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The Fearless Launching Show with Anne Samoilov

The Fearless Launching Show with Anne Samoilov

381 episodes — Page 6 of 8

130: 4 Big Mistakes That Undermine and Prevent You From Having A Successful Product Launch

In today’s episode we’re talking about mistakes you may be making as a business owner that affect your business and all your product launches. These aren’t quick fix mistakes, but ones you can aim to get better at over time. Take out your journal right now and make notes on anything that comes up for you personally. There’s no right or wrong way to approach these, only to work on shifting the way you handle launches, do business...and operate in the world. Checklist vs. Decision Making: There are lots of appropriate places and instances where checklists are valuable and work. And they do get you part of the way there with launches. But a checklist will not tell you why people aren’t buying. A checklist won’t tell you if you’ve done enough customer research or sent enough emails or got the tone right in your sales page or webinar presentation. You need to be able to ask questions, have thoughtful conversations and make decisions. Individual Tools vs. System: With the ever changing technology in our world, it’s no wonder that we’re always thinking about trying a new tool to. For example, process payments, manage tasks, house our products, deliver our products, promote our products. Truth is - the system of how you’re doing these things is more important than the specific tool. Learning how to pull together a set of tools into a working system is a better approach and why I teach a systems module in Fearless Launching. Grab my systems cheatsheet. Check show notes over at http://www.annesamoilov.com/130 for a link to that cheatsheet! Changing Everything vs. Keeping What works: Doing a postmortem is one of those things that gets put off and literally put on the back burner as we get ready for our next thing. Plus - a good friend told me this about branding - that’s her area of expertise...that people get bored with their fonts/colors about the time that it’s gelling and makes sense with people! When it’s working - you’re likely going to get bored, but there’s no reason to throw out everything and can result in nothing working!!! Support - Are you getting help? Processing what’s going to happen in your launch is invaluable. Absolutely no one I know who’s gone above the 7 figure launch or revenue level has done so without hiring help. No one. You have to be willing to get that support. And if you need help with the above items especially, then it might be time to get a coach, hiring a launching manager... If you’d like to go into more of these topics, I’ve just created a brand new launch workshop for you which really speaks to the foundation you can build for all of your launches...I’m telling you first because I know you’ll want to jump on it fresh - while it’s hot off the presses. Here’s what we’re going to cover in this workshop: The one place you’re wasting the most time and that could be the cause of all your launch problems.. Why knowing how to set your launch goals, sets you up for bigger success My secret shortcut to creating my launch plan - great if you HATE planning The key phases in your launch and the exact action steps you can take today. Just head over to http://www.annesamoilov.com/130 and it’ll be linked right there as well as on the sidebar on the blog. That’s all for today - I hope you heard today’s message with love. I make these mistakes sometimes too - we’re human and we simply need a reminder every once in awhile!

Mar 10, 201724 min

129: The Secret Life of Mompreneurs: How Vicky Lashenko Grew Her Popular Mompreneur Show

Vicky Lashenko is the creator and host of a popular Facebook Live webshow called Mompreneur Show. She started the show back in 2016 and she just turned into a podcast! I invited Vicky onto the show to talk about: How she’s built her audience over the past year What challenges she’s faced throughout the year Her best advice for balancing her family life and business Plans for the future How to start your own show - whether it’s live or pre-recorded Read the full notes over at annesamoilov.com/129

Mar 2, 201748 min

128: A Simple System To Create Packages and Services That Sell Out Everytime with Becca Tracey

Are you a coach, consultant, VA, graphic artist, copywriter or a service provider? This episode will help you create the packages and services people will be running to buy from you. If you’ve ever struggled putting together the right mix of your skills or figuring out which of your talents to include/exclude in your packages, today’s episode will fix you right up. Whether you’re just starting out or looking to make your current offerings better, Becca Tracey of the Uncaged Life has the answers. Full show notes over at: annesamoilov.com/128

Feb 23, 201742 min

127: How To Build Your Audience With Carrie Green and the Female Entrepreneur Association

Want to learn how to build your audience online? Listen and learn from a woman who's been doing it steadily over the past several years. Today we're talking to Carrie Green founder of the Female Entrepreneur Association...first it was a place to share the stories of other women building their businesses and now as a platform for inspiring women along their business and entrepreneurial journeys. I thought it would be great to ask her some questions about her top strategies for building her business and community... We focused on the exact steps and strategies you's used and sticks to keep her Facebook page growing beyond 400k followers. Platforms she's used and tried along the way How, why and when she started Vlogging The different responses she's received on all platforms she's tried Her biggest piece of advice for others looking to "build their audience" Carrie's book "She Means Business" comes out next week - so head over to Amazon now and pre-order it: annesamoilov.com/carrie

