Disruptors

Why being ‘YOU’ is the simplest and best form of marketing Everyone has reservations about putting themselves out there. Fear is deep in our psyche, from not wanting to be left out the group. However it’s important to remember, being you is the simplest, most effective way of marketing out there. In this episode, Rob, talks through his approach to personal branding. Learn how being yourself, knowing yourself and exaggerating your good traits are essential for you in your marketing. Learn how package yourself to the world effectively in this episode. Key Takeaways I’ve spoken to thousands of people about personal branding and there are quite a lot of reservations. When thinking about marketing packaging yourself, the most important factor is being yourself. The easiest thing in the world should be; to be yourself, but for most people it's one of the hardest in the world, because you fear being challenged, ridiculed, and getting lots negative attention. In prehistoric times if you put yourself out the tribe then you would die, but we have changed since then. My assumption is that you would like to attract the best clients, but repel the customers you don’t want. No one wants customers who waste and don’t purchase your products. If you don’t want to waste time on those customers you don’t want: be yourself. It means those that are attracted to you are attracted to you, and those that are repelled are repelled. For years we would go up and down the letting agencies in Peterborough trying to do deals as much as possible and we bought loads of houses from these Estate Agents. We were polarising however. One side of the road, everyone liked us and the other no liked us. Even twelve years alter we are still hated on that side of the street. If you are yourself you will draw people who like you, and repel those who don’t like you. 99% of the people who aren’t interested in you won’t even follow you. They will just ignore you. I had this fear when we were starting out that I had to please everyone to get loads of business. When we first sold some packaged deals, it was for more multiple deals only, and only in Peterborough so I had this lack of abundance fear. I had a fear that we didn’t have enough business when we actually had too much business we made that business smaller. If you aren’t who you are people can’t find you. It’s simple but also profound. One of the best marketing strategies is to be yourself. I’m the same at an event, on a podcast and to an individual. There is no act. The world needs you to shine our light. We all need to self actualise, to become the infinite potential. We are meant to be who we are. As well as being yourself you have to know yourself. You have to know your strengths and weaknesses, I’ve been deluded on both end of the spectrum in the past. For example, I’m allowed to say i’m good at something. I’m really good at marketing, I’m really good at writing books, I’m really good at podcasts, I’m really good at strategy, and ideas. I know that to be true. I’m really bad at research, I’m bad at analysis, I’m bad at anything technical, I’m really impatient. The good points and bad points are not exclusive, they are part of the same you. You can’t have a visionary thinker and have someone really good at analysis, you have to have a balance. There are some people who are not on the extremes and more well-rounded. You need to exaggerate the things you’re good at. Embrace the good things about you. Embrace the positive things in you. Embrace who you are. Best Moments ‘It should be the easiest thing to do being yourself.’ ‘The world is a mirror of you.’ ‘I had this lack of abundance fear.’ ‘It’s simple but also profound. One of the best marketing strategies is to be yourself.’ ‘This ultimately is about being yourself.’ ‘The thing you fear when you are being yourself, probably won’t happen.’ ‘Your playing smaller than you should be.’ ‘We are all meant to self-actualise. We all need to.’ ‘The world needs you to shine our light.’ ‘Your good traits and negative traits are part of the same you, you can’t have one without the other.’ ‘My assumption is that you would like to attract the clients you want, and repel the ones you don’t want.’ ‘One of the best marketing strategies is to be yourself.’ ‘You need to exaggerate the things you’re good at.’ [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptor

It’s the 350th episode of The Disruptive Entrepreneur Podcast! And, today, Rob makes it very special for his listeners. He promises to answer ANY question people throw in. That’s right! Questions could get random from business to his personal life to his other passions. Learn how he built his businesses from the bottom up, how he still manages to be the best dad to his kids and the best husband to his wife, and so on. Rob also shares great business strategies from aspiring entrepreneur to people who are already on their way to build their own empire. Among the 17+ questions he answers, he also showed how he’s just not an A+++ businessman, but also a man with other passions too. In case, you haven’t heard yet, Rob is a die-hard metal fan so find out which interesting people he wants to meet and dine with when you tune in. KEY TAKEAWAYS Growth is of Rob’s highest value. Rob always pushes for growth not just in his business but also in his personal life. Rob shares he’s always on the hunt for new ideas to improve his business. Stay in touch with your clients. The Future of Progressive. Progressive used to be property training. Progressive is now a big company which offers more services to more clients. Robs is happy to share that they’re going global. Rob’s biggest business fear: gone bust. Fear is normal. Rob puts a lot of checks and balances in place to make sure it doesn’t happen. Rob says his critics and haters motivate him to strive more and work harder. Progressive has just reached its 13th year this year. Q: “I have 3 possible start-ups with 3 possible JVs. Should I work on all of them at the same time or choose only one?” Rob’s advice: There is no wrong or right answer; you just have to know what works for you. Rob shares his 70-20-10 model when he does 3 main things at the same time. It’s important that you have self-awareness of what you like. Rob’s secret to being an A+++ star of business and being a family man: Rob says he’s always learning and improving every single day. He compartmentalises his diary to make time for his family and his business. Rob shares strategies on how to maximise social media and be a social media influencer. Listen to podcasts, follow experts on your niche or attend classes about leveraging social media. Know how to make the idea, product, or service you’re selling your own. Rob’s 8 dinner guests include Trent Reznor from Nine Inch Nails, Alexander McQueen, Phil Anselmo from Pantera and Sheryl Sandberg among others. Tips when you’re looking for a mentor: Find top influencers in the business you’re in and listen to their podcasts and audiobooks. If you already found someone that you think you resonate with, try your best to talk to him personally. What’s on Rob’s bucket list? Rob wants to travel more and meet interesting people. BEST MOMENTS “I don’t think dealing with solutions is overly hard. I know that’s easy to say and I know I’ll probably get challenges that are hard. The answers are hidden in plain sight.” “Progressive Property is no longer Progressive Property. It is just Progressive, and it’s a scalable global brand.” “I’m always learning. I’ve always got things that I can improve and develop.” “I wanna be original, and I don’t want to be a complete rip off of anyone.” “I like some element of risk. It makes me feel alive.” “You learn. You test. You review. You tweak. You repeat. I think that’s how you develop a skill.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Business is marketing. Lots of business people seem to be proud that they are carrying on just fine without doing any marketing. You might be getting on fine but without any kind of marketing strategy, you can’t be growing effectively as a business. In this episode, Rob talks through why everyone needs to start thinking about marketing strategically. Testing your strategies so when you go for the big launch you’re able to know that your marketing works. If you’re not using marketing properly and thinking about a marketing strategy effectively this is the podcast for you. Key Takeaways Some business people come to me and say they are proud of the fact that they don’t do any advertising. This is not something that you should be proud of. Some business tick over, through accidental referrals but haven't grown in years. Surely there is an untapped market out there for these companies if they did a bit of marketing. Although it might feel like saving money, your not able to grow, and scale your business. On the other side of the coin, I see companies paying a lot of money, for advertising on facebook but they don’t track any of it. Consequently, they don’t know what works. They aren’t testing it or checking what is working and what isn’t. There are these two types of business owners. There are some key things that are everyone needs to know about marketing: You should always be A.B.T - Always Be Testing. Don’t go and spend a £1,000 a month before testing those facebook ads. Start now by doing small ads, £50 per week, something that you can afford to lose. Test every single aspect in the marketing process, the copy, the audience and the engagement. In 3-6 months you will have a proven product marketing campaign. I’m amazed by the number of people who aren’t leveraging social media. A lot of people are so focused on the art on the product, that they forget to sell. Instead of getting on social media they rely on accidental referrals. For example, Linkedin is the only platform not restricting the reach beyond your connections. You can’t do that without paying on Facebook. Be disruptive. Be disruptive in your industry. There are so many free and low-cost marketing platforms out there from Linkedin to Patreon. If no one in your industry is on a platform use that as a platform to be disruptive. Look to other industries to learn things not just your own. People don’t put themselves out there too much because they think they are being too pitchy. I probably sell 1 in 150 posts, which is hardly anything in terms of percentage. I know that other people are selling more but I do more content marketing like videos, podcasts and webinars. Sales are easier when you have built that trust. Don’t moan about others selling to much, embracing marketing as a key to growing your business. If all your business comes from one client/lead then you have a high level of risk. What if things change. We might be hit by a recession soon or legislation might change. How common is it that business goes under because they had one supplier. As well as having multiple streams of income you need multiple lead sources as well. Start testing before you go big. Don’t spend a lot of money at first. Are you selling your old clients with new products? Try and set a target this year for new marketing platforms. After that scale up with your tested marketing strategy. Some of them won’t work and that’s fine. Some of them will work for you, however. Best Moments ‘Marketing is all about the ABT - Always be testing.’ ‘People are so focused on the art of the product that they forget to market.’ ‘Business people forget marketing.’ ‘It’s nothing to be proud of that you don’t spend your ‘You need multiple streams of leads.’ ‘Start testing before you go big.’ ‘Without marketing, you have no business.’ ‘Visibility is credibility.’ ‘You have to be seen to be the best.’ ‘Be disruptive.’ ‘Track your numbers. Test everything before you fo big.’ [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Do you currently produce content marketing currently? Is it something that you have thought about but you think you don’t have enough time, or you don’t know what to say? Are you leveraging one piece of content into 14 pieces of social media content? In this episode, Rob talks through why content marketing can be essential to grow your reach as a business. Rob address key issues with why people don’t take up content marketing, and why content marketing is not really marketing at all. But adding value. If you want to broaden your reach for your business without the cost of expensive facebook ads this is the podcast for you. Key Takeaways People don’t know want content marketing really is. People don’t know how to leverage it properly. They don’t realise that it’s not marketing at all but really it’s value. It’s creating value. Planting various seeds to grow and tree. It’s shocking how some businesses owners are scared of going out there and utilizing content marketing. The result is your adding value to your followers to educate, motivate and inspire your ideal clients. It’s important to share information that positions you in your brand, how you and your brand in your niche market. There are three reasons I hear a lot why people don’t do content marketing and they are all easily resolved: I don’t have enough time - We all have enough time, it’s what you prioritise in that time. Compartmentalise 5-30 minutes five days a week to plan and create content. Then you’ll have at least five pieces of content to use in a week. I don’t know enough, I don’t have something to say - Just think about what is in your day that your clients or customers could find useful. It might be that you are going through the process of scaling your business, selling, or starting up a new venture. Record the conversations you're having in your business and the revelations that you have in a video or audio form. We have a film crew that work in my office, and I’m still trying to grow to embrace it properly, so we can all do it. It’s not going to generate money/leads today, Facebook ads might generate today and burn a lot of money doing it. There is a delayed response in content marketing. But often the things that have the best results take longer to mature and flourish. You have to commit to it, and be consistent in producing it over a period of time. I always do recordings at 8.30am in the morning when I have high levels of energy. You can also schedule this later in the year. If you think smart and strategic about it you could end up spending 1 unit of time and get 14 pieces of content from it in different forms, video, podcast, shorter videos and blogs. Some people will see your content more than once, that’s ok. Most of the social media platforms will not give you reach to even 10% of the people who are your followers. Some people will only see it once, and those who see it more than once will want to watch it again. That’s how their algorithms work. You will have different audiences on different platforms, as people use different platforms for different things. Only 12-15% of the population have listened to a podcast for example, so it’s fine to leverage your content across platforms. The more content you put out there means your overall reach goes up. My model for what content to put out there is: 80% - you talk about your market, model your niche, your business - 10% talk about yourself, your credibility, the human being behind the business - 5% engagement jacking, leveraging things that are in the media, that will you can build on to get that extra reach - 5% Pitching and Selling, don’t be scared to do this. If you do this all the time then you will not build any good will, but 5% of the time will be fine. I don’t have millions of followers. But because of the large and consistent amount of content I put out there, then I have reached millions of people. There will be a lot less critics out there then you think. They come to you when they choose, and then they are educated, motivated, and inspired so they are ready to buy. It’s fine for people to be turned off. I don’t mind getting a lot of questions as that can lead to a lifetime customer in the future. You have to do it consistently over time. Your personal brand is really the only thing that you own entirely. Even property is something that is owned 60% by banks through your mortgage, even my books are controlled by my publishers. Through social media, you can control your personal brand effectively. Best Moments ‘Content marketing is not marketing.’ ‘Value is the new marketing.’ ‘The more I get back the more I get back.’ ‘The podcast as generated £3 million in trickle down in revenue.’ ‘You’ve got to put a lot of content out there to be seen by all your audience.’ ‘You will have different audiences on different platforms.’ ‘The more content you put there means your overall reach goes up.’ ‘Think of content marketing as adding value not marketing.’ ‘People care what you until

We all know that everyone gets overwhelmed. When this happens, what do you do? Some people know while others don’t. In this episode, Rob shares his secret about how to beat the feeling of overwhelm. If you feel like you are going to mentally explode, Rob’s 4 simple steps will keep you sane. Tune in today to master the art of managing overwhelm. KEY TAKEAWAYS 4 quick and simple things to follow to drown out feeling overwhelmed: Brain dump everything out when you feel like your head is going to explode. Write out the 48 or so things that are in your head or you can empty it out in an audio file. Just empty your mind. Now that you have a list. Look at it and see what you can leverage, outsource or pay someone to do it or just get some help. Never be afraid to ask for help, your list should be a list that needs to be done, not a what-you-have-got-to-do list. By doing this there is a good chance that your list will go down by a third or even half. We are the bottleneck of everything when there is so much to do so ask yourself, what can we leverage, what can we outsource and what can we get help on? Learn to say no. In your list, there will be things that you can simply say no to or that you can delay, by a week, month or year. Just be honest with people and say, “Sorry, I can’t do that right now.” or "I am interested but I need 3 months to just get things cleared up." You must take responsibility of the things that come your way. If you want less to do and less overwhelm in the future, you have to start saying no. After 1, 2 and 3, you will have a third left on your list. Take time to prioritize everything on left. Yes, your brain automatically does it. But you have to remember to not have any distractions. Let nothing interrupt your priority. Number 1 is number 1. Finish it. Then proceed to Number 2, then Number 3. When you are overwhelmed, these will happen: You can lose your shit. You react to people badly. Clients, customers, family, friends, the people close to you. You push people away. You miss opportunities. You feel so full, so you push opportunities away consciously and unconsciously and unfortunatley the good opportunities, you won’t be aware of them. The things that you are doing, because there are too many things that you do, you end up doing them badly. You just have to do them too quickly so you rush them. BEST MOMENTS‘But just writing everything I had to do down was the good step 1. It’s therapeutic. It’s cathartic. It gets out of your head. And then it just releases that feeling some more because we all get overwhelmed.” “Do not be afraid to ask for help. It is not a weakness. It is a strength.” “I like to say, ‘I’m interested but not maybe until 3 months time or 6 months time. I’ve got other things that are important and more priority...” “Here’s the irony of overwhelm when we haven’t got enough to do, enough business to generate, enough leads, enough clients, we want more more and more. Then when we open the floodgates and start bringing in opportunities, we have too many. But we created it. Everything that you’ve got on your list, everything that’s happening, you created it through what you said yes to.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

