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Duo On Air Podcast

Duo On Air Podcast

226 episodes — Page 4 of 5

Ep 77#77: The Key to Building a Winning Mindset

Sunny McGraw is a marketing and mindset coach for women in their prime. She has worked with some of the world's biggest brands like Coke, Starbucks and Ford. She Founded her business today, Sunny McGraw Marketing, at age 50 and she is a living model of the fact that it is never too late to follow your dreams. One of our favorite moments on the podcast was the fact that we all need only one simple thing to succeed at entrepreneurship. Tune in to hear her success mindset framework and so much more. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/how-to-cultivate-a-mindset-for-success DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Jul 24, 202333 min

Ep 76#76: SEO Maintenance & What Metrics Actually Matter

DOWNLOAD THE FREE SEO METRICS WORKSHEET Today I am spilling the beans on how I feel about SEO retainer packages, why I don’t offer them, and what truly matters when it comes to SEO maintenance. Plus we even made you a free worksheet to manage all these metrics so you can track them and feel more confident in your SEO growth. LINKS MENTIONED: SEO METRICS WORKSHEET: https://duocollective.com/podcast-freebie-seo-metrics DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/seo-maintenance-metrics DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/ EPISODE #19: https://duocollective.com/blog/avoid-these-7-bad-seo-strategies/ EPISODE #62: https://duocollective.com/blog/write-the-best-seo-title-and-meta-description/ EPISODE #69: https://duocollective.com/blog/a-breakdown-of-my-seo-process/

Jul 17, 202319 min

Ep 75#75: Two Tips To Overcoming Your Limiting Beliefs

There is no way you won't feel a spark of motivation from our guest after listening to this episode. Sensi Graves popped into our inbox with the coolest story and combination of careers, from being a professional kiteboarder to starting her own swimwear brand and finally now being a motivational speaker. She said something that struck us to our core in her podcast application — “I didn’t feel proud of myself.” I wanted to shout through my computer and say, “How!? Look at all the amazing things you’ve done!” And then I paused for a second and thought I might be doing this to myself. Look at all the things that we’ve done as CEO’s and working moms. Chances are you feel this too. And it’s time to make a change. I cannot wait for you to listen to this episode with Sensi, and I hope you walk away a few steps lighter feeling like the amazing human you are! DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/two-tips-to-overcoming-limiting-beliefs DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Jul 10, 202332 min

Ep 74#74: How to Let Go and Outsource as an Entrepreneur

One of the very best things we did in our business within the last year was outsource, and it’s one of the reasons we have been able to bring in the consistent revenue we have now, even while Court is out on mat leave! This wasn’t easy though. As entrepreneurs, we constantly think of reasons NOT to outsource. Do you relate to any of these? I’m nervous. I have no idea how to hire someone, let alone find someone I trust. I can do it better. It will take me too long to train someone. It’s going to cost me too much money. We have felt every single one of those, and we still feel them! Even though we do outsource, we could absolutely outsource more. It’s a constant battle to figure out what is worthy of outsourcing! So let's break it all down in this episode; how to let go and start outsourcing more and how to set your team up for success. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/how-to-let-go-and-outsource DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/ EPISODE 61: https://duocollective.com/blog/automation-and-system-set-ups-with-dubsado-expert/ EPISODE 50: https://duocollective.com/blog/how-to-feel-more-confident-about-your-business-finances/ EPISODE 33: https://duocollective.com/blog/the-secret-to-defining-boundaries-balance-with-val-marlene-creative/

Jul 6, 202319 min

Ep 73#73: This One Thing Will Improve Your SEO This Year

This episode is going to be hard for me, not going to lie! Choosing one thing… HOW!? So I had to think long and hard about this one, and I am feeling pretty good about the answer.However, this answer does come with a caveat, and that is if you don’t have an optimized website. That is step one! Now if you have gone through the process of optimizing your website, whether that be DIYing it yourself, hiring someone, or leaning on your copywriter or web designer to help… here’s what I would focus on this year.DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/backlinks-will-improve-your-seoDUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Jun 26, 202311 min

Ep 72#72: Are You Culturally Aware In Your Marketing?

