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The Dentalpreneur Podcast w/ Dr. Mark Costes

The Dentalpreneur Podcast w/ Dr. Mark Costes

2,511 episodes — Page 7 of 51

2214: The Hidden Constraints Holding Your Practice Back

In today's episode, Dr. Mark Costes dives deep into the critical elements of creating an operational infrastructure that drives revenue, efficiency, and work-life balance. He shares his personal journey—owning 16 practices, suffering from burnout, and ultimately developing the frameworks that transformed his businesses. Dr. Costes outlines his 6 Pillars for Business Success, including operational systemization, patient experience, and cash flow control. He also introduces the Four Futures Framework, emphasizing the importance of balancing financial success with personal well-being. Using real-life case studies, he breaks down overhead reduction strategies, ideal expense ratios, and how to identify bottlenecks that limit profitability. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Mar 31, 202537 min

2213: Why Leadership Might Be the Biggest Threat to Private Practice Pt. 2

In today's episode, we bring you Part 2 of the Elevation Association panel discussion from the 2025 Life Summit in Nicaragua featuring James Heaton, Michael Allen, Jared Hill, Mark Costes, Matt Mulcock, and Ryan Isaac. The conversation continues with deep insights on partnerships, vision alignment, and the ongoing shift in dentistry toward DSOs and private equity. The panelists break down why shared vision is essential for a successful partnership and how lack of leadership can trap dentists in a cycle of burnout. They also tackle the growing presence of DSOs, discussing when selling makes sense, the risks involved, and why private equity firms are reshaping the industry. With private practice ownership declining and consolidation increasing, the group explores whether dentists have a responsibility to preserve the profession for future generations. EPISODE RESOURCES https://www.elevationassociation.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Mar 28, 202550 min

2212: Why Leadership Might Be the Biggest Threat to Private Practice Pt. 1

In today's episode, we bring you Part 1 of the Elevation Association panel discussion from the 2025 Life Summit in Nicaragua. This powerhouse panel—featuring James Heaton, Michael Allen, Jared Hill, Mark Costes, Matt Mulcock, and Ryan Isaac—dives into one of the most overlooked yet critical aspects of running a successful dental practice: leadership. The conversation explores why leadership is often missing in dental education, how private practice owners struggle with management, and why poor leadership can lead to burnout and even practice failure. The panelists break down the difference between management and true leadership, the dangers of micromanagement, and the impact of company culture on long-term success. They also discuss why DSOs are rapidly growing while many private practices struggle to keep up. EPISODE RESOURCES https://www.elevationassociation.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Mar 27, 202550 min

2211: Inside Dental Success: Leadership, Growth & Industry Trends Pt. 2

On today's episode, we're back with part two of our live panel from the Women in DSO event, featuring Dr. Mark Costes and his powerhouse executive team—Ashlee Hirschfeld, Kay Lange, Sydney Robinson, and Mary Lafferty. This conversation dives deeper into the key operational strategies and leadership principles that drive growth and efficiency in DSOs. The team explores the importance of accountability in systemization, how to form a strong internal "board of directors," and the role of marketing in patient acquisition and retention. They also discuss strategies for reducing staff turnover, overcoming resistance to change, and leveraging AI for smarter business decisions. Plus, Mary shares game-changing insights on optimizing marketing efforts for real impact. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Mar 26, 20251h 3m

2210: Inside Dental Success: Leadership, Growth & Industry Trends Pt. 1

In today's Part 1 episode, Dr. Mark Costes takes the stage at the Women in DSO event, sharing insights into the incredible growth of Dental Success Companies and the lessons learned from scaling multiple businesses. He's joined by his powerhouse executive team, including Ashlee Hirschfeld, Kay Lange, Sydney Robinson, and Mary Lafferty, who break down key strategies for running a thriving DSO. They discuss everything from the operational bottlenecks that prevent growth to how AI is reshaping the dental industry. The conversation dives into the importance of standardizing care, creating a solid hiring process, and leveraging technology to streamline operations. Plus, they share practical tips on making job postings more attractive, retaining top talent, and building a culture that fosters innovation. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Mar 25, 202553 min

