
SaaS District
240 episodes — Page 2 of 5

S2 Ep 190Why Every SaaS Founder Should Care About Customer Onboarding with Sri Ganesan # 190
Sri Ganesan is Co-founder & CEO of Rocketlane, a leading Customer Onboarding Platform and SaaS product that helps businesses by replacing generic project management and document collaboration tools with a unique, unified workspace. Sri has spent his last 9 years building and scaling SaaS businesses. His last start-up, Konotor, was acquired by Freshworks in 2015 and went on to become their fastest-growing product (today known as Freshchat). Prior to building start up, Srikrishnan was leading product teams at companies like Verizon, Rediff, and Jigsee.In this episode we cover:00:00 - Intro01:35 - Sri's Background + Freshworks Acquisition Story08:33 - Founding Rocketlane11:10 - The Importance & Impact Of Customer Onboarding14:29 - What Kind Of Companies Rocketlane Is Build For16:55 - The Needs Of Sales & Marketing Teams In An Onboarding Platform19:35 - Flying Cat Marketing - Content-led B2B SEO agency21:33 - Prioritizing The Most Important Things When Onboarding A New Client24:09 - Pros & Cons Of Following An Onboarding Template vs Natural Conversations25:52 - How New Business Can Implement Or Optimize A Customer Onboarding Process27:46 - Sri's Favorite Activity To Get Into a Flow State28:27 - Sri's Piece Of Advice For His 20 Years Old Self29:03 - Sri's Biggest Challenges at Rocketlane30:19 - Instrumental Resources For Sri's Success32:26 - What Does Success Means for Sri Today33:09 - Get In Touch With SriGet In Touch:Sri's EmailSri's TwitterMentions:FreshworksGirish MathruboothamBooks:Leadership and Self-Deception: Getting out of the Box by The Arbinger InstituteMade to Stick: Why Some Ideas Survive and Others Die by Chip & Dan HeathTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:TwitterLinkedInMore SaaS Podcast SessionsSaaS ConsultantsLearn How to Value SaaS Companies

S2 Ep 189Shortening The Sales Process From Days To Hours with Aleks Gollu #189
Aleks Gollu is the co-founder and CEO of 11Sight, an Inbound Video Call Platform for Revenue Teams. Aleks is a serial entrepreneur and CEO with a successful track record of building innovative solutions from idea to exit. He started his career at Oracle and Sapient. However, being in the San Francisco Bay Area in California, he rapidly realized his passion for entrepreneurship and co-founded his first startup, O’TelNet, a pioneer of SMS-based cell phone applications that was acquired by a competitor.He holds a B.S. degree from MIT and an M.S. and Ph.D. degrees from UC Berkeley. Gollu has also been granted 8 patents, is fluent in 4 languages, and outside of work, Aleks is a movie aficionado and enjoys mountain biking and cooking.In this episode we cover:00:00 - Intro01:28 - How 11Sight Is Innovating The Video Calling SaaS Business07:13 - How These Unscheduled Calls Work At 11Sight11:17 - How Inbound Video Reduces The Sales Cycle For Client & Customer Perspectives12:56 - Businesses Where Reduced Sales Cycle Works Better Or Don't14:36 - 11Sight Tried On A Outbound Level16:17 - How 11Sight Video Calling Works18:37 - DoFollow - Premium Link Building19:46 - Fast Building Confidence And Trust With Customers23:04 - The Most Critical Skill In a Sales Communication26:12 - Aleks’ Favorite Activity To Get Into a Flow State26:49 - Aleks’ Piece Of Advice For His 25 Years Old Self28:46 - Alek’s Biggest Challenges at 11Sight30:39 - Instrumental Resources For Aleks’ Success32:02 - What Does Success Means for Aleks Today35:27 - Get In Touch With AleksGet In Touch With Aleks:11Sight Contact PageAleks’ LinkedInDiscount: 10% discount on 11Sight services with the coupon HORIZEN10Tag Us & Follow:FacebookLinkedInInstagramMore About Akeel:TwitterLinkedInMore SaaS Podcast EpisodesSaaS Consultants<a...

S2 Ep 188PPC for SaaS - Top Experts Reveal Advice to Scale with Dylan Hey & Luis Camacho #188
In this episode we have two experts talking about PPC, sharing strategies about budget, funnel, campaigns and more.Dylan Hey is the Co-Founder & CEO of HeyDigital, a creative PPC & CRO agency that focuses on helping SaaS & B2B Tech Companies scale revenue with PPC & Paid Social Advertising Campaigns. After successfully managing hundreds of thousands of dollars in spending on Google, Facebook, Instagram, LinkedIn, and Capterra for a lot of customers, Dylan has built an effective SaaS specific advertising process that works.Luis Camacho is the Founder & CEO of Fantom Agency, an elite digital marketing agency for SaaS & B2B companies alongside the strongest community where they help SaaS companies over the $20K MRR mark, who are trying to scale up via a predictable and strategically thought out customer acquisition process.In this episode we cover:00:00 - Intro00:41 - Best PPC Channels For B2B SaaS Companies07:04 - How SaaS Companies Should Be Setting Budgets For PPC to Maximize Results09:33 - Best Strategy Setting Up a Campaign or Optimizing Your Current Funnel11:14 - Is Paid Media Campaigns a Good Strategy for Every SaaS?Tag Us & Follow:FacebookLinkedInInstagramMore About Akeel:TwitterLinkedInBest Rated SaaS PodcastsLearn About Our SaaS Consulting How To Value Your SaaS Company

S2 Ep 187Moving Up Market in The SaaS World with Andy Stinnes #187
Andy Stinnes is a General Partner at Cloud Apps Capital Partners, a market-focused VC firm specializing in cloud business application companies. They partner with entrepreneurs at the early stages to build global category leading companies. Andy is responsible for developing investment strategies, sourcing and leading investments, and serving on the boards of portfolio companies. He’s an expert in business software applications, business networks, enterprise-class product strategy and go-to-market.In this episode we cover:00:00 - Flying Cat Marketing - Content-Led B2B SEO Agency01:08 - Intro02:19 - Investing In SaaS Apps & Cloud Market In 202206:47 - Investment Thesis + What Cloud Apps Capital Partners Look For12:24 - Importance & Time To Moving Up Market19:59 - Checkpoints To Know That A Company Is Ready To Upmarket23:07 - Different Key Metrics In A Upmarket Business25:40 - Mistakes When Trying To Scale A Business Too Early30:12 - Strategies For Upmarket Transition33:53 - Tips For Freshly Started Founders To Scale Their Company37:23 - Andy's Favorite Activity To Get Into a Flow State38:03 - Andy's Piece Of Advice For His 25 Years Old Self39:16 - Andy's Biggest Challenges at Cloud Apps Capital Partners41:05 - Instrumental Resources For Andy's Success43:26 - What Does Success Means for Andy Today44:55 - Get In Touch With AndyGet In Touch With Andy:Andy's LinkedInCloud Apps Capital Partners WebsiteTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:TwitterLinkedInSaaS PodcastsSaaS Consulting ServicesLearn How to Value SaaS Companies

S2 Ep 186The Secret Psychology Behind Building A High-Performance Team with Vlad Hu #186
Vlad Hu is the CEO of TensionX, a software development company that specializes in Web Apps and Google Chrome extensions development. The company helps common people find technical solutions, get away from routine and save time for the really important stuff.Vlad is known for his expertise in building SaaS, Optimizing Business Processes, and Automation. In addition to being a co-founder of a handful of cloud SaaS apps, he helps entrepreneurs on their SaaS Business Journey.In this episode we cover:00:00 - Flying Cat Marketing - Content-Led B2B SEO Agency01:08 - Intro02:31 - Building A High-Performance Work Team From Scratch03:51 - Measuring The Level Of The Performer06:48 - Different Stages Of The Building Process10:16 - Common Problems Faced By High-Performance Workers12:30 - Keeping Track Of The Team Performance Improvements14:54 - Top Secrets To Build And Coach A High-Performance Team17:02 - The Team Coaching Process19:47 - Celebrating & Giving Recognition25:56 - Vlad's Favorite Activity To Get Into a Flow State26:52 - Vlad's Piece Of Advice For His Younger Self27:50 - Vlad's Biggest Challenges at TensionX29:01 - Instrumental Resources For Vlad's Success31:25 - What Does Success Means for Vlad Today33:00 - Get In Touch With VladGet In Touch With Vlad:Vlad's LinkedInVlad's YouTube ChannelMentions:Dan LokBooks:E-Myth Revisited by Michael E. GerberPrinciples by Ray DalioTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:TwitterLinkedInMore SaaS Podcast EpisodesSaaS Consulting ServicesLearn How to Value a SaaS Company

S2 Ep 185Why Founders Should Use a SaaS Service For Data Protection & Resilience with W. Curtis Preston # 185
W. Curtis Preston aka “Mr. Backup” is the Chief Technical Evangelist at Druva, a data protection as a service company. He's an expert in backup & recovery systems, a space he has been working in since 1993, designing data protection systems for some of the largest organizations in the world.He is also the host of the Restore it All podcast, founder and webmaster of backupcentral.com, a website dedicated to backup and recovery and has written four books about backup and recovery.In this episode we cover:00:00 - Flying Cat Marketing - Content-Led B2B SEO Agency01:08 - Intro02:20 - SaaS Applications And Higher Risks Of Data Loss07:59 - The Basic Features That SaaS Data Protection Companies Includes11:05 - Difference Between Protecting Privacy & Data Security12:57 - Challenges & Risks Of Backing Up Data Using A Traditional System18:27 - What You Should Be Aware Of When Choosing A Backup Service Team25:20 - Does Migrating A Company's Backup To A Cloud Provider Mitigate Risks?30:53 - How Often A B2B SaaS Should Be Backing Up33:20 - Curtis' Favorite Activity To Get Into a Flow State34:08 - Curtis' Piece Of Advice For His 25 Years Old Self34:52 - Curtis' Biggest Challenges at Druva37:10 - Intrumental Resources For Curtis' Success38:38 - What Does Success Means for Curtis Today40:08 - Get In Touch With CurtisGet In Touch With Curtis:Curtis' TwitterDruva WebsiteW. Curtis Preston's Book "Modern Data Protection" Free Copy On Druva's WebsiteMentions:Stephen FoskettBackup Central's Restore It All PodcastBooks:First, Break All The Rules by Marcus Buckingham & Curt CoffmanHow To Win Friends & Influence People by Dale CarnegieTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:TwitterLinkedInBest Rated SaaS PodcastsLearn About Our SaaS Consulting Learn How to Value a...

