Cubicle to CEO

Today’s case study looks at how to rebuild momentum in your business when unexpected circumstances force you to change plans. Brittany Driscoll is the CEO of Squeeze, a fast-growing franchise company that offers a way better massage experience she co-founded with Alli Webb, founder of Drybar. Previous to Squeeze, Brittany spent four years running the marketing at Drybar and helped scale the company from $30M to more than $100M. In addition to Squeeze, she also leads The Feel Good Company, a service agency set out to transform the way people experience retail by building and scaling a collective of female-founded wellness brands dedicated to bettering the mind, body, and soul for good. You can catch her as a co-host with Alli Webb and Lori Harder on the Girlfriends & Business podcast. Connect with Brittany: https://www.squeezemassage.com/ Instagram: https://www.instagram.com/squeeze/ Facebook: https://www.facebook.com/squeezemassage/ Twitter: https://twitter.com/squeezemassage If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

In case you’re new to my world, I’m your podcast host Ellen Yin, and my company helps women like you make their first $10K revenue month from a 1:1 service without needing a large audience or posting everyday. If that describes you, you are going to love this episode because I decided to start a series on the big things I have noticed that are keeping people from being able to reach that financial milestone of their first $10K month. We are going to explore a different topic in each episode of the series, but with this kickoff episode we are going to focus specifically on why your service is being sold like a commodity, and how that is impacting your ability to land the right clients for your service. So if you’re hearing a lot of no’s, you're getting a lot of people price shopping you and passing on your services for another service provider’s, then this episode is for YOU! Let’s get into it. Connect with Ellen: Let us know what you think about this new series, and if you have any topic suggestions, at either of our Instagram accounts below! @missellenyin @cubicletoceo If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Today’s case study is about breaking past subconscious self-sabotage to do scary things, specifically the techniques our guest used to help her client go from terrified to be on IG stories to speaking live on stage in front of 10,000 people at a Tony Robbins event. Meet Celinne Da Costa, a brand story expert and self-actualization coach. Celinne has thousands of hours of practitioner training in a variety of modalities including neurolinguistic programming, breathwork, hypnotherapy, emotional intelligence coaching, and life coaching, which she uses to create powerful breakthroughs for her clients. But not just her clients. Celinne has done some scary stuff herself, like abandoning her successful corporate career to travel the world solo by couch surfing through 20+ countries in the homes of 100+ strangers. She’ll talk about that too in today’s episode. Her work has been featured in top media, including Forbes, Entrepreneur, and Business Insider. A bestselling author and a popular speaker, Celinne has also delivered a TEDx speech on the power of human connection. Keep listening to try her tips for facilitating your own powerful breakthrough. Connect with Celinne: Free Masterclass, How to Stand Out and Magnetize Your Dream Clients with your Irresistible Story: https://celinnedacosta.com/freemasterclass/ https://celinnedacosta.com/ https://www.instagram.com/celinnedacosta/ https://www.facebook.com/CelinneDaCosta If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

This case study looks into how an Impacting Millions student leveraged the power of publicity to 7x her service rates, from charging $1,500 to now $10,000. This is not her arbitrarily raising her rates either, so make sure you tune into the full case study to hear the details. Our guest here to talk about this case study is Selena Soo, founder of Impacting Millions - program teaching visionary entrepreneurs, experts, and authors how to build powerful and long lasting with influencers and the media in a thoughtful and authentic way. She’s helped clients and students get featured in places like O, The Oprah Magazine, Forbes, and Inc., and land interviews on popular podcasts and national TV. Many of Selena's clients have become industry leaders with 6 and 7-figure businesses, raving fan bases, and hundreds of thousands of followers. Tune in to the full episode to hear Selenas client's complete media transformation, her top tips for interviews, and the best entry points for beginners in media! Connect with Selena: www.instagram.com/selena_soo www.selenasoo.com If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

In today’s case study, we explore how a stay-at-home mom was able to build a business that makes $10K a month and employs other moms and primary caregivers. Kara Hoholik is the founder of Social For Good Co., a social impact marketing agency that helps small businesses, entrepreneurs, and nonprofits amplify their message through compelling content and building a community around their work. Before joining our 12 month Cubicle to CEO mentorship program, Kara used to charge between $200-$500 for her services, and would even lose money working with some of her clients. Now her services start at $2,000 monthly retainers, and her work has been featured on The List TV, Ticker News, and the New York Times. Listen to this episode to hear how you can apply the same intentionality Kara has mastered to uplevel the clientele you’re attracting and your pricing! Connect with Kara: https://www.socialforgood.co https://www.instagram.com/socialforgood.co https://www.facebook.com/socialforgoodco https://www.pinterest.com/socialforgoodco https://www.linkedin.com/in/kara-hoholik-522174b1/ https://www.twitter.com/kmhoho https://vm.tiktok.com/TTPdYy3QG9/ If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Today’s case study explores unscalable strategies that actually create scale. Now I know that sounds like an oxymoron, but we are here to talk to our guest, Michelle Kwok, about how she grew FLIK to 10,000+ members in a surprising way that didn’t require any funding. A little introduction to Michelle if you are unfamiliar with her… she is a medical science student turned social entrepreneur who co-founded FLIK, a platform connecting female leaders and learners across the world through meaningful career experiences. FLIK was recently acquired by Rumor Avenue, so Michelle now serves as a partner at Rumor Avenue as well as a part-time Chief of Staff of FLIK, in addition to leading operations for the longevity biotech fellowship at On Deck, an organization accelerating the top founders, operators, and investors looking to revolutionize the field of longevity science. She is so impressive as she has done all of this by the age of only 23. One of my favorite quotes that I pulled to give you the perfect preview of what you’re about to hear is “You do the things that are unscalable first in order to do things that are scalable in the future”. I won’t spoil the context surrounding that quote in the episode, but if you’re looking for scrappy ways to grow your community in non-traditional ways, without using funding or ads, this episode is for you! Connect with Michelle: https://www.weareflik.com Use code 'CEO30' for 30% off a membership at FLIK! https://www.instagram.com/weareflik https://www.twitter.com/weareflik https://www.linkedin.com/company/weareflik https://www.linkedin.com/in/michellebkwok https://www.twitter.com/michellebkwok If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Today’s case study features how Hala Taha grew a #1 podcast that generates 6-figures a year. I have been a podcast host in the space for two years now, but Hala shares unique tested podcast growth strategies I have not heard anywhere else, so you are in for a treat! Hala transparently shares industry insights like the exact rates sponsors are willing to pay, how much she charges for ad spots and client packages, plus creative ways to monetize your show. If you’ve never come across Hala before, she is the host of the Young & Profiting podcast, a show frequently ranked as the #1 education podcast across all platforms. She is also the CEO of YAP Media, a full service social media and podcast marketing agency for top podcasters, celebrities, and CEOs that generated $2 million in its first year alone. Push play and get ready to take notes! Connect with Hala: https://www.linkedin.com/in/htaha https://www.instagram.com/yapwithhala https://www.youtube.com/channel/UCtz8s6nPLvrVQ4YhOJz6DSg?sub_confirmation=1 If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