2209: The Hidden Cost of Success & How to Find True Fulfillment

On today's episode, we take a deep dive into the personal journey of Dr. Mark Costes as he shares an exclusive reading from his book, Rich, Fit, and Fulfilled: Redefining What It Means to Have It All. Dr. Costes pulls back the curtain on the reality of achieving financial and professional success—only to find himself overwhelmed, disconnected, and unfulfilled. Dr. Costes challenges the traditional definition of "success" and introduces the Four Futures framework as a way to cultivate true fulfillment in all areas of life. From personal finance and net worth strategies to the psychology of happiness, fulfillment, and purpose, this conversation is packed with actionable insights for anyone looking to build a life that's not just successful—but truly meaningful. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Mar 24, 202535 min

2208: Why Planning, Not Willpower, Creates Real Change

On today's episode, Dr, Mark Costes dives into the psychology of success, the power of identity, and how small, consistent changes can create massive long-term results. Learn why focusing on who you want to become rather than just what you want to achieve is the key to sustainable change. Dr. Costes also discusses the impact of accountability, habit stacking, and identity-based goal setting, referencing powerful examples from James Clear's Atomic Habits and real-world success stories. Plus, he breaks down the importance of financial planning, estate strategies, and legacy-building to secure your future and set your family up for generational wealth. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Mar 21, 202535 min

2207: How to Ditch the Perio Lecture for Good

On today's episode, we dive into a revolutionary way to approach periodontal disease with Dr. Ben Kacos and Dr. Ashlee Hirschfeld. Instead of getting lost in probing depths and pocket numbers, Dr. Kacos shares how his practice shifts the conversation to what truly resonates with patients—the systemic health risks of gum infections. Dr. Kacos explains how implementing a microscope in hygiene appointments has transformed case acceptance, making periodontal diagnosis more black-and-white for both patients and providers. Plus, he details how his team seamlessly integrates this into their workflow without slowing down efficiency. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Mar 20, 202541 min

2206: Shifting from Grind Mode to Growth Mode in Your Practice

On today's episode, Dr. Mark Costes dives into the reality of hustle culture and why working harder doesn't always lead to better results. He breaks down the different seasons of entrepreneurship and explains how practice owners can transition from grinding endlessly to optimizing their time and efficiency. By setting clear non-negotiables, leveraging delegation, and focusing on high-value activities, you can achieve more while working less. We also explore common struggles like reactivity, ineffective CEO time, and comparison traps that lead to burnout. Dr. Costes shares practical strategies for maximizing productivity, improving leadership, and creating a well-structured practice. Tune in for insights that will help you work smarter and build a thriving business. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Mar 19, 202545 min

2205: Mastering Leadership in a Workforce Crisis Pt. 2

On today's episode, Dr. Mark Costes dives into creating a strong dental practice culture and leading with structure. He emphasizes the importance of defining core values and involving the team in their creation to foster true buy-in. Dr. Costes also introduces a Cultural Assessment—a simple way to measure alignment with those values, ensuring that team members are motivated, skilled, and contributing to the practice's success. He also breaks down performance reviews, effective meetings, and accountability systems to create a productive, drama-free work environment. From structured morning huddles to weekly growth meetings, he shares the PETA framework (Presence, Intention, Time, and Agenda) to ensure every meeting moves the practice forward. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Mar 18, 202539 min

2204: Mastering Leadership in a Workforce Crisis Pt. 1

On today's episode Dr. Mark Costes explores the challenges of leading a dental team during a workforce shortage. With a 30% decline in healthcare workers since the pandemic, dental practices are struggling to find and retain skilled employees. Dr. Costes shares his own leadership journey—learning from early mistakes, overcoming high turnover, and shifting from a rigid management style to an approach built on structure, inspiration, and accountability. He also introduces key leadership principles, including defining clear expectations, holding team members accountable, and creating a structured approach to leadership. Tune in to hear how the Four Futures Framework—balancing mind, meaning, muscle, and money—can help dentists build thriving businesses while maintaining personal well-being. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Mar 17, 202533 min