Feb 17, 201740 min

126: 3 Essential Hiring Reminders That Make You A Better Boss

Have you ever hired a team or even one person to help you in your business? No? Maybe...you’ve been doing everything yourself in your business for some time now. Longer than you really should have. But it’s not because you haven’t tried to find people to help you. You’ve been on upwork.com, elance.com, and hiremymom.com, but you haven’t felt very “lucky” in your search for the right person or people yet. First thing is this - hiring is not an easy process. Second thing - you are not alone in struggling through that process. Third thing - it IS something you have to do at some point if you want to grow beyond a “job-replacement” business. (believe me - I know this from personal experience!) Every business owner gets to the point of hiring in different ways. Some people start finding help from the second they start their business. Some people start with interns. Others do everything as long as they possibly can... When is the right time to hire someone for your business? The answer is different for everyone. That's what we're talking about on today's episode. Full episode show notes located at: annesamoilov.com/126

Feb 9, 201727 min

125: How To Hire A Launch Manager

This episode will give you some getting started advice you need to make sure you hire the right person for your Launch Manager. As you know I’ve been managing launches for several years online and offline. Not only have I been involved with projects ranging from feature films, tv and video games but I’ve spent the past 6 years working as launch manager of some major online product launches. People often tell you to hire a project manager - that will help. But I get it when people meltdown, are unsure not only of - How can i afford that Where do I find someone What qualities should I look for What do I even give that person when they start What will I do then? In today’s podcast, I’ll talk to you about - Why it’s so hard to find a good launch manager The 3 things you can do to decide if you actually have to hire An alternative to hiring a true launch manager Qualities to look for in a launch manager Questions you should ask someone who might be right in this role If you've ever wanted to work on launches, need to hire someone or aren't sure if you could use the help of a launch manager, this episode is a great starting point! Full show notes and resources available at: annesamoilov.com/125

Feb 3, 201737 min

124: What Can You Tell Me About Your Audience?

If I were to ask you, who’s your audience, how would you answer? The people who share the stories of their audience, past customers, current customers like they are relatives or old friends? This is the one system I'm focusing on because typically I'm great at listening, watching, learning who people are and connecting with them...but truth is I'm not doing as much as could with the information. That’s all started to change and I’d like you to join me and improve your own approach to understanding your audience. Let’s dive into figuring out how to gather, understand and USE all the information FOR our audience. Head to the show notes to the survey I talked about AND to get your research tracker download: http://www.annesamoilov.com/124

Jan 26, 201728 min

123: 7 Tips For Choosing The Right Tools To Run Your Business

In today’s episode I’m going to talk you through how to choose the right tools to run your business… and we’re going to focus on the principles that will help you make any decision. Warning - this isn’t a “who does what better”... or “you shouldn’t switch tools” or a “tools don’t make the launch” post… Over the life of my business and I’m sure your’s as well, you’ll come across a lot of different solutions to help you do your work better, faster, easier...and ones that will cost you less money, more money… My take on tools is simple…and I'm talking about it in depth.... Full show notes and resources mentioned over here: www.annesamoilov.com/123 What tools do you depend on to run your launches, manage your work and make your business organized!

Jan 19, 201723 min

122: 5 Ways To Plan Your Year After It's Already Started

Still haven’t planned out Q1 yet? Didn’t attend a planning session or brainstorm or buy a planner or anything in November or December? That’s okay - you’re not behind and you can still make a plan for an amazing quarter...even if it’s already started. Here are 5 tips to making your plan and getting it going fast - Full show notes at: http://www.annesamoilov.com/122

Jan 13, 201722 min

121: Always Be Improving

There's a funny thing about building a business...launching products, services, making money only.... Many times we'll be all about a revenue goal we want to hit or a number of subscribers we want to reach. How many people can we get to our webinars? What's our sales page conversion rate? Are we so consumed by needing to reach the end result that we can't recognize the growth that happens in between. This week - we wrap up the discussion of having a successful launch by talking about launching better, improving, and why that's JUST as important. Full show notes over at annesamoilov.com

Jan 5, 201728 min

120: How To Kickstart Your Launch Planning Process + 53 Tasks You Can Start Today

Part three of a 3 part series all about producing a successful launch - make sure to head back to episodes 118 and 119 to hear the top 2 ways to produce that amazing launch... In today's final part of the series I dig in a little too deep (maybe) to how to plan your launch... I keep hearing the same things… There’s so much on my launch to do list. How will I actually get it all done? And what’s your launch planning process, Anne? If you’re working on your first or next product launch, you know that the launch to do list seems to grow exponentially…and almost daily. It’s hard when it’s your own growing list, but it’s even tougher when it’s a client’s list… Now I talk about planning and scheduling A LOT, but I know that sometimes we all need to hear things repeated to us and in different ways. I know…because I’m no different…there are times when I get overwhelmed with everything I want to do in a launch. So, today I’m sharing a new jumping off point with you to get you started “handling” all the potentially overwhelming pieces of a launch. Depending on who I’m working with or what I’m launching, this particular process might change slightly. I am not a rigid, plan it and do it type person. That said, there are some rules I do live by. Show notes here: http://www.annesamoilov.com/launch-planning-process Resources: fearlesslaunching.com

Dec 22, 201636 min

119: The Top 3 Things You Need To Do To Produce A Successful Launch (Part 2): Tools + Systems

