The Thoughtful Entrepreneur

Escaping Founder-Led Sales In a recent episode of "The Thoughtful Entrepreneur," host Josh engages in a thought-provoking conversation with Corey Quinn, an expert in helping agency founders transition away from founder-led sales. This episode delves into the challenges faced by agency founders, the importance of specialization, and actionable insights from Corey’s book, "Anyone Not Everyone." Corey Quinn, with 17 years of experience in the agency space, shares his journey from a sales role focused on PPC and SEO to becoming the Chief Marketing Officer for a nine-figure agency. His experiences and insights culminated in his book, which aims to help agency founders escape the founder-led sales trap. Corey identifies three primary reasons why agency founders struggle to move away from founder-led sales: lack of focus, watered-down positioning, and inadequate sales systems. Many founders start as generalists, offering services to a wide range of clients, which complicates scaling. Corey emphasizes the need for agency founders to specialize in a specific vertical market, allowing them to communicate their value more effectively and attract clients who resonate with their expertise. He provides actionable advice such as identifying core competencies, narrowing the target audience, and developing a consistent sales process. Additionally, Corey advises clarifying the value proposition, educating the audience, and implementing a CRM system to track leads and manage the sales pipeline. Corey outlines a three-month program designed to guide founders from being generalists to becoming deep specialists. The program includes identifying the right vertical market, positioning the agency, and attracting new clients. Founders learn to assess their strengths, evaluate market demand, and align with their passion. They are also equipped with strategies to effectively market their specialized services and generate leads. As the conversation wraps up, Josh encourages listeners to take action and access a free audiobook of "Anyone Not Everyone" on Corey’s website. By following the actionable advice and insights shared in this episode, agency founders can overcome the challenges of founder-led sales and build a sustainable, scalable business. About Corey Quinn: Corey has 15 years of in-house agency experience, including as Scorpion's CMO, where he helped grow revenue from $20M to $150M in 6 years. He just published his bestselling book: "Anyone, Not Everyone: a Proven System for Agencies to Escape Founder-Led Sales." Today, he helps digital agency founders scale revenue and profits with Deep Specialization.   About Corey Quinn, Inc.: We help agency owners break the cycle of flat sales and high customer churn by becoming a vertical market specialist. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Corey Quinn,Inc. website at https://www.coreyquinn.com/ Check out Corey Quinn,Inc. on LinkedIn at https://www.linkedin.com/company/corey-quinn-inc/ Check out Corey Quinn on LinkedIn at https://www.linkedin.com/in/coreyquinn Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

The Intersection of Podcasting and Self-Improvement In the latest episode of our podcast, host Josh engages in a thought-provoking conversation with Kevin Palmieri, the founder of Next Level University. Kevin shares his journey into podcasting, the challenges faced by new podcasters, and strategies for building a successful business model around a podcast. This blog post delves into the key themes discussed in the episode, offering actionable advice and expert insights for aspiring podcasters and self-improvement enthusiasts. Kevin's fascination with podcasts began as a listener. A pivotal moment during a YouTube interview made him realize that podcasting could be a viable career path. This epiphany led him to leave his job in 2018 and pursue podcasting full-time. Kevin describes his audience as "dream chasers"—emotionally driven individuals seeking fulfillment in various aspects of their lives, from relationships to career success. Next Level University offers a range of services to support individuals on their self-improvement journeys, including one-on-one coaching, group sessions, and live events, catering to a diverse audience. Josh and Kevin discuss the phenomenon of "pod fade," where many new podcasters give up before reaching their potential. Kevin emphasizes the importance of commitment and understanding the effort required to succeed in podcasting. He advises aspiring podcasters to identify their unique expertise and create a clear path for their listeners to engage further. By focusing on delivering value and understanding their audience's needs, aspiring podcasters can navigate the challenges of the industry and create a lasting impact. About Kevin Palmieri: He is the CFO, Founder, and Co-Host of Next Level University, a globally recognized Top 100 Self-Improvement Podcast with over 1,100 episodes and more than 675,000 listens across 140 countries. While many encounter rock bottom, he discovered that rock bottom had a basement. In his mid-20s, he seemed to have it all—a beautiful girlfriend, a high-paying job, a sports car, and his dream body—yet he found himself sitting on the edge of a bed, contemplating suicide. Following this critical moment, he committed fully to holistic self-improvement, determined to overcome his anxiety and depression and to finally live the life he had always envisioned. Years later, he now hosts a podcast that influences hundreds of thousands of people worldwide. He has transformed the podcast into a multi six-figure business and has recorded well over 1,000 episodes. Additionally, he has delivered hundreds of speeches, trainings, and coaching calls to people across the globe. The primary change was within himself. By focusing on learning what he did not know (and unlearning much of what he had), his life began to transform. He is passionate about discussing topics such as Consistency, Commitment, Habits, Mindset, Confidence, Fear, Relationships, Limiting Beliefs, and more. He advocates for a heart-driven but no-nonsense approach to holistic self-improvement and is eager to teach others about what it truly takes to reach the next level. About Next Level University: At Next Level University, we are committed to helping you get to the next level of your life, love, health, and wealth. No matter where you are in life, there is always a next level. Through podcast episodes, weekly meetups and one-on-one and group coaching, we share tips, strategies, and lessons we’ve learned along the way to help you get to the next level! Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Next Level University website at https://www.nextleveluniverse.com/ Check out Next Level University on LinkedIn at https://www.linkedin.com/company/next-level-university/ Check out Kevin Palmieri on LinkedIn at https://www.linkedin.com/in/kevin-palmieri-5b7736160/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Unlocking Business Acquisitions and Investment Strategies In a recent podcast episode, host Josh delves into the intricate world of business acquisitions and investment strategies with Matt Bodnar, the founder and managing partner of Eidolon Capital. This episode is a treasure trove of insights for anyone interested in the dynamics of buying and investing in businesses, especially in the context of the impending retirement of baby boomers. Here, we break down the key themes and actionable advice shared by Matt Bodnar, providing a comprehensive guide for listeners and readers alike. Matt Bodnar, based in Nashville, Tennessee, explains his role at Eidolon Capital, where he focuses on buying and investing in businesses globally. He highlights a significant trend in the market: the impending retirement of approximately 70 million baby boomers over the next decade, which will lead to a substantial transfer of business ownership. Around 12 million businesses, valued at about $10 trillion, will need to change hands, creating a unique opportunity for investors. Matt’s investment philosophy centers around acquiring businesses with a long-term perspective, aiming to hold onto businesses indefinitely and providing a stable and supportive environment for the companies they acquire. Josh also highlights Matt’s successful podcast, "The Science of Success," where he has interviewed numerous thought leaders, including Robert Cialdini, Brené Brown, and Adam Grant. Matt shares that his interest in psychology and human behavior has driven his podcasting journey, as he seeks to understand the underlying principles that govern business interactions and decision-making. Reflecting on his extensive interviews, Matt emphasizes the importance of mastering fundamental practices such as getting enough sleep, exercising, and maintaining emotional well-being. He also discusses the significance of networking and the concept of "the strength of weak ties," explaining that the most valuable connections often come from acquaintances or individuals on the periphery of one’s network. About Matt Bodnar: He is the Founder and Managing Partner of Eidolon Capital and serves as the major investor and Chairman of Ozark River Manufacturing, Fresh Technology, Inc., Highland Industrial Staffing, and Tennessee Rack. Additionally, he is a Managing Partner at his family office, Bodnar Investment Group. In 2018, he was named to Forbes' “30 Under 30,” and he is currently a partner in several Inc. “Fastest Growing Companies in America,” including Fresh Technology, Inc. and Tazikis, Inc. About Eidolon Capital: Eidolon Capital’s investments span a range of industries including software, manufacturing, industrial distribution, information technology, staffing, consumer products, real estate, and medical equipment. The firm focuses on lower middle-market acquisitions with EBITDA ranging from $2 million to $10 million. Although Eidolon is industry agnostic, it specializes in control acquisitions in services, technology, distribution, and manufacturing. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Eidolon Capital website at https://eidoloncapital.com/ Check out Eidolon Capital on LinkedIn at https://www.linkedin.com/company/eidolon-capital/ Check out Matt Bodnar website at https://mattbodnar.com/ Check out Matt Bodnar on LinkedIn at https://www.linkedin.com/in/mattbodnar/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

The Essential Benefits of Outsourcing Marketing Functions In a recent episode of "The Thoughtful Entrepreneur," host Josh engages in a compelling conversation with Stevie Brown, CEO of The Change Starter, a company specializing in outsourced marketing for SMEs. Stevie discusses the challenges entrepreneurs face in managing marketing efforts and the significant advantages of outsourcing these functions to expert teams. She emphasizes her commitment to bringing corporate-level marketing expertise to smaller businesses, helping them clarify their goals and target audience, and implementing bespoke marketing strategies. Stevie and Josh delve into the common misconception that entrepreneurs must manage all aspects of their business, including marketing. Stevie argues that as businesses grow, it becomes crucial to recognize one's limitations and seek external expertise. She highlights the importance of long-term partnerships in marketing, noting that effective marketing is a continuous process requiring ongoing attention and adaptation. Stevie shares insights into the transformative journey clients experience when they engage with The Change Starter, often finding themselves liberated to focus on higher-level strategic initiatives as they trust the marketing team and see results. Stevie introduces her book, "The Care Factor Fix," which explores the disconnect between business owners and marketing providers. She outlines the CARE framework—Commitment, Accountability, Realism, and Engagement—as essential pillars for fostering successful relationships. By focusing on these pillars, businesses can cultivate strong, long-term partnerships with their marketing providers, enhancing the effectiveness of marketing efforts and fostering a collaborative environment. The episode concludes with a powerful message about the importance of thoughtful leadership and leveraging external expertise to drive growth, encouraging listeners to reflect on their marketing practices and implement the CARE framework for better results. About Stevie Brown: Stevie V. Brown is a 20-year marketing industry veteran, author of The CARE Factor Fix™ How to Finally Get Results from Marketing” and CEO of The Change Starter®; a boutique Marketing Consultancy Based in Australia and operating globally in delivering across all aspects of marketing. The Change Starter® specializes in building outsourced marketing teams and marketing systems for medium-sized businesses that make $1- 10 million annually. With her infectious energy, eccentric British humour, and honest, direct approach, Stevie brings a refreshing sense of realism to any audience ready to learn and be challenged. About The Change Starter®: A boutique Marketing Consultancy Based in Australia and operating globally in delivering across all aspects of marketing. The Change Starter® specializes in building outsourced marketing teams and marketing systems for medium-sized businesses that make $1- 10 million annually. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out The Change Starter® website at https://www.thechangestarter.com/ Check out The Change Starter® on LinkedIn at https://au.linkedin.com/company/thechangestarter Check out Stevie Brown on LinkedIn at https://au.linkedin.com/in/stevievbrown-outsourced-marketing Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

The Power of Peer Advisory Groups: Transforming CEOs into Great Leaders In a recent episode of *The Thoughtful Entrepreneur*, host Josh engages in a compelling conversation with Jim Schleckser, the CEO and managing partner of The CEO Project. Schleckser, an expert in creating peer advisory groups for CEOs and author of the book "Great CEOs Are Lazy," shares his profound insights on the unique challenges faced by CEOs, the importance of effective leadership, and strategies for fostering a high-performing team. This blog post delves into the key themes discussed in the episode, offering actionable advice and thorough explanations to guide CEOs and aspiring leaders. Schleckser introduces the concept of The CEO Project, emphasizing that CEOs are not fully formed leaders upon taking their roles. Instead, they must continuously work on their development. The CEO Project focuses on building peer groups—mastermind groups—composed of CEOs with similar business sizes and complexities. These groups are paired with experienced CEO advisors who guide them in making critical business decisions. Key takeaways include the necessity for continuous development, the value of peer groups for sharing experiences, and the importance of having seasoned advisors to navigate complex business decisions. A central theme of the discussion is the idea of the "kink in the hose," representing the point of constraint in a business that hinders growth. Schleckser explains that every business has a point of constraint that controls its overall performance. Identifying and addressing this kink is crucial for CEOs to unlock their company's potential. He also highlights the significance of having A+ players within an organization, stressing that attracting such talent is a personal responsibility of the CEO. By focusing on identifying constraints, attracting top talent, and leveraging peer advisory groups, CEOs can enhance their effectiveness and drive their organizations toward success. About Jim Schleckser: Jim has guided hundreds of CEOs to profound business and profit growth across multiple industries. Leaders wanting to grow to the next level seek his insights into CEO effectiveness. Jim offers a distinctive CEO advisory program that combines peer group work sessions with one-on-one advisory sessions, all led by former CEOs. These curated advisory boards provide CEOs with rare, unbiased, and valuable guidance He created the "Lazy CEO" concept, emphasizing focused efforts, efficient delegation, and time management to drive business change and growth. The creative tools to identify your business constraints and the high-leverage roles of the leader are learnable and teachable to your team. By providing a group of High Caliber Peers, an Experienced Advisory group with decades of experience, and a Comprehensive Approach, the CEO Advisory Group Framework is a formula for success! About The CEO Project: The CEO Project is a business advisory group for experienced CEOs seeking challenge and collaboration from peer CEOs. We guide hundreds of high-performing CEOs, many in the Inc. 500 / 5000 and recognized as E&Y Entrepreneurs of the Year, through a disciplined approach to tackle the most difficult issues that delivers breakthrough thinking to resolve constraints, drive growth, and improves critical decisions. Your experience is guided by Advisors who are former CEOs of scaled organizations. They follow an efficient, disciplined approach to achieving strategic clarity, identifying critical points of constraints, and removing those constraints. Many of our CEOs have been members for over five years with financial performance 2 to 3X their peers and have integrated the The CEO Project process and tools as a core part of their leadership and management system. If you are a CEO who is driven to achieve profitable growth for your company while raising your own level of performance, contact us to learn more: www.incceoproject.com Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out The CEO Project website at https://theceoproject.com/ Check out The CEO Project on LinkedIn at https://www.linkedin.com/company/theceoproject Check out Jim Schleckser on LinkedIn at https://www.linkedin.com/in/jimschleckser/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Navigating the Evolving Tech Landscape In a recent episode of the podcast, host Josh engages in a compelling conversation with Justin Fortier, the founder and CEO of FYC Labs. This development and creative agency specializes in building web applications, mobile applications, and websites. The discussion delves into the evolution of the software development industry over the past 11 years, the transformative impact of artificial intelligence (AI), and best practices for collaborating with tech vendors. Here, we break down the key insights and actionable advice shared by Justin, providing a comprehensive guide for businesses and entrepreneurs navigating the tech landscape. Reflecting on the past decade, Justin acknowledges that while many companies have struggled to keep pace, FYC Labs has differentiated itself through a commitment to innovation. Key points include embracing emerging technologies like blockchain and AI, and creating a consortium to leverage collective buying power and retain talent. Justin shares an anecdote from his time in graduate school, where he worked in a bar that expanded into multiple restaurants, teaching him the value of creating a consortium of businesses to leverage collective buying power and retain talent. Justin emphasizes the importance of treating vendors as partners rather than mere transactional relationships. Key advice includes clearly defining requirements and expectations, investing time in this process, and maintaining ongoing communication and collaboration. At FYC Labs, all team members have technical backgrounds, ensuring effective communication and smooth project execution. As the episode concludes, Justin invites listeners to explore opportunities for collaboration with FYC Labs and the broader Fractal Group, which encompasses various entrepreneurial ventures and investments. About Justin Fortier: Justin Fortier is a tech entrepreneur and founder of multiple successful companies in California. As CEO/CTO of FYC Labs, he successfully led the company to acquisition in 2020. The boutique design agency grew internationally, capturing clients such as Remax, National University, Budweiser, and Pepsi Co., and has been recognized on several top lists for Web Design and Development. Justin has been named as finalist for CEO of the year twice by the San Diego Business Journal and was recognized as one of the Top 50 Most Influential Business Leaders in San Diego by San Diego Daily Transcript. In addition, he holds top-level Technical/Business advisory positions at 11.2 Ventures, Blush Design Inc, Edvo, Aura Finance, and Intraratio Corp. He has held technical executive roles for blockchain innovators – XYO Network, ecommerce game changer – For Days, and manufacturing technology SaaS – Intraratio Corp. Justin volunteers his time helping other entrepreneurs and small business owners through various organizations such as San Diego Small Business Advisory Board, Sierra College, Folsom Chamber of Commerce, and the Granite City Foundation Justin is a father of two and enjoys fishing, hiking, and playing hockey Founder and CEO/CTO of FYC Labs, Justin Fortier, has been a guest on similar podcasts where his discussions have garnered positive feedback and engagement from audiences. Justin has also been showcased on Fox Business News twice in the last year. Moreover, his dedication and success have earned him a finalist spot in the "40 under 40" Next Top Business Leaders and acknowledgment as the 2024 Mentor of the Year honoree by San Diego Business Journal. FYC Labs has added another award to the growing collection- a coveted spot on the esteemed 2023 Inc. 5000 List of Fastest-Growing Private Companies in America. Recently, FYC Labs has also been recognized as a leading IT Services provider in the field of Artificial Intelligence by Inc. Magazine’s Power Partners list. About FYC Labs: FYC Labs has been a top provider of innovative solutions for over a decade. We specialize in engineering and cutting-edge UI/UX web and product design, and provide organizations strategic support. We strive to exceed expectations by understanding your unique needs and delivering exceptional results. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out FYC Labs website at https://fyclabs.com/ Check out FYC Labs on LinkedIn at https://www.linkedin.com/company/fyc-labs Check out Justin Fortier on LinkedIn at https://www.linkedin.com/in/justinffortier Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Building Trust in B2B Marketing In the latest episode of our podcast, we had the pleasure of hosting Nikhil Sai, the founder and CEO of Funnel Media. Nikhil shared his inspiring journey from being a broke dropout in India to building a successful marketing agency. He emphasized the importance of empathy and relationship-building in sales, and provided valuable insights into effective B2B marketing strategies. This blog post will break down the key takeaways from the episode, offering actionable advice and thorough explanations to help you enhance your marketing and sales efforts. Nikhil Sai's journey is nothing short of remarkable. Growing up in a small town in India, he faced significant challenges, including language barriers and a lack of resources. Despite these obstacles, he was determined to succeed. By the age of 19, he had dropped out of school and set out to build a marketing agency. Within two years, he successfully established a million-dollar business, leveraging online strategies to attract high-ticket clients. At the core of Nikhil's approach is his **AI Funneling System**, which combines various tools and techniques to replicate the effects of personal referrals in an online environment. Nikhil advocates for a robust content creation strategy to effectively connect with potential clients. Here’s how you can implement this: Identify audience problems through research and use the same language your clients use to describe their problems. Provide value-driven content that offers solutions and insights, demonstrating your business's expertise through detailed and actionable content. Engage in response marketing by articulating the outcomes you can help clients achieve and maintaining a consistent presence across various platforms to build familiarity and trust. By implementing the strategies and insights shared by Nikhil Sai, businesses can enhance their marketing and sales efforts, build trust with potential clients, and achieve sustainable growth. About Nikhil Sai: Nikhil Sai's journey in the entrepreneurial world is nothing short of remarkable. Starting as a 19-year-old broke college dropout, Nikhil defied the odds and established a $1 million marketing agency within just two years. His accomplishments are even more astounding considering he's recognized as the world's youngest recipient of the hundred million dollar award in his field. He has won multiple 2 comma club awards from the Founder of ClickFunnels, Russell Brunson . He also has the privilege to generating over half a billion dollars in verified client results, having worked with Inc 500 companies, Forbes Council Members and various other high ticket coaches and real estate companies. About Funneling Media: This platform provides 'done-for-you' marketing services. It is tailored for businesses already generating over a million dollars in revenue, aiming to boost their marketing strategies further. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Funneling Media website at https://funnelingmedia.com/ Check out Funneling Media on LinkedIn at https://in.linkedin.com/company/funnelingmedia Check out Nikhil Sai on LinkedIn at https://www.linkedin.com/in/thenikhilsai   Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Sales Coaching Insights: A Comprehensive Guide In this insightful episode of the podcast, the host welcomes Phil Whitebloom, a seasoned sales coach and the founder of Been There Consulting Services. With over 40 years of experience in sales and consulting, Phil shares his expertise on the importance of effective sales strategies and personalized coaching for business growth. This blog post will break down the key themes and actionable advice from the episode, providing a detailed guide for listeners looking to enhance their sales practices. Phil addresses a common misconception among founders and entrepreneurs: the belief that a great product will naturally attract customers. He references the famous line from the movie "Field of Dreams," stating that this mindset is unrealistic in the business world. Many intelligent and successful individuals often overlook the necessity of a solid sales strategy, assuming that their product's quality alone will drive sales. Phil emphasizes that without a well-structured sales organization and effective sales practices, even the best products can fail to gain traction in the market. Phil distinguishes between sales coaching and traditional sales training. While many sales training programs provide valuable information, they often lack the personalized approach that coaching offers. Effective coaching involves understanding the unique challenges faced by each client and working collaboratively to develop strategies that yield immediate results. Phil shares a success story from his recent coaching experience, where a client transformed a $5,000 opportunity into a $150,000 sale within just six weeks, illustrating the potential impact of personalized coaching on sales performance. About Phil Whitebloom: Phil Whitebloom is a seasoned sales expert with over 40 years in sales, management, and executive roles. His career highlights include a 23-year tenure at Sony, where he advanced from salesperson to Vice President of Sales for Government, Corporate, and Education sectors, earning the prestigious Samurai Award twice. Phil has led sales teams across North and Latin America and held VP roles in businesses across the U.S., France, and Israel. His impressive client base includes the White House, major broadcasters, universities, and Fortune 500 companies, generating over $1.5 billion in career sales. Post-retirement, Phil founded BeenThere Consulting Services, LLC, focusing on sales coaching and motivational speaking. He also co-hosts the BeenThere/SoldThat Podcast and is authoring “Handling Objections – Clues for Closing the Sale.” Phil is actively involved in community service, serving as a guest lecturer, board member of ASPIE, and former president of his religious organization and the Howard Astronomical League. His personal interests include astronomy, nature photography, and family life with his spouse, three children, two grandchildren, and a dog. About BeenThere Consulting Services: BeenThere Consulting Services is founded on the principle of helping others be successful in selling, leadership, managing others, and effective communications. Decades of experience working with thousands of people in a vast number of businesses and organizations have provided us with learning experiences we share with others, so they can benefit from the stories and skill set development provided by us and our subject matter expert partners. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out BeenThere Consulting Services website at https://beentherecs.com/ Check out BeenThere Consulting Services on LinkedIn at https://www.linkedin.com/company/beenthere-consulting-services-llc Check out Phil Whitebloom on LinkedIn at https://www.linkedin.com/in/philwhitebloom Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Mastering Productization for B2B Service Providers In a recent episode of the Thoughtful Entrepreneur podcast, host Josh engages in a compelling conversation with Eisha Armstrong, the executive chairman and co-founder of Victorious, and an accomplished author of several influential books, including "Productize," "Fearless," and the forthcoming "Commercialize." The episode delves into the transformative concept of productization, particularly for B2B service providers such as consultants, agencies, and coaches. This blog post will break down the key insights and actionable advice shared by Eisha, providing a comprehensive guide for professionals looking to embrace productization. Productization is the process of transforming services into standardized, sellable products. For B2B service providers, this means packaging their expertise and intellectual property into offerings that can be scaled and sold repeatedly, rather than trading time for money. Eisha emphasizes that productization is crucial for professionals who often find themselves constrained by the limitations of time-based billing. By shifting to a product-based model, these individuals can scale their businesses, improve profit margins, and create predictable revenue streams. One of the most critical steps in productization is ensuring that there is a demand for your product. Eisha highlights the importance of identifying an "urgent and expensive customer problem" that your product can solve. If your product idea cannot clearly articulate this problem, it may not be viable. Transitioning to a productized model can be challenging for B2B service providers. Some common obstacles include resistance to change, difficulty in packaging services, and fear of losing the personal touch. Eisha reassures listeners that while the transition may be daunting, the long-term benefits of productization far outweigh the initial hurdles. She advises starting small, educating clients, and investing in customer success. Additionally, Eisha discusses the recent surge in interest in productization due to advancements in generative AI, which can automate tasks and provide data-driven insights. She encourages service providers to explore how AI can be integrated into their productization strategies to stay competitive. As the conversation wraps up, Eisha shares details about her forthcoming book, "Commercialize," set to be released in September, which addresses the challenges entrepreneurs face when bringing new products to market. About Eisha Armstrong: Eisha Armstrong is the Co-Founder and Executive Chairman of Vecteris, dedicated to helping B2B companies transform their services into tangible products. With over 25 years of experience in launching data and information service businesses, Eisha has a proven track record of leading global teams to success. As an influential business leader, Eisha shares her expertise by advising executives on building cultures that foster product innovation. She authored the best-selling book Productize: The Ultimate Guide to Turning Professional Services into Products and Fearless: How to Transform a Services Culture and Successfully Productize. Eisha extends her impact beyond Vecteris, serving on Advisory Boards for AMEND Consulting and Gild Collective. She has also contributed to organizations such as Women Helping Women, Cincinnati Early Centers, and Aviatra Accelerators. Committed to empowering women in investing, she is a Limited Partner in Next Wave Impact, aligning her investments with both social impact and financial return. An accomplished speaker, Eisha has addressed audiences at over 100 leadership development and executive education sessions globally. Her insights have been featured in esteemed publications such as The Financial Times and The Washington Post, and she is a sought-after guest on podcasts focusing on product management and innovation. Eisha's educational background includes an MBA from the Harvard Business School and a Bachelor of Arts in Women’s Studies and Economics from the University of Kansas. Beyond the boardroom, she is a certified yoga teacher, firmly believing that teaching yoga enhances her executive acumen. Based in Cincinnati with her family, she has a passion for travel and the outdoors. In 2022, she summited Mt. Kilimanjaro alongside her 16-year-old son. About Vecteris: Vecteris' solutions help B2B professional services firms develop and commercialize productized offerings. Organizations like CBRE, Black & Veatch, InfoTrust, Ontada, and Euromonitor International use Vecteris' innovative productization solution to grow revenue and transform their organizations. Our mission is to help organizations build forward-looking products and cultures to positively impact our world. Vecteris is a WBENC-Certified Women's Business Enterprise. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Vecteris

Understanding the Importance and Benefits of Team Dynamics In a recent episode of "The Thoughtful Entrepreneur," host Josh explores the complexities of team dynamics with Karen Wright Gordon, the CEO of Simpli5. This episode is a goldmine of insights for leaders and managers aiming to boost teamwork and collaboration within their organizations. Karen discusses the significance of understanding individual work preferences and how this knowledge can revolutionize team performance. Here, we distill the key takeaways from the episode, providing actionable advice and detailed explanations to help you implement these strategies in your own organization. Five Dynamics is a company dedicated to enhancing organizational teamwork through a unique assessment methodology. Their core tool is a three-minute assessment designed to identify how individuals prefer to work, learn, and collaborate. This assessment, which took a decade to develop, reveals each person's most efficient neural pathways, highlighting their strengths and areas where they may struggle. Leaders can use this information to tailor their management styles to better suit their teams, thereby enhancing overall performance. Josh raises an essential question about the importance of understanding team dynamics amidst the myriad responsibilities leaders face. Karen emphasizes that this understanding can significantly accelerate team performance. By understanding how new team members will fit into existing dynamics, leaders can avoid lengthy adjustment periods, establish a common language for discussing team dynamics, and reduce conflicts arising from different energy levels and work styles. This shared understanding leads to enhanced communication, minimized conflicts, and improved collective performance. About Karen Wright Gordon: Karen Gordon is the President and CEO of Simpli5, a technology utilized by Fortune 500 companies that analyzes teams’ work styles and their affinity for different phases of a project cycle to improve team collaboration, satisfaction, and results. A serial entrepreneur who loves strategy and execution, Karen finds fun in solving big problems and making deals work. Throughout her career, Karen has dedicated herself to transforming workplace cultures through the power of collaboration and team performance. Karen has worked with a who's who of businesses, including transformational partnerships with Nortel Networks, Humana, AT&T Wireless, and LinkedIn. In 2000, shortly after founding GTCI, she secured a significant deal with AT&T Wireless to develop and deliver a course about 3G wireless technology, training over 2,000 employees nationwide. Nortel Networks was GTCI's biggest customer, allowing Karen to lead their outsourced documentation program globally. Her strategic insight and resilience led to a significant win against larger competitors. Humana stands out as a pivotal client. Their CEO, Mike McCallister, recognized the potential of the 5 Dynamics model after Karen's first presentation. LinkedIn remains a fantastic partner, utilizing Simpli5's model extensively and supporting the company’s growth. A recognized leader and influencer, Karen's accolades include being a two-time Inc. 500 Honoree, an Ernst and Young Entrepreneur of the Year finalist, and a notable spotlight in the Dallas Top 25. Her expertise has been featured in leading publications such as SWAAY, The CEO Magazine, Business News Daily, Huffington Post, HR Dive, and Entrepreneur. One of her career highlights is her TEDx UT Austin presentation on "The Myth of Difficult People," which has further cemented her status as a thought leader in understanding and navigating complex human dynamics in the workplace.   About Simpli5 by 5 Dynamics:   5 Dynamics isn’t just a one and done assessment; it is a common language that enables individuals to better understand themselves and those with which they work and interact. By recognizing the different perspectives each person brings to the table, friction points are minimized and productivity is accelerated. Our methodology opens the door to greater understanding and our Simpli5 platform enables continuous application in your day-to-day life. If you're looking for a tool that is directly applicable to the work at hand and can be integrated into the core of your company’s culture, 5 Dynamics is for you. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out Simpli5 website at https://www.simpli5.com/ Check out Simpli5 on LinkedIn at https://www.linkedin.com/company/5-dynamics/about/ Check out Karen Wright Gordon on LinkedIn at https://www.linkedin.com/in/karen-wright-gordon-1937a66/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence:   We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Ar

Fostering Meaningful Connections and Effective Leadership In a recent episode of "The Thoughtful Entrepreneur," host Josh engages in a compelling conversation with Andrew Horn, the co-founder and CEO of Tribute, and the founder of the Institute for Relational Leadership. The discussion delves into Andrew's innovative work in enhancing human connections and leadership effectiveness through his two ventures. This blog post will break down the key themes and actionable insights from the episode, providing valuable guidance for listeners and readers alike. Andrew Horn shares a deeply personal story that inspired the creation of Tribute. On his 27th birthday, his partner surprised him with a video compilation featuring heartfelt messages from 20 of his closest friends and family. This emotional gift left a lasting impression on Andrew, highlighting the profound impact of meaningful gestures. However, he quickly realized the challenges involved in creating such videos, which often required extensive coordination and technical skills. This realization led to the founding of Tribute, a platform designed to simplify the process of creating and sharing impactful video montages. Tribute has facilitated the creation of over 7 million tribute videos worldwide, with 82% of recipients reporting "tears of joy" when watching their tribute videos. In addition to Tribute, Andrew founded the Institute for Relational Leadership, which provides training and frameworks for leaders to navigate difficult conversations and build collaborative teams. Effective leadership hinges on interpersonal dynamics and communication, and the Institute aims to equip leaders with the tools and language necessary to foster thriving relationships within their teams. The Institute has developed a five-step framework designed to help leaders engage constructively with conflict and foster collaboration. Andrew emphasizes the importance of objectivity in communication and offers practical advice for leaders, including active listening, asking open-ended questions, and maintaining composure under pressure. About Andrew Horn: Andrew Horn is an entrepreneur, speaker and leadership coach who Forbes recently called “Dale Carnegie for the digital age.” He built his last company Tribute.co to 8-figures, millions of users and landed at #256 on the INC500 before stepping down to focus on coaching and growing IRL - the Institute for Relational Leadership. Andrew spends most of his time helping high-impact entrepreneurs and executives to master a relationship-centric path to success, fulfillment and leadership excellence. He frequently speaks for organizations like Google, The Cleveland Clinic and he’s even been featured on the homepage of TED.com. He's on a mission to create art that reminds him how he wants to live and his creations revolve around three core pillars; radical authenticity, personal integrity and relational mastery.   About Tribute: Tribute makes it easy to create and gift a love-filled group video montage. Tribute was recently #256 on the INC500 list of fastest growing companies in America. We have delivered 6,000,000+ Tributes since launching.   About the Institute for Relational Leadership:   We are a boutique consulting firm that helps people work better, together. From unicorn startups to the Fortune 500, we equip teams with the people-centric leadership skills needed to communicate, collaborate and resolve conflict.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out Tribute website at https://www.tribute.co/ Check out Tribute on Facebook at https://facebook.com/wetribute Check out Institute for Relational Leadership website at https://www.relationalleadership.net/ Check out Andrew Horn on LinkedIn at https://www.linkedin.com/in/andrewhorn   Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Gender Equity in the Workplace In a recent episode of the Thoughtful Entrepreneur podcast, the host engages in a profound conversation with Kim Jones, the founder and CEO of the Kim Jones Alliance. The episode delves into the critical issue of gender equity in the workplace, particularly focusing on the challenges and opportunities for women in male-dominated industries like technology. This blog post will break down the key insights and actionable advice shared by Kim Jones, providing a comprehensive guide for listeners and readers alike. Kim Jones boasts a 25-year corporate career, having ascended to senior executive roles in the information technology sector. As a former divisional CIO at a Fortune 250 company, Kim witnessed firsthand the underrepresentation of women in leadership positions, particularly in tech. This experience ignited her passion for elevating women in the workplace, leading her to establish the Kim Jones Alliance. Her organization is dedicated to empowering women to reach their highest potential through coaching, consulting, education, and workshops, creating a supportive environment where women can thrive, especially in industries where they are significantly underrepresented. Despite positive developments over the past two decades, such as increased conversations about gender equity and evolving leadership models, significant gaps remain. Women continue to be underrepresented in leadership roles, particularly in Fortune 500 companies, and hold only 25% to 35% of positions in the tech industry. Kim emphasizes the need for organizations to turn their intentions into actions to create more diverse and inclusive workplaces. She encourages women to recognize systemic bias, find allies, promote visibility, and prepare to use their voices. Additionally, she urges men to understand women's experiences, avoid assumptions, and become allies by recognizing biases and uplifting others.   About Kim Jones: Kim Jones draws on her 25 years of combined corporate and C-suite experience, coupled with her deep knowledge of leadership norms and best practices in corporate America, to develop a leading resource for women who want to advance their careers and create maximum workplace impact. She created Kim Jones Alliance (KJA) for individuals and companies looking to accelerate the progression of women in their work and careers. As part of this work, she partners with her clients to examine the structures that exist in their organizations and identify and implement solutions that create more equitable outcomes for women and other underrepresented groups, whether they be through leadership development or culture change. KJA’s chief objective is working in traditionally male-dominated fields—especially technology -- to assist them with becoming more hospitable for women while retaining the female talent already there. As such, KJA has developed courses and products that are designed to provide an equalizer for women seeking to climb the corporate ladder and reach their highest leadership potential. Through the trifecta of education, coaching, and consultancy, KJA empowers women in male prevalent fields like technology and leadership to shift both their mindsets and their behaviors to attain their professional goals. Furthermore, by embedding research and data on the ways that systemic bias shows up in companies and the strategies that effectively counteract them, Kim helps her clients examine and understand the systems of which they are a part and the actions that will best enable them to make meaningful changes within them. By doing so, she goes beyond merely highlighting the shortcomings in diversity and inclusion practices to empower her clients to take effective action. She is also starting a new KJA Academy for women to enroll in to benefit from her work wisdom.   About Kim Jones Alliance, LLC: Kim Jones Alliance helps ambitious women up-level their careers by creating work they love. Our deepest passion is guiding women into their freedom, empowerment, and purpose by helping them imagine and create the career of their dreams. Both personalized one-on-one and group coaching programs are offered to assist clients with navigating their career transformation journeys. Both offerings are designed to guide clients in creating the vision of their most amazing career imaginable, and then building the blueprint to launch it. Our coaching focuses on the premise that inner work plus outer change is what fuels career transformation. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Kim Jones Alliance, LLC website at https://www.kimjonesalliance.com/ Check out Kim Jones Alliance, LLC on LinkedIn at https://www.linkedin.com/company/greenbananaseo/ Check out Kim Jones on LinkedIn at https://www.linkedin.com/in/kimberleesjones/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you fo

Navigating the Gym Industry: Addressing Industry Trends and Strategies   In the latest episode of "The Thoughtful Entrepreneur," we had the pleasure of hosting JP Levesque, the founder of Profitable Gyms. JP shared his invaluable insights into the gym industry, drawing from his extensive experience in both gym ownership and ultra-endurance sports. This blog post will delve into the key themes discussed in the episode, providing actionable advice and detailed explanations to help gym owners navigate the challenges and seize the opportunities in this competitive landscape. The episode kicks off with an introduction to JP Levesque, highlighting his background in ultra-endurance events and his goal of completing a 100k race. This experience serves as a powerful metaphor for the entrepreneurial journey, emphasizing the importance of perseverance and mental toughness. JP draws compelling parallels between endurance sports and entrepreneurship, underscoring the significance of mental resilience, strategic planning, and long-term vision. Just as athletes push through physical and mental barriers during a race, entrepreneurs must navigate the ups and downs of running a business. The conversation shifts to the current state of the gym industry, particularly during the summer season. JP provides valuable insights into seasonal trends, marketing strategies, and industry trends. He stresses the importance of marketing during the summer, suggesting short-term offers that appeal to potential members looking for quick results. JP also addresses the impact of weight loss drugs on the gym industry and explains how Profitable Gyms assists gym owners in overcoming common challenges. He advocates for a sales approach rooted in integrity, focusing on providing value and building trust. About JP Levesque: JP Levesque is a fitness industry veteran of 15+ years. Starting out as a personal trainer in 2008 and working his way to gym ownership in 2017. He owned and operated a successful Crossfit gym for 6 years before selling it and going online to help gym owners grow their business. He is married to a naturopath, has two daughters ages 2 and 6, is an ultra runner, practices Brazilian Jiu Jitsu, and is an all around fitness enthusiast. About Profitable Gym: They helps gym owners sign up and retain new high-paying members every single week. They will get more leads, make more sales, and truly see the growth they've been looking for with his powerful growth engine. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Profitable Gym website at https://profitablegyms.com/ Check out JP Levesque on LinkedIn at https://ca.linkedin.com/in/jp-levesque-782331255 Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

The Value of Podcasting for Business Podcasting has become a powerful medium for businesses and individuals to connect with their audiences, share valuable content, and establish authority in their fields. In a recent episode of the Thoughtful Entrepreneur Show, Dave Jackson, a renowned podcast consultant and founder of the School of Podcasting, shared his expertise on the state of podcasting, the value it brings to businesses, and common pitfalls aspiring podcasters should avoid. This blog post delves into the key takeaways from the episode, offering actionable advice and in-depth insights to help you navigate the podcasting landscape successfully. Podcasting offers a unique platform for businesses to engage with their audience in a more personal and impactful way. Dave Jackson highlighted several benefits, including building authority and trust by consistently sharing valuable content, which positions businesses as thought leaders. The intimate nature of podcasting fosters a personal connection with listeners, enhancing trust and loyalty. Additionally, podcasts can reach a global audience through diverse platforms like Apple Podcasts, Spotify, and Google Podcasts, making it a cost-effective marketing tool with high engagement rates. Starting a podcast can be daunting, and many aspiring podcasters fall into common traps. Dave Jackson shared some frequent pitfalls and how to avoid them, such as the importance of having a clear focus and target audience, investing in good equipment for better audio quality, and maintaining a consistent publishing schedule. He also emphasized the value of understanding your audience and delivering great content through storytelling and value-driven episodes. Consulting services, like those offered by Dave Jackson, can provide personalized guidance, technical support, and expert insights to help podcasters avoid common mistakes and optimize their shows. For more information and resources, visit the School of Podcasting and explore the wealth of support available to aspiring podcasters.     About Dave Jackson:   Dave Jackson began podcasting in 2005 and launched the School of Podcasting. His School of Podcasting show has over 3.2 million downloads. He has helped hundreds of people plan, launch, and grow their podcasts. He is the author of the book Profit from Your Podcast: Proven Strategies to Turn Listeners into a Livelihood, and is a featured speaker at events. In 2016 Dave joined Libsyn (the largest podcast hosting company) as part of their tech support team. In 2018 he was inducted into the Academy of Podcasters Hall of Fame. Find him at www.schoolofpodcasting.com   About School of Podcasting:   The School of Podcasting is for the person looking to launch their own podcast. They want to do it right the first time. They want to be seen as an expert, reach a global audience, make more sales, know their audience, meet like-minded people, and grow their community. I have great step-by-step tutorials that will show you how to use podcast software titles like Audacity (a free software package), Adobe Audition, Sound Forge, and more. These tutorials walk you through the entire podcasting process. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest     Links Mentioned in this Episode:   Want to learn more? Check out School of Podcasting website at www.schoolofpodcasting.com Check out School of Podcasting on LinkedIn at Check out Dave Jackson on LinkedIn at http://www.linkedin.com/in/davejackson/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.    

Elevating Your Brand: The Impact of Hiring a Fractional CMO   In a recent episode of "The Thoughtful Entrepreneur Show," host Josh Elledge engaged in a compelling conversation with Jessica Shirra, a fractional CMO for seven-figure brands and the founder of Navi, a boutique fractional CMO agency. They explored the unique advantages of hiring a fractional CMO, the specialized services provided by Navi, and the transformative impact these services have on businesses. This blog post distills the key insights from the episode, offering actionable advice and detailed explanations to guide listeners and readers alike. A fractional CMO (Chief Marketing Officer) is a marketing executive who works with companies on a part-time basis, providing high-level strategic guidance without the full-time commitment. This role is particularly beneficial for businesses that need expert marketing leadership but may not have the resources to hire a full-time CMO. Jessica Shirra's agency, Navi, specializes in working with six and seven-figure brands, particularly those with digital products such as membership subscriptions, courses, and e-commerce. Navi's approach emphasizes data-driven decision-making and comprehensive business assessments, ensuring that marketing strategies are tailored to align with the business's goals and resources. One of the significant benefits of hiring a fractional CMO, as shared by Jessica, is the relief it provides to founders and CEOs, allowing them to focus on other critical aspects of their business. Navi's professionalism and elevated standards have been praised by clients, resulting in overall business improvement. Ideal clients for Navi are established businesses with sufficient revenue or funding, an adequate marketing budget, and existing marketing support to implement the strategies developed by the fractional CMO. For businesses looking to elevate their marketing efforts without the commitment of a full-time executive, exploring the services of a fractional CMO like Jessica Shirra from Navi could be a transformative step in their growth journey.   About Jessica Shirra: Jess Shirra is a Fractional CMO, and the founder of Fractional CMO School. Her days are spent supporting her 7-figure clients, helping them grow their membership + course businesses. Additionally she mentors other marketers to launch and grow their own Fractional CMO business. With more than 15 years in the field, she's led marketing for both high-growth startups, well-known global names like Lululemon, Pottery Barn, Jenna Kutcher, Strava, and Deloitte to name a few. Jess' philosophy is rooted in customer-first marketing, which she believes makes marketing and sales effortless and cultivates fiercely loyal brand advocates. She upholds that the key to true excellence is focusing on doing fewer things, but executing them exceptionally well. About Navi: Navi is a boutique agency offering Fractional CMO and contract marketing services to high-growth D2C brands on a fractional and project basis. We specialize in marketing for memberships, online education, high-ticket digital offerings, and e-commerce. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Navi website at https://www.jessicashirra.com/ Check out Navi on LinkedIn at https://www.linkedin.com/company/hire-a-cmo Check out Jessica Shirra on LinkedIn at https://ca.linkedin.com/in/jessicashirra Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Mastering the Art of Business Exit Planning   In a recent episode of the UpMyInfluence podcast, host Josh had an enlightening conversation with Len Bruskiewitz, a certified business and executive coach and certified exit planning advisor. Len specializes in helping business owners, particularly those with revenues between $1 million and $10 million, prepare for a successful transition out of their businesses. This blog post delves into the key themes and actionable advice shared during the episode, providing a comprehensive guide for business owners looking to master the art of exit planning. One of the most striking statistics shared by Len is that only about 20 to 25% of businesses that go up for sale actually sell. This low success rate underscores the critical need for meticulous exit planning. Len emphasizes that business owners should start thinking about their exit strategy well in advance—ideally, from day one. Key considerations include having a clear post-exit plan, developing a robust growth strategy, maintaining accurate accounting records, and creating distance from the business to make it more attractive to buyers. Josh and Len also discuss the emotional challenges that many business owners face when planning their exit. For many, their business is a significant part of their identity and purpose. Strategies to address these emotional hurdles include seeking professional guidance, focusing on legacy, and planning for an exciting future post-exit. Len shares examples of both successful and unsuccessful exit plans, highlighting the importance of starting early, improving business operations, and engaging potential successors.   About Len Bruskiewitz:   As a Business Coach & Certified Exit Planning Advisor, he specializes in assisting business owners generating $1-10M in revenue to plan and execute successful transitions of their companies to family members, third parties, or employees, all according to their specific timelines and terms. In the US, over 3 million of the 6 million companies with 1-19 employees are owned by individuals aged 55 and older, with most lacking any form of transition plan. His services provide them with two primary benefits: a substantial reduction in stress and a noteworthy increase in their company's value.   About FocalPoint Coaching:   Focal Point Business Coaching is the world’s premier Coaching and business skills training organization. We provide business performance coaching and training to business owners and executives. This is accomplished through one-on-one coaching in an environment of continuous learning, positive support and results-driven accountability. Everything is here: Worldwide BRAND, World class CONTENT, A proven SYSTEM, Innovative use of TECHNOLOGY, Unparalleled SUPPORT and an unmatched TEAM of Business Coaches around the world. We are experts at business growth, showing business leaders how to become more profitable, work less and ultimately, enjoy their lives more. Focal Point Business Coaching is powered by Brian Tracy. We use Brian's business building tools, systems and methodology and we are an extension of Brian's goal to help business owners and executives achieve greater success. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode:   Want to learn more? Check out Focal Point Business Coaching website at https://focalpointcoaching.com/ Check out Focal Point Business Coaching on LinkedIn at https://www.linkedin.com/company/focalpoint/ Check out Len Bruskiewitz's website at https://lenbruskiewitz.focalpointcoaching.com/ Check out Len Bruskiewitz on LinkedIn at https://www.linkedin.com/in/kevincharlesroy/   Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence:   We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Transforming and Understanding Lazy Leadership   In a recent episode of "The Thoughtful Entrepreneur Show," host Josh engaged in a compelling conversation with Holunga, a distinguished leadership trainer, TEDx speaker, coach, and author. As the principal and executive coach at Chinook Executive Solutions, Julie is dedicated to eradicating lazy leadership and promoting impactful leadership practices. This blog post explores the key themes and actionable insights from their discussion, offering valuable guidance for leaders and organizations aiming for excellence. Lazy leadership, as defined by Julie, refers to a lack of proactive, engaged, and effective leadership. It can manifest in several ways, such as micromanagement, lack of vision, and poor communication. These behaviors can lead to decreased employee morale, reduced productivity, and high turnover rates, as employees feel undervalued and unmotivated. Julie's approach to combating lazy leadership involves fostering self-awareness, developing emotional intelligence, and ensuring clear vision and communication within organizations. Julie’s comprehensive leadership training is tailored to meet the unique needs of each leader and organization. Her methodology emphasizes self-awareness and reflection, developing emotional intelligence, and empowering and delegating tasks effectively. By promoting continuous learning and development, Julie helps leaders stay relevant and effective. Her services include one-on-one coaching, workshops, training programs, and a wealth of online resources. For those seeking to elevate their leadership skills, Julie’s programs offer invaluable support and guidance.   About Julie Holunga:   Julie Holunga is a Leadership Trainer and Executive Coach developing professionals to amplify their influence and impact. She works with Attorneys, CPAs, and Business Leaders, with an expertise in the careers of female professionals. Julie’s clients excelled in their careers with her proven communication strategies, honed their leadership skills, built increased visibility, and heightened confidence. Julie works with highly driven teams to instill the Trusted Voice Paradigm to develop collaborative patterns that deliver value. Through these programs, leaders learn to get out of their own way, develop trusting relationships with key stakeholders, and have a positive impact on the organization's bottom line. Prior to starting her own consulting practice, Julie served as Project Manager for Alumni Career Services at Harvard Business School, where she focused on advancing the careers of female alumni. She worked with F500 companies to retain and advance women into positions of leadership. Julie is one of thirty Global Master Trainers with Emergenetics®, teaching leaders, teams, and global organizations to align their communication for positive impact. Julie gave her first TEDx Talk in 2020: Don't Let Your Words Sabotage Your Career. She is a contributing author to the leadership book for women, On the Rise. Julie earned her BA at Union College and her MBA at Boston College. She spent seven years living and attending school in France, India, and Hong Kong. Julie and her family moved from Boston to Calgary, Canada, and are now settled in the beautiful foothills of Denver.   About Chinook Executive Solutions:     Chinook Executive Solutions is a Denver-based training and coaching firm serving mid-career attorneys, CPAs, and female business leaders. We help ambitious professionals reduce stress, manage their time, lead with confidence, and build their businesses. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode:     Want to learn more? Check out Julie Holunga's website at https://www.julieholunga.com/ Check out Chinook Executive Solutions on LinkedIn at https://www.linkedin.com/company/chinook-executive-solutions Check out Julie Holunga on LinkedIn at https://www.linkedin.com/in/julieholunga Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence:     We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Understanding the Current Challenges in Sustainability   In a recent podcast episode, we had the pleasure of hosting Rajeev Peshawaria, the president and founder of Leadership Energy Consulting and the CEO of Stewardship Asia Center. Rajeev, also the author of "Sustainable Sustainability," shared his profound insights on the need for a paradigm shift in how businesses approach sustainability. This blog post delves into the key themes discussed during the episode, offering actionable advice and detailed explanations to guide our listeners towards embracing steward leadership and achieving sustainable success. Rajeev highlighted significant issues in the current landscape of sustainability, such as the gap between rhetoric and real action, often resulting in greenwashing rather than genuine impact. He also addressed the common misconception that sustainability is a cost or compliance problem, which limits the potential for businesses to see it as an opportunity for innovation and growth. By shifting this perspective, companies can unlock new avenues for creating value while addressing social and environmental challenges. At the heart of Rajeev's message is the concept of steward leadership, which emphasizes the importance of considering the broader impact of business decisions on society and the environment. Rajeev outlined several core principles that define steward leadership, including interdependence, a long-term view, taking ownership, and creative resilience. He shared real-world examples like the Tata Group and Faber-Castell, which have integrated sustainability into their core business models, demonstrating that ethical practices can coexist with commercial success. Rajeev emphasized the need to change the narrative around sustainability, viewing it as an opportunity to innovate and differentiate in the market. By declaring a collective purpose, integrating sustainability into business strategy, fostering a culture of ownership and accountability, and innovating for sustainable solutions, businesses can achieve superior shareholder returns while making a positive impact on society and the environment. For more in-depth discussions and inspiring stories of steward leadership, be sure to tune into Rajeev's podcast, "Sustainable Sustainability."   About Rajeev Peshawaria: He is the CEO of Stewardship Asia Center (SAC) in Singapore and the Founder President of the Leadership Energy Consulting Company based in Seattle, WA. He is also the author of several books including "Too Many Bosses, Too Few Leaders," "Be the Change," and "Open Source Leadership." With extensive global experience in Leadership Development and Corporate Governance, his focus lies in streamlining business strategy, organizational architecture, and culture. Previously, he served as the CEO of the Asia-based Iclif Leadership & Governance Center, and held roles as the global Chief Learning Officer at Morgan Stanley and The Coca-Cola Company. He has also held senior positions at American Express, HSBC, and Goldman Sachs. He holds an MBA from Webster University in Vienna, Austria, and a Bachelor of Commerce from the University of Bombay, India.   About Stewardship Asia Center: We help business and government leaders, investors, and individuals accelerate leadership action on environmental and social challenges through catalytic knowledge and advisory. We are part of the Temasek Trust ecosystem with a shared purpose of building a better future for every generation. Temasek Trust is the philanthropic arm of Singapore­ based global investor Temasek Holdings. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out Stewardship Asia Center website at https://www.stewardshipasia.com.sg/ Check out Stewardship Asia Center on LinkedIn at https://sg.linkedin.com/company/stewardship-asia-centre Check out Rajeev Peshawaria on LinkedIn at https://sg.linkedin.com/in/rajeevpeshawaria Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