11 ENTREPRENEUR TRUTHS I WISH I’D KNOWN In this episode, Rob shares the 11 things he wishes he had known when he was starting out. This podcast is an amazing opportunity to benefit from Rob’s expertise and experience. The Disruptive Entrepreneur should be listened to now by anyone starting out in business, it will make a positive difference to your journey. KEY TAKEAWAYS 1 You’re not alone You can feel that challenges are yours alone. In reality, you are not alone other entrepreneurs have faced the same challenges. Align yourself with people who can help you, mentor you, inspire you and lift you up, People who have the answers to your problems because they’ve been there. 2 It’s good to want to make a difference but it’s also good to want to make a profit The purpose of business is to take risks and the reward is profit. The ideal for sustainable and scalable business is to achieve a balance between serving, solving, caring, making a difference whilst equally being selfishly motivated to make a net profit margin. 3 Time management is easier than you think In reality, everyone has the same amount of time in the day. Time management is about time prioritising. It’s about managing both your emotions and your planning. Compartmentalising is the key to managing your time successfully. If you know what you’ve got to do and when then it removes the emotions. 4 Manage and master your emotions well This is what will drive your business to be successful. Emotions can dominate the entrepreneur as things are not fair. Business mastery is taking events in your stride accepting them and not reacting to them emotionally so that you don’t cause resistance or breakage. You have mastered your emotions when you can smile, be grateful and accept things even though that’s not how you feel. 5 if you want to be great in business you need to be great at marketing The area you must be great at in any business is marketing. This is about promoting the products you have and getting them out there to the market. If you want to sell more, it's about creating a balance between putting out value and what you get back. If you want to sell more increase the amount of value you are putting out. 6 You need to up your game with social media This is a key requirement for any business in 2019 It's not just the volume of posts it’s also about the quality. For organic content, LinkedIn extends your reach to a much larger contact base than other platforms. You should be increasing both the quality and quantity of your content to increase your reach. 7 The balance of confidence and humility ‘If you don’t believe in yourself why should anyone else?’ The belief about a business can come from the enjoyment and the passion and from the proof, the success of the results. Confidence can turn into hubris, arrogance, narcissism and complacency these are human traits. It’s not about never experiencing them but about understanding and managing them. 8 What you should be planning for next The time is now to plan, prepare, save, get liquid for, and organise finance. You need to do these things right now to be ready for the next recession. It's coming, the signs are there so you need to be prepared so that you don’t miss any of the opportunities that will available. 9 How you feel comparing yourself to others It’s a curse but it can force you to grow and learn. If you are going to compare yourself to anyone else then make sure to do the upside as well as the downside. It’s a futile exercise for me to try and be like Arnold Schwarzenegger, one of my heroes, the best thing is to use him to inspire me to be the best version of myself that I can be. 10 Knowing what type of business you are There are 3 main types of business person The intrapreneur - someone who wants to own things but doesn’t want to take the risk these people often partner with an entrepreneur or work with autonomy within a large company. The lifestyle entrepreneur – who want to maximise their time. This is the most important thing to them, and they will sacrifice certain things to retain time and lifestyle. The empire builder – who wants vast scale, they want to grow something big and meaningful. 11 The myths of the hard sell Working hard is only part of the equation working smart is another part leveraging, outsourcing, getting low-value tasks done in a different way e.g. using apps, technology, virtual assistants can transform your business. BEST MOMENTS ‘It's about life and business prioritisation’ ‘Get out of your own way’ ‘A simple solution, you need to talk to other people’ 'Don’t do another thing that’s not selling’ 'Often the recipients of our worst emotions are those who are closet to us’ 'No one is going to be pushing, selling or marketing your product for you’ ‘Are you getting good discussions from your posts?’ ‘You want to be humble to learn from everyone’ 'Some of the biggest companies have been formed in recessions’ 'You can never be a better version of them you can only be a better

ARE IDEAS WITHOUT ACTION WORTHLESS? DESCRIPTION The Disruptive Entrepreneur – Rob Moore is sharing the value of ideas and the ways in which you can foster a great idea and then implement actions to achieve your desired outcome. This episode is an engaging and informative way to understand more about how to be open to ideas and the best way to take action with a good idea. KEY TAKEAWAYS Ideas Ideas sitting there in a meditative way are not going to bring the results you want. There has to be a certain amount of implementation action and testing. Bringing together people to brainstorm ideas and sharing ideas with each other can result in a great idea that is a hybrid of the other ideas. It’s vital that you don’t judge ideas or knock any idea down as often ideas can gestate and fertilise over time becoming something great. If you are not sure about an idea you can take some actions and view the action as a test then improve and iterate. This ensures that even if the initial action doesn’t get the right result a later action will have the desired outcome. Mindless Action Mindless action without proper planning and good ideation can result in taking actions that leads you down the wrong road and will culminate in no results. The Value of Ideas Ideas do have a value without action as they can hybridise into another great idea that you act upon. Ideas can stay with you, gestate and inspire, in your mind and then when there is an opportunity you can take action. Mindless actions without planning and good gestation for ideas are worthless but once you do have the inspiration you need to take immediate action. BEST MOMENTS ‘My ideas are a hybrid, an amalgam of other ideas’ ‘There are probably not that many revelatory ideas but there are lots of good ideas that are hybrids of other ideas’ ‘Everyone has good ideas or dumb ideas that can be turned into good ideas’ You don’t need to be a genius to observe the masses, and do the opposite’ ‘Constant conversations with people, be the student listening more than talking’ [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

In this fascinating podcast, Rob is disrupting and challenging listeners as hediscusses the highs and lows for successful MMA fighter Cris Cyborg.Listen in to find out how being a successful competitor in a rapidly growing globalsport requires a synergy of qualities and the beliefs and faith to persevere. KEY TAKEAWAYS• How did you feel when you lost?I was undefeated for 13 years but as you approach any fight you always know that one day you are going to lose, it’s ultimately in God’s hands. It is a sport, and someone wins, and someone loses each time you fight. On the day I felt I did my best, I had challenged myself in training and learnt lots through the process. In the next fight, I’m sure I’ll be the winner. My mindset is very strong and losing has put fire in my heart about being the winner next time I fight. • When did you first realise you wanted to fight?As a child, I took part in lots of different sports and loved all of them. Atuniversity, I was approached by a scout as a potential fighting prospect due to my good eye to hand coordination. Initially, I wasn’t convinced it was for me as I don’t like confrontation. When I did start sparring I realised that when punches were being thrown at me Iimmediately responded. At this point, there was the realisation that along with my coordination and cardio I had ‘heart’, and this is not something that someone can teach you, it is a part of you. I like to compete and had been competitive in all my sports so after 6 months of training I took part in my first fight. I lost because of an elbow injury but knew then that I had found my sport. I entered full-time training at 19 although my family didn’t agree as they didn’t think it was a suitable sport for a girl, but I believed in myself. • What’s it like being a woman in your sport?It’s a big responsibility as you have to think about how people are watching you. It’s nice being a champion but being a people’s champion is the most important role I have. I have the opportunity to share my life and the journey I have been on to become a fighter. I have used my position in the sport to fight for equal rights and opportunities for women. BEST MOMENTS‘You need to learn to win and you need to learn to lose’‘Everything you have in your heart that you think is impossible is possible’‘You have to believe and do your best’‘I can give strength and hope’‘It’s impossible to be wrong if you believe in what you do’‘When you have a dream, you work at it’ [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 ABOUT THE GUESTCris CyborgFC Featherweight Champion, ranked the #1 P4P Female Fighter in the world by ESPN, undefeated for over a decade and a 3x 145lbs World ChampionCris Cyborg is a Brazilian mixed martial artist and the former Strikeforce Women’s Featherweight World Champion, Invicta FC World Featherweight Champion and Current UFC Featherweight Champion. Cyborg won the Strikeforce’s title on August 15, 2009, by defeating Gina Carano via first-round by TKO. Cyborg won the Invicta FC Featherweight belt July 13, 2013, by defeating Marloes Coenen in the 4th round by TKO and won the UFC Featherweight Championship on July 29, 2017, by beating Tonya Evinger by TKO in the 3rd round.Cyborg is currently the #1-ranked pound-for-pound female MMA fighter in the world by ESPN.Com and the #1-ranked 145-pound female fighter according to the Unified Women’s MMA Rankings. CONTACT METHOD – CRIS CYBORG https://www.instagram.com/criscyborg/?hl=enhttps://www.instagram.com/pinkbeltfitness/?hl=enhttps://www.criscyborg.com/https://twitter.com/criscyborg?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

In this podcast, Rob shares the ten and a half essential skills you need that nobody taught you at school. He succinctly explains why each skill is necessary and the importance of them for everyone as they move through life. Listen in now to start learning. KEY TAKEAWAYS Learning to Manage and Master your Money Whether or not you are money focused, understanding how to make, manage and budget with money is key for everyone in life. Learning to Sell and Market Yourself, Your Product and Your Services Selling and marketing are about creating value and caring about others giving them a service they desire, want or need. Brands are everything - the personal brand, the company brand, the product brand and you can leverage them all if you choose. Learning to Manage and Master your Emotions We all feel emotions such as jealousy, resentment, fear, greed and excitement. Within each of us is a huge range of emotions. If you can learn to master your emotions you can master life. Learning to Communicate with, Get On With and Influence People If you want to have a happy successful life, be successful in business or be a good employee being able to communicate and get on with others is vital. Learning the Skills and Traits and Reverse Engineering of being Successful We are taught about being successful in a particular subject, but we are not taught about the rules and laws of success. There is no learning about how to cope with rejection, staying enthusiastic or how to overcome challenges. Learning how to Start and Scale a Business Understanding that starting and scaling a business is within the reach of anyone who wants it enough is an important attribute of anyone who is successful. Learning how to Deal with and Solve Real-World Problems The world is full of problems and you need to have the skills to be able to deal with wide-ranging challenges as you move through life. Learning how to Manage and Master your Time Lots of people waste time throughout their lives, learning how to manage and master your time effectively is a characteristic of successful individuals. Learning how to Deal with and Defeat Rejection and Failure Failure and rejection are a part of the real world and having strategies to cope with and move forward from them is a vital part of life. Learning how to be Happy Most people view happiness as an outcome when actually it’s a strategy - you do happiness on purpose, you plan happiness. THE HALF - Learning how to Invest in Yourself If you are investing in yourself you will be using every opportunity to improve in the “TEN ESSENTIAL SKILLS’ In doing this you will be giving yourself the best opportunity for success across your life. BEST MOMENTS ‘You are your best asset’ ‘You pay yourself the best return’ ‘You should invest in learning yourself to get the best return and best value for you ‘ ‘Going from failure to failure, to failure with no loss of enthusiasm’ - Churchill ‘Why don’t they teach this at school?’ [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Well recorded, well rounded, great sounding music makes people feel alive. Hi-fi’s and amplifiers are there to fulfil that purpose, and Dan D’Agostino is the best in the business at creating high-end, luxury Hi-Fi. Rob interviews a pioneer in the audio industry, having created a £250K amplifier entitled the Relentless. Their conversation goes from their shared love of music, to how to balance creativity with the hard facts of business, and what it takes to make a $250K amplifier? Listen to this episode to learn more about balancing the creative and business to gaining the confidence in charging more for your product. Could you charge 250K for your product? Key Takeaways How did you first get interested in Hi-Fi? It was music that got me into Hi-Fi, through my father, when I was young. He would play lots of different music, and he would build a small hi-fi system in our house. It became a career after a while, I saw a gap in the late 70’s in amplifier designs. There weren’t high enough amplifiers out there for the music people were listening to. People really liked the idea, and that’s when I thought there was a business I could make out of it. The Relentless took me two years to turn it into a product. The enclosure is not a normal offering within the market out there. Many are things you wouldn’t like in your living room, they are ugly. I wanted to make something a little like an engine, even space. But the cost comes from the inside of the amplifier, which are second to none, no expense spared, hence they cost $250,000. With the relentless amplifier, I didn’t have a budget. I wanted to build it and I didn’t want to take any shortcuts. The price came letter. I didn’t make any compromises. It takes two weeks to make one pair of relentless amplifiers. How do you have the confidence to charge the top end of the market? I do enter it with some trepidation. You don’t have to build a product when you design it, is key. In the Relentless case, a lot of people said that they would like to buy something like the amplifiers that I was making. How has the audio market changed in the last 30 years? Audio, 30 years ago, was a big deal, stores were crowded. Vinyl was a big factor, and then CDs were huge. People flew to Hong Kong to buy a CD and play it when they got home. People are more educated now, more knowledge of prices. When people come into your shop they want to buy something they like. Anyone can buy on the internet but a dealer has to show that extra value they are able to offer. My whole emphasis is on the sound. If I don’t tear up or get goosebumps when I listen back to a piece of music on my Hi-Fi’s then I will go back to the drawing board. I have an intuition with the components, I which order and how things work together or not. I keep on pushing the envelope, like with the Relentless. Do you think you want to bring a style or characteristic to the sound, or do you want your product to be out of the way? I’m in the school of getting out of the way. I notice with other amplifiers that you can notice a certain characteristic but that’s not my school. My characteristics come through in the design, the look of the amplifiers. You could design an amplifier in a black box and it would have the same sound but it wouldn’t give you the same feeling because of the design. I’m really trying to create a product that is invigorating. I want to build something on that scale that of a high-fashioned piece of jewellery. I’m a bit of watch collector. Apple watches are great but when I go out I always wear an analogue watch. Could Hi-fi go in the same direction as watches? I’m hoping that it goes the way of watches that they are not just there to tell the time they are a piece of jewellery as well. What would you say the vision is for your company? Continue to make products that are visually enhanced. I want to make internet products and high-quality products. It’s a wonderful time to experience music, and it shouldn’t be a pain to access. It should be really accessible. What are your go-to demo songs? I have some old recordings of Frank Sinatra and Nat-King Cole that I always use. I listen to a lot of Jazz from the 80’s and 90’s. I play a lot of jazz and play all different types of music. I have to go to recordings, and they are always the same ones, so you can see if there is anything different in the sound. I do like to surprise myself sometimes with a new song, however. How would you explain your passion for Hi-Fi? A lot of people ask me what I do. People say that they don’t have a trained ear. So, I reply that you can hear me speak, so you don’t need any training. It’s like Frank Sinatra is in the room with you. You can hear all the tightening, and the rustling, it feels real. My wife and I run this new venture, she runs the operational size, and I run the engineering part. We do have discussions around business vs art but not with the relentless. If I’m trying to design a $15,000 amplifiers there is a concern on the

