Business Casual

I'm learning very slowly that the entire business world runs on systems. And here's how I'm building them.

I tried to Google this, and nothing came up. Did I just invent something new?

Listen to discover my three steps for achieving consistency.

Absolute game changer.

I recorded this back in September. This is my focus for October.

This is not an episode about failure.

Remember who you are, where you come from, and what niche you operate in.

This is kind of my new job.

Should be called the team building experiment.

Here are my four ideas...

If you listened to the last episode about becoming a tryhard, this is the follow-up to that episode with examples.

This is my main focus.

I might already be this, but how can I become even more of this?

I finally landed on a tech platform that I'm familiar with.

A new perspective.

A focus on sales pitches made us more in revenue in the first 14 days of a new subscriber.

I could talk about this all day.

Selling bums me out, so this is my way to combat that.

Do you agree? Take this description for instance. I could have made it short, but instead I decided to make it incredibly long. Why? Well, just to make it more complicated. Didn't have to be complicated, could have just been one sentence like I usually do, or no description whatsoever, but instead I'm going to write an absolute ton of show notes and a super long description for no other reason than to just prove the point that everything's too complicated, like the title of this podcast suggests.

Maybe retirement is the wrong word.

Sure, why don't you brag about it?

A follow-up to yesterday's episode.

A 50,000-foot overview.

What I liked, what I didn't like, what I would do again in the future.

Have you ever considered having a directory of pool maintenance companies on your website?

I skimmed Alex Hormozi’s new book. I was already implementing a lot of these tactics.

Meaning, something else to do besides business stuff.

H/T Matt D'avella

Is making people aware of your brand, even if it is a funny meme, useful. One day their circumstances might change and then they need you and you are the one who pops to mind.One thought regarding this is, I currently do not own a pool or hot tub and so I do not need of your content currently. However, in the future if this changes where is the first place I would be going, you! You have attracted a customer by providing me with content that is not aligned to anything I need right now, but now I know about you. Totally get your thoughts on making content that is only focus on your customer but sometimes going very top of funnel might play the long game?

And it was freaking AWESOME!

Hoppy Halloween! 🎃🍺

Yes and no. But mostly no. At least for me.

I realized I already did this episode. Enjoy the repeat!

The quiet art of shutting the f**k up.

So what happened? Find out by listening.

Email me: [email protected]

This is one of those ideas.

(As soon as possible).

Which do YOU prefer?

I think this topic is more interesting than it sounds.

The sound the body makes when it's still.

Vulnerable title unlocked.

For the App.

Or what we call "Hot Tub Season."

One of the biggest business moves I've ever made.

Not saying I'm going to do this, but it's a good idea.

See what I did there?

And knowing when to fold'em.

You won't believe number 1!

Here's a question from a listener with very specific details. I help him focus his business.