School of Podcasting: Expert Tips for Launching and Growing Your Podcast

A brief summary of this episode

A brief summary of this episode

A brief summary of this episode

A brief summary of this episode

A brief summary of this episode

A brief summary of this episode

A brief summary of this episode

A brief summary of this episode

A brief summary of this episode

A brief summary of this episode

A brief summary of this episode

I was reading an article about the Swerdlick family from Plymouth Minn. Here Father Dave and his two daughters Hannah and Zoe (ages 10ish-12) produce Kid Friday. The show is the three of them talking tech. Let’s face it kids love new stuff. I was at a McDonald’s the day after Christmas and overheard a [...]

I was speaking with Rabbi Steve again, and he was very excited as he is preparing to launch his podcast. He was able to score an interview with an "A list" celebrity in his niche. When he spoke with the person they told him he had 15 minutes for the interview. It turns out this [...]

Stuff You Should Know Podcast Featured in the Atlanta Journal-Constitution A recent article in the Atlanta Journal-Constitution mentioned that two guys in their 30s recording in a studio in Atlanta. The Podcast is Stuff You Should Know. The article mentions that it is number 7 on the “Best Podcasts of 2010? list in iTunes. What does that [...]

Most of my podcasts I'm giving you information, but today I'm asking for some information from you. Call in your comments 888-563-3228 (or record a quick mp3 and email it to me dave "at" schoolofpodcasting "dot" com). Podcasting can hep you build a relationship with your audience. Musicians have found this over the years. Don't [...]

Today I answer a few questions about intro/outro music. Charles Maxwood had asked about intro and outro music. First of all I think its important to have into and outro music. It sets the tone of the podcast. It gives it a professional feel. The music I use for this podcast’s intro and outro music [...]

Today we get a phone call from Rich Palmer of Audio Gumshoe who chimes in our discussion from last week about how far podcasting has come since it began. Its much easier to consume podcasts, there are more and more devices that are building directories for podcasts. Greg Fitzsimmons Finding Loyal Audience with Podcasting Greg [...]

I was reading the Libsyn blog, and I thought about all the things that have changed in the past six years. iTunes exists iPhones Exists Wi-Fi hots spots everywhere Blackberry phones are now more entertainment oriented Adnroid Phones can subscribe to Podcasts - no computer needed More people moving away from television and consuming content [...]

Today i talk about making great content. To me this is content that is intriguing. This typically is information you can't get any place else. It is one of a kind (or hard to find) information. An example of this is Mar Maron and his WTF podcast. He is interviewing comedians about their life along [...]

Creating a live podcast using free software can seem like a great idea. As a podcast consultant, I see there are times when it makes sense. Today we talk about the pros and cons of creating a podcast live, when it is a good idea, and when it should be avoided.

The number 1 afternoon radio show in Cleveland is the Mike Trivisonno show. He is entertaining. Much like most podcasters, Mike is not really a “broadcaster.” He is more “one of us” behind a microphone. However, there are times when I leave my job and I won’t actually here Mike for 10 minutes. I sit [...]

I read a Podcast Academy: The Business Podcasting Book: Launching, Marketing, and Measuring Your Podcast and there was a cool publicity tip about using feedburner's headline animator. I had seen that a while ago, but was unaware they had an option to allow visitors to "grab this code" and put the widget on their site. [...]

Edgy Podcast Reviews (a show that reviewed other podcasts) has (more than likely) "Podfaded" (gone of the air). The reason? According to one of the hosts, "It's just not fun anymore." The great thing about podcasting is: 1. You choose to start a podcast. 2. You choose how long the podcast is, how often you [...]

Turning Your Email Newsletter into a Podcast If you are producing an email newsletter, you already have the content for a podcast. When I mention this to some people they state, "I just want to use e-mail" or "I'm not geeky enough to create a podcast. Well if you can email a family member a [...]

A brief summary of this episode

// If you are hearing advice on podcasting, and someone tells you to save your file as Mono instead of stereo to make your file smaller, you need to find a new source of advice. I'm working on a youtube video for this, but you can do this at home. Take any file and mix [...]

