Imperfect Action

SEO is a pretty complicated topic, but when done correctly, it can get you a ton of free traffic. This episode, I’m looking at what SEO is, why you should bother with SEO, and how you can get started with SEO. I’d love it if you could please screenshot and share this episode on Instagram Stories and tag @wearewildbloom - you might even get a shoutout from me!

Last week, I looked at what types of content marketing are best for your business. But, what if you have no idea what to create content about? This episode, I’m sharing 7 ideas for content marketing topics to write, record or post about. I’d love it if you could please screenshot and share this episode on Instagram Stories and tag @wearewildbloom - you might even get a shoutout from me!

Content creation is only half of the content marketing equation - once you’ve created your content, you have to put it out there. This episode, I’m looking at how to drive traffic to your content and reach new audiences. Download my free cheat sheets from http://stephtaylor.co/65 Wanna see what happens behind the scenes? Follow me at @stephtaylor.co and @wearewildbloom

Believe it or not, writing blog posts doesn’t have to be time consuming! I’ve refined my blogging process so I can now write and edit a whole blog post in under an hour. This episode, I’m walking you through my exact blogging process. Download Flowstate for Mac at http://stephtaylor.co/flowstate Wanna see what happens behind the scenes? Follow me at @stephtaylor.co and @wearewildbloom

So, you believe you’re not “creative”? That’s arguable. But if you believe you’re not creative enough to create content, I’m about to prove you wrong. This episode, I’m looking at how to create content if you’re not “creative” in the traditional sense. Download my free cheat sheet - 50 ways to promote your content at http://stephtaylor.co/63 Wanna see what happens behind the scenes? Follow me at @stephtaylor.co and @wearewildbloom

There are a heck of a lot of content types out there. Everything from written, to audio, to video, to anything in between. This episode, I’m looking at what type of content marketing is best for your business and yourself - based on what your own strengths are. Download my free cheat sheet - 50 ways to promote your content at http://stephtaylor.co/62 Wanna see what happens behind the scenes? Follow me at @stephtaylor.co and @wearewildbloom

Today’s guest is Monica Woodhams. Monica is an influencer consultant, the founder of Confessions Media co, and the host of the Influencer Girl Lifestyle Podcast. In today’s episode, we chat about all things PR strategy for small business owners, how to pitch yourself and how getting on podcast interviews can be a total game changer for your business. Find out more about Monica and her work at www.confessionsmediaco.com Follow Monica on Instagram @monicawoodhams

Content marketing is a key part of your marketing strategy. This episode, I’m looking at where content marketing fits in at each stage of your marketing funnel, and how you can incorporate it into your own marketing strategy. Download my free cheat sheet - 50 ways to promote your content at http://stephtaylor.co/60 Wanna work with us? Slide into my DMs at @stephtaylor.co or @wearewildbloom

Content marketing has been a bit of a buzzword over the last few years - maybe you’ve even been doing some content marketing yourself. This episode, I’m looking at what content marketing is, what content marketing isn’t, and why you should be doing at least some content marketing in your business. Get your free Audible trial + FREE book of your choice at http://stephtaylor.co/audible Download my free cheat sheet - 50 ways to promote your content at http://stephtaylor.co/59 Wanna see what happens behind the scenes? Follow me at @stephtaylor.co and @wearewildbloom

I’m a huge fan of business books. I believe that no matter how much experience you have in business, there’s always something new you can learn. This episode, I’m sharing 5 business books that have changed the way I do business. Get your free Audible trial + FREE book of your choice at http://stephtaylor.co/audible Wanna see what happens behind the scenes? Follow me at @stephtaylor.co and @wearewildbloom

When I first started out in business, I relied solely on organic social media marketing and influencer marketing alone to build my business. And it worked - I grew the Instagram following to around 23k in under 12 months. But, times have changed. Is it still enough to just market your business using organic social media alone? Download my free cheat sheet - 10 tactics to transform your Facebook Ads from http://stephtaylor.co/57 Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom

In case you missed it: I’ve reopened enrolments for my signature course, Facebook Ads That Flourish. This episode, I’m answering some of the frequently asked questions about Facebook Ads That Flourish, so if you’re thinking about joining, this episode is a must-listen. Plus, I have some exclusive bonuses for you! Find out more and register for Facebook Ads That Flourish at http://stephtaylor.co/course Follow me for the behind-the-scenes look on Instagram at @stephtaylor.co and @wearewildbloom

Facebook Ads are a complicated topic and there is a lot to learn. So, naturally, you’re going to make mistakes with your Facebook Ads, particularly if you’re just starting out. This episode, I’m looking at 5 mistakes you’re making with your Facebook Ads, so that you can learn from them and improve your own Facebook Ads campaigns. I’ve reopened enrolments for my signature course, Facebook Ads That Flourish. Find out more and register at http://stephtaylor.co/course Follow me for the behind-the-scenes look on Instagram at @stephtaylor.co and @wearewildbloom

Facebook Ads are a complicated topic and there is a lot to learn. So, naturally, you’re going to make mistakes with your Facebook Ads, particularly if you’re just starting out. This episode, I’m looking at 5 mistakes you’re making with your Facebook Ads, so that you can learn from them and improve your own Facebook Ads campaigns. Register for my free Facebook Ads training at http://stephtaylor.co/webinar Follow me for the behind-the-scenes look on Instagram at @stephtaylor.co and @wearewildbloom

Lookalike audiences are one of the powerful Facebook advertising features available to you, but SO many small business owners don’t even know what they are or how to use them. This episode, I’m looking at what a lookalike audience is and some tips for putting together your own lookalike audience to use in your Facebook Ads. Register for my free Facebook Ads live training on 28 August 2018 (8pm AEST) at http://stephtaylor.co/webinar Follow me for the behind-the-scenes look on Instagram at @stephtaylor.co and @wearewildbloom

Facebook Ads retargeting is a magical thing. By now, you probably have heard that you can use Facebook Ads to retarget people who have visited your website, but did you know there are a bunch of other retargeting audiences you can create? This episode, we’re looking at what retargeting is and what some different retargeting audiences you can use are. Register for my free Facebook Ads live training on 28 August 2018 (8pm AEST) at http://stephtaylor.co/webinar Follow me for the behind-the-scenes look on Instagram at @stephtaylor.co and @wearewildbloom

Instagram Ads are very similar to Facebook Ads, but not quite exactly the same. Yes, you set them up within Facebook Ads Manager, and yes, they have the same targeting options, but the things to consider when setting them up are slightly different. This episode, I’m sharing my 5 top tips for running high-performing Instagram Ads. Register for my free Facebook Ads live training on 28 August 2018 (8pm AEST) at http://stephtaylor.co/webinar Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom

Facebook Ads Manager can be a scary place. There are so many options to choose from and your Facebook Ads campaign type is one of the first decisions you’ll have to make when setting up a Facebook Ad. This episode, I’m diving into all the different Facebook Ads campaign types so that you can choose the right one next time you’re running some ads. Register for my free Facebook Ads live training on 28 August 2018 (8pm AEST) at http://stephtaylor.co/webinar Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom

Facebook Ads are an excellent way to reach new audiences with a small budget - like, even just $5 a day. But there are a few tricks to make the most of your small Facebook Ads budget. This episode, I’m looking at 7 ways you can make the most of your limited Facebook Ads budget (and listen for more about my upcoming free Facebook Ads webinar!) Register for my free Facebook Ads live training on 28 August 2018 (8pm AEST) at http://stephtaylor.co/webinar Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom

If you’ve listened to my other episodes on Facebook Ads, you might be super excited to jump right into Facebook Ads Manager and start running Facebook Ads. But, there are a few things you should have in place before you start running Facebook Ads, so that you can get the best results for your budget. This episode, I’m looking at what you need to have in place before you start running Facebook Ads, and how to ensure you get the most bang for your buck. Download my free cheat sheet - 10 tactics to transform your Facebook Ads from http://stephtaylor.co/48 Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom

Facebook advertising isn’t a strategy - it’s a tactic. That said, it can be tricky to know where your Facebook Ads fit in with your overall marketing strategy and what role they play in getting someone from not knowing your brand to purchasing from you or becoming a client. This episode, I’m looking at where Facebook Ads fit in with your marketing strategy and how you can use them to move someone along your funnel. Download my free cheat sheet - 10 tactics to transform your Facebook Ads from http://stephtaylor.co/47 Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom

If you’re new to Facebook Ads, you’re forgiven for thinking that boosted posts and Facebook Ads are the same thing. Spoiler alert: They’re not. This episode, I’m looking at the difference between Facebook Ads and boosted posts in 2018, as well as whether you should be running boosted posts or not. Download my free cheat sheet - 10 tactics to transform your Facebook Ads from http://stephtaylor.co/46 Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom

Facebook Ads don’t work for every single business out there - but, chances are, they will work for your business. This episode, I’m looking at some of the common excuses people use when claiming that Facebook Ads don’t work for them (and two of the real excuses that Facebook Ads might not work for your business). Download my free cheat sheet - 10 tactics to transform your Facebook Ads from http://stephtaylor.co/45 Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom

There are a ton of misconceptions about Facebook Ads floating around in the online business space. So, today, I’m addressing them, one by one. Everything from budget size to pixel setup, boosted posts to the real aim of your Facebook Ads - I’m debunking your Facebook Ads myths. Download my free cheat sheet - 10 tactics to transform your Facebook Ads from http://stephtaylor.co/44 Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom

Facebook Ads - I love them. So many business owners hate them and swear that they don’t work, but I’m here to prove these people wrong. For the whole month of August, I’m looking at Facebook Ads. Yep, the WHOLE month. Starting with today’s episode, and ending with a free live Facebook Ads training on 28 August 2018. Stay tuned for more! Download my free cheat sheet - 10 tactics to transform your Facebook Ads from http://stephtaylor.co/43 Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom

Clare Wood is a Brisbane-based business coach who pushes women to dream big, and helps them achieve those dreams. In this episode, we chat about all things mindset in business (and in marketing your business!), building a personal brand and some practical tips for success in business. Download Clare’s business plan template + find out more about her courses or working with her one-on-one at www.clarewood.com.au

A huge part of your business brand is your brand tone of voice - the way your brand communicates with your audience. And, let me tell you, your brand tone of voice is pretty bloody important. This episode, I’m sharing some of my tips for defining your brand tone of voice. Check out my brand new Instagram marketing ebook: http://stephtaylor.co/buy-instagram-ebook Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom Wanna work with me? Head to http://wearewildbloom.com

The way your brand looks and feels is a HUGE part of branding your business - especially if you’re marketing your business on Instagram or other online platforms. This episode, I’m running through to my top tips for nailing how your brand looks and feels. The ultimate guide to Instagram marketing for business is FINALLY live! Shop it at stephtaylor.co/buy-instagram-ebook

Branding underpins everything your business does - so it’s pretty important to get it right. But, believe it or not, there’s a lot more to branding your business than just getting your logo and colour scheme on point. This episode, we’re looking at what business branding is (and what it isn’t), why you should invest in it and some of the amazing results powerful branding can have for your business. Download my free cheat sheets from http://stephtaylor.co (Pssst. I have only a few one-on-one marketing consult spots left for August 2018 - drop me a line at [email protected] if you’d like to work together.)

Word of mouth marketing is the original form of marketing. Think back to the days before internet, TV, magazines or billboards - how did people find out which baker made the yummiest bread on the block? They asked their friends, of course. This episode, I’m sharing my top tips for how you can turn customers and clients into brand advocates. Download my free Instagram cheat sheet at http://stephtaylor.co/38 Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom

It’s all well and good growing your Instagram following, but if nobody buys from you then you’re wasting your time. So many of you have requested an episode on how to turn followers into sales, so here it is! Inside this episode, I’m sharing my top tips to turn your social media followers into paying clients or customers. Don’t forget to enter the giveaway (closes 21 July 2018) at http://stephtaylor.co/giveaway Download my free Instagram cheat sheet at http://stephtaylor.co/37 Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom

Your ideal customer, aka. the most important person in your business. Everything you do in business should be done with your ideal customer or your ideal client in mind. Everything. This episode, I’m running through my quick process for how to define your ideal customer or your ideal client. Don’t forget to enter the giveaway (closes 21 July 2018) at http://stephtaylor.co/giveaway Download my free Instagram cheat sheet at http://stephtaylor.co/37 Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom

Let me guess - you’re too busy to spend time marketing your business, right? Well, here’s a fact for you: If you don’t spend the time working ON your business, nobody else will. If you’re only marketing your business when things are a little bit quiet and you need a few more clients or customers, then your audience is going to see right through that. This episode, I’m sharing my 5 top tips to find more time to work ON your business, instead of IN it. Download my free cheat sheet - 7 Savvy Strategies to Ignite your Instagram from http://stephtaylor.co/35 Interested in working together? Visit http://wearewildbloom.com for more info. Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom

Online marketing and social media marketing are typically a long game - they take a lot of consistent work before you start to see results. That said, there are definitely some online marketing tactics you can implement for quick wins in your business. This episode, I’m looking at 7 quick wins for marketing your business. Download my free cheat sheet - 7 Savvy Strategies to Ignite your Instagram from http://stephtaylor.co/34 Interested in working together? Visit http://wearewildbloom.com for more info. Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom

Ronsley Vaz is one of the best in the content marketing and podcasting game. After a failed business that left him over $400k in debt, Ronsley launched Amplify - Australia’s first audio marketing agency. This episode, Ronsley is sharing his biggest learnings from his business failure, how you can hack certainty in your business and how you can get started with content marketing. You don’t want to miss: The biggest learnings from Ronsley’s business failure, and how you can apply them to your own business. How to hack certainty and stability in your business (because we all know that running a business is usually anything but!) How he launched Amplify and secured his first 8 clients without spending a cent. The power of content marketing and how you can get started with content marketing, even if you suck at writing and don’t have much time on your hands. Some of the biggest mistakes you can make with content marketing - including the one super common mistake that we see time and time again. How to know if you’re ready to start a podcast, and how to come up with a winning concept for your podcast (hint: It’s never the first idea you come up with!) The one question to ask yourself before deciding on a podcast topic. Plus, Ronsley drops a massive spoiler for his Brisbane event later this year that he hasn’t told anyone else yet. Download The Content Amplifier from http://contentamplifier.com.au/ Find out more about We Are Podcast 2018 at https://mustamplify.lpages.co/we-are-podcast-2018/ You can find out more about Ronsley and Amplify Agency at http://mustamplify.com/

So, you’ve made the big decision to outsource your marketing. Now, you need to find someone to outsource your marketing to. There’s no shortage of marketing “experts” out there, all vying for a piece of your pie. How on earth do you choose who to outsource to, then? Here are 7 things to look for when hiring someone to do your marketing, be it an agency, a freelancer or an employee. You don’t want to miss: Why it’s important to look for someone who tailors a strategy to your brand - rather than simply posting for you every day. The difference between setting goals and making guarantees, and why you should RUN if someone does this. The key things they should be focusing on (hint: it’s not all about growing your following). Some things you should expect from them, regardless of how much you’re paying them. Why you shouldn’t hire the cheapest person out there. Download my free cheat sheet - 10 tactics to transform your Facebook Ads at http://stephtaylor.co/31 Interested in working together? Visit http://wearewildbloom.com for more info. Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom

When you first start your business, cash will probably be tight, so you’re going to try and do everything yourself. And I’m a big fan of the DIY approach. But, one day, it’s going to be time to let go of your marketing and outsource it to a professional. How do you know when it’s time to outsource your marketing? Here are 5 questions to ask yourself before outsourcing your marketing. Download my free cheat sheet - 10 tactics to transform your Facebook Ads at http://stephtaylor.co/31 Interested in working together? Visit http://wearewildbloom.com for more info. Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom

I use a ton of marketing tools in running my businesses - in fact, I reckon I’ve tried and tested a few hundred small business marketing tools and apps over the past few years. This episode, I’m running you through the key apps I use, love and recommend. Yes, this episode does contain some affiliate links, but you can rest assured I’m only recommending tools that I genuinely love. See the full list of marketing tools I use at http://stephtaylor.co/30 Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom Interested in working with us? Visit www.wearewildbloom.com to download our Services Guide.

Instagram has really spoilt us with the amount of analytics we have access to these days. But, all these Instagram metrics don’t mean a whole lot if you can’t interpret them. This episode, I’m giving you a brief overview of the key Instagram metrics you need to know, what they mean for your business and how you can improve them. You don’t want to miss: A simple tip to increase clicks to your website from Instagram. The difference between reach and impressions, and why these metrics matter to you. The one metric that tells you how valuable your audience finds your content (and how you can use this to influence your Instagram strategy going forward). How to use Audience Insights to tell whether your content is reaching the right people (or whether your Instagram strategy needs a refresh). Download my free cheat sheet - 7 Savvy Strategies to Ignite Your Instagram - from http://stephtaylor.co/29 Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom Interested in working with us? Visit www.wearewildbloom.com to download our Services Guide.

Instagram is known for changing their algorithm pretty frequently, and they recently made a couple of changes. Instagram also finally went on the record about some of the rumours that have been floating around. This episode, I’m doing a quick run through of the Instagram algorithm changes you need to know (and how they affect your own Instagram marketing strategy), as well as debunking some common Instagram myths. You don’t want to miss: The truth about Instagram shadowbanning (and it might surprise you!) The 3 things that determine what people see in their Instagram feed with the new Instagram algorithm in 2018. Whether video content gets preference over photo content - and how to make sure you’re reaching as many people as possible. The truth about switching to an Instagram business profile in 2018. Download my free cheat sheet - 7 Savvy Strategies to Ignite Your Instagram - from http://stephtaylor.co/28 Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom Interested in working with us? Visit www.wearewildbloom.com to download our Services Guide.

Choosing Instagram hashtags can seem daunting - there are so many Instagram hashtags out there, how on earth are you mean to pick the right hashtags? There’s a nice little Instagram hashtag research process that I like to go through each time I do hashtag research, and today, I’m sharing this process with you. Warning: It can be a little addictive, so don’t do this on a day when you have a lot on your to-do list! Download my free cheat sheet - 7 Savvy Strategies to Ignite Your Instagram. You don’t want to miss: The Instagram hashtag research process I use for our clients that gets you the most relevant hashtags for your business, without any fancy, expensive apps or tools. Which Instagram hashtags to avoid (and which ones to pick!) How to categorise your Instagram hashtags into hashtag sets, so that you’re maximising your audience reach. My quick tip for how to dive deeper and find new Instagram hashtags, even when you think you’ve already exhausted all the hashtags out there. Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom Interested in working with us? Visit www.wearewildbloom.com to download our Services Guide.

A huge part of Instagram marketing is creating unique, high-quality content that makes your brand stand out. Perfectly curated Instagram feeds are a dime a dozen, so you’re not really adding much value to the platform if you’re just reposting the same photos we’ve all seen a million times before. This episode, we’re looking at how you can take better Instagram photos on an iPhone or other smartphone. You don’t want to miss: The one thing that can make or break your photo - in fact, you’re probably sabotaging your photos without realising it! The key photo composition rules to add to your arsenal. The mistake that most people make when using props (and the simple way to fix it!) A little hack to make your subject stand out in any photo. How to edit your photos the RIGHT way (hint: this doesn’t involve adding as many filters as possible!) Download my free cheat sheet - 7 Savvy Strategies to Ignite Your Instagram - from http://stephtaylor.co/26 Check out @whatshepictures for some AMAZING flatlay and photo composition tips. Follow my travels on Instagram at http://instagram.com/stephtaylor.co and http://instagram.com/wearewildbloom Interested in working with us? Visit http://wearewildbloom.com to download our Services Guide.

Creating Instagram content all the time can be really difficult - not to mention time-consuming and/or expensive! So, naturally, you’re going to want to curate Instagram content from different sources. This episode, we’re looking at some good places to source and curate Instagram content from (plus the pitfalls to watch out for!) You don’t want to miss: My favourite free and paid stock photo websites that are GREAT for Instagram content. The one thing you need to be careful when sourcing photos from Instagram accounts (and how to avoid this). The website I cannot live without when it comes to social media templates, designs and stock photos. An amazing free app for designing your own social media graphics - even if you’re a total design newbie. Why I think every small business owner should get a brand photoshoot done (and how you can do this when you’re on a budget). See my full list of stock photo websites: http://stephtaylor.co/25 Download my free cheat sheet - 7 Savvy Strategies to Ignite Your Instagram - from http://stephtaylor.co/25 Follow my travels on Instagram at http://instagram.com/stephtaylor.co and http://instagram.com/wearewildbloom Interested in working with us? Visit http://wearewildbloom.com to download our Services Guide.

If you’ve listened to any of my previous episodes about Instagram marketing, you’ll know that you shouldn’t be promoting your product or service in every single post. Nobody likes an Instagram feed that’s one big sales pitch! So, in that case, what should you post about on Instagram? The main purpose of your Instagram marketing should be to add value to your audience’s lives and to build a connection with them. This episode, we’re looking at how you can do this. You don’t want to miss: The three types of content that you should have on your Instagram feed so that you can add value to your Instagram followers’ lives. How you can use Instagram content strategically to educate your followers and start adding value (plus the sneaky way to do this whilst promoting your product). The easy way to incorporate inspirational Instagram content into your feed - without posting cheesy inspirational quotes! How to entertain your Instagram followers whilst keeping your content on-brand. Download my free cheat sheet - 7 Savvy Strategies to Ignite Your Instagram - from http://stephtaylor.co/24 Follow my travels on Instagram at http://instagram.com/stephtaylor.co and http://instagram.com/wearewildbloom Interested in working with us? Visit http://wearewildbloom.com to download our Services Guide.

Instagram marketing is amazing. But, Instagram shouldn’t be your entire marketing strategy - instead, Instagram should play a part of a larger marketing strategy. This episode is a quick one, but it’s a must-listen if you’re relying on Instagram marketing to grow your business. I’m looking at where Instagram fits in with your bigger picture and what role it plays in your marketing strategy. You don’t want to miss: WHY it’s important that Instagram isn’t your entire marketing strategy (and the risk of keeping your audience on Instagram alone). Where Instagram marketing sits in your marketing funnel, and how this impacts the content that you should be posting. What other platforms complement your Instagram marketing efforts and how you can fit these together into your bigger marketing strategy. Download my free cheat sheet - 7 Savvy Strategies to Ignite Your Instagram - from http://stephtaylor.co/23 Follow my travels on Instagram at http://instagram.com/stephtaylor.co and http://instagram.com/wearewildbloom Interested in working with us? Visit http://wearewildbloom.com to download our Services Guide.

I know this episode isn’t strictly marketing-related, but it’s something a lot of you have been asking me about, so here it is - this is how I became a digital nomad. And, despite what many people think, being a digital nomad is 0% poolside cocktails and tropical islands, and 100% hard work and discipline. If you’ve been thinking about becoming a digital nomad, or have even thought about doing a short stint of working and travelling, this episode is a must-listen. You don’t want to miss: Why I decided to pack my bags and leave my cushy life in (very) sunny Brisbane, for 10 weeks of travelling through the European winter. How I prepared my business for this stint of travel (and why travel spurred me to finally grow my team). The systems we rely on every day to manage a remote team and clients around the world. The pitfalls of being a digital nomad that nobody tells you about (like 4am client calls and terrible internet connections). Follow my travels on Instagram at http://instagram.com/stephtaylor.co and http://instagram.com/wearewildbloom Interested in working with us? Visit http://wearewildbloom.com to download our Services Guide. Download my free cheat sheet - 7 Savvy Strategies to Ignite Your Instagram - from http://stephtaylor.co/22

It’s all well and good growing your Instagram following, but once they’re following you, you need to build a connection with them and start to nurture them down the funnel. So, how do you build a connection on Instagram? Here’s a hint… It’s not something that happens automatically with a perfectly curated feed. This episode, we’re looking at how you can build a connection with your audience using Instagram marketing. You don’t want to miss: How to share the “behind the scenes” of your business as a way to start building connection with your audience. The one thing that has potential to give you a shared purpose with your audience (any why that is important). Why you shouldn’t be afraid to put your face on social media - and why it’s something you should be doing. Plus, other ways you can build a connection with your audience using Instagram marketing. Download my free cheat sheet - 7 Savvy Strategies to Ignite Your Instagram - from http://stephtaylor.co/21 Follow me on Instagram: http://instagram.com/stephtaylor.co and http://instagram.com/wearewildbloom

A huge part of successful Instagram marketing is having a drool-worthy Instagram feed. But, did you know that getting a beautiful Instagram feed is actually easier than you think? This episode, I’m sharing some of my favourite tools for making your Instagram content look spot-on. The best part? They won’t break the bank! YOU DON’T WANT TO MISS: My absolute favourite Instagram scheduling tool, and how it’ll help you streamline your Instagram marketing and keep your Instagram feed on-brand. My two favourite image editing apps that will probably change your life (or at least make editing your photos a helluva lot more fun!) The free graphic design tool that you need to be using, like, yesterday. A fun new app for creating gorgeous quote tiles and Instagram Stories. Make sure you download my free ebook, 7 Savvy Strategies to Ignite Your Instagram, from http://stephtaylor.co/20 Make sure you hit SUBSCRIBE so you don’t miss out on any of my content marketing lessons, coming up soon. And, if you enjoyed this episode, please leave me a rating and a review? Thanks! Follow me on Instagram: http://instagram.com/stephtaylor.co and http://instagram.com/wearewildbloom

Instagram marketing is a helluva lot harder than it used to be. Once upon a time, a perfectly curated Instagram feed was enough to grow your Instagram following overnight. These days, Instagram marketing ain’t what it used to be. That said, there are a couple of tricks you can use to grow your Instagram following with people who are actually interested in what you do or sell. This episode, I’m looking at some of my top tips to get more Instagram followers. YOU DON’T WANT TO MISS: Why your Instagram follower numbers aren’t the be-all-and-end-all - SORRY! The one thing that stops people from following you, even if your product or service is amazing. What to post to get more followers like your dream customer or client. The difference between fake engagement and genuine engagement on Instagram. How we grew the Wildbloom (http://instagram.com/wearewildbloom) following by 1.4k engaged followers in a month. My quick tips on how to do effective hashtag research (and the kind of hashtags you need to steer clear of!) Download my free ebook - 7 Savvy Strategies to Ignite Your Instagram from http://stephtaylor.co/19 Make sure you hit SUBSCRIBE so you don’t miss out on any of my content marketing lessons, coming up soon. And, if you enjoyed this episode, please leave me a rating and a review? Thanks! Follow me on Instagram: http://instagram.com/stephtaylor.co and http://instagram.com/wearewildbloom

You’ve put in the time and effort to build your email list using a free lead magnet or opt-in, you’ve created a nurture sequence and you’ve promoted it to your audience. Now you have real subscribers who actually care about what you have to say! But, how do you know what to send your email list? This episode, we’re looking at how often to email your list, what to send your email list and the real truth about unsubscribes. YOU DON’T WANT TO MISS: The simple answer to your question “how often should I email my list?” (and it’s probably not the answer you were expecting!) Why you MUST avoid this common email marketing mistake that most small business owners make. What the heck to actually send your email list - because everyone seems to assume that you already know this, meanwhile, you’re staring at a blank email with zero clue what to write. Some quick tips to improve your subject line and boost your email open rates. What it means when someone unsubscribes from your email list and what you need to do about it. Register for my email marketing kickstarter at http://stephtaylor.co/email Follow me on Instagram: http://instagram.com/stephtaylor.co and http://instagram.com/wearewildbloom Find out more about working with us at http://wearewildbloom.com Make sure you hit SUBSCRIBE so you don’t miss out on any of my content marketing lessons, coming up soon. And, if you enjoyed this episode, please leave me a rating and a review? Thanks!