2203: The Power of Vendor Negotiations & GPOs

On today's episode, Dr. Mark Costes chats with Michael Lomotan, co-founder of the Dental Success Network, and Cameron Buhman, DSN's vendor relations specialist. They dive into the power of group purchasing organizations (GPOs) and how DSN helps dentists negotiate better pricing on supplies, lab fees, patient financing, and more—saving members tens of thousands without increasing production. They also break down the dangers of "price creep" and why keeping a close eye on vendor relationships is crucial for maintaining profitability. Dr. Costes shares his newfound love for Formula One and the strategy behind the sport. Tune in for insights on cutting overhead and running a more efficient practice. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Mar 14, 202543 min

2202: Winning at Sleep Dentistry with Smarter Marketing

On today's episode, Dr. Mark Costes sits down with Lane Rizzardini, co-owner of Sleep Apnea Leads, to discuss the challenges and opportunities of marketing sleep dentistry. Lane shares why traditional dental marketing approaches often fail for sleep apnea and how creating a separate brand and digital presence can dramatically improve patient acquisition. He also dives into the power of AI-driven follow-ups, automated systems for patient conversion, and the key strategies that help dentists grow their sleep practices efficiently. If you've struggled to integrate sleep apnea into your practice or want to attract more high-quality patients without wasting time, this episode is packed with valuable insights. Tune in to learn how the right marketing approach can make all the difference! EPISODE RESOURCES https://sleepapnealeads.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Mar 13, 202548 min

2201: How to Scale Success Without Burning Out

On today's episode, Dr. Mark Costes breaks down the trap of hustle culture and why working harder doesn't always mean achieving more. He shares how practice owners can transition from grinding endlessly to increasing productivity while working fewer hours. By recognizing different seasons of entrepreneurship, setting clear non-negotiables, and leveraging delegation, you can avoid burnout and maximize efficiency. We also dive into common struggles like reactivity, case acceptance issues, and inefficient CEO time. Dr. Costes offers practical strategies to streamline operations, improve leadership, and create a thriving practice without sacrificing work-life balance. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Mar 12, 202527 min

2200: Escaping Burnout and Elevating Your Practice

On today's episode, Dr. Mark Costes takes us to the breathtaking shores of Nicaragua for an exclusive look at the Elevation Association retreat. Joined by Dr. Jared Hill and Dr. Dan Nelson, the founders of this unique mastermind group, dive into the mission behind Elevation Association—helping dentists lead with intention, design their ideal lives, and build lasting legacies. Dr. Costes, Dr. Hill, and Dr. Nelson also discuss the power of stepping away from daily practice life to gain clarity, the importance of knowing your numbers, and how to combat burnout by redefining success. Plus, they share the incredible work they're doing with the Dental Legacy Foundation, creating sustainable dental clinics in underserved communities. Tune in for a deep dive into leadership, adventure, and making an impact far beyond the dental chair. EPISODE RESOURCES https://www.elevationassociation.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Mar 11, 202540 min

2199: We Want Outcomes

On today's episode, Jake Conway, a longtime friend of the Dental Success Institute, dives deep into the challenges of goal-setting in dental practices. He breaks down why arbitrary, unrealistic, or narrow goals can hold doctors back—and how shifting focus to systems and outcomes can create lasting success. Jake introduces his 4D Method for setting intentional practice and life goals, emphasizes the importance of awareness in financial stress stages, and provides tactical strategies to optimize hygiene, associates, and overhead. He also explores the power of agreements vs. expectations and how engaging the team in decision-making fosters accountability and ownership. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Mar 10, 202554 min

2198: Engineering Mindset to Dental Marketing Success

On today's episode, Dr. Mark Costes sits down with Ardi Safi, the visionary founder of DDS Marketing, to discuss his fascinating journey from competitive tennis and structural engineering to becoming a leader in dental marketing. Ardi shares how his analytical mindset and immigrant work ethic helped him carve a niche in the dental industry, offering data-driven marketing strategies that drive real results. Ardi dives into the role of AI in tracking patient conversion, key KPIs for marketing success, and the importance of organic content for brand building. Plus, they preview the upcoming DDS Marketing Event in Miami this May, focused on full-arch dentistry profitability. Check out the full episode on the Dentalpreneur Podcast for all the insights and actionable takeaways! EPISODE RESOURCES ddsmarketing.io https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Mar 7, 202543 min

