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Cubicle to CEO

Cubicle to CEO

434 episodes — Page 5 of 9

Bonus: Natalie Franke Spills Her Guts (On Her Gutsiest Moments)

Enter to win a free signed copy of Natalie's new book, Gutsy, over on Threads: https://www.threads.net/t/Cu4oa4mLgLS/?igshid=MzRlODBiNWFlZA==In this bonus episode, you’ll be privy to never-before-told stories and juicy disclosures in our Gutsy themed interview with Natalie Franke today, in celebration of Natalie’s second book, Gutsy, launching this August.You may know Natalie as the author of Built To Belong, host of The Independent Business Podcast, and Chief Evangelist of Honeybook, but you’ll get to know her in a whole new way when we put her in the hot seat to spill her guts on her gutsiest moments. We hope this honest conversation encourages you to be brave, too.And in tandem with this episode release, Natalie generously agreed to give away five signed copies of her new book to 5 of you lucky listeners. We’re hosting this giveaway on Threads, so click the first link in the show notes to go directly to my Threads profile @missellenyin where you’ll see our book giveaway thread and instructions to enter. Make sure you give @nataliefranke a follow on Threads too. You have until July 27th to enter, so don’t procrastinate, go enter while you’re listening to this. Good luck!View the transcript for this episode at: https://otter.ai/u/aVyHRmAXQ4dHyLdp5FRxtVKbqe0?utm_source=copy_urlLinks to Check Out: Buy 'Gutsy' from an independent bookstore: https://www.parkbooksmd.com/item/a2ewiNE4ecuSGb8duZ6kww Buy 'Gutsy' from Amazon: https://amzn.to/3rxhHgP Natalie's vlog with Gary Vee (8:06) : https://youtu.be/_yr6gXtmgDg?t=486 Threads: @nataliefranke Threads: @cubicletoceo YouTube: https://www.youtube.com/c/CubicletoCEO If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

Jul 19, 202331 min

Ep 203203. Driving Revenue with (Unpaid) Speaking Engagements: $45K Case Study

How do you maximize revenue and list growth from an unpaid speaking engagement? When copywriter and brand strategist Zafira Rajan was asked to speak at Amy Porterfield’s virtual event, she leveraged the opportunity to beta test a freebie that led to an $11 tripwire product through a series of subsequent upsells, iterations, and strategic collaborations, this tripwire funnel resulted in more than $45,000 and 600 new customers added to her business - far more than the upfront speaking fee she would have fetched for her first keynote. In today’s case study, Zafira shares her secrets on how she tied her speaking topic directly to a carefully aligned tripwire offer, achieving a remarkable 52% conversion rate from freebie opt-in to immediate purchase. She’ll also reveal the conclusion she drew from selling this product through open/close cart launches versus evergreen, how to leverage a digital product like this to get in front of other people’s audiences, and her hot take on accepting exposure as payment. If you know you could be doing more with the visibility opportunities you get, this candid conversation is your crash course. View the transcript for this episode at: https://otter.ai/u/_l53xU4N089w56OfcAsrX8kykqs?utm_source=copy_url Thank you to our sponsors: Calling all creative entrepreneurs! Use code 'CEO' at checkout to join Tiffany Napper's coaching membership, Upleveler Society, for only $49/month when you go to https://www.tiffanynapper.com/upleveler-society Head to https://zafirarajan.lpages.co/spk-ceo/ to get Zafira's Sales Page Personality Kit! Connect with Zafira: www.zafirarajan.com https://zafirarajan.substack.com/ Instagram: @zafira.rajan What’s Your Brand’s Core Essence? Take this 2-minute quiz to learn how to stand out powerfully and consistently: bit.ly/zafira-rajan-quiz Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

Jul 17, 202358 min

Bonus: 3 Ways My Slow Launch Made My Offer Better

Share your launch flop story with us on Threads! Join the conversation at @missellenyin + @cubicletoceo Interested in participating in our next Paid to Create Challenge in October? Add your name to the waitlist at https://ellenyin.com/paidtocreateAccess the transcript of this episode HERE: https://otter.ai/u/XIoDtQcC2Ns1CBYWyUi3Ks3HayA?utm_source=copy_urlWhat's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Jul 12, 202323 min

Ep 202202. Save a Launch That's Flopping In the Final 48 Hours

Today’s case study on flipping a flopping launch features Anita Siek, a lawyer turned brand and copy strategist and the founder of Wordfetti. In late 2022, Anita experienced the slowest launch she had ever seen, with little intake on the waitlist and sluggish sales during the first five days of open cart. Rather than giving up, Anita made a bold decision to completely switch her launch messaging and strategy in the final 48 hours, the details of which we’ll uncover in this interview. The result? Over 65% of students joined in that final 48 hours, completely changing the original outcome. For ideas on how to turbocharge your trajectory when things are slow. Keep listening for the key things that turned this failing launch around in crunch time. View the transcript for this episode at: https://otter.ai/u/pDil9PL0HGJe2X9Usbk3IgrJTWA?utm_source=copy_url Thank you to our sponsors: Calling all creative entrepreneurs! Use code 'CEO' at checkout to join Tiffany Napper's coaching membership, Upleveler Society, for only $49/month when you go to https://www.tiffanynapper.com/upleveler-society Connect with Anita: https://wordfettigroup.com/freebie https://anitasiek.com @anitasiek @wordfetti Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

Jul 10, 20231h 2m

Bonus: Honest Mid-Year Update On Our Big 3 Goals: Where We're Succeeding & Failing

What is your most important goal for 2023? Let us know after listening to this episode by DMing @missellenyin and/or @cubicletoceo!Links mentioned in this episode: Bonus #3: Our Company's Big 3 Goals For 2023: https://open.spotify.com/episode/3RxKcZ3ykrWJkZib1se8aP?si=94e91b5a818c45e4 Bonus #10: 2023 Visioncast: https://open.spotify.com/episode/4NqS7OEQINDARMrUyBolDB?si=153f68d3e8d2428e Bonus #20: 3 Strategies That Grew Our Podcast To 70K Monthly Downloads: https://open.spotify.com/episode/78b6mp0cgz7MkhmIyNShTx?si=1b96324c10a0410d Sign up for our weekly newsletter at https://cubicletoceo.co! Access the transcript of this episode HERE: https://otter.ai/u/_09Z38EICO1Bdjkzkziqqtsuajk?utm_source=copy_url What's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Jul 5, 202333 min

Ep 201201. Stuck At Six Figures? Key Changes That Scaled This Agency From 6 To 7 Figures

Stuck at six figures? Today’s case study examines the key strategy differences between a six and seven figure business through the lens of Pauleanna Reid, the founder of WritersBlok, a full-service celebrity ghostwriting agency working with high-profile leaders to turn their personal stories into powerful brand assets. Sharing her personal roadmap from six to seven figure agency owner, Pauleanna highlights crucial improvements she made in the areas of team, client, project, and brand management to scale her company. Pauleanna doesn’t hold back in revealing exactly what it means to provide white glove service, how she prevents burnout for herself and her team while operating in a high-demand industry, what it looks like to have a long-term perspective on relationships, and the secret to being persistent with prospects without being annoying. What’s the missing piece that can help your business move beyond your current revenue level? Press play to find out. View the transcript for this episode at: https://otter.ai/u/96k4DrZrPR8FRDnOwYkOxoXXacg?utm_source=copy_url Thank you to our sponsors: Calling all creative entrepreneurs! Use code 'CEO' at checkout to join Tiffany Napper's coaching membership, Upleveler Society, for only $49/month when you go to https://www.tiffanynapper.com/upleveler-society Successful Ads Club brings their A-Team to power your business's growth! Try your first month today for just $37 at www.ellenyin.com/sac Connect with Pauleanna: thewritersblok.com pauleannareid.com Instagram: @pauleannareid Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

