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Imperfect Action

Imperfect Action

867 episodes — Page 12 of 18

Ep 305Launching | How trying to "build hype" is hurting your launch

Believe it or not, trying to build hype and sell in your launch can actually damage your results. This episode, I'm sharing just why you shouldn't be trying to build hype. Wanna create your first digital product without the guesswork? Unlock the Digital Product Creator’s Vault at http://stephtaylor.co/vault Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Sep 29, 20205 min

Ep 304Launching | Your launch isn't just about "building hype"

There's a big misconception that launching is about building hype and getting people excited for your product. While this might be a part of your pre-launch, there are 5 objectives for your pre-launch content that aren't about building hype. This episode, I'm sharing the 5 purposes of your pre-launch content. Wanna create your first digital product without the guesswork? Unlock the Digital Product Creator’s Vault at http://stephtaylor.co/vault Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Sep 27, 20208 min

Ep 303Digital Product Myth-busting | "I feel bad for charging people"

Ever felt guilty for charging your customers and clients, because you simply want to help everyone? You need to listen to this super-quick episode on why the world needs to you to charge for them and not give everything away for free! Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Sep 10, 20205 min

Ep 302Behind the Scenes | 7 things that have happened in 1 year since niching down

A year ago, I made the scary decision to niche down into launching. I was afraid that I would lose customers and clients, lose podcast listeners and alienate my followers. Instead, some amazing things started happening in my business. This episode, I'm sharing 7 things that happened in the 12 months since I decided to niche down. Check out the Digital Product Creator’s Vault (and pre-selling bundle) at http://stephtaylor.co/vault Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Sep 8, 202010 min

Ep 301Digital Product Myth-busting | "My product has to be ready before I can launch"

Think your digital product has to be 100% ready before you can launch it? Nope, that’s not true. Because, you can pre-sell your product. Which is when you sell it before you make it, or before you’ve finished making it. This episode, I’m looking at why you would want to pre-sell your product and how you might go about it. Check out the Digital Product Creator’s Vault (and pre-selling bundle) at http://stephtaylor.co/vault Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Sep 6, 20207 min

Ep 300EP 300 SPECIAL! | Ronsley Vaz interviews me on the realities of entrepreneurship and "success", mindset shifts and my 20-year vision

To celebrate 300 episodes of Socialette, I asked my good friend and mentor, Ronsley Vaz, to interview me on my own podcast. Given that he's the person who got me into podcasting (and is also the best interviewer I know), it seemed only fitting that he should be the one to interview me. This episode was incredibly scary for me to record and Ronsley asked me some pretty tough questions about the realities of entrepreneurship and "success", mindset shifts and my 20-year vision. You can hear more of Ronsley's (very soothing) voice on his podcast, The Psychology of Entrepreneurship, and you can connect with him on Instagram @ronsleyvaz Are we Instagram friends yet? You can find me over there @stephtaylor.co

Sep 3, 202057 min

Ep 299Rebroadcast | Why you NEED to invest in yourself for your business to succeed

So many business owners are afraid to invest in themselves. They’ll spend money on business expenses, no problem, but when it comes to investing in their own development - even if it might move their business forward - they’re scared to do so. This episode, I’m looking at why you need to get serious about up-leveling yourself as a business owner. Follow me on Instagram: http://Instagram.com/stephtaylor.co

Sep 1, 20206 min

Ep 298Rebroadcast | Working ON your biz vs. Working IN it

What might feel like you’re being productive and kicking goals doesn’t always bring you any closer to kicking those goals. Yes, there will be an amount of time you spend working IN your business - especially if you have client work and you don’t have a team - but working ON your business is crucial if you want to grow. Otherwise, it’s far too easy to stay stuck where you are. Download Amy Porterfield's Ultimate Course Creation Starter Kit - http://stephtaylor.co/amy Are we Insta friends yet? Follow me on Instagram at http://instagram.com/stephtaylor.co

Aug 25, 20206 min

Ep 297Rebroadcast | "What type of online course should I create?

