
Business Growth Lab
731 episodes — Page 12 of 15

Ep 184How To Generate More Leads with Steve Gordon
Having paying clients is the lifeblood of any business. However, in today’s competitive market, knowing how to generate leads is more complex today than it has ever been. While generating clients and customers takes time, you can speed up the process by learning how to prospect effectively. In this episode Steve Gordon shares the essential tools to attract potential clients and to build a business that is a lot more profitable, creating a better and brighter future for your business. WHAT YOU’LL DISCOVER IN THIS EPISODE: Identifying your ideal client and their problems (6:26) How do you pick your ideal client and focus on them? (9:39) Business decision vs Marketing decision (10:58) What’s your number? Identifying your ideal number of clients (13:19) Thin Marketing (16:15) Human connection is the way forward (19:56) Business results come from connections and relationships (20:05) Where can we find our ideal clients? (23:19) The Target 100 Solution (23:30) The purity of intent (27:04) Join the discussion thread for this episode over at The Thought Leaders Business Lab Community Facebook Group. For full show notes and links visit: https://samanthariley.global/podcast/184

Ep 183Smart Ways to Use Social Media to Grow Your Business
With almost everyone on social media nowadays, it’s most likely that your prospects are there too. Social media plays a huge part in your company’s marketing strategy and indeed, it is one of the best ways to connect with people. But the question is not IF we should but HOW we can use social media’s dominance on the world scene to grow our business. In this episode, we unpack the ways to leverage social media to grow your audience and your business through effective tactics and principles. WHAT YOU’LL DISCOVER IN THIS EPISODE: Social media and marketing (2:48) 3 main problems of your social media marketing (4:22) What kind of content you should be posting? (5:04) The ideal mix of social media posts (10:00) Creating content with high engagements (11:16) The Social Influence Pyramid (11:46) Training the behaviour of our followers (13:54) 3 things to do when someone comments on your post (14:46) Why your content is not getting engagement(15:16) Posting content when it’s not timely (16:04) Vanity metrics (18:35) Comments and Shares are deeper engagements than likes (21:10) Should people sell on social media? (22:03) Join the discussion thread for this episode over at The Thought Leaders Business Lab Community Facebook Group. For full show notes and links visit: http://samanthariley.global/podcast/183/

Ep 182Creating A Consistent Visual Branding Strategy with Brittani Duval
Branding isn’t just a logo. However, you still must create a consistent visual branding strategy if you want to stand out. To even start a business - you must have a strong WHY. Your brand is you. Your business is you. Your brand’s success depends on its authenticity. Figure out your WHY and what you stand for. Branding is possibly the single most powerful thing you can do for your business. It’s not simply a logo but the sum total of what your target market experiences and feels when they see your brand. In this episode, Brittani Duval shares her insights on the different aspects of branding and the importance of building a consistent and authentic brand to take your business to the next level. WHAT YOU’LL DISCOVER IN THIS EPISODE: Defining what a brand is (5:52) The first step to bring your brand together (7:41) Ideal client avatar (9:38) How do we mesh our brand identity and what our ideal client would want? (10:35) How can you make your brand stand out? (16:05) How to create a consistent brand: Tools and Tips (17:19) The importance of consistent visuals of a brand (22:28) One thing to remember when building a brand (24:35) Join the discussion thread for this episode over at The Thought Leaders Business Lab Community Facebook Group. For full show notes and links visit: https://samanthariley.global/podcast/182

Ep 1815 Things to Consider When Launching Your Online Program
Whether you’re working on new initiatives for your existing business or starting a new business, developing an innovative business model is vital for the growth and success of your business. A leveraged model can bring significant benefits. In this episode, we unpack the 5 things to consider before launching your online program. With a solid program, you’ll have a clearer perspective and a structural tool to guide your business on the right path. WHAT YOU’LL DISCOVER IN THIS EPISODE: The reason your subscribe button is not working right now (4:01) Stages of the customer journey (4:17) Point #1: Reverse engineer what you want your business and lifestyle to look like (7:38) Pricing your product and service (11:05) Point #2: Create from your zone of genius and create your unique delivery model (11:42) No such thing as the forever program (12:40) Point #3: Creating a hybrid model (15:26) The Program matrix model (18:23) Point #4: Execution (21:48) Why some businesses fail in the first years (23:30) Point #5: Everything is an evolution (24:55) Own your expertise (27:00) RESOURCES MENTIONED IN THIS EPISODE: The 4-Hour Workweek by Timothy Ferris Join the discussion thread for this episode over at The Thought Leaders Business Lab Community Facebook Group. For full show notes and links visit: https://samanthariley.global/podcast/181

Ep 180The Power of Visual Thinking in Leadership with Todd Cherches
How can you, as a leader get your idea out of your head and into someone else’s so that they can “see” what you are saying? In this episode of the Thought Leaders Business Lab, Todd shares his four-part framework on VisuaLeadership. He talks about the power of visual thinking in leadership in order to improve understanding and engagement across your organization. Through his methodology, he uses visual thinking to leverage the power of mental models, visual imagery, metaphor or analogy, and storytelling to more effectively and efficiently manage and lead your people. Know your vision and have the right tools to turn it into reality. WHAT YOU’LL DISCOVER IN THIS EPISODE: Picture superiority effect (6:19) Dual Coding Theory (6:41) What is Visual Leadership? (6:54) What does it mean to have a leadership vision? (7:36) Learning curves for leaders (10:04) The burden of miscommunication (10:34) The four-part framework of Visual Leadership (10:51) #1 Visual Images and Drawing (13:11) #2 Mental Models and Frameworks (15:56) #3 Metaphors and Analogies (22:36) #4 Storytelling and Humor (14:25) (27:05) The beginner’s mind (18:50) Storytelling and story listening (29:39) Join the discussion thread for this episode over at The Thought Leaders Business Lab Community Facebook Group. For full show notes and links visit: https://samanthariley.global/podcast/180

Ep 179Hiring And Managing A Virtual Team To Reach Your Business Goals
When you’re building a virtual team, it’s important to hire for culture instead of only skills. But how can entrepreneurs be sure they are hiring the best fit for the job and their company’s culture? Managing a remote set of team members comes with its own unique challenges, and companies must have a structured plan on how to support their virtual teams. In this episode, you’ll learn the five steps to hiring and managing a virtual team that will help you reach your company’s vision, and be able to take advantage of the benefits of working with great talent, from anywhere in the world. WHAT YOU’LL DISCOVER IN THIS EPISODE: Step 1: Finding and hiring a virtual assistant (4:35) Step 2: Creating an effective job description (7:30) Hire for fit not for skills (12:37) Job posting tips to distinguish qualified applicants (13:28) Step 3: The onboarding and training process (15:43) Why weekly team meetings are important (20:50) Step 4: Creating a cohesive team through a virtual communal workspace (23:12) Step 5: Feedback and performance management (26:12) Designing roles around responsibilities and outcomes (27:59) For full show notes and links visit: https://samanthariley.global/podcast/179