This is a free preview of ⁠Revenue Report Files⁠: an audio archive of five years of Cubicle to CEO’s quarterly revenue reports, from 2020 through 2024. Each episode breaks down our company’s profit and loss numbers, along with the context, decisions, and lessons from that quarter. Full episodes can be found at ⁠cubicletoceo.co/revenuereport⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Today I want to introduce you to Aaminah Amin, one of our Paid to Create students who had a $10K launch on her course within a couple weeks of completing the challenge, and with less than 3000 followers! If you’re new to our world, the Paid to Create Challenge is a bootcamp style experience where we help first time course creators turn the idea in their head into a course they can pre-sell (meaning you don’t need pre recorded lessons, a website, or sales page). We help you enroll paying students into your course within just 3 days. Sounds like a big promise, but we have helped over 400 people do exactly that. Aaminah is proof that the method works, so if you’re interested in getting your course out into the world, check out www.ellenyin.com/paidtocreate to hear about our upcoming challenge kicking off January 24th. Aside from yielding impressive results from the Paid to Create Challenge, Aaminah is a financial coach who helps empower women of color to take control of their finances. In the last 2 and a half years, she has paid off 30,000 pounds in debt, started 3 businesses, created 7 streams of income, and is on track to retire in her 40’s - super impressive right? Through her course she has helped her students save and invest over $200,000. This is such a ripple effect that started with Aaminah believing in herself and deciding to go for it and create her first course, despite all the mental blocks she faced. Press play to hear all the details of Aaminah’s story leading up to and after launching her course with the Paid to Create method! Connect with Aaminah: https://www.instagram.com/browngirlmoneyofficial/ https://go.browngirlmoney.com/bonuses Get her 'Money Mastery' Toolkit for FREE! ($269 value) If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Happy New Year friends and welcome to the first episode of 2022! I could not think of a better guest to start this year off with than my friend, Tyler J. McCall. I really believe this episode is the most transparent and raw episode on this show so far. We touch on all the things in online business that often get swept under the rug, like burnout, feeling inadequate as a leader, and what it looks like when you step away from your online presence. Tyler is the founder of onlinebusinessowner.com and host of the online business show podcast. Since 2015, he has helped entrepreneurs build thriving online businesses through his online programs, services, and events. In this episode, we are talking about how he was able to take an unplanned 6-month sabbatical from work because of the burnout he was experiencing. We will be looking at how this came to be, how his business was able to sustain itself without the CEO, and why it’s so important to have a business reserve. Connect with Tyler: www.tylerjmccall.com www.onlinebusinessowner.com Instagram: www.instagram.com/tylerjmccall Twitter: www.twitter.com/tylerjmccall Online Business Show Podcast: www.onlinebusinessshow.co More from Tyler about his time off on The Online Business Show Podcast: 10 Lessons Learned from My 90-Day Social Media Break: https://onlinebusinessowner.com/obs/episode-66 How to Plan Your First Social Media Sabbatical (and Why It's So Important): https://onlinebusinessowner.com/obs/episode-67 Rethinking Our Relationship with Social Media as Online Business Owners: https://onlinebusinessowner.com/obs/episode-68 If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Friends, we have made it to the end of another year! We want to say a huge thank you to everyone who has supported us throughout this year, and has tuned in every week to listen to the podcast to hear from the brightest minds in business. Our team loves producing this show as a passion project, and we are so happy you have followed along our journey, and learned alongside us! As our final episode of the year, we thought it would be fun to clip snippets from your top 5 favorite episodes from this year. Press play as we reshare some of our favorite takeaways that you may have missed, or you might just need to hear again as we enter 2022! Thank you all SO much for listening, and have a very happy holidays! XO, Team Cubicle to CEO Check out the full versions of these featured episodes: Episode 76 - How I Made $560,348 in 2020 (Q4 Income Report) (https://www.ellenyin.com/blog/episode-76) Listen to all our previous Income Reports at https://ellenyin.com/incomereport Episode 79 - How Recurring Profit Grew Her Business From $12 to $6 Million with Haley Burkhead (https://www.ellenyin.com/blog/episode-79) Episode 83 - Perfect Doesn’t Work: The Science of Attraction in Sales with Vicki Kunkel (https://www.ellenyin.com/blog/episode-83) Episode 77 - How She Got Her First Client With Only 30 Followers On Instagram with Jennifer Mckinley (https://www.ellenyin.com/blog/episode-77) Episode 105 - The Top Tools + Systems You Need To Have Your Business Run Like A Well Oiled Machine with Jordan Gill (https://www.ellenyin.com/blog/top-tools-and-systems-for-business) If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Real talk: Why were we never taught how to buy a properly fitting bra? I know I can’t be the only one who struggles with this. Generations of women have been playing a guessing game and settling for uncomfortable products & outdated practices in an industry that - until recently - catered more toward appealing to men than serving women. This was the exact obstacle Heidi Zak, the co-founder and CEO of ThirdLove, had to overcome when she launched an innovative solution to normalize online bra shopping that skyrocketed ThirdLove to being the #1 digital bra brand among millenials. Today, we’re dissecting the case study of how ThirdLove acquired 1 million paying customers in just 3 years and which customer acquisition channels they’re doubling down on in 2022. Connect with Heidi: https://www.thirdlove.com Use code TL-CUBICLETOCEO to redeem a free pair of underwear! Includes all underwear $28 or less 1 use per customer No minimum purchase. https://instagram.com/thirdlove/ https://instagram.com/heidi/ https://twitter.com/thirdlove https://facebook.com/thirdlove If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

We’re back with another inspiring $10K month case study with Cubicle to CEO member, Sarah Breshears. If you’re new to the podcast, Cubicle to CEO is my 12 month mentorship program where we help service providers, coaches, and consultants make their first $10,000 revenue month from a 1:1 service without a large following or posting every day. We’re on a mission to help 500 women achieve this financial milestone in their business journey, and so far dozens of our members have already gotten there. You can listen to all the past $10K month member case study episodes at ellenyin.com/halloffame. Sarah and her sister started their social media agency, Social Moguls, on Christmas Day of 2020 and have had explosive growth in less than a year. The month before joining Cubicle to CEO, Sarah’s agency made $955 total, but just 5 short months after implementing our Consistent Clients Cashflow System, she not only reached the $10K month milestone, but actually surpassed her goal and made $13 THOUSAND dollars! This kind of growth doesn’t just magically happen, it is strategically achieved with a proven system. Here’s what Sarah did. Connect with Sarah: @social.moguls If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode is short and sweet as I share with you the questions I have been thinking on and journaling about the last couple months! I am pulling out the questions I have actually been asking myself, my peers, my team, and my students within my Cubicle to CEO membership, and revealing the insights I have discovered along the way. I have brought together these questions to provide you with high quality prompts you can use to critically think about in your business and personal life as we head into 2022. I believe our personal growth is the ceiling for our professional growth, so if we aren’t evolving as people, our businesses will remain stagnant as well. These questions will help you grow as an entrepreneur, leader, and person, so take out your notebook and press play to set yourself up for success in 2022 and beyond! Links for you! @missellenyin https://ellenyin.com/getclients Ellen's book recommendation: Clockwork by Mike Michalowicz Buy "Clockwork" here: https://amzn.to/3Errqa4 If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

