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Change Lives Make Money: The Podcast For Online Trainers

Change Lives Make Money: The Podcast For Online Trainers

1,359 episodes — Page 3 of 28

#1259- What Do You Do When You Want To Quit?

Either quit or fully commit: a wake-up call for struggling entrepreneurs 💯 In this raw and unfiltered episode, I'm speaking directly to those of you who feel like giving up on your dreams. If you're noticing all the things that aren't working - the no-show calls, the refund requests, the content that's not hitting - and feeling the weight of the world on your shoulders, this message is for you. Because here's the truth: you can't live in the middle. You're either going to quit and go back to your 9-5, or you're going to fully commit to finding solutions instead of focusing on problems. The choice is yours, but staying in that middle ground where you're working hard while speaking limitation over your life is a guaranteed path to failure. Top Quotes: "I'm a firm believer that the words we speak create the reality that we live in... if you're working on your business but putting forth negative energy towards your business, you're just going to create more despair." (2:15) "Full commitment means you stop bitching about the little things... I am so committed to achieving my goals that I will not let a single word escape my mouth that would be a detriment to them." (4:25) "The only way you get to that level where everything you touch turns to gold... is you make the decision that you are fully fucking committed and you will never speak limitation over your life ever again. Period." (5:58) ___ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Mar 6, 20256 min

#1258- Whatever It Takes 🐺🔥

Whatever it takes: the raw truth about entrepreneurial sacrifice 😤 In this unfiltered episode recorded after a 12-hour workday, I'm breaking down what "whatever it takes" really means when building a 6-figure business. From my conversation with a VIP client about sacrificing family time to hit $100k months, to filming 50 videos while exhausted, I'm showing you the reality of what's required to level up. Because here's the truth: most people want entrepreneurial success but aren't willing to make the sacrifices necessary to get there. If you think you can clock in and clock out like an employee while building an empire, this wake-up call is for you. Top Quotes: "Too many fucking people come into entrepreneurship with the mindset that they're going to work for a certain amount of hours. And then when those certain amount of hours are done, then they're done." (1:53) "I never count the cost... Because I'll do whatever it takes to have the life of my dreams. " (7:20) "Work ethic by itself is not the whole equation because I know a lot of entrepreneurs that work their ass off and they're broke as fuck because they're not doing the work that's required to level up their skills." (8:42) ___ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Mar 5, 20259 min

#1257- Holding Each Other Accountable vs. Calling Each Other Out

The balance between support and accountability: real talk with my wife about tough love 💑 In this raw and unfiltered episode, Kirsten and I are diving deep into one of the most important aspects of any relationship - knowing when to support your partner and when to call them out. From my straggly beard phase to the conversation that sparked a major change, we're sharing how to have those difficult but necessary conversations that lead to growth. Because here's the truth: most relationships fail because people aren't willing to say what's really on their mind. Whether it's friendships or romantic partnerships, learning to balance unconditional support with honest accountability is the key to helping each other level up. Top Quotes: "As a partner, I think we have a responsibility on two aspects... I'm here for you, you're my support system. And also, when you're letting yourself go and not showing up as your very best, I think it's my responsibility to be like 'hey, what the fuck is going on here?'" (2:43) "Something that Brian and I do that really helps with our communication is this one small question: 'Do you want advice right now or do you want me to just listen?'" (18:21) "Most relationships struggle because most partners aren't willing to say what the fuck is on their mind to the other person... instead of having that hard conversation, they'll just bitch to other friends about that friend." (2:17) ___ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Mar 4, 202519 min

#1256-Turn A Cold Lead Into A $1,000 Client In 30 Days Or Less

How to turn cold leads into $1,000 clients in 30 days (without being sleazy) 💰 In this tactical episode, I'm breaking down the biggest mistakes I see online trainers making when trying to convert leads - from sliding into strangers' DMs with pitches to not nurturing their audience properly. Because here's the truth: if you're trying to sell to everyone who breathes on your profile, you're doing it wrong. Instead, I'm giving you my proven 5-step framework for turning cold leads into paying clients the right way. From launching a free 14-day challenge to my exact DM scripts that actually work, I'm showing you how to build authentic relationships that lead to sales. Because when you focus on providing value first, the sales naturally follow. Top Quotes: "My definition of a stranger on social media is somebody that you have no previous relationship with. So they've never interacted with your content, you've never interacted with their content, and the first thing that you send them is a pitch... I literally block people that do this to me." (1:15) "When somebody comes to your profile on social media and they engage with your content, that's them telling you that they're lightly interested in what you have to offer... That is the first sign of a potential client." (2:01) "Sometimes it takes two, three, four, five touch points for somebody to actually be serious enough to want to work with you as an online coach... The fortune is in the follow up." (9:56) —— For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Mar 3, 202511 min

#1255- Funnels Are Stupid, Here's Why.

Why funnels are fucking stupid (and what to focus on instead) 🎯 In this no-BS episode, I'm breaking down why most business coaches are dead wrong about needing fancy marketing funnels to grow your online fitness business. Because here's the truth: I built my business to $1M/month without ever touching a funnel, and I've got multiple coaches in my Million Dollar Mastermind doing $100k+ months the same way. From understanding what people actually want when they're scrolling social media to the simple system that will take you to $25k/month without complicated tech, I'm giving you the straightforward path to scaling your business. Because if you're making less than $25k/month and focusing on anything other than organic social media growth, you're making this way harder than it needs to be. Top Quotes: "Human beings that are scrolling social media are scrolling to be entertained... We're not scrolling through social media with the intention of buying some shit. That's usually not what happens." (1:26) "The most effective way to grow your business to $25,000 a month is taking out your phone, recording a video, posting it on social media, getting somebody in the DMs, booking a sales call with them, converting them into a client, and putting them into your community. Period." (6:13) "If you're gonna spend money, I don't think you spend money on building an email campaign, or building a website, or building a funnel. I think you spend money on hiring people to help you with your current system - hiring a virtual assistant, hiring a coach, hiring a community manager." (7:18) ___ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Mar 1, 20258 min

#1254- PODCHATS: Making 10k - 25k Per Month

Live from Mexico: Real talk with my PT Dom clients about mindset, growth, and transitions 🌴 In this special edition of Podchats recorded from Mexico, I'm opening up the floor to my $5k-$25k/month clients for an unfiltered Q&A session. From navigating the uncomfortable "in-between" phase of growth to gracefully transitioning out of a long-term job, we're diving deep into the real challenges successful entrepreneurs face. Plus, I'm dropping a major announcement about Ascension Week and a chance to win a VIP half-day session with me and Cole. If you're ready to learn directly from coaches who are in the trenches making it happen, this episode is your masterclass in what it really takes to level up. Top Quotes: "Here's the truth - you never actually arrive. Everybody is seeking this final destination where everything they do is like 'oh I'm living my dream life right now.' Even for me, don't get me wrong, I'm very fucking grateful, but there are moments throughout my day where I'm not where I want to be." (2:57) "Everybody can have an opinion, but if the king of the castle likes you and vouches for you, that will be the overarching weight of everybody else." (1:06:48) "I'm really connected to my why... but I still catch myself letting the external world get in my head. I know I need to believe it before I see it." (1:41) —— For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark a

Feb 27, 20251h 8m

#1253- You Don't Want This S**t ‼️❌

You don't actually want this sh*t: the raw truth about entrepreneurship 😤 In this unfiltered episode recorded after a 14-hour workday, I'm calling out all the "manifestation hippies" who think building a million-dollar business is about good vibes and 4-hour workdays. Because here's the reality: everyone wants the outcome of having a successful business - the money, the freedom, the lifestyle - but almost nobody is willing to put in the actual work required to get there. From sacrificing your weekends to never being able to "call in sick," I'm breaking down the real cost of entrepreneurship that nobody talks about. Because if you're looking for shortcuts or trying to turn this into a "side hobby," you need to hear this wake-up call before you waste your time. Top Quotes: "If you want to grow a business that makes $50,000, $100,000, $500,000, a million dollars a month... everybody says that they want it but nobody actually realizes the amount of work that goes in on the back end of having that business." (1:24) "For those people that are actually willing to put in the work, day after day after day, without ever counting the cost... on the other side of that is financial freedom. On the other side of that is you retiring your mom." (6:29) "Trent Harrison, been in my coaching program for five years, posted every single day for the last five years, went from 7,000 followers to 1.1 million. It's really fucking simple. He followed the formula. Work your ass off, never miss." (8:18) ___ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Feb 26, 20258 min

#1252- I Am Not My Thoughts... ‼️❌

I am not my thoughts: a powerful mindset shift for entrepreneurs 🧠 In this raw and personal episode, Kirsten and I are sharing a powerful mindset breakthrough we had while dealing with morning sickness during her pregnancy. From reframing negative self-talk to understanding the difference between experiencing something and identifying with it, we're diving deep into how changing your relationship with your thoughts can transform your entire reality. Whether you're struggling with self-doubt, anxiety, or just feeling stuck in negative thought patterns, this episode will give you practical tools to take back control of your mind. Because here's the truth: you are not your thoughts - you are the one observing them. Top Quotes: "When I overcame my addiction, I had to disassociate myself from my thoughts... I had to realize that just because I'm thinking something doesn't mean that's who I am." (3:19) "You can be 'I am powerful', 'I am worthy', 'I am deserving'... you can literally attach the 'I am' to anything. And so choosing to attach that 'I am' to 'I am anxious', 'I am sad' - you are literally robbing yourself of your own power." (15:24) "Anyone can say anything. Someone who despises themselves can say 'I love myself' over and over. At the end of the day, the feeling has to change, because the feeling is going to be the thing that makes you actually feel good." (17:12) ___ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Feb 25, 202518 min

#1251- MASTERCLASS: How to Sign 3-5 Clients Per Week From Instagram

Stop being the "tip guy": why most fitness creators fail on social media 🎯 In this masterclass episode, I'm breaking down the three secrets to successful content creation and why most creators fail to stand out online. The hard truth? Being good at fitness isn't enough - this is a marketing game, and the best marketer wins. Period. I'm pulling back the curtain on exactly how I went from sucking at content for 6 years to building a $500,000/month business, and more importantly, how you can avoid making the same mistakes I did. Because here's the reality: if you're just posting workout tips and macro calculations, you're blending in with every other fitness creator out there. From understanding what social media platforms are actually for (hint: it's not selling) to the 50-50 rule that will transform your content strategy, I'm giving you my complete playbook for standing out in a crowded market. Top Quotes: "Online training is a game where the best marketer wins. Period. It isn't about your level of skill. It isn't about your level of experience. You are the best marketer, and you get the most clients, or you don't." (1:43) "Nobody is going to go spend thousands and thousands of dollars on the tip guy or the tip girl, when they could literally get all that information from Chat GPT. People are going to pay you money because they like the person that you are." (56:10) "Unless you are entertaining people, you are going to blend in with a sea of nobodies. And I see a lot of online fitness coaches that struggle to grow their coaching business because they are not entertaining people." (0:59) ___ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Feb 24, 202556 min

#1250- Why I Started Posting 6x A Day...

Why I started posting 6 times a day (and why you probably shouldn't) 📱 In this tactical episode, I'm breaking down exactly how I scaled my Instagram from 0 to 340,000 followers and why I recently made the decision to post 6 times per day. But here's the truth: this strategy isn't for everyone. I'm showing you the step-by-step progression that took me from posting once per day to where I am now, and more importantly, when YOU should (and shouldn't) increase your posting frequency. From building the right team to free up your time to ensuring your content quality doesn't drop with increased volume, I'm giving you my complete playbook for scaling your social media presence the right way. Because here's the reality: posting more only works if you've mastered the fundamentals first. Top Quotes: "I think that's where a lot of online fitness coaches struggle is you never actually make the commitment that you want to get better at content. You're just posting because most of you guys come into this game of entrepreneurship without ever posting on social media." (1:34) "Once you can do this and every piece of content that you post is good - and my definition of good is people are saying it's good, they're engaging with it, they're watching, they're sharing, they're liking, they're commenting - your account is growing at that point. Then I would consider increasing the volume." (5:24) "If you're making 10 to $20,000 a month and you don't have people working for you, you're fucking up because it's impossible for you to post 3 to 5 times a day if you've got all of the other things that you need to do in your business." (6:15) ___ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Feb 21, 20257 min

#1249- "I Got Burned By A Previous Mentor, Now I'm Signing Clients Every Week!" 10k Mastermind Podchats

Raw and unfiltered: Live Q&A with my PT Dom clients crushing it right now 🎯 In this no-holds-barred Podchats episode, I'm opening up the floor to my PT Dom clients to ask me anything about what's actually working in their businesses right now. From celebrating wins like booking 4 clients in February to calling out a 100k follower account that's not booking enough calls, we're diving deep into the real challenges and breakthroughs happening in the trenches. Plus, I'm dropping a major announcement about an upcoming mindset coaching program with Cole that you won't want to miss. If you're ready to learn directly from coaches who are in the game - not just talking about it - this episode is your masterclass in what's working right now. Top Quotes: "I look at my content that I was posting before and I didn't fucking have a strategy... now my content is night and day, and all my friends in my old coaches program are like, 'dude, your content is unreal'" (2:39) "Don't go to bed until you get a call booked. We just don't sleep until the call's booked. That actually creates urgency to get it done faster. Because you want to go to bed." (0:51) "You're giving lots of value. But bro, like, you've got people that want to book already. So fucking book the call." (3:16) ___ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Feb 20, 202543 min

#1248- We're Pregnant! Our Fertility Journey W/ Kmark

Our fertility journey: from zero sperm count to pregnancy 🎉 In this raw and personal episode, Kirsten and I are pulling back the curtain on our fertility journey after announcing our pregnancy on Instagram. From discovering my zero sperm count to the supplements and mindset shifts that made all the difference, we're sharing exactly how we went from struggling to conceive to expecting our first child together. Whether you're on your own fertility journey or just want an inside look at what it really takes to overcome seemingly impossible odds, this episode is packed with practical tips and powerful mindset lessons that helped us stay positive through the process. Top Quotes: "I never, never once came out of my mouth 'it's not gonna happen for us.' Anytime I talk to anybody, I'd say, 'it's gonna happen, it's gonna happen really soon for us.'" (11:57) "You can take all the supplements you want in the world, but if you aren't supplementing your mind with positive talk... you're just gonna continue to keep yourself stuck." (12:04) "Both of us were doing everything in our power to make it happen... neither one of us was acting discouraged or upset every month. We were both just like, 'It'll happen when it's supposed to happen.'" (10:49) ___ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Feb 19, 202513 min

#1247- When Someone Says "I Need To Think About It..." Do This...

Stop letting "I need to think about it" steal your sales: the ultimate objection-crushing framework 💰 In this tactical episode, I'm breaking down exactly how to handle the most common objection you'll face on sales calls - "I need to think about it." But here's the truth: this isn't actually an objection at all. It's a smokescreen hiding their real concerns, and I'm showing you my proven framework for uncovering and crushing the real objection underneath. Plus, I'm dropping a major announcement about my upcoming book "The 10 Million Dollar Instagram Final Blueprint" - 70,000 words of pure value coming your way in the next three months. This episode is just a tiny preview of what's inside. Top Quotes: "First things first understand that when the prospect says I need to think about it, that's not an actual objection. It's a smokescreen covering up whatever their real objection is." (1:38) "I'm closing about 50 to 60 percent of the calls that I get on. And when my sales guys get on calls they're closing about 35 to 40 percent." (1:12) "If you make the decision to join today and we work together for the next 12 weeks, and you do everything I tell you to do and you don't lose the 20 pounds that we talked about in this coaching call, I will send you a full refund of every dollar that you paid." (7:30) ___ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Feb 18, 20258 min

#1246 - The 2 Types of Content to Go Viral And Sign Clients

The two types of content that actually make you money on social media 💰 In this tactical episode, I'm breaking down the only two types of content that matter for growing your business: awareness content and conversion content. While most creators focus on just one or the other, I'm showing you exactly how to use both to build a profitable social media presence that actually generates revenue. From crafting viral awareness posts that get millions of views to creating high-converting content that turns followers into customers, I'm giving you my complete content strategy playbook. Because here's the truth: you need both types to succeed, and I'll show you the perfect ratio to implement in your business. Top Quotes: "If you only post awareness-based content, you'll grow, but you won't sign customers. And this is why I get a lot of influencers that will come to me, and they're broke, and they're not making any money." (8:46) "The intention behind awareness-based content is simply one word and it is exposure. When Clueless Summit came out with his talking head reels, these are awareness-based pieces of content." (0:57) "I would say you need a 50-50 combination of awareness-based content and conversion-based content if you want to grow in social media and grow a business that makes money." (8:53) ___ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Feb 17, 20259 min

#1245- Overcoming The 4 Main Objections (Time, Money, Spouse, Think About It)

Mastering the 4 most common sales objections: your complete playbook 💰 In this rapid-fire episode, I'm breaking down exactly how to handle the four biggest objections you'll face on sales calls: time, money, spouse, and "I need to think about it." But here's the truth: the best place to overcome objections is before they even come up. I'm showing you the exact red flags to watch for and how to address them proactively during your calls. From securing deposits to booking follow-up calls that actually convert, I'm giving you my complete framework for turning objections into opportunities. Plus, I'm dropping a major announcement about my upcoming book that will have all of these scripts (and more) written out in detail. Top Quotes: "If your prospect asks about price during the call, that is a red flag that they don't have the finances / they are considering price more than anything." (00:24) "I've been on hundreds of these calls, brother, and I know for a fact that if you hang up the phone without taking any action, the likelihood that you fully commit to your goals and lose that 20 pounds comes down to one in 10." (08:42) "If they hang up the phone without giving you a deposit, the likelihood of that prospect closing goes down to a one in 10. You have to get some sort of financial commitment." (09:16) ___ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Feb 14, 202510 min

#1244- "I'm Making 15-20K A Month, What's Next?" PODCHATS

Live Q&A: Real talk with my most successful clients 🎯 In this value-packed Podchats episode, I'm opening up the floor to my top-performing clients for an unfiltered Q&A session. From niche selection and content strategy to running profitable Instagram ads, we're diving deep into the real challenges and wins happening right now in their businesses. Plus, I'm dropping a major announcement about our next live event coming to Kelowna this September. If you're ready to learn directly from coaches who are actually doing it - not just talking about it - this episode is your masterclass in what's working right now. Top Quotes: "When we're thinking about avatar and who we want to speak to... the connection content about your story is going to attract those types of clients by themselves." (2:35) "This is where a lot of people go wrong with targeting - they try to get too specific. Instagram and Facebook want you to spend money on ads because if you spend money, they make more money if you make more money." (1:29:35) "If your content isn't good enough to attract clients, that's the only thing that you need to focus on." (1:31:05) ___ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Feb 13, 20251h 31m

#1243- LOCK IN 🐺🔥

Lock the f*** in: why you're not seeing results (and what to do about it) 🔥 In this fired-up episode, I'm sharing the raw truth about what it really takes to succeed in this game. Fresh off writing a 70,000-word book in just 5 days and securing a publisher within a week, I'm breaking down why "locking in" has been the secret behind every major move in my business - from launching Change Lives Academy to scaling to 1,800 active clients. Because here's the truth: it's not about capability or qualifications. It's about being willing to cut out all the distractions, invest in yourself, and do whatever the fuck it takes to reach that next level. If you're tired of sitting on the fence and ready to actually make shit happen, this episode is your wake-up call. Top Quotes: "There's so many things that you guys want to do, that you're on the fence about that you've thought about for maybe months, years on end. And the only reason you're not doing it is because you haven't locked in." (1:46) "Locking in doesn't just mean you hire the mentor. Locking in means you hire the mentor and you do the fucking work." (6:37) "There's no fucking secret to success. There's no blueprint. There's no magic trick. There's no fairy dust. I post six times a day every day, seven days a week on social media. That's called locked in." (7:09) ___ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Feb 12, 20258 min

#1242- The $10,000 A Month Instagram Blueprint

3 Instagram profile mistakes killing your client sign-ups (and how to fix them) 🔥 In this tactical episode, I'm exposing the three biggest profile mistakes that are costing you clients and revenue. From blurry profile photos to vague taglines, these seemingly small errors are destroying your credibility before prospects even see your content. But don't worry - I'm also sharing my six-step blueprint for building instant authority on Instagram. Whether you're just starting out or looking to level up your social presence, I'm breaking down exactly how to optimize every element of your profile - from your username to your bio CTA. Because here's the truth: you only get one chance at a first impression, and your Instagram profile needs to scream "expert," not "amateur." Top Quotes: "If you look like a creep on social media, no wonder nobody's reaching back out to you. It should be clear. It should be you smiling. You should look good." (00:05) "Think of your username as your brand's billboard. It needs to be easy to remember, search friendly and niche focused." (01:51) "If you're inconsistent with your social media efforts, your clients aren't going to want to hire you because they don't even trust you to show up for them on social media for free." (39:49) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Feb 11, 202541 min

#1241- The Ultimate Guide to Selling Cold, Warm, And Hot Leads

Not all leads are created equal: mastering the art of lead temperature 🔥 In this tactical episode, I'm breaking down exactly how to assess and handle different types of leads in your online fitness business. Because here's the truth: treating every prospect the same way is killing your conversion rates. By understanding the crucial factors of response time and message length, you'll know exactly how to nurture cold leads, convert warm leads, and close hot leads. I'm sharing my proven framework for categorizing leads and the exact questions you need to ask to move prospects through your funnel. From relationship-building with cold leads to booking immediate calls with hot prospects, you'll learn how to maximize every opportunity that comes your way. Top Quotes: "With hot leads that are responding fast and giving you longer responses, do not waste time. Book a call immediately. The worst thing you can do with a hot lead is treat them like a cold lead and take a long time to get back to them." (4:44) "You have to understand that this person is very interested in working with you, otherwise they wouldn't be sending you paragraphs." (5:12) "You need to show people as you're generating leads that you care more about them than you do about their money." (1:58) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Feb 10, 20256 min

#1240- How To Start An Online Fitness Business (Full Blueprint)

How to start and scale your fitness business to $10K/month: the complete blueprint 🚀 In this comprehensive training, I'm breaking down my proven system for building a successful online fitness coaching business - the exact same framework that's helped over 6,000 coaches quit their 9-5 jobs and build thriving online businesses. From crafting the perfect $1,000 coaching package to running high-converting sales calls, I'm giving you the complete roadmap. Drawing from my journey of scaling to $50K months and helping thousands of coaches do the same, I'm exposing the critical elements most "how to" videos miss. Because let's be real - following random YouTube advice isn't going to cut it. You need a tested, proven system that actually works in 2024. Top Quotes: "Anyone who books a phone call with you is interested in purchasing, otherwise they wouldn't book the call... They could've just ghosted you, they could've just canceled, they could've just blocked you on social media." (23:01) "We don't view these as sales calls. We view these as fitness assessments. Which means that on the call, you need to spend significantly less time talking about how awesome your product is, and spend way more time talking about your prospects' pain points." (23:43) "We don't intend to sell, we intend to serve. It's your responsibility to make them an offer because you know that you can help them transform." (24:25) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Feb 7, 202530 min

#1239- How To Sell High Ticket Programs 🐺🔥

The 11-step blueprint to selling high-ticket programs that actually convert 💰 In this value-packed episode, I'm breaking down my complete sales psychology framework that's helped me and my clients close millions in high-ticket coaching programs. Fresh from writing the sales chapter of my upcoming book "The $10 Million Instagram Funnel," I'm sharing exactly how to position yourself as an authority and guide prospects to a confident "yes." From the crucial pre-frame in the first 2 minutes to handling objections like a pro, I'm revealing the step-by-step process that turns discovery calls into paying clients. Because here's the truth: people don't pay for your time - they pay for your expertise in solving their problems. Top Quotes: "People do not pay you for the amount of time that you spend on the program. People pay you for the result that you're able to give them." (1:06) "People don't buy from friends, they buy from coaches they have rapport with. And so, your job in the first 30 seconds to two minutes of the call is to cement yourself as an authority." (3:08) "Most people don't make the decision to get in shape. Most people don't make the decision to lose the weight. But you don't sound like most people. It sounds to me like you want to be a leader." (23:59) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Feb 6, 202525 min

#1238- Your Goals Are Too F**king Small 🔥🐺

Your goals are too small and it's holding you back from greatness 🚀 In this fired-up episode, I'm calling out every single one of you who's playing small with your goals. After a gym session with one of my long-time clients who was "hoping" to hit 10K followers by the end of the month, I had to check him - why not hit it by next week? Because the truth is, your biggest failure in life isn't setting a massive goal and missing... it's setting a small goal and hitting it. I'm breaking down exactly why most people never achieve extraordinary things (hint: they never aim for them), and sharing how I went from thinking $10 million was impossible to hitting $1 million months back-to-back-to-back. Because if a former drug addict from a trailer park can do it, what's your excuse? Top Quotes: "The biggest mistake that men or women make is not setting a goal that's too big and failing. The biggest mistake that men or women make is setting a goal that's too small and then hitting it." (10:24) "I made the decision on what kind of life I want to live, and I refuse to let anything in my anybody, any force on the planet get in the way of me and my goals." (11:33) "Set a fucking big goal that you think is impossible, and go after it with everything that you have. And in two years' time from now, you're going to shock yourself with what you can accomplish." (12:32) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Feb 5, 202512 min

#1237- NEW BOOK: The 10M Instagram Funnel Blueprint

The $10 Million Instagram Funnel: my first book is coming! 📚 In this special announcement episode, I'm revealing my biggest project yet - a comprehensive blueprint that breaks down exactly how I built PT Domination into a $10 million company using Instagram. After hitting this massive milestone last year, I knew I had to share the step-by-step system that made it all possible. I've literally locked myself in an Airbnb for 5 days to pour everything I know about turning Instagram into a sales machine into this book. From content creation to client acquisition to sales calls, I'm holding nothing back. While my audience is primarily fitness coaches, I've designed this to work for ANY service-based business looking to scale through social media. Top Quotes: "I feel like the information that's in my fucking brain, in regards to like how I actually built this business and made it into a 10 million dollar a year business, I know for a fact that this information in your guys' hands is going to help you grow, scale, like, build your coaching business bigger than you could possibly imagine." (0:38) "The difference between what I'm creating right now and what's already on the market is like, you guys follow my content because you guys know it's going to be step by step by step by step by step actionable value." (4:33) "I might feel like this is all of the information that I've accumulated over the last seven years of business coaching compiled into one fucking document that you can consume and get value from." (6:38) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Feb 4, 20256 min

#1236- Building A 7 Figure Online Fitness Business W/ Chad Morgan

From $0 to $40K months: how Chad Morgan built Beyond Built through community 🚀 In this special episode, I'm sitting down with one of PT Domination's original success stories - Chad Morgan. When Chad joined our mastermind in 2021, he took our strategies and absolutely ran with them, scaling to $40K months with just 10K followers. His success set a new standard for what's possible and inspired countless other coaches to level up their game. Now the founder of Beyond Built, Chad reveals how he's built a thriving community of over 100 clients through high-level transformations, live events, and a commitment to walking his talk. From his humble beginnings as Chad Morgan Fitness to hosting 12 live events and helping clients achieve life-changing results, his story proves that you don't need fancy credentials to make a massive impact. Top Quotes: "Community is what changed my life. More than anything, just getting around people that echoed my goals, actually made me listen to my goals, didn't make me feel crazy about having the goals that I did." (1:39) "There's a high, high, high level of self-accountability that is required to really coach at a high level... if you can really build a stellar relationship with accountability with yourself... you might be a really good fit." (42:15) "Your goal is to be an aspirational leader. Someone that people look to and be like, you know what? I want to live life like you." (42:43) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Feb 3, 202544 min

#1235- The FUTURE of The Online Fitness Coaching Industry 💔

The future of online fitness coaching is brighter than ever - here's why 🚀 In this data-driven episode, I'm breaking down exactly why online fitness coaching isn't just a trend - it's a massive opportunity that's only getting bigger. With obesity rates projected to hit 50% by 2030 and Instagram growing to 3 billion users, the demand for real human coaches is about to explode. I'm sharing shocking statistics about the current state of health in North America and revealing why AI and automation will actually INCREASE the value of personal coaching. Because while robots can deliver workout plans, they can't provide the human connection and accountability that transforms lives. Top Quotes: "According to the CDC, 42% of adults are classified as obese. Child obesity is also staggering at 20%. That's fucking insane. When we think about that versus 1950... we're talking about 10% of America was obese." (1:24) "People are not going to want to get their program from a fuckingrobot because a robot is not going to pat them on the back when they're doing a good job. A robot is not going to encourage them when they're falling off track." (9:18) "The future of online coaching is fucking bright. And it's going to be even brighter for the people that are listening to this podcast episode right now that make the decision that they're going to start going all in on their personal brand." (9:37) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Jan 31, 202511 min

#1234- "I Just Hit $15,000 This Month!" 10k Mastermind Podchats

Raw & real: live Q&A with my 10K Mastermind clients 🔥 In this special podchats episode, I'm opening up the floor to my 10K Mastermind clients to ask their burning questions about scaling their fitness coaching businesses. From building engaged communities to maximizing content reach, we're diving deep into the real challenges coaches face when leveling up from $5K to $20K months. One of my clients shared how she transformed her sales mindset from scarcity to service, while another discovered his content was actually crushing it with more views than followers. I'm breaking down exactly what it takes to build genuine engagement, both in your coaching programs and on social media - including the exact posting schedule that will transform your reach in the next 60 days. Top Quotes: "You gotta view Instagram like a community... if you're showing up and commenting on other people's stuff and showing them love and support, they will do the same thing for you." (2:58) "I finally made the shift in my head where showing up on sales calls is like, how can I serve this person? And it's just made such a difference because they need me more than I need them." (1:44) "When I look at your content and I see that every single one of your videos has more views than you have followers, that tells me that you're putting out some good fucking content. So double down." (1:32:41) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Jan 30, 20251h 33m

#1233- The Progression From $0 To $100,000 Per Month 🐺🔥

The roadmap to $100k months: exactly what to focus on at each income level 📈 In this strategic episode, I'm breaking down the exact progression from zero to $100,000 per month in your online fitness coaching business. After helping thousands of coaches scale their businesses over the last seven years, I've identified the critical focus areas and bottlenecks at each income level - from mastering content creation as a beginner to building out a full team of closers, coaches, and operations staff. Whether you're just starting out or already doing $50k months, I reveal what you need to prioritize RIGHT NOW to get to the next level. Because here's the truth: most coaches get stuck trying to do everything at once instead of mastering the skills that matter most at their current stage. Top Quotes: "When you have an audience, everything is easy. When you don't have an audience, everything is hard. " (1:57) "My definition of leadership is your ability to not only lay out exactly what you need from your team, but to motivate them to do better, to have disciplinary procedures in place... and hold the line so that the standard in the company never dips, even if you're not there." (17:17) "The amount of people that are willing to go through the growing pains to get to this level is very small... In order to go to the next level, you need to be willing to learn a completely different set of skills." (17:44) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Jan 29, 202519 min

#1232- Cancel Your Chat GPT Subscription ‼️🐺

The AI arms race is on: why I'm canceling ChatGPT for this insane alternative 🚀 In this episode, I'm sharing a massive discovery that's literally crashing the American stock market and changing the AI landscape overnight. After spending the last 24 hours testing out DeepSeek.com - a new Chinese-based AI that's putting ChatGPT to shame - I'm breaking down exactly why this tool is a game-changer for online fitness coaches. From generating viral content ideas to conducting deep market research, I reveal how this free alternative is not only faster than ChatGPT but also comes with powerful features like "DeepThink" mode that could revolutionize how we run our online businesses. Plus, I explain why this technological arms race between the US and China means massive opportunities for entrepreneurs who stay ahead of the curve. Top Quotes: "AI is fucking insane... If you're not using it in your business in the next three years, you are going to be left behind because of the advancements that people are making right now." (7:43) "The next few years are going to be extremely interesting to see who leads the charge in the AI world... there's not really an opportunity for anybody to get complacent." (6:52) "I use AI in my business every day... the stuff that I'm able to do at the speed that I'm able to do it because of AI just puts you ahead of the pack in so many different ways." (7:49) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Jan 28, 20258 min

#1231- Don't Do It With HATE… ❤️🐺

Don't build your empire from a place of hate: why mindset matters more than hustle 🙏 In this vulnerable episode, I'm sharing a powerful truth that most "hustle harder" gurus won't tell you - you can't hate yourself into sustainable success. Drawing from my own journey of overcoming addiction and building a multi-million dollar coaching business, I reveal why taking massive action isn't enough if you're operating from a place of self-loathing and anxiety. Because, news flash: making money won't fix your emotional state. I've hit over five million-dollar months, but it wasn't until I learned to approach my business from a place of love rather than hate that I found true fulfillment. I'm breaking down exactly how I shifted my mindset and why fortifying your mental game daily is just as important as mastering your business skills. Top Quotes: "If you get success without changing the emotional state behind the success, it doesn't change a fucking thing. It doesn't change a thing." (2:34) "I want to live in love. I want to love my life. I want to love what I do. I want to love showing up. I want to love doing the podcast." (5:04) "You can build a life that you love and still be really successful... Why not love it along the way? Why not be grateful along the way? Why not be happy along the way?" (6:31) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Jan 27, 20257 min

#1230- The #1 Mistake You Make in Your Business ‼️

Stop telling stories and start solving problems: the #1 reason fitness coaches fail 🎯 In this hard-hitting episode, I'm exposing the biggest mistake I see coaches make across ALL levels of business - from complete beginners to those doing $100k months. With over 2,000 active clients in my programs, I've noticed this one fatal flaw that keeps coaches stuck on the hamster wheel of inconsistent results. Whether you're struggling with low engagement, no-show calls, or declining revenue, I'm breaking down exactly how to shift your mindset from storytelling to problem-solving. Because here's the truth: your business challenges aren't meant to be conversation pieces - they're puzzles waiting to be solved. Top Quotes: "When your business has a problem, it's a problem to be solved, not a story to be told." (3:30) "I view life like a video game. The more work that you put in, the more time that you put in, the more energy that you give to a certain skill, the better that you get at that skill." (11:21) "Stop getting emotional about your business. It's just a business. Drop your expectations for what you think you should be doing... solve the fucking problem and use that energy to work on a solution until the problem is solved." (12:34) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Jan 24, 202512 min

#1229- "I'm So Busy I Can't Keep Up With Clients "10k Mastermind Podchats

Live Q&A: scaling your fitness business the right way 🎯 In this special podchats episode, I'm opening up the floor to my clients to ask their burning questions about building successful online coaching businesses. From mindset struggles to pricing strategy, we're diving deep into the real challenges coaches face when trying to scale. One of my clients shared how staying relentlessly consistent with their mindset practice finally led to a breakthrough, while another was wrestling with whether to go low-ticket or high-ticket with their offers. I'm breaking down exactly what you need to consider before making these crucial business decisions - including the hidden operational costs that most coaches never think about. Top Quotes: "When your self-doubt is loud, your mindset has to be louder... not letting yourself go back and just being really fucking consistent with it." (2:31) "If you want to do low-ticket, you can do it. It's very possible. It just requires more operational work on the front end." (1:42:01) "How many people do we need to have on our team in order to fulfill on a hundred clients? That number is significantly less with high-ticket, which means less operational drag." (1:44:28) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Jan 23, 20251h 45m

#1228- The Success Formula - Health, Wealth, Relationships, Self

From foster care to fitness empire: how adversity fueled my success story 🔥 In this raw and vulnerable episode, I'm sharing my full origin story - from being kicked out at 8 years old with just two garbage bags of belongings, to building an 8-figure empire that's transformed thousands of lives. Because success isn't about where you start, it's about having the courage to keep pushing forward even when everything seems stacked against you. I reveal how fitness became the vehicle that changed everything for me, taking me from an overweight, insecure kid playing video games all day to speaking on stage with legends like Gary Vaynerchuk and David Goggins. Plus, I break down exactly how I use vision boards and goal setting to turn "impossible" dreams into reality - including hitting our first $10 million year after failing twice. Top Quotes: "Fitness was the vehicle that transformed literally everything for me... When I first started working out, I was like, I don't want to be this guy anymore. I don't want to be this overweight, insecure guy that got made fun of at school." (1:35) "You're gonna fail multiple times in life. But if you just keep the goal in front of mind... it's not a matter of if, it's a matter of when. It's not like, I hope this happens. This is happening. It's an eventuality." (8:42) "A lot of people actually don't set goals because they don't want to let themselves down... I went for the Lambo deal four times. Nope, not making enough money. The fourth time I went, they're like, okay, we'll give it to you now. So, like, fail, fail, fail, succeed." (9:46) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Jan 22, 202510 min

#1227- GRAND OPENING AESTHETIC NATION GYM 🔥🐺 Feb 15,16 ‼️

The ultimate gym grand opening: come celebrate with us in Kelowna! 🎉 In this episode, I'm sharing some massive news about Aesthetic Nation Gym's official grand opening on February 15th and 16th. After months of renovations, permit delays, and doubters saying we couldn't do it, we're finally ready to unveil our 25,000 square foot facility - including a brand new 7,000 square foot basement level that's about to change the game. From free classes with elite trainers to $5,000 advertising packages for local businesses, I'm breaking down all the incredible opportunities and events we have planned for this two-day celebration. Plus, I reveal how our Young and Ambitious mentorship program is helping the next generation of entrepreneurs showcase their businesses at the grand opening. Top Quotes: "The gym was obviously like a big work in progress. I feel like there's a lot of people who doubted us, which just makes the victory that much sweeter." (1:37) "We're partnering with local businesses... if you have a business that can serve the customers we serve, we're going to invite you to come set up a booth for free." (2:15) "Even if you're not local, maybe one day you'll make the trip, but you're definitely going to be inspired and probably laugh your ass off just by following and watching the content." (9:47) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Jan 21, 202510 min

#1226- When Should You Hire A VA To Help You Book Sales Calls?

When to hire a VA: the truth about scaling your coaching business with team members 🎯 In this episode, I'm breaking down exactly when you should (and shouldn't) hire a virtual assistant for your online fitness business. Most coaches think hiring a VA will solve all their problems, when it could actually make things worse if done at the wrong time or without proper training. From the specific revenue benchmarks you need to hit first, to the leadership skills required to effectively manage team members, I'm sharing my proven framework for knowing when you're truly ready to scale. Plus, I reveal why trying to hire before you're at $10k/month is a complete waste of time and money. Top Quotes: "When you hire somebody for your business, you will be able to train them to the level that you are able to train yourself." (1:37) "If you're under $10,000 a month, it's a complete and total waste of your time... you need to make sure that you're in a container where you can actually do a good job with the VA." (8:13) "The worst thing that you could do is hire a VA and because you don't know how to train them, you don't know how to lead them... they're gonna burn through your leads and you're gonna think it's their fault when actually it's yours." (8:28) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Jan 20, 202510 min

#1225- DELUSIONAL OPTIMISM 🐺🔥

Delusional optimism: the secret mindset that built my 8-figure empire 🚀 In this raw and unfiltered episode, I'm breaking down the ONE principle that took me from sleeping on my grandma's couch in her trailer to building one of Canada's biggest gyms and generating $30 million in sales. Because guess what? Most people approach their goals already believing they'll fail. But what if you could install an unshakeable belief that success is inevitable? I'm sharing how I used "delusional optimism" to overcome addiction, bankruptcy, and countless setbacks to become the leader I am today. Plus, I reveal why being the "crazy one" who works too hard and dreams too big is exactly what you need to break through. Top Quotes: "If you go to that person and you absolutely convince that man that one day he's gonna be successful, I promise you it's going to fucking happen. That's called delusional optimism." (3:13) "I know that I'm destined for success. I know that my efforts are going to pay off eventually. I know that every single post that I post on social media is getting me one step closer to being bigger than Gary Vaynerchuk." (8:48) "Nobody wants to get in your way because they know that you can't be fucking stopped. And eventually your haters that were coming for you are just going to stop because they're going to realize that nothing they say can stop you." (8:34) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Jan 17, 20259 min

#1224- "I Just Gained 24,000 Followers" PODCHATS!

Behind the scenes: live coaching with my top-performing fitness coaches 🎯 In this special podchats episode, I'm opening up the doors to our exclusive Change Lives Academy coaching calls where my clients get to ask me anything. From content creation struggles to scaling strategies, we're diving deep into the real challenges these coaches face as they build their online empires. One of my clients is crushing it with her challenge but struggling with Instagram engagement. So I'm breaking down exactly how to use storytelling to create magnetic content that actually converts - including my secret "transformative storytelling" framework that turns followers into clients. Plus, I reveal my ninja content research hacks that will save you hours of scripting time. Top Quotes: "The best type of storytelling is transformative storytelling... where you use stories from where you used to be to where you are right now." (1:13) "The type of stories that actually convert are transformative content. That's actually gonna pull clients." (2:23) "Something that I like to do is take some of your best-performing scripts, plug them into ChatGPT, say 'hey, please write me 10 other video scripts that are as good as this.'" (2:26) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Jan 16, 20252h 4m

#1223- The $10,000 / Month Instagram Funnel

The $10K/month Instagram marketing funnel: my exact blueprint for scaling your fitness business 📈 In this episode, I'm breaking down the complete system that's helped over 10,000 online coaches scale their businesses - including how I went from broke bartender to hitting my first $54K month. Because here's the truth: most coaches stay stuck trying random tactics that don't work, when what they really need is a proven funnel that converts followers into clients. From optimizing your bio to running high-converting events, I'm sharing the exact framework that transformed my business and continues to help my clients hit record months. Plus, I reveal the pivotal moment in Bali that forced me to figure this shit out or be stuck there forever (spoiler: I made it home with $5K in new client revenue). Top Quotes: "I had $500 in my bank account and 3 weeks to live. So I had 2 options: stay in Bali forever because I couldn't afford a flight home, or figure out how to make money with my online coaching business." (1:23) "It's not about whether or not this stuff works. It 100% works. It's just about: are you ready to put in the work? And are you willing to be coached and be coachable and follow the blueprint?" (21:28) "This seems easier in the moment, but path number 2 is the harder one in the moment... where you actually invest in yourself, get the blueprint, get the system, get the structure." (22:19) ____ Get a FREE Demo of our 6-Figure Formula: https://go.pt-domination.com/guarantee-booking ____ ⏯ See the Life of a 7-Figure Entrepreneur on My YouTube Channel: https://www.youtube.com/@therealbrianmark —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Jan 15, 202523 min

#1222- Are YOUR FRIENDS Holding You Back?🐺🔥

Are your friends secretly sabotaging your success? The hard truth about outgrowing relationships 🔥 In this raw and honest episode, my wife Kirsten and I are diving deep into one of the most challenging aspects of personal growth - letting go of relationships that no longer serve you. From business partnerships to longtime friendships, we're sharing our personal experiences of having to make tough decisions about who we spend time with on our journey to success. Because here's the truth: sometimes the people holding you back aren't obvious energy vampires. Sometimes they're good people who just aren't on the same growth trajectory as you. We're breaking down how to identify these relationships, when to let go, and why embracing the "lonely chapter" might be exactly what you need to level up. Top Quotes: "I'm not going to let people around me that aren't going to display the same character traits that I embody on a day-to-day basis because I'm so loyal to my own vision." (32:37) "Sometimes it's a 'see you later' and it doesn't need to be a 'fuck you, I'm growing, you're not, you're holding me back.' It can be sometimes not even require a conversation." (2:55) "If you're in a place right now where you are surrounded by people that are holding you back, then it might be time to embrace the lonely chapter." (32:52) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Jan 14, 202533 min

#1221- Consistency, Then Quality, Then Volume

The secret to scaling your content without burning out: consistency, quality, then volume 📈 In this episode, I'm breaking down my exact framework for content creation that's helped me reach 8.8 million accounts per month - completely FREE. Because here's the truth: most coaches try to do too much, too fast, and end up quitting before they ever build momentum. From my journey of posting once a day for years to now testing six posts daily, I'm sharing why mastering consistency must come before anything else. Plus, I'll reveal why your personal brand will be the biggest differentiator for online coaches in the next 3-5 years, and how to position yourself to win. Top Quotes: "You need to post in order to be good... Unless you post, you're not gonna be good. Ever!" (2:57) "Your content must become a habit. Most of you guys are struggling with your content because your content is not a habit." (2:06) "I get 8.8 million account reach per month... Do you know how much I'd have to spend on fucking Facebook ads to reach 8.8 million people per month? I get that for free. F-R-E-E." (12:43) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Jan 13, 202514 min

#1220- 6 Ways to Get Unlimited Content Ideas (MUST LISTEN)

Never run out of content ideas again: my 6-step system for unlimited inspiration 🎯 In this episode, I'm breaking down my exact process for finding viral content ideas - without being a copycat or plagiarizer. Because here's the truth: most coaches struggle with content because they're trying to reinvent the wheel instead of learning from what's already working. From leveraging TikTok's hidden search features to mining your own clients' questions for content gold, I'm sharing six proven methods that will ensure you never stare at a blank screen wondering what to post again. Plus, I'll show you how to take inspiration from successful content while putting your own unique spin on it. Top Quotes: "Why would I try to invent a fucking wheel when somebody else has already done or already invented a wheel that has proven to work... I'm just gonna go out and find the wheel that's already working and recreate it" (2:05) "Everything they're saying in their check-ins is stuff that they are currently struggling with... If they're struggling with it, that also means that your ideal client in your audience is also going to be struggling with it too" (10:19) "The algorithm rewards content that gets engagement, content that's intriguing, content that sparks curiosity, content that causes people to watch, share, engage, like, comment" (2:39) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Jan 10, 202513 min

#1219- How to Make $10,000 - $25,000 This Year PODCHATS

Inside the 10K Mastermind: Real talk with coaches crushing $5k-$25k months 🎯 In this special podchats episode, I'm opening up the doors to my exclusive 10K Mastermind program where my clients are scaling from $5,000 to $25,000 per month. From lead generation strategies to funnel optimization, we're diving deep into the real challenges these coaches face as they level up their businesses. One of my clients just hit $9.8k in 8 days (let's fucking go!), but it's not all wins - we're getting real about what happens when conversations aren't converting and how to shift from hustling in the DMs to creating magnetic content that brings clients to you. Plus, I'm breaking down exactly how to optimize your bio link to qualify hot prospects and build a thriving community. Top Quotes: "Just because you're having more conversations doesn't mean those conversations are quality/people that are actually interested... I would rather spend more time and energy and effort creating magnetic content so that they came to me." (2:30) "You have a finite amount of energy... if you spend 20 of those hours in a work week DMing random people on social media, hopefully that one person buys from you, that's like me going in my neighborhood and knocking on a thousand doors." (3:23) "Anybody that clicks at your bio is my definition of a hot and ready prospect... I want them to be able to fill out some information that qualifies them for your coaching program." (1:51:28) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Jan 9, 20251h 53m

#1218- The Old Version of You Needs to DIE!!

The old you must die for the new you to rise 🔥 In this powerful start to 2025, I'm breaking down why setting goals isn't the hardest part of transformation - it's killing off the version of you that's keeping you stuck. Because here's the truth: the person you are right now, with all your current habits, beliefs, and excuses, created your current results. And if you want different results this year, that person needs to die. Drawing from my own story of letting an injury become my ultimate excuse for giving up on my football dreams, I'm sharing why your limitations are just stories you keep telling yourself. Whether it's "I don't have enough money" or "It's not the right time," these excuses are holding you back from becoming who you're meant to be. Top Quotes: "You must be before you can become. You must embody before the results show themselves." (1:11) "The hardest thing that you will ever do in your life is to stop talking about your failures. Stop talking about your limitations. Stop giving yourself excuses for why you can't be successful." (7:36) "When you believe in yourself, it doesn't matter what the scoreboard says. When you believe in yourself, it doesn't matter the adversity that's in front of you." (8:11) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Jan 8, 202510 min

#1217- How Do You Let Your Partner/ Friends NOT Ruin Your Mood?

How to protect your energy when everyone around you is bringing you down 🛡️ In this special episode, my wife Kirsten and I are diving deep into relationships, energy management, and showing up as your best self - even when the people closest to you are having an off day. Because here's the truth: while we can't control our environment, we absolutely can control how we respond to it. From dealing with negative family members to maintaining your vibe when your partner's having a rough day, we're breaking down exactly how to keep your energy high without being insensitive to others. Plus, I'm sharing why personal development isn't just about business success - it's about creating an unshakeable foundation that nothing and no one can disturb. Top Quotes: "You're a result of how you respond to your environment." (2:48) "Other people's opinions have nothing to do with me. Other people's moods have nothing to do with me. Other people's perceptions on life have nothing to do with me." (24:10) "If you just develop yourself and you get confident and you get certain and you get full of faith and you get full of gratitude... other people's shit doesn't fucking affect you." (25:05) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Jan 7, 202525 min

#1216- Here Are The 4 Different Levels of Business Coaching Programs that I Offer

The complete guide to PT Domination's coaching programs 🎯 In this episode, I'm breaking down all four levels of our business coaching programs - from the Change Lives Academy that's helped create 375 coaches making $10k+ per month, to our exclusive VIP one-on-one mentorship. Whether you're just starting out or already crushing $50k months, I'm revealing exactly which program is the perfect fit for where you're at in your journey. Recording from the Calgary airport (because the work doesn't stop just because it's the holidays), I'm sharing why we don't believe in a one-size-fits-all approach to coaching. Because the truth is, what you need at $5k per month is completely different from what you need at $50k per month. And after working with over 10,000 coaches, we've dialed in exactly what it takes to succeed at each level. Top Quotes: "No matter what, no matter when, you have to get done what needs to get done. And so I did on New Year's Day, we didn't do a podcast... So we are here doing our podcast." (0:42) "You shouldn't be seeking out one-on-one. You should be seeking out the best system. And when I first started my business, I was just looking for the person that had the best system." (15:03) "10,000 coaches have trusted us with their business. And for me, that's just enough of a statement that some of the shit that we're doing is fucking working." (17:02) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Jan 6, 202517 min

#1215- 3 Steps to Achieve Your Vision in 2025 🔥

How to actually achieve your 2025 vision (not just dream about it) 🎯 In this episode, I'm breaking down the exact framework I used to go from a recovering addict to building a $10 million business. Because here's the truth: most people create a vision board, hang it on their wall, and never look at it again. But if you want 2025 to be different, you need more than just pretty pictures and good intentions. I'm sharing the three critical elements that transformed my vision from a dream into reality - including the "psychopath" morning routine that keeps me laser-focused on my goals every single day. Whether you're trying to hit your first $10k month or scale to multiple 7-figures, these principles will help you turn your vision board into your reality. Top Quotes: "The work that you do in the dark is the shit that puts you into the light." (17:02) "You can't be one of those fucking hippies that sits on your couch and just prays and meditates that all these things are going to come your way. Doesn't happen." (17:06) "So many people ask me on my content all the time, 'how'd you get good at selling?' I practice more than you. That's it. And anyone can do that, dude." (16:40) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Jan 5, 202518 min

#1214- It's INEVITABLE 🐺🔥‼️

The only thing standing between you and success? Your own mind 🧠 In this powerful episode, I'm breaking down why self-doubt is the biggest enemy you'll ever face on your journey to success. Drawing from my own experience of going from a minimum wage restaurant worker to building a $10 million/year business, I'm sharing the mindset shift that changed everything for me. Because here's the truth: convincing yourself that success is inevitable when you have zero evidence to back it up is the craziest - and most important - thing you'll ever do. It's not about having a perfect track record or hitting every goal on your first try. It's about making the unshakeable decision that it's not a matter of if, but when. Top Quotes: "When it comes to your success, the biggest enemy that you will ever deal with in your entire life is yourself... Your own self-doubt, your own procrastination, your own worry that you're going to fail." (0:56) "I set the goal of hitting 10 million three years ago, and I failed. Two years ago, failed. Last year, failed. This year, hit. And that, to me, was just evidence: It's not a matter of if, it's a matter of when." (3:10) "Unless you make that decision... I will do whatever it takes, I will stay in the arena for as long as it takes, I will do everything in my fucking power to achieve my goals... your success becomes inevitable." (5:17) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Jan 3, 20259 min

#1213- How to 4x Your Income in 2025 10k Mastermind Podchats

2025: The year you prove all the haters wrong 🔥 In this first episode of the new year, I'm hosting an epic podchats session where my most successful clients are sharing their wins from 2024 and getting real about their goals for 2025. Because here's the truth: this isn't just another year - this is THE year where you finally show everyone (including yourself) what you're truly capable of. From record-breaking months to explosive Instagram growth to building thriving communities, my clients are proving that massive success is possible when you invest in yourself and stay consistent with the process. But what happens when motivation hits a wall, even during what should be the most exciting time of the year? We're diving deep into that and more. Top Quotes: "This is the year where you prove the haters wrong, where you prove everybody that ever doubted you wrong, where you show yourself what you're fucking capable of." (0:00:21) "For people listening who haven't fucking invested in yourself, just get your head out of your ass - what are you doing? You'll be so happy that you did." (0:02:08) "Get your community members to support one another. Because then if somebody leaves the community, they're not only leaving your coaching program, they're leaving the support system." (1:15:08) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Jan 2, 20251h 16m

#1212- We Just Hit 10 Million in 2024… How I'm Feeling 🔥🐺

$10 Million: From Vision Board to Reality 🚀 In this raw and emotional episode, I'm finally sharing the journey of hitting our biggest milestone yet - $10 million in revenue for 2024. This wasn't just another business goal - it was a vision I've been relentlessly pursuing for three years, even when people inside my own company said it was "too ambitious" and "unrealistic." But here's the truth: the hardest part wasn't the actual work. The hardest part was convincing myself it was possible. Coming from a trailer park background, living on my grandma's couch as an addict just 12 years ago, I had to completely rewire my mindset about what was possible for my life. Ready to set some "crazy" goals of your own? Listen to this episode and let's fucking go! 🔥 Top Quotes: "The craziest part about hitting 10 million... we just did back to back million dollar months, which has never happened before. And I'm gonna say something that is gonna seem weird, but it was easy... The hardest thing I ever did was convincing myself that it was going to happen." (2:22) "I believe that my entire purpose on this planet is to be a testament to what's possible... so that you can watch this happen and activate that success inside of you because you're seeing somebody else just like you fucking climb the ladder." (8:30) "Funny thing about success is everybody will talk shit. Everybody will doubt you. Everybody will criticize you. And then when you make it, everybody's gonna say that they know you." (10:09) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Dec 31, 202411 min

#1211- CLIENTS WHO FAIL All Do This… ‼️

Why most clients fail (and how to make sure you're not one of them) 💪 In this no-BS episode, I'm breaking down the exact reasons why some coaches succeed in my program while others flame out. After working with over 10,000 online coaches and helping create 375+ coaches making $10k+ per month, I've seen the patterns that separate the winners from the quitters. If you're serious about building a successful online coaching business but finding yourself stuck, frustrated, or ready to give up - this episode is your wake-up call. Because the truth is, I can provide all the resources and strategies in the world, but if you fall into these common traps, you're setting yourself up for failure. Top Quotes: "Growing a business is hard, but you know what else is hard? Working for somebody else for the rest of your fucking life. And so if you want to be an entrepreneur, then you need to embrace all of the challenges that come with it." (3:06) "Don't fucking give up, I get it, it's hard, so what, do it hard, let it be challenging, let it be difficult, that's the fucking point, because when you come on the other side of that difficulty, it is all worth it." (19:52) "Change the way that you look at things, the things that you look at change. So have some hope and have some optimism that better times are coming." (21:37) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Dec 30, 202422 min

#1210- The IN-SPIRATION Must Come From Within

Are you working hard or working smart? The lumberjack story that changed my perspective 🪓 In this episode, I'm sharing a powerful story that made me completely rethink how I approach business and life. While most of us are grinding away like the first lumberjack - working non-stop without breaks - the real secret to massive success might actually be knowing when to step back and sharpen your axe. Because here's the truth: being "busy" doesn't always mean being productive. Sometimes the best thing you can do for your business is zoom out, reconnect with your vision, and make sure you're still heading in the right direction. Especially as we wrap up 2024, now is the perfect time to reflect and get crystal clear on where you're going. Top Quotes: "Your entire fucking life is one that you could be creating... But a lot of you guys have just created your life based on automatic, monotonous programming that was passed down to you from your parents and their parents and their parents." (4:32) "The best source of motivation does not come externally... the only way to get that inspiration from inside of you is to be connected to your vision on such a deep level that you can literally see it, touch it, taste it, hear it, smell it." (5:44) "Sometimes before you continue driving... you need to zoom out to get a look at the map and then ask yourself if you're even on the right path to get you closer to where you want to be." (3:46) ____ For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz —— LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark

Dec 27, 20247 min