Online Marketing Podcast

A lot of us are insecure about raising our membership fees because we are not sure how our current members will react to this change.In this episode, we are discussing how to raise membership fees without losing clients by making it more about the transformation and less about a certain price point.We are also talking about how you can handle various currencies to avoid confusing members from different countries.ResourcesAdaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

In this episode, we are discussing the benefits of having a short sales page for a warm audience that can give your clients more clarity on what they will receive and set the framework for your course.Find the full show notes & resources here: https://membershipsmastermind.com/sales-pages-for-warm-audiences-episode-42/Resources: Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

Many marketers cast a huge wide net and try to appeal to everybody. But most of the time, this unclear messaging ends up missing the specific pain points of your target audience. In this episode, we are discussing the importance of narrowing down your niche and creating clear messaging that will truly resonate with your future clients. Find the full show notes & resources here:https://membershipsmastermind.com/how-to-clarify-your-messaging-to-target-the-right-audience-episode-41Resources: Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

In this episode, we are discussing how you can create the initial wireframe of your membership by finding your target audience, how to find out what their pain points are and what deliverables you should create.ResourcesPaul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

Small offers, such as mini-courses, can be very effective lead magnets. In this episode, we discuss how to create an attractive mini-course that creates desire and guides your audience to sign up for your membership.ResourcesAdaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

Raising the price of your ongoing membership can be very tricky. While traditional corporations like Netflix can get away with sudden increases, you might end up with disappointed members and possible lose a good portion of your clients. In this episode, we are discussing why price increases during a membership are very delicate and how you can work around them.Find the full show notes & resources here: https://membershipsmastermind.com/price-increases-during-memberships-episode-40Resources: Mighty Networks – a community & online course platform, bringing together your website, online courses, memberships, and more to create your own thriving creator economy business.Mail Chimp – amarketing automation platform and email marketing service.Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

In this episode, we are discussing how to manage a basic and a V.I.P membership at the same time.  These two programs don’t have to be entirely separate from each other. They can be overlapping at times, giving your V.I.P.’s access to all your basic services as well as a bonus while attracting your basic members to ascend to your premium offers. Find the full show notes & resources here:https://membershipsmastermind.com/how-to-manage-basic--v-i-p-memberships-simultaneously-episode-39Resources: Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

In this episode, we are discussing why consistency is the key to create an excited following and how you can make sure that your email marketing fits your specific target audience.Find the full show notes & resources here:https://membershipsmastermind.com/how-to-create-consistent-email-marketing-episode-38/Resources:·      Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.·      Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

Should you be repurposing an old video challenge? The answer is: It depends. In this episode, we are discussing how to evaluate if your content needs to be updated, how to keep it relevant by adding to your old content without changing it completely, and how to look at the perceived value of your content for your clients.Find the full show notes & resources here:https://membershipsmastermind.com/is-it-worth-it-to-repurpose-old-video-challenges-episode-37Resources: Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt Resources:·      Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.·      Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

In this episode, we are discussing how to successfully collaborate on cross-marketing promotions and share audiences avoiding clouding your messaging.ResourcesAdaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

When it comes to engagement in our social media groups, many of us think that more is better.But actually, quite the opposite is true.Sometimes we end up sabotaging community engagement by over-delivering or other habits that stop conversations instead of encouraging them.In this episode, we are discussing what to avoid when engaging with your communities in your groups.ResourcesAdaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

Starting a group-coaching program can pose many questions, such as: ·      How many members should you accept before the quality of your program will suffer?·      How do you maximize the value of deliverables without sacrificing too much of your time? ·      How much access should you offer for your members? In this episode we are discussing how to successfully create a quality group-coaching membership program.Find the full show notes & resources here: https://membershipsmastermind.com/how-to-create-a-successful-group-coaching-membership-episode-36Resources: Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