This week’s episode is the first of its kind on the Cubicle to CEO Podcast! We are bringing you our very first LIVE podcast recording from an event we had with Upper Left Ladies a couple weeks ago at the beautiful Vessel Society in Portland Oregon. My friend Jyssica Yelas, co-founder of Upper Left Ladies, and I wanted to share our conversation about how her breakeven event led to a 300% increase in organic reach and countless brand partnerships! We see this episode as a case study within a case study since we recorded this in front of an audience, and were able to have them be part of the conversation as well. This event in and of itself was an opportunity to showcase the value of putting on live events beyond short-term profits by seeing all of the attendees expanding their networks and meeting other female entrepreneurs they can relate with. Q&A: 42:55 - Where does Jyss see Upper Left Ladies in 5 year? Ashlyn @ashbeanpdxmktg 43:49 - Is there anything Jyss is excited to start in 2022? Sarah @stylewebsites 44:48 - What's a partnership that stands out as a really good example or was surprising? Brittany @rakozcreative 46:30 - Who is yours ideal Upper Left Ladies community member? Cathy @yourvirtualcathy 47:26 - How does Upper Left Ladies incorporate the woo into their business? Desiree @dez.blackhoneywellness 49:56 - How do Jyss and Ellen show up as leaders when tackling something they have never done before? Kat @kathrynknottcoaching Connect with Jyss: @jyssica.leilani @upperleftladies @thestyleopal Upper Left Ladies Facebook Group: https://www.facebook.com/groups/upperleftladies https://upperleftladies.club https://www.styleopal.com If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/getclients Learn more about your ad choices. Visit megaphone.fm/adchoices

You get to meet one of my favorite people today! Kim Kaupe is a true wonder woman who has made her mark on stages worldwide as a keynote speaker and the mastermind behind Bright Ideas Only, a fan engagement agency with A-list clientele like Paul McCartney, Oprah, my personal favorite Taylor Swift, and the NY Mets, to name just a few. Not to mention her work has landed her offers from 4 out of 5 sharks on Shark Tank, a role as judge of the Miss USA pageant, and spots on coveted industry lists like Inc.’s 35 Under 35, Advertising Age’s 40 Under 40, and Forbes 30 Under 30. Today’s conversation with Kim is easily one of the top 10 most valuable episodes we’ve recorded on this podcast to date. We’re dissecting the case study of how Kim used creative negotiation tactics to turn a “no, we can’t afford you” response into a client paying $15,000 more than what they initially offered. If negotiating makes you sweat, Kim’s advice will give you a MBA in negotiation in under an hour. Keep listening to learn how you too, can get paid over your asking rate when you learn how to problem solve pricing objections WITH your clients. Connect with Kim: kimkaupe.com Twitter: @kimkaupe Instagram: @kimkaupe LinkedIn: Kim Kaupe If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

You’ve heard me share my free masterclass in almost every episode of the podcast, but today’s guest is proof that watching this free training can lead to MASSIVE results. Kat Araujo started her branding agency, Afternoon Culture, in 2018, and despite having reached $10K months already, she was struggling to scale beyond that. She stumbled across my free masterclass, understandably skeptical of how much value a free training could truly provide, but decided to give it a shot since she had nothing to lose. After watching my masterclass and implementing the lessons we cover in that single hour, Kat quickly doubled her business revenue to consistent $20,000 months. These were her results from literally just my FREE masterclass, not even my paid programs. Today’s case study examines the revenue breakdown of her $20K months, how she went from being scared to charge her clients $3,000 to raising her minimum project rate to $5,000, and the biggest shifts from my free masterclass she applied to her business that doubled her monthly income. If you’re a service provider, consultant, or coach who wants to land consistent clients for your 1:1 service so you can scale to $10,000 revenue months and beyond, watching my free masterclass is the first step to get there. The Consistent Clients Cashflow System I cover in my masterclass doesn’t rely on you having a large following or posting every day to succeed. In fact, the majority of people who use our CCC system reach their first $10K month with less than 500 followers. To see if our specific method is a good fit for how you want to grow your service-based business, sign up to watch my free training and download my bonus $10K month workbook at www.ellenyin.com/getclients . It’s the best hour you’ll spend on your business today, I promise. Connect with Kat: www.afternoonculture.com @afternoon.culture If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

I may as well have named this episode “How To Run A World Class Ambassador Program” because today’s guest basically gives you the blueprint to create a successful ambassador program people are clamoring to sign up for. Ali Kaminetsky graduated college in 2016 and moved to New York to start her job in retail, but quickly had a product idea she couldn’t shake. While “googling” for a lunchbox she could use to bring her daily lunches to work, she realized there were options for little kids and for men, but nothing for women who wanted to look and feel their best. It was clear that the traditional lunchbox needed a makeover, and from there, Modern Picnic was born in 2019! Since then, Modern Picnic - dubbed “not your average lunchbox” - has created impactful partnerships with brands like American Express and Martha Stuart, and been featured in huge publications like Vogue, The New York Times, The Today Show, and Harpers Bazaar. Today, Ali is breaking down the case study of how she and her team grew their ambassador program to 600 women who are responsible for 25% of Modern Picnic’s annual revenue - without paying a single cent in commission. Yup, this ambassador program breaks all the status quos. Get the secret sauce on how you can get hundreds of people to authentically share your brand and drive sales, without relying on money as the motivator. And a special gift just for our listeners: if you want to upgrade your lunchbox to a sleek and chic tote you’ll actually want to show off, browse the collection at modernpicnic.com and use the code CEO to save 10% on your purchase! Connect with Ali: www.modernpicnic.com Use code 'CEO' for 10% off! IG: @modernpicnic IG: @alikaminetsky If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

If you’re sick of chasing late invoices, you’re going to love today’s episode. Lara Hodgson is the President and CEO of Now®️, an innovative company she co-founded with Stacey Abrams. Now®️ is the first payment solution that allows B2B companies to get paid immediately while enabling a businesses’ customers to pay later. She serves as an Entrepreneur in Residence at Harvard Business School and is an internationally recognized speaker, leading seminars on creativity, innovation and access to capital. Lara takes us behind the scenes in the pitch room to demystify how Now®️ raised $9.5 million in funding so even those without a finance background can clearly understand. I know many of you listening to this podcast may not need or want to go the path of getting investors or raising venture capital, which is why you’ll appreciate Lara’s practical approach to how to evaluate when you actually need money, how much to ask for, ways to get it, and how to prioritize where to spend it in your business. Whether you’re a freelancer scaling to six figures or have aspirations to build the next unicorn company with a billion dollar valuation, this conversation is a must listen if you want to leverage money as a tool for business growth. Connect with Lara: nowcorp.com If you mention code “C2C” in the "How Did You Hear About Us?" field, Now®️ will discount your membership $250! Now®️ LinkedIn: https://www.linkedin.com/company/nowaccount/ @NOWaccountLara: https://twitter.com/NOWaccountLara?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor Listener of the Week: Kristin of @districtbrandbar - https://instagram.com/districtbrandbar If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

