The Digital Agency Show | Helping Agency Owners Transform Their Business Mindset to Increase Prices, Work Less, and Grow Profits

Estela, a UACADEMY grad, is the co-founder of InSpiral ltd Marketing and Sales Agency, which promotes some of the most inspiring truth speakers and change-makers from around the globe, helping them to better reach and awaken their audiences, and amplify their message and impact they make. She lives and works in various locations around the world, and employs her team from around the globe.

At the dawn of the desktop computer, after several years of working, Evelyn strategized being a stay at home mom while running a business out of her home-unheard of in the age of dial-up. She launched Design Powers in 1996. She eventually shifted to digital design and co-founded a growing women entrepreneurs networking group, and later began co-hosting live radio. Her advice? “Strategize, take chances, pivot as needed. Become a leader... even if you once were a weirdee. ”

Mike Michalowicz is an entrepreneur behind multi-million-dollar-a-year companies, author, and lecturer. He is the author of five business books including Clockwork, Profit First Revised & Expanded, Surge, Profit First, The Pumpkin Plan, and The Toilet Paper Entrepreneur. He’s also a former small business columnist for The Wall Street Journal.

In 2010, Bradley Benner noticed that the marketing landscape had shifted to the digital space, so he began learning web design, SEO, and social media. He realized his passion for online marketing and built his consulting business, Big Bamboo Marketing, into a total digital marketing solution for small businesses. Bradley also founded Semantic Mastery, an online SEO and semantic web training and education site, where he has taken the role of instructor/coach.

We welcome our first attorney to the show! Scott Reib formed ReibLaw as a full-service law firm that focuses on developing strong relationships with small businesses with one simple goal in mind – make your legal life easier. With over 20 years of experience in Business Law and Estate Planning, ReibLaw is out to revolutionize the legal industry. Listen in to get some simple, straightforward recommendations on business law basics.

Adam is an SEO strategist who has consulted with brands such as Getty Images, Bass Pro, and American Standard. Currently, he has joined forces with his brother, Devon, to create the premier white-label SEO solution for freelancers and agency owners called SEO Brothers. Adam and his team have spent the last few years solving the many white-label SEO problems that exist in the industry and creating two distinct service offerings to help freelancers and agency owners scale their organic search revenue.

Robb Bailey is the Founder & CEO of PageLadder, which he founded in 2011. Robb was also the Founder of FitClub Consulting, a digital marketing agency that helped 525 fitness locations before it was acquired. He has helped 1,000’s of businesses sell tens of millions of dollars worth of goods and services both online and offline, and has consulted some of the fastest growing fitness brands in the world.

Charlie Poulson is the CEO & Brand Architect of Americano—a brand design studio. During a tour of duty through some of the biggest advertising agencies in NYC, Charlie happened upon a niche of designing pitches for the likes of Ogilvy & Mather, Johannes Leonardo, and Major League Soccer to name a few—helping them win a collective total of nine figures in new business. Charlie now helps other agencies design pitches based on psychographic characteristics and delight their audience with unique and thoughtful presentation day theatrics.

Kate Gilbert has been building and supporting WordPress websites since 2006 and knows the platform inside-out. She has launched over 100 sites for a variety of companies and institutions, including Harvard and MIT. Based in Jersey City, home of the Statue of Liberty, Kate is passionate about keeping WordPress workable for DIY site owners. These days, she's shifting away from done-for-you and towards done-with-you, helping site owners understand online marketing and how to have a site that shines.

Samantha Bedford was born in England and grew up in Cape Town South Africa. She came to the USA to help grow a digital advertising agency in 2002, and later founded Pico Digital in August 2014. She’s won several awards, including The B2, Fourteeners, Gold Key Diamond, ITSMA Award for Marketing Excellence, Transform Awards of North America and is a Stevie Award Finalist.

Om Suthar has designed products, apps, and services internationally, as well as published 10+ patents. He’s now working to help others build their physical, financial, and emotional well-being with his app, Sqrl. Join us as we chat about building a new product and how he’s finding product/market fit in a world that could use more good habits.

Justin Gignac is the co-founder of Working Not Working, a curated, global platform connecting the world’s best creative talent with the most innovative companies. Apple, Google, Droga5, Wieden+Kennedy, Airbnb, and thousands of other companies are using Working Not Working to staff their creative teams with freelance and full-time talent. Prior to Working Not Working, Justin was an award-winning Art Director and Creative Director at ad agencies around the US. Perhaps best known for helping create the original ElfYourself.com and unexpectedly unleashing the world’s elf fetish, with over 1.5 billion elves created since its inception. He's also gained notoriety for his various art projects, including selling NYC Garbage.