You shouldn’t always believe in luck if you want to become successful. Luck is just the unknown that you simply can't explain and can’t control. What you can learn is the traits of successful people, the entrepreneurs that have been there and done it. Tune in today to discover the traits of the greats and how you too can replicate their mindset to success. KEY TAKEAWAYS What is luck? Luck is just the unknown that you can't explain. You mustn't believe in luck at least if you want to become successful in your endeavours. The problem with that as a belief, even if it's a true belief is that you are out of control, you can't do anything about it, you are simply an effect rather than cause, you are a victim rather than in control and you are reactive rather than proactive and that mindset is not going to set you up towards success. Traits that successful people have. The single most important quality of successful people tried and tested is optimism. Sometimes optimism is naivety, I am going to be a millionaire when most people aren't, or I'm going to be a property investor when most people aren't, or I'm going to quit my job when most people don't, but that naive optimistic quality is the quality that makes a success even though there's risk in it. What we need to be successful, is to have the beliefs that make you successful. Naivety, a crazy vision of doing something that most people on this planet could not do. Observing the masses and doing the opposite, being greedy when everyone is faithful and faithful when everyone is greedy. These things are the traits that everybody who is successful has. If you want to be successful in your life, you should have the desire to research what makes a success. Success leaves clues. For you to have a good deal or success, you've got to read, you've got to get rid of the void, you've got to do a cost-effective refurb, you've got to manage it effectively, you've got to get finance on that deal. It’s not all about luck. If we believe that luck is the unknown, and we try and work out and make the unknown known, then to a certain degree, we can reverse engineer luck. If you put yourself in the right position to seize the opportunities by listening to podcasts, audiobooks, embrace mentors, educate yourself and be visible on social media communities, you’ll end up putting yourself in the right place enough times and you will succeed. BEST MOMENTS “The single most important quality of successful people tried and tested is optimism.” “Luck isn't luck but luck is what you don't yet know.” “Success leaves clues.” “There is no accident, there is no coincidence, it is all done by design. The world gives you back the energy that you give out to it.” “The better you prepare, the better you are able to seize the opportunity.” “You can make your own luck.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Making money from something that you love is everyone's dream in life. It can also be one of the most difficult things to do. It involves hard work and taking risks. Rob interviews in this episode, Dom Joly, author and creator of the candid camera series Trigger Happy TV. They talk through how he accidentally fell into the show, his work as an author and what has made him successful. Learn from the ‘poster-child of not knowing what to do in life’ on how to best capture those opportunities when they present themselves and build a life doing the things you love. Key Takeaways I have a very active mind. I’m always thinking about something. That mindset allows me to come up with ideas, but sometimes I can get swamped. In India, I went to an Ashram where I nearly died when I was trying to be alone and do nothing. I’m a jack of all trades, master of none. I remember my dad saying that if you leave a job once you would never get a job again. I don’t know what I’m doing each year. You make that sacrifice of stability and a regular income. It would be quite nice to have something stable but I would get bored. I don’t say no. I’ve had times where I have had no offers but since Trigger Happy I have been offered lots of different things. I was offered a column at the Indy which has been great. Sometimes the thing that you are not good at people will pay you for, but sometimes the things that you like doing don’t pay well. I try to do one to fund the other. I think good art comes from hunger. I look at it like this that if I do an ad it will pay me so I can do the things that I like doing. I think that having too much money means that you lose that hunger, you get lazy. I think poverty is a really important thing for creating art. I’m really good at the least respected part of comedy. Trigger Happy was basically a candid camera series. I tried to make the candid camera as an art form. It’s ad-libbing, its improv. The great films like Spinal Tap and Curb Your Enthusiasm are all improv. I did everything for the Trigger Happy TV, editing, the music etc. Everyone thinks they can do it but it’s difficult, hard work to make it really really good. It was total luck that created Trigger Happy. I was doing some interviews as a political producer for ITN. I was boring so I would ask my friends to do silly things in the background of the interviews with people like Paddy Ashdown. At that point when ITN fired me, I thought that was a great idea. I wanted to get paid for having fun. Half Luck, Half Not. People assume that I could go and do a best man speech however that is something I would hate. However, if I dress in a snail outfit and crawl across the road really slowly, I don’t mind that. Often a lot of the things now are faked. There were about 6 rooms in my life where if I hadn’t had been there at that time, things would have been very different. 10,000 things are important. If you’ve dedicated 10,000 hours to something you're going to be really good at it. How can I have fun doing something I love and make a living out of it? The only truth I know is that I’m really good at the things that I love. I’m jealous of those people who know what they like early on but that’s not me. How did you get into hidden camera for a living? I was really lucky. The year before I started Trigger Happy I would have had to hire a professional cameraman and sound man to follow me around. Suddenly cameras became cheaper which we then could film the whole of Trigger Happy on. We just filmed and filmed and filmed until we got something funny. Now, I would just make something on my iPhone and put it on YouTube. How do make you good pranks? You can do that if you have a brain. There is a snobbery in comedy that you must to sit-coms and scripts and that the exhibitionists do candid camera. It’s an adrenaline rush when you set something up. This whole street is going on, but then we were going to do something that was going to change the whole thing. The real test is watching something with people who weren’t there. Self-editing was important. It’s all about quantity when you first start. Just focus on what you and the people you're making find funny. The worst thing that could happen is comedy via committee. When people say that creatives are divas or difficult that’s essential to create something great. When you’re making something, make sure it’s your voice coming through not tarnished by anyone else, and not a cover of anyone else. You have to be a monster and have obsessive control over your product but be nice to the people who are helping you create it. I’m much more upset when I've made things that I knew that I have just taken the foot off the pedal in working on. Sometimes you have to be a monster to make some great stuff. Sometimes you have to make stuff that some people hate, for lots of people to love it. I only watch documentaries. Alexander McQueen was someone who knew what he wanted to do when he was young and worked hard for it. But it k

Genius and tragedy often go hand in hand, no more so than in the life of the fashion designer Alexander McQueen. Rob talks through his love of a documentary about his life and ultimately his tragic death. Rob brings you nine observations from this documentary that have made him think, and want to learn more about best to be successful in business and life. Can learning from the life of a tortured genius help you in your life and business? KEY TAKEAWAYS He made people feel something. McQueen wanted to provoke emotion. The enemy for McQueen was apathy, it was in the middle. He wanted people to love his work or hate it as long as they felt something. Death is in the middle for business. I took a lot more risks when we started the business than we do now 13 years later. He had a very dark side to his nature. There are dark sides to everyone. Wrestling with boredom, guilt, envy and all these emotions that every human being does. Every human being has every human trait. We are all wrestling with the darker sides to our nature. We shouldn’t hide from either of them. We have to balance it. McQueen pushed people away. He was so engrossed in his work that he pushed others away. No-one betrays you, people are only loyal to themselves. People can get very negative when they feel betrayed but you can’t do anything about other people. Remember your selfish when you employ someone you are leveraging them, and commercialising them. Whether this is real or not it’s a better way to think, there is less stress and anger this way. Mentors, Partners and Collaborators are vital. You cannot do this alone. You need people around you. There is no-one who is successful who hasn’t had mentors and collaborators. Alexander McQueen had fierce, helpful and expert mentors throughout his career. Financial Backing. Fashion designers often find it hard to monetize, and an over-focus on the creative side. McQueen got serious investment from Gucci, which allowed him to do amazing fashion shows. Whether you embrace backing through gritted teeth or embrace it wholeheartedly, it can help you deliver your goals. He didn’t have enough time off. McQueen was in an endless cycle of work. He did 14 different shows a year with three different labels. He felt he had no choice but to keep on working. He was advised to take a year out but he didn’t take that advice. It’s ok to take a break from your business. Massive need for too much control. This made great art, and catwalk. He had to have control over every aspect of his work and life. You are bigger, stronger and wiser if you ask other people to do things for you. Warhol and Damien Hirst had other people to paint their art. You don’t want to feel like you’re on a hamster wheel. McQueen was never able to talk about his feelings. It’s best to embrace your demons and talk about them. Take that emotion, and put it into your art and business. We are all tortured in some way and if we bottle it up, it will not help. If you share, solutions will come to the fore. When McQueen was mastering his emotions he was courageous? BEST MOMENTS ‘Death is in the middle for Business.’ ‘How can we get close to genius without the tragic end to the story.’ ‘Every human being has every human trait.’ ‘We are all wrestling with the darker sides to our nature.’ ‘We shouldn’t hide from either of them’ ‘No-one betrays you, people are only loyal to themselves.’ ‘How can I help meet other people’s needs.’ ‘Entrepreneurs are not self-made.’ ‘The commercial sides of the business are as important as the creative.’ ‘You’ve got a hobby if you don’t embrace the commercial side of business.’ ‘It’s ok to get away, the world will carry on.’ ‘Let go of that over-control.’ ‘Most entrepreneurs are creatives.’ ‘There is art in Business, and Business in Art.’ ‘What you will resist, will persist.’ ‘Make people feel something.’ ‘Allow your light to shine.’ [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

CROSSING OVER!In a first for both podcasts, Rob Moore along with Jake Woods and Spencer Oliver from the Pound for Pound podcast join together to discuss what business and sports share in a crossover episode. In this highly informative and entertaining episode, they share with us how two subjects that at first may appear to be far removed from each other actually share much common ground. This is a must listen for anyone who wants to experience a good podcast and an amazing introduction to the hosts of both The Disruptive Entrepreneur and Pound for Pound. KEY TAKEAWAYS• Secrets of a Good PodcastYou need to be knowledgeable and passionate about the subject. It’s an opportunity to share your story and the stories and journeys of guests. Podcasts can effectively mix education with entertainment to engage the listeners. Unlike media and television which go through lots of editing podcasts can be raw and unedited providing the audience with a very honest form of communication. As nothing has been taken out, nothing has been twisted or scripted and listeners identify positively with this format. It is a very personal and intimate medium and feedback through social media enables you and your listeners to become a close community. Listeners can feel very included if the content comes from them and It’s an opportunity for you to share your journey of how you solved similar challenges in your own life. Inviting listeners to be part of shows is a good opportunity to interact directly with your audience and is about being very accessible. • Mind SetThe business and boxing world share commonality with regard to a successful mindset. In boxing it differentiates the challenger and the champion, in business, it is the desire in the person who perseveres. There’s fear in everything we do and it’s how you handle and embrace fear that is very similar across boxing and business. Those who learn how to control it, conquer it, and keep it quiet are successful in business and this is also the approach necessary in boxing. When success and drive are considered, we assume it’s a one-sided equation of what we want to achieve when actually it's us reacting to what we haven’t achieved. The key to a positive mindset is to accept your circumstances and situation and understand this is where you get your drive from. It is about acceptance and celebration of who you are and a fundamental belief in yourself. Everyone has a set of skills that are unique, and this makes each person valuable to society. • MentorsSo many people lack direction and never find their set of skills. Having a mentor in your life can help you to see all the possibilities. Developing a mindset where everyone is your mentor can be vital to success providing you make sure to listen carefully. • Finding YourselfA setback often results in not being sure about who you are any more. The most important question to ask and keep asking is what do I want to do with my life? It can be difficult to accept the end of something if you don’t have any direction. When making a transition is important to have a plan, develop multiple streams of income and be flexible. BEST MOMENTS‘Got to try these new things otherwise we don’t progress forward’ ‘Want to educate but put a smile on peoples’ faces as well’‘You’ve got to be interested to be interesting’‘So much enjoyment out of doing it but it has to be a subject you are passionate about’ ‘There is a balanced upside to every downside’‘Channelling that energy from the ring into finding myself’‘I just live for the day, I was given a second bite of the cherry’ [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 ABOUT THE GUESTSAward-winning actor Jake Wood and his best mate, ex European Super Bantamweight Champion Spencer Oliver host the boxing podcast Pound for Pound. CONTACT METHOD Pound For Pound FacebookPound for Pound podcastJake Wood TwitterSpencer Oliver Twitter disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Fear is something that we all feel, especially as entrepreneurs, as we are taking calculated risks every day. In this episode, Rob interviews urban climber Alain Robert aka ‘The Human Spider’ from his home in Bali. Alain talks about his passion for climbing, how he overcame a fear of heights as a child and how he’s managed to monetize and live off what he enjoys doing. If you want to learn how to conquer your own fear of taking risks, this is the episode for you. Can you live your life as if your climbing a building without a safety rope? KEY TAKEAWAYS How do you deal with fear and conquer that fear? Fear is never that complicated. I started to climb because it’s my dream. I watched a film when I was a child, in the film a plane crashed and some people were climbing a mountain to rescue the passengers. That really inspired me. When I was 11 I started to climb. Each climb I am trying to realise a dream. I was afraid of heights as a kid so I climbed to overcome that fear which essentially is a fear of dying. Deep down your brain knows the consequences of falling. Why did you choose climbing? I enjoy it. Finding the resources in myself. I enjoy taking a calculated risk, pushing the envelope and I’m good at it. I enjoy it because it keeps me alive. Some people don’t need to be close to the limit of life but I do, I need to be close to my limit. Is there a paradox in what you do? Yeah, of course, the closer I am to my limit, the more satisfaction I get. You need to find your own path. To take any kind risks you need to have some motivation, something that inspires you. I got inspired by some people climbing the mountain in that film everyone needs their equivalent. How is your climbing different to other types of climbing? I’m not interested in the sport. I’m interested in something that is difficult, and that is deadly. If I was climbing with a rope, it would be a sport and I wouldn’t be interested in that. It’s more like a way of life. I need to feel that I am touching with the tip of finger, death. This makes me enjoy life even more. How do you prepare for a climb? By doing normal training but the most important aspect is willpower. I’m 56 now so I don’t need to train as much, maybe an hour a day. I go on my climbing wall which is a roof, and I invent some difficulties. I currently am choosing easier targets than in the past because it’s harder than when I was 35. Is there is a battle with your ego as you get older? I need to carefully choose my goals. I study the building first and don’t climb it if it isn’t right. Then I train specifically for that climb. I guess I was more stubborn when I was younger. The most amazing challenge I did when I was 30, free solo rock climbing. I can tell at one glimpse whether a building is going to good for a climb. I do it at night, trying to climb a few metres up and down; testing. I have to find solutions. Sometimes the structure changes which can be difficult. There is plenty of factors that can make it challenging. How have you made this passion into a career? I started to get sponsored and make a living as a professional climber. Then I got more and more demands for climbing. It became a way of having fun and making money. Throughout my life, I have been faithful to my path. I only started to get enough sponsorship to make a living when I started to climb buildings. I was 18 when I got my first sponsorship but I was around 28 when I was able to make a living out of it. Before then I worked in a sports shop but my boss was paying me a full-time salary even though I only worked 18 hours a week. How does the sponsorship work for you? When I climb I can get huge coverage. For my last ascent in London, the coverage was amazing, we talking about nearly a billion people saw it on TV. I just wear the brand on my clothes, quote the brands in interviews if possible. They are able to use the pictures and the video from the climb. How do you deal with challenges of the law of what you do? More people like it than don’t like it. Even the police, were excited in what I was doing. I enjoy the possibility of getting caught. I am kind of a gentle criminal. I’ve never thought that this is something that I didn’t want to do for whatever reason. I’m still in good shape and will carry on. Worst Advice I have ever seen? Not to be daring enough to realise your dreams. Having a boring life is boring. What doe the word disruptive? What am I doing I am disrupting people? What scares you? Boredom BEST MOMENTS ‘I am trying each time to realise a dream.’ ‘Yeah of course, the closer I am to my limit the more satisfaction I get.’ ‘You need to find your own path’ ‘I need to feel that I am touching with the tip of finger, death.’ ‘Everything has to do with willpower.’ ‘I enjoy it because it keeps me alive.’ ‘Throughout my life, I have been faithful to my path.‘ ‘If this is your path, you better carry on.’ ‘Nearly, a billion people saw me climb on TV.’ ‘I started to climb because of a dream’ ‘Having a b