Not all online courses (also known as digital courses) are created equal. In fact, there are 5 different types of online courses and in this episode I’m looking at all 5 types, so you can decide which type is best for your business. Download the Ultimate Course Creation Starter Kit at http://stephtaylor.co/amy Follow me on Instagram at http://instagram.com/stephtaylor.co

Aug 18, 20207 min

Ep 296Rebroadcast | 5 reasons to create an online course

Creating an online course changed my business completely. It took me from trading time for money with one-on-one client work, to giving me the freedom to travel more, create more and run my business on my own terms. This episode I’m sharing 5 reasons to create an online course. Download the Ultimate Course Creation Starter Kit at http://stephtaylor.co/amy Follow me on Instagram at http://instagram.com/stephtaylor.co

Aug 16, 20207 min

Ep 295Rebroadcast | "Should I create an online course?"

Making the decision to create an online course isn’t an easy one to make - it’s no small decision, but creating an online course can have such a big impact on your business so it’s definitely something to consider. Here are a few signs that creating an online course is a good next step in your business… Download the Ultimate Course Creation Starter Kit at http://stephtaylor.co/amy Follow me on Instagram at http://instagram.com/stephtaylor.co

Aug 13, 20207 min

Ep 294Rebroadcast | Amy Porterfield on creating an online course, shifting out of the time-for-money trap and the biggest course creation mistakes

Amy Porterfield is the online course creation, list building and webinar queen. She has been a big inspiration for me, and her Digital Course Academy program is a big part of why I shifted from client work to a digital product-based business. When it comes to creating an online course, Amy Porterfield is a fountain of knowledge, and in this episode she’s sharing some of her biggest tips for creating an online course. Download Amy Porterfield’s free Ultimate Course Creation Starter Kit: http://stephtaylor.co/amy Take Amy’s free quiz - What's your personal path to digital course success? http://stephtaylor.co/quiz Some of the things we covered: Amy Porterfield’s journey from corporate to running a 7-figure business, and some of her key learnings along the way. The very first course launch that Amy did, why it flopped and what you can learn from her mistakes. The key reasons you need to push past your fears in order to create and launch a successful online course, and how creating an online course can change your business (and your life!) Why creating an online course isn’t for everybody, and who the people Amy sees having the most success with course creation are. Amy Porterfield’s tips on how to overcome impostor syndrome when creating and launching a course. The biggest mistakes Amy sees business owners making when it comes to digital course creation

Aug 11, 202042 min

Ep 293Online Course Creation | "What the heck should I teach in my online course?"

Creating an online course? Or starting to think about creating one, but no idea what to teach in your online course? This episode, I’m sharing 5 things you can teach inside your digital course (even if you’re not an expert yet!) Take the FREE quiz: What’s your personal path to digital course success? http://stephtaylor.co/292 Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Aug 6, 20209 min

Ep 292Ryan Carruthers on how to start building a membership site and the big mistakes people make with memberships

Ryan is a digital entrepreneur with a history of scaling and automating businesses, currently working with course creators, bloggers and coaches to build, launch and scale their membership website. He is also the host of the Membership Mastery podcast, which I was a guest on recently. In this episode, we chatted about: The memberships that Ryan has built in his own businesses, and what he would go back and do differently if he had the opportunity to start over. The advantages and disadvantages of memberships, as well as which types of businesses are better suited for memberships. Where he would recommend you start, if you’re considering launching a membership. The big mistakes he sees people making with memberships. How to scale a membership (and how to know if you’re ready to scale yours). You can find more from Ryan at https://www.themembershipmastery.com/ Wanna launch your first digital product without the guesswork? Unlock the Digital Product Creator’s Vault at http://stephtaylor.co/vault Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Aug 4, 202045 min

Ep 291Behind the Scenes | My weekly "CEO ritual"

Every Monday, the first thing I do when I sit down at my desk is my weekly CEO ritual. This helps me to plan for the week and ensure that I'm making progress (and that I also feel like I'm making progress). This episode, I'm walking you through my weekly CEO ritual step by step. Wanna launch your first digital product without the guesswork? Unlock the Digital Product Creator’s Vault at http://stephtaylor.co/vault Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Aug 2, 202015 min