Joana Galvão is the co-founder of Gif Design Studios, an award-winning design agency specialized in brand identities and conversion-obsessed design. Based in Porto, Portugal, with a team of 7 designers and developers, Gif Design Studios offers the full range of print and digital design services to industry leaders in seventeen countries on five continents. Joana speaks internationally on the power of design and creativity and her work has been featured in the Guardian UK, Brand Brilliance, and Digital Arts magazine.

Tristan Wright gives business owners and entrepreneurs the tools and support they need to simplify their workload, grow their profits, and reclaim their free time. The “Business Sherpa” has been there, done that, and believes growing a successful business is easier with a team who has been there with his business, Evolve to Grow.

Tommy Griffith has been doing search engine optimization for more than 10 years. He previously managed SEO at PayPal and Airbnb, and now runs ClickMinded, a digital marketing training platform for marketers and entrepreneurs.

Jason Resnick helps freelancers discover their niche, plan out and market themselves to build recurring revenue, and stay in the feast. His goal is for them is to live the life that they want and ultimately reach the goals of why they started their own business in the first place. He has run his own web development business since 2010 helping established online businesses, increase sales through optimization, conversion, and behavioral strategy. He does this through on-site personalization, email, and marketing campaigns to learn more about the potential and existing customers to decrease the time to first purchase and increase repeat purchases.

Anya Caruso has decades of experience working with fortune 500 and SMB brands. Her deep understanding of combining branding and messaging, coupled with impressive visual communication and digital marketing skills are the foundation of her role at Engage. As founder of and partner at @Engage, she is responsible for half of the company’s vision and leadership, as well as a leading role in client marketing strategy and execution.

Jonathan is the founder of coolblueweb, a WooCommerce Expert Agency; as well as Little Rhino, an SMB-focused WordPress shop; and most importantly VerifyWP.com, a pre-employment WordPress developer assessment platform. He believes the hiring process for agencies is broken and is working with one agency at a time to fix it.

Rob and Kennedy from Response Suite are the most unlikely entrepreneurs you'll ever meet. Sporting hairstyles that look like comic-book characters and backgrounds in psychology, hypnosis, and show-business – it's hard to believe they're serial entrepreneurs with an uncanny knack for building businesses with riotous email marketing.

Rachael Kay Albers is a designer and business comedian. As the founder and creative director of RKA ink, a branding, web design, and digital marketing studio based outside Chicago, Rachael has helped hundreds of visionary entrepreneurs all over the world stand out online without selling their soul. Rachael’s clients have used their online platforms to launch bestselling books, five star podcasts, and six figure funnels. When not crafting epic, unforgettable brands for her clients, Rachael hosts Awkward Marketing, a business comedy show blending fun-sized small business advice with sketch comedy. Think of her as the one-woman SNL of biz TV.

Chris Martinez is the CEO of Dude Agency, where he gives digital agencies the people and processes to help them scale profitably. Dude Agency operations are in Tijuana, Mexico and have gone from 5 to over 30 staff in just a year. They're helping digital agencies and also changing the way the world perceives Mexico.

Alyson founded Operations Agency to serve entrepreneurs in the Digital Marketing space when they hit multi-six figures and want to get to seven without the headache. She's responsible for streamlining back-end operations for a multitude of brands, launching digital and in-person products and managing growing teams. Listen to this episode for a primer on making and using SOP’s for your business.

Bryon and Kellie McCartney are partners at Archmark Branding & Marketing for Architects. They have each worked in branding, communications, and marketing for more than 30 years and both have guided agency operations for large firms serving major brands including Calvin Klein, Delta Faucets, Dow Chemical, General Motors, Lipton Foods, and many others. In 2007, they founded their first agency together while living and working abroad in Zurich, Switzerland. In 2012, they repatriated the USA landing in Estero, FL. In recent years, they have focused on serving architecture firms.

Chelsea Jones and Rachel Saul build scalable website experiences that solve the marketing problems standing in the way of eCommerce growth. They are experts in implementing the power of digital marketing for businesses and leveraging online platforms. Their expertise enhances their already extensive knowledge of eCommerce trends, functionality, customer behavior, and design. Chelsea and Rachel’s company, Chelsea and Rachel Co, has helped many businesses transform an underperforming site to an all-out sales boom just by improving their online shopping experience.

