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Tim Fitzpatrick, Understanding Fractional CMOs, Finding Your Target Market, and Developing Messaging That Connects

Tim Fitzpatrick, Understanding Fractional CMOs, Finding Your Target Market, and Developing Messaging That Connects

Over A Pint Marketing Podcast Β· Over A Pint Presents

October 5, 202359m 44s

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Show Notes

#94 Grab your favorite pint glass and belly up to this little piece of gold. Kurt and Pat sit down with Tim Fitzpatrick. Tim is an entrepreneur and founder of Rialto Marketing – an agency that provides marketing consulting and fractional CMO services for B2B companies.

We cover:

πŸ‘‰ What is a fractional CMO and the role they play

πŸ‘‰ The six key things a CMO should focus on

πŸ‘‰ What companies are getting wrong about marketing

πŸ‘‰ How to find your target market

πŸ‘‰ The steps to develop messaging that will break through the clutter

Tim knows his s&*t and you'll get a TON of value from listening.

Reach out to Tim and get his help. The best place to reach him is here: https://www.rialtomarketing.com/

And if your business is struggling or you feel you should be getting a bigger piece of the pie, check out Tim's Revenue Roadblock Scorecard. This will help you better understand what's causing the slowdown. Takes only a few minutes to complete.

And if you're looking for a bit more Kurt and Pat in your life…

βœ… Connect with Kurt at: https://www.linkedin.com/in/kurtlingel/

βœ… Connect with Pat at: https://www.linkedin.com/in/pmcgovern1/

🍺 Tim's Pint: Avery Brewing, Ellie's Brown

🍺 Kurt's Pint: Lake Louie Brewing, Rational Haze and Zuni Brewing

🍺 Pat's Pint: Wisconsin Brewing Company, Yankee IPA

Before you go, could you do us a fav… please take a minute and leave us a comment. That's the energy that powers this supertanker! Thanks, you're the best!

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