2197: Building a Legacy That Outlives You Part 2

On today's episode, Dr. Mark Costes takes the stage at the Elevation Association conference to discuss the true meaning of legacy. Sharing his journey from building and selling multiple dental practices to founding Smile Outreach International, Dr. Costes highlights the importance of sustainable impact. He walks the audience through the Four Futures framework—mind, meaning, muscle, and money—offering a practical way to measure personal and professional fulfillment. From personal anecdotes to an eye-opening eulogy exercise, this session challenges listeners to redefine success beyond financial gain. Plus, Dr. Costes shares insights on habit formation, overcoming setbacks, and the power of community-driven service. Check out the full episode on the Dentalpreneur Podcast for more inspiration and actionable takeaways! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Mar 6, 202543 min

2196: Building a Legacy That Outlives You Part 1

On today's episode, Dr. Mark Costes takes the stage at the Elevation Association conference to discuss the true meaning of legacy. Sharing his journey from building and selling multiple dental practices to founding Smile Outreach International, Dr. Costes highlights the importance of sustainable impact. He walks the audience through the Four Futures framework—mind, meaning, muscle, and money—offering a practical way to measure personal and professional fulfillment. From personal anecdotes to an eye-opening eulogy exercise, this session challenges listeners to redefine success beyond financial gain. Plus, Dr. Costes shares insights on habit formation, overcoming setbacks, and the power of community-driven service. Check out the full episode on the Dentalpreneur Podcast for more inspiration and actionable takeaways! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Mar 5, 202529 min

2195: Infinite Banking Demystified for Business Owners Pt. 2

In this Part 2 episode, Dr. Mark Costes and wealth strategist M.C. Laubscher continues their deep dive into infinite banking, wealth preservation, and legacy planning. M.C. shares how properly structured whole life insurance policies play a crucial role in protecting and growing generational wealth. They discuss Dave Ramsey's critique of whole life insurance, the distinction between infinite banking and captive insurance, and the strategies that ultra-wealthy families like the Rockefellers use to create lasting wealth across generations. M.C. also outlines the "family office" model, emphasizing its importance for entrepreneurs and high-income individuals with significant exits or windfalls. EPISODE RESOURCES https://producerswealth.com/getwealthyforsure https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Mar 4, 202533 min

2194: Infinite Banking Demystified for Business Owners Pt. 1

On today's episode, Dr. Mark Costes interviews M.C. Laubscher, founder of Producers Wealth and a leading expert in infinite banking and alternative wealth strategies for entrepreneurs. M.C. shares his journey from growing up during South Africa's apartheid era to playing rugby in the U.S., where he discovered the world of investing. They dive into the philosophies of cash flow management, leveraging market cycles, and how to avoid pitfalls in alternative investments. M.C. also breaks down the concept of infinite banking, explaining how business owners can build their own financial systems by positioning life insurance as a key cash flow and investment tool. EPISODE RESOURCES https://producerswealth.com/getwealthyforsure https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Mar 3, 202533 min

2193: KPI's, Profit and Cash Flow, Debt, and Growth Metrics Pt. 2

In today's episode, we continue with part two of Dr. Addison Killeen's presentation on mastering the financial metrics that drive practice growth. He explains the key differences between profit and loss statements, cash flow statements, and balance sheets—essential tools for any savvy business owner. Dr. Killeen also walks through strategies for managing and leveraging debt effectively, including when it's smart to invest in expansion and how to calculate returns on your investments. From retirement plans and debt analysis to benchmarking growth metrics, this episode is packed with insights to help you build a stronger, more profitable practice. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Feb 28, 202531 min

2192: KPI's, Profit and Cash Flow, Debt, and Growth Metrics Pt. 1

In today's episode, Dr. Addison Killeen dives into the critical building blocks of dental practice success. A seasoned practice owner, he kicks things off by sharing his journey from managing six dental offices to creating a thriving $6M+ single-location practice. Dr. Killeen explores the importance of key performance indicators (KPIs), including new patient flow, case acceptance rates, and hygiene production as essential metrics to track growth and profitability. You'll also hear insights on balancing attrition with new patients, improving reappointment strategies, and optimizing collections percentages. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Feb 27, 202535 min

