, and build authentic relationships. His unique approach blends practical, real-world strategies with deep personal insight, helping his clients achieve lasting success in both personal and professional spheres. Through his coaching, speaking engagements, and groundbreaking personal development programs, Steve inspires and guides others toward lives of fulfillment, purpose, and achievement. Driven by an unwavering belief in human potential, Steve firmly believes that by breaking personal limits, we can all contribute to society at a higher level. In Steve's world, your past doesn't define your future—it merely sets the stage for your greatest transformation yet.About The Stevie G. Success Group:The Stevie G. Success Group is a leading coaching and consulting firm dedicated to helping entrepreneurs, business leaders, and organizations unlock their full potential. With a focus on personal development, strategic growth, and business transformation, Stevie G. and his team empower clients to break through obstacles, achieve peak performance, and scale their businesses with confidence. The company combines proven success strategies with a personalized, results-driven approach to foster leadership excellence and create sustainable growth. Whether you're looking to enhance your leadership capabilities, improve business operations, or overcome specific challenges, The Stevie G. Success Group provides the tools, guidance, and support to drive lasting success.Apply to be a Guest on The Thoughtful Entrepreneur: https

The Roadmap to Retirement: Strategic Planning for Small Business SuccessIn a recent episode of "The Thoughtful Entrepreneur," host Josh engages in an insightful conversation with Jonda Lowe, founder and CEO of JondaKnows, a financial services company. With nearly four decades of experience, Jonda shares valuable financial strategies tailored to small business owners, particularly those generating 6 to 7 figures annually. This episode provides actionable advice for optimizing financial plans and retirement strategies.Jonda highlights common misconceptions in traditional retirement planning, particularly the reliance on 401(k) plans. He emphasizes that tax deferral, inflation, and market risks make them less effective for many small business owners. Instead, Jonda recommends exploring alternatives like Roth IRAs and customized non-qualified plans to provide more flexibility, tax benefits, and retention strategies for key employees.Throughout the conversation, Jonda stresses the importance of personalized financial advice for small business owners. His company, Jonda Knows, offers a comprehensive range of services, including retirement planning and guaranteed income products. He encourages listeners to explore the resources available on their website and stay informed about upcoming tools, like a mobile app, to make more informed financial decisions.About Jonda Lowe:Jonda Lowe is a best-selling author, fintech app developer, finance podcaster, and personal finance expert with nearly four decades of experience. She has helped thousands of clients create sound retirement strategies while challenging outdated financial wisdom. Jonda’s mission is to empower people to take control of their financial futures by dispelling myths and promoting faith-based financial decisions.Her latest book, Why You Must Take Your Hands Off God’s Money, published in December 2024, combines practical financial advice with faith-based principles. It provides a unique approach to budgeting, investing, and wealth building through tithing and stewardship.Jonda is also the founder of Jonda Knows, an innovative AI-driven fintech app launching in January 2025. The app helps users track spending, create budgets, and monitor investments with tools like “Can I Afford It?” and the Tithe Challenge, empowering users to make smarter, faith-aligned financial decisions. Known for her innovative thinking, Jonda is a trusted speaker and advisor, dedicated to changing lives through financial education and leadership.About JondaKnows:The JondaKnows, Inc. is a trusted financial services firm committed to providing tailored solutions for small business owners, entrepreneurs, and individuals looking to optimize their financial strategies. With nearly four decades of experience, the company specializes in offering personalized retirement planning, investment advice, and wealth management. Led by Jonda Lowe, a seasoned expert in financial services, JondaKnows focuses on educating clients about alternative retirement options, tax-efficient strategies, and employee retention plans. By combining in-depth knowledge with a client-centered approach, JondaKnows empowers businesses to secure their financial future and achieve lasting success. Whether you're planning for retirement, managing your business finances, or looking for guidance on investment strategies, JondaKnows delivers flexible, innovative solutions that align with your unique goals.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out JondaKnows website at https://jondaknows.com/Check out JondaKnows on LinkedIn at https://www.linkedin.com/company/jondaknows-inc/Check out Jonda Lowe on LinkedIn at https://www.linkedin.com/in/jondalowe/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

The Pursuit of Excellence in BusinessIn a recent episode of The Thoughtful Entrepreneur, Josh talks with David Jones, founder of The Excellence Advisory, about achieving excellence in business and leadership. They discuss how organizations can break free from mediocrity and drive high performance, focusing on practical systems and processes that require discipline and consistency. The conversation highlights the importance of creating a culture of excellence that empowers teams without promoting perfectionism.David explains that while striving for perfection is crucial in areas with defined standards, such as customer service or software development, it’s important to recognize when "good enough" is sufficient. He encourages leaders to avoid burnout by fostering a collaborative environment that sets realistic expectations and supports continuous improvement. Leaders should take responsibility for setting their teams up for success, cultivating a mindset that views mistakes as opportunities for growth.The episode also emphasizes the significance of understanding client needs and expectations, hiring individuals who share a commitment to excellence, and creating a culture that fosters empowerment and collaboration. By aligning their teams with these principles, organizations can achieve remarkable results and thrive, leaving behind a legacy of high performance.About David Jones:David M. Jones is sought after as a teacher, coach, consultant, and speaker for his expertise in helping organizations achieve peak operating performance, what he calls PeakOps. As an engineer and business owner turned educator, he is widely regarded by organizational leaders and owners as a go-to source for achieving and sustaining extraordinary operational and financial results.He is also known globally for his harrowing, heroic, and heartwarming overnight trek (17 miles crawling, climbing, walking) through the aftermath of Hurricane Helene to get to his daughter’s wedding on time to walk her down the aisle.Over his career, he has worked for and with some of the world’s most successful organizations including Texas Instruments, Siemens, Pal’s Business Excellence Institute, and the Savannah Bananas.He’s taught as an adjunct professor in engineering and business excellence at two universities.He knows what it’s like to run his own business. He co-founded, built, and sold a K-12 hands-on educational products company. He is currently the Founder and President of The Excellence Advisory, teaching small- and medium-sized organizations and their leaders how to reach their full God-given potential.David believes every leader deserves to run a great business, every employee deserves to work in a great business, and every customer deserves to shop at a great business. He is the recipient of the 2020 McWherter Leadership Award from the Tennessee Center for Performance Excellence. He has served on multiple local, national, and international boards. He holds a Bachelor’s degree in Biomedical Engineering from Purdue University and a Master’s degree in Industrial Engineering from the University of Tennessee.About The Excellence Advisory:The Excellence Advisory is a premier consulting firm dedicated to helping organizations break free from mediocrity and unlock their full potential. Led by David Jones, a seasoned expert in business excellence, the company focuses on empowering leaders to create high-performing cultures through strategic systems, continuous improvement, and disciplined execution. With a mission to guide businesses toward sustainable success, The Excellence Advisory offers tailored solutions that foster leadership, enhance operational processes, and drive exceptional results. Whether you're aiming to elevate your team's performance or streamline your business processes, The Excellence Advisory provides the insights and tools to turn excellence into a core organizational value.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out The Excellence Advisory website at https://theexcellenceadvisory.com/Check out The Excellence Advisory on LinkedIn at https://www.linkedin.com/company/the-excellence-advisory/Check out David Jones on LinkedIn at https://www.linkedin.com/in/davidmjones/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

The Relationship Revolution: How to Elevate Your Business Through Meaningful ConnectionsIn the latest episode of our podcast, host Josh engages in a compelling conversation with Kevin Thompson, founder of the Maximum Response Marketing, Impact & Legacy Collective, and host of the "Million Dollar Relationships" podcast. The discussion highlights the pivotal role that high-level relationships play in the success of entrepreneurs and business leaders. Kevin shares his experiences and insights on how meaningful connections can lead to significant impacts in both business and philanthropic efforts. This blog post will break down the key takeaways from the episode, offering actionable advice and thorough explanations to guide listeners in building valuable relationships.Josh begins the episode by emphasizing the importance of building connections with partners, investors, influencers, and clients. He shares his experience of having private conversations with over 2,000 leaders to understand where their best business comes from. Kevin Thompson expresses his excitement about being on the podcast and shares his passion for facilitating meaningful relationships and strategic partnerships. He describes his work as incredibly rewarding, as it allows him to impact millions of lives through the connections he helps create. Kevin reflects on the success of his podcast, which has been running for nearly three years, and how it has become one of the most fulfilling endeavors of his 29-year entrepreneurial journey.The conversation touches on the concept of a "whisper network," where business gets done behind the scenes through genuine connections rather than flashy networking events. Josh and Kevin agree that many significant deals occur in informal settings, such as golf courses or mixers, where individuals can connect without the pressure of immediate business expectations. As the conversation wraps up, Kevin invites listeners to engage with him through his podcast, the "Million Dollar Relationships." He encourages them to check out the nearly 300 episodes available and to reach out if they resonate with the content. By following these insights and actionable tips, entrepreneurs and business leaders can cultivate high-level relationships that drive success and create lasting, positive change.About Kevin Thompson:After selling $16.1 Million of his own products and services solely through strategic partnership, Kevin Thompson intimately understands the value of right relationships.Hosting the Million Dollar Relationships podcast is the most rewarding he has done in his 29 years as an entrepreneur because it's exponentially expanded his ability to serve.Kevin facilitates strategic partnerships that have impacted millions of people's lives and led to millions of dollars in revenue being created.About Maximum Response Marketing:Maximum Response Marketing, founded by Kevin Thompson, specializes in helping businesses generate measurable results through strategic direct response marketing. With expertise in email campaigns, sales funnels, and high-conversion copywriting, Kevin focuses on building authentic relationships and creating win-win collaborations that drive revenue and customer loyalty. Maximum Response Marketing empowers businesses to maximize their impact and achieve sustainable growth.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Maximum Response Marketing website at https://maximum-response.com/Check out Kevin Thompson on LinkedIn at https://www.linkedin.com/in/kevin-thompson-11725511/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