It takes a delicate balance to start a new membership successfully while keeping an existing program running if you want to avoid losing your current income and members. In this episode, we are discussing how to gradually and naturally move on to your new program by slowly planting the seed, and building up excitement as well as curiosity, while rebranding your old membership.Find the full show notes & resources here: https://membershipsmastermind.com/how-to-start-a-new-membership-without-sacrificing-your-existing-program-episode-35Resources: Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

Sometimes we bottleneck ourselves.A lot of times it's our mindset and our confidence that stops us from asking the prices we would like to have.In this episode, we are discussing how to raise your membership price while protecting your time and energy resources.ResourcesAdaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Voxer – combines the best of voice, text, photo, and video with walkie-talkie messaging (Push-to-talk PTT) in one free, secure messaging app.Marco Polo - is a messaging app where users can send video and text messages to others that they can watch on their own time, rather than committing to a video call or posting content publicly.Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

In this episode, we are discussing how to create effective email marketing. From coming up with content ideas, to nurturing your audience and naturally leading them to your offers without taking up all your time.Find the full show notes & resources here: https://membershipsmastermind.com/how-to-create-effective-email-marketing-episode-34/Resources: 52 Conversations Catalysts - grow your profitable social media following of REAL people through these psychology-backed strategies. Broken down into simple, yet powerful, practical steps literally anyone can do.Bonjoro - Personal video platform. Integrate Bonjoro with your existing CRM workflows to send truly personal videos at just the right moments in your customer’s journey.Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

Do you need a perfect website and a great sales page before you start your membership?  In this episode, we are discussing which free tools you can use to get your membership started right ahead while minimizing your expenses and still charge what you deserve.Find the full show notes & resources here: https://membershipsmastermind.com/how-to-start-a-membership-without-breaking-the-bank-episode-33Resources: Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!PayPal – online platform to send money, make an online payment, receive money or set up a merchant account.For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

It can be tempting to give away a free month in your membership through your front end offers (like a course or challenge) to incentivize your audience to become a regular member.In this episode, we are discussing why this might cause you a headache later on, might disrupt the membership and not lead to new sign ups for your long-term programs.We are also discussing alternative ways to create incentives that will work for you better in the long run. FInd the full show notes & resources here: https://membershipsmastermind.com/how-to-create-effective-membership-incentives-within-your-front-offers-episode-116Resources:Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

In this episode, we are discussing what you should be considering when opening or closing your cart. From how to assess your target audience and creating clear messaging, to presenting your offer effectively with the right timing to make your next launch a success. Find the full show notes & resources here: https://membershipsmastermind.com/best-practices-for-your-cart-opening--closing-episode-32/ResourcesBonjoro - Personal video platform. Integrate Bonjoro with your existing CRM workflows to send truly personal videos at just the right moments in your customer’s journey.BombBomb - Build better customer relationships with BombBomb video messages, instead of using only faceless typed-out text.Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt Resources:Online Marketing PodSquad: Our Exclusive Community where we talk all things about Online Marketing! From list building, building an online course, starting a membership, putting together a marketing campaign, paid traffic, creating an awesome online offer...we'll dive into all of it!Each month we'll host a FREE live private training on Zoom, where we'll pull back the curtain on some of our best marketing and selling strategies, along with an opportunity for you to ask questions.All you have to do is sign up & we'll give you a heads up on when our next call will be.Sign up today at OnlineMarketingPodcast.com, it's free to join us on these live trainings &  we can't wait for you to join us!Adaptive Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

Switching your membership to a new platform can lead to multiple problems and frustrations. In this episode, we are discussing how to minimize the risk of losing content and how to guarantee a smooth transition for your members.Find the full show notes & resources here: https://membershipsmastermind.com/switching-platforms-without-losing-content-or-clients-episode-31/Resources:Kartra: all-inclusive, email marketing, list building, web-hosting, business management platform designed just for marketersSearchie: streamlines how you manage and organize video, making your your course or membership content more accessible and easier to consume. Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt Resources:·      Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.·      Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