Every once in a while, you hear or see something so good that doesn’t leave your brain. That’s how we felt after listening to Cassandra Le’s TED Talk. She is a first-generation Vietnamese-American immigrant living in Spain. She is an absolute wealth of knowledge on how brands, businesses, and thought leaders can share their message loud and proud while also being inclusive and rallying their community. The first question Court and I asked ourselves was “Are we being inclusive?” and “Is our marketing off-putting for multicultural audiences?” It was a vulnerable moment for us to address our ignorance and make some changes in how we show up. We are so excited for you to listen to Cassandra’s story and her actionable tips to make sure you are being culturally aware in your marketing. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/become-culturally-aware DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/ THE QUIRKY PINEAPPLE: https://thequirkypineapple.com/

Jun 19, 202342 min

Ep 71#71: How a Strong Brand Boosts Your SEO Strategy

Have you ever wondered why we chose to pair branding and SEO as our core business services? Well other than the fact that we are obsessed with these two topics. 😉 So why search and design and how can having a strong brand help your SEO? We are unveiling the synergies between these two topics and how they can enhance your organic marketing strategy. And yes, this means both visually and from a strategy perspective. And no, we are not just talking about your logo. (It’s never just about the logo!) DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/having-a-strong-brand-can-help-your-seo DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Jun 12, 202314 min

Ep 70#70: Harness The Power of Lead Gen To Scale Your Biz

When we talk about outsourcing, does lead generation come to mind? If we were being honest, I’d say no. I think about content creation, social media management, systems, and VA’s… but lead gen and sales? That feels like something huge companies do… right? Well, after this episode, our brains were completely flipped. This got us thinking about just how important— better yet, profitable— it can be to outsource this process. If this sounds intriguing, then you are in for a treat, my friend. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/how-to-source-new-leads DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/ COMMUNITY CATALYST: https://www.thecommunitycatalysts.com/

Jun 5, 202339 min

Ep 69#69: A Breakdown Of My SEO Audit Process

Have you ever wondered how we audit our client's website and overall SEO performance? Well, today’s your lucky day! On this podcast episode I am breaking down how I approach different SEO projects for businesses of all sizes. The best part is, that no two SEO projects are the same— and that is why I love this work so much! There are normally three opportunity buckets my clients usually fall into. This helps determine where I should spend the most time researching and optimizing. Chances are, you will too. So follow along and see where you might need to focus on growing your SEO next. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/a-breakdown-of-my-seo-process DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/ BACKLINK CHALLENGE: https://duocollective.com/5-day-backlink-email-challenge

May 30, 202318 min

Ep 68#68: Tips For Fueling Your Day Through Nutrition

We’re bringing something a little different to you today! Different, but equally important as all the other topics we talk about 🙂 We are not talking about SEO, branding strategies, or even marketing tips. We are talking about nutrition. And let's be honest, as entrepreneurs and business owners, we can kinda be the worst at neglecting this. If there was ever a stat created about how many of us fuel our day with food the right way… I’d be scared to see it. We talk about so much in this episode from the crazy fads out there to real tips that feel attainable so you can stop skipping lunch and be more productive. Sounds great, huh!? Let’s meet a past client of ours, Bonnie from The Nourished Path. Bonnie and her team help clients create personalized nutrition plans that fit their lifestyles— not the other way around. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/nutrition-for-entrepreneurs DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/ LINKS FROM EPISODE: Lunchable Meals: https://www.thenourishedpath.com/blog/on-the-go-meals-for-weight-loss Restaurant Cheat Sheet: https://www.thenourishedpath.com/resources

May 22, 202346 min

Ep 67#67: How I Work as a Mom and CEO with Limited Childcare

Soon enough you will be hearing about both of our journeys juggling motherhood and running a business. But since Court just had her sweet little baby, she has plenty of time to soak up those snuggles on her maternity leave before figuring all that out. So on this episode of Duo On Air, you are getting a sneak peek into Abbey's world with two little toddlers. Buckle up, because it's not a neat little schedule that's for sure. It’s so hard to find a balance between work time and mom time. We want to spend all our time with our kids, yet we also have a business we love. We are constantly torn between the two. Chances are this struggle will never fade. We are always going to have to make sacrifices somewhere. So while I come to you on this episode sharing what works for me; it's not a science. I hope it gives you freedom and inspiration to dream up a world where you can do both. You can be both a mom and a CEO and you can love every minute of it. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/how-i-work-as-a-mom-and-ceo-with-limited-childcare DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/ MATERNITY LEAVE EPISODE: https://duocollective.com/blog/preparing-for-maternity-leave/ MEET MILA 💕 https://www.instagram.com/p/CsOnGQ6uEdn/

May 15, 202322 min

Ep 66#66: Tips For Building A Business Partnership As a Solopreneur

Have you thought about finding a business partner? We love connecting with other "Duos"— whether they started as partners, or found one along the way. But have you ever considered that you can have a partnership while still running your own business? Take our guests, Isobel and Samara, for example. These two ladies run completely separate businesses yet collaborate together on client projects! They combine strategy, design, and copy to create swoon-worthy websites that work for their clients. Copy and design; a beautiful partnership! DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/how-to-find-a-business-partner DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/ MEET SAMARA: https://samarabortzdesign.com/ MEET ISOBEL: https://isobelgriffin.com/

May 8, 202339 min

Ep 65#65: Signs You Are Ready To Pivot Your Business

Today, we are talking about something that is very real in our business right now and that is this feeling that something needs to change. We've made a few big changes recently. We actually ended a program we thought we were going to love. It was disheartening. But you know what's more disheartening? Sticking with something that doesn't feel right. After all, there’s nothing wrong with changing your business - it is your business, right!? It’s terrifying, but it’s a gut feeling that it’s time to grow and change. If you’re in the same boat, we hope this episode will encourage you to follow your gut and make a change! DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/signs-you-are-ready-to-pivot-your-business DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

May 1, 202331 min

Ep 64#64: Tackling Imposter Syndrome & Perfectionism on Social Media

Tune into our episode with Annik Welsh, a Social Media Manager and a certified Confidence & Social Media Coach. Two titles we've never heard together, but my goodness is that needed! We know we aren't alone when we hit those moments of imposter syndrome and feeling paralyzed by the need to be perfect. Especially when it comes to Instagram. We personally loved this episode with Annik because she dug into some actionable mindset blocks and some tips and tools to conquer them. We can't wait for you to meet her! DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/tackling-imposter-syndrome-and-perfectionism-on-social-media DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Apr 24, 202338 min

Ep 63#63: The Do’s and Don’ts of using Canva For Your Business

Canva is one of our favorite business tools. It allows people not-so-versed in graphic design (hi, Abbey here!) to produce on-brand graphics quickly. Graphic designers love it because of its vast capabilities and ease of use compared to other platforms. With Court’s magic graphic design eye, she’s put together a list of do’s and don'ts to make your graphics on Canva even better! If graphic design isn’t your forte, these tips will help you fake it 😉 DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/canva-design-tips-from-a-brand-designer DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Apr 17, 202323 min

Ep 62#62: How To Write The Best Meta Descriptions To Drive Traffic

Even if you have an optimized website, the best keywords, and a perfect content strategy, you might be missing these two crucial things for your business' success! If you don’t have an enticing SEO title or engaging meta description accompanying your content, the chances of your website being seen (let alone ranking on search engines) falls drastically. In this episode we are digging into how to write the best meta data for your website along with which factors are actually ranking factors. This will help you understand where to spend the majority of your time when making these updates. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/write-the-best-seo-title-and-meta-description DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Apr 10, 202319 min

Ep 60#61: Automation & System Set Ups with Dubsado Expert

We are so excited to introduce you to Taryn Rachelle from The Social Lifestyle Co. Taryn is a wealth of knowledge when it comes to building effective systems through automation using tools like Dubsado and ClickUp. We honestly felt pretty dang good about the automations and workflows we have instilled in our business. But after this chat, we realized we've barely scratched the surface. This episode has already inspired us to revamp our own systems to create an even better client experience with tools we already use like Dubsado, Zapier and Google Workspace. We can't wait to hear how you implement these tips into your own business! DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/automation-and-system-set-ups-with-dubsado-expert DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Apr 3, 202348 min

Ep 61#60: 4 Branding Mistakes You Need To Avoid

There are definitely more than four branding mistakes you can make when branding your business, but today, we’re going over some of the most common ones we see in the wild. The good news— these mistakes can easily be avoided by following some simple rules we’ll share with you! There are so many business owners that have DIY’d their business up until this point. We get it, sometimes it’s necessary! You might not have the funds to hire a brand designer in the early days and eliminating costs is key to getting started. However, even Courtney will tell you that it can be difficult to design your own brand because you’re so ingrained in the day-to-day. It can be easy to waste time struggling in the perfectionism of it all. Wherever you are in your branding journey, whether it's day one of your new business or you are looking to invest in a rebrand; here are some of the most common branding mistakes you'll want to avoid. Let's get into it! DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/4-common-branding-mistakes DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Mar 27, 202319 min

Ep 59#59: How To Start Using AI Tools— It Doesn’t Have To Be Hard!

You are going to love Cameron and Tia, a Minnesota photographer husband and wife team. Seriously, we couldn't stop laughing while having some insanely impactful conversations around AI. We wanted to have them on the podcast to talk about how they're using AI for their own small business. And then of course what learnings can we take away for you, our listeners. We’ve talked about this a little on episode 57, where we dug into all things ChatGPT, but we really wanted to share some more real-life implications. We know AI can feel a tad bit scary and unknown. The more you hear about examples and ways to apply it to your own business, the simpler and more excited you are going to be. And just wait until you hear about a little phrase they coined called “curiosity hour”! DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/how-to-save-time-in-your-business-by-using-ai-tools DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Mar 20, 202342 min

Ep 58#58: Grow Your Email List With These Lead Magnets

Email marketing has always been a huge priority for us. Even in the early days when we didn't have Tuesday Tips & Sip, we knew growing our list was important. So we decided to collect all of our favorite lead magnets, just for you. Here are our favorite ways to grow our email list and ways to inspire you to start or continue growing that list too! DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/4-email-marketing-leads-to-grow-your-list DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Mar 13, 202323 min

Ep 57#57: What’s The Deal With ChatGPT?

We are breaking down everything you need to know about ChatGPT, Google and how to use AI writing tools ethically in your business. ChatGPT is a form of artificial intelligence (AI) that allows you to ask a question, ask for advice, ask it to do a task and it will conversationally assist you like you are truly talking to a friend on the other end of the chat. In November, it opened to the public completely free. (and it still is!) While the world of AI isn’t new, ChatGPT is a big deal. It's an absolutely genius marketing strategy to get this tool into the hands of the users and generate demand. Have you ever used a tool that started free and then once you are hooked, suddenly that free trial goes away? It's a strategy. Let's dig into the tools limitations, what Google thinks of it, some other ai tools other than ChatGPT and how to use these tools today in your business. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/what-is-chatgpt-and-why-should-you-care DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Mar 6, 202335 min

Ep 56#56: The Power Of Anti-Boring Merch & Swag For Your Business

We are so excited to chat with another set of two business partners from Go To Market Studio. We met Amanda and Jessie in a membership group called 10th House. We knew right away that we would be a perfect match because there are so many similarities in our partnerships, which you will hear all about! Other than talking about our partnerships, we wanted to pick their brains on all things branded swag and print-on-demand. If you don’t know what print-on-demand is or if you don’t have any branded swag for your own business, then we are so excited for you to dig into this episode! DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/creating-sustainable-branded-swag-with-print-on-demand DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Feb 27, 202338 min

Ep 55#55: How We Are Preparing For Maternity Leave

We aren't shying away from anything in this episode! From content prep to time off and even financial decisions— we are sharing it all. And best yet, this plan doesn't have to be used only for maternity leaves. Feel free to steal this model for extended leaves or sabbaticals of your own. We really struggled to find maternity leave examples in the world of entrepreneurship, especially business partnerships (that aren't husband and wife). So once we got our plan laid out, we felt pretty damn good about it. We knew we needed to share it with you all! Enjoy! DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/preparing-for-maternity-leave DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Feb 20, 202333 min

Ep 54#54: Strategies for Staying Motivated on Instagram

We get these questions All. The. Time. How do you post every day? (p.s. we don't!) How do you share Reels as much as you do? Truth is we are definitely not perfect and being consistent on Instagram is hard! It’s not about posting daily or multiple times each day. It’s great to have a goal, but entrepreneurs put an insane amount of pressure on ourselves to show up without a reason why. Why are you trying to show up every day? What are you hoping to get out of posting every day? As small business owners, we sometimes fail to think about our audience and instead choose to please the Instagram algorithm first. Can we take a different approach please? Can we all choose to focus on our people over the algorithm? Once you agree with that, let's talk about finding the motivation to be consistent on Instagram based on your rules— not the algorithms rules. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/the-secret-motivation-to-being-consistent-on-instagram DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Feb 13, 202319 min

Ep 53#53: Hot Tips To Start Selling On Etsy In 2023

Being successful on Etsy is more than just listing your products— this rings true for both physical and digital products! You can’t just put it out there and expect people to come. Kinda like what we say about websites, huh!? So, we asked Etsy expert Monica Little to join us today. Where she is sharing the three biggest drivers to get people to find your products on Etsy. And better yet, why you need to be there. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/hot-tips-to-start-selling-on-etsy DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Feb 6, 202338 min

Ep 52#52: How We Brought in $55k in Revenue With One Guest Podcast Episode

Happy birthday to the Duo On Air Podcast! 🥳 This is our 52nd episode meaning we've been publishing podcast episodes for one whole year. On this episode we are sharing just a few of our podcast accomplishments. We are also digging into our feelings on going viral. And why you should stop caring about viral content and instead focus on something else— growing your backlinks! You may have heard us recently on Jenna Kutcher's Goal Digger Podcast and today we are sharing the effects of what a single podcast can do for your business. And you too can make this happen! DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/how-we-brought-in-55k-in-revenue-with-one-guest-podcast-episode DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Jan 30, 202325 min

Ep 51#51: Are You Making Financially Smart Decisions?

Are you ready to hire a bookkeeper? Can you afford that next investment? Could you take a maternity leave and still pay yourself? What types of reports do you need to track in your business to make financially smart decisions? These are all questions we discuss with our bookkeeper, Madison. Madison Dearly is a bookkeeping team serving brand and website designers and female business owners in the online space with friendly, hands-on financial tracking and analysis. With a ton of experience in small business accounting, Madison Dearly understands how confidence in your business's financial health fuels the growth you deserve. (And it also supports the lifestyle you work so hard to afford!) In short, these gals are not your dad's stodgy bookkeeper, okay? Check out her website Get her Online Business Budget spreadsheet template Download her Paid Maternity Leave spreadsheet template DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/make-financially-responsible-decisions-in-business DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Jan 23, 202330 min

Ep 50#50: How To Feel More Confident About Money as an Entrepreneur

This was not something that came natural for us— in fact, it still doesn't! But understanding how to better manage our money has helped us make key business decisions that lead us down the path of success rather than failure. In this episode we chat about how to manage business finances from a partnership perspective, how the book Profit First influences our financial management, what our financial workflows look like, and some quick resources to get you started. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/how-to-feel-more-confident-about-your-business-finances DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Jan 16, 202327 min

Ep 49#49: Curious What it Takes to Start a Podcast?