A Deep Dive into HR Consulting and OutsourcingIn this episode, we spoke with Jim Cichanski, founder and CEO of Flex HR, about the evolving landscape of HR consulting and outsourcing. Jim shared his extensive experience in the industry, highlighting how Flex HR has grown over the past 25 years to become the largest HR consulting and outsourcing firm in the Southeast. Flex HR provides a comprehensive range of services, including employee onboarding, payroll management, and compliance oversight, helping businesses navigate the complexities of HR as they scale. Jim emphasized that professional HR support becomes essential as startups grow, enabling leaders to focus on core operations while ensuring compliance and employee satisfaction.Jim also discussed the increasing impact of technology and AI in the HR space. While automation can streamline processes like payroll and benefits management, he stressed the importance of maintaining a human touch in HR interactions to build trust and engagement. Flex HR serves companies with 50 to 500 employees, offering tailored solutions for both small and larger organizations. With a team of 50 consultants across the country, Flex HR is committed to mentoring and supporting HR professionals, ensuring businesses develop strong HR practices and maintain compliance with evolving regulations.As the episode concludes, Jim highlights the value of trust and transparency in leadership, underscoring the importance of clear communication and consistent follow-through. Flex HR also offers webinars, training sessions, and other resources to empower HR professionals and business leaders. For those interested in enhancing their HR functions and fostering a positive work environment, Flex HR provides the expertise and tools needed to ensure long-term success.About Jim Cichanski:Jim, the Founder and CHRO for Flex HR has 50+ years’ experience in human resources, holding senior level positions in companies that were privately held, pre-IPO, foreign owned, joint venture, Fortune 50 and one labeled the “fastest growing F1000 in America.”  He has a solid background in high tech, manufacturing, services and management.His background in human resources includes organizational process evaluation and improvement, labor laws, integration of businesses, cost reduction, organizational development, and all functional areas of human resources.  These include but are not limited to Benefits, Compensation, Staffing, Diversity, ERISA, DOL Compliance, Immigration, Learning & Development, Stock Administration, Executive Compensation, Employee Relations, and over 350 Mergers & Acquisitions.  Jim’s experience includes operational HR management knowledge globally in 32 countries and has transitioned companies from 30 to 67,000 employees worldwide.  Companies he has worked for include Unisys, Novell, Premiere Technologies and PaySys International. Jim is a certified Six Sigma Green Belt.Jim also spent 27 years in the Army National Guard achieving the rank of Colonel, was inducted into the Officer Candidate School Hall of Fame, and received numerous awards including the Legion of Merit.  Jim holds a BA in Applied Behavioral Sciences, is a graduate of the Department of Defense Equal Opportunity Institute, has served on the board of HealthSource of Georgia, recently served on the Board of Directors for HomeStretch and was an inside board member of 17 companies.  He is an active member of many HR professional organizations.Flex HR has been named one of the “Top 25 Most Promising HR Outsourcing Service Providers” in Outsourcing Gazette Magazine in October 2015. In September 2008, 2012 and 2013 INC Magazine recognized Flex HR as an Inc 5000 “Fastest GrowingAbout Flex HR:Flex HR is co-located in the Atlanta, GA metro area as well as the Chicago, IL metro area and is a full service, Human Resources firm, supporting any and all HR management functions. We customize plans for each client, letting you choose only the services you need as your business evolves. Our comprehensive offering includes high-level strategic consulting and planning, HR back office administration, regulatory compliance, organizational development, benefit solutions, mergers, recruiting, training, payroll, employee websites, ethics hotline and administration, risk management, and human capital consulting and outsourcing, to name a few. Flex HR delivers intelligent HR expertise allowing companies to concentrate on their internal resources to grow their core business.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Flex HR website at https://flexhr.com/Check out Flex HR on LinkedIn at https://www.linkedin.com/company/flex-hr/Check out Jim Cichanski on LinkedIn at https://www.linkedin.com/in/jim-cichanski-3253b/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time

Securing Life-Saving Technology: The Importance of Cybersecurity in Medical DevicesIn this episode, host Josh speaks with Christian Espinosa, CEO of Blue Goat Cyber, about the growing importance of cybersecurity in medical devices. From surgical robots to implantable devices like pacemakers, Christian highlights how today's advanced healthcare technology is increasingly vulnerable to cyber threats. He shares real-world examples—like the disabling of former Vice President Dick Cheney’s defibrillator wireless feature—to illustrate how life-threatening these vulnerabilities can be if not addressed properly.Christian explains how Blue Goat Cyber partners with both startups and established medtech companies to integrate cybersecurity into the early stages of device development. This proactive approach helps manufacturers comply with regulatory standards and protect patients from potential cyberattacks. Christian's personal experience with a health scare deepened his commitment to securing medical devices and gives him a unique, patient-first perspective on the work his company does.To support clients, Blue Goat Cyber offers white papers, podcasts, and webinars covering FDA regulations and device security best practices. Christian encourages medtech innovators to engage early and book discovery calls to assess their cybersecurity needs. As the healthcare industry continues to evolve, he stresses that cybersecurity is not just about compliance—it's essential for safeguarding lives and building trust in the devices patients depend on.About Christian Espinosa:Christian Espinosa is the founder and CEO of Blue Goat Cyber, a leading authority in cybersecurity and a recognized expert in medical device security. He is driving significant advancements that prioritize patient safety and data integrity, embodying a proactive and innovative approach to his work. As the author of "The Smartest Person in the Room" and "The In-Between: Life in the Micro," Christian boldly shares his evolution from competitive to compassionate leadership.An avid adventurer, he thrives on extreme sports, heavy metal music, and spicy foods. His impressive credentials as a certified skydiver, PADI divemaster, and Ironman Triathlete demonstrate his unwavering commitment to personal growth and transformative leadership.About Blue Goat Cyber:Blue Goat Cyber provides full-service medical device cybersecurity support, addressing challenges throughout the premarket and postmarket phases. From managing Software Bill of Materials (SBOM) to conducting threat modeling, penetration testing, and Static Application Security Testing (SAST), we integrate cybersecurity into every stage of your product lifecycle. Our solutions ensure compliance with FDA guidelines, IEC 62304, ISO 14971, and EU MDR/IVDR regulations while safeguarding patient safety and device reliability.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Blue Goat Cyber website at https://bluegoatcyber.com//Check out Blue Goat Cyber on LinkedIn at https://www.linkedin.com/company/blue-goat-cyber/Check out Christian Espinosa on LinkedIn at https://www.linkedin.com/in/christianespinosa/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Building a Brand in a Competitive MarketIn this episode, we chat with Gregory Vetter, a former insurance salesman turned successful entrepreneur and author of Undressed: The Unfiltered Story of My Failed American Dream and How It Led to Success. Gregory shares his inspiring journey from feeling unfulfilled in his insurance job to creating Tessemae's, a thriving salad dressing brand. His story highlights the importance of persistence, customer feedback, and embracing challenges, showing how one pivotal idea can transform a career.Gregory’s entrepreneurial spark was ignited when someone stole his mother’s homemade salad dressing, prompting him to bottle and sell it. After securing a meeting with a local grocery store and using a hands-on sampling strategy, Tessemae's took off, selling 660 bottles in just five days. His approach, which focused on health-conscious ingredients and direct customer engagement, helped him stand out in a competitive market.Today, Gregory operates several businesses, including a produce and manufacturing company and a brand accelerator, while mentoring aspiring entrepreneurs. His journey exemplifies the power of perseverance, creative marketing, and learning from both successes and setbacks. Gregory’s story is a powerful reminder that with resilience and an open mind, any entrepreneur can turn their passion into a thriving business.About Gregory Vetter:Gregory Vetter is a well established innovator and disruptor in the clean food movement. The oldest of the Vetter brothers, he had the brilliant idea of launching Tessemae’s after being inspired by his mother’s wildly popular homemade dressing recipe. What Gregory knew, and the American consumer base was soon to discover, was that the idea would soon resonate widely and give rise to an entirely new clean food category. Gregory and his broader family, primarily brothers, Matt and Brian, cultivated the business and in a mere 5 years translated their vision into becoming the #1 organic salad dressing brand in the refrigerated space. The emergence of Tessemae’s paved the way for clean manufacturing on a mass scale by virtue of inventing the only gum-free dressing bottling process. Ultimately, that manufacturing process led to the creation of the “fresh condiment” category and, similarly, the first Whole30 approved bottled dressings and condiments in the nation. With the wind clearly at their back, Gregory and his brothers launched Alta Fresh Food Company. Alta Fresh Food has since pioneered a better way to get great tasting salads to the masses through their innovative “master kitting” process and breakthrough R & R&D team. After their triumph as “Sam’s Club Supplier of the Year”, resulting from their “Master Kitting” process, Alta was propelled to the forefront of the fresh food solutions industry. More recently, Gregory elected to take his lessons learned from his sustained success in the food industry and launched “Home Grown Brand Accelerator”. Home Grown was developed with a singular purpose in mind, “to empower the next generation of brands by making the “playbook” available to whomever had the desire to build the next great American brand.” Winner of Inc. Magazines Entrepreneur of the Year award, Inc Magazines 35 under 35, EY Entrepreneur of the year finalist, TED talk speaker, Nielsen Design Impact Award for Packaging, And Sam's Club Supplier of the Year, Gregory spends his time with his wife and 4 children onApply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Gregory Vetter website at https://www.gregoryvetter.com/Check out Gregory Vetter on LinkedIn at https://www.linkedin.com/in/gregvetter/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