2191: Mastering Mind, Money, and Meaning in Dentistry

On today's episode, Dr. Mark Costes shares his personal journey of perseverance, success, and the unexpected struggles that came with it. After 21 attempts to get into dental school, he finally made it—only to realize years later that financial success didn't equal happiness. At 38, with six practices, a million in the bank, and a thriving career, he found himself stressed, unhealthy, and disconnected from his family. Mark breaks down the four quadrants of success—mind, meaning, muscle, and money—and why focusing on just one can leave you unfulfilled. He also shares the key strategies behind running a profitable, systemized practice, understanding overhead, and making informed financial decisions in dentistry. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Feb 26, 202536 min

2190: Building a Dream Career in Dentistry Pt. 2

On today's episode—part two of Mark's conversation with D2 dental student Nevin Brittain—the discussion heats up with insights on leadership, systemization, and marketing strategies. Nevin talks about his long-term vision for practice ownership, while Mark dives into practical advice on effective delegation and building strong, accountable teams. They also explore how small businesses, like Mark's early ventures, shaped his entrepreneurial mindset. Plus, Mark shares creative marketing tactics, from community outreach to leveraging digital tools and tracking ROI. EPISODE RESOURCES https://www.linkedin.com/in/nevin-brittainjr https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Feb 25, 202541 min

2189: Building a Dream Career in Dentistry Pt. 1

On today's episode, Mark is joined by D2 dental student Nevin Brittain from the University of Illinois, Chicago. Nevin shares how an unexpected encounter with a dentist in a candy store inspired him to pursue a career in dentistry. He also talks about his plans for future practice ownership after completing his military HPSP scholarship. Mark provides mentorship, discussing delegation, systemization, and the importance of surrounding yourself with the right team. The conversation dives into Mark's entrepreneurial journey, including lessons learned from running a catering truck business that shaped his approach to dental practice ownership. They also explore the value of mentorship, practical business experience, and avoiding "content paralysis" in the pursuit of success. EPISODE RESOURCES https://www.linkedin.com/in/nevin-brittainjr https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Feb 24, 202539 min

2188: Banking for Doctors and Dentists Done Right Pt. 2

On today's episode, Dr. Mark Costes reconnects with Dr. Michael Jerkins, co-founder of Panacea Financial. Michael shares how Panacea helps healthcare professionals with products like gap loans, practice buy-ins, and startup financing. They discuss the pressures of consolidation, declining insurance reimbursements, and workforce challenges in both dentistry and medicine. Michael also talks about balancing clinical practice with entrepreneurship and Panacea's mission to keep doctors independent. EPISODE RESOURCES https://panaceafinancial.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Feb 21, 202536 min

2187: Banking for Doctors and Dentists Done Right Pt. 1

On today's episode, Dr. Mark Costes welcomes back Dr. Michael Jerkins, co-founder of Panacea Financial. Michael shares how his experiences as a teacher and physician led him to build a bank that caters exclusively to healthcare providers. He discusses the financial struggles many doctors face during training and how Panacea fills that gap with custom services like practice buy-ins, startup loans, and refinancing. They explore the complexities of medical and dental practice financing, the challenges of industry consolidation, and how Panacea helps providers stay independent. EPISODE RESOURCES https://panaceafinancial.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Feb 20, 202531 min

2186: The Mental Game Behind Soccer Success

On today's episode, Mark dives into the power of mindset and intensity in sports, with a focus on soccer success. He reflects on the importance of starting strong, maintaining high energy, and keeping a competitive edge—especially when facing critical matches. You'll hear the timeless Cherokee "Two Wolves" story and learn how feeding the right mindset can make or break both athletes and teams. Mark also discusses controlling the controllables, the crucial role of every player on the team, and how small trajectory moments can shape your life. Tune in for powerful insights on leadership, teamwork, and personal growth that go far beyond the game. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Feb 19, 202531 min