The Branding Blueprint: Transforming Values into Profitable Businesses In the latest episode of our podcast, Rachel Allen and Solveig Petch, co-founders of Triple Diamond, delve into the intricacies of branding and share their expertise on building legacy brands. Their discussion is a treasure trove of insights for businesses aiming to create a brand that not only stands out in a crowded market but also resonates deeply with their target audience. Here, we break down the key takeaways from their conversation, offering actionable advice and detailed explanations to guide you in your branding journey. Rachel and Solveig emphasize that a brand should be a reflection of the business's core values and beliefs, rather than just a vehicle for profit. This approach ensures that the brand resonates authentically with its audience and stands the test of time. They highlight the importance of creating a unique value proposition that sets your brand apart from the competition and share a compelling case study of a client who successfully transitioned their expertise into a new field with the help of Triple Diamond. This underscores the importance of leveraging your unique strengths to create a brand that stands out. Understanding consumer behavior and building trust with your audience are critical components of a successful brand. Rachel and Solveig stress the importance of market research, creating detailed customer personas, and utilizing behavioral analytics to refine your branding strategy. They also highlight the importance of working with clients who are willing to self-reflect and trust the expertise of branding professionals. By following the insights and actionable tips shared by Rachel and Solveig, you can build a brand that not only stands out in a crowded market but also resonates deeply with your target audience. About Rachel Allen: Rachel Allen is a fast-thinking, deeply nerdy marketer with 15+ years’ broad-ranging experience providing heart-led, data-driven outreach for businesses and nonprofs. About Solveig Petch: Solveig Petch, aka Petchy, is a values-centered, whip-smart brand strategist who’s spent the past 20+ years creating remarkable branding for the quietly rebellious for businesses all over the world. About Triple Diamond: We’ve built brands for some of the biggest (and smallest) businesses on the internet. Now, we’re combining our powers to create the Triple Diamond Brand package, where we take our 3+ decades of combined expertise, our deep commitment to human-first values, and our master craftsmanship to build your bigger picture business brand. If you’re looking for something that goes beyond the typical “7 Days to a Brand You LOVE!”, or some disposable branding you buy off Fiverr, we’re the people you want in your corner. You want to make an impact beyond your bank account. We want to partner with you to make it happen. Links Mentioned in this Episode: Want to learn more? Check out Triple Diamond's website at https://petchy.co/triple-diamond Check out Triple Diamond on LinkedIn at https://www.linkedin.com/company/triplediamond/ Check out Rachel Allen on LinkedIn at https://www.linkedin.com/in/rcallenwriter Check out Solveig Petch on LinkedIn at https://www.linkedin.com/in/petchy/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Mastering Business Growth and Understanding the Core of Business Alignment In a recent episode of The Thoughtful Entrepreneur Show, host Josh Elledge interviewed Ali Cudby, the founder and CEO of Alignmint Growth Strategies, to explore actionable strategies for business growth. This blog post highlights the key themes and insights from their conversation, offering a comprehensive guide to scaling your business effectively. Business alignment involves the strategic synchronization of all company aspects to ensure every department and team member works towards the same goals. Ali Cudby emphasizes that alignment is crucial for sustainable growth and long-term success. When a company is aligned, team members understand the overarching vision and goals, leading to cohesive efforts, improved efficiency, and enhanced employee engagement. Achieving business alignment requires clear communication of vision and goals, fostering a culture of collaboration, investing in employee development, leveraging data and analytics, and embracing adaptability and continuous improvement. By implementing these strategies, you can create a cohesive and motivated team well-equipped to drive sustainable growth. For more insights and expert advice, tune into The Thoughtful Entrepreneur Show and explore the wealth of knowledge shared by industry leaders like Ali Cudby. About Ali Cudby: Ali Cudby is the CEO of Alignmint Growth Strategies, a company she founded in 2014 as Your Iconic Brand. Ali also wrote the book on customer experience – literally. That’s because Ali is the author of the bestseller, Keep Your Customers. From Fortune 500 to pre-revenue start-ups, Ali has spent 20 years refining her craft. Ali first cut her teeth in the world of customer experience after graduating from Wharton Business School and joining The New York Times Company’s corporate planning group. She also had stints in strategic marketing at the Golf Digest Magazine Group and Animal Planet TV Network before opening her own shop, where she focuses on making a difference for small to mid-sized companies that want the know-how to grow. These days, Ali teaches Entrepreneurship and Innovation at Purdue University and works with clients worldwide. When she’s not working, you’ll probably find her in the pottery studio or valiantly trying to tire out her two dogs. About Alignmint Growth Strategies: Alignmint Growth Strategies helps companies develop customer relationships that drive long-term loyalty. We deliver your process for growth through alignment applying our proven MINT Method. When companies apply the MINT Method, growth doesn’t have to be hard. What can feel like a barrier to reaching your next level simply needs a clear path that aligns your team and inspires your customers. Our process had been adopted successfully by companies around the world, and is the foundation of Founder & CEO Ali Cudby’s #1 bestselling book, “Keep Your Customers.” With Alignmint you get the know-how to grow. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out Alignmint Growth Strategies website at https://alignmintforgrowth.com/ Check out Alignmint Growth Strategies on LinkedIn at https://www.linkedin.com/company/alignmint Check out Ali Cudby on LinkedIn at https://www.linkedin.com/in/alicudby Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Protecting Your Brand: Essential Intellectual Property Insights for Influencers and Entrepreneurs In a recent episode of The Thoughtful Entrepreneur Show, host Josh Elledge sat down with Ana Juneja, an intellectual property attorney and the founder of Ana Law®. The discussion provided a wealth of information on the importance of intellectual property (IP) protection for influencers, entrepreneurs, and businesses of all sizes. This blog post will break down the key points from their conversation, offering actionable advice and detailed insights to help you safeguard your brand and navigate the complex world of IP law. Ana Juneja specializes in intellectual property law, which encompasses patents, trademarks, and copyrights. Patents protect inventions and processes, granting the inventor exclusive rights to use and commercialize their creation for a certain period. Trademarks protect brand names, logos, and slogans that distinguish goods or services in the marketplace. Copyrights protect original works of authorship, such as books, music, and art, giving the creator exclusive rights to use and distribute their work. One of the most critical points Ana emphasized is the importance of trademark protection for influencers and celebrities. Your name and brand are your identity in the marketplace, and without trademark protection, you risk losing control over how your brand is used. Ana stressed the importance of timing when it comes to setting up legal structures and obtaining IP protection. Establish the right legal structure for your business early on, whether it’s an LLC, corporation, or another entity. File for trademark protection as soon as you have a distinctive name or logo to prevent others from using your brand and give you legal standing in case of disputes. If you have an invention or unique process, file for a patent as soon as possible. While copyrights are automatically granted upon creation of a work, registering your copyright can provide additional legal benefits and make it easier to enforce your rights. About Ana Juneja: As an award-winning intellectual property attorney and the founder of Ana Law®, Ana Juneja helps celebrities, athletes, influencers, start-ups, entrepreneurs, and corporations secure and monetize their brands and ideas in the US and abroad. Ana Law® is the first and only law firm that offers flat-fee, 100% guaranteed patent, trademark, and copyright services. Ana has a 100% success rate and often speaks on important topics such as emerging legal issues surrounding security, AI, and social media. Additionally, Ana has extensive experience with social media intellectual property infringement issues. Ana’s insider connections with premier media agencies allow her to have direct access to key social media platforms, such as Meta (Facebook/Instagram), TikTok, and Twitter. These essential services are an important component of the brand protection strategy for Ana’s celebrity, athlete, & influencer clients. About Ana Law®: Ana Law® is the first and only law firm that offers flat-fee, 100% guaranteed patent, trademark, and copyright services. Ana has a 100% success rate and often speaks on important topics such as emerging legal issues surrounding security, AI, and social media. Across the country and around the globe, business leaders and innovators look to Ana Law as their trusted legal advisor for excellence, innovation, and superior results. As you look for opportunities to expand and grow your business and revenue, Ana Law is here to help every step of the way. We provide actionable legal & business advice to protect your ideas, products, brands, and revenue. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode:   Want to learn more? Check out Ana Law® website at https://analaw.com/ Check out Ana Law® on LinkedIn at https://www.linkedin.com/company/analawhq/ Check out Ana Law® on Instagram at https://www.instagram.com/analawgroup/ Check out Ana Juneja on LinkedIn at https://www.linkedin.com/in/anajuneja   Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Mastering the Art of Visual Storytelling In a recent episode of The Thoughtful Entrepreneur Show, host Josh Elledge sat down with Emily Schneider, a visual storyteller and freelance PowerPoint designer, to delve into the intricacies of creating compelling presentations. This blog post will break down the key takeaways from their conversation, offering actionable advice and expert insights to help you elevate your presentation game. Emily emphasizes the importance of well-designed presentations, noting that good design can enhance understanding, engage the audience, and reinforce your message. She offers actionable tips such as using high-quality images, maintaining consistent branding, and utilizing whitespace effectively. Additionally, Emily highlights the role of storytelling in corporate presentations, explaining that a good narrative can create emotional connections, simplify complex ideas, and drive action. She advises starting with a hook, structuring your story clearly, and using real-life examples to make your content more relatable. Emily also shares best practices for creating visually appealing slides, including principles of simplicity, consistency, and visual hierarchy. She recommends using templates, incorporating infographics, and using animations sparingly. For those who prefer a DIY approach, Emily suggests tools like Canva, PowerPoint, and Prezi, and encourages leveraging free resources, practicing regularly, and seeking feedback. However, she also notes that hiring a professional can be beneficial for high-stakes presentations or complex projects.   About Emily Schneider:   Emily Schneider is a visual storyteller specializing in PowerPoint design. Her focus is on enabling business leaders to achieve measurable growth by harnessing the often underestimated power of visual storytelling and presentation design. With a fervor for transforming intricate content into compelling presentations that resonate deeply with audiences, Emily seamlessly blends storytelling with a discerning design sensibility. Her extensive experience has shaped her belief that a well-crafted presentation transcends mere slides and text; it serves as a strategic instrument capable of amplifying impact and driving business success. Emily's expertise lies in intricately weaving narratives into visual aids, crafting narratives that captivate and endure in audience memory. Beyond her role as a designer, she positions herself as a strategic collaborator, partnering closely with businesses to enhance their communication strategies. Together, she endeavors to transform messages into impactful presentations that captivate and inspire intended audiences, guiding them towards informed decisions and empowering storytellers to convey their narratives with confidence. In her podcast appearances, Emily Schneider passionately advocates for the significance of well-designed presentations. She underscores how effectively framing narratives can lead to stronger messages, resulting in increased sales, enhanced relationships, and overall business triumph. Through her insights, listeners gain practical advice on elevating presentations to new heights and forging deeper connections with their audiences. Emily is driven by her passion for storytelling and design, eagerly sharing her expertise to illuminate the transformative potential of design in PowerPoint presentations. She invites discussions on how business leaders can thrive amidst today's competitive landscape by harnessing the magic of storytelling.   Links Mentioned in this Episode: Want to learn more? Check out Emily Schneider's website at https://www.iamemilyschneider.com/ Check out Emily Schneider on LinkedIn at https://www.linkedin.com/in/emilyschneider719 Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Creating a Positive Workplace Culture in the Construction Industry In a recent episode of The Thoughtful Entrepreneur Show, host Josh Elledge sat down with Chad Prinkey, the founder and CEO of Welbilt Construction Consulting. Chad, who also hosts "The Morning Huddle Construction Show" and authored "Well Built: How the Top 2% of Construction Contractors Create Superior Value, Profits, and Excellence," shared valuable insights on creating a great workplace culture in the construction industry. This blog post delves into their conversation, highlighting how construction companies can foster a positive work environment that translates into superior business performance. Chad Prinkey emphasizes that actively engaged employees are crucial for the success of any construction company. In an industry characterized by high stress, high demand, and low margins, companies that foster a positive workplace culture can achieve a self-perpetuating cycle of happy employees, happy customers, and higher profits. Key takeaways include the importance of employee engagement, creating a positive atmosphere, and understanding that happy employees lead to happy customers, which in turn leads to higher profits. Leaders can implement practical steps such as seeking feedback, demonstrating that they are listening, and considering flexible work schedules. Chad highlights Block, a general contractor in Texas and Louisiana, as a successful example of improved people leadership. Over the past three years, Block has increased employee engagement scores by adding a dedicated HR professional, implementing ongoing training and development programs, updating the benefits plan, and improving communication. Chad also discusses the significant costs associated with employee turnover in the construction industry, particularly for roles like estimating and project management. To mitigate turnover, companies should focus on becoming training organizations that grow their own talent and implement strategies to retain employees, such as offering competitive benefits and creating a positive work environment. About Chad Prinkey: Chad Prinkey is the Founder and CEO of Well Built Construction Consulting, an organization that has carved out a niche in exclusively serving the small to mid-size commercial general contractors, construction managers, specialty contractors, owners, and developers in the building industry. Prinkey's approach is hands-on, deeply invested in team skill enhancement, devising effective compensation structures, and fortifying communication within construction teams. His strategic vision goes beyond troubleshooting; it's about nurturing a culture where continuous improvement and leadership excellence are the norms in the building industry. Prinkey's expertise lies in strategically refining construction practices, guiding companies through the complexities of the market, and elevating industry standards. He steers organizations toward enduring success and operational distinction through consulting and facilitation. Prinkey's professional trajectory is defined by a strong focus on enhancing the operational aspects of construction companies and project teams. His extensive experience includes delivering keynotes and programs to over 120 construction companies and multiple associations, emphasizing his influence and reach within the industry. Prinkey is also the host of his weekly podcast, The Morning Huddle. Interviewing experts from across the building industry, Prinkey shares insightful and educational messages with listeners looking to impact the industry positively. Well Built distinguishes itself with a team that brings hands-on construction experience. This firsthand involvement ensures that their consulting is not just theoretical but steeped in practiced industry-specific knowledge. The services offered by Well Built are comprehensive, covering everything from strategic business plan development to executive coaching. The solutions provided address a construction company's full spectrum of needs, including acquisition, succession planning, and leadership training. Chad Prinkey is the author of Well Built: How the Top 2% of Construction Contractors Create Superior Value, Profits, and Excellence (Advantage Books, June 18, 2024). In Well Built, Prinkey lays out the roadmap for contractors to make meaningful upgrades in how they operate, strategize, manage teams, win new business, and deliver for customers. With a commitment to improving the industry as a whole, Chad Prinkey and Well Built Consulting focus on delivering results that not only benefit their clients but also set a precedent for excellence and progress across the construction landscape. For more information, please visit https://www.wellbuiltconsulting.com and tune into The Morning Huddle Construction Show. About Well Built Construction Consulting: We are a consulting firm with solutions focused exclusively on the construction industry. Our clients are General Contractor

Ensuring Work Quality and Safety: The Future of Quality Management   In a recent episode of "The Thoughtful Entrepreneur Show," host Josh from UpMyInfluence.com interviewed Matt Kleiman, co-founder and CEO of Cumulus Digital Systems. The discussion highlighted Cumulus's pivotal role in enhancing work quality and safety in mission-critical industries. This blog post distills the key insights and actionable advice shared during the episode, offering a comprehensive guide for those aiming to improve operational efficiency and safety within their organizations. Cumulus Digital Systems is a quality management system tailored for mission-critical facilities, ensuring tasks are performed correctly and safely. Matt Kleiman, inspired by his energy sector background and the lessons from the Deepwater Horizon disaster, developed Cumulus to proactively prevent such incidents. The system has significantly impacted various industries, including energy, data centers, and semiconductor fabrication, by guiding workers through tasks and validating their work to avoid costly and dangerous incidents. One of the standout benefits of Cumulus is cost avoidance, saving companies millions by preventing incidents before they occur. Additionally, Cumulus enhances safety outcomes by reducing the risk of accidents and injuries, fostering a safer work environment. The company is also committed to raising awareness about the importance of work quality and safety, overcoming resistance to change, and leveraging AI for continuous improvement. For organizations seeking to enhance safety and reliability, exploring Cumulus's resources and tools is a crucial step towards achieving these goals.   About Matthew Kleiman: Matthew Kleiman serves as co-founder & CEO of Cumulus Digital Systems, an award-winning connected worker platform that ensures mission-critical work is done right the first time, every time. With previous experience leading teams at Shell and Draper, Matt leverages his industry knowledge to build positive, lasting impact in the industry.   About Cumulus Digital Systems: Cumulus is a Quality Management System (QMS) that ensures critical construction and maintenance activities are done right the first time, every time. By integrating AI-powered workflows and connected IoT devices, the Cumulus QMS improves the productivity and quality of critical work, such as bolt tightening, welding, and pressure testing. To date, Cumulus has been used to manage over 7,000,0000 work completions across industries such as energy, construction, manufacturing, semiconductors, data centers, transportation, chemicals, renewables, and more. In addition to improving safety and sustainability, our technology also has been proven to reduce costs for quality control and data review by over 60%. Cumulus is headquartered in Waltham, Massachusetts, with additional offices in Houston, Texas, and Kuala Lumpur, Malaysia, and serves customers across the globe Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode:   Want to learn more? Check out Cumulus Digital Systems website at https://cumulusds.com/ Check out Cumulus Digital Systems LinkedIn at https://www.linkedin.com/company/cumulus-digital-systems Check out Matthew Kleiman on LinkedIn at https://www.linkedin.com/in/kleimanmatthew Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Mastering Digital Marketing: Enhancing Engagement and Brand Identity In a recent episode of The Thoughtful Entrepreneur Show, host Josh Elledge sat down with Manish Dudharejia, the Founder and CEO of E2M Solutions, to discuss the intricacies of digital marketing. This episode is packed with valuable insights and actionable tips for entrepreneurs looking to enhance their digital marketing strategies. Here, we break down the key takeaways from their conversation to help you navigate the digital marketing landscape effectively. Manish emphasizes the importance of **Search Engine Optimization (SEO)**, not just focusing on keywords but also on content quality, user experience, and technical aspects. He advises creating high-quality, relevant content, ensuring a user-friendly website, and paying attention to technical SEO elements like site structure and meta tags. Additionally, leveraging data analytics is crucial for understanding your audience and measuring marketing effectiveness. Manish suggests tracking key metrics, using analytics tools like Google Analytics, and conducting A/B tests to optimize strategies. Content marketing and social media are pivotal in engaging your audience. Manish recommends developing a content calendar, creating diverse content types, and using storytelling to make content relatable. On social media, selecting the right platforms, maintaining a consistent posting schedule, and actively engaging with your audience are essential. Building a strong brand identity is also crucial; this involves developing a unique brand voice, creating a consistent visual identity, and crafting a compelling brand story. Investing in paid advertising can further boost your efforts, with targeted ads and careful budget management to ensure a good return on investment. About Manish Dudharejia: Manish Dudharejia is the President and Founder of E2M Solutions Inc, a San Diego Based Digital Agency that specializes in SEO, Content Marketing, and Website Design & Development. With over 10 years of experience in the Technology and Marketing industry, Manish is passionate about helping online businesses to increase their branding on the internet. About E2M Solutions Inc: E2M is a Full Service White Label Digital Agency. We specialise in providing Website Design & Development, WordPress Development, Shopify Development, WooCommerce Development, eCommerce Stores, Digital Marketing Services (SEO, Local SEO, eCommerce SEO, Content Marketing), and Content Writing Services. Our primary business model is to provide white label services to Digital marketing agencies, Website design and development agencies, Branding and digital agencies. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out E2M Solutions Inc. website at https://www.e2msolutions.com/ Check out E2M Solutions Inc. on LinkedIn at https://www.linkedin.com/company/e2m-solutions/ Check out Manish Dudharejia on LinkedIn at https://in.linkedin.com/in/manishdudharejia   Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