Ep 290Digital Product Myth-Busting | "The more content, the more I can charge"

One big myth I’ve noticed floating around is that the more content you put in your digital product, the more you can charge for it. This is absolutely not true. This episode, I’m breaking down the myth and explaining what determines how much you can charge for your digital product. Wanna launch your first digital product without the guesswork? Unlock the Digital Product Creator’s Vault at http://stephtaylor.co/vault Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Jul 30, 20206 min

Ep 289Live Q&A | Answering your questions about creating a digital product

I recently ran a live Q&A for my email list, answering their burning questions about creating and launching a digital product. Since some of the questions are ones I get asked all the time, I thought I'd share the recording as a podcast episode. Enjoy! Wanna launch your first digital product without the guesswork? Unlock the Digital Product Creator’s Vault at http://stephtaylor.co/vault Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Jul 28, 20201h 0m

Ep 288Jen Waterson on the 5 key elements to profitable revenue growth

Jen Waterson is the founder of Simply Smarter Numbers. A business profit coach, speaker and podcaster, Jen is helping business owners make more profit and take back their time. Jen has been working with business owners for the past 20 years as a CPA, CFO and CEO. Today, Jen works with ambitious service based business owners who are ready to think big, re-write their own rules and take action. In this episode, we chatted about: How Jen designed her business to work around her life, not the other way around. The 5 key elements to profitable revenue growth, and why they’re crucial for all businesses. How to get crystal clear on your right fit revenue streams, so you can set yourself up to reach your financial goals. What an elegant business model and a sustainable business model are, and why you need to care about them. You can find out more about Jen at https://www.simplysmarternumbers.com/ and connect with her on Instagram @simplysmarternumbers Wanna launch your first digital product without the guesswork? Unlock the Digital Product Creator’s Vault at http://stephtaylor.co/vault Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Jul 26, 202046 min

Ep 287Behind the Scenes | Digital Product Creator's Vault launch breakdown

I recently launched my newest digital product - which is a product about creating a digital product. Not launching it, creating it. Because although launches are my thing, I realised that most people in my audience don’t actually have a digital product that they can launch just yet. This episode, I’m giving you a behind the scenes look at the launch. Wanna launch your first digital product without the guesswork? Unlock the Digital Product Creator’s Vault at http://stephtaylor.co/vault Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Jul 23, 20207 min

Ep 286Behind the Scenes | 9 things I did to scale my business to $1m revenue in a year

I had a few people ask me on Instagram - what did you do to grow your business tenfold in the last year? Truthfully, it’s more than one thing that contributed to this growth. This episode I’m sharing a few of the things that I believe helped me take my business from around $150k in the 2019 financial year, to over $1m revenue in the 2020 financial year. Wanna launch your first digital product without the guesswork? Unlock the Digital Product Creator’s Vault at http://stephtaylor.co/vault Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Jul 21, 202012 min

Ep 285Sally Prosser on speaking with confidence, clarity and charisma as an entrepreneur or podcaster

Today’s guest is on a mission to help as many people as possible speak with confidence, clarity and charisma. Sally Prosser is a former TV journalist and company spokesperson who knows a thing or two about taking control of your voice and using it well. Sal's the host of That Voice Podcast, an even better host of her signature Voice & Vinho nights and has built a following of more than 185 thousand on TikTok. She works with a range of people through online courses, workshops and individual coaching - and unless you've sworn a lifetime vow of silence, she can work with YOU! In this episode, we chatted about: Why its *super* important for business owners and entrepreneurs to care about their voice - even if you aren’t into public speaking or podcasting. The big mistakes Sal sees people making when it comes to their voice and speaking. What to do if you want to launch a podcast but don’t love your voice (I’ve been there!) Some actionable tips for podcasters to implement right away to start sounding better on their podcast. And, of course, we chatted about Sal’s TikTok fame. How she got started with it, the impact it’s had on her business and her top tips for anyone wanting to try TikTok. Where to find out more about Sal: www.sallyprosser.com.au TikTok @sallyprosservoice Insta / FB @sallyprosservoice Twitter @sally_prosser LinkedIn - https://www.linkedin.com/in/sally-prosser/ Wanna launch an online course, membership or digital product in 2020? Grab my FREE ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Jul 19, 202036 min

