Cubicle to CEO

Today’s guest is one of my favorite people - and biggest cheerleaders of our community - actor Julia Campbell Karnes. I first met Julia through her sister, Marty Fulford - my real estate agent and also friend. 2022 happens to be my 10 year high school reunion AND the 25th anniversary of comedy classic “Romy and Michele’s High School Reunion”, so I thought, what better way to celebrate both occasions than inviting Julia - who plays mean girl Christie Masters opposite Lisa Kudrow & Mira Sorvino’s titular characters - over to our coworking space in Oregon for a movie night and live podcast interview? In this episode, we take a departure from our usual revenue driven, case study format, but you’ll still gain so much value from her interview. Julia candidly shares her unconventional path to landing roles on dozens of TV’s most beloved shows and how she pursues multiple passions simultaneously as the lead marketing role in her family’s business as well. We get vulnerable about the unique challenges women face in both real business and show business - like ageism and sexism - and why it’s never too late to start a new career path or interest. You’re going to love Julia as much as I do by the end of this episode. Enjoy this live recording with audience Q&As at the end! Connect with Julia: https://bkbooks.com https://instagram.com/barbarakarnesrn Check out the blog post about this episode --> https://www.ellenyin.com/blog/multi-passionate_actor_on_starting_a_new_career_at_any_age If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review or rating on Apple Podcasts or Spotify. Subscribe for new episodes every Monday. Want to hear all the ins and outs of what is happening in our business? Check out all our previous quarterly income reports at https://ellenyin.com/incomereport ! Learn more about your ad choices. Visit megaphone.fm/adchoices

Today’s guest needs no intro - Rachel Hollis is a three-time New York Times bestselling author with over 100 million podcast downloads. This Austin mom of 4 is also the founder of RISE Conferences, the #1 personal development conference focused entirely on women. When Rachel texted me to ask if I wanted to do an episode together, it was an easy yes, but I wanted to be really intentional about using this opportunity to deep dive into a specific, actionable business strategy that she hasn’t shared before. That’s how we landed on this week’s case study: the untold story of how Rachel made the New York Times bestsellers list the first time, as a previously self-published and still mostly unknown author then. Whether you’re an aspiring author or not, each of you listening has an important message, mission, or offer to get out into the world, and Rachel’s experience over the last decade plus can help you reach more people with it. If you enjoy our conversation today and want more authentic, untold stories, join Rachel on tour this fall at rachtalklivetour.com - we’ll drop the link below in the show notes. Let’s dive in. Connect with Rachel: https://www.rachtalklivetour.com https://www.instagram.com/msrachelhollis https://www.msrachelhollis.com/ If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review or rating on Apple Podcasts or Spotify. Subscribe for new episodes every Monday. Want to hear all the ins and outs of what is happening in our business? Check out all our previous quarterly income reports at https://ellenyin.com/incomereport ! Learn more about your ad choices. Visit megaphone.fm/adchoices

Get 3 months of Kajabi for only $99: https://ellenyin.com/kajabi99 OR try Kajabi FREE for 30 days with this link: https://ellenyin.com/kajabi Imagine if your ability to perform the core function in your business suddenly became impossible due to an illness. That’s exactly what happened to our guest, Lady Kellsie Moore, a top video presence coach for entrepreneurs and speaker whose TMJ-D diagnosis prevented her from being able to speak for an entire year. In today’s case study, Kellsie shares her YouTube content strategy that kept working in the background even when she physically couldn’t work, allowing her business to still bring in $45,000 of revenue completely passively. If you want to emergency proof your own business with evergreen content, keep listening. Connect with Kellsie: Free gift to share! "3 Keys To Unlocking Your Magic On-Camera": https://www.kellsiemoore.com/opt-in-53b3f1eb-4bd2-4a7e-a2cf-db7ed3f13fe4 Instagram: https://www.instagram.com/kellsie_moore Youtube: https://www.youtube.com/c/kellsiemoore Facebook: https://www.facebook.com/bemarvelousyou Pinterest: https://www.pinterest.com/LadyKellsieMoore/_created/ Linkedin: www.linkedin.com/in/kellsie-moore Imdb: https://www.imdb.me/kellsiemoore Web: www.kellsiemoore.com Links mentioned in this episode: https://ellenyin.com/kajabi99 If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review or rating on Apple Podcasts or Spotify. Subscribe for new episodes every Monday. Want to hear all the ins and outs of what is happening in our business? Check out all our previous quarterly income reports at https://ellenyin.com/incomereport ! Learn more about your ad choices. Visit megaphone.fm/adchoices

Today’s case study will change how you approach selling forever. Linda Sidhu is a list-building and quiz funnel expert who gives us a detailed behind-the scenes breakdown of her Quiz Lab launch, which generated $70,000 in revenue by using a personality quiz funnel as a leads generator. Linda leans into her pharmaceutical sales background where she mastered the DiSC personality types to segment her email list by 4 distinct personality types, and cater her sales emails and offers to their unique buying behaviors. Keep listening to discover why personality quizzes will generate more leads and sales for your next launch, what type of questions to ask, and how to market effectively to different buyer personalities at each stage of your sales funnel. To nail your quiz idea for your own business, go to https://www.lindasidhu.com/a/2147494655/HV842Z9z to save your seat in her FREE 3 day challenge kicking off September 6th. I’ll be participating in the challenge with you! Connect with Linda: https://www.lindasidhu.com/ 4 Steps to Nail Your Quiz Idea: https://www.lindasidhu.com/quiz-idea Quiz Creators Facebook Group: https://www.facebook.com/groups/813848232379718 https://www.instagram.com/linda_sidhu_quizzes/ 'Nail Your Quiz Idea' Challenge: https://www.lindasidhu.com/a/2147494655/HV842Z9z Discover Your 'Quiz To Cash Strategy' With This Quiz: https://www.lindasidhu.com/quiztocash If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review or rating on Apple Podcasts or Spotify. Subscribe for new episodes every Monday. Want to hear all the ins and outs of what is happening in our business? Check out all our previous quarterly income reports at https://ellenyin.com/incomereport ! Learn more about your ad choices. Visit megaphone.fm/adchoices

Thinking about launching a podcast show? You’ll want to take notes on today’s case study. My friend Dana Snyder is joining me to walk us through her creative launch plan that debuted podcast, Missions to Movements, at the #29 spot on the marketing podcast charts - all on a scrappy $800 budget. Dana is the founder of Positive Equation, a company transforming nonprofits’ online donor experiences with innovative digital marketing solutions. Dana has worked with brands like American Idol, Sports Illustrated, and the Honest Company, as well as leading nonprofits like Movember, Dress for Success and more. I’m excited for some of you to meet Dana this month at our August 18th dinner & live panel in Oregon! If you’re local, head to https://ellenyin.com/lets-get-visible for event details and tickets. By the way, I’m super bummed because I forgot to connect my microphone when we recorded this interview, so a heads up my sound may not be up to its usual standard. Thank you in advance for your understanding. The good news is, I recorded this in Zencastr so their software helps my built-in desktop mic still sound better than it should! This is your encouragement today that tech errors happen to everyone, so don’t let imperfect work stop you from making an impact. Connect with Dana: www.positiveequation.com/ @positivequation Dana Snyder on LinkedIn Links mentioned in this episode: Postable Handwrytten Use code 'DANA' for 2 free credits! Branded Photoshoot Video Learn more about your ad choices. Visit megaphone.fm/adchoices

This is a free preview of ⁠Revenue Report Files⁠: an audio archive of five years of Cubicle to CEO’s quarterly revenue reports, from 2020 through 2024. Each episode breaks down our company’s profit and loss numbers, along with the context, decisions, and lessons from that quarter. Full episodes can be found at ⁠cubicletoceo.co/revenuereport⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

After 3 years, I’ve decided to permanently close the enrollment doors to my 12 month group mentorship program - Cubicle to CEO - (just the program, not the brand - don’t worry) on August 5th. Through this program, we’ve helped hundreds of service providers, coaches, and freelancers work with their dream clients and make their first $10,000 income month. That’s why we’re taking this final month to celebrate a few of our Cubicle to CEO students who recently reached that big milestone, including today’s guest, Victoria. Victoria shares with us her incredible story of loss and how she channeled her own grieving experience into completing her PhD in Communication Studies and a life-changing service connecting military and first responder families who are grieving a loved one with non-profits who provide much-needed trauma support to these deserving communities. In today’s case study, Victoria shares how she struggled to niche down when she first joined our program, knowing she was meant to serve two distinct audiences but unsure how to get her offer in front of the right people - especially with no online audience of her own. If you’re in the same boat, you’ll be encouraged by how Victoria navigated this dilemma to successfully serve both audiences, while only marketing to one, scaling to $10K months and beyond with only 100 followers. Connect with Victoria: https://www.patientiaperfectus.org https://www.instagram.com/patientiaperfectus Links mentioned in this episode: Paid to Create Challenge: https://ellenyin.com/paidtocreate What Is Borrowed Traffic Episode: https://www.ellenyin.com/blog/what-is-borrowed-traffic 3 Metrics You Need To Track Episode: https://www.ellenyin.com/blog/3-metrics-you-need-to-track-to-reach-your-income-goals Blythe Hill's Episode: https://www.ellenyin.com/blog/how-she-raised-13-million-as-a-nonprofit-ceo Service providers, coaches & consultants: Discover 10 Simple Strategy Shifts To Unlock Your First $10K Month! Sign up for our FREE, live class on July 28th: ellenyin.com/live Learn more about your ad choices. Visit megaphone.fm/adchoices

After 3 years, I’ve decided to retire my signature 12 month group mentorship program - Cubicle to CEO - (just the program, not the brand - don’t worry)! We’re hosting one last launch at the end of July, before closing enrollment for good. Through this program, we’ve helped hundreds of service providers, coaches, and freelancers work with their dream clients and make their first $10,000 income month. That’s why we’re taking this month to celebrate a few of our Cubicle to CEO students who recently reached that big milestone, including today’s guest, Sam Whisnant. Sam is a certified Digital Business Manager who helps coaches with courses build a scalable business foundation through simple systems and funnels. She’s helped her clients have $100K launches, hire multiple new team members, build new products & funnels from scratch, and most importantly, take care of the day-to-day business so they can focus on their zone of genius. Even though she’s a whiz behind the scenes, Sam was struggling to break beyond $6,000 revenue months as a service provider until she joined our group mentorship program. In today’s case study, Sam shares how she was finally able to grow from being stuck at $6K months to $10,000+ months just 6 months after joining our program, WHILE working 10 hours a week less as well (all without having to hire help!) Connect with Sam: https://www.samwhizbiz.com https://www.instagram.com/samwhizzz/ Check out the episodes we mentioned in this conversation! Why Content Pillars Aren't Landing You Paying Clients: https://www.ellenyin.com/blog/content-pillars-arent-landing-you-paying-clients The Top Tools + Systems You Need To Have Your Business Run Like A Well Oiled Machine: https://www.ellenyin.com/blog/top-tools-and-systems-for-business Download the transcript for this episode at https://ellenyin.com/blog/ If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review or rating on Apple Podcasts or Spotify. Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

I’m in the interview seat today in this replay of my conversation on the Kajabi Edge Podcast. I take you through the full evolution of my business over the last 4.5 years, from my start as a freelance social media manager to building a marketing agency to then pivoting to digital courses and programs and now a media company. We get into advice, finances, and so many other chapters of my journey I’ve never told in a podcast format before. In this episode, you’ll also get to borrow one of my best revenue growth strategies: leveraging borrowed traffic. This is how you get in front of other people’s audiences on a consistent basis, so sales are not limited to people who already know you. Listen to the Kajabi Edge Podcast: https://pages.kajabi.com/kajabi-edge-podcast Try Kajabi for 30 days FOR FREE! Visit https://ellenyin.com/kajabi to sign up! If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review or rating on Apple Podcasts or Spotify. Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

Get studio quality and HD video for your podcast by recording in Zencastr! Use our link zen.ai/cubicletoceo or type in the code 'CUBICLETOCEO' to save 30% off your first 3 months of any paid plan. It’s always easier (and usually more profitable) to upsell an existing client than to acquire a new one. Yet, most marketing strategies focus on how to get new clients, rather than nurturing relationships with your existing clients. Today’s case study shows how coach Tiffany Coyle, founder of Virtual Career Girl and CEO of digital marketing agency, Twinning Pros, gradually upsold a client who started out paying $1,500 a month for social media marketing services to a $15,000 monthly retainer over a 2 year period. What if you could also 10x the rate your best client is paying you right now instead of seeking a new client? Keep listening to see how you can apply this underrated approach to your business. Connect with Tiffany: www.virtualcareergirl.com Instagram: https://instagram.com/virtualcareergirl LinkedIn: https://www.linkedin.com/in/tiffrow/ Let Tiffany and her twin help you with your marketing: https://twinningpros.com/marketing-done-with-you Interested in the Social Media Marketing position Tiffany is hiring for? Email [email protected] for more information! Download the transcript for this episode at https://ellenyin.com/blog/ If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

How do you send a steady stream of new people to your website who are actively searching for the content you write about or the products and services you sell? Today’s case study answers that question. Elise Armitage is a good friend of mine and the creator of What The Fab, a travel and lifestyle blog founded in 2012 helping women find fabulous in the everyday. Elise shares with us how she used SEO - short for search engine optimization - to 8x her website traffic from 20,000 monthly pageviews to 160,000 pageviews, without paying a cent in ads. In fact, not only did Elise not pay for this massive increase of traffic to her website, but she’s been able to leverage all those extra eyeballs to GET PAID instead, making over six figures in passive revenue annually, directly from her website views. Keep listening to apply her SEO secrets to drive more traffic (and coin) to your own website. Connect with Elise: Watch Elise's free training on how to use SEO to grow your web traffic: www.ellenyin.com/sixfigureseo www.whatthefab.com www.instagram.com/wtfab Download the transcript for this episode at https://ellenyin.com/blog/ If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Ashley is a brand designer and photographer who spent the past decade in the agency world crafting big brands for big businesses and Fortune 100 companies like Toyota. She recently left her career and the corporate world behind to help small businesses build big brands, too. Her passion is helping people live theirs. And she believes that anyone with a dream or passion for something should have a real chance at it. But what they may not realize is that they're going to need more than a logo to do it. Her studio, Ash Branding Co. brings the caliber of big branding to the heart of small businesses through custom branding, cinematic photography and film and online education. Connect with Ashley: https://ashbranding.com Ashleys go to resources for branding on any budget: https://ashbranding.com/little-brand-book (Get access for FREE using code ELLEN - valid until 6/20/22) https://instagram.com/ashbranding.co If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

This week’s guest is a business strategist and friend I absolutely adore. Hannah Murphy used to work 7 days a week as a pinterest + blog agency owner, fighting through the online noise of all the ways she should spend her time, only to find her to-do list was ever growing while her revenue stalled. Hannah realized creating a productive schedule wasn't about doing more tasks quickly, but rather doing the right tasks effectively, and less overall. Today’s case study reveals how Hannah gradually reduced her work schedule to a 5 hour week while growing from 3 to 27 retainer clients in just 6 months. Listen in to see how you can also create a schedule that reflects your personality, priorities, and drives profit. Connect with Hannah: https://www.withhannahandco.com/ Create your ideal work schedule with Hannah at https://www.withhannahandco.com/free https://www.instagram.com/withhannahandco/ If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

In today’s installment of the $10K month series, we are going to talk about 5 key shifts that you can implement TODAY to take the suck out of sales calls. So if you are someone who always dreads getting on a sales call (also known as a discovery call), this is going to be for you! If you are a freelancer, coach, or service provider in specific, who relies on sales calls to turn leads into paying clients, these 5 shifts will massively increase your sales conversion rate. This means you will be able to land more clients with less leads. If you’re ready to make these shifts in your sales calls, then let’s dive in! Listen to the previous 'Make $10K Month Series' episodes: Make $10K Months Series: Stop Selling Your Service Like It’s A Commodity: https://www.ellenyin.com/blog/stop-selling-your-service-like-its-a-commodity Why Content Pillars Aren't Landing You Paying Clients [Make $10K Month Series Pt. 2]: https://www.ellenyin.com/blog/content-pillars-arent-landing-you-paying-clients The 3 Metrics You Need To Track To Reach Your Income Goals [Make $10K Months Series Pt. 3]: https://www.ellenyin.com/blog/3-metrics-you-need-to-track-to-reach-your-income-goals If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Interested in sponsoring this show or trying podcast ads for your business? Go to zen.ai/ellen and fill out the contact information so Zencastr can help you bring your business story to life. Sign up for a 2-week free trial with Norby: https://ellenyin.com/norby This week’s case study reveals how Girls Who Code increased enrollment in their programs by more than 200% during a global pandemic, a jump from 1600 to 5,000 students enrolled that brought their total students served to over 500,000. We’re joined in this interview by Dr. Tarika Barrett, the CEO of Girls Who Code, an international non-profit organization working to close the gender gap in technology. With over two decades of building educational pathways for young people at organizations like the New York City Department of Education and New York University’s Center for Research on Teaching and Learning, along with an impressive list of accolades received for her work, including being named one of Crain’s 50 Most Powerful Women in New York in 2021, Dr. Tarika Barrett is an expert in education innovation. Whether you’re a course creator, nonprofit leader, or online educator and coach, this conversation will help you impact more lives with the work you do. Connect with Dr. Tarika: Connect on LinkedIn @DrTarikaBarrett on Twitter www.girlswhocode.com @girlswhocode on Instagram Check out some of Girls Who Code's Culture Campaigns: The first ever codable music video with Doja Cat: https://dojacode.com/ 'Healing' featuring Lizzo: https://www.youtube.com/watch?v=xDgYDBRDkHU Girls Who Code book series with Penguin: https://www.penguinrandomhouse.com/series/GWC/girls-who-code American Girl x Girls Who Code Collaboration Doll - Courtney Moore: https://www.americangirl.com/collections/courtney What the internet would look like without female coders: https://missing-code.com/ If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the... Learn more about your ad choices. Visit megaphone.fm/adchoices

Nicknamed the “creator to the creators”, Diane Armitage is the powerhouse behind many well-known million and billion-dollar brands like Bob Proctor, Jay Abraham, and the creators of Chicken Soup for the Soul. Despite an impressive thirty years as an entrepreneur with several successful businesses she ran behind the scenes already under her belt, Diane was still scared to put her face out there and start her own personal brand. After joining our mentorship program, Cubicle to CEO, Diane finally took the leap. Today’s case study examines the strategy Diane used to scale her brand new coaching business from $0 to $60,000 months in less than 2 years, and why starting something new doesn’t have to mean starting from scratch for you either. Connect with Diane: *A Cubicle to CEO listener exclusive* Get the first module of Diane's 'Conversations with Bob Proctor' for FREE at https://dianearmitage.com/VIPBonus https://TimeForLegendary.com https://www.instagram.com/dianearmitageofficial https://www.facebook.com/dianearmitageofficial https://BestofLagunaBeach.com https://www.instagram.com/bestoflagunabeach/ Want to join our mentorship that helped Diane scale this new business? Watch our free masterclass to see if it is a good fit for you when you visit https://ellenyin.com/getclients If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Download our Perfect Podcast Pitch Template: https://ellenyin.com/perfectpodcastpitch https://www.instagram.com/cubicletoceo/ Redeem your free 30 day trial to Pretty Simple, the #1 leads tracking app built by solopreneuers, FOR solopreneurs: https://ellenyin.com/prettysimple Download the transcript for this episode at https://www.ellenyin.com/blog/include-this-1-easy-thing-in-your-next-podcast-pitch We have received hundreds, if not THOUSANDS of podcast pitches over the years we have been podcasting, and if there is one thing that we noticed it’s that many of them are just not good! Whether it is someone pitching themselves, or a publicist pitching for their client, the pitches are missing this one big thing that is really eye-catching and warrants a response. Want to guarantee a response to your next podcast pitch and receive a special invite to be a beta tester for our brand new product? Keep listening! If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Join our next Paid To Create Challenge: https://ellenyin.com/paidtocreate Today’s case study features artist Linda Yi, founder of Panda Cub Stories. Linda became her own patron and went from making $250/month on Patreon to reaching her first $10K month with Panda Cub Diner - an online course she first created inside our 3 day Paid To Create Challenge that teaches Chinese food lovers how to LOVE making healthy and authentic Sichuan food at home. If you, like Linda, also sell a service or product that is not centered on business or making your customers more money, you’ll especially love Linda’s advice on how to still convey the important value of the work you do. Linda also speaks candidly with us about what it’s like to build a business as a neurodivergent entrepreneur who is diagnosed with ADHD, and the practices that have helped her in her mental health journey. Take a listen. Connect with Linda: @pandacubstories www.pandacubstories.com Panda Cub Diner (free online Sichuan food training): www.pandacubdiner.com If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

In today’s installment of the ‘Make $10K Month’ podcast series, we are going to be discussing why not knowing your numbers is actually costing you your chance at realistically achieving the income goals that you set. So what most service providers, coaches, and freelancers do when they set a new monthly revenue goal for themselves is they simply choose a number arbitrarily - whether its $10K, more, or less - and then they just go about their marketing as they always have, hoping and praying that they hit that income goal. This isn’t all too different from just throwing spaghetti against a wall and seeing what sticks. If you have a great income month, or if you have a bad income month, you’re not able to actually identify what’s working or not working when you don’t understand your numbers and how they reflect if your marketing strategies are effective. Let’s talk about it! Check out these links: Listen to Part 2 of this Make $10K Months Series: https://www.ellenyin.com/blog/content-pillars-arent-landing-you-paying-clients Watch our free masterclass: https://ellenyin.com/getclients Get 50% off your first YEAR of Honeybook - our favorite CRM System: https://share.honeybook.com/ellen If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Imagine getting INBOUND invitations to speak on the biggest stages and shows in your industry. Natasha Samuel, Instagram video strategist and host of the Shine Online Podcast, has personally experienced this over ten times now, so of course I had to bring her on the show to walk us through how she makes it happen. In our conversation, Natasha reveals how she used Instagram to create her own virtual stage - even we she had a small audience - that attracted the attention of industry leaders and resulted in her business getting spotlighted by the most recognized platforms in the online marketing space, including Instagram’s very own Creators account, Social Media Marketing World, Create & Cultivate, Later Con, The Goal Digger Podcast and more! She landed these game-changing opportunities without sending a single pitch, and today’s case study will help you borrow her same connection + content strategies to maximize your own visibility. Connect with Natasha: Instagram: https://www.instagram.com/shinewithnatasha/ YouTube: https://www.youtube.com/channel/UCL2BMkT_7jIu5NeV_yAXScw The Shine Online Podcast: https://link.chtbl.com/shineonline Natasha's Mastermind: https://shinewithnatasha.com/iam-cubicle-to-ceo Free video lesson: 3 Steps To Repurpose Instagram Content https://shinewithnatasha.com/cubicletoceo If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

This is a free preview of ⁠Revenue Report Files⁠: an audio archive of five years of Cubicle to CEO’s quarterly revenue reports, from 2020 through 2024. Each episode breaks down our company’s profit and loss numbers, along with the context, decisions, and lessons from that quarter. Full episodes can be found at ⁠cubicletoceo.co/revenuereport⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

If you had to start a brand new business and make $100K in 100 days, how would you do it? Today’s guest answers that question from real-life experience. Ruby Lee is a strategic business coach who chose her small side hustle over her six figure salary when her employer issued her a surprise ultimatum at work one day. In this episode, Ruby walks us through those first 100 days as a full-time entrepreneur and her unexpected path to making $100,000 during that time - including the offers, the numbers, and the strategies that made it possible. These days, Ruby helps intuitively aligned coaches make their first 1 million dollars through her Richuals program + Richuals to Seven Podcast, but her journey started with this first $100,000. Connect with Ruby: IG: @_rubylee_ www.rubylee.co/ Check out Ruby's Free Classes: https://rubylee.co/free-classes If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

In case you’re new to my world, I’m your podcast host Ellen Yin, and my company helps women like you make their first $10K revenue month from a 1:1 service without needing a large audience or posting everyday. If that describes you, you are going to love this episode because I decided to start a series on the big things I have noticed that are keeping people from being able to reach that financial milestone of their first $10K month. In today’s episode, let’s talk about why your content isn’t landing you paying clients, or perhaps the right clients, and how you can rethink your content strategy moving forward. This is a hot topic I brought up on an Instagram post recently that got a lot of conversation going. I may have ruffled some feathers when I made a statement that content pillars is not a content strategy. This is one of the most taught content strategies out there, and I am going to share with you today why I don’t agree with that approach. Connect with Ellen: Let us know what you think about this new series, and if you have any topic suggestions, at either of our Instagram accounts below! @missellenyin @cubicletoceo Listen to the kickoff episode in this series: https://www.ellenyin.com/blog/stop-selling-your-service-like-its-a-commodity If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

This week I am sharing a special replay of my episode on the Online Business Show with my friend Tyler McCall, titled “Financial Transparency Among Women.” You all have heard why I feel strongly about this practice and improving your financial literacy through my quarterly income reports I record for our own show, but Tyler gave me the opportunity to go more in-depth on this topic when he interviewed me for his podcast. Some of the thought-provoking questions we discussed include why high profit margins can be a misleading indicator of a business’s success, the long-term benefits of documenting your income reports, and the three key numbers every business owner should be tracking on a monthly basis. If you’re not already subscribed to the Online Business Show, I highly recommend you take a moment to add this show to your weekly podcast rotation. Tyler’s show is incredibly well produced, with a no-fluff, honest approach to the most impactful questions, hurdles, and opportunities we face as online business owners. The Online Business Show is one of the few business podcasts I listen to every week, and I’m especially a big fan of the thought-provoking expert roundtables that Tyler hosts; if you love Cubicle to CEO, I know you’ll enjoy The Online Business Show too. Check these out: Listen to more of the Online Business Show: https://www.tylerjmccall.com/podcast Hear all of our Income Report episodes! https://ellenyin.com/incomereport Tyler's case study on the Cubicle to CEO Podcast: https://www.ellenyin.com/blog/tyler-j-mccall-stopped-working-for-6-months If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

I am thrilled to introduce you to Ali Kucich, the founder of Eighty Nutrition, and a student in my mentorship program, Cubicle to CEO ®. One of my favorite reasons for hosting this podcast is using our platform to highlight and celebrate the stories of service providers just like you who accomplish our program outcome of reaching their first $10,000 revenue month during their year with us inside Cubicle to CEO ®. Ali accomplished this feat while raising 4 boys at home and navigating parenthood during the pandemic. By using our Consistent Clients Cashflow System, Ali went from making $300 a month in her nutrition business to hitting her very first $10,000 revenue month. We are going to dive into how she applied our system to her own business, what the breakdown of her offers were to achieve this revenue milestone, and what mental blocks she had to shift to uplevel her pricing. Wherever you are in your business journey, I know you will find Ali’s story inspiring. If you’re a freelancer, coach, or service provider who is serious about landing consistent 1:1 clients at your desired rates, message me on Instagram this week @missellenyin with the word “MENTORSHIP” and I’ll help you figure out your next step to get there. Connect with Ali: https://www.eateighty.com IG: @eateighty If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Today’s case study looks at how to rebuild momentum in your business when unexpected circumstances force you to change plans. Brittany Driscoll is the CEO of Squeeze, a fast-growing franchise company that offers a way better massage experience she co-founded with Alli Webb, founder of Drybar. Previous to Squeeze, Brittany spent four years running the marketing at Drybar and helped scale the company from $30M to more than $100M. In addition to Squeeze, she also leads The Feel Good Company, a service agency set out to transform the way people experience retail by building and scaling a collective of female-founded wellness brands dedicated to bettering the mind, body, and soul for good. You can catch her as a co-host with Alli Webb and Lori Harder on the Girlfriends & Business podcast. Connect with Brittany: https://www.squeezemassage.com/ Instagram: https://www.instagram.com/squeeze/ Facebook: https://www.facebook.com/squeezemassage/ Twitter: https://twitter.com/squeezemassage If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

In case you’re new to my world, I’m your podcast host Ellen Yin, and my company helps women like you make their first $10K revenue month from a 1:1 service without needing a large audience or posting everyday. If that describes you, you are going to love this episode because I decided to start a series on the big things I have noticed that are keeping people from being able to reach that financial milestone of their first $10K month. We are going to explore a different topic in each episode of the series, but with this kickoff episode we are going to focus specifically on why your service is being sold like a commodity, and how that is impacting your ability to land the right clients for your service. So if you’re hearing a lot of no’s, you're getting a lot of people price shopping you and passing on your services for another service provider’s, then this episode is for YOU! Let’s get into it. Connect with Ellen: Let us know what you think about this new series, and if you have any topic suggestions, at either of our Instagram accounts below! @missellenyin @cubicletoceo If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Today’s case study is about breaking past subconscious self-sabotage to do scary things, specifically the techniques our guest used to help her client go from terrified to be on IG stories to speaking live on stage in front of 10,000 people at a Tony Robbins event. Meet Celinne Da Costa, a brand story expert and self-actualization coach. Celinne has thousands of hours of practitioner training in a variety of modalities including neurolinguistic programming, breathwork, hypnotherapy, emotional intelligence coaching, and life coaching, which she uses to create powerful breakthroughs for her clients. But not just her clients. Celinne has done some scary stuff herself, like abandoning her successful corporate career to travel the world solo by couch surfing through 20+ countries in the homes of 100+ strangers. She’ll talk about that too in today’s episode. Her work has been featured in top media, including Forbes, Entrepreneur, and Business Insider. A bestselling author and a popular speaker, Celinne has also delivered a TEDx speech on the power of human connection. Keep listening to try her tips for facilitating your own powerful breakthrough. Connect with Celinne: Free Masterclass, How to Stand Out and Magnetize Your Dream Clients with your Irresistible Story: https://celinnedacosta.com/freemasterclass/ https://celinnedacosta.com/ https://www.instagram.com/celinnedacosta/ https://www.facebook.com/CelinneDaCosta If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

This case study looks into how an Impacting Millions student leveraged the power of publicity to 7x her service rates, from charging $1,500 to now $10,000. This is not her arbitrarily raising her rates either, so make sure you tune into the full case study to hear the details. Our guest here to talk about this case study is Selena Soo, founder of Impacting Millions - program teaching visionary entrepreneurs, experts, and authors how to build powerful and long lasting with influencers and the media in a thoughtful and authentic way. She’s helped clients and students get featured in places like O, The Oprah Magazine, Forbes, and Inc., and land interviews on popular podcasts and national TV. Many of Selena's clients have become industry leaders with 6 and 7-figure businesses, raving fan bases, and hundreds of thousands of followers. Tune in to the full episode to hear Selenas client's complete media transformation, her top tips for interviews, and the best entry points for beginners in media! Connect with Selena: www.instagram.com/selena_soo www.selenasoo.com If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

In today’s case study, we explore how a stay-at-home mom was able to build a business that makes $10K a month and employs other moms and primary caregivers. Kara Hoholik is the founder of Social For Good Co., a social impact marketing agency that helps small businesses, entrepreneurs, and nonprofits amplify their message through compelling content and building a community around their work. Before joining our 12 month Cubicle to CEO mentorship program, Kara used to charge between $200-$500 for her services, and would even lose money working with some of her clients. Now her services start at $2,000 monthly retainers, and her work has been featured on The List TV, Ticker News, and the New York Times. Listen to this episode to hear how you can apply the same intentionality Kara has mastered to uplevel the clientele you’re attracting and your pricing! Connect with Kara: https://www.socialforgood.co https://www.instagram.com/socialforgood.co https://www.facebook.com/socialforgoodco https://www.pinterest.com/socialforgoodco https://www.linkedin.com/in/kara-hoholik-522174b1/ https://www.twitter.com/kmhoho https://vm.tiktok.com/TTPdYy3QG9/ If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Today’s case study explores unscalable strategies that actually create scale. Now I know that sounds like an oxymoron, but we are here to talk to our guest, Michelle Kwok, about how she grew FLIK to 10,000+ members in a surprising way that didn’t require any funding. A little introduction to Michelle if you are unfamiliar with her… she is a medical science student turned social entrepreneur who co-founded FLIK, a platform connecting female leaders and learners across the world through meaningful career experiences. FLIK was recently acquired by Rumor Avenue, so Michelle now serves as a partner at Rumor Avenue as well as a part-time Chief of Staff of FLIK, in addition to leading operations for the longevity biotech fellowship at On Deck, an organization accelerating the top founders, operators, and investors looking to revolutionize the field of longevity science. She is so impressive as she has done all of this by the age of only 23. One of my favorite quotes that I pulled to give you the perfect preview of what you’re about to hear is “You do the things that are unscalable first in order to do things that are scalable in the future”. I won’t spoil the context surrounding that quote in the episode, but if you’re looking for scrappy ways to grow your community in non-traditional ways, without using funding or ads, this episode is for you! Connect with Michelle: https://www.weareflik.com Use code 'CEO30' for 30% off a membership at FLIK! https://www.instagram.com/weareflik https://www.twitter.com/weareflik https://www.linkedin.com/company/weareflik https://www.linkedin.com/in/michellebkwok https://www.twitter.com/michellebkwok If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Today’s case study features how Hala Taha grew a #1 podcast that generates 6-figures a year. I have been a podcast host in the space for two years now, but Hala shares unique tested podcast growth strategies I have not heard anywhere else, so you are in for a treat! Hala transparently shares industry insights like the exact rates sponsors are willing to pay, how much she charges for ad spots and client packages, plus creative ways to monetize your show. If you’ve never come across Hala before, she is the host of the Young & Profiting podcast, a show frequently ranked as the #1 education podcast across all platforms. She is also the CEO of YAP Media, a full service social media and podcast marketing agency for top podcasters, celebrities, and CEOs that generated $2 million in its first year alone. Push play and get ready to take notes! Connect with Hala: https://www.linkedin.com/in/htaha https://www.instagram.com/yapwithhala https://www.youtube.com/channel/UCtz8s6nPLvrVQ4YhOJz6DSg?sub_confirmation=1 If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

This is a free preview of ⁠Revenue Report Files⁠: an audio archive of five years of Cubicle to CEO’s quarterly revenue reports, from 2020 through 2024. Each episode breaks down our company’s profit and loss numbers, along with the context, decisions, and lessons from that quarter. Full episodes can be found at ⁠cubicletoceo.co/revenuereport⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Today I want to introduce you to Aaminah Amin, one of our Paid to Create students who had a $10K launch on her course within a couple weeks of completing the challenge, and with less than 3000 followers! If you’re new to our world, the Paid to Create Challenge is a bootcamp style experience where we help first time course creators turn the idea in their head into a course they can pre-sell (meaning you don’t need pre recorded lessons, a website, or sales page). We help you enroll paying students into your course within just 3 days. Sounds like a big promise, but we have helped over 400 people do exactly that. Aaminah is proof that the method works, so if you’re interested in getting your course out into the world, check out www.ellenyin.com/paidtocreate to hear about our upcoming challenge kicking off January 24th. Aside from yielding impressive results from the Paid to Create Challenge, Aaminah is a financial coach who helps empower women of color to take control of their finances. In the last 2 and a half years, she has paid off 30,000 pounds in debt, started 3 businesses, created 7 streams of income, and is on track to retire in her 40’s - super impressive right? Through her course she has helped her students save and invest over $200,000. This is such a ripple effect that started with Aaminah believing in herself and deciding to go for it and create her first course, despite all the mental blocks she faced. Press play to hear all the details of Aaminah’s story leading up to and after launching her course with the Paid to Create method! Connect with Aaminah: https://www.instagram.com/browngirlmoneyofficial/ https://go.browngirlmoney.com/bonuses Get her 'Money Mastery' Toolkit for FREE! ($269 value) If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Happy New Year friends and welcome to the first episode of 2022! I could not think of a better guest to start this year off with than my friend, Tyler J. McCall. I really believe this episode is the most transparent and raw episode on this show so far. We touch on all the things in online business that often get swept under the rug, like burnout, feeling inadequate as a leader, and what it looks like when you step away from your online presence. Tyler is the founder of onlinebusinessowner.com and host of the online business show podcast. Since 2015, he has helped entrepreneurs build thriving online businesses through his online programs, services, and events. In this episode, we are talking about how he was able to take an unplanned 6-month sabbatical from work because of the burnout he was experiencing. We will be looking at how this came to be, how his business was able to sustain itself without the CEO, and why it’s so important to have a business reserve. Connect with Tyler: www.tylerjmccall.com www.onlinebusinessowner.com Instagram: www.instagram.com/tylerjmccall Twitter: www.twitter.com/tylerjmccall Online Business Show Podcast: www.onlinebusinessshow.co More from Tyler about his time off on The Online Business Show Podcast: 10 Lessons Learned from My 90-Day Social Media Break: https://onlinebusinessowner.com/obs/episode-66 How to Plan Your First Social Media Sabbatical (and Why It's So Important): https://onlinebusinessowner.com/obs/episode-67 Rethinking Our Relationship with Social Media as Online Business Owners: https://onlinebusinessowner.com/obs/episode-68 If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Friends, we have made it to the end of another year! We want to say a huge thank you to everyone who has supported us throughout this year, and has tuned in every week to listen to the podcast to hear from the brightest minds in business. Our team loves producing this show as a passion project, and we are so happy you have followed along our journey, and learned alongside us! As our final episode of the year, we thought it would be fun to clip snippets from your top 5 favorite episodes from this year. Press play as we reshare some of our favorite takeaways that you may have missed, or you might just need to hear again as we enter 2022! Thank you all SO much for listening, and have a very happy holidays! XO, Team Cubicle to CEO Check out the full versions of these featured episodes: Episode 76 - How I Made $560,348 in 2020 (Q4 Income Report) (https://www.ellenyin.com/blog/episode-76) Listen to all our previous Income Reports at https://ellenyin.com/incomereport Episode 79 - How Recurring Profit Grew Her Business From $12 to $6 Million with Haley Burkhead (https://www.ellenyin.com/blog/episode-79) Episode 83 - Perfect Doesn’t Work: The Science of Attraction in Sales with Vicki Kunkel (https://www.ellenyin.com/blog/episode-83) Episode 77 - How She Got Her First Client With Only 30 Followers On Instagram with Jennifer Mckinley (https://www.ellenyin.com/blog/episode-77) Episode 105 - The Top Tools + Systems You Need To Have Your Business Run Like A Well Oiled Machine with Jordan Gill (https://www.ellenyin.com/blog/top-tools-and-systems-for-business) If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Real talk: Why were we never taught how to buy a properly fitting bra? I know I can’t be the only one who struggles with this. Generations of women have been playing a guessing game and settling for uncomfortable products & outdated practices in an industry that - until recently - catered more toward appealing to men than serving women. This was the exact obstacle Heidi Zak, the co-founder and CEO of ThirdLove, had to overcome when she launched an innovative solution to normalize online bra shopping that skyrocketed ThirdLove to being the #1 digital bra brand among millenials. Today, we’re dissecting the case study of how ThirdLove acquired 1 million paying customers in just 3 years and which customer acquisition channels they’re doubling down on in 2022. Connect with Heidi: https://www.thirdlove.com Use code TL-CUBICLETOCEO to redeem a free pair of underwear! Includes all underwear $28 or less 1 use per customer No minimum purchase. https://instagram.com/thirdlove/ https://instagram.com/heidi/ https://twitter.com/thirdlove https://facebook.com/thirdlove If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

We’re back with another inspiring $10K month case study with Cubicle to CEO member, Sarah Breshears. If you’re new to the podcast, Cubicle to CEO is my 12 month mentorship program where we help service providers, coaches, and consultants make their first $10,000 revenue month from a 1:1 service without a large following or posting every day. We’re on a mission to help 500 women achieve this financial milestone in their business journey, and so far dozens of our members have already gotten there. You can listen to all the past $10K month member case study episodes at ellenyin.com/halloffame. Sarah and her sister started their social media agency, Social Moguls, on Christmas Day of 2020 and have had explosive growth in less than a year. The month before joining Cubicle to CEO, Sarah’s agency made $955 total, but just 5 short months after implementing our Consistent Clients Cashflow System, she not only reached the $10K month milestone, but actually surpassed her goal and made $13 THOUSAND dollars! This kind of growth doesn’t just magically happen, it is strategically achieved with a proven system. Here’s what Sarah did. Connect with Sarah: @social.moguls If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode is short and sweet as I share with you the questions I have been thinking on and journaling about the last couple months! I am pulling out the questions I have actually been asking myself, my peers, my team, and my students within my Cubicle to CEO membership, and revealing the insights I have discovered along the way. I have brought together these questions to provide you with high quality prompts you can use to critically think about in your business and personal life as we head into 2022. I believe our personal growth is the ceiling for our professional growth, so if we aren’t evolving as people, our businesses will remain stagnant as well. These questions will help you grow as an entrepreneur, leader, and person, so take out your notebook and press play to set yourself up for success in 2022 and beyond! Links for you! @missellenyin https://ellenyin.com/getclients Ellen's book recommendation: Clockwork by Mike Michalowicz Buy "Clockwork" here: https://amzn.to/3Errqa4 If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

This week’s episode is the first of its kind on the Cubicle to CEO Podcast! We are bringing you our very first LIVE podcast recording from an event we had with Upper Left Ladies a couple weeks ago at the beautiful Vessel Society in Portland Oregon. My friend Jyssica Yelas, co-founder of Upper Left Ladies, and I wanted to share our conversation about how her breakeven event led to a 300% increase in organic reach and countless brand partnerships! We see this episode as a case study within a case study since we recorded this in front of an audience, and were able to have them be part of the conversation as well. This event in and of itself was an opportunity to showcase the value of putting on live events beyond short-term profits by seeing all of the attendees expanding their networks and meeting other female entrepreneurs they can relate with. Q&A: 42:55 - Where does Jyss see Upper Left Ladies in 5 year? Ashlyn @ashbeanpdxmktg 43:49 - Is there anything Jyss is excited to start in 2022? Sarah @stylewebsites 44:48 - What's a partnership that stands out as a really good example or was surprising? Brittany @rakozcreative 46:30 - Who is yours ideal Upper Left Ladies community member? Cathy @yourvirtualcathy 47:26 - How does Upper Left Ladies incorporate the woo into their business? Desiree @dez.blackhoneywellness 49:56 - How do Jyss and Ellen show up as leaders when tackling something they have never done before? Kat @kathrynknottcoaching Connect with Jyss: @jyssica.leilani @upperleftladies @thestyleopal Upper Left Ladies Facebook Group: https://www.facebook.com/groups/upperleftladies https://upperleftladies.club https://www.styleopal.com If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/getclients Learn more about your ad choices. Visit megaphone.fm/adchoices

You get to meet one of my favorite people today! Kim Kaupe is a true wonder woman who has made her mark on stages worldwide as a keynote speaker and the mastermind behind Bright Ideas Only, a fan engagement agency with A-list clientele like Paul McCartney, Oprah, my personal favorite Taylor Swift, and the NY Mets, to name just a few. Not to mention her work has landed her offers from 4 out of 5 sharks on Shark Tank, a role as judge of the Miss USA pageant, and spots on coveted industry lists like Inc.’s 35 Under 35, Advertising Age’s 40 Under 40, and Forbes 30 Under 30. Today’s conversation with Kim is easily one of the top 10 most valuable episodes we’ve recorded on this podcast to date. We’re dissecting the case study of how Kim used creative negotiation tactics to turn a “no, we can’t afford you” response into a client paying $15,000 more than what they initially offered. If negotiating makes you sweat, Kim’s advice will give you a MBA in negotiation in under an hour. Keep listening to learn how you too, can get paid over your asking rate when you learn how to problem solve pricing objections WITH your clients. Connect with Kim: kimkaupe.com Twitter: @kimkaupe Instagram: @kimkaupe LinkedIn: Kim Kaupe If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

You’ve heard me share my free masterclass in almost every episode of the podcast, but today’s guest is proof that watching this free training can lead to MASSIVE results. Kat Araujo started her branding agency, Afternoon Culture, in 2018, and despite having reached $10K months already, she was struggling to scale beyond that. She stumbled across my free masterclass, understandably skeptical of how much value a free training could truly provide, but decided to give it a shot since she had nothing to lose. After watching my masterclass and implementing the lessons we cover in that single hour, Kat quickly doubled her business revenue to consistent $20,000 months. These were her results from literally just my FREE masterclass, not even my paid programs. Today’s case study examines the revenue breakdown of her $20K months, how she went from being scared to charge her clients $3,000 to raising her minimum project rate to $5,000, and the biggest shifts from my free masterclass she applied to her business that doubled her monthly income. If you’re a service provider, consultant, or coach who wants to land consistent clients for your 1:1 service so you can scale to $10,000 revenue months and beyond, watching my free masterclass is the first step to get there. The Consistent Clients Cashflow System I cover in my masterclass doesn’t rely on you having a large following or posting every day to succeed. In fact, the majority of people who use our CCC system reach their first $10K month with less than 500 followers. To see if our specific method is a good fit for how you want to grow your service-based business, sign up to watch my free training and download my bonus $10K month workbook at www.ellenyin.com/getclients . It’s the best hour you’ll spend on your business today, I promise. Connect with Kat: www.afternoonculture.com @afternoon.culture If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

I may as well have named this episode “How To Run A World Class Ambassador Program” because today’s guest basically gives you the blueprint to create a successful ambassador program people are clamoring to sign up for. Ali Kaminetsky graduated college in 2016 and moved to New York to start her job in retail, but quickly had a product idea she couldn’t shake. While “googling” for a lunchbox she could use to bring her daily lunches to work, she realized there were options for little kids and for men, but nothing for women who wanted to look and feel their best. It was clear that the traditional lunchbox needed a makeover, and from there, Modern Picnic was born in 2019! Since then, Modern Picnic - dubbed “not your average lunchbox” - has created impactful partnerships with brands like American Express and Martha Stuart, and been featured in huge publications like Vogue, The New York Times, The Today Show, and Harpers Bazaar. Today, Ali is breaking down the case study of how she and her team grew their ambassador program to 600 women who are responsible for 25% of Modern Picnic’s annual revenue - without paying a single cent in commission. Yup, this ambassador program breaks all the status quos. Get the secret sauce on how you can get hundreds of people to authentically share your brand and drive sales, without relying on money as the motivator. And a special gift just for our listeners: if you want to upgrade your lunchbox to a sleek and chic tote you’ll actually want to show off, browse the collection at modernpicnic.com and use the code CEO to save 10% on your purchase! Connect with Ali: www.modernpicnic.com Use code 'CEO' for 10% off! IG: @modernpicnic IG: @alikaminetsky If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

If you’re sick of chasing late invoices, you’re going to love today’s episode. Lara Hodgson is the President and CEO of Now®️, an innovative company she co-founded with Stacey Abrams. Now®️ is the first payment solution that allows B2B companies to get paid immediately while enabling a businesses’ customers to pay later. She serves as an Entrepreneur in Residence at Harvard Business School and is an internationally recognized speaker, leading seminars on creativity, innovation and access to capital. Lara takes us behind the scenes in the pitch room to demystify how Now®️ raised $9.5 million in funding so even those without a finance background can clearly understand. I know many of you listening to this podcast may not need or want to go the path of getting investors or raising venture capital, which is why you’ll appreciate Lara’s practical approach to how to evaluate when you actually need money, how much to ask for, ways to get it, and how to prioritize where to spend it in your business. Whether you’re a freelancer scaling to six figures or have aspirations to build the next unicorn company with a billion dollar valuation, this conversation is a must listen if you want to leverage money as a tool for business growth. Connect with Lara: nowcorp.com If you mention code “C2C” in the "How Did You Hear About Us?" field, Now®️ will discount your membership $250! Now®️ LinkedIn: https://www.linkedin.com/company/nowaccount/ @NOWaccountLara: https://twitter.com/NOWaccountLara?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor Listener of the Week: Kristin of @districtbrandbar - https://instagram.com/districtbrandbar If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

This is a free preview of ⁠Revenue Report Files⁠: an audio archive of five years of Cubicle to CEO’s quarterly revenue reports, from 2020 through 2024. Each episode breaks down our company’s profit and loss numbers, along with the context, decisions, and lessons from that quarter. Full episodes can be found at ⁠cubicletoceo.co/revenuereport⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Even if you don’t know him by name, you’ve seen and know his work. Today’s guest is the CEO of Harmon Brothers, the ads agency behind the most viral video ads in internet history, responsible for turning brands like Poo~Pourri, Lume, Squatty Potty, OraBrush, and Purple mattress into household names. Harmon Brothers has collectively driven more than 1 billion views and over $300 million in sales through its groundbreaking social media ads. A man of reinvention, Benton’s journey to becoming CEO is unconventional and full of surprises. I won’t give away the details of his story here in the intro, but what you can look forward to is Benton’s highly applicable insights as he takes us behind the scenes on the specific ad strategies that grew their client Lume from $1.5 million in sales to grossing $23 million in just one year. You may not grow by over 1,000% revenue in one year, but you too can turn “poop to gold” - the title of their popular book and podcast - when you implement the gold Benton reveals in our conversation today. Connect with Benton: harmonbrothers.com harmonbrothersuniversity.com Poop to Gold Podcast: http://harmonbrothers.com/podcast Harmon Brothers Facebook Page: https://www.facebook.com/harmon.brothers/ Instagram @harmonbrothers: https://www.instagram.com/harmon.brothers/ Twitter @harmonbros: https://twitter.com/harmonbros Harmon Brothers LinkedIn: https://www.linkedin.com/company/harmon-brothers/ Harmon Brothers YouTube Channel: https://www.youtube.com/c/harmonbrothers If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

If you receive our weekly podcast texts on Mondays, then you have today’s guest to thank for keeping you up to speed. Sam Safer is co-founder and COO of Norby, a venture-backed startup building the marketing stack for creators, community leaders, and emerging brands. Although she is currently changing the social tech space for creators, her resume spans working for startups like Bulletin and legacy brands like the V&A and The Metropolitan Museum of Art, as well as many entrepreneurial endeavors pre-Norby, including a published book, a sales and marketing agency, AND her own fashion jewelry line. Today Sam will be sharing how creators & brands use Norby’s innovative social tools to 10x the number of people participating in their product launches, skyrocket their click-through rates in their link in bios, and get their community to spread the word for them through Norby’s referrals feature. Connect with Sam: Sign up for your 2-week free trial! Check out Norby! @samerinsafer Instagram: @bynorby Twitter: @bynorby Tik Tok: @bynorby Brands featured in case studies: Harper Sage Norby link harpersage.com Sad Girls Club Norby link sadgirlsclub.org Bulletin Norby link bulletin.co If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome back to the show, friends! This begins a new era on our podcast where we’ll be bringing you weekly interviews with the best & brightest in business to share each founder’s Cubicle to CEO story, breakdown one specific case study with tangible takeaways to apply today, and reveal the person behind the business in our just-for-fun lightning round. I knew my friend Gwen would be the perfect debut for this new show format, so let me introduce her real quick. Gwen Lane went from digital marketer to lifestyle blogger to business mentor and now founder of the Seven Figure Influencer program. After selling her first business, The LA Girl, Gwen now helps content creators and entrepreneurs monetize their influence with premium partnerships and digital offers, having landed dream partnerships herself with Disney, Facebook, Google, Target, American Airlines, and more! Today Gwen will be giving us the behind the scenes breakdown of why and how she invested $100K in her business to generate $1 MILLION dollars of revenue - a 10X return! Connect with Gwen: gwenlane.com @heygwenlane thespark.school sevenfigureinfluencer.com If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Get ready Cubicle to CEO Community! Something new is on the way!We are taking the month of September off to bring a whole new episode structure to the Cubicle to CEO Podcast. In October we will continue to bring you the best and brightest in business, but with more focus on case studies and strategies that you can take away and implement yourself. We hope you're as excited to hear these new episodes as we are to share them with you!In the meantime, catch up on old episodes, revisit your favorites, and DM us @cubicletoceo on Instagram to get a custom playlist of episodes that will help you in your business!Mark your calendars, and I'll talk to you again on October 4th! Learn more about your ad choices. Visit megaphone.fm/adchoices

The community that we have created with Cubicle to CEO never ceases to amaze me. This week’s episode was actually recorded live because it just so happened that I reached 25,000 friends on my personal Instagram account on the 25th of August. To celebrate, I hopped on live for 25 minutes to answer the questions that have been on my audience’s minds. They asked some incredible, high-quality questions about how to continue to scale after hitting your first $10K month, tips for hiring, why email lists are important, how to audit your IG account, and when is the right time to invest in your business. Press play to listen to this off-the-cuff episode that will provide you with great knowledge to show up as a strong leader for your business. Check out the timestamps below to see who asked what, and where in this episode you can find specific answers! 2:26 - @social.moguls: After hitting your first $10K, what is your best tip for maintaining? 4:19 - @janicedru: How do you balance your time between building courses, coaching, and running your podcast? When and how did you grow your team to help support you do all of it? 10:33 - @smarthacooks: I am a recipe developer with a food blog that is stale. How do I keep it moving and market it? 12:27 - @inesadita: What would be the best things to look at when auditing someone's Instagram? 18:49 - @holistichabitswithpetra: How important is it to grow an email list? 22:07 - @social.moguls: Best tips for creating your first course? 23:39 - @social.moguls: Best tips for bringing other people onto your team when you have a hard time letting go of control? 25:47 - @twillyjane: Knowing when to invest in your business when finances and bookings are tight but you don't want to miss out on the limited time opportunities coming up. Connect with Ellen: @missellenyin @cubicletoceo Cubicle to CEO Community Facebook Group Links mentioned in the episode: ellenyin.com/paidtocreate ellenyin.com/getclients ellenyin.com/flodesk How To Run Your Business Like Clockwork With Adrienne Dorison Natalie Franke's Book 'Built To Belong' Learn more about your ad choices. Visit megaphone.fm/adchoices