Sales POP! Podcasts: Insights from Top Experts in Sales, Marketing, Leadership & More.

John Golden talks to Kira Wissman about motivating and engaging employees across generations in this podcast. They discuss managing and communicating with employees of diverse ages and the need of real and caring leadership. Workplace conditions and expectations differ between older and younger generations, and flexibility and accountability are key to engaging younger workers. Kira discusses forming a cohesive virtual team and how in-person meetings influence dynamics. Meetings should be inclusive and connected, she says.

Salespeople's passive income investing specialist Justin Moy is interviewed by John Golden in this podcast. Justin talks about his sales career and how he started assisting salespeople invest. They discuss FIRE and commercial real estate investing. Justin discusses syndications and their advantages over the stock market. Tax advantages, minimum investments, and returns are also discussed. Justin promotes early retirement through commercial real estate investing. They discuss commercial real estate's future, especially data center demand. Justin ends by saying he wants to help salespeople become financially independent.

John Golden interviews renowned author and leadership specialist Karen Roy in this podcast. They emphasize asking questions and learning from others to boost personal and professional growth via curiosity. They examine how curiosity affects sales and consumer relationships. Karen discusses her corporate career and how curiosity helped her understand clients' businesses and solve their problems. They discuss business startup challenges and continual learning. John suggests listeners check out Karen's online book course, Author FastTrack. The episode ends with thanks and goodbyes.

In this podcast, John Golden interviews Update Energy Drink CEO Daniel Solomons and ingredient scientist and formulator Shawn Wells. Update Energy Drink, a caffeine-free energy drink, is discussed. Daniel and Shawn discuss their inspiration and obstacles in making the cocktail. They also explore para zanten, a new caffeine substitute without side effects. John ends the broadcast by praising the drink and urging viewers to try it.

John Golden interviews Franco Perez, creator of a Silicon Valley affordable housing startup, in this podcast. Franco's childhood in an uncertain housing environment prompted him to solve the Bay Area's affordable housing dilemma. He talks about local mobile home parks and how his company designs sleek, contemporary mobile homes for younger generations. Franco also stresses the importance of graphics and film in eradicating mobile home stigma. He thinks mobile homes are the last chance for affordable housing and homeownership, allowing people to generate wealth. Franco also covers affordable mobile house construction methods and housing business innovation.

John Golden talks to Summer Davies on how small and medium enterprises struggle to find skilled first-time and front-line managers in this podcast. They examine the lack of preparedness for technical contributors transferring into managerial jobs and the misperception that career growth is only judged by managing positions. They stress the necessity of a technical and human leadership talent pipeline. They also explore the difficulties of coaching and the need for managers to develop their teams rather than just solve problems. Finally, they emphasize linking individual actions to the organization's goals and communicating the broader goals.

John Golden welcomes Attack Interactive CEO Austin LaRoche, who describes M2's marketing to sales structure and B2B growth methodology in this podcast. The framework emphasizes firm vision, branding, audience, and data to give marketing purpose and structure. Data overload and metric emphasis are discussed. They also emphasize marketing-sales coordination in strategic planning. Technology, resources, content, and clear processes are critical for deployment. A successful deployment and market differentiation challenges are discussed.

John Golden, CEO of Sales POP! Online Sales Magazine and Pipeline CRM, interviews Andy Gurczak, CEO of All City Adjusting, in this podcast. Andy describes how public adjusters negotiate insurance claims for insureds. He stresses the need of public adjuster education and benefits. Andy discusses public adjusting and real estate with investors and property owners. He defines insurance agents' roles and addresses common insured blunders. Andy discusses All City Adjusting's contingency fee structure and the insurance industry's complexity, including state laws and regulations.

Andy and the audience for their time and episode conclusion. The conversation discussed the risks of overreliance on regular revenue and the need for businesses to be ready for unexpected events. Andy explained narcolepsy and regular revenue and stressed business development. He proposed activities and tactics to prepare organizations for entrepreneurship. Sales requires coaching, inspiration, and boldness, according to both speakers. They emphasized the danger of assuming engagement from interactions with prospects and the need for action to indicate engagement.

