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My Daily Business Podcast

My Daily Business Podcast

619 episodes — Page 5 of 13

Ep 428Google Ads made simple with Kaity Griffin

In this episode, Kaity Griffin delves into the nuances of advanced Google Ads strategies. She also shares insights on the rise of AI in marketing and her journey to creating a successful business while maintaining a work-life balance. Tune in!You'll Learn How To:Basic overview and evolution of Google AdsImportance of conversion tracking in ad campaignsThe strategy behind keyword research and targetingComparison between Google Ads and Meta adsMistakes to avoid when setting up Google AdsUsing tools and methods for effective keyword researchMetrics to track for assessing Google Ads performanceTips for crafting effective ad copy and visuals for Google AdsImportance of key phrases in Google AdsUse of competitor and brand campaignsStrategies for Optimising Google AdsLegalities of using trademarks in ad copyImpact of AI on marketing and ad managementKaity's approach to leveraging automation and AI toolsBalancing business growth with family lifeMarketing strategies for small businesses and digital agenciesRole of continuous learning and investing in educationPersonal achievements and business milestonesGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffGroup Coaching is now open! You can apply at mydailybusiness.com/groupcoachingYou can sign up to learn more about Google Ads at Profitable Promotion or try out Kaity's Bootcamp first. Connect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly Planner  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Jul 10, 20241h 1m

Ep 427Are you using content buckets in your marketing?

In this episode, Fiona explores the importance of content pillars and buckets. Learn how to structure your content strategy to resonate with your target audience. Tune in!You'll Learn How To:Introduction to content pillars and content bucketsDifferentiating between content pillars and content bucketsExamples of effective content pillarsStrategies for creating engaging contentImportance of aligning content with brand identityTips for maintaining fresh and relevant contentAnalysis of audience engagement with different content bucketsPersonal experiences in creating content strategiesAnnouncing Group Coaching and scholarship opportunitiesGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffGroup Coaching is now open! You can apply at mydailybusiness.com/groupcoachingConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly Planner  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Jul 8, 202411 min

Ep 426Growing your financial literacy with Canna Campbell of SugarMamma — author, podcaster, content creator and financial mentor

In this episode, Fiona chats with Canna Campbell aka Sugar Mamma (sugarmamma.tv) about her journey into the financial world and how she has become a recognised and respected content creator with a loyal following on YouTube, Instagram and Tik Tok. Canna shares her insights on personal finance, investing, content creation and how to manage both personal and business finances effectively. You'll Learn How To:The importance of taking breaks and managing stressStarting and growing her businessChallenges of being a young female in a male-dominated industryInspiration and challenges of starting a YouTube channelCanna's personal experiences with ADHDBalancing multiple projects and maintaining productivityThe importance of financial independenceThe importance of understanding and managing superannuationStrategies for personal and business financial managementLack of financial educationStrategies for paying down debt and debt recyclingInvestment through equity in homeownershipImportance of professional financial adviceFinancial literacy and its impact on wealth buildingTeaching children about financesBudgeting and cash flow managementChallenges in creating and sticking to a budgetIdentifying and reducing wasteful spendingFinancial tools and apps for budgetingGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffGroup Coaching is now open! You can apply at mydailybusiness.com/groupcoachingConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly Planner  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Jul 3, 202445 min

Ep 425The rise of Grid Zero and what's up with fake followers?

In this episode, Fiona discusses the latest trends and issues on Instagram. She also talked about the importance of diversifying your marketing strategy beyond social media. Tune in!You'll Learn How To:Love-hate relationship with social mediaInstagram's impact on small business marketingIssues with fake accounts on InstagramConsequences of Instagram’s flagged fake accountsThe trend of "Grid Zero" among Gen Z usersShifts in social media usage patternsImportance of a diversified marketing strategy beyond InstagramTransition of content creators from Instagram to other platforms like YouTubeThe role of social media as a search platformAddressing digital addiction and its influence on social media trendsGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Jul 1, 202414 min

Ep 424Luxury events that leave guests speechless with Cassie LaMere of Cassie LaMere Events