Part 2 of our 3 part series on producing a successful launch - In this series I'm sharing the top 3 things you need to do, put in place or create in order to have a successful launch. In fact - if you're missing even one of these, you will not achieve the results you're looking for when you put your work out to the world. Listen to part one of this series here: http://www.annesamoilov.com/produce-successful-launch-series Rarely do I get to curate what I’ve created for you – you hear the podcasts when you want and may read a post long after it’s been published. This series will pull some important moving parts of a launch together for you – so you don’t have to wade through information you may not need (yet). So enjoy…the 3 key elements of a successful launch. This series is specifically for you if: If you’ve never launched a thing and know you will want to turn your blog into a business, start coaching people, create a course, produce an event … in 2017. It’s also a PERFECT place to REVISIT when you’re reflecting on this year’s launches, ones that worked or didn’t…and to start again with new products you’ll create in the new year. Part 2 is all about the essential systems you must have in place to make your launch a smashing success...plus you'll be setting your business up for stability and growth as well! Click here to access all the episodes and show notes in this series: http://www.annesamoilov.com/produce-successful-launch-series

Dec 15, 201635 min

118: The Top 3 Things You Need To Do To Produce A Successful Launch (Part 1)

It’s time… ...end of the year reflection-new-year-new-you mode…maybe a little filing, throwing ideas away, and binging on training we didn’t get to this year. Maybe you're even thinking about how to have a successful launch (if you didn't quite hit the mark this year). So over the next few weeks, I’ve pulled together some of the most important content I’ve created and pulled it into a 3 part series. Rarely do I get to curate what I’ve created for you - you hear the podcasts when you want and may read a post long after it’s been published. This series will pull some important moving parts of a launch together for you - so you don’t have to wade through information you may not need (yet). So enjoy…the 3 key elements of a successful launch. This series is specifically for you if: If you’ve never launched a thing and know you will want to turn your blog into a business, start coaching people, create a course, produce an event … in 2017. It’s also a PERFECT place to REVISIT when you’re reflecting on this year’s launches, ones that worked or didn’t...and to start again with new products you’ll create in the new year. You might be surprised where we get started… Here’s what we’ll cover in part one: What you can expect in this training series Why learning to launch isn’t just a one time task What being Fearless means… again (you might be surprised) ...and we’ll spend most of our time talking about the NUMERO UNO part of any launch. So, let’s dive in. Full show notes and resources at: http://www.annesamoilov.com/produce-successful-launch-series/

Dec 8, 201628 min

117: Your List Is Bigger Than You Think

If you've ever suffered with list shame--not having enough people who've signed up for your email list or a lack of interaction with your mailing list...today's episode is for you. We'll talk about: how to find other venues you can and should count as your list what key questions you can ask yourself to determine if it's a place your "list" lives why you still want to aim for sending people back to opt-in on your website how to focus your energy, save time, and build stronger connections with your audience. More details and the replay to our listbuilding webinar right here: freelaunchingclass.com Full show notes over on annesamoilov.com

Nov 30, 201610 min

116: Ask These 3 Important Questions Every Week About Your Business

Building systems, routines and rituals in your business is an important part of building a successful business. When you create habits in your business, they become systems you don't have to figure out over and over again. That's why I set the Top 3 everyday, do my weekly planning session, and also why I like to ask/answer and reflect on 3 Important Questions. Today's short episode will share those questions, how to use them in a mastermind group, and why they are a great first regular routine to create for your business. Launching isn't all about action - you have to build in time for reflection, acknowledging your wins, and challenging yourself to do NEW things. Visit annesamoilov.com to leave your answers to these questions! See you next week!

Nov 23, 201610 min

115: How UnExpected Inspiration Helped Me Get Back To Business

It's that time of the year when we're reflecting, planning, and when we're thinking about our vision for the next year. What I've found over the last three months is that I've been really inspired by some very unexpected, dare I say random, things. I wanted to share those with you today because they might be inspiring to you as well and all of them are things that you can either see, do or seek out yourself! Some of these are actual items, some of them are things that hit my inbox--and will give you a good insight into where to go for new ideas or maybe like a new take on something that you already want to do. Maybe you have an idea but you just don't know how to kind of put it in motion. Show notes are coming soon, but I just had to get this out there to you! Mentioned during the show is my 2nd Live Launch Mapping class >> http://www.planwithmeclass.com happening this week! After you listen, make your own list of things that have inspired you this fall and are still inspiring you! -Anne

Nov 17, 201625 min

114: How To Choose The Best Planner To Manage Your Business

Today’s podcast is a long time in the making… If I told you how many people email me about choosing the right planner, I think you’d be surprised. Or maybe not. So today, I’m sharing which physical planners I’ve checked out, tried or will be trying in the new year. This episode is perfect for you if if you’ve got an online business, love the look of paper planners, but wonder how practical they are for your business. It’s a good question and the answer is not as cut & dry as you might think. Click to read more now where you can watch the video, listen, and look at some more pictures/links of the planners discussed in this episode.

Nov 10, 201639 min

113: 5 Ways To Gather Social Proof For Your Next Launch

Today's episode - we dive into the whole topic of social proof. Social proof is a way to show your audience that you have credibility and have been able to help other people get results in some way. You get to demonstrate your expertise through the way you help or serve other people. The trick here is that social proof can be from people you've worked with. It could be people who have been through your program, past customers, whoever has been in your world and benefited from your experience. It could be someone who's bought something from you in the past or simply been a part of your audience and has gotten results from something FREE you've offered. We talk a lot about social proof in Fearless Launching - which is open right now for enrollment if you're listening on November 2nd or 3rd. Visit: http://www.fearlesslaunching.com for all the details! The doors close Friday night at Midnight - until then you can get in before the price increases, get the current and all upgrades, plus run through the live material with me in January. If you're someone who has considered hiring a launch manager, enroll here first -- we do the course twice per year and it's like having me on your team. Full show notes over on http://www.annesamoilov.com

Nov 3, 201616 min

112: What's Really Stopping You From Launching?

Shouldn’t come as a shocker here… Most people have at least one thing that stops or delays them from doing what they really want. When it comes to launching, the blocks can crop up the second we get an idea for a product, when we finish a product, when we talk to someone about it, and pretty much every single step up to and through the launch process. I invited my friend Denise Duffield Thomas to have a conversation about these blocks, because she’s in the middle of her own launch right now for her long-running Money Bootcamp. If you suspect you have some blocks holding you back from launching, today’s episode is for you. Not sure? Delay and procrastination are huge signs of blocks. So get yourself over to our conversation. Plus - if you like what Denise is teaching, check out her Money Bootcamp which is starting live next week…. Click here to make sure to check out her first Live Bootcamp in 3 years before her early bird pricing ends on October 27th!

Oct 26, 201655 min

111: Are You Missing This Critical Step In Your Product Launch Process?

Every launch begins with a conversation - doesn’t matter who you have it with. It may be a coach. It might be your journal. Maybe a friend. But you need to have this conversation. It’s the step most systems, calls, programs, courses don’t really talk about. There’s a checklist of things that starts somewhere between knowing who your audience is (important) and what they want to buy from you (uber important). This is the mother of all kick off calls. The kick off before the team gets hired and before the partners get contacted...before any launch leak happens or a webinar is announced. ...I like to think of this conversation as more of a confessional...where you lay out your hopes, dreams, fears, and plans (if you’ve got them already) for the launch and why you’re doing it. Don’t worry - it’s not a loosey goosey conversation... Before we get into the specifics, something you should know-- Your launch convo must be had with someone who knows you and your business well. Coach, mastermind partner, business bestie. Someone who you can trust to let you share without the fear of judgement of any kind. Because it’s a mix of specifics and elements that aren’t completely defined, it’s important someone can ask you the right questions and let you share whatever comes out. I. Part one of the conversation will be talking, answering, getting clear on some of the more surface questions: What are you launching? Is it for your current audience? How did you discover they want this? What proof do you have they want this? When do you want to launch? Hmm, is that similar to any other product out there? Who are your direct competitors? Cool, good to know...how do you plan to be different from them? II. Part two of the conversation you’ll probably start working on some deeper details together - and you’ll either be writing it out as you talk or putting sticky notes on your calendar. Grab the 10 steps you should go through in the Launch Workbook. We’re still not all the way deep yet, though. III. Part three is probably more important than everything you talk about. Lots of people talk about the launch story or the launch narrative...but not really telling you how to create it. So, it’s no wonder you kind of guess what the words launch story even mean in the first place! I’ll go into depth on creating your launch story in an upcoming post, but for now, here’s how to create in the most easy, straightforward sense. Define all the marketing activities of the launch - video series? Blog series? Challenge? Webinar? Whether you’re using multiple channels, activities to lead to the open sales window or just one, consider your main theme - it’s how you’ll decide what content gets shared, what recurring promise or thread you’ll keep coming back to and it’ll really connect all the pieces. Another way to get to this theme - is to think of your overall vision and goal - the reason you have created this thing for other people. Your main belief behind it. For example, Fearless Launching isn’t so much about being scared to launch but being prepared, curious and willing to revise in order TO launch… those things allow you to be Fearless. And so - I like to bring in these little touches throughout the launch--in emails…. Think to yourself - what does this thing I’ve created all come back to > what’s the narrative, the reason, the underlying belief and mission….how you got here or where you are now and why you’re doing this. 3 Ingredients To A Powerful Launch Story There are three critical parts to a launch story….actually they’re more like layers really. And I see them over and over and over again in my most successful client/student launches. Pick the Visible Angle This is the visible reason you are launching or something that will be easy to see and talk about every single time - you write a blog post or send out an email. Date/Time/Event related Personal life event related Theme related to the product Change in the industry Pretty much anything you can think about as the “why you’re so pushed to do this launch right now” is okay. There is no wrong answer...you just have to keep it very clear as to why. Let me give you a few specific current examples. Fearless Launching is just about to kick of a special what I call “Closing Cuz We’re Upgrading” launch. I must close the doors in order to finish building out our new home and all the new content for the program. Instead of holding off until everything’s ready, I want to give you a chance to join the program right now - at the current pricing, get your upgrades for free, plus watch the before & after in progress. That’s the story this time around. Describe Your Big Why In addition to the surface reason you’re doing the launch - the more visible obvious reason...there’s usually at least one more narrative at play when you launch anything…. And this seemingly sub or lesser story is really the undercurrent which gets up close to the real reason your product even exists. It gives your launch depth and m

Oct 19, 201632 min

110: What's a Curriculum & Why You Should Create One (Even if you don't have our own course yet)

One of the best ways to improve the power of your products is to create them as if they are part of a course curriculum instead of just stand alone somewhat related products. Here’s why this is important and the topic of today’s podcast. You provide a clear path and roadmap to follow, which helps strengthen and grow your community. You allow yourself time to choose what products you create and which products you’ll promote. Thus giving you more time and freedom to focus your creative efforts on what lights you up and making your work the best it can be. Today’s episode will help you kind of do both and give you a strategy for improving revenue without slaving over a new or even an updated product. You can focus on what you deliver the best while still giving your customers more value. I’ll be referencing a past article I wrote for the site Think Traffic - way back in 2012 and I’ll link it below...so listen and then head over to that post! It’s funny how you can pull wisdom from the archives…and it was especially relevant as I started to lay out the future for Fearless Launching -- not just as a stand alone course, but as a curriculum -- one that starts outside my doors! So let’s dive in. First - let’s talk about the way people usually create courses. They come up with their first idea and do that...then they choose another topic that is relevant but necessarily related and they might create that. Sometimes the courses will have some relation to the other, but rarely do you see them as a first or second or third step or having any order at all. That’s why a curriculum really makes your entire product suite stronger and smarter. Read more at annesamoilov.com

Oct 12, 201630 min

109: Is your team ready to launch?

You’re preparing for a launch… If you have people helping you, are they as ready as you are to make it happen? Today’s question, does your team know how to launch. If you can’t say yes, it’s your responsibility to train them, to get them ready. So, if you have a team, a VA, a project manager, maybe even just someone answering emails, then this episode will help you ensure your team has your back during your next launch.

Oct 5, 201621 min

108: Steal My #1 Self-Care Tool Before You Launch

You shouldn’t be surprised when you read this, but… I look at the process of planning kind of like it’s writing in a journal. In fact, for me, planning is one of my deepest actions of self-care. Over this past year, I’ve realized how “planning” even by writing what happened or what you want to happen and how you want to feel as you’re doing those things you’re planning...they matter. I don’t usually come across quite as woo-woo as I might be today. But I’ve been thinking about this topic a lot recently. It’s also the reason I want to share my #1 self-care tool which launched recently. But whether you’re launching or just working on your daily business tasks, you need this. Today's episode is about my #1 self care tool that I use every day and rely on heavily as I start working on launches (even other peoples). [insert audio]

Sep 28, 201624 min

107: Write & Send Better Launch Emails

I don’t care who you are… Communication can be challenging when you’re first starting your business or marketing new products. You’re not sure what to say, when to say it, how to say… And then there’s the question of sending emails and how many to send...and how often. Overwhelm and worry can set in fast...all the sudden you’re unsure, insecure… Add a launch to that anxiety and you’ve got a recipe...and you might feel immediate paralysis. You’ll question every email you send, worry you’re scaring people away, get angry when people don’t respond and more! Read the full blog post for this episode over here: http://www.annesamoilov.com/send-better-emails-next-launch/

Sep 22, 201618 min

106: How To Keep Yourself Inspired and Excited About Your Business (This Might Surprise You)

Have you ever felt like your business was going in reverse? There are lots of reasons you might start entertaining this idea or wondering. Maybe... Your last launch didn’t go so well You feel bored You’re not sure what to do next Maybe you’re having a tough time getting back to work after a vacation or time off Maybe your daily business just looks completely different than you “think” it should. For me - the day to day of my business started to change...and it felt like all the sudden I was doing a lot of different activities… all making me happy, no dip in revenue...but definitely different from what I “thought” it would look like. One of the biggest changes is that I started seeing more one-on-one clients and taking one-off short term projects. I don’t know about you, but I’ve had a different view of how business was supposed to grow in my head. Do one on one work, grow your following, when you’ve got enough interest, step back to more scaled offerings like online courses where you teach people. I thought, wait a minute, is my business going backwards? Am I supposed to go from teaching one to teaching many in order to scale? Am I doing this in the wrong order? Reach out to me with any questions at [email protected] -Anne

Sep 14, 201624 min

105: 7 Questions To Ask Yourself To Create Your Next Marketing Calendar

Today's episode, we talk about how to create a launch marketing calendar for the next year. I'll share the seven questions you should ask and answer when trying to plan out the year of launches and marketing activities. Rules of the game are simple - keep it simple, use what you've got now, leave room for new stuff. :) Full show notes over at annesamoilov.com

