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Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

753 episodes — Page 14 of 16

Steve Ziff from Jacksonville Jaguars on London, Sales & Arcade Games

Steve Ziff is the VP, Marketing & Digital Media at Jacksonville Jaguars on this podcast he chats about sales programme Jaguars Black, NFL in London and arcade games. Full show notes

Oct 21, 201539 min

Cowbells & Content with Sacramento Kings Andrew Nicholson

Andrew Nicholson is the Senior Director of Digital at Sacramento Kings on this podcast he chats about the Kings 3.0 strategy and how digital is a vital component. Full show notes

Oct 13, 201538 min

Tom Halls filling courts and stands for British Tennis

Tom Halls from British Tennis has two goals, getting people to play tennis and getting fans to attend events like Davis Cup. Sean Callanan chats with Tom the head of digital for Lawn Tennis Association on how digital can deliver both objectives. Full show notes

Sep 21, 201539 min

Charlie Shin on driving MLS CRM journey

Charlie Shin from MLS joins Sean Callanan for the 100th episode of Sports Geek Podcast. Charlie is responsible for the development and execution of league wide CRM infrastructures and CRM initiatives (acquisition, fan engagement, monetization, loyalty) Full show notes

Sep 21, 201538 min

Developing digital maturity in sports business

One of the most interesting sessions at SEAT was the one where Isabelle Perreault from Stratford Managers presented findings from the Digital Maturity Assessment of SEAT 2015 attendees. Full show notes - https://sportsgeekhq.com/podcast/digital-maturity/

Sep 13, 201528 min

Rob Squillacioti – MLS & A-League insights

In the latest podcast, Sean catches up with Rob Squillacioti from FFA on recent trip to west coast of USA. On this Sports Geek Podcast you will learn about: Key themes for Rob from team visits After SEAT Rob suggests, "Don't be consumed by big data" What is football's big advantage in Australia Importance of knowing your brand What is it like to almost be struck by lightning? Full show notes - https://sportsgeekhq.com/podcast/rob-squillacioti-mls-a-league-insights/

Sep 6, 201527 min

Brooke Eaton on balancing global and local marketing

In the latest podcast, Sean catches up with Brooke Eaton, Director Digital Media for Barclays Center and Brooklyn Nets on the challenges balancing global and local marketing. Full show notes - https://sportsgeekhq.com/podcast/brooke-eaton-brooklyn_nets/

Sep 6, 201535 min

Brian Costello connecting the Timbers Army

In the latest podcast, Sean catches up with Brian Costello from Portland Timbers. Having caught up in person in the US, Sean chatted to Brian again recently to discuss his role as Director, Digital Media/Editor in Chief at the Timbers. Full show notes -https://sportsgeekhq.com/podcast/brian-costello-connecting-the-timbers-army

Aug 23, 201533 min

Natalle Brown on Lightning Rewards

Sean catches up with Melbourne Storm's Natalle Brown back in Melbourne after Natalle attended SEAT and the Sports Geek pre SEAT Tour. Natalle shares her experiences as well as chats about the Storm's new loyalty program tailored specifically for fans. Full show notes - https://sportsgeekhq.com/podcast/natalle-brown-lightning-rewards/

Aug 19, 201539 min

Russell Scibetti on Developing CRM in Sports

Recorded in New York City Sean catches up with KORE Software's Russell Scibetti his home town after a successful SEAT conference. Full show notes - https://sportsgeekhq.com/podcast/russell-scibetti-kore-software/

Aug 12, 201543 min

#SEAT2015 recap with Greg Oakford from Golf Victoria

On this special episode of the Sports Geek podcast, I wrap up #SEAT2015 with a recap of the conference by chatting with first time attendee and fellow Aussie, Greg Oakford the Marketing and Communications Manager from Golf Victoria. Full show notes - https://sportsgeekhq.com/podcast/seat2015-greg-oakford/

Jul 27, 201540 min

Cricket, Lord's and Go Pros with Ian Treseder

Lord's Cricket Ground is one of the most revered stadiums in the world, just don't call it a stadium. It is rightly considered the Home of Cricket and will see England and Australia battle for of the most prestigious and smallest trophies in world sports, The Ashes. I catch up with Ian Treseder Digital Manager at the MCC and Lord's to discuss how they are using digital to engage the fans at the ground and at home. Full show notes - https://sportsgeekhq.com/podcast/cricket-lords-and-go-pros-with-ian-treseder/

Jul 6, 201535 min

Tod Caflisch on Red Wings wi-fi rollout at the Joe

Tod Caflisch is the director of IT at the Detroit Red Wings and needed to upgrade wi-fi capabilities of Joe Louis Arena with a short term solution with a new arena to be opened in 2017. Joe Costanzo from Signal Share brings insights on both wi-fi usage and how other verticals like music and events are using Live-Fi to deliver new data. Full show notes - https://sportsgeekhq.com/podcast/tod-caflisch-on-red-wings-wi-fi-rollout-at-the-joe/

Jun 29, 201552 min

Alex Kunawicz on connecting with Liverpool fans globally

Alex Kunawicz is Head of Content for Liverpool FC, he oversees multiple websites and moving a free TV channel to a subscription service amongst a few of the projects he is tackling. Full show notes - https://sportsgeekhq.com/podcast/alex-kunawicz-liverpool/

Jun 22, 201542 min

Pieter Maenhout, understanding fans in Belgium Football

Pieter Maenhout works with the Royal Belgium Football Association as the Fan Relationship Manager as a fan is more than a customer. Full show notes - https://sportsgeekhq.com/podcast/pieter-maenhout-belgium-football/

Jun 14, 201529 min

Pearse Connolly, it's all about the fan experience

Pearse Connolly has worked at Norwegian Football for past 7 years building out the media capabilities to better deliver to fans and grass roots players in Norway. Full show notes - https://sportsgeekhq.com/podcast/pearse-connolly-norwegian_football/

Jun 7, 201532 min

Dan Butterly on marketing the Mountain West

Sean has known Dan Butterly for over 15 years, finally Dan makes his way to Melbourne. On this Sports Geek Podcast you will learn: How the Mountain West value data Why the Las Vegas is the destination for basketball tournaments How the Mountain West deliver content to fans without a subscriber model How data helps Dan ensure Mountain West Basketball tournament keeps delivering for fans Will the Mountain West play a Bowl game in Melbourne Full show notes - https://sportsgeekhq.com/podcast/dan-butterly-mountain-west/

May 17, 201531 min

#SBWeek wrap with Etihad Stadium tech upgrades

On this week's podcast, Sean recaps a successful #SBWeek at Etihad Stadium and catches up with North Melbourne captain Andrew Swallow. Full show notes - https://sportsgeekhq.com/podcast/etihad-stadium-wi-fi/

May 3, 201548 min

Scott Kegley on 49ers digital in new Levi's Stadium

On this week's podcast, Sean chats with Scott Kegley, Director of Digital and Social Media at the San Francisco 49ers. Full show notes - https://sportsgeekhq.com/podcast/scott-kegley-49ers/

Apr 8, 201556 min

#SEATLondon success, Richard Ayers and Andy Dodd on UK sports fans

On this week's podcast, Sean recaps a very successful #SEATLondon. He also catches up with Richard Ayers, the CEO of digital performance accelerator, Seven League and The Football League's Andy Dodd. Full show notes - https://sportsgeekhq.com/podcast/seatlondon-richard-ayers/

Mar 23, 20151h 0m

David Mackay on building sustainability in sports

David Mackay is a Strategy Consultant in Sports, Media and Entertainment at SPP. Sean chats with David about sports business trends and building sports businesses for long-term success. Full show notes - https://sportsgeekhq.com/podcast/david-mackay/

Mar 15, 201540 min

Danny Keens from Twitter Sports on #CWC15, Ads & more

Sean catches up with Danny Keens, Director of Media Partnerships at Twitter, Australia. Full show notes - https://sportsgeekhq.com/podcast/danny-keens-twitter/