The Power of Improv in Enhancing Communication Skills   In a recent episode of the Thoughtful Entrepreneur podcast, host Josh had an engaging conversation with Ross Kimball, the founder of Show Up Better Today. Ross shared his journey from a hesitant improv student to a communication coach for high performers in various fields. This blog post delves into the main themes of their discussion, offering valuable insights and actionable advice on how improv can significantly improve communication skills. Ross Kimball's journey into improv began with a significant delay. He signed up for an improv class but took two years to attend due to fear and self-doubt. This hesitation is common among many individuals who fear stepping out of their comfort zones. Ross's experience highlights the importance of taking that first step, no matter how daunting it may seem. Ross emphasizes that improv is not about being funny or quick-witted. Instead, it's about being present, responding authentically, and making others look good. This mindset shift can be transformative for high performers who often struggle with overthinking and self-editing. One of the most significant benefits of improv is the ability to quiet the self-editor in our minds. Josh shared his personal experience of how improv helped him relax his analytical brain, allowing him to be more comfortable and spontaneous in various situations. This reduction in self-censorship can lead to more authentic and effective communication. Improv also enhances listening skills, builds confidence, reduces performance pressure, and fosters a supportive communication environment. By incorporating practical improv techniques into daily life, individuals can significantly improve their interactions in both personal and professional settings. For more information on Ross Kimball and his work, visit Show Up Better Today.   About Ross Kimball: Ross is an actor, writer, and comedian who uses his experience in the entertainment industry to motivate and encourage individuals to become dynamic communicators. Ross is passionate about instilling confidence and giving practical tools to those who want to be more undeniable on stage, in a meeting, or at the next mandatory cocktail hour. Ross lives in Los Angeles with his amazing family and two orange trees. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out Show Up Better Today website at https://showupbettertoday.com/ Check out Kevin Roy on LinkedIn at https://www.linkedin.com/in/ross-kimball-a354944/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Unlocking Holistic Revenue Growth: The Visionary Entrepreneur's Path   In this episode of the Thoughtful Entrepreneur, your host Josh Elledge interviewed Jackson Calame, founder of First Class Business, to explore the nuances of helping visionary entrepreneurs achieve holistic revenue growth and sustainable success. Jackson's methodology is grounded in effective leadership, human connection, and a thorough understanding of business infrastructure. This blog post distills the key insights from their discussion, providing actionable advice and detailed explanations to guide entrepreneurs on their path to success. Jackson Calame compares First Class Business to Alfred, Batman's butler, ensuring that visionary entrepreneurs can concentrate on their strengths without burning out. The company offers a robust support system covering various business operations, including infrastructure and process, vision and culture, leadership and management, marketing and sales, and fulfillment and support operations. Jackson emphasizes the importance of regularly assessing business infrastructure, cultivating a strong organizational culture, and investing in leadership training for sustainable success. Jackson underscores the significance of entrepreneurs focusing on their strengths as visionaries and CEOs. He advocates leveraging resources like webinars and books, such as "The Effective Executive" by Dr. Peter Drucker, to enhance executive effectiveness. Entrepreneurs are encouraged to identify their core competencies, engage in continuous learning, and delegate tasks outside their strengths to capable team members. By doing so, they can maximize their impact and drive their businesses toward holistic growth.   About Jackson Calame: Jackson teaches visionary entrepreneurs how to unlock sustainable revenue growth and expand their legacy by becoming a Power Brand in their market. 96% of businesses fail within the first 10 years. Jackson teaches businesses, not only how to avoid failure, but how to win, by becoming a true leader in their market. Having worked in, launched, and scaled several successful startups in the b2b industry & SaaS space, servicing thousands of SMBs, Jackson has seen firsthand that even the best operators struggle and often fail. The problem begins with poorly managed growth, due to establishing a weak foundation, which inevitably leads to collapse. Jackson and his teams prepare business owners and executives to bridge their growth gaps. Collectively, we often fill the roles of COO, CMO, or CEO during this transformative process. Your key to success as growth occurs and operations shift, will require that you evolve. Developing an incredible culture, built around a clear vision dedicated to customer satisfaction, must be the focal point of a company's mission in order to ultimately thrive. Most operators think they are prepared for this. The truth is, you aren't. Personal growth will be necessary. Personnel shifts will occur. Cuts will likely be made as accountability begins to expose who your contenders are, and who your pretenders are. It’s not personal, it’s business. And in order for everyone to win, a business can only afford to have leaders who pull their own weight, who add value to the mission, not anchors who will hold you back. If your business is ready for a powerful shift that empowers you to maximize your potential, Jackson and his team members are the key players you need on your team, to make it happen.   About First Class Business:   First Class Business is founded on the principle that we can help you achieve sustainable revenue by partnering with you at a higher level than you would typically find among business consultants. We come alongside you like a business partner who can help you form a strategy at the highest level but then ALSO help with the process of execution, measurement, and adjustment as needed to see the vision through. This rare combination of high-level service is designed to supercharge your goals as we make your vision our own. Invite us into your world and let’s work together to unlock the full potential of your own first class business.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out First Class Business website at https://firstclassbusiness.io/ Check out First Class Business on LinkedIn at https://www.linkedin.com/company/79133881 Check out Jackson Calame on LinkedIn at https://www.linkedin.com/in/jacksoncalame/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts manag

Embracing the Aliveness Mindset: A Guide to Leading with Passion, Purpose, and Joy In a recent episode of The Thoughtful Entrepreneur Show, host Josh Elledge conversed with Jack Craven, an executive leadership coach and author of "Aliveness Mindset: Lead and Live with More Passion, Purpose, and Joy." Their discussion explored leadership, emotional intelligence, and living a fulfilling life. This blog post distills key insights from their conversation, offering actionable advice to help you lead with more passion, purpose, and joy. Jack Craven's "Aliveness Mindset" emphasizes living and leading with passion and purpose. It involves reducing reactivity, accessing emotional intelligence, and aligning with true desires. Key themes include reducing reactivity through mindfulness practices, identifying core values by reflecting on peak experiences, and setting intrinsically rewarding goals. Craven also highlights the importance of perseverance, modeling your best self, and taking practical steps to experience more aliveness daily. To experience more aliveness, Jack advises listening to your heart, making heart-centered decisions, and prioritizing activities that make you feel alive. Reframe your perspective on your current role to find meaning, and be open to change if your current path isn't fulfilling. By staying committed to your values, trusting your instincts, and taking small actions daily, you can transform both your personal and professional life, leading with passion, purpose, and joy. About Jack Craven: With a diverse background as a trial lawyer, seasoned CEO, long time member of Young Presidents Organization (YPO) mindset author, distinguished executive coach, and C-Suite team facilitator, Jack Craven has spent the last 9 years leading countless CEOs and their C-Suite teams into more fulfilling, authentic lives. In his work over the past decade, Jack continually found what he personally experienced in his long-term CEO role–executives aren’t necessarily satisfied with their lives but feel guilty asking for more because they know they are privileged and blessed. Through his “Living All In” philosophy, he has helped leaders and their companies reach the pinnacle of their potential. He aids leaders in honing their effectiveness and fulfillment by pinpointing drivers, strengths, and blind spots and helps them discover deeper purpose, joy, and happiness in their lives. Jack seamlessly blends his experience with neuroscience-based practices and insights from the Enneagram personality system to facilitate transformative coaching results. Since 2007, Jack has also been an active member and one of only 120 certified facilitators worldwide for the Young Presidents’ Organization (YPO), the world’s leading community for chief executives, giving him a profound understanding of contemporary leadership dynamics. Prior to his work with executive leadership, Jack was the CEO of his family’s business, Craven Closeouts, for nearly two decades. He began his career as a trial lawyer with the Chicago State’s Attorney’s Office and then moved into private practice. To help executives become fully immersed in their aliveness and live their best professional and personal lives, on April 2, 2024, Jack will launch his first book, Aliveness Mindset: Lead and Live with More Passion, Purpose, and Joy, with publisher Forefront Books. Jack received his J.D. from the Chicago-Kent College of Law, Illinois Institute of Technology, and his B.A. in Political Science, Criminal Justice from Indiana University Bloomington. Just as passionate about his personal pursuits, Jack loves keeping. About Aliveness Mindset (Book): In Aliveness Mindset, Jack explains his groundbreaking method to achieve an “Optimal State,” which provides clarity, confidence, growth, and natural concentration. This is honed through implementing “Living All In Tools” and by first grasping an “Aliveness Mindset” and then putting it into practice. In the book, Jack highlights that the “Aliveness Mindset” is the path to freedom. He outlines the seven components of an “Aliveness Mindset,” including ownership, openness, awareness, authenticity, courage, tenacity, and love, and how they work together to power one’s aliveness journey. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out Jack Craven's website at https://www.jackcraven.com/ Check out Jack Craven on LinkedIn at https://www.linkedin.com/in/jackcraven1 Check out Aliveness Mindset on LinkedIn at https://www.jackcraven.com/aliveness-mindset Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want

Scaling Your Agency with a Fractional CFO In a recent episode of The Thoughtful Entrepreneur Show, host Josh Elledge interviewed Michael Wark, a fractional CFO and the founder and CEO of Trimline. Michael specializes in helping agency owners scale their businesses, and during the interview, he shared invaluable insights into the challenges agency owners face, the benefits of hiring a fractional CFO, and actionable advice for those looking to grow their agencies. This blog post will delve into the key themes discussed in the episode, breaking down each tip in detail to provide a comprehensive guide for agency owners. A fractional CFO is a part-time Chief Financial Officer who provides financial expertise and leadership to businesses that may not need or cannot afford a full-time CFO. This role is particularly beneficial for small to mid-sized businesses, including agencies, that are in the growth phase and need strategic financial guidance. Michael Wark suggests that agency owners typically consider hiring a fractional CFO when they have a team of at least 2-3 people and are generating revenue between $500,000 to $5 million. At this stage, businesses are navigating the "valley of death" in their growth curve, where financial missteps can be particularly costly. One of the first areas Michael addresses with his clients is their profit margins. Many agencies struggle with pricing their services correctly, leading to thin margins that can hinder growth. Cash flow is another common challenge for growing agencies, and Michael emphasizes the importance of maintaining a healthy cash flow to support growth. As agencies grow, it's crucial to focus on building long-term value. Michael advises agency owners to think beyond immediate profits and consider the overall value of their business. By focusing on key areas such as fixing margins, solving cash flow issues, and building enterprise value, a fractional CFO can provide the financial leadership needed to navigate the challenges of growth.   About Michael Wark: Michael Wark is a qualified Chartered Accountant with over 19 years of commercial experience. He is the founder of Trimline which helps small agency owners achieve an exit through strategic support and coaching. The coaching is anchored in the numbers but expands quickly beyond that to focus on strategy, and unpacking the key pillars of value that you need to be building alongside improving your numbers. With a deep understanding of best practices for agencies small and large, he guides owners through the growth phase to exit with expertise and care.   About Trimline: Trimline helps business owners acheive an exit through strategic support and coaching. You get an experienced leader on your team at a fraction of the cost and time. Our regular meetings are designed to give you a deeper insight into your numbers, and help you plan for the future. We are here to build real value in your business, and share our insights into best practices from across our extensive industry experience. Our guaranteed confidentiality is a critical outlet for founders. It means you can work through sensitive ideas or problems you can’t share with your existing team. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode:   Want to learn more? Check out the Trimline website at https://trimline.co/ Check out Trimline on LinkedIn at https://www.linkedin.com/company/trimline-co/ Check out Michael Wark on LinkedIn at https://au.linkedin.com/in/michael-wark-18627628 Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Implementing AI in Customer Support In a recent podcast episode, Josh, the host, engaged in an enlightening conversation with Joanne, the CEO of Zingtree. They explored the intricacies of customer support, the role of AI in enhancing customer experiences, and Zingtree's unique approach to ensuring seamless and efficient support for large, complex, and compliant businesses. This blog post breaks down the key insights from their discussion, offering actionable advice and expert recommendations for businesses looking to improve their customer support systems. Joanne emphasized the critical role of customer experience (CX) in business success, noting that poor customer experiences can lead to significant negative impacts such as reduced client retention and lower customer satisfaction. Despite substantial investments in the customer support space, many companies still struggle to provide satisfactory experiences. Joanne highlighted that 85-90% of people report subpar experiences when interacting with customer support lines or chatbots, pointing out that traditional ticket-based systems often lead to prolonged and frustrating processes for customers. Zingtree aims to revolutionize customer support by eliminating the need for tickets, envisioning a future where issues are resolved instantaneously. Joanne shared insights into how AI can be leveraged to provide immediate solutions to customer issues, reducing the need for human intervention and enhancing efficiency. For large, complex enterprises, implementing AI requires a solid foundation, including data cleanliness, workflow optimization, and a phased approach to AI integration. Zingtree's consultative approach ensures they understand the specific goals and pain points of each business, fostering long-term partnerships and providing tailored solutions. About Juan Jaysingh: Juan Jaysingh is President and CEO at Zingtree, leading the company’s mission to transform complex processes into clear actions for businesses around the globe. Since becoming CEO in January 2020, Juan has focused on scaling and expanding Zingtree as a profitable, B2B SaaS organization working with over 700 customers worldwide. Juan’s years of experience in tech entrepreneurship include his time at Universal Tennis, the sports tech startup behind UTR Powered by Oracle. Juan led the GTM strategy and rollout of UTR’s community platform to elite clubs and tennis academies worldwide. Juan also founded ZeeMee, a social media community platform for high school students transitioning to college. Under his leadership, ZeeMee was named to the inaugural CNBC Upstart 25 in 2017. Before ZeeMee, Juan held various technology consulting roles. An accomplished tennis player, Juan immigrated to the United States alone at the age of 14. A chance encounter landed him full tennis scholarships to study and compete at Georgetown Prep and then at American University. Juan says passion and integrity drive his work ethic. As he likes to say, “if it’s too easy, it’s probably not worth it.” Juan and his family reside in Palo Alto, California. About Zingtree: Zingtree is the AI enabled CX automation platform that helps B2C enterprises automate actions, self-service and agent effectiveness. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Zingtree website at https://zingtree.com/ Check out Zingtree on LinkedIn at https://www.linkedin.com/company/zingtree Check out Zingtree on Facebook at https://www.facebook.com/ZingtreeForBusiness/ Check out Juan Jaysingh on LinkedIn at https://www.linkedin.com/in/juanjaysingh Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Mastering Financial Validation: Insights from Chris McCall In a recent episode of The Thoughtful Entrepreneur Show, host Josh Elledge sat down with Chris McCall, the co-founder and CEO of Valid8 Financial, to delve into the intricacies of financial validation for businesses. This episode is a treasure trove of insights for entrepreneurs looking to solidify their financial strategies and ensure sustainable growth. Here, we break down the key takeaways and actionable advice shared by Chris McCall. Financial validation is a critical process for any business, ensuring that financial data is accurate, reliable, and aligned with the company’s strategic goals. Chris McCall emphasizes the importance of this process in building investor confidence and guiding business decisions. Key components include the accuracy of financial data through regular audits and automated systems, reliability and consistency via standardized reporting and historical data analysis, and alignment with strategic goals through goal-oriented financial planning and performance metrics. Investors need to trust that a company’s financial data is accurate and that the business is on a solid financial footing. Chris McCall shares several strategies to build and maintain this trust, such as transparent communication with regular updates and open dialogue, demonstrating financial health through strong balance sheets and effective cash flow management, and showcasing a proven track record with consistent performance and case studies. By following these strategies, entrepreneurs can build a robust financial foundation that supports sustainable growth and long-term success. About Chris McCall: As CEO and Cofounder, Chris leads VALID8’s vision, strategy, and execution. Prior to cofounding VALID8, Chris led marketing as Chief Marketing Officer for NexGen Storage where he built a world class marketing team around strategic market analysis and product management. Chris started his career as an Electrical Engineer designing systems forBoeing 747’s. Identifying the need to modernize the engineering design data infrastructure, he revamped how system design software could leverage large datasets more effectively. Passionate about extracting value from big data systems, Chris took on several product roles with start-ups acquired by F500 companies HP and SanDisk. About Valid8 Financial: Valid8 Financial has become the global leader in Verified Financial Intelligence (VFI) and is used on the highest profile, most complex bankruptcy, fraud, and cryptocurrency cases in the world, but it all started with a frustrated team of accountants trying to untangle a Ponzi scheme case in 2017. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Valid8 Financial website at https://www.valid8financial.com/ Check out Valid8 Financial on LinkedIn at https://www.linkedin.com/company/greenbananaseo/ Check out Chris McCall on LinkedIn at https://www.linkedin.com/in/cmccall/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Mastering Business Leadership with Performance Science In a recent episode of The Thoughtful Entrepreneur Show, host Josh Elledge sat down with Dr. Carla Fowler, the Managing Director of Thaxa Executive Coaching. Dr. Fowler shared her expertise on leveraging performance science to help business leaders achieve their ambitious goals. This blog post delves into the key themes discussed in the episode, offering actionable advice and in-depth insights for business leaders looking to enhance their performance and achieve success. Dr. Carla Fowler emphasizes the importance of applying performance science principles to business leadership. Performance science, which draws from psychology, neuroscience, and behavioral economics, provides evidence-based strategies to optimize performance and achieve goals. One of the core principles Dr. Fowler advocates is the need for brutal focus. In today's fast-paced business environment, leaders often juggle multiple tasks, leading to burnout and decreased productivity. Dr. Fowler suggests identifying core priorities, time blocking, and regular review to maintain focus and ensure that important tasks receive the attention they deserve. Visibility and reputation play a crucial role in attracting opportunities and building a successful business. Dr. Fowler highlights the importance of building a personal brand, leveraging social media, and showcasing success stories. Additionally, she discusses the superpower of scaling sales conversations to build networks and resilience. Effective sales conversations can lead to increased opportunities and a robust network. Strategies include developing a sales script, practicing active listening, and consistent follow-up. Dr. Fowler's coaching process involves longer initial sessions to establish clarity and focus, followed by ongoing support and coaching sessions to help clients practice skills and work towards their goals.   About Carla Fowler, MD PhD: Carla Fowler, MD PhD founded THAXA out of a passion for performance science, where the fields of strategy, productivity, and psychology intersect. Since its inception in 2013, THAXA’s scientific approach to individualized coaching has attracted a devoted client base of dozens of executives at firms ranging from Fortune 500 technology companies to venture-backed startups to innovative nonprofits. Carla’s coaching methods draw upon the multidisciplinary field of performance science to generate the best ideas surrounding strategy, execution, and mindset to assist leaders in their endeavors. Over the past 10 years, she has distilled the key principles of performance into understandable concepts and a method that helps leaders incorporate these ideas into their day-to-day performance, helping them go faster and improving their results. Outside of her coaching, Carla truly enjoys sharing her key performance principles with audiences while engaging in thought-provoking conversations surrounding her passion for performance science. Carla graduated from Brown University magna cum laude, earned her MD and PhD at the University of Washington, and completed her internship in general surgery at Stanford University. About THAXA: THAXA® is a boutique executive coaching firm that leverages the best ideas from performance science to help its clients focus their strategy, execution, and mental state as they pursue ambitious goals. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out THAXA® website at https://www.thaxa.com/ Check out Carla Fowler, MD PhD on LinkedIn at https://www.linkedin.com/in/carla-fowler/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

