ClickFunnels Radio

On this episode Dave talks about the importance of putting in the work to achieve your goals. For example: you can't have the title of being a published author without going through the process of writing a book. Here are some of the things he talks about: He wants to be a good piano player, but he doesn't have to time or discipline to put in the required work Are you willing to do the verb that is associated with the noun that you want? It takes way less energy to keep a ball in motion and way more energy to start a ball rolling So listen in to hear some advice on how you can accomplish your business goals by taking action and doing the verbs you need to do to get the nouns that you want.

On this episode Dave interviews Brandon Poulin about his success and some of the tips that he uses to effectively scale his business. Here are some of the things they talk about: How to identify who your leaders are (they will let you know) Give them some freedom to do things their way, but keep them accountable Metric based leadership (letting the numbers show where things are working or not) How to know when to scale How to transition into a leadership/ceo role How to survey your customers so that you know how to serve them better So listen in to hear some expert advice on things you should know when you are growing your business.

On this episode Dave talks about the concept of a "rite of passage", which is basically an event or a task that someone must go through to gain knowledge and experience. Here are some of the things he talks about: How is own processes of losing almost everything prepared him to be a better entrepreneur You may not be doing your dream right now, but doing what you are doing right now, may allow you to get to your dream There is a light at the end of the tunnel, and it's not a train! So listen in to hear how you should not be afraid of your own rite of passage and appreciate that it is just going to make your stronger and better in time.

On this episode Dave interviews Daxy Perez about what he has found to be the foundation of a successful podcast. Here are some of the things you'll learn on today's episode: Regret is worse than failure Understanding who you are, how you are unique Understanding your market Knowing your avatar (your ideal listener) Knowing your unique message Make the biggest boulder you can throw (so it has a big impact) Train your listeners to take an action Re-purpose your content (start with video if possible) So listen in to hear some tips and advice on what you can do to have a successful podcast.

On this episode Dave talks about some of the disadvantages of being in first place. You may be there first, but everyone behind you has the ability to learn from your mistakes. Here are some of the things he talks about. His regret over having one of the first homes built in his neighborhood How Clickfunnels benefited from looking at competitors products that came before How Apple looked at all the shortcomings of everything that came before it to develop the iPhone So listen in to hear Dave explain why it might be better to be second place in business and why you should keep an eye on what your competitors are doing wrong as well as what they are doing right.

On this episode Dave talks about some of the lessons he learned by watching Kevin O'Leary at a recent event. Here are some of the things that he talks about: Time is your most valuable resource! You can't buy more time. Be in control of your state. Stay calm and stay positive Take time for people. Treat them with respect. So listen in to hear all the lessons that Dave picked up, just by observing Kevin and seeing how he handles his time, attitude, and personality.

On this episode Dave interviews Anthony Truck about different aspects of your identity and what you can do to shift from where you are to where you want to be. He compares it a vehicle that needs to shift gears when it starts working harder than it can handle. We need to make a shift in our identity to be able to move to a higher gear. Here are some things you'll hear about in this episode: How your ego can be an obstacle that holds you back from trying new things How your programming might be bad and why you should update it Why we need to set uncomfortable goals to help us get out of our comfort zones And why you need to "own your shit" So listen in to hear Anthony and Dave talk about income identity and share some advice on how to achieve your goals.

On this episode Dave interviews Alex Hormozi about his concept for a hybrid sales strategy. Instead of just selling offline or online, Alex is combining both ways and benefiting from all the positive aspects and none of the negative. Here are some of the things you'll hear about on this episode: Why it is so important to learn how to market and sale Knowing your "plan B" helps you tackle your irrational fears Why failure is actually just a part of your story and why you shouldn't fear it How either you are growing or your business is growing And how to take 100% responsibility for the skill sets that you lack So listen in to hear all the valuable information and advice that Dave and Alex share and find out how hybrid sales could help your business.

On this episode, Dave talks about the importance of going all in on your goals and dreams and how he likens it to "committing like a pig". Here are some things you'll hear on this episode: How his son Christian is committing to serve a mission for his church for two years Quitting your job and committing to something else if it's the right thing for you But don't quit unless you have a savings safety net first and your significant other is on-board with your decision! So listen in to hear what it means to "commit like a pig" and follow your dreams relentlessly.

On this episode Dave talks about the importance of knowing your numbers. How it is not only important to know how much money it costs you to acquire a customer, but how much money it will take to keep that customer. Here are some of the things he talks about: How to use "Front End Funnels" to gain customers for very little money Why you should learn some "Stick Strategies" to help keep your customers longer And how and why you should focus more on customer retention So listen in to get some expert advice from Dave on how you can scale your business even more by knowing how and where to focus your time and energy.

On this episode, Dave interviews Jonathan Soares, the CEO of Agency Labs, about what "social selling" is and why it is important. Here are some of the things they talk about: Jonathan's collection of weird socks How Jonathan went from selling sauce to software How he uses LinkedIn and other social media sites to build clients Why micro-solutions can help you save time and money So listen in to hear how the concept of "social selling" can help you and your business.

On this episode, Dave talks about Steve Jobs' commencement speech at Stanford University in 2005 and how it relates to Dave personally and as an entrepreneur. Here are some things you'll hear about: How you can connect the dots of your past choices to see where you've been Why you need to find what you love and do it no matter what Why Dave decided not to go to medical school at the last minute and how he feels that decision has changed his life The importance of sharing and creating an experience with others So listen in to hear Dave's take on Steve Jobs' famous speech and how he tries to implement the lessons and principles into his daily life.

On this episode, Dave interviews Melanie Knueven, Russell's executive assistant, about her role in the Clickfunnels company. From her work organizing massive events with thousands of attendees all the way down to organizing Russell's desk, she is very important in keeping the company running like a well oiled machine! Here are some of the things they talk about: What Melanie thought about Russell when she started working for him (it's not flattering) Melanie's strategies and ideas on how to make your events the very best What it's like working for a high energy entrepreneur (Russell) And the importance of personality assessments and what traits are the best for an executive assistant So listen in to hear some fun stories about working for Russell, some advice on running events, and what you should look for when you are hiring an executive assistant for your company.

On this episode Dave talks about the struggles of balancing your personal life and your business life while you are on vacation. You need to be able to shut work out during family time, but then there should also be time to keep your business life healthy. Here are some things you'll hear about: Start with quality family time first instead of work Communication is important, let your family know about work breaks ahead of time Mealtime is a must, and phone time should be limited Cluster business items together so you can clear them all out in one block of time Remember the importance of being present! Show your kids that you are not always working, spend time with them So listen in to hear a ton of advice on how you should divide up your work and play time while you are on vacation so that you can hopefully keep everyone happy and keep your business healthy.

On this episode, Dave talks about Dwayne "The Rock" Johnson's success story. At one point he had less than $7 to his name, yet he was still able to become successful. Here are some of the things you'll hear about in this episode: Always remember your "$7 bucks" story, even after becoming successful Realize that sometimes you don't know what's in store for your future So listen in to hear how you can focus harder on your goals if you are able to see the value of your own "7 bucks" story.

On this episode Dave interviews two of his sons, Chandler and Parker, about the lessons they have learned from Dave throughout their childhood. Here are some of the things you'll hear about: Celebrate the small things, and don't forget to count your blessings The importance of learning, listening to podcasts, reading books, etc… How to appreciate the real value of money So listen in to hear Dave and his boys laughing and joking about some of their childhood stories and some of the lessons they have learned from them.

On this episode, Dave interviews Jake Leslie , the lead graphics designer for Clickfunnels. Jake started as a football player, but after breaking his back during his junior year of high school, he changed his focus to art. Here are some of the things you'll learn about on this episode: How Jake turned his college design homework projects into work for clients and actually made money! Why it is so important to model your design after something that is already working great. Why color choices are so important, and how you can use color to draw your customers' attention to certain areas of your page. And why you need to keep your design engaging. Don't get boring, change things up! So listen in to hear Jake's advice on how you can use design to improve your brand and spice up your funnels!

On this episode Dave talks about the importance of decision making in your company. Here are some of the things he talks about so you can try to avoid death by decision. Don't be a cold and timid soul that sits on the sideline and is afraid to make a decision. Ask yourself, "What's the worst that could happen?" and then be prepared for that. Have faith in, and stand by your decisions So listen in to find out how you can become stronger and more confident in all the decisions you need to make.

On this episode Dave talks about a storytelling process he recently heard about from Natalie Hodson. Here are some of the things you'll hear about: When things happen to you, how and why you should record a video of yourself in those situations. What it means to "document the process" Why it is important to convey raw and pure emotion in your story telling So listen in to hear about the difference of telling a story as if it were a wound or a scar.

On this episode Dave interviews Drew Manning about his success with Clickfunnels, along with some of the ideals and principles he uses in his business. Here are some things you'll hear about on today's episode: Drew's recent attempt at running 100 miles in 24 hours with only a month of training How Drew was still struggling in business even after the success of his "Fit to Fat to Fit" program And how he was able to combine Clickfunnels with his media exposure to become an 8 figure award winner So listen in to hear how Drew's advice on how to find successes, even if you are a pioneer in your industry.