In this episode, we dive into the world of event planning with Cassie LaMere, founder of Cassie LaMere Events. Cassie shares her journey from a childhood passion for entertaining to creating unforgettable experiences for luxury clients. Tune in!You'll Learn How To:The initial leap from corporate to entrepreneurshipMindset shifts and overcoming self-doubtBalancing creativity and logisticsBuilding trust and collaboration with clientsIntegrating personal lifeThe importance of intentionality and creating memorable experiencesBalancing creativity and practicality in businessImportance of self-care and taking time offEffective marketing channels and strategies for luxury servicesThe role of social media in event marketingBuilding and nurturing client and vendor relationshipsHandling starstruck moments and maintaining professionalismThe value of time and making mindful business decisionsDefining personal and professional successThe ripple effect of events on communities and small businessesImportance of expanding inspiration outside one's industryGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Jun 26, 20241h 10m

Ep 423What's the next best first step?

In this episode, Fiona explores the importance of taking small steps to move forward with your business ideas. She also shares her own experience of launching a course. Tune in!You'll Learn How To:Challenges in starting new projectsImportance of taking the first small stepExample of using Instagram to gauge interestEncouragement to take action on business ideasAdvice for businesses facing low salesImportance of building your brand during downtimeGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Jun 24, 202411 min

Ep 422What do your next 10 years look like?

In this episode, Fiona dives into the importance of life and business planning over the next decade. She also talks about how to align personal goals with professional aspirations. Tune in!You'll Learn How To:Importance of aligning business with life goalsReflecting on future business growth Forward planningBalancing business growth with personal well-beingStrategies for avoiding burnout The role of family, friends, and personal relationships in shaping life and businessFinancial planning and its integration with life goalsLong-term personal and professional vision craftingPlanning for significant life milestonesFinancial planning and budgetingCreating a 10-year business plan aligned with life goalsBreaking down business plans into yearly, quarterly, and monthly tasksBalancing life and business prioritiesSteps to ensure business goals support life aspirationsGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Jun 19, 202438 min

Ep 421Is this why you hate social media?

In this episode, Fiona explores a crucial mindset shift for social media and business. Learn how to enjoy the process rather than just focusing on the outcome. Tune in!You'll Learn How To:Importance of enjoying the gameComparison of this mindset to social media and businessThe role of social media in business marketing and brand buildingChallenges of maintaining joy and creativityThe impact of focusing on engagement metrics versus the creative processEncouraging a shift in mindset to enjoy and experiment with social mediaPersonal strategies for rediscovering joy in content creationGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Jun 17, 202412 min

Ep 420Supporting independent Black-owned businesses with Courtney Ismain of Jamii

In this episode, Fiona chats with Courtney, co-founder of Jamii, a platform supporting black-owned businesses. They talked about the challenges faced and the community-centric mission that drives their business forward. Tune in!You'll Learn How To:Building partnerships with major organisations The role of community in business growth Effective marketing strategiesThe impact of media coveragePersonal development and its influence on business confidenceAdvice for entrepreneurs facing lack of representation in their industryThe importance of maintaining authenticity and passion in businessImportance of Community Courtney's personal background and operational role in the businessChallenges and stereotypes faced by black-owned businessesPartnership and support from larger organisationsThe impact of the Black Lives Matter movement on businessMasterclasses and initiatives to support black entrepreneursFuture aspirations for inclusivity and broad support in business practicesGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Jun 12, 202448 min

Ep 419What are the invisible rules that hinder your business?

In this episode, Fiona explores the hidden rules we carry in both business and life. Learn practical tips and tactics to identify and overcome these invisible constraints. Tune in!You'll Learn How To:Impact of upbringing on rule formationDifferent approaches to problem-solving and learningSocietal expectations and professional attireInvisible pressures in business communicationSelf-imposed limitations in business and personal growthThe importance of questioning and breaking down unhelpful rulesExamples of age-related and experience-related rulesPractical steps to overcome these constraints and improve business practicesGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Jun 10, 202412 min

Ep 418Do you have a fear of expansion? How I've worked through mine

In this episode, Fiona dives deep into the often unspoken fear of expansion as a business owner. She shares personal experiences and practical advice on how to navigate anxiety. Tune in!You'll Learn How To:Fear of expansion and vulnerability in businessOvercoming initial resistance Strategies for managing anxiety and self-doubt Launching and managing group coaching programsImportance of humour and kindness Creating a supportive and effective group coaching environmentNavigating group dynamics and ensuring participant engagementMental health resources for business ownersChallenges and successes in group coachingOvercoming fears and insecurities Strategies for maintaining momentum and structure in creative projectsThe importance of focusing on helping others and sharing knowledgeGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Jun 5, 202443 min

Ep 417Are the fundamentals in place?