S2 Ep 184Everything About Link-Building in SaaS with Shaurya Jain #184
Shaurya is the founder of Samurai Marketers, a link-building agency for brands in the SaaS industry. He loves to help B2B brands implement their organic marketing and link-building strategies. Among Samurai Marketers' clients, you will find some famous SaaS brands like Zoom, Udemy and Waybook.When he is not working, you can find him reading some business or personal development books.In this episode we cover:00:00 - Flying Cat Marketing - Content-Led B2B SEO Agency01:08 - Intro03:02 - The Importance Of Link-Building In 202205:29 - Should We Pay For Back-Links?07:04 - High Quality Back-Links10:06 - Link-Building Value Vs Other SEO Marketing Strategies11:55 - Campaigns With Great Results18:29 - Tests & Metrics To Understand Results From A Link20:29 - Dofollow.io - Premium Link Building21:44 - Ranking & Driving Links To The Right Pages25:41 - Tips To Start Link-Building With Little Or No Budget27:40 - The Story Behind The Name Samurai Marketers29:34 - Shaurya's Favorite Activity To Get Into a Flow State30:09 - Shaurya's Piece of Advice for His 25 Years Old Self31:18 - Shaurya's Biggest Challenges at Samurai Marketers32:11 - Instrumental Resources for Shaurya's Success34:30 - Get In Touch With ShauryaGet In Touch With Shaurya:Shaurya's LinkedInSamurai Marketers WebsiteDiscount: 10% discount on Samurai Marketers services, just mention that you came from the SaaS District Podcast.Books:Built To Sell by John WarrillowThe Power Of Now by Eckhart TolleTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:TwitterLinkedInMore SaaS Podcast EpisodesSaaS ConsultantsHow To Value Your SaaS Company

S2 Ep 183Managing Legal Risks For Digital Documents And Contracts with Charles Brecque #183
Charles is the founder and CEO of Legislate, an early-stage legal tech startup which allows large landlords, letting agents, and small businesses to easily create, sign and manage contracts that are prudent and fair. Legislate’s platform is built on its patented knowledge graph which streamlines the contracting process and aggregates contract statistics to quickly unlock valuable insights.Charles was also one of the first employees of Mind Foundry, an Oxford University spin out specializing in automated data science and AI.In this episode we cover:00:00 - Byldd - MVP Development Agency Based in New York01:12 - Intro02:22 - How & Who Legislate Works Helping Settle Agreements05:25 - How The Contract Templates Are Built09:36 - Preventing Legal Risks Signing Through Legislate Vs Lawyer14:01 - Using AI In The Contract Creating Process17:11 - Dofollow.io - Premium Link Building18:44 - Are e-Signatures As Legally Binding As Wet Signatures?21:00 - Security Processes For Digital Signatures21:49 - Overview Of The Legal Tech Market23:39 - How Legal Leaders Can Help Improve The Process & Technology24:53 - Legislate in Terms of Size Today25:11 - Charles' Favorite Activity To Get Into a Flow State25:36 - Charles' Piece of Advice for His 25 Years Old Self26:45 - Charles' Biggest Challenges at Legislate27:29 - Instrumental Resources for Charles' Success28:57 - What Does Success Means for Charles Today30:38 - Get In Touch With CharlesGet In Touch With Charles:Charles' LinkedInLegislate WebsiteBooks:Never Split The Difference by Chris VossHow To Become A Rain Maker by Jeffrey J. FoxTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:TwitterLinkedInSaaS PodcastsSaaS Consulting ServicesLearn How to Value SaaS Companies

S2 Ep 1825-20% Monthly Growth Using SEO As A Framework For Your B2B SaaS with Maeva Cifuentes # 182
Maeva is the CEO of Flying Cat Marketing, an SEO agency for companies in martech, salestech and proptech. They help fast-growing B2B SaaS companies turn their website into one of their greatest inbound revenue channels through both SEO and content.They can help your SaaS by creating high quality content, convert visitors, and achieve 5-20% monthly growth. Maeva has been a translator since 2009, speaks 5 languages and in her spare time she does improv theater and works on getting fluent in Italian.In this episode we cover:00:00 - Byldd - MVP Development Agency Based in New York01:12 - Intro02:50 - The Ideal Time For SaaS Companies Investing In SEO & Content Marketing08:28 - Results When Creating Content & Building Links To The Website12:04 - Analyzing Competitors' Content Process15:58 - Tracking KPI's When Starting A Marketing Strategy19:45 - Ranking, Topic Clusters & Value Keywords22:21 - Allocate SEO Budget Between Link Building, New Or Old Content24:17 - Dofollow.io - Premium Link Building25:12 - Strategy For Optimizing The Content26:41 - What Constitutes A Good Backlink + Paying Backlinks For Fast Results29:27 - SEO Free & Low Cost Tips For SaaS Founders32:48 - The History Behind The Flying Cat Marketing Name34:15 - Maeva’s Favorite Activity To Get Into a Flow State35:10 - Maeva's Piece of Advice for His 25 Years Old Self35:45 - Maeva's Biggest Challenges at Flying Cat Marketing36:44 - Instrumental Resources for Maeva's Success38:48 - What Does Success Means for Maeva Today39:51 - Get In Touch With MaevaGet In Touch With Maeva:Maeva's LinkedInFlying Cat Marketing WebsiteMentions:Camille TrentErin BalsaBooks:Deep Work by Carl NewportThe One Thing by Gary KellerTag Us & Follow:Facebook<a href="https://www.linkedin.com/company/horizen-capital" rel="noopener noreferrer"...

S2 Ep 181Defining Pricing & Packaging For New B2B SaaS Products with Dan Balcauski #181
Dan is the Founder & Chief Pricing Officer at Product Tranquility, a consulting firm that accelerates product growth and increases customer loyalty. They bring world-class product management and strategy practices to B2B SaaS and Marketplace companies in the small-to-mid market.Dan has managed multiple products throughout the product life-cycle from new concept incubation, product launch, product maintenance, platform transitions, and end of life over the last 15 years.In this episode we cover:00:00 - Byldd - MVP Development Agency Based in New York01:12 - Intro03:00 - What Is Product Value?09:18 - Perceived Value Vs Cheap Price13:00 - Strategy For Getting An Effective Price16:31 - What Some SaaS Founders Get Wrong About Pricing 17:59 - How Often The Price Should Be Changed20:34 - Adjusting The Price When Adding New Features23:14 - Advantages Of Using Free Trials Or Freemium32:02 - Dofollow.io - Premium Link Building33:20 - Should Companies Show Pricing On Their Websites?39:34 - When To Bring A Pricing Expert To Your Product Marketing Team42:26 - Dan’s Favorite Activity To Get Into a Flow State43:27 - Dan's Piece of Advice for His 25 Years Old Self43:45 - Dan's Biggest Challenges at Product Tranquility44:38 - Instrumental Resources for Dan's Success46:17 - What Does Success Means for Dan Today47:24 - Get In Touch With DanGet in Touch With Dan:Dan's LinkedInProduct Tranquility BlogMentions:Patrick CampbellBooks:The Strategy And Tactics Of Pricing by Thomas T NagleMonetizing Innovation by Madhavan Ramanujam & Georg TackeMagic Mind, The World's First Productivity Drink - You can get 40% off on your subscription for the next 10 Days. Try it out, go to magicmind.co/SaaS and use our Discount Code SAAS20Tag Us & Follow:FacebookLinkedInInstagramMore About Akeel:TwitterLinkedInSaaS PodcastsSaaS Consultants<a href="https://horizencapital.com/how-to-value-saas-business/"...

S2 Ep 180Product Development To Turn Your Idea Into Your Next App Scale-up with Andreas Creten # 180
Andreas Creten is a software engineer and an entrepreneur who loves developing apps and building teams. He’s the CEO of madewithlove, an app development company that helps startups and established companies turn ideas into applications by offering development, consulting and ad interim management services, building both products and teams.They have been CTO in over 60 companies, mainly operating as CTO ad interim. You can regularly find Andreas working on open-source projects and speaking at conferences around the world.in this episode we cover:00:00 - Byldd - MVP Development Agency Based in New York01:12 - Intro02:19 - Introducing Legacy Code04:16 - Top Red Flags On The Due Diligence Process08:50 - What Is Technical Debt And How They Work It11:40 - Balancing Technical Debt & Product Development15:24 - Scenarios Where Refactoring The Code Can Work17:25 - Tools That Madewithlove Use To Ensure Code Quality20:20 - Building The Perfect Engineering Team23:24 - The App Development Process With madewithlove 28:35 - Madewithlove in Terms of Size Today30:07 - Andreas’ Favorite Activity To Get Into a Flow State31:13 - Andreas’ Piece of Advice for His 25 Years Old Self32:51 - Andreas’ Biggest Challenges at Madewithlove34:06 - Instrumental Resources for Andreas’ Success36:54 - What Does Success Means for Andreas Today38:07 - Get In Touch With AndreasGet In Touch With Andreas:Andreas' LinkedInMentions:Jason Fried from BasecampBooks:Getting Real by Jason FriedThe Phoenix Project by Gene Kim & Kevin BehrTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:TwitterLinkedInMore SaaS Podcast EpisodesSaaS ConsultantsLearn How to Value a SaaS Company

S2 Ep 179Understanding Hybrid-Remote Work & Building Trust In A Virtual Office with Rajiv Ayyangar # 179
Rajiv Ayyangar is the Co-founder and CEO of Tandem, a desktop app for distributed teams that simulates a "virtual office”, allowing users to see who’s around, what they are working on, talk and collaborate in one click.Rajiv studied bioengineering at Princeton and subsequently worked at Fairchild and Yahoo. He’s also a rock climbing, classical piano player and probably an expert on blind wine tasting.In this episode we cover:00:00 - Byldd - MVP Development Agency Based in New York01:12 - Intro02:45 - How Did Remote/Hybrid Work Affect Tandem’s Team04:51 - Building Tandem06:48 - Tandem's App Changes Before Vs After COVID-1908:31 - How Are Tandem Helping Build A Trusting Workplace10:51 - The Secret Of The Successful Hybrid Teams13:40 - Ways Of Working And Their Evolvement17:47 - Tandem's Plans To Support Remote/Hybrid Work19:27 - Trends On VR Work Space21:09 - What SaaS Founders Should Consider Before Hiring Remotely or In Person23:03 - Tandem in Terms of Size Today23:35 - Rajiv’s Favorite Activity To Get Into a Flow State23:58 - Rajiv's Piece of Advice for His 25 Years Old Self23:53 - Rajiv's Biggest Challenges at Tandem27:06 - Instrumental Resources for Rajiv's Success28:30 - What Does Success Means for Rajiv Today29:15 - Get In Touch With RajivGet In Touch With Rajiv:Rajiv's e-mailRajiv's TwitterMentions:Tandem's NewsletterY CombinatorTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:TwitterLinkedInMore SaaS Podcast SessionsLearn About Our SaaS ConsultingHow To Value Your SaaS Company

