Over A Pint Marketing Podcast

#97 What does it take to market a minor-league baseball team? This is your chance to find out how it's done. Joining the OAP crew is Bryan Giese – Marketing and Communications for the Lake County DockHounds. He covers: ✅How he broke into the business ✅The team he built and how it works throughout the season ✅Where they are allocating the marketing budget ✅How they capture feedback and build that into their marketing You should reach out to Bryan at: https://www.linkedin.com/in/bryan-giese/ or at [email protected]. And make sure to check out the DockHounds at www.dockhounds.com. ✅ Connect with Kurt at: https://www.linkedin.com/in/kurtlingel/ ✅ Connect with Pat at: https://www.linkedin.com/in/pmcgovern1/ 🍺 Bryan's Pint: Lake Louie, Walk Off Lager 🍺 Kurt's Pint: Lake Louie, Badger Club 🍺 Pat's Pint: Lake Louie, Yankee IPA Before you go, could you do us a fav… please take a minute and leave us a comment. That's the energy that powers this supertanker! Thanks, you're the best! Want more marketing insights? Take a look at our full lineup.

#96 The OAP boys had the privilege of sitting down with Burt Levy. And wow did Burt deliver a boatload of wisdom. It's the kind of wisdom that only someone who has been in the game a long time can deliver. We touch on: ✅How to network ✅How to treat others in the workplace ✅Understanding that your brand is not going to be for everyone Reach out to Burt at: [email protected] ✅ Connect with Kurt at: https://www.linkedin.com/in/kurtlingel/ ✅ Connect with Pat at: https://www.linkedin.com/in/pmcgovern1/ 🍺 Burt's Pint: Blue Moon 🍺 Kurt's Pint: Indeed Brewing 🍺 Pat's Pint: Leinenkugel's Summer Shandy Before you go, could you do us a fav… please take a minute and leave us a comment. That's the energy that powers this supertanker! Thanks, you're the best! Want more marketing insights? Take a look at our full lineup.

#95 Join us as we have a gab session with the president of Granular Marketing, Steve Kroll. We discuss how Steve got into the space. What Granular does and how it stands out as an agency. We even touch on where things are going in the paid performance space. Grab a pint and belly up! Reach out to Steve at: www.granularmarketing.com. Also, check out the webinar Planning for the Holidays: https://granularmarketing.com/webinar-tis-the-season-to-be-ppc-planning-for-the-holidays/ And if you're looking for a bit more Kurt and Pat in your life… ✅ Connect with Kurt at: https://www.linkedin.com/in/kurtlingel/ ✅ Connect with Pat at: https://www.linkedin.com/in/pmcgovern1/ 🍺 Steve's Pint: Athletic Brewing 🍺 Kurt's Pint: Modelo 🍺 Pat's Pint: Leinenkugel's Summer Shandy Before you go, could you do us a fav… please take a minute and leave us a comment. That's the energy that powers this supertanker! Thanks, you're the best! Want more marketing insights? Take a look at our full lineup.

#94 Grab your favorite pint glass and belly up to this little piece of gold. Kurt and Pat sit down with Tim Fitzpatrick. Tim is an entrepreneur and founder of Rialto Marketing – an agency that provides marketing consulting and fractional CMO services for B2B companies. We cover: 👉 What is a fractional CMO and the role they play 👉 The six key things a CMO should focus on 👉 What companies are getting wrong about marketing 👉 How to find your target market 👉 The steps to develop messaging that will break through the clutter Tim knows his s&*t and you'll get a TON of value from listening. Reach out to Tim and get his help. The best place to reach him is here: https://www.rialtomarketing.com/ And if your business is struggling or you feel you should be getting a bigger piece of the pie, check out Tim's Revenue Roadblock Scorecard. This will help you better understand what's causing the slowdown. Takes only a few minutes to complete. And if you're looking for a bit more Kurt and Pat in your life… ✅ Connect with Kurt at: https://www.linkedin.com/in/kurtlingel/ ✅ Connect with Pat at: https://www.linkedin.com/in/pmcgovern1/ 🍺 Tim's Pint: Avery Brewing, Ellie's Brown 🍺 Kurt's Pint: Lake Louie Brewing, Rational Haze and Zuni Brewing 🍺 Pat's Pint: Wisconsin Brewing Company, Yankee IPA Before you go, could you do us a fav… please take a minute and leave us a comment. That's the energy that powers this supertanker! Thanks, you're the best! Want more marketing insights? Take a look at our full lineup.

#93 We are in election season. Yeah, it's here again. And as we head into a new cycle we wanted to find out more about political advertising. So, we picked a killer in the space. Adam Parikh is the President of Gigawatt and Sway Digital both high-powered digital agencies. Adam has worked on a bunch of high-profile campaigns at the local, state, and national levels. He has touched them all. And on this episode, Adam takes us behind the curtain to show us how it all works. If you're a political junkie or just interested in hearing more about this space is like – well you're in for a treat. Come aboard and enjoy! Want to connect with Adam – reach out here https://gigawatt.media/ or here: https://swayvoters.com/ And if you're looking for a bit more Kurt and Pat in your life? ✅ Connect with Kurt at: https://www.linkedin.com/in/kurtlingel/ ✅ Connect with Pat at: https://www.linkedin.com/in/pmcgovern1/ 🍷 Adam's Glass: Domaine Carneros, Sparkling Wine 🍺 Kurt's Pint: City Lights Brewing, Hazy IPA 🍺 Pat's Pint: Modelo Before you go, could you do us a fav… please take a minute and leave us a comment. That's the energy that powers this supertanker! Thanks, you're the best! Want more marketing insights? Take a look at our full lineup.

