Digital Marketing Masters Podcast

Matt recaps 2020 for the Digital Marketing Masters Podcast and thanks you for listening.

Matt speaks with Belle Niba, Executive Director of African Ubora and founder of African Vibes. They talk about the importance of capacity and follow up for marketing, a little bit about the future of tech in Africa, as well as one thing entrepreneurs need to do going into 2021. African Ubora: https://africanubora.com/ African Vibes: https://www.africanvibes.com/ Belle Niba: https://www.belleniba.com/about/ Digital Marketing Masters Podcast: https://hookseo.com/podcast

A merry holiday solo-episode from your host, Matt Rouse, talking about corporate email communications and the company that had the worst corporate email of 2020! Happy Holidays from the whole Digital Marketing Masters team who are currently off work for the holidays.

Matt speaks with Master Coach of Coaches, Maxwell Nee, about taking their coaching business online and how they have been able to see explosive company growth for their brand and expand the number of people they can help grow. High Performing Coach: https://highperforming.coach/freeworkshop Digital Marketing Masters Podcast: https://hookseo.com/podcast

Matt talks business with Sarah St John who is an entrepreneur, podcaster, online course creator, and author and the podcast host of “Frugalpreneur: Building a Business on a Bootstrapped Budget” Sarah St John: https://www.thesarahstjohn.com/free Frugalpreneur: https://www.thesarahstjohn.com/podcast/ Digital Marketing Masters Podcast: https://hookseo.com/podcast

Kate Walling is an executive marketing consultant and entrepreneur based in Silicon Valley with more than 15 years of experience building dynamic marketing teams. Kate helps funded companies blitz-scale for hyper-growth. Traction Hero: https://www.tractionhero.com Kate Walling: https://twitter.com/katewalling Digital Marketing Masters Podcast: https://hookseo.com/podcast

Rob Cosman teaches us how to sell products on Amazon from anywhere in the world without ever touching the products. We also chat about retail arbitrage, seller central, and Fulfillment By Amazon. Selling from the Beach: https://www.sellingfromthebeach.com Digital Marketing Masters Podcast: https://hookseo.com/podcast

A pair of Digital Nomads that work with growing accountancy practices that want real results from their digital marketing efforts. As independent advisors, they map out where you are with your digital marketing, and what needs to be improved or created to achieve your sales/ business goals. Facebook: https://www.facebook.com/helen.tonetti/ LinkedIn: https://www.linkedin.com/in/helentonetti/ Make Digital Work: https://makedigitalwork.com/ Digital Marketing Masters Podcast: https://hookseo.com/podcast

Ex-journalist turned tech PR executive teaches us how to start in Public Relations. We talk about publication councils, submissions, editorial process, and thought leadership development. Jonathon Narvey from Mind Meld PR joins us and spills the beans on tech public relations. Mind Meld PR: https://www.mindmeldpr.com/

Data-driven marketer, Scott Harward from Journicity joins us to talk about how sales attribution doesn't have to be wild estimates and guesswork. Scott and Matt chat about how to turn multichannel conversion data into real reporting. Journicity: https://www.journicity.com Digital Marketing Masters Podcast: https://hookseo.com/podcast

From both sides of the planet at once, we chat with Elinor Moshe who helps the construction agency break into the modern world of business social media, and marketing. Elinor on LinkedIn: https://www.linkedin.com/in/elinor-moshe/ Elinor Moshe: https://elinormoshe.com Digital Marketing Masters Podcast: https://hookseo.com/podcast

What is the one ingredient missing for your whole-life-success? Find out when I chat with StacyB of Limitless With StacyB, who started her own real estate business at age 19 and now helps women entrepreneurs and agents get more done, with less stress, and crush their goals. Limitless with StacyB: https://limitlesswithstacyb.com Digital Marketing Masters Podcast: https://hookseo.com/podcast

With years of experience in public speaking and modeling, combined with her gift of short height at 4 foot 8 inches tall, Samantha Javier uses her influence to make others feel tall, motivated and empowered. This Filipino-American influencer is better known to her fans as "Short Girl Power Smushipig."