Jul 3, 20231h 7m

200. (Part. 2) 200th Episode Celebration: Listen To Me Coach These 9 Entrepreneurs

Listen to part 1 of this Q+A here: https://open.spotify.com/episode/3kVfFxdZoJZbedrJIKWIHX?si=7737eb409b064ff9 Special thank you to the listeners who submitted questions! Michelle Pualani @themichellepualani Laura Camancho @speakupwithlaura Nicola Moors @nicolamoors Mindi Trimble @minditrimblementoring Madison Sanford @thenourishedbump Michelle Guo @michelleannguo Angel Filer @financeinhereyes Dijon Bowden @dharmaglow Juliette Molina @julesbmakeupgirl View the transcript for this episode at: https://otter.ai/u/cdTeJdD6UULHcLPr2Yzn38ZdgaI?utm_source=copy_url Links mentioned in the epsiode: Biz Bestie episode w/ Mindi Trimble + Juliette Molina: https://open.spotify.com/episode/7HEMM2KjCQ4dK3X6UafvCe?si=32026ba3d79d4b4a Lead Converting episode w/ Thanks For Visiting: https://open.spotify.com/episode/0noGe3GlDDhLf5ZkDBaZKx?si=abda02762d8648cc Investment Thesis episode w/ Kaitlyn Carlson: https://open.spotify.com/episode/7cFdwB1W89nWQZrtBQpNmu?si=81a9b8ace0ed454a What's your signature CEO style? Take the quiz: ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Jun 28, 20231h 11m

Ep 200200. (Part. 1) 200th Episode Celebration! Free Coaching With Ellen

Cheers to 200 episodes together, we can't believe we showed up together in this space for 200 weeks that's almost four years together. And whether you've been with us since episode one, or you're just tuning in today for the first time, welcome, we are so grateful to have you here. In thinking about how we wanted to celebrate this milestone with you all, we felt it was only fitting to feature your voices, our amazing listeners as the guest stars of today's episode, so we're doing a listener Q&A. We can't wait to answer all of your burning questions, so press play to get right into it! Listen to part 2 of this Q+A here: https://open.spotify.com/episode/4zW9wcx9Se9QM9UIjReQyt?si=ab287c8314f34c7a Special thank you to the listeners who submitted questions! Isabelle Sarley @sarleycopy Mangla Sachdev @expatbusinessinabag Juliana Leamen @naturally.joyous Rosalie Ennes @portecuaconsulting Victoria Davis @daviscreativeco Kristina Bleiler @gemcreativeco Carol Umanzor @btobseen Julia Kenyon @juliakenyon Janna Piper @jaqalthehybrid Alicia Martinez @difiadvisory View the transcript for this episode at: https://otter.ai/u/eDz_r-FSMVg_s1mdOs0tE8IBUFo?utm_source=copy_url Thank you to our sponsors: Successful Ads Club brings their A-Team to power your business's growth! Try your first month today for just $37 at www.ellenyin.com/sac Create a swoon-worthy brand with the WorkPlay method! Book an inquiry call at www.workplaybranding.com + mention Cubicle to CEO sent you to receive a fast action bonus worth $1,500. Links mentioned in the epsiode: Get our Perfect Podcast Pitch template: https://ellenyin.com/perfectpodcastpitch Imposter Syndrome episode: https://link.chtbl.com/75CN0O6Y Linda Sidhu Personality Quiz episode: https://link.chtbl.com/9i_s2XIR Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed... Learn more about your ad choices. Visit megaphone.fm/adchoices

Jun 26, 20231h 6m

Bonus: 3 Ways We Increased Our Webinar Conversion Rate

What kind of value do you want from these bonus episodes? Let us know at @missellenyin or @cubicletoceo !Access the transcript of this episode HERE: https://otter.ai/u/qKuvEnjNiQpVFvxxBvOS4mBdx1w?utm_source=copy_url What's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Jun 21, 202319 min

Ep 199199. 2 Ways To Add Urgency and Increase Funnel Conversions by 50%

We are joined on the show today by a dynamic duo who we're lucky to also call friends, Annette Grant and Sarah Karakaian. These talented hosts are the voices behind the premier podcast in the short-term rental space, Thanks For Visiting, as well as the masterminds behind the Hosting Business Mastery Method. In their case study, Annette and Sarah reveal two specific incentives they implemented to build urgency into their free workshop funnel, which led to a staggering 50% improvement in their conversion rate and 90% of their students opting to pay in full for their $2500 signature program. Beyond the element of added urgency, Annette and Sarah also candidly share the other strategies they’ve tested to optimize their free workshop - both the flops and phenomenal successes you’ll want to steal. Tune in to hear what style of testimonials most resonated with viewers on both the live and evergreen versions of their workshop and the winning bonuses that proved to be powerful motivators for people to buy before the workshop even ended. View the transcript for this episode at: https://otter.ai/u/YGzhHoT8piwCiPPyc7BskNnMzqI?utm_source=copy_url Thank you to our sponsors: Successful Ads Club brings their A-Team to power your business's growth! Try your first month today for just $37 at www.ellenyin.com/sac Create a swoon-worthy brand with the WorkPlay method! Book an inquiry call at www.workplaybranding.com + mention Cubicle to CEO sent you to receive a fast action bonus worth $1,500. Try the #1 all-in-one E-commerce platform: Shopify! Sign up for a one dollar per month trial period at shopify.com/cubicle Connect with Thanks For Visiting: www.thanksforvisiting.me/workshop Instagram: @thanksforvisiting_ Try Deadline Funnel: https://deadlinefunnel.com/?via=95801-annette-grant Links mentioned in the epsiode: Linda Sidhu's episode on audience behavior segmentation: https://open.spotify.com/episode/3YObOJpZTMkm9XgK36NE5c?si=bf8b7af678fe4f78 Amanda Walker's episode on repurposing customer testimonials: https://open.spotify.com/episode/3wXoz1nuwKykE7gXN8FhzH?si=32ce6e99e9604517 Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us Learn more about your ad choices. Visit megaphone.fm/adchoices

Jun 19, 20231h 1m

Bonus: 3 Strategies That Landed Us At The Top Of Course Affiliate Leaderboards

Let us know your favorite affiliate tip by DMing us @missellenyin and @cubicletoceo!Access the transcript of this episode HERE: https://otter.ai/u/ZtinxQicMrBidtlK_66JOsDMxeY?utm_source=copy_url What's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Jun 14, 202320 min

Ep 198198. Word Of Mouth At Scale: Empowering Students As Affiliates Grew Her Course To $2M/Year

This affiliate marketing focused episode with Molly Keyser rounds out the final installment in our word-of-mouth and referral marketing mini series. After spending years building a successful photography business, Molly packaged her knowledge into a digital course educating other photographers, and scaled that one course to $2M/year. 10% of total sales were driven by her own students who became affiliates for the course, an impressive feat uncovered in today’s case study where Molly walks us through her process for equipping and motivating her student affiliates - 50 in total - to promote the course on her behalf. Keep listening if you want to tap into the power of word-of-mouth marketing at scale through affiliates! View the transcript for this episode at: https://otter.ai/u/ALK_sdGxw2G670C4u5KukCStAKo?utm_source=copy_url Thank you to our sponsors: Successful Ads Club brings their A-Team to power your business's growth! Try your first month today for just $37 at www.ellenyin.com/sac Create a swoon-worthy brand with the WorkPlay method! Book an inquiry call at www.workplaybranding.com + mention Cubicle to CEO sent you to receive a fast action bonus worth $1,500. Connect with Molly: www.freedomcreator.co Instagram: @mollymkeyser TikTok: @mollykeyser https://www.youtube.com/mollykeyser Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