#92 We've all seen the shows, Million Dollar Listing, Million Dollar Beach House, Selling Sunset, Selling the OC, the list goes on. Hey, real estate is having a minute right now! And the OAP crew wanted in. So, on this episode, Kurt and Pat sit down with Essam Elsafy – a top agent serving Milwaukee's north shore to find out: what goes into marketing real estate? We cover: ✅ What's going on with the housing market ✅ What makes a good realtor ✅ What's the most important thing you can do to become a successful realtor ✅ How to make connections and how to serve others ✅ Successful marketing tactics Hey, if you're looking for some advice on real estate, or want to talk more with Essam, use this link: https://essamteam.com/our-team/essam-elsafy/ Need some more Kurt and Pat in your life? Yeah ya do… ✅ Connect with Kurt at: https://www.linkedin.com/in/kurtlingel/ ✅ Connect with Pat at: https://www.linkedin.com/in/pmcgovern1/ 🍺 Essam's Pint: Corona 🍺 Kurt's Pint: Three Sheeps, Offshore 🍺 Pat's Pint: Mobcraft, Too Legit To Wit Don't forget we can use your help. Please take a minute and leave us a comment. That's the energy that powers this supertanker! Want more marketing insights? Take a look at our full lineup.

#91 Erin Marcus is the Founder and CEO of Conquer Your Business. CYB develops business and branding strategies that build multiple six and seven-figure businesses. The key word in that sentence is strategies…not tactics. Not only is Erin whip-smart…she has a great sense of humor. And that's one powerful cocktail SMART + SENSE OF HUMOR = Badass! In this pod, Erin goes deep into: ✅How to think about marketing ✅The difference between marketing and sales ✅How she decided to get out of the corporate game and start CYB ✅Her approach to branding ✅Why it's essential to understand your business is not about you…it's about your customers ✅Why authenticity is critical for growing a business ✅Where Erin spends her time on her business And all of that is in the first five minutes!! Reach out and connect with Erin here: www.conqueryourbusiness.com and check out the business growth profiler!! Need some more Kurt and Pat in your life? Yeah ya do… ✅ Connect with Kurt at: https://www.linkedin.com/in/kurtlingel/ ✅ Connect with Pat at: https://www.linkedin.com/in/pmcgovern1/ 🍺 Erin's Pint: Coffee 🍺 Kurt's Pint: Third Space, Heavenly Haze 🍺 Pat's Pint: Leinenkugel's Summer Shandy Don't forget we can use your help. Please take a minute and leave us a comment. That's the energy that powers this supertanker! Want more marketing insights? Take a look at our full lineup.

#90 Nick Argires is a chef, he's a photographer, he's a cinematographer, and he's also the Founder of Chow Content and Communications. And in this special episode, the boys get a chance to have a pint and hear Nick's story that began as a chef. In fact, he was a fine dining chef for ten years before making the move into marketing. You'll hear: ✅How Nick made the move from chef to marketer ✅His take on storytelling and how to connect with an audience ✅Annual planning and how to measure marketing effectiveness ✅Why he started his agency and some of the lessons learned along the way ✅The need to be firm on your messaging and flexible on your marketing channels To connect with Nick reach out to him here: https://www.chowcontent.com/ or nickargires.com Need some more Kurt and Pat in your life? Yeah, ya do… ✅ Connect with Kurt at: https://www.linkedin.com/in/kurtlingel/ ✅ Connect with Pat at: https://www.linkedin.com/in/pmcgovern1/ 🍺 Nick's Pint: Spotted Cow, New Glarus Brewing 🍺 Kurt's Pint: Offshore IPA, 3 Sheeps Brewing 🍺 Pat's Pint: Yankee IPA, Wisconsin Brewing Don't forget we can use your help. Please take a minute and leave us a comment. That's the energy that powers this supertanker! Want more marketing insights? Take a look at our full lineup.

#89 Glenn Kleiman rides waves. He has been in the right place at the right time and when the right wave came along…he went for it. Check it. He starts in journalism and works his way up the ranks. His career takes him to Milwaukee where he becomes the managing editor at TMJ 4 running the day-to-day operations in the TV newsroom. Wave #1 But the news business is changing. Plus it's a grind. Glenn sees something on the horizon – video production. Wave #2 Given his experience in TV news and the popularity of video…he leaves TMJ 4 and starts his own business Channel 1 – focusing on video storytelling. But the biggest wave is still to come. Flash forward a couple of years. And more and more clients begin asking Glenn for help creating something new. This thing called websites. Boom!! Glenn jumps on that wave and starts Full House – one of the first digital marketing agencies! And that wave lasted for over 20 years! That's not the full story. For that, you need to download the episode and listen. And you won't be disappointed. Glenn's story is chock a block with insights and lessons. There's the history angle. The start-up business angle. The building a team angle. And the knowing when it's time to move on angle. Given his strong journalism background – Glenn is a great storyteller and won't disappoint. To connect with Glenn reach out to him here: https://www.linkedin.com/in/glenn-kleiman-76507b4/ Need some more Kurt and Pat in your life? ✅ Connect with Kurt at: https://www.linkedin.com/in/kurtlingel/ ✅ Connect with Pat at: https://www.linkedin.com/in/pmcgovern1/ 🍺 Glen's Pint: Miller Lite 🍺 Kurt's Pint: Colectivo Coffee 🍺 Pat's Pint: Modelo Don't forget we can use your help. Please take a minute and leave us a comment. That's the energy that powers this supertanker! Want more insights into marketing? Take a look at our full lineup.