There are many podcast consultants like myself we give advice for want-to-be podcasters. Most of the time there are answers that are fairly universal, but I feel there are times when the answers differ greatly. One such answer is recording a skype call. The answer I often hear is to set up a "mix minus" [...]

Today I answer some questions about Podcast equipment on a budget, and we get some feedback on last week's show about over editing your audio. There is a program called Feed For All that allows you to create an RSS feed. When I started back in 2005, I had created my website in dreamweaver, and [...]

Podcasting News I was interviewed on the Podcast Advisor show with Andy White. I answer some questions about what I get out of Podcasting, what gear I use, what hurdles I've come across and more. Andy is great guy. Adam Curry is slowly exiting Mevio. One of the things he will be focusing on "The [...]

Who Who am I? I'm Dave Jackson and I've been podcasting since 2005. I have a bachelor's degree in Education specializing in techncial education, and I feel I can explain anything in terms that make it easy to digest. Who should Podcast? Anybody with passion for a subject and wants to reach the world What? [...]

Today we hear from former school of podcasting student Dave Gardner of the Rat Cast who has gone from using a small portable recorder to report on minor league hockey to being asked into the booth of ESPN. He first did a podcast about a single team, then expanded to be a podcast about the [...]

Today we talk about Forums. These may be called "message boards" and are a great tool for your audience to interact with each. For some websites, people use them to support a product or service. They can be lovely additions to your online promotional arsenal. There are some great advantages to having a forum. Podcasts [...]

This episode originates from the School of Podcasting Freemium Resources When you provide a free podcast to promote a service that people pay for, this is called "freemium" approach. You provide free information hoping they will pay for your premium services. Christopher sent an email about wanting to start a website where people pay for [...]

Today we are talking about Podcasting in a round about way. We are talking about my recommended software for podcasting which is WordPress. Recently WordPress had a major upgrade, and in some cases your upgrade may not have gone so smooth (my site was down for a short bit, but up with some help from [...]

WordPress 3.0 was rolled out this week. It is a merger of WordPress multi-user and the previous version of WordPress. It has a new default theme called 2010 that allows you to customize the menu system, the background, and easier editing of the footer. The band news is most of the themes available do not [...]

Today I talk about a "new" feature I found at podcastvoicemail.com when I logged into get my messages (typically they forward the voice mail to me in a wav format, but I accidentally deleted the message, but it still resided on their website. When I logged in, I saw where I could create call now [...]

Today I got a new computer from Dell. I paid about 800 bucks for it, and it is running Windows 7. It turns out my Sony Sound Forge 8 doesn't run on Windows 7, my Pain Shop Pro runs in a strange mode. I ended up loading a free version of Sony Acid xpress. I [...]

Today I talk about the fact that when you voice your opinion in a public manner, not everyone will appreciate it. Likewise, there will be people who love every word that comes out of your mouth. In the same way that you are not as good as the person who loves every syllable, you are [...]

You can't polish a turd

Today I talk about an example of how content is king. When you have content that people want to forward to their friends, you have great content. The book is Stuff white people like by Christian Lander. Here is his story in a nutshel. His original concept was sent via text to a friend on [...]

Today we have a guest reviewer a Fred Castaneda of the Stuggling Entrepreneur Podcast gives us some hands on insight into the Samson Go Mic. This tiny little microphone is a easy to use USB device that can even clip on your laptop (for those who want a better sound than their built in microphone. [...]

I have said that one of the easiest ways to grow your audience is to do interviews. Why? Because the person being interviewed (in theory) has people who follow them. So if you interview someone who writes a book about getting more traffic to your website through Search Engine Optimization (SEO), and your website is [...]

I had a listener write in and ask, "What mistakes have you made in the past, that if you had to do it all again - you would avoid. 1. I would use wordpress. When I started I built my website in Dreamweaver, and I did my RSS feed in a different program. When I [...]

When you create a wordpress post for your podcast, are you using the "Tags"feature in WordPress? You should be. The image to the left show how many hits (visitors) I received based on tags that I have put into this podcast. Now this is just a SMALL amount of the tags that have generated traffic [...]

You can research similar podcasts when starting your own podcast. You can go to www.itunes.com and download the software (click on podcast, then podcast directory in the bottom right hand corner, then search in the upper right hand corner). You can also check out sites like www.podcastalley.com and www.podcastpickle.com I started a new podcast at www.datesfromhellshow.com and subscribed to other podcasts on online dating. I was surprised as time went on that most of my “competition” wasn't putting out new episodes. So if I had seen a large number of similar podcasts and decided “there is no room for me” I would've been wrong. While there may be numerous podcasts similar to yours, they may not be putting out any new content.

How are you getting your audience back to your website

Free Podcast Theme Music Today I thought I would look into the Podsfafe Music Network. I’ve always known that you could find great music there, however in looking over the paperwork I was surprised that its not required to mention the musician (only the podsafe music network). As a musician I urge everyone using the resource to mention the musician. You can find it at www.podsafemusicnetwork.com New Wizzard Media Player We also get a report from Fred Castenda of www.strugglingentrepreneur.com and www.gaincontrolofyourday.com who interviews Dave from Wizzard media about the new wizard media. It’s very simple. Enter in your RSS feed, answer a confirmation email (stating that you are the owner of the feed). Wizzard will populate your player, and you are off to go. The player is completely customizable via skins. It also checks to see if you have a high-speed connection, and then either feeds you the mv4 file or the flash file. They also have a partnership with TubeMogul where your video will get blasted into all sorts of different video portals. Check it out at http://www.wizzard.tv/blog/producers/producers_wizzard_player/ or to sign up go to http://tools.wizzard.tv Back to School Special Get 20% off in the month of September by using the coupon code " bts " Other Sites Mentioned Tim Sullivan's Selling Geek at www.sellinggeek.com I also mention www.jimmiebratcher.com and his song "lord make us Funky."

Today we compare the USB 2020 Vs Zune H2

Today you hear me get interviewed By Doug Dangler who is the Associate Director of the Center for the Study and Teaching of Writing and Ohio University. This interviewed was done via Skype and Doug's class. Topics include: Will Podcasting replace any other media forms? What Podcast do I listen to? Do you get paid on each download? How many listeners make a successful audience? Are Bloggers the same as Media? Doug's Podcast is at http://cstw.osu.edu/podcasts/ Other Podcasts Mentioned: www.thescenezine.com www.strugllingentrepreneur.com www.sleddogpodcast.com www.llmlive.com

NOTE: This technology was sold to Podango after this episode. Go to http://cms.podango.net however for the most part its been broken ever since. The great thing about podcasting is its getting big enough for companies to start building tools for podcasters. Today we look at the Audio Lite system from Gigavox (the makers of the Levelator). www.gigavox.com You can record your podcast in segements. Then (if needed) you can update certain segments (like an advertiser spot) in the current AND PAST podcasts. I'm using this not for advertisers, but for a non-profit (my church). Instead of having advertising spots rotate in and out, we use it for our calendar, and prayer concerns (items that chance from week to week). This way people are up to date with the latest news (no matter what episode they listen to). In reality your podcast can be evergreen. The information can be updated in past shows. The good news is its free to use. Take some time to think about it and how you want your podcast to go from section to section. I love it. Oh yeah. IT's FREE. The “bad” news is it doesn't work with Libsyn (it does with the more expensive Libsyn Pro). So I looked at some different web hosts that had unlimited bandwidth (like Midphase.com ) and ended up with Dreamhost.com (as they increase your storage and bandwidth the longer you stay on their system). I will keep you in the loop as we move forward. LAST 5 IN 5 From Tim Dewey of the Sled Dog Podcastwww.sleddogpodcast.com For Immediate Release http://www.forimmediaterelease.biz/ School of Podcasting Students Only Sales Roundup Podcast http://www.salesroundup.com/ Cold Calling Podcast http://coldcallingpodcast.com/ The Hunt Cast http://huntcast.blogspot.com Other Sites Mentioned Paul Colligan www.paulcolligan.com www.121Podcasting.com (sell your podcast, do audio books and more). Weekly Web Tools www.weeklywebtools.com Community Baptist Church www.cbcot.com School of Podcasting. Learn how to podcast RISK FREE at www.schoolofpodcasting.com