This is a free preview of ⁠Revenue Report Files⁠: an audio archive of five years of Cubicle to CEO’s quarterly revenue reports, from 2020 through 2024. Each episode breaks down our company’s profit and loss numbers, along with the context, decisions, and lessons from that quarter. Full episodes can be found at ⁠cubicletoceo.co/revenuereport⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Even if you don’t know him by name, you’ve seen and know his work. Today’s guest is the CEO of Harmon Brothers, the ads agency behind the most viral video ads in internet history, responsible for turning brands like Poo~Pourri, Lume, Squatty Potty, OraBrush, and Purple mattress into household names. Harmon Brothers has collectively driven more than 1 billion views and over $300 million in sales through its groundbreaking social media ads. A man of reinvention, Benton’s journey to becoming CEO is unconventional and full of surprises. I won’t give away the details of his story here in the intro, but what you can look forward to is Benton’s highly applicable insights as he takes us behind the scenes on the specific ad strategies that grew their client Lume from $1.5 million in sales to grossing $23 million in just one year. You may not grow by over 1,000% revenue in one year, but you too can turn “poop to gold” - the title of their popular book and podcast - when you implement the gold Benton reveals in our conversation today. Connect with Benton: harmonbrothers.com harmonbrothersuniversity.com Poop to Gold Podcast: http://harmonbrothers.com/podcast Harmon Brothers Facebook Page: https://www.facebook.com/harmon.brothers/ Instagram @harmonbrothers: https://www.instagram.com/harmon.brothers/ Twitter @harmonbros: https://twitter.com/harmonbros Harmon Brothers LinkedIn: https://www.linkedin.com/company/harmon-brothers/ Harmon Brothers YouTube Channel: https://www.youtube.com/c/harmonbrothers If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

If you receive our weekly podcast texts on Mondays, then you have today’s guest to thank for keeping you up to speed. Sam Safer is co-founder and COO of Norby, a venture-backed startup building the marketing stack for creators, community leaders, and emerging brands. Although she is currently changing the social tech space for creators, her resume spans working for startups like Bulletin and legacy brands like the V&A and The Metropolitan Museum of Art, as well as many entrepreneurial endeavors pre-Norby, including a published book, a sales and marketing agency, AND her own fashion jewelry line. Today Sam will be sharing how creators & brands use Norby’s innovative social tools to 10x the number of people participating in their product launches, skyrocket their click-through rates in their link in bios, and get their community to spread the word for them through Norby’s referrals feature. Connect with Sam: Sign up for your 2-week free trial! Check out Norby! @samerinsafer Instagram: @bynorby Twitter: @bynorby Tik Tok: @bynorby Brands featured in case studies: Harper Sage Norby link harpersage.com Sad Girls Club Norby link sadgirlsclub.org Bulletin Norby link bulletin.co If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome back to the show, friends! This begins a new era on our podcast where we’ll be bringing you weekly interviews with the best & brightest in business to share each founder’s Cubicle to CEO story, breakdown one specific case study with tangible takeaways to apply today, and reveal the person behind the business in our just-for-fun lightning round. I knew my friend Gwen would be the perfect debut for this new show format, so let me introduce her real quick. Gwen Lane went from digital marketer to lifestyle blogger to business mentor and now founder of the Seven Figure Influencer program. After selling her first business, The LA Girl, Gwen now helps content creators and entrepreneurs monetize their influence with premium partnerships and digital offers, having landed dream partnerships herself with Disney, Facebook, Google, Target, American Airlines, and more! Today Gwen will be giving us the behind the scenes breakdown of why and how she invested $100K in her business to generate $1 MILLION dollars of revenue - a 10X return! Connect with Gwen: gwenlane.com @heygwenlane thespark.school sevenfigureinfluencer.com If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Get ready Cubicle to CEO Community! Something new is on the way!We are taking the month of September off to bring a whole new episode structure to the Cubicle to CEO Podcast. In October we will continue to bring you the best and brightest in business, but with more focus on case studies and strategies that you can take away and implement yourself. We hope you're as excited to hear these new episodes as we are to share them with you!In the meantime, catch up on old episodes, revisit your favorites, and DM us @cubicletoceo on Instagram to get a custom playlist of episodes that will help you in your business!Mark your calendars, and I'll talk to you again on October 4th! Learn more about your ad choices. Visit megaphone.fm/adchoices

The community that we have created with Cubicle to CEO never ceases to amaze me. This week’s episode was actually recorded live because it just so happened that I reached 25,000 friends on my personal Instagram account on the 25th of August. To celebrate, I hopped on live for 25 minutes to answer the questions that have been on my audience’s minds. They asked some incredible, high-quality questions about how to continue to scale after hitting your first $10K month, tips for hiring, why email lists are important, how to audit your IG account, and when is the right time to invest in your business. Press play to listen to this off-the-cuff episode that will provide you with great knowledge to show up as a strong leader for your business. Check out the timestamps below to see who asked what, and where in this episode you can find specific answers! 2:26 - @social.moguls: After hitting your first $10K, what is your best tip for maintaining? 4:19 - @janicedru: How do you balance your time between building courses, coaching, and running your podcast? When and how did you grow your team to help support you do all of it? 10:33 - @smarthacooks: I am a recipe developer with a food blog that is stale. How do I keep it moving and market it? 12:27 - @inesadita: What would be the best things to look at when auditing someone's Instagram? 18:49 - @holistichabitswithpetra: How important is it to grow an email list? 22:07 - @social.moguls: Best tips for creating your first course? 23:39 - @social.moguls: Best tips for bringing other people onto your team when you have a hard time letting go of control? 25:47 - @twillyjane: Knowing when to invest in your business when finances and bookings are tight but you don't want to miss out on the limited time opportunities coming up. Connect with Ellen: @missellenyin @cubicletoceo Cubicle to CEO Community Facebook Group Links mentioned in the episode: ellenyin.com/paidtocreate ellenyin.com/getclients ellenyin.com/flodesk How To Run Your Business Like Clockwork With Adrienne Dorison Natalie Franke's Book 'Built To Belong' Learn more about your ad choices. Visit megaphone.fm/adchoices