In this episode, Fiona talks about the importance of maintaining health fundamentals to enhance business performance. Learn how prioritising health fundamentals can help your business. Tune in!You'll Learn How To:Importance of health in personal and business lifePersonal health journey and family health backgroundHealth tracking using tools like the Oura ringBalancing data and intuition in health and business decisionsImpact of sleep and readiness on productivityPrioritising fundamentalsTime management and creating space in daily routinesThe connection between personal well-being and business successPractical tips for integrating health practices into a busy scheduleGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Jun 3, 202412 min

Ep 416Leading by example with Simon Gould of Sydney Digital Marketing

In this episode, Fiona chats with Simon, founder of Sydney Digital Marketing, about his journey from coin-operated internet kiosks to establishing a leading digital marketing agency. Simon also shares valuable insights on maintaining lead quality. Tune in!You'll Learn How To:Simon's early careerThe creation of the world's first coin-operated internetExpansion of the internet kioskEvolution of digital marketingThe role of AI and emerging technologies in digital marketing.The competitive landscape of digital marketing agencies.Key metrics for measuring digital marketing successImportance of continual learning and adapting to changing technologies.Importance of staff stability and low turnover rates in agenciesEvaluating agency performanceThe importance of quality leads versus quantityThe impact of consistent content creationThe role of digital marketingChallenges and strategies in conveying the value of digital marketing to clientsThe importance of choosing marketing platformsGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

May 29, 202456 min

Ep 415What does freedom look like for you?

In this episode, Fiona discusses what freedom means in the context of your business and personal life. This quick tip episode encourages you to reflect on how you align with the value of freedom now, rather than as a distant goal. Tune in!You'll Learn How To:Observing trends in business language and valuesShifting from the hustle mentality to prioritising freedomPersonal reflections on aligning with the value of freedomThe impact of the pandemic on business perspectivesPractical tips for integrating freedom Encouraging realistic and present-focused definitions of freedomGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

May 27, 202412 min

Ep 414Competitive Analysis: How often are you checking yours?

In this episode, Fiona discusses the powerful tool of a competitive matrix to help business owners. Learn how to use this framework to compare your business against competitors. Tune in!You'll Learn How To:Introduction to the competitive matrix and its importanceDifference between positioning and competitionAttributes that influence customer loyalty in a bakery exampleStep-by-step guide to creating and using a competitive matrixAssigning weight to different attributes and calculating scoresApplication of the competitive matrixImportance of understanding competitorsLeveraging competitive analysisGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

May 22, 202431 min

Ep 413How do you help people sell for you?

In this episode, Fiona shares an essential tip for building strong relationships. She provides actionable strategies to enhance your customer interactions and support your business growth. Tune in!You'll Learn How To:Importance of helping stockists sell your products.Strategies for checking in with stockists and providing product information.Creating engaging stories and narratives about your products.Relationship-building techniques with stockists and clients.Personalised onboarding processes for service-based businesses.Examples of unique client interactions that enhance service experience.Encouragement to create genuine human connections in business.Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

May 20, 202412 min

Ep 412Loving what you make with Amanda of HotHaus

In this episode, Fiona chats with Amanda from HotHaus Glass emphasizing the importance of starting small and staying resilient. Amanda shares insights on building a brand, the creative process, and the challenges of running a business. Tune in!You'll Learn How To:The importance of aesthetically pleasingBalancing creativity and practicality Sources of creative inspiration and balancing work with personal lifeCoping with copycats and the importance of originalityAdvice for aspiring artists and the necessity of formal trainingThe physical demands of glassblowing Building an open and honest company cultureThe importance of outsourcing and working smarterThe value of hard work and perseverance in achieving business successEncouraging listeners to take the first step towards their goalsEarly challenges and the journey from working in other studios to establishing their ownSecuring initial funding and managing finances for the businessBalancing creative work with business responsibilitiesThe importance of loving what you make Strategies for marketing and salesThe importance of community and supportThe decision-making process behind the designGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

May 15, 202457 min

Ep 411Do you really know your big vision for your small business?