2185: How to Run A Great Weekly Meeting Pt. 2

On today's episode, Jason Tanoory continues his deep dive into leadership with a focus on running highly effective meetings that move the needle for your business. He breaks down his 12-step approach to structuring meetings, emphasizing preparation, consistent scheduling, and actionable outcomes. Jason highlights key elements like starting with "good news" to build vulnerability, creating a scorecard of lead and lag measures, and using tools like rallying cries and winning statements to align teams on core goals. He also stresses the importance of trust and peer accountability, ensuring real issues are addressed with honest feedback instead of surface-level solutions. EPISODE RESOURCES https://fingerlakesdental.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Feb 18, 202536 min

2184: How to Run A Great Weekly Meeting Pt. 1

On today's episode, Dr. Jason Tanoory, a prolific leader within DSN and host of a successful podcast, brings his wisdom to the stage. Known for his humility and hands-on leadership, Jason shares his approach to running effective, high-impact meetings. He emphasizes how poorly structured meetings waste time and resources, while a clear framework can bring about real solutions and drive organizational growth. Jason introduces a system built on trust, vulnerability, and accountability, highlighting the importance of team collaboration and "winning components": data-driven scorecards, rallying cries (or thematic goals), and motivational winning statements. EPISODE RESOURCES https://fingerlakesdental.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Feb 17, 202535 min

2183: Kaptain: Sail Your Life

On today's episode, Dustin Kenyon, founder of Kaptain, takes the stage at the DSI event to share his unique journey from tech entrepreneur to executive coach. Dustin reflects on his pivotal life moments, mentors, and the power of a supportive spouse that fueled his drive to lean into risk and embrace opportunity. Drawing on his experience coaching high-performance leaders, Dustin breaks down four core areas we must manage for success—self, relationships, purpose, and balance. He also explains how staying centered allows leaders to make better decisions, foster meaningful relationships, and build a legacy grounded in purpose. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Feb 14, 20251h 0m

2182: Leading and Scaling in Dental Marketing Pt. 2

In Part 2 of Dr. Mark's interview with Joshua Scott, founder of Studio 8E8, they discuss the next phase of building a scalable business. Josh shares how his creative agency is evolving beyond its roots, blending high-level storytelling with cutting-edge performance marketing to create predictable growth for dental practices. He opens up about the challenges of restructuring his company, investing over $1.25 million in infrastructure, and recruiting top-tier talent to develop new service offerings. In this discussion, Dr. Mark and Josh also draw parallels between their entrepreneurial journeys, reflecting on how to build businesses that evolve with the market while staying true to their vision. EPISODE RESOURCES https://s8e8.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Feb 13, 202534 min

2181: Leading and Scaling in Dental Marketing Pt. 1

On today's episode, Dr. Mark Costes kicks off Part 1 of a thought-provoking two-part conversation with marketing expert and Studio 8E8 founder, Joshua Scott. Fresh off a powerful Mastermind event in Scottsdale, Dr. Mark reflects on the importance of self-assessment, recounting key lessons and highlights from 2024. Joshua shares insights on personal development, discussing the pitfalls of hustle culture and how self-awareness can shape routines and productivity. Together, they explore entrepreneurship, the evolution of Studio 8E8, and scaling a creative business through grassroots growth and market fit. EPISODE RESOURCES https://s8e8.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Feb 12, 202533 min

2180: Mastering Balance in Life and Dentistry Pt. 2

In part two of this empowering series, Jake Conway continues to explore strategies for managing what's under your control in your dental practice. Building on the foundation set in part one, Jake delves into leveraging team investments, optimizing your hygiene program, and fostering a culture that engages and retains top talent. Discover how clear communication of your vision and adaptability in a changing landscape can drive results for your practice. EPISODE RESOURCES https://custompracticeanalytics.com/contact https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Feb 11, 202525 min

2179: Mastering Balance in Life and Dentistry Pt. 1

On today's episode, Jake Conway dives into the first part of a transformative discussion on mastering the aspects of your dental practice that are within your control. From realistic goal-setting to recognizing and addressing financial stress, Jake explains how to build systems that align with your desired outcomes. He also shares strategies to identify root causes of common challenges, like high overhead and cash flow issues, and how to solve them effectively. EPISODE RESOURCES https://custompracticeanalytics.com/contact https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Feb 10, 202539 min

2178: Scaling Smarter with Membership and SaaS Pt. 2

On today's episode, we explore the transformative potential of dental membership plans, from simple discount-only models to creative offerings like whitening and Botox subscriptions. Our guest highlights the importance of tailoring plans to local demographics for increased patient adoption and shares a proven formula for pricing based on household income. We also discuss leveraging technology and systems like BoomCloud to scale membership programs, ensure recurring revenue, and boost practice valuation, offering a strategic edge for long-term success. Plus, discover how AI-driven tools are opening new doors to attract ideal patients and business partnerships.5 EPISODE RESOURCES BoomCloudapps.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Feb 7, 202528 min

2177: Scaling Smarter with Membership and SaaS Pt. 1

On today's episode, we dive into the concept of revenue quality per patient cohort, an often-overlooked metric that can transform your dental practice's profitability and growth potential. Our guest breaks down the financial and strategic differences between PPO, cash, and membership patients, highlighting why membership patients consistently yield the highest revenue and case acceptance rates. We also explore how to optimize patient acquisition costs and target ideal cohorts, like small business employees and retirees, to drive sustainable growth. With insights into both online and offline marketing strategies, this episode is packed with actionable advice for creating a more profitable and scalable practice. EPISODE RESOURCES BoomCloudapps.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Feb 6, 202526 min

2176: Building Team, Patient, & Personal Confidence in Your Associates Pt. 2

In Part 2, Dr. Summer Kassmel continues her discussion on developing confident, capable associates by focusing on mentorship and growth strategies. She outlines her methods for expanding an associate's philosophy of care, cultivating a "world-class MD mindset," and building trust within the team and with patients. From teaching associates how to prioritize treatment plans to managing the emotional aspects of patient care, Summer shares actionable tips for creating a positive, productive environment. She also discusses how to identify and address common pitfalls in associate development, from insecurity to over-reliance on insurance-based decisions. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Feb 5, 202534 min

2175: Building Team, Patient, & Personal Confidence in Your Associates Pt. 1

In Part 1 of this insightful two-part series, Dr. Summer Kassmel shares her expertise on building team, patient, and personal confidence in associates. A renowned mentor and coach, Summer emphasizes the importance of hiring the right fit and setting clear expectations before bringing an associate into your practice. Summer explains her framework for identifying an associate's goals, non-negotiables, and readiness for mentorship. She dives into the value of consistent communication during the hiring process, why clarity of expectations is critical, and how understanding an associate's "why" can make or break their success. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Feb 4, 202541 min

2174: Lessons on Building a $30M DSO Empire

On today's episode, Mark sits down with Matt, co-owner of Oak Dental Partners, who shares how he scaled a DSO from $7 million to $23 million in EBITDA in just three and a half years, with plans to hit $30 million in the next 18 months. Matt breaks down the strategies behind acquiring 70+ practices, the importance of holding sellers accountable through earn-outs, and buying practices at favorable multiples to maximize returns. He also discusses handling private equity partnerships, the impact of interest rates on valuations, and why doctor-led DSOs create better outcomes for sellers and teams. EPISODE RESOURCES www.dentalpitchbrokerage.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Feb 3, 202552 min

2173: How Do You Get An Audience to Like You

On today's episode, we're diving into the world of positive communication, associate onboarding, and practice growth with Dr. Paul Goodman—known to many as Dr. Nacho. As the founder of Dental Nachos and Dentist Job Connect, Paul shares his expertise on creating a supportive dental community and hiring strategies that can transform your practice. From avoiding "weird dental words" that scare patients to understanding the crucial difference between "car" and "boat" associate positions, Paul offers actionable tips for making your office a haven for teamwork and patient care. Learn how to retain associates, foster a healthy team culture, and avoid burnout while growing your practice the right way. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Jan 31, 202540 min