Ashley-Lauren Elrod is the founder of Visionary Woman Productions and an entertainment industry powerhouse with two decades of experience in acting, singing, casting, and production design. After years of her business struggling to reach that $10,000 revenue month mark, she took the leap of faith last year to join Cubicle to CEO and ended up TRIPLING her income goal!If you want to hear what she changed in her business to create that explosive growth, why you need to trust yourself to say ‘no’ to people who are not your ideal clients, and how Ashley-Lauren is trying to change the culture of her industry through her business, then make sure you listen through to the end! Connect with Ashley-Lauren: @ashleylaurenofficial www.visionarywomanproductions.com If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Where are my fellow podcasters at? This episode is for you if you want to grow your show! Starting out as an Audio Engineer grad who caught the travel bug, Jeremy Enns knew he wanted to figure out a way to be able to work for himself from wherever he wanted. Now, after 5 years of deep diving into the podcast space and falling in love with marketing, he runs Counterweight Creative, a successful podcast production and marketing agency helping creatives build podcasts that market & grow themselves. If you are a podcast host with a small audience or you’ve hit a plateau in your monthly downloads, Jeremy is here to help you make your breakthrough! Keep listening to learn why launching a podcast shouldn’t be viewed as your primary audience builder, the most important people to pay attention to when trying to accelerate your podcast growth, and how his client with an average of 200 downloads pulled off a $300K launch. Connect with Jeremy: www.counterweightcreative.co @counterweightcreative @iamjeremyenns Referral Apps Jeremy Mentioned: Refer-O-Matic (Podcast Specific) SparkLoop (Newsletters and Email Marketing Specific) If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Let’s be real: The holiday season isn’t usually a booming period for businesses focused on nutrition or health, with family gatherings and delicious treats making it almost impossible to get people’s attention. Today’s guest however, defied all industry norms and is here to share how she did it. Bonnie Campbell is a registered dietitian and nutritionist who founded The Nourished Path, a personalized nutrition coaching company. She joined my 12 month mentorship program, Cubicle to CEO, back in December, and within mere weeks of implementing the strategies I teach in my Consistent Clients Cashflow System, she had new clients enrolling in her program even during the week of Christmas! Since then she has not only reached her goal of making her first $10,000 revenue month, but actually exceeded that income goal and made a $14K month, plus brought on 3 new coaches to help her serve her expanding clientele! Keep listening to hear how Bonnie used our CCC System to grow her business, why the simplicity is the key to sustainable success, and 3 easy habits you can try today to eat healthier without going on a strict diet. Connect with Bonnie: thenourishedpath.com @bonnie.rd The Nourished Path Facebook Group If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/getclients Learn more about your ad choices. Visit megaphone.fm/adchoices

When someone tells you to implement systems into your business, does your mind immediately go to automated voicemails that make you press a million numbers before finally being able to talk to a person? You’re not alone if you think that, but processes and automations don’t have to eliminate the human touch, they actually create more space for it by saving you a ton of time in your business. Today I have Jordan Gill from Systems Saved Me on the show to teach you how you can streamline your business using systems, while making sure your clients enjoy every step of your process. Jordan is an operations consultant who helps overworked one-woman shows become streamlined solopreneurs. Keep on listening to hear all the tools Jordan recommends to keep her business running smoothly, what a VIP Day offer is and how she charges $5,000 for 6 hours of her time, and how you can create an extraordinary client experience while still enforcing clear boundaries so you only work when you want to. Connect with Jordan: systemssavedme.com Systems Saved Me Facebook @systemssavedme Check out the teleprompter Jordan mentioned HERE! If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

This is a free preview of ⁠Revenue Report Files⁠: an audio archive of five years of Cubicle to CEO’s quarterly revenue reports, from 2020 through 2024. Each episode breaks down our company’s profit and loss numbers, along with the context, decisions, and lessons from that quarter. Full episodes can be found at ⁠cubicletoceo.co/revenuereport⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Want to earn rewards for sharing a podcast you already listen to weekly? Join our Cubicle to CEO Referral Rewards Program to earn fun rewards like coffee on us, free access to our business resources, and even a spot to be featured on the show! Learn more about our program or sign up right now at ellenyin.com/superfan! Okay, full circle moment here! The woman who put me behind the podcast mic for the very first time four years ago is now a guest on our show! I could not be more thrilled to interview someone I’ve known for years, Julie Solomon. A powerhouse in the online business space with over a decade of PR, branding, and marketing experience, Julie is the creator of Pitch It Perfect & Shine. However, You probably know her best from her chart-topping show, The Influencer Podcast, which boasts millions of downloads in 170 countries worldwide. One of my favorite things about Julie is that she gives it to you straight, so we get honest about how to make big pivots in your career (she’s successfully done it multiple times), 3 tips for nailing your pitches, the biggest difference between making six figures and seven figures, and how to use purpose as a strategy for achieving your goals. Connect with Julie: www.juliesolomon.net Pitch It Perfect SHINE Accelerator @julssolomon If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/getclients Learn more about your ad choices. Visit megaphone.fm/adchoices

Want to earn rewards for sharing a podcast you already listen to weekly? Join our Cubicle to CEO Referral Rewards Program to earn fun rewards like coffee on us, free access to our business resources, and even a spot to be featured on the show! Learn more about our program or sign up right now at ellenyin.com/superfan! Today’s guest is no stranger to our Cubicle to CEO community as a membership alum turned success coach inside our 12 month mentorship program who has supported, cheered, and guided many of you along your journey to your first $10,000 month! If you don’t know her yet, meet Casey Blum, a women’s weight loss coach and founder of Curvy in Thirty. In the last decade, Casey has had 31 jobs but after joining Cubicle to CEO almost 2 years ago, she is now 100% self-employed and in the first four months of 2021 made more in her business than she did working a full-time day job PLUS a part-time weekend gig. Today Casey’s sharing her own journey of growing her business from a side hustle to multiple $10K months, how she stopped lowballing and discounting her services and actually started attracting her dream clients, the key changes she saw in her business after applying our Consistent Clients Cashflow System, and why growing her followers on Instagram is no longer a priority for her (and what’s been working instead). Connect with Casey: curvyinthirty.com @caseyfitcakes If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Want to earn rewards for sharing a podcast you already listen to weekly? Join our Cubicle to CEO Referral Rewards Program to earn fun rewards like coffee on us, free access to our business resources, and even a spot to be featured on the show! Learn more about our program or sign up right now at ellenyin.com/superfan! If you’re a non-profit leader, today’s guest is one of the foremost thought leaders innovating how we give back and create change through nonprofits. Blythe Hill is the Founder and CEO of the Dressember Foundation, an anti-human trafficking organization that has raised over $13 million dollars through their annual campaigns. Blythe and Dressember have been featured in Forbes, Cosmopolitan, on the TODAY Show, and she was even named one of InStyle’s 50 Badass Women of 2019. Keep listening to hear the #1 strategy she used to grow Dressember from its initial winter style challenge to a global movement, how their organization keeps their donors engaged year-round, the biggest misconceptions the public has about human trafficking and how we can be better allies and advocates, and Blythe’s transparent breakdown of where money is allocated in nonprofit organizations. Even if you’re not a non-profit CEO or founder, Blythe shares wisdom on leadership, networking, and community engagement every business can benefit from. Connect with Blythe: www.dressember.org @dressember @blythehill If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/getclients Learn more about your ad choices. Visit megaphone.fm/adchoices

Want to earn rewards for sharing a podcast you already listen to weekly? Join our Cubicle to CEO Referral Rewards Program to earn fun rewards like coffee on us, free access to our business resources, and even a spot to be featured on the show! Learn more about our program or sign up right now at ellenyin.com/superfan! Hey it’s your girl Ellen here! We are here to celebrate a crazy milestone together: Happy 100th episode and 2 year show anniversary Cubicle to CEO listeners! If I remember correctly, we launched this show with 4 episodes so that means for the last 96 weeks in a row, no matter what’s going on in my business or life, I have published a new episode for you every Monday and you guys have listened in! Whether you have been here since episode one, or just started listening in, I just want to say a HUGE thank you to all of you for coming back week after week and especially for sharing with your friends. Keeping this show going and being able to provide you this free content is a labor of love and requires a big investment of our time, energy, and money behind the scenes to make it happen. So to help us continue on for another 100 episodes, I have a favor to ask: would you pause this episode real quick to text just two friends who have never listened in to our podcast before and share your favorite episode with them? Your word of mouth support is what helps our content reach more listeners whose businesses we’d love to support. This show is just as much yours as it is mine, and I wanted to take this week as an opportunity to try a different show format that puts me in the interview seat! Today I have my full-time team members, Sabrina, Dassi, and Andi joining me for a fun, unfiltered episode that gives you an idea of what we’re like off the clock! They have each prepared three thought-provoking questions - some personal, some business - that I’ve never answered before on any podcast interview or even shared on social media. Press play to hear how I finessed an interview with Miss USA with zero credentials, the reasons I’d love to go back to my middle school days, and the times I’ve almost quit being an entrepreneur (+ why I didn’t). If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Want to get your hands on some free gifts? Check out the pinned post in the Cubicle to CEO Community Facebook Group to learn how you can get access to an exclusive lesson from inside the Cubicle to CEO Membership, my client contract template from Honeybook (my favorite time-saving client management system), AND my guide sharing 32 ways to get leads fast! Being an entrepreneur is a lonely journey if you don’t have people in your corner who understand the wild ups and downs of owning a business. You’re about to meet my biz besties, Laura Markz and Tessabella Jelten, who have been those people for me. Despite having never YET (although we’re planning a trip) meeting each other in person, the three of us have texted, called, and FaceTimed through some of the best and worst times of each other’s lives over the last three years. Having such motivated, insanely smart women on speed dial is a lifeline on the tough days in my business, and whenever I have needed advice, strategy, a referral, or even swift kick in the butt, they have showed up for my success. This episode really feels like you’re thrown right into the middle of our ongoing group chat, so grab a snack and get cozy as we talk about why it is so important to find business friends whose approaches complement your own + where to find these people, how you can make your business a sellable asset, and the 2 ‘must try’ strategies everyone in the online industry says to do that we flat out disagree with! Connect with Laura: @lauramarkz www.lauramarkz.com Connect with Tessabella: @tessaabellaa www.leadflowagent.com If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/getclients Learn more about your ad choices. Visit megaphone.fm/adchoices

Want to earn rewards for sharing a podcast you already listen to weekly? Join our Cubicle to CEO Referral Rewards Program to earn fun rewards like coffee on us, free access to our business resources, and even a spot to be featured on the show! Learn more about our program and sign up right now at ellenyin.com/superfan! Today we are back with the second half of our author mini-series with guest Jessi Beyer! If being an author is a dream of yours, but you feel held back because the size of your audience doesn’t fit the mold of what’s required to land a book deal through a traditional publisher, Jessi is here to make the case for why self-publishing may be an even better route for you! Jessi has been an avid writer since she could hold a pen, and landed herself a spot on 9 different bestseller lists within the first 72 hours of her book being released. Despite previously getting rejected by 100 literary agents, Jessi was determined to get her book into the hands who needed it most. She self-published, learned a bunch of tips and tricks that she now teaches in her Aspiring Authors Incubator, and ended up 10xing her business’ revenue within the first 6 months of her book launch! If you’re an aspiring author with a small audience, you’ll want to write all of this down. Press play to hear Jessi’s proven strategy for landing your book on a bestsellers list, the reason she prefers self-publishing over traditional publishing, how to keep the momentum of book sales going long-term, and a brilliant hack for earning 4% extra on every copy of your book sold! Connect with Jessi: @jessibeyerinternational Become A Bestselling Author In The Next Six Months If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Learn more here! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday ----- FREE RESOURCES: Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/getclients Learn more about your ad choices. Visit megaphone.fm/adchoices

Want to earn rewards for sharing a podcast you already listen to weekly? Join our Cubicle to CEO Referral Rewards Program to earn fun rewards like coffee on us, free access to our business resources, and even a spot to be featured on the show! Learn more about our program HERE, or sign up right now at ellenyin.com/superfan! This week’s episode kicks off a 2 part interview series for all you aspiring first time authors on how to get your book out in the world. We’ll be exploring this through the lens of traditional publishing as well going the self-publishing route. Our first guest, Kat Harris, walks us step by step through how she landed a traditional six figure publishing deal for her debut book, Sexless In The City. Growing up, Kat was very aware that writing was not her strong suit. In fact, she nearly failed her college writing course and had a teacher tell her that she was not good at it. Years later, Kat ended up starting a blog, The Refined Woman, to have candid conversations about traditionally taboo topics. Similar to myself, Kat believes in the power of transparency and I love how specific she gets with the detailed breakdown of how she landed a two book deal for $160,000 as a first time author. Listen in for Kat’s inspiring story of turning her weakness into her profession, how she negotiated a $10K offer into a six figure deal, and why you should never compromise on your pricing. Connect with Kat: The Refined Collective Podcast @therefinedcollective @therefinedwoman TRW Single Ladies Private Facebook Group If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Learn more here! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Want to earn rewards for sharing a podcast you already listen to weekly? Join our Cubicle to CEO Referral Rewards Program to earn fun rewards like coffee on us, free access to our business resources, and even a spot to be featured on the show! Learn more about our program HERE, or sign up right now at ellenyin.com/superfan! I have a real treat for you guys this week. Today I will be the one in the interview seat! My friend Tiff Cheng so graciously allowed me to share this episode of her podcast, Become An Entrepreneur, where she interviewed me and we really had the best time chatting about everything under the sun. There is a lot about my story I haven’t shared on this show previously, so I am very excited to open up more of my life to you guys. I just loved how this conversation was so honest about what it’s really like to leave the cubicle world and dive head first into being the CEO of your own business. If you want to hear more about what it was like for me immigrating to the US and being raised in an Asian household, why I think your comfort zone is like a wolf in sheep’s clothing, and my #1 business strategy (that has nothing to do with marketing), then I would love for you guys to give this episode a listen! Also, if you don’t listen to her already, please add Tiff’s podcast, Become An Entrepreneur, to your podcast rotation. Thank you Tiff for letting us republish this awesome episode! Connect with Tiff: Become An Entrepreneur Podcast @itstiffcheng itstiffcheng.com If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Learn more here! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Dzung is giving away a free copy of her Honeysuckle cookbook! Join our Cubicle to CEO Community Facebook Group and comment on the giveaway post what your favorite recipe to cook is! You definitely don't want to miss out on winning this collection of delicious recipes! If content is king, then food is queen on this talented YouTuber’s channel. Here to talk about her journey to 1 million subscribers and beyond is content creator and author of The Honeysuckle Cookbook, Dzung Lewis! After getting her degree and pursuing an unfulfilling career in finance, Dzung was actually laid off from her job as an analyst, but that ended up being a blessing in disguise. Dzung and her then boyfriend (now husband) dove headfirst into YouTube in 2009. By combining her love of cooking and his creative passion for production, they launched Honeysuckle, a channel with hundreds of mouthwatering recipes and high quality food content that have racked up over 22 million views this year alone. Dzung is dishing out all the insight about how to win with the YouTube algorithm, the ways she generates revenue as a content creator, and how you can drive traffic to your videos even when you don’t have an audience yet. If you’ve been curious to learn more about YouTube as a marketing platform for your business, then this episode is sure to satisfy your craving. Connect with Dzung: Honeysuckle YouTube Channel @honeysuckle If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Learn more here! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/getclients Learn more about your ad choices. Visit megaphone.fm/adchoices

Join our next Paid to Create 3 Day LIVE Challenge: ellenyin.com/paidtocreate If taxes make you want to cry, today’s guest is going to be your new best friend. Here to share how she saves her clients a minimum of $10,000 in taxes per year through overlooked deductions is tax strategist Jessica Smith, founder & CEO of Tax Savvy Jessica. After having her business as a side hustle for almost a decade, Jessica realized how much her ‘stable job’ was holding her back from the potential of her own company. She joined our Cubicle to CEO membership and within a year of implementing our Consistent Clients Cashflow System, had reached her first $10K month and took the leap from full-time employee to going full-time in her business and hiring her own employee! Stick around to hear 3 things all business owners need to do to prepare for tax season, her #1 tax saving vehicle you should consider, and how she changed her service structure to earn 2-4x more per client and scale her business to consistent $15K months! Connect with Jessica: www.taxsavvyjessica.com @taxsavvyjessica Check out her 'Top 10 Quickbooks Online Mistakes' freebie available in our Cubicle to CEO Community Facebook Group! If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

You definitely will not need to play this on 2x speed because today’s guest is packing as much knowledge as possible into every second of this episode! Here to tell us how implementing systems took her from working in a grocery store to growing and managing a team for her thriving agency, is Say Gabriel! After a lifetime of knowing that writing and communication was her calling, Say created the career of her dreams through her digital agency - Anansi Content - and quickly scaled it to 6 figures in just two years. The turning point for her was when she started creating and implementing systems in every area of her business. You all better have your pen and paper at the ready because listening to Say had me excited to start drawing out flow charts!Stay tuned in to hear the two expectations to get rid of when you’re hiring, the thought processes you can walk yourself through to determine which parts of your business to outsource first, and how to simplify systems so they aren’t as scary and will actually work! Connect with Say: Get to know Say! anansicontent.com @sayanansi Facebook LinkedIn YouTube If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

How are you building customer relationships in your business? Most businesses default to sending a coffee as a way to add personal touch, but the real key to connection is just making your customer feel like there is a human in your business that recognizes that they are human as well - not just another number. Today’s CEO built a global company on the core value of connection, helping businesses strengthen the relationships that they have with their customers. Matt Barnett is the official ‘Papa Bear’ of Bonjoro, a product used to provide a unique and personalized approach to engaging directly with customers through video messages. And they’re not stopping there. Bonjoro is available in 27 languages and continues to innovate the customer experience space with new tools that automate processes, but never relationships. If you’re seeking insight on how to turn your customers into loyal brand evangelists and build a thriving affiliate program, then Matt’s your guy. Listen in to hear how personal video introductions helped Matt get a 100% response rate on his emails, how he scaled Bonjoro from 0 to 40,000 users in just 3 years entirely by word of mouth, and what it’s like to lead a business with a remote team spread across more than 5 countries. Connect with Matt: ellenyin.com/bonjoro @bonjoroapp LinkedIn If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

This is a free preview of ⁠Revenue Report Files⁠: an audio archive of five years of Cubicle to CEO’s quarterly revenue reports, from 2020 through 2024. Each episode breaks down our company’s profit and loss numbers, along with the context, decisions, and lessons from that quarter. Full episodes can be found at ⁠cubicletoceo.co/revenuereport⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

View the Cubicle to CEO X Boma Book List of our top 12 must-read books written BY AND FOR women in business: https://www.ellenyin.com/blog/12-books-every-female-founder-entrepreneur-ceo-should-read If you want to shop Boma’s beautiful selection of handmade pieces, you can go to bomajewelry.com and use the code “READERS” at checkout to save 15%. Over the last few years, companies everywhere have been making a conscious effort to implement sustainability into their business models, but I feel that few have done it with the long-term vision and intentionality of one of my favorite brands, Boma. Boma is a handmade, ethical jewelry brand paving the way for social purpose corporations that believe in the triple bottom line: people, planet, and profits. Today I have the honor of talking with my friend, factory owner, and CEO of Boma, Suzanne Vetillart, to get her perspective on what building a truly sustainable business looks like beyond the walls of manufacturing and product creation. After spending her post-grad years working in architecture and becoming a mom of four, Suzanne realized she needed a change of pace in her career. She returned to the family-owned jewelry business her parents founded and stepped into the role of CEO. My conversation with Suzanne left me thinking about how so many social-impact businesses overlook how they can give back internally, starting with their own company footprint and people. It’s challenged me to rethink “sustainability” as just another buzzword, and I know you’ll be inspired by Suzanne’s wisdom to implement changes in your business too. Keep listening to hear the refreshing reason why Suzanne WANTS Boma to be copied by other companies, how leaders can promote sustainability in their teams and culture, ways to innovate, and why we need more diverse examples of what a CEO looks like. Connect with Suzanne: www.bomajewelry.com Use code 'READERS' for 15% off! @bomajewelry If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/getclients Learn more about your ad choices. Visit megaphone.fm/adchoices