Jun 12, 202354 min

Bonus: 5 Ways To Find Quality Referral Partners (Outside of Existing Clients)

Listen to the details of our bundle launch in "My Q4 2021 Income Report, Breakdown of Our 7 Revenue Streams & Launch Numbers": https://cubicletoceo.buzzsprout.com/820498/9887908-my-q4-2021-income-report-breakdown-of-our-7-revenue-streams-launch-numbers Access the transcript of this episode HERE: https://otter.ai/u/TCrjgTcqwOY-p6OV0aPsDA8fMm8?utm_source=copy_url What's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Jun 7, 202315 min

Ep 197197. She Walked Away From 17K Followers + Made 40% More Revenue With This Referral Strategy

Today’s episode is the second installment in our word-of-mouth and referral marketing podcast series, this time featuring guest Sara McCabe. As a leadership and operations consultant who helps her clients build better leaders, stronger teams, and more efficient businesses, Sara put her own advice to the test by choosing to walk away from her TikTok account she had built up to 17K followers, and focus instead on generating referrals through past and current clients. This strategic decision resulted in a remarkable 40% increase in revenue, referrals now driving 90% of her sales, and an extra $46,550 in her pocket over the course of last year. What may surprise you most is why she doesn’t incentivize referrals from her clients with monetary kickbacks, and what she has found to work better instead. This hot take and more are uncovered in today’s case study on leveraging the power of word of mouth referrals from your existing clients. View the transcript for this episode at: https://otter.ai/u/XSHeOuNlCIFL_hqsbsc-yM7ShwU?utm_source=copy_url Thank you to our sponsors: If you’re a writer or aspiring writer, visit www.burgeondesignandeditorial.com or follow Tiffany on Instagram @burgeondesignandeditorial to learn more about Tiffany’s services! Mention you were sent by Cubicle to CEO to save 20% on any editing or book coaching services, no code needed. Create a swoon-worthy brand with the WorkPlay method! Book an inquiry call at www.workplaybranding.com + mention Cubicle to CEO sent you to receive a fast action bonus worth $1,500. Connect with Sara: https://www.saracmccabe.com @saramccabeconsulting @dobusinesscasual Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

Jun 5, 202352 min

Bonus: The Easiest Way To Get More Glowing Reviews

To enter our giveaway celebrating our upcoming 200th episode: 1) Leave a positive rating or review for our show at https://ratethispodcast.com/cubicletoceo2) Submit a screenshot of that rating (+ a voice memo question for our 200th episode Q+A) at https://ellenyin.com/200Access the transcript of this episode HERE: https://otter.ai/u/VpmKxS28ea0KcIZ8iwG2xFWIPSM?utm_source=copy_url What's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

May 31, 202310 min

Ep 196196. Repurposing Client Results: Building A Million Dollar Business From This 3 Step Testimonial Strategy

Enter to win a $200 shopping spree with your small business of choice + submit a question to be featured in our upcoming 200th episode of the podcast: ellenyin.com/200 This interview kicks off a 3 episode series centered on growing your revenue through referral and word of mouth marketing. Our first guest is Amanda Walker, host of the Best Damn Coach podcast and a master performance coach, who went from making $623 paychecks as a high school teacher to building a million dollar coaching business helping service-based entrepreneurs 10X their client results so they can grow their impact and profit. Research shows that the #1 way qualified leads make decisions is based on word-of-mouth referrals and customer references, yet many service providers are drowning so much in client delivery that they often miss the opportunity to capture and “sprinkle client results like confetti in everything you do,” as Amanda would say. Her case study examines the 3 specific ways she started leveraging and repurposing client results to attract more than $1 million in coaching contracts, with no audience, website, or even social media to begin with. Amanda also explains the difference between informal and formal testimonials and why shifting toward informal testimonials will help you build greater trust with your audience. Keep listening to hear how you can make the most of this underutilized, low-cost marketing strategy. View the transcript for this episode at: https://otter.ai/u/_ng3vvI3UPmcZYGmOg8kDkPXrzU?utm_source=copy_url Thank you to our sponsors: If you’re a writer or aspiring writer, visit www.burgeondesignandeditorial.com or follow Tiffany on Instagram @burgeondesignandeditorial to learn more about Tiffany’s services! Mention you were sent by Cubicle to CEO to save 20% on any editing or book coaching services, no code needed. Swap out your ineffective questions that lead to close-ended responses with Dr. Kristine Medyanik's prompts and questions that build trust by downloading your digital copy of the Curiosity Based Leadership booklet for only $9: ellenyin.com/curiositybooklet. This booklet is a must-have for every CEO! Stand out from other coaches without spending $1 on marketing in Amanda Walker's FREE masterclass: www.amanda-walker.com/masterclass Connect with Amanda: www.amanda-walker.com Instagram: @awalkmyway Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot &... Learn more about your ad choices. Visit megaphone.fm/adchoices

May 29, 202356 min

Bonus: Use This 2 Sentence Email Follow-Up When You’re Ghosted By A Potential Client

Tell us how this magic 2 sentence email has helped you get responses from potential clients on Instagram @missellenyin and @cubicletoceo!Listen to Bonus #9: STOP Ending Your Emails With This Conversation Killer: https://cubicletoceo.buzzsprout.com/820498/12347654-bonus-9-stop-ending-your-emails-with-this-conversation-killerAccess the transcript of this episode HERE: https://otter.ai/u/oHZ8EHW2N-tocKDEnTWLg1nujsQ?utm_source=copy_url What's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

May 24, 20238 min

Ep 195195. Solopreneur to Thriving Team: How Hiring Interns Increased Business Revenue By 45% In 5 Months

All entrepreneurs eventually hit a ceiling in scaling their business alone that starts them down the path of exploring, when and how do I start hiring? Today’s guest brings a unique perspective to the hiring process, leveraging internships to build her team. Heather Brown is a full-time blogger, podcast host of Healthy with Heather Brown, ebook author, and educator behind the brand My Life Well Loved, reaching more than 1 million women a year through her content. Heather’s case study documents how she took her blogging business from solopreneurship to thriving team, resulting in a remarkable 45% increase in revenue within the first five months of hiring help; a net increase of $35,000 in profit from an initial $5,000 investment. Keep listening to hear Heather’s experience on why paying for support pays off. View the transcript for this episode at: https://otter.ai/u/r9q1fNsPqH4WT9e5e3omiY13iy8?utm_source=copy_url Thank you to our sponsors: If you’re a writer or aspiring writer, visit www.burgeondesignandeditorial.com or follow Tiffany on Instagram @burgeondesignandeditorial to learn more about Tiffany’s services! Mention you were sent by Cubicle to CEO to save 20% on any editing or book coaching services, no code needed. Swap out your ineffective questions that lead to close-ended responses with Dr. Kristine Medyanik's prompts and questions that build trust by downloading your digital copy of the Curiosity Based Leadership booklet for only $9: ellenyin.com/curiositybooklet. This booklet is a must-have for every CEO! Try the #1 all-in-one E-commerce platform: Shopify! Sign up for a one dollar per month trial period at shopify.com/cubicle Connect with Heather: https://www.mylifewellloved.com/ Instagram: @mylifewellloved Team Building Course: https://www.mylifewellloved.com/product/team-building-for-solopreneur-mamas-course-workbook/ **USE CODE 'CEO' for 15% OFF** Daily Schedule freebie: https://www.mylifewellloved.com/product/daily-schedule-for-families/ Healthy with Heather Brown Podcast: https://www.mylifewellloved.com/podcast/ Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us Learn more about your ad choices. Visit megaphone.fm/adchoices

May 22, 20231h 2m

Bonus: 3 Strategies That Grew Our Podcast To 70K Monthly Downloads

Email [email protected] with the subject line "CASTBOX REFERRAL" for an introduction to our Castbox ad rep!3 Underrated Tips for Becoming a Paid Speaker Episode: https://cubicletoceo.buzzsprout.com/820498/12111286-bonus-4-how-do-i-become-a-paid-speaker-3-underrated-tipsSave 30% discount on your annual Mic Check Society membership (monthly payment plans are available) by going to micchecksociety.com and entering the code CEO at checkout.Access the transcript of this episode HERE: https://otter.ai/u/aHL14qOcMgJMmx7ZEPvtLttcsTY?utm_source=copy_url What's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

May 17, 202321 min

Ep 194194. 70K to 350K Monthly Downloads In 1 Year: 3 Strategies For Explosive Podcast Growth

Today’s case study is a masterclass in audience growth and retention for any content creator, but pay extra attention if you’re a fellow podcaster. Les Alfred, podcast host & founder of Balanced Black Girl, joins us on the mic to divulge the juicy details behind her podcast’s meteoric rise from 70,000 to now 350,000 monthly downloads - an impressive 5X growth in one year. Balanced Black Girl is an online wellness community and podcast focused on mind-body health, habits, spacious productivity, financial wellness, and self-care. Amassing more than 7 million downloads and 1,500 5-star reviews since the show’s launch in 2018, Les is a podcasting powerhouse who prefers sustainable strategies for listener growth over quick hacks. She'll be sharing how she keeps listeners coming back week after week, her weekly content plan for creating highly shareable social media posts to promote each episode, and how she activates listeners to put into practice what they hear on her show. View the transcript for this episode at: https://otter.ai/u/dEpaq7T30WBWdPPWrkMW3G1zY9w?utm_source=copy_url Thank you to our sponsors: If you’re a writer or aspiring writer, visit www.burgeondesignandeditorial.com or follow Tiffany on Instagram @burgeondesignandeditorial to learn more about Tiffany’s services! Mention you were sent by Cubicle to CEO to save 20% on any editing or book coaching services, no code needed. Swap out your ineffective questions that lead to close-ended responses with Dr. Kristine Medyanik's prompts and questions that build trust by downloading your digital copy of the Curiosity Based Leadership booklet for only $9: ellenyin.com/curiositybooklet. This booklet is a must-have for every CEO! Connect with Les: https://www.balancedblackgirl.com Intimacy In Friendships Episode: https://bit.ly/3VTfsQ4 Start the 'Reframing The Reset' Series: https://bit.ly/3MiynjW Instagram: @balancedblackgirlpodcast Instagram: @balancedles Youtube: https://www.youtube.com/@BalancedBlackGirl/ Hear more about SEO from our friend Elise Armitage in this episode: https://bit.ly/3VV6i5r Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at Learn more about your ad choices. Visit megaphone.fm/adchoices

May 15, 202356 min

Bonus: Evaluating Two Investment Opportunities - The Pros, Risks, and Which One I Chose

For more insight on investment strategies, listen to episode 193 with my personal wealth advisor, Kaitlyn Carlson: https://cubicletoceo.co/wealth-building-strategy/Access the transcript of this episode HERE: https://otter.ai/u/RtRE1RCmcc7XDSEpB2Xt6L1zC5c?utm_source=copy_url What's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

May 10, 202320 min

Ep 193193. Retirement For Entrepreneurs Series: This Wealth Advisor’s Investment Strategy To Grow A $15M Portfolio And Retire On $360K/Year

Last week, we explored real estate investing as a retirement vehicle and this week, our guest’s chosen retirement strategy is investing in a stock portfolio that will allow her to retire at age 60 with a $15 million portfolio that she can withdraw an annual income of $360,000/year from. Kaitlyn Carlson is the founder & CEO of Theory Planning Partners, a boutique wealth creation firm for the top female entrepreneurs in the United States. Before launching Theory Planning Partners, Kaitlyn spent the majority of her career at UBS Financial Services, Inc., where she developed more than 300 financial plans for clients with assets ranging from $500,000 to $1 Billion. I feel so lucky to be one of Kaitlyn’s Theory clients, where she is helping plan my own path to financial independence, with the goal to become work-optional by my early to mid-40s. Today, Kaitlyn is getting vulnerable and walking us step by step through her and her husband’s personal investment strategy, laying out the exact dollar amounts for everything. Outside of our quarterly income reports we publish on the podcast, this is the most financially transparent + detailed episode we’ve ever recorded on the show. I highly recommend you break out your pen + paper or open a Google doc to take notes as you listen so you can fully process the insights Kaitlyn shares with us today. View the transcript for this episode at: https://otter.ai/u/BOzQ_WrZI-DDJkbaf-jv7xyUVqg?utm_source=copy_url Thank you to our sponsors: Subscribe to Natasha Samuels' show, The Shine Online Podcast, and check out the rest of episode 71 HERE: https://link.chtbl.com/mhWiLtY8 Try your first 7 days of Honeybook free (no credit card required) + save 35% on your first year of ANY plan when you sign up with our link: http://share.honeybook.com/ellen Connect with Kaitlyn: https://theoryplanning.com Instagram: @theoryplanningpartners Schedule to meet with Kaitlyn! https://calendly.com/theoryplanning Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

May 8, 20231h 7m

Bonus: Poll The People - Paid vs. Free, Peer-Led Masterminds

Thank you to our contributors who we quoted in this episode: @shinewithnatasha @thetiffanycoyle @ericapowellandco @thelistcoach @joyymichelle @hayleyluckadoo @erinhurleymd @sigruncom @kc_creativellc @MizDailey Check out these previous podcast episodes: Meet My Biz Besties w/ Tessabella Jelten+ Laura Markz 3 Practical Ways To Use AI To Create Content: How Jasmine Garnsworthy Runs A Media Company As The Only Full Time Employee This NON-WEBINAR “Open House” Funnel Generates 25% Application Rates For A High Ticket Program w/ Veronica Romney 3 Life-Changing Lessons I Learned From My First Personal Wellness Retreat Our Company's Big 3 Goals For 2023 Subscribe to our channel on YouTube! https://www.youtube.com/c/CubicletoCEOAccess the transcript of this episode HERE: https://otter.ai/u/Vd4q1_8r8ea03ZzmG-r4yMAqpz8?utm_source=copy_urlIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost... Learn more about your ad choices. Visit megaphone.fm/adchoices

May 3, 202345 min

Ep 192192. Retirement For Entrepreneurs Series: Investing In Real Estate To Retire By 40 With $300K/Year

As entrepreneurs, we have the rare privilege of deciding when and how we retire. For many of us, retirement isn’t necessarily an age, but rather a milestone of financial independence where the income from assets outside of our business fully cover our lifestyle expenses, thus rendering work optional. “Desirement”, not “retirement” as today’s guest would call it. In this first installment of our retirement series, we’re talking to Erinn Bridgman, a money management and mindset coach who helps female entrepreneurs not only design a profitable business, but generate personal wealth. Erinn reveals how she used $22,700 from her then-photography business to invest in her first real estate property, which she then snowballed to pay off $100K of student debt + build a real estate portfolio worth $7 million. Her current strategy puts her on a path to retire by 40 with an income of $300K/year, fully funded by her real estate empire. We’re running through all the numbers, profit margins, and real estate investing tactics involved - get ready to take copious notes! View the transcript for this episode at: https://otter.ai/u/H4dxDZXo5_UOXU13cddSDzLDVDM?utm_source=copy_url Thank you to our sponsors: Subscribe to Natasha Samuels' show, The Shine Online Podcast, and check out the rest of episode 71 HERE: https://link.chtbl.com/mhWiLtY8 Try your first 7 days of Honeybook free (no credit card required) + save 35% on your first year of ANY plan when you sign up with our link: http://share.honeybook.com/ellen Join Erinn's 8-Week VIP Money Coaching Intensive: https://www.erinnbridgman.com/money-makeover-transformation Connect with Erinn: Get started with Erinn's Real Estate Investing Guide: https://www.erinnbridgman.com/real-estate-investing-guide Listen to the Wealthy Woman Podcast: https://www.erinnbridgman.com/podcasts/the-wealthy-woman-podcast Instagram: @erinn_bridgman Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

May 1, 202357 min

Bonus: I Made $676,000+ From This $55 Skill... I Want You To Learn It Too!

Join us for our next Paid to Create cohort at https://ellenyin.com/paidtocreateWant to hear from our previous Paid to Create students? Check out these podcast episodes: [$10K Launch Case Study] How She Sold Out A Course That Wasn't Created Yet How This Business Newbie Spent $0 of Her Own Money To Create & Launch Her First Online Course How to Get Paid for a Product You Haven’t Even Created Yet How This Neurodivergent Artist Increased Her Income From $250 to $10K/Month With An Online Course About Cooking Chinese Food Access the transcript of this episode HERE: https://otter.ai/u/cmusSFUQGSq8WXmsvCQI8YnOWeY?utm_source=copy_url What's your signature CEO style? Take the quiz: ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Apr 26, 202312 min

Ep 191191. [Q1 2023 Income Report] $194K In Cash + Our Highest Profit Margin In Years

This is a free preview of ⁠Revenue Report Files⁠: an audio archive of five years of Cubicle to CEO’s quarterly revenue reports, from 2020 through 2024. Each episode breaks down our company’s profit and loss numbers, along with the context, decisions, and lessons from that quarter. Full episodes can be found at ⁠cubicletoceo.co/revenuereport⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Apr 24, 20237 min

Bonus: 3 Life-Changing Lessons I Learned From My First Personal Wellness Retreat

Access the transcript of this episode HERE: https://otter.ai/u/CYs6U8bwEUXUAt-wscimUkYbZt4?utm_source=copy_url What's your signature CEO style? Take the quiz: ellenyin.com/quizConnect with Carmen + learn more about the Permission Slip Retreat I attended: https://carmenohling.com/permissionslipretreat/ https://www.instagram.com/carmenohling/ https://www.instagram.com/permissionslipcommunity/ If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Apr 19, 202319 min

Ep 190190. Proof Biz Besties Grow Your Bottom Line: Their Collaboration Generated a Collective $25K

It’s a love story that rivals Taylor’s version of Romeo & Juliet. Follow the saga of two Cubicle to CEO mentees turned biz besties, from meet-cute to making $25K together by leaning on each other’s strengths. Mindi Trimble + Juliette Molina's case study is proof that biz besties not only better your life, but also grow your bottom line - and why relationships are key to your success in business. View the transcript for this episode at: https://otter.ai/u/CKEGIVVgxtvxH8faaE3hLodTWsQ?utm_source=copy_url Thank you to our sponsors: Subscribe to Natasha Samuels' show, The Shine Online Podcast, and check out the rest of episode 71 HERE: https://link.chtbl.com/mhWiLtY8 Try your first 7 days of Honeybook free (no credit card required) + save 35% on your first year of ANY plan when you sign up with our link: http://share.honeybook.com/ellen Fellow podcasters, this is for you! Save 30% discount on your annual Mic Check Society membership (monthly payment plans are available) by going to micchecksociety.com and entering the code CEO at checkout. Connect with Mindi: Book your Accepted Academy connection call: https://www.minditrimble.com/bookacall https://www.minditrimble.com/mentoring Instagram: @minditrimblementoring Connect with Juliette: https://www.beautybyjuliette.com/ Instagram: @julesbmakeupgirl https://www.linkedin.com/in/juliette-m-89125aa/ https://www.facebook.com/Julesbmakeupartist/ Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Apr 17, 202351 min

Bonus: What's Your CEO Style? Take This 10 Question Quiz To Find Out!

Find out your unique CEO style here: https://ellenyin.com/quizAccess the transcript of this episode HERE: https://otter.ai/u/jE5I8jFFUpJAcwjlQhBaf6VESgw?utm_source=copy_url If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Apr 12, 20238 min

Ep 189189. 3 Strategies That Made $3 Million Over 3 Years: The Business of Being an Influencer

We’re continuing our back to back conversations with entrepreneurs who monetize as content creators or influencers with this week’s guest, Mattie James. Mattie is a former Miss Liberia USA turned best-selling author of Everyday MAGIC, the CEO of the Mattie James Company, and founder of Bossfluence. In today’s case study, Mattie reveals 3 key strategies she implemented in her business over 3 years that made her $3 million dollars. To add to the synchronicities, Mattie is also a proud mom of 3, leaning into her role as a parent to inspire the content she creates. View the transcript for this episode at: https://otter.ai/u/Y14frpm1638l15kpMtbvB5kcSFA?utm_source=copy_url Thank you to our sponsors: Subscribe to Natasha Samuels' show, The Shine Online Podcast, and check out the rest of episode 71 HERE: https://link.chtbl.com/mhWiLtY8 Try your first 7 days of Honeybook free (no credit card required) + save 35% on your first year of ANY plan when you sign up with our link: http://share.honeybook.com/ellen Fellow podcasters, this is for you! Save 30% discount on your annual Mic Check Society membership (monthly payment plans are available) by going to micchecksociety.com and entering the code CEO at checkout. Connect with Mattie: https://www.mattiejames.com https://www.bossfluence.com Instagram: @themattiejames Influencers, Creators & UGC - What's The Difference? Listen to Ellen's perspective in bonus episode #14 here: https://cubicletoceo.buzzsprout.com/820498/12588783-bonus-14-influencers-creators-ugc-what-s-the-difference Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Apr 10, 20231h 7m

Bonus: Influencers, Creators & UGC - What's The Difference?

Listen to our previous case study with Tiffany Yu who made $100K last year with her content creation side hustle: https://cubicletoceo.buzzsprout.com/820498/12558624-the-side-hustle-for-ceos-make-100k-year-as-a-content-creator-outside-of-your-businessAccess the transcript of this episode HERE: https://otter.ai/u/PkijjJK6VjDZ6YC_3qZmD6pIpcI?utm_source=copy_url Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Apr 5, 202319 min

Ep 188188. The Side Hustle for CEOs: Make $100K/Year As A Content Creator Outside of Your Business

For all the links mentioned in this episode, go to our blog post: https://cubicletoceo.co/disability-advocate/ Most entrepreneurs look at content as a means to an end, or a necessary marketing strategy to drive sales to the actual service or product their business provides - but what if you also monetized the content itself? Tiffany Yu made $100K last year with her side hustle as a content creator, a completely separate income stream from her primary role as the CEO/Founder of Diversability, an award-winning, entirely disabled-run and led social enterprise to elevate disability pride. Her case study today exemplifies how entrepreneurs can double as creators too, outside of their role as CEO. An accomplished 3X TEDx speaker with more than 180K followers now across platforms, Tiffany may surprise you with how she got her first brand deal for $5,000 with only 5,000 followers on Instagram and why this is realistic for a business owner of any size audience to achieve. Brand deals however, aren’t the only way to monetize as a content creator, which Tiffany reveals in her breakdown today of the various income sources that contributed to her $100K side hustle. View the transcript for this episode at: https://otter.ai/u/KHUt7Ba1XLWJzo8lf3Fl17P4SXE?utm_source=copy_urlConnect with Tiffany: http://tiffanyyu.com http://mydiversability.com Twitter: @imtiffanyyu Instagram: @imtiffanyyu TikTok: @imtiffanyyu If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Follow for new episodes every Monday + Wednesday. Learn more about your ad choices. Visit megaphone.fm/adchoices

Apr 3, 20231h 18m

Bonus: Closing My Coworking Space (Is Quitting Bad?)

Hear how Ellen opened the Clubhouse on a $7K budget: https://cubicletoceo.buzzsprout.com/820498/11250852-behind-the-business-opening-my-oregon-coworking-space-7-months-ago-on-a-7-000-budgetGet the book mentioned in this episode 'Start More Than You Can Finish: A Creative Permission Slip to Unleash Your Best Ideas': https://amzn.to/3zbL6hg Access the transcript of this episode HERE: https://otter.ai/u/5PKFO2B1YFnu_-jqfnpoS19f87E?utm_source=copy_url If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Mar 29, 202320 min

Ep 187187. 3 Practical Ways To Use AI To Create Content: How Jasmine Garnsworthy Runs A Media Company As The Only Full Time Employee

AI has entered the chat in a BIG way this year, but what’s just tech hype and what’s actually useful to you as a business owner? Jasmine Garnsworthy, creator of Female Founder World, debriefs her personal use case of how 3 of her favorite AI tools - including Chat GPT - make it possible for her scrappy team of two to sustainably publish large volumes of content AND plan in-person events all over the U.S. - all while retaining their brand originality and content quality. Having previously led editorial for mega media brands like POPSUGAR and Stylecaster, I loved Jasmine’s honest hot takes on how AI is impacting the future of content - and why more women - especially entrepreneurs - need to participate. This conversation is equal parts thought-provoking as it is practical, with Jasmine sharing very specific examples of how you can apply these 3 tools to accelerate your content game, without a steep tech learning curve. Whether you sell services, digital offers, or physical products, this episode is a must-listen. View the transcript for this episode at: https://otter.ai/u/8LkHYruvVg3aJtMwDjVHLOo2s0c?utm_source=copy_url Connect with Jasmine: www.femalefounderworld.com Instagram: https://www.instagram.com/jasminegarnsworthy/ + https://www.instagram.com/femalefounderworld/ TikTok: https://www.tiktok.com/@jasgarnsworthy + https://www.tiktok.com/@femalefounderworld For all the links to the AI tools + podcast episodes mentioned in this episode, go to our blog post: https://cubicletoceo.co/ai-tools/ If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Follow for new episodes every Monday + Wednesday. Learn more about your ad choices. Visit megaphone.fm/adchoices

Mar 27, 202356 min

Bonus: 10 Video Marketing Hot Takes With Natasha Pierre of The Shine Online Podcast (Part 1)

Go listen to part 2 of @shinewithnatasha's Video Marketing Hot Takes on The Shine Online Podcast: https://link.chtbl.com/shineonlineApple: https://podcasts.apple.com/us/podcast/the-shine-online-podcast/id1491553314?i=1000605298712Spotify: https://open.spotify.com/episode/2CWSnbs4fgX5K8eJXNgpWK?si=L6oViko8SomgSXIOnegELAAccess the transcript of this episode HERE: https://otter.ai/u/ofFABEKf-g0mHsnKVZLL_uE31ts?utm_source=copy_urlIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Mar 22, 202319 min

Ep 186186. How She Made $500K From ONE Email With This Know, Like, Trust Newsletter Formula

Imagine making $500,000 dollars from one email. Today’s guest actually did this, and she’s giving you a word for word copy of said email in a doc to peruse AND participate in conversation with her later in this episode. Meet Merel Kriegsman, a former cleaning lady turned self-made millionaire specializing in high-end offers, and dedicated to helping you become the wealthiest woman in your lineage. While we love a good success story, we also recognize that overnight success is rarely a reality. The same is true of course with the $500K email, so Merel sets you up for success by first breaking down the exact long-term email newsletter formula that nurtured her audience to make a mammoth win like that possible. It’ll come in the familiar phrase of “know, like, trust”, but I promise you Merel’s specific approach to incorporating each element in your emails is so much more than a common cliche. View the transcript for this episode at: https://otter.ai/u/gbBkL_kTvq8fo7Jc_0cjcFrumQY?utm_source=copy_url Connect with Merel: Get access to the 6 emails that sold millions of dollars in high-end offers: https://merelkriegsman.com/milliondollaremails https://merelkriegsman.com Instagram: https://www.instagram.com/merelkriegsman/ Facebook: https://www.facebook.com/merelkriegsman LinkedIn: https://ca.linkedin.com/in/merelkriegsman If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Follow for new episodes every Monday + Wednesday. Learn more about your ad choices. Visit megaphone.fm/adchoices

Mar 20, 202357 min

Bonus: Why It Pays For Online Businesses To Invest In Local Networking

Go show some love to our friend Leslie at https://www.instagram.com/l.thompson_realestate/Access the transcript of this episode HERE: https://otter.ai/u/zhWdPOfJmYF_wxX2PElOTX4YTD4?utm_source=copy_urlIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Mar 15, 202311 min

Ep 185185. Bye Bro Marketing 👋 She Made $122K In Her Last Launch By Rejecting These Popular Tactics

What gives you the marketing ICK? If you’re tired of seeing gurus pose in front of ferraris and reliving the same formulaic webinar - complete with inflated value stacks and fear-induced FOMO - today’s conversation will feel refreshing in more ways than one. We’re joined by my friend Gloria Chou, an award-winning Small Business PR coach who has helped her community generate more than 1 BILLION free, organic views for their business through features in top tier media outlets. Gloria brings us a brutally honest analysis of her most recent program launch of PR Starter Pack, where she tested rejecting the most popular bro marketing tactics that have dominated the last decade. Her experiment resulted in not only a six figure launch, but half of her previous refund rate. She’ll walk us through exactly what she ditched, why, and how that had a positive impact on her bottom line, mental sanity, and relationship with her students. Keep listening to usher in a new era of transparent, ethical marketing. View the transcript for this episode at: https://otter.ai/u/CWvf28Uw5uAU9MJgOi6oz0gbbG0?utm_source=copy_url Connect with Gloria: Get Gloria's PR Guide and register for her FREE masterclass: www.gloriachoupr.com/masterclass www.gloriachoupr.com Instagram: DM Gloria the word 'PITCH' for a freebie! https://instagram.com/gloriachoupr LinkedIn: https://www.linkedin.com/in/gloriaychou Youtube: https://www.youtube.com/@smallbusinesspr Twitter: https://twitter.com/gloriachoupr If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Follow for new episodes every Monday + Wednesday. Learn more about your ad choices. Visit megaphone.fm/adchoices

Mar 13, 202353 min

Bonus: 2023 Visioncast - The Month By Month Projects We're Working On For The Rest Of This Year!

Have you planned out what your business calendar will look like for the rest of 2023? DM what you're most excited for to us at @missellenyin or @cubicletoceo!Links mentioned in this episode: Bonus #3: Our Company's Big 3 Goals For 2023: https://cubicletoceo.buzzsprout.com/820498/12064890-bonus-3-our-company-s-big-3-goals-for-2023 Quiz Funnel Strategy with Linda Sidhu: https://cubicletoceo.buzzsprout.com/820498/11082441-borrow-the-personality-quiz-funnel-behind-this-70k-launch Get our weekly email newsletter: https://cubicletoceo.co Fill out this FREE Roadmap worksheet for service providers + coaches to find out how you can make your first $10K month: https://ellenyin.com/roadmap Perfect Podcast Pitch Template: https://www.ellenyin.com/perfectpodcastpitch Guarantee A Response On Your Next Podcast Pitch By Adding This ONE Thing: https://cubicletoceo.buzzsprout.com/820498/10567030-include-this-1-easy-thing-in-your-next-podcast-pitch-to-guarantee-a-response Access the transcript of this episode HERE: https://otter.ai/u/0kkMV04l5b9Iz9R8TeILSH6UaME?utm_source=copy_urlIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Mar 8, 202331 min

Ep 184184. 4X Your Revenue in 1 Year By “Staying Close To The Money”

The Pareto principle, more commonly known as the 80/20 rule, states that 80% of our outcomes result from only 20% of our efforts. With this in mind, it’s vitally important for entrepreneurs to know what to amplify in their business and what to ruthlessly eliminate. Business growth strategist Frenchie Ferenczi conducted an experiment in pursuit of this truth, implementing a decision filter she dubbed “staying close to the money” to measure everything she spent time on in relation to how likely it was to produce a sale. Doing this helped Frenchie 4X her revenue in one year, and her case study today reveals the five key decisions she made to stay close to the money that revved up her revenue. Keep listening to discover how you can borrow Frenchie’s approach to stay close to the money in your own business. View the transcript for this episode at: https://otter.ai/u/zFkKI0h4m0q2R7NrxQyvO-JX5d4?utm_source=copy_url Thank you to our sponsors: Watch The Road to RISE Documentary by Comcast RISE: https://bit.ly/RISEQ123_CBC_Podcast Manage all your social media accounts + access in-depth social analytics you can’t find anywhere else with Metricool! Sign up for your forever FREE account and try premium features free for 30 days when you visit metricool.com & use code ‘CEO’ Whenever you think of gifting, think Ama & Akua! Get 10% off your first order of these beautifully curated gift boxes featuring products from BIPOC and LGBTQ+ creators when you use code 'CEO' at amaandakua.com Connect with Frenchie: Check out Frenchie's guide for Staying Close To The Money: https://stayclosetothemoney.com/ https://www.frenchieferenczi.com Instagram: @frenchie.ferenczi Listen to Strategy Snacks! https://frenchieferenczi.com/strategy-snacks If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Subscribe for new episodes every Monday + Wednesday. Learn more about your ad choices. Visit megaphone.fm/adchoices

Mar 6, 202356 min

Bonus: STOP Ending Your Emails With This Conversation Killer

Here's why you should stop ending your emails with "let me know if..." (and 7 sign-offs to try instead for higher response rates & conversions!) Do you have a sticky business situation where you don't know the right words to say? DM it to us @missellenyin or @cubicletoceo so we can hold onto it for a potential future bonus episode! Access the transcript of this episode HERE: https://docs.google.com/document/d/17dvNCzdAcVE8uoLDao1MmvfOjDMldlYaXqNa7R8yhHk/edit?usp=sharing If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Mar 1, 20237 min

Ep 183183. 👀Access Secret Social Media Analytics You’ve Never Seen Before With Metricool

How do real-life creators, small business owners, and social media managers use data to make smarter marketing decisions? We’ve brought in two experts from Metricool - our favorite all-in-one social media management, analytics, and scheduling platform - to give us the inside scoop. Anniston Ward & Alex Caceres from Metricool’s marketing team have a front row seat to thousands of social media accounts of all sizes and niches on platforms ranging from TikTok to Twitter. In this case study, they’ll share some of the most underutilized social media analytics tools and insights you can start leveraging TODAY to grow your audience, save time, and improve your marketing strategy with data-driven decisions. To add a visual learning experience while you listen, try their suggestions in real-time by signing up for a forever free Metricool account at metricool.com and use our exclusive code “CEO” to unlock free access to premium features for 30 days as well. View the transcript for this episode at: https://docs.google.com/document/d/1pi2Mo3LsmcYGXQCWOOKbZdMUeLIDL8nFrNYrnwzYtMc/edit?usp=sharing Connect with Metricool: Website: https://metricool.com/ Blog: https://metricool.com/social-media-blog/ Instagram: @metricoolapp TikTok: @metricoolapp Twitter: @metricool Metricool Content Planning Spreadsheet Tutorial: https://www.youtube.com/watch?v=ozzIuWGOabs If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 27, 202345 min

Bonus: Is Cold Pitching Dead? My Honest Experience On Both Ends (Spoiler: We’ve Already Secured $167K This Year)

Hear more about how Ellen built her co-working space in this episode: https://cubicletoceo.buzzsprout.com/820498/11250852-behind-the-business-opening-my-oregon-coworking-space-7-months-ago-on-a-7-000-budgetAccess the transcript of this episode HERE: https://docs.google.com/document/d/1Yer9I2AWE_La8l1JMeWViBd83lA0B5ogRmH6ZxVRf_I/edit?usp=sharingIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 22, 202325 min

Ep 182182. EXCLUSIVE TELL-ALL: Amy Porterfield Analyzes Her $7.5M Launch + Shares Detailed Pre-Launch Strategy

Full heads up: you’re about to be hit with the motherlode of all case studies. Amy Porterfield is giving us a Cubicle to CEO exclusive on her most recent $7.5 MILLION launch of her signature program, Digital Course Academy. She’s getting radically transparent and sharing financial insights she’s never disclosed anywhere else - including her own chart-topping podcast. We promise we're not just hyping this up because Amy is a legend in the online marketing world, but this is truly the MOST DATA-DRIVEN, and dare we say BEST, case study we’ve ever had on the show. Our podcast is all about asking successful entrepreneurs the business questions you CAN’T Google, and my friend Amy understood the assignment. Her tell-all today includes her detailed step-by–step pre-launch strategy, including exact timelines, number of leads, and conversion rates at every stage of the pre-launch, PLUS our favorite mic drop moment: a next level strategy we had never even heard of that will change the game for your live showup rates. If this episode rocks your world as much as it did ours, please send Amy your gratitude for her generosity by ordering her new book, Two Weeks Notice. We’ll drop the link for you below!Connect with Amy: Check out everything Amy is up to at https://amyporterfield.com Get 'Two Weeks Notice' NOW (Available 2/21): https://twoweeksnoticebook.com Instagram: @amyporterfield View the transcript for this episode at: https://docs.google.com/document/d/18LNxu41sUi3kWOQJlFkGq0FyFRYKtnr6VDRWYaV0ch4/edit?usp=sharing If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 20, 20231h 1m

Bonus: How Much IG Paid Me In 2022 With 29K Followers

YouTube version dropping soon! Subscribe now to be notified: youtube.com/@cubicletoceo Binge all our previous quarterly income reports: https://ellenyin.com/incomereportAccess the transcript of this episode HERE: https://docs.google.com/document/d/168BXxmgrsD12kbTHpGJzoWO79_uA4YZHjfbTPqHIyFE/edit?usp=sharingIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you. Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 15, 202318 min

Ep 181181. Is Buying Boring Small Businesses Better Than Starting Your Own? Codie Sanchez Makes $50M/Year From This

We're willing to bet if you’ve opened YouTube in the last 12 months, you’ll recognize today’s guest: accomplished investor, founder of Contrarian Thinking, and rising media mogul, Codie Sanchez. Codie took the Internet by storm with her enthusiasm (and smarts) for buying boring small businesses. In short, you’re buying the profits of an existing small business instead of starting one from scratch. But what exactly is a boring small business? Don’t worry, Codie will give us a refresher before we dive into today’s case study on how she built a portfolio of small businesses she owns that make $50 million a year collectively - without her operating in the day-to-day. One thing we love most about Codie is that she’s also an advocate for financial transparency, so in her case study you’ll get to hear the exact deal structure of a recent acquisition and all the numbers involved: cost, revenue, and profits. If you’ve ever felt destined to be an entrepreneur but not a founder, or you’re already running a successful business and want to invest your profits to build wealth that doesn’t depend on you, get ready for Codie to blow open a whole new world of possibilities. Sign up for our free weekly newsletter for more bonus content: https://cubicletoceo.coConnect with Codie: Want to join the 100k+ others on their journey to financial freedom? Sign up for the Contrarian Thinking newsletter: https://sparklp.co/f6a9729d/ Binge Codie's YouTube content: https://www.youtube.com/c/CodieSanchezCT Get the step by step guide to small business acquisitions in Codie's Unconventional Acquisitions Small Business Buying Course: https://courses.unconventionalacquisitions.com/courses/buying-a-small-business?ref=ac9af5 Want to learn how to grow your email list to 10K subscribers? Check out this article: https://contrarianthinking.co/media-apocalypse-and-30-days-to-10000/ Instagram: https://www.instagram.com/codiesanchez/ View the transcript for this episode at: https://docs.google.com/document/d/1dySHU7iE-OWstZSGt8ADzqQ7n3w9levDuYgsHPml6gI/edit?usp=sharing If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 13, 202353 min

Bonus: WTH Is A Media Company?! Our Business Model, Explained.

Want bonus insights from 6,7, & 8 fig entrepreneurs delivered to your inbox weekly? Sign up for our free newsletter: https://cubicletoceo.coBinge all our previous income reports: https://ellenyin.com/incomereportAccess the transcript of this episode HERE: https://docs.google.com/document/d/1CWzapRj82HVplgFEdjizKpPY6wtsjeLIRhsIDHuY500/edit?usp=sharingIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 8, 20239 min

Ep 180180. TikTok Made Me Buy It: The Viral Video Strategy Gabrielle Stone Used To Make Her Self-Published Book A Best-Seller

You know that saying, “turn your mess into your message?” Today’s guest took that literally and turned a series of unfortunate events (a cheating husband, divorce, and then epic heartbreak when her next whirlwind romance dumped her right before a romantic month-long trip to Europe)... into a solo international trip and best-selling book, Eat Pray #FML. Gabrielle Stone is no stranger to the spotlight, growing up with her legendary scream-queen mom, Dee Wallace (best known for playing Mary Taylor, the mom in Spielberg’s blockbuster film, E.T.) Gabrielle herself spent many years in the industry as well, acting, writing and directing. Writing a nonfiction book about her own life though, was a foreign frontier. In today’s case study, Gabrielle walks us through her exact viral TikTok strategy (where she started with zero followers) that allowed her to reach more than 100M people and sell hundreds of thousands of copies of her self-published book. She also shares her hot take on why self-publishing is infinitely more lucrative for authors. Even if you’re not an author, you’ll want to borrow Gabrielle’s smart approach to short-form video content to create a legion of raving fans and sell more of your product, service or offer. Thank you to our sponsors: Ready to do more with your iPad? To pick up your Paperlike, head over topaperlike.com/ctc, click “Buy Paperlike,” and select your iPad size. Connect with Gabrielle: Order 'Eat, Pray, #FML': https://amzn.to/40ts5Dm Order 'The Ridiculous Misadventures of a Single Girl': https://amzn.to/3jE5l2K Instagram: https://instagram.com/gabriellestone/ TikTok: https://www.tiktok.com/@gabrielle_stone Hear more on self-publishing in episode 98 with Jessi Beyer: https://cubicletoceo.buzzsprout.com/820498/8686522-how-you-can-get-on-a-best-selling-book-list-as-a-self-published-author-even-if-you-have-a-small-audience View the transcript for this episode at: https://docs.google.com/document/d/18pAtqZEtXf1h2YIM_7FVZNVV7MHUWwhS8PWH7s6cEc4/edit?usp=sharing If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 6, 202355 min

Bonus: My Business Breakthroughs

Want lifetime access to replays of all 18+ speaker interviews from the Business Breakthrough Online Conference, plus $2500 worth of bonuses? Purchase your $97 VIP all-access pass here: https://business-babes-collective.mykajabi.com/a/2147528305/DxX5xPXqLinks mentioned: Listen to Ellen's episode on the Business Babes Collective Podcast here: https://www.businessbabescollective.com/podcast/building-a-media-company-pitching-effectively-and-good-advertising-with-ellen-yin-of-cubicle-to-ceo Get our 'Perfect Podcast Pitch' Template here: https://ellenyin.com/perfectpodcastpitch Reverse engineer your first $10K month with our FREE worksheet: https://ellenyin.com/roadmap Shannon Matson's episode on Cubicle to CEO: https://cubicletoceo.buzzsprout.com/820498/3313816-4-ways-to-show-social-proof-on-ig-stories-sell-through-instagram-dm Linda Sidhu's episode on Cubicle to CEO: https://cubicletoceo.buzzsprout.com/820498/11082441-borrow-the-personality-quiz-funnel-behind-this-70k-launch Veronica Romney's episode on Cubicle to CEO: https://cubicletoceo.buzzsprout.com/820498/12071948-this-non-webinar-open-house-funnel-generates-25-application-rates-for-a-high-ticket-program-multiple-5-fig-investment Connect with Business Babes Collective + Danielle: https://www.instagram.com/businessbabesco/ https://www.instagram.com/danilivinglife/ If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 1, 202335 min

Ep 179179. Grow Your Email List By 500-2000+ Leads In 1 Week With A Signature Summit

“Nothing brings in quality leads faster than a summit” >> that’s the thesis this week’s guest Marisa Corcoran will be defending in today’s case study (and we have a feeling we’ll all agree by the end of it). We thought thesis was a fitting word for a Harvard grad, just one of many impressive things about Marisa’s background. This former actor turned entrepreneur’s magic lies in creating intentional icons, whether through supporting creatives and coaches to craft their uncopyable message inside The Copy Confidence Society, or helping business owners create their own stage with The Signature Summit System to grow their community and build rockstar relationships. In today’s case study, Marisa takes us behind the process of hosting six seasons and counting of her own signature summit, The Copy Chat, which has grown her email list by 15,000+ opt-ins, generated more than $1M in revenue in her business, and raised more than $85K for charity. Marisa’s confident you can do the same and grow your email list by 500-2000 leads in one week with this strategy, so here’s her tell-all to help you host your own virtual summit.Connect with Marisa: Instagram: https://instagram.com/MToni Website: MarisaCorcoran.com Facebook: The Copy Chat Facebook Group View the transcript for this episode at: https://docs.google.com/document/d/1lH0gBffnjub1iHVww6DTkORRZdCXq8iNzG-iwSFGwlg/edit?usp=sharing If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 30, 20231h 2m