In this episode, Fiona discusses the importance of having a big-picture vision for your business. She emphasizes the need to look beyond the immediate details and consider the long-term trajectory of your business. Tune in!You'll Learn How To:Importance of having a big-picture vision for your businessParallels between planning for childbirth, and entrepreneurshipReflections on personal experiences and lessons learnedConsidering long-term goalsStrategies for mapping out the futureBalancing work and personal life prioritiesEvaluating financial goals and implications for business growthAdapting business plans based on life stages and changing circumstancesEncouragement to reflect on the purpose and direction of your businessPractical tips for creating a long-term vision and strategic planGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

May 13, 202412 min

Ep 4103 psychological needs that could help drive sales today

In this episode, Fiona talks about the importance of psychological needs in building an engaged audience and community for your brand. Discover how understanding and aligning with these needs can significantly impact your marketing strategy and business growth. Tune in!You'll Learn How To:Differentiating between physiological and psychological needsExploring Maslow's hierarchy of needsPsychological need for pattern recognitionBuilding trust through consistency in brand messagingExamples of pattern recognition in daily life and businessThe importance of belonging in brand engagementExamples of brands fostering a sense of belongingUnderstanding colour psychology Utilizing colours to evoke specific emotions Incorporating colour psychology into brand collateral and messagingThe impact of colour choice on customer perception and experienceGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

May 8, 202431 min

Ep 409Do you really not like these tasks in business?

In this episode, Fiona shares a personal experience that led to a valuable lesson about reframing tasks in business. She reconsiders what she might find tedious or enjoyable in her own business routines. Tune in!You'll Learn How To:Personal health scare and hospitalizationImportance of monitoring heart rateReflection on task enjoyment and labellingReassessing tedious tasks in businessStrategies for making tasks more enjoyableEncouragement to reconsider task perceptionsGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

May 6, 202412 min

Ep 408Weddings that rock with Anthony and Sarah of The Altar Electric

In this episode, Fiona chats with Anthony and Sarah, two dynamic personalities behind The Altar Electric. They talk about the ever-evolving world of marketing strategy and the challenges businesses face in adapting to changing trends. Tune in!You'll Learn How To:The power of serendipity in businessImportance of adopting marketing strategies over timeThe impact of platformsThe concept of omnichannel marketingLearning from past marketing failures and successesLeveraging opportunities like partnershipsThe long-term nature of marketing impactLeveraging personal connectionsUtilizing radio and TV exposure for brand visibilityTips for utilizing TikTok effectivelyThe importance of authenticityLeveraging tools like CRM platformsEmbracing imperfectionThe importance of social media presence Building a successful partnershipCreating a stress-free wedding experienceOvercoming challenges and adapting to unexpected situationsGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

May 1, 20241h 9m

Ep 407What is your cap number?

In this episode, Fiona talks about the concept of a "cap number" and its significance in defining financial satisfaction and goals within your business endeavours. Tune in!You'll Learn How To:Exploring the notion of a "cap number"Various perspectives on defining personal cap numbersAligning financial goalsConsidering financial fulfilment in businessGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Apr 29, 20249 min

Ep 406Are you avoiding emotion in your small business marketing?

In this episode, Fiona discusses the importance of understanding emotional drivers in marketing to reinvigorate sales and engagement. She also discusses creating meaningful connections and driving brand loyalty. Tune in! You'll Learn How To:Tap into the emotional needs of your audienceUnderstanding the emotional drivers in purchasing behaviourUtilizing customer testimonialsAssessing marketing strategies to balance emotional and rational driversPersonal purchasing and emotional responsesGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Apr 24, 202429 min

Ep 405Are you a rage baiter?