John Golden interviews veteran recruiter Suman Cherry about the obstacles of hiring the right person in this podcast. They address company hiring challenges and the necessity of transparency and honesty in understanding individuals beyond credentials. Sherry describes her recruiting style, which emphasizes deep understanding and meaningful conversations with applicants and clients. They also discuss job searchers' changing landscape, the COVID-19 pandemic's effects on work perspectives, and how effective onboarding retains top talent. The show finishes positively, highlighting Cherry's passion for matching applicants with opportunities.

John Golden discusses "Walking the Path: A Leader's Journey." with Dr. Keith McNally in this podcast. The book combines fable, leadership background, and notebook to encourage contemplation and writing, says Dr. Keith. They explore the psychological benefits of writing things down and ticking items off a to-do list. Dr. Keith also describes his fitness-tracking and goal-setting journals. Sustainability, accomplishments, communication styles, alignment, and values are then discussed as key leadership traits. Integrating personal beliefs with professional goals, authenticity, and transformation are also discussed.

London business anthropologist Oliver Sweet is interviewed by John Golden in this podcast. Oliver describes how business anthropologists use culture to understand and influence consumer behavior. He emphasizes immersing oneself in other cultures and subcultures to understand people's motivations and actions. Oliver also examines how distant work and commuting have affected brands and enterprises. He stresses the necessity for brands to reestablish themselves, be real, and connect emotionally with people. Oliver introduces listeners to his skills and Ipsos, his global research agency.

John Golden interviews Jamie Digital SEO and content marketing agency owner Martin Huntbach in this podcast. Martin and Lindsay assist personal brands gain high-paying clients with content marketing. They emphasize the value of sales content to accelerate sales and close more deals. Martin stresses that organizations require a content strategy and value proposition. Understanding the target audience and meeting their demands is also stressed. Martin presents a success story and recommends firms to set goals and personalize content strategies. AI tools in content creation are also discussed.

In this podcast, John Golden interviews Neil Patrick Rogers, author of "Bar Tips: Everything I Needed to Know in Sales I Learned Behind the Bar." Neil applies sales techniques from his 27 years of bartending. He stresses first impressions, consumer needs, and relationship building. Sales require planning, organization, and time management, according to Neil. He emphasizes positive activities and mindset for business growth. The episode finishes with a discussion on promotional products as cost-effective advertising.

Kyle Stout, founder of Elevate and Scale, and John Golden discuss AI in content marketing strategy in this audio episode. They stress the need for a strategy before deploying AI techniques and human intervention to assure quality content. They discuss how AI may help with market research and email marketing, but warn against using AI-generated content. The talk also covers search behavior changes and the chaWhich AI tools are best for content marketing strategy?

John Golden and Jakub Hon examine the problems of closing sales from "maybes" in this podcast. Sales process specialist Jakub explains why deals become trapped in uncertainty, including misqualifying leads and a lack of customer guidance. They stress How does Jakub advocate defining and following a sales process?

Listen to John Golden interview Alex Fisher about his new book, "The Business Athlete." Alex discusses how his professional athletic background shaped his novel. They discuss mental toughness, coachability, and energy management. Alex stresses energy management and operating system knowledge. They emphasize the importance of a functioning structure and effective operations. John closes by endorsing Alex's book and emphasizing coaching.

John Golden talks to behavior change specialist Adele Spraggon about how the brain makes decisions and how to improve them in this podcast. Subconscious patterns, negative sales voices, emotions and triggers, and brain rewiring are discussed. Adele discusses sales discussions, listening, following up, and overcoming sales nervousness. They also discuss the brain's plasticity and ability to shift patterns. The program ends with a recommendation to read Adele's book for further knowledge and change.