Jeff Couret, a graduate of the UGURUS Bootcamp program, helps small digital marketing companies increase their monthly recurring revenue while giving better SEO results to their clients. He helped an eCommerce store increase sales by 39%, resulting in millions of dollars in increased revenue, and helped an HVAC company double their revenue in about 8 months.

Blair Enns is founder and CEO of Win Without Pitching, the sales training organization for creative professionals, and the author of two books: The Win Without Pitching Manifesto (published in 2010) and Pricing Creativity: A guide to Profit Beyond the Billable Hour

Kim Barrett owns Your Social Voice and is an international best-selling author and trainer, and has taught marketing around the world. He helps businesses grow to six- and seven-figures. Kim is also a Clickfunnels 2 Comma Club Award winner and international speaker.

Alex McClafferty coaches founders of SaaS & productized service companies. In 2013, he co-founded WP Curve, a 24/7 WordPress support service. In 2016, WP Curve was acquired by GoDaddy, with Alex staying on to grow the business until 2018. Alex fell into coaching entrepreneurs while he was on the GoDaddy team. He found that the more he helped others, the more doors have opened for him.

Ross Simmonds is a digital marketing strategist and entrepreneur who is passionate about technology, remote work, good people, and storytelling. He's the founder of Foundation Marketing, a content marketing agency that combines data and creativity to develop and serve ambitious brands. Foundation Marketing provides content marketing services to organizations all over the world ranging from some of the fastest growing startups and consumer products to global Fortune 500 brands. Over the years, Ross has been published or featured in publications such as Forbes, Venture Beat, Huffington Post, Mashable, BET, CBC and more.

Max Traylor is an IP product strategist for consultants in the sales and marketing space. We discuss the commoditization of professional services and the growing opportunity for consultants to increase personal income by packaging and selling their knowledge as strategy. Fun-fact—Max is #8th ranked pro paintball player in the world!

At 35, Karl thought he had it all figured out—-a virtual business with low overhead, great clients on every inhabited continent, and a model where he could do almost all of his client work remotely. That's the dream, right? Yet over Labor Day 2017, that dream turned into a nightmare. Not only did he have appendicitis... his appendix had ruptured. It was the wake up call he needed—he'd made himself too mission-critical to his company. In the episode, Karl shares how he has started fixing things-- and how audience members can, too.

Stæven Frey is the founder of Quantum Branding. He creates authentic and memorable brands that grow and sell with the power of branding science. Stæven is a branding master who has helped over 150 major brands and launched over 500 products in the marketplace. He’s worked with Target, Cracker Barrel, Walmart, and Mars Petcare. He recently launched a white label branding service for other digital agencies. He’s a student of UGURUS UACADEMY.

Nic Peterson is co-founder and current director of strategic partnerships at Mastery Mode. He specializes in scaling intellectual property to $10 million and above. He is a master of systems, scaling, and partnerships.

Matt Johnson is a marketer, entrepreneur, musician, and podcast host and expert. As founder of Pursuing Results, a podcast PR & production agency, Matt runs a worldwide virtual team helping business coaches and consultants break in and dominate new markets through podcasting. Matt’s agency allows him the freedom to run the agency in 3-4 hours a week.

Kyle Racki is the co-founder and CEO of Proposify, a software-as-a-service (SaaS) company based in Halifax, Nova Scotia, Canada. Proposify currently serves more than six thousand customers worldwide. He started his first business, a web design company, at age twenty-four and sold it after five years. Kyle has blogged extensively about his journey through the ups and downs of entrepreneurship, and was the subject of a 2016 article in Time Magazine.

Zander Fryer is a best-selling author, international speaker, and founder of Sh*t You Don’t Learn In College and High Impact Coaching. In his core business he works with clients who are just starting their companies.

Stefanie Jones is President and founder of the 20-person PR agency, Feed Media. Her clients include The Ritz-Carlton, Taos Ski Valley, Microsoft SAP, and many others. She is based in Denver. After deciding to leave her corporate job, she had two major clients within 24 hours.

Marcel Petitpas is a rising talent in the world of keynote speaking. His focus is on helping youth and forward-thinking organizations alike to improve their mindsets and embrace the discomfort that comes with achieving meaningful results. Marcel has worked with Fortune 100 companies, as well as top speakers and coaches. He’s now working on a software tool that he co-founded, called Parakeeto, which helps companies run more efficiently and profitably. He spent significant time on customer development for this software. If you’re an agency owner dreaming of selling software that you’ve developed, this episode is for you.

Sean McCabe is the author of a Overlap: How to start a business while working a full time job—and besides that, he writes more than a million words a year. He has helped tens of thousands of students with his courses on client work, pricing, marketing, and more. By day he runs a business community for creative professionals and hosts the Sean Wes podcast.

Erin Pheil holds a BA in Psychology and an MA in Digital Media. She founded Followbright, an award-winning, nationally-ranked agency. Erin’s latest venture is MindFix, which helps high performers achieve even more—rapidly and with minimal effort. They boast a 98% success rate in helping clients break through what’s holding them back from true success. We welcome Erin back to the show.

Dan Martell made his first million by the age of 27. He has successfully exited three companies, and is a former advisor to billion-dollar SaaS companies. He’s also an investor in over 40 startups and runs the biggest YouTube channel for Saas entrepreneurs in the world. He built his own agency to $3.5 million starting at age 24.

Sam Robson is the CEO, founder, and Chief Marketing Strategist at SamRobsonMarketing.com. He has been around and involved in the health and fitness industries since 2008. Sam is committed to providing the highest possible level of service, writing, consulting, and marketing expertise to his clients, helping them dramatically increase their revenue from their email marketing program, not only increasing their bottom lines, but also enabling them to reach and impact more people and change more lives.

Phil has been in the web business for over 17 years. During that time he has founded or led 11 different companies, including a 70-person agency. He currently runs the agency he started, Creation Chamber. He’s a favorite guest on the Digital Agency Show, and we’re welcoming him back to the show to discuss his experiences with creating culture... and with moving to a points-based billing system.

Brent reads his core values speech as presented to UGURUS employees. The speech tells a story about how asking for help can transform your work, your business, and ultimately yourself.

Benjamin Fox has been an entrepreneur since he first went door-to-door selling mistletoe as a child. He’s spent most of his adult career in the web hosting industry and has sold quite a few businesses, including one that he grew to 135 people. He is currently exploring some new ideas after selling his last business in June of 2017, including his site, Healthybusinesspartnerships.com. He has run 100% remote businesses since 1999.

Dave Schiff started his career at Crispin Porter + Bogusky, where he engineered the Coca-Cola Company’s most successful new product launch in 25 years—Coke Zero—and led Under Armour’s fast break into basketball. At the helm of Made, Schiff has helped Lyft triple rides, transformed Berkshire’s Clayton Homes from a value brand to an arbiter of modern design, re-introduced Under Armour to its hometown, Baltimore, and made Mozilla’s flagship Firefox browser relevant again, stealing significant share from Google Chrome.

Gary Henderson is the owner of both Interactivity Digital and DigitalMarketing.org - HubSpot’s 2017 Rookie Agency of the year. They’ve helped generate $250 million+ in revenue, and billed $7.5 million between 2013 and 2017. They’ve also worked with UGURUS to build our online marketing.

Sarah Olivieri is the owner and Nonprofit Digital Strategist at PivotGround. She brings a company’s mission to life with strategic nonprofit consulting. The founder and heart behind PivotGround, Sarah leads her team of digital experts to help human-service nonprofits increase capacity, deliver better programming, attract more funding, and make the world a better place. It can be lonely in the Executive Director seat. Sarah knows, because she’s been there. That’s why she brings over 15 years of nonprofit leadership and 14+ years of being a web professional together to make life simpler, clearer, and more exciting.

Brandy Lawson runs a boutique agency with a mission: to help female change-makers maximize their impact—and affect change faster on a greater scale—by making the right digital decisions. She’s also a UGURUS mentor who has built over 75 web projects. Her zone of genius is connecting business goals with marketing and technology strategies.

Infamous growth hacker Vin Clancy went from being on social welfare in the UK to launching 2 online magazines that got over 20 million page views in their first two years with zero ad spend. He’s since then won best speaker at SXSW V2V for his growth hacking talk, finished a 100-date world tour, made six figures on his debut growth hacking book, created one of the biggest marketing communities on Facebook, and moved to L.A., where he teaches companies how to rapidly grow their audiences and businesses.