In this episode, we are discussing how to use social media to grow your email list effectively by - making yourself visible in the right places- creating a daily routine of giving value for your target audience - and creating relevance while paying attention to social cues in the online space.ResourcesAdaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

In this episode, we are discussing why you don’t necessarily need a Facebook group to create cold traffic, where to look for your audience, the topics that they are interested in and how to create meaningful conversations that convert.Find the full show notes & resources here: https://membershipsmastermind.com/how-to-find-clients-without-a-facebook-group-episode-30/Resources:·      Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.·      Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

Organic growth of a membership course through referrals is one of the most powerful tools at your disposal. In this episode, we are discussing what incentives you can offer your members for referrals and when to make that offer to avoid missing out on individual buyers and potential income.Find the full show notes & resources here: https://membershipsmastermind.com/how-to-build-your-membership-through-referrals-episode-29/Resources: Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!MasterClass - offers online classes created for students of all skill levels by some of the best instructors in the world.For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

In this episode, we are discussing ways to leverage yourself while attending an in-person event, how to break the ice and engage with potential future clients without disrespecting the rules of the organizers, and how to create content through collaborations.FInd the full show notes & resources here: https://membershipsmastermind.com/how-to-leverage-an-in-person-event-as-participant-episode-114Resources:Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

How can you add new people to an existing membership group without disappointing your existing members? In this episode, we are discussing ways to create a satisfying onboarding process for your new members and how to bring them up to speed without leaving your existing members disappointed. If done correctly, you can even get your founding members excited about the newbies and find value themselves in your membership introduction process. Find the full show notes & resources here: https://membershipsmastermind.com/how-to-create-the-perfect-experience-for-new--old-members-episode-28/Resources: Adaptive Ads Course - The best Facebook Ads Course for busy entrepreneurs (just like you!) that transforms strangers into raving clients! A Facebook Ads strategy & marketing plan that tells you step by step what to do so you don’t waste moneyAdaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

How can you keep members while they are going through financial hardships? In this episode, we are discussing different ways to give temporary membership discounts and the importance of looking at the lifetime value of clients.  We are also talking about the often-overlooked benefits of recognition and how you can solidify your members’ loyalty through rewards and acknowledgment.Find the full show notes & resources here: https://membershipsmastermind.com/lifetime-value-of-a-client-versus-constant-ascension-episode-27Resources: Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

In this episode, we are discussing how you can include VIP 1-1 coaching into your membership, alternative business models and why it is important for you to stay flexible and be open to changing your coaching structure after a while.FInd the full show notes & resources here: https://membershipsmastermind.com/how-to-include-1-1-coaching-into-your-membership-episode-113Resources:Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

A common misconception is that memberships require a lot of work and time for only a little bit of money. Quite the opposite is true if they are done correctly.In this episode, we are discussing why it’s time for you to get off the fence and start your own membership.From a consistent recurring income, introducing yourself and building trust with possible lifelong clients, to creating offers and content without worrying every single time if people will buy it, all the way to creating rewarding personal relationships – these are just a few of the benefits that a membership has to offer.Find the full show notes & resources here: https://membershipsmastermind.com/why-you-should-not-miss-out-on-having-a-membership-episode-26/Resources:Adaptive Ads Course - The best Facebook Ads Course for busy entrepreneurs (just like you!) that transforms strangers into raving clients! A Facebook Ads strategy & marketing plan that tells you step by step what to do so you don’t waste money Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt Resources:·      Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.·      Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

Having only a few people attend your virtual event can be disappointing.In this episode, we are discussing how to break out of the “internet marketing bubble” mentality and recognize the opportunities that even a limited number of participants provide for you. We are talking about how you can leverage them in your future ads,  sales pages and even turn some into loyal long-term clients.Find the full show notes & resources here: https://membershipsmastermind.com/how-to-make-the-most-of-your-virtual-event---episode-25/Resources: Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

In this episode, we are discussing how to leverage your milestones and use it for social proof, as well as how to save yourself time by batch creating milestones ahead of timeResourcesPaul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