In this episode, Josh sits down with Collin Graves, the visionary founder of North Labs, to delve into the transformative power of data in the business landscape. Collin shares his expertise on how organizations can harness data to significantly enhance productivity, efficiency, and profitability. He sheds light on the often daunting challenges of data integration, especially when dealing with a multitude of SaaS platforms, and how these challenges can impede business growth. Collin also discusses the exciting potential of generative AI in streamlining operations and minimizing software clutter, offering a glimpse into the future of data management.The conversation takes a deeper turn as Collin reflects on the emotional journey many clients experience when they realize the necessity for improved data management. He outlines the practical steps North Labs employs to elevate data maturity within organizations, ensuring they are well-equipped to tackle their data challenges. Collin provides valuable insights into effectively addressing these challenges, emphasizing the importance of a strategic approach to data integration and management. Throughout the discussion, he highlights the comprehensive services offered by North Labs, designed to empower businesses to unlock the full potential of their data and drive sustainable growth.

The Art of Connection: Transform Your Networking Approach for Greater SuccessIn this episode, we sit down with Devin Sizemore, connector, consultant, speaker, and author of the best-selling book Connection Expansion. Devin shares how one meaningful relationship can drastically shift the trajectory of a business or personal journey. He emphasizes that many people are just one connection away from unlocking transformative opportunities and encourages a mindset shift around how we approach networking.Devin discusses common mistakes founders and professionals make—like becoming overly protective of their time—which can lead to a stagnant network. Instead, he suggests staying open and curious, reigniting existing relationships, and making intentional asks that go beyond searching for direct clients. He also explains how writing a book can serve as a powerful marketing tool and credibility builder, especially when paired with strategic networking efforts.To support entrepreneurs and professionals, Devin offers services like book writing through his Million Dollar Author program, strategic networking groups, and consulting. He closes the conversation by encouraging listeners to reconnect with their networks and explore new relationships. To learn more, visit devonsizemore.com.About Devin Sizemore:Driven by a passion for meaningful experiences, both personally and professionally, I have spent my career building and growing businesses that align with my values. From launching my first marketing agency right out of college to creating innovative consulting practices and a cat cafe, my journey has been defined by a commitment to "adding value" and making a positive impact. As a firm believer in the power of connections, I am dedicated to helping others succeed through the art of building relationships. The next chapter of his life is focused on fostering a community where one million connections can create lasting, transformative change.About Devin Sizemore Consulting:Devin Sizemore Consulting helps business owners navigate the unforeseen consequences of business success. By assessing and optimizing the 8 core pillars of life and business—Personal, Product, Pipeline, People, Process, Profit, Posterity, and Pack—Devin empowers entrepreneurs to build sustainable, balanced businesses that align with their personal values and long-term goals.As the latest evolution in a proven lineage of consulting brands—including Your Referral Partner, Powerhouse Consulting, 4505 Consulting, and Live Cageless—Devin Sizemore Consulting draws on years of experience, strategic insight, and a powerful network to guide business leaders through their next level of growth with clarity and confidence.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Devin Sizemore Consulting website at https://devinsizemore.com/Check out Devin Sizemore Consulting on LinkedIn at https://www.linkedin.com/company/devinsizemoreconsulting/Check out Devin Sizemore on LinkedIn at https://www.linkedin.com/in/dpsizemore/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

The Importance of Communication for Purpose-Driven OrganizationsIn this episode, our host sits down with Sarah Wood, founder of Sarah Wood Communication, a boutique agency dedicated to helping purpose-driven organizations share their stories. With a background in nonprofit communications, Sarah has spent over a decade helping organizations in health, science, and social responsibility communicate their mission more effectively. She emphasizes that while these organizations often have powerful stories to tell, they frequently overlook the importance of clear, strategic communication in connecting with their audiences.Sarah explains that effective communication goes beyond social media and newsletters—it’s about building meaningful relationships through consistent messaging and storytelling. Whether through one-on-one conversations with major donors or broader outreach campaigns, communication must be approached holistically. Sarah also supports clients through fractional communication services, offering senior-level strategy without the full-time cost, helping resource-limited organizations enhance their impact.As the conversation wraps up, Sarah encourages leaders to evaluate whether their current communication efforts are achieving results. She stresses that especially during challenging times, communication should not be deprioritized. Instead, investing in storytelling and strategic outreach can help organizations stay connected to their communities, build trust, and achieve long-term success.About Sarah Wood:Sarah Wood is the Founder and Chief Communication Consultant at Sarah Wood Communication, LLC. A lifelong voracious reader, Sarah has been helping individuals and organizations identify and effectively share the stories of their good work for her entire professional career. And she still loves a good story. In addition to helping people and organizations illuminate their good work, Sarah is a solo mother by choice to two amazing humans.About Sarah Wood Communication:Sarah Wood Communication is a boutique communication agency dedicated to helping illuminate your work and share your stories with targeted audiences strategically, consistently, and in a way that reaches and resonates with those audiences.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Sarah Wood Communication website at https://sarahwoodcommunication.com/Check out Sarah Wood on LinkedIn at https://www.linkedin.com/in/sarah-wood-682513a1/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

How the Internet's Bandwidth Revolution is Shaping the Future of AI with Dan CarusoIn a recent episode of our podcast, we had the privilege of hosting Dan Caruso, the managing director of Caruso Ventures and the author of the newly released book "Bandwidth: The Untold Story of Ambition, Deception, and the Innovation that Shaped the Internet Age and Com Boom." The conversation, facilitated by our host Josh, delved into Dan's extensive background in technology and entrepreneurship, his insights on the evolution of the internet, and his current investment strategies. This blog post aims to break down the key themes and insights from the episode, providing valuable, actionable advice for entrepreneurs, investors, and tech enthusiasts.Dan Caruso's Background and VenturesDan Caruso's career is a testament to the transformative power of technology and entrepreneurship. As the managing director of Caruso Ventures, a single-family office focused on direct investments in technology companies, particularly in Colorado, Dan has been at the forefront of building the bandwidth that underpins modern internet usage. His journey from graduating college to selling his company, Zillow Group, in 2020, is marked by significant contributions to the internet era, including the development of fiber networks and internet infrastructure.Dan's career highlights the importance of resilience and innovation in entrepreneurship. His ability to navigate the highs and lows of the tech industry serves as an inspiration for aspiring entrepreneurs. The infrastructure built during the bandwidth boom continues to support modern technology, emphasizing the long-term impact of strategic investments in tech.The Evolution of Bandwidth and Its ImpactJosh prompted Dan to discuss the early days of bandwidth and the investment frenzy that characterized that period. Contrary to the notion of resistance to investment, Dan explained that the demand for bandwidth was so evident that everyone wanted to invest in it. This overwhelming interest led to a situation where investments outpaced actual needs, culminating in the dot-com bubble.The bandwidth boom and bust illustrate the cyclical nature of tech investments. Understanding these cycles can help investors make informed decisions and avoid the pitfalls of overinvestment. Despite the bust, the infrastructure built during this period remains crucial today, highlighting the importance of a long-term vision in tech investments.The Future of BandwidthAs the conversation shifted to the future, Dan discussed the implications of AI and quantum computing on bandwidth requirements. He asserted that while the core of existing networks may suffice, the expansion of fiber to the "edge" will be necessary to accommodate the increasing integration of AI into everyday applications. This transition will require significant investment in infrastructure to ensure that the networks can handle the data demands of AI technologies.The expansion of fiber networks to the edge is crucial for supporting the data demands of emerging technologies like AI and quantum computing. AI and quantum computing represent significant investment opportunities, akin to the early days of the internet. Staying informed about these technologies can provide a competitive edge.Predictions for 2025 and the Future of TechnologyJosh asked Dan for his predictions for 2025, to which Dan responded with a bold assertion: he believes that year will be marked by the government finally disclosing information about extraterrestrial life. This prediction reflects the unpredictable nature of technological and societal advancements, emphasizing the importance of remaining open to new possibilities.The future is unpredictable, and being open to new possibilities can help entrepreneurs and investors navigate the ever-changing landscape of technology. Keeping abreast of emerging trends and technologies is crucial for making informed decisions and staying ahead of the curve.A Business Nonfiction NarrativeDan's book, "Bandwidth," is described as a business nonfiction narrative that reads like a novel, filled with exciting stories from the bandwidth boom and bust. The book captures the intertwined tales of entrepreneurs, investors, and the challenges they faced during this transformative period in history. Dan aims to provide readers with both entertainment and valuable lessons applicable to building successful businesses.The book's narrative style makes it accessible and engaging for readers, regardless of their technical background. The stories and lessons from the bandwidth boom and bust provide valuable insights for entrepreneurs and investors.Opportunities for Engagement and InvestmentAs the episode wrapped up, Dan invited listeners to explore opportunities to engage with him and his portfolio companies. He mentioned that while his investments are primarily focused in Colorado, they span various sectors, including deep tech, software, and fintech. Dan encouraged inte

Mastering LinkedIn for Independent Consultant SuccessIn a recent episode of "The Thoughtful Entrepreneur," host Josh Elledge engages in a thought-provoking conversation with Liz Steblay, the founder and chief advocate of the Professional Independent Consultants of America (PICA). Liz, a seasoned independent consultant and author of "Succeeding as a Solopreneur: Six Keys to Taking the Leap, Winning Clients, and Building Wealth," shares her journey and offers invaluable insights into the world of independent consulting. This blog post delves into the key themes discussed in the episode, providing detailed, actionable advice for aspiring and established solopreneurs.Liz Steblay’s journey into independent consulting began two decades ago, long before the term "solopreneur" became mainstream. She successfully built her first business into a multimillion-dollar venture, which led to numerous inquiries from others interested in self-employment. This inspired her to establish PICA, an organization dedicated to supporting individuals in launching and growing their own businesses, including consulting, executive coaching, and financial planning. PICA serves as an educational community, offering a wealth of resources such as templates, articles, and best practices. Liz emphasizes the importance of community support, especially during challenging times.Throughout the episode, Liz reiterates the importance of providing value in all interactions. She shares practical strategies for using LinkedIn effectively, such as treating a LinkedIn profile as a "storefront window" and focusing on building genuine relationships. Liz’s book, "Succeeding as a Solopreneur," offers a wealth of knowledge for those looking to thrive in independent consulting. As the episode wraps up, Liz invites listeners to explore her book and offers free 15-minute "Ask Me Anything" sessions. This episode of "The Thoughtful Entrepreneur" offers valuable insights for independent consultants and solopreneurs, emphasizing the importance of community, effective networking, and a client-focused approach to business development.About Liz Steblay:Liz Steblay is the Founder and Chief Advocate of the Professional Independent Consultants of America (PICA) and author of "SUCCEEDING AS A SOLOPRENEUR: Six Keys to Taking the Leap, Winning Clients, and Building Wealth,". She's also the CEO of ProKo Agency, Inc, an international agency for independent consultants.Liz truly enjoys helping people launch and grow the solo career of their self-employment. An engaging guest, she readily shares tips on what to do, what to avoid, and how to conquer FUD (fear, uncertainty, and doubt) - all part of the six keys to taking the leap, winning clients, and building weatlh.About Professional Independent Consultants of America (PICA):The Professional Independent Consultants of America is an educational organization and nationwide community that helps professionals launch, run, and grow their own solopreneur business. Visit the website at www.PICAnetwork.org or sign up for the newsletter to gain access to on-demand classes, live workshops, coaching, and more.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Professional Independent Consultants of America website at https://www.picanetwork.org/pica/default.aspCheck out Professional Independent Consultants of America on LinkedIn at https://www.linkedin.com/company/picanetworkCheck out Liz Steblay on LinkedIn at https://www.linkedin.com/in/independentconsultingDon’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Innovation Unleashed: Transforming Mindsets and Businesses for SuccessIn the latest podcast episode, host Josh engages with Patrick Noel Daly, a seasoned innovator and consultant, to explore the concept of innovation as a mindset. Patrick shares his extensive experience in the consulting sphere, offering valuable insights and actionable advice for entrepreneurs and business leaders. The discussion highlights the critical role of innovation in business and how it can be cultivated as a mindset, emphasizing the importance of continuous improvement and creativity.Patrick's journey into innovation began at a young age with entrepreneurial ventures like a lemonade stand, which sparked his curiosity and drive to solve problems. He believes innovation is fundamentally a mindset, involving a focus on improvement and creativity. One key takeaway is the balance between generating innovative ideas and ensuring their commercial viability. Patrick stresses the importance of linking ideas to business outcomes and evaluating their market demand before investing resources. He illustrates this with the development of Simclr, a mattress topper for the medical industry, which successfully transitioned into consumer markets with Dream Care.Josh and Patrick also discuss the value of innovation in business, particularly in B2B solutions, and the importance of external perspectives. Patrick notes that smaller companies can leverage their innovative solutions by partnering with larger organizations. He advocates for creating an environment where ideas can flourish within organizations, encouraging collaboration and employee engagement. As a consultant, Patrick offers his expertise to help businesses navigate the innovation process, emphasizing the importance of external insights to drive innovation. The episode concludes with a call to embrace curiosity, seek new ideas, and adopt an innovative mindset to unlock growth opportunities.About Patrick Noel Daly:Patrick Noel Daly (PND) is a seasoned entrepreneur who has founded his own startups in IT, SaaS and medical. Patrick founded Icon Global Innovations to launch his own products and he also founded PND Global Consulng to help companies, businesses, and entrepreneurs to succeed. He was a winner on the Late Late Enterprise Show in Ireland in 1998 with a special school bag that he designed to help kids carry heavy loads of books. Patrick Noel was Bank of Ireland/Shell Young Entrepreneur of the Year in Ireland in 1999. Patrick now licenses his inventions established products to licensees and resellers in medical care and healthcare, having invented and developed these medical innovations to provide products that are “good for people”, which he says was his primary reason for inventing the products. He wants to scale that product range in the USA and to make DreamCair and CUSHEE, the consumer versions available in the sleep/wellness market in the USA and wider. Patrick writes his won patents and he manages his own Intellectual Property portfolio. Patrick is originally from Cork, Ireland and has travelled the world on business. Since moving to the western side of the world, Patrick has helped mentor entrepreneurs, including volunteer/pro bono mentor roles with iCorps Naonal Science Foundaon USA. See hps://icorpsnortheasthub.org/ Patrick was invited to mentor by Princeton University, NJ, USA. He has wrien “Just Start Up-A Guide to Building Startups” and is passionate about inspiring young and aspiring entrepreneurs.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Patrick Noel Daly website athttps://www.patricknoeldaly.com/Check out Patrick Noel Daly on LinkedIn athttps://ca.linkedin.com/in/patricknoeldalyDon’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

The Evolution of Hiring: Integrating AI for Smarter RecruitmentIn a recent episode of the Thoughtful Entrepreneur Show, host Josh interviews Delaney Thompson, co-founder of Bahia AI, to discuss the transformative impact of artificial intelligence (AI) on talent sourcing and recruitment. Delaney introduces Mia, Bahia AI's flagship AI-driven tool, which automates the identification and engagement of potential job candidates. This conversation highlights how AI can streamline recruitment processes, address common challenges, and maintain a crucial human touch in candidate interactions.Bahia AI is dedicated to revolutionizing recruitment through advanced technology, aiming to make hiring more efficient by leveraging AI. Mia, their innovative tool, automates the initial stages of recruitment by identifying and engaging potential candidates, significantly reducing the time and effort involved in traditional hiring methods. Delaney explains that Mia allows businesses to focus on genuinely interested candidates, improving the overall efficiency of the recruitment process. AI tools like Mia offer key advantages, such as processing large volumes of data quickly, eliminating bias, and being cost-effective compared to traditional platforms.Despite the efficiency AI brings, maintaining a personal touch in candidate interactions remains essential. Mia handles initial outreach and engagement, but once candidates respond, human recruiters take over to ensure a personalized experience. Delaney shares Bahia AI's journey, from launching their Minimum Viable Product (MVP) using no-code tools to developing a more robust platform. As Bahia AI plans to transition to a credit-based pricing model, Delaney emphasizes the importance of curiosity and continuous improvement in leveraging AI solutions. Listeners are encouraged to explore Bahia AI's offerings and embrace AI's potential to transform recruitment processes.About Delaney Thompson:Delaney is a remote tech entrepreneur who has lived abroad for the past six years. With a deep understanding of remote work and tech, she has successfully led various ventures in the industry while embracing the flexibility of the digital nomad lifestyle.About Bahia AI:Founded by Delaney Thompson and Danika Chilibeck, Bahia AI is a cutting-edge talent sourcing platform that combines the power of artificial intelligence with the expertise of human recruiters. Launched in June 2024, Bahia AI has quickly gained traction, securing over 20 paying customers and generating significant revenue in the tens of thousandsApply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Bahia AI website athttps://www.bahia.ai/Check out Bahia AI on LinkedIn athttps://ca.linkedin.com/company/bahia-aiCheck out Delaney Thompson on LinkedIn athttps://ca.linkedin.com/in/delaney-j-thompsonDon’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Unlocking the Power of Business Research with GraphIQIn a recent episode of "The Thoughtful Entrepreneur," host Josh engages in an insightful discussion with Malcolm DeLeo, co-founder of GraphIQ. The conversation explores the complexities of business research, the hurdles organizations encounter in sourcing reliable information, and how GraphIQ is transforming data gathering and utilization for businesses. This episode distills key insights and practical advice, offering a guide for listeners aiming to enhance their business research strategies.Josh begins by emphasizing the significance of business connections, noting that strong relationships with partners, investors, influencers, and clients are crucial for success. Drawing from his extensive experience, he points out that the best business opportunities often stem from these connections. He encourages listeners to access a free video that outlines strategies for achieving 100% inbound business growth without relying on spam, ads, or sales tactics.Malcolm DeLeo shares insights from interviews with over 40 executives, revealing a common challenge: finding reliable companies to do business with. Many organizations rely on Google, personal networks, or consultants for research, leading to the creation of GraphIQ, a search engine tailored for business research. GraphIQ leverages natural language processing (NLP) to compile and organize data from billions of websites, allowing users to search for companies based on specific capabilities and attributes. Malcolm highlights the importance of accurate information in today's AI-driven age and encourages companies to invest in innovative solutions like GraphIQ, which has already transformed workflows and improved efficiency for its users.About Malcolm De Leo:Malcolm De Leo is an innovation expert who has successfully built and developed new markets for both Fortune 500 companies and Silicon Valley Startups. Over his 25 year career, Malcolm’s leadership as an evangelist for new ideas, new technologies and for developing innovative cultures is what drives his work.  Most recently, as Orbital Insight's Chief of Solution Strategy he was the customer facing person from the product team tasked with understanding the marketplace to provide strategic guidance on how the company delivered scalable and repeatable customer value.  Prior to his time at Orbital insight; he was Chief Evangelist at both Quantifind and Netbase.  At both companies, he helped pioneer the usage of social media data to drive business decisions across the Fortune 500 Landscape.  Before entering Silicon Valley, Malcolm was Global Vice President of Innovation at Daymon Worldwide, the world's largest private brand product broker and also worked developing innovation partnerships and new products for the Clorox Company where he started his career.  He holds a Ph.D. in Inorganic Chemistry from University of California at Santa Barbara and an MBA in Technology Management from the University of Phoenix.About GraphIQ:GraphIQ is a massive Knowledge Graph of business information containing trillions of organizational facts and relationships, sourced and continuously updated from billions of websites.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode:Want to learn more? Check out GraphIQ website athttps://graphiq.ai/Check out GraphIQ on LinkedIn athttps://www.linkedin.com/company/graphiq-ai/Check out Malcolm De Leo on LinkedIn athttps://www.linkedin.com/in/mdeleoDon’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Leadership Reimagined: Thriving in a Disruptive LandscapeIn a recent podcast episode, host Josh engaged in a thought-provoking conversation with Kumar Parakala, a serial entrepreneur and author of the bestselling book "Lead to Disrupt: Seven Keys to Success in the Changing World." The discussion centered around the theme of disruption in the business landscape, especially in light of recent global changes such as technological advancements, geopolitical tensions, and evolving work dynamics. This blog post distills the key insights from the episode, offering actionable advice to help leaders navigate the complexities of today's business environment.Kumar Parakala shared his extensive background, highlighting over 20 years of experience working with large companies and startups. As the founder of GHD Digital, he played a pivotal role in growing the company to $100 million in revenue within five years, focusing on driving digital transformation and innovation within traditional business models. Kumar recounted the journey of GHD, a nearly 100-year-old company, and his role in leading its digital transformation after GHD acquired his startup in 2017. By 2022, GHD had achieved significant milestones, including a presence in nine countries and recognition as a top player in the architecture, engineering, and construction (AEC) industry.As the conversation shifted to the broader theme of disruption, Kumar reflected on the rapid changes occurring in the world today, emphasizing the need for leaders to adopt a disruptive mindset. He explained that traditional leadership models are becoming inadequate in the face of evolving challenges, and his book "Lead to Disrupt" provides new leadership paradigms that resonate with contemporary needs. Kumar stressed the importance of adopting a disruptive mindset, influence over authority, adaptability, collaboration, self-reflection, empathy, and continuous learning. He concluded by encouraging leaders to embrace these insights to navigate the complexities of today's business environment and drive meaningful change within their organizations.About Kumar Parakala:Kumar Parakala is an acclaimed CEO, President, Founder and Board Director with 20+ years of experience building, scaling, and leading technology and professional services firms with a global footprint. As an entrepreneur and senior executive, Kumar has a proven record of accelerating business growth, steering international expansion, and building award-winning businesses that are widely renowned as marketplace leaders. Starting in the early 2000s, Kumar was one of the pioneers and champions of the digital transformation paradigm shift. In over two decades since, he has advised Fortune 500 companies, governments, and institutions across 30 countries on technology innovation, growth strategies, risk, and governance to deliver sustained value, bolster change resilience, and capitalize on whitespace opportunities via leading-edge digital solutions. Kumar has also published two books on leadership, earning widespread acclaim as a USA Today and Amazon best-selling author. Kumar is currently the President of GHD Digital, a global business of GHD that he founded after the acquisition of his startup, Technova, in 2017. Under his leadership, GHD Digital has grown to 700 professionals across nine countries with a 5- year CAGR of 45%. With a focus on digital transformation and AI-powered innovation, GHD Digital has won 250+ awards for its trailblazing solutions, shaping the future of the $200B AEC industry. Kumar is a co-author of the USA Today bestseller, 'Luminary Leadership', and a regular contributor to the Forbes Business Council. His thought leadership has been featured in The Wall Street Journal, AFR, Financial Times, ABC, CNBC, and Sky News. Kumar's achievements have been recognized with the 2021 CQU Alumnus of the Year, 2016 Digital Disruptor's International Professional of the Year Award, ACS Hall of Fame induction, and the Queensland Government Excellence Award. When not working, Kumar indulges his passion for jazz music, further demonstrating his creative flair and unique approach to both life and leadership.About GHD:GHD is a global network of multi-disciplinary professionals providing clients with integrated solutions through engineering, environmental, design and construction expertise. Our future-focused, innovative approaches connect and support communities around the world, resiliency and sustainability for generations to come.Established in 1928, we remain wholly owned by our people. We are 10,000+ diverse and skilled individuals connected by over 200 offices, across five continents – Asia, Australia, Europe, North and South America, and the Pacific region. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode:Want to learn more? Check out GHD website athttps://www.ghd.com/Check out GHD on LinkedIn athttps://www.linkedin.com/co

Achieving Balance in EntrepreneurshipIn a recent episode of our podcast, we had the pleasure of hosting Cathy Christen, the founder of Go Abundance and author of "Life as a Masterpiece." Cathy shared her extensive experience in sales and entrepreneurship, offering valuable insights into achieving balance in life while running a successful business. This blog post delves into the key themes discussed in the episode, providing actionable advice and expert recommendations for entrepreneurs and business leaders.Cathy Christen's journey in sales and entrepreneurship spans over 23 years. Starting at the age of 19 with Cutco, she quickly rose through the ranks, breaking records and achieving significant financial milestones. However, her success came at a personal cost, prompting her to reassess her approach to business and life. Today, Cathy focuses on helping entrepreneurs build systems that allow them to enjoy their lives while achieving their professional goals. She emphasizes the need for a balanced approach in business, integrating both masculine and feminine energies. Traditional business practices often lean towards a more masculine approach, characterized by assertiveness and competition. However, embracing feminine qualities such as empathy, collaboration, and intuition can enhance decision-making and foster a more inclusive work environment.Cathy introduces her "Faster Framework," designed to help entrepreneurs regain time and improve their business systems. This methodology includes five key systems that every high-level executive or entrepreneur needs to buy back ten hours a week. These systems focus on decision-making, automation, delegation, time blocking, and reporting on key performance indicators. By implementing these strategies, business owners can create a more efficient and balanced work environment. Cathy's insights highlight the importance of balance in entrepreneurship, the evolving nature of sales, and the need for effective systems that allow business owners to enjoy their lives while achieving their goals. For those interested in exploring Cathy's work further, visit her website and check out her book, "Life as a Masterpiece: Design and Live a Life You Love," available on Amazon. Join our podcast community for daily inspiration and motivation, and subscribe to stay connected with a network dedicated to personal and professional growth.About Cathy Christen:Cathy Christen, a serial entrepreneur, vibrant speaker, and executive business coach with over two decades of experience, specializes in crafting a 'Life by Design.' Renowned as the "Culture Queen," Cathy excels in team dynamics and reclaiming entrepreneurs' time. She has helped thousands of entrepreneurs from all sorts of industries start and grow their dream businesses while living a life they love, and leads dynamic retreats to unlock explosive growth!As a co-founder of GoBundance WomenⓇ, Cathy channels her energy and expertise to inspire female executives, investors, and entrepreneurs, fostering a network dedicated to achieving a full, abundant life. Committed to breaking barriers, she empowers women to build unstoppable mindsets, guiding them toward their goals.About GoBundance Women:It is an exclusive membership community of executives, entrepreneurs, and investors. The group seeks truth and genuine connection with other powerful women. They don’t climb ladders—they own them. The community supports one another and holds each member accountable for every aspect of their lives, offering a space where apologies are not necessary. Success, beauty, and badassery are celebrated in a way that uplifts rather than diminishes. Diverse, eclectic, and impossible to define—or hold down—the members value health, financial freedom, adventure, genuine contribution, and above all, unapologetic, unabashed, and limitless joy.Membership provides the tools, mentorship, and community needed to achieve goals, attain higher levels of success, and create a full, abundant life that members love to live.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out GoBundance Women website athttps://gobundancewomen.com/Check out GoBundance Women on LinkedIn athttps://www.linkedin.com/company/gobundancewomen/Check out Cathy Christen on LinkedIn athttps://www.linkedin.com/in/cathy-christenDon’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Mastering Business Turnarounds: Strategies from the expertIn a recent podcast episode, host Josh engages in a compelling discussion with Mike Dunlop, a seasoned entrepreneur and turnaround expert. With a background that includes founding ten companies and consulting for 34 others, Mike shares his insights on business recovery and leadership, drawing from his extensive experience in the computer industry and his book, "The Art of the Turnaround." Mike's journey underscores the power of self-education and adaptability, having started his career in England without a high school diploma but with a strong aptitude for mathematics. His move to the United States and subsequent success at Litton Industries highlight the importance of seizing opportunities.Mike's transition to consulting was catalyzed by his initiative at Litton Industries, where he rewrote unusable software and became the top salesman. This proactive approach led to a 17-year consulting career, where he developed a systematic approach to turnarounds. In the podcast, Mike discusses key principles from his book, emphasizing effective leadership, forensic accounting, and team alignment as crucial components for improving struggling businesses. He advises leaders to inspire and align their teams, conduct honest financial assessments, and engage with employees to create pathways for mutual success.The conversation also touches on current challenges faced by companies like Boeing, highlighting the importance of maintaining a viable business model focused on operational health. As the episode concludes, Mike discusses his selective approach to consulting, focusing on projects with a viable chance of recovery. His insights provide valuable lessons for entrepreneurs and business leaders, offering practical advice for navigating the complexities of business recovery. Listeners are encouraged to explore Mike's book and apply these principles to improve their own business situations, emerging stronger and more resilient.About Mike Dunlop:MIKE DUNLOP has helped to restore 34 companies in various stages of financial demise back to profitability. He has worked in the aerospace sector for over four decades and has built a number of aerospace component manufacturing companies, both in Europe and the United States. The largest company he founded is QPM Aerospace, which grew to $30 million in sales in the first ten years. Dunlop designed and founded Net-Inspect, the most widely used aerospace quality-management system in the world. Dunlop has lived in Seattle, Washington, since he moved to the United States from the United Kingdom in 1973. He has been passionate about airplanes since his first flight on a Vickers Viscount in 1955 at the age of seven. Dunlop is an experienced public speaker, and he’s offering his wisdom and stories on a weekly podcast, available on Spotify and YouTube.About the book "The Art of the Turnaround":In The Art of the Turnaround, Mike Dunlop shares his proven 10-step method for turning around companies in deep financial distress, which he has used to restore some 34 companies to financial health and profitability. Infused with Dunlop’s down-to-earth humour and deep understanding of how the people in companies actually work, especially at a time of crisis, The Art of the Turnaround offers CEOs of troubled companies, and leaders who are buying distressed companies, a practical way to avoid financial ruin. Dunlop also offers hope that, after the challenging task of turning a money-losing company into a profitable one, life for the CEO as well as those who stay in the company will be enjoyable again. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Mike Dunlop's website athttps://theartoftheturnaround.com/Check out the book "The Art of the Turnaround" on Amazonhttps://www.amazon.com/Art-Turnaround-Comprehensive-10-Step-Guide/dp/1998841154/Check out Mike Dunlop on LinkedIn athttps://www.linkedin.com/in/mike-dunlop-4a45581a/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Hooked on Marketing: Empowering Business Owners in the Digital AgeIn a recent podcast episode, host Josh engages in a compelling conversation with André Savoie, a seasoned consultant and entrepreneur with over 20 years of experience in digital marketing. The discussion delves into effective marketing strategies, particularly in the digital realm, and underscores the importance of authenticity and simplicity in marketing efforts. This blog post will break down the key insights and actionable advice shared by André, providing a comprehensive guide for listeners and readers alike.Josh kicks off the episode by emphasizing the importance of building connections with partners, investors, influencers, and clients. He shares his experience of having private conversations with over 2,000 leaders to understand where their best business comes from. Josh also offers a free video class on creating inbound marketing strategies without relying on spam, ads, or sales tactics, highlighting that his methods have generated significant revenue for his own companies over the past 15 years. André Savoie brings a unique perspective to digital marketing, having learned from traditional marketers in radio and television. This "old school" approach has shaped his understanding of marketing, where he often finds an overemphasis on technical aspects—like keywords and URLs—at the expense of effective strategy. André believes that successful marketing requires a balance between technical correctness and strategic thinking, a principle that has remained consistent over the years.As the conversation shifts to current trends in marketing, André identifies two key themes that he believes will be crucial moving forward: authenticity and simplicity. André stresses the need for businesses to present an authentic image in their marketing efforts. He observes that many companies try to polish their image, creating a disconnect between their marketing and the actual customer experience. He encourages business owners to be involved in their marketing and to ensure that their messaging reflects the true nature of their operations. In a world filled with marketing channels and strategies, André advocates for a simplified approach. He warns against the temptation to spread marketing efforts too thin across multiple platforms, suggesting that businesses should focus on a few channels and execute them exceptionally well. This focus allows for more meaningful engagement and growth.About Andre Savoie:Andre' Savoie is a seasoned marketing strategist with over 17 years of experience running a successful marketing agency. Throughout his career, he’s come to a clear realization: the traditional marketing model needs to evolve.As marketing becomes increasingly complex, business owners are feeling more overwhelmed than ever. However, one thing remains unchanged—nothing is more critical than strategy. When businesses get their strategy right, it brings clarity, purpose, and drives growth.Creating impactful strategies is Andre’s superpower—his Zone of Genius and his true passion. It’s the place where he thrives and finds his greatest fulfillment.That’s why he made the bold decision to step away from his agency. Now, Andre offers clients a new, hybrid model that combines personalized, one-on-one strategic guidance with affordable, group-based learning. His goal is to help businesses not only get the strategic direction they need but also empower them to become more confident and effective marketers in their own right.About Andre Savoie Consulting:Andrei Savoie Consulting is a forward-thinking marketing consultancy founded by Andre' Savoie, a marketing strategist with over 17 years of experience in helping businesses thrive. The company focuses on delivering high-level strategic guidance to businesses looking to navigate the increasingly complex marketing landscape. Through a unique hybrid model, Andrei Savoie Consulting offers personalized, one-on-one strategy sessions while also empowering clients through group-based learning at an affordable rate.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Andrei Savoie Consulting's website athttps://andresavoie.com/Check out Saltwater Marketing website athttps://saltwatermarketing.net/Check out Saltwater Marketing on LinkedIn athttps://www.linkedin.com/company/saltwater-marketing-agency/Check out Andre Savoie on LinkedIn athttps://www.linkedin.com/in/andresavoieDon’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in h

Mastering Talent Acquisition: Insights on Effective Hiring PracticesIn the latest episode of the Thoughtful Entrepreneur Show, the host delves into the complexities of talent acquisition with Fletcher Wimbush, the founder and CEO of Discovered AI. This episode is a goldmine of insights for businesses facing hiring challenges and aiming to enhance their talent acquisition strategies. We summarize the key takeaways, offering actionable advice and detailed explanations to help you improve your hiring processes.The host begins by stressing the crucial role of effective hiring in business success and introduces Fletcher Wimbush, who brings over a decade of experience in talent acquisition. The episode explores the costs of mediocre hires and the advantages of modern, data-driven hiring practices. Fletcher discusses the "mushy middle," where businesses are burdened with underperforming employees who neither excel nor warrant termination, leading to significant financial and cultural impacts. He advises implementing regular performance reviews, setting clear expectations, and using data-driven decisions to mitigate these issues.Fletcher emphasizes the need for modern hiring practices, moving beyond traditional methods like job boards. He advocates for proactive talent acquisition through employee referrals and technology utilization. Fletcher explains how Discovered AI connects businesses with diverse talent sources, enabling them to build a robust candidate pool. He highlights the importance of building a talent bench, akin to a CRM system for potential hires, and offers resources through Discovered AI, including a free account and e-learning courses. By leveraging technology, nurturing potential candidates, and adopting data-driven strategies, businesses can significantly enhance their hiring outcomes and drive success.About Fletcher Wimbush:Fletcher Wimbush, the transformative CEO of Discovered Performance Hiring Software has dedicated a decade to tackling hiring's hardest problems. A thought-leader in his field, he’s published extensively on reference checking, aptitude assessments, and AI's role in candidate selection. His FACT Driven Hiring System drives million-dollar results, proving his role as a game-changer in the hiring field. Fletcher's reach extends beyond organizations to individuals, facilitating thousands of successful careers. As an ethical AI proponent, he's pioneering AI-powered initiatives for talent selection. Fletcher's transformative approach to hiring is not just rewriting the rules; it's setting a whole new standard.About Discovered:Fletcher Wimbush created the Discovered F.A.C.T.S. - Driven Performance Hiring based on more than 10,000 interviews and backed by academic studies. Never has there been a better time to take that "Hiring A-Players That Fit" course here.This 12-week program will deliver 10-50X more applicants, higher candidate quality, lower turnover by 50 to 90% and will result in consistently more A player hires who get up to speed and produce better results faster.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Discovered's website athttps://www.discoveredats.com/Check out Discovered on LinkedIn athttps://www.linkedin.com/company/the-hire-talent/Check out Fletcher Wimbush on LinkedIn athttps://www.linkedin.com/in/fletcher-wimbushDon’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

The Power of Storytelling in the Age of AIIn today's rapidly evolving business landscape, where artificial intelligence (AI) is reshaping operations, the art of authentic storytelling has become more crucial than ever. In a recent podcast episode, host Josh and guest Dan Grech, founder and CEO of BizHack Academy, explore the intersection of storytelling, marketing, and AI. This blog post distills their conversation into actionable insights for entrepreneurs aiming to leverage AI while preserving authenticity in their communications.Josh begins the episode by highlighting the critical role of storytelling in modern business. Compelling narratives are essential for connecting with customers, differentiating in a crowded market, and building trust. While AI can enhance business operations, Josh emphasizes that the human element—particularly personal storytelling—remains vital. AI can assist in crafting messages, but the essence of storytelling must remain genuine to foster trust and connection.Dan Grech shares his expertise in helping entrepreneurs, especially those in second-stage companies, harness AI for marketing and sales strategies. He acknowledges that many businesses feel overwhelmed by the rapid advancements in AI but stresses the importance of embracing these technologies to stay competitive. Dan offers practical advice, such as committing to learning AI tools, utilizing resources like BizHack Academy's free masterclasses, and customizing AI to reflect a brand's unique voice. By doing so, businesses can streamline operations and enhance the authenticity of their narratives, ultimately fostering deeper connections with their audience.About Dan Grech:Dan Grech is a Pulitzer Prize-winning former NPR and PBS journalist turned entrepreneur and educator. He’s the Founder and CEO of BizHack Academy, which is on a mission to train 1 million businesses how to use AI-powered marketing and business storytelling to grow 10x faster so their communities can thrive. He was the News Director at Miami’s NPR station), a correspondent for NPR’s Marketplace and PBS’s Nightly Business Report, and worked at The Miami Herald and The Washington Post. He co-hosted Miami’s first podcast, Under the Sun. He is the grandson of a Philadelphia public school science teacher and of a professional soccer coach in La Liga in Spain, and he carries forward a family legacy of teaching, coaching and entrepreneurship. He’s worked as the head of digital marketing at two software startups and the nation’s largest Hispanic-owned energy company. Dan has participated in accelerator programs through Entrepreneurs Organization, the Goldman Sachs 10,000 Small Business Program, and Knight Foundation. He’s taught at top universities including Princeton, Columbia and University of Miami. Dan is a graduate of Princeton University and has a Masters degree in storytelling from FIU and in journalism from Universidad Torcuato di Tella in Argentina. He lives with his wife and two children in Denver, CO.About BizHack Academy:BizHack Academy is on a mission to help 10,000 small businesses to grow faster. BizHack works with business support organizations to create customized digital marketing training programs for small businesses. We teach courses and provide personalized coaching in AI for marketing and sales, online lead generation, business storytelling, and thought leadership. BizHack is the creator of two purpose-driven digital marketing methodologies: the Lead Building System™, a proven process for online lead generation, and the Thought Leadership Pyramid™, a systematic approach to content marketing.BizHack is a proud Florida MBE and has provided over $300,000 in scholarships to more than 200 BIPOC- and women-owned businesses. Its #BizHackLive Masterclass series, launched during the heart to COVID crisis as a free resource to the business community, has been honored with national awards in cause marketing from the American Marketing Association, PRNEWS, and Ragan’s PR Daily. BizHack was named a 2023 Business of the Year in the American Business Awards.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? BizHack Academy website athttps://bizhack.com/Check out BizHack Academy on LinkedIn athttps://www.linkedin.com/school/bizhackacademy/Check out Dan Grech on LinkedIn athttps://www.linkedin.com/in/dangrechDon’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Mobile Marketing Metrics: Measuring Success in a Digital WorldIn the latest episode of the Thoughtful Entrepreneur podcast, host Josh Elledge engages with Alex Campbell, co-founder of Vibes, to delve into the dynamic realm of mobile marketing. This episode is packed with insights for brands aiming to enhance their communication strategies through text messaging. Alex shares his expertise on the significance of consumer consent, the evolving landscape of marketing technology, and the future of mobile marketing with advancements like AI and RCS (Rich Communication Services).Vibes has been a leader in mobile marketing for over 20 years, collaborating with renowned brands such as Chipotle, Ulta, and KFC. The company specializes in helping brands communicate effectively with consumers through text messaging, ensuring these interactions are valuable and non-intrusive. Alex categorizes businesses into two groups: those experienced but stagnant, facing high opt-out rates, and those new and uncertain, recognizing the potential of mobile marketing but unsure where to start. Vibes offers guidance to help them develop tailored strategies that align with their objectives.Consumer consent is not just a legal requirement but a best practice that fosters trust and engagement. The "Telephone Consumer Protection Act (TCPA)" was established to protect consumers from unwanted robocalls and spam messages. Brands must ensure they obtain explicit permission from consumers before sending messages. Opt-in messaging leads to higher engagement rates, with click-through rates averaging between 20% to 30%. When consumers willingly subscribe to receive messages, they are more likely to respond positively, resulting in more effective marketing campaigns.About Alex Campbell:Alex Campbell has long been recognized as one of mobile marketing’s original pioneers, working tirelessly to educate marketers on the value of mobile as a viable discipline. A true entrepreneur at heart, Alex oversees Vibes’ innovation strategy – always looking for the next great mobile technology brands can leverage to drive deeper customer engagement and untapped revenue opportunities.About Vibes:Vibes creates personal and revenue-driving mobile engagement between consumers and the brands they love. Industry leaders like Chipotle, The Children's Place, and Polo Ralph Lauren use Vibes to activate and grow customer relationships with timely, relevant, high-volume mobile messaging at a global scale. The company’s intelligent mobile engagement platform enables marketers to seamlessly connect with their customers using an automated, data-rich platform that beautifully optimizes and unifies their SMS, MMS, RCS and Mobile Wallet campaigns. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Vibes website athttps://www.vibes.com/Check out Vibes on LinkedIn athttps://www.linkedin.com/company/vibes-media/Check out Alex Campbell on LinkedIn athttps://www.linkedin.com/in/alexcampbell2Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

The Importance of Financial Management in Business GrowthIn a recent episode of "The Thoughtful Entrepreneur," host Josh engages in an insightful discussion with Karl Maier, a seasoned fractional CFO and business advisor, and the founder of Abunden. The conversation centers on the pivotal role financial management plays in scaling businesses, especially those with revenues ranging from a million to a hundred million dollars. Karl shares his extensive experience, offering practical advice on navigating growth challenges, improving financial reporting, and enhancing overall operations.Josh begins the episode by inviting listeners to explore his free video resource for those seeking introductions to partners, investors, influencers, and clients. He emphasizes the importance of inbound marketing strategies that have significantly contributed to generating eight figures in revenue for his companies over the past 15 years. Listeners are encouraged to visit his website, Up My Influence, for more information and to explore potential guest opportunities on the podcast.Karl Maier brings a wealth of experience, specializing in helping companies scale their operations. With over nine years as a full-time CFO and more than a decade as a fractional CFO, Karl has worked with numerous businesses to enhance their financial systems and operational processes. He focuses on growth through acquisition and organic growth, assisting companies in expanding their operations by acquiring other businesses and improving sales processes. Karl also highlights the importance of sophisticated financial systems beyond basic accounting software, emphasizing the need for tools like CRM systems and marketing automation as companies grow.About Karl Maier:Karl Maier, the founder of Abunden is an experienced CFO and business advisor, who has played a key role in doubling sales at five companies in just two years. Abunden is a company dedicated to helping businesses grow by understanding their numbers, building repeatable business systems, and organizing their team, particularly in today's challenging economy with inflation, labor shortages, and supply chain disruptions. Karl’s expertise spans expanding credit lines, leading multimillion-dollar acquisitions, and enhancing profitability through innovative pricing, systems, and financial strategies.About Abunden:Abunden is a forward-thinking organization focused on delivering innovative solutions that drive business growth and operational efficiency. Specializing in data-driven insights, technology integration, and process optimization, Abunden partners with businesses to create tailored strategies that foster long-term success. With a commitment to excellence and a customer-first approach, Abunden leverages cutting-edge technologies and industry expertise to help clients achieve their full potential in an ever-evolving marketplace.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Abunden website athttps://www.abunden.com/Check out Abunden on LinkedIn athttps://www.linkedin.com/company/abundenCheck out Karl Maier on LinkedIn athttps://www.linkedin.com/in/karlkmaier/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

The Importance of Data in B2B MarketingIn a recent episode of "The Thoughtful Entrepreneur," host Josh engaged in a conversation with Paula Chiocchi, CEO of Outward Media (OMI), about the critical role of data in B2B marketing. They explored how businesses can leverage data to enhance marketing strategies, the necessity of maintaining high-quality data, and emerging industry trends. Paula shared key insights and actionable advice, offering a comprehensive guide for businesses aiming to optimize their marketing efforts through data.Outward Media, known as OMI, is a performance marketing agency with a robust B2B database of approximately 145 million managerial contacts across various U.S. industries. Specializing in omnichannel marketing, OMI offers services such as social media marketing, direct mail, email marketing, and programmatic advertising. Paula emphasized the importance of accurate data, noting that poor data can lead to significant opportunity loss, such as outdated contact information affecting email marketing efforts. She advised regular data updates and investing in quality data to maintain accuracy and effectiveness.Paula also highlighted the value of investing in quality data, which can significantly impact marketing effectiveness and ROI. She shared examples of OMI's partnerships with notable clients like AT&T and Amazon, underscoring the importance of reliable data in successful marketing campaigns. For small and midsize businesses, Paula suggested using OMI's data to create lookalike audiences for social media marketing and combining multiple channels for a powerful strategy. She also discussed trends like AI integration and the shift towards targeted marketing, advising businesses to explore AI tools and focus on quality communications.About Paula Chiocchi: Paula Chiocchi, CEO and founder of OMI, is an award-winning marketing industry veteran whose mission is to help businesses realize their full potential by effectively reaching their target audiences and converting more prospects into customers.Under her direction, OMI provides Fortune 1000 firms and other clients fresh, accurate contact data to fuel outbound marketing initiatives and drive sales and profits. An expert and innovator in multi-channel marketing data, Paula has established OMI as a leader in comprehensive email campaign management services. Along with her growing team, her goal is to assist clients in successfully navigating the complex email channel by offering hands-on guidance combined with the highest levels of email deliverability and marketing ROI. Paula began her career with Dun & Bradstreet and developed her skills by creating direct mail, online advertising and email campaigns for leading mortgage companies, financial institutions, telecom, software, online gaming sites, sweepstakes enterprises and e-commerce companies.Paula has been a contributing member of Forbes Agency Council since 2016. About Outward Media, Inc. (OMI): Outward Media (OMI) is a leading provider of high-quality marketing data, dedicated to helping organizations expand their reach, acquire new customers, and enter new markets. With a strong focus on multi-channel marketing data, OMI has established itself as a pioneer in delivering fresh, accurate business contact data that drives growth and success.Specializing in both B2C and B2B markets, OMI compiles domestic and international data with a commitment to maintaining the highest standards of data quality. The company’s core competency lies in collecting accurate data across various channels, including postal, firmagraphic, demographic, and email address data.To further demonstrate its commitment to email data integrity, OMI created the OMI Clean-Send service, which helps protect clients' sender reputations by ensuring their email messages are delivered without being blocked or having their servers blacklisted. OMI is also renowned for executing flawless email marketing campaigns, providing end-to-end support from data acquisition to campaign execution.As a trailblazer in the database marketing industry, OMI was the first provider to offer clients unlimited annual use of the email data they license. By providing complete email data files, OMI empowers clients to conduct email marketing campaigns in a cost-effective, unrestricted manner, setting new standards in the industry.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Outward Media, Inc. website athttps://outwardmedia.com/Check out Outward Media, Inc. on LinkedIn athttps://www.linkedin.com/company/outward-media-inc.Check out Paula Chiocchi on LinkedIn athttps://www.linkedin.com/in/paula-chiocchiDon’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-fi

Unlocking the Power of Texting: How Texting Can Elevate Your Business CommunicationIn a recent episode of "The Thoughtful Entrepreneur," host Josh explores the realm of business texting with Phil Portman, CEO of Textdrip. This episode is packed with insights on how businesses can utilize texting to enhance communication, boost customer engagement, and navigate the evolving regulatory landscape. We summarize the key takeaways, providing actionable advice and detailed explanations to help optimize your business texting strategy.Phil Portman founded Textdrip to overcome the limitations of traditional email communication, which often suffers from low response rates and poor deliverability. Texting, on the other hand, has become a preferred communication method, especially among adults under 50, due to its immediacy and higher engagement levels. Textdrip integrates texting into customer relationship management (CRM) systems, enabling businesses to run effective text drip campaigns. Key features include automated follow-ups, seamless CRM integration, and higher engagement rates compared to email.Phil discusses how various industries can leverage Textdrip to improve their communication strategies. For instance, in insurance, it can capture leads and provide timely customer service updates. In real estate, it can send property details and coordinate appointments. The platform also helps businesses navigate regulatory changes by ensuring compliance with new guidelines, such as using registered traffic to avoid fines. Textdrip stands out with superior deliverability, robust analytics, and exceptional customer service, offering competitive pricing and a promotional 60-day free trial for podcast listeners.About Philip Portman:Phil Portman is a Bootstrapped SERIAL ENTREPRENEUR who has created multiple 8 gure businesses. He has created several startups from the ground up including Textdrip, Argos Automation, Pranshtech Solutions, Landline Remover, Positive Intent AI, and his most recent project, Coaches HQ. Textdrip, a agship in Phil’s business portfolio, is a business texting platform for insurance, mortgage, real estate, and solar sales. Phil enjoys helping other budding entrepreneurs follow their dreams. He hosts the SUCCESS IS Podcast, and he is a contributor for FORBES Online where he shares his entrepreneurial and leadership wisdom. When Phil is away from the business, he enjoys his life as a Michigan native residing in Holly, Michigan with his wife and two sons.About Textdrip:Textdrip is a cutting-edge communication platform designed to help businesses engage with customers through personalized, automated text messaging. Specializing in SMS marketing and customer relationship management, Textdrip enables companies to streamline communication, drive conversions, and improve customer retention with minimal effort. By combining advanced automation with a user-friendly interface, Textdrip empowers businesses of all sizes to create impactful, real-time messaging campaigns that deliver measurable results.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Textdrip website athttps://textdrip.com/Check out Textdrip on LinkedIn athttps://www.linkedin.com/company/textdripCheck out Philip Portman on LinkedIn athttps://www.linkedin.com/in/philportmanDon’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.