In this episode, Fiona talks about the insidious trend of rage-baiting in marketing and why it's counterproductive for ethical business practices. Tune in!You'll Learn How To:The Importance of Kindness in BusinessNegative Trends in Online SpacesExploring Rage Baiting in MarketingEthical Considerations in Social Media EngagementBuilding Brand Loyalty Through Positive ConnectionsLong-Term Impact of Marketing TacticsPersonal Reflections on Values and Marketing StrategiesGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Apr 22, 202413 min

Ep 404Putting nature back into peoples' lives with Radhika Mayani of Left-handesign

In this episode, Fiona chats with Radhika Mayani of Left-handesign. They talk about Radhika’s journey as an entrepreneur, emphasizing the importance of resilience, self-belief, and understanding diverse market behaviours across different territories. Tune in!You'll Learn How To:Doing everything in the early stages of entrepreneurshipConducting thorough research and asking questionsUtilizing Google and various tech platformsFinding inspiration from podcasts and booksImplementing sustainability measuresStaying true to the business missionOvercoming challenges while transitioning to new countriesLearning and evolving through cultural differences and life experiencesNavigating family perceptionsUnderstanding diverse buyer behavioursEngaging with customers through social media platformsFuture Plans for Left HandesignGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Apr 17, 202449 min

Ep 403Connecting the dots

In this episode, Fiona talks about the importance of mindset shifts. She also discusses the challenges faced by individuals transitioning from previous careers to entrepreneurship. Tune in!You'll Learn How To:Reflecting on personal milestones and markers in lifeRecognizing the value of diverse experiences in shaping one's business journeyUsing exercises like "connecting the dots" to gain clarity and confidence in business endeavoursEncouragement to embrace non-linear career paths and unique storiesSharing personal anecdotes and experiences to inspire othersPractical tips for implementing the "connecting the dots" exerciseGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Apr 15, 202412 min

Ep 4025 tactics to move through the fear of being seen in business

In this episode, Fiona talks about the common fear of being seen in business. From understanding the root of your apprehensions to taking small steps towards visibility. Tune in!You'll Learn How To:How to shift focus from worry to value creationIdentifying and questioning the root causes of fear around visibility in business.Manageable steps towards overcoming the fear of being seenRecognizing and exercising control over the narrativeShifting focus towards the value you offer to your audience and potential customersEmbracing the realization that you have the resilience to navigate through challengesPractical insights and encouragement for listeners to step out of their comfort zonesGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Apr 10, 202431 min

Ep 4015 super quick content ideas for service-based businesses

In this episode, Fiona shares five quick content ideas for service-based businesses, offering practical tips and examples to engage your audience effectively. Tune in!You'll Learn How To:Creating behind-the-scenes or day-in-the-life contentHighlighting business milestones and markersAddressing key frustrations experienced by clientsLeveraging social proof through testimonials and reviewsDemonstrating values alignment to engage with your audienceGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Apr 8, 202413 min

Ep 400Taking customers on a journey with Phoebe Bell of Sage x Clare

In this episode, Phoebe returns as a special guest reflecting on the journey from her second-ever interview on episode 4 to now. They discuss the evolution of Sage and Clare and navigating family dynamics within the business. Tune in!You'll Learn How To:Evolution of Sage and Clare from early days to nowExperience of hiring and building a teamFamily dynamics within the business, including Phoebe's sister and husband being part of the teamAdvice for those intimidated by the tech side of e-commerceDeveloping and implementing a loyalty program for the businessChallenges and successes in outsourcing technical workChallenges in understanding the scope of building a loyalty programDeveloping brand identityFinancial considerations and sustainability in loyalty programsStrategies for converting existing customers into loyalty program membersMarket analysis and benchmarking against competitorsNavigating economic uncertainties and fears of business failureAdaptation to changing market dynamics and consumer behaviourImportance of brand loyalty and customer serviceStrategies for managing and nurturing relationships with stockistsSuccess factors and challenges in maintaining a consistent social media presenceEvolution of involvement in social media managementImportance of mentorship, learning from mistakes, and continuous improvementGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Apr 3, 20241h 9m

Ep 3995 super quick content ideas for product-based businesses

In this episode, Fiona shares quick content ideas tailored for product-based businesses. She also shares practical tips for engaging with audiences effectively. Tune in!You'll Learn How To:Importance of creating diverse content for product-based businessesUtilizing simple techniques for showcasing product usage through visualsDemonstrating the process of creating productsEngaging audiences with interactive contentLeveraging customer testimonials to build social proof and trustProviding behind-the-scenes glimpses Exploring seasonal uses for products to maintain relevance throughout the yearGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Apr 1, 202415 min