Trav Bell - The Bucket List Guy...The World's No.1 Bucket List Expert. For the last 10 years, he has helped wake people up to live their list before they get given their use-by date! Trav Bell: https://www.thebucketlistguy.com/ Digital Marketing Masters Podcast: https://hookseo.com/podcast

Barnaby Wynter brings his Brand bucket to the show to share with us a 6-step Buyer Decision-Making Process. With the buyer now in control and different limitations on World 2.0 from the Pandemic, we talk branding, marketing, and sales for the new world. Barnaby Wynter: https://www.barnabywynter.com Digital Marketing Masters Podcast: https://hookseo.com/podcast

Learn to Master the Art of Public Speaking and Presentation. Brenden Kumarasamy is the founder of MasterTalk, a YouTube channel he started to help the world master the art of public speaking and communication. He coaches purpose-driven entrepreneurs on how to master their message and share their ideas with the world. MasterTalk: https://www.youtube.com/channel/UCBYFP4mZLQovr7W6Si6sueA MasterTalk Instagram: https://www.instagram.com/masteryourtalk MasterTalk LinkedIn: https://www.linkedin.com/in/brendenkumarasamy Digital Marketing Masters Podcast: https://hookseo.com/podcast

Trent Anderson is the COO of Prewrite.com a content planning tool used by writers and marketers at Netflix, Disney, and Goalcast. Is it time to start professionally scripting your stories? PreWrite: https://prewrite.com/ Digital Marketing Masters Podcast: https://hookseo.com/podcast

Somehow I skipped the Halloween Episode I was planning but never fear, Matt is here to show you how to become an Inbox Master with the 3 secrets of email marketing everyone should know and tons of other insider info from more than 2 decades of email marketing experience. Inbox Mastery: https://HookTo.Us/Inbox Digital Marketing Masters Podcast: https://hookseo.com/podcast

Parker is a co-owner and the Chief Business Officer of Evolved Finance; a bookkeeping agency that specializes in helping online businesses to become more profitable and sustainable through their financial data. Evolved Finance: https://www.evolvedfinance.com/ Digital Marketing Masters Podcast: https://hookseo.com/podcast

Nate Woodbury is the Producer for twelve YouTube channels that are lead generation machines for expert entrepreneurs, like Speakers, Coaches, and Course Creators. His largest channel generates over $1 Million per month, all from organic YouTube Traffic. Matt and Nate break down what it takes to crush the emotion engine on YouTube! Be The Hero Studios: https://www.betheherostudios.com/keyword Digital Marketing Masters Podcast: https://hookseo.com/podcast

Jeroen is co-founder and CEO of Salesflare, an intelligent CRM built for SMBs selling B2B, mostly popular with agencies and fast-growing startup companies. Salesflare itself was founded when Jeroen and his co-founder Lieven wanted to follow up on the leads for their software company in an easier way. They didn't like to keep track of their leads manually and built Salesflare, which pulls customer data together automatically and then actively helps you to follow up. Salesflare: https://salesflare.com/ Joereon on Linkedin: https://www.linkedin.com/in/jeroencorthout/ Digital Marketing Masters: https://hookseo.com/podcast

Nicholas Scalice, the host of the Growth Marketing Toolbox show, talks landing pages to increase conversions and turn prospects into revenue. We talk about optimization, software, workflows, CRO (conversion rate optimization), and copywriting. Nicholas Scalice on LinkedIn: https://www.linkedin.com/in/nscalice/ Growth Marketer Framework: https://growthmarketer.co/framework/ Digital Marketing Masters Podcast: https://hookseo.com/podcast

Jose Quiroz is Managing Director of Digital Caliente, a digital experience studio that helps brands define short-term and long-term digital strategies for their organization. Client partners include AT&T, Mini Cooper, Star Trek/Paramount Studios, Shoe Palace, Nice Kicks, and more. We talk about where to find customers in the digital world.

Before you get the family around the kitchen table to play that board game, someone designed it, prototyped it, play-tested it, edited, pitched, produced, and sold it. That process starts with Gabe Barrett from the Board Game Design Lab. Board Game Design Lab: https://www.boardgamedesignlab.com/ Digital Marketing Masters Podcast: https://hookseo.com/podcast

Reputation, experience, and referrals are what help new businesses grow. Customer experience is taking commodities and turning them into brands people value. Chris from Innerview helps companies effectively transfer their brand messages to frontline employees. Innerview Group: https://innerviewgroup.com/ Chris on LinkedIn: https://www.linkedin.com/in/christopherewallace/ Digital Marketing Masters Podcast: hookseo.com/podcast

Once upon a time, there was a conversation between our host, Matt Rouse, a valiant knight from the old country, and Princess Vidya Ravi, who rules the land of Storybird Ads. They used their magic and might to educate all the nobles and knights of the land about how Facebook Ads can be used to advertise experts, authors, and coaches. Storybird Ads: http://storybirdads.com Digital Marketing Masters Podcast: https://hookseo.com/podcast

Bryan shares the incredible story of YourGreenPal and how he went from mowing lawns to running a two-sided marketplace. How they started it, grew it, and were able to build a huge business without venture capital. Business insights to focus your business and sharpen your marketing. YourGreenPal: https://www.yourgreenpal.com/ Digital Marketing Masters Podcast: https://hookseo.com/podcast

We talk about customer experience and then Matt and Brenton dig into privacy, blockchain, decentralized applications, surveys, customer engagement, and more. Find out about bias in customer surveys, the problems with news outlet advertising, companies who can't read the room... buckle your seatbelts for this conversation! Half Time Orange: https://www.halftimeorange.co.nz/ Digital Marketing Masters Podcast: https://hookseo.com/podcast

I got to interview my favorite podcaster! We talk about podcast marketing, developing systems, building teams, and getting featured on other podcasts. We talk about clarity of messaging and point of view. We even talk about old parody movies! Do not miss this fun and enlightening conversation. Matt on LinkedIn: https://www.linkedin.com/in/microfamous/ Pursuing Results: https://pursuingresults.com/ Digital Marketing Masters: https://hookseo.com/podcast

Do you need to level-up your storytelling? Geoffrey is a narrative designer for video games with a passion for interactive storytelling. As a writer with over 15 years of experience, his career spans multiple "medias": comics, audio fiction, tabletop games, cartoons – the whole enchilada. We talk about creative writing and storytelling for business. Geoffrey Golden: https://www.geoffreygolden.com/ Adventure Snack: http://adventuresnack.com/ Digital Marketing Masters: https://hookseo.com/podcast

Ninety percent of people who try social media marketing are willy-nilly about it, and that's not what works. Shaily Hakimian, the Social Media Sherpa, is here to help you get on track with consistency and having a social media mindset. Your Social Media Sherpa: https://www.yoursocialmediasherpa.com/ Shaily Hakimian: https://www.shailyhakimian.com/ Digital Marketing Masters Podcast: https://hookseo.com/podcast

Could you be the answer to cancer? Dianne and Matt talk about the US-based non-profit started by a stage 3 cancer survivor who discovered a gap between a cancer diagnosis and dealing with all the doctors, nurses, organizations, financials, treatments, and other things that suddenly happen when you discover you or a family member has cancer. Dianne started the Answer2Cancer event, originally an in-person event, now digital for 2020, to fix this problem. It is a free patient information event with information from caregivers, doctors, oncologists, nurses, NPs, and social workers. Answer2Cancer https://answer2cancer.org Digital Marketing Masters: https://hookseo.com/podcast

Selina Meere is the Vice President of Marketing and Business Development at Park Place Payments which is the only female-founded company in the payment processing space. Their female executive team is taking on the payment processing world. We talk gender gap, the dark-side of payment processing, and how it's often only one step above the black market, as Matt says.

We're talking about social impact leadership, growing a benefit corp during the COVID pandemic, and marketing businesses that are aligned with a greater purpose. LinkedIn https://www.linkedin.com/in/andrewlgottlieb/ No Typical Moments http://notypicalmoments.com/ Digital Marketing Masters: https://hookseo.com/podcast

Stunt woman turned entrepreneur Bunny Young has a frank discussion with us about how aligning business and passion can reduce stress and keep us affluent and happy. As a business-therapist, she drops some knowledge on work-life alignment. A Better Place Consulting: https://abetterplaceconsulting.com/ Bunny on LinkedIn: https://www.linkedin.com/in/bunnysumneryoung/ Digital Marketing Masters: https://hookseo.com/podcast

Sam Pardue is the CEO and Founder of Indow and converted the Lean manufacturing process into the Clean manufacturing process to help businesses reopen safely. Indow is a mass custom manufacturer that manufactures and markets window inserts that press inside your window frames. Indow: https://indowwindows.com/ Clean Practice Manufacturing: https://www.cleanpractice.org Sam Pardue on LinkedIn: https://www.linkedin.com/in/sampardue/ Sam Pardue on LinkedIn Digital Marketing Masters Podcast: https://hookseo.com/podcast

Liran shreds the airwaves with strategies and tips you didn't even know were possible to become an Amazon power-seller. If you are selling or thinking about selling on Amazon, you better put seatbelts on your ears for this one. Incrementum Digital: https://incrementumdigital.com/ Digital Marketing Masters Podcast: https://hookseo.com/podcast

Checking back in with Ryan Hanley of Rogue Risk. Talking about ways to build trust and authority and Matt throws down some modern strategies for new agencies and agents from the SEO and social media advertising ecosystem. Ryan Hanley: https://ryanhanley.com/ Rogue Risk: https://roguerisk.com/ Digital Marketing Masters Podcast: https://hookseo.com/podcast

Matt and Kari recorded Episode 100 Live with ways to Future-Proof yourself and your business. We talk about mindset, pivoting, communication, and marketing voodoo magic! 10-Day Outreach Challenge: https://hookto.us/out Tools We Recommend: https://courses.hookdm.com/tools Digital Marketing Masters Podcast: https://hookseo.com/podcast

Do you need more sleep? Do you need better sleep? I talk about sleep optimization through technology, accountability, and behavioral change with Mollie McGlocklin. Sleep Is A Skill: http://www.sleepisaskill.com Get Better Sleep: https://www.sleepisaskill.com/get-started Mollie on Instagram: https://www.instagram.com/molliemcglocklin LinkedIn: https://www.linkedin.com/in/mollie-mcglocklin-82531825/ Facebook: https://www.facebook.com/sleepisaskill/ Twitter: https://twitter.com/SleepIsASkill Digital Marketing Masters Podcast: https://hookseo.com/podcast

What is business matchmaking? With thousands of different marketing and sales agencies out there, how do you find one? How do you know that they have the skills you need, especially if you may not know exactly what you need? Well, here comes Joe Koufman of Setup.us with his business matching skills to get you to the right people for the job!

Is a new model of business possible where it's vision and purpose-driven? Can well-being lead to success? Can we learn to be present? I ask these questions and have a deep conversation with Susan James from Self Discovery Life Mastery. Self Discovery Life Mastery: https://www.sdlifemastery.com/ Digital Marketing Masters Podcast: https://hookseo.com/podcast

Creativity isn’t a “nice to have” leadership trait. Could it be the key to success in your workplace and can you be taught how to be "creative?" I talk with Nir Bashan to find out if you're born with it, or creativity is a skill you can sharpen and use in your leadership toolbelt. The Creator Mindset on Amazon: https://amzn.to/32EdfP2 Digital Marketing Masters Podcast: https://hookseo.com/podcast

Supercharge Your Marketing with 101 Tips From The Marketing Masters. we talk about ways to supercharge your marketing and exponentially grow your business with Brendan Egan and John Shegerian. 101 Tips From The Marketing Masters: https://amzn.to/2ZYbdr7 Digital Marketing Masters: https://hookseo.com/podcast

In this episode, we talk to Mike Maynard. Mike is the owner of the $5M agency Napier and a self-confessed technology geek. Napier uses Account-Based Marketing to help businesses target their marketing budgets to the biggest and best opportunities while avoiding wasting money on dead ends. Napier B2B: https://www.napierb2b.com LinkedIn: https://linkedin.com/in/mikemaynard Podcast: https://marketingb2btech.napierb2b.com/ Digital Marketing Masters Podcast: https://hookseo.com/podcast

Kate helps us discover video funnels and we also talk about women and immigrants in tech today with Kate Skavish from Wave.video. Find out how to create and post videos at scale on social media or how to create your own video templates.

Life is too short to be sacrificing it all for your business. Intuitive Success Coach, Alyssa Williamson teaches women to reclaim their lives and build the businesses of their dreams.

What the heck is eSports? And why should business owners care? Matt has a conversation with Mitch Reames, a multimedia journalist focused on the intersection of sports and esports.

Today I talk SaaS startup growth strategies with Nicki Friis and how some of those explosive growth strategies can be transferred to small business and service business marketing. Nicki Friis on LinkedIn: https://www.linkedin.com/in/nickifriis/ Digital Marketing Masters: https://hookseo.com/podcast/

Guest host and amazing sound guy, Daniel D. Craig from Silent Outburst Productions, interviews our regular host Matt Rouse today to go over SEO basics. That is, the ins and outs of search engine optimization, using audio from UseProFound.com. ProFound: https://useprofound.com Digital Marketing Masters: https://hookseo.com