
I'm A Car Chick
189 episodes — Page 2 of 4

S6 Ep 23Mentorship, Leadership & Longevity: Lori Berkson on Thriving in Automotive
In this episode of the I’m A Car Chick Podcast, Shasta chats with Lori Berkson, VP of Sales at DealerStream and a powerhouse with more than 30 years of automotive industry experience.Lori takes listeners through her career journey — from breaking into the industry in the early ’90s after a pivot from fashion, to leadership roles with well-known companies like Visible Customer, VinSolutions, and now DealerStream. She shares stories about the mentors who shaped her path, the lessons learned from building high-performing sales teams, and the strategies she uses to drive growth while keeping people, products, and processes aligned.They also dive into the upcoming Women In Automotive Conference, why mentorship is critical for industry success, and how women can position themselves for long-term leadership.👉 Connect with Lori on LinkedIn: https://www.linkedin.com/in/loriberkson👉 Learn more about Women In Automotive: womeninautomotive.com

S6 Ep 22🌟 Your Path Doesn’t Have to Be Straight: Erin Zaborac on Building a Career That Fits Your Life
On this episode of the I’m A Car Chick Podcast, Shasta sits down with Erin Zaborac — a 30-year industry veteran who’s done just about everything in the dealership world, from filing paperwork in high school to leading marketing at DealerOn.Erin opens up about the scenic route her career has taken — the pivots, the passion for digital, the lessons learned in service, parts, sales, F&I, and marketing — and what it really means to grow in this industry while also raising three kids as a single mom.This episode is rooted in her upcoming session at the Women In Automotive Conference in Nashville: “Scenic Routes & Side Roads: The Automotive Career Path.” Erin shares why success in automotive doesn’t have to follow a straight line, how to find fulfillment in detours, and the three principles she’s carried with her through every season of life and leadership:👉 Keep learning👉 Help others👉 Build strong relationshipsWhether you’re just starting out or figuring out your next move, this one will leave you grounded, motivated, and seen.👉 Register for the WIA Conference in Nashville: womeninautomotive.com👉 Connect with Erin on LinkedIn: https://www.linkedin.com/in/erinzaborac/

S6 Ep 21🚀 Smashing the Mold: Dr. Alison Burnham on Succeeding as a Woman in Automotive Tech
On this episode of the I’m A Car Chick Podcast, Shasta sits down with Dr. Alison Burnham — a powerhouse in data, technology, and automotive who’s now the CTO of AutoUnify, an automotive retail startup in Los Angeles.They dive into Alison’s fascinating journey: from earning her PhD in mathematics and pioneering statistical process control in auto plants, to building loyalty and predictive analytics programs for massive brands across fashion, banking, sports, and ultimately automotive. Alison shares stories from her work at RepairSmith (which was acquired by AutoNation), her thoughts on what automotive can learn from other industries, and how she’s helping reshape the future of dealership operations with data-driven insights.They also talk candidly about succeeding as a woman in a male-dominated industry, why mentorship and networking still matter, and what she hopes to see at the upcoming Women In Automotive Conference in Nashville.👉 Learn more about Women In Automotive and register for Nashville: womeninautomotive.com👉 Connect with Dr. Alison Burnham on LinkedIn: https://www.linkedin.com/in/alisonburnham/

S6 Ep 20🔍 More Than a Mood Board: How Pinterest Shapes the Car Buyer Journey with Allison McConeghy
On this episode of the I’m A Car Chick Podcast, Shasta chats with Allison McConeghy — a powerhouse in automotive tech and the Lead Client Partner at Pinterest, calling in from metro Detroit.Allison breaks down what it’s been like to build Pinterest’s automotive vertical from a two-person team into a thriving engine that supports everything from GM and Ford to thousands of tier-three dealerships across the U.S. They dig into why Pinterest is more than a mood board (especially for car shoppers), how data drives smarter marketing strategies, and the surprising ways brands can tap into consumer decision-making moments on the platform.They also talk about leadership in fast-paced tech, growing new lines of business, and why saying “yes” to tough challenges often pays off — plus a look at the upcoming Women In Automotive Conference where Allison will take the stage for the first time.👉 Learn more about Women In Automotive and register for Nashville: womeninautomotive.com👉 Connect with Allison on LinkedIn: https://www.linkedin.com/in/allison-mcconeghey/

S6 Ep 19The Power of Talking Money: Stephanie Wedgeworth on Pay Gaps & Leading Loudly
On this episode of the I’m A Car Chick Podcast, Shasta sits down with Stephanie Wedgeworth, Director of Sales Content at The RockED Company and a powerhouse with over two decades of experience shaping how organizations train, lead, and grow.Stephanie’s resume reads like a masterclass in sales enablement, leadership development, and high-impact learning. From building certification programs for automotive giants like Hyundai, Ford, and GM, to driving strategic content for modern SaaS platforms, her work has transformed how teams onboard, sell, and lead.They dive into:● Why micro-learning is changing the game for sales teams and dealership success● How Stephanie’s experience with change management and leadership coaching reveals what most companies get wrong● The art of balancing creativity with metrics to design training that actually sticks● And how her journey across industries — from textiles to talent development — proves there’s no one-size path to becoming a strategic leader.If you’re in automotive, sales, or leadership, this is one of those episodes that’ll have you taking notes on what to do (and what to STOP doing) in your own organization.👉 Learn more about Women In Automotive and join us in Nashville: womeninautomotive.com👉 Connect with Stephanie on LinkedIn: https://www.linkedin.com/in/stephaniewedgeworth/

S6 Ep 18Why Mentorship at Conferences Changes Everything with Stacy Cassio
On this episode of the I’m A Car Chick Podcast, Shasta sits down with Stacy Cassio — Founder & CEO of the Pink Mentor Network and a nationally recognized leader in building mentorship-driven workplace cultures.They dive into the POWER of mentorship at conferences (like the upcoming Women In Automotive Conference in Nashville), why mentorship is critical to leadership development and retention, and how you can turn casual conversations at industry events into life-changing opportunities.Stacy also shares the story behind the Pink Mentor Network, her mission to make mentorship scalable and measurable inside organizations, and practical tips for seeking mentors — even if you’re nervous to ask.If you’ve ever wondered how to truly leverage conferences for your personal and professional growth, this episode is for you.👉 Learn more about Women In Automotive and grab your tickets: womeninautomotive.com👉 Connect with Stacy on LinkedIn: https://www.linkedin.com/in/stacycassio/👉 Check out the Pink Mentor Network: pinkmentornetwork.com

S6 Ep 17🌟 Building the Next Gen: Sydney Rizo on Owning Your Space in the Car Biz
On this episode of the I’m A Car Chick Podcast, Shasta sits down for a powerful catch-up with Sydney Rizo — a name you’re going to be hearing a lot more in the automotive industry.Sydney first appeared on the show in May 2024, at the Women In Automotive Conference and was still a student at Northwood University. Now, just over a year later, she’s back with her MBA in hand, a string of leadership wins behind her, and gearing up to start her career as a Management Trainee at Toyota North America.They dive into:● How Sydney balanced life as a Division II soccer captain, top student, and rising auto industry leader● What it takes to lead signature events like the Northwood University International Auto Show, working alongside heavy hitters like Penske, COX Automotive, and CDK Global● Why mentorship and saying YES to opportunities (even the scary ones) is the key to building your network● And how it feels to be heading into her first big role at Toyota North America — and the panel she’ll be speaking on at the upcoming WIA Conference in Nashville.If you want inspiration on how to fast-track your career in automotive, or why backing young talent matters, this is your episode.👉 Learn more & register for the Women In Automotive Conference: womeninautomotive.com👉 Connect with Sydney on LinkedIn: https://www.linkedin.com/in/sydney-rizo/

S6 Ep 16💥 From Comedian to Coach: Shereen Thor on Humor, Power & Leading Like You Mean It
On this episode of the I’m A Car Chick Podcast, Shasta sits down with Shereen Thor — comedian turned coach, bestselling author, and keynote speaker at this year’s Women In Automotive Conference in Nashville.Shereen’s story is raw, hilarious, and deeply empowering. From sharing the stage with icons like Serena Williams and Prince Harry to helping women and people of color completely revolutionize how they show up in life and leadership, she’s not here to play small — and neither should you.They dig into what it means to be a revolutionary leader in a world that’s built for you to follow, how humor disarms power structures, and why so many of us are stuck trying to meet invisible expectations. Shereen shares how to lead with fire, speak with clarity, and create a life that doesn’t fit the mold — because leadership, at its core, starts with unlearning the noise.👉 Don’t miss her WIA Keynote: “Revolutionary Leader: How to Lead in a World that is Set Up for You to Follow” 👉 Connect with Shereen: www.shereenthor.com 👉 Follow her on IG: @shereenthorAbout Shereen Thor: Shereen Thor is a comedian turned coach who slays with hope and humor. She’s the bestselling author of Revolutionary Woman and a passionate advocate for women and people of color reclaiming their voices, power, and purpose in a world that’s often stacked against them.Her work has been featured in Forbes, TEDx, The Wall Street Journal, Insider, Spike TV, 97.1 AMP Radio, and more. She’s shared the stage with icons like Serena Williams, Prince Harry, and Les Brown — and brings the same energy, realness, and wit to every room she steps into.When she’s not coaching or leading on stage, you’ll find her outdoors, chasing her kids, or ditching her phone for some much-needed peace and quiet.

S6 Ep 15🔥 Story-Driven Leadership Aleya Harris on Moving People & Driving Results
On this episode of the I’m A Car Chick Podcast, Shasta welcomes the unstoppable Aleya Harris — an award-winning speaker, marketing executive, and the spark behind Spark the Stage™.Aleya’s dynamic energy lights up this conversation as she shares how purpose-driven storytelling doesn’t just transform marketing — it changes leadership, company culture, and bottom-line results. As the CEO of The Evolution Collective, Aleya guides organizations to dig deep, find their radically authentic stories, and leverage them to drive engagement and accountability at every level.They also dive into the heart of Aleya’s upcoming keynote at the Women In Automotive Conference in Nashville: “Story-Driven Leadership: Unlocking Engagement, Accountability, and Results.” Expect real talk on how to communicate in a way that actually moves people — whether you’re leading a dealership, pitching a vendor, or building your own brand.👉 Learn more about Women In Automotive and grab your Nashville tickets: womeninautomotive.com👉 Follow Aleya on IG: instagram.com/aleyaharris👉 Connect on LinkedIn: linkedin.com/in/aleyaharris👉 Catch her podcast: Flourishing Entrepreneur👉 Check out her book: Spark the Stage

S6 Ep 14🌐 From Connections to Careers: Lizz Callaway on Networking Your Way to New Opportunities
On this episode of the I’m A Car Chick Podcast, Shasta sits down with Lizz Callaway — an automotive powerhouse with over a decade of experience across sales, partnerships, and product management.Lizz is known for helping women in the industry navigate non-traditional career paths and use networking to open doors they didn’t even know existed. They dive into why networking is more than just shaking hands, how building real relationships has transformed Lizz’s own journey, and why leveraging your network is often the fastest way to pivot into a new role — or even an entirely new vertical.They also explore why inclusive communities are critical for long-term success in automotive, and what Lizz hopes women take away from her upcoming session at the Women In Automotive Conference in Nashville: “From Connections to Careers: Leveraging Networking for Successful Career Transitions.”👉 Learn more about Women In Automotive and register for Nashville: womeninautomotive.com👉 Connect with Lizz Callaway on LinkedIn: https://www.linkedin.com/in/ecallaway/

S6 Ep 13No Experience. No Connections. Just Grit. 💪 Mandy Deveau’s Auto Industry Journey 🚘
Mandy Deveau is a marketing strategist, speaker, and author focused on people-first leadership in the automotive industry. She started her career on the sales floor at 23, with no experience and no connections, just a drive to prove she belonged in an industry that often made her feel like she didn’t.Now the Marketing Manager for DriveHRIS and the creator of The People Side of Automotive, Mandy helps dealerships modernize their leadership mindset, improve team performance, and retain top talent by focusing on what actually moves the needle: people.She’s the author of Earned Influence, a book for women in male-dominated industries who want to lead without permission, communicate with power, and create opportunities on their own [email protected]://www.drivehris.comhttps://www.linkedin.com/in/mandy-deveau-3613a663/

S6 Ep 12Mastering the art of Language in Conflict with Dr. Jen Fry: Author, Tech Founder, and TedX Speaker
Dr. Jen Fry is a Sports Geographer, tech founder, TEDx speaker, and sought-after speaker and educator. She owns JenFryTalks, an organizational change firm that sits at the intersection of conflict and culture. It specializes in transforming organizational dynamics by addressing how conflict and culture shape leadership and overall business outcomes. We work with leaders and teams to navigate and resolve conflicts that arise from differences, promoting an environment where diverse perspectives are harnessed as a source of innovation and growth. She received her PhD in Sports Geography from Michigan State University (GO GREEN!).https://podcasts.apple.com/us/podcast/five-with-fry/id1790278475https://twitter.com/jenfrytalkshttps://www.instagram.com/jenfrytalkshttps://www.facebook.com/jenfrytalkshttps://www.youtube.com/@jenfry5002https://www.linkedin.com/in/jenfry13/

S6 Ep 11Mayce DelValle and Missy Washam Leadership and Influence: The Mpact You Are Making On Others Around You.
Missy Washam and Mayce DelValle are leadership trainers and communicators who believe influence isn’t about a title—it’s about how you show up every single day. With backgrounds in education, business, and leadership development, they’ve spent years helping men and women lead with purpose, clarity, and heart.Together, they founded Mpactful Messages—a training and speaking company built for real-world managers in high stress environments. Their approach is simple: teach the truth, share the tools, and walk the talk.Missy and Mayce have coached leaders, managers and teams across the U.S. and internationally. Whether they’re speaking at conferences, leading workshops, or training teams, they bring energy, honesty, and practical tools you can actually use. No fluff. Just real results.With their latest book, Built to Lead and a second launching this summer they hope to expand their impact. Missy and Mayce will also be launching the Leadership Collective, a 90 day, virtual program for managers in the [email protected]://www.mpactfulmessages.comhttps://podcasts.apple.com/us/podcast/mpactful-messages-the-lets-talk-about-it-podcast/id1786723677Business Coaches , Keynote Speakers, Authorshttps://www.facebook.com/groups/mpactfulmessageshttps://www.youtube.com/@MpactfulMessageswithMandMhttps://www.linkedin.com/company/mpactfulmessages/https://www.amazon.com/Built-Lead-Devotional-Hard-Working-Leaders/dp/1736068229/ref=sr_1_1?crid=MEG5MJEMOO1&dib=eyJ2IjoiMSJ9.1VSJZ_rSy3C56LSaR1XnCidlW32adBEi7a5nTfK6WQbGjHj071QN20LucGBJIEps.90FUGbvPcnbyBdbcQwIScanHTjiJ8wP8Zgu1WOQmiIE&dib_tag=se&keywords=built+to+lead+40+day+devotional&qid=1749126144&sprefix=built+to+lead+40+day+devotional%2Caps%2C88&sr=8-1

S6 Ep 10The Power of a Strong Brand with WIA Speaker Jacki Lutz
Jacki Lutz is an award-winning leader in content strategy and a driving force within the automotive aftermarket industry. As the Director of Content for the Auto Care Association, Jacki oversees a cross-functional, multimedia content strategy that shapes and delivers impactful initiatives across all platforms. Her work focuses on enhancing brand presence, engaging members, and advancing the association’s business goals. Jacki is also the host of Carpool Conversations, a signature show on Auto Care ON AIR, the association’s podcast series. With over a decade of experience in marketing and communications, Jacki has mastered the art of storytelling, enabling professionals and organizations to amplify their brand presence through platforms like LinkedIn. Her leadership extends beyond content creation; Jacki has played pivotal roles across the industry, including chairing Auto Care’s Young Auto Care Network Group (YANG), serving on the AWDA Manufacturer’s Advisory Council, and contributing to the Women in Auto Care Executive Board. In addition to her work with Auto Care, Jacki has held leadership positions in organizations such as the Automotive Communications Council (ACC) and MEMA Aftermarket’s Marketing Executive Council (MEC). Her remarkable achievements have earned her widespread recognition, including the Auto Care Impact Award, SEMA’s 35 Under 35 distinction, and recent recognition as one of We Admire's 2024 Top 50 Women Leaders in Detroit and We Admire’s 2024 Top Women Leaders. Jacki’s ability to connect, lead, and inspire makes her a standout voice and a transformative leader in the automotive industry.WIA SESSION: Power of Our PeopleYour people are your greatest brand ambassadors—and when they’re empowered, they’re unstoppable. This session dives into the rising influence of employee-generated content (EGC) and how women can use personal branding to amplify their voices, build credibility, and expand opportunity. Through hands-on activities, attendees will uncover their unique value, learn how to craft meaningful content, and position themselves as thought leaders in their field. You’ll leave with a stronger sense of identity and a toolkit to grow your influence from the inside [email protected]://www.autocare.orghttps://www.youtube.com/watch?v=uSzk82hHb9o&list=PLaA-7_Et0ZW4A3_0zwtE_LoTiXew8nfGahttps://www.youtube.com/@autocareorghttps://www.linkedin.com/in/jackilutz/

S6 Ep 9Unstoppable Confidence: Meshell Baker’s Formula for Resilience & Success 💥
Meshell Baker, the Chief Confidence Igniter, is a transformational keynote speaker, confidence catalyst, and phenomenal facilitator with over 20 years of experience helping organizations, teams, and individuals build unshakable confidence and resilience.Her book, UNSTOPPABLE: Embrace Your Unshakeable Confidence, empowers professionals to overcome rejection and unlock their potential. Recognized among the 100 Powerful Women in Sales (2023 & 2024) by Demandbase. Meshell has phenomenal results and accolades, compiling an incredible track record of raving recommendations with clients such as UPS, Ford, Wabtec, Daimler, Accenture, Women In Trucking, and more.Connect with Meshell at [email protected] and find her best-selling book “UNSTOPPABLE: Embrace Your Unshakable Confidence” on Amazon.com.Social Media LinksLINKEDIN - https://www.linkedin.com/in/meshellrbaker YOUTUBE - http://www.youtube.com/c/MeshellRBakerINSTAGRAM - http://instagram.com/MeshellRBaker FACEBOOK – https://www.facebook.com/MeshellRBaker

S6 Ep 8The Power of Customer Experience ft. Jaime Zazove Herzberg
You could say Jaime Zazove Herzberg was born into the car biz — quite literally. Raised in a family-owned dealership, she grew up immersed in every corner of retail operations. Over her 12-year run on the showroom side, she wore nearly every hat imaginable: from receptionist to BDC manager, from inventory to contracts, license & title, and everything in between.Now with nearly a decade on the vendor side, Jaime brings a 360-degree view of automotive—from both variable and fixed ops. But regardless of the role, one thing has always guided her: the customer comes first. That principle was instilled in her early and has shaped every decision, strategy, and win across her career.Jaime’s personal success stems from blending a relentless focus on customer needs with a strong command of metrics, KPIs, and operational efficiency. She’s known for turning feedback into fuel and crafting solutions that not only serve the customer—but elevate the entire dealership experience.She’s also not shy about saying what many won’t: customer success teams are too often overlooked in our industry. Jaime believes it’s time to change that—and she’s on a mission to bring those unsung heroes into the spotlight where they belong.Social Links:https://www.linkedin.com/in/jbzazove/

S6 Ep 7Offering a Product Your Customers Actually Want ft. Lisa Bailey
Lisa is the founder and CEO of FeaturesFirst Auto, an EdTech company that offers dealers, corporate fleet owners, and insurers an on-demand microlearning platform designed to educate and motivate drivers to effectively use driver assistance technologies. As a thought leader, speaker, and educator, Lisa unites public and private stakeholders to address consumer understanding challenges around vehicle technologies. Her commitment to developing educational solutions spans generations, driving widespread adoption. Lisa's accomplishments have garnered attention from Nasdaq Entrepreneurial Center, Dallas Innovates, Dallas News and prestigious programs like Capital One Mobility Impact Accelerator and USC EdTech Accelerator. The FeaturesTalk Podcast - https://featuresfirstauto.podbean.com/ YouTube- https://www.youtube.com/@featuresfirstauto Website - https://featuresfirstauto.com/ Company LinkedIn Page - https://www.linkedin.com/company/featuresfirst-auto/ Request a demo - [email protected] My LinkedIn Profile - https://www.linkedin.com/in/lisa-b-9a087613a/

S6 Ep 6One of the greatest episodes I have ever recorded ft. Erica Bruno
Erica Bruno was practically born with motor oil in her veins. Hailing from Southeastern Massachusetts, she grew up in a legendary car family. Her grandfather, Jack Barboza, made history as one of the first Portuguese male car dealers in the U.S., running up to 17 franchises at once. Her mother followed suit, breaking barriers as the 7th female Toyota dealer in the nation—and the first in New England.Even though her family tried steering her away from the business, Erica was hooked from the age of 7, when she cleaned her grandfather’s Dodge store office in exchange for a My Little Pony. Since then, she’s done it all—from washing cars and working in service & parts to selling on the showroom floor.Keeping her promise to “get the degree first,” Erica graduated from the University of Vermont with a BA in History and Anthropology and a minor in Jazz Voice (yes, she’s a trained singer who almost went to Broadway). But just one month after graduation, she made her move—straight to Torrance, California, to begin her career at Toyota USA through their elite management training program.Her journey has taken her from OEM giants like Toyota, Nissan, and Volvo to being one of the first 100 employees at AutomotiveMastermind, and beyond. She’s built a reputation for transforming dealership operations through branding, marketing, and data optimization—all while keeping the customer and culture at the heart of every strategy.Erica is also a proud member of WOCAN (Women of Color Automotive Network) where she helps lead community initiatives, events, and newsletters that empower and connect women across the industry.In 2021, she went viral on LinkedIn after vulnerably sharing the emotional impact of being laid off during COVID—a moment that sparked exponential professional growth and deepened her industry connections. Today, she uses that platform to inspire, educate, and uplift others navigating their own path in the car biz.Off the clock, you’ll find Erica belting show tunes, cuddling animals, cracking jokes, or hyping up her people. She’s a true car girl at heart—and she’s just getting [email protected]://www.linkedin.com/ericabruno

S6 Ep 5Accountability, In Your Face ft. Todd Katcher
Before breaking into automotive, Todd Katcher was running bars in Nashville and building a small advertising network using digital signage. One day, a regular—who happened to be a car dealer—mentioned wanting something similar for his showroom. That conversation sparked the very first version of what would eventually become Digital Dealership System.From day one, Todd’s approach has been rooted in curiosity and adaptability. He dove headfirst into the dealership world, asking questions, learning the industry from the inside out, and applying that knowledge to develop innovative tools that enhance the in-store experience. He went from sneaking into his first automotive convention to now standing proudly at the helm of a vendor booth featured in leading industry publications.Like any bootstrapped venture, the road was far from smooth. Todd recalls building PCs on his bedroom floor, his first admin working beside him—literally on the floor—with dogs and cats roaming in the background, all while selling and supporting new clients. Understanding and adapting to the unique personalities of car dealers was another challenge—and one that continues to evolve.Today, Todd leads product development at Digital Dealership System, solving two major problems dealers face:1. Lost Opportunities in the Showroom: Dealers spend six figures on branding and marketing to drive traffic, only to drop the ball once customers arrive. Todd’s systems ensure branding, engagement, and customer experience extend all the way through the showroom.2. Outdated Goal Tracking: Since the 1960s, dealerships have relied on dry-erase boards to motivate teams. Todd modernized this with digital leaderboards, real-time alerts, and goal tracking built for today’s fast-paced sales environments.Under his leadership, Digital Dealership System has become the market leader in digital signage and leaderboard solutions, helping dealerships across the country modernize their in-store messaging, boost performance, and close more deals.

S6 Ep 4CMA's Strategy for Never Being Short on Techs ft. Beth Lucchesi
Beth Lucchesi’s journey with Carter Myers Automotive began in 1986 as a temporary receptionist—but it didn’t take long for her to prove she was anything but temporary. Her dedication, adaptability, and passion for people quickly propelled her through the company, eventually leading her to CMA’s rental division, where she remained until its sale to another company. After several years in the truck rental industry, Beth saw a post from Liza Borches seeking a recruiter—and instantly knew it was her sign to come home to CMA.Today, as CMA’s Community Recruiting Specialist, Beth plays a vital role in shaping the future of the automotive industry. She dedicates her time to community outreach, engaging with students from elementary schools to colleges, technical programs, and everywhere in between, inspiring the next generation to consider the rewarding career paths available in automotive.Beth also helps lead one of CMA’s proudest initiatives—the Technician Apprentice Training Program, a visionary program founded by Liza Borches. This program allows high school students to apprentice at a dealership for three years, graduating with hands-on experience and a head start in their careers. With a remarkable 98% retention rate, it’s a true testament to Beth’s passion and CMA’s mission.When she’s not out connecting with future automotive professionals, you can find Beth outside soaking up the sunshine, working out with a fierce crew of ladies, or spending quality time with her beloved dogs.CONTACT INFO: [email protected] Podcast: https://open.spotify.com/show/2aYGMTrjSKyGoy1CZj8aRG?si=143de210ba274c9fhttps://www.linkedin.com/in/beth-lucchesi-59471b9/https://www.facebook.com/beth.lucchesi.37

S6 Ep 3Solving the Technician Crisis: Leadership, Culture & Retention with Jami Alexander
In this episode of the I'm a Car Chick Podcast, host Shasta Haddock welcomes Jami Alexander, Technician RetentionRegional Manager at Meineke, for a powerful conversation about one of the industry's biggest challenges—the technician shortage.With 28 years of experience in the automotive industry, Jami Alexander is a seasoned professional specializing in both retail and fixed operations. As a Regional Manager for Meineke, Jami oversees 11 locations across North Carolina, South Carolina, and Massachusetts, bringing a wealth of expertise in operational efficiency, leadership development, and technician retention strategies.Jami is deeply passionate about the fixed operations side of the business, particularly in addressing the ongoing technician shortage and improving workplace culture. With a leadership style rooted in empathy and high expectations, Jami has a proven track record of driving above-industry-standard performance metrics while fostering an environment where technicians and service teams thrive.Recognized for expertise in employee retention, service department optimization, and strategic growth, Jami is a sought-after voice in the automotive industry. As a podcast guest, Jami offers invaluable insights into fixed ops leadership, technician recruitment and retention, and the evolving challenges of the auto repair industry. Whether discussing culture-driven management strategies or industry-wide solutions to the technician crisis, Jami provides actionable advice for dealership and service center leaders looking to build stronger, more successful teams.💥 If you’re in the trenches of fixed ops or managing a shop that’s struggling to find and keep great talent—this one's for you.

S6 Ep 2The Road to Sold ft. Glenn Pasch
In this episode of the I'm a Car Chick Podcast, host Shasta Haddock sits down with Glenn Pasch, CEO of PCG Digital and Pasch Group, to discuss the evolving world of automotive retailing and the path to success in today's market.Glenn brings a wealth of expertise from his work leading two digital marketing and automotive consulting firms, helping businesses and dealerships drive sales and operational success. He’s also the co-author of "Selling Cars in the Digital Age" and "The Power of Connected Marketing" and is gearing up for the release of his upcoming book, "The Road to Sold" (April 2025), which offers fresh insights into modern automotive marketing.As a sought-after keynote speaker and adjunct professor at Northwood University, Glenn shares his passion for improving customer experience and empowering individuals and teams to excel. This conversation is filled with actionable insights you won't want to miss!🔥 Tune in to learn from one of the industry’s top thought leaders and get ready to accelerate your success in the automotive world!#AutomotiveMarketing #Leadership #DigitalRetailing #GlennPasch #RoadToSold #CarChickPodcast #SalesSuccess #CustomerExperience #MarketingInnovation

S5 Ep 38Conference Playbook: Prepping, Networking & ROI Strategies!
Attending conferences is more than just showing up—it’s about preparing, executing, and following up strategically to maximize your networking, brand presence, and ROI.In this episode, Elena Ciccotelli (EVS for Everyone Podcast), Shasta Haddock (I'm A Car Chick Podcast), Kaylee Felio (Trailblaze Your Path Podcast), and Dana Nusbaum (Cherokee Media) break down:🎯 Pre-Conference Prep: How to set yourself up for success before you even arrive🎯 During the Conference: Top tricks & strategies to build your presence and make the most of every interaction🎯 Post-Conference Follow-Up: The key to turning conversations into opportunities and measuring ROIPlus, we kick things off with who we are, what we do, and (of course) our favorite cereals! 🥣😆🚀 Want to master the conference game? Watch now and take notes!🔗 Connect with our speakers:✅ Elena Ciccotelli – https://www.linkedin.com/in/elenaciccotelli/✅ Shasta Haddock – https://www.linkedin.com/in/bdcshasta/ ✅ Dana Nusbaum – https://www.linkedin.com/in/danalnusbaum7044251608/✅ Kaylee Felio – https://www.linkedin.com/in/kayleefelio/

S5 Ep 37How Dealerships Can Win with Training & Experience | Darrell Steed LIVE from NADA 2025
Live from NADA 2025, Shasta Haddock and Robin Wilson are joined by Darrell Steed, a seasoned innovator and consultant in automotive dealership strategies. With over two decades of experience, Darrell founded SmartWolf Consulting to provide transformative, sustainable solutions that help dealerships break free from repetitive mistakes.🔹 About Darrell Steed:Darrell’s journey began in automotive sales and management, where he saw gaps in training and process implementation. This led him to create SmartWolf Consulting and the Street Smarts initiative—a platform designed to help dealerships enhance their operations, training, and long-term success. Through the Web Academy and Dynamic Genius Group, Darrell delivers actionable insights and a supportive community for dealership growth.🔹 In this episode, we cover:✅ How SmartWolf Consulting helps dealerships thrive✅ Why employee & customer experience are key to success✅ How the Street Smarts Academy is revolutionizing training✅ Building buying centers – how long does it take?✅ The must-have tools for dealership success✅ What 1-on-1 coaching and academy training look like in 2025📢 Want to learn more about SmartWolf Consulting? 🌐 www.autostreetsmarts.com🔵 https://www.facebook.com/SmartwolfConsulting/🔗 https://www.linkedin.com/company/smartwolf-consulting/🔵 https://www.facebook.com/darrell.steed/🔗 https://www.linkedin.com/in/darrell-steed-54a98145/

S5 Ep 36Petra Sherbin-Fox on Dealer Innovation, Partnerships & Growth | LIVE from NADA 2025
Live from NADA 2025, Shasta Haddock sits down with Petra Sherbin-Fox, Customer Success Manager at Dealer Alchemist, to talk about the future of dealership solutions, industry trends, and her journey in automotive.Petra shares:🔹 What she’s been up to & life as a military spouse & mom of three🔹 The biggest surprises moving from the Northeast to Arizona🔹 Why she joined Dealer Alchemist & her vision for dealership success🔹 Exciting partnerships with Honda and Acura🔹 How Dealer Alchemist’s solutions are evolving for 2025🔹 Why adaptability is crucial in the ever-changing auto industry📢 Connect with Petra:🔗 LinkedIn: https://www.linkedin.com/in/petra-sherbin-fox-38067970/🔗 Facebook: https://www.facebook.com/petra.sherbinsamms

S5 Ep 35Streaming TV: The Future of Automotive Advertising with Owen Moon
Live from NADA 2025, Shasta Haddock sits down with Owen Moon, CEO & Co-Founder of FIXED OPS DIGITAL, to dive into the evolution of automotive advertising, fixed ops marketing, and what’s next for dealerships.Owen shares insights on:🔹 The rise of Streaming TV and its impact on dealership advertising🔹 The TradePending acquisition of FIXED OPS DIGITAL and what it means for the industry🔹 His new role on the Advisory Board at Bowtie Solutions🔹 Exciting news about launching a new company in 2025🔹 Highlights from NADA’s biggest moments, including the intermission show!With decades of experience and a pulse on the future, Owen breaks down what dealers must do to stay ahead in a fast-changing market.📢 Stay tuned for Owen’s next big move in 2025!

S5 Ep 34Building a Logistics Empire: Rachel Blatt on Trust, AI & Growth
Live from NADA 2025, Shasta Haddock sits down with Rachel Blatt, CEO of Royalty Logistics, to talk about her journey in the automotive logistics world and the key to building a thriving business.Rachel shares:🔹 The story behind Royalty Logistics and how she built a trusted brand🔹 How AI is evolving in logistics—but why human connection still matters🔹 What it takes to keep up with increasing vehicle transport demand🔹 Her thoughts on the future of shipping in 2025 and beyond🔹 Her fun NADA experiences (including karaoke!)📢 Don’t miss this insightful and engaging conversation!

S5 Ep 33AI, Marketing & Automotive Innovation with Jennifer Sanford
Live from NADA 2025, Shasta Haddock sits down with Jennifer Blount Sanford, VP of Marketing & Enablement at automotiveMastermind, to explore the intersection of AI, marketing, and the future of automotive retail.With years of experience in AI before it became a buzzword, Jennifer shares her insights on how automotiveMastermind is leveraging data-driven strategies to empower dealerships. She also discusses:🔹 Her journey in automotive and how she joined automotiveMastermind🔹 How AI is shaping the industry today vs. her early exposure to it🔹 What’s happening at the automotiveMastermind booth at NADA 2025🔹 Upcoming events and conferences to watch out for🚀 Don’t miss this insightful conversation on innovation, leadership, and the evolving role of AI in automotive!📢 Learn more about automotiveMastermind: www.automotivemastermind.com

S5 Ep 32What Drives Your Team? Ft. Jonathan Dawson
Live from the Authenticom booth at NADA 2025, Shasta Haddock sits down with Jonathan Dawson—renowned automotive consultant, sales trainer, and founder of Sellchology—to dive into what truly drives a team to success.With 24 NADA speaking sessions under his belt, Jonathan shares insights on how he crafts impactful presentations, including his 2025 session on 10 methodologies to motivate an organization. He emphasizes the power of culture, leadership, and the #1 resource in any dealership—people.🔹 How do you inspire and retain top talent?🔹 What strategies create raving fan advocates?🔹 Why is motivation the key to sustainable success?Plus, Jonathan discusses his Atlanta-based training center, Pinnacle Workshops (@www.pinaccleworkshops.com), where dealers can level up their sales teams with hands-on coaching.👉 Don’t miss this engaging conversation packed with actionable strategies for dealership leaders!

S6 Ep 1Paid Media A-Z: Everything you need to know in 2025 ft. Sarah Ciociola
The digital advertising landscape is evolving fast, and paid media in 2025 is more critical than ever. In this episode of the I'm A Car Chick Podcast, host Shasta Haddock chats with Sarah Ciociola, VP of Paid Media at PCG Digital, to break down the latest trends, strategies, and innovations shaping the future of automotive marketing.As Vice President of Media Planning and Account Strategy at PCG Digital, Sarah leads the Search Engine Marketing Team, Paid Social Media Team, Graphics Department, and Compliance Department while overseeing the agency’s internal marketing initiatives. She is a sought-after speaker at automotive conferences, 20-groups, and non-automotive events nationwide, where she shares her expertise in digital marketing.Sarah is passionate about pushing digital innovation forward in automotive, creating cohesive, cross-channel marketing experiences, and helping dealers maximize their advertising efforts in an ever-changing landscape.🔥 Don’t miss out—hit play and get ahead in paid media for 2025!#PaidMedia #AutomotiveMarketing #DigitalAdvertising #MarketingTrends #CarChickPodcast #SarahCiociola #PCGDigital #SEM #SocialAds

S5 Ep 30Keep your Brand Top of Mind ft. Christine Gago
🚘 Welcome to the Chicks In Charge Podcast! In this episode, host Shasta Haddock sits down with Christine Gago, a seasoned digital marketing expert at Demand Local, to explore the latest trends shaping automotive advertising in 2025.About Christine Gago:Christine Gago is a marketing professional specializing in digital media and audience targeting, helping businesses connect with their ideal customers. With a passion for innovation, she blends data-driven insights with a human touch to drive impactful marketing strategies. Outside of work, Christine enjoys traveling the country with her husband Enrique and their two boys.What You’ll Learn in This Episode:✅ Christine’s focus for 2025 and what’s next in automotive marketing✅ The power of TV streaming ads and why they’re a game-changer for dealerships✅ The biggest mistake dealers make in maintaining "state-of-mind" awareness✅ Insights from the NADA Show and key takeaways for dealers✅ The big shift in 2025 that dealerships need to prepare for✅ Why top-of-the-funnel marketing is crucial for success🎧 Don’t miss this must-listen episode packed with expert insights!

S5 Ep 29Off-Site BDC: The Game-Changer Dealers Need Ft. Matt Raymond
🚗 Welcome to the Chicks In Charge podcast! Host Shasta Haddock sits down with Matt Raymond, COO of Bowtie Solutions, to discuss how outsourced BDC solutions are transforming the automotive industry and why dealerships need to rethink their business development strategy for 2025.📌 In this episode, we discuss:✅ The biggest game-changer for 2024-2025 in automotive business development✅ Why outsourced BDC is a must-have for modern dealerships✅ How dealers are missing key performance metrics in their BDC strategy✅ Why we’re back in an era where customers expect personalized care✅ How Bowtie Solutions is revolutionizing BDC operations for dealersAbout Matt Raymond:Matt Raymond previously served as the Director of Digital Operations at Team Automotive Group before co-founding Bowtie Solutions, an outsourced service BDC solution built for dealers, by dealers. With over a decade of experience in automotive business development, CRM, and DMS technology, Matt played a key role in Team Automotive’s expansion from one location to seven across the Carolinas. The group earned spots on the Inc. 5000 List of America’s Fastest-Growing Companies in 2022 and 2023, ranking #11 in the automotive industry.🚀 Now, as COO of Bowtie Solutions, Matt helps dealerships and independent repair facilities maximize their service BDC operations by offering scalable, outsourced solutions.🏆 Industry Recognition:✅ Automotive News 40 Under 40 – 2021✅ Toyota Sales Manager Excellence Award – 2015✅ Toyota Bronze Sales Excellence Award – 2013🔥 Don’t miss this must-listen episode for dealership owners, BDC professionals, and auto industry leaders!

S5 Ep 28From Vendor to Retail: Automotive Digital Strategies with Lisa Gener
In this episode of Chicks In Charge, host Shasta Haddock sits down with Lisa Gener, Director of Digital & Marketing Operations at Covert Auto Group. With over 20 years in automotive marketing and management, Lisa shares her journey back into retail from the vendor side, her insights on BDC operations, and how she’s leveraging digital strategies for dealership success.We dive into:✅ The best part of transitioning back into retail✅ Digital strategies shaping the future of automotive✅ Vendor partnerships & operational efficiency✅ What’s ahead for 2025 in automotive retailDon't miss this insightful conversation packed with expert knowledge and forward-thinking strategies!

S5 Ep 27Women Driving Change in Auto Service Ft. Kate Bierowski
💡 How can women shape the future of automotive service and sales?In this episode, host Shasta Haddock sits down with Kate Bierowski, Director of Sales at Repair On Demand, to discuss the power of mentorship, mobile service innovation, and why the service department deserves more attention.🚀 In this episode:✅ Why women influence 80% of car-buying decisions✅ How mobile service is transforming convenience for customers✅ The importance of highlighting the value of technicians✅ Kate’s journey in automotive sales leadership & fixed ops✅ How mentorship & community drive women’s growth in the industryMeet Our Guest – Kate Bierowski🔹 Kate Bierowski – Director of Sales at Repair On Demand, a leader in automotive fixed operations and sales. With a Master’s in Organization Change Leadership and 8+ years in the industry, Kate has led dynamic sales teams and become a sought-after keynote speaker. She’s also an advocate for women’s empowerment through the Women in Automotive organization.🔹 Beyond her professional achievements, Kate is a proud mom and wife who loves traveling and cheering on her kids’ sports endeavors. Her passion for mentorship and building strong support networks continues to inspire women across the automotive industry.🎧 Don’t miss this powerful conversation on leadership, innovation, and women’s impact in automotive!

S5 Ep 26Transforming Parts Management & Marketing Ft. Kaylee Felio
💡 What does it take to turn parts inventory into a powerhouse of profitability? In this episode, Robin Wilson sits down with Kaylee Felio, Sales & Marketing Director at PartsEdge, to explore the balance between data-driven strategy and creative marketing — and why parts departments are the key to dealership success.🚀 In this episode:✅ The often-overlooked role of parts departments in profitability✅ How data-driven strategies drive efficiency & customer retention✅ Kaylee’s journey into automotive & lessons from her careerMeet Our Guest – Kaylee Felio🔹 Kaylee Felio – Sales & Marketing Director at PartsEdge and a trailblazer in the automotive industry. With nearly a decade of experience, Kaylee is passionate about helping dealerships optimize their parts departments for profitability and efficiency. She hosts two popular podcasts: Trailblaze Your Path Podcast and The Parts Management Podcast, where she shares inspiring stories and expert insights to drive industry growth.🔹 Kaylee’s journey began unexpectedly, but her focus on collaboration and data-driven strategy quickly set her apart. A natural storyteller and industry advocate, she’s dedicated to empowering dealership professionals with actionable insights and smarter parts management solutions.🔹 Beyond her professional achievements, Kaylee is a wife, proud mom of two, and an outdoor enthusiast who loves hiking, camping, and off-roading. Her passion for connection and innovation continues to shape the future of automotive parts management.🎧 Don’t miss this deep dive into the strategy behind parts, marketing, and dealership growth!

S5 Ep 25From Sales Leader to Client Success Expert Ft. Courtney Paschal
💡 How can dealerships strengthen their online presence and customer relationships? In this episode, host Shasta Haddock sits down with Courtney Paschal, Client Success Manager and automotive industry powerhouse, to discuss her journey and the pivotal strategies dealers need to thrive in 2025 and beyond.🚀 In this episode:✅ Why Courtney transitioned from dealership sales to consulting✅ Key strategies for enhancing dealership online presence & customer engagement✅ Where dealerships should start to build stronger operations✅ Biggest lessons learned from NADA & how to maximize events✅ How Courtney’s missionary work shapes her leadership approach✅ Vital insights BDC managers need to know for 2025 successMeet Our Guest – Courtney Paschal🔹 Courtney Paschal – Client Success Manager with over a decade in the automotive industry. From Internet Sales Manager to consultant, Courtney brings award-winning expertise in sales, leadership, and community service. A 2023 Automotive News 40 Under 40 honoree and active advocate for Amarillo’s No Boundaries International, Courtney is dedicated to helping dealerships and her community succeed.🎧 Don’t miss this inspiring and strategy-packed conversation!

S5 Ep 24The Future of AI in Automotive with BLink AI Ft. Dave Perry and Ashleigh Norton
🚀 AI is transforming the automotive industry—so what’s next? In this episode, Dave Perry and Ashleigh Norton of Blink AI discuss their journey, the impact of AI in dealerships, and where the industry is headed in 2025.🔹 Key Topics Discussed:✅ Dave’s journey from dealership cashier to CEO.✅ Ashleigh’s transition into her VP of Marketing role.✅ Key takeaways from NADA and what’s next in AI for dealerships.✅ How Blink AI simplifies service and enhances the customer experience.✅ What sets Blink AI apart from other AI companies.✅ AI as a tool for efficiency, not a replacement.Meet the Guests:🔹 Dave Perry – CEO, Blink AIWith a career spanning dealership operations to corporate leadership, Dave Perry has earned industry-wide recognition, including Automotive News’ 40 Under 40 and a What Drives Her: Trailblazer Award nomination. A Nissan Brand Ambassador, he has led initiatives improving customer satisfaction and dealership efficiency.🔹 Ashleigh Norton – VP of Marketing, Blink AIA marketing leader with over a decade of experience in the automotive and marine retail sectors, Ashleigh has driven branding and growth strategies at major automotive companies. Previously Marketing Director at Proactive Dealer Solutions, she now leads Blink AI’s marketing efforts to expand its industry impact.🎧 Tune in to explore how AI is shaping the future of automotive!

S5 Ep 23Inside Zeigler Auto Group: Leadership, Growth & The Power of Podcasting with Sam D’Arc
Join host Shasta Haddock as she sits down with Sam D’Arc, COO of Zeigler Auto Group, to dive into the strategies behind one of the top-performing dealer groups in the country. They discuss Zeigler's growth, leadership philosophy, and how launching an internal podcast led to unexpected opportunities—including a connection with Car Dealership Guy.Sam also shares his journey before stepping into the COO role, insights from NADA, and what 2025 holds for auto retail. Plus, they explore how dealerships can build customer relationships that last a lifetime and what software or process Sam wishes existed to make operations smoother.🎧 Tune in for an episode packed with leadership lessons, industry insights, and podcasting power!🚗💡 #ZeiglerAuto #AutomotiveLeadership #AutoIndustry #CarDealership #CustomerExperience #NADA2025 #PodcastingInBusiness #DealershipGrowth #AutoRetail #LeadershipMatters

S5 Ep 22From Dealer to Marketing Powerhouse! | Kendra Brown, The Dream Team Media Co.
🚗 From Dealer to Marketing Powerhouse! | Kendra Brown, The Dream Team Media Co.💡 What does it take to stand out in automotive marketing? In this episode, host Shasta Haddock chats with Kendra Brown, Founder and Strategy Director of The Dream Team Media Company, about her journey from dealer principal to marketing expert — and the big trends coming in 2025.🚀 In this episode:✅ Why Kendra shifted from dealership to digital marketing✅ Key differences between franchise vs. independent marketing✅ Why proactive marketing is crucial for 2025 success✅ The power of branding for longevity & customer retention✅ How great marketing teams drive dealership successMeet Our Guest – Kendra Brown🔹 Kendra Brown – Founder and Strategy Director of The Dream Team Media Company. With 17+ years in the automotive industry, Kendra brings firsthand experience as a dealer and marketing consultant. She’s an award-winning industry leader dedicated to helping dealerships thrive through innovative digital strategies.🎧 Don’t miss this insider’s take on the future of automotive marketing!#CarChickPodcast #AutomotiveMarketing #WomenInAutomotive #CarDealership #DigitalMarketing #NADA2025 #CarIndustry #DealershipSuccess #MarketingStrategies

S5 Ep 21Car Dealers: Meet Your New Best Friend in Agile Auto with JR Toothman and Scott Simons
🚗 Car Dealers: Meet Your New Best Friend! | Agile Auto w/ JR Toothman & Scott Simons💡 What if you could revolutionize your used car operations? In this episode, host Shasta Haddock sits down with JR Toothman & Scott Simons to discuss how Agile Auto is changing the game for car dealers.🚀 In this episode:✅ How JR Toothman & Scott Simons teamed up to launch Agile Auto✅ Why dealerships MUST focus on used cars & service for long-term success✅ The mission behind Agile Auto & how it helps dealers stay sustainable✅ Why customer experience is at the heart of Agile Auto’s success✅ How dealers can tell if Agile Auto is the solution they needMeet Our Guests – JR Toothman & Scott Simons🔹 JR Toothman – President of Toothman Ford & Toothman and Sowers Ford, NADA Dealer Academy graduate, WV Auto Dealers Chairman, & Automotive News 40 Under 40 Honoree. A dedicated philanthropist who donated $1M to WVU Children’s Hospital, JR is passionate about helping dealers succeed.🔹 Scott Simons – A 29-year automotive industry veteran who became a Managing Partner at Carter Myers Automotive before exiting in 2024. He has since built Simons Enterprises Inc., investing in 30+ businesses. Scott is also an OG Member of Arete Syndicate, Co-Host of Breakfast of Champions, and Apex Executive Example.🎧 Don’t miss this deep dive into the future of used car operations!

S5 Ep 20Every Dealership Needs This Product Ft. Matthew Davis, CMO at TradePending
🚗 Every Dealership NEEDS This Product!💡 Why isn’t EVERY dealership using TradePending? Host Shasta Haddock sits down with Matthew Davis, CMO of TradePending, to discuss why this game-changing software is reshaping automotive sales and service.🚀 In this episode:✅ What makes TradePending an essential tool for dealerships?✅ How their latest acquisitions are expanding their portfolio✅ The #1 issue dealerships face & how TradePending solves it✅ Why fixed ops is the next big move for TradePending✅ The marketing strategies that drive TradePending’s success✅ What’s coming in 2025 & why dealers should pay attentionMeet Our Guest – Matthew Davis🔹 CMO at TradePending – an automotive software company revolutionizing trade-in valuations and digital retailing🔹 Entrepreneurial background – experience in startups, ad tech, mobile apps, and even running a window cleaning business!🔹 Sales & marketing expert – driving growth and innovation in automotive tech🎧 Don’t miss this deep dive into the future of dealership tech!#TradePending #CarDealerships #AutomotiveTech #FixedOps #CarSales #TradeInValues #MatthewDavis #ShastaHaddock #ChicksInCharge #DealershipMarketing #AutoIndustry #CarBuying #CarSelling #TechInnovation #DigitalRetailing #AutomotiveMarketing

S5 Ep 19Is Your Money Spent at the Dealership Earning You Rewards? With Jacob Zachs, Founder of Fasten
💰 Earn Rewards at Your Dealership? | Jacob Zachs & Sean Hopper on Fasten’s Game-Changer!🚘 Is your money at the dealership working for you? Imagine earning rewards every time you service or buy a car! Jacob Zachs, Founder & CEO of Fasten, and Sean Hopper, Head of Business Development, join host Shasta Haddock to discuss how Fasten is revolutionizing customer loyalty in automotive.✅ Why dealerships NEED a loyalty and rewards program in 2025✅ How Fasten turns dealership spending into valuable rewards✅ Why customer retention is more critical than ever✅ How tech-driven solutions enhance dealership profitability✅ The shift towards digital loyalty programs in the auto industryMeet Our Guests🔹 Jacob Zachs (Founder & CEO of Fasten)With a background in early-stage tech startups, Jacob has played a pivotal role in scaling innovative companies. After working at Newsela (a unicorn), he co-founded AiTA Bio, a medical device company. Later, he led partnerships at Forage, helping raise $22M in Series A funding before launching Fasten—a first-of-its-kind customer loyalty and rewards platform for dealerships.🔹 Sean Hopper (Head of Business Development at Fasten)With extensive experience in automotive sales and digital solutions, Sean has worked at top companies like Fullpath, Demand Local, PGI, and Dealer eProcess. He specializes in customer retention, revenue growth, and first-party data solutions, helping dealerships maximize their marketing and loyalty strategies.🎧 Don’t miss this must-watch episode for dealership owners, GMs, and auto industry pros!https://youtu.be/RBTjvIXb77k

S5 Ep 18Why Vincue Is on Every Dealer’s Radar! | Angela Rizzo on Innovation & What’s Next
📢 "The companies that win are the ones that deliver the right info in fewer steps!" — Angela Rizzo on Vincue’s game-changing approach.In this episode, Angela Rizzo, CMO of Vincue, joins host Shasta Haddock to discuss how Vincue is revolutionizing dealership operations with cutting-edge tools, dealer-driven innovation, and a focus on efficiency and profitability. Plus, Angela shares insights on her upcoming retirement and future plans!✅ Vincue’s booth was buzzing! What’s driving dealer interest? 🚀✅ How Vincue listens to dealers & continues adding powerful tool capabilities✅ Acquisitions in automotive tech—why Vincue is on top of everyone’s list✅ New innovations Vincue unveiled at the show✅ Why the companies that simplify information flow will dominate the industry✅ The role of Performance Managers in dealership success✅ Angela Rizzo’s retirement plans & reflections on her careerMeet Angela RizzoAngela Rizzo, known as the "Chief Dot Connector," has built a reputation for bridging gaps, building relationships, and driving innovation. As CMO of Vincue, she’s been a relentless advocate for dealers, ensuring Vincue’s tools evolve to help dealerships become more efficient, profitable, and scalable.With expertise spanning IT, Cloud, Telecommunications, Cybersecurity, and Automotive, Angela has spent her career mastering corporate storytelling, branding, and tech marketing strategies. She also gives back through nonprofit work addressing homelessness in Kansas City.🔹 What’s next for Vincue in 2025?🔹 How can dealers maximize efficiency and profitability with the right tools?🔹 What’s next for Angela Rizzo in retirement?Don’t miss this insightful conversation! 🎧 LIKE, COMMENT & SUBSCRIBE for more industry insights!

S5 Ep 17Revolutionizing Insurance Verification! | Modives’ Scott Trainor & Justin Silver on Check MyDriver
In this episode, Scott Trainor & Justin Silver of Modives join host Shasta Haddock to discuss how Check MyDriver is revolutionizing insurance verification for dealerships and how authentic relationships drive industry success.✅ How Check MyDriver by Modives is changing insurance verification for dealers 🛡️✅ The roller coaster ride of the automotive industry—why we thrive on it 🎢✅ What inspired the creation of Modives? Justin Silver shares the story✅ Why Scott Trainor knew Modives was the right company for him✅ The power of authenticity in building relationships in automotive✅ Modives’ strategy: Expanding to more dealerships or deepening existing partnerships?✅ How driver insights provide dealers with valuable data & when it’s most usefulMeet Scott Trainor & Justin SilverScott Trainor brings a passion for building strong automotive relationships, leveraging his authenticity and deep industry knowledge to expand Modives’ reach.Justin Silver, COO of Modives, helped shape the company from the ground up, with a vision to streamline insurance verification and provide dealerships with real-time driver insights to improve efficiency and compliance.🔹 What’s the future of insurance verification in automotive?🔹 How can dealers leverage driver insights for better decision-making?🔹 What’s next for Modives in 2025?Don't miss this insightful conversation! 🎧 LIKE, COMMENT & SUBSCRIBE for more automotive industry insights!

S5 Ep 16From Super Bowl Champ to Auto Industry Leader! | Frank Zombo on AHX, B2B, & Sales Success
📢 "Saving time, saving money— dealers move cars faster with transparency." — Frank Zombo on revolutionizing auto logistics!In this exciting episode, Frank Zombo, VP of Sales at Auto Hauler Exchange (AHX) and Super Bowl Champion, joins host Shasta Haddock to discuss his journey from the NFL to automotive logistics and how AHX is transforming the industry. 🚀✅ Life in Kansas City & playing for the Chiefs 🏈✅ How Frank transitioned from pro football to automotive & logistics✅ Why transparency in B2B transactions matters & how AHX speeds up deliveries✅ What challenges dealers face before finally signing up with AHX✅ What’s big for AHX in 2025? Expansion, hiring, and growth plans✅ Why they chose food trucks over a traditional booth at events 🍔🚛✅ Frank’s personal side—coaching football, hunting, and family life✅ Lessons from football that drive success in sales✅ Fun question: If you could play with any quarterback, who would it be?Meet Frank ZomboFrank Zombo brings grit, strategy, and a championship mindset to his role as VP of Sales at Auto Hauler Exchange (AHX). Before leading in the enterprise software and automotive logistics space, Frank spent 9 seasons in the NFL, winning a Super Bowl with the Green Bay Packers and later serving as playoff team captain for the Kansas City Chiefs.Now, he’s leveraging his high-pressure playmaking skills to help dealers streamline vehicle transportation, cut out the middleman, and save time and money with AHX’s transparent B2B logistics solutions.🔹 How do NFL leadership skills translate into automotive sales success?🔹 What’s next for AHX in 2025?🔹 What’s the one quarterback Frank would love to play with?Don’t miss this action-packed episode! 🎧 LIKE, COMMENT & SUBSCRIBE for more industry insights!

S5 Ep 15Owning Your Data & Building Stronger Dealerships | Kyra Miller on NADA Vault & Fixed Ops Success
📢 "Owning your data gives you flexibility and the power to grow." — The future of dealership success starts here!In this episode, Kyra Miller, Fixed Operations Performance Manager at Thomas Automotive, joins host Shasta Haddock to discuss:✅ How Thomas Automotive is leveraging NADA Vault to collect & own their data 📊✅ Why data flexibility & strong partnerships are key for dealership success✅ Kyra’s journey in the automotive industry & Thomas Automotive’s focus on building people✅ Why every dealership needs a strong fixed ops leader to train & support teams from the ground up✅ How roles in automotive are transforming in 2025 & what to expect for the future✅ Kyra’s thoughts on switching to the variable side and upcoming industry eventsMeet Kyra MillerKyra Miller is the Fixed Operations Performance Manager at Thomas Automotive, where she plays a vital role in optimizing operational performance, implementing new systems, and training dealership teams.She started at Thomas Automotive as an Organizational Development Administrator and brings a diverse background in education, having worked as a high school teacher, parent educator, and youth career planner. Her passion for guidance and learning enables her to train dealership staff on complex systems and processes, ensuring they thrive in an innovative automotive environment.With a strong focus on growth, efficiency, and customer satisfaction, Kyra is helping shape the future of fixed operations and dealership performance management.Don't miss this insightful conversation! 🎧 LIKE, COMMENT & SUBSCRIBE for more automotive insights!

S5 Ep 14From Anonymous to Industry Leader: Car Dealership Guy’s Big Year! | Yossi Levi on NADA, Growth & 2025
In this exciting episode, Yossi Levi, founder of Car Dealership Guy, joins host Shasta Haddock to reflect on his game-changing year since revealing his identity at NADA 2024 and discuss what’s next for 2025. 🚀✅ The journey to NADA & why 2024 was a milestone year✅ What happened after revealing his identity✅ The importance of knowing your strengths, staying humble & always learning✅ Key trends & focus areas for Q1 & Q2 of 2025—where is the industry headed?✅ What’s next for Yossi? His biggest goals and projects for the year ahead✅ A personal side of Yossi—his ultimate guilty pleasure 🎉Meet Yossi LeviYossi Levi is the founder of Car Dealership Guy, the leading media platform in automotive retail, delivering content, news, and insights that keep dealers and industry professionals informed.His journey in the car business began at just 14 years old, working at his father’s small used car lot in Philadelphia. Recognizing the need for greater transparency in the industry, he later launched Gettacar, a fully online auto retailer that grew to $80M in annual sales before closing in 2023.Undeterred, Yossi built Car Dealership Guy, leveraging his previously anonymous social media persona into a trusted industry resource with 30M+ impressions per month and recognition from Forbes, Apple News, and NY Post.His accolades include EY Entrepreneur of the Year and recognition as one of Goldman Sachs’ Top 100 Most Intriguing Entrepreneurs.🔹 What was it like stepping into the spotlight after years of anonymity?🔹 What big moves is Yossi making in 2025?🔹 What trends & challenges should the automotive industry prepare for this year?Don't miss this powerful conversation! 🎧 LIKE, COMMENT & SUBSCRIBE for more insights!

S5 Ep 13Scale or Exit? The Future of Car Dealerships in 2025 | Glenn Lundy on Growth, Data & Survival
📢 "Dealers should get in the game or plan their exit strategy." — A wake-up call for the automotive industry!In this powerful episode, Glenn Lundy joins hosts Shasta Haddock & Michelle Phelps to discuss the high-stakes future of car dealerships in 2025. 🚀✅ The tough reality of 2024 and why dealers must scale—FAST✅ Glenn’s partnership experience—why he sold his shares after just 90 days✅ The 800% Elite Club—scaling dealerships at massive volume with a team of experts✅ The new success metric: Why selling 250+ cars/month is the key to survival 🔥✅ Data control & security in 2025—how Authenticom is shaping the futureMeet Glenn LundyGlenn Lundy is a highly accomplished leader in the automotive industry, with 25+ years of experience. He is a devoted husband and proud father of eight children, a motivational speaker, an author, and the winner of the Great American Speak Off.As the founder of the 800% Elite Automotive Club, Glenn helps dealers scale at massive volume through a team of experts who specialize in big growth, big numbers, and full-throttle success.He also hosts the #RiseAndGrind morning show, where he shares insights to help people unlock their full potential. His passion for automotive success, leadership, and data-driven strategies makes him a game-changer in the industry.🔹 Can dealerships survive if they don't scale?🔹 What strategies will help dealers win in 2025?🔹 How does data security & control impact the automotive space?Don't miss this game-changing conversation! 🎧 LIKE, COMMENT & SUBSCRIBE for more insights!

S5 Ep 12The Power of Clean Data in Automotive | Stephen Cottrell & Mike Stanton | NADA Vault & Industry Resilience
📢 "If the data doesn’t move the way it should, it holds us back." — A bold statement that defines the future of the automotive industry!In this episode, Stephen Cottrell (Founder & CEO of Authenticom) and Mike Stanton (President & CEO of NADA) join host Shasta Haddock to discuss:✅ How the automotive industry showed resilience despite challenges, including a winter storm 🌨️✅ The infancy of the NADA Vault—a 12-year journey to becoming an industry-standard product✅ The importance of clean data and how it helps dealers & vendors improve the customer experience✅ What does the future hold for NADA Vault and automotive data innovation?Tune in to this insightful conversation! 🎧 Don't forget to LIKE, COMMENT, and SUBSCRIBE for more discussions on automotive industry trends!

S5 Ep 112024 Kicked My Ass ft. Mike Dorazio
Mike Dorazio is a self-made entrepreneur, husband and father of 5. He has spent the past 35 years advancing his career and building his brand within the Automotive Industry.He started his Sales journey in Altoona, PA and worked his way up to becoming a Sales Manager, Finance Manager, General Manager and eventually a partner in a small Ford Store. Mike sold his interest in the Ford store and decided to change his career path. He accepted a position with Westlake Financial. He helped sign and establish accounts with over 400 dealers in Pennsylvania. Eventually becoming the East Coast Division Manager. During his time at Westlake Financial, Mike was able to obtain knowledge and create relationships that helped define the next steps in his career. In January of 2013, Mike launched "Platinum Pre-Owned LLC". It all started with 2 employees. In 10 short years, Platinum Central Pennsylvania expanded throughout the area, with over 200 employees and 6 locations, 3 of which were franchised Mitsubishi stores.Mike built upon the values that he learned as a young man during his time in the United States Marine Corps, such as integrity, willingness and determination, then modeled these qualities into his business structure.In 2020, he started MBishin Media, to establish production and management of all advertising and branding for Platinum Central PA and to also showcase the music that he loves. In the beginning of 2022, he added Freedom Auto Auction in Freedom Township, PA.Over the past 2 years, the subprime business model that is the core of Platimum's business has encountered extreme challenges and has forced Mike to close 2 Preowned stores and sell 2 Mitsubishi stores. With his main Preowned store, his most successful Mitsubishi store, his Auto Auction, and his media company and 100 employees remaining, Mike is determined to face the challenges ahead and continue to navigate the ever changing automotive business with optimism, grit, perseverance, and empathy for the people around him. https://www.facebook.com/mike.doraziohttps://www.linkedin.com/in/michael-dorazio-8001b246/#AutomotiveEntrepreneur #BusinessResilience #LeadershipJourney #PlatinumPreOwned #AutoIndustryPioneer