2172: Thriving as a Forever Associate

On today's episode, Dr. Mark Costes welcomes back Dr. Soraya Safi, also known as the "Forever Dental Associate," to discuss her groundbreaking coaching programs designed for dental associates. Dr. Safi shares her journey from feeling overwhelmed early in her career to creating a fulfilling professional life that balances dentistry, personal growth, and family. She highlights the importance of emotional intelligence, mentorship, and taking ownership of your career—whether you're a lifelong associate or preparing for practice ownership. Dr. Safi dives into her 12-week coaching programs tailored for new and seasoned associates, offering actionable advice on patient communication, treatment planning, managing professional relationships, and transitioning into more advanced clinical procedures. Her mission is to empower associates to thrive in their roles, build confidence, and take their careers to the next level, all while maintaining balance and avoiding burnout. EPISODE RESOURCES Drsaficoaching.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Jan 30, 202541 min

2171: Mastering Efficiency and Giving Back

On today's episode, Dr. Mark Costes sits down with Dr. Aaron Nicholas, a passionate educator and practicing dentist who's revolutionizing dental training while giving back through charitable initiatives. Dr. Nicholas shares his experiences launching hands-on courses for surgical extractions and endodontics, emphasizing the importance of efficiency, systemization, and compassionate patient care. He details his collaboration with the Freedom Clinics to provide dental services to underserved populations and explains how measuring performance can be a game-changer for productivity. Dr. Nicholas also dives into his 90-Day Clinical Accelerator program, highlighting how it equips dentists to transition seamlessly from school to real-world practice. EPISODE RESOURCES Www.MondayMorningDentistry.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Jan 29, 202555 min

2170: Unlocking Tax Strategies and Real Estate Wealth Pt. 2

On today's episode, Dr. Mark Costes continues his conversation with Clint Harris, managing partner at Nomad Capital, diving deeper into the strategies behind creating financial freedom through real estate. Clint answers a hypothetical case study on how a mid-career dentist with $1M of liquidity can leverage syndications to achieve tax savings, generate passive income, and build long-term wealth. EPISODE RESOURCES https://nomadcapital.us https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Jan 28, 202532 min

2169: Unlocking Tax Strategies and Real Estate Wealth Pt. 1

On today's episode, Dr. Mark Costes sits down with Clint Harris, a seasoned real estate investor and managing partner at Nomad Capital, to discuss his journey from medical sales to building a $150 million real estate portfolio. Clint shares how his early days in medical device sales sparked his interest in real estate as a pathway to financial, time, and location independence. EPISODE RESOURCES https://nomadcapital.us https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Jan 27, 202523 min

2168: Collaborative Goal Setting Made Simple for 2025

On today's episode, Mark Costes is joined by Sydney Robinson to discuss effective goal-setting strategies for 2025 and how to rally your team behind them. Together, they share insights on turning ambitious targets into actionable steps that inspire and motivate the entire practice. Sydney highlights the importance of reflecting on past successes, involving team members in the goal-setting process, and fostering a culture of collaboration and accountability. The conversation offers practical advice on avoiding common pitfalls, such as one-sided planning, and ensuring goals resonate with everyone in the practice. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Jan 24, 202536 min

2167: The Art & Science of Reinvention Pt. 3

On today's episode, we uncover the keys to reinvention, exploring how small, consistent habits can shape a new identity and drive lasting change. Discover the four steps to personal and professional transformation, the significance of intentional deep work, and why creating the right environment is crucial to success. We also discuss practical tips for scheduling, managing distractions, and aligning your actions with the person you aspire to become. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Jan 23, 202525 min

2166: The Art & Science of Reinvention Pt. 2

On today's episode, we spotlight Smile Outreach International and its mission to provide sustainable dental care to underserved communities around the globe. Learn about their innovative model, which includes year-round clinics staffed by local dentists and the exciting plans to expand their reach, from Fiji to Mexico. We also hear the inspiring story of how this initiative fulfills a lifelong dream and the opportunities available for volunteers to get involved. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Jan 22, 202537 min

2165: The Art & Science of Reinvention Pt. 1

On today's episode, we dive into the best time of year to reset and refocus, challenging traditional wisdom on goal-setting timelines. We explore the importance of reflection, learning from past challenges, and using those lessons to set yourself up for the best year yet. This session includes practical exercises like the "End of Year Audit" to evaluate your highlights, setbacks, and goals. Tune in to learn how intentionality can make this year your most productive and fulfilling yet. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Jan 21, 202525 min