Sep 7, 201613 min

104: Afraid to launch? Try these 4 Practice Launches First

If you've ever felt like your business or product is just not ready to launch... Today we're going to talk about four practice launches that you can do before you think you're ready to launch. Let's dive in and go through each one of these really quickly, give you the main elements you should practice in each type, and how to make sure they are worth you while. A practice launch is a great way to get your feet wet, get your systems set up, understand the process, before you create your big blockbuster launch with videos, affiliates, webinars, and maybe even Facebook ads. Show notes available and all resources available on AnneSamoilov.com

Aug 31, 201622 min

103: 5 Ways To Make An Old Online or Digital Product New Again

Today's episode we're going to talk about a few different ways that you can use to make an old product new again. One of the reasons I'm doing this is because I find that people often just want to move on to their next project, their next great idea. I think that that's awesome to come up with new ideas, but I also think there's major value in just keeping it simple and updating what's already working. Now, this today is assuming you do have a product that has sold before. Maybe it's just gotten a little stale for you, for your clients. Maybe you just aren't as excited about it anymore. I'm going to talk about five today and a few bonus ones, but I find that sometimes just updating your work really helps you get more engaged in it and will help you have excitement when you're launching it.

Aug 9, 201619 min

102: How To Leverage Competition Instead of Letting It Control Your Business

Have you ever compared yourself or your business to someone else? If you’re saying - no, I kind of don’t believe you…. Comparing yourself to others is a pretty natural and it’s also completely normal thing. And today - I’m sharing why it can sometimes it actually can be a good thing and how you can leverage competition in order to grow your business. And I'm so passionate about this topic because I see a lot of people let competition dictate what they dare to launch, create, and share with their audience. And I don't want that to be you! Once you listen, if you're ready to start planning out your next launch, want to go a little deeper into this topic, check out my free launch toolkit. Download it right here: http://www.annesamoilov.com/launch-toolkit-new Also - read the full show notes over at http://www.annesamoilov.com

Aug 1, 201615 min

101: Create This Launch Asset Now (plus why repurposing is so important)

If you're looking for a great way to decrease your launch to do list...keep reading... How much was on your plate this week? It wouldn't surprise me - if you’re running a business, planning a launch, seeing clients, probably a lot. So what’s the one thing you can do to keep up? Re-purpose. Now reusing content in the simplest sense, means revising, republishing, or updating content that already exists. You can change the format of it - video or audio to text or vice versa! But - imagine if you had a library of material to pull from - emails, graphics, blog content, videos, audios, or other training. Well, there's a good chance you've already got some of this going already. But if you're not sure...here's a great way to start create a library - for your next launch. Read the full post on http://www.annesamoilov.com

Jul 19, 201625 min

100: Lessons Learned Producing 100 Podcast Episodes!

Happy 100 Episodes Batman! Today, I'm in a reflective mood where I look back at the top episodes, how my workflow has changed, and how I stay inspired to share new shows with you week after week. We'll cover: A quick recap of the top 5 episodes my super simple podcast workflow how I stay inspired - even if I'm not "feeling it" the two key ways my podcast has impacted my business How things will change & stay the same moving forward Stay tuned for full show notes on annesamoilov.com http://www.annesamoilov.com/show

Jul 5, 201623 min

099: 3 Business Realizations That Led Me To Join Todd Herman's 90 Day Year

We’ve all had tough times in our business... It’s knowing what to focus on a the right time...and today's episode is how I figured out what I needed to do to FIND that focus. Last December, I was feeling a lot of angst about my business. I wasn’t sure if I was bored. I wasn’t sure if I needed a break. I just knew that something was off. At about the same time, Todd Herman's program The 90 Day Year was gearing up for it's first session of 2016. Listen as I share exactly where I was in my business and why I knew this program would help me. Full show notes will be available soon. In the meantime, check out these resources mentioned: http://www.fearlesslaunching.com http://www.annesamoilov.com/90dayyear http://www.annesamoilov.com/biz-accelerate http://www.annesamoilov.com/90dy-webinar

Jun 22, 201632 min

098: 5 Simple Business Practices To Maximize Your Business Productivity

In this episode, I talk about the 5 things that keep my business moving forward, whether I'm launching or not! They are all practices that help you perform at your highest level, avoid overwhelm, and insure you never end your week feeling like you wasted a second or that you're falling behind. Start these today - and also see the resources mentioned over on the blog: annesamoilov.com/show

Jun 14, 201620 min

097: My 5-Step List Building & Engagement Strategy You Should Do Before You Launch Your Next Course

Launching Soon? Here is a simple 5 step promotion and strategy to start 6 weeks before you plan on open the doors to your online course or digital product. While this is mostly geared toward those of you planning to launch online courses, digital products or coaching services...You can also apply this to physical product launches as well! Why This Strategy Is So Important This 5-step promotion helps you do a few key things and is non-skippable because it helps you do two important things: Re-engage with your current subscribers and community members Encourage new subscribers to join your list and have a chance to get to know them! Full show notes over here: annesamoilov.com

Jun 8, 201624 min

096: Behind The Scenes: Switching Systems (Part two)

Part two of my behind the scenes series... Am I making the final switch to Convert Kit and Teachable or not? Find out how things are going behind the scenes of this surprisingly big systems switch. Stay tuned for more in the show notes: annesamoilov.com

Jun 1, 201622 min

095: No More Using Your Website As A Reason To NOT To Launch

If you've ever said you're not ready to launch...this episode might be for you. If you're working on your website, rebranding, fixing something that you think doesn't look right...you might noodling to the point of no return. Today's quick episode is a little rant about making your online digs the reason for not launching. Now, with so many tools (free and paid) at your disposal for creating landing pages, member's areas, optins...you kind of don't even need a website at first. If you've got an offer ready to go for an audience that wants it...and all you're waiting for is a re-brand...think again. You are not off the hook. Full show notes and tools/resources mentioned can be found at: annesamoilov.com/show

May 24, 201612 min

094: Using Clear Communication & Following Hunches To Grow Your Business w/ Nikki Elledge Brown

Today, we're talking to Nikki Elledge Brown...a University level professor turned Park Ranger turned Communication Stylist... While she's always had a knack and talent for communicating and helping others do that, Nikki only started her business a few short years ago. Today we dig into topics like: The breadcrumbs she followed to her current business... What she learned working with over 160 one-on-one clients before she created her course. Why did she end up making a course? Why she doesn’t suggest creating the course as your selling it? How long did it took her to create the course the first time out? Visit Nikki over at: nikkielledgebrown.com See all mentioned resources and links over at annesamoilov.com/show :)

May 17, 201656 min

093: Behind The Scenes and Changing Systems In Your Business

This week's special behind the scenes episode shares some of the latest changes I'm making in my business...If you've ever struggled to decide on which tools and systems to help you run your business, listen today... Stay tuned for full show notes coming soon at annesamoilov.com/show

May 12, 201623 min

092: Karan Bajaj On The Power of Sabbaticals & Why His New Book Wouldn't Have Happened Without One

Today's episode is a bit of a departure from our normal topic. Yes, we're still talking about what it takes to launch your ideas into the world, but today, we're talking to author Karan Bajaj about sabbaticals. The idea might seem romantic or somewhat like a glorified vacation, but as you'll discover, there's a lot of power in taking an intentional time away from the goals and busy-ness to make leaps of excellence. Karan shares some practical advice on: *Signs you need to schedule your first sabbatical now *How he took his first YEAR LONG sabbatical from a corporate job *Why he's kept doing these sabbaticals every 4 years (and how he'll keep them going even with two small children!) Plus, he shares some easy to implement ways for everyone to start building their own muscle for this type of break. Head over to here to purchase the book (which goes live TODAY, May 3rd, 2016: http://www.karanbajaj.com/yogamax/ Head over to the blog to read the full show notes: http://www.annesamoilov.com

May 3, 201632 min

091: The 6 Unavoidable Steps To Launching An Online Program

If you’re able to turn an idea into something that gives tangible results to others, then you know you need to launch it. First the good news is — the steps to getting your work out to the world and the right people is completely within your control and customizable for your business. You don’t have to wait until you get 1,000 or 2,000 or more subscribers to prove you’ve made it. There’s a process you can follow to launch your products, services, or new blog right now…and build to that level while you launch! This process is called “Fearless Launching” and it only takes 6 key ingredients – 6 steps that you can apply today without a team, a big list, spending a ton of money or having all the answers! Wanna know the secret recipe? Today's episode we discuss the 6 completely UNAVOIDABLE Steps to Fearlessly Launching Your First Product.

Apr 26, 201634 min

090: Want A Business Partner? Ask These Questions First

Wish you had a business partner? Thinking of partnering with someone for an extended project or totally new business? This episode dives into the practical questions and things you should consider as you take the first steps...do it right. Be professional, take your partnership seriously! Full show notes with all resources mentioned over at: annesamoilov.com/show

Apr 20, 201618 min

089: Email Marketing Fails

Open up your email inbox right now and point out at least 5 things that you'd really like to NEVER see sent to you again. I'm sure you'd be able to find a few. If you running a business online or offline, you're likely getting emails about how to run your business better, offering you new services, not to mention the emails that seem to warn you about some impending doom and you can't figure out are real or not. In this episode, I talk about some of the emails I'm not loving and promise to never write again!! Full show notes over at annesamoilov.com/show

Apr 14, 201620 min

088: Meant To Be Partnerships, Fearless Launching, Think Creative Collective

Today I'm joined by partners and amazing women who joined forces less than a year ago to create a powerhouse, energetic, beautiful company that supports creative entrepreneurs as they start, grow, polish and evolve their businesses. Emylee and Abigail met last summer in an online Facebook group and after discovering their ideal customers were the same exact people, they bonded in a very scary-fast way... But when you know something's right, you just go for it, and that's what they did. We're talking about how they made the transition from solopreneurs to partners plus what you might need to know before jumping into your own partnership! Visit the site for full show notes: annesamoilov.com/show

Apr 8, 201638 min

087: 3 Unexpected Launch Killers To Avoid Starting Today

Today's super short episode covers 3 unexpected launch killers... do yourself a favor and avoid thinking, doing, or paying attention to these three. Lock them out of your launch! http://www.annesamoilov.com/show

Mar 24, 20168 min

087: Project Planning For Your Online Business

If you struggle getting projects off the ground--whether they are to create a new lead magnet for your website or even launch a new product...then you might just need to simplify your planning process! In today's episode I'm sharing my tried and true system for planning pretty much any project I want to complete. Enjoy and visit the show notes over at annesamoilov.com :)

Feb 25, 201619 min

085: 3 Easy To Believe Myths That Explain Why Launches Fail

So, you’re getting ready to launch your first product … or maybe relaunch an existing one. Regardless of what you’re planning to release to the world, you’re likely looking to achieve something we pretty much all want when we’re growing our business — income for our families, our lives, and to keep growing our business. Many people I’ve helped launch usually talk about how they’d simply like to make consistent monthly income with their small business. I know it sounds simple, but who else has ever said that they just want consistent, steady, ongoing income every single month? We’ve already seen it’s a possibility. I’ve shared my own story of going from Day Job to Side Hustle to Full Time Biz. If you missed those posts – check them out over here and here. It’s possible. I know that from my own experience, but I won’t lie. It’s not easy to get there. It doesn’t happen over night…and you can run into a lot of resistance along the way. Maybe you’ve run into some of the same resistance. Join me today as I share some of the biggest myths I believed that almost stopped me from ever launching...or feeling like I was worthy to launch!

Jan 26, 201632 min

084: What You Should Know If You Want To Have An Amazing Launch This Year

You’ve decided that you want to launch something you’ve been creating in your head or actually working on for months now. An ebook. A group coaching program. A new blog. An online course. A webinar. A Blog series. A completely new business. A shop. A new product. But when’s the right time to actually launch something? When are you, your business and your ideal customers ready for you to launch? Read the rest of the show notes here: http://www.annesamoilov.com/have-amazing-launch/ Sign up for the webinar mentioned in the show by texting launchclass to 44222

Jan 25, 201619 min

083: Why You Should Always Have A CBB List During A Launch

When you think of a launch, you probably think of a long list of tasks that need to get done...and who's going to have to do those... Well, you're right, there are a ton of little things that need to be decided, delegated and done in order to launch a product or service (especially online). Along the way you may decide that you want to keep improving and perfecting all these pieces. Nope! Not anymore...now, we're going to think about creating a CBB list...Could BE Better. In order to ship, you need to know when to let go and get something out the door instead of waiting for perfection to be attained. If it's not broken and does what it's supposed to...keep moving. Put the CBB on a list and come back later. Here's why I love my CBB list! Make sure to download my CBB tracker printable over on my site: annesamoilov.com/shop

Jan 7, 201623 min

082: 5 Ways To Create Momentum in 2016

How often do you feel like you’re behind? That somehow you’re late to the race, to the party...that you’re not moving fast enough or good enough...or enough period! If you’ve ever felt that push, the anxiety, that feeling that you’re somehow not enough no matter what you do or how hard you push, then keep reading and listening! I love momentum. Momentum to me almost always feels like I’ve got so much amazing stuff to share that I can’t get it out fast enough… When I’m feeling momentum, I don’t get hung up on what I haven’t done yet, but I literally start taking massive action toward whatever big focus or goal I’m working toward. Momentum in your business might feel like: > your list is growing finally > people are interacting with your social media > people are emailing you > you’re easily responding to every request you get > you’re creating content without any “blank page syndrome” > everything feels easy and flowing > you’re finally spending time on the important things > you’re making money and it doesn’t feel like you killed yourself for it I’m telling you when things are buzzing along like this, running your business feels easier. You might be rolling your eyes right now, but I’m telling you these things because there is a way to kickstart momentum. Here are 5 ways to kickstart momentum ASAP! Have a happy 2016!

Dec 30, 201514 min

081: Business Lessons I Kept On Learning In 2015

Another year is coming to a close. How did it go? Did your busy grow? Did it stay the same? Did you launch? Were you happy? Perfect time to take stock of all the things in your business and life that happened. The good and the bad. Because I always look for the lesson in whatever challenges me and my wins too, I sat down and thought of the biggest ones from 2015. They are likely not the first or last time I have talked or will talk about these lessons… Running a business requires constant, ongoing improvement. So, here’s what I was reminded to improve every year. Again. If you’ve ever wondered why you aren’t making a bigger splash, more money, growing at the pace you think you should, you might need to learn some of these lesson too. Read the full post here: http://www.annesamoilov.com/biggest-business-lessons-2015/

Dec 23, 201533 min