The Value of Experience in Executive Coaching In a recent episode of The Thoughtful Entrepreneur Show, host Josh Elledge engaged in a compelling conversation with Gary Cohen, the managing partner and executive coach at CO2 Coaching. The discussion delved into the nuances of executive coaching, particularly for CEOs and company presidents. Gary Cohen shared his wealth of leadership, coaching, and business strategy knowledge, offering listeners practical advice and profound insights. This blog post will distill the key themes and tips from the episode, providing a valuable guide for business leaders and entrepreneurs. Gary Cohen highlighted the significance of practical experience in executive coaching, stressing that coaches who have held similar leadership roles can offer more relevant and actionable advice. He also introduced the CO2 Coaching framework, which focuses on helping clients reclaim their time by delegating or streamlining tasks. Additionally, Gary emphasized the importance of balancing cost reductions with revenue gains to ensure a sustainable business model. These strategies are crucial for effective time management and financial health, enabling leaders to concentrate on strategic initiatives. The conversation also touched on fostering a culture of accountability and learning from failures. Gary discussed the role of leaders in setting clear expectations and holding team members accountable, which drives performance and alignment with organizational goals. He advocated for a blame-free culture that encourages innovation and continuous improvement. Furthermore, Gary underscored the necessity of emotional detachment in business decisions and the power of asking the right questions to engage and empower team members. By exploring coaching opportunities, business leaders can enhance their skills and drive their organizations to success. About Gary Cohen: Gary is famous for asking; he wrote the book on it. He probes his clients with the only kind of questions that can produce change: unexpected ones. From the client’s answers, this dedicated Minneapolis leadership coach offers not just insights but alternative courses of action. “There always are several good roads to Rome,” he says. “The key is to identify the one that best fits both your head and heart.” He focuses on the destination–and not the possible curves in the road–for a simple reason: most obstacles are artificial, and the rest are in our heads. “Clear your head,” he believes, “and the obstacles disappear.” This may explain why Gary’s clients call him “eccentric in exactly the right way.” Gary has yet to meet a client who wants to be ordinary, and he helps them enjoy unusual success by employing unusual approaches. CEO experience: Managing Partner and Co-founder of CO2 Partners, LLC (2004), an Executive Coaching and Leadership Development Firm. Founded ACI in 1989 with $4,000 and two employees, then grew 48 percent compounded annually for 12 years to over 2,200 employees and went public on the NASDAQ. ACI was one of Venture Magazine’s Top 10 Best Performing Businesses and Business Journal’s 25 Fastest Growing Small Public Companies, and Gary was an Entrepreneur of the Year finalist. Board memberships: All Kinds of Minds, Harvard Alumni Club of Minnesota, IC Systems, Inc., Richfield Bank, ACI, Telecentrics,, Outward Bound National Advisory, HBS Alumni Club of Minnesota (Past President), Minnesota Zoo Foundation among others. Author: Just Ask Leadership: Why Great Managers Always Ask the Right Questions (McGraw Hill 2009); articles for Business Week, Leader to Leader, and Forbes. Clients: Unilever, Intel, Genentech, MetLife, Thermo-Fisher, and 100-plus entrepreneur-led businesses. Education: University of Minnesota (B.A); Harvard Business School; Covey Leadership Center; Disney Leadership Institute; and Aspen Institute Crown Fellow.   About CO2 Coaching: CO2 Partners, executive coaching, simply put, is group of experienced, entrepreneurial-minded executive coaches business coaches with complementary skills…and a shared passion for elevating others in their leadership journey. Founded in 2004 by Gary Cohen, CO2 includes executive coaches and practitioners who understand the realities of leadership. That’s because we’ve all been there. Our intuition and "street smarts" lend a unique credibility and integrity to our work. It’s not about textbook theory. It’s about grounded, real-world experiences we generously share with clients. More importantly, leaders and organizations see rapid and sustainable returns on their investment from their executive coach. Outcomes are measurable and meaningful. Our fresh perspectives uncover new possibilities, solve problems from different angles, and deliver the skills and courage you need to succeed – even when the summit looks insurmountable.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check o

Embracing Innovation, Technology, and Customer-Centric Strategies In a recent episode of The Thoughtful Entrepreneur Show, host Josh Elledge, founder of UpMyInfluence.com, engaged in a compelling conversation with Dawid Sobieski, the creative force behind Plumcat Studio and Flux Verse. Their discussion explored the intricacies of entrepreneurship, offering listeners a wealth of actionable advice and expert insights. This blog post distills the key takeaways from their dialogue, providing a detailed guide to thoughtful entrepreneurship. Josh and Dawid underscored the importance of authenticity in building a personal brand, emphasizing that your brand should genuinely reflect your values and mission. Consistency across all platforms is crucial for building trust and recognition. They also highlighted the significance of quality over quantity in networking, advocating for meaningful relationships over superficial connections. Offering value to your network without expecting immediate returns fosters goodwill and trust. Actionable tips include defining your core values, auditing your online presence, attending industry events, and engaging actively on social media. Dawid stressed the need for adaptability and innovative thinking in the ever-evolving business landscape. Encouraging creativity within your team can lead to groundbreaking ideas and solutions. Both speakers discussed the effective use of technology to streamline operations and enhance productivity, advising entrepreneurs to stay updated with new tools and platforms. Additionally, understanding your audience and delivering exceptional value are pivotal for a customer-centric approach. Regularly conducting surveys and personalizing services based on customer data can significantly improve your offerings. About Dawid Sobieski: Dawid Sobieski, born in 1990 in Szczecin, Poland, grew up amid the transformative aftermath of communism's collapse. Inspired by his father's entrepreneurial spirit, Dawid pursued a Master's in Law before founding Plumcat during university. Starting with animation tutorials and a small ad project, his passion for creative storytelling blossomed into an international success story. Together with his wife, Dawid navigated early challenges in Barcelona, establishing Plumcat as a pioneer in remote work. Now based in Bansko, Bulgaria, Dawid leads Plumcat's global team, shaping its innovative animation and marketing ventures while indulging in hobbies like surfing and mountain biking. Dawid Sobieski, co-founder of Plumcat, embarked on a journey from Poland's post-communist era to becoming a leader in animation and video marketing. Beginning with a humble animated ad in Szczecin, Dawid's dedication to creative excellence and remote work innovation propelled Plumcat onto the global stage. From Barcelona to Bansko, he and his wife have cultivated a diverse team across continents, delivering cutting-edge solutions to clients worldwide. Beyond business, Dawid finds joy in surfing, mountain biking, and composing music, embodying his lifelong passion for creativity and adventure. About Plumcat Studio: Fully remote design & animation studio that produces original content for international clients from various industries. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Plumcat Studio website at https://plumcatstudio.com/ Check out Plumcat Studio on LinkedIn at https://www.linkedin.com/company/plumcat/ Check out Dawid Sobieski on LinkedIn at https://pl.linkedin.com/in/dawid-sobieski-350b12109 Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

The Power of Print in a Digital World   In a recent episode of The Thoughtful Entrepreneur Show, host Josh Elledge interviewed Alysha Burch, the founder and creative director of Square Root Creative, to explore the often-overlooked power of print in today's digital-centric marketing landscape. Alysha shared valuable insights into how print can complement digital strategies, the nuances of effective print marketing, and best practices for creating impactful print materials. This blog post delves into the key takeaways from their conversation, offering actionable advice for businesses looking to leverage print in their marketing efforts. Despite the dominance of digital marketing, print remains a powerful tool for engaging consumers. Alysha highlighted several reasons why print should not be overlooked: it provides a tactile experience that digital cannot replicate, offers longevity as print materials often stay in homes for days or weeks, and garners more trust from consumers who may perceive digital content as less reliable due to online scams and misinformation. Alysha emphasized that print and digital should be seen as complementary, with print reinforcing digital messages to enhance overall marketing effectiveness. Alysha shared several best practices for effective print marketing. Choosing the right paper is crucial; it should match the message and audience, with high-end paper for luxury products and more approachable paper for everyday items. Color psychology is also important, as different colors evoke different emotions and should align with the brand's overall color scheme. The layout and design should guide the reader's eye logically, with clear headlines and engaging visuals. Specialty embellishments like gold foil can add a touch of luxury, and testing and iteration are essential to refine materials before a full rollout. Leveraging data for targeted print campaigns and integrating print with digital strategies can further enhance the impact of print marketing.   About Alysha Burch:   Square Root Creative is the brainchild of Alysha Burch, a 30-year industry veteran. This full-service agency was established in 2002, when Alysha saw the need for a creative house that delivered effective messaging across all marketing mediums. Her vision was to form a group that could think conceptually, act strategically, and design with purpose. 20 years later, the agency remains independent and solely owned, an inspiration for women entrepreneurs worldwide. A native New Yorker, Alysha utilized her connections and resources to build “a rock-star team of talented individuals.” Together this group of innovative thinkers, master storytellers, daring designers, video mavens, and tech sensations rise to any creative challenge-–pushing the boundaries of every project to deliver work that exceeds expectations. While Alysha’s passion, talent, and dedication are the foundation for “the Root,” she’s the first to say that teamwork keeps the agency moving forward. This emphasis on a collective spirit has earned her the affectionate title of “Mama Root” – a nod to the family this fearless leader has built. Prior to opening SRC, Alysha worked at top advertising and marketing agencies on Fortune 500 clients including Nestle, Panasonic, and Hasbro. When not running the Root, she can be found downtown with Mylo, her French bulldog (and the office mascot) looking at street art and discovering emerging designers, jamming to old-school hip-hop during boxing class, or enjoying a late-night meal with friends–– that is, if they will wait for her to get out of the office.   About Square Root Creative:   We are a full-service agency passionate about design and its ability to provoke, inspire and energize. We build strong brands with fresh ideas, engaging creative and the right mix of technology. Our agency is built on integrity, trust and teamwork. We’re independent, giving us the freedom to be innovative and the flexibility to go above-and-beyond expectations. It’s this foundation that allows us to truly connect with our clients and engage with their audiences. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out Square Root Creative website at https://squarerootcreative.com/ Check out Square Root Creative on LinkedIn at https://www.linkedin.com/company/square-root-creative Check out Alysha Burch on LinkedIn at https://www.linkedin.com/in/alyshaburch Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Unlocking Success for Non-Profits and Purpose-Driven Businesses   In a recent episode of The Thoughtful Entrepreneur Show, host Josh Elledge sat down with Kenny Lange, a coach for non-profits and purpose-driven businesses, and the founder of Kenny Lange Coaching. Their conversation delved into the unique challenges and trends within the non-profit sector, the essence of purpose-driven companies, and practical strategies for organizations to authentically practice their core values. Kenny also highlighted valuable resources available on his website to help organizations assess their health and create a roadmap for their vision and goals. This blog post will break down the key insights and actionable advice shared during the episode. Non-profits face a myriad of challenges that can hinder their ability to achieve their missions. Kenny Lange identifies several key issues: resource constraints, including financial limitations and reliance on volunteers; leadership and governance challenges, such as board dynamics and the need for leadership development; and sustainability and impact concerns, including the complexity of measuring social impact and balancing short-term needs with long-term goals. Understanding these challenges is crucial for non-profits to navigate their unique landscape effectively. Purpose-driven companies prioritize their mission and values alongside profitability. Kenny Lange emphasizes the importance of authenticity in this approach, suggesting organizations clearly define and consistently communicate their core values, embed these values into operations, and maintain transparency and accountability. Practical strategies include conducting a values audit, developing a roadmap for vision and goals, and investing in training and development. Kenny Lange's website offers resources like health assessment tools, strategic planning resources, and leadership development programs to support non-profits and purpose-driven businesses in their journey towards impactful and sustainable success.   About Kenny Lange:   After selling his company that he started in his late 20s to another agency, he served as its second-in-command and helped grow their revenue by almost double in 2 years. During that time, he self-implemented a framework at that other agency and saw its impact was huge! However, he later found the System & Soul Framework and wished he had found it earlier because he would have been able to help those organizations achieve more growth with less pain. Now, as a coach, he helps nonprofits and purpose-driven businesses scale by helping them focus the organization, fuel high-performance teams, and create leaders worth following. He and his wife, Rebekah, have fostered 18 kids and counting and adopted 2 in addition to their 3 biological children. They are on a mission to positively impact 10,000 kids by December 31, 2033, because kids from hard places deserve to be seen, heard, and know someone is coming to help them.   About Kenny Lange Coaching:   Help leaders achieve breakthrough with the System & Soul Framework + The 4 Stages of Psychological Safety. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out Kenny Lange Coaching website at https://kennylange.com/ Check out Kenny Lange Coaching on LinkedIn at https://www.linkedin.com/company/kennylangecoaching/ Check out Kenny Lange on LinkedIn at https://www.linkedin.com/in/kennylange/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

The Importance of Marketing in Podcasting In a recent episode of "The Thoughtful Entrepreneur Show," host Josh Elledge interviewed Lorraine Ball, a seasoned podcast host, marketing strategist, and the founder of "More Than a Few Words." Their discussion explored the nuances of podcast marketing, industry trends, and practical strategies for businesses aiming to boost their marketing efforts. This blog post will distill the key insights and tips shared by Lorraine Ball, offering a comprehensive guide for podcasters and marketers alike. Lorraine emphasized the critical importance of understanding your audience as a foundation for any successful podcast marketing strategy. Conducting audience research through surveys, social media polls, and analytics tools can help gather data on your audience's demographics, interests, and listening habits. Building a strong, recognizable brand for your podcast is also essential. This involves developing a unique value proposition and ensuring consistent branding elements like podcast artwork, intro music, and episode format align with your brand identity. Lorraine discussed leveraging social media and the rise of video content as powerful tools for promoting podcasts. Tailoring content for each social media platform and engaging with your audience through comments, discussions, and interactive content like polls and Q&A sessions can significantly boost your reach. Additionally, incorporating video by recording video versions of episodes and creating short clips for social media can increase engagement. Lorraine also highlighted the importance of SEO for podcasts and email marketing, suggesting keyword research, providing transcriptions, building an email list, and sending regular newsletters to keep your audience engaged. About Lorraine Ball: After spending too many years in Corporate America, Lorraine said goodbye to the bureaucracy, glass ceilings and bad coffee to follow her passion helping small business owners succeed. As an entrepreneur, author, and professional speaker, she shares what she knows about marketing in presentations to groups around the county, in college classrooms and in her weekly podcast More than a Few Words. Every conversation is filled with creative ideas, practical tips, and decades of real-world experience.   About More Than A Few Words Podcast: It started as a conversation with friends. When someone would drop by the office, I would pull out my iPhone and record a bit of banter. From those first, informal interactions with local marketing professionals, authors, and entrepreneurs, More than a Few Words, a marketing podcast was born. Over the last fourteen years, there have been conversations with marketing celebrities, professionals and business owners like you. There were some laughs and lots of good information along the way. Today, the ten-minute conversations are heard by business owners around the world looking for practical tips and a little bit of marketing inspiration. And now, there is a book. More than a Few Written Words is extension of those conversations with some of my favorites guests from around the globe, sharing their expertise in a new format. I hope you enjoy reading this essay collection as much as I enjoyed assembling it.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Lorraine Ball at https://morethanafewwords.com/host-lorraine-ball/ Check out Lorraine Ball on LinkedIn at https://www.linkedin.com/in/lorraineball/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

The Impact of AI on the Software Development Industry In a recent episode of our podcast, we had the pleasure of speaking with Marc Karasu, the Chief Marketing Officer of Vention, a leading software engineering company. The conversation delved into various aspects of Vention's services, the intricacies of hiring a developer, the transformative impact of AI on the industry, and much more. This blog post aims to break down the key insights from the episode, providing actionable advice and thorough explanations to guide our listeners. Vention offers a wide range of software engineering services tailored to meet the unique needs of their clients, including custom software development, mobile app development, web development, and cloud solutions. Their approach is highly client-centric, focusing on understanding the unique requirements of each business and delivering customized solutions that drive growth and efficiency. Marc also shared invaluable tips for hiring the right developer, emphasizing the importance of defining project needs clearly, evaluating both technical skills and cultural fit, and leveraging professional networks and platforms like LinkedIn and GitHub. Artificial Intelligence (AI) is revolutionizing the software development industry, and Marc highlighted several key areas where AI is making a significant impact. AI-powered tools are streamlining various aspects of the development process, such as automated code generation, bug detection, and predictive analytics, thereby enhancing efficiency and quality. Additionally, AI is improving user experience through personalization and natural language processing. Vention’s growth story and their incubator for startups further underscore their commitment to innovation and support for the entrepreneurial ecosystem, making them a valuable partner for businesses and entrepreneurs looking to leverage cutting-edge software solutions.   About Marc Karasu: Marc Karasu, Chief Marketing Officer at Vention, holds more than 20 years of experience as a growth marketer at both B2B and B2C companies - transforming brands, scaling disruptive companies, and shaping dynamic cultures. He specializes in translating customer insights into authentic and compelling messaging and has played a crucial role in the development of Vention’s 2023 rebrand. As CMO, Marc leads Vention’s three marketing divisions — Growth, Design, and Brand. He is integral in defining the department’s collective strategy and associated goals on a global scale. His diverse background in marketing leadership roles with companies such as Yahoo!, Betterment, and Ellevest, coupled with his high EQ shape Marc’s strategic approach to marketing objectives, consistently resulting in the generation of efficient user growth; brand awareness; engagement; and revenue. His early experience also extends to some of the world’s most respected creative agencies such as Chiat/Day and BBH, where he worked hands-on in creative development, media buying, and channel optimization.   About Vention: Vention is a worldwide team of engineers and innovators, who partner with clients to transform entire industries. Our dedication and technical skill sets us apart as a true partner, capable of taking a company's vision from inception, all the way through to IPO, and even define new industry best practices. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Vention website at https://ventionteams.com/ Check out Vention on LinkedIn at https://www.linkedin.com/company/ventionteams/ Check out Marc Karasu on LinkedIn at https://www.linkedin.com/in/marckarasu Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Enhancing Online Presence Through Comprehensive Website Content In a recent episode of The Thoughtful Entrepreneur Show, host Josh Elledge sat down with Michael Chagala, the Founder and CEO of Rank Harvest Digital Marketing. The conversation delved into the intricacies of digital marketing, focusing on the evolving landscape of SEO, the role of AI in content creation, and the importance of quality content. This blog post will break down the key insights from their discussion, providing actionable advice for businesses looking to enhance their online presence. Michael Chagala emphasized the importance of staying updated with Google's algorithm changes. These updates can significantly impact search rankings, making it crucial for businesses to adapt their SEO strategies accordingly. He highlighted that quality content is king, with Google's recent updates prioritizing high-quality, relevant content. Additionally, user experience factors such as page load speed, mobile-friendliness, and easy navigation are increasingly important for SEO. Businesses should conduct regular content audits, focus on E-A-T (Expertise, Authoritativeness, Trustworthiness), and leverage analytics tools to monitor performance and identify areas for improvement. AI has revolutionized content creation, but Michael Chagala stressed the importance of humanizing AI-generated content to maintain authenticity and engagement. While AI can generate content quickly, it often lacks the nuance and emotional connection that human writers provide. Businesses should blend AI with a human touch, using AI for specific tasks like product descriptions while maintaining editorial oversight for more complex content. By identifying suitable tasks for AI, maintaining editorial oversight, and continuously experimenting and iterating, businesses can effectively leverage AI in content creation. About Michael Chagala: Michael Chagala is the founder and CEO of Rank Harvest, LLC. Rank Harvest offers premium search engine optimization services to local and national businesses in competitive markets, difficult niche ranking challenges, product launches and repairing damaged SEO. Michael’s career began sweeping the server room floor as an unpaid intern at a software development company, later progressing from software engineer to digital marketing then leadership. Michael was an executive at one of the fastest growing companies in the United States helping bring a small energy company from $20 million annual revenue to nearly $70 as part of a small team of Directors. About Rank Harvest Digital Marketing: Rank Harvest is a premium search engine optimization agency specializing in driving traffic to corporate and enterprise-level brands. We use a modern distributed workforce model without a physical office allowing for low overhead and to hire the top talent around the world. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Rank Harvest Digital Marketing website at https://rankharvest.com/ Check out Rank Harvest Digital Marketing on LinkedIn at https://www.linkedin.com/company/rank-harvest/ Check out Michael Chagala on LinkedIn at https://www.linkedin.com/in/michaelchagala/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Overcoming Burnout and Fueling Success In a recent podcast episode, Julie Bee, a renowned burnout strategist, author, speaker, and coach, shared her expertise on how business owners can overcome burnout and fuel success. Julie, the author of "Burned: How Business Owners Can Overcome Burnout and Fuel Success," primarily works with B2B service providers and has a rich background in accounting and 15 years of experience running businesses. The host, Josh, delved into various aspects of burnout, including its causes, financial stress, time management, self-care routines, and leadership roles in preventing burnout. This blog post will break down each tip Julie shared, offering actionable advice and thorough explanations to guide business owners and leaders. Julie emphasized the importance of identifying the root causes of burnout, such as excessive workload, lack of control, insufficient rewards, and poor work relationships. To address these issues, she advised conducting regular assessments to ensure workloads are manageable, empowering employees by giving them more control over their tasks, recognizing and rewarding their efforts, and fostering a supportive environment with open communication. Financial stress is another significant contributor to burnout, and Julie highlighted the importance of effective financial planning and management. She recommended creating a detailed budget, monitoring cash flow, and using financial forecasting to anticipate future needs. Hiring a financial advisor and utilizing financial software can also help streamline these processes. Effective time management is crucial in preventing burnout, and Julie shared strategies like prioritizing tasks, delegating responsibilities, and setting boundaries between work and personal life. She suggested using time management tools, time blocking, and scheduling regular breaks to maintain energy levels. Additionally, Julie stressed the importance of self-care routines, including physical exercise, mindfulness practices, and healthy eating. Leaders play a crucial role in preventing burnout by promoting work-life balance, providing support, and leading by example. Regular check-ins, offering training on stress management, and fostering a positive work environment are essential strategies for leaders. Julie Bee's insights provide valuable guidance for business owners and leaders looking to overcome burnout and fuel success. For more in-depth strategies and insights, consider reading her book and exploring her coaching services. About Julie Bee: Julie Bee is the business owner burnout strategist, author, and speaker. She’s been dubbed the “small business fixer" by her clients and peers. Her book, Burned: How Business Owners Can Overcome Burnout and FUEL Success, is available for pre-order now, and will drop on June 18, 2024. With over 15 years in the entrepreneurial field, Julie has solidified her reputation as a dynamic consultant, a riveting speaker, and a leader who sheds light on the darker side of business ownership. She has a knack for transforming businesses from the ground up. Whether it's reshaping workplace cultures or empowering leaders, her influence proves game-changing for those who collaborate with her. Having been celebrated by Fast Company and Forbes, her insights are in high demand across the industry. About TJB Media: Successful email marketing programs are built on meeting the expectations of consumers — delivering what they want, when they want, and how they want it — and aligning those expectations with the economic interests of the enterprise. At TJB Media we combine deep expertise in all aspects of email marketing, from ESP consulting, strategy, creative, and client services to platform management, email production, lead generation, and reporting & analytics. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out TJB Media website at https://tjb-media.com/ Check out Julie Bee on LinkedIn at https://www.linkedin.com/in/thejuliebee/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Leadership in High-Stakes Environments In a recent episode of The Thoughtful Entrepreneur Show, host Josh Elledge conversed with Anthony "AB" Bourke, the founder and CEO of Mach 2 Consulting. AB, a former fighter pilot, keynote speaker, and entrepreneur, shared profound insights on achieving peak performance and leadership skills. Drawing from his military experience, AB provided valuable lessons applicable to both personal and professional development. This blog post delves into the key themes discussed in the episode, offering actionable advice and detailed explanations to guide listeners in their journey toward excellence. AB emphasized that leadership in high-stakes environments, such as the military, requires a unique set of skills that are equally applicable in the business world. Effective leaders must balance humility with confidence, make rapid decisions, and be adaptable to changing circumstances. Teamwork is another critical component of success, with clear communication, a safe environment for feedback, and disciplined execution being essential strategies for building a cohesive team. AB also introduced the practice of briefing and debriefing, integral to military operations and highly beneficial in business settings, ensuring clear objectives, identifying potential challenges, and reviewing performance. Josh inquired about the traits and skills required to excel as a fighter pilot, and AB provided insights that are equally relevant to business leaders. The selection process for fighter pilots is rigorous, ensuring only the best candidates are chosen, and continuous training is essential for maintaining peak performance. AB also discussed current challenges faced by leaders, such as hiring and retaining talent, adapting to a rapidly changing global economy, and integrating artificial intelligence. Through Mach 2 Consulting, AB offers interactive programs and consulting engagements designed to help organizations implement principles of peak performance and leadership, making this episode a compelling resource for aspiring entrepreneurs and business leaders. About Anthony Bourke: Major Anthony “AB” Bourke is a highly experienced F-16 fighter pilot who has flown tactical missions in countries all over the world. He has accumulated more than 2,700 hours of flight time in numerous high-performance aircraft and was one of the first pilots to fly his F-16 over New York City in the homeland defense efforts on September 11th. “AB” has added to his combat experience in the business world. He ascended early in his career to become the top-producing mortgage banker in the Western US for a prominent mortgage bank. From there he helped build a low-tech startup which grew from $500K to $65M in revenue over 3 years. Following these two endeavors, AB combined his love of business with his passion for tactical aviation to build a global training company based on the lessons he learned in the military. As CEO he has shared his message of peak performance to over 50,000 people in 9 different countries. In his latest venture called Mach 2 Consulting, Bourke shares how fighter pilots, and other organizations where performance truly matters, have developed a feedback system to ensure continuous improvement and peak performance. He challenges businesses to employ similar systems in their own organizations, and teaches them how to incorporate these invaluable techniques to achieve their full potential as individuals and as a team. About Mach 2 Consulting: Mach 2 Consulting is an independent consultancy established to deliver specialist business innovation, technical and project management consultancy services for the Aerospace and Defence sector. Providing critical support to meet our customers’ time, costs and quality requirements is our primary focus. Contact our friendly and professional team here or continue to browse our website for further information on how we can help you succeed. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Mach 2 Consulting website at https://mach2consulting.com/ Check out Mach 2 Consulting on LinkedIn at https://www.linkedin.com/company/mach-2-consulting Check out Anthony Bourke on LinkedIn at https://www.linkedin.com/in/anthonybourke/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Strategic Marketing, Financial Management, and Innovation In a recent episode of The Thoughtful Entrepreneur Show, host Josh Elledge sat down with Danny Nathan, the founder and CEO of Apollo 21, to discuss the intricacies of entrepreneurial success. This episode is packed with valuable insights and actionable advice for entrepreneurs at all stages of their journey. Below, we break down the key themes and tips from their conversation, providing you with a detailed guide to mastering your entrepreneurial endeavors. Danny Nathan emphasizes the importance of a growth mindset. Entrepreneurs must be willing to learn, adapt, and grow continuously. This mindset allows you to see challenges as opportunities rather than obstacles. Actionable advice includes investing time in continuous learning, being open to pivoting your business model based on market feedback, and developing resilience to bounce back from failures. In today’s digital age, having a robust online presence is non-negotiable. Danny Nathan highlights the importance of leveraging digital marketing strategies to reach and engage your target audience. Effective financial management is also critical for the sustainability of your business. Monitoring cash flow and financial health, creating a budget, and using financial management tools are essential practices. Staying ahead of industry trends through market research and customer feedback, and building strategic relationships through networking and partnerships, can open doors to new opportunities and resources. Implement these actionable tips and insights to navigate the entrepreneurial landscape with confidence and achieve your business goals. About Danny Nathan: After 20 years of product and technology experience, Danny has developed a habit of helping companies create new products & services and launch new ventures. In the past, he’s been called a product person, a UX guy, a designer, a strategist, a marketer, a creative (and a few other choice names like “The Cleaner”). Danny has led product build and launch efforts at an international scale, run countless design sprints, and founded multiple companies. He’s applied his expertise to a variety of companies ranging from pre-seed startups to Fortune 100 corporations, including: American Express, Dyson, General Mills, the MoMA, Getty Images, Legendary Pictures, and many more. About Apollo 21: Apollo 21 helps organizations leverage venture driven growth and removes barriers to scale by building technology that solves complex business and operational challenges. We sit at the intersection of a product design studio, a venture studio, and a management consultancy. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Apollo 21 website at https://www.apollo21.io/ Check out Apollo 21 on LinkedIn at https://www.linkedin.com/company/apollo21io/ Check out Danny Nathan on LinkedIn at https://www.linkedin.com/in/amongmany/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