On this episode, Dave interviews Ryan Lee about how Clickfunnels has affected his business. Ryan is in the financial services industry, but teaches the complete opposite of what traditional financial planners teach. Here are some of the things you'll learn on this episode: How "throwing rocks" at your competition can help the right people identify with you How important your community is, and ways you can make it stronger Why you should have a manifesto and use language that is unique to your community How you can focus on what you really want, and then doing what you need to do to get there. So listen to this episode to hear how you can blow your competition so far out of the water, that you actually start training them your system!

On this episode, Dave interviews Brent Coppieters about his role with Russell Brunson and Clickfunnels. Over the last 13 years, Brent has been helping Russell in many different capacities. Here are a few things you'll hear them talk about: Some of the ups and downs he faced during the early years of working with Russell How to hire the right people (and what OKG means) How you can manage a large distributive workforce using the right tools And why it's so important to know what your goals are So listen it to hear Brent's origin story and to pick up on some of his expert advice!

Welcome back to the second half of Dave's interview with Todd Dickerson. On this episode, Dave and Todd go into the story of how Clickfunnels began and some of the struggles and successes they faced along the way. You'll hear about: Clickfunnels beta launch and how it didn't go as planned The event that put Clickfunnels on the map, and what Todd's wife had to do with it! And what they did when Clickfunnels went down. How they used that time to switch platforms, and how their transparency saved them. So listen in to find out more about Todd's story, and to hear his advice for entrepreneurs who are just starting out.

Welcome to the new version of Funnel Hacker Radio. On this episode, Dave interviews Clickfunnels co-founder Todd Dickerson about his story leading up to the creation of Clickfunnels. Here are some fun things to hear in this episode: How Todd started out making websites and eventually switched to creating software How he thought about making money in real estate, but quickly lost interest And how he met Russell Brunson and worked for free for a long period of time before they came up with the idea for Clickfunnels. So listen in to hear Todd Dickerson's journey from the early days of basic internet websites to the start of the Clickfunnels revolution.

On this episode, Dave explains what changes are in store for the Funnel Hacker Radio podcast. Upcoming episodes are going to feature interviews with influential people from the Clickfunnels team. Our focus going forward is to help you gain the tools and insights you need to continue to grow your own business, by sharing our personal experiences.

On this episode Dave talks about why it is so important to take some time to sit down and think about ways that you could do things differently in your business, specifically focusing on how you can do things better instead of changing what you do. He gives 4 different examples of entrepreneurs who, instead of changing their product, changed an aspect of how they sold their product and it made them household names.

On this episode, Dave goes over 11 secrets that he learned while at Keith Cunningham's retreat. He talks about FOWTW and what it means, and how you can find out if you are selling vitamins or aspirin. He talks about how your business needs to be deep like a river and how you can't have the perfect balance between speed, quality and price (you can only have two). Listen in to find out all 11 secrets that can help you grow your business.

On this episode, Dave continues talking about the things he learned during his 4 day retread with "The Real Rich Dad". He talks about hiring for skill versus hiring for deliverables, he explains how managers control but leaders inspire. He explains how and why you should try to train your employees to be able to solve problems, and he goes into detail about the importance of not just acquiring customers, but also the cost to keep them.

On this episode Dave talks about things he learned during his 4 day retreat with "The Real Rich Dad". He talks about not letting fear ruin your business, progressing from operator to visionary, how good marketing can replace your need for salesmen, how and why you need to identify the problems that could damage your business, and much more!

On this episode, Dave talks about the difference between a goal and a standard and why goals just don't work. He explains how you need to set a standard that you will personally live up to in order to accomplish your dreams. Goals can easily be missed, but a standard is something you will achieve without fail.

On this episode, Dave explains the concept of the six different hats that represent the different types of mindsets you could have when making difficult business decisions. Each hat is a different color and stands for a different attitude. Listen in to find out how you can use this process in your business!

On today's episode, Dave starts to discuss three ways to help you start creating content. He goes into detail about the first two way and set's up a future episode about the third. Listen to him talk about "documenting the process" even if it's painful, and then hear an example of how to reteach someone else's content the right way.

On this episode, Dave talks about the difference between just dating your spouse and courting your spouse, and how it can relate to your business life.

Are you a Pioneer in your niche or are you the settler? Ryan wants to help you go from being simply a pioneer who travels through the plains and wastes away to the one that settles the plains and makes life easier for the generations who follow. If you get the town named after you then great, but you won't come anywhere close to that unless you understand why you're a pioneer now. Through sharing the secrets of his new book and how he learned them Ryan will show you how you can break away into your blue ocean, leaving your red ocean behind.

I can only draw stick figures, doesn't mean I can't describe the portrait I want painted. We all have that dilemma of what we envision looking different than what we produce and that's why we got together with the Harmon Brothers this weekend. When you're doing your best to scale your business and influence you need to not only be creative yourself but find those to help scale your creativity and ideas. You can FORCE your creativity despite what your high school art teacher might have told you, it's all about finding your time and location.

Free hotel trips and thousands of followers are just some of the things Zach Benson specializes in: Instagram and Influencing. With his knowledge and expertise in these two areas he helps big names like Russell Brunson and Gary Vaynerchuck dominate their social media presence. Zach Benson tells Dave today how the Funnel Hacker community can dominate Instagram through simple reposting and crediting. Of course, he also walks you through how to get free hotel rooms as an influencer as a bonus for you guys. Now about those hashtags, you're doing them wrong. While it does seem like a no-brainer to jump into where your dream customers are, but not when it's a red ocean. If you're an account with only a measly couple thousand or even tens of thousands of followers Instagram isn't going to put you at the top of lists with other accounts with hundreds of thousands of followers. You have to find out where the niche, blue oceans lie in the niches after all. When I interviewed Zach, Co-founder of Assistagram.us, he shared with me a hack of finding these niche hashtags. As you're looking up the hashtags to attach to your posts (and this goes for all platforms) you look up the hashtag that has an average amount of posts. Now it's not that you're aiming for the low-hanging fruit here. No, you're finding the places where people are missing out on. If you have anymore questions on hashtagging, then you're in luck. Mr. Benson wrote an article on hashtags for Foundr.com just for you. "I always tell people to begin with the end in mind. Think about the kind of people that you want to target and get in your funnel." Some Topics Discussed This Episode: Becoming a Tribe Influencer Zach's emails to get 5-Star hotels for free Instagram Punishes Automation Engagement Groups, the Pay to Play The Repost Travel Account "By reposting people's beautiful content onto your page and giving them credit you can grow your following fast and using these accounts to get free travel like I do." You might think that simply reposting other people's content is cheating. In reality though, you're ahead of the curve. You're not just simply copying content though and plastering it as your own, you're creating something that Zach calls Repost Instagram Account. Important Episode Links: Assistagram.usBecome a tribe influencerDotCom Secrets Book Contact Episode Guest: Schedule Your Consultation with Zach's Team!Connect on FacebookFollow On Instagram

We all join CULTures throughout our lives, Apple is a CULTure you've undoubtedly heard of. Do you know many people who have a Mac yet don't have an iPhone? They have RAVING FANS, and if you want to dominate your market you'll need some raving fans of your own. "I want you to start thinking about the customer experience, the customer journey. How excited are your customers about working with YOU. What is the pain that you solve?" - Dave Woodward I for one am in LOVE with the Albert Tennis Shoe. This is weird for me because I am NOT a clothing guy, I simply have little to no connection to what I wear. My connection to them though is how they've developed a cult-like following with still being a relatively small company. They are a great model to emulate. They do what every great brand needs to: DELIVER ON WHAT THEY PROMISE. I have yet to find anything as comfortable and functional as this brand of shoes for the same price. Identify what your CULTure needs and then intentionally deliver. Some Topics Discussed This Episode: Your RAVING Fans The Everyday CULTures You Are In Investing In Your Current Customers Hooking People Onto Your Value Ladder What Your Cost to KEEP Your Customer? "Make sure that you treat existing customers the same or even better than new customers." - Keith Cunningham Don't treat people like you're a phone company is all I gotta say. All they are focused on is getting those new clients to increase their revenue and couldn't care less if you left. Why should they care? You'll find nearly the same care in every big name cell provider. When you think back to your clients' experience is it similar to this? Are you just another company trying to make a quick buck or are you a FunnelHacker? FunnelHackers are a CULTure, and we do NOT look at clients like dollar signs. They are people and, more importantly, people who YOU are able to help. Important Episode Links: One Funnel Away ChallengeDotCom Secrets Book Contact Episode Guest: Email DaveConnect on FacebookFollow On Instagram Episode Transcript: 00:00 Welcome to funnel hacker radio podcast where we go behind the scenes and uncover the tactics and strategies top entrepreneurs are using to make more sales, dominate their markets and how you can get those same results. Here's your host Dave Woodward. Come 00:18 back to Funnel hacker radio. I'm actually down in Austin, Texas and right now I have been attending a four day MBA program put on by Keith Cunningham. I was referred to this by, uh, Jerrick Robbins and it's been a crazy, interesting kind of experience going through this. But while I was coming out, I was trying to record some of the ideas and thoughts recently, um, as we kind of transitioned to this next phase, a funnel hacker radio. I want to talk a little bit about culture and soon I'll come back to, I'll do a podcast or two just on the things I've learned from Keith Cunningham, brilliant guy. Do you have an artist? Got His book, uh, take a look at the road, less stupid, but I want to talk to you a little bit about this whole concept of culture. So we're going to be the process of making a transition here in the podcast over the next couple of weeks into this idea of, of really focusing on how do you build a massive following and a culture. 01:15 And for us it's going to be join us on our journey from 70,000 to 100,000 rabid fans or a funnel hackers or buildings, whole culture. For us it's again, it's, it's a journey from 70,000 to 100,000 excited culture of building funnel hackers. So that's our whole focus and I want to make sure you understand some of the things we're going to be going through. But to do that, I need to give you a little bit of backstory, some backstory on some of the different quote unquote cults that I've joined. And the, and I use it because it's more as a, not in a religious standpoint, but more than nice. This whole idea, we talk a lot about culture because if you've read Russell's book about expert secrets, you understand the importance of really building a following that is almost cult like following almost to the point where people will literally follow because they're so excited about it. 02:09 So there's four different ones I want to talk to you about. Um, two I joined a long, long time ago and two I've joined just recently. So the first one I probably joined, Gosh, uh, it's probably been almost 10 years now and that was apple. Apple was by far one of the most exciting companies to follow and look at and to see how they built this crazy business. Most people really thought they were in the business of creating computers. And that's really what they were known for it first. But then Steve jobs had this amazing ability to build more of a marketing company then actual hardware company. And in doing so, he built a marketing company that right now actually doesn't even produce their own products. They actually outsource all their products, but because of the marketing company they built and because of the passion