S2 Ep 178How PR Strategies Support SaaS Exits with Lindsey Groepper #178
Lindsey Groepper is the president at BLASTmedia, a national B2B SaaS PR agency that takes a holistic approach to PR.Lindsey is responsible for new business development and helping oversee the strategic direction of the agency where they focus public relations.Lindsey graduated from the University of Georgia with a Bachelor of Arts degree in Journalism and Mass Communications, majoring in Public Relations.In this episode we cover:00:00 - Byldd - MVP Development Agency Based in New York01:12 - Intro02:14 - The Right Time To Write A Press Release & Announcement04:06 - What To Expect From A Effective Copy PR Release07:57 - What Metrics Matter To A PR Agency + Reporting & Result12:46 - Working With A PR Team + What They Need17:01 - The Stalking, Stealing & Using People Strategy22:54 - Lindsey’s Favorite Activity To Get Into a Flow State24:24 - Lindsey’s Piece of Advice for His 25 Years Old Self27:03 - Lindsey’s Biggest Challenges at BLASTmedia29:17 - Instrumental Resources for Lindsey’s Success32:55 - What Does Success Means for Lindsey Today34:23 - Get In Touch With LindseyGet In Touch With Lindsey:Lindsey's LinkedInBLASTmedia WebsiteTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:TwitterLinkedInMore Podcast Sessions

S2 Ep 177How AI Powers Cloud Automation & Help To Reduce Cloud Costs with Leon Kuperman #177
Leon Kuperman is the CTO of CAST AI, a platform that increases your SaaS company’s profit margin without additional work. They cut your cloud bill in half, automate DevOps tasks, and prevent downtime in one Autonomous Kubernetes platform.Leon has over 20 years of experience in product management, software design and development all the way through to production deployment. He’s an industry leader on Web Application Security and Payment Card Industry Data Security Standard (PCI DSS), e-commerce, cloud computing and web application architecture. He’s passionate about his customers, his work as well as Brazilian Jiu Jitsu, where he actually holds a Brown belt.In this episode we cover:00:00 - Sponsor: Byldd - MVP Development Agency Based in New York01:12 - Intro02:55 - The Main Value Of AI & Why Simple Automation Is Not Enough08:24 - Problems in Cloud Service That Requires Automation12:56 - Tips To Start Using Automation On A SaaS15:52 - Scenarios Where Cloud Automation May Not Work Well17:55 - The Main Tool Categories To Address The Automation Challenges19:26 - The Secret Of Building a Machine Learning Model21:24 - Where is CAST AI in Terms of Size Today22:18 - Leon’s Favorite Activity To Get Into a Flow State23:18 - Leon’s Piece of Advice for His 25 Years Old Self24:17 - Leon’s Biggest Challenges at CAST AI25:36 - CAST AI Ukraine Hiring Program27:10 - Instrumental Resources for Leon’s Success29:36 - What Does Success Means for Leon Today32:36 - Get In Touch With Leon Get In Touch With Leon:Leon's LinkedInCAST AI WebsiteMentions:Google CloudAWSAzureBooks:Working Backwards by Colin Bryar & Bill CarrThe Lean Startup by Eric RiesTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn More SaaS Podcast Sessions SaaS Consulting ServicesLearn How to Value a SaaS Company

S2 Ep 176Net Dollar Retention: The One Metric SaaS Companies Should Focus On with Firaas Rashid #176
Firaas Rashid is CEO and founder of Hook, a predictive data platform that empowers Customer Success teams. Hook is transforming B2B SaaS by providing accurate revenue predictions and intelligent, actionable insights to secure more customer renewals.Firaas founded Hook in late 2020 and has already raised millions in funding from some of the top investors and company founders in Europe. He is passionate about changing the way Customer Success Teams operate, which we’ll go deeper into on today’s episode.In this episode we cover:00:00 - Byldd - MVP Development Agency Based in New York01:11 - Intro02:25 - How Hook Works Customer Success With SaaS companies05:57 - Understanding Customer Success & Customer Support When Building A Team08:12 - Key Measurements & Metrics To Pay Attention12:13 - How Often Should We Be Tracking These Metrics13:36 - How Do These Metrics Help Prevent Customer Churn15:08 - Key Actions We Can Take At This Stage17:55 - Structuring Incentives For Your CS Team21:37 - Tips On Hiring The Right Person For A CS Role26:40 - Firaas’ Favorite Activity To Get Into a Flow State27:54 - Firaas’ Piece of Advice for His 25 Years Old Self31:00 - Firaas’ Biggest Challenges at Hook32:14 - Instrumental Resources for Firaas’ Success35:12 - What Does Success Means for Firaas Today37:23 - What Is A Ideal Workplace For Firaas40:09 - Get In Touch With FiraasGet In Touch With Firaas:Firaas Rashid LinkedInHook Metrics ReportMentions:TK KaderTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn Saas PodcastSaaS ConsultingHow to Value a SaaS Company

S2 Ep 175Organic Growth Acceleration For Your B2B Saas Company with George Chasiotis #175
George Chasiotis is the Managing Director of MINUTTIA, an organic growth acceleration agency for B2B SaaS companies. George started out as an independent marketing consultant but was soon pulled down the path of creating an agency. In his free time, he imparts wisdom (read: rants) on LinkedIn or buries his head in psychology books to get down the “why” of human behaviour.In this episode we cover:00:00 - Intro01:35 - SEO as The Main Channel Of Traffic For a Starting SaaS05:33 - Link Building & Creating An Authority on Early Stage07:14 - Strategies For Later Stage Companies12:11 - Ranking Top-Notch Content in 202216:17 - Google's Ranking Factor To Be Aware Of19:27 - Follow Vs No-Follow Link21:45 - Investing In SEO With Limited Budget26:54 - The Problem Of Using Copycat Content29:04 - George's Favorite Tools For Managing SEO Campaigns34:34 - Volume Vs Quality Content38:38 - George's Favorite Activity To Get Into a Flow State38:52 - George's Piece of Advice for His 25 Years Old Self39:08 - George's Biggest Challenges at MINUTTIA 41:00 - Instrumental Resources for George's Success41:54 - What Does Success Means for George Today42:36 - Get In Touch With GeorgeGet In Touch With George:George's LinkedInMINUTTIA's WebsiteMentions:John MuellerPaulo CoelhoAsanaSparkle and Thrive PodcastBooks:Extreme Ownership by Jocko WillinkAtomic Habits by James ClearThinking in Bets by Annie DukeTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn Best Rated SaaS PodcastsLearn About Our SaaS ConsultingLearn How to Value a SaaS Company

S2 Ep 174Reinventing Workforce Health Management in the MedTech SaaS Space with Benjamin Crevant #174
Benjamin Crevant is the Co-Founder and CEO of MyC MedTech, a compliant tool for companies to manage health data, medical check-ups and remote medical sites, worldwide. They offer predictive analysis and insights relevant to the activity and their employees health.After more than 8 years working around the globe gaining managing and entrepreneurship skills, Ben went back to Europe where he and his co-founder Laurent reinvented how companies can manage their team resilience and bring healthcare to workers and companies.In this episode we cover:00:00 - Intro01:23 - Why MedTech Is Important To Avoid Health Problems05:47 - MedTech Ecosystem And It's Evolution07:49 - How Covid-19 Has Transformed Companies Digitalization09:02 - Reliable Measurement Of Health Workforce's Statistics10:57 - The Approach When Implementing a Healthcare Service13:27 - Employee's Data Privacy & Security15:55 - Big Companies Challenges When Managing Healthcare20:44 - Opportunities For Future MedTech SaaS24:10 - Benjamin's Favorite Activity To Get Into a Flow State25:20 - Benjamin's Piece of Advice for His 25 Years Old Self26:37 - Benjamin's Biggest Challenges at MyC MedTech27:48 - Instrumental Resources for Benjamin's Success32:17 - What Does Success Means for Benjamin Today33:45 - Get In Touch With BenjaminGet in Touch With Benjamin:Benjamin's LinkedInMyC MedTech WebsiteMentions:GoogleNetflixBooks:The 4-Hour Work Week by Timothy FerrissNo Rules Rules: Netflix and the Culture of Reinvention by Reed HastingsTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn More SaaS Podcast Sessions SaaS Consulting ServicesLearn How to Value a SaaS Company

S2 Ep 173How The Future of Work Is Set to Impact SMB Platforms with Pedram Afshar #173
Pedram Afshar is the Co-Founder & CEO of Amaka, a tech startup specialized in accounting integrations and business daily data automation. Started in 2015, Amaka now has a worldwide customer base and a over 45+ person team.He is an expert in creating innovative technology solutions, where before starting into entrepreneurship, Pedram had a career in commercial banking, credit risk and portfolio management, where he acquired experience in the SME landscape that he then used to become a startup founder.In this episode we cover:00:00 - ShoutOUT Costumer Messaging via SMS, Email, WhatsApp & Messenger00:50 - Intro02:06 - How Amaka Works + The Impact Of Using API03:48 - The Accidental Entrepreneur04:32 - Founding Amaka06:09 - Marketing Experiments and Channels That Work07:44 - Leveraging Relationships Through API08:31 - Automation Limitations When Build a SaaS11:12 - The Future Of Work With SMB Platforms13:48 - Tips For Starting a e-commerce SaaS Efficiently16:24 - What Pedram Would Do Different If He Started Today18:15 - Leading a Company Tutorial Based on 90’s Rap Classics20:23 - Pedram's Favorite Activity To Get Into a Flow State21:34 - Pedram's Piece of Advice for His 25 Years Old Self22:48 - Pedram's Biggest Challenges at Amaka25:52 - Instrumental Resources for Pedram's Success28:03 - What Does Success Means for Pedram Today29:16 - Get In Touch With PedramGet in Touch With Pedram:Pedram's LinkedInAmaka's WebsiteBooks:Zero to One by Peter ThielThe Lean Startup by Eric RiesTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn Best Rated SaaS PodcastsLearn About Our SaaS ConsultingLearn How to Value a SaaS Company

S2 Ep 172How to Convert More SaaS Users Using Video Reviews with Adam O'Leary # 172
Adam O'Leary is the Co-Founder of TrustScout, a video testimonial capture tool that helps their customers get video reviews in a fast, simple and automated way. Originally developed for agency white-label, eCommerce, and SMBs, TrustScout helps clients increase their sales conversions, social media engagement and SEO ranking.In this episode we cover:00:00 - ShoutOUT Costumer Messaging via SMS, Email, WhatsApp & Messenger00:50 - Intro02:39 - Adam's Background & TrustScout Fouding08:23 - Review Page A/B Test09:37 - Analyzing Video Reviews vs Written Reviews11:47 - The Best Moment & Place To Show Video Reviews14:44 - When To Capture Video Testimonials16:03 - When Is The A-Ha Moment For a Client19:13 - Best Approach To Ask For Customers Reviews22:42 - Script For The Perfect Video Testimonial26:13 - Adam's Favorite Hobbies To Get Into a Flow State26:51 - Adam's Piece of Advice for His 22 Years Old Self27:32 - Adam's Biggest Challenges at TrustScout28:20 - Instrumental Resources for Adam's Success29:33 - What Does Success Means for Adam Today31:21 - Get In Touch With AdamGet In Touch With Adam:Adam's LinkedInTrustScout WebsiteMentions:Google Business ReviewsHubSpotTrustPilotBooks:The 10X Rule by Grant CardoneThe Marketing Secrets Show with Russell BrunsonThe Daily StoicTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn Saas PodcastSaaS ConsultingHow to Value a SaaS Company

S2 Ep 171Bootstrapping A 7-Figure ARR SaaS With Only 2 People Using PLG with Esben Friis-Jensen # 171
Esben is the Co-founder and CGO at Userflow, which offers the fastest and most user friendly onboarding flow builder for SaaS/Online businesses on the market.Prior to Userflow, Esben co-founded Cobalt.io, a 200+ employee company which he stepped down at the beginning of 2021.He has a background as an Accenture consultant with more than 3 years of experience in test and deployment management of global IT implementations.In this episode we cover:00:00 - ShoutOUT Costumer Messaging via SMS, Email, WhatsApp & Messenger00:50 - Intro02:17 - The PLG Strategy Definition05:20 - Tips to Create Auto Selling Products07:10 - The Features Of The Great Product09:00 - Giving The Right Solution At The Right Time11:10 - Make The Customer Onboarding Happen12:51 - Examples Of Successful Onboarding14:53 - How They Built Userflow17:22 - Esben's Role On Building Userflow21:42 - Esben's Favorite Hobbies To Get Into a Flow State22:48 - Esben's Piece of Advice for His 25 Years Old Self24:23 - Esben's Biggest Challenges at Userflow25:03 - Instrumental Resources for Esben's Success27:57 - What Does Success Means for Esben Today31:00 - Get in Touch With EsbenGet In Touch With Esben:Esben's LinkedinUserflowMentions:LogRocketMailChimpJason LemkinBooks:Product Led-Growth by Wes BushTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn Saas PodcastSaaS ConsultingHow to Value a SaaS Company

S2 Ep 170How to Master the Perfect B2B Pricing Strategy for Your SaaS with Marcos Rivera # 170
Marcos Rivera is the Founder & CEO of PRICING I/O, a company that helps growth-stage B2B SaaS companies design the right pricing, shifting from guesswork to framework and get ready to scale up.Marcos is also an author, speaker, investor, and entrepreneur. He was raised by a single mother in a one bedroom apartment in the Bronx and survived the hard streets by applying what her mom taught him: Stay curious, take lead, and give help.Fast forward to today, Marcos was Program Executive Director of Product Management, teaches pricing to MBA students at UC San Diego (where he earned his MBA from the Rady School of Management), coached over 100 SaaS CEOs and helped price over 200 SaaS products and counting.In this episode we cover:00:00 - ShoutOUT Costumer Messaging via SMS, Email, WhatsApp & Messenger00:50 - Intro01:52 - B2B Companies' Mistakes When Pricing Their Offering02:37 - Numbers That Influence The Price05:03 - When Founders Discover That They Need To Optimize Prices06:41 - What Charge For Vs When To Charge08:03 - Charging Monthly Vs Annually09:00 - Should Every Company Publish Their Pricing?12:16 - How Anchoring Affect Sales13:16 - The Forking Method15:28 - How Much Free Trial Or How About Freemium17:04 - How To Convert A Freemium Customer To A Paid Customer20:20 - Marcos' Favorite Hobbies To Get Into a Flow State20:47 - Marcos' Piece of Advice for His 25 Years Old Self21:34 - Marcos' Biggest Challenges at Pricing I/O22:46 - Instrumental Resources for Marcos' Success24:22 - What Does Success Means for Marcos Today25:30 - Get in Touch With MarcosGet In Touch With Marcos:Marcos' LinkedInPricing I/O WebsiteMentions:Dan MartellBooks:UnsubscribeIndistractableMarcos' Upcoming Book "Street Pricing"Tag Us & Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn More SaaS Podcast Sessions SaaS Consulting ServicesLearn How to Value a SaaS...

S2 Ep 169How to Leverage Security To Close Faster Enterprise Deals for Your SaaS Company with Girish Redekar # 169
Girish Redekar is the CEO & Co-Founder of Sprinto.com, a company that helps SaaS companies become SOC-2 compliant, close enterprise deals faster and pass vendor security assessments easily.He previously built and bootstrapped RecruiterBox to over 2500 customers and 50+ employees both in the US and India. The company was then acquired by a private equity firm Turn/River Capital in an all cash deal.Girish is a passionate programmer and entrepreneur, keen on helping other SaaS businesses demonstrate security chops and close enterprise deals faster.In this episode we cover:00:00 - ShoutOUT Costumer Messaging via SMS, Email, WhatsApp & Messenger00:50 - Intro02:14 - Starting to Implement Cybersecurity in a SaaS04:56 - Most Common Cyber Attacks07:21 - First Steps to Founders Preventing Cyber Attacks10:11 - Security Questionnaire13:48 - Aligning Security With Less Cost16:34 - SOC2 Explained20:21 - Girish's Past Ventures Before Starting Sprinto24:19 - Girish's Favorite Hobbies To Get Into a Flow State24:56 - Girish's Piece of Advice for His 25 Years Old Self25:28 - Girish's Biggest Challenges at Sprinto25:44 - Sprinto Is Hiring!26:28 - Instrumental Resources for Girish's Success31:50 - What Does Success Means for Girish Today33:31 - Get in Touch With GirishGet in Touch With Girish:Sprinto.comGirish's EmailMentions:Creedence Cleanwater RevivalAtomic Habit by James ClearThe Mom Test by Rob FitzpatrickAmp it Up by Frank SlootmanTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn Saas PodcastSaaS ConsultingHow to Value a SaaS Company

S2 Ep 168Live SaaS Website Teardown for Optimizing Copy and UX for Improving Conversions with Christopher Silvestri # 168
Christopher is a Conversion Alchemist at Conversion Alchemy, which means he brings copywriting, user experience and digital psychology together to help businesses understand how their visitors and users interact with them and build websites that act as their sales machines, making more money in the process.Chris is a Former UX lead at Zeda Labs & Conversion Crimes, he writes and e-skate at Concrete Surfers (recently sold), has been playing drums for 20+ years in a band, playing basketball for 20+ years and practices Vipassana meditation daily.In this episode we cover:00:00 - ShoutOUT Costumer Messaging via SMS, Email, WhatsApp & Messenger00:50 - Intro03:54 - Postalytics Teardown04:21 - First Page Look21:49 - Pricing Page34:58 - About Page35:55 - Call To Action Buttons39:10 - CRO Measuring Tool41:14 - ShoutOUT Teardown41:47 - First Page Look52:55 - Pricing Page54:03 - Two Call To Action Buttons Together54:57 - Signing Up & Dashboard01:03:04 - Get in Touch with ChristopherGet in Touch With Christopher:Conversion Alchemy WebsiteChristopher's TwitterMentions:7 Levels of ConversionBalsamiqTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn SaaS PodcastsSaaS ConsultantsLearn How to Value SaaS Companies

S2 Ep 167Best Practices For Effectively Managing Remote Developers with Victor Purolnik # 167
Victor Purolnik is the Founder & CEO of Trustshoring, a company that can help you find the right software development resources to support your growth, by linking you with professional and skilled developers that fit your company culture.He’s an expert in the software development and outsourcing industry, with around ten years’ of experience as both provider and client.He’s the author of the Complete Outsourcing Playbook, and the organizer of many events in the startup and outsourcing space. Recently, he’s also joined a Berlin-based startup, Rebolet, as their iterim CTO.In this episode we cover:00:00 - ShoutOUT Costumer Messaging via SMS, Email, WhatsApp & Messenger00:50 - Intro02:22 - Trustshoring's Software Dev Team Finding Process05:53 - Offshoring The Technical Team Vs Hiring In House11:20 - Consider Hiring Lower Cost Dev Teams13:18 - Favorite Questions When Hiring a Remote Tech Team18:00 - Hiring Remotely or Locally Pros & Cons24:33 - Meeting With Your Agency & Team25:43 - Development Costs For Building a B2B SaaS Product30:47 - Platforms To Find Remote Developers32:55 - Dev Team Levels, Speed of Execution & When To Change39:29 - Victor's Favorite Hobbies To Get Into a Flow State40:14 - Victor's Piece of Advice for His 25 Years Old Self40:43 - Victor's Biggest Challenges at Trustshoring42:36 - Instrumental Resources for Victor's Success44:26 - What Does Success Means for Victor Today46:22 - Get in Touch With VictorMentions:Steli Efti (CEO of Close)Rob Walling (Co-Founder of Tinyseed)Startups For The Rest Of Us PodcastProduct Stories PodcastGet in Touch With Victor:Victor's LinkedInVictor's EmailTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn Saas PodcastSaaS ConsultingHow to Value a SaaS Company

S2 Ep 166How to Avoid Common Mistakes US SaaS Companies Make When Expanding Into Europe with Alan Gleeson #166
Alan Gleeson is the Founder of Work With Agility, a strategic B2B marketing consultancy with a passion for supporting tech startups to generate leads and to grow their businesses.Alan started his career in financial services, joining Barclays on their graduate programme. He joined Palo Alto Software, a leading SaaS company in 2004 where he acted as the Managing Director for the European subsidiary for a number of years.More recently, Alan has worked for a number of leading SaaS startups, in a mix of full time and consultancy engagements.In this episode we cover:00:00 - ShoutOUT Costumer Messaging via SMS, Email, WhatsApp & Messenger00:50 - Intro02:34 - What To Plan Before Expanding Internationally04:29 - Common Challenges When Branching Out07:33 - Branching Differences Between EU & US Companies09:52 - Considering Region, Culture & Language When Expanding19:54 - CMO, Alan's Playbook & EU Vs US B2B Companies Market23:51 - Finding The Right Team For Your SaaS In A New Market27:24 - Hiring Someone Full Time & Salary Expectations32:45 - Alan's Favorite Hobbies To Get Into a Flow State33:37 - Alan's Vision When Starting Work With Agility38:06 - Alan's Piece of Advice for His 25 Years Old Self39:46 - Alan's Biggest Challenges at Work With Agility41:12 - Instrumental Resources for Alan's Success42:58 - What Does Success Means for Alan Today44:19 - Get in Touch With AlanGet in Touch With Alan:Alan’s LinkedInAlan's EmailMentions:David SkokMark SusterApril DunfordTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn Saas PodcastSaaS ConsultingHow to Value a SaaS Company

S2 Ep 165Top Metrics That Drive Higher SaaS Valuations And You Don’t Know About Selling your SaaS Business Can Hurt You with Lowell Ricklefs #165
Lowell Ricklefs is the CEO & Founder of Traction Advising, a Hands-on M&A firm focused on helping B2B SaaS companies with >$5M ARR get acquired. They exist to help you sell your company.Lowell has been a Founder/CEO and buyer as well as COO of a $120M public company which he brought to a $260M Exit. Startup CRO and Global VP at Rockwell. He’s also a Global Mentor, Investor, Board member and CEO coach.in this episode we cover:00:00 - ShoutOUT Customer Messaging via SMS, Email, WhatsApp & Messenger00:50 - Intro02:37 - SaaS under $5M ARR Valuation Changes06:02 - Expected Valuation for Private SaaS09:16 - Financial Buyer vs Strategic Buyer10:43 - Top Metrics to Consider When Valuing a Company14:51 - Sell 100%, Raise VC Money & Grow the SaaS?17:29 - When is The Right Time to Sell Your SaaS20:34 - Reasons Why Founders Are Selling Their SaaS22:43 - The Advisor Work on a Transaction27:16 - Relationship Vs Cold Outreach To Approach Buyers29:31 - Lowell's Past Ventures Before Traction Advising30:51 - Lowell's Vision While Starting Traction Advising31:46 - Lowell's Piece of Advice for His 25 Years Old Self32:37 - Lowell's Biggest Challenges at Traction Advising34:10 - Instrumental Resources for Lowell's Success35:18 - What Does Success Mean to Lowell Today36:57 - Get in Touch With LowellGet in Touch with Lowell:Lowell's LinkedInLowell's EmailMentions:Steve JobsBooks:The Paradox of ChoiceTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn Saas PodcastSaaS ConsultingHow to Value a SaaS Company

S2 Ep 164Getting Your First Customers as a Bootstrapped Startup With a Limited Budget with Andy Cabasso # 164 [ Startups ]
Andy Cabasso is the co-founder at Postaga, an outreach service to build links for free, with its AI-assisted all-in-one outreach platform. They can find outreach opportunities, analyze outbound content, find email addresses and much more.Andy is also co-founder of Offsprout, where they help web design agencies to build websites for their customers using white-label website building tools.Prior to Postaga and Offsprout, was also co-founder at JurisPage, an Internet marketing agency focusing on helping law firms create a professional Internet presence and get better visibility online. JurisPage was acquired by Uptime Legal in 2016. Before all that, Andy was a practicing lawyer.In this episode we cover:00:00 - ShoutOUT Customer Messaging via SMS, Email, WhatsApp & Messenger00:50 - Intro02:28 - Best Channels To Get Your First Costumers04:29 - Finding & Reaching Out to The Right People07:18 - Charm Offensive Cold Outreach09:23 - Postaga's Email Open Rates11:12 - Outreach Cost-Effectiveness13:32 - Growth Tips to Save Money and Time18:16 - TinySeed's Startup Accelerator Program25:53 - Getting Early Customers Through Product Hunt30:23 - Better Days to Product Launch31:32 - Product Launch Final Tips33:54 - Experiences Lauching on AppSumo37:51 - Andy's Vision When Starting Postaga38:50 - Andy's Piece of Advice for His 25 Years Old Self39:38 - Biggest Challenges Andy's Facing40:13 - Instrumental Resources for Andy's Success42:30 - What Does Sucess Mean to Andy Today43:53 - Andy's Favorite Hobbies To Get Into a Flow State44:41 - Get in Touch With AndyGet in Touch With Andy:Andy's LinkedinMentions:Jon BuchanTinySeedProduct HuntAppSumoStartups For the Rest of UsGrow Together Facebook GroupBooks:Influence: The Psychology of PersuasionTraction: Get a Grip on Your BusinessMastering The Rockfeller HabitsDiscount:Go to Postaga.com and redeem the Coupon PODCAST50 to get 50% OFF for 3 MonthsTag Us & Follow:FacebookLinkedInInstagramMore...

S2 Ep 163Content Marketing: Using the Soft and Hard Power of Marketing to Grow your SaaS Business with Greg Elfrink #163
Gregory Elfrink has been the Director of Marketing at Empire Flippers since 2016. He joined originally as a Content Manager. Now, as the Director of Marketing, he manages everything from the content to the marketing automation, to vision and goal setting, all the way down to the implementation.His big goal is to make Empire Flippers more mainstream as an M&A brand, and to help investors see the power of digital assets, while helping sellers have life changing exits. Gregory was born in Anchorage, Alaska where he worked in the oil fields and now travels the globe networking and speaking.In this episode we cover:00:00 - ShoutOUT Customer Messaging via SMS, Email, WhatsApp & Messenger00:50 - Intro02:45 - Current Trend in The SaaS Sales Market05:22 - SaaS Business Valuation08:07 - Marketing ROI Results in Empire Flippers Site10:51 - Back Link Strategy for SaaS Founders13:13 - Leveraging Content & Reaching Customers As a Starting SaaS16:04 - The Soft & Hard Power of Marketing20:15 - Measuring The Soft & Hard Power of a SaaS23:40 - SaaS Evaluation Process Before Selling It26:09 - Reasons Why People Give Up Selling Their SaaS28:39 - Top Common Reasons To Sell a SaaS Business31:56 - Greg's Past Ventures & Background35:14 - Instrumental Resources For Greg's Success37:12 - What Does Success Mean to Greg Today38:26 - Greg's Favorite Hobbies To Get Into a Flow State39:29 - Get in Touch With GregGet in Touch With Greg:Greg's LinkedInGreg's EmailMentions:SurferThe Opportunity PodcastBooks:The Believing BrainPlot And StructureThe Richest Man in BabylonTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn Saas PodcastSaaS ConsultingHow to Value a SaaS Company

S2 Ep 162Essential UX-UI Design Tips for 2022 (Compilation)
Starting 2022, we compiled some of the best advice for UI-UX & Product designers from our 2021 season. Whether you are an expert designer or even starting, These lessons will upgrade your creativity, production process and take your skills to the next level.Thank you to our guests Pek Pongpaet (Impekable), Peter Loving (UserActive) and Billy Carlson (Balsamiq) for this insights.Full Episodes:Pek PongpaetPeter LovingBilly CarlsonTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn Saas PodcastSaaS ConsultingHow to Value a SaaS Company

S2 Ep 161What Advice Would You Give Your Younger Self (2021 Founders Compilation)
2021 marked the start of a new chapter for the SaaS District Podcast. We had many top list entrepreneurs that shared their life and work experience and moved us in many ways, unlike ever before.We've asked several SaaS founders: "What advice would you give your 25 year old self?" and compiled our top responses in this video for you.Thank you all for joining us in season 2, see you in the next year.All Interview Episodes00:25 - Matt Cole: Top SMB SaaS Player in LATAM on How to Gain Visibility and Control over your SaaS01:56 - Mohit Mamoria: From Idea Generation to Launch of an Email Productivity SaaS in Less Than 6 weeks02:26 - Guillaume Moubeche: Bootstrapping Lemlist from $0 to $10M ARR: A Personalized Sales Automation SaaS02:59 - Neil Shah: How to Build Your SaaS without Coding, SaaS Product Design Best Practices06:38 - Andrew Gazdecki : How MicroAcquire is Disrupting The M&A Industry, A Smarter Way to Exit Your StartupTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn More SaaS Podcast Sessions SaaS Consulting ServicesLearn How to Value a SaaS Company

S2 Ep 160Designing SaaS Products That Deliver Better User Value and Drive Growth with Peter Loving # 160
Peter Loving is a software designer, coach and consultant who works with SaaS companies to build better products, making UI & UX improvements that drive growth & wow users.He’s the founder of UserActive, an agency that designs meaningful tech products. They are inspired by a mission to help tech founders build products that enrich the lives of users, doing this by applying critical thinking, creative talent and product strategy to solve real business challenges.During this episode we cover:00:00 - Balsamiq Rapid, Effective and Fun Wireframing Software00:46 - Intro02:32 - Creating a Value-Based Product Dashboard08:26 - The Relation Between UI/UX & Product Design12:29 - Tech & SaaS Improvements When Building Designs17:05 - Increasing Retention & Reducing Churn With Better Product Design19:37 - UserActive Top Analytics Tools22:24 - Changes & Important Skills For Future UX designers25:25 - Peter’s Top 3 Favourite SaaS Companies Designs/UI30:15 - Background, Past Ventures & Building UserActive35:51 - Advice Peter Would Give to His 25 Years Old-Self37:36 - Peter’s Greatest Challenges as Being CEO at UserActive40:52 - Instrumental Resources For Peter's Success43:51 - What Does Success Mean To Peter Today45:44 - Get in Touch With PeterMentions:AirtableMixPanelMetaProductboardTeamworkSaaS Founders - Build & Scale (Facebook Group)Books:The Pumpkin Plan by Mike MichalowiczFix This Next by Mike MichalowiczGet in Touch With Peter:Peter’s TwitterPeter's EmailTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn Saas PodcastSaaS ConsultingHow to Value a SaaS...

S2 Ep 159Inside Balsamiq: How To Do Customer Interviews and Better Wireframe Development Across Time Zones With Alberto Forni & Jessica Orellanes # 159
Alberto Forni is a Software Engineer at Balsamiq where he works on the Balsamiq Wireframes development. He is passionate about programming, Design, User Interface, and, more broadly, he loves everything that has a plug :DJessica Orellanes is a qualitative user experience researcher at Balsamiq. After 10+ years in Communication and Digital Marketing, she found real love in UX Research. Now it is her passion and her job.During this episode we cover:00:00 - ProdCamp User Feedback & Product Management Platform00:54 - Intro02:57 - Customer Research at Balsamiq05:20 - How The Research Interview Works07:57 - Peers & Improve Organization Communication Strategy10:12 - Time zones & The "Golden Hour"12:19 - Product Road map & Decisions16:55 - Tips About Starting a Customer Research on a SaaS 21:23 - Adding Value To Interaction With Customers25:21 - How Balsamiq is Monitoring & Improving With/Without Metrics29:10 - Why Alberto Doesn't Have a Balsamiq Pet 29:25 What Pet Alberto Would Adopt + Name29:54 - Alberto's Suggested Dishes to Try in Bologna30:31 - Why Jessica Doesn't Have a Balsamiq Pet31:52 - What Pet Jessica Would Adopt + Name32:35 - What Superpower Jessica Would Want34:15 - Career Path Tips From Alberto & Jessica 35:51 - What Motivates Them to Keep Working HardGet in Touch With Alberto & Jessica:Alberto’s TwitterJessica’s TwitterTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn Best Rated SaaS PodcastsLearn About Our SaaS ConsultingLearn How to Value a SaaS Company

S2 Ep 158Inside Balsamiq: How To Get Started and Best Practices With Wireframing With Billy Carlson # 158
Billy Carlson is a Design Educator at Balsamiq where he helps new and non-designers learn best practices of interface and digital product design. He’s been a designer for over 15 years and has worked on many types of projects. Previously, he led large UX teams at various corporations' internal design groups.During this episode we cover:00:00 - Impekable Bay Area Product Development Agency00:45 - Intro02:08 - Basics of Wireframing & How to Get Started04:22 - Taking Notes on Wireframing References05:30 - First Steps on Prototyping08:06 - Content First Design09:41 - How SaaS Founders Can Apply Content First Design10:48 - The Educational Part of The Design Process12:57 - Principles of Effective Wireframing21:30 - Expectations & Productivity on Leading Design Team24:05 - Billy's Routine To Get Into a Creative State26:02 - Best Dog Breed as Companion for Wireframing26:50 - What Pet Billy Would Adopt27:48 - Billy's Favorite Hobbies To Get Into a Flow State29:11 - Billy's Favorite Thing About Working at Balsamiq30:08 - Path Tips for Design CareerLinks:Ten Principles of Effective WireframesGet in Touch With Billy:Billy's TwitterTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn Best Rated SaaS PodcastsLearn About Our SaaS ConsultingLearn How to Value a SaaS Company

S2 Ep 157Inside Balsamiq: The Importance of Building Longevity in Your SaaS Business with Alasdair Mason & Valerie Liberty # 157
Alasdair Mason is the Customer Champion at Balsamiq. He has been developing his passion for great service in a number of fields for over 2 decades. Whether it's mobile computing, winter sports, video hosting or wireframing the one common factor is providing exceptional support.As a resident of beautiful South Lake Tahoe, California he embraces the remote-work lifestyle and, when away from his desk, he loves to golf in the summer and snowboard in the winter.Valerie Liberty is the Head Chef at Balsamiq, but she also handles sales and free inquiries in the Wow! Division. She’s their first US employee, and has been helping customers try to rid the world of bad software since the 90s, even before she and Peldi, worked together at Macromedia. Balsamiq may be a flat organization, but she still answers to one manager, 18-year old rescue mutt, Cooper.During this episode we cover:00:00 - WA.Team Convert Messages to Happy Costumers00:54 - Intro02:57 - Balsamiq's Way of Customer Support04:35 - Love What You're Doing05:47 - The Goldencircle of Balsamiq's Freemail12:18 - The Importance of Longevity17:28 - Building & Implementing Longevity23:11 - Alasdair's Favorite Pet at Balsamiq Team24:14 - Alasdair's Favorite Lake Tahoe Summer Activity25:09 - Cooper and Nala's Favorite Balsamiq Recipe26:20 - Who's The One That Hates The Most Going to The Vet?27:16 - Favorite Hobby That Gets Them Into A Flow State31:09 - Career Path & Professional Development Tips35:09 - What Motivates Them to Keep Working Hard37:16 - What They Love Most About Working at BalsamiqMentions:Sunir Shah's SaaS District EpisodeGet in touch with Alasdair & Valerie:Valerie’s TwitterAlasdair’s TwitterTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn Saas PodcastSaaS ConsultingHow to Value a SaaS Company

S2 Ep 156Inside Balsamiq: Education as a "Feature" of Your SaaS Product with Leon Barnard # 156
Leon Barnard is a Designer, Writer, and Educator at Balsamiq. He uses his 10+ years of experience as a UX designer to teach user interface design basics and wireframing to Balsamiq's audience of mostly non-designers. He loves helping people and technology get along better.During this interview we cover:00:00 - ShoutOUT SMS and Email Messaging That Converts01:08 - Intro02:29 - Marketing Strategy on Balsamiq04:28 - Balsamiq Atypical Approach on Marketing06:56 - The Whole Product Concept10:11 - The "What Should I Make For Dinner" Feature13:12 - Product Experience, Features & Wireframing14:56 - The 4 Pillars Of Balsamiq's Sustainable Growth17:23 - How Implement This Pillars as SaaS Founder20:12 - Customer Service as A Marketing Tool22:05 - How Balsamiq Uses Education As A Feature29:39 - Leon's Favorite Hobbies To Get Into a Flow State30:16 - Something People Usually Learn Only After It Is Too Late31:31 - Career Path Tips For Professionals at Leon's Area33:03 - What Motivates Leon To Continue Working Hard34:13 - What Leon Loves The Most About BalsamiqMentions:Balsamiq SaaS Design LessonsGet in Touch with Leon:Leon’s LinkedInLeon’s TwitterTag us & Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn SaaS PodcastsSaaS ConsultantsLearn How to Value SaaS Companies

S2 Ep 155Inside Balsamiq: How To Run Better Sales, Tech Support and Documentation with Brendan Saricks & Liz Green # 155
Brendan has worked in customer facing roles for his entire professional career. As a founding member of Balsamiq’s Tech Support team, and the Support team Co-Lead, Brendan helps shape the policy and philosophy of Balsamiq’s Support communications.He also thinks he is funny, despite evidence to the contrary.Liz Green has had a passion for software and tech since she was young. While her studies were in the Marketing & Advertising field, she discovered her true calling for software support 10 years ago.She joined Balsamiq in 2016 to help lead the Support and Olio teams. Staying close to customers and their journey brings her joy, but she's also comfortable wearing different hats. On any given day, you might find her troubleshooting payment issues, writing documentation, and running manual tests & QA.During this interview we cover:00:00 - Oditly Bring Automation to Inspection Workflows00:54 - Intro02:39 - Balsamiq's Sales Process Today05:06 - The "Finding The Human" Philosophy09:47 - Maintaining The Team Unification on Balsamiq13:51 - How They Manage Challenging Conversations16:17 - Docs & Support Work20:21 - Cachao's Favorite Game20:57 - Who's The King In The House, Titan or Odin?21:29 - Titan & Odin's Favorite Sleep Position22:59 - What Superpower They Would Have23:34 - Workplace Superpower24:33 - Favorite Hobby That Gets Them Into A Flow State25:31 -Career Path & Professional Development Tips28:18 - What Motivates Them to Keep Working Hard30:35 - What They Love Most About Working at BalsamiqGet in Touch With Brendan & LizBrendan's LinkedInLiz's LinkedInTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn Saas PodcastSaaS ConsultingHow to Value a SaaS Company

S2 Ep 154Inside Balsamiq: How To Resist "Feature Creep" + Better Project Management and Prioritization with Peldi Guilizzoni # 154
Peldi Guilizzoni is the Founder and CEO of Balsamiq, a fully bootstrapped company focused on wireframing UI/UX.After studying Computer Science in Italy he moved to San Francisco, where he worked for a couple of years. Through his experience at Adobe systems as an Engineering Lead, he discovered an opportunity to develop a tool that could make everyone more productive and help them do a better job, something he describes as a “no going back technology”. After a series of events that led to quitting his job at Adobe and focusing on his project, he decided to go back to Italy and found his successful company.Peldi first joined us on SaaS District where he shared his full background and story on episode 18 of SaaS District.During this interview we cover:00:00 - CoffeePals.co The Best Way To Get Your Teams Talking00:53 - Intro02:30 - Product Management Priority Techniques07:35 - The Product’s Mid Life11:51 - Development Periods While Releasing a SaaS14:49 - The Mistake of Having Too Many Around Features19:04 - Best Practices To Avoid Feature Creep23:51 - Balsamiq’s Growth Philosophy27:05 - Peldi’s Favorite Hobby That Gets Him Into A Flow State27:45 - Something People Usually Learn Only After It is Too Late28:19 - What Motivates You to Keep Working Hard29:30 - Why Do You Name Your Dog Lucy And What’s Her Favorite Meal30:20 - What’s The Best Trick Lucy Has Taught You?31:15 - What Business Peldi Would Start From Scratch TodayGet in Touch With PeldiPeldi’s TwitterPeldi’s LinkedInPrevious Episodes With Peldi GuilizzoniSticking to Your Values When Building your StartUpHow to Compete As a Bootstrapped Company Vs. VC Funded CompetitorsTag Us & Follow:FacebookLinkedInInstagramMore About Akeel:Twitter LinkedIn More SaaS Podcast Sessions SaaS Consulting ServicesLearn How to Value a SaaS Company

S2 Ep 153How to Automate Your Lead Generation On LinkedIn: Bootstrapping Expandi.io to $6M ARR in 18 months With Stefan Smulders # 153
Stefan Smulders is a SaaS Entrepreneur, Forbes Business Council and Father of a 5-year-old son. He’s the Co-founder of Expandi, a cold outreach automation tool that helps B2B marketers and agencies to automate their lead generation efforts on LinkedIn. It is completely bootstrapped SaaS where his team grew it from zero to $6M ARR in 18 months.During this interview we cover:00:00 - Intro01:57 - Linkedin's Policy Change and How It Affects Outreach & Sales06:50 - The Future of Outbound Sales Sequences07:45 - Linkedin's Profile Score & Engagement11:43 - Getting Started on Cold Campaign18:01 - Linkedin Outreach Strategies21:34 - Expandi.io Initial Stage & First Clients31:17 - Contentfy.co Your On-Demand Podcast Editing Team33:13 - Creating Content & Post The Right Way34:55 - Finding The Right Audience36:33 - Plans for Growth & Expansion41:04 - Stefan's Vision While Starting Expandi.io46:23 - Piece Of Advice Stefan Would Give To His 25 Years-Old Self48:32 - Stefan’s Greatest Challenges at Expandi.io50:23 - Instrumental Resources For Stefan's Success52:27 - What Does Success Mean To Stefan Today54:23 - Get in Touch With StefanMentions:*Lempod*SaaS District Episode with Guillaume Moubeche, Co-Founder of LempodIlya AzovtsevGrown HackersGet In Touch With Stefan:TwitterFacebook MessengerEmailGiveaway / Discount LinksExpandi's new eBook with top strategies to promote your next event up to 1000+ Attendees (The best way to go these days on linkedIn)Top 10 LinkedIn Outreach templates from top influencers:Tag us & follow:FacebookLinkedInInstagramMore about Akeel:Twitter LinkedIn SaaS PodcastsSaaS ConsultantHow To Value Your SaaS Company

S2 Ep 152Simple Ways Building Community Can Impact Your SaaS Startup with Cherish Santoshi # 152 [ Startups ]
Cherish Santoshi is a Founding Member and Head of Community at SAWO Labs, an API authentication service. He is specialized in strategy and management and is currently managing programs for over 4 million developers across the globe and has worked for companies including Google, Microsoft, Amazon and the Government of India.Cherish is an advocate of change and believes that communities can change the world with innovation and constant progress. He is enthusiastic about building and expanding tech communities, as well as supporting technical education.During this interview we cover:00:00 - Intro01:27 - Insight Into User Authentication04:44 - Authentication Before Or After Building Product?06:12 - SAWO Labs' Advantages for Developers09:15 - The Three Factors of Authentication10:57 - The Building Of AppStore14:23 - Growth Through Building Connections15:19 - Factors of a Community & How to Build It as a SaaS Founder18:26 - SAWO Labs Developers Community21:45 - Cherish's Path To Build Developers Communities25:41 - Contentfy.co Your On-Demand Podcast Editing Team27:14 - SAWO Labs Community As a Service29:16 - How To Give Back To The Community33:13 - SAWO Labs Size Today34:50 - Cherish's Vision While Starting SAWO Labs36:51 - Piece Of Advice Cherish Would Give To His 25 Years-Old Self38:46 - Cherish’s Greatest Challenges as Being CEO at SAWO Labs41:24 - Instrumental Resources For Cherish's Success43:16 - What Does Success Mean To Cherish Today43:51 - Get in Touch With CherishMentions:WordpressShopifyDevrelconKunal ShahNotionGet In Touch With Cherish:Cherish Santoshi's LinkedinTag us & follow:Facebook LinkedIn Instagram More about Akeel:Twitter LinkedIn Saas PodcastSaaS ConsultingHow to Value a SaaS Company

S2 Ep 151Reducing Churn and Increase Retention of your SaaS Using Personalized Gifts with Kris Rudeegraap # 151
Kris Rudeegraap is the co-founder and CEO of Sendoso, a leading Sending Platform that helps companies stand out by promoting new ways to communicate with consumers throughout the Buyer's Journey. They enable B2B sales, marketing and customer success teams to offer both digital and physical gifts to buyers and customers.Kris has worked at Talkdesk, Yapstone and Piqora and has over a decade of sales experience. During that time, he realized that using direct mail and gifts to create meaningful interactions was an effective approach to driving demand and increasing sales, and thus the idea for Sendoso was born. During this interview we cover:00:00 - Intro01:26 - Physical & Digital Marketing Strategies05:13 - Importance Of ROI In The Marketing Plan07:17 - Sendoso's Growth Channels & Plans09:32 - Leveraging Partnerships10:42 - What To Avoid When Building a Team12:01 - Reducing Churn With Relationship14:44 - How to Retain Customers as a SaaS Company15:31 - Direct Mail & Physical Marketing16:58 - Contentfy.co Your On-Demand Podcast Editing Team18:21 - Sendoso’s Size, $100 Million Funding & Expansion Plan21:18 - Kris’ Vision Starting Sendoso Until Today22:57 - Advice Kris Would Give To His 25 Years-Old Self25:00 - Instrumental Resources For Kris' Success25:57 - What Does Success Mean To Kris Today26:18 - Get in Touch With KrisGet In Touch With Kris:Kris Rudeegraap's LinkedinMentions:OutreachSalesLoftHubspotCrossbeamCoSellClickFunnelsResources:How I Built ThisPlanet MoneyAcquiredTag us & follow:Facebook LinkedIn Instagram More about Akeel:Twitter LinkedIn SaaS PodcastsSaaS ConsultantHow To Value Your SaaS...

S2 Ep 150How Better UI/UX Design Practices Can Benefit Your SaaS with Pek Pongpaet # 150
Pek Pongpaet is an award winning designer with over 16 years of industry experience. He's a Podcast host, entrepreneur, actor and the CEO and Principal UX Strategist of Impekable.Impekable is a world-class organization that develops and produces SaaS and mobile solutions, promoting digital transformation and innovation through services like Product Strategy, UI UX design, Web & Mobile application development. They have worked with worldwide brands like Adobe, Apple, Google, Intel, Nike and others.As a Motion-Capture actor, Pek is also known for his work on Mortal Kombat: Deadly Alliance (2002) and Mortal Kombat: Armageddon (2006).During this interview we cover:00:00 Oribi.io Smarter Data-Driven & Analytics Decisions01:02 - Intro03:14 - How Pek Was "The Chosen One" for Mortal Kombat06:51 - From Martial Arts To Design08:18 - The Difference Between UX & UI09:47 - Good Example of a Good UX12:04 - What UI Means and How it Works12:39 - Great Example of a Great UI14:11 - Why Is So Important to Think About Your SaaS Design21:05 - Design System And What's the Point of It24:07 - Examples of a Great Design Systems25:12 - Skills for a Great Designer30:00 - The Creative Process33:28 - What Is Creativity for Pek?35:18 - Contentfy.co Your On-Demand Podcast Editing Team36:38 - Resources for SaaS Leaders About UX39:27 - Pek's Vision On Starting Impekable42:02 - Advice Pek Would Give to His 25 Years Old-Self43:42 - Pek’s Greatest Challenges as Being CEO at Impekable46:15 - Instrumental Resources For Pek's Success47:57 - What Does Success Mean To Pek Today50:40 - Get in Touch With PekMentions:What is UXAudibleScribdIndie HackersMy First MillionNoah KaganMaster of ScaleUser DefendersUX ChecklistBooks:Don't Make Me ThinkProduct-Led OnboardingSprintThe Mom TestGet In Touch With Pek:<a...

S2 Ep 149Why Is it So Difficult To Sell Your SaaS Through Agency Partners with Sunir Shah # 149
Sunir Shah is a marketer, developer and startup guy. He's the founder of AppBind, a SaaS subscriptions management tool for resellers and agencies. AppBind lets you subscribe to software and ads for clients without using your credit card. This cloud-based billing solution enables trustful communication between agencies and clients.During this interview we cover:00:00 Oribi.io Smarter Data-Driven & Analytics Decisions01:02 - Intro2:51 - AppBind's Solutions for Reselling SaaS4:59 - The Reseller Experience9:45 - How a Subscription Order Works12:32 - The Issues of The Reseller Model14:50 - Do's and Don'ts as a Resellers or Agency17:48 - Online Payment Through Virtual Cards19:03 - What is a Virtual Card and How it Works22:04 - What To Expect When Becoming a Vendor of a SaaS28:47 - How To Make Money as a Agency31:03 - Contentfy.co Your On-Demand Podcast Editing Team32:16 - The Stages of Agencies' Technology Practices35:50 - Why a Customer Hires an Agency38:08 - What do I own as a agency?40:38 - Best Practices When Starting a SaaS Channel47:01 - Where is AppBind in Terms of Size Today47:44 - Long Term Vision for AppBind50:20 - Advice Sunir Would Give to His 25 Years Old-Self53:34 - Instrumental Resources For Sunir's Success55:09 - What Does Success Mean To Sunir Today57:23 - Get in Touch With SunirMentions:AppBindCloud Software AssociationPaypalHubspotAWSBooks:Crossing The ChasmThe Innovator's DilemmaPersons:Noah KaganGet In Touch With Sunir:Sunir Shah's LinkedinTag us & follow:Facebook LinkedIn Instagram More about Akeel: Twitter LinkedIn Best Rated SaaS PodcastsLearn About Our SaaS Consulting<a...

S2 Ep 148SaaS Growth Strategies, Trends and Building a Profitable Real Estate Portfolio with Perry Zheng # 148
Perry Zheng is the founder and CEO of Cash Flow Portal, real estate syndication software, and a real investor portal founded in April 2020. Before starting to work on Cash Flow Portal full-time, Perry was an engineering manager at Lyft for 5 years and worked as a software engineer at Twitter and Amazon before that. He started real estate syndication over three years ago and now has more than 2000 units, raised over $20M for real estate projects and is a lead sponsor on two deals totalling 850+ apartment units.His goal is to help other syndicators groups succeed and overcome common challenges like raising capital and finding deals even while having full-time jobs. By July 2021, he helped four syndication groups raise $30MM+ of capital by having investors sign docs automatically on the platform.During this interview we cover:00:00 Oribi.io Smarter Data-Driven & Analytics Decisions01:02 - Intro02:09 - Juggling Three Jobs + Grow a SaaS Startup04:40 - Perry's Work Management06:21 - Getting Productive & Focusing on People's Strength08:28 - Hire The Most Talented or The One With The Best Resume?10:10 - Raising Capital For Real Estate12:30 - The Best Time to Look for a Real Estate SaaS14:35 - How to Become a RE Investor & How Perry Started24:47 - The Big Risk On Moving From SaaS to Real Estate25:25 - Perry's Biggest Lesson on Changing from SaaS to RE28:42 - Contentfy.co Your On-Demand Podcast Editing Team30:09 - Perry's Vision of The RE Future & Why No Commercials?35:55 - Growing a SaaS Organically36:29 - Perry's 4 Mistakes on Starting a SaaS38:30 - Real Estate Buying or Renting?39:26 - Perry's Background & building Cash Flow Portal43:09 - Cash Flow Portal's Success Without Marketing44:48 - Long Term Vision for Cash Flow Portal47:01 - Advice Perry Would Give to His 25 Years Old-Self48:10 - Perry’s Greatest Challenges as Being CEO at Cash Flow Portal49:35 - Instrumental Resources For Perry's Success51:29 - What Does Success Mean To Perry Today54:18 - Get in Touch With PerryMentions:OneNoteAmazonGet In Touch With Perry:Perry Zheng’s LinkedinTag us & follow:Facebook LinkedIn Instagram More about Akeel:Twitter LinkedIn Saas PodcastSaaS ConsultingHow to Value a SaaS...

S2 Ep 147Bootstrapping from $0 to $10M ARR: A Personalized Sales Automation SaaS with Guillaume Moubeche # 147
Guillaume is an entrepreneur, co-founder and CEO at Lemlist, one of the coolest sales automation platforms on the market right now. Guillaume and his team bootstrapped in the past the “Lempire”, Lemlist + Lempod and exited Lempod to focus on Lemlist.During this interview we cover:00:00 Oribi.io Smarter Data-Driven & Analytics Decisions01:02 - Intro01:57 - Most Effective Way to Reach Customers10:20 - Personalized Sales Automation & Building Relationships13:26 - Growth Channels that lead $10M + ARR18:05 - Creating Content & Building a Community 21:32 - Recommendations to SaaS Founders about Growth Channels27:36 - Buying Email List or Places to Get Sources?29:12 - Contentfy.co Your On-Demand Podcast Editing Team30:36 - How Often To Send Marketing Mail? Any Best Time?33:53 - Increasing the Reply Rate35:23 - Top Tips & Tricks for Open Rates38:16 - Guillaume Background, Exiting & Reffusing a $30M Funding Round43:36 - Long Term Vision for Lemlist44:54 - Advice Guillaume Would Give to His 25 Years Old-Self45:59 - Matt’s Greatest Challenges as Being CEO at Lemlist46:22 - Instrumental Resources For Guillaume Success48:32 - What Does Success Mean To Guillaume Today49:15 - Get in Touch With GuillaumeMentions:LemlistLushaDropcontactPixelme BlogPeopleRand FishkinBooks:Lost & FounderGet In Touch With Guillaume:Guillaume Moubeche’s LinkedinTag us & follow:Facebook LinkedIn Instagram More about Akeel:Twitter LinkedIn More SaaS Podcast Sessions SaaS Consulting ServicesLearn How to Value a SaaS Company

S2 Ep 146Top SMB SaaS Player in LATAM on How to Gain Visibility and Control over your SaaS with Matt Cole #146
Matt Cole is the CEO of SUMA+ SaaS, a leading provider of financial management SaaS for small businesses in Latin America.Matt’s passionate about empowering entrepreneurs, making education accessible for all and conserving the environment for the future generationsDuring this interview we cover:00:00 Oribi.io Smarter Data-Driven & Analytics Decisions01:02 - Intro01:59 - What is a Gringo doing Scaling a SMB SaaS in LATAM?03:03 - LATAM vs The Rest of The Continent 06:54 - Entrepreneur Opportunities & Tech in a Market in Expansion09:19 - Opening a Business in LATAM, The Easy Way to Start14:50 - Having 3 Different Brands & The Importance of Being Local 16:16 - How Matt is Giving Back to The SMB SaaS Ecosystem 18:11 - Lessons Learned for New Founders as a CEO20:38 - Contentfy.co Your On-Demand Podcast Editing Team21:54 - SUMA+ in Terms on Size Today23:18 - Decision Behind Raising Funds for SUMA+24:28 - Long Term Goal for SUMA+26:03 - What Would Matt Would do If He Were to Start From Scratch27:526 - Matt’s Greatest Challenges as Being CEO at SUMA+29:24 - Decision Behind Getting a CEO Coach and The Right Time to Do it32:05 - Advice Matt Would Give to His 25 Years Old-Self33:52 - Instrumental Resources For Matt’s Success 36:25 - What Does Success Mean To Matt Today37:37 - Get in Touch With MattMentions:SUMA+Riverwood CapitalMasters of ScaleAcquiredHow I Built ThisBooks:The One ThingDear to LeadGet In Touch With Matt:Matt Cole’s LinkedinE-mail: [email protected] us & follow:FacebookLinkedIn Instagram More about Akeel:Twitter LinkedIn Saas PodcastSaaS ConsultingHow to Value a SaaS Company

S2 Ep 145Why Investors Love the SaaS Industry & Top Methods to Scale Your SaaS Business with Michael Bereslavsky #145
Michael Bereslavsky is the founder and CEO at Domain Magnate, an M&A and micro-private equity firm with over 14 years of experience buying, optimizing and selling profitable online businesses.Michael has been working in the online businesses since 2004 which has enabled him to learn how to effectively build and monetize websites and grow online businesses.During this interview we cover:00:00 Oribi.io Smarter Data-Driven & Analytics Decisions01:02 - Intro01:58 - Why Investors Love SaaS Over Other Asset Classes04:45 - 2017 SaaS Landscape vs 202109:02 - SaaS Metrics that Matter the Most13:33 - Thoughts on Business Acquisition Platforms & Marketplaces 15:32 - Steps to Find a Great SaaS Business Deal to Acquire17:30 - Financing, Debt or Capital Access19:23 - First Investment Fund & Process23:05 - Contentfy.co Your On-Demand Podcast Editing and Repurposing Team25:36 - Timing When Raising Through an Investment Group 28:31 - Top Methods to Scale & Grow a SaaS Business31:19 - The Big Secret in the SaaS Space 32:58 - Long Term Goal for Domain Magnate36:54 - What Would Michael do Differently if He Could Start From Scratch38:15 - Instrumental Resources For Michael’s Success 39:19 - What Does Success Mean To Michael Today40:10 - Get in Touch With MichaelMentions:Domain MagnateMicroacquireThe Domain Magnate ShowGet In Touch With Michael:Michael’s LinkedInEmail: [email protected] Tag us & follow:Facebook LinkedInInstagramMore about Akeel:Twitter LinkedIn Saas PodcastSaaS ConsultingHow to Value a SaaS Company

S2 Ep 144How to use AI software for the Perfect Content Marketing Strategy with Jeff Coyle # 144
Jeff Coyle is the Co-Founder & CSO at MarketMuse, an AI-Powered Content Marketing service that collects and analyses your content and prioritizes the best opportunities based on Authority & ROI, and helps you build topic models for you to write and create the best content for your strategy.Prior to starting MarketMuse in 2015, Jeff was a marketing consultant in Atlanta and led the Traffic, Search, and Engagement team for seven years at TechTarget, a leader in B2B technology publishing and lead generation. Jeff frequently speaks at content marketing conferences including ContentTECH, Marketing AI Conference, LavaCon, Content Marketing Conference, and much more.During this interview we cover:00:00 Oribi.io Smarter Data-Driven Data & Analytics Decisions01:02 - Intro02:21 - What is AI Marketing & What does it Mean to Integrate AI Techniques09:31 - Writing Quality Content vs Focusing on the Technical Side, Ranking for Keywords 18:17 - Domain Authority, a Correlative Derivative Metric25:34 - SaaS Needs Timely Results, How To Become a Leader?32:24 - Actionable Insights for a More Personalized Customer Journey37:39 - Barriers or Obstacles for Adopting AI in your Marketing Strategy43:39 - How is Jeff Measuring His Own Leadership Success & Within His Team46:30 - Advice Jeff Would Tell His 25 Years Old Self49:04 - Instrumental Resources For Jeff’s Success 52:32 - What Does Success Mean To Jeff Today53:58 - Get in Touch With JeffMentions:Rhodium Community For Online Entrepreneurs People: Kevin PetersenAki BaloghBooks:Mathew DicksGet In Touch With Jeff:Email: [email protected]’s LinkedInThe Content Strategy CollectiveTag us & follow:FacebookLinkedInInstagramMore about Akeel:Twitter LinkedIn SaaS PodcastsSaaS ConsultantHow To Value Your SaaS Company

S2 Ep 143How to Build Your SaaS without Coding, SaaS Product Design Best Practices with Neil Shah # 143
Neil Shah is CEO and co-founder at ThinkNimble, a software development and design agency focused on helping founders scope their tech builds and plan their strategy alongside a strong product plan.During this interview we cover:00:00 Oribi.io Smarter Data-Driven Data & Analytics Decisions01:02 - Intro01:51 - Neil Background & Building Your Vision /Solution Into Reality07:40 - How Critical the CTO Role is & His Impact On Investments10:37 - How Complex Could You Go Using a Software Development Service?15:54 - Common SaaS Product Design Standards That Work20:22 - Common Technical Patterns issues & How to Avoid Them22:12 - The Value Per Dollar Dilemma, Pivot & Adapt Based on User Needs 27:05 - Programming Languages & Frameworks To Learn & Use for Your SaaS29:50 - How is Neil Measuring His Own Leadership Success & Within His Team33:11 - Advice Neil Would Tell His 25 Years Old Self37:19 - Challenges Neil is Currently Facing 40:47 - Instrumental Resources For Neils Success 46:40 - What Does Success Mean To Neil Today47:58 - Get in Touch With NeilMentions: Think NimblePrattStandard People:Marcy EwaldWilliam Huster Chase DamianoBooks:Venture DealsPrinciples Get In Touch With Neil:Neil Shah’s LinkedinThinkNimble Office [email protected] us & follow:FacebookLinkedIn Instagram More about Akeel:Twitter LinkedIn Saas PodcastSaaS ConsultingHow to Value a SaaS Company

S2 Ep 142How MicroAcquire is disrupting the M&A industry & a smarter way to exit your startup with Andrew Gazdecki # 142 [ Startups ]
Today we have our guest, Andrew Gazdecki joining us once again in SaaS District. If you don’t know the backstory of Andrew and his past success, check out episode #31.Andrew Gazdecki is a serial entrepreneur, mentor, and founder of Microacquire, a StartUp acquisition marketplace that connects buyers and sellers and gets them into the right conversations.Andrew has been featured in NYT, Forbes, WSJ, Inc.com, and Entrepreneur Magazine, as well as industry blogs such as Mashable, TechCrunch, and VentureBeat.During this interview we cover:00:00 The Financial Due Diligence Framework Course01:02 - Intro02:14 - $7M Investment Round & Decision Behind Raising vs Bootstrapping 06:29 - Microacquire in Terms of Size Today (Capital, ARR basis)10:02 - What’s Being Sold in Terms of Avg. Valuation11:12 - Half a Million as a College Kid and Avg Days Before Sold15:12 - Hottest Startups Getting the Most Offers17:24 - Valuation, Dealing with Overvaluation & Training22:29 - Access to Capital as Buyers25:47 - Helping Sellers Gravitate Towards Requests from Buyers28:30 - Microacquire Competition30:16 - Playing to Win, Playing Hard & Playing Fair34:21 - Microacquire & ExitRound37:35 - Starting a New Solution Today41:52 - Acquiring Instead of Building from Scratch 45:58 - How’s Andrew's Measuring His Own Success48:02 - Advice Andrew Would Tell His 25 Years Old Self51:42 - Challenges Andrew is Currently Facing 56:53 - Get in Touch With Andrew GazdeckiMentions:MicroacquireBootstrappers ExitRoundClutch.coSpiff Get In Touch With Andrew:Andrew’s [email protected] us & follow:FacebookLinkedInInstagramMore about Akeel:Twitter LinkedIn SaaS PodcastsSaaS ConsultantsLearn How to Value SaaS Companies

S2 Ep 141How to Nail Your Product and Marketing with Customer Research with Aggelos Mouzakitis #141
Aggelos Mouzakitis is a serial entrepreneur currently running his latest venture, Growth Sandwich, a Customer-led growth agency and product-growth lab helping B2B SaaS companies sell better, retain more, and avoid 6-figure GTM mistakes.His knowledge and expertise comes from 10+ years of consulting to global companies.During this interview we cover:00:00 The Financial Due Diligence Framework Course (CODE: SAASDISTRICT for $100 OFF)01:02 - Intro02:02 - What is Customer-Led Growth?03:32 - Why B2B SaaS Customer Research is Important06:19 - Making a Stellar Product10:28 - The Value Gap, What is it & Why does it Happen? 12:25 - Setting Up Your Go-To-Market Strategy to Stand out16:91 - Understanding Your Ideal Customer & Building for Them24:30 - Adding is a Recipe for Disaster27:45 - Avoiding 6-figures GTM mistakes31:08 - Aggelos Background up Until Growth Sandwich33:47 - Where is Growth Sandwich in Terms of Size Today35:39 - Advice Aggelos Would Tell His 25 Years Old Self36:43 - Challenges Aggelos Currently Facing in Order to Continue to Grow Growth Sandwich38:31 - Best Questions to Ask for Customer Research40:30 - Instrumental Resources for Aggelos’s Success42:14 - What does Success Mean to Aggelos43:15 - Get in Touch With AggelosMentions:Growth SandwichJobs-to-be-Done MethodologyThe Value GapThe Opportunity Algorithm People:Bob MoestaTony UlwickRobert CialdiniGet In Touch With Aggelos:Aggelos LinkedinBooks: Jobs To Be DoneWhat Customers WantPre-SuasionTag us & follow:Facebook LinkedIn Instagram More about Akeel:Twitter <a href="https://linkedin.com/in/akeel-jabbar" rel="noopener noreferrer"...