You’re bound to create the next best thing. Don’t tell other people you otherwise. In this episode of The Disruptors Podcast, Rob encourages you to get your thinking cap on start looking for new ideas. Contrary to what other people believe, you don’t have to be in a specific creative niche to be ‘creative’. Our skillset – whether it be technical, leadership, management, or anything you can think of – can propel you to go to greater heights. Discover where you must look for those money-making and world-changing ideas. Rob also takes a look back on his tips on How To Be An IDEA MACHINE, which he discussed in a previous episode. There’s no other time to waste on every second that passes, especially in this fast-paced world, so start tuning in to begin creating NEW ideas! KEY TAKEAWAYS Take on someone’s idea and improve on it. Take a look at the geniuses’ works and put your own spin to it. Think of how you can make it your own and marketable. All new ideas can be solutions to existing problems. So, if you’re looking for the ultimate idea that will make a run for their money, look at what they need. The world changes over time. It just means that there is always a new idea that rises up. It’s up to you to observe and judge what’s best for you to monetise. How to be an Idea Machine: Be open to the fact that you CAN have ideas. Be open-minded. Clear and empty your mind. Get in an environment that inspires you. “There’s a lot in the world that you can’t control.” It’s hard to manoeuvre the strategies and tools for the challenges that you meet along the way. BEST MOMENTS “It’s not a good idea to copy someone’s work.” “I would definitely challenge you to think with a new, better, or a different way of doing things.” “Great ideas and solutions come at the most random times.” “There’s an infinite number of ideas waiting – solutions to problems. If you seek to solve problems, then you will create new ideas.” “Build assets as you go.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

The world has changed and social media is changing it fast. In today’s episode, Rob shares with you how to scale up your social media, brand and reach, without paying external agencies, experts or using a lot of your own time. Discover how to compartmentalise your diary to harness the power of social media with ruthless and maximum efficiency that suits your needs takes only 30 minutes per day and builds your online brand. Join The Disruptive Entrepreneur Community & Ask Rob a Question. KEY TAKEAWAYS The most important thing if you’re looking to build an online brand is to start compartmentalising your diary to create 30 minutes a half (half a day a week) where you will dedicate that time for business-related social media. In five hours a week, you can get a hell of a lot done. You could write five good content-related posts in your niche and you can leverage this by pulling two of these from the Live video you did that week. Your aim should also be to engage in other threads that are relative to your niche and share links to articles and content that supports your content range. Be strategic about the messages and the content that you’re putting out there. Be consistent in the messages you share during your five our (business-related) social media activity and you’ll start to attract some people that are interested in what you do. You’ll get engagement and over time it will build and build and your following will grow. You need to adopt social media channels that can act as channels to your market, fast and ideally free, so plan in your social media time where you will get the most response and it will leverage the most amount of effective time for you. The best time to be on social media is 8:30 AM and 20:00 PM. If you want an instant return from social media you’ll need to spend money, simply start by re-purposing your content across multiple channels and consistently sharing your voice and your views with the help of outsourcers. BEST MOMENTS “Don’t engage in debates or check-ins, only business-related social media” “Spend 95% of your time on social media building your brand and the other 5% if when you’re getting distracted” “You don’t plant a seed and the next day expect a tree” “The world has changed and social media is changing it fast” “You can pretty much contact millions of people online for free” “Be consistent and plan in social media, 30 minutes per day, five hours per week” “You don’t have to get up at 4 AM, you just need to work smarter, not harder.” “Help people by doing something that you love and within a niche that you can sell in.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Should you only work with clients that bring you joy and happiness or should you put some money in the bank and drum up some business? Sometimes you just need to get out there and sell some stuff, so that you can find and understand the market that you're in. In today’s episode, Rob explains why its better for your business if you start now and get perfect later. No matter what business you’re in you will always have to deal with difficult customers but it’s your job to deliver for them, to serve them and solve their problems. This is the nature of a business and the task as an entrepreneur. Join The Disruptive Entrepreneur Community & Ask Rob a Question. KEY TAKEAWAYS Once you know who your audience is you can tweak and tune your marketing message to attract the ones you want to attract and repel the ones you want to repel. You need to get out there and get selling and get perfect later If you only work with clients that give you perennial joy and happiness you'll never have any clients or any ongoing business. You can work with clients that better fit your niche and are more suited to your business. Target a certain type of client that's within your market but realise that you will always have clients that are demanding and difficult to deal with. No matter your client, your job is to deliver for them. When you're making decent money and you're turning a large margin you can pick and choose your clients. But in the beginning, you simply need to put money in the bank. Once you've made a profit you can work on your target audience, tweak your marketing and put in some pre-qualifies so that you reduce the difficult clients you deal with. BEST MOMENTS "Happiness is research towards a worthy goal""There's a big difference between like and respect""A business is not about liking each other, it's about serving others and solving problems""Sometimes that demanding client will be the most successful and have the best results""It's wise to be more balanced, look at how you can change and how you can be better to work with""No one was born to serve your needs and fantasies" [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Welcome back to another episode of The Disruptors with your host Rob Moore. In this latest episode Rob goes through a series of actions to make sure that you are really clear on your brand. Brand marketing is where you are known in the customers mind for certain values and associations. You are the first product they think of. Make sure to listen so that your brand isn’t just a logo. Key Takeaways A Brand Isn’t Just A Logo. Your brand isn’t just a logo it’s what your known for. It’s the real estate of the mind. What Is Unique About You? In your niche there will be others in your field. Don’t get put off by that but show yourself in a unique way. There is always room at the top for the best and the specific. What do you stand for and what do you stand against? Make sure you stand for something. For example Vegans stand for sustainability and are against animal cruelty. What do people consistently say about you that is marketable or memorable? Your customers and fans will give feedback on what they like about you. You should listen to them. There is a paradox between what you are inspired to give and what the world is ready to receive. Listen To Your Critics. Your critics are also giving you feedback on how you are perceived in the marketplace. Try and sideline your ego and listen to them. What words or values could you own? What phrases could be owned by you like the Nike ‘Just Do It.’ What are you synonymous with and for? This might be a merging of values that you hold it life. You don’t have to actually own it, but customers know they will get that word from you. If you are not consistent with your brand then you will lose any good will you have amassed. What is your mission and vision? How are you going to change the world? The vision is the unattainable outcome that your company exists to reach for. Read the vision and mission of companies that you are inspired by . How do you help solve people's problems? Product creation is all about solving a meaningful problem. What feedback are people in your community giving you around the problems that they are facing. What is your story? People buy stories, your past, your struggles and your results. Then, now, how and action is a good model for telling your story in business. It should include your credibility and the reason why people should buy from you. Bios should be maximum two fold so one full page in a book. Combine who you are and how you serve the consumer? Best Moments ‘There is always room at the top for the best.’ ‘There are plenty of things that are out there that people don’t want.’ ‘Make sure that you are producing content that people want.’ ‘There is nothing wrong with consistency or fairness.’ ‘The enemy of all branding is consistency.’ ‘Don’t get distracted.’ ‘Sometimes you have to say things thousands of times before they lodge in your mind.’ ‘Don’t worry if your idea is a little bit out there.’ [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Welcome back to the Disruptors Podcast. In today’s short episode, Rob answers an important question in business: Should you fight fire with fire? How aggressive should you be when being defensive? Tune in today to hear Rob answer all these questions and more. Join The Disruptive Entrepreneur Community & Ask Rob a Question. KEY TAKEAWAYS You should manage your emotions well and sometimes take it on the chin. Don't simply chuck your opinion out there on everything that isn't relevant. But also remember that a few times a year if you believe in something with true volition its the right thing to do, to fight fire with fire. Rob was recently sent a cease and desist for using the word Disruptive and he decided to fight fire with fire. Rob now owns the trademark for 'Disruptive Entrepreneur' The lesson: Choose your battles wisely and never allow yourself to be bullied. Wisdom is knowing what to let go and what to fight. BEST MOMENTS "Happiness is research towards a worthy goal""There's a big difference between like and respect""A business is not about liking each other, it's about serving others and solving problems""Sometimes that demanding client will be the most successful and have the best results""It's wise to be more balanced, look at how you can change and how you can be better to work with""No one was born to serve your needs and fantasies""Never let anyone bully you. Stand up and fight back. Protect your business and protect your brand""Say who you are and be who you are""Don't allow people to walk all over you because that will manifest into something much worse" [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Welcome back to another episode of the Disruptors podcast with your host Rob Moore. In this episode, Rob talks through and examines how you can be successful in a variety of things in business. Conventional wisdom states that you should be focusing on one thing, and building a brand on that. Rob goes through a series of areas which you can do to succeed in a variety of ways. If you are the type of person who needs variety this podcast is for you. Key Takeaways Building A Strong Personal Brand. If you are known for who you are, then you can do multiple things underneath that. As long as you are not on something different every five minutes. Have the courage to talk about what you want to talk about, and giving yourself the freedom to do so. Be Mindful not to be too scattergun. Maybe build one thing at a time. Give each one enough time to mature, so it has enough equity to systemise it as an asset.Leverage It Before You Move On. Make sure you employ an MD or someone who will manage that day-to-day running for you of a previous project. So you can move on to something different. Make sure the project or business you’re moving away from is set up as an asset before you leave it. So when you move on, you don’t lose the benefit of the last thing. Make It A Logical Journey. Don’t move around all over the place. If you move around across different areas you won’t build a following. There should be a logical order. Look at all the things that you want to do and place them in an order. 70/20/10 Model. How to balance your tasks, business and things you do. Spend 70% on the main task, 20% on your secondary business and 10% on your new future business. Read, routine equals success, so compartmentalise different areas. You can fit lots of thing in your day if you plan ahead. Multiple Income Streams. Make sure you systemise one income stream before you move onto the next income stream. This is important to then repeat this process over several years so you end up with multiple income streams. Express Yourself In Your Own Media. Try and produce podcasts, a youtube channel and facebook live videos. Share your challenges and what you are going through with others. Build a brand around these. You can build a following and monetise it later. Best Moments ‘It’s ok to say that you need variety.’ ‘You can embrace the new with variety.’ ‘People will follow you for the variety.’ ‘Do you really want to fight who you really are.’ ‘Outsource what you can, before moving onto another project.’ ‘You can’t go off tangent for your audience as they will stop following you.’ ‘Writing a book feeds that need for variety and freedom.’‘It’s possible to have lots of things in your day.’‘Have a life in a day.’‘Read routine, equals results.’‘The average millionaire has three income streams.’‘We are all a genius in something.’‘Embrace the variety.’‘There is nothing wrong with the advise that you should focus on one thing.’ [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

In today’s episode, Rob shares with you his story from self-publishing his first books, to signing a four-book contract with the 2nd biggest publisher in the world. But anyone can do it, tune in today to find out more. You should want to be your own author. It gives you credibility and provides you with a passive income for years to come. The questions shouldn’t be should I write a book? It should be, do you self-publish or do you attempt to sign a publishing contract? Join The Distruptive Entrepreneur Community & Ask Rob a Question. KEY TAKEAWAYS To get published when your unknown is really hard so you can go to a print on demand book publisher to get your name out there and generate some sales. (Vanity Publishers) What you can do is Self-publish books, learn to launch them, get them high in the charts and learn from the process so that you can go to a publishers in the future. Getting a publishing deal means you don’t need to worry about typesetting, manuscripts or design and you’re instantly credible. When Rob launched Money the publisher came into its own and really super-charged the reach of the book. With this came translation rights and retail deals as well as a re-launch and release on Kindle. Plus off the back of a publishing deal, you will see an increase in social media reach. If you self-publish, you're not restricted with legal issues or things that you can't say and you can get it out really quickly and begin earning a return instantly. BEST MOMENTS "Being publish by Hachette has been one of the best relationships I've had""Every author who's massive will have been rejected countless times""Everyone's got a book in them, you just need to get it out of you" "Sell from self-publishing whilst trying to get published" “Should you run your own media and be your own agency.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

There is no entrepreneur that doesn't face the problems that entrepreneurs face. It's how you view them that leads to the solution. In an honest rant, Rob shares with you the reasons why your problems are not problems and how you should really be perceiving them. KEY TAKEAWAYS 99% of your problems aren't problems they're challenges, so find an upside and continue to grow. Contextualise 1st world and 3rd world problems and change your mindset about the challenges you face in life. Your problems are not problems, they are first world challenges. The sooner you realise this the easier you will be able to overcome them. Most of the people who do really well have struggled to get there have gone through ups and downs and grown because of it. Some people think that that journey is really hard and it's really difficult, whilst others think it's easy and you can get rich quick. It’s thought that these are the only two extremes and it ping-pongs between them. But in reality, your journey and the problems you perceive to happen are quite different. Look at your problems as an opportunity to find a solution. You have a value that others don't and if you can solve these problems that others can't you'll increase your reach, impact and revenue. BEST MOMENTS "You will have good days and bad days, hard days and easy days.""See opportunities in the challenges and upside in the downside""Usually people get down and depressed when there are three main problems in their lives""We make challenges bigger and we sweat the small stuff""If it's hard to for you it's hard for your competitions""All you can really do is learn from a problem, treat it as a challenge and ensure it doesn't happen next time" “Minimise the time where you react like a child or a chimp and manage your emotions”“Business and wealth is about solving problems, providing value and facing challenges.”“Take your business and your work very seriously but not yourself, have fun.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Welcome back to another episode of The Disruptive Entrepreneur podcast with your host Rob Moore. In this latest episode, Rob interviews Chairman of Wyldecrest Parks, business magnate, investor and philanthropist, Alfie Best. Their conversation goes from Alfie’s humble routes knocking on doors, to being a multi-millionaire owner of the biggest mobile home country business in the world. Are entrepreneurs born or made? and what’s the difference between being a boss and a leader, find out more by listening to this fascinating interview. Key Takeaways Do You Think Being Born On The Side of The Road Has Shaped The Way You Do Business? No, the place where you are born is not important, it’s the journey that is important. I don’t see myself as an entrepreneur I see myself as an artist, and I’m painting a picture of my life with the business. Are Entrepreneurs born or made? The word entrepreneur is banded around way too much, and we use the word but we don’t have an understanding of what it means. Are they people who can operate across different sectors and fields? Entrepreneurs are successful in not just one field but in different fields. If you’re successful at one thing you’re a businessman and if you are successful across different fields, you an entrepreneur. For all the success you have, it’s only temporary and it can change in the future. We can all teach yourself to become more, but entrepreneurs are natural risk takers, calculated risk takers. In some people that is sparks and in other it might bonfires, but everyone has something. Can That Be A Curse That You Never Quite Make It? I live in fear. I’m always worried about tomorrow. In the next 18 months, I will take Wylecrest to the market, and I believe that we are groundbreaking in a series of areas. We are the ones setting the bar. That’s the difference between a hobby and a business, business is going to make you money not cost you money. Why Do You Fear Tomorrow? I live in the real world where changes can happen without any warning. I’ve been scarred by the 1990 recession which hit the business hard. How Do You Let The Fear Drive You Or Cripple You? My fears push me because it drives me to get up early in the morning and enjoy my work. Life doesn’t mould you, life cuts pieces out of you. Are you going to end up masterpiece or misshapen person? It’s the fear of failure and fear of going bust which drives me going forward? How Did You Develop That Mindset? I try to simplify things. There are winners and losers and both are successful. One is just more successful than the other. To win you have to unravel the puzzle of how that other boxer, a player person plays. What’s The Difference Between A Boss and A Leader? A leader fights with you rather than telling you what to do. I guess the journey is moving from a boss to a leader. Often in interviews, people will say that the team is the most important thing. All of your team should know what your goals are for the business. We start with a yes, for every resident, the residents might not like how we get to the yes but we will explain the process. What Was Your Journey Into Business? Financially we were not rich but as a child, we did have a rich childhood. I went to school periodically through this period and went through some difficult times selling door to door. In this period I realised how important it is to know your market. That recession scars still lives with me today. I looked for businesses that had queues which were Phone shops and Takeaways so I set up my own phone shop which ended up getting sold to Vodaphone. I still own those shops that Vodaphone use today. Traditional education vs teaching yourself? Education gives you the guiding rails. If you think of education as trains the best is the fast train on the tracks whereas the slower trains are being self-taught. I was self-taught. Self-education made me hustler street trader, it added to my education. You have to have both. What is your outlook on Business? Business is the soul of any country, if you want your skin to blossom you have to eat the right food, we need to nurture business more. We need to stop promising what we are going to and teach what we are going to do. Smart Work or Hard Work? Always work smartly but work hard at it. Money makes you happy because it buys you freedom. What Does Disruptive Mean To You? To me is ruffling the feathers of the norm, which I see as a good thing. Best Moments ‘If you’re successful at one thing you're a businessman and if you are successful across different fields you an entrepreneur.’ ‘Taking the knocks and treating them rather than a downside it’s an education’ ‘I’m not in the business of commercial hobbies.’ ‘A problem is only a problem if you don’t find a solution.’ ‘Keeping things simple, makes everything simple.’ ‘All entrepreneurs are calculated gamblers.’ ‘Everybody has a success gene.’ ‘Entrepreneurs make terrible managers, and managers make terrible entrepreneurs.’ ‘All your team should know