Do you struggle with creating your "mass movement"? How about optimizing your sales teams? Well Dan used these tactics to not create a 1.4 million person following on Social Media and get an 8-Figure Award. From using these tactics and strategies, like utilizing the 72-Hour Rule to optimize your sales team, you'll be able to increase the connection with your following and the reach of your following as well. "I'm not talking about anything slick or slimy because those things don't work when it comes to high ticket sales. I'm talking about listening to people's needs, asking questions, having the deep connection" Some Topics Discussed This Episode: How Don Lok Grew a 1.4 Million Person Culture When Your Followers are Making 6 Figures You Are Positioned to Make 7 Figures Want More Engagement? Engage More. You're Never Too Big Closers.com, The Tinder of Outsourcing Dan's Secrets to Optimizing Sales Teams Utilize the 72-Hour Rule Why You're Leaving Free Money on the Table "This is the branding aspect that people have to understand. It's not always about ugly sells, it's like yeaaah but you need a bran. ClickFunnels is a brand, Russell Brunson is a brand" Important Episode Links: Closers.com Preorder Dan's New Book Unlock It Here "The Minute I feel that 'Oh I'm too big, I don't need to look at the numbers' That's when you lose touch with your students and with your fans." Episode Transcript: 00:00 Welcome to funnel hacker radio podcast where we go behind the scenes and uncover the tactics and strategies top entrepreneurs are using to make more sales, dominate their markets and how you can get those same results. Here's your host Dave Woodward. 00:17 Well, hey everybody, I am so excited to welcome you to the new click funnels funnel hacker radio. We actually had a cohost with me. I'm going to be interviewing him, but he's going to be interviewing you. 00:25 Let's ride this out. Text new cohost. Do you go? 00:30 Is Mister Dan Lok the one and only this guy's been, I think you've got 15 books now. Unlock it is the newest one. Is that right? 00:36 Yes, and I'm lucky book published by force book is my latest news. Latest book, the saying, you know what Dave, since last book that I had 10 years ago, I said to myself, I ain't been writing another book. You know like every time you write a book is like a lease, like birthing a child here. And I said no more, no more. And then you know what? He's in the last one. This is the last one that I'm not doing it. 00:57 Yeah, I've heard Russell say that too. But he's a, you've given birth to 15 books. That's crazy. Oh my gosh. Well, Dan also has never an inner circle. He's one of our eight figure ward winners. He had two comma club within literally like six, eight months and within the year was eight figure ward winter. Dan Is, it is such an idol on an icon and I, I hope everyone has, you guys have the opportunity to listen and you follow him. Uh, I think you have what, over 1.4 million subscribers on youtube, 2 billion hours of video. I mean, you're like the real deal and it's so, it's such an honor to have you, I'm so excited. 01:31 We should appreciate that. And you know, Dave, you know, we connect multiple times at, at live event at the funnel hacking live, but I'm, I'm just happy, but they'll be connect. Uh, we have conversations and look for adding value to any funnel hackers out there. Right? 01:43 Oh, I love it. Well, Danny, one of the things I'm so excited about is we're in the process right now of kind of changing the direction of our podcast where we're helping people really understand the importance of building a community. So we were right today actually we hit 80,000 current customers inside of click funnels. Our goal here is to get to 100,000 of rabid fans by the end of the year and we're trying to take people on this journey. You, it's the coolest thing you made mention, you know, we've seen each other a bunch of live events. Anytime I'm at a live event, you are surrounded by literally hundreds of people and because of all the value add, but if you don't mind, if you could kind of share with people kind of your journey so far, how have you gotten to a point where people literally just flocked and are sitting listening to every single word you say? How do you build such a rabid following? I mean 1.4 million people on Youtube is not an easy thing to do.

During family vacation to Moab, UT for Spring Break, Dave sits down with his son Chandler to talk about the importance of publishing and how content reflects and creates belief. "Whoever controls content, controls belief" Some Topics Discussed This Episode: Content Reflects and Creates Your Beliefs Your childhood content WAS your Role Model The Importance of Publishing 30 Days of Funnels Content - One Funnel Away Challenge What is your content inventory? "The content you personally control, determines the beliefs you currently have" Important Episode Links: One Funnel Away ChallengeDotCom Secrets Book Episode Transcript: Speaker 1: Welcome to funnel hacker radio podcast where we go behind the scenes and uncover the tactics and strategies top entrepreneurs are using to make more sales, dominate their markets and how you can get those same results. Speaker 2: Here is your host, Dave Woodward. Hey Every welcome back to funnel hacker radio. This is going to be kind of a crazy episode. I am literally in my sister's House in Utah with my son Chandler. It's early in the morning. Everyone else's sound asleep. We're just coming back from spring break. We've been down in Moab, Utah, uh, literally enjoying the beautiful surroundings of Moab and arches and uh, just spent a couple of days down there on razors, driving all over the crazy rocks, hiking, mountain bike riding Can's back of superstore because got beat up yesterday and I'm just sore because I'm not a shape. But anyways. Well we thought his mood actually, oh, Shannon brought this up to me that week and a half ago and I've been thinking about all weekend. You know what, I need to do a podcast about this. So the topic we want to talk about is how do you actually control belief? Now there's a couple of different ideas and theories behind this, but I think Chandler said it best. A laughter, listen to podcasts from Stevens. All right. Speaker 3: Yeah. Yeah. So Steven was talking about it and um, after reading this book called, uh, from Ryan holiday, it talks about this concept of um, whoever controls content controls belief. And one of my favorite ways to think about that is, uh, and he actually mentioned it as well as, as both being religious people and uh, actually going out and like we actually went out and actually, so I spent two years serving a mission for my church. And on that mission we, we taught people, taught people, and those entities see people who would believe we're the ones who are consuming the content. And you think of anyone who goes into disbelief. I think any religion, think of anything you're doing, it's because you're not consuming that content. You're not consuming that thinks. And so when we thought a lot about this podcast was talking about exactly like how do you control belief in people. And actually I was thinking this is a super cool as well, is when you were, um, I had a chance to go and actually look at your, um, the legendary marketers you put together and everything you are putting together a was people will these super famous people 10 years ago and it's engineers go back and actually study these out again and she didn't see who's actually still publishing is the ones who were actually still relevant to. Speaker 2: Oh my gosh. It's so funny. Mixed it. I actually had that same conversation with Russell. Um, so let's kind of to, I'm going to talk to real quick guys about this whole idea of the importance of the content. You personally control determines the beliefs that you currently have. So right now, do you think of the people you associate with, the people who you're talking to, the people who, whose books you're reading and people's podcast, you're listening to adventure, attending, all of those things, who's ever content you're consuming is literally whose belief system you're going to essentially adapt. And I think it's important that you become super pretty kind of judgemental about who it is you're actually the content you consume because whoever's content you consume is exactly whose, whose beliefs you eventually will adapt. I getting Chandler is talking about from a religious standpoint, I don't care what your religious background is, but if you take a look at anybody, any religion who has his scriptural content, if you start consuming that content and you start adapting and starting using it, starting to apply in

Why Dave Decided to talk to Amy Stefanik: "I never knew how to explain what my husband did for work." For years this was Amy's thought process until she decided she needed to change her perspective if she wanted to save her marriage. However, their marriage wouldn't have been salvaged if BOTH of them didn't take the time to understand the other. That's just what Amy is here to help you understand, how you and your significant other can reach a mutual understanding in all things entrepreneurial. Always remember to share your vision with your audience but don't you ever forget to share it with your spouse. Tips and Tricks for You and Your Business: (2:08) The Unconventional, Non-Secure Life and Then Back to Security and Conventional (4:26) A Common Crossroads: Divorce or Understanding (5:23) There Isn't Anything for the Wife of the Entrepreneur's Wife in the Market? (6:18) "How Do I Explain What My Dad Does?" (8:16) The Key to Entrepreneurial Relationships is the Understanding On BOTH Ends (11:30) You're Buying Her Flowers...She Hates Flowers (13:56) Do You Know the Personality Type of of Your Spouse? (14:59) HALT, Not the Time for Conversations (17:20) You Are Forcing Others to Live By Your Self-Written Rulebook (19:14) Channeling Your Entrepreneurial Zeal Into Your Relationships (22:04) Do You Know What Success Means to You Personally? Quotable Moments: (5:02) "I made the decision when we came back together that I was going to know what this business was, because anytime somebody asked what my husband did I wouldn't know what to say…" (8:34) "Really I just think it's the knowledge behind the communication. I believe that knowledge really isn't more important than communication because if you don't know how to communicate with your partner then you're not going to be heard." (15:54) "He can't do these things for me, I have to create this for myself. And then you're two individuals standing right beside yourself not leaning against each other." Other Tidbits: This is the book the ClickFunnels team have all been reading recently "Extreme Ownership" By Jocko Willink Important Episode Links: The Entrepreneur's Wife BookTheEntrepreneursWife.com One Funnel Away Challenge DotCom Secrets Book Email Dave Connect on Facebook Follow On Instagram Episode Transcript: Speaker 1: 00:00 Welcome to funnel hacker radio podcast where we go behind the scenes and uncover the tactics and strategies top entrepreneurs are using to make more sales, dominate their markets and how you can get those same results. Here's your host, Dave Woodward. Everybody, welcome back to [inaudible] Speaker 2: 00:18 Funnel Hacker radio. This is going to be a lot of fun. I've got a dear friend of mine on the show today and I want to introduce you to, and this is Amy's Stefanic. Amy, welcome to show. Thank you for having me today. I'm so excited about it. We met down at the shipoffers dinner with the you and your husband mapped a doubt of T&C. Yeah. And it was great seeing him like that. You were kind enough to send me your book, the Entrepreneur's wife. So for those guys who don't have the book, first of all, go get the book. Entrepreneurswife.com. Uh, we're gonna be talking a lot about this. It's been a fun journey and I'm so excited. Uh, recently I did a couple of podcasts with my wife on this, on funnel hacker radio. So this is kind of a followup to that, but a little background on Amy. Speaker 2: 00:55 Yeah. She's a wife. Three kids. Yeah. Three his mother published author Speaker along with her husband Matt. Uh, they'd been basically riding this whole entrepreneur rollercoaster. I love the way you kind of put that. Uh, she's the creator of the Entrepreneurs wife. And really I think the part I'm most excited about is your desire really kind of to help people understand this idea of this whole one shared vision. Yeah. And I think that's the part that's really tough for a lot of people. I know for my wife, we'd been married 25 years as of last November. It's been a fun roller coaster. There's ups and downs of any marriage, but when you add the entrepreneurial type of life to it, it, it changes things. And as I was talking to you about down in San Diego, my daughter in law, Fran, so my oldest son Chandler is 23, got married last year to Fran. Speaker 2: 01:43 She's from Chile and it's been kind of, it's been interesting getting to know her. And, uh, when she, she grew up, her mom basically, I guess you would say it was an entrepreneur, but her whole view of this whole entrepreneurial thing was every entrepreneur was broke and he didn't have any concept of a wealthy entrepreneur. And so when she met my son who was really trying to go after the whole entrepreneurial thing, her whole thing was, no, no, you have to stay in college. You have to get a degree. And her getting her degree was real important. So she got that and then she got introduced to this whole entrepreneurial life. She followed you and she's like, oh my gosh, I got to figure out more abou

Why Dave Decided to talk to Nick Sonnenburg: Nick Sonnenburg has found that speed in a business is not just doing more in less time. Why grind out more work with less value when optimization saves you both time and money. With Nick having been employed by people like Tony Robbins, Aetherium, and many other big name companies he saw this first hand. Oh and did we mention he saved Aetherium $1,000,000/month just by optimizing their use of Slack? Tips and Tricks for You and Your Business: (1:54) "You're Going to be Learning Be Rocket Science…" (3:16) Nick's Super Power is Easily Pausing to Go Faster in Business (6:54) Nick Shut off His Company's Marketing For a Year...Yeah Dave Was Shocked to (8:18) The Disadvantages of Moving Fast in the Wrong Direction (10:17) How Do You Know When to Use Each Tool for Your Business? (14:36) Your Brain Should Not Hold the Company's Secrets to Success Hostage (17:40) Leveraging the Agency System (21:07) Conversion Auditing, Do You Know How to do it? Better Yet, Do You Know What it is? (26:03) Outsourcing is Some Awesome Sauce IF You Know What Needs Outsourcing (28:02) You Increase the Speed of Your Company with Getting Rid of Roadblocks (29:57) Optimizing Slack to Increase Your Company's Speed Quotable Moments: (4:32) "I suffer from PTSD as an entrepreneur. Having cycled a couple of times and understanding the fear of 'Oh my gosh what it if I lose it..' so I just had the gas going the whole time." (8:22) "A lot of people move fast, but moving fast in the wrong direction doesn't help you either." (15:38) "You can allow other people to look at how others do their job and give suggestions. Fresh eyes spark innovation." (26:58) "I think defining success and being able to measure success is one of the most important things with funnels and with any project in general to be honest. And I think people just don't take enough time up front to think about those types of things." Other Tidbits: Nick helped Aetherium save nearly $1,000,000 from optimizing their Slack page. Nick's company, Leverage, specializes in outsourcing and has helped people with buying a house all the way to optimizing a funnel. This wide range of services though has allowed them to identify what niches require and thrive off more optimization. Important Episode Links: One Funnel Away Challenge DotCom Secrets Book Email Dave Connect on Facebook Follow On Instagram Contact Episode Guest: [email protected] Episode Transcript: 00:00 Welcome to funnel hacker radio podcast where we go behind the scenes and uncover the tactics and strategies top entrepreneurs are using to make more sales, dominate their markets and how you can get those same results. Here is your host, Dave Woodward. Everybody welcome back to funnel hacking 00:18 radio. I am so excited. Day I'd be up to and bring it on. A dear friend of mine who has been a mentor of mine, actually guy I've loved getting to know better and the one introduce you guys to Nick Sonnenberg. Thanks for having me. I am so excited. Uh, for those of you guys, go ahead. I'm honored to be called a mentor. You are. No, honestly I, it's one of the things I've, I am so impressive. For those of you guys who don't know, nick, this is a guy who's been an x high frequency trader from Wall Street, does the CEO of leverage, which is a company. I've got a ton of admiration for. A, they're totally disrupted the agency model, but the part I love is his. The way in which you think nick is, blows my mind. You have this ability to look at super, super complex problems and be able to minimize it down to the very key factors and to communicate it in a way that so many other people can understand. 01:08 We, we're just talking about this whole idea that, uh, you've got a new book coming out come up for air where you've consulted one and two type of employee businesses, consulted Tony Robbins, consultant, large, huge companies as well. And I think the part I love, just as every time I talked to you, is just to see, I mean, your mind races at this crazy, crazy pace and yet you slow things down so well to be able to explain things to people there. It's like, oh, oh, I get it. And I'm just totally impressed with that. So I, I don't have that skillset. And so when I see someone like you who does, I'm like, oh my gosh, I'm so impressed. 01:42 Well, thank you very much. A, I'll give you a story to piggy back off of that. So, uh, my first day of Grad school I went to Berkeley for my masters. I did financial engineering. And the very first day they, they said, look, you're going to be learning rocket science here, but the real goal is that you should be able to explain these concepts to a five year old. And that's really how you know that you've mastered a subject as if you can explain it very clearly in an in a simple way. So it's a big honor for you to say that to me cause that's something that really has sat with me since Grad school. 02:14 Well I love it. I get it. It's one of the things I

As I drive home from McCall ID, I reflect on the last 60 days. It has been filled with TONS of travel, some sleepless nights, and a bunch of AMAZING events that have given me so many take aways! I was getting super frustrated with my podcast, even making it transparent in my episodes (I think I may have mentioned it a time or two ;) I have had a TON of people reach out to me to let me know that my content has made some sort of impact on them. Your "thank you's" have given me a new rejuvenated energy to put towards this podcast and I'm SO excited to continue publishing my journey! "If you've got a thought, an idea, a journey you're going on; to document that journey through publishing. Take the time to really expose yourself, open up, let people see what's really going on" - Dave Woodward Some Topics Discussed This Episode: Benefits of publishing Documenting my journey Stepping outside your comfort zone The impact of creating a challenge funnel "Challenges have literally become the biggest game changer for us at ClickFunnels" Important Episode Links: One Funnel Away ChallengeDotCom Secrets Book Contact Episode Guest: Email DaveConnect on FacebookFollow On Instagram Episode Transcript: 00:00 Welcome to funnel hacker radio podcast where we go behind the scenes and uncover the tactics and strategies top entrepreneurs are using to make more sales, dominate their markets and how you can get those same results. Here's your host, Dave Woodward. 00:17 Hey everybody, welcome back to Funnel Hacker Radio. I'm so excited to be here, I really am quite excited actually. I've had the opportunity recently of just getting back From Funnel Hacking Live and from Traffic and Conversion. It's been one crazy, crazy busy 60 days here. I'm actually driving back right now from Mccall Idaho, where I've been up with my wife for the last two days, just kind of getting away and she and I were sitting there talking about how crazy it's been since the first of the year. We literally 60 days ago, we were up here in McCall, just finishing up a fun little vacation time with my family and then we jumped into, jumped on the plane and headed down to the Two Comma Club X cruise, were out for basically seven, eight days, I guess almost 10 days on a cruise, came back, got ready for 10X, went to 10X, was there for a week and then went off to the Bahamas for two days, came back, got ready for Funnel Hacking Live, went to Funnel Hacking Live for a week and literally the day after Funnel Hacking Live, went straight to San Diego and was there for four days for Traffic and Conversion- 01:20 Came home and then headed up to McCall. I think he'd been home maybe two, two and half weeks, three weeks since the first of the year. It's been a busy, busy time, but during all this period of time I was really getting kind of frustrated thinking, you know, I'm just done with this whole podcast and I made mention of that on a couple of different podcasts as well as some Facebook lives and I honestly want to let you guys know how much I appreciate all of the people who reached out to me. Whether it was in person at Funnel Hacking Live or in person to Traffic and Conversion or on a Facebook post or a text or personal message. I literally have had dozens of people reach out to me, thanking me for the content that I've produced, whether it was on Facebook lives or on a podcast. 02:00 And the crazy thing about it for me is it's not only energize me, but it has wanted me to be 10 times better. I've kind of rededicated myself to create an even better and better content for publishing purposes to make sure that what I'm providing actually gives you greater results that are more of take action type of of podcasts and content. I've got some great people we've lined up here to be interviewing over the next few weeks and I'm really excited to share this podcast with you. Also, I'm spending a lot more time digging deep to really kind of uncover some of the entrepreneurial scars of my own experience and many of you had asked to relate a little bit more about my own personal success stories as well as the ups and downs of the entrepreneurial journey and to share those with you guys so you can kind of expect those in the next month as well. 02:49 Again, I just wanted to use this podcast to first of all, thank you so much for everybody who's listened as long as you've listened. Most importantly for those of you reached out and basically boosted me up in a time when I was kind of down and frustrated. I want to thank you for that. I'd encourage anyone else who's listening to other people's other content, whether it's on Facebook or blog posts or podcasts or youtube, wherever you're consuming content. It's amazing what a little thank you goes, It goes a long ways and I just wanted to say thanks for all those people who did that for me. And if you're following other people, I'd encourage you to do the same. On a side note, I highly recommend that you spend some time to start to publish.

Why Dave Decided to talk to Steve Larsen: If you've heard the phrase "Lean into it" and "One Step Learning" then you most definitely have heard the name Steve Larsen before. Russell Brunson's Padawan turned Master uses these sayings and principles to teach businesses and clients how to maximize their profits but today he wants to tell you how you can personally use them. He talks about the how and why behind each principle and how he used these exact principles to go from broke to a business coach. Like always, listen in for some great content and even learn how to maximize your knowledge gained at live events. Tips and Tricks for You and Your Business: (3:14) Steve's Recent Geek Outs on the who (4:28) What Do You Know About "One Step Learning"? (6:44) Why Dave Loves One Step Learning (9:23) Everything Isn't New: Steve's Philosophy on Events (10:44) Steve's Why's and How's for Frameworks (14:04) Leaning In is How Steve Gets Through Challenges (17:22) Sorry To Say It But...The Obstacle Is the Way Quotable Moments: (3:59) "They're already a great fit, they don't need to go create the problem and then go find the solution because they're already feeling the problem." (6:24) It's all about identifying where you want to go, where you are, and only learning like a hunter for the next step in front of you. That's it. Blinders on everything else." (11:44) " Understanding what those frameworks are and the natural step that most of the industry is taking that takes out most of the guesswork and it's pretty hard to fail if you do it." (16:01) "It's brutal honesty in oneself and with where you are like, 'Steven...YOU'RE BROKE' you know? And being okay with that and not judge your value off that." (19:08) "'I don't have any time' Great, lean in. It's not an excuse. I have empathy, but I have 0 sympathy for those kinds of scenarios." Other Tidbits: Did you see Steve shaking at the Round Table Event at FHL? Our good friend is all good now but that's just what happens when you're trying to provide too much content on an empty stomach. With consulting for thousands of companies now, Steve has become amply talented at Funnel Hacking other business strategies to understand the reason they worked for them. Steve was unwillingly diagnoses with the symptoms of ADHD, he had too many goals and aspirations to allow the doctor to fully brand him as ADHD Important Episode Links: SteveJLarsen.comSales Funnel Radio PodcastFunnelHackingLive.com FunnelHackerRadio.com FunnelHackerRadio.com/freetrial FunnelHackerRadio.com/dreamcar ---Transcript--- 00:00 Welcome to funnel hacker radio podcast where we go behind the scenes and uncover the tactics and strategies top entrepreneurs are using to make more sales, dominate their markets and how you can get those same results. Here's your host, Dave Woodward. Everybody welcome back to funnel hack black 00:18 radio. I literally have one of my most favorite people in the world on the show. He does not need an introduction, but I will introduce him afterwards. I want to welcome to the show with my dear friend, Mr Steven or Steve Larson. Welcome to show, but hey, thanks so much for having me, man. This is awesome. I am so excited. This is, I was going to try to go back. You are, I think what episode? Like 12 on funnel hacker radio. The one of the very, very first ones I ever did. I was so way, way, way back when, way back. Let's figure that one out. But it's been so cool for me to see your journey and you're just such a dear friend. You provide such massive value for those of us who were not at funnel hacking live. I don't know why you wouldn't have been there for some reason if you weren't, uh, just one of the many things that just epitomizes the kindness of Steve. 01:04 Do you want to go by Steve or Steven on this podcast? Which one you want is fine. Okay, so we'll go with Steve. So Steve was basically, they're at funnel hacking live. He was one of our round table hosts. You've already spoken. He just bought a ton of value. He's literally standing on a chair speaking to, he had the most people at anyone. I think we were like eight rows back of people around this circle. And so you basically have the knights of the round table with eight concentric circles behind it. Just couldn't get enough people around him. And all of a sudden I see Stephen sitting down. I'm like, Huh, that's kind of different. It's not normally like to you. And then I'll come over and he's like shaking. I'm like, dude, what's going on? He goes, I haven't eaten and I'm, and I'm like, stop everything. 01:45 You can't talk anymore. But like, listen, you guys are going to kill my favorite person in the world. You cannot do this to Steve though. Visit got us food. But that's just who Steven, I mean Steve, you give so much to everyone and it's just the most generous person in the world. The part I love is you just, you immerse yourself in content to a point that it is far beyond what most people would ever do. And because of that, the v

Why Dave Decided to Continue Talking with Carrie About the 7 Secrets to Marrying an Entrepreneur: Here is the second part of the 7 secrets that Dave and Carrie have learned to survive a marriage with an entrepreneur. In this final part Dave and Carrie get deep with the remaining 4 secrets with things like the importance of living within your means, the effect of financial stress on their marriage, and the importance of a fist bump. Most importantly of all though Carrie and Dave discuss how it is you can truly get away WITH your spouse. When was the last time you did that and truly felt recharged? Tips and Tricks for You and Your Business: (1:22) Secret #4 Cheering on Your Spouse and Giving the Fist Bump (4:16) Secret #5 Getting Away WITH Your Spouse (7:48) Secret #6 Learn to Laugh *Cue laughter from Carrie and Dave* (9:49) Secret #7 Don't Be a Poser, It's So Much More Fun Being Who YOU Are Quotable Moments: (0:52) "The whole reason I got into this was for my family. I wanted to make sure that as I built my businesses over the last 25 years that my family didn't suffer, or didn't suffer too much." (9:04) "It's so good to just step back sometimes and just laugh. Learn to laugh. Laughter always seems to take all the heaviness away." (12:28) "Nothing breaks down marriage and communication more than financial stress." Other Tidbits: Dave applied these principles himself this weekend with going cross country skiing with his marathon running wife FOR his wife. Living within your means allows you to make more than your current means. Important Episode Links:FunnelHackingLive.com FunnelHackerRadio.com FunnelHackerRadio.com/freetrial FunnelHackerRadio.com/dreamcar ---Transcript--- Speaker 1: 00:00 Welcome to funnel hacker radio podcast where we go behind the scenes and uncover the tactics and strategies top entrepreneurs are using to make more sales, dominate their markets and how you can get those same results. Here's your host, Dave Woodward. Speaker 2: 00:17 All right, everybody. Welcome back to part two in our series with my wife here on the seven secrets to surviving and entrepreneurial marriage, so we did three on the last episode and we're going to wrap up these next four here. Before we do that, if you haven't listened to those three, go back and listen that one first and also let us know what are the things that you're doing? How are you surviving as the spouse of an entrepreneur? How are you surviving as the entrepreneur in your marriage with your kids, with your family? What are the things that you're doing to make sure that it's not just all business, business, business? Again, the most important thing here as the entrepreneurs to realize why you're really doing this. The whole reason I got into this was for my family and I wanted to make sure that, that as I started building my businesses over the last 25 years, that my family didn't suffer or didn't suffer too much. Speaker 2: 01:05 There are times, as you're aware that it may have been a little bit much and there's always that balance going back and forth, but I really want to make sure I understand it and feel from you what are the things that you're doing. So go back and listen to the first three, let us know what your secrets are and enjoy this episode. Thanks. The next one is to make sure that we cheer each other on. And so in that part here, I really, I can tell you is probably one of the most difficult things for some people these days is the importance of cheering each other on. Speaker 3: 01:34 Yeah, I think that that is a big one with, um, I don't know, you look at a lot of spouses that are together and you, when you first get married, right? Laurie, you first are dating. It's like super cool and you're like, Speaker 1: 01:46 yeah, you should do this. Oh yeah, you should do it. This is great. Awesome. I'm so proud of you. Speaker 3: 01:52 And then as you both get tired and exhausted and you start moving towards the goal, sometimes it gets harder to do that. And because you, your emotions change and your fatigue becomes more and you become more maybe sensitive, more irritated, more vulnerable, all of those emotions. And I think you have to step back and reground yourself and always remember that, you know, there's days when man, like I know like for Dave, like he would come home and he's just like beat up with stuff that's going on with work. And then he comes home to me and then I'm like, like I got all my stuff. And then I just see like his whole countenance change. And then the same thing where like, or he's had like a super awesome, you know, crazy experience. And then he comes home to me and I'm like, you know, like I'm frustrated or stuff that's going on. Speaker 3: 02:45 And I realized that like I need to step back sometimes and say, you know, when, when he gets like winds are high fives or fist pumps, whatever it is, like things that are going on that I need to make sure that I give him the pumped back and the high five back and, and th

Why Dave Decided to talk with Carrie about Being Married to an Entrepreneur: After years and years of grinding in the entrepreneurial world, Dave and Carrie are now at a point where they feel they can see clearly through the clouds of life. The message that they want to share with you all from this moment of hindsight and excitement towards the future are 3 of the 7 Secrets to Being Married to an Entrepreneur. As entrepreneurs still on the journey they want to share with you the importance of enjoying the journey, the essentiality of transparence, and a personal story or two that just might put your Dave Woodward trivia to the test. Tips and Tricks for You and Your Business: (2:30) Secret #1 Ask Yourself, Are You Enjoying the Journey? (5:01) The Woodwards' Journey: When You Say 'No' to Med School and 'Hello' to Uncertainty (8:44) Secret #2 Being Open and Transparent is Essential (12:16) Secret #3 Your Relationship is a Team, Cooperate Quotable Moments: (3:20) "Realize that you also have to look at moments of how far you have come and not get caught up in how far you have to go." (7:54) "The Entrepreneurial Journey for us was not a straight line, ours us much more of...it was like switchbacks. And that's just life." (14:22) "Without that team effort, there's no way we could have accomplished what we have done. And, I wouldn't be able to do what I do without knowing that she'd have my back the whole time." Other Tidbits: As the wife behind the entrepreneur, Carrie has always struggled telling others her role in the family. Important Episode Links:FunnelHackingLive.com FunnelHackerRadio.com FunnelHackerRadio.com/freetrial FunnelHackerRadio.com/dreamcar ---Transcript--- 00:00 Welcome to funnel hacker radio podcast where we go behind the scenes and uncover the tactics and strategies top entrepreneurs are using to make more sales, dominate their markets and how you can get those same results. Here's your host, Dave Woodward. Everybody welcome back. 00:18 I'm so excited because this is my second episode of my wife, my Princess Carrie Woodward. So excited to have her here. Uh, we wanted to Kinda talk to you a little bit about what it takes to survive and entrepreneurial marriage. Seven secrets that we've looked at. We've been married now for 25 years and last. So a year ago, January, my son, our oldest son Chandler, got married and he married our first, our first daughter into our family of four boys. And Chandler's the oldest. So he married Fran, she's from Chile. And her experience as far as entrepreneurs, they were the people basically who couldn't get a job. They were always the broke people. And the idea of her husband wanting to become an entrepreneur was something that was really scary. So she was at funnel hacking live last year as well as this year where she kind of got introduced to a different idea of what an entrepreneur was having grown up in Chile, the way out of being an entrepreneur actually was going to college and getting a degree and I becoming a doctor, an attorney, an accountant, something that had a designations and letters behind it, that's the only way you could actually really make it. 01:25 And she got exposed to the fact that maybe you actually could even do better than a doctor, an attorney or an accountant or any other person with letters behind their names by actually being the entrepreneur who actually owns the business. And so we've had a lot of conversations with them and it's been interesting as my wife I were to sit in, you're talking about some of the things that we've learned over the last 25 years and thought, you know what? It might be fun to share those with you. So what are we going to do? Is, is tell you basically seven of the secrets that we've found to surviving being married to an entrepreneur. Sweetheart. I'm gonna let you take this away. 01:58 Okay. So when, when they went to, they're seeing them in this past year of them trying to take on this journey of wanting to chase their dreams and go after their goals and make a difference in the world and really go after their passions. It was just like a total eye opener for me of wow. Like looking back of what our past 25 years have been about. And I think that that was something that really started to make me look at it a little bit different and realize that the first secret with it is enjoying the journey. Because I think as entrepreneurs so many times you get so focused on the goal and it's so much work, right? I mean like you look at someone who is trying to go like that. Let's talk about the Olympics. First of all, they Olympics, I love watching these stories at the Olympics because it talks about what it took for those people to get there, right? 02:50 But with entrepreneurs, we sometimes forget that we're just like that. Like we have to work so hard and all those long training days through our journey in order to be able to get to the place where our goal is, wherever that that is. So I think that that's one of the t

Standing on stage at Funnel Hacking Live this year with all the partners and their wives, during Garrett J. White's presentation was one of the most impactful things I've had happen to me in a long time. Funnel Hacking Live this year was a huge milestone in so many ways. As my wife Carrie and I drive home from a weekend getaway to recharge after the last few crazy weeks, we reflect on the impact Funnel Hacking Live not only had within the community, but that it had on us as well. So my question to you is this: who do you see? And more importantly, do they know you see them? ❝ You're not alone! So many times you feel like you are completely 100% alone in the journey in this entrepreneurship, and trying to go after your dreams" - Carrie Woodward Some Topics Discussed This Episode: What Funnel Hacking Live was like for Carrie, the Wife of a ClickFunnels Partner The Tribe YOU, as Funnel Hackers and Entrepreneurs have Sharing it ALL! Welcome Home Funnel Hackers! ❝If you are new to the ClickFunnels family, welcome home!" - Dave Woodward Important Episode Links: One Funnel Away Challenge DotCom Secrets Book Contact Episode Guest: Email Dave Connect on Facebook Follow On Instagram Episode Transcript: 00:00 Welcome to funnel hacker radio podcast where we go behind the scenes and uncover the tactics and strategies top entrepreneurs are using to make more sales, dominate their markets and how you can get those same results. Here's your host, Dave Woodward. 00:17 Hey Everybody welcome back today. This is going to be a fun little podcast. I'm actually driving back from McCall, Idaho. I've been up here for the last couple of days with my wife. Just recuperating after a really almost 60 days of just busy life, crazy business stuff and wanted to just kind of take some time. First of all, introduce you to my wife. You'll hear me refer to as Princess, but she is the whole reason I've done all that I've done. And we're going to, uh, as we were up here, I've decided I'm going to do two different podcasts with her. This one here is going to be a reflection of some of the things that happened at Funnel Hacking Live. And the other one will be more along the lines of entrepreneurial, marriage and success and things of that sort. So it's gonna be a two part series here. 01:03 So this one here again is focused on I See you, We see you. It also can be referred to as I feel you. We feel you. And this really came down from those few guys who were at Funnel Hacking Live, had the opportunity of, of seeing Garrett White's presentation and what Garret was up on stage. He actually ended up bringing up all of the founders and partners of ClickFunnels and their spouses. And it was really one of the most impactful things that I've had happen in a long time. Um, we've been going along four and a half years now and there's a lot of things that happen behind the scenes. And what happened was we had the opportunity of basically having Garrett bring us all up on stage and look out over 4,000 people while we were there. He then basically almost had us in somewhat of a chant, basically going back and forth between the audience and us on stage. 01:58 And it was, uh, really one of the most emotional experience that had a long time as I actually felt. The gratitude and the appreciation of 77,000 customers represented by 4,000 that were there expressing gratitude and appreciation and at the same time seeing what we've done to try to build this. And at the same time, reflecting on them with those things that we've seen and what we're trying to do. But before I go too much more into that as an introduction, I want to bring on my wife. Uh, this is the most important person in the world to me. She has, we've been together now over 25 years, been married over 25 years. So, this is my wife Carrie Woodward my princess. Hey, so we're super excited to be able to spend a few minutes are kind of going through this. So sweetheart, tell me what was Funnel Hacking Live like for you this year? 02:58 I think the cool thing is, is that when we walk into the place, when were first setting up, when we first get there, and we see this, this months and months of this vision that they all had of how they're going to pull it together. And the long nights, the long days and long weeks along months, the hours and hours of lack of sleep that they never get. And um, all of a sudden you walk in and you see this and there's always a moment where you're standing there and you get emotional because you're just like, okay, they did it like it, it came together and then you realize like they didn't just do it. We did it like we all did it, we, we pulled together and it, and it just kind of came together. And, and, and why was it we, because it was we, you have to do it as a team in order for these guys to be able to keep going. 03:51 And I think that that was so powerful for me was when Garrett did his presentation for those of you guys were there. Oh my gosh, it was amazing. But it was

Why Dave Decided to talk to Stephen Esketzis: Stephen is a man of many events. With it only being the beginning of March, he's already been to seven. Now he's here to share with you how to maximize your effectiveness at any event you go to. With questions from "How do you differentiate between cockiness and introductions?" to the age old question of "Do I need a wingman?" he answers them all. Tips and Tricks for You and Your Business: (1:02) What's the Takeaway From Every Event You Will Ever Go To? (2:56) Stephen's Learning Philosophy is Very Similar to Our Other Beloved Stephen (5:54) How Stephen Went to Todd Brown's Event With the Game Plan in Mind (8:22) Go to the Event and Get Your One Thing, Relationship or Knowledge (11:02) THAT Guy, You Know Who I'm Talking About (14:42) How to Prevent Yourself from "Peacocking" at Events (16:10) It's Important to be the Connector (19:59) Stephen's System to Meeting the People He NEEDS to Meet for His Business (21:54) Meeting Strangers is Networking...Just Don't Be Strange (25:20) Introducing Yourself Without Bragging About Yourself (27:05) The One Question to Rule them All: Do You Need a Wingman? Quotable Moments: (3:34) "For me it's all about compartmentalizing the content and going to the people I need to at that time." (15:20) "I think to me the key is to be yourself. Again, I love the whole thing of not being cocky or draw attention to yourself but the most important thing about networking to me is, and you and I have talked about this before, you have to always be adding value." (25:49) "You describe what you do, you don't describe the money that you've made when introducing yourself to others." Other Tidbits: Dave started with some of Dan Kennedy's initial events Just go to the event you need, and get what you need from it If you are one of the people who knows people, then people will know you. Important Episode Links: The Lazy Contact AppFunnelHackingLive.com FunnelHackerRadio.com FunnelHackerRadio.com/freetrial FunnelHackerRadio.com/dreamcar ---Transcript--- Speaker 1: 00:00 Welcome to funnel hacker radio podcast, where we go behind the scenes and uncover the tactics and strategies top entrepreneurs are using to make more sales, dominate their markets and how you can get those same results. Here's your host, Dave Woodward. Every welcome back to [inaudible] Speaker 2: 00:18 great. This is that kind of crazy deal that happened here and want to make sure you kind of understand what's you're about ready to listen to. So I was down at TAC traffic and conversion this last week and ran into our very first dream car award winning affiliate Stephen. It's gets us. And while we were there, I thought, you know what? He's never actually collected on the his dream car because he was living in Australia. It's like five times as much. And so I thought, what, what if we just get you a Ferrari for the day here while we're in San Diego is we wouldn't out and got a fry. Kevin Nance and joined us and we started filming, drove over to core Natto, hit the Cornell of bridge. Uh, I spent some time over by the hotel del and just had a great time. And while we were there we started walking up and down along the beach and Kevin was filming basically some of the things that he's done that uh, Steven's done to become a number one to feel it. Speaker 2: 01:04 But then also some of the things that just Kinda it lid became this open dialogue of events and why we're traffic conversion, why you go to events and and just kind of a success story type of interview. So I thought it'd be kind of fun just to strip the audio from that and let you guys listen to it. So understand that the audio quality is probably not that great. There was a lot of wind and a, we're at the beach and things but I think the contents worth it. So I want to at least give that to you guys. It's a listen to it, enjoy it and let me know what you think. Speaker 3: 01:32 Steven and I are actually out here. Traffic and conversion. This is the second event that I've been to so far that actually the 30 benefits you so far this year in which the fourth event I pinches of my, the shield. It's been to four events in the first 60 days of the, of the year. And one of the things I've seen Steven at so many different events over all the years, what we want to con talk about is why do you go to an event and when you're adding event, how do you maximize your time? There's a ton of stuff going on. There's networking, there's content. It's really just trying to find out what are the secrets that you can, why does anyone want to go to live event? How do you get the most out of the live event? And that's kind of suffered talked about right now. So it's even having that so far you've been to the ship. Just the first one. This is number three. Number three. So it's, it's pretty crazy. The 25th, 26th of Jan of February. Yeah, this third. My fourth. So inventive 70 ventures. You can be as chair. It's been crazy. So why do you go to events? Look

Why Dave Decided to Talk About Cheating: Do you have integrity? More importantly than that, do you have integrity when it comes to the change you are trying to instill into the world. That change only comes from necessary, uncomfortable positions. Tune in and see if your funnels and business are a victim of cheating and get ready for some introspection. Tips and Tricks for You and Your Business: (2:54) Saying No to Your Trainer...Is it Worth it? (4:31) THEY Might Not Know, But You Do (7:08) Do You Put Yourself In Uncomfortable Positions Just to See Yourself Grow? (10:04) Don't Cheat Yourself Out of Your Progress (Especially in Funnels) Quotable Moments: (5:54) "When you get want you want and you struggle for self and the world makes you king for a day just go to the mirror and look at yourself. Ask that man what he has to say." (7:44) "You're either growing or your dying. You are never the same person standing still and too often we look for the easy way out (10:10) "There's so much reward that comes from mastery but so many people are just too afraid to pay the price for mastery." Other Tidbits: ClickFunnels is always burning the midnight oil for you Do it for yourself Important Episode Links: OneFunnelAway.comFunnelHackingLive.com FunnelHackerRadio.com FunnelHackerRadio.com/freetrial FunnelHackerRadio.com/dreamcar ---Transcript--- Speaker 1: 00:00 Welcome to funnel hacker radio podcast where we go behind the scenes and uncover the tactics and strategies top entrepreneurs are using to make more sales, dominate their markets and how you can get those same results. Here's your host, Dave Woodward. Hey for lockers. Welcome Speaker 2: 00:18 back. Uh, this is going to kind of crazy story of last couple of days, hour getting ready here for funnel hacking live, how you probably listened as after funnel hacking live, but just want to kind of get you caught up on some of the craziness stuff. It's been going around the office, uh, late nights and everything else and the repercussions of late nights. So let me kind of tell you what happens. Just die. It was two nights ago. I was working late here at the office. Uh, Russell and myself, uh, tons of are really, we had almost half the officer's, it wasn't here. We had nick and John and Brant and Jake and, and it was just getting late. It was one of those things where everyone's just putting in time. Russell had to take off, take care of some family stuff and I end up staying super late that night. I, and as he was leaving, basically, you know what Dave, you want, uh, I know you've got a lot on your plate if you want to go ahead and not, I'll take the early workout time at 6:00 AM if you want to take the nine o'clock and I'm like, that would be fantastic. Speaker 2: 01:09 I'd love to get some rest. So Russell took the 6:00 AM workout time and I took the nine and when I got there I woke up totally refreshed. And what happened is, it typically does is all of a sudden it was, you know, eight 30 around about seven 30 and my phone and my email, everything else just started blowing up and the day just got way out of control and I'm going, oh my gosh, I can't, maybe she didn't even go to this work. I just, I got so much, I've got to get done. I just can't, I can't do this if I, you know, I have to, I just, it's not fair to Eric. It's not, I just need to go. I'll do the workout back. You know, I'll just go early because my thought I'd just go early and then I can get kind of get a head start. Speaker 2: 01:48 So I supposed to be there nine. I got over there at eight 30 and Eric cabinet pull in right behind me. Eric's that guy's been trained, Russell and I, and when we got there I said, listen Eric, I am, my day is just gone crazy. I, I have to be out of here by nine 30 I just really, there's so much going on. I just cannot afford to be late, so if we just make sure we get through this thing real quick and just get this thing done, he goes, oh no problem Dave. We'll just, we'll get after it. And Man, did we ever, I was so sore, I was just beat. There was like no rest between out. It was just like, oh my gosh, I'm just exhausted doing legs and I just, it got to that point where it was nine 20 I'm tired. Speaker 2: 02:28 I'm like, I got a whole day in front of me. I didn't get much sleep last night or didn't feel like it did and then all of a sudden he brings out the dreaded most painful symbol of torture. I just hate, I just cringe at, I just, I literally, I start to sweat more than I normally just for just because I'm like, I know how painful this is going to be. And what he brought out is what we refer to as the BFR bands stands for blood flow resistance bands. And so what you basically do is you put this almost like a tourniquet raw at the top of your thighs and then you inflate it. It's like a surgical, it's so, it's like fabric that has a surgical tube inside and you inflate this, this tube up so that it basically cuts off a lot of the blood flow to your legs. Speaker 2: 03:10

Why Dave Decided to Talk About When No One STILL Isn't Listening: Dave felt pretty vulnerable and even weak today guys. He saw that this podcast wasn't doing as great as he wanted it to, people weren't listening and so value wasn't being added to the community he's doing this for. But, after a conversation with a man named Chandler and a man named Stephen Larsen the show was saved. Dave saw the importance of the content he was able to produce and also HOW he was going to go about displaying it. Tips and Tricks for You and Your Business: (0:34) Dave Was Curious, Is Anybody Listening to this Thing? (2:42) It's Not that Dave's Podcast Isn't Great, He's Just Been Going About It Wrong (4:43) You Need to Thank Chandler for this Part (6:17) "I Had to Start Over…" (8:12) Marketing = Stories (8:59) You HAVE To Publish Especially When You Don't Want to Quotable Moments: (7:40) "Is there any single, greatest tip you've learned from being so close to Russell? Well...take your phone out and start recording" (9:19) "When you're publishing, one of the most important things to publish is about the journey. I'm going to take my own advice and share my own journey now." Other Tidbits: Through a conversation with his boys, Dave saw the importance of continuing his journey through this podcast. Allow others to help you tell your own story. Important Episode Links: OFASignup.comFunnelHackingLive.com FunnelHackerRadio.com FunnelHackerRadio.com/freetrial FunnelHackerRadio.com/dreamcar ---Transcript--- Speaker 1: 00:00 Welcome to funnel hacker radio podcast, where we go behind the scenes and uncover the tactics and strategies top entrepreneurs are using to make more sales, dominate their markets and how you can get those same results. Here's your host, Dave Woodward. Speaker 2: 00:17 Hey, funnel hackers, welcome back. Uh, this is going to be, yeah, a little bit more of a vulnerable podcasts and I typically do. Um, so what's happened here recently is there'd been a million things going on and I'm just trying to figure out, you know, how do I best use my time? So I sit near, they can, you know, is this whole podcasting thing even worth it to me? And so I started going back and I never ever checked my stats. I'm just, when I don't, I just, I'm always concerned, no one's listening. And so I thought, you know, I better go figure this thing out. So I started, uh, this podcast, uh, basically it was three years ago. It was February of 2016. We're now in February, 2019 and over the last three years, it's been really kind of a, a crazy situation. I've got just over 300 episodes now. Speaker 2: 01:04 It's about a hundred or so a year, I guess. And I started kind of taking a look to see what's been going on and it was steadily going up. It was kind of flat for the first almost a hundred episodes, whereas between basically 500 to 700 downloads per per app per episode. And then I got to about 100 and I started to, to get some momentum. So realize it took me almost a hundred episodes before it even got any momentum. Uh, really got to get things going. So I was recording this thing. I would him try to go back and take the stats are, so episode 100 was a fee was April, 2017 so almost a year and two or three months before I even got any real momentum. And then from like 100 to one 50 it started ticking up to about almost a 1500 episodes. And then I put a whole bunch of money behind it and a jumped up to around 3000 episodes between like one 60 to almost two 30 but at that point, um, I stopped doing any ad spin on it and just kind of let, let's just kind of go. Speaker 2: 02:08 I thought, you know what? Things are going great. And it really went well if like two 30 to two 70 and I thought you don't, Gosh, I've got this thing down. I finally figured this thing out. And then what happened was after like two 70 it has steadily gone down and I was so from like two 70 started, that was like September of this last year. And over the last four or five, six months, where before I was averaging now somewhere in the neighborhood of about 3000 per episode. It is literally gone almost down in half to where now it's about 1500 and I'm like, why am I doing this? Why I get so fresh? I'm like, there's so many other things I should be doing, I could be doing. I'm like, you know what? I'm just done with this. I'm frustrated. It's not working. It's, I don't, I can't track it. Speaker 2: 02:56 It was just, I know I got to the point where literally this, I pulled these stats last night and I was just bummed. I'm serious. He just sat there and thought, you know, I've been doing this for three years and it takes a ton of my time and effort and I'm like, you know, I could just, I could just do something else. And I thought, let me take a look over the last few episodes and see what, what happened. And then then matters got even worse for me. What I realized was the majority of the episodes over the last four or five months where my own, where I wasn't interviewing people w

Why Dave Decided to talk About Learning for Two: With today's saturation of content and information, smart learning is something that allows us to take our current knowledge and even our current businesses to the next level. When you "learn for two" as Steven Larsen always says, you not only learn it deeply for yourself but you are also then capable of teaching it in a way that your clients learn it deeply for themselves. Tips and Tricks for You and Your Business: (1:30) The Problem with Quantity over Quality in Consuming Content (2:16) Small Time Learning Equates to Small Time Earning (3:00) How Russell Learns from Mastery (5:06) Learning to Transfer the Knowledge Quotable Moments: (1:34) "Too often people are out there just consuming as much content as they possibly can and just get it really through speed and get as much done as they can so they're on to the next thing." (5:37) "The way you get deep roots is by mastering a skill" (6:32) "Learn it most importantly in a way that you could teach it so simply to someone else that they could turn around and implement what you just taught. Important Episode Links: OneFunnelAway.comFunnelHackingLive.com FunnelHackerRadio.com FunnelHackerRadio.com/freetrial FunnelHackerRadio.com/dreamcar ---Transcript--- [00:00] Welcome to funnel hacker radio podcast where we go behind the scenes and uncover the tactics and strategies top entrepreneurs are using to make more sales, dominate their markets and how you can get those same results. Here is your host Dave Woodward. Welcome back. [00:18] Well hackers, this is a fun topic. Gods one in one of the things right now with everything going on, we are literally, it's like days away from funnel hacking live. There's a ton of stuff happening here in the office. We were here late last night and try to kind of figure out exactly what, what's the next step, how do we simplify things, how do we make it even easier and better? And how does it, what can we do to make sure that we actually grow from 76,000 customers, 250,000 customers and be able to serve more people? And one of the things that's come up recently that I see happen so much is uh, we've just launched. So the one funnel away challenge is one of the things we launched back in November. We just didn't know. One January, we're doing another one. February 24th. You if you haven't, if you're not already signed up for that one, by all means, please make sure you sign up. [01:01] Uh, February 20. I'm sorry, it starts actually February 25th. The next one will be March 25th. Um, so I've had a lot of people approached me saying, well, okay, they've already gone through that. Uh, what's the next thing, right? I want to learn what's the next thing I want to learn? I wanna learn, I wanna learn it. What's that? I, I got to get all this stuff done. I got to go fast. I gotta make sure I understand these things. So one of the things that I, I was talking with my son here on there about this morning was this whole principle of are you learning for two? What I mean by that is too often a lot of people are out just consuming as much content as they possibly can. They're trying to just get it through a speed and basically get as much done as they can. [01:39] So they are, they're onto the next thing. One of the problems that happened to doing that is you forget the importance of immersion. You forget the importance of mastery. And if you take a look at so far as the people who really are the very, very best in their craft and in their trades are those people who have actually mastered something. So I want to make sure as you start taking a look at the skill sets that you're going into, the things that you're trying to learn, are you looking to actually master this? Are you literally just taking a cliff notes approach to, to funnel build you cliff notes, approach to marketing, just trying to get as much in your head and, and hopefully some of it sticks. If that's the case, you're going to find that you really are actually hurting yourself, you're hurting your clients. [02:17] And most importantly, you're taking a very short term approach to having massive success in your life. The whole idea here is, and I learned this years ago from Dan Kennedy, I've seen it in Russell. Uh, I've seen it actually in anybody who's really on top of the game. And it becomes a master is the actually learn for two. What I mean by that is when you start going in and start to learn, the first thing is you've got to learn for yourself and that's where it takes, you have to take the time, you got to, got to put in the reps, you got to find a way of really going through and creating enough experiences to where you actually learn it, where it becomes a part of you are too often these days, people really forget the importance of mastery. Uh, there's so much out there and they just kind of skim across it and they never really focus and masters a trade a skill and whether it's, you know, funnel building and if it's a graphi