Ep 284Behind the Scenes | Expectations vs. Reality of a $1m Business

So, it happened. My business hit $1m last financial year - cue the confetti! But, how does the reality compare to the expectations? This episode, I'm sharing the expectations vs. reality of a million dollar business. Enjoy! Wanna launch an online course, membership or digital product in 2020? Grab my FREE ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Jul 16, 202012 min

Ep 283Behind the Scenes | 8 lessons learned from spending $10k a day on Facebook Ads

Yep, that's not a typo. And yep, it's a scary amount to spend on Facebook Ads. This episode, I'm sharing 8 lessons I learned from spending $10k a day on Facebook Ads. Wanna launch an online course, membership or digital product in 2020? Grab my FREE ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Are we Instagram friends yet? http://instagram.com/stephtaylor.co

May 26, 202010 min

Ep 282That time I made $300k in one month | Clare Wood interviews me on how I did it and the mindset struggles behind it

Today's episode is an interview I did with my good friend Clare Wood on her podcast The Clare Wood Podcast. We chatted all about how I made $300k (revenue, not profit!) in April, money mindset and some of the challenges that have popped up with this rapid business growth. Clare is an epic interviewer, so I highly recommend listening to this one. Find out more about Clare Wood at https://clarewood.com.au/ and connect with her on Instagram @clare_wood_coach Wanna launch an online course, membership or digital product in 2020? Grab my FREE ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Are we Instagram friends yet? http://instagram.com/stephtaylor.co

May 24, 202032 min

Ep 281Throwback Episode | Should you launch an online course, a membership or an ebook?

What should you launch first? Should you launch an online course? Should you launch a membership? Or, maybe an ebook? This episode, I'm looking at the pros and cons of launching an online course, vs. launching a membership site, vs. launching an ebook. Download my Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Follow me on Instagram: @stephtaylor.co

May 21, 20207 min

Ep 280Throwback Episode | 3 things to launch when you have nothing new to launch

Want to launch something but not sure what to launch? Or maybe you’re working away on creating a course in the background, maybe you’re still working on the idea of something bigger to launch. You can still launch something in the meantime. This episode, I’m sharing 3 things you can launch when you have nothing new to launch. Download my Complete Roadmap to a Killer Launch: http://stephtaylor.co/roadmap Follow me on Instagram: @stephtaylor.co

May 19, 20205 min

Ep 279Kiah Worling on moving your business online, online systems and her experience creating a comprehensive online course

Kiah Worling is a digital thought-leader and productivity adviser whose mission is to better the lives of others through the smart use of technology. With a strong background in tech, projects and planning, she unites AI with humanness to advance her clients technical prowess and improve their everyday enjoyment of business entrepreneurship. Some of the things we chat about in this episode include: The elusive zero - how to reach inbox zero and how to stay there! How to manage your to-dos without having hundreds of post-it notes scattered everywhere, and how to streamline your to-do list system. The basic systems that Kiah recommends every business owner has in place. Kiah’s top tips for anyone moving their business online right now, as well as some of the essential tools she recommends for this. Kiah’s experience creating a comprehensive online course and what you can learn from her experience. You can find Kiah on Instagram at @kiahworling and her website at https://kiahworling.com/ Wanna launch an online course, membership or digital product in 2020? Grab my FREE ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Are we Instagram friends yet? http://instagram.com/stephtaylor.co

May 17, 202037 min

Ep 278Creating a digital product | "A digital product takes too long to create"

I recently did an episode looking at some of the beliefs you have about digital product creation that aren’t true, and the idea that a digital product takes too long to create is one of these beliefs. This episode, I’m showing you why a digital product doesn’t have to take ages to create and hopefully save you some time in the process. Get the recording of my 3-hour virtual workshop: Clarify, Validate & Roadmap Your Digital Product at http://stephtaylor.co/workshop Wanna launch an online course, membership or digital product in 2020? Grab my FREE ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Are we Instagram friends yet? http://instagram.com/stephtaylor.co