Most people’s pitch, offer or sales process is boring and vanilla and the same as everyone else’s. So what are you doing to stand out? In today’s episode, Rob brings you 4-simple ways for you to sex the heck out of your marketing and sales process and super-charge your brand and influence. Learn how to use scarcity and urgency in your sales, marketing and advertising to drive more sales and grow your business. KEY TAKEAWAYS First - How can you make your course or your product the first! Is the first in the market or too the market? If you think carefully about your product or service you can implement an element of first to your audience. Last - People either want to be the first to get something the last. You can tap into the FOMO (fear of missing out) to market this. Marketing around this creates a sense of urgency and scarcity. Only - Can you be the only provider of your product or service in your market or area? New - When something is brand new they want it more. It’s fresh, exciting and could fix their pains and problems. Ask yourself: what can you offer that’s new that serves your clients? BEST MOMENTS “Don’t claim to be the first when you’re not” “People want to be either the first to something or the last to receive something” “You can re-package the new” “These will work if you’re honest and don’t use them for manipulation” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Welcome back to another episode of The Disruptors podcast with your host Rob Moore. In this latest episode, Rob talks through a tried and tested model for increasing sales on the launch of your product: The Product Launch Model. Rob talks through each element, from making sure you’re getting your community involved in the creation of your product, to ensuring the bonuses are right for you. If you have a product ready to launch, this model can help you build that anticipation, and increase sales. Key Takeaways The Product. It’s important to have a good product and service that you know will sell. A good way of doing this would be to have a small launch to a small segment of your customer base. You are then able to gain feedback on the product and tweak for the future. Crowdsourcing aspects of the product like the title or the different bonuses can be really effective. This means that people are already involved in your product and are more likely to buy it. By the time you’re launching your product for real, you know the content and the message is desirable. Make sure you have a Compelling Story. Telling a story of your product is essential to entice, and engage potential customers. For their first iPod launch, Apple chose a story was around the tagline ‘A thousand songs in your pocket’, which is a great example. Pre-launch. Before you launch, it’s important to build a sense of urgency and anticipation for the product. This can be done through two things, scarcity and timing. For example, only releasing bonuses for 24 hours, or limiting the places on a course or a bonus to create the urgency. An important aspect of the pre-launch is drip-feed information weeks and months before the launch. For example when Apple launch new product photos of it will appear ‘leaked’ in the media, which creates a sense of anticipation, and interest in the product. It’s important to feed the logistical information before the emotion and excitement take over. Things like where to find it, how to book on to a course, or when can you physically buy it and the launch date itself should be taken care of early in the pre-launch process. Go Live. Have an incentive for the first 100 or first 24 hour. Recency and volume in a short time mean that you can be placed higher in the rankings for a book, or a podcast. Don’t be scared to be relentless with your promotion. On launch day it’s possible to have three communication methods firstly it’s live, add a special added bonus, and then a countdown to its closing. Change your message throughout the day, always communicate something new not a repeat of the previous message. Don’t reveal all your story in one go. Make sure you give people warning that you are going to close the launch and make sure when it’s closed, it’s closed you can add them to your waiting list. Post-launch. If you are going to reopen make sure to introduce something new and you’ve left enough time since the close so that it doesn’t look like your initial marketing failed. Place bonuses for sharing the produce or reviewing the product after the launch of the product. You’ll end up giving away five or six bonuses so with your bonuses make sure they are high perceived value and low cost to you. You will end up having to always beat your last bonus as well. Make sure you are leveraging your time, so a 3-hour online training session as a bonus, means you can have lots of people on the training, you can record it for future use, and it has high perceived value. Make your bonuses are scarce so only the first three have a mentoring session with yourself for example. See the time in helping others as an investment into future customers. Best Moments ‘Always have something new to say with each communication.’ ‘Bonuses are high perceived value, but low cost to you’ ‘£10,000 or £10 product the bonuses will have to be different bonuses.’ ‘People wanting them before they go on sale.’ ‘Be careful when you give away you.’ ‘When people know they have you for life there is not such a rush.’ ‘You can use me for anything that isn’t logistics and property. So I don’t devalue my own products.’ ‘Take the product apart - launch the main element of it and then add the peripherals as bonuses or choices.’ ‘Without our customers we are nothing.’ ‘People who buy all your stuff, are the people you spend the most time with.’ [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1

Rob’s back with another Disruptors Caffeine Cast, and today he brings you six hacks to starting, growing and scaling your Facebook groups and communities. Creating a Facebook group can super-charge your business, help you grow your audience and get your product out there and for Rob his many Facebook groups have become a very powerful source of leads for his various businesses. Go and join the Disruptive Entrepreneur Facebook Community here: https://en-gb.facebook.com/groups/DisruptiveEntrepreneursCommunity/ KEY TAKEAWAYS Facebook Hacks To Help Grow Your Groups & Increase Your Business: Start an article, write the first few lines and entice your follows to join your group to read the rest. Email your contacts and ask them to join your community. You can put a link at the bottom of your email and you'll see some organic growth. Offer bonuses to come and join your group. Offer value and get engagement. Find your niche, see the comparable groups and join them. Now you can bring members to your own group. Run Facebook ads to grow your groups. Just start testing your ads and figuring out your cost per lead. Try affiliate marketing and get others to send emails to their own lists with links to join your group. BEST MOMENTS “Once every ten days on your profile and your page post a compelling pitch to join your group. Create a reason and a story as to why your followers should join your group” "Be creative with what you give away" "Bonuses don't always have to be in a report format, you can offer a range of different things" “Use the rules of other groups to grow your own” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Welcome back to the latest episode of The Disruptors with Rob Moore. Today Rob speaks with American actress, author, philanthropist and empire builder Elena Cardone. Elena talks through how she has grown her business with her husband, and business partner, Grant Cardone and the challenges she has faced. Their conversation takes them from how Elena balances so many roles, in her professional and personal life, to how depending on others is essential to be successful. Elena talks about her new book Build An Empire: How to Have It All with tips and ideas on how everyone can reach their potential, building their own empire. Key Takeaways What makes a successful business partnership and relationship? To have the same mission is essential but also have very big goals and aspirations. Our mission is to reach 7 billion people on the planet, try and help them. Elena spoke about the need for not worrying about the little things, focus on what is getting you to your goal. You have to figure out what are each other's strengths and weakness. That means, that in Elena’s case, she might take the lead on somethings and Grant on others, playing into each other's strengths is really important. It’s important to know who makes which decision where so you’re not fighting each other, but working together. How do you balance being a mum and all the other roles that you have? Elena spoke about being mercurial, being fluid with your time and roles. It’s important to work on becoming an asset for yourself. Elena spoke of being able to move and adapt easily between being a mom and a businesswoman, having multiple personas. Learning that there are no fixed assumptions of what a normal marriage or business should be and challenging those norms is important. Finally, it’s essential to believe in the product and the mission of what you’re doing so you can commit to the role. What are the sacrifices that you have to make? Elena spoke of the challenges that face being a woman and being a romantic. Elena spoke about having to sacrifice the traditional romantic elements of a relationship sometimes. It can be tiring being in business, being jet-lagged, going from event to event. However, believing in the mission and wanting to be known to the English market is an important motivator. Elena spoke of her serious pride in knowing that she helped others. The sacrifices are worth it because of the extraordinary legacy that Elena wants to leave. Why Is it hard to be a Woman In Business? It’s difficult to keep up with the physical expectations all the time. It’s difficult to be on the road full time and then go one to be full on mom duty in the evening. It doesn’t turn off being a mom. You get neglected. It’s important to understand the different roles in relationships. At first Elena spoke of not wanting to have a nanny to help them but for instance, she doesn’t do grocery shopping anymore. Elena spoke of the importance of outsourcing elements of the business and personal life, so you can prioritise your time and energy on the big goals. What Does It Take To Build An Empire? You have to understand your purpose, and it takes sacrifice and courage. You have to be able to stand up for what you believe in. Anybody who wants to achieve something greater than themselves has to do this. You have to strip away some old ideas. Elena spoke of the importance of constant growth when building an empire, in relation to finance, your product and real estate. What is your brand? Are you expanding to reach more people? The key element of empire building is that they can withstand setbacks. The bigger the empire the better it is at protecting you. Bad things happen to good people every day, so empires are there to help you when things get a little rough. Is it an endless chase for growth? There is always a new target. Be grateful for the achievements that you have made but there is always a long-term goal. It took Elena ten years to get to where she is now. Elena highlighted the importance of small attainable goals that you can achieve along the way. This means that you are not constantly overwhelmed with the larger goals. Subdividing the large targets means you have hit the small targets. How has life changed since building the business with Grant? It’s so important to partner up with the right person. It has allowed Elena to find her right power through the aid of someone else. Elena spoke of the confusion she felt before Grant. The partnership with Grant has enabled her to increase her own self-worth, and really find a direction in life. For example, the book has come from being pushed by Grant to write it. Raising Children As Entrepreneurial. Elena spoke of wanting her kids to contribute to society in whatever field they choose to. Elena wants them to go through life and not be scared of anything. They earn everything, and when they are given a gift it’s theirs to look after or break. Elena spoke of the importance of teaching her kids to talk with strangers, so

A lot of people struggle with content, concepts and what to put out there on social media to grow their influence. In today’s episode, Rob shares with you 15 practical and specific content creation tips to build a great and vast audience, get your content out, build rapport and see raving followers and fans begin buying your stuff. Building your brand, educating your audience and creating content is easier than it’s ever been. You give your customers, clients, followers and fans informational content that serves them and educates them and then when you want to sell something you don't have to sell, because you get this economical trickle-down effect. You're creating a mind space, a message and a rapport when you're generating content. Get more of these messages out there so that you don't have to sell hard. Tune in to the next episode of The Disruptive Entrepreneur to hear Part 2. And get the practical advice on how to build your brand and get your content out there. KEY TAKEAWAYS 15 Specific Content Creation Tips This is what I did, this is what I learned. Teach people what you've learnt and the benefit of it. People follow you because they want to learn, be motivated and be challenged. SBO (Story, Bridge, Offer) - Tell your audience a story and learn them to the logical decision of buying your product. Rant - People will stand up and listen. Do this occasionally for things that you're passionate about and things that you stand for. Newsjacking - Jumping on the back of headline news and leveraging the energy of something happening now in the news. Surprise - The element of surprise and offering a new way of looking at something. SEO keyword articles - If you want to guarantee what you're creating content around is being talked about then used Google to see what the most popular search terms are. Behind the scenes - Offer your fans a behind the scenes tour of your business and your home and what you can learn from it too. Pains your audience feel - If you tune in and engage with your community members you will see the same pains over and over and then you can create solutions and content around their pains. Motivational posts (beware) - People do like and want motivational posts, they want that hit of motivation to get them going. The reverse of what everyone's tired of Your analytics and why to put more of that content out there Mistakes you made The 5,7 & 9 ways to do something Case studies & Interviews Your takes and analysis of other people's content BEST MOMENTS “How do I educate my audience? how do I do content marketing and build my brand?” “Getting content out there doesn't take as long as you think. You need to increase the volume of content you're getting out there.” "Talent is not born, it is created and learned through the 10,000-hour rule." [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