Ep 398What I have learned from almost 400 episodes of a podcast

In this episode, Fiona talks about the valuable lessons that she learned from almost 400 episodes of her podcast. She also discusses the purpose and objectives of the podcast. Tune in!You'll Learn How To:Overcoming procrastination and perfectionism to start the podcast.Balancing preparation with maintaining authenticity and spontaneity.Avoiding complacency and consistently delivering valuable content.Ensuring alignment with the podcast's brand and audience.Recognizing the natural fluctuations in podcastingChallenges of maintaining consistency in podcast productionOvercoming creative blocks and finding new content ideasImportance of perseverance and staying committed to podcastingInvesting in quality software, people, and platformsGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Mar 27, 202440 min

Ep 397What is your training budget?

In this episode, Fiona discusses the importance of having a training budget. She also shares her work experiences and emphasizes the need for ongoing learning and upskilling to stay competitive in business. Tune in!You'll Learn How To:The absence of a common agreement on training budgetsImportance of training budget for self-development and staff upskillingThe challenge of keeping up with evolving business demands and technologies.Utilizing training budgets for courses, mentorship, educational programs, and skill development.Encouraging staff to identify training needs The necessity of ongoing learning and growth to avoid stagnation in business.Budgeting for training expenses and avoiding ad hoc spending.The importance of sharing insights and experiences with other small business owners and encouraging reviews and sharing to reach a wider audience.Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Mar 25, 202411 min

Ep 396Sustainable Luxury with Jessie Frances of Cappuccinos and Consignment

In this episode, Fiona chats with the fabulous Jesse Frances from Cappuccinos and Consignment where she shares her insights on content creation, self-care, and building a business. They also talked about how Jesse's authenticity and passion shine through in her approach to style, entrepreneurship, and connecting with her audience. Tune in!You'll Learn How To:Authenticity in content creationBalancing personal life with content creationEmbracing imperfection and authenticity on social mediaThe love-hate relationship with social mediaHandling negative comments and criticism onlineUnderstanding the deeper meaning behind hurtful messagesPrioritizing self-care and personal style amidst busy schedulesThe importance of normalizing self-expression and personal styleOvercoming self-doubt and betting on oneself in entrepreneurshipFinding inspiration and mentorship in unexpected placesReflecting on personal growth and taking leaps of faith in businessGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Mar 20, 20241h 12m

Ep 395The second biggest threat to health?

In this episode, Fiona talks about the importance of finding stillness amidst the noise of everyday life. She also discusses the benefits of incorporating stillness into daily routine. Tune in!You'll Learn How To:Personal experience with noise pollutionEffects of noise pollution on healthImportance of stillness in daily lifeVarious ways to find stillnessBenefits of incorporating stillness into daily routineGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Mar 18, 202411 min

Ep 394Supporting Local Creativity with Suki McMaster

In this episode, Fiona chats with the delightful Suki McMaster, an illustrator extraordinaire whose creativity knows no bounds. Suki also shares insights into her journey, discussing her unique path to entrepreneurship. Tune in!You'll Learn How To:Establishing a successful business in a new countryThe creative process behind Suki's diverse product rangeBalancing creativity with practical business aspectsOvercoming challenges and adapting to market demandsThe importance of personal connections in businessStrategies for effective marketingLearning to delegate and seek support in business growthFinding alignment between business approach and personal valuesReflecting on proud momentsGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Mar 13, 202440 min

Ep 393The #1 thing to do to achieve your business goals

In this episode, Fiona shares the power of breaking down overwhelming tasks into manageable steps. From starting a podcast to managing finances, practical tips are provided to facilitate progress. Tune in!You'll Learn How To:Breaking down overwhelming tasks into manageable stepsStarting a podcast: overcoming comparisons and focusing on the first stepUtilizing tools like GarageBand for podcastingApplying strategies from writing a book to achieving business goalsManaging finances and revenue streams effectivelySetting realistic goalsGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Mar 11, 202412 min

Ep 392Inspired by experience, not trends with Cassie Byrnes of Variety Hour

In this episode, Fiona chats with Cassie Byrnes, a renowned surface pattern designer and the founder of Variety Hour, a vibrant lifestyle label. Discover insights into Cassie's creative process, learn about the challenges of juggling motherhood while running a business and much more. Tune in!You'll Learn How To:Overwhelming nature of marketingStrategies for creating contentChallenges of imposter syndrome Experience with collaborations and the changing landscape of freelancingThe decision-making process behind opening a physical storeThe challenges and rewards of running a cashflow-based businessThe importance of financial awarenessStrategies for effective marketingBalancing personal and professional lifeThe experience of transitioning from a hobby to a full-fledged businessGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business WaitlistGroup coaching is now open! Click here to learn more: mydailybusiness.com/groupcoaching  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Mar 6, 20241h 1m

Ep 391Tactic to help when you're feeling overwhelmed or anxious about business

In this episode, Fiona talks about managing feelings of overwhelm and worry in your business journey. She also discusses the importance of celebrating milestones and reframing perspectives along the entrepreneurial path.You'll Learn How To:Discussion on managing feelings of overwhelm and worry in business venturesImportance of celebrating milestonesReframing perspectives to focus on the positive aspects of new challengesAcknowledgment towards vulnerable clients and supportive individualsGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business WaitlistGroup coaching is now open! Click here to learn more: mydailybusiness.com/groupcoaching  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Mar 4, 202410 min

Ep 390Pros and Cons of faceless marketing

In this episode, Fiona talks about the pros and cons of faceless marketing. She also provides insights into how faceless marketing can impact brand connection and longevity.You'll Learn How To:What is faceless marketingConsiderations for businesses contemplating faceless marketingImportance of humanizing the brand and fostering connectionTrends in marketing and the emergence of faceless marketingDiscussion on privacy concerns and brand longevityGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business WaitlistGroup coaching is now open! Click here to learn more: mydailybusiness.com/groupcoaching  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Feb 28, 202431 min

Ep 389The 10-10-10 rule that works for any small business

In this episode, Fiona introduces the 10-10-10 rule, offering a framework to prioritize tasks across different timeframes. Learn how to implement immediate changes, plan for the future, and achieve long-term goals. Tune in!You'll Learn How To:Introduction to the 10-10-10 RuleImmediate Actions for Small Business OwnersPlanning for Long-term SuccessApplication of the 10-10-10 Rule Across Business FunctionsGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business WaitlistGroup coaching is now open! Click here to learn more: mydailybusiness.com/groupcoaching  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Feb 26, 20249 min

Ep 388Leading Ourselves & Others Through Uncertainty with Kylie Lewis of Of Kin

How can vulnerability and authenticity enhance your leadership style? In this episode, Fiona chats with Kylie Lewis, founder of Of Kin. She shares insights on leadership, personal growth and so much more. From her digital marketing roots to navigating business challenges, Kylie's wisdom shines through in this engaging conversation. Tune in!You'll Learn How To:Kylie’s journey from digital marketing to leadership trainingMisconceptions about leadershipImportance of continuous growth and learningStrategies for creating a sense of belonging in virtual work environmentsChallenges in workplace communicationCreating inclusive and open communication channelsAddressing communication gaps in remote teamsRecognizing the value of employee feedbackAcknowledging and appreciating employee strengthsLeadership beyond the workplaceNurturing personal growth and resilienceWorkshops and programs for leadership developmentResources for enhancing communication skillsStrategies for creating positive work environmentsGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business WaitlistGroup coaching is now open! Click here to learn more: mydailybusiness.com/groupcoaching  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Feb 21, 20241h 7m

Ep 387Are you having fun?

Are you having fun in your business? In this episode, Fiona shares insights on infusing fun into your work. She encourages business owners to reflect on their initial passion, explore strategies to integrate creativity into daily operations and so much more. Tune in!You'll Learn How To:The importance of enjoying your work.Drawing parallels between business enjoyment and relationship maintenance.Reflect on initial business passion.Integrate fun and creativity into daily operations.Rediscover sources of inspiration.Empower yourself to prioritize enjoyment and flexibility.Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business WaitlistGroup coaching is now open! Click here to learn more: mydailybusiness.com/groupcoaching  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Feb 19, 202411 min

Ep 386What do you NOT want to be known for?

In this episode, Fiona discovers practical strategies to shape your brand's message effectively. She also shares the aspect of brand awareness. Tune in!You'll Learn How To:Importance of knowing who you areChallenges faced by small business owners The need for boundaries in discussing personal topicsCreating a Response Registry for media interviewsEstablishing a "Ring of No" for topics you won't discussReflecting on personal experiencesGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business WaitlistGroup coaching is now open! Click here to learn more: mydailybusiness.com/groupcoaching  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Feb 14, 202431 min

Ep 385Could you sell your business tomorrow if you wanted to?

In this episode, Fiona shares insights on creating an exit strategy for your business. She also emphasizes the importance of considering systems, finances, staff engagement, and audience assets. Tune in!You'll Learn How To:The significance of transitioning in small businesses worldwide.The importance of creating an exit strategyEvaluating the attractiveness of your businessThe value of audience assetsAddressing potential red flagsGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business WaitlistGroup coaching is now open! Click here to learn more: mydailybusiness.com/groupcoaching  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Feb 12, 202410 min

Ep 384Breaking through binge drinking with Kathryn Elliott, The Alcohol Mindset Coach

Episode NotesHow are you doing with alcohol? In this episode, Fiona chats with Kathryn Elliott, The Alcohol Mindset Coach. Kathryn shares her journey on the challenges and benefits of choosing an alcohol-free lifestyle and emphasizes the importance of open communication about this choice. Tune in!You'll Learn How To:The impact of other people's reactionsCommunicating one's relationship with alcoholThe connection between alcohol and breast cancerThe positive benefits of reducing or giving up alcoholSeeking natural dopamine highs as an alternativeExploring hobbies and activities for relaxationGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business WaitlistGroup coaching is now open! Click here to learn more: mydailybusiness.com/groupcoaching  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Feb 7, 20241h 12m

Ep 383What a wardrobe design app taught me about small business

In this episode, Fiona Discover how a wardrobe management app can unexpectedly provide lessons. She shares her journey towards financial wellness and sustainable fashion choices. Tune in!You'll Learn How To:Exploration of the host's financial wellness journeyFocus on future wealth creationFiona’s background in fashionIntroduction to wardrobe management appsEncouragement to assess physical and digital assetsGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business WaitlistGroup coaching is now open! Click here to learn more: mydailybusiness.com/groupcoaching  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Feb 5, 202413 min

Ep 382The steps I work through to consistently make good money in my small business

How can you make money in a small business? In this episode, Fiona dives into the critical process of Money Mapping. She guides listeners through the steps. Tune in! You'll Learn How To:Reflecting on personal business growthEmphasizing the significance of Money MappingExploring the steps of reviewing the prior yearDiscussing periods of reduced work availabilityMapping out revenue streamsEncouraging a strategic approach to financial planningGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business WaitlistGroup coaching is now open! Click here to learn more: mydailybusiness.com/groupcoaching  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Jan 31, 202447 min

Ep 381Who is keeping you accountable in your business?

How can the right connections help? In this episode, Fiona emphasizes the importance of cultivating a support group. Discover how a supportive network can be transformative for your business journey. Tune in!You'll Learn How To:The significance of having a supportive groupAccountability and support in personal and business growthInsights on the benefits of sharing goalsEncouragement for listeners to invest time and moneyReflection on the ease of letting things slideGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business WaitlistGroup coaching is now open! Click here to learn more: mydailybusiness.com/groupcoaching  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Jan 29, 202411 min

Ep 380Keeping things simple with New Opening Studio

What happens when two separate businesses become one creative powerhouse? In this episode, Fiona chats with Ashley and Nick of New Opening Studio. They share their journey of merging individual skill sets, client bases, and personal lives to form their brand. They also provide insights into the challenges of distinguishing true skills and experience from the noise of social media. Tune in!You'll Learn How To:Advancements in space exploration technologyCutting-edge spacecraft and their capabilitiesThe mysteries of distant galaxiesRecent discoveries in the field of astrophysicsChallenges and opportunitiesGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessInstagramTikTok  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Jan 24, 202452 min

Ep 379How will you DO THE WORK this year?

In this episode, Fiona shares insights for small business owners. She also shares the importance of doing the work to create a brand with impact. Tune in!You'll Learn How To:The desire of business ownersImportance of emotional fulfilment in businessAddressing the evolving needs of the communitySignificance of integrating sustainabilityGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessInstagramTikTok  Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.  

Jan 22, 202413 min