May 14, 20206 min

Ep 277Creating a digital product | 8 beliefs about creating a digital product that simply aren't true

If you’ve never created a digital product before, it’s easy to buy into some pretty common beliefs and myths around creating one. Most of these beliefs are just stories that we’re telling ourselves - they’re not actually facts, but instead they’re there to keep us safe by not taking a risk and creating a product. This episode, I’m looking at 8 beliefs about digital product creation that simply aren’t true. Get the recording of my 3-hour virtual workshop: Clarify, Validate & Roadmap Your Digital Product at http://stephtaylor.co/workshop Wanna launch an online course, membership or digital product in 2020? Grab my FREE ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Are we Instagram friends yet? http://instagram.com/stephtaylor.co

May 12, 20209 min

Ep 276Socialette turns 2! | Biggest takeaways from 2 years of podcast episodes

To celebrate Socialette's birthday month, I'm sharing 30 of the biggest takeaways from the last 2 years. These are the truthbombs that will impact your business, your podcast, your digital product launches and maybe even your life. Enjoy! Get the recording of my 3-hour virtual workshop: Clarify, Validate & Roadmap Your Digital Product at http://stephtaylor.co/workshop Wanna launch an online course, membership or digital product in 2020? Grab my FREE ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Are we Instagram friends yet? http://instagram.com/stephtaylor.co

May 10, 20209 min

Isolation Bonus | Behind-the-Scenes Business Update

Coming to you with another isolation bonus to help you navigate your business through these wild times. This is a behind-the-scenes update on what's happening in my own business at the moment.

May 4, 202010 min

Ep 275Podcasting | 7 ways this podcast has changed my life

In the last 2 years of running this podcast, Socialette has honestly changed my business and my life in ways I could never have imagined. This episode, I’m sharing 7 of the ways in which this show has impacted my business and life. Get the recording of my 3-hour virtual workshop: Clarify, Validate & Roadmap Your Digital Product at http://stephtaylor.co/workshop Wanna launch an online course, membership or digital product in 2020? Grab my FREE ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Are we Instagram friends yet? http://instagram.com/stephtaylor.co

May 3, 20208 min

Ep 274Socialette Turns 2! | 5 lessons from 2 years of podcasting

Today marks 2 years of Socialette! It’s been a wild ride. There have been times I loved my podcast, times I wanted to give it up altogether, times where I’ve been like - why the heck did I commit to doing 3 episodes a week… But, it’s also been the best thing I’ve done in my business. This episode, I’m sharing a few of the lessons that I’ve learned in 2 years of podcasting. These aren’t just podcast-related lessons, they’re business and life lessons too. Get the recording of my 3-hour virtual workshop: Clarify, Validate & Roadmap Your Digital Product at http://stephtaylor.co/workshop Wanna launch an online course, membership or digital product in 2020? Grab my FREE ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Apr 30, 20207 min

Isolation Bonus | 6 things you can do right now to keep moving forward

Coming to you with another isolation bonus to help you navigate your business through these wild times. Here are 6 things you can do to keep your business moving forward, even if you have no idea what your next move will be.

Apr 29, 20209 min

Ep 273Launch Mindset | "What if I launch and nobody buys?!”

What if you launch and nobody buys? When I surveyed you guys at the end of last year, the biggest hesitation many of you had when it came to launching was the fear that you’d invest time and money into your idea and nobody would end up buying it. And this fear is real - I deal with it too, don’t you worry. This episode, I’m looking at some ways you can overcome this fear and mitigate it a tiny bit… Get the recording of my 3-hour virtual workshop: Clarify, Validate & Roadmap Your Digital Product at http://stephtaylor.co/workshop Wanna launch an online course, membership or digital product in 2020? Grab my FREE ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Apr 28, 20205 min

Isolation Bonus | Christine Corcoran on overcoming overwhelm, goal grief and money mindset in a pandemic

Christine Corcoran is a business mindset coach and in today's bonus isolation episode, we're chatting about how to overcome the overwhelm and fear you might be facing right now, what goal grief is (and why you need to feel it) - plus, Christine shares her top money mindset tips for the current climate. You can find out more about Christine at https://christinecorcoran.com.au/ or on Instagram @christinecorcoran_coach

Apr 27, 202031 min

Ep 272Business Tip | What to do if you have too many ideas and can't focus

Hands up who else has more ideas than you can deal with? Yep, I CONSTANTLY have new ideas popping up - for new products, new freebies, new content, even new businesses. It’s bloody distracting sometimes, but if 2019 taught me anything, it’s the power of focusing on one thing at a time. Get the recording of my 3-hour virtual workshop: Clarify, Validate & Roadmap Your Digital Product at http://stephtaylor.co/workshop Wanna launch an online course, membership or digital product in 2020? Grab my FREE ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Apr 26, 20205 min

Ep 271Launch Mindset | "My audience wouldn't pay that much"

So, you’re worried when you’re pricing your digital product (or in fact, any product or service) that your audience wouldn’t pay that much for it? Let’s unpack that... This episode is heavy on the mindset work. I want you to grab a journal if you can and pause this podcast after each question so that you can either journal about it or at least seriously think about it. Get the recording of my 3-hour virtual workshop: Clarify, Validate & Roadmap Your Digital Product at http://stephtaylor.co/workshop Wanna launch an online course, membership or digital product in 2020? Grab my FREE ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Apr 23, 20208 min

Isolation Bonus | Creating a daily routine to keep you productive (and sane!)

During these wild times, I'm releasing an additional 2 bonus episodes on Tuesdays and Thursdays. Have a topic you'd like to see covered? Message me on Instagram @stephtaylor.co

Apr 22, 202010 min

Ep 270Digital Product Creation | 5 myths about creating a digital product

There are a lot of myths floating around about creating a digital product, and having created and launched a few myself (like 5 online courses, a group program, a membership and an ebook). This episode, I’m looking at 5 common myths about creating a digital product. Get the recording of my 3-hour virtual workshop: Clarify, Validate & Roadmap Your Digital Product at http://stephtaylor.co/workshop Wanna launch an online course, membership or digital product in 2020? Grab my FREE ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Apr 21, 20206 min

Isolation Bonus | 3 quick ways to bring in cash for your business

During these wild times, I'm releasing an additional 2 bonus episodes on Tuesdays and Thursdays. Have a topic you'd like to see covered? Message me on Instagram @stephtaylor.co

Apr 20, 20205 min

Ep 269Digital Product Creation | What if someone else has already created my idea?

I hear this one quite a lot - you’re worried that because someone else has already created a digital product with the same or similar idea as you, that yours will flop. It’s a totally natural fear - I get it. You don’t want to have to compete, you don’t want people to accuse you of copying and you don’t want to potentially limit the number of customers you could have. So, this episode, I’m looking at why it doesn’t matter if someone else has already created your digital product idea. Get the recording of my 3-hour virtual workshop: Clarify, Validate & Roadmap Your Digital Product at http://stephtaylor.co/workshop Wanna launch an online course, membership or digital product in 2020? Grab my FREE ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Apr 19, 20206 min

FAQ | Why do I charge USD even though I live in Australia?

Pretty much whenever I run a webinar, one of the questions that pops up in the Q&A is “Why do you charge USD when you’re based in Australia?” And there are a couple of reasons why I do this. Believe it or not - I don’t do it to rip people off. I know that Aussies hate being charged in USD and I wouldn’t do it if I didn’t think it was necessary, because I know that it probably has cost me a few sales along the way. This episode, I’m sharing the reasons why I charge USD. Thinking of launching a podcast this year? Join my free podcasting masterclass at http://stephtaylor.co/podcasting Wanna launch an online course, membership or digital product in 2020? Grab my FREE ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Apr 16, 20208 min

Isolation Bonus | Bec Miller on how to beat mindless snacking and make the right food choices during lockdown

Bec Miller is a clinical nutritionist and the founder of Health With Bec, where she helps women lose weight without the hunger. For this bonus isolation episode, Bec and I are chatting about how to beat the mindless snacking, what kinds of food to eat to stay focused and productive and how to keep your energy levels up. You can find out more about Bec at www.healthwithbec.com or @health_with_bec on Instagram.

Apr 15, 202030 min

Ep 268Mindset tip | Embracing a beginner mindset when it comes to business and launching

We should all be approaching our businesses and launching with a beginner mindset, because we’re all still constantly learning - and if we’re not learning, we’re not growing. This episode, I’m sharing some ways you can cultivate that beginner mindset when it comes to business and launching. Thinking of launching a podcast this year? Join my free podcasting masterclass at http://stephtaylor.co/podcasting Wanna launch an online course, membership or digital product in 2020? Grab my FREE ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Apr 14, 20207 min

Isolation Bonus | Please don't feel guilty for selling

I get it - it feels really insensitive to keep running your business right now; to keep on selling and promoting your business as if nothing is going on. In this bonus episode, I'm sharing two quick reasons why you need to keep on selling right now. Thinking of launching a podcast this year? Join my free podcasting masterclass at http://stephtaylor.co/podcasting Wanna launch an online course, membership or digital product in 2020? Grab my FREE ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Apr 13, 20205 min

Ep 267Launching Real Talk | If you wait until you feel motivated, it'll never happen

You’ve gotta love that feeling when you get a spark of inspiration and suddenly you’re motivated to create something. It’s a great feeling and it’s kinda similar to how I feel on the 1st of January every year about exercising more and eating better. But, just like those new year’s resolutions don’t last that long, the spark of motivation fades pretty quickly. This episode, I’m giving you some tough love about why you can’t rely on that feeling of motivation and inspiration to create and launch your online course, membership, group program, or whatever digital product you’re planning to launch. Thinking of launching a podcast this year? Join my free podcasting masterclass at http://stephtaylor.co/podcasting Wanna launch an online course, membership or digital product in 2020? Grab my FREE ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Apr 12, 20205 min

Ep 266Launching Tips | How to get over your fear of webinars

I wasn’t always a big fan of webinars. My first webinar in 2017, I was so terrified that my voice was all shaky and I rushed through my sales pitch because I was so scared of selling to my audience. I’ve done a TON of webinars since then and each time I’ve improved - and that’s honestly the only way you get better at doing them. This episode, I’m sharing 10 quick tips to get over your fear of doing a webinar. Thinking of launching a podcast this year? Join my free podcasting masterclass at http://stephtaylor.co/podcasting Wanna launch an online course, membership or digital product in 2020? Grab my FREE ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Apr 9, 20207 min

Isolation Bonus | Morgan Spencer on communicating with your audience during a crisis

Morgan Spencer is the founder of Martini Mondays, a strategic PR agency based here in Brisbane. In this special bonus episode, we're chatting about how to communicate with your audience and your clients during times of crisis - like what we're going through right now. You can find Morgan on Instagram @martinimondays or at https://martinimondays.com.au/home

Apr 8, 202020 min

Ep 265Productivity Tips | 30 tips for working from home

Since we’re all stuck working from home for the indefinite future, I thought I’d put the call out on Instagram for all your top tips on being productive from home. A big thank you to everyone who submitted a tip: @Sallyprosservoice @coffeecardiochaos @nikita.kuenz @steph__hill @espreedevora @yuxerbysandra @trevormerriden @thesette.co @ninalansdowne @iamtheoa @jotapis @thatgoldenfeeling_ @studioged_ @weareponderlily @cwvirtualassistance @michbroadbent @spatalks @ellielouhere @bossanddearie @clare_wood_coach @socialsoulmedia @ankitalewis @yumglutenfree @leannewebber Thinking of launching a podcast this year? Join my free podcasting masterclass at http://stephtaylor.co/podcasting Wanna launch an online course, membership or digital product in 2020? Grab my FREE ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Apr 7, 202024 min