Business Lunch

Join Roland Frasier and Ryan Deiss in this episode of The Business Lunch Podcast as they dive into the intricacies of book launches. Ryan is eager to hear about Roland's recent book launch and get insights into how to successfully launch a book. Roland shares his experiences and strategies, shedding light on the decision to partner with Jay Abraham and the purpose of their book, 'Business Wealth Without Risk.'Discover the importance of personal branding and how a book can elevate your authority in your industry, as Roland and Ryan emphasize the power of a well-planned book launch. Roland explains the timeline of their book launch, starting from the book's creation to building an affiliate network to promote the launch event.Roland discusses the challenges they faced during the launch, such as the responsiveness of the hired launch services and the costs involved. In this episode, you'll gain valuable knowledge on planning and executing a book launch that drives real results.Tune in to learn how to make your book launch a strategic success and elevate your personal brand in the process.HIGHLIGHTS"If you're like, 'I don't want a book, I've never thought I could write a book, I don't need a book,' please listen and watch. Because you really will benefit, whatever you do.”"It's not about ego; it's about understanding the purpose of it, which, for this book, is deal flow." "The goal for the book doesn't necessarily have to be to become a best seller. Your goal should be to get the kind of readers that you can do business with if that's the purpose of the book."TIMESTAMPS00:00: Introduction03:13: Books & Personal Branding 08:36: Launch Strategies13:20: Marketing Your Book18:29: Self Vs Traditional Publishing21:20: Events26:13: Affiliate Marketing30:46: Execution 36:05: Prepare For ChallengesCONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1

Introducing an eye-opening episode of "The Business Lunch Podcast" with your hosts Roland Frasier and Ryan Deiss. Join us as we take you through the captivating world of productized services – a concept that's making waves in various industries.In this episode, we unravel the transformative power of turning a traditional product into a productized service. Traditionally, businesses focused on transitioning from service to product, but what if there's an untapped opportunity in shifting the other way around?Roland and Ryan discuss the immense potential of productized services. The concept revolves around providing a standardized set of services with fixed completion times and costs, catering to the majority of clients' needs. This approach not only facilitates scalability but also boosts efficiency by eliminating the need for specialized knowledge.Don't miss out on this eye-opening discussion on the evolving landscape of business, where the productized service concept is breathing new life into traditional models. Tune in to this episode and unlock the potential for growth, efficiency, and innovation in your business.HIGHLIGHTS"Traditionally, when you think about productized services, you think about going from a service to a product. I think there's a phenomenal opportunity right now to go from a product to a productized service." "Conversion rates are typically higher, sales cycles are typically shorter, for every reason you should do this." "We realized that maybe we should just give the people what they want. And this tells me that plenty of other people aren't doing it either." TIMESTAMPS00:00: Introduction03:55: Productizing Services09:37: Agency Businesses 14:36: Brand Focus19.15: Profitability and Scalability 24:00: Bespoke Services28:18: Acquisitions CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can also find other content by Roland on:The Business Lunch Podcast Youtube Channel 👉  https://www.youtube.com/channel/UCUvmw_j_HeZGIXGLg9AXQ_Q?sub_confirmation=1

Welcome to another episode of Business Lunch with Roland Frasier and Ryan Deiss. Learn tactical strategies for living a rich and happy life, through the lens of managing multiple companies as a portfolio entrepreneur. Discover the different types of holding companies and learn when to centralize operations and tech stacks. They share valuable insights, from building single-threaded teams to not forcing internal resources on your teams. Plus, find out why agreements between entities and well-structured contracts are vital for smooth business transitions and successful acquisitions. If you're an entrepreneur looking to scale and manage a diverse business portfolio, this episode is a must-listen. Tune in for actionable advice and expert tips on how to run and grow multiple companies simultaneously. Don't miss out on the essential lessons for building a thriving business empire. HIGHLIGHTS"Use contracts and agreements between entities for protection.""Ask the right questions and build a capable team.""Centralize core tech functions like CRM and ERP for easier comparison."TIMESTAMPS00:00: Introduction01:32: Scaling Multiple Businesses 07:08: SVPs & Holding Companies 11:55: Tax Strategies 19:30: Centralizing Teams25:33: Leadership36:36: Acquiring Businesses CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can also find other content by Roland on:The Business Lunch Podcast Youtube Channel 👉  https://www.youtube.com/channel/UCUvmw_j_HeZGIXGLg9AXQ_Q?sub_confirmation=1Thanks so much for joining us this week. 

Join Roland Frasier and Jay Abraham as they introduce their exciting new book, Business Wealth Without Risk. In this podcast series, they share behind-the-scenes insights and conversations about each chapter. Whether you're interested in the book or just want to gain valuable insights, these videos and clips are sure to provide you with actionable takeaways. In this episode, they dive into the concept of preeminence – a strategy that goes beyond being the best and explores how to become incomparable in the eyes of your audience. Discover how preeminence can transform your business, regardless of its nature, and learn practical steps to start implementing it. Explore real-world examples of businesses that have achieved preeminence and see how it can lead to exponential growth.Whether you're a seasoned entrepreneur or just starting out, this episode is filled with valuable wisdom to help you stand out in a competitive market. Tune in and embark on a journey to becoming preeminent in your field!HIGHLIGHTS"Preeminence is being seen in an incomparable way above and beyond everyone else for what your business means to that audience that you're serving.""It defines what you stand for, why you stand for it, and who you stand for.""Preeminence becomes the driving force and source of your culture, your advertising, your belief system."TIMESTAMPS00:00: Introduction02:05: Your Business Philosophy 06:56: Client Satisfaction 08:53: Becoming Preeminent 12:55: Business Growth Strategies CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can also find other content by Roland on:The Business Lunch Podcast Youtube Channel 👉  https://www.youtube.com/channel/UCUvmw_j_HeZGIXGLg9AXQ_Q?sub_confirmation=1

Join Roland Frasier and Jay Abraham in this enlightening video discussion as they explore the world of relational capital. Discover the secrets to leveraging relationships, trust, and credibility for strategic advantage.Jay brilliantly explains how relational capital allows individuals and businesses to tap into other people's resources, distribution channels, and credibility to achieve explosive growth. Through real-world examples and stories, you'll gain a deep understanding of how to harness this power for your benefit.Learn how to navigate the myriad opportunities within relational capital, from endorsements to joint ventures, co-branding, and more. Whether you're a seasoned entrepreneur or just starting out, the insights shared in this video will open doors to new possibilities and help you accelerate your success.Don't miss this chance to explore the limitless potential of relational capital with two masters of business growth. Tune in now and embark on a journey to transform your business and achieve stratospheric profitability.HIGHLIGHTS"Relational capital is about leveraging relationships, trust, credibility, and belief that others have with their audience to your advantage." "It's about figuring out who's already got access to the market you want and their trust, then doing a deal that's mutually beneficial." "Relational capital gives you access to an unlimited business checkbook to millions of dollars of other people's resources for no cost whatsoever." TIMESTAMPS00:00: Introduction03:29: Leveraging Influence 07:12: Relationships 11:58: Profit & Growth15:29: Competing BusinessesCONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can also find other content by Roland on:The Business Lunch Podcast Youtube Channel 👉  https://www.youtube.com/channel/UCUvmw_j_HeZGIXGLg9AXQ_Q?sub_confirmation=1Thanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!

Welcome to an exciting episode as Roland Frasier and Jay Abraham dive into the world of exponential growth. In this special series, we explore the chapters of their new book, where each section is a treasure trove of insights and strategies to propel your success to new heights.In this episode, Roland and Jay take you behind the scenes, sharing video interviews and clips that provide a glimpse into the fascinating concepts explored in their book. From thinking bigger and achieving moonshots to mastering mental models and optimizing your efforts, they dissect the secrets of exponential growth.But the real gem of this episode is the revelation of the "Nine Drivers of Exponential Profit Performance" - simple yet powerful shifts that can transform your business outcomes. Jay's extensive experience across diverse industries and his revolutionary approach to business growth will leave you inspired and eager to implement these strategies.Through engaging conversations and real-world examples, Roland and Jay demonstrate that exponential growth is not reserved for the elite few. Anyone can leverage these principles to achieve extraordinary success, and they're here to guide you on this transformative journey.If you've ever wondered how companies like Chat GPT and others reach billion-dollar valuations at warp speed, this episode is your roadmap. Discover the playbook for accelerating your success, and join us as we explore the limitless possibilities of exponential growth. Don't miss out on this valuable opportunity to supercharge your business aspirations!**For a limited time only, head over to BusinesWealthWithoutRisk.com or Amazon to buy the book for as little as 99 cents! HIGHLIGHTS "If you don't think you can really grow something by orders of magnitude think again, it is very, very doable just by shifting the way you do things.""These successes are not unicorns, even though they call them that anybody can do this you guys can too." "This is the playbook. So definitely dig in here. It is rich and deep in value for you."TIMESTAMPS00:00: Introduction02:07: Applying Exponential Growth 03:54: Strategies & Tactics 06:04: Business Settings07:54: Tools For SuccessCONNECT • Ask Roland a question HERE.RESOURCES:To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can also find other content by Roland on:The Business Lunch Podcast Youtube Channel 👉  https://www.youtube.com/channel/UCUvmw_j_HeZGIXGLg9AXQ_Q?sub_confirmation=1

Join Roland Frasier and Jay Abraham in this captivating podcast series as they unveil the secrets of   their groundbreaking book, "Business Wealth Without Risk" In this exclusive journey, you'll discover powerful strategies that can supercharge your business results.Roland and Jay have created a series of video interviews to accompany the book, and in this podcast, they're sharing behind-the-scenes insights. These videos offer a deep dive into each chapter and section of the book, providing a unique opportunity to tap into the minds of these two business gurus.In the initial episodes, you'll hear Roland and Jay discuss "how to think bigger" and "how to think better with business models." They'll guide you through the process of optimizing your business, whether you're just starting out, acquiring a new venture, or looking to turbocharge your current enterprise.Throughout the series, they'll delve into various strategies and tactics that can help you optimize your business, from marketing techniques to pricing strategies and more. You'll uncover the power of compounding, where small changes in key areas can lead to exponential growth.Whether you're an aspiring entrepreneur, a seasoned business owner, or simply curious about the world of business optimization, this podcast is a must-listen. **For a limited time only, head over to BusinesWealthWithoutRisk.com or Amazon to buy the book for as little as 99 cents! TIMESTAMPS"It's about figuring out how to get much higher performance out of much less effort, time, energy, or in this case, investment or risk." "What this is all about is getting you to realize that you have the ability to harness, harvest, capitalize on a multitude of performance-enhancing, result-multiplying, profit-increasing levers." "If you only increase the three key factors: the number of buyers, the size of the average sale, and the frequency, the number of times they bought by only 10%, that doubling isn't doubling when you extend it, it's 800%, eight times more revenue." TIMESTAMPS00:00: Introduction01:41: Levers & Fulcrums04:55: Leveraging Performace 06:45: Small Changes, Big Results 10:24: Time To Optimize CONNECT • Ask Roland a question HERE.RESOURCES:To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can also find other content by Roland on:The Business Lunch Podcast Youtube Channel 👉  https://www.youtube.com/channel/UCUvmw_j_HeZGIXGLg9AXQ_Q?sub_confirmation=1

Join Roland Frasier and Jay Abraham in this captivating episode as they explore the fascinating world of mental models and how they can propel your business to new heights. As the authors of a groundbreaking book featuring introductions by Tony Robbins and Daymond John, Roland and Jay are here to share their wealth of knowledge with you.In this chapter titled "Mental Models for Thinking Better," you'll discover the secrets to enhancing your thinking and decision-making processes. Learn how to build a latticework of mental models, just like Warren Buffett's partner, Charlie Munger, suggests, and gain a competitive edge in the business world.Roland and Jay dive deep into various mental models, such as exponential growth, geometric thinking, optimization, risk minimization, and more. They reveal how to tap into other people's resources, credibility, and reach, creating a world of opportunities without the need for capital.Discover how to leverage the power of barter, fame, and partnerships to skyrocket your business success. Whether you're a famous personality or someone looking to collaborate with the famous, you'll find valuable insights to harness the potential of other people's audiences.This episode is a game-changer for entrepreneurs and business leaders seeking to gain absolute ethical advantage in their industries. Don't miss out on the opportunity to expand your thinking, improve your decision-making, and unlock the ultimate money machine. Tune in now and prepare to think better, achieve more, and set yourself up for unparalleled success!**For a limited time only, head over to BusinesWealthWithoutRisk.com or Amazon to buy the book for as little as 99 cents! HIGHLIGHTS"Discover how to tap into other people's resources, credibility, and reach, creating a world of opportunities without the need for capital.""When you understand that these elements, what we're sharing in this chapter, teach you how to gain absolute ethical advantage over everybody else and how to get that business that you just got control of and blow it up. So it's really an ultimate money machine and then do it over and over again." "Understanding these mental models is going to be one of the keys to set you guys up. You learned how to think bigger. Now in this part, you're going to learn how to think better, and once you've done that, you're ready for the next."

Join Roland Frasier and Jay Abraham in this exciting episode as they dive deep into the first chapter of their groundbreaking book. In this opening chapter, you'll discover how to shatter your limitations and achieve exponential growth in your business.Roland and Jay share powerful insights and real-life examples that will expand your thinking and challenge your beliefs about what's possible. They discuss the concept of "moonshot thinking" and how it can propel you beyond your current boundaries, just like legendary athletes who pushed the limits of their abilities.Learn how to go from incremental growth to astronomical success by adopting innovative strategies and methodologies that have been tested and proven. Discover the secrets to controlling your outcomes and achieving far more than you ever imagined.This episode is a must-listen for entrepreneurs, business leaders, and anyone seeking to elevate their business to new heights. Get ready to think bigger, better, faster, and safer as you embark on a journey to unlock your full potential. Don't miss this opportunity to join Roland and Jay on their mission to help you achieve your own moonshot goals. Tune in now and start thinking beyond the stars!**For a limited time only, head over to BusinesWealthWithoutRisk.com or Amazon to buy the book for as little as 99 cents! HIGHLIGHTS"I think it's just this awareness factor. Like there's two steps, there's one being the innovator, and then there's two, being able to follow what the innovator has done, because now you see, it's possible...""I think the most important thing that they should learn from both you and I but definitely in this chapter is that there's nothing we are sharing that is theoretical.""There's nothing we're sharing that hasn't been applied not just once, but over and over again."TIMESTAMPS00:00: Book Introduction01:49: Strategic Thinking05:36: Pushing Personal Limits 07:24: Multiplying Wealth11:19: Creative Marketing Strategies

Join us for an enlightening episode of The Business Lunch Podcast, with the seasoned entrepreneur, Brian Lee. In this episode, Brian shares his journey from creating LegalZoom to ventures like ShoeDazzle and The Honest Company. Discover the behind-the-scenes stories of how these companies were founded and what led to their success.Brian Lee also delves into the world of partnering with celebrities and influencers, shedding light on the intricacies of equity splits and collaboration dynamics. He emphasizes the importance of treating celebrity partnerships as genuine business relationships and shares tips on how to approach potential partners.As a seasoned investor, Brian Lee provides insights into the startup landscape. He discusses his enthusiasm for emerging technologies like augmented reality and virtual reality and their potential to reshape industries. Learn how data-driven virtual malls and innovative drone technologies are paving the way for exciting possibilities in the world of entrepreneurship.Whether you're a budding entrepreneur or a seasoned business owner, this episode offers valuable lessons and perspectives from Brian Lee's remarkable journey through the business world. Join us for this engaging conversation and gain insights into entrepreneurship, celebrity partnerships, and emerging technologies.HIGHLIGHTS"I think like many of you, I think I was just born to be an entrepreneur. I always had it in me to start something...""A partnership is a relationship. It's not transactional. If you can't see eye to eye with a potential partner, then you shouldn't be partners.""I'm a firm believer that things are always being innovated on and new models will always be created."TIMESTAMPS 00:00: Introduction02:08: Legal Tech08:44: Optimizing Customer Retention14:29: Lifestyle Brand With Jessica Alba 16:24: Celebrity Partnerships For Business Success27:57: VR & Drones35:20: Availability 41:09: Advice For Entrepreneurs CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can also find other content by Roland on:The Business Lunch Podcast Youtube Channel 👉  https://www.youtube.com/channel/UCUvmw_j_HeZGIXGLg9AXQ_Q?sub_confirmation=1

Join host Roland Frasier and guest Jay Abraham in this episode of the Business Lunch Podcast as they unveil a treasure trove of strategies to enhance your business! Drawing from their forthcoming book, the dynamic duo explores advanced methods to propel your business forward.Discover the three rapid ways to expand any business: gaining more customers, increasing transaction size, and boosting purchase frequency. Dive into the intricacies of these methods, where traditional growth tactics are left in the dust.But that's not all. Roland and Jay delve into the world of strategic partnerships and acquisitions, showing you how to tap into the expertise, assets, and markets you need without the traditional costs and risks. Learn how to leverage other people's strengths and resources to skyrocket your own business.The possibilities are boundless as they discuss accessing new markets, adding new products, and embracing growth assets to elevate your business. Realize the potential of exponential growth, allowing you to focus on what you love and excel at, while others handle the rest.If you've ever wondered how successful entrepreneurs achieve astounding growth, this episode is your key to unlocking their secrets. Don't miss this valuable opportunity to learn from two industry titans, Jay Abraham and Roland Frasier, and embark on your journey to a lifetime of business success.Tune in to Business Lunch with Roland Frasier and Ryan Deiss for this exclusive episode with Jay Abraham. HIGHLIGHTS "When you can go to other people to partner that have the things that you would like to have in your business and maybe have skills that you don't have expertise, assets, that kind of thing.""Your weaknesses can be things that you're just not that good at. Or it can be things you don't know. It can be things you don't like.""We're going to show you how you can create a lifetime of wealth every three to five years."TIMESTAMPS00:00: Introduction 06:58: New Markets14:40: Three Ways To Grow Your Business 17:29: What Do You Need?22:39: Risks Of Doing It On Your Own26:16: Leveraging Your People36:05: Value Of Product Placement 46:40: Acquiring Assets 57:14: Why Most Start Ups Fail1:00:53: Position Your Investments 1:04:56: Setting Up An SVP1:20:36: Strategies To Reduce Price1:29:54: Cashing Out 1:33:05: Questions From Audience CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can also find other content by Roland on:The Business Lunch Podcast Youtube Channel 👉  https://www.youtube.com/channel/UCUvmw_j_HeZGIXGLg9AXQ_Q?sub_confirmation=1

In this episode of The Business Lunch Podcast, Roland Frasier and Ryan Deiss dive into two recent negotiation experiences and share valuable insights on how to handle offers and negotiations effectively.The two discuss a negotiation where they received an offer that didn't align with their expectations. Instead of reacting negatively, they emphasize the importance of starting with gratitude and acknowledging the value in any offer.Additionally, Roland and Ryan highlight the significance of identifying a common "enemy" or challenge in negotiations, as it helps align both parties on the same side of the problem-solving process. Throughout the episode, they emphasize the value of removing emotional reactions from negotiations and approaching them as collaborative problem-solving discussions. By following these strategies, listeners can navigate negotiations more effectively and maintain positive relationships even when deals don't go as initially expected.HIGHLIGHTS"How do you lower the burden of the person to getting to the solution that you want?""Every offer is precious.""If you can take the pressure off of having a conversation with somebody... we're aligned instead of opposed."TIMESTAMPS00:00: Introduction 02:31: Value Of Baseline Deals 08:43: Initial Reactions 12:01: Learning The Hard Way17:42: Saying Thank You23:05: Insulting Offers 25:42: Identifying The Enemy  CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can also find other content by Roland on:The Business Lunch Podcast Youtube Channel 👉  https://www.youtube.com/channel/UCUvmw_j_HeZGIXGLg9AXQ_Q?sub_confirmation=1

In this engaging episode of The Business Lunch Podcast with Roland Frasier and Ryan Deiss, the dynamic duo explores the fascinating world of personal branding for founders and entrepreneurs. Roland and Ryan candidly share their evolving perspectives on personal branding, shedding light on the journey from skepticism to realization of its immense value.They discuss essential steps for anyone looking to embark on the personal branding adventure, emphasizing the importance of having a unique perspective and experience to share. Whether you're a seasoned entrepreneur or just starting out, this episode provides valuable insights on harnessing your expertise and carving your niche in the market.Learn the significance of consistent content creation, regardless of the chosen approach, and how it can help you build a loyal audience that eagerly awaits your next piece of wisdom. Roland and Ryan also share their personal experiences in content production, highlighting the importance of scheduling dedicated content days to stay on track.Whether you're looking to expand your online presence or wondering how to balance your personal brand with your business, this episode is a goldmine of actionable advice. Tune in and gain valuable insights that will set you on the path to personal branding success as a founder.HIGHLIGHTS“You either need to pick a path. You're either always there everywhere or you're missed when you're gone.""The decision to have a personal brand or founder brand is a decision to show up at least once a week."“The strongest brands aren't always there, but you miss them when they're gone."TIMESTAMPS00:00: Introduction03:19: Building A Personal Brand 06:02: Building A Audience12:32: Business Vs. Fame15:37: Making Content21:31: Brand Path23:45: Packaging Your Ideas29:17: Don’t Miss Out On Good ContentCONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can also find other content by Roland on:The Business Lunch Podcast Youtube Channel 👉  https://www.youtube.com/channel/UCUvmw_j_HeZGIXGLg9AXQ_Q?sub_confirmation=1

In this insightful episode of the Business Lunch Podcast, your hosts Roland Frasier and Ryan Deiss delve into the ever-relevant topic of managing your business during uncertain times. They discuss crucial aspects such as customer acquisition, pricing strategies, and the significance of maintaining a robust marketing presence even when the going gets tough.Discover why cutting marketing spend might not be the best idea, especially when it can help you gain a competitive edge. Learn how to prioritize your investments wisely, whether it's in marketing channels, talented personnel, or enhancing the customer experience.If you're looking for actionable strategies to not only survive but thrive in the face of uncertainty, this episode is a must-listen. Tune in now and position your business for success!HIGHLIGHTS" In uncertain times, doubling down on customer acquisition might just be the key to staying ahead of the curve.""Pricing strategies should adapt to the market, but don't sell yourself short. Your product's value remains constant.""Marketing isn't an expense; it's an investment, especially during turbulence. It keeps your brand alive."TIMESTAMPS 00:00: Introduction01:40: Current Acquisition Landscape07:45: Preparing For A Resession?12:36: Is It Time To Raise Prices?14:48: Financing21:37: Credit Lines26:48: Inside Sales29:25: Cut Marketing Budget34:10: Preparing For A Downturn CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can also find other content by Roland on:The Business Lunch Podcast Youtube Channel 👉  https://www.youtube.com/channel/UCUvmw_j_HeZGIXGLg9AXQ_Q?sub_confirmation=1

Join us in this episode of The Business Lunch Podcast as Roland Frasier sits down with special guest Cameron Herold.Cameron Is well known “as the COO Whisperer." He is founder of the COO Alliance and by age thirty-five, Cameron had helped build his first two $100 million companiesWhether you're a seasoned entrepreneur or just starting in the business world, you'll gain valuable takeaways as Cameron Herold shares his expertise and provides unique insights. Tune in to discover actionable advice, compelling anecdotes, and thought-provoking discussions in this engaging episode! HIGHLIGHTS"Most great employees, especially as you move into those leadership ranks, are never out looking for a job... you need to entice them away from wherever they're working.""Building out a scorecard and a job description for that role that is really strong and really polarizing... attracts the other 50% in.""Get a copywriter... to rewrite the job posting like a sales letter so that it pops."TIMESTAMPS00:00: Introduction02:56: Getting Into The Industry09:16: The Right Second In Command12:26: Will It Work Out?18:27: 1 Hour A Week24:51: CEO Leadership 28:01: Understanding Yourself34:07: Letting Go Of A Good Friend 43:03: Being A MastermindCONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can also find other content by Roland on:The Business Lunch Podcast Youtube Channel 👉  https://www.youtube.com/channel/UCUvmw_j_HeZGIXGLg9AXQ_Q?sub_confirmation=1

Join Roland Frasier and Ryan's Diess in this exciting episode of the Business Launch Podcast! Grab a seat at the table as they delve into what's been working for them lately. Discover their powerful strategy of flipping the script on webinars and events to see remarkable conversion rate increases. Ryan demonstrates how transparency and upfront pitching can transform your approach to selling. You won't want to miss their insights on native integration of offers into content, as well as the innovative ways to engage your audience. Plus, get a sneak peek into their upcoming event, "Get Scalable Live," where they share the latest in what's working now. Tune in for actionable tips and strategies that can revolutionize your business approach. Whether you're a seasoned entrepreneur or just starting out, this episode has something valuable for everyone. Don't forget to mark your calendar for the upcoming event at getscalablelive.com!HIGHLIGHTS "So that's the first thing it's working out, flipping the pitch pre pitching, and then go on to the content.""It's not different from a, from a strategy perspective, right. But I do think that the difference when you're actually there, live, whether you're live and in person, you know, live virtually, and you just let it be known.""So in the web, I said, we now have the next few days for me to try to impress you both with how good we are, how smart we are, how fun we are to work with..."TIMESTAMPS00:00: Introduction 01:35: What Is Working Now?07:34: What Is The Challenge?10:30: Having A Call To Action 15:53: Book Writing Challenges22:24: Flipping The Book Funnel25:26: Getting People To Self Identify 31:12: Branded Campaigns  CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1

Join Roland Frasier and Ryan Deiss in their latest episode of "The Business Lunch Podcast" as they tackle the controversial topic of businesses taking stances on political, cultural, and social issues. In this candid conversation, Roland and Ryan share their thoughts on the fine line companies must walk between expressing values and avoiding the risk of alienating customers or employees. They discuss recent cases where companies faced backlash, losing billions in market value, due to the decisions they made regarding public statements and actions. Reflecting on personal experiences and broader societal trends, the hosts delve into the importance of tolerance, freedom of expression, and the impact of aligning a company with specific values. Tune in to this engaging episode to explore the complex dynamic of business ethics and decision-making in today's polarized world.HIGHLIGHTS "I think this episode has a chance of maybe getting us into trouble... But it is a conversation that entrepreneurs everywhere are having but almost nobody's having it in public and out loud because everybody's afraid of the same thing which is getting canceled."So you're going to take your views in this department that is responsible for handling this? And then what's the process for determining what is the company's view?""So, you know, we're going to act in service of the greater mission... let's focus on what unites us, what unites us, not what divides us."TIMESTAMPS 00:00: Introduction 01:03: Natural Disasters06:27: Lets Make Donuts12:24: Bullying In The Workplace16:12: Value Of Business 21:15: Social Responsibilities 27:02: Disclosure Of Risk CONNECT: • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.

In this episode of Business Lunch, Roland Frasier discusses effective strategies for finding clients. He emphasizes the importance of leveraging your existing network to generate consulting opportunities. Roland advises listeners to reach out to people they already know through various communication channels such as texts, emails, social media, and messaging apps. He suggests asking open-ended questions about what projects they're working on and what excites them. Using a four-part framework involving knowledge, skills, experience, and connections, Roland explains how to identify ways to add value to their endeavors. Roland shares examples of how to engage potential clients in meaningful conversations, offer insights, and eventually convert these interactions into consulting deals. By tapping into their existing contacts and applying the outlined strategies, listeners can discover untapped business opportunities within their network. Tune in to this insightful new episode of Business Lunch! HIGHLIGHTS"You've got to think about who you already know to make this happen faster.""It would be absolutely irresponsible to ignore the people that you've already got.""What is your outgoing message that you can post on social, or that you could send as a text to the people that you already know?"TIMESTAMPS00:00: Introduction02:05: Following Up On Social Media05:52: Starting The Conversation 10:01: Sharing Your Value13:49: Getting Your Ideal Clients 

In this riveting episode of "The Business Lunch Podcast", host Roland Frasier sits down with entrepreneur and founder of Spanx, Sara Blakely. Dive deep into the journey that transformed an idea born out of a personal need into a global empire, revolutionizing the fashion industry and empowering countless women.Join Roland as he unravels the intriguing tale of how Sara, armed with only an innovative concept and a spirit of determination, turned the hosiery industry on its head. Discover how she navigated the obstacles of skepticism, gender biases, and industry conventions to create a product that not only solved a problem for women but also became a cultural phenomenon.Sara also shares the role of mindset and visualization in her success, drawing on her early exposure to motivational teachings. The episode delves into how embracing failure, cultivating resilience, and ignoring naysayers can pave the way to achieving greatness.Prepare to be inspired and motivated as you listen to Sara's story—a story that serves as a testament to the power of innovation, determination, and the belief that a single idea can change the course of an industry and empower millions. Whether you're an aspiring entrepreneur or a seasoned business professional, this episode is packed with valuable lessons and strategies that can elevate your journey to success.Discover the magic that happens when determination meets innovation and how an idea, when nurtured with passion, can reshape industries and inspire a generation of entrepreneurs.HIGHLIGHTS“I was a frustrated consumer, I had never taken a business class, I had never worked in fashion or retail. And I couldn't figure out what to wear under white pants.""And what happened was, I actually just took an idea in an industry that was very established, that had been doing things the same way for a really long time.”“So I stood in every department store I got into Neiman Saks, Nordstrom, Bloomingdale's, Bergdorf, Barney's. And I went for two years and stood eight, eight to nine hours a day in the department stores selling the product for them."TIMESTAMPS00:00: Introduction05:51: The Turning Point12:19: What You Don’t Know Can Be An Asset15:16: The Patent Process21:28: Scaling24:42: A No Limit Person 28:37: Having A Plan For Failure34:27: Advice To Others37:36: Expanding & What’s Next?