Ep 178Leading Through Uncertain Times with Kiri-Maree Moore
Businesses have to adapt to new environments and look for solutions faster than ever before. Leaders who have the ability to see and seize opportunities as they present themselves, especially during these challenging times are those who can create a culture of progressive growth for their companies. In this episode, Kiri Maree shares with us her insights on how to lead in an uncertain world, and maintain economic growth while focusing on improving human well-being. “The more that we have an understanding of what is and isn’t working for us and other people, the better we are able to direct our conversation and make smarter decisions as leaders.” Through these solutions, leaders are able to work for today while thinking forward and at the same time understand the importance of achieving equally significant improvements in human well-being. What is the one thing you can do today to shift the dial forward for you, your business, and humanity? WHAT YOU’LL DISCOVER IN THIS EPISODE: How has connectivity today become even more important? (3:28) How can people lead without shrinking away because of fear of what others might say? (5:06) Reset, Pivot and Shift your vision (5:50) How can you be certain in an uncertain world? (7:05) Working for Today while thinking forward (7:55) What are you going to spring-board off? (10:38) Increasing economic growth while adding humanity impact (11:47) How can we get clarity to step into leadership? (13:22) Asking questions and opening conversations (14:55) What is a Thought Leader? (20:16) Understanding patterns and why we need to pay attention to them (21:45) Identifying and filling gaps (25:16) Collaboration is the answer (27:26) Examples of good collaboration eco-systems (29:20) The Global Human Intelligence Forum (32:15) Disrupting patterns (33:33) The importance of asking for help (34:58) The importance of a clear and strong vision (35:52) What is your 1 thing to shift the dial forward? (42:50) Join the discussion thread for this episode over at The Thought Leaders Business Lab Community Facebook Group. For full show notes and links visit: https://samanthariley.global/podcast/178

Ep 177How To Remain Productive In Your Business
With everyone working from home due to the strict lockdown, how can we make sure that we find a balance between work, rest, and play? As the physical boundaries of work and home blur, it can be difficult to get things done and still create time for ourselves to rest and recharge. In this episode, discover these top 5 tips that will help you better manage your time and energy thus getting more work done and maintaining your well-being and sound health at the same time. WHAT YOU’LL DISCOVER IN THIS EPISODE: Point #1: Morning routine (6:40) Point # 2: Plan ahead (11:42) Making priorities (13:13) Point #3: Systems (17:56) Point #4: Working Sprints (22:23) Putting away distractions (23:30) Point #5: Block out sections of your calendar (24:32) Blocking self-care time (26:27) Join the discussion thread for this episode over at The Thought Leaders Business Lab Community Facebook Group. For full show notes and links visit: https://samanthariley.global/podcast/177

Ep 176Outsourcing To Grow And Scale Your Business
You made the decision to start your own business. Now the next challenge is how to scale your business so it can grow without solely relying on you. “Work on your business, not in your business,” as they say. As the leader of your business, you are responsible for steering the ship - you are in charge of the big picture. Scaling your business means creating an environment to enable and support the growth of your company. In order to do so, it requires careful planning, effective systems, and the right team In today’s episode, Samantha is joined by her husband, Leon, and they share their best practices when it comes to growing their team and incorporating the right tools and training to better scale their business. WHAT YOU’LL DISCOVER IN THIS EPISODE: How hiring good team members can change your business (03:05) Just because you can do everything doesn’t mean you should (04:19) Debunking the myths around work and hiring (06:22) The importance of communication with your virtual team (12:19) Systems and Procedures (13:16) Why training your team and giving the context of their tasks is crucial (14:35) The significance of inclusiveness and belonging (16:55) How do you grow your team? (18:45) 3 different ways to grow your team (24:14) How much does it cost to hire a team member? (33:38) 4 Points to take note of when hiring (36:40) Join the discussion thread for this episode over at The Thought Leaders Business Lab Community Facebook Group. For full show notes and links visit: https://samanthariley.global/podcast/176

Ep 175What’s Working In Our Business Right Now
It is definitely a challenging time for many businesses at the moment. But there are many opportunities in the coaching and expert industry right now. Now is the time to think creatively, think about the concerns your clients have and how you can best serve them. In today’s episode, Samantha is joined by her husband, Leon, and they share five things that are working in their business so give you some ideas on how you can grow your coaching business in the current economic climate. WHAT YOU’LL DISCOVER IN THIS EPISODE: What worked #1: Taking their live event online (6:27) How to maintain the energy online for your attendees (8:40) What they did to create an event atmosphere (9:45) Some things that didn’t work in an online situation (12:50) What worked #2: Offering services that your audience needs right now (16:44) What worked #3: Looking for the growth opportunities (22:00) What worked #4: Increasing our network and strengthening community (26:49) What worked #5: Putting aside things for learning (30:18) For full show notes and links visit: https://samanthariley.global/podcast/175 What’s working in your business right now? Join the discussion thread for this episode over at The Thought Leaders Business Lab Community Facebook Group.

Ep 174How To Build Your Positioning As A Thought Leader
Do you consider yourself as an expert in your field? Does your network know that you are an expert in your industry or niche? Being an expert is just one side of the coin. Being known as a thought leader is another. But first, what is a thought leader? In today’s episode, Samantha and Tim define what a thought leader is and what it really takes to be known as a thought leader. They also share some tips on how to build your positioning in the next 90 days. WHAT YOU’LL DISCOVER IN THIS EPISODE: What is a thought leader? (3:22) The work involved in being a thought leader (5:45) The Novice to Expert Model (7:16) Tip #1: Stay on your lane (9:45) Tip #2: Staking your position (13:03) Tip #3: Create the image (15:56) Tip #4: Commit to doing the work (20:40) Tip #5: Content and more content (23:42) Join the discussion thread for this episode over at The Thought Leaders Business Lab Community Facebook Group. For full show notes and links visit: https://samanthariley.global/podcast/174 Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/

Ep 173Living An Authentic Life with Aimee J
Are you feeling unchallenged with what you are doing and feel that you are not living to your full potential? Constantly asking yourself if this is all there is in your life? We are living in a world that pressures us to do what other people think we should be doing. And often, we have no idea what we actually want. Today’s guest, Aimee J, is here to inspire you to chase your dreams and to live an authentic life - the life that you truly desire. WHAT YOU’LL DISCOVER IN THIS EPISODE: Being honest and authentic to yourself (9:23) The power of starting somewhere (17:34) Knowing every aspect of your business (19:42) The benefit of hiring coaches (27:10) Being the best version of yourself (29:45) The danger of overnight successes (33:58) Following people blindly versus finding your unique focus (35:18) 5 different ways of identifying people and relationships (37:08) Aimee J. is a nationally recognized inspirational speaker and host of the top valued Chasing Dreams Podcast. As a lawyer with a masters in computer science and a former NASA engineer, Aimee has worked for a multitude of multi-million dollar organizations including CareFirst and Comcast. With tens of thousands of downloads, Aimee has interviewed over 200 people including New York Times best-selling author Luvvie Ajayi, as well as executive educators, Hollywood entertainers, successful entrepreneurs, and online influencers. Aimee now travels and speaks across the country inspiring anyone who feels a little incomplete, to live their own authentic life. For full show notes and links visit: https://samanthariley.global/podcast/173 Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/

Ep 172Design, Build and Launch Your Online Program
If you are looking for a way to add a new stream of income to your business or re-purpose the assets you currently have in your existing business so you can reach a larger audience, an online program could be a fantastic option for you. The market is expected to continue to grow rapidly and its growth can be attributed to the fact that e-learning is much more time-flexible and can be easily accessed anytime, anywhere. Is building an online program for you? In this episode, Samantha and Tim discuss the four steps you need to take to design, build and launch an online course in 30 days. They also talk about their new program, the Knowledge Business Launch Formula (KBLF) and how you can join in with the action. WHAT YOU’LL DISCOVER IN THIS EPISODE: The first step: Foundation (11:25) Questions to ask before creating an online course (12:37) Unpacking the knowledge that you have (13:07) The second step: Design (17:44) How to improve your conversion event (19:29) Creating the framework (20:18) What is your delivery modality? (21:10) The third step: Building (24:40) The fourth step: Launching (29:35) KNOWLEDGE BUSINESS LAUNCH FORMULA (KBLF) Knowledge Business Launch Formula is for experts in their field who would like to design, build and launch an online program in the next 30 days. This is for you if you: Have proven expertise in your field You want to launch a program in the next 30 days and are prepared to move quickly You want to re-purpose your current business assets to create another stream of income You’re willing to invest 3-5 hours a week over the next 4 weeks You've been putting off a move to online for a while now For more information, visit winmoreclients.au/kblf Join the discussion thread for this episode over at The Thought Leaders Business Lab Community Facebook Group. For full show notes and links visit: https://samanthariley.global/podcast/172

Ep 171Be Daring And Build The Business You Truly Desire with Josh Cantwell
Entrepreneurship is full of risks. From the moment that you decide to open a business, you are betting on your income, your talent and your future. So with all the risks involved, should you start a business in the hope of possibly getting the long term benefits? Or should you find a job and accept monthly paychecks even though you’re sacrificing your personal freedom? Today’s guest, Josh Cantwell, shares his journey of being an entrepreneur and not having to work for a boss. He also talks about how a life-threatening illness changed his perspective and values in business and taught him to be more daring in entrepreneurship. WHAT YOU’LL DISCOVER IN THIS EPISODE: Having a boss versus having a mentor (5:35) The difference between taking a job and being an entrepreneur (10:22) The ingredient that stokes creativity (12:42) Importance of your personal brand (18:56) Leveraging your brand through different platforms (21:00) How values affect entrepreneurship (25:30) How Wall Street values companies (31:21) Stand-out traits of successful people (36:05) Forecasting the vision to the team (39:00) The ultimate goal of entrepreneurship (42:47) For full show notes and links visit: https://samanthariley.global/podcast/171 Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/

Ep 170Your Questions Answered
Michael S. Dell, founder and CEO of Dell Technologies once said, “By questioning all the aspects of our business, we continuously inject improvement and innovation into our culture.” Learning is a continuous process in business. In asking questions, you take the first step in this life-long journey of learning. In this episode, Samantha and Tim gathered several fantastic questions and answer them based on their personal views and experiences. WHAT YOU’LL DISCOVER IN THIS EPISODE: How do you craft a message that attracts the right people? (8:14) The K.E.E.P. Principle (11:04) How do we handle losing clients? (13:02) Being careful about discounting (18:30) How do you serve with integrity but still pay the bills? (19:08) Two things about discounts (22:33) Things to consider when extending the credit (21:18) How to make the most of online networking opportunities (24:43) 5 things to put in your email content (28:53) LIVE ONLINE TRAINING Design, Build and Launch your Online Business Program in 30 Days or Less by Samantha Riley and Tim Hyde Thursday, April 23rd - 12pm Sydney / Wednesday, April 22nd 7pm PST Join the discussion thread for this episode over at The Thought Leaders Business Lab Community Facebook Group. For full show notes and links visit: https://samanthariley.global/podcast/170 Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/

Ep 169Grow Your Brand Through Podcasting with Heneka Watkins-Porter
Podcasting can be an amazing platform for you to grow your authority and your brand. Having a podcast is a great way to share your unique perspective and educate your audience on how you can possibly help them. Today’s guest is Heneka Watkins-Porter who talks about the considerations before you start a podcast. WHAT YOU’LL DISCOVER IN THIS EPISODE: The first thing to consider when starting your podcast (5:35) Identifying your perfect avatar (7:22) The importance of keywords (11:30) Plan, plan, plan (14:28) How many podcast episodes should you have on your launch? (16:55) Communicating with your listeners (18:33) Does the time matter in releasing your podcast? (20:30) Tips on launching your podcast (24:10) The technical stuff and platforms that you need (25:38) Going past your fears (26:32) The power of that podcast has (33:24) For full show notes and links visit: https://samanthariley.global/podcast/169

Ep 168Leading Through Uncertainty
The entire world is on a crazy roller-coaster ride... We ended 2019 creating plans and talking about how much we’re looking forward to 2020. We were excited about implementing our fresh ideas. However, things took a massive turn and plans have been put on hold for an indefinite period of time. With many factors of our life being affected, it has put us in a position of uncertainty. Whilst it’s challenging, how we deal with this uncertainty is crucial. In this episode, Samantha and Tim talk about how you can lead and take charge in this time of uncertainty. There are three lenses; how are you dealing with life right now, what is your clients perspective, and how are you being perceived by your audience. WHAT YOU’LL DISCOVER IN THIS EPISODE: The first stage of grief: Denial (7:09) The second stage of grief: Anger (8:15) Handling anger and posting in social media (10:00) What is deliberate intent? (11:15) The third stage of grief: Bargaining (11:40) What combats uncertainty? (14:49) The fourth stage of grief: Depression (16:48) Uncertainty? Or perceive certainty? (17:58) The final stage of grief: Acceptance (19:42) For full show notes and links visit: https://samanthariley.global/podcast/168 Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/

Ep 167Lockdown Survival Tips
With much of the world currently in lockdown, most people are now working from home. With the whole family at home, the kids being around 24/7 and not being able to get out of the house for a break, there are a host of challenges being experienced that many people have not dealt with before. So how do you survive and be productive in this season of lockdown? Whilst working from home is completely doable, it can be made much easier by implementing some simple strategies and organization. This Thursday’s episode, Samantha and Tim, who has been working from home for more than 10 years, share some valuable tips on not just how to survive, but thrive when working from home. WHAT YOU’LL DISCOVER IN THIS EPISODE: The benefits of a morning routine (4:54) Things to do in your daily routine (9:46) The importance of stepping away from work (11:09) The benefits of setting up a work space (12:29) Managing your own and your client’s expectations (16:15) Your work and your kids (17:32) Having fun despite the lockdown (19:32) Connect with your community (20:00) Turning away from the negativity in your social media newsfeed (20:30) For full show notes and links visit: https://samanthariley.global/podcast/167 Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show!

Ep 166Build Your Network Using LinkedIn with Leanne Isaacson
Connecting with someone on the other side of the world isn’t nearly as difficult as it has been in the past. In days gone by, building your network outside of your local area was a challenge. But with social media platforms such as LinkedIn, the world is getting smaller and smaller. With just a few clicks, you can connect with somebody from another continent and open the conversation that could potentially lead to a meaningful business relationship. In this episode, Samantha is joined by Australia’s most connected person on LinkedIn, Leanne Isaacson, and she talks about the value of building connections on LinkedIn. Get empowered and be confident with using LinkedIn as a platform for widening your scope of influence. WHAT YOU’LL DISCOVER IN THIS EPISODE: Connecting on LinkedIn is like a virtual handshake (5:06) What activities should you do more of on LinkedIn? (15:01) The difference between posting on LinkedIn and Facebook (15:31) What is the true value of LinkedIn? (19:10) Tips on building your first connections (28:01) Who are you supposed to connect with? (30:20) Having the confidence to grow your connections (35:37) Should you interact with all your connections? (36:26) For full show notes and links visit: https://samanthariley.global/podcast/166

Ep 165How to Launch a Program in A Week
Wouldn’t it be awesome to be able to launch a new program in just one week? In these times when it seems like everything is spinning so quickly, there are opportunities to build something new, and create a new source of revenue. But does it have to be completely new? Do you need to start from scratch? Not at all. In this episode, Samantha and Tim will guide you through how to launch a program in just a week. They share how they have done it themselves, so you can replicate what they’ve done for yourself. WHAT YOU’LL DISCOVER IN THIS EPISODE: The importance of listening to what the market needs (5:16) Your bag of tricks and how you can use it (8:04) How to choose relevant deliverables so your program is attractive to customers (9:06) The value of being clear to your team (11:48) How to find your audience (13:08) The significance of referral partners (15:42) The outcome of being available to your clients (16:19) Get out there. Deliver your awesomeness. Help people. People are wanting to be led and helped right now. And by you not delivering what you have to help them, you are actually doing them a disservice. KNOW MORE ABOUT KNOWLEDGE BUSINESS LAUNCH FORMULA (KBLF) Knowledge Business Launch Formula is for experts in their field. This is for you if you are: Are feeling uncertain about your future Have proven expertise in your field Are prepared to move quickly Can do the work Willing to invest 3-5 hours a week over the next 4 weeks You've been putting off a move to online for a while now For more information, visit winmoreclients.au/kblf For full show notes and links visit: https://samanthariley.global/podcast/165 Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/

Ep 164Reinvent Your Business To Make It Relevant Right Now
We are currently in an uncertain economy, where the rules are rapidly changing. Some businesses are taking a dip, and it’s easy to just bury your head in the sand. When your business is your sole source of income, this can pose a real challenge. However, even though we are in uncertain times, there are multiple ways to confidently take the steps needed to keep revenue coming through the door. In this episode, Samantha shares ‘The 2020 Business Reinvention Model’ and shares the three ways to reinvent your business amidst the current situation. WHAT YOU’LL DISCOVER IN THIS EPISODE: Regroup and organize for the new times (2:30) Sustaining your business by increasing your visibility (3:34) Getting support from your coaches (4:58) Importance of self-care during this time (5:24) Realign your business (6:40) Match your message with your expertise (7:51) Should you change your business model? (8:13) Revitalizing your business (9:52) Now is the time to increase your collaborations (11:01) LINKS MENTIONED IN THIS EPISODE Facebook Group - The Thought Leaders Business Lab Community Click here to learn more about The Knowledge Business Launch Formula For full show notes and links visit: https://samanthariley.global/podcast/164 Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/

Ep 163Marketing During Uncertain Times
The past week has felt like a year for many of us, and we’re unsure what’s going to happen next. It is easy to just stop all the marketing and sales when we’re in uncertain times. But is that what we should be doing? Whilst you can’t control what is happening around you, we can control the dialogue of whats next so you can paint the future. And marketing is a good place to start. In this episode, Samantha and Tim give light on why you should not stop marketing and what you can consider to pivot given the current conditions. They also share something new and exciting that they have coming up... WHAT YOU’LL DISCOVER IN THIS EPISODE: Control the things you can control (7:42) Should you create more marketing content? (8:21) Business as a marketing machine (9:19) What kind of marketing content should you put? (11:02) Doing everything with empathy (11:16) Don’t stop marketing (14:55) Change your expectations (16:42) You are not alone (20:00) NEW PROGRAM!Knowledge Business Launch Formula (KBLF) Knowledge Business Launch Formula is for experts in their field. This is for you if you are: Are feeling uncertain about your future Have proven expertise in your field Are prepared to move quickly Can do the work Willing to invest 3-5 hours a week over the next 4 weeks You've been putting off a move to online for a while now For more information, visit winmoreclients.au/kblf For full show notes and links visit: https://samanthariley.global/podcast/163 Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/

Ep 162The Warrior In You with Bram Connolly
The military and entrepreneurship are two very different worlds, yet share many similarities. In this time of crisis, we can learn so much from the military in regards to leadership and how to respond when faced with stressful situations. Most importantly, how do you lead yourself and become your business’ greatest warrior? In this episode, Bram shares his expertise on the subject of leadership, and the lessons he learned from the military that we can use in the business realm. WHAT YOU’LL DISCOVER IN THIS EPISODE: Emotional intelligence in leadership (11:05) Imposed discipline to self discipline (17:00) Quick decision-making in stressful situations (19:52) How visualizing the problem prepares you (21:33) Complexity and structure (26:47) How the principles of leadership apply to business (42:15) Self leadership (46:02) For full show notes and links visit: https://samanthariley.global/podcast/162 Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/

Ep 161Leading Through Crisis
All businesses right now are experiencing a sudden shift that is beyond everybody’s control. What you’ve been planning for months is suddenly turned on its head, and our confidence is being tested. We are not just battling a health crisis, but we are being challenged in business and our thoughts are revolving around how to stay afloat in this situation and come out of the other side. WHAT YOU’LL DISCOVER IN THIS EPISODE: How businesses are affected by each other (6:34) What is the worst thing you can do? (7:14) What is the best thing you can do? (8:56) Showing genuine concern to your clients (10:24) Reaching out to your team and showing care (11:51) Do you hold back marketing in this time of crisis? (14:55) Opportunity amidst the crisis (19:15) Turning what you already have into something new (20:13) Marketing that you could be implementing now (20:59) What you can do to innovate in your business (30:37) Building your capability (32:46) The positive side of the crisis (33:23) For full show notes and links visit: https://samanthariley.global/podcast/161 Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/

Ep 160The New Rules Of Business with Patti Mara
Today's marketplace is ever changing and if you don’t stop and check in once in a while, you can easily lose direction. Are you staying in touch with what your customers needs are and how is your business evolving to serve them better than the competition? In this episode, Patti Mara the author of the book UpSolutions discusses the new rules of business and how entrepreneurs can reposition themselves for success while increasing the growth of their business and profitability. Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/ For full show notes and links visit: https://samanthariley.global/podcast/160 WHAT YOU’LL DISCOVER IN THIS EPISODE: How coaching is becoming a commodity? (4:12) Why you shouldn’t call yourself a coach (5:49) How to use your clients words to talk to the market (7:44) What are the new business rules? (8:40) What questions are your customers really asking? (12:43) Playing the right game of business (22:42) Setting up your team to win (17:20) The three mindset shifts you need to make (21:18) Upselling or Up Solutions? (26:46) How you can create an on brand experience (31:00) What is the Touch Point Scorecard (33:20)

Ep 159How To Create A Successful Social Media Marketing Strategy Campaign For Your Business
Social media is only as effective as the strategy supporting it. Creating and sharing posts and images will not be enough; nor effective solely if that’s the entirety of the strategy. Social media is important and will help you stay top of mind with your prospects, but creating the right strategy and making sure that this strategy works is critical. So what makes a successful social media marketing strategy? In today’s episode, Samantha and Tim share how to create a successful social media marketing strategy that will not only place you in front of your future prospects, but also transition those prospects into clients. WHAT YOU’LL DISCOVER IN THIS EPISODE: The two groups of people using Social Media (3:30) What constitutes a successful social media campaign? (4:10) The five keys of a successful social media marketing campaign (7:45) The importance of knowing your avatar (9:42) DIY people and Done For You people (12:32) Know where your ideal clients hang out (14:12) Having an effective conversion strategy (17:15) Earned media versus owned media (20:16) How to measure the results of a campaign (21:57) The two currencies you can use (23:55) Review and adjust for optimal campaigns (28:51) Making micro-changes when testing & measuring (30:03) For full show notes and links visit: https://samanthariley.global/podcast/159 Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/

Ep 158Foundations of Strong Financial Systems with Meryl Johnston
Numbers. Finances. Financial reports and systems. These are just some of the words that challenge business owners often but something that is extremely crucial in any business. But what if you don’t consider yourself a numbers person? If you can resonate, then this podcast is for you. In this episode, Samantha and Meryl talk about what you need to know to be confident in knowing your numbers and building a strong financial system that will work for you. WHAT YOU’LL DISCOVER IN THIS EPISODE: Tips on financing your way into a business (8:58) First stepping stone to building your business (11:14) The Profit First methodology (12:34) Being confident with numbers (15:30) Importance of getting the right team for your business (17:00) What knowing your numbers actually mean (17:23) The two key financial reports you need to have (19:13) Elements of a financial system (19:46) Do you need to use an accounting system like Xero straight away? (21:38) Disadvantages of using a Spreadsheet in the long run (24:21) Communicating with your accountant (26:03) Financial system frameworks (27:20) For full show notes and links visit: https://samanthariley.global/podcast/158 Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/

Ep 157How To Make And Sustain Regular $10K Months
Reaching and sustaining your first $10K month is an awesome benchmark for any small business. While exciting, scaling from start up to to $10K per month doesn’t come without its challenges. On today's episode Samantha and Tim discuss the different stages to work through when scaling your business and what you can do to help your chances of success. They also dive into what you need to do to make sure that you continue to maintain that $10K month on month and consistent reliable income. Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/ For full show notes and links visit: http://samanthariley.global/podcast/157 WHAT YOU’LL DISCOVER IN THIS EPISODE: What it means to get your first $10K Month (2:41) The different stages on the journey of getting to $10K (3:58) Why you need a clearly defined product (6:16) Solve your customers problems (8:11) Conversations are important (10:07) How are you managing conversations (13:31) Stick at it and stay on track! (15:43) What problem is your content solving? (20:22)

Ep 156From Individual To Empire with Laura Bull
Do not be afraid of being who you are. Be yourself. We hear these words all the time… But do these phrases apply to business? To personal branding? And what do they actually mean? As a business owner or entrepreneur, your scope of influence is as wide as you can imagine. But can being yourself make you an effective influencer? In today’s podcast episode, Laura Bull shares how being who you are will help you build an authentic personal brand. WHAT YOU’LL DISCOVER IN THIS EPISODE: What is an influencer? (2:14) Influencer or manipulator? (3:54) Shared identity with the market (7:00) What parts of yourself you need to bring out (8:28) Three elements of branding (9:58) How the three elements of branding work together (19:34) How important is it to build a brand (25:25) Branding vs no branding (27:21) Staying authentic in branding (29:11) Understanding bad narratives (31:22) Flaws. Embrace or hide? (32:00) For full show notes and links visit: https://samanthariley.global/podcast/156 Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/

Ep 155How A Solid Content Strategy Will Attract Clients To You
Social media can deliver great results and help you attract your ideal clients. Conversely, you can spend a lot of time creating content, and not reap any benefits. On today's episode Samantha and Tim discuss the importance of consistent content creation and talk about some of the reasons that your content strategy might not be working. They also dive into what you need to do to make sure that you are creating content for your market that's effective, relative to your niche, and consistently broadcast. Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/ For full show notes and links visit: http://samanthariley.global/podcast/155 WHAT YOU’LL DISCOVER IN THIS EPISODE: Is content marketing still viable? (2:51) Why your content strategy isn’t working (4:14) How often should your content go out? (6:43) Are you producing the right content? (7:42) Are you giving away too much? (8:57) Leading your prospect to take the next step (9:27) Create the correct content for your niche (13:10) What problem is your content solving? (15:30) How to publish content consistently (19:57)

Ep 154Increase Your Sales Conversions with Tiji Thomas
As business owners and entrepreneurs you have to make sales to stay in business. Getting leads into your sales funnel is only one step in the process. There are more steps that need to be taken to turn that lead into a customer. And one of those steps is actually asking for the sale... But what is it about selling that makes many people feel icky when it comes time to invite a prospect to work with you? And how can you change your process to avoid that feeling? Imagine having a step by step process that had you converting double the sales you are now. How much more positive would you feel to get on those sales calls? In this episode, today’s guest Tiji Thomas joins me to talk about how to increase your sales conversions. Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/ For full show notes and links visit: https://samanthariley.global/podcast/154 WHAT YOU’LL DISCOVER IN THIS EPISODE: Getting leads that don’t convert to sales (3:30) Selling versus serving (6:09) There needs to be skin in the game (8:53) Stop giving away the farm (11:21) Focus on the right type of question (16:08) The process most people miss before the call that affects conversions (17:40) The feel good power of sales (26:08) Why you need to follow a system (27:53) How important are qualified leads? (34:34)

Ep 153Entrepreneurship. Is It Right For You?
Entrepreneurship isn’t right for everyone. So how do you know if it’s the right fit for you? On today's episode Samantha and Tim discuss what entrepreneurship is and what it means to ride the entrepreneurial roller coaster. They also dive into what you need to do if you are thinking about making the leap from employment to going it alone as an entrepreneur and business owner. That’s today’s discussion. Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/ For full show notes and links visit: http://samanthariley.global/podcast/153 WHAT YOU’LL DISCOVER IN THIS EPISODE: Is entrepreneurship right for you? (4:33) What exactly is an entrepreneur ? (7:00) Do you need to be a self starter? (10:04) Are you willing to put in the work? (12:07) Get comfortable with being uncomfortable (14:17) Resilience is a must have (15:59) Getting started requires resourcefulness (17:05) Are you in a position of stability (17:44) Why you need a solid plan (21:00)

Ep 152The 5 Pillars Of Good Copy with Alyson Lex
As entrepreneurs and business owners, we are constantly creating content. From social media posts, to sales pages and emails, most people find it super difficult to produce in a way that delivers the outcomes we are wanting. Why do we find it so difficult to write copy for our own products and ask for the sale? Wouldn’t it be great if there was a system that you could follow to make the task easier? In this episode, Alyson Lex joins us to talk about the five pillars that you can use to help to produce effective copy and connect with your prospects. Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/ For full show notes and links visit: https://samanthariley.global/podcast/152 WHAT YOU’LL DISCOVER IN THIS EPISODE: What happens when we don’t write directly to our ideal customer avatar (6:20) Poking the bruise (13:15) Don’t wimp out - make the offer (15:19) Become clear on your call to action (18:48) Prime your audience for the price (19:15) Do you struggle to sell your own product? (22:42) The confused mind doesn’t buy (25:30) How copy cosmetics help (32:25) Different customers need different delivery (34:34) Why you should never stop marketing (38:03)

Ep 151Tips To To Gain Media Opportunities That Get You More Exposure
The opportunities for media exposure are out there if you know where to look and who to ask. On today's episode Sam and Tim discuss simple strategies on how you can use media opportunities effectively to grow your brand and get your message out there. They also dive into what you need to do to prepare your profile, and why it’s so important to make sure your niche and branding are on point to attract the right attention. And once you do get the opportunities how do you capitalise on those relationships you are creating? That’s today’s discussion. Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/ For full show notes and links visit: http://samanthariley.global/podcast/151 WHAT YOU’LL DISCOVER IN THIS EPISODE: The importance of being seen as the expert (4:09) Why is your brand message so important? (5:01) Being clear on your topic (8:41) Why you need to ask for the opportunity (10:59) Where to find the opportunities (15:21) Capitalise on new connections (19:06) How to maximise your exposure (20:50) Create content from media opportunities (23:01)

Ep 150Stand Out Personal Brands with Ben Baker
People usually think of branding being logos, colors, and catchy phrases. Whilst that’s one part, branding is so much more than that. You can use cool tag lines and fancy images and yet not stand out amongst the crowd. Personal branding is about how people perceive you and say about you. In this episode, Ben Baker joins us to talk about personal branding and how it can affect your business. Ben shares tips about where to begin to establish your personal brand, and the importance of it in business. Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/ For full show notes and links visit: https://samanthariley.global/podcast/150 WHAT YOU’LL DISCOVER IN THIS EPISODE: What is a personal brand? (0:50) Knowing when to use the right analogy to connect to your personal brand (2:03) The importance of having a personal brand (7:19) Being a commodity VS. Having a community (13:19) How powerful is your personal brand? (15:19) If you’ve never had a personal brand, do you need to bother now? (21:04) Placing you personal brand in a positive light (25:28) Reaching your prime (29:33) Where to start when creating your brand (35:44)

Ep 149The Support Team Every Entrepreneur Needs
The entrepreneurial dream is to have the freedom to work whenever, and from wherever you want. So you leave your job and cue the celebration party. But it doesn’t take long to realise that it can be very lonely without a support team. No-one to tell you what needs to be done, no-one to discuss problems with, and no-one to take the tasks off you that aren’t part of your job description. Today I welcome my husband Leon to the show to discuss this topic with, and we talk about the 4 different areas to consider assembling a support team to help you on the road to business success. Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/ For full show notes and links visit: http://samanthariley.global/podcast/149 WHAT YOU’LL DISCOVER IN THIS EPISODE: From corporate to entrepreneurship (4:11) Why is a support team so important? (5:19) Who’s your inner circle? (6:57) What affects us personally (9:23) Find the value within your team (10:49) Who supports you to show up in your business? (13:45) Who is helping you to level up? (17:24) The roller coaster and celebrating wins (21:14)

Ep 148Transform Your Relationship With Money with Sarah McCrum
148: Transform Your Relationship With Money with Sarah McCrum Our relationship with money is often misunderstood and over complicated by the stories we have told ourselves. Is money really the root of all evil? Or is it there to serve in a manner we choose? So many business owners and entrepreneurs struggle with asking for money, but if you are coming from a place of good intentions why is it an issue asking for it? In this episode, Sarah McCrum joins us to talk about our connection to money, how it’s misunderstood and what we can do about it. Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/ For full show notes and links visit: https://samanthariley.global/podcast/148 WHAT YOU’LL DISCOVER IN THIS EPISODE: Why you should never stop Learning (4:07) Asking and receiving (6:21) Having the right energy with money (9:01) Is money the root of all evil? (15:11) The flow of money (18:30) Why we struggle to receive money (22:14) Karma and money (25:39) Love money and your life (30:13) Why is money important? (31:12) Your values and money (34:02)

Ep 147What Is A Prospect Pipeline And Why Do I Need One?
What is a prospect pipeline and why do I need one? Do you know if you’re leaving money on the table? In this #AskSamAndTim episode, we talk about the customer journey and the flow through the prospect pipeline. We discuss why it’s important to know the different stages of your funnel, and understand where it could be leaking and losing potential prospects. Are you curious to know where your prospects are dropping out of your funnel and not converting into paid clients? Join us as we break down the process so you can examine your own prospect pipeline. Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/ For full show notes and links visit: http://samanthariley.global/podcast/147 WHAT YOU’LL DISCOVER IN THIS EPISODE: Businesses are leaving money on the table (2:08) The untapped opportunity potential (4:00) More leads isn’t always the problem (4:30) The 4 steps in the pipeline (6:51) The Issue with lack of awareness (12:29) Why is there an education phase? (15:50) The piece most people miss - don’t miss this too! (19:33) When are prospects ready to buy? (21:47) The 2 obvious problems everyone has (23:05)

Ep 146Messaging That Makes People Want To Buy with Peter Sandeen
Writing compelling copy is a challenge that most entrepreneurs struggle with. It sounds so easy - just share information so people know about your business. However, it doesn’t take long to realise it’s not that simple. To catch the attention of your customers, people need to see how valuable your offer is, along with a strong value proposition. In this episode, Peter Sandeen joins us to talk about finding the right method to market your service. He shares how you can find the right target market and make an offer they can’t refuse. Want to know more? Check out today’s episode right now. Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/ For full show notes and links visit: https://samanthariley.global/podcast/146 WHAT YOU’LL DISCOVER IN THIS EPISODE: You can still thrive even if you have more than one niche (1:28) Understanding what to share to build your brand (4:22) Value Versus Want (7:12) Identifying your customers wants (11:17) Finding the right people to be your customers (13:01) Identifying how much to charge and when to ask for payment (17:27) Things to consider when changing an offer (21:47) Ingredients for creating a sales page (26:19) Handling comparisons of competitors (31:54) Calling out people’s misconceptions (37:40) Finding the right system for your business (42:49) Additional tips to make people want to do business with you (46:01) Making your customers buy is simple but not easy (51:25)

Ep 145Taking Your Offline Business Online
In today’s episode we discuss the importance of having an online business presence. We shed light on the business trends we’ve noticed, the income potential, and the impact your business can achieve by having a global customer base. In this episode we walk you through how to start the transition to take your coaching business online so you can amplify your results. WHAT YOU’LL DISCOVER IN THIS EPISODE: Why you should take your business online (0:50) The advantages of creating a hybrid business model (3:00) The main opportunity to go online is for income (5:00) Understanding the growth impact from being online (6:12) The three models you can use for your business (6:58) The technology you’ll need to have to move your business online (13:54) Pro tip: Put together a beta program and solicit feedback before making any expensive production investments (20:33) For full show notes and links visit: https://samanthariley.global/podcast/145 Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/

Ep 144Disrupt Your Status Quo With Daniel Levin
“Two heads are better than one” Sure there are times when you need to be independent, but we all need other people to flourish in this world. In this episode, Daniel Levin joins us and shares his insights on how the world could be a better place if we all worked with each other. We discuss how everything becomes easier when we band together and that we can breach limitations through unity. If you want to start your 2020 on a positive note, this episode is a must for you. Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/ For full show notes and links visit: https://samanthariley.global/podcast/144 WHAT YOU’LL DISCOVER: Seeing things from different perspectives (00: 47) Coming up with a business innovation (3:20) What happens when we don’t listen to others? (4:45) The effect social media has on how we see things (6:34) Finding your tribe (8:30) Believing in your own truths (10:16) Understanding versus agreeing (12:07) Finding true happiness (20:50) The joy of living in harmony (24:32) The power of the collective mind (30:05) The sad reality of not working together (36:39) The Mosaic: First Edition to the current version (38:31)

Ep 143Our 2020 Predictions with Samantha Riley and Tim Hyde
Are you curious about what the future holds? It would certainly make it easier if we had a crystal ball… But we don’t! In this episode, Tim and I talk about our predictions for 2020 in relation to business. We discuss what we believe may happen this year, and why it’s important to give some thought to what may happen. Interesting? We hope so, but we’ll let you be the judge. Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/ For full show notes and links visit: http://samanthariley.global/podcast/143 WHAT YOU’LL DISCOVER IN THIS EPISODE: The importance of predictions (2:13) Where to base your predictions (4:23) Status of automation for 2020 (11:02) The cost of online marketing (14:42) The opposite effect of automation (17:42) Personal branding in 2020 (19:41) The real value of quality (22:29) Our controversial prediction (24:36)

Ep 142Becoming Your Greatest Possible Self with Chris Burns
Are you satisfied with your current achievements and success? Or do you know you’re playing a small game and you’re ready for more? There is an infinite amount of potential within you that is waiting to be released. All you have to do is to focus on it and allow the universe to help you unleash the best version of yourself. Today I am joined by Chris Burns as we discuss how you can become your greatest possible self. He shares his journey from being bound by negativity, into the successful and happy person that he is today. WHAT YOU’LL DISCOVER IN THIS EPISODE: The journey of becoming the best version of yourself (1:36) Listening to the whispers of the universe (3:36) The challenge of finding your niche (9:20) Giving more than what is being asked of you (10:16) Surrounding yourself with your growth tribe (15:03) Breaking through your self-imposed barriers (20:02) Small steps bring bigger rewards (26:18) Find your vision keeper (27:12) Getting results from being different (39:41) Aim high to reach high (41:37) The benefits to creating and publishing content (43:28) For full show notes and links visit: https://samanthariley.global/podcast/142 Haven’t left a review yet? We’d love you to share your thoughts with our potential listeners of the show. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/

Ep 141Starting Your Year With Focus
Happy New Year! If you’re gearing up for a fantastic year in both your business and personal life, then today we’re going to help you start your year with focus. Have you ever set a theme for your year? In today’s episode we discuss how we choose a word to frame our focus for the year. We talk about why we do this, the process we go through to choose a word, and how to use it as a filter for our decisions throughout the year. Tim and I share our 2020 themes and why we’ve chosen them as well as some tips so you can choose a focus word to help you achieve your goals this year. Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/ For full show notes and links visit: http://samanthariley.global/podcast/141 WHAT YOU’LL DISCOVER IN THIS EPISODE: Basic elements of a theme (4:32) How to choose a theme to help you achieve your outcomes(7:26) The effects of having a yearly theme (8:14) Formulating your theme (9:21) Failing to apply your theme to your business (13:08) Sam’s 2019 and 2020 theme (17:04) Tim’s 2019 and 2020 theme (18:55) Does a previous theme affect your next theme? (22:01) Wordpress Info URL http://samanthariley.global/podcast/141

Ep 140What To Do In The Hard Times
When business is good, it feels great! But when things aren’t going quite the way you’d anticipated, it can be a really rough ride. Business can be tough, and really smack you around - especially finances. So how do you deal with it during the hard times? What if your budget is not enough to pay your invoices? What should you do? It’s important to put a plan in place, and not put your head in the sand. In this episode, we discuss the steps to put a plan in place when you have a hard time paying your bills. We discuss the do’s and don’ts of handling debts so you can create a harmonious relationship with your suppliers and service providers. Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/ For full show notes and links visit: http://samanthariley.global/podcast/140 WHAT YOU’LL DISCOVER IN THIS EPISODE: Looking forward to 2020 (0:48) Adapting to the new but observing the fundamentals (3:25) The frustration of asking to be paid (4:56) The seven things to do when you’re unable to pay your outstanding debts (5:44)

Ep 139Get Booked On More Podcasts with Brent Basham
If you’re an expert, podcasts are a valuable resource to help you share your content and to grow your personal brand. It allows an audience to consume your content easily by simply popping on their headphones and listening to a show - even while they are doing something else. This gives you the opportunity to share your message easily with everyone who has access to the internet. If you have no idea how to be invited on shows, don’t worry! Today I’m joined by Brent Basham and he shares his new platform, Poddit; a special place for podcasters and guests to connect. For full show notes and links visit: https://samanthariley.global/podcast/139 Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/ WHAT YOU’LL DISCOVER: What is Poddit? (0:51) The value of collaboration among entrepreneurs (5:00) Jumping into the field of your vision (6:57) The process of turning your vision into reality is easier when you find the right partners (11:14) Accepting criticism with authenticity (17:43) The benefits of using podcasts to build your brand (19:52) Gaining clarity about your business by being a podcast guest (37:37)

Ep 138Who Are We Behind The Microphone? with Sam and Tim
We’ve always shared that we believe the best way to connect with your audience is by adding a personal touch to your business. So in this episode, this is exactly what we’ve done! In this episode, Tim and I ask each other some super random questions, that will give you a glimpse of who we are behind the microphone and our brands. Join us as we come out with guns blazing and shoot each other with some of the most fascinating questions we could come up with. And as always, we share a lot of laughs. Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/ For full show notes and links visit: http://samanthariley.global/podcast/138 WHAT YOU’LL DISCOVER IN THIS EPISODE: How was Tim as a student? (3:29) Which would Sam choose to fix? World peace or world hunger? (6:07) What is Tim afraid of? (7:08) Sam’s childhood dream job (8:18) Tim’s funniest moment as a parent (9:27) Sam’s worst boss moment (14:09) How Tim wooed his wife (16:52) The wine test (20:13) Tim’s favorite cuisine (21:59) Sam’s reason for being in this profession (24:11) Tim’s 2020 (26:15) Sam’s lasting legacy (30:15)

Ep 137Tap Into Your Greatest Potential with Catherine Plano
Are you living to your greatest potential every day? Business is not only about profit. It’s about serving people in the greatest possible way. Today I’m joined by Catherine Plano, and we discuss the different challenges encountered on a daily basis, that need to be navigated on your path to success. This episode is not just for entrepreneurs. It’s for anyone who wants to be the best they can be. Join us for this weeks online LIVE training - From Expert To Leading Authority: Add Six Figures To Your Income In Six Months Or Less, And Increase Your Influence And Impact Register your spot here: https://samanthariley.global/masterclass/ For full show notes and links visit: https://samanthariley.global/podcast/137 WHAT YOU’LL DISCOVER: Proving others wrong (1:09) The gift of being challenged (3:08) Our perception of challenges affect who we become (3:56) Effects of having a daily routine for positivity (4:31) Knowing what drives you in life (6:48) Identifying what holds you back (7:40) Going up against your limiting beliefs (8:43) How external forces change us (11:07) Speeding up the transition if external forces are not present (12:42) What you need to reach your goal (14:49) Keep your eye on the prize and stay on track (17:25) Going on your journey to success unprepared (18:49) Breaking the barriers to achieve your goals (20:15) Getting to the Heart of the Matter book (22:39)

Ep 136Creating Meaningful Content with Alyssa ‘ Twist’ Light
“Respect other people’s feelings. It might mean nothing to you, but it could mean everything to them.” - Roy T. Bennett ‘Twist’ joins us again today as we discuss how creating meaningful content and being respectful and inclusive, can help you build a deeper connection with your audience. We discuss how your values will shine through, and establish a strong sense of belonging for your audience. We’ll also discuss how Twist’s experience with altMBA has molded her into the person she is today. Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/ For full show notes and links visit: https://samanthariley.global/podcast/136 WHAT YOU’LL DISCOVER: What is altMBA (1:20) Embodying being a thought leader (4:14) How altMBA influences the way you work (6:33) Making your content stand out by adhering to your values (12:35) Creating content that promotes belonging (15:23) Positivity in the beauty of inclusion (20:18) Making people feel they are respected helps them feel included (23:49) Having opinions while being respectful (25:44) Samples of smart marketing strategies (27:42) How to create content that leads to the right conversations (31:15) Managing your reactions correctly (33:39) Wordpress Info URL https://samanthariley.global/podcast/136

Ep 135Monetizing Your Content with Alyssa ‘Twist’ Light
Creating content is a great way to establish your online visibility. But is all content equal? In this episode, Alyssa, or ‘Twist’ as she is affectionately known, talks about the different ways you can maximize content to increase your sales. She shares different ways you can tap into the minds of your audience to capture their hearts and make them want to do business with you, as well as some interesting examples so you can become a master at marketing. Will you be joining us for The Authority Positioning Project, 5 day challenge? Learn more and register here: https://samanthariley.global/challenge/ For full show notes and links visit: https://samanthariley.global/podcast/135 WHAT YOU’LL DISCOVER IN THIS EPISODE: Selling yourself through your content (2:15) Knowing the limitations of what to share (3:31) What to do if your thoughts go against popular opinion (8:23) Respecting each others values can lead to better understanding (11:57) The benefits of posting polarizing content (13:40) How to create posts that catch the attention of your audience (22:55) The options available for creating content (25:25) Overcoming your fear of the camera (27:03) How to sell more with your content (29:41)