Have you ever thought about starting a podcast? It seems intimidating but trust us, it’s really not! It’s actually the easiest form of content we create! And guess what!? We started our podcast from ground zero. With no subscribers or experience inside the podcasting arena and without hiring a podcast coach or manager. So yes, it's possible for you too to start a podcast without an audience! The best part— a podcast is meant to be conversational and there is so much less pressure to be perfect (lookin’ at you IG 👀) So, if one of your goals in 2023 is to start a podcast, you’re in the right place! We’ll tell you everything you need to get started, our exact process for recording and publishing an episode, and repurposing it into other content! DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/how-to-start-a-podcast DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Jan 9, 202340 min

Ep 48#48: 4 Of Our Favorite SEO Tools We Are Using in 2023

Our favorite, completely free, SEO keyword research tools we are using to write content in 2023 and beyond. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/seo-keyword-research-tools DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Jan 2, 202325 min

Ep 47#47: Is It A Good Idea To Work With Your Best Friend?

Giving you a peek behind the scenes at what it's like to work with your best friend. The pros, cons and real life look at our business. We've been through the ups and downs of business partnership and this is what works for us. Whether you have a business partner, are considering starting a business or project with a friend or are just curious about the behind the scenes of Duo Collective— this episode is for you! DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Dec 26, 202226 min

Ep 46#46: 11 Things To Automate In Your Business

That to-do list is long— we get it! As a solopreneur or even a small team, your hours are limited. Yet, for some reason we really struggle to set up things to automate. Why? Because we think we can do it better. Your time is valuable. It's a resource you can never get back. So, let's start with some baby steps. If you have nothing, or very little, automated in your business, then this list is for you. Here are 11 different things we automate for our creative business that help save us time, money and headache. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/11-things-to-automate-in-your-creative-business DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Dec 19, 202231 min

Ep 45#45: Are Instagram Reels The Only Thing That Work Now?

Should you be posting static content to your feed anymore? Are reels and video the only way to grow? We are breaking down one of the most asked questions about the Instagram algorithm. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/instagram-reels-vs-posts-which-should-you-focus-on DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Dec 12, 202223 min

Ep 44#44: Branding Buzzwords You Should Know

Lets break through the jargon and "real" talk about all the elements you need to have a strong brand. When it comes to branding there is a lot of jargon out there. We are guilty of it ourselves, having come from the agency world. We find ourselves using brand terminology that our audience might not know or understand. If this is happening to you in your own world, you know how difficult it can be to close a sale when you don't speak the same language. So let's break this down. Let's talk about all of these fancy brand buzzwords, remove the corporate talk, and explain what they actually mean. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/7-common-brand-marketing-terms-you-should-know/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Dec 5, 202222 min

Ep 43#43: Can Anyone Write A book?

Do you want to write a book? Kerrie Fitzgerald tells us all about her upcoming book and the challenges she has faced along the way. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/can-anyone-write-a-book-with-kerrie-fitgerald/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Nov 28, 202242 min

Ep 42#42: How To Get 5 Star Google Reviews For Your Business

One simple question you can ask your customers to get higher quality reviews and better your SEO. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/how-to-get-more-5-star-google-reviews-for-your-business/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Nov 21, 202216 min

Ep 41#41: How To Build A Career Outside Of Your Comfort Zone

From nurse to law school to entrepreneurship — hear Irnise William's journey to pursuing her dreams for change against all odds. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/how-to-build-a-career-outside-your-comfort-zone-with-healthcare-attorney-irnise-williams/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Nov 14, 202229 min

Ep 40#40: 5 Ways to Improve Your Local SEO

Regardless of who your audience is, tune into this episode to explore ways to boost your local SEO in your neighborhood and beyond. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/5-ways-to-improve-your-local-seo/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Nov 7, 202225 min

Ep 39#39: How To Find Community In Entrepreneurship

Xanthe from Oh Sierra joins to talk about building authentic community in all aspects of life and business, in a way that feels good. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/how-to-find-community-in-entrepreneurship/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Oct 31, 202241 min

Ep 38#38: Are You Self-Sabotaging? How To Identify & Stop It

Is your self-sabotaging causing you to miss big goals in your business? Could it be holding you back from scaling? Let's break down how to identify and stop this from happening. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/is-your-self-sabotaging-holding-you-back/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Oct 24, 202214 min

Ep 37#37: How to DIY Your Own Organic Marketing Strategy

Everything you need to build your own organic marketing roadmap for 2023. From choosing a priority platform to tracking your goals. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/how-to-diy-an-organic-marketing-roadmap/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Oct 17, 202235 min

Ep 36#36: Are You Letting Professionalism Hold You Back From Showing Up?

We are chatting with Brittnie Renee about how she shows up for her audience authentically and how everyone has something unique to share with the world. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/are-you-letting-professionalism-hold-you-back-brittnie-renee-photography/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Oct 10, 202234 min

Ep 35#35: 5 Marketing Strategies During A Recession

What types of marketing should you focus on in a recession? Here are 5 tips to help you save money and generate long term growth. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/5-things-to-focus-on-when-marketing-in-a-recession/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Oct 3, 202219 min

Ep 34#34: How This Entrepreneur Owned Her Different To Build An Empire

From being laid off to building a six figure empire, Aleya Harris of Flourish Marketing shares her entrepreneurship journey. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/how-this-entrepreneur-owned-her-different-to-build-an-empire/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Sep 26, 202235 min

Ep 33#33: Finding Balance As An Entrepreneur With Our Coach Val Marlene

Val Marlene doesn't shy away from the tough questions about balance, boundaries and finances when it comes to running your business your way. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/the-secret-to-defining-boundaries-balance-with-val-marlene-creative/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Sep 19, 202239 min

Ep 32#32: Do You Really Need Instagram For Your Business?

Join us and Tara Reid, The Introvert Coach, as we dig into introvert-friendly marketing tips and how you might not need Instagram to help grow your business. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/tips-for-marketing-your-business-as-an-introvert/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Aug 29, 202232 min

Ep 31#31: 3 Easy SEO Tricks To Better Your Rankings, Quickly

You've heard us say organic SEO is a long game (and it is!) But today we are sharing 3 easy SEO tricks to help you rank higher. If you are looking for some easy SEO wins, tune into this episode! DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/3-easy-seo-tricks-to-better-rankings-quicker/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Aug 22, 202216 min

Ep 30#30: How To Write Personality-Packed Copy With My Write Hand Woman

Lucy walks us through what your brand copy might be missing and why you might be struggling to standout amongst your competition. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/personality-packed-copy-with-my-write-hand-woman/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Aug 15, 202222 min

Ep 29#29: How You Can Use An Interactive Quiz To Grow Your Business

Jackie from Interact Quiz Builder is joining us to chat all things engagement and how you can easily implement a quiz into your business today in order to increase conversions and scale your business! DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/how-to-build-a-quiz-with-interact-as-a-lead-magnet/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Aug 8, 202233 min

Ep 28#28: 7 Signs That You Are A Multi-Passionate Entrepreneur

Could you be a multi-passionate entrepreneur? Together we walk through the 7 signs and how they might just help you step into your true power as a creative entrepreneur and grow your business to new heights. DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/signs-that-you-are-a-multi-passionate-entrepreneur/ DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Aug 1, 202226 min