Duo On Air Podcast

Listen from our guest Sarah Kleist as she takes us through her journey of going viral on TikTok, algorithm tips and how to get started today for your business. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/tiktok-vs-instagram-with-kleist-creative/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Easy tips and solutions on how to be your authentic self in order to better connect and engage with your audience. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/showing-up-as-your-authentic-self/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

On this episode we dive into all things branding with Dox Design. What is visual storytelling and how can you use it to grow your brand? DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/the-power-of-visual-storytelling-with-dox-design/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

A mini episode all about Courtney's obsession of celebrating holidays to the max — 4th of July included! — festive outfits, wigs and so much more! Get a peek behind the Duo outside of just organic marketing. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/courtney-and-the-fourth-of-july/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

If the idea of speaking at an event makes you queasy, this episode is for you! Here's how to secure your first speaking gig in order to gain more authority and visibility for your small business. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/how-to-secure-your-first-speaking-gig/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

When is the right time to rebrand your business? Maybe you've been feeling a little uninspired lately and can't quite put your finger on what might be wrong. Tune in to hear common signs to watch out for when it might be time to rebrand. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/4-reasons-it-might-be-time-to-rebrand-your-business/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Here are some easy ways to get backlinks for your website to help improve your organic SEO by ranking higher on search engines and improving your authority. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/3-easy-ways-to-get-backlinks-for-your-website/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Walking you through exactly how to build the best Instagram profile bio that will capture your audiences attention and help you appear higher in search. We will talk you through keywords, call to actions and share tips to help you stand out. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/how-to-create-the-best-instagram-profile-bio-for-your-business/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

You can't trick search engines like Google. If it sounds too good to be true, it probably is! Tune in to hear 7 SEO strategies you should avoid for your small business website. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/avoid-these-7-bad-seo-strategies/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Beautifully designed social media templates are all over Etsy, Pinterest and a gazillion websites. Maybe you've purchased some or want to? Here's what to watch out for when shopping for new template designs. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/why-buying-social-media-templates-wont-solve-your-instagram-problems/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Breaking down the details on how to better understand your audience with one simple survey. We'll chat tools, questions you should ask, along with how to take action in order to drive deep engagement on any platform. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/how-to-understand-your-target-audience-with-simple-survey/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

If you want to grow on Instagram, you have to create reels. But you don't have to show your face if you aren't ready. Here are some easy ways to still show up on Instagram Reels without being in front of the camera. BONUS: make sure to check out the show notes for free downloadable templates and covers in Canva! DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/5-easy-reel-ideas-where-you-dont-have-to-show-your-face/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

If you own a website, then this episode is for you! Do you ever wonder what Google Analytics metrics you should be looking at to measure your website performance? Here are three of the most important metrics even analytic beginners should understand. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/3-google-analytics-metrics-every-beginner-should-know/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Gabrielle Laura is a niche expert and sales coach who is sharing all her secrets on the podcast. Learn some incredibly tangible strategies to find your own unique sales voice, build confidence and close the sale. DUO COLLECTIVE SHOW NOTES: hhttps://duocollective.com/blog/selling-techniques-with-gabrielle-laura-coaching/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Here's why you shouldn't ignore your past experiences, because they might just be your differentiator in entrepreneurship. Before Duo Collective, we worked the 9-5 agency & corporate lifestyle with big brand names, in a marketing niche called shopper marketing. Listen to how this corporate thought process translates today into our own organic marketing strategies that we build for our clients. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/from-corporate-marketing-to-entrepreneurship/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Do you struggle to write your own website content? Introducing our first guest, a website and launch copywriter from Between The Lines Copywriting. Learn her secrets & simple strategies to craft copy that actually converts. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/how-to-write-copy-that-actually-converts/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Are you looking to start a business partnership? Already in one and wondering how to make it run smoother? Maybe you are dreaming about one day? Or maybe you just want to hear about the inner workings of Duo Collective! Regardless of which one you fall in, you came to the right place! DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/our-secrets-to-identifying-roles-in-a-business-partnership/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Are hashtags dead? How many should you use? What are the dangers of using too many or the wrong hashtags? We dive into it all in this episode! DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/do-hashtags-even-matter-any-more/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Our advice and tips on finding your audience niche and when you know it's time to narrow down your audience or offerings. Plus hear all about our own niche and strategy. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/6-questions-to-ask-when-finding-your-niche/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Let's dig into the differences between your brand strategy vs. brand design. Here's why they are both so important to understand when starting your business or investing in a rebrand.DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/brand-strategy-vs-brand-design/DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Steal our favorite ways to ideate fresh, new social media content ideas for Instagram and beyond so you can get back to business and serve your audience well. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/how-to-find-social-media-content-ideas/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Listen to our top 5 favorite ways to grow organically without spending a dime on paid ads. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/5-ways-to-grow-organically/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

If you have a website for your small business, here are 6 things you need to do in order to make sure your website can be found on Google. Let's dive into SEO basics 101! DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/seo-basics-every-entrepreneur-needs-to-know/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

If you are a small business owner or entrepreneur looking to drive real growth on Instagram in 2022, here are the key two pieces of content you need in your social strategy. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/two-types-of-instagram-content-you-need-for-your-business/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Meet Abbey & Courtney of Duo Collective, a boutique marketing agency based in Minneapolis, Minnesota and the hosts of The Duo On Air Marketing Podcast. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/meet-the-hosts-of-duo-on-air-marketing-podcast/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

On the very first episode of The Duo On Air Marketing Podcast, we are sharing the first things we did when entering the entrepreneurial world and making our side hustle legit. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/6-things-we-did-when-we-started-our-small-business/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/