John Golden interviews Connect the Dots CEO and Co-founder Drew Sechrist in this podcast. They address salespeople's difficulties reaching decision-makers and traditional networking's inefficiencies. Drew describes how Salesforce taught him the value of networks and introductions. He describes how Connect the Dots lets companies create a "super graph" of relationships to find the best introductions. They also address LinkedIn's drawbacks and how Connect the Dots is a better tool for networking. Drew shares his contact info and the company's San Francisco and Belgrade presence.

John Golden interviews Richard Flange about the electric vehicle market and renewable energy in this podcast. Richard said non-Tesla electric vehicle drivers now have additional charging alternatives due to major automakers adopting the Tesla charging technology. They explore how battery storage banks might boost grid efficiency as demand rises. Richard also discusses battery system cost reduction and future affordability. They discuss battery technologies and sophisticated electrical boxes for solar panel control.

John Golden interviews National Finance Educators Council founder Vince Shorb in this podcast. Financial literacy and financial education are discussed. Vincent's organization fights the financial literacy epidemic by educating all ages and cooperating with financial services firms. They also examine the pros and cons of supporting a cause or nonprofit, emphasizing authenticity and partner screening. The program ends with Vincent urging interested parties to contact him and John praising the National Finance Educators Council.

John Golden and Eric Melchor explore the customer journey and how online store owners can improve customer experience in this podcast. They stress treating internet users like humans and present examples of brands that have improved customer experience. Eric recommends conversion rate optimization and bespoke Google Analytics reports to evaluate and improve the online store's approach. They advocate Optima Inc.'s online store evaluation checklist and connecting with Klaviyo, HubSpot, and Active Campaign to increase email and SMS lists. Eric introduces OptiMonk's Tactical Library, which offers step-by-step conversion rate optimization methods. John recommends OptiMonk and appreciates Eric for his comments.

In this podcast, John Golden interviews fractional CMO Josh Ramsey on his role and benefits for firms. They define a fractional CMO and how it can boost marketing, branding, and sales. They discuss marketing complexity, strategic message, and customer needs. Josh recommends carefully assessing CMO candidates' skills and personality and searching beyond sector boundaries for new views. They conclude that business is about value and service.

John Golden interviews franchise expert Eddie Rodriguez about the benefits of franchise ownership versus independent business ownership in this podcast. They discuss franchises in several businesses and their advantages over startups. Franchising is safer for financial independence, according to Eddie. They also explore integrating corporate decisions with personal aspirations and passions. Eddie gives instances of unique franchises and tells aspiring franchisees to be realistic and work hard. The show ends with appreciation and a promise of better content.

John Golden and Chris Pistorius explore how to start marketing on a budget in this podcast. They stress finding target clients and creating a unique selling proposition before investing in marketing methods. Chris shares his dentistry marketing knowledge with other sectors. They explain the necessity for a CRM system to track customer data and processes to handle leads and customer interactions. They also cover marketing simplicity and honesty and propose resources for developing and scaling a business.

In this edition of the Expert Insight Interview podcast, host John Golden interviews Gregory Offner, CEO of the Global Performance Institute, about how staff experience affects customer experience. "The Tip Jar Culture," Gregory's new book, attempts to improve employee satisfaction and eliminate "irk" at work. They emphasize self-management and employee development to improve job performance. Gregory uses keynotes and corporate training courses to encourage CEOs to foster employee development and collaboration in a pleasant work environment.

In this podcast, John Golden interviews former world-class hurdler and Paralympic athlete John Register about his life and career, including his tragic accident that cost him his leg and his work with the US Olympic Committee and Paralympic Military Sports Program. John Register discusses his three-step strategy for overcoming adversity—the reckoning moment, the recognition moment, and the redemption moment—and how to stay motivated after losses. He emphasizes having a support system, belief system, and commitment to change.

In this audio, John Golden interviews Steven Howard about how stress and anxiety affect business decision-making. They cover stress and anxiety, how to detect and manage them, and how leaders can handle high-stress circumstances and make good decisions. Steven stresses humble leadership, team trust, and people-centricity. Steven concludes the program by discussing his coaching, mentoring, and 22 leadership nonfiction books. The episode teaches leadership and decision-making under pressure.

In this podcast, John Golden and John Hinson explain how nurturing your audience and staying in touch may increase recommendations and repeat business. They propose a "content loop" comprising good material, social media, and a strong website to keep in touch with your audience. Maintaining contact with your audience and developing a content loop requires consistency. The speakers also highlighted giving your audience value and creating trust. The speakers recommend nurturing customers to increase referrals and repeat business.

The podcast features John Golden, host of Expert Inside Interview from Sales Pop Online Sales Magazine and Pipeliner CRM, and Rob Rene, founder of Quantum Energy Solutions and Qi Strong. The episode employs quantum energy frequencies to improve health. Speakers cover the medical system, drugs, and food system. Positive goals and external frequencies are also stressed. Rob Rene describes how their patches' frequencies operate and shows success stories of people who have used them to treat chronic pain, allergies, anxiety, brain fog, and other conditions. Quantum energy frequencies may improve health and well-being.

In this audio, John Golden interviews Dave Kurkjian, author of "6x: Convert More Prospects to Customers," on the three early sales cycle blunders salespeople make. The first two faults are talking too much and not being unique. Third, neglecting the prospect's perspective. Dave stresses that salespeople must focus on prospects' demands and express their product or service's value in an engaging and memorable way. "You phrasing" helps you transition from your perspective to the prospect's.

John Golden talks to Union Square Hospitality Group Chief Marketing Officer Marissa Freeman about branding and customer experience in this podcast. Freeman stresses understanding the customer journey and aligning brand values with partnerships. She emphasizes hospitality's role in customer satisfaction and brand success. Freeman discusses how Union Square Hospitality Group applies Danny Meyer's "Setting the Table" lessons. She discusses their brands and Hospitality Quotient leadership and development practice.

In this podcast, John Golden interviews Ruben Dua, CEO of Dub, a video sales platform, about the role of video in sales. Ruben highlights human connection and authenticity in sales and marketing and how video can help firms scale and thrive without additional inputs. He also highlights the difficulty of getting emails in front of prospects and getting them to respond, suggesting omnichannel and personal relationships. Finally, Ruben recommends Dub for giving prospects basic video messages and improving results.

John Golden interviews Results Driven Leadership co-founder Vaughn Sigman about sales leadership and management in this podcast. They cover the common mistake of moving the best salesperson to a sales leader without training, the necessity of teaching skills in sales leadership, and the distinct skill sets needed for sales leadership and salesperson roles. Vaughn discusses his CarMax mentorship program to build sales leaders. They also discuss selecting the proper salespeople and the common mistake of hiring based on industry experience rather than behavioral patterns and skill sets.

John Golden and Stacy Brown Randall discuss how to get referrals without asking in this podcast. They explain why asking for referrals and encouraging them don't work and underline the significance of creating relationships and a referral ecosystem within a business. Stacy's "backwards approach" involves creating professional relationships with possible referral sources before asking for referrals. She advises firms on discovering referral sources and sustaining client connections. Speakers recommend creating relationships to get referrals.

In this podcast, John Golden talks to Pipeline Signals founder and CEO Jamie Shanks about mining and investigating active customer prospect and rival accounts. Jamie proposes a three-step approach to prospecting and account selection and priority. He also stresses the importance of planned and accountable prospecting and market adaptation for sales teams. Jamie also emphasizes understanding customer demands, using video to communicate, and objectively clearing the sales pipeline.

This podcast discusses hybrid leadership and the pandemic. In remote work and shifting talent recruiting, they stress empathy and flexibility in leadership. The presenters also cover accommodating the mind and body in the workplace, fostering a feeling of belonging among all employees, and the benefits of business getaways. Even with artificial intelligence, they emphasize the necessity for leadership to engage with their people and a human aspect in the workplace. Speakers present their agencies and investing firms.

In this podcast, John Golden interviews XenoPsi Ventures CEO Kyle Hoffman on digitally building direct-to-consumer (DTC) and e-commerce firms post-iOS 14. Kyle discusses Wellow, a compression sock business, and their DTC strategy. He stresses creativity, behavioral science, and excellent customer service. Kyle encourages $5-25 million firms to contact Function expansion for expansion assistance. John congratulates Kyle at the end.

John Golden interviews management expert and P3 Selling author Greg Nutter on the top five B2B selling blunders in this podcast. Greg covers awareness, prospecting, and salespeople's involvement in the purchase process. Forgetting what selling is, bad prospecting, and assuming a salesman is a relationship manager or product specialist are his top three faults. They also explain the purchase process and B2B sales strategies. Greg suggests examining possibilities and prioritizing work to boost sales.

In this audio, John Golden interviews Kelly, a gender equality and revenue growth entrepreneur, about increasing millennial female sales leadership. They explore women's sales obstacles, sales leadership, and female sales executives' qualities. They also discuss the lack of clarity on promotion requirements for women and the need for empathy and measures to increase their numbers. Sales revenue and gender equality are discussed. Kelly discusses her firm, Empowered Engagement, which advises CEOs on gender inclusivity and offers a small sales MBA course for women and sales professionals.

John Golden interviews Lisa J. Smith, CEO and Founder of sales consultancy business SmithCo, in this podcast. Lisa talks flexibility and nimbleness in today's fast-paced business world and her experience establishing her firm during the COVID-19 epidemic. They also address sales blind spots such not having a sales process, targeting the incorrect prospect, and overusing automation. Lisa stresses follow-up, data tracking, and client service. She gives businesses a free 30-minute sales call.

John Golden interviews chat GPT expert Shanif Dhanani on its business advantages and future prospects in this podcast. They explore chat GPT's several variants, how it automates work and boosts productivity, and which businesses might profit from it. Shanif discusses the chat GPT industry and recommends entrepreneurs to start small with proof of concepts before tackling more complex initiatives. She consults firms on connecting their internal data to chat GPT and is developing a Slack bot-linked data solution.

John Golden and Jim Karrh examine buyer personalities and recession buying decisions in this audio episode. They recommend revisiting customer profiles and talking to recent buyers to guide marketing and sales decisions. Jim Karrh proposes interviewing buyers to learn their goals, success factors, perceived hurdles, and decision criteria. Both presenters emphasize customer personas and buyer journeys' fluidity. They address market-specific buyer persona update frequency.

John Golden discusses Rev Ops with Taft Love in this podcast episode. Centralizing departmental functions, customer experience and Rev Ops systems are discussed. They also explore how technology affects Rev Ops strategy and sales enablement, AI in sales, and the significance of filtering out noise and concentrating on quality over quantity. The conversation emphasizes the need for AI and other technologies to help salespeople focus on high-value tasks.

John Golden, presenter of the Expert Insight Interview, and Molly Sider, host of the "I Am This Age" podcast, explore the significance of sharing personal stories in this podcast. Vulnerability is key to connecting and creating a safe atmosphere. Molly advocates starting small, being mindful about what and with whom you share, and listening without judgment to others' tales. Remote workers need safe spaces, says John. The dialogue emphasizes empathy, connection, and support for personal growth.

In this podcast, John Golden from Sales POP Online Sales Magazine and Pipeliner CRM interview leadership resilience educator and coach Matthew Brackett discusses hybrid leadership in the context of changing work and organizations. They examine the difficulties of developing a culture in a hybrid workplace, leadership agility and presence, and purposeful and successful communication in a diverse workforce. They discuss cross-cultural leadership. Matthew fosters greater leadership, love, and living by emphasizing self-awareness, intentionality, presence, communication, and responsibility.

John Golden and Rob Buffington discuss outsourcing and remote work, the benefits of hiring remote employees, and the necessity for organizations to change their organizational structures to accommodate remote workers in this audio episode. Instead of adapting current positions to remote work, they recommend generating new job descriptions depending on organizational needs. The speakers also emphasized the necessity for organizations to prioritize productivity over seat-warming and engage remote workers by developing a vision and purpose. They also explore remote staff communication.

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