Mar 8, 201536 min

Matt Henry on NRL, Auckland 9s & Origin

Sean catches up with Matt Henry from the NRL (National Rugby League) to discuss digital marketing, Facebook ads and influencer marketing. Full show notes - https://sportsgeekhq.com/podcast/matt-henry-nrl/

Mar 3, 201537 min

Rise of the Millennials

On this week's episode, we recap the #SportsConf discussion about the Rise of the Millenials: Best Practices in Engaging Today's Fan in the Feed with a great panel Jayne Bussman-Wise, Kash Razzagh, Kevin DeShazo, Patrick Cassidy and Valerie De La Rosa. Full show notes - https://sportsgeekhq.com/podcast/rise-of-the-millennials-sportsconf/

Feb 21, 201552 min

Richard Irvine and NZ Black Caps ready for #CWC15

This week Sean catches up with Black Caps' Digital Manager, Richard Irvine about how they are getting ready for the Cricket World Cup. We also recap a very successful Asian Cup with Matt Bartolo. Full show notes - https://sportsgeekhq.com/podcast/richard_irvine_nzblackcaps/

Feb 14, 201554 min

Rebranding a sports team: Melbourne United

In a special but very quick interview Sean catches up with Melbourne United's Vince Crivelli on the rebrand of Tigers to United. Gary Vanyerchuk makes a quick appearance thanks to his excellent #AskGaryVee Podcast, listen in for Sean's take on it. Full show notes - https://sportsgeekhq.com/podcast/melbourne_united_rebrand/

Feb 10, 201527 min

Paul Greenberg championing CRM in sports

Paul Greenberg is affectionately known as the Godfather of CRM, his book "CRM at the Speed of Light" serves as the textbook for most universities around the world. Sean chats with Paul about CRM trends and what sports can do with data. Full show notes - https://sportsgeekhq.com/podcast/paul-greenberg-crm/

Jan 31, 201552 min

Dan Migala on Big Bash success and Christine Stoffel on Melbourne and SEAT

Dan Migala works with plenty of sports teams in his role with Property Consulting Group so why is a US sports business guy talking about cricket? Dan helped Cricket Australia develop Big Bash League as a new sports entertainment option for sports fans. Also on this week's podcast Sean chats with Christine Stoffel from SEAT who has been in Melbourne for a busy week of brainstorming and networking. Full show notes - https://sportsgeekhq.com/podcast/dan-migala-on-big-bash-league/

Jan 26, 201551 min

Toronto digital with John McCauley

John McCauley holds a unique role in sports working at MLSE (Maple Leaf Sports & Entertainment) he oversees teams in multiple leagues (NHL,NBA & MLS) and sports stadiums (Air Canada Center) in Marketing, CRM, Digital Media and business development, that is a MASSIVE job. Sean caught up with John to discuss it. Full show notes - https://sportsgeekhq.com/podcast/toronto-digital-with-john-mccauley/

Jan 16, 201547 min

Sports Geek Origin Story

Sean in interviewed by Dom McKenna at The Entrepreneur Club Melbourne event and you'll find out how Sports Geek got started. Full show notes - https://sportsgeekhq.com/podcast/sports-geek-origin-story/

Jan 8, 201558 min

Michael Brown on a life in sports business, now it's time for Asian Cup

On this week's episode, Sean chats with Michael Brown, CEO of the Asian Cup Local Organising Committee as part of the Sports Geek CEO series. In the lead up to Christmas some people are winding down but not Michael Brown and his team at the Asian Cup with a major football tournament on 9th January 2015 his team are working through a large to-do list before it starts. Full show notes - https://sportsgeekhq.com/podcast/michael-brown-asian-cup/

Dec 22, 201431 min

Bryan Srabian on digital the San Francisco Giants way

In a long overdue chat Sean catches up with Bryan Srabian, Digital Digital Media at the San Francisco Giants about his role at the Giants and how digital has changed over the years. Full show notes - https://sportsgeekhq.com/podcast/bryan-srabian-giants/

Dec 14, 20141h 4m

Fiona Green on understanding your fans using CRM

This week on Sports Geek Podcast we chat with Fiona Green about Sports CRM and understanding the CRM process over the tools used. Full show notes - https://sportsgeekhq.com/podcast/fiona-green-sportscrm/

Dec 8, 20141h 3m

Adam Bader on engaging Real Madrid digital fans

This week on Sports Geek Podcast we chat with Adam Bader about his time at Real Madrid growing the digital platforms to reach Real Madrid fans around the world. Our thoughts and prayers go out to Phillip Hughes family and our friends in the cricketing industry. Full show notes - https://sportsgeekhq.com/podcast/adam-bader-real-madrid-social-media/

Nov 28, 20141h 2m

2015 Trends: Paid vs Earned & Sports Geek Mailbag

This week I dive into the Sports Geek Mailbag to answer YOUR questions, including: Will Twitter Instant Timeline attract new users? Will Twitter users hate "while you were away" tweets? Facebook clamps down on promotional posts what does this mean? Trends for 2015 – Paid vs Earned Media Should I write a book? Full show notes - https://sportsgeekhq.com/podcast/paid-vs-earned-media/

Nov 24, 201428 min

Finn Bradshaw on Cricket Australia digital revamp

This week I catch up with Finn Bradshaw about his background in News, his time at the Herald Sun, how Australia won back the Ashes during his first year with Cricket Australia as well as the role that the new Cricket Australia website will play for the new season ahead. Full show notes - https://sportsgeekhq.com/podcast/finn-bradshaw-cricket-australia-digital/

Nov 16, 201459 min

Russell Scibetti on Sports CRM & Business of Sports

This week I catch up with Russell Scibetti about his sports business career, his time at the NY Jets and now in his new role at Kore Software. Full show notes - https://sportsgeekhq.com/podcast/russell-scibetti-sports-crm/

Nov 9, 201453 min

Rob Squillacioti on A-League's hot start to season 10

Season 10 of A-League has kicked off with bigger crowds, bigger TV ratings and bigger buzz, I catch up with Rob Squillacioti to discuss scheduling, fan experience and football. On ABC Grandstand Francis Leach and I discuss the NBA season and my new hero Rikk Wilde. Full show notes - https://sportsgeekhq.com/podcast/rob-squillacioti-aleague/

Nov 2, 201448 min

Ted Johnson on Timberwolves rebuild

Ted Johnson is the Chief Marketing Officer of the Minnesota Timberwolves and has a background in politics that has served him well helping the Minnesota Timberwolves upgrade practice facility and their home court the Target Center. Full show notes - https://sportsgeekhq.com/podcast/ted-johnson-timberwolves/

Oct 24, 201448 min

Kevin Cote from Golden State Warriors & Jesper Nyholm on engaging Danish Olympic fans through health

On this week's Sports Geek podcast I catch up with a couple of good friends on on either side of the globe. Kevin Cote from the Golden State Warriors and Jesper Nyholm from Danish Olympic Committee about video, engaging fans and digital initiatives in health. Full show notes - https://sportsgeekhq.com/podcast/kevin-cote-warriors-jesper-nyholm/

Oct 17, 201457 min

Brad Mayne on stadium technology & Super Bowl at MetLife Stadium

Brad Mayne was one of the key people I met on my very first #SportsGeekTrip when he was CEO of American Airlines Center in Dallas, he is now CEO & President at MetLife Stadium in New York I catch up with him to discuss his career in sports and his recent experience hosting Super Bowl XLVIII. I also reflect on a nightmarish experience leading up to the NRL Grand Final that had a very happy ending. Full show notes - https://sportsgeekhq.com/podcast/bradmayne-metlifestadium/

Oct 10, 201454 min

Mark Cuban on sports business, technology, Dallas Mavericks & Shark Tank

5 years ago I started Sports Geek and one of the guys I looked up to was Mark Cuban, I've always said he is a Sports Geek like me just with a bigger bank balance. It was great to finally catch up and chat to Mark about his new apps Cyber Dust and Xpire, the changing NBA landscape, Shark Tank and his beloved Dallas Mavericks. Full show notes - https://sportsgeekhq.com/podcast/mark-cuban/

Oct 3, 201452 min

Fan Engagement, technology & marketing with Zain Pasha & Arthur Gillion

This week on Sports Geek podcast I chat with Zain Pasha from Sporting Innovations and Arthur Gillion from Melbourne Victory we discuss sports marketing, fan engagement, membership marketing and latest Apple products. Full show notes - https://sportsgeekhq.com/podcast/fan-engagement-technology-marketing-zain-pasha-sporting-kc-arthur-gillion-melbourne-victory/

Sep 26, 201455 min

Jack Elkins on business innovation at Orlando Magic

Jack Elkins was a lifesaver for me at SEAT in Miami covering for me on Saturday as my voice recovered, we didn't talk much so we caught up to discuss his role as Business Innovation Manager at the Orlando Magic. One of the most tweeted about CRM sessions at SEAT was with Katie Morgan Katie Morgan and Lou Antonucci from Scribe discussing how the Texas Rangers integrate multiple data sources for their CRM solution. Full show notes - https://sportsgeekhq.com/podcast/jack-elkins-business-innovation/

Sep 21, 201447 min

Peter Stringer on Celtics, digital & podcasting

Good to catch up with Peter Stringer from the Boston Celtics one of the first guys I followed and connected with when I started Sports Geek. Pete and I discuss how the digital landscape has changed and his foray into the world of podcasting. On ABC Grandstand we discuss security issues around the celebrity iCloud hacking scandal. Full show notes - https://sportsgeekhq.com/podcast/peter-stringer-celtics/

Sep 9, 201455 min

Kenton Olson on Seahawks, Super Bowl & 12s

Last time I caught up with Kenton Olson he was in the midst of a playoff run that saw the Seahawks win the Super Bowl. We discuss that experience and what they are planning for the season ahead. On ABC Grandstand I chat with Francis Leach about the rumours that Google should be a bidder on upcoming AFL media rights. Full show notes - https://sportsgeekhq.com/podcast/kenton-olson-seahawks-super-bowl/

Sep 1, 201442 min

Trifecta: Technology, Digital & Fan Engagement

On today's podcast I've included one of the panel discussion's I moderated at SEAT in Miami. We looked at where the fan was headed and how will sports serve fans in the future. It was great to have several different perspectives on the panel with Leagues (NFL and MLB), teams (New England Patriots), media (ESPN) and technology (Experience, MLBAM, ESPN) all represented on the panel. Full show notes - https://sportsgeekhq.com/podcast/technology-digital-fan-engagement/

Aug 25, 201453 min

Know your fans & why IFTTT is awesome

On this week's podcast we look at the challenges facing national sporting organisations, why IFTTT is awesome and ready for season 10 of A-League. Full show notes - https://sportsgeekhq.com/podcast/know-your-fan-why-ifttt-is-awesome/

Aug 15, 201429 min

SEAT Conference recap – IT, CRM & Digital

What a week in Miami, a big thanks to Christine Stoffel for another great SEAT conference. Yes it I faced some hurdles including losing my voice 36 hours before co-presenting the Welcome Address keynote but with some quick thinking and some slides we powered through. I'm already looking forward to SEAT 2015 in San Francisco and interviewing and working with teams who attended in Miami. Full show notes - https://sportsgeekhq.com/podcast/seat-conference-2014-recap/

Jul 28, 201421 min

Dave Sjolin on sports website development and fan loyalty

On this week's podcast I preview SEAT Conference in Miami with Al Crombie on ABC Grandstand and chat with fellow sports geek and coder Dave Sjolin about his experiences developing websites and loyalty systems in pro sports. Full show notes - https://sportsgeekhq.com/podcast/dave-sjolin-fan-loyalty/

Jul 15, 201442 min