Want even more Cubicle to CEO insight, extra resources, and a network of growing entrepreneurs just like yourself? Join our Cubicle to CEO Community Facebook Group to get access to it all! Today is super exciting because we have our very first returning guest on the show! After nearly 2 years, I could not be more thrilled to welcome back a friend, student, and now $10K month earner, Lesa Banks.Lesa is a former Fortune 500 marketing executive who decided to hang up her slacks after 13 years in corporate America so she could work in her PJs from home, founding her own brand, Pajama Marketer. A mom with two young sons, Lesa helps other moms make MORE money while spending LESS time away from their families. She was actually one of the very first students in my membership, Cubicle to CEO, and used our Consistent Clients Cashflow System we teach in our program to generate multiple $10K months! Now in the third year of her entrepreneurial journey, she recently launched a course about Pinterest marketing (check the show notes for a special coupon code just for our community) and runs a marketing agency with her husband, Rick, providing high quality but affordable marketing services to small businesses! If you want to get to know Lesa, or catch up on the growth she’s experienced since the last time she was behind the mic in episode #6 on our podcast, then definitely stick around. We will be chatting about the roadblocks that come with making a huge career transition, the exact breakdown of how she achieved her $10K months, and the key things all small businesses need to know about social media marketing - including one small tweak that will make a HUGE impact on how your customers perceive your brand online.Connect with Lesa: pajamamarketer.com rblbmarketing.com @pajamamarketer Pinterest Pinning for Business Course $20 off for Cubicle to CEO Members! If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Want even more Cubicle to CEO insight, extra resources, and a network of growing entrepreneurs just like yourself? Join our Cubicle to CEO Community Facebook Group to get access to it all! If you’re looking for scrappy strategies to grow your business, you came to the right place. Today’s guest knows what it means to use what she has right in front of her, and turn it into something remarkable. Jess Ekstrom is the founder of Headbands of Hope as well as Bright Pages, the creator of Mic Drop Workshop (a program for women who want to become paid keynote speakers - I’m a student and love it!), and author of Chasing the Bright Side.Headbands of Hope has been featured on national TV and worn by celebrities like Kelsea Ballerini & Khloe Kardashian, but more importantly, they’ve donated over 600,000 headbands to children with illnesses with their buy one give one model, reaching every single children's hospital in America and 22 countries.Even more impressive? Jess started this company in 2012 from her dorm room as a 19 year old college student and had to get super creative with launching a product line and spreading the word on a nonexistent budget and social presence. Now after writing a book, creating a course, and launching a new business in the midst of the pandemic, Jess is sharing how she used what she had to make what she wanted, the reasons why you should (or shouldn’t) keep trying to build your business, and why you don’t want to be a Cheesecake Factory speaker (don’t worry you’ll get what I mean after listening). By the way, Jess is generously gifting our podcast community a one month subscription to her online journaling product, Bright Pages! Use the code “ELLEN” at checkout to redeem your free month! You can pick your prompt pathway based on what you want to currently achieve and then receive daily guided journal prompts designed to help you get clarity on what you want to do! Head to brightpages.com, create a free account, pick your prompt pathway, and then use my code “ELLEN” at checkout - this isn’t a sponsored plug, just an awesome gift from Jess to our listeners! Connect with Jess: jessekstrom.com brightpages.com IG: @jess_ekstrom Twitter: @jess_ekstrom LinkedIn Facebook If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode is brought to you by our friends at Honeybook! Sign up for a 7 day free trial and lock in your 50% first year discount with Ellen's favorite client management system software: http://share.honeybook.com/ellen I am back with another short and sweet solo episode. This one is going to be focused on a hot topic that is something you either have been guilty of doing yourself, or it really really irks you. We are going to be talking about the age old question "Hey, can I pick your brain?". We've all been there, either on the receiving end or perhaps sent that message yourself. Someone actually asked me how to address this kind of message in our monthly CEO calls for my membership, which made me realize that this is something I'm sure a lot of you are curious about as well. And if you have sent that message, don't beat yourself up about it , most of the time people who ask that come from a place of really good intention. The issue is a lack of understanding of what you are actually asking for when you send this message, and that's exactly what we are going to go over today, as well as why you need to set these boundaries, and how to answer this question in a kind but firm way. Want get all of these responses as a PDF download to keep in your back pocket? Join our Cubicle to CEO Community Facebook Group to get access to this free resource! Enjoy these income reports & want to catch up on previous ones? Check them out below! How I Made $560,348 in 2020 (Q4 Income Report) How I Made $209,264 in 90 Days (Q3 2020 Income Report) How I Made $120,458.70 In 3 Months (Q2 2020 Income Report) Q1 Business Review & Income Report Read my Six Figures in Six Months Case Study If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Play BINGO with us! Go to @cubicletoceo to learn how you can win a $100 Amazon Gift Card for while playing a game of our Podcast BINGO! Have you heard? We’re on a mission to help 500 female entrepreneurs who work with clients make their first $10,000 month this year through our 12 month membership (we like to call it more of a mentorship), Cubicle to CEO! Today’s guest is going in our $10K Hall of Fame as one of those 500 women, and we wanted to celebrate her on the show for reaching that milestone of her first $10K month - all with less than 500 Instagram followers! This is proof you can scale your business with a small audience! Meet April Ray, a web designer and marketing strategist who creates websites that turn visitors into customers. This wife and mom of two little ones lives on a cattle farm in Kentucky and joined Cubicle to CEO when she was six weeks postpartum with a business that felt stagnant. In her first 30 days with us, she made back her entire annual investment. Today, April shares with us what gave her the confidence to go from charging $250 for a website to landing $7500 website clients, how empowering her clients through a simple strategy you can implement immediately has not only boosted retention but also created a recurring revenue stream, and how scaling down her service offerings actually allowed her to scale up her revenue to $10K months in just one year! You’ll also want to take notes on her best tips for how your website should flow to convert visitors into customers, and the key elements to focus on with your website if you’re just starting out! Connect with April: aprilraycreative.com Brand Your Business In 30 Minutes! @aprilmichelle9 April Ray Creative Facebook Page If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

We’re giving away a copy of Kelsey’s book inside our free FB group this week! Just hop on over to the pinned post in the Cubicle to CEO Community and tell us your most influential mentor to be entered to win! We’re back with part 2 of our mini series on mentorship! Today’s guest is making the case for why your favorite influencer you have on that pedestal may not actually be the best mentor to help you achieve your goals - and who you should be seeking out instead. Kelsey Chapman is a podcaster and personal cheerleader to women creating their dream businesses and lives. Throughout her life, she was impacted by countless mentors who guided and supported her, which inspired her to write her book, What They Taught Me: Recognizing The Mentors Who Will Take You From Dream To Done. To pay it forward, she spends her days mentoring hundreds of women in her Radiant Communities. Press play for Kelsey’s wisdom on the kinds of qualities you should look for in a mentor, where to find mentors and how to make the big ask, when it's time to start paying for one, and how to get past imposter syndrome if you want to become a mentor yourself! This episode is your one-stop shop for everything you need to know about mentorship, let’s dig in! Connect with Kelsey: Kelseychapman.com/ @kelschapman Order Her Book! What They Taught Me: Recognizing The Mentors Who Will Take You From Dream To Done. If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Answer this week's Question of the Week in our Cubicle to CEO Community Facebook Group NOW for a chance to win a $10 Starbucks gift card! I’m so excited to kick-off two back to back episodes on our podcast on the topic of mentorship. For our first conversation, I want to introduce you to today’s special guest, Delores Morton. Delores is the CEO of Step Up, one of my favorite non-profit organizations offering mentorship programs to high school girls to reach their full potential and become the next generation of womxn leaders. With 20 years as an accomplished nonprofit executive designing and leading creative enterprises, Delores has worked with iconic brands like Americorps, L’Oreal, Disney, and Barbie, to create lasting change through philanthropic partnerships. Not to mention, she has been honored as a Champion for Change by President Obama for her work. No big deal, right? Whether you’re a non-profit leader or a business owner with an impact-driven mission, keep listening to hear Delores share what the data says about why mentorship matters at all stages in your career, how you can attract corporate sponsors, celebrities and build innovative brand partnerships to support your cause, and how to grow a loyal base of donors and members. Connect with Delores: www.suwn.org Step Up's Upcoming Events @stepupwomensnetwork Step Up Women's Network Facebook Page @deloresjewels If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices