Cubicle to CEO

Amazon created their own holiday with Prime Days - so why can’t small businesses? Holly Haynes had the same thought; she was tired of competing against massive brands for advertising space during the Black Friday/Cyber Monday craze, and being stressed about launching when she’d rather be spending time with her family. Thus, her end of year ‘Anti-Black Friday’ campaign was born - a launch driving people to a private podcast funnel, which then primes listeners to join Holly’s Anti-Social School program. In this case study, we’ll cover the strategic launch plan that generated $70K in revenue - without relying on social media to spread the word. If you want to go social media optional this holiday season and create sales hype on your own schedule, this one’s for you. View the transcript for this episode at: https://otter.ai/u/XsOrMtqsLA1fXAQRNYiJCDfXt7k?utm_source=copy_url Connect with Holly: Learn how to ditch the social drama and get off the algorithm hamster wheel! Access Holly's private podcast series at https://hollymariehaynes.com/social Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

Today’s bonus episode is a replay of my guest appearance on Metritalks, a monthly roundtable series with creators & marketing experts hosted by Metricool - our favorite one-stop shop for social media management. This MetriTalk focused on all things launching, producing and growing a podcast show.To sign up for your forever free Metricool account + try any premium features free for 30 days, go to metricool.com and use our code CEO.AUDIOShure SM7B Microphone - https://amzn.to/3rOfqOYRode Microphone Boom Arm: https://amzn.to/3PODyJ3Cloudlifter Mic Activator: https://amzn.to/3Q94UeiXLR cables: https://amzn.to/46sgC9QMic Stand Extension Tube: https://amzn.to/46ObzAhFocusrite Scarlett - https://amzn.to/45qidviVIDEOPanasonic Camera - https://amzn.to/48LfG1LMicro HDMI to regular HDMI 10 ft cable: https://amzn.to/3LV6RbSElgato Cam Link 4K - https://amzn.to/3rEGQXwDummy Battery for 24/7 Charge - https://amzn.to/46HLkv3Desk Mount Camera Stand - https://amzn.to/472DywjLIGHTINGAputure Amaran 60D Lighting - https://amzn.to/3Q7LHK1Aputure Light Box - https://amzn.to/45yV2zeLogitech Desktop Light - https://amzn.to/3QaIt8xWatch this livestream on video HERE: https://youtube.com/live/nqZna6_FdVYCheck out Metricool's YouTube Channel: https://www.youtube.com/@metricoolappListen to episode 183 w/ Metricool: https://link.chtbl.com/FO6UHa9dAccess the transcript of this episode HERE: https://otter.ai/u/SdTVIYCK8bpz1xb_JBDDW_wi5I8?utm_source=copy_urlWhat's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has... Learn more about your ad choices. Visit megaphone.fm/adchoices

You’ve heard you need to repurpose your content countless times before, but we doubt you’ve thought to use your podcast content for this purpose. Joining us today is Kim Rittberg, ex-media exec at Netflix, Us Weekly, and People Magazine, and host of The Exit Interview. Kim’s case study reveals her unique strategy for booking more paid speaking engagements by creatively positioning her existing podcast content in her email pitches! This pitch approach 4Xed the number of speaking gigs she booked this year alone. Keep listening to find out how Kim scored her first keynote and how to leverage your podcast content - whether on your own show or guest interviews on other people’s podcasts - to get booked on more stages! View the transcript for this episode at: https://otter.ai/u/di3peFUDCIwWRTv_ZJFRXNs41hA?utm_source=copy_url Thank you to our sponsor! Try the #1 all-in-one E-commerce platform: Shopify! Sign up for a one dollar per month trial period at https://shopify.com/ellen Connect with Kim: 5 Ways to Use Videos + Podcasts to Get Speaking Gigs & Clients! https://www.kimrittberg.com/ceo Listen to The Exit Interview with Kim Rittberg here: https://link.chtbl.com/NQd2mLmU https://www.kimrittberg.com/ https://www.linkedin.com/in/kimrittberg/ http://youtube.com/@kimrittbergcontent?sub_confirmation=1 http://instagram.com/kimrittberg/ Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

Thank you to everyone who shared such brilliant business remix + repeats: Christina Lenkowski @publicityxchristina Cindy McGhee @cindy.mcgheecpa Katy Widrick @kwidrick Yasamin Salavatian @yasaminsalavatian Dr. Julia Colangelo @drjuliacolangelo Mikki Wilson @mikconnectsdots Allison Jordan @betterbellytherapies Belinda Rosenblum @ownyourmoney Tania Bhattacharyya @taniabhat Jaclyn Mellone @jaclyn_melloneListen to Jaclyn's episode of Cubicle to CEO here: https://link.chtbl.com/LAZc-CMX Erin Perkins @mabely_q Laura Sprinkle @imlaurasprinkle Another thank you to Jordan Gill (@systemssavedme) for letting us bring this fun installation to Make Your Mark LIVE!And be sure to check out our inspiration for this question - Heather Sager! @theheathersagerWant to bring our podcast pop-up to your event? DM us in a group with @missellenyin and @cubicletoceo to chat more!What's your signature CEO style? Take the quiz: ellenyin.com/quizAccess the transcript of this episode HERE: https://otter.ai/u/ivdpuih_aOe2g_Y0-Lp_IqRLx0U?utm_source=copy_urlIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us Learn more about your ad choices. Visit megaphone.fm/adchoices

Our guest today is a true trailblazer in the world of media and marketing innovation. Meet Windsor Western, co-founder of media giant HerCampus Media and its umbrella brands, including GenZology - a Gen Z Marketing Summit series that's not only established HerCampus as the go-to thought leader on youth marketing, but has also catapulted their brand partnership revenue growth by a jaw-dropping 10,000%! GenZology is an ingenious strategy that arms HerCampus brand clients with unbeatable insights into the trend-setting 18-24 demographic. What started as a response to pandemic-time lockdowns has blossomed into a years-long strategy and revenue-generating powerhouse, leading clients to spend millions of dollars on brand partnerships with HerCampus. In this case study on creative marketing campaigns, we'll uncover how this summit opened doors to iconic clients like L’Oreal and Maybelline, why brand marketers are incentivized to attend these free events, and how HerCampus is landing minimum $50,000 on up to 7 figure client contracts. View the transcript for this episode at: https://otter.ai/u/AtAzFhIQTQvzapHAPNS8aBAqhLI?utm_source=copy_url Connect with Windsor: https://www.hercampus.com/ https://www.collegefashionista.com/ https://spoonuniversity.com/ https://www.hercampusmedia.com/ https://www.instagram.com/windsorwestern/?hl=en https://twitter.com/windsorwestern?lang=en Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

Get a behind the scenes look at our time at Make Your Mark Live in Dallas: https://www.instagram.com/reel/CxoB25XvEZg/?igshid=MWZjMTM2ODFkZg==Our takeaways from Podcast Movement: https://link.chtbl.com/QZWrmq97Linda Sidhu's personality quiz funnel episode: https://link.chtbl.com/9i_s2XIRWhat's your signature CEO style? Take the quiz: ellenyin.com/quizAccess the transcript of this episode HERE: https://otter.ai/u/QLbm57bi77LcN08OAU93bTqC0CE?utm_source=copy_urlIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Our guest today is already a seasoned expert at change, despite only being in her early 20s. Just before her freshman year of college in 2019, Shyne Webster created her business, Designed by Shyne - a passion project turned clothing brand. But as her business acumen grew, she transitioned into a full-time brand design freelancer and eventually agency owner, offering brand strategy, 1:1 coaching, and even teaching workshops on innovation and design thinking. After previously pivoting her solo practice into an (anti)agency in 2021 - a concept explained later in the episode - she recently decided to revert back to her freelancing roots while cutting her client work to only six hours a week and testing new service packages that she hasn’t offered before. In this case study, Shyne gives us a realistic account of how she’s consistently maintained financial stability while exploring evolving passions and new business models. Discover what data prompted her latest pivot, how she's redefining her work to find excitement and personal fulfillment, and the financial baseline she recommends for making drastic moves of your own. View the transcript for this episode at: https://otter.ai/u/-x2i-XHSYmmKQa4PsmrILzLRN7c?utm_source=copy_url Connect with Shyne: https://designedbyshyne.com https://instagram.com/designedbyshyne https://linkedin.com/in/designedbyshyne https://tiktok.com/@designedbyshyne Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

APPLY FOR OUR CUBICLE TO CEO X NORBY GRANT BY OCT. 3: https://cubicletoceo.nor.by/ Sign up for our weekly test messages: https://ellenyin.com/superfanAccess the transcript of this episode HERE: https://otter.ai/u/CXlDtKEtJ2mPqORy2mAN2J6HLeU?utm_source=copy_urlWhat's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

This sister duo turned a dream and a shoestring budget into a trade show triumph! Picture this: Becca Stern and her sister Jess invested $25,000 AUD of their savings to start their business, Mustard Made - a line of colorful vintage inspired lockers with a cult following and celebrity fans. They took a big risk right off the bat, deciding to test the viability of their new business at a trade show with only a few product samples on hand. If they received a few orders to validate their proof of concept, they’d keep building. If the trade show proved a lack of product market fit, they would cut their losses early. What happened next was beyond their wildest expectations - over $200,000 AUD in orders poured in, smashing their two-year projections in one weekend! Today, Becca is taking us behind the scenes of their trade show success, including exactly what they spent their bootstrapped budget of $25K on for maximum returns, how they designed a standout booth experience to attract buyers, and the creative teaser they used to put their then-unknown brand on people’s radar pre-event. If you’re building a consumer brand and selling through in-person activations at trade shows, markets, or events, this episode is a blueprint for you. Even if you solely sell digital products, this is a master case study in grassroots marketing and brand building you’ll find new ideas from. View the transcript for this episode at: https://otter.ai/u/mDmZ_WFbZxHJ_IP1UQLKqP2C_ts?utm_source=copy_url Connect with Becca: https://mustardmade.co https://tiktok.com/@mustardmadelockers https://instagram.com/mustardmade Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

Subscribe to our YouTube Channel! https://www.youtube.com/c/CubicletoCEOListen to our exclusive interview with Amy Porterfield HERE: https://link.chtbl.com/UIVj9PTbAccess the transcript of this episode HERE: https://otter.ai/u/In0VyktpR0RGHSho-_K1VOXzTU4?utm_source=copy_urlWhat's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

This is our final week of featuring gems from past guests before we resume our regular Monday case study interviews. We’ve compiled the “best of” pitching, lead generation, conversions, and customer feedback advice into four themed roundups. This fourth and final roundup in the series features 7 must-try customer feedback tips; I’ll introduce each soundbite with the name of the guest and the original episode number and title it was pulled from, in case you want to go back and listen to the full conversation. The clickable links to all referenced episodes will also be listed in the show notes below for your convenience. View the transcript for this episode at: https://otter.ai/u/W5VEs7jRRFPM5BWvgNNVwPxODx0?utm_source=copy_url Thank you to our sponsor: Try the #1 all-in-one E-commerce platform: Shopify! Sign up for a one dollar per month trial period at shopify.com/ellen Links mentioned in this episode: We are in the top 35 of Feedspot's 'Best Bootstrapped Podcast Shows'! Check out the full list here: https://podcasts.feedspot.com/bootstrap_podcasts/?feedid=5647420 'Best Of' Pitching Roundup: 10 Tips To Pitch Yourself For ANYTHING: https://link.chtbl.com/sllNCKMT 'Best Of' Lead Generation: 6 Unique Ways to Get High Quality Leads: https://link.chtbl.com/dbjNLFH1 'Best Of' Conversion Tips: Increase Your Sales w/ These 6 Strategies: https://link.chtbl.com/AYNw_c2w Repurposing Client Results: Building A Million Dollar Business From This 3 Step Testimonial Strategy: https://link.chtbl.com/axwvhnib She Walked Away From 17K Followers + Made 40% More Revenue With This Referral Strategy: https://link.chtbl.com/kDwMbBOT Save a Launch That's Flopping In the Final 48 Hours: https://link.chtbl.com/sz9pGpM_ How This Neurodivergent Artist Increased Her Income From $250 to $10K/Month With An Online Course About Cooking Chinese Food: https://link.chtbl.com/O9E_LCqz The Exact Video Ad Strategies Harmon Brothers Used To Grow Lume’s Sales From $1.5 Million to $23 Million In One Year: https://link.chtbl.com/thwVnQLt Increasing Program Enrollment by Over 200%: What Educators and Course Creators Can Learn From The CEO of Girls Who Code: https://link.chtbl.com/smurFvFb $1M/Year With 1 Offer: Boost Your Sales With Bundling: https://link.chtbl.com/khQpUM3W Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's... Learn more about your ad choices. Visit megaphone.fm/adchoices

Check out my dicussion with other entrepreneurs on changing your name after marriage:Threads: https://www.threads.net/@missellenyin/post/Cu-Js1cPA4v/?igshid=MzRlODBiNWFlZA==Facebook: https://www.facebook.com/ellenyinofficial/posts/pfbid037294XtCkndgV8GYv6F8p74NQY9HSSgywoUb9DhzNRdbR4bhDkQCuF7DGN56vCtjKlAccess the transcript of this episode HERE: https://otter.ai/u/7faTr8HF6N6deBNyyZrqxDUOn5k?utm_source=copy_urlWhat's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

We’re hitting pause for a few weeks on airing new interviews to bring back underrated gems from our previous guests. We’ve compiled the “best of” pitching, lead generation, conversions, and customer feedback advice into four themed roundups. This third roundup in the series features 6 must-try conversion tips; I’ll introduce each soundbite with the name of the guest and the original episode number and title it was pulled from, in case you want to go back and listen to the full conversation. The clickable links to all referenced episodes will also be listed for you below in the show notes. View the transcript for this episode at: https://otter.ai/u/1dCVXW94KXUsI93TDgrmP0kf8Ac?utm_source=copy_url Links mentioned in this episode: 'Best Of' Pitching Roundup: 10 Tips To Pitch Yourself For ANYTHING: https://link.chtbl.com/sllNCKMT 'Best Of' Lead Generation: 6 Unique Ways to Get High Quality Leads: https://link.chtbl.com/dbjNLFH1 This NON-WEBINAR “Open House” Funnel Generates 25% Application Rates For A High Ticket Program (Multiple 5 Fig. Investment): https://link.chtbl.com/rvhMPSCo Bye Bro Marketing 👋 She Made $122K In Her Last Launch By Rejecting These Popular Tactics: https://link.chtbl.com/rkkVrZzk 2 Ways To Add Urgency and Increase Funnel Conversions by 50%: https://link.chtbl.com/xoT4PPZj 5 Key Shifts To Take The Suck Out Of Sales Calls [Make $10K Months Series Pt. 4]: https://link.chtbl.com/yCh05L0R Your MBA In Creative Negotiation: How Kim Kaupe Got A Client To Pay Her $15K Over Asking Price After They Initially Said “No”: https://link.chtbl.com/VBBg-PBZ Heidi Zak Reveals How ThirdLove Acquired 1 Million Customers In 3 Years: https://link.chtbl.com/nuRSpc4n Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

We share insight from our CEO Collective every week in our newsletter! Sign up to get our weekly emails at https://cubicletoceo.coConnect with our CEO Collective! Start your Wealth Creation Journey by booking a call with Kaitlyn: https://theoryplanning.com Master your own Facebook and Instagram ads with Successful Ads Club: https://ellenyin.com/sac Check out Tiffany Grimes' Author Mentorship at https://burgeondesignandeditorial.com Create a swoon-worthy brand for less than $500/month with the WorkPlay Method: https://workplaybranding.com Grow your business with ease and joy by following Tiffany Napper: https://instagram.com/tiffanynapper Master short form and long form video content by listening to episode 93 of The Shine Online Podcast with Natasha: https://link.chtbl.com/back-to-basics-series Access the transcript of this episode HERE: https://otter.ai/u/LDRqo3A9ypcutLpzt2KU5kk6qX8?utm_source=copy_url What's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

We’re hitting pause for a few weeks on airing new interviews to bring back underrated gems from our previous guests. We’ve compiled the “best of” pitching, lead generation, conversions, and customer feedback advice into four themed roundups. This second roundup in the series features 6 must-try lead generation tips; I’ll introduce each soundbite with the name of the guest and the original episode number and title it was pulled from, in case you want to go back and listen to the full conversation. The links to all referenced episodes will also be listed for you below in the show notes. View the transcript for this episode at: https://otter.ai/u/UJWTBR3D8UxHYz00Ul2s-a3F714?utm_source=copy_url Links mentioned in this episode: 'Best Of' Roundup: 10 Pitching Tips: https://link.chtbl.com/sllNCKMT Borrow The Personality Quiz Funnel Behind This $70K Launch: https://link.chtbl.com/9i_s2XIR Grow Your Email List By 500-2000+ Leads In 1 Week With A Signature Summit: https://link.chtbl.com/6BWhWI_C EXCLUSIVE TELL-ALL: Amy Porterfield Analyzes Her $7.5M Launch + Shares Detailed Pre-Launch Strategy: https://link.chtbl.com/UIVj9PTb 4X Your Revenue in 1 Year By “Staying Close To The Money: https://link.chtbl.com/e4OGzkO_ Driving Revenue with (Unpaid) Speaking Engagements: $45K Case: https://link.chtbl.com/64dGtwx_ How You Can Get On A Best-Selling Book List As A Self-Published Author (Even If You Have A Small Audience): https://link.chtbl.com/fcpF1eBD Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

We share insight from our CEO Collective every week in our newsletter! Sign up to get our weekly emails at https://cubicletoceo.coConnect with our CEO Collective! Create a swoon-worthy brand for less than $500/month with the WorkPlay Method: https://workplaybranding.com Check out Tiffany Grimes' Author Mentorship at https://burgeondesignandeditorial.com Create and post 5 days of videos in 5 minutes a day with Natasha in her Video Confidence Challenge: http://videoconfidencechallenge.com/ Grow your business with ease and joy by following Tiffany Napper: https://instagram.com/tiffanynapper Start your Wealth Creation Journey by booking a call with Kaitlyn: https://theoryplanning.com Master your own Facebook and Instagram ads with Successful Ads Club: https://ellenyin.com/sac Access the transcript of this episode HERE: https://otter.ai/u/fDpsvRUXqDb0Me6fkHR7TrABFcg?utm_source=copy_urlWhat's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

You all gave rave reviews on our “10 out of the box marketing tips to try in 2023” roundup episode we published at the end of last year, so for the next few weeks, we’re taking a break from airing new interviews to bring back underrated gems from our guests. We’ve compiled the “best of” pitching, lead generation, conversions, and customer feedback advice into four themed roundups. This first roundup features 10 must-try pitching tips; we’ll introduce each soundbite with the name of the guest and the original episode number and title it was pulled from, in case you want to go back and listen to the full conversation. View the transcript for this episode at: https://otter.ai/u/9-7I-QFAbEhc4LWkDJJfZT1khIo?utm_source=copy_url Thank you to our sponsor: Hear how you can maximize your revenue with Frenchie Ferenczi in her private podcast, 'Strategy Snacks': https://fckmanifesting.com Links mentioned in this episode: 10 Out Of the Box Marketing Tips To Try In 2023: https://link.chtbl.com/AkgrDVmg EP 141 w/ Ellen Yin: https://link.chtbl.com/uhQg_Q9K EP 189 w/ Mattie James: https://link.chtbl.com/rxXYuXXr EP 201 w/ Pauleanna Reid: https://link.chtbl.com/7d_PuYjh EP 176 w/ Sandra Chau: https://link.chtbl.com/f94a6HEb EP 145 w/ Hannah Murphy: https://link.chtbl.com/0LxtNWtp EP 164 w/ Kelly Mosser: https://link.chtbl.com/L1yDDYu2 EP 167 w/ Kim Lewis: https://link.chtbl.com/QbPrsPUA EP 172 w/ Doone Roisin: https://link.chtbl.com/iZc05DXj EP 103 w/ Julie Solomon: https://link.chtbl.com/oo3tCQ-0 Bonus #8 w/ Ellen Yin: https://link.chtbl.com/qNzVUBEi Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us Learn more about your ad choices. Visit megaphone.fm/adchoices

We share insight from our CEO Collective every week in our newsletter! Sign up to get our weekly emails at https://cubicletoceo.coConnect with our CEO Collective! Grow your business with ease and joy by following Tiffany Napper: https://instagram.com/tiffanynapper Start your Wealth Creation Journey by booking a call with Kaitlyn: https://theoryplanning.com Master your own Facebook and Instagram ads with Successful Ads Club: https://ellenyin.com/sac Check out Tiffany Grimes' Author Mentorship at https://burgeondesignandeditorial.com Listen to The Shine Online Podcast with Natasha: https://link.chtbl.com/shineonline Create a swoon-worthy brand for less than $500/month with the WorkPlay Method: https://workplaybranding.com Access the transcript of this episode HERE: https://otter.ai/u/1o4Zc2NQlOgvjcZKp_J3L7XfLDE?utm_source=copy_urlWhat's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Join the conversation on Threads! https://www.threads.net/@cubicletoceo/post/Cv8gZRmJsYa/?igshid=MzRlODBiNWFlZA== Is it realistic to make $1 million a year with one digital product? Attorney-turned-entrepreneur Sam Vander Wielen has proven it’s possible many years in a row with her Ultimate Bundle™, a collection of 10 fill-in-the-blank legal templates, on-demand trainings, and a raving community of thousands redefining the way coaches, service providers, and creatives protect their businesses! Even though all the contracts in the bundle are available in the template shop to buy individually, the Bundle itself currently accounts for 90% of the shop’s annual revenue. We’re getting into the nuts & bolts of what makes this bundle offer consistently outperform expectations despite, as Sam self-proclaims, selling a boring product. If you're looking for a fresh way to package or position your offerings to fly off the shelf, Sam’s case study will open an entire world of new ideas for how to make even something so-called “boring” a must-buy. View the transcript for this episode at: https://otter.ai/u/eioqfnIFBm-Eoj37PX1ctwv6co8?utm_source=copy_url Thank you to our sponsor: Hear how you can maximize your revenue with Frenchie Ferenczi in her private podcast, 'Strategy Snacks': https://fckmanifesting.com Connect with Sam: https://samvanderwielen.com Watch Sam's free workshop '5 Steps to Legally Protect & Grow Your Online Business' here: https://www.samvanderwielen.com/legal-workshop/ Instagram: @samvanderwielen Sam’s Podcast On Your Terms™: https://www.samvanderwielen.com/podcast YouTube: https://www.youtube.com/c/SamVanderWielen/featured Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

We share insight from our CEO Collective every week in our newsletter! Sign up to get our weekly emails at https://cubicletoceo.co Connect with our CEO Collective! Listen to The Shine Online Podcast with Natasha: https://link.chtbl.com/spicy-content Grow your business with ease and joy by following Tiffany Napper: https://instagram.com/tiffanynapper Create a swoon-worthy brand for less than $500/month with the WorkPlay Method: https://workplaybranding.com Check out Tiffany Grimes' Author Mentorship at https://burgeondesignandeditorial.com Master your own Facebook and Instagram ads with Successful Ads Club: https://ellenyin.com/sac Start your Wealth Creation Journey by booking a call with Kaitlyn: https://theoryplanning.com Access the transcript of this episode HERE: https://otter.ai/u/2G9tZ5tSWUS4OmmGh4ETi1H2XH4?utm_source=copy_url What's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

What strategies are actually working for Instagram audience growth in 2023? Today’s case study features Instagram expert and business coach Mya Nichol, who gained an impressive 70,000 new followers in 6 months between January 8 and July 8 of this year! Mya reveals why she cut her posting volume in half this year, her winning ways to keep viewers on your video for longer watch times, and three other key strategies she’s experimenting with in real-time so you can borrow her best performing ones. From a humble start of 2,000 or so followers a few short years ago to now cresting almost 280,000 followers, Mya is honest about what it takes to both succeed (and fail enthusiastically) in an ever-changing Instagram landscape and why you can still see significant growth in 2023 with the right approach. View the transcript for this episode at: https://otter.ai/u/C9XSxHTw4vXssfPaxHHfKRaN_Ao?utm_source=copy_url Thank you to our sponsors: Hear how you can maximize your revenue with Frenchie Ferenczi in her private podcast, 'Strategy Snacks': https://fckmanifesting.com Try the #1 all-in-one E-commerce platform: Shopify! Sign up for a one dollar per month trial period at shopify.com/cubicle Connect with Mya: https://myanichol.com/ Get Mya's IG Checklist: https://view.flodesk.com/pages/624c6ad3c2bc0f13bc3c6ee3 Instagram: @myanichol TikTok: @mya.nichol Radical Disruption Podcast: https://pod.link/1672131208 Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

Book an intro call with Theory Planning Partners at https://calendly.com/theoryplanningHear Kaitlyn's full investment portfolio that is setting her up for retirement in episode 193: https://cubicletoceo.co/wealth-building-strategy/Access the transcript of this episode HERE: https://otter.ai/u/HAEBrm9I-94X1DAS6s62HManDLs?utm_source=copy_url What's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

This is a free preview of ⁠Revenue Report Files⁠: an audio archive of five years of Cubicle to CEO’s quarterly revenue reports, from 2020 through 2024. Each episode breaks down our company’s profit and loss numbers, along with the context, decisions, and lessons from that quarter. Full episodes can be found at ⁠cubicletoceo.co/revenuereport⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Come join the discussion on Threads! https://www.threads.net/@missellenyinLinks mentioned in this episode: Teri Yu's case study on Vibely's acquisition by Kajabi: https://cubicletoceo.buzzsprout.com/820498/13264133-behind-the-buyout-the-numbers-negotiation-of-vibely-s-acquisition-by-kajabi Christina Scalera's YouTube series on selling your business: https://youtube.com/playlist?list=PLolGULcatbHAH6DPeUCPJDFs1G2ZYn6qB Christina's episode on Cubicle to CEO: https://cubicletoceo.buzzsprout.com/820498/6740431-how-to-build-a-7-figure-digital-downloads-templates-shop Sign up for a 30-day free trial + 50% off your first year of Flodesk at https://ellenyin.com/flodesk Try Kajabi for 30 days for free when you go to https://ellenyin.com/kajabi Access the transcript of this episode HERE: https://otter.ai/u/b9VWm1Bn-3viez-cntpSiBSuFNo?utm_source=copy_urlWhat's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Try Kajabi for 30 days completely FREE: https://ellenyin.com/kajabi What is it actually like to build a company that gets acquired? Sharing her first-hand experience today is tech founder Teri Yu, who sold her community-based software, Vibely, to the $2 billion online business platform Kajabi, where her product became Kajabi Communities. After raising $2.5 million in funding, Teri eventually scaled Vibely to a $6 million annual run rate and hundreds of thousands users served through the communities creators hosted on Vibely. Recognized by BlogHer as the Innovator of The Year, Teri’s path from cubicle to CEO and then back to employee as Kajabi’s now Director of Product is anything but conventional. Teri spills the beans on the key factors that made her company an attractive buy to interested parties like Google, Patreon, and of course Kajabi, the pivotal moments that shaped her decision to sell and why she chose Kajabi, and how she navigated the rollercoaster of post-exit emotions as a founder. View the transcript for this episode at: https://otter.ai/u/meYw2hYJ3GQvoXh_lDYxX7jexqE?utm_source=copy_url Thank you to our sponsors: Calling all creative entrepreneurs! Use code 'CEO' at checkout to join Tiffany Napper's coaching membership, Upleveler Society, for only $49/month when you go to https://www.tiffanynapper.com/upleveler-society Try the #1 all-in-one E-commerce platform: Shopify! Sign up for a one dollar per month trial period at shopify.com/cubicle Connect with Teri: @teriyakichicken Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

Enter to win a free signed copy of Natalie's new book, Gutsy, over on Threads: https://www.threads.net/t/Cu4oa4mLgLS/?igshid=MzRlODBiNWFlZA==In this bonus episode, you’ll be privy to never-before-told stories and juicy disclosures in our Gutsy themed interview with Natalie Franke today, in celebration of Natalie’s second book, Gutsy, launching this August.You may know Natalie as the author of Built To Belong, host of The Independent Business Podcast, and Chief Evangelist of Honeybook, but you’ll get to know her in a whole new way when we put her in the hot seat to spill her guts on her gutsiest moments. We hope this honest conversation encourages you to be brave, too.And in tandem with this episode release, Natalie generously agreed to give away five signed copies of her new book to 5 of you lucky listeners. We’re hosting this giveaway on Threads, so click the first link in the show notes to go directly to my Threads profile @missellenyin where you’ll see our book giveaway thread and instructions to enter. Make sure you give @nataliefranke a follow on Threads too. You have until July 27th to enter, so don’t procrastinate, go enter while you’re listening to this. Good luck!View the transcript for this episode at: https://otter.ai/u/aVyHRmAXQ4dHyLdp5FRxtVKbqe0?utm_source=copy_urlLinks to Check Out: Buy 'Gutsy' from an independent bookstore: https://www.parkbooksmd.com/item/a2ewiNE4ecuSGb8duZ6kww Buy 'Gutsy' from Amazon: https://amzn.to/3rxhHgP Natalie's vlog with Gary Vee (8:06) : https://youtu.be/_yr6gXtmgDg?t=486 Threads: @nataliefranke Threads: @cubicletoceo YouTube: https://www.youtube.com/c/CubicletoCEO If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

How do you maximize revenue and list growth from an unpaid speaking engagement? When copywriter and brand strategist Zafira Rajan was asked to speak at Amy Porterfield’s virtual event, she leveraged the opportunity to beta test a freebie that led to an $11 tripwire product through a series of subsequent upsells, iterations, and strategic collaborations, this tripwire funnel resulted in more than $45,000 and 600 new customers added to her business - far more than the upfront speaking fee she would have fetched for her first keynote. In today’s case study, Zafira shares her secrets on how she tied her speaking topic directly to a carefully aligned tripwire offer, achieving a remarkable 52% conversion rate from freebie opt-in to immediate purchase. She’ll also reveal the conclusion she drew from selling this product through open/close cart launches versus evergreen, how to leverage a digital product like this to get in front of other people’s audiences, and her hot take on accepting exposure as payment. If you know you could be doing more with the visibility opportunities you get, this candid conversation is your crash course. View the transcript for this episode at: https://otter.ai/u/_l53xU4N089w56OfcAsrX8kykqs?utm_source=copy_url Thank you to our sponsors: Calling all creative entrepreneurs! Use code 'CEO' at checkout to join Tiffany Napper's coaching membership, Upleveler Society, for only $49/month when you go to https://www.tiffanynapper.com/upleveler-society Head to https://zafirarajan.lpages.co/spk-ceo/ to get Zafira's Sales Page Personality Kit! Connect with Zafira: www.zafirarajan.com https://zafirarajan.substack.com/ Instagram: @zafira.rajan What’s Your Brand’s Core Essence? Take this 2-minute quiz to learn how to stand out powerfully and consistently: bit.ly/zafira-rajan-quiz Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

Share your launch flop story with us on Threads! Join the conversation at @missellenyin + @cubicletoceo Interested in participating in our next Paid to Create Challenge in October? Add your name to the waitlist at https://ellenyin.com/paidtocreateAccess the transcript of this episode HERE: https://otter.ai/u/XIoDtQcC2Ns1CBYWyUi3Ks3HayA?utm_source=copy_urlWhat's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Today’s case study on flipping a flopping launch features Anita Siek, a lawyer turned brand and copy strategist and the founder of Wordfetti. In late 2022, Anita experienced the slowest launch she had ever seen, with little intake on the waitlist and sluggish sales during the first five days of open cart. Rather than giving up, Anita made a bold decision to completely switch her launch messaging and strategy in the final 48 hours, the details of which we’ll uncover in this interview. The result? Over 65% of students joined in that final 48 hours, completely changing the original outcome. For ideas on how to turbocharge your trajectory when things are slow. Keep listening for the key things that turned this failing launch around in crunch time. View the transcript for this episode at: https://otter.ai/u/pDil9PL0HGJe2X9Usbk3IgrJTWA?utm_source=copy_url Thank you to our sponsors: Calling all creative entrepreneurs! Use code 'CEO' at checkout to join Tiffany Napper's coaching membership, Upleveler Society, for only $49/month when you go to https://www.tiffanynapper.com/upleveler-society Connect with Anita: https://wordfettigroup.com/freebie https://anitasiek.com @anitasiek @wordfetti Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

What is your most important goal for 2023? Let us know after listening to this episode by DMing @missellenyin and/or @cubicletoceo!Links mentioned in this episode: Bonus #3: Our Company's Big 3 Goals For 2023: https://open.spotify.com/episode/3RxKcZ3ykrWJkZib1se8aP?si=94e91b5a818c45e4 Bonus #10: 2023 Visioncast: https://open.spotify.com/episode/4NqS7OEQINDARMrUyBolDB?si=153f68d3e8d2428e Bonus #20: 3 Strategies That Grew Our Podcast To 70K Monthly Downloads: https://open.spotify.com/episode/78b6mp0cgz7MkhmIyNShTx?si=1b96324c10a0410d Sign up for our weekly newsletter at https://cubicletoceo.co! Access the transcript of this episode HERE: https://otter.ai/u/_09Z38EICO1Bdjkzkziqqtsuajk?utm_source=copy_url What's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Stuck at six figures? Today’s case study examines the key strategy differences between a six and seven figure business through the lens of Pauleanna Reid, the founder of WritersBlok, a full-service celebrity ghostwriting agency working with high-profile leaders to turn their personal stories into powerful brand assets. Sharing her personal roadmap from six to seven figure agency owner, Pauleanna highlights crucial improvements she made in the areas of team, client, project, and brand management to scale her company. Pauleanna doesn’t hold back in revealing exactly what it means to provide white glove service, how she prevents burnout for herself and her team while operating in a high-demand industry, what it looks like to have a long-term perspective on relationships, and the secret to being persistent with prospects without being annoying. What’s the missing piece that can help your business move beyond your current revenue level? Press play to find out. View the transcript for this episode at: https://otter.ai/u/96k4DrZrPR8FRDnOwYkOxoXXacg?utm_source=copy_url Thank you to our sponsors: Calling all creative entrepreneurs! Use code 'CEO' at checkout to join Tiffany Napper's coaching membership, Upleveler Society, for only $49/month when you go to https://www.tiffanynapper.com/upleveler-society Successful Ads Club brings their A-Team to power your business's growth! Try your first month today for just $37 at www.ellenyin.com/sac Connect with Pauleanna: thewritersblok.com pauleannareid.com Instagram: @pauleannareid Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

Listen to part 1 of this Q+A here: https://open.spotify.com/episode/3kVfFxdZoJZbedrJIKWIHX?si=7737eb409b064ff9 Special thank you to the listeners who submitted questions! Michelle Pualani @themichellepualani Laura Camancho @speakupwithlaura Nicola Moors @nicolamoors Mindi Trimble @minditrimblementoring Madison Sanford @thenourishedbump Michelle Guo @michelleannguo Angel Filer @financeinhereyes Dijon Bowden @dharmaglow Juliette Molina @julesbmakeupgirl View the transcript for this episode at: https://otter.ai/u/cdTeJdD6UULHcLPr2Yzn38ZdgaI?utm_source=copy_url Links mentioned in the epsiode: Biz Bestie episode w/ Mindi Trimble + Juliette Molina: https://open.spotify.com/episode/7HEMM2KjCQ4dK3X6UafvCe?si=32026ba3d79d4b4a Lead Converting episode w/ Thanks For Visiting: https://open.spotify.com/episode/0noGe3GlDDhLf5ZkDBaZKx?si=abda02762d8648cc Investment Thesis episode w/ Kaitlyn Carlson: https://open.spotify.com/episode/7cFdwB1W89nWQZrtBQpNmu?si=81a9b8ace0ed454a What's your signature CEO style? Take the quiz: ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Cheers to 200 episodes together, we can't believe we showed up together in this space for 200 weeks that's almost four years together. And whether you've been with us since episode one, or you're just tuning in today for the first time, welcome, we are so grateful to have you here. In thinking about how we wanted to celebrate this milestone with you all, we felt it was only fitting to feature your voices, our amazing listeners as the guest stars of today's episode, so we're doing a listener Q&A. We can't wait to answer all of your burning questions, so press play to get right into it! Listen to part 2 of this Q+A here: https://open.spotify.com/episode/4zW9wcx9Se9QM9UIjReQyt?si=ab287c8314f34c7a Special thank you to the listeners who submitted questions! Isabelle Sarley @sarleycopy Mangla Sachdev @expatbusinessinabag Juliana Leamen @naturally.joyous Rosalie Ennes @portecuaconsulting Victoria Davis @daviscreativeco Kristina Bleiler @gemcreativeco Carol Umanzor @btobseen Julia Kenyon @juliakenyon Janna Piper @jaqalthehybrid Alicia Martinez @difiadvisory View the transcript for this episode at: https://otter.ai/u/eDz_r-FSMVg_s1mdOs0tE8IBUFo?utm_source=copy_url Thank you to our sponsors: Successful Ads Club brings their A-Team to power your business's growth! Try your first month today for just $37 at www.ellenyin.com/sac Create a swoon-worthy brand with the WorkPlay method! Book an inquiry call at www.workplaybranding.com + mention Cubicle to CEO sent you to receive a fast action bonus worth $1,500. Links mentioned in the epsiode: Get our Perfect Podcast Pitch template: https://ellenyin.com/perfectpodcastpitch Imposter Syndrome episode: https://link.chtbl.com/75CN0O6Y Linda Sidhu Personality Quiz episode: https://link.chtbl.com/9i_s2XIR Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed... Learn more about your ad choices. Visit megaphone.fm/adchoices

What kind of value do you want from these bonus episodes? Let us know at @missellenyin or @cubicletoceo !Access the transcript of this episode HERE: https://otter.ai/u/qKuvEnjNiQpVFvxxBvOS4mBdx1w?utm_source=copy_url What's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

We are joined on the show today by a dynamic duo who we're lucky to also call friends, Annette Grant and Sarah Karakaian. These talented hosts are the voices behind the premier podcast in the short-term rental space, Thanks For Visiting, as well as the masterminds behind the Hosting Business Mastery Method. In their case study, Annette and Sarah reveal two specific incentives they implemented to build urgency into their free workshop funnel, which led to a staggering 50% improvement in their conversion rate and 90% of their students opting to pay in full for their $2500 signature program. Beyond the element of added urgency, Annette and Sarah also candidly share the other strategies they’ve tested to optimize their free workshop - both the flops and phenomenal successes you’ll want to steal. Tune in to hear what style of testimonials most resonated with viewers on both the live and evergreen versions of their workshop and the winning bonuses that proved to be powerful motivators for people to buy before the workshop even ended. View the transcript for this episode at: https://otter.ai/u/YGzhHoT8piwCiPPyc7BskNnMzqI?utm_source=copy_url Thank you to our sponsors: Successful Ads Club brings their A-Team to power your business's growth! Try your first month today for just $37 at www.ellenyin.com/sac Create a swoon-worthy brand with the WorkPlay method! Book an inquiry call at www.workplaybranding.com + mention Cubicle to CEO sent you to receive a fast action bonus worth $1,500. Try the #1 all-in-one E-commerce platform: Shopify! Sign up for a one dollar per month trial period at shopify.com/cubicle Connect with Thanks For Visiting: www.thanksforvisiting.me/workshop Instagram: @thanksforvisiting_ Try Deadline Funnel: https://deadlinefunnel.com/?via=95801-annette-grant Links mentioned in the epsiode: Linda Sidhu's episode on audience behavior segmentation: https://open.spotify.com/episode/3YObOJpZTMkm9XgK36NE5c?si=bf8b7af678fe4f78 Amanda Walker's episode on repurposing customer testimonials: https://open.spotify.com/episode/3wXoz1nuwKykE7gXN8FhzH?si=32ce6e99e9604517 Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us Learn more about your ad choices. Visit megaphone.fm/adchoices

Let us know your favorite affiliate tip by DMing us @missellenyin and @cubicletoceo!Access the transcript of this episode HERE: https://otter.ai/u/ZtinxQicMrBidtlK_66JOsDMxeY?utm_source=copy_url What's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

This affiliate marketing focused episode with Molly Keyser rounds out the final installment in our word-of-mouth and referral marketing mini series. After spending years building a successful photography business, Molly packaged her knowledge into a digital course educating other photographers, and scaled that one course to $2M/year. 10% of total sales were driven by her own students who became affiliates for the course, an impressive feat uncovered in today’s case study where Molly walks us through her process for equipping and motivating her student affiliates - 50 in total - to promote the course on her behalf. Keep listening if you want to tap into the power of word-of-mouth marketing at scale through affiliates! View the transcript for this episode at: https://otter.ai/u/ALK_sdGxw2G670C4u5KukCStAKo?utm_source=copy_url Thank you to our sponsors: Successful Ads Club brings their A-Team to power your business's growth! Try your first month today for just $37 at www.ellenyin.com/sac Create a swoon-worthy brand with the WorkPlay method! Book an inquiry call at www.workplaybranding.com + mention Cubicle to CEO sent you to receive a fast action bonus worth $1,500. Connect with Molly: www.freedomcreator.co Instagram: @mollymkeyser TikTok: @mollykeyser https://www.youtube.com/mollykeyser Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

Listen to the details of our bundle launch in "My Q4 2021 Income Report, Breakdown of Our 7 Revenue Streams & Launch Numbers": https://cubicletoceo.buzzsprout.com/820498/9887908-my-q4-2021-income-report-breakdown-of-our-7-revenue-streams-launch-numbers Access the transcript of this episode HERE: https://otter.ai/u/TCrjgTcqwOY-p6OV0aPsDA8fMm8?utm_source=copy_url What's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Today’s episode is the second installment in our word-of-mouth and referral marketing podcast series, this time featuring guest Sara McCabe. As a leadership and operations consultant who helps her clients build better leaders, stronger teams, and more efficient businesses, Sara put her own advice to the test by choosing to walk away from her TikTok account she had built up to 17K followers, and focus instead on generating referrals through past and current clients. This strategic decision resulted in a remarkable 40% increase in revenue, referrals now driving 90% of her sales, and an extra $46,550 in her pocket over the course of last year. What may surprise you most is why she doesn’t incentivize referrals from her clients with monetary kickbacks, and what she has found to work better instead. This hot take and more are uncovered in today’s case study on leveraging the power of word of mouth referrals from your existing clients. View the transcript for this episode at: https://otter.ai/u/XSHeOuNlCIFL_hqsbsc-yM7ShwU?utm_source=copy_url Thank you to our sponsors: If you’re a writer or aspiring writer, visit www.burgeondesignandeditorial.com or follow Tiffany on Instagram @burgeondesignandeditorial to learn more about Tiffany’s services! Mention you were sent by Cubicle to CEO to save 20% on any editing or book coaching services, no code needed. Create a swoon-worthy brand with the WorkPlay method! Book an inquiry call at www.workplaybranding.com + mention Cubicle to CEO sent you to receive a fast action bonus worth $1,500. Connect with Sara: https://www.saracmccabe.com @saramccabeconsulting @dobusinesscasual Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

To enter our giveaway celebrating our upcoming 200th episode: 1) Leave a positive rating or review for our show at https://ratethispodcast.com/cubicletoceo2) Submit a screenshot of that rating (+ a voice memo question for our 200th episode Q+A) at https://ellenyin.com/200Access the transcript of this episode HERE: https://otter.ai/u/VpmKxS28ea0KcIZ8iwG2xFWIPSM?utm_source=copy_url What's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Enter to win a $200 shopping spree with your small business of choice + submit a question to be featured in our upcoming 200th episode of the podcast: ellenyin.com/200 This interview kicks off a 3 episode series centered on growing your revenue through referral and word of mouth marketing. Our first guest is Amanda Walker, host of the Best Damn Coach podcast and a master performance coach, who went from making $623 paychecks as a high school teacher to building a million dollar coaching business helping service-based entrepreneurs 10X their client results so they can grow their impact and profit. Research shows that the #1 way qualified leads make decisions is based on word-of-mouth referrals and customer references, yet many service providers are drowning so much in client delivery that they often miss the opportunity to capture and “sprinkle client results like confetti in everything you do,” as Amanda would say. Her case study examines the 3 specific ways she started leveraging and repurposing client results to attract more than $1 million in coaching contracts, with no audience, website, or even social media to begin with. Amanda also explains the difference between informal and formal testimonials and why shifting toward informal testimonials will help you build greater trust with your audience. Keep listening to hear how you can make the most of this underutilized, low-cost marketing strategy. View the transcript for this episode at: https://otter.ai/u/_ng3vvI3UPmcZYGmOg8kDkPXrzU?utm_source=copy_url Thank you to our sponsors: If you’re a writer or aspiring writer, visit www.burgeondesignandeditorial.com or follow Tiffany on Instagram @burgeondesignandeditorial to learn more about Tiffany’s services! Mention you were sent by Cubicle to CEO to save 20% on any editing or book coaching services, no code needed. Swap out your ineffective questions that lead to close-ended responses with Dr. Kristine Medyanik's prompts and questions that build trust by downloading your digital copy of the Curiosity Based Leadership booklet for only $9: ellenyin.com/curiositybooklet. This booklet is a must-have for every CEO! Stand out from other coaches without spending $1 on marketing in Amanda Walker's FREE masterclass: www.amanda-walker.com/masterclass Connect with Amanda: www.amanda-walker.com Instagram: @awalkmyway Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot &... Learn more about your ad choices. Visit megaphone.fm/adchoices

Tell us how this magic 2 sentence email has helped you get responses from potential clients on Instagram @missellenyin and @cubicletoceo!Listen to Bonus #9: STOP Ending Your Emails With This Conversation Killer: https://cubicletoceo.buzzsprout.com/820498/12347654-bonus-9-stop-ending-your-emails-with-this-conversation-killerAccess the transcript of this episode HERE: https://otter.ai/u/oHZ8EHW2N-tocKDEnTWLg1nujsQ?utm_source=copy_url What's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

All entrepreneurs eventually hit a ceiling in scaling their business alone that starts them down the path of exploring, when and how do I start hiring? Today’s guest brings a unique perspective to the hiring process, leveraging internships to build her team. Heather Brown is a full-time blogger, podcast host of Healthy with Heather Brown, ebook author, and educator behind the brand My Life Well Loved, reaching more than 1 million women a year through her content. Heather’s case study documents how she took her blogging business from solopreneurship to thriving team, resulting in a remarkable 45% increase in revenue within the first five months of hiring help; a net increase of $35,000 in profit from an initial $5,000 investment. Keep listening to hear Heather’s experience on why paying for support pays off. View the transcript for this episode at: https://otter.ai/u/r9q1fNsPqH4WT9e5e3omiY13iy8?utm_source=copy_url Thank you to our sponsors: If you’re a writer or aspiring writer, visit www.burgeondesignandeditorial.com or follow Tiffany on Instagram @burgeondesignandeditorial to learn more about Tiffany’s services! Mention you were sent by Cubicle to CEO to save 20% on any editing or book coaching services, no code needed. Swap out your ineffective questions that lead to close-ended responses with Dr. Kristine Medyanik's prompts and questions that build trust by downloading your digital copy of the Curiosity Based Leadership booklet for only $9: ellenyin.com/curiositybooklet. This booklet is a must-have for every CEO! Try the #1 all-in-one E-commerce platform: Shopify! Sign up for a one dollar per month trial period at shopify.com/cubicle Connect with Heather: https://www.mylifewellloved.com/ Instagram: @mylifewellloved Team Building Course: https://www.mylifewellloved.com/product/team-building-for-solopreneur-mamas-course-workbook/ **USE CODE 'CEO' for 15% OFF** Daily Schedule freebie: https://www.mylifewellloved.com/product/daily-schedule-for-families/ Healthy with Heather Brown Podcast: https://www.mylifewellloved.com/podcast/ Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us Learn more about your ad choices. Visit megaphone.fm/adchoices

Email [email protected] with the subject line "CASTBOX REFERRAL" for an introduction to our Castbox ad rep!3 Underrated Tips for Becoming a Paid Speaker Episode: https://cubicletoceo.buzzsprout.com/820498/12111286-bonus-4-how-do-i-become-a-paid-speaker-3-underrated-tipsSave 30% discount on your annual Mic Check Society membership (monthly payment plans are available) by going to micchecksociety.com and entering the code CEO at checkout.Access the transcript of this episode HERE: https://otter.ai/u/aHL14qOcMgJMmx7ZEPvtLttcsTY?utm_source=copy_url What's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Today’s case study is a masterclass in audience growth and retention for any content creator, but pay extra attention if you’re a fellow podcaster. Les Alfred, podcast host & founder of Balanced Black Girl, joins us on the mic to divulge the juicy details behind her podcast’s meteoric rise from 70,000 to now 350,000 monthly downloads - an impressive 5X growth in one year. Balanced Black Girl is an online wellness community and podcast focused on mind-body health, habits, spacious productivity, financial wellness, and self-care. Amassing more than 7 million downloads and 1,500 5-star reviews since the show’s launch in 2018, Les is a podcasting powerhouse who prefers sustainable strategies for listener growth over quick hacks. She'll be sharing how she keeps listeners coming back week after week, her weekly content plan for creating highly shareable social media posts to promote each episode, and how she activates listeners to put into practice what they hear on her show. View the transcript for this episode at: https://otter.ai/u/dEpaq7T30WBWdPPWrkMW3G1zY9w?utm_source=copy_url Thank you to our sponsors: If you’re a writer or aspiring writer, visit www.burgeondesignandeditorial.com or follow Tiffany on Instagram @burgeondesignandeditorial to learn more about Tiffany’s services! Mention you were sent by Cubicle to CEO to save 20% on any editing or book coaching services, no code needed. Swap out your ineffective questions that lead to close-ended responses with Dr. Kristine Medyanik's prompts and questions that build trust by downloading your digital copy of the Curiosity Based Leadership booklet for only $9: ellenyin.com/curiositybooklet. This booklet is a must-have for every CEO! Connect with Les: https://www.balancedblackgirl.com Intimacy In Friendships Episode: https://bit.ly/3VTfsQ4 Start the 'Reframing The Reset' Series: https://bit.ly/3MiynjW Instagram: @balancedblackgirlpodcast Instagram: @balancedles Youtube: https://www.youtube.com/@BalancedBlackGirl/ Hear more about SEO from our friend Elise Armitage in this episode: https://bit.ly/3VV6i5r Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at Learn more about your ad choices. Visit megaphone.fm/adchoices

For more insight on investment strategies, listen to episode 193 with my personal wealth advisor, Kaitlyn Carlson: https://cubicletoceo.co/wealth-building-strategy/Access the transcript of this episode HERE: https://otter.ai/u/RtRE1RCmcc7XDSEpB2Xt6L1zC5c?utm_source=copy_url What's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Last week, we explored real estate investing as a retirement vehicle and this week, our guest’s chosen retirement strategy is investing in a stock portfolio that will allow her to retire at age 60 with a $15 million portfolio that she can withdraw an annual income of $360,000/year from. Kaitlyn Carlson is the founder & CEO of Theory Planning Partners, a boutique wealth creation firm for the top female entrepreneurs in the United States. Before launching Theory Planning Partners, Kaitlyn spent the majority of her career at UBS Financial Services, Inc., where she developed more than 300 financial plans for clients with assets ranging from $500,000 to $1 Billion. I feel so lucky to be one of Kaitlyn’s Theory clients, where she is helping plan my own path to financial independence, with the goal to become work-optional by my early to mid-40s. Today, Kaitlyn is getting vulnerable and walking us step by step through her and her husband’s personal investment strategy, laying out the exact dollar amounts for everything. Outside of our quarterly income reports we publish on the podcast, this is the most financially transparent + detailed episode we’ve ever recorded on the show. I highly recommend you break out your pen + paper or open a Google doc to take notes as you listen so you can fully process the insights Kaitlyn shares with us today. View the transcript for this episode at: https://otter.ai/u/BOzQ_WrZI-DDJkbaf-jv7xyUVqg?utm_source=copy_url Thank you to our sponsors: Subscribe to Natasha Samuels' show, The Shine Online Podcast, and check out the rest of episode 71 HERE: https://link.chtbl.com/mhWiLtY8 Try your first 7 days of Honeybook free (no credit card required) + save 35% on your first year of ANY plan when you sign up with our link: http://share.honeybook.com/ellen Connect with Kaitlyn: https://theoryplanning.com Instagram: @theoryplanningpartners Schedule to meet with Kaitlyn! https://calendly.com/theoryplanning Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Thank you to our contributors who we quoted in this episode: @shinewithnatasha @thetiffanycoyle @ericapowellandco @thelistcoach @joyymichelle @hayleyluckadoo @erinhurleymd @sigruncom @kc_creativellc @MizDailey Check out these previous podcast episodes: Meet My Biz Besties w/ Tessabella Jelten+ Laura Markz 3 Practical Ways To Use AI To Create Content: How Jasmine Garnsworthy Runs A Media Company As The Only Full Time Employee This NON-WEBINAR “Open House” Funnel Generates 25% Application Rates For A High Ticket Program w/ Veronica Romney 3 Life-Changing Lessons I Learned From My First Personal Wellness Retreat Our Company's Big 3 Goals For 2023 Subscribe to our channel on YouTube! https://www.youtube.com/c/CubicletoCEOAccess the transcript of this episode HERE: https://otter.ai/u/Vd4q1_8r8ea03ZzmG-r4yMAqpz8?utm_source=copy_urlIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost... Learn more about your ad choices. Visit megaphone.fm/adchoices

As entrepreneurs, we have the rare privilege of deciding when and how we retire. For many of us, retirement isn’t necessarily an age, but rather a milestone of financial independence where the income from assets outside of our business fully cover our lifestyle expenses, thus rendering work optional. “Desirement”, not “retirement” as today’s guest would call it. In this first installment of our retirement series, we’re talking to Erinn Bridgman, a money management and mindset coach who helps female entrepreneurs not only design a profitable business, but generate personal wealth. Erinn reveals how she used $22,700 from her then-photography business to invest in her first real estate property, which she then snowballed to pay off $100K of student debt + build a real estate portfolio worth $7 million. Her current strategy puts her on a path to retire by 40 with an income of $300K/year, fully funded by her real estate empire. We’re running through all the numbers, profit margins, and real estate investing tactics involved - get ready to take copious notes! View the transcript for this episode at: https://otter.ai/u/H4dxDZXo5_UOXU13cddSDzLDVDM?utm_source=copy_url Thank you to our sponsors: Subscribe to Natasha Samuels' show, The Shine Online Podcast, and check out the rest of episode 71 HERE: https://link.chtbl.com/mhWiLtY8 Try your first 7 days of Honeybook free (no credit card required) + save 35% on your first year of ANY plan when you sign up with our link: http://share.honeybook.com/ellen Join Erinn's 8-Week VIP Money Coaching Intensive: https://www.erinnbridgman.com/money-makeover-transformation Connect with Erinn: Get started with Erinn's Real Estate Investing Guide: https://www.erinnbridgman.com/real-estate-investing-guide Listen to the Wealthy Woman Podcast: https://www.erinnbridgman.com/podcasts/the-wealthy-woman-podcast Instagram: @erinn_bridgman Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Join us for our next Paid to Create cohort at https://ellenyin.com/paidtocreateWant to hear from our previous Paid to Create students? Check out these podcast episodes: [$10K Launch Case Study] How She Sold Out A Course That Wasn't Created Yet How This Business Newbie Spent $0 of Her Own Money To Create & Launch Her First Online Course How to Get Paid for a Product You Haven’t Even Created Yet How This Neurodivergent Artist Increased Her Income From $250 to $10K/Month With An Online Course About Cooking Chinese Food Access the transcript of this episode HERE: https://otter.ai/u/cmusSFUQGSq8WXmsvCQI8YnOWeY?utm_source=copy_url What's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices