97: Turn Your Expertise into Intellectual Property with Max Traylor
Max Traylor is an IP product strategist for consu…
The Digital Agency Show | Helping Agency Owners Transform Their Business Mindset to Increase Prices, Work Less, and Grow Profits · UGURUS Hosted by Brent Weaver
April 30, 201943m 53s
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Show Notes
Max Traylor is an IP product strategist for consultants in the sales and marketing space.
We discuss the commoditization of professional services and the growing opportunity for consultants to increase personal income by packaging and selling their knowledge as strategy.
Fun-fact—Max is #8th ranked pro paintball player in the world!