The Importance of Self-Awareness in Leadership In a recent episode of "The Thoughtful Entrepreneur Show," host Josh engaged in a compelling conversation with Kirsten Yurich, an executive mentor and vintage chair, to explore the nuances of effective leadership. Kirsten shared her extensive knowledge on leadership dynamics, the critical role of self-awareness, and the evolving trends in the corporate world. This blog post will distill the key takeaways from their discussion, providing actionable advice and deep insights for both current and aspiring leaders. Kirsten underscored that self-awareness is fundamental to effective leadership. Leaders who are attuned to their strengths, weaknesses, and emotional triggers are better positioned to manage their teams and make sound decisions. She offered practical tips such as regular self-reflection, seeking feedback, and investing in emotional intelligence training to enhance self-awareness. These strategies help leaders understand and manage their emotions and those of their team members, fostering a more cohesive and productive work environment. A positive work environment is essential for employee satisfaction and productivity, and Kirsten highlighted the leader's role in shaping workplace culture. She emphasized leading by example, fostering open communication, and recognizing team members' efforts. By demonstrating respect, approachability, and a positive attitude, leaders can cultivate a supportive and engaging work atmosphere. Regular team meetings, one-on-one check-ins, and various forms of recognition can further reinforce a positive culture, driving both individual and organizational success. About Kirsten Yurich: A former CEO and dynamic executive with successful track record of developing leaders, delivering results, and bringing together individuals, teams, and stakeholders to create high-performing cultures that perform past mission. With a clinical background and advanced training I create safe and challenging environments for people to transform into their best selves in life and work. Maximizing their talents so their families and companies are successful. I practice my own personal values of candor, integrity, humanity, and presence on a daily basis in order to be worthy of my clients. About Vistage: Vistage is the world’s largest CEO coaching and peer advisory organization for small and midsize business leaders. We offer the most effective approach to achieve better results, grow your company faster and maximize your impact as a leader. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Vistage website at https://www.vistage.com/ Check out Kirsten Yurich website at http://kirstenyurich.com/ Check out Kirsten Yurich on LinkedIn at https://www.linkedin.com/in/kirsten-yurich/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Unleashing Your Coaching Business Potential In a recent episode of The Thoughtful Entrepreneur Show, host Josh Elledge engaged in a rich conversation with Zammy Mustaq, a distinguished marketing and sales mentor and strategist for coaches. The episode brimmed with valuable insights and actionable advice aimed at enhancing marketing and sales strategies. This blog post will explore the key themes discussed, offering a comprehensive guide to mastering these crucial business areas. A deep understanding of your ideal client is foundational to effective marketing and sales. Sammy emphasized the importance of truly grasping your client's pain points, desires, and motivations. To achieve this, create detailed client avatars, conduct thorough market research, and use empathy mapping to visualize your clients' experiences and emotions. These steps will help tailor your messaging more effectively, ensuring it resonates with your target audience. Crafting a compelling value proposition is essential for capturing your ideal clients' attention and standing out from the competition. Focus on the benefits your clients will experience, use clear and concise language, and continuously refine your value proposition based on feedback. Additionally, building trust and credibility is crucial for converting prospects into clients. Leverage testimonials and case studies, provide value upfront through free resources, and maintain consistency in your messaging and branding to establish a reliable and trustworthy image. About Zammy Mustaq: I help coaches, therapists & practitioners scale their business through client attraction and heart-centred sales. After spending 5 years at Canada's largest bank, navigating the world of Sales & Marketing and hosting International Business Retreats, I uncovered a universal truth: You can have the most EPIC services, but without an online spotlight, you're the world's best-kept secret. That’s why I’m so passionate about helping business owners increase their visibility online to create massive income & impact while building a freedom based lifestyle. About Zammy Mustaq Consulting: One of the most sought after Marketing & Sales Strategists in the online coaching space. She is known for helping business owners double their income in less than 90 days. She helps her clients master the art of predictable heartcentred marketing & sales so they never have to worry where their next client is coming from. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Zammy Mustaq Consulting website at https://www.zammymustaq.com/ Check out Zammy Mustaq on Facebook at https://www.facebook.com/zammy.mustaq Check out Zammy Mustaq on Instagram at https://www.instagram.com/zammymustaq/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Understanding the Importance of Financial Management In a recent episode of "The Thoughtful Entrepreneur Show," host Josh sat down with Tom Griffiths, the founder and CEO of Synergy CFO Solutions, to delve into the critical role of financial management in small businesses. Tom's expertise in helping business owners understand their numbers, improve profits, and manage cash flow is invaluable for anyone looking to achieve long-term business success. This blog post will break down the key insights from their conversation, offering actionable advice and detailed explanations to guide you in optimizing your financial performance. Many business owners gauge their success by looking at their bank account balances or growth metrics. However, Tom Griffiths emphasizes that these indicators can be misleading. A healthy bank balance does not necessarily mean a business is profitable or has a stable cash flow. Tom suggests that businesses generating $1 to $4 million in revenue are typically ready for the level of financial guidance a fractional CFO can provide. This is the stage where financial complexity increases, and professional expertise becomes crucial. Evaluate your current financial management practices and identify gaps. If you find that financial tasks are becoming overwhelming or you're not making informed decisions, it might be time to bring in a fractional CFO. Synergy CFO Solutions offers a range of free resources on their website, including a cash flow forecast, webinars, and a report on the 16 drivers of revenue, profit, and cash flow. These resources are designed to help business owners gain clarity on their financial situation and make informed decisions. Take advantage of the free cash flow forecast tool to get a better understanding of your cash flow situation. Participate in webinars to learn from experts and gain new insights into financial management. For more insights and to access these valuable resources, visit [Synergy CFO Solutions](https://www.synergycfosolutions.com). About Tom Griffiths: He founded Synergy CFO Solutions because he realized how many small business owners need a financial guide to help them have a growing, successful business. Due to his financial background following the first eight years of his career in banking, he can look at a business and spot the underlying reasons why a business is not profitable and has poor cash flow. He understand both sides of a business (the financial side and the business ownership side). More importantly, he know how to fix it so that the business can grow and become more profitable. About Synergy CFO Solutions: Helps small business owners have a growing and more profitable business so they can achieve their personal and professional goals. The goal is simple: to help clients go from feeling overwhelmed, stressed about the finances, wondering "where did all the money go", to feeling confident, knowing that they're running their business like a CEO, with the numbers driving sound decision making. Done through a unique yet simple process, taking on the role of ‘financial guide’, meeting the business owner on a regular basis. The process identifies the key drivers of the business, which are then used to help make decisions to grow profit and cash flow, in turn allowing the owner to achieve their goals. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Synergy CFO Solutions website at https://synergycfosolutions.co/ Check out Synergy CFO Solutions on LinkedIn at https://uk.linkedin.com/company/synergycfosolutions Check out Tom Griffiths on LinkedIn at https://uk.linkedin.com/in/tomgriffiths8 Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Unleashing Potential: Transforming Mid-Career Stagnation into Success In a recent episode of Josh's podcast, he sat down with Anna Urnova, a career coach helping mid-career men pivot to thrive. Anna, who has worked with executives and leaders at top companies like PwC, Siemens, Visa, and Unilever, shared her expertise on how professionals can navigate the often challenging mid-career phase. This blog post delves into the key themes and actionable advice from their conversation, providing a comprehensive guide for mid-career professionals looking to make a meaningful change. Anna explains that many of her clients, typically men aged 35 to 55, experience a sense of stagnation and lack of motivation, often referred to as the mid-career plateau. This period can be characterized by feeling stuck, a lack of energy, and a desire for change. One of the central themes Anna emphasizes is the importance of aligning one's work with their purpose. She argues that this alignment can be a powerful remedy for burnout and lack of energy, as professionals who find work that resonates with their core values and passions are more likely to feel invigorated and motivated. Anna's approach to helping mid-career professionals pivot involves a structured system that she outlines in her free masterclass, "Do What You Love: 5-Step Formula." The steps include gaining clarity about one's strengths, values, and passions, exploring new career possibilities, repurposing existing skills, creating a strategic plan, and executing with adaptability. By following these steps, mid-career professionals can find renewed purpose and energy in their careers. For more detailed guidance, consider exploring Anna's free masterclass and take advantage of her free calls to discuss how the system can be applied to your individual situation. About Anna Urnova: An award-winning Career Coach dedicates herself to helping professional mid-career men break free from feeling stuck, stagnant, undervalued, and burned out in soul-sucking jobs. Her mission is to guide them toward discovering their purpose and successfully pivoting to thrive without having to start over or return to school, even if they've attempted and failed before. Running her online coaching business marks her third career endeavor. Previously, she served as a high-profile executive coach, collaborating with esteemed institutions like INSEAD, The London School of Economics, ESMT Berlin, and the Centre for Creative Leadership. Prior to that, she accumulated over 15 years of corporate HR experience with Fortune 500 companies. Her coaching successes have earned awards and recognition, with her groundbreaking research on family patterns affecting careers frequently cited in publications like Harvard Business Review, Quartz at Work, and many other global business periodicals. She holds an MSc Degree from the London School of Economics (1996), a Diploma in Clinical Organizational Psychology (2008), and an Executive Master’s Degree in Consulting and Coaching for Change from INSEAD (2014). Currently residing in Berlin, Germany, she works globally while cherishing time spent with her family. About Anna Urnova Coaching: Our company specializes in facilitating transformative career changes for our clients. We have a proven track record of helping individuals achieve significant milestones in their professional lives, such as: Securing a larger role and a 50% salary increase after experiencing redundancy twice within the same industry. Attaining a coveted promotion to the C-suite level. Relocating to work in a new country, fulfilling a long-held dream. Leveraging sabbaticals or parental leave to reinvent and propel their careers to new heights. Successfully launching a start-up from scratch, even after years of previous attempts and failures. Transitioning from a traditional 9-to-5 job to running a thriving consulting practice, while enjoying freedom and global travel with family. Transforming a struggling side-hustle into a multimillion-dollar business venture. Undertaking a comprehensive mid-career overhaul when the current path reaches a conclusion, a dead end, or loses its meaning. Through personalized coaching and strategic guidance, we empower our clients to navigate these pivotal career transitions with confidence and success. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Anna Urnova Coaching website at https://annaurnova.com/ Check out Anna Urnova on LinkedIn at https://www.linkedin.com/in/anna-urnova-executive-coach/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to le

Mastering the Art of Public Relations: Understanding the Essence of a Compelling Story   In a recent episode of The Thoughtful Entrepreneur Show, host Josh Elledge interviewed Megan Bennett, CEO of Light Years Ahead, to explore the nuances of public relations (PR) and the art of crafting and pitching compelling stories to the media. Megan shared invaluable insights from her extensive PR experience, offering actionable advice on elevating a brand's visibility and authenticity. This blog post distills the key takeaways from their conversation, providing a comprehensive guide for anyone looking to master PR. One of the primary challenges in PR is transforming a seemingly mundane product into a newsworthy story. Megan emphasized the importance of finding a unique angle or hook that sets a brand apart. This involves deep diving into the founder’s background to uncover compelling narratives and highlighting unique selling points like innovative ingredients or social causes. Megan shared a success story of Kansas City Cattle Company, a Wagyu beef brand founded by a combat veteran, whose compelling narrative and superior product quality led to significant media coverage and increased sales. Megan stressed that mass-distributed press releases are often ineffective. Instead, personalized pitches tailored to specific media outlets and journalists are far more impactful. Key elements of a successful pitch include compelling subject lines, engaging first paragraphs, and high-quality visuals. Persistence is crucial in PR, and Megan highlighted the importance of following up multiple times and being prepared to tweak the pitch if it’s not resonating. Authenticity over paid coverage and continuous engagement with media contacts are essential for building lasting relationships and achieving successful PR outcomes. About Megan Bennett:   Megan has been on the LYA team for over 20 years. She started working at LYA just a year after college and fell so in love with public relations that she stayed on and helped build the company into what it is today. Her expertise focuses on managing clients, engaging with top national media daily, and securing meaningful media placements. She has spearheaded and implemented countless successful PR campaigns for numerous brands. She is proud of the positive, lasting relationships she cultivates with the media on an ongoing basis. Megan's forté lies in her outgoing and engaging personality, which has solidified extremely strong relationships with top consumer print, online, and broadcast media contacts. She understands what the media wants and what tactics work to obtain the most high-profile placements. When it comes to placing a story or segment for a client, she is relentless with the media, and she doesn't stop until she makes it happen. Megan lives outside of Kansas City. She is married and has two daughters. She holds a Bachelor of Science Degree in Communications from Skidmore College.   About Light Years Ahead PR:   We are a cutting-edge public relations agency dedicated to propelling your brand beyond the competition and into the stratosphere of success. With a team of skilled strategists, creative visionaries, and media mavens, we craft personalized PR solutions that ignite your brand's brilliance. Proudly providing high-level PR services across the nation since 1995. At Light Years Ahead PR, we understand that every client is unique, and that's why we tailor our services to align perfectly with your specific goals and aspirations. Whether you're a startup seeking to establish a powerful presence or an established brand aiming to reach new heights, we've got the expertise to make it happen.   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode:   Want to learn more? Check out Light Years Ahead PR website at https://www.lightyearsahead.com/ Check out Light Years Ahead PR on LinkedIn at https://www.linkedin.com/company/light-years-ahead/ Check out Megan Bennett on LinkedIn at https://www.linkedin.com/in/megan-bennett-6a1b8317/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence:   We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.https://www.lightyearsahead.com/  

The Future of Restaurant Technology In a recent episode of "The Thoughtful Entrepreneur Show," hosted by Josh Elledge, the CEO of PAR Technology Corporation, Savneet Singh. He shared valuable insights into the evolving landscape of technology in the restaurant industry. ParTech, a leading provider of software, hardware, and services to fast-growing or large restaurant chains, is at the forefront of this transformation. This episode delves into the key themes discussed in the episode, offering actionable advice and expert insights for restaurant owners, CIOs, and marketing officers looking to leverage technology to enhance the consumer experience. ParTech specializes in providing comprehensive technology solutions tailored for restaurant chains. Their offerings include streamlined and efficient Point of Sale (POS) systems, customized loyalty programs designed to increase customer retention and engagement, and robust online ordering platforms that cater to the growing demand for digital convenience. Savneet emphasized the critical role of technology in bridging the gap between consumers and the brands they love, highlighting how advanced technological solutions can enhance customer engagement, improve operational efficiency, and enable restaurants to quickly adapt to changing consumer behaviors and preferences. The conversation also touched on the future of self-checkout and the increasing role of mobile phones, emphasizing their convenience, speed, and ability to provide personalized recommendations and offers. Additionally, the potential advancements and challenges in the use of AI and robotics in the restaurant industry were discussed, noting how automation of routine tasks can enhance accuracy and efficiency, despite the challenges in implementation. About Savneet Singh: Savneet Singh is an award-winning software / SaaS CEO with deep expertise across the retail, fintech and payments industries. Savneet is currently CEO of PAR Technology Corporation, a provider of point of sale software to the retail industry. Under his tenure, the Company has transformed from a distressed provider of hardware to a fast-growing SaaS business. This work has included two significant capital raises, two large acquisitions and a dramatic change in workplace culture. Prior to PAR, Savneet has extensive experience as both an investor and Board Member, having served on a number of both public and private Boards, including a listed SPAC. About PAR Technology Corporation: PAR Technology Corporation develops and markets products that assist hospitality operators around the world to better manage money, materials, people and the guest experience. PAR has provided solutions, including software, hardware and services to the world’s largest restaurant chains and their franchisees for 40 years. Today our extensive offering includes technology applications for the full spectrum of hospitality and restaurant operations, from independent table service restaurants to international QSR chains and five-star destination resorts, all backed by PAR’s global service network. The Company has nearly 100,000 installations in 110 countries worldwide. PAR is also a leader in providing computer-based system design and engineering services to the Department of Defense and Federal Government Agencies. Links Mentioned in this Episode: Want to learn more? Check out PAR Technology Corporation website at https://partech.com/ Check out PAR Technology Corporation on LinkedIn at https://www.linkedin.com/company/partechnology Check out Savneet Singh on LinkedIn at https://www.linkedin.com/in/savneetsingh/   Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence:   We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Navigating Leadership and Culture Transformation in the Post-Pandemic Era In a recent episode of The Thoughtful Entrepreneur Show, host Josh Elledge engaged with Jahmad Canley, CEO of Potential Unleashed Consulting, to explore the shifting dynamics of leadership and organizational culture in the post-pandemic era. Potential Unleashed collaborates with a diverse clientele, including Fortune 500 companies, nonprofits, educational institutions, and athletic teams, to drive leadership development and culture transformation. Their discussion highlighted the emerging trends, challenges, and strategies for fostering adaptive, inclusive, and high-performing work environments in today's evolving landscape. One significant trend Jahmad pointed out is the balance between in-office and remote work, which has become a pivotal aspect of organizational culture post-pandemic. Companies are now tasked with creating environments that support both remote and in-office employees. Actionable strategies include developing flexible work policies, investing in technology for seamless communication, and scheduling regular check-ins to maintain team cohesion. Additionally, Jahmad emphasized the importance of creating adaptive cultures that can evolve with new challenges while retaining their core strengths. This involves continuous feedback loops, leadership training, and celebrating organizational successes to reinforce positive behaviors and morale. Jahmad also discussed the impact of remote work on diversity and inclusion, noting that it can remove geographical barriers and create a more diverse workforce. However, leaders must be equitable and considerate of individual situations to foster an inclusive environment. Actionable tips include developing inclusive policies, providing diversity training, and encouraging employee resource groups. Creating a culture of belonging through proactive DEI assessments, coaching, and inclusive practices is crucial for fostering a high-performing and inclusive work environment. Jamal's insights underscore the importance of proactive assessment and support for leaders to navigate the post-pandemic landscape successfully. About Jahmad Canley: Jahmad Canley has an endless dedication to empowerment and education for all people. He is internationally known as a top level culture transformation consultant, peak performance coach, author and masterful story teller. Jahmad focuses on helping people and organizations accomplish their goals and fulfill their potential in their personal, professional, and organizational lives. His passion for helping others unleash their potential has provided him the privilege of working with top organizations such as Microsoft, Amazon, Western Union, LA Phil Harmonic Symphony, USA Swimming and many more. About Potential Unleashed Consulting: Potential Unleashed is a business coaching company specializing in providing solutions to companies, teams, and individuals of every description through improved performance and increased human effectiveness. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Potential Unleashed Consulting website at https://potential-unleashed.com/ Check out Potential Unleashed Consulting on LinkedIn at https://www.linkedin.com/company/potential-unleashed-consulting Check out Jahmad Canley on LinkedIn at https://www.linkedin.com/in/jahmad-canley-he-him-his-b70ba9a Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Mastering Digital Marketing: Understanding Your Audience and Crafting Compelling Content In a recent episode of The Thoughtful Entrepreneur Show, host Josh Elledge engaged in a deep dive into digital marketing with Kris Britton, the founder of KAYBE Mega Marketing. This episode is packed with valuable insights for anyone aiming to enhance their marketing strategies. Below, we summarize the key takeaways and actionable advice shared by Kris Britton, offering a detailed guide to mastering digital marketing. Kris emphasizes the importance of understanding your target audience through detailed buyer personas and market research. Creating comprehensive profiles of your ideal customers and utilizing tools like surveys and social media listening can help tailor your marketing messages effectively. Additionally, Kris highlights the significance of crafting compelling content through storytelling, value-driven posts, and SEO optimization. Engaging narratives and educational content can significantly boost your brand’s connection with its audience. Social media platforms are crucial for audience engagement, and Kris advises selecting the right platforms, maintaining a consistent posting schedule, and actively engaging with followers. Paid advertising, with targeted ads, A/B testing, and retargeting, can amplify your reach and conversions. Finally, building strong relationships through personalized email marketing, customer feedback, and community building is essential for long-term success. By following these strategies, you can elevate your digital marketing efforts and achieve remarkable results. For more expert advice, tune into The Thoughtful Entrepreneur Show.   About Kris Britton: Kris Britton is the CEO and founder of international ‘mega-marketing’ company, KAYBE. A serial entrepreneur, with more than 10 years’ experience in digital marketing, Kris heads up an ever-growing team of experts who help hundreds of brands around the world drive revenue through innovative marketing strategies.   About KAYBE: KAYBE are an award-winning marketing agency, with clients across Europe, the USA and Australia. We deliver comprehensive marketing strategies and activities, designed to deliver true, tangible growth for a wide range of businesses, from small side hustles through to blue chip enterprises. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? Check out KAYBE website at https://marketing.kaybe.co.uk/ Check out KAYBE on LinkedIn at https://www.linkedin.com/company/homeofkaybe/ Check out Kris Britton on LinkedIn at https://www.linkedin.com/in/krisbritton/   Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence:   We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.