There’s a lot of people out there trying to dominate their industry and take over. This isn’t the smartest goal and in some ways, it’s selfish. No one on the planet wants to know about or care about your goal of taking over. Ask yourself, how does it benefit your follows, fans, customers and clients? How does it serve them or benefit them? If you want to be good at marketing and grow your business you need to find out what problems you can solve and package and write stories about them so that you can monetise them. People will only watch and listen to you if you’re serving them and meeting their needs. So drop the world domination goal you’ve set yourself and get out there and solve problems. KEY TAKEAWAYS If you want to make a difference in the world and make a fortune, you need to solve meaningful problems and discover what you can do to help your audience. Aim to create a product to meet the needs of your clients and your customers, to care, serve, solve and grow through constantly improving your offering. It’s okay to be selfish in your goals when you need to fix your own problems. It’s okay to focus on yourself and your family when you’ve got nothing in your family. But when you’ve gone beyond your basic material needs its time serve a bigger goal of helping others. BEST MOMENTS “If you serve your community your community will lift you up.” “Aim to lift other people up and you will get what you want out of it.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Welcome back to another episode of the Disruptors podcast. Today, Rob talks with billionaire Naveen Jain about his life, his work, and his vision to change the world for the better. Naveen talks passionately about the power of technology to enhance people's lives today but most importantly in the future. Key Takeaways Moonshot. The bigger your vision the more motivation you will have to achieve it. If you’re hitting the snooze button every morning then you’re working on the wrong things. Entrepreneurs who have big visions who aim to tackle the big problems in the world are the most successful. All Sentences Begin With What If. Questions that begin with ‘What If?’ help to visualise the future. In order to get buy-in from other people you always need to visualise your dream, your vision to others. The most successful people focus on what the world should be, not on what it is currently. What Does It Mean To Be Successful? We need to change what successful actually means to people. It shouldn’t be about making money, because you can never actually achieve that. It should be about the number of lives you have improved. The most successful people are the humblest because they truly understand what it means to be successful. Not Getting Overwhelmed. Having so many ideas in a multitude of sectors and spaces could be overwhelming. It’s important to break those down into slices and work on one thing at a time. Consequently, it’s ok to then sell the business, or move on to something else when you think you have contributed all you can in one area. The Next Ten Years Will Be The Most Disruptive In History? Throughout history innovations usually happen one at a time but today innovations are happening everywhere all the time. Currently we have a convergence of technology and innovation allowing for change on a vast scale. With business’ working with marginal costs for things like analyzing large datasets, the possibilities for disruption are endless. What Did You Learn From The Dot.com Crash? Booms and busts are like a heartbeat. When there is a low part of the cycle, there will always be a high one round the corner. It’s important then to be humble when you’re at the top of the wave and optimistic when it’s at the bottom. Booms and busts don’t prevent innovations happening, they offer opportunities for disruptions in all sectors. What Does Disruptive Mean To You? This means thinking about change exponentially not incrementally. How can you make the biggest change in the world so that you make it a better place for everyone. Best Moments ‘It’s not where you start from, it’s what you make of it.’ ‘Life never stops teaching, we just stop learning.’ ‘What matters is what you can do for your society not what you can do for yourself.’ ‘Aiming for an audacious moonshot is how we change society.’ ‘If you’re not willing to die for it, don’t live for it.’ ‘I can’t change the world around me, only how I react to it.’ ‘Live in the moment.’ ‘Obsession is for entrepreneurs.’ ‘The American dream is now the universal dream.’ About The GuestNaveen Jain is an entrepreneur and philanthropist driven to solve the world's biggest challenges through innovation. A man who knows no limits, Naveen pushes big dreams into action, spurring massive cultural and technological change. His audacious vision and magnetic personality continually inspires others to follow what feels impossible. The founder of Moon Express, World Innovation Institute, iNome, TalentWise, Intelius, and Infospace, Naveen sees beyond the current business and technological landscape, creating companies that make a true impact. Website: http://www.naveenjain.com LinkedIn - https://www.linkedin.com/in/naveenjainintelius/ Twitter - https://twitter.com/naveen_jain_ceo Facebook - https://www.facebook.com/NaveenJainCEO [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Rob gets asked a lot why he doesn't create art anymore. For three years Rob was a stereotypical artist, troubled, bitter, dark and depressed. But property and the freedom, choice and profit that came with it saved his life. Now Rob is able to express himself and his creativity through books, public speaking, personal development and the art of helping others, because you have to have a creative side of the business and a commercial side. In today’s episode, Rob shares with you how to embrace the commercial and the creative. Every challenge in your business is creativity in action. KEY TAKEAWAYS Rob gave up art, not because he didn't love art, but because he couldn't monetise it. Because he hadn't learnt how to leverage and how to sell. Property came at the right time in life for Rob and as a result, he has made millions. Any business that you love can be a creative outlet for you. Rob now uses his business, property, training, writing and the podcast as a creative outlet. The balance of creating and commercial is essential to success. The most sustainable way to grow a business and a brand are by balancing these two forces. You don't have to constantly create, you can borrow creativity from different niches and apply it to others. Fusing creativity together and cutting through the noise. Everybody is creative, no matter what niche you're in or skills that you have. You can be creative in your own way and the manner in which you do things. Creativity is the answer to circumventing problems and providing people with solutions, yours and your customers. BEST MOMENTS "Property saved my life in terms of my finances" "A great art is business and business is art" "Everything good is art" “Rob didn't know the art of leverage when he was an artist. But it wasn't the quality of art that meant he couldn't sell it, it was because Rob couldn't sell.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Welcome to another episode of the Disruptors Podcast. In today's episode, Rob interviews YouTube sensation and life coach, JP Sears. They discuss how to be an internet sensation, how to increase share-ability and the true meaning of authenticity.KEY TAKEAWAYSThe secret to creating this internet sensation. It is not just one secret. One secret is to put out a lot of videos that don’t do well. That's not at all saying like put out crap. It's, of course, do your best everytime, but it's pointing to the virtue of consistency. Not all videos will go viral. They’re not all going to be home runs. Don't think that the goal is for them (videos) to be home runs, yet makes the experience of having a lot of videos do reap well is to be very consistent with putting out work. And consistency is king when it comes to creative video content. Any kind of content, consistency is really important. Three ingredients that tend to make videos do better or increase its share-ability: Entertainment. Humour lines is an awesome form of entertainment. That's not everybody's authentic brand, I'm not saying that should be. Yeah, we all have some degree of entertainment ability that we have access to. Self-awareness. Where you essentially get people in touch with what they think that they either didn't know, think or they haven't put words on it. So you see what's everybody's thinking whether they know they're thinking it or it's like a deeper thought. And then people just love that, like, ah cool! Inspiration. If you can get people feeling inspired, feeling emotion especially on the inspired side of emotion, that's gonna make them want to watch your video more. It's gonna increase the chances of them clicking the shared button. True Meaning of Authenticity. JP thinks being yourself is some of the wisest and most useless advice you could ever encounter because when someone says, be yourself, it doesn’t help you to be yourself. And a lot of us don’t know who we are. So, there’s like, how can I be myself when I don’t know who I am? With that said, being ourselves as much as we can even when we don’t know who we are, and being authentic means being true to our feelings. So, feeling our feelings when we’re feeling is part of being authentic. It’s not glorious, but it’s like if you’re sad, if you’re happy, or you’re joyful, don’t apologize for it. Be in those feelings. Practical authenticity. Voicing your genuine perspective. Not trying to confirm. It’s being true to your perspective with your voice and being true to your feelings that are in your body. Period. Humbleness. Knowing that you don’t know. It’s like all the answers are found within. And in reality, it’s like yeah not many answers are not gonna be found within and that’s maybe why there are other people in this planet: mentors, coaches, colleagues who have been where we’re going. They’ve been there before, so now’s a good time to ask who. Self-efficiency. A blessing and a curse that’s so many entrepreneurs is self-efficiency. Sort of a, I can do it all and I will do it all attitude. You wanna be self-responsible, self-sufficient, resourceful but when we get glued in that, when like we start worshipping the religion of self-sufficiency, then we forget the exponential leverage of other people. Realizing like, I can learn in 10 minutes what might have taken that person 10 years to learn, in that can save me years of error which might cost me, cost me time, might cost me a lot of money, not to mention it might cost me revenue that I would never earn. As entrepreneurs, we got to figure out the humbleness and realize we need to ask, we need to have a beginner’s mind at times… Get out the trap of comparison. We’re drinking the poison, and we don’t even notice that. Notice when you are criticizing others. We criticize others. Especially others that deep down inside maybe to surface level, we deem them more successful than us. But what makes us want to criticize them is we’re comparing ourselves to them, we feel bad. We maybe feel insignificant, so the outcomes the criticism, trying to make them less significant in our mind’s eye so that we don’t have to feel as insignificant. So notice yourself when you are criticizing someone. Step 2 is asking yourselves, what am I feeling insecure about right now? You are a human being. You are going to feel insecure about something. It’s not if but it’s what. What am I feeling insecure about right now? Don’t shame yourself for being insecure, but let it be okay feeling insecure. Pessimism and Optimism. Pessimism is when we are dogmatically stuck in a negative point of view. I think optimism is when we’re dogmatically stuck in the positive point of view. And I think there is a huge downside to both. Money. Money can be a spiritual tool when you can see how it connects to the rest of life. If people use money and use their relationship with money in a way that makes them more connected to other people, makes them more connected to other people around the

What does it mean to be resilient? There’s a lot of talk in the personal development world that bravery, courage and vulnerability are constituent parts of resilience. But really resilience is the desire to continually solve problems with no loss of enthusiasm. Tune in today to hear what resilience is and what it isn’t, and why you too can get more done through accountability and an action orientated mindset. KEY TAKEAWAYS Every opportunity you have to improve as a person or as a business is really just problem-solving. There’s no need to make it bigger than it is or worry about why. You just need to get out there and do it. Improve on the skill or approach that’s holding you back. If you can go from problem to problem with a solution mindset and manage your emotions and deal with the issue with enthusiasm, you will be successful and achieve your goals. If we talk too much about bravery, courage and vulnerability we can build resilience up to be much harder than it actually needs to be. In order to solve your problems and get what you need you must become accountable. You are the easiest person to lie to because you’re not letting anybody down. The more external accountability you have, the more it forces you to take away the choice to go and solve the problems and implement the actions you want. Then you build resilience through forced accountability. When there is a choice there's no resilience, but when there is no choice you naturally take on an action orientated mindset. You need to take all of your options down to a binary yes or no choice and force yourself to get it done. BEST MOMENTS “Sometimes you need to make the same mistake 30/40 times” “There are first world problems and then there are third world problems” “Contextualise the problem and solve it rationally” “Usually speaking you will only do the things that you have to do.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

In today’s episode of the Disruptors Podcast, Rob interviews professional journalist, columnist, author and editor of GQ magazine, Dylan Jones OBE. Dylan has served as the editor of the global magazine since 1991 and has won the British Society of Magazine Editors “Editor of the Year” award a record ten times. Rob and Dylan discuss how GQ has had to evolve, innovate and change, to sustain its status as a premium men’s fashion and lifestyle magazine. They discuss the value of a brand, changing delivery channels, the current climate and how the whole industry has been disrupted by technological changes. KEY TAKEAWAYS How would you describe what you do and who you are? I'm a professional journalist. I've also done a series of books and I'm quite active with the British fashion council. The great thing about the magazine, however, is that it allows us to split off into politics or literature quite easily, it's very engrossing. The remit of GQ is quite broad and it allows us to fold in various different disciplines. My role at GQ is principally editing, steering the magazine in the right direction both physically and commercially. Is the role of vision and direction of GQ a role that you enjoy? Absolutely and it changes over the years because we're not just producing a monthly magazine. In this climate, we're producing a magazine of a standard you don't often see anymore. These days you have to have everything and it's a bit like being back in the newspaper. You're trying to drive the news agenda whilst also report on what's going on in the world. We have a much smaller team than any other national newspaper but we use various pillars to get everything done. What is the current climate and how has your industry changed? The climate has changed primarily because of technology because distribution channels have changed enormously and audience consumer habits have changed. When we started people didn't have mobile phones, now people consume content in different ways. That's why we have a print magazine, a digital magazine, social feeds etc. What does good journalism look like to you? Journalism that is well commissions, well researched, well written, well edited and well displayed. There is a vehicle for quality journalism because there is a demand for expert and quality material to be produced. Today, everything is quick and everything is disposable. The world is full of fake news and content is endlessly regurgitated, so much so there is no trust anymore. Now, we start to see a resurgence in the appreciation of excellence. What does Disruptive mean to you? It’s a very emotive word and it powerful and people are looking for it. I think people are looking for it in every walk of life, every discipline and every profession. It’s probably more important now to be a disruptor now than it ever has before because you can attach real commercial value to it. BEST MOMENTS “We're very confident in our abilities to talk to a certain demographic. If you understand your product and you understand your audience then it's all about delivery.” "You have to know your audience and know your brand" "We seem to have had a revival with social media. We used to think that social media would reduce our attention spans but actually in the podcast and magazine world's it's the opposite. Some of the best pieces are two/ three-hour long conversation pieces" “In this world where you can share anything, there’s a premium on quality.” “As a journalist, you are always looking for things that you don’t know. Because you want the readers not to know them. It’s a constant journey of discovery.” “Podcasts are incredible, it’s on-demand radio and it’s smart people talking.” “You can be a writer or you can be an editor, but you can’t be both. I don’t think that’s true.” ABOUT THE GUEST Dylan Jones OBE is a professional journalist, columnist and author who has served as editor of the UK version of men's fashion and lifestyle magazine GQ. He studied at Chelsea School Of Art and then St. Martin’s School of Art. His award-winning editing position at GQ is a position he has held since 1999, and has won the British Society of Magazine Editors “Editor of the Year” award a record ten times. In 2013 he was also the recipient of the prestigious Mark Boxer Award. CONTACT METHOD @DylanJonesGQ [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer,

Anyone is an entrepreneur who has big ideas and wants to create value and drive a vision. Entrepreneurs are prepared to be creative, innovative and endure challenges to make people's lives easier, faster, better and more convenient. It’s NOT about the amount of money. If you’re looking to start, grow and scale your business or your product or service, and want to know the truths that can help you achieve success. This episode is for you. KEY TAKEAWAYS Rob has been an entrepreneur for 15 years. He has over 850 tenants in his letting agency, half of which are let properties that Rob or Mark own. His varies training companies earn between £15million and £19million a year in top-line revenue and he has authored/co-authored over 14 books. Rob knows what it takes to be an entrepreneur. 10 Truths of Entrepreneurship. It's easier than ever to be an entrepreneur. There's no friction and anyone can do it. An entrepreneur solves problems and takes risks in the search of profit and contribution If you don't risk anything, you risk everything. You need to embrace taking bigger to provide a more meaningful solution to others and reward yourself with bigger profits Your business has to make a profit. If it doesn't make a profit it's a hobby or a charity. No one works for you. Empower the people that you work with and never expect someone to do something because you're paying them. Motivate and inspire them instead. Do not expect any love. You as an entrepreneur need to put content out there and continuously give, give, give. Money comes from solving big meaningful problems and then scaling it to make a profit. Value comes from fair exchange x leverage. You will make mistakes over and over but you need to embrace them. If you're avoiding mistakes you avoiding success. Yes, you do have to work hard, but for sustained growth, you need to work smart and learn how to leverage. You must innovate, you must embrace change and you must be able to see the upsides in the downsides. BEST MOMENTS “It's not about the amount of money. The definition of an entrepreneur is someone who is prepared to take risks in the hope of profit.” “It's the billionaires that spend all their time on their vision, planning and their strategy” “With Facebook, Twitter, Youtube and social platforms you can market your business and your product or service for free. There are downsides to the fiberoptic world that we leave in, but basically, you can have whatever you want instantly” “To be an entrepreneur you need to create meaningful products and solutions that help people AND be prepared to do what it takes to get there, by being a leader and a disruptor.” “It's wise to take calculated risks. There's nothing wrong with taking risks but protecting the downside.” “You need to be okay with meeting your own needs. It's okay to be selfish, you can't help anyone else if you can't help yourself.” “A great entrepreneur takes all of the issues and the market changes and continuously motivates the team.” “People don't care what you know until they know that you care” “You have to work hard enough. not to work hard.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Welcome to another episode of the Disruptors Podcast. In today's episode, Rob interviews actor, presenter, radio DJ, writer, director, producer, and all-around general creator, Reggie Yates. Reggie is also known for the Extreme Russia, UK and South Africa television series. Reggie opens up about his career moves and choices and how he has kept reinventing himself. hear, why he left radio one and why describes himself as a complicit contributor. Learn how was he has been able to successfully jump from one career to another, without fear and with confidence in today’s episode of the Disruptive Entrepreneur. KEY TAKEAWAYS•If you work hard, you'd get results. Period. Regardless of whether it's fitness, whether it's your eating, your diet or doing what you do, learning how to work... • That's a gift to not compare yourself to anybody else and understand that you have unique talents and purpose, and you're meant to be who you are.•“I'm different, but I'm okay.” So, using people to make you want to be a better version of you.•It's about having the self-awareness to know what you're good at and what you're not good at. And double in talent the things that you're good at. And investing so much time and energy into that. Know that it's pointless to try and be someone else.•Everyone is projecting who they perceive you to be or what they want you to do unto you. That's a natural human trait.•To be defined by what you do is unfortunately what happens now. The minute people decide that you're one thing, they want you to stay there cause they've got you figured you out.•You are not defined by anything you do or anything anyone says or any mistakes you make.•God's time is the best. When the stars align, you can feel it. And when it all feels natural. When it feels it as if it was meant to happen at that time, it's undeniable, and that's where things are beginning to go.•If you don't understand the power of hard work and luck, then you are completely ignoring one of the two because you can't have success without both.•You have to really invest in your craft. You have to become obsessed by it. And die by it. But then at the same time, if you're working as hard as you should be on the thing that you really believe and in the thing you really invested in, eventually, there will be an opening and you will be prepared for it.•If you are now self-aware, you are asking for trouble. Because you need to know yourself well enough to know what you're good at and what you're not good at. And when you're coming across in a way that maybe is putting you in the wrong direction or pushing you away from where you want to get to or pissing people off or if you're annoying people or if you're spamming people. You need to be aware enough of those things. Otherwise, you are just asking for trouble.•Know what you're good at. Be very sure about what you're not good at. And listen. I think if you are not willing to listen and if you don't have people around you that are honest and transparent, you're going to be in trouble.•If you can't control your own emotions, how are you going to direct your own staffs' emotions. How are you able to going to be able to look after your customers if you can't control yours?•Empathize with someone else and put yourself in their shoes. That's the beginning of starting to see yourself through someone else's eyes. And that's the really important thing is being able to step outside and say, hang on, how did what I just did make everyone feel? How did what I just say affect the room negative or positively?•Being so empathetic and finding that level of connection, they give so much and that's a really delicate thing to have in your hands and it's something that you have to respect.•The only two transcendent emotions that rise above all are gratitude and love.•If you give out gratitude to people, it doesn't ruin your life or derail you from your mission. It also changes the people around you.•You know when you've done something that you're going to be proud of and only you know that.•Once you've got someone relax, everything comes out. And they don’t even realize it. •Ownership is everything. Owning the narrative as well as the IP is important and just as important.•What people want is honest, open, unedited, untwisted, and un-manipulated content, and I think they want easier, quicker access to the content provided.•Personal brand is just as important as the thing that you are selling. And the way that people are building businesses and very successful ones are coming from the strength of the person who is the face of the said business as opposed to how good looking they are which is in a way the right thing. It's a good thing.•Best advice. Every time you come into this room, we're going to talk stuff that relates to 3 subjects: Who you're with, where you live and what you do. Almost everything that you think about will come back to one of those three things and if you get two out of three right, you will be bouncing. I

In today’s episode, Rob shares with you the six ways to motivate yourself that work fast AND last. Often people are trying to motivate themselves for something that opposes their mindset and values. It's a lot of wasted energy. Inspiration and motivation are two very different forces. If you're not inspired by the tasks that you're doing you won't fulfil them to their full potential. The best business model or income stream is the one that you're passionate about. The one that inspires you. Always check that the things that you're doing inspire you, motivate you and ultimately match your values. KEY TAKEAWAYS Step 1: Check if you are inspired to do this task you set out to do. - Inspiration should be high on your personal values and any tasks you attempt to do you should be inspired to complete. Step 2: Find something meaningful, deep and challenging and get it done early. - As soon as you wake up, ensure you get that task done and done early. This will build momentum and help you achieve the results you want. Step 3: If you're struggling for motivation, imagine how you feel once you get it done. - Focus on the feeling of overcoming your challenge and achieving what you set out to achieve. Step 4: Get mentors, coaches and people that have been there before you. - Get advice and accountability from them so they can motivate you too. Step 5: Do something before you do the thing that fired you up. - If you have something challenging or difficult to do make sure you prepare and get yourself fired up before doing it. Do whatever it is that makes you feel inspired, alive and energized. Step 6: Link what you want the most with the thing you need to get done. - It makes it much easier to achieve what you want to achieve when you link it to what you want. This can be materialistic, spiritual or anything that drives you towards achieving your goals. BEST MOMENTS "About a third of the coaching calls I do people just need a bit of motivation." “The easiest person in your life to lie to is yourself. You need to get out of your own way.” “Motivation is a tug of war between two equal forces” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Welcome to another episode of the Disruptors Podcast. In today's episode, Rob talks about culture in the work environment. How do you create an environment in your workplace so that your staff will work better? Ask yourself, what do you stand for? what do you stand against? These questions can greatly help in creating an office environment your staff want to work in. How you manage and deal with culture is still very important. It’s the feel and the environment which the people work in, it’s the energy around the place. It’s your uniqueness and the values that are transmuted into a working environment. KEY TAKEAWAYS The environment in which you work is important. You're either driving it or creating it. Values of your organization. Vision. It's your values. Culture values, for them, expanded on their individual values. And they became progressive, innovative and personal for the company. Your culture is your identity expressed through your organization. What makes you unique? For example a lasagna, it is one recipe, same ingredients but when everyone cooks it, it will taste different. Everyone will bring his or her own unique take and flavour in it. Same with business, what do you do better than other people? Brainstorming Exercise: What is unique about you? What are you good at? What do people say about you consistently? How do you like to do things differently? What do you know that others don't? What feedback do you get consistently? What you stand for and what you stand against and who you are and who you are not, so create your culture and stand by it. 3 things that are more important than money: Progression, Recognition and Autonomy. Recognition. No matter how many times you tell someone they're amazing. You still probably didn't do it enough. No matter how much love you spray out in your office, no matter how much good energy you put out into your culture and environment, there will always be someone that's not happy. All you can do is what you can do. Purveyor of good energy. Put this energy into your staff and your staff will put this energy into the customers. Criticism/Critics. That's a necessary function of evolution. Valuable feedback from critics. Listening to critics where they've got valuable feedback, it improves your offering. Persistence and progress always create resistance. So, you should be who you are and do what you think is the right thing to do. The more controversial or polarizing or like if you're extremely left, you will really wind up people who are really right. Only take an extreme stance when you extremely believe in it. The marketing, the sales, the speaking, the shouting, the ranting, the controversy, or whatever. It is all learned. BEST MOMENTS "If you have a decision to make and you have to make it, look at those values. And if the decision that you make aligns with those values." "Try and create this environment both in the stuff that you put out there and the way that you are, this represents your culture." "The more you grow, the more haters you have to take on, and they don't go away. I used to think the better I got, the less people would be critical of me. In reality, I learned the opposite. The better I got, more people would be critical of me." “In general business, I do this. I stand for this. I fight this corner. This is who I am. And fine, you can say what you want. But, you are not gonna change the mission that I drive.” “If you want to teach people, train people, lead people, and get them to buy your stuff, you have to put a flag in the ground, and say, this works. Do it like this, it works.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

In today’s Caffeine Cast, Rob discusses the impending looming recession and what you can actually do about it. Learn how to take the strategic view of planning for the worst, but always do your best. The recession could be here next year, or it could be here in five years. The reality is none knows so be careful about what you read in the media and what you deem to be true. Remember if a recession comes there is always an upside. Asset prices will come down, yields will go up and there will be plenty of growth in certain markets. There’s an equally balanced upside opportunity. You just need to find it in the recession. KEY TAKEAWAYS Monitor prices and track forecasts. Compare and contrast this to prices and peaks before the last drop or recession. Plan a contingency for reducing your business costs. Are you able to quickly reduce your fixed costs and lower your variable costs? Remember to reduce marketing spend as a last resort. Get factual information and don't listen to fact news or uneducated predictions Don't sit on your hands and do nothing. De-risk your business and ensure you have more than one income stream. If you can ride out any drop in prices you're probably not going to be affected by the recession. If you're forced to sell during a recession and as a result, lose half your capital value then that will harm your worth. Care more about the income stream of your property rather than the value. If you're not forced to sell it you don't need to worry about the immediate value BEST MOMENTS “There's a lot of talk about the looming recession but when all is said and done, more is said than done” “Ignore anyone who is claiming to accurately predict the recession because what caused the recession last time is probably not what will cause it this time” “Never count on one income stream and de-risk your cashflow” “If we knew what caused it we could predict it and plan for it, so that we can negate it.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Welcome to another episode of the Disruptors Podcast. In today’s episode, Rob interviews Barry Hearn, the Infamous Sporting Events Promoter & Founder of Matchroom Sport. Barry specialises in logistics and monetisation and has been hugely successful. He says that his success is composed of big breaks and luck. Rob and Barry discuss the details of Barry’s success in life and business. They talk about how he made it from rags to riches. What is Barry’s secret to confidence? What happened and why he was able to succeed in life and became a multi-millionaire. They discuss all these details and a lot more insider secrets to Barry’s great life. KEY TAKEAWAYS Your 100%. Place in mind that you will eventually get there. You have to put yourself out there 100% in the expense of everybody else, wives, families, children, and friends. If you really want to succeed, you have to be relentless. In an aeroplane, what is the first instruction? Put on yourself first because you are absolutely no use to anybody if you are incapacitated. So, you put on yourself before you do your wives and children, and business, when you're growing a business, exactly the same. Look after yourself first. Then your family then your community. Everybody in this world is different. And it follows therefore that everybody is better in everybody else at something. The sad part of that is they very rarely find out what that is. The secret of luck. When you have your luck is making the most of it. So, we all get a break. Some people don't recognize when that break is. Some people don't see the opportunity, that's just inefficiency. But when you do, that would be a lot, then you really got to go for it and that's the maximization of the luck. And that’s' what really what Barry is good at. Good reputation. You establish a good reputation. You operate with integrity. Sounds old-fashioned. You give people value for money, and you put a smile on people's faces. It is so much common sense. If everyone gets value for money, TV companies get ratings. If the sponsor gets exposure. If the puns got a great night out, is that not what we're trying to do anyway? So, just be better at it and do a better job. Work to make it work. Stress. It is obviously an individual thing. Certain people react different ways. And no one can say they haven't had stress at some time because whether its family. People die and terrible things happen to you. But all you've got to do is remember that while you're here, everything is fine. Sports. Sport is about occasions. Sports unite the whole country. It is the only time that it unites the whole country or the world. It transgresses any boundary. It creates memories and moments. Social Media Marketing defines boundaries nowadays. Targeted market is a value to sponsors. The most important thing about youngsters playing any sports is that they're happy and they enjoy it. The ability to tell the truth. As he got older, he only ever tells the truth. And it's refreshing that he doesn’t really care how he tells it to or whom he tells it to. Advice. Make sure you're busy. Make sure you're enjoying yourself. Make sure you're smiling. Make sure, hopefully, you're contributing. And last but mainly, be selfish. Be very selfish. Just make sure when you finish, you've given it a hundred percent. Win, Lose or Draw. BEST MOMENTS “Some people would criticize me for being only an accountant. And I think, they are missing the point that that is how you run a business.” "I started off with Steve first 5 years. I think I taught him everything I could teach. And for the last 35 years, he's taught me more." “The sad thing is a lot of people look in the mirror and ask themselves a question, why didn't it happen to me? Without understanding the reason why it didn't. And why it didn't is because you aren't focused enough or you didn't make enough sacrifices. People talk about sacrifices without really understanding what it is.” “I have always been a dreamer and I have always been a predictor. Sometimes, I even get it right but, I mean my history was either a series of God-given big breaks or being just lucky.” “My mom locked me in a room. And it was Monday to Friday and Sunday. But I could go out Saturday. So from 18 to 21, I didn't go out. But I learned every single line of every single book. So, there's no way I way, I was ever going to fail.” “If you want something bad enough, you do it.” “You make it work. You work to make it work... It is not perfect, but we can get better. And we won't stop trying to get better, and eventually, we look at ourselves and say we did a good job.” “All I want is for people to say, ‘When’s the next one?" “Don't waste a minute of your day... I don't waste a minute. And I enjoy every minute and if there's something I don't enjoy, I stop it straight away.” “If I work hard enough, I can average over a hundred. If I average over a hundred, I can make a living. If you are not good, six months later you say, it’s not working o

In today’s episode, Rob shares with you an important lesson about overwhelm and how to deal with the people around you. When you've got a million things in your brain it's hard to connect with people and it’s hard to listen. But you need to see the value is listening to others and understand how to show a genuine interest and as a result, you will be successful, you will get more done and you will create leverage. KEY TAKEAWAYS Remember the people who are trying to communicate with you don't know what's going on in your head. We all get overwhelmed but we all need to get things done. There's a certain level in your business, in managing money and relationships and people that just means you can't get everything done. Be present at that moment don't be present in the past. Don't think about the past and the guilt and the shame and the baggage. Don't focus on the future and what's stressing you out, focus on the now. No matter how busy, uninterested or overwhelmed you are, you must get on with the people around you. If you care about people you can empty your brain, stay in the moment and you will be successful. Over the last two to three months Rob has become overwhelmed and this can affect a lot of areas of your life. If you're really busy you may feel like you're doing a lot of things but maybe not any of them well. But rest assured after clarity comes chaos and after chaos comes clarity, it's a cycle. BEST MOMENTS “The closer a deadline comes the more overwhelm and pressure you to feel” “When you're overwhelmed you block out the world and push people back, it creates carnage around you” “Show that you're interested, let them talk and listen” “See the lessons you can learn in listening to others” “Show a genuine interest and allow people to help you” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://www.amazon.co.uk/Life-Leverage-Outsource-Everything-Lifestyle-ebook/dp/B01CD2ANC2 https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Welcome to another episode of the Disruptors Podcast. In today’s episode, Rob discusses if you have that one thing it takes for someone to be successful. In today’s society, everything is instant, automatic and fast. It greatly affects how people and entrepreneurs alike do things, solve things, resolve things and fix things. Discover why people sometimes sabotage themselves when attempting to do everything fast. They wish for fast results, and if they don’t get it? They Give up. Tune in today to hear why you are so close to success but don’t even realise it. KEY TAKEAWAYS Be clear on what you want. If you are not clear on what you want, your strategy, your vision, then you will be allured by everything that’s shiny and you will be very impatient and not get the thing that you want. The more clear you are on what you want, the more you attract what you want into your life. The more you’re patient moving towards it, you don’t get distracted by everything else that comes in, so that is really important. You have to be realistic with how long it takes. We should be somewhere between realistic and optimistic. Don’t be pessimistic because you can’t go anywhere. Do not be overly optimistic because you might not live up to the expectation and fail. Persist and break through resistance but don’t push so hard that you push the world away and you frustrate yourself or you beat yourself down and beat yourself up. BEST MOMENTS “Too persistent like push push push push… without sometimes waiting and letting things come to you, that can actually push your results away. So you’re sabotage your own success.” “It takes 10 years to be an overnight success.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

“You ARE an entrepreneur. Don’t let other people tell you otherwise.” In this episode of The Disruptors Podcast, Rob Moore shares the 10 signs that make you an entrepreneur. You may not be aware that you have these characteristics, weird or not, which you can harness then to be the best you can be. Rob has seen them on himself and shares his experiences to get the most out of its upsides. Discover why, when feeling overwhelmed, you must push yourself otherwise as you will never grow as an entrepreneur. Rob also advises that you take the opportunity and the risk to succeed, not beat yourself up, push through your comfort zone, and embrace sales & marketing. KEY TAKEAWAYS You’re always overwhelmed. Most successful entrepreneurs are pushing beyond their limits and getting out of their comfort zones. The tasks and activities they do are brimming over of what they’ve set to achieve. You see opportunity in everything and you can’t help it. The upside and downside are everything you see is money-making. Explore outside your industry and learn what could be a successful business venture. You feel alone sometimes. People around might seem a bit off that you don’t go for the normal 9-5 job. They’ve got opinions on how you do things. And, that’s alright. You just have to remember to reach out to your team, your mentors, and your colleagues. You sometimes think it’s a thankless task to be an entrepreneur. There are times that we think that we’ve done a lot for other people and we don’t get the credit we deserve. Learn to tell yourself every day that you have and can give the most value. Be grateful for what you do and what impact you’ve given to others. You beat yourself up. Sometimes, you compare yourself to others and nothing you do seems to be enough. You’re unique and you’re enough. Take joy in small successes. Learn to leverage your fears and doubts to step up. You feel you’re destined for greatness. Rob: “I can’t tell you specifically in words or vision what it is I feel like that is special or unique or great about me but I have a feeling inside that I’m destined for more than what I’m doing. I’m supposed to be bigger, contribute more, and grow more than I am.” You know you need to and you want to serve others equally, as well as meeting your self-interest. You can indulge yourself with what you want for yourself – the education, the material needs, etc. – but you have to do something valuable for the society. Help and try to give back. You embrace sales and marketing. Rob: “Nothing moves until you sell something.” You hate being told what to do. If you’re like Rob who sees himself as a contrarian, he advises that you have to relearn to give instructions and maintain a good relationship with your team. You embrace risk. Get yourself out of your comfort zone to get more opportunities. Don’t be afraid to explore, fail and go beyond what you could do. BEST MOMENTS “If you’re not taking more than you can handle, you’re not growing.” “A lot of people think that what they’re going through, they’re going through alone. But what you’re going through as an entrepreneur, every entrepreneur is going through. It’s completely normal.” “Every time you beat yourself down, have the courtesy to lift yourself up too.” “The ideal balance of self-worth and net worth is that border between selflessness and selfishness.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Having problems with limited funds for marketing your business? Let’s shatter the notion that big budget equates big results. In this episode of The Disruptors Podcast, Rob Moore lets you in marketing strategies that can be done at zero to low cost while creating the highest impact on your business. Discover today how he and his business partner, Mark Homer, built Progressive Property from the ground up with just a little amount of money. They were able to grow their property portfolio, their income, and their clients. Rob shares a lot of resources you could use for free marketing – from the social media platforms to podcasting to crowdfunding sites. They’re everywhere; all you have to do is sign-up, create your profile, and produce high-quality content to increase engagements with your prospects. KEY TAKEAWAYS Rob recalls how he and Mark Homer met through a local business meeting in Peterborough. Then, there and there, they planned to start Progressive Property. In the beginning, each of them puts 300 quid each and Rob's was on a credit card. So, the only way Rob can market is either for free or at a low cost. Rob also shares how his public speaking stints in networking events helped him. He was able to do sales pitches and established to be the go-to expert. Rob and Mark also got lessons from observing and talking to property businesses that went bust. These companies got big overheads and couldn't go low during the recession. Tips on how to market at zero or a low cost: Social media platforms: Facebook, Twitter, LinkedIn, YouTube, etc. Affiliate marketing. Get other people to promote your stuff. Kickstart and crowdfunding sites where people finance creations for the product. People anticipate when your product will be launched and go live as you go along. BEST MOMENTS "The problem with JUST using money is all the resources that got you to the point where you could invest marketing money, you probably don't own that much." "You get all the leverage when you're at the front of the room rather than in the audience." "You can sell directly on social media but if you do it too much, you'll just lose your good will and your brand." [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

In this episode of The Disruptors Podcast, Rob Moore invites a diverse group of critics to have a roundtable discussion about his upcoming book. The book tackles on increasing your self-worth to improve yourself and achieve more. Today, Rob, together with the 8 critics, gives us an overview of how they do the vigorous process of critiquing. This should be a fun discussion to discover how Rob formed the team, how the critics help Rob in the technical aspects (e.g. structure, brevity, grammar, etc.) of the book, and how they manage to collaborate all the inputs and feedback. Rob wants to make sure that it’s the absolute guide for each and every one once it is released. KEY TAKEAWAYS Rob’s upcoming book is all about increasing self-worth since he wants you to think, get you changing the root of your life, and feel good about yourself. Through his experience, from business to personal, and relationships, the reader gets precious nuggets of wisdom to start self-discovery. Rob admits that he’s not very good with his English and grammar so to have critics read it before it lands on every fan’s hands is an important process. He wanted to make sure it’s short, concise and has good flow. He doesn’t want the quality of writing to go down since he’s been gaining a following from his previous works. Rob on his writing process: “I try and pick individual issues out and give them their own section... I designed this book to be a guide you can get back to." Rob: If you could sum up what the book is about, what would you say? “Know that you are worth more and that you are already enough.” “See things as they are and not what they are.” “It is just the journey of self-discovery that takes you to the process step by step from theory to examples and some little bits on what shaped you and why you behave in the past the way you do.” “For anyone that ever doubted themselves, might answer get the book and read it. Get the points, get on board, and believe in yourself anymore.” “It covers a wide range of different aspects of the issues relating to self-worth. If you've been in the game for a long time, they would've heard of some of these. And other parts of the book, they wouldn't have heard of because they're from you, your journey, and your take on it. It's got content for everybody.” “Be aware of how your own perception can affect your reality and how much control you can have on your reality.” “It goes through all aspects on what you've said that the influence is on your worth - whether that's your perceptions on what people might think of you living up to unattainable goals. But what I'm taking here the biggest is the mastery of your emotions and controlling to achieve balance in those because that's something we struggle with at every circumstance.” BEST MOMENTS "Sometimes you go from strategy to strategy to strategy thinking that it's the strategies that are not working but you're the common denominator in property, forex, internet marketing, and whatever else. If you can address your self-worth and improve what you feel about yourself, then that's gonna come through in whatever business model or opportunity you do."– Rob "The thing is… at the moment, you look at it with great pain but then you can look at it with nostalgia." – Rob “One thing I've learned with a book is you can take it so far. You have to let it go because if you control everything, you'll never get it out."– Rob [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Welcome to another episode of the Disruptors Podcast. In today’s episode, Rob dives into ‘How To Get More Things Done’ Rob sums up the 10 easy steps to get more done in less time and super-charge your business. Tune in to learn more about how to leverage and outsource everything and start working on your business, not in it. KEY TAKEAWAYS Pick the one task that negates all the rest or is worth 95% Avoid all distractions and time drains by isolating yourself and the task that you’re doing without distractions and that is technology distractions, people distractions, your own wandering mind distraction. Turn on your headphones, go to a café, off all devices, off all wifi, etc. Get hardcore accountability. Get your staff to get things done on time. Make it happen. You should do it to get more things done outside of yourself. If you going to spend your time, make sure it’s an investment. Build an asset while you’re spending your time, a training manual from your company. Do something that will be an asset for many years to come. It might be something that gives you passive income like creating podcasts or ebooks. Do the big scary hairy thing first and early to build great momentum and compounding for the rest of the day, month, and week of your life. Fix if in doubt, leverage it out. So leverage first, manage the leverage second, and only do tasks last. If in doubt, leverage at it. Do the one that negates the rest. Others, delegate it to other people. Outsource all low priority task, all low-income generating task and admin to outsources, assistance, staff, friends, family, etc. Think about net time leverage. How can you do an audio podcast and a live feed video which then becomes a LinkedIn video at the same time. Sales calls and coaching calls in the car in the 2-hour journey. Listen to podcasts and audiobooks in the gym. Go for a walk and have a meeting while walking like Steve Jobs did. Try to get 2 or 3 things done in one unit of time. Compartmentalize your time and your diary. So all of your big rocks in your life, you batch them first then the smallest, they are next. Block it out and recur it in the diary. Family, Social stuff, kids, etc. Work can suck through your time and leave your life unbalanced. Avoid them time drains. Debates, moaning, bitching, complaining, debating, justifying, defending unless it is building your personal brand or generating income. BEST MOMENTS “Are you picking the biggest hairy scary thing and doing it first and early? If you do that every day, your day will get great momentum. Momentum creates compounding, and compounding creates results.” “But the reality of getting more done in less time is to get all the things you don’t love or the low-value task or the admin task or the task that takes you a long time but you’re not very good at, leverage and outsource them early, just like you do the big scary hairy task early.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

>>>>>https://contest.io/c/a362gya8<<<<< [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Welcome to another episode of the Disruptors Podcast. In today’s episode, Rob interviews entrepreneur, businessman, philanthropist and proud Scotsman, Sir Tom Hunter. Tom is Scotland’s first home-grown billionaire and is known as Britain's most generous tycoon. In 1998 after selling Tom’s first business, Sports Division for a cool £290m, he started The Hunter Foundation. Helping to fund start-ups and grow business education. The foundation has since donated millions to help support education and entrepreneurial projects in Scotland. Tune in to hear, Rob and Tom discuss and share their own views, on Business, charity, entrepreneurialism and the value and importance of giving back to those less fortunate. KEY TAKEAWAYS Rob: You’re known as Britain's most generous tycoon, why do you think that is? Tom: When I sold my first business 20 years ago I was only 37. I had already made more money that I thought I would ever make and it was at that time myself and my wife made some decisions. The first was that I wanted to stay in business, but as a family, we didn’t need any more money. So we set up the Tom Hunter Foundation. Rob: What are the differences between learning in the classroom and learning by going out there and doing it? Tom: I really value learning from practitioners. If we’re going to learn about entrepreneurs, I want to hear from an entrepreneur. MBA’s are enough by themselves, you need to have done it also. I’m always listening to the person that’s been there and done it, learn by doing. It’s a mixture of learning in the classroom and having the experience to draw from. We like to talk about successes, but the best learning is through your own failures. Rob: Can you share some of your failures? Tom: During the financial crisis we were heavily invested, maybe over-invested and we didn’t see it coming. It was my fault and we lost an awful lot of money. But the learnings from that time have benefited us in moving forward. But look, I’ve never met an entrepreneur that hasn’t made a mistake, an entrepreneurs journey is up, down, left and right. But it’s how we deal with failure that really marks us out. Aim to fail quick and fail cheap, and then get back on the bus. But Fail with some humility so people will back you next time. Rob: Best advice you’ve ever received? - It’s too much wealth to have, go and find your purpose. Rob: If you lost it all and had to start again, what would you do? - I’d find partnerships and Rob What would you change in the world? - I would have more practitioners in government to help write and advise on policies. Use that knowledge to better the country. Rob: Does money make you more or less happy? - Yes, money makes you happy if you give it away. Rob: What does the word disruptive mean to you? - We want to back disruptors, both in our foundation and our West Coast Capital, money making side. Disruptors are people who the status quo is not enough, they look at the world as it is and say no. They look to make a change and a difference. BEST MOMENTS “We are trying to do something good with our money, whilst we’re still alive” “You can't connect the dots looking forward; you can only connect them looking backwards” “My dad is my hero, he made millions and lost millions, made a bit and lost a bit, but he has always had an amazing talent” “Our investment philosophy is backing the entrepreneur” “We want to encourage more entrepreneurs starting and scaling their businesses” “There are some things that people are naturally born with, but with coaching, we can accelerate our skills and make a difference, we all need mentors, coaches and teachers” “People should learn by doing, talk to your customers and learn from your mistakes” “What you’ve been through is invaluable and it’s not just the money that can help people, it’s the knowledge too. You need to find ways of leveraging your time so that you can work out what it is your passionate about so that you can help others.” “Leave your kids enough money to do something but not enough for them to do nothing” ABOUT GUEST Sir Tom Hunter is Scotland’s first ever home-grown billionaire, with an estimated wealth of £1.05 billion. Tom set up his first business after graduating from Strathclyde University as he was in his own words "unemployable". With a £5,000 loan from his grocer father Campbell and matching funds from a bank he started selling trainers from the back of a van. Hunter built the business into Europe's largest independent retailer. Tom is a businessman, entrepreneur, and philanthropist, and along with his wife, Marion they established The Hunter Foundation in 1998 after selling Tom’s first business, Sports Division for a cool £290m. The foundation has donated millions to supporting educational and entrepreneurial projects in Scotland. In 2005 Tom received a knighthood for “services to Philanthropy and to Entrepreneurship in Scotland”. and In October 2013, Tom was awarded the Carnegie Medal of Philanthropy. Described by some as the “

Today, Rob shares with you the reason why having a vision and setting goals are essential, in your business and in your life. If you’re looking to grow your business, super-charge your income or just progress in your career, you need to have a vision. set goals and break them down into three key areas. Learn how to balance the selfish and the selfless and create an environment that breeds success and gets you what you want. It doesn’t matter if you’re a corporate company or a brand new startup, your vision and goals drive your growth and your happiness. KEY TAKEAWAYS Your own selfish, vision, goals and motive to achieve what it is you desire - Set your goals at least twice a year and ensure they selfish, capital or income based and focus on what it is you want to achieve in order to facilitate you having the nice things that you want in life. Business, company and your career vision and goals - It’s doesn’t matter your position in the company, you need to consider how your business goals can help to change the world. Think about how your business and your goals are unique, disruptive, inspiring, magnetic and self-less. Do this and you will attract more people, more customers, better staff and create a more successful business. Cultural vision and goals, the people you inspire, hire and lead - These are internally based and focus on the culture of your company or your business, the atmosphere and environment that will help you to attract the best staff and endlessly motivate them. Your cultural values should empower your staff and create ‘intrapreneurs’ in your business. BEST MOMENTS “You have to set selfish goals, they need to serve your need” “Progressive Properties Vision - Invest for Freedom, Choice and Profit” “Progressive Properties Cultural Goals - Ambitious, Resourceful, Loyal Team, Continual Learning and Progression” “Culture is the feeling when you walk in the office, the atmosphere among your staff and the ability to create ‘intrapreneurs’ and make them feel empowered.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com