The time right before your launch can be very valuable to create last-minute conversions.In this episode, we are discussing how to use incentives such as masterclasses, bonuses etc.. and how to build natural tension to increase your conversions. FInd the full show notes & resources here: https://membershipsmastermind.com/top-tips-for-last-minute-conversions-before-your-launch-episode-111Resources:Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

It can be tempting to target those that did not sign up for your main program initially with a second, cheaper offer. In this episode, we are discussing what you should keep in mind to avoid regretting serving a second group of clients at the same time and cannibalizing your main offer.  We are looking at the long-term impact versus short-term gains and how you can make sure that attending to two groups simultaneously is worth your time.Find the full show notes & resources here:  https://membershipsmastermind.com/what-to-consider-when-downselling---episode-24Resources: Mighty Networks– a community & online course platform, bringing together your website, online courses, memberships, and more to create your own thriving creator economy business.Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

In this episode, we are discussing how you can repackage your existing free content and add additional layers to turn it into valuable exclusive content for your paying members.FInd the full show notes & resources here: https://membershipsmastermind.com/the-content-squeeze-how-to-repurpose-content-from-your-free-groups-for-your-paid-groups-episode-110Resources:Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

When we look at the platforms and tools available for membership creators, the seemingly endless choices can be pretty overwhelming.In this episode, we are discussing how to avoid overthinking, start your membership simple with free tools, and how to streamline your deliverables to maximize your time.FInd the full show notes & resources here: https://membershipsmastermind.com/how-to-get-your-membership-started-for-free-episode-109Resources:Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

In this episode, we are discussing ways to attract people to your challenge by defining a clear and tangible result and distinguishing yourself from your competition in your messaging, as well as through Facebook ads by focusing on the right audience.Find the full show notes & resources here: https://membershipsmastermind.com/how-to-fill-up-your-challenge-episode-23/Resources:Resources: Adaptive Ads Course - The best Facebook Ads Course for busy entrepreneurs (just like you!) that transforms strangers into raving clients! A Facebook Ads strategy & marketing plan that tells you step by step what to do so you don’t waste moneyAdaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

Sometimes your main membership program can lead you to new opportunities to create memberships for other businesses.But to live with the performance, the ideals and the vision of other people can be exhausting. Plus, it easily can take your focus off your own membership while you are busy pursuing other people's dreams.In this episode, we are discussing how to collaborate on mutually beneficial memberships by creating the right framework that will protect your time and energy. ResourcesPaul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

Getting only a few enrollments during low season can be frustrating. That’s why many marketers take a break during this time.In this episode, we are discussing why low seasons are actually a great opportunity for you, and how you can lean in and pre-influence your audience, so they will be ready to sign up when you are launching your next membership.FInd the full show notes & resources here: https://membershipsmastermind.com/how-to-prime-up-your-audience-for-your-membership-during-low-season-episode-107Resources:Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

When building an audience, bigger is not always better. In this episode, we are discussing how to attract the right clients by positioning your service in a way that will target buyers instead of freebie seekers.  Creating a membership with quality clients from the start can help you to reach your income goals faster and avoid a possible burnout in the long run.Find the full show notes & resources here: https://membershipsmastermind.com/how-to-build-a-quality-audience-of-buyers-episode-22Resources:·      Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.·      Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

When it comes to B2B sales of your membership, you will encounter a lot of gatekeepers involved in the decision-making process of each corporation.In this episode, we are discussing how to effectively target corporations, nurture conversations and create attractive offers that fit the needs of big organizations.Resources:Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

Sometimes, we are not getting the positive feedback for our lead magnets that we initially expected.In this episode, we are discussing how to create lead magnets and messaging that is congruent with your audience’s pain points, struggles, and desired transformation.FInd the full show notes & resources here: https://membershipsmastermind.com/how-to-create-effective-lead-magnets-for-your-audience-episode-105Resources:Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

Launch challenges can be an effective way to funnel your audience into a paid membership. In this episode, we are discussing how you can make sure that people will pay attention to your challenge, get them excited to join, and successfully convert during the launch. It is all about engaging with your audience in the right way during the challenge that will keep them focused, that handles their objections, and seeds the need to join your paid membership. Find the full show notes & resources here: https://membershipsmastermind.com/how-to-create-successful-launch-challenges-episode-20/Resources: Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

Did you ever wonder, if the platform that hosts your membership content has the right to use your content for other purposes as well?In this episode, we are discussing ownership questions when hosting your membership content on third party platforms, why you should back up your content externally as well and what to keep in mind when signing up for lifetime deals.ResourcesPaul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

All of us get motivated differently.Some people need rewards, some thrive through recognition, and others fear the embarrassment of being the only one in a group who has not yet achieved results.In this episode, we are discussing how to motivate your members to complete your programs or consume all of your course materials properly and how to avoid de-motivating your audience.FInd the full show notes & resources here: https://membershipsmastermind.com/how-to-increase-your-members-motivation-episode-103Resources:Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

As marketers, we spend a lot of time and effort creating Facebook groups and acquiring new members.  But once you decide to move on to new groups, were all your efforts of building your previous group in vain?  In this episode, we are discussing how you can encourage members of an inactive group to join your latest group and how to get more engagement and communication without spending too much time micro-managing.Resources: Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

When it comes to growing a Facebook group, it’s not all about scaling and numbers. So when you are adding new people to your group, you want to make sure that they will be quality members that engage and are actually interested in what you have to offer.In this episode, we are discussing various ways how you can grow your Facebook groups with quality leads, how to use incentives, how you can create desire for people outside Facebook to join your group, and how you can effectively use Facebook Ads to target new audiences.FInd the full show notes & resources here: https://membershipsmastermind.com/how-to-grow-your-facebook-group-with-quality-members-episode-102Resources:Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

Sometimes, all we want to do is give, give , give.But this can easily leave us trapped with our free offers and an audience that only expects freebies from us. In this episode, we are discussing ways to transition from free offers to a more sustainable way of serving that pays us for our time and efforts.FInd the full show notes & resources here: https://membershipsmastermind.com/how-to-transition-from-free-to-paid-offers-episode-101Resources:Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

Do you really need a VIP level of your membership? In this episode, we are discussing how to avoid leaving an opportunity and money on the table and how to subtly upsell your VIP membership without overwhelming or confusing your audience with your various offers.Read the full show notes here: https://membershipsmastermind.com/do-you-need-a-vip-level-episode-19/Resources: Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

In this episode, we are discussing how to use Facebook Pixel to track the traffic you are getting on your landing pages from Facebook ads versus organic traffic and how fewer offers on your page can get you better results.ResourcesPaul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

No doubt, a great onboarding process is the key to building a great relationship with your members.Because that moment, right after the purchase, is the most vulnerable moment for your clients.They just handed their credit card details to a stranger based on a promise and are wondering if you are going to deliver.In this episode, we are discussing how you can create an engaging and informative onboarding process that will leave a good first impression with your new members.FInd the full show notes & resources here: https://membershipsmastermind.com/how-to-leave-a-great-first-impression-with-you-onboarding-process-episode-99Resources:Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

We always get told to scale our services. But how much is enough? Sometimes a small group of high-value clients can be more efficient than a big group of basic membership clients.  But since VIP memberships will need more access and take up more of your time, maybe a basic membership with a lot of members is the best fit for you. In this episode, we are discussing how you can find the right balance to create a membership with the right amount of people, at the right price point that will suit your needs and goals without consuming all your time and energy.Read the full show notes here: https://membershipsmastermind.com/how-to-create-a-membership-that-fits-your-goals-episode-18/Resources Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

In this episode, we are discussing how lead magnets help you to build a relevant audience, how to create excitement around them right before your launch and when to test which type of lead magnet works best for your audience.ResourcesPaul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt