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Business of Aesthetics Podcast Show

Business of Aesthetics Podcast Show

285 episodes — Page 3 of 6

30+ Years as a Facial Plastic Surgeon and Entrepreneur

In today's episode, we're privileged to host Dr. Edwin Williams, a distinguished figure with over three decades of experience as a facial plastic surgeon and entrepreneur. Dr. Williams brings his wisdom and passion to the conversation, having dedicated his career to upholding the highest standards of care in the aesthetics industry.

Apr 25, 202454 min

Crafting Medspa Growth: Relocation, Buildouts, and Budgeting Success

Welcome to another episode of the Business of Aesthetics podcast series, where we explore the journey of Loretta Zanetti, Aesthetic Nurse Practitioner & Founder of Erasable Medspa, and her husband, Michael Zanetti, chairman of Erasable Medspa, who are the pioneers in the Medspa industry. In this insightful episode, we discover the remarkable evolution of their business from humble beginnings to substantial growth.

Apr 18, 202435 min

Don't Be Limited by Other People's Beliefs by Dr. Rachel Walker

In this episode, we're thrilled to welcome Dr. Rachel Walker, a board-certified plastic surgeon who runs a thriving practice in Dallas, Texas. Dr. Walker's journey to success wasn't linear. From her initial interest in hand surgery to a rewarding career in aesthetics, she's an inspiring example of embracing opportunities and forging your path. Dr. Walker is a passionate advocate for creating a fulfilling career while maintaining a healthy work-life balance.

Apr 11, 202448 min

How to Use Moxie Mindset to thrive in a competitive market

Welcome to the Business of Aesthetics Podcast Show, where we explore the minds of industry leaders to uncover the strategies and insights that drive success in today's competitive landscape. In this episode, we have the pleasure of inviting Dr. Dina Strachan, a distinguished figure in the field of dermatology, as our guest alongside our host, Ryan Davies.

Apr 4, 202439 min

What I Wish I Knew As A Dermatologist

In this episode of the Business of Aesthetics podcast series, host Jeff Richmond leads a dynamic discussion with three esteemed guests: Dr. Beth Goldstein, Dr. Ted Lain, and Dr. Vivian Bucay. As seasoned professionals in the field of dermatology and aesthetics, they share invaluable insights into the business side of running a successful practice.

Mar 28, 20241h 5m

Phone Call Mistakes that are Costing You Patients

In this episode of the Business of Aesthetics podcast series, Ryan Davies, digital marketing advisor of Ekwa Marketing, sits with Naren Arulrajah, the founder of Ekwa Marketing, and explores the importance of managing patient phone calls. Naren begins by highlighting the grave consequences of overlooking the initial patient phone call, emphasizing how even the slightest delay or mishap can result in significant losses for a practice.

Mar 21, 202446 min

Aesthetic Insights and Ethical Nuances in Dermatology with Dr. Dustin Portela

In today's episode, our returning host, Ryan Davies, speaks to highly esteemed, board-certified dermatologist Dr. Dustin Portela. As a prominent dermatologist and practitioner, Dr. Portela is a voice of authority on the topic of aesthetics. With his vast experience and commitment to ethical practices, he offers a unique outlook on the sophistication of dermatological treatments, device acquisitions, and the future of aesthetic medicine.

Mar 14, 202439 min

Building Your Aesthetic Practice on Advanced Injectable Techniques

In this episode of the Business of Aesthetics podcast, our host, Naren Arulrajah, brings together a panel of experts to discuss "Building Your Aesthetic Practice on Advanced Injectable Techniques." The panel includes Sonya Ellis, a seasoned nurse with over 25 years of experience in plastic surgery, Cassie Lane, a nursing and aesthetics enthusiast, and Ryan Davies, a marketing specialist in the aesthetics industry.

Mar 7, 20241h 7m

Balancing It All: Navigating Parenthood & Professional Success as a Plastic Surgeon with Dr. Lindsey Pennington

In this episode of the Business of Aesthetics podcast show, we are joined by Dr. Lindsey Pennington, a seasoned facial plastic surgeon and mother of two. Dr. Pennington shares the challenges of managing a successful medical practice while being a dedicated mom. Her insights into time management, strategic decision-making, and finding balance in a demanding schedule offer valuable wisdom to aesthetic professionals.

Feb 29, 202446 min

Legal Changes You Need to Know in 2024

Welcome to another informative episode of the Business of Aesthetics podcast. In this episode, Sara Shikhman discusses the latest legal updates that could affect businesses, particularly in the aesthetic industry. Sara, a legal practitioner in the field, collaborates to deliver a clear and concise analysis of legal compliance.

Feb 22, 202435 min

From Fellowship to Rodeo Drive: Dr. Carl Truesdale of Beverly Hills

In this episode, you'll have the opportunity to gain useful knowledge from Beverly Hills facial plastic surgeon Dr. Carl Truesdale on succeeding in the competitive field of aesthetic practices. He emphasizes the significance of personal branding, targeted marketing, and being a unique voice in the industry.

Feb 15, 202438 min

AI in Your Aesthetic Practice: The Future is Now

Welcome to another compelling episode of the Business of Aesthetics podcast! In this episode, we delve into the futuristic world of aesthetic practices and the groundbreaking integration of Artificial Intelligence (AI). Our conversation revolves around the transformative power of AI, particularly ChatGPT, and its versatile applications in content creation, marketing, and medical documentation. Our host, Dana Zeitler, brings you an amazing discussion with our distinguished guest, Dr. Akash Chandawarkar, a leading expert in the field of aesthetic surgery. Dr. Akash seamlessly merges the worlds of cutting-edge technology and aesthetic medicine, offering unique insights into the revolutionary impact of AI on his practice.

Feb 8, 202446 min

Striving For Perfection: Toronto Facial Plastic Surgeon's Journey

This week's episode is titled "Striving for Perfection: Toronto Facial Plastic Surgeon's Journey."In this episode, our host, Lauren, engages in an enlightening conversation with our guest, Dr. Mike Roskies, an esteemed Facial Plastic Surgeon based in Toronto. Driven by a commitment to excellence, Dr. Roskies shares the complexities of his surgical practice, emphasizing the importance of patient education, managing expectations, and the evolving landscape of cosmetic treatments.

Feb 1, 202447 min

Busted: How to Avoid Medspa Legal Pitfalls - Part 2

In the second part of the podcast series, our legal expert and returning guest Sara Shikhman and our host Jeffrey Richmond delve further into the intricate legal dynamics impacting the medspa industry. Part 2 builds upon the foundation established in Part 1, offering an even more profound exploration of the legal landscape and serving as an invaluable resource for aesthetic professionals to navigate potential challenges with confidence.

Jan 25, 202423 min

Crafting Your Medspa's Clear Message and Brand with Stephen Boice

In this episode of the Business of Aesthetics podcast, host Dana Zeitler engages in an informative conversation with the esteemed guest, Stephen Boice, a leading expert in the aesthetic industry. Delving deep into the world of medspa management and brand development, this episode exposes invaluable insights for aesthetic professionals seeking to fortify their practices in an ever-evolving landscape. As a trusted authority and coach within the aesthetic industry, Stephen Boice brings a vast amount of information and expertise garnered from years of experience, shedding light on the intricacies of crafting a medspa's clear message and brand identity. The episode centers around the crucial aspects of navigating the dynamic challenges faced by professionals in the aesthetic domain, ranging from product choices to self-regenerative healing.

Jan 18, 202444 min

PRP's Role in Sexual Wellness and Cosmetic Success

Join Host Dana Zeitler in a captivating conversation with the esteemed guest Dr. Joelle Lieman as they explore the vibrant tapestry of the aesthetics world. Together, they uncover the intricacies of sexual wellness treatments and unveil the strategic intricacies driving the medical spa industry. Throughout this engaging episode, Dr. Lieman generously shares her wealth of experience and insights cultivated over years of dedicated practice in the field.

Jan 11, 202438 min

What Are Your Practice BHAGS For 2024?

Join us for an insightful episode as Michael Walker, a seasoned leadership expert, shares how BHAGs (Big, Hairy, Audacious Goals) drive transformative progress in aesthetic practices. Learn how setting SMART (Specific, Measurable, Achievable, Relevant, Time-bound) goals fuels success and the importance of breaking them into actionable steps.

Jan 4, 202439 min

TikTok's Role in Propelling an Aesthetic Practice

Step into the dynamic world of aesthetics, where Dr. Prem Tripathi takes you on a journey navigating the multifaceted challenges encountered by professionals in this vibrant field. Delving into a wide array of topics, from dissecting strategic marketing approaches utilizing platforms like TikTok to navigating the intricacies of managing patient expectations and ethical considerations tied to cosmetic treatments.

Dec 28, 202334 min

TikTok's Role in Propelling an Aesthetic Practice

Step into the dynamic world of aesthetics, where Dr. Prem Tripathi takes you on a journey navigating the multifaceted challenges encountered by professionals in this vibrant field. Delving into a wide array of topics, from dissecting strategic marketing approaches utilizing platforms like TikTok to navigating the intricacies of managing patient expectations and ethical considerations tied to cosmetic treatments.

Dec 28, 202334 min

Medspa Marketing

This engaging podcast delves deep into the intricacies of marketing strategies, patient engagement, and creating an impactful online presence within the aesthetics industry.

Dec 21, 202349 min

Key Mindsets Essential For your Success in 2024 and Beyond

The podcast delves into a crucial aspect of personal development, leadership, and mindset by the aesthetics expert, Michael Walker. Through a comprehensive conversation, it sheds light on imposter syndrome, a common challenge experienced by many successful practitioners in the field. The discussion uncovers the underlying anxieties contributing to this syndrome and explores how childhood experiences and upbringing can shape one's self-perception. Key focal points revolve around the concept of wounds and vows, highlighting the significance of understanding both to navigate personal growth effectively. The podcast emphasizes that while many might recognize their wounds, identifying their vows—unconscious promises or beliefs—can significantly impact their behavior, choices, and overall success.

Dec 14, 202341 min

Medspa Marketing

This engaging podcast delves deep into the intricacies of marketing strategies, patient engagement, and creating an impactful online presence within the aesthetics industry.

Dec 14, 202349 min

MASTERMIND: The Art of Influential Practice Leadership

In this podcast, we delve into the intricate world of aesthetics, offering insights and strategies to navigate change, elevate leadership skills, and drive innovation. Our podcast provides a platform for industry leaders and experts to share invaluable knowledge, guiding listeners through the complexities of evolving patient care, clinical advancements, and the ever-changing landscape of the aesthetic business sphere.

Dec 7, 20231h 1m

Why Do Some Medspa Practices Fail during the First 3 Years and Others Prosper?

Delve into the world of aesthetics with industry enthusiasts Naren Arulrajah, Ryan Davies, Ang Klippel, and Dr. Hardik Soni, who are dedicated to authenticity and patient satisfaction. With a passion for corrective skincare and a focus on genuine results, these professionals have mastered the art of showcasing true transformations through before and after pictures. Their commitment to patient care extends beyond the treatment room, engaging them with personalized skin tips and an emphasis on building a trustworthy brand.

Nov 30, 20231h 25m

Marketing that is right for me: Google Ads, SEO, Social Media Ads, or Organic Social Media

The podcast dives into the world of marketing methods and their impact on aesthetic businesses. It meticulously examines various strategies, shedding light on their challenges and costs and pinpointing the scenarios where each method shines brightest.

Nov 23, 20231h 10m

Weight Management Medications in an Aesthetic Practice

Step into the future of aesthetics with an insightful podcast led by Dr. Jonathan Kaplan, a trailblazer in weight management solutions. This episode is a goldmine of knowledge, debunking myths and illuminating the transformative impact of weight management medications. Discover the untapped potential for aesthetic professionals as these medications seamlessly integrate into practices, driving patient satisfaction and fostering long-term loyalty.

Nov 16, 202349 min

Unlocking Aesthetic Success Through Community Engagement

Welcome to The Business of Aesthetics Podcast, where host Jeffy Richmond interviews Dr. Lauren Umstattd, a renowned plastic surgeon from Leawood, Kansas. Umstattd's journey began during her residency in Otolaryngology, where her passion for plastic surgery took hold. With a focus on head and neck anatomy, she dedicated herself to mastering the art of aesthetics.

Nov 14, 202342 min

Growing An Ultrasound Training Center

Welcome to the Business of Aesthetics Podcast, where we venture into the dynamic world of aesthetics, offering essential insights for professionals on their journey to success. In this episode, our seasoned host, Dana Zeitler, leads a captivating conversation with the distinguished guest, Dani Sher. Together, they explore a wide array of topics relevant to aesthetics professionals and anyone aspiring to achieve personal and professional growth.

Nov 9, 202332 min

From Incorporating Eyelid Blepharoplasty to The Star of The TEDx Stage

Introducing the Business of Aesthetics Podcast, where we delve into aesthetics, patient care, and practice growth strategies. In this insightful episode, we have the privilege of hosting Dr. Emilio Justo, a renowned expert in aesthetics and blepharoplasty surgery. Dr. Justo's journey is nothing short of inspiring, and his wealth of knowledge in the aesthetics industry makes this a must-listen for aesthetic professionals.

Nov 2, 202336 min

The Inspiring Odyssey of a Thriving Plastic Surgeon

In this episode of the Business of Aesthetics podcast, host Dana Zeitler sits down with Dr. Michael Kelly. He shares his journey in aesthetics and business, offering valuable insights for the venture aesthetics community.

Oct 26, 202326 min

Busted: How to avoid med spa legal pitfalls

In a dynamic conversation between Sarah Shikhman and Jeffrey Richmond, the podcast revolves around the multifaceted intricacies of managing a medical aesthetics practice. Sarah Shikhman, a legal expert, and Jeffrey Richmond, a business professional, engage in a discussion that delves into critical aspects of this industry. The exchange highlights the nuances of training reimbursement agreements, the significance of informed consent forms, and various regulatory and labor-related challenges that practitioners in the medical aesthetics field encounter.

Oct 19, 202340 min

Prosperity: Balancing Growth and Quality in Aesthetics

Welcome to a transformative conversation that unravels the essence of success in the aesthetics industry. In this episode, Michael, a seasoned expert with 25 years of wisdom, and the podcast host engage in a thought-provoking exploration of the delicate balance between practice growth and the steadfast commitment to delivering high-quality services.

Oct 12, 202342 min

Building a Results-Driven Dermatology and Aesthetic Practice: Insights from Dr. Sergio Gaitan

Welcome to the Business of Aesthetics podcast series, where we delve into the dynamic world of dermatology and aesthetics. In this episode, we have the pleasure of hosting Dr. Sergio Gaitan, a board-certified dermatologist and the owner of Certified Cosmetic Skin Care in Miami, Florida. Dr. Gaitan is a specialist in Botox, dermal fillers, micro-needling, and lasers, with a passion for helping his patients achieve clear, beautiful skin.

Oct 5, 202322 min

Accessing Radiant Skin: The Mind-Body Connection in Aesthetics with Dr. Keira Barr

Unlock the secrets of psycho dermatology and discover the mind-body-skin connection with renowned dermatologist Dr. Keira Barr. This episode of the Business of Aesthetics podcast delves into the holistic approach to skincare and aesthetics, gaining insights into the importance of addressing mental and emotional aspects alongside physical treatments. Dr. Barr discusses how stress, self-esteem, and personal well-being intertwine skin health and patient satisfaction. Gain practical tips for fostering deeper connections with patients, assessing their motivations, and guiding them toward more mindful, balanced, and healthier lives. Explore the role of sleep, nutrition, and self-care in skin wellness and learn how practitioners can prioritize self-care to combat burnout and excel in patient care. Join the conversation at the intersection of aesthetics, psychology, and holistic well-being for a transformative perspective on skincare and patient relationships.

Sep 28, 202333 min

Five Marketing Steps to Grow Profits in Your Aesthetic Practice

In this insightful podcast, industry experts delve into the critical aspects of digital marketing strategies for aesthetic practices, focusing on Google reviews and SEO (Search Engine Optimization). The discussion emphasizes the profound impact of Google reviews on a practice's online visibility and reputation. The experts underscore the significance of a comprehensive digital marketing approach by highlighting the key factors that Google considers in ranking businesses, such as reviewing quality and quantity

Sep 21, 20231h 20m

A Journey from Internal Medicine to Aesthetics

Are you ready to embark on a captivating journey into aesthetics and regenerative medicine? Join us for an exciting podcast episode featuring Dr. Anne Trussell, a highly respected physician and Say Bella Med Spa owner in Little Rock, Arkansas. With over two decades of experience in internal medicine and aesthetics, Dr. Trussell's insights are a treasure trove for anyone interested in the intersection of healthcare and beauty.

Sep 14, 202324 min

The Art of Effective Decision Making

In this captivating podcast episode, the show's guest, Michael, embarks on a thought-provoking exploration of decision-making dynamics within aesthetics. The discussion revolved around the delicate equilibrium between swift and informed decision-making.

Sep 7, 202338 min

Do's and Don'ts of Aesthetic Business Ownerships

Discover the secrets to thriving in the aesthetic industry with an insightful episode of the Business of Aesthetics podcast. In this riveting conversation, Dr. Katherine Dee, a seasoned practitioner with nine years of experience, shares her invaluable insights into building a successful aesthetic practice. With candid anecdotes and expert advice, she delves into key strategies for making wise business decisions while maintaining medical integrity.

Aug 31, 202336 min

Converting Consultation Techniques

In this insightful podcast episode, Dr. Dana Zeitler, a seasoned aesthetics expert, shares invaluable insights on patient communication, practice expansion, and effective social media utilization. With a focus on cultivating patient relationships, Dr. Zeitler underscores the importance of attentive listening and personalized treatments. Her genuine and honest approach has resulted in enduring patient connections that transcend transactional interactions.

Aug 24, 202343 min

The Critical First Five Years of A New Dermatology Practice

Dive into dermatology practice with the wisdom of seasoned dermatologists Dr. Ronald B. Prussick and Dr. Jennifer Haley. In a revealing conversation, they unveil key insights that pave the way for success in the field.

Aug 17, 20231h 1m

Google SEO vs Social Media

Tune in to the latest episode of the Business of Aesthetics podcast for an insightful discussion on the indispensable role of marketing in the world of aesthetic practices. Whether you're running a med spa, dermatology clinic, or plastic surgery practice, attracting new patients is key to success. Join us as we delve into patient acquisition with a seasoned expert with over 17 years of experience, having worked with countless practices.

Aug 10, 202318 min

Key lessons creating amazing patient experience by Skya Jones

Welcome to an insightful journey into the world of medical spa management, where we have the pleasure of delving into the expertise of Skya Jones. Skya is a distinguished figure in the industry. She has a wealth of knowledge and experience in running successful med spas, making her a sought-after authority for those striving to excel in this competitive field.Throughout the podcast conversation, Sky shares invaluable insights on optimizing various aspects of a med spa business to drive growth and success. She emphasizes the importance of retaining customers and securing their next appointments before they leave the establishment, particularly due to the nature of their services, which often entail lengthy intervals between visits.

Aug 3, 202336 min

Lessons from a Startup with Jenn Izzraeli

Welcome to an enchanting journey into the world of aesthetics, where we bring you the remarkable story of Jenn Izzraeli, a board-certified nurse practitioner with over a decade of experience in the field.

Jul 27, 202322 min

Aesthetics Business Strategies: Low-Risk, High-Reward Model for Physicians

In this episode, we delve into the captivating world of Get Hair MD, a groundbreaking project spearheaded by Paul Herchman, an esteemed entrepreneur with a remarkable track record. Get Hair MD is set to revolutionize how hair loss is addressed, offering an innovative business model combining cutting-edge technology, strategic collaboration, and exclusive territories for physicians.

Jul 20, 202344 min

Transforming Medical Practice into Tech Innovation and Entrepreneurship

Discover the inspiring journey of Dr. Patel, a plastic surgeon who turned entrepreneur and tech innovator. In this engaging podcast episode, Dr. Patel shares his experiences, from the challenges of running a medical practice to developing a groundbreaking software solution.

Jul 13, 202334 min

Mastering Medical Practice: Insights from a Family Medicine Physician

Welcome to our podcast, where we delve into the fascinating world of medical practice with the esteemed Dr. Marc Richmond. Join us as we embark on a captivating journey through his extraordinary experiences and gain invaluable insights into navigating the roadblocks of medical practice.From his early days in Pennsylvania to establishing his practice on the scenic shores of Newport Beach, California, Dr. Richmond's story is one of passion, perseverance, and dedication to family medicine. With a keen eye for opportunity and a deep commitment to patient care, he shares his remarkable journey and the pivotal decisions that shaped his successful career.

Jul 6, 202338 min

Critical Mistakes Practice Owners Must Avoid in 2023

In this episode, we have a special guest, Naren, a seasoned expert with over 15 years of experience working closely with practice owners. Get ready to dive deep into the four biggest marketing mistakes practice owners make in 2023. Naren takes us on a journey through the ever-changing landscape of digital marketing, shedding light on the importance of search engine optimization (SEO) and understanding how people buy in today's world. He reveals the staggering statistic that up to two-thirds of new patient calls need to be converted into appointments, highlighting the immense financial impact of this oversight.

Jun 29, 202341 min

Unlocking Aesthetic Success through Community Engagement

In this episode, Dr. Umstattd shares her insights on market differentiation, nurturing patient relationships, and employing effective branding strategies for exponential growth in the aesthetic industry. She emphasizes the concept of reciprocity, highlighting the importance of investing time and attention in patients. She gains patient reviews, captures impressive before-and-after photographs, and builds a vibrant word-of-mouth referral network by fostering strong relationships. Dr. Umstattd also offers expert advice on building a robust brand presence within the local community, aiming to cultivate long-lasting connections. Her vision for the future growth of her practice is inspiring and provides valuable takeaways for listeners.

Jun 22, 202341 min

7 Steps to running a successful event

In this engaging podcast, Jeff will walk you through every step of the event planning process, from crafting the perfect theme to curating an unforgettable experience. You'll learn how to captivate your audience with enticing demonstrations, showcase real-life success stories, and build meaningful connections that keep patients coming back for more.

Jun 15, 202330 min

Mastering Aesthetic Medicine: Unveiling the Power of Education, Volume, and Social Media

We are privileged to sit with renowned cosmetic surgeon Dr. Timothy Katzen in this captivating episode. Join us as we explore the incredible impact of education and content creation in aesthetic medicine. Discover how Dr. Timothy Katzen, a true visionary, has utilized the power of social media and video marketing to educate and inspire patients. With over 100 informative videos on YouTube and a substantial Instagram following, he has become a trusted authority, sharing his expertise through captivating before and after pictures.

Jun 9, 202335 min