Build Your Copywriting Business

"Hold on Loosely" was a hit in the early 80s, but it's also the theme song of this podcast episode. As copywriters, we have so much flexibility, but often we don't take full advantage of that flexible because we let our own self-imposed roadblocks get in the way. Nicki and Kate are discussing the importance of exploring opportunities as they come and "loosely" planning versus trying to wrangle too much control over scenarios that we have zero control over—or may never happen in the first place! --------------- Get Free Copywriting Training here

Meet James, a Comprehensive Copywriting Academy student, who comes from an acting and filmmaking background. He has found early success in his copywriting career by pairing his CCA training with the creative talent he developed through his personal journey. In this episode, James talks to Nicki and Kate about how copywriting has been a perfect match for him and how he is able to earn a living doing something he loves. He also shares why copywriting appealed to him in the first place and why it is so fulfilling. Mentioned on this Episode James’s Website --------------- Get Free Copywriting Training here

Getting feedback on your copywriting is inevitable. The sooner you can begin to embrace it, the better. Nicki and Kate are digging into why feedback is incredibly valuable for copywriters, both feedback from other copywriting students as you're learning and feedback from your clients. If the thought of getting feedback makes you nervous, this is for you. Learn how you can take control of the feedback round from your clients and ensure you get the information you need to keep moving forward. Related Links How to Deal with Feedback and Criticism from Copywriting ClientsCopywriting Q&A: How to Fix Bad Feedback --------------- Get Free Copywriting Training here

'Tis the season for love, and in this bonus episode of the Build Your Copywriting Business podcast, Nicki and Kate are sharing all the reasons why they love copywriting. From the flexibility to work when and where you want to the variety of potential clients and mediums that keep work interesting, there are so many reasons to love copywriting. What do you love most about copywriting? --------------- Get Free Copywriting Training here

When you work from home, it can be very hard to have work-life balance. And, if you're like Nicki and Kate, you may even feel guilt when you're not spending time on your business! On this episode of the Build Your Copywriting Business podcast, Nicki and Kate are digging into ways that they have tried to find separation between work and life. Inevitably, your life may sneak into your work (for example, if you have a child, perhaps you're taking a client call with your child on your lap). But having set time for "life" and not letting work sneak into it, is crucial. Here's how they're taking steps to work on it! --------------- Get Free Copywriting Training here

There's a lot of talk about morning routines (including our own episode on it - check it out!). But equally as important are evening routines. If you don't have a solid system for prepping for the day ahead, your morning routine may not even matter! Nicki and Kate talk about how you can use the end of your day to set yourself up for success for the following day. They share their best practices and tips for being intentional with how you spend your time, as well as elements of their evening routines that they need to work on, like have a true shut-down time and ensuring the workday doesn't creep into home time. --------------- Get Free Copywriting Training here

This recording (really 5 recordings!) includes interviews with five top entrepreneurs who are sharing what they look for when they hire a copywriter, copywriter red flags, and more. Whether you're just starting out or have been doing this for awhile, you want to make sure you're not raising any red flags for the clients you're pitching! --------------- Get Free Copywriting Training here

When Nicole first joined the Comprehensive Copywriting Academy in late 2019, she was house sitting and planned to build her freelance copywriting business. Then 2020 happened. Nicole took a full-time job teaching at a college and didn't know if she would ever go back to copywriting. Of course in another 2020 twist, her course load was reduced. Copywriting became her security net. Talking with Nicki and Kate at the end of 2021, Nicole shares how she's incorporated copywriting into a mix of work she does. Her part-time copywriting work is one piece of what she calls her "patchwork" career, which also including teaching a course and running her Etsy shop. She shares how she got to this balance, why it works for her, and her advice for others looking to pursue copywriting. Note: Nicole mentions Pitch-a-palooza in the interview. This is a free month-long annual event for CCA students that gets everyone focused on sending their first pitches or refining their pitching process with weekly challenges and giveaways. Related Links: Your Goal Should Be to Love Your Career. Period.Define Your Own Copywriting SuccessCopywriter Job Satisfaction --------------- Get Free Copywriting Training here

Sometimes, others' successes inspire us. But other times? Other times, others' successes makes us feel like we can't possibly achieve the same level of success. Here's the thing: success looks different for everyone, but it can be real hard to shift our mindsets to remember that. Nicki and Kate are discussing why it's so tricky to avoid comparison, but how we can't possibly know what's going on inside anyone else's business. If you need to move away from comparison and move toward your own individual definition of success, this episode is for you! Mentioned on this Episode Instagram Live: Day Rates Related Links Define Your Own Copywriting SuccessBeware the Copywriting Influencer Trap (a.k.a. Why You Don’t Need the World’s Most Beautiful Website as a Copywriter) --------------- Get Free Copywriting Training here

At some point in you career you will have multiple projects at the same time and, for most of us who want to work full-time as copywriters, having multiple clients is the goal! Many of you may be experiencing this already and, if you've had to juggle multiple deadlines, you know it isn't always easy. Nicki and Kate are sharing their top tips for managing several projects and clients at the same time. The good news is there is basically zero chance that every client you pitch is going to get back to you at the exact same time and want the work right away. You will, however, likely have projects in various phases of the project process. Here's what that looks like and how to best manage your schedule. --------------- Get Free Copywriting Training here

We’re thrilled to announce that now copywriters and business owners alike have a new resource for learning the foundational elements of copywriting. Copywriting Strategies: A No-Nonsense Guide to Writing Persuasive Copy for Your Business, written by the founder of Filthy Rich Writer, Nicki Krawczyk, is a clear and easy-to-understand introduction to fundamental copywriting principles. Listen in as Nicki gives an inside look at what's inside the book, plus shares how writing a book was different than copywriting! Get more details about the book (and order your copy!) at CopywritingStategiesBook.com. --------------- Get Free Copywriting Training here

Ready to set your copywriting business up for success in 2022? Nicki and Kate are sharing ways they set their copywriting businesses up to thrive each New Year. From scheduling regular check-ins with yourself on your goals to exploring what those goals are in the first place, they are digging into ways you can make 2022 the best year yet. You'll want to have your calendar pulled up during this episode so you can schedule regular meetings with yourself, including bigger quarterly check-ins and quick weekly check-ins. These planning sessions don't have to be long, but are necessary to keep yourself on track (or get back on track before you really get off the rails). --------------- Get Free Copywriting Training here

Eight years ago Shannon, a Comprehensive Copywriting Academy student, had to leave the workforce to try and manage her fibromyalgia. She continued looking for a job that would not only bring in income, but, as she says, "fuel her soul" and allow her to set her schedule. Shannon went from relying on the food bank to, within one year of joining the CCA, being able to buy a new house. On this episode, Shannon talks to Nicki and Kate about how she's been able to find the right balance of working for clients and taking care of her health. They also discuss the benefits of not choosing a niche and why the variety of potential copywriting clients is part of what makes the career so fulfilling. Mentioned on This Episode Shannon's Website Related Links How to Avoid the Copywriting Niche Trap --------------- Get Free Copywriting Training here

It's time to treat yourself—and your business. Nicki and Kate are digging into gifts you can give your business, but these aren't your typical gifts. These are gifts that can help move your business forward, whether by giving you more time to focus on your business, boosting your skills, or taking care of your business's greatest asset: you. Listen in for ideas on what to gift your business (or if your family and friends are looking for ideas, share this episode with them for inspiration!). Mentioned on this Episode CalmHeadspaceAudibleMasterclass --------------- Get Free Copywriting Training here

As a copywriter, your goal is to ultimately get paid, right? But as a freelance copywriter, how do you ensure clients can pay you as easily as possible? Nicki and Kate break down four of the most common ways that copywriters can accept payments. As you know, our team is very much against paying for anything that isn't going to pay for itself or help move your business forward in some way. So, while we dig into software options, they're also not a must. Mentioned on This Episode Tax and Bookkeeping Tips for Freelance Copywriters Related Links The Best (and Cheapest) Way to Track Freelance Income --------------- Get Free Copywriting Training here

Ready to turn your love of writing into a successful copywriting career? Join professional copywriters Nicki Krawczyk and Kate Sitarz to get the tips, tools, and training to help you become a copywriter and build a thriving business of your own. Whether you want to land an on-staff job, freelance full-time and work from wherever you want, or make extra money with a side hustle, the best place to start learning is right here. Nicki and Kate have 15+ and 10+ years of experience, respectively, writing copy for multi-billion-dollar companies, solopreneurs, and every size business in between. Subscribe now and be the first to hear new episodes every Wednesday.

At some point in your copywriting career, you'll likely have a client that asks you to do a copy test. A copy test is a way for them to gauge whether or not you're a good fit for the job, particularly if they're hiring for a full-time job and want to find the best candidate for their role. That said, clients have many ways of conducting copy tests, whether it's a timed copy test, small project, or several projects. Some are paid and some are unpaid. So, how do you navigate copy tests while protecting and valuing your time? Nicki and Kate dig into all the options you have when faced with a copy test. Related Links What's a Copy Test? Mentioned on This Episode How Copywriters Can Negotiate with Confidence – with Susie Tomenchok --------------- Get Free Copywriting Training here

Claire always dreamed of going into marketing and fell into a job in a completely different industry. While she loves her full-time job, she still held onto her dream of breaking into marketing. She decided to join the Comprehensive Copywriting Academy (CCA) in February of 2021, landed her first client three weeks after pitching, and now has a consistent workload from several clients. On this episode, Claire shares why building her copywriting business as a side hustle was the best path for her and how it puts her in a stronger position if she ever does want to leave her full-time job. She also shares crucial tips for time management that you'll want to hear, especially if you're also building your copywriting business alongside your 9 to 5! Related Links Building a Copywriting Business While Working at 9 to 5Can Copywriting Be a Side Hustle? --------------- Get Free Copywriting Training here

The last episode on our three-part series on how to nail your copywriting interview is perhaps the most overlooked. A lot of copywriters hang up the phone after an interview or discovery call and then sit around waiting to hear back. That's not you. You go the extra step. In the final episode of the series, Nicki and Kate talk about what you can do after the interview that will set you apart from the competition. Related Links What to Do Before Your Copywriting Interview (Part 1 of 3)Ace Your Copywriting Interview (Part 2 of 3)The Secret to Wowing Interviewers --------------- Get Free Copywriting Training here

If you're exploring copywriting and wondering "is copywriting right for me?" this episode is for you. Nicki and Kate dig into how this question stems from our desire to find the perfect career, when really we should be asking, "am I committed to getting something out of learning copywriting?" Learning a new skill has plenty of benefits (only one of which is finding a career you love). There are many paths you can take with copywriting, and none of them has to be final! Listen to hear the opportunities to learning a new skill, as well as common traits that copywriters share that may help you consider whether it's a path you want to explore. --------------- Get Free Copywriting Training here

No matter if you're going for a full-time or contract role or you're hopping on a discovery call with a potential freelance client, a copywriting interview is your time to show a prospective employer why they should hire you. In the second episode of this three-part series, Nicki and Kate cover common copywriter interview questions and how you can prepare for them. Plus, they share the types of questions you should ask during the interview. Related Links: What to Do Before Your Copywriting Interview (Part 1 of 3)Tough Interview Questions Copywriters Get --------------- Get Free Copywriting Training here

A well researched job application and interview preparation is just as important as how you answer questions during an interview. Whether you're applying for on staff jobs or prepping for a call with a potential freelance or contracting client, you'll want to listen int to make sure you're doing the right prep work. Join us for part one of this three-part series! Related Links: Questions to Prepare For in a Copywriting Job InterviewCopywriting Q&A: Super-Charged Job-Hunting Tactics --------------- Get Free Copywriting Training here

If you think other copywriters are your competition, think again! Working with other copywriters is not only a great way to bounce ideas off another creative, it’s also bound to happen, especially if you work at an agency like Comprehensive Copywriting Academy students Jen and Julie. In today’s episode of the Build Your Copywriting Broadcast, Nicki and Kate sit down with these CCA classmates turned colleagues: Jen and Julie are both working as successful freelance copywriters—including working together at an ad agency. If you’ve ever wondered what it’s like working at an ad agency or with another copywriter, you’ll want to listen in! Related Links What's It Like to Work in an Ad Agency?Interview Tactics to Get an Ad Agency JobThe First Step in Changing Your Career --------------- Get Free Copywriting Training here

Some copywriters will tell you putting prices on your website makes you more transparent. When phrased like that, it sounds like a no-brainer, right? However, as Nicki and Kate dig into in this episode, no two homepages or emails or any other project are 100% alike, so how can you put a price on your website if you don't even know what the project entails? Listing prices can prevent you from landing some really fantastic projects with great clients. If you've been tempted to list your prices because you feel like you have to, you'll want to listen to this episode to find out why that is, why listing prices isn't a must, and what to do instead. Related Links: What Copywriters Charge for Content WritingHow to Price Copywriting Project Rates: By the Minute? The Hour? The Word? --------------- Get Free Copywriting Training here

American workers leave an unprecedented number of vacation days on the table (54% at the end of 2019). So, as a freelancer, will you be able to take vacation? And what about healthcare? In this episode, Nicki and Kate talk through benefits you may typically get at a full-time job, including healthcare, vacation time, and even perks like a snack wall, and how you can build those benefits into your freelancing business. It all comes down to doing the math! Related Links Freelance Copywriter Business FAQsThe Number 1 Secret to Sustaining Freelance Copywriting Success --------------- Get Free Copywriting Training here

Have you been pitching freelance clients but never getting a response? You'll want to listen as Nicki and Kate break down how not to pitch. On this episode, they dive into the biggest mistakes to avoid when pitching freelance clients and why those mistakes are hurting your business. Nicki and Kate provide insight from a client's perspective on how to make your pitch stand out and be well-received by companies. If you're ready to reframe your pitch and learn how to write a value-focused pitch, this episode is for you. Mentioned on this episode: Facebook Ads Library Related Links: How NOT to Pitch Potential Copywriting Clients5 Ways to Vastly Improve Your Pitches to Would-Be Copywriting ClientsWhy Business Owners WANT You to Pitch Them Your Copywriting Services --------------- Get Free Copywriting Training here

For all the moms and dads out there building a copywriting business alongside raising a family, this episode is for you. Peta, who was originally in charge of administering exams, joined the CCA in the midst of 2020 when schools in the United Kingdom stopped exams. She shares how she got into copywriting, as well as how she balances being a mom and building her copywriting business. From mom guilt and being intentional about where you spend your time to communicating and compromising with a partner, Peta shares lots of practical tips for balancing work and life. Whether you’re a parent or not, you’ll walk away from this interview with tons of tips you can implement right now. Mentioned on this episode: Peta's Portfolio www.secondtimearound.blog Instagram: @allwordsbypeta Facebook page: @WordsByPeta Related Links: Define Your Own Copywriting Success 6 Work From Home Sanity Killers (and How to Combat Them) --------------- Get Free Copywriting Training here

Often introverts and extroverts are cautious about jumping into copywriting as a career. For introverts, it’s because talking and dealing with people on a regular basis can be draining. For extroverts, it can be daunting to be alone in their office and not getting the socialization they need. But neither of those is necessarily how your copy career needs to play out. Whether you’re an introvert, extrovert, or even an ambivert, you’ll want to listen to this episode. Nicki and Kate dive into practicing for client calls, gaining confidence, and doing what’s best for you and your personality type. Related Links Freelance Copywriting for IntrovertsCopywriting Success Secrets for Introverts --------------- Get Free Copywriting Training here

When a client responds to a pitch or a discovery call goes well and a client wants to work with you, there’s a feeling of excitement … followed quickly by “oh no…now I have to talk to this person!!” If you’ve ever had that feeling of excitement followed quickly by mild panic, this episode is for you. Nicki and Kate walk through tips to help you reframe the situation and calm your nerves for discovery calls with prospective clients, as well as reduce any anxiety that may come before kicking off a project with a client who wants to work with you. Related Links 8 Questions You Need to Ask Your Copywriting ClientsGo Where the Clients AreTips for Copywriters Working With Remote Clients --------------- Get Free Copywriting Training here

Military spouses face a 22% unemployment rate and a 26% wage gap compared to non-military spouses—prior to the pandemic. Organizations predict rates have increased due to COVID-19. In this episode, Kate shares her experience building her copywriting business as a military spouse. She describes the unique challenges military spouses face when seeking employment and how freelancing created the flexibility she needed to overcome many of those obstacles. Mentioned on this episode: Transitioning out of the Military and Building a Copy Career - Tyler's StoryMeet Our Head Copy Coach, Kate Related Links: What is Copywriting?How to Know if You Have What it Takes to be a CopywriterBuilding Your Career for Maximum FlexibilityThe Secret Trait for Building a Successful Business --------------- Get Free Copywriting Training here

While in the military, Tyler knew he had a knack for writing and decided to take the first step into a new career. He joined the CCA while still working his full-time job and, through some ups and downs, landed his first clients before leaving the military and landing a full-time job as a communications director. In this episode, Nicki and Kate talk to Tyler on how he came to build his copy business. Along with all the challenges that came with transitioning from not only the military, but to an entirely different career. Mentioned on this episode: Tyler's portfolioConnect with Tyler on LinkedIn Related Links: Building a Copywriting Business as a Military SpouseThe Big Secret About Changing Careers --------------- Get Free Copywriting Training here

Your copywriting portfolio is crucial to landing work, so you need to treat it like the important project that it is! Whether you’ve already created yours or are just starting, you’ll want to listen as Nicki and Kate break down some of the most common mistakes copywriters make on their websites. On this episode, they’ll dig into four key mistakes they see on the homepage, about page, portfolio pieces, and contact page. Create a checklist as you go, and you’ll have your action items for making sure your portfolio is as strong as possible. Related Links 4 Things Most Copywriters Get Wrong on Their Portfolio Websites3 Knock-Out Copywriter Portfolios and Why We Love ThemHow Do You Build Your Portfolio?Do You Need to List Your Copywriting Services on Your Portfolio Site?Why Every Copywriter MUST Have an Online PortfolioWhere Content Belongs on Your Copywriting Portfolio Site --------------- Get Free Copywriting Training here

If the idea of negotiation freaks you out, you'll want to listen to Susie Tomenchok's tips for getting more comfortable and effective at negotiation. Susie is a negotiation guru and breaks down the stigma associated with negotiation, offers tips for asking more (if you're not hearing "no" enough, you're not asking enough), and explains how we can use "no" as a start of a conversation versus an end to a conversation. After listening to Susie, you'll have the tools to objectively look at your pricing when quoting clients and feel confident about your numbers. Mentioned on this episode: Get Your Free Negotiation Tip Sheet: NegotiationLove.comLearn more about Susie at SusieTomenchok.com Related Links Should I List Prices on My Copywriting Website?The (Surprisingly Easy) Art of Negotiation for CopywritersHow to Negotiate Your Salary --------------- Get Free Copywriting Training here

While every copywriter's journey is different, it always helps to know what's possible, right? On this episode, Kate is digging into her own numbers. From what she made her first year of freelance copywriting, to what she made as a full-time freelance copywriter in 2020. But it's not just about the salary. Kate shares the average number of clients she had each month, the average project price, and what her "secret" has been to consistently hitting six figures year after year. Plus, Nicki and Kate dig into Kate's money mindset and why hitting an inspirational number in 2020 made Kate feel guilty. If you're someone who thinks you need $10K copywriting projects or to charge $200/hr to hit your income goals, you're going to want to watch this one. Related Links: How Much Do Copywriters Actually Make?How Soon Can You Make Money as a Copywriter?Should a Money Mindset Matter to Copywriters? --------------- Get Free Copywriting Training here

When Ashley joined the CCA in May 2019, she struggled to take the steps she knew she needed to take to get her business off the ground. But come 2020, she came back at it determined to use her skills to make a difference for BIPOC businesses. In this episode, Ashley reflects on how copywriting changed her life, the hurdles she faced as a Black and Hispanic business owner, and inspiring insights she gained as she and her partner navigated her new-found career and ambition. Mentioned in This Episode Ashley’s PortfolioConnect with Ashley on LinkedIn Related Links How to Set Up Your Schedule When Working from HomeImposter Syndrome: What It Is and How to Keep it From Derailing Your Copywriting CareerOne Question That Can Literally Change Your LifeWhy Setbacks and “Failures” Don’t Mean What You Think They DoYour Goal Should Be to Love Your Career. Period. --------------- Get Free Copywriting Training here

You sent a pitch to a client and the client is interested. Now what?! Nicki and Kate walk through a typical project process, from the first call with your client all the way through sending your invoice, and every step in between. Even if if you're a copywriter who has been working for awhile, you'll want to listen to this episode to get tips for how you may be able to improve your project process. And, if you're newer to copywriting, this may help ease an anxiety you may have about working with your first clients. Mentioned on this episode What is Concepting? (Instagram Live) Related Links What Kind of People Do Copywriters Work With --------------- Get Free Copywriting Training here

If you're interested in copywriting or you've begun your business, you may be curious about how much you'll need to invest to get your business off the ground. Good news: you do not need to shell out a lot of money to start a copywriting career. In fact, there's only 1 thing you need as a copywriter: your website. On this episode, Nicki and Kate dig into all kinds of free tools available to copywriters and break down common software and services that copywriters think they need why you don't actually need to spend money on them. Remember: anything you invest in should pay for itself. Be careful of confusing making progress with making a purchase. Mentioned on This Episode: 5 Sites to Help You Build Your Online PortfolioNumber One Spec Ad MistakeMoo.com and Vistaprint.com Related Links: How Much Does it Cost to Set Up a Copywriting Business?3 Knock-Out Copywriter Portfolios and Why We Love Them4 Things Most Copywriters Get Wrong on Their Portfolio WebsitesWhy Every Copywriter Needs a Standalone Portfolio SiteHow Do You Build Your Portfolio? --------------- Get Free Copywriting Training here

Working with clients, we're in charge of managing tons of little requests coming in on calls, via email, on Slack, and any number of other platforms your clients may use for communication. It's crucial to your long-term success (and landing repeat work with clients!) that you have an effective system for managing all these requests. Nicki and Kate dig into tips and tricks they use to ensure nothing gets lost so you can provide the best service possible—and never make your clients question whether or not you're the right copywriter to work with. Note: On this episode Nicki mentions the book "Get Stuff Done." The book she is referring to is "Getting Things Done" by David Allen. Mentioned on this episode Todoist.comGetting Things Done Related Links The Surefire Way to Get Repeat Copywriting WorkThe System Copywriters Need to Efficiently Get Work DoneWhy You Should Consider Ultra-Scheduling for Productivity6 Habits of Successful Copywriters --------------- Get Free Copywriting Training here

When Kate Kosydar first discovered copywriting, she had been working full time in the faith-based nonprofit world for more than a decade and was ready for a change. She talks about why she continued to pursue copywriting, even after taking another copywriting course she didn't find valuable, and how she realized her original definition of copywriting (being "salesy" or selling out her values) was not at all what it actually ended up being for her copywriting career. You can make a difference as a copywriter working with businesses you believe in and honoring your values. Spoiler: she has nearly doubled her former full-time salary—working part time, and she and her husband have managed to pay off their student loans. Kate also touches on living in a more rural area and the benefits of being able to work remote with her clients. Note: We mention "Pitchapalooza" on this episode, which is an annual four-week event for Comprehensive Copywriting Academy students that gets everyone writing and sending their first pitches. Mentioned on this episode: Kate's PortfolioGlennon Doyle Wants you to Abandon Identity Related Links: How Do I Know If I’m Ready to Pitch Copywriting Clients?Copywriting Q&A: The Three Steps to Career Change --------------- Get Free Copywriting Training here

In this episode, three CCA students each sit down with Nicki and Kate to ask their most pressing questions. These 10-minute laser coaching sessions are designed to help students overcome their biggest roadblock so they can continue making progress on their goals. First, Nicki and Kate talk with Abigail about pricing and the feast or famine cycle. Then, Lindsey asks about the best way to approach a Discovery Call. Finally, Debbie wants to figure out how she can get more bites on her pitches, so Nicki and Kate talk about effective subject lines and making sure you find the right email for the pitch. Even though it’s not you in the hot seat, there’s plenty you can takeaway and apply to your own copywriting business! Related Links: 5 Ways to Vastly Improve Your Pitches to Would-Be Copywriting ClientsHow to Mess Up a Call with a Prospective ClientThe System Copywriters Need to Efficiently Get Work Done --------------- Get Free Copywriting Training here

The reason why some copywriters fail isn't because of any inherent characteristic. Usually copywriters who "fail" fall into one of two camps: they don't have training or a system for landing clients, or they have training, but are afraid of failure. If you fall into the first camp, you'll want to first get training. If you fall into the second camp, you'll want to listen to today's episode. Nicki and Kate walk through what you can do to move past "fear of failure" as a roadblock. First step? Knowing "failure" is a bit of a misnomer. There is quitting, but as long as you're continuing to take action, then there's no such thing as "failure." --------------- Related Links Why People Tell You Copywriting is Hard to Get IntoFight These 10 Fears with a Systematic Process --------------- Get Free Copywriting Training here.

Whereas copy is designed to get your audience to take action, content is designed to entertain, inspire, or educate. Of course, many copywriters also write content for their clients. If you're a copywriter looking to add content, or a content writer who is learning to write copy, this episode is for you. Find out why copywriting makes you a far more effective content writer, why you can charge your copywriting rates for content, and where to include content within your portfolio (especially if you don't want to be marked as a novice). --------------- Mentioned in This Episode What’s the Difference Between Content and Copy? Related Links How To Reign Supreme with ContentWhere Content Belongs on Your Copywriting Portfolio Site --------------- Get Free Copywriting Training here.

Grace Nelson, and her business partner Charlotte, have spent the last 4 years working with women globally in corporate to start and grow businesses. Their unique model, Think.Create.Initiate, provides an accelerated pathway by taking away the overwhelm of what appears with a simple Google search: "how to start an online business." This method helps business owners hit their first 1K month before going on to 10X their income using a personalized rinse and repeat system. On this episode, Grace joins the Build Your Copywriting Business podcast to talk about this method, as well as tips and tricks for building and scaling your business while working a 9-to-5 job. (Don't miss the 23 Ways to Get Clients cheat sheet!) --------------- 23 Ways to Get Clients Cheat Sheet: https://bit.ly/23WaysToGetMoreClients --------------- Get Free Copywriting Training here.

When Dorothy became disable by a chronic illness, she not only had to learn to manage her symptoms, but she had to leave her job. That upheaval lead her to copywriting and creating the job she needed for herself. When Nicki first talked with Dorothy, it was early 2020 when she was just starting to pitch. You'll hear that conversation first where she shares what led her to copywriting, how she takes action even when she doesn't feel ready, and the importance of making small, reachable goals. Then, you'll hear Nicki, Dorothy, and Kate in spring of 2021. Dorothy catches us up on where she is now and why all copywriters, healthy or not, really need to pay attention to their emotional, physical, and mental energy. Listen in for Dorothy's tips on how to be intentional when structuring your copywriting businesses for long-term success. Find Dorothy on Instagram @dorothycopy and check out her portfolio at www.DorothyCopy.com --------------- Get Free Copywriting Training here: https://filthyrichwriter.com/free-video-training

As a copywriter, you may interact with several types of roles within organizations. Collaboration is everything when working in a creative team environment, so knowing who to ask what question is important! Nicki and Kate break down these roles and the types of questions you may ask each role during the course of a copywriting project. Whether you are working full-time, part-time, or freelance, you’ll want to listen in so you know how to best work with everyone on your team! --------------- Get Free Copywriting Training here

In this episode, three CCA students each sit down with Nicki and Kate to ask their most pressing questions. These 10-minute laser coaching sessions are designed to help students overcome their biggest roadblock so they can continue making progress on their goals. Jack asks for tips on working through mental roadblocks, Blessilda talks about some of her first pitches and discovery calls, and Chris asks for help in approaching clients to gather more information. Even though it’s not you in the hot seat, there’s plenty you can take away and apply to your own copywriting business. Related Links: How NOT to Pitch Potential Copywriting ClientsCopywriting Q&A: What to Charge for Content WorkFight These 10 Fears with a Systematic Process --------------- Get Free Copywriting Training here

"Do I need business insurance?" is a question that plagues many entrepreneurs, including copywriters. Nicki and Kate are here to dig into common insurance types and why, as a copywriter, you most likely do not need it. Listen now to put to rest any worries you may have about needing business insurance for your copywriting business. Note: We are not legal advisors and this does not substitute for such. If you have concerns, consult a professional. Related Links: Do Copywriters Need Insurance?Freelance Copywriter Business FAQsChoosing a Business Structure as a Copywriter --------------- Get Free Copywriting Training here

What can you do to start your day as healthy, productive, and positive as possible? Nicki and Kate take time to discuss the importance of a strong morning routine, including creating good habits, and breaking bad ones. Drawing from personal experience, they take us through productive ways to kickstart your day and set yourself up for success, both personally and professionally. Plus, get an inside look at what their morning routines look like! Mentioned on this episode: The CEO of Spanx wakes up an hour early to drive around ‘aimlessly’ on a ‘fake commute’ because she does her best thinking in the carFind Your Calm (App) Related Links: Freelancer Self-Care: 5 Tips for Avoiding Burnout --------------- Get Free Copywriting Training here

Before Dori joined the Comprehensive Copywriting Academy, she had a thriving career as a travel journalist. When the coronavirus hit, she decided to pursue copywriting. On this week’s episode, we’re getting a little before/after glimpse at Dori’s career. What you'll hear first is Nicki talking with Dori in Fall 2020 when she was just starting her copywriting career. Then, you'll hear Nicki, Kate, and Dori chatting about six months later in Spring of 2021. Find out where Dori is now, find out about some of her most interesting projects, and get tips on where to find clients. Mentioned on this episode: Dori's Portfolio Related Links: Content vs. CopyWhat Copywriters Charge for Content Writing --------------- Get Free Copywriting Training here

In this episode, Nicki and Kate talk about the most important part of writing email copy: the subject line. The rest of the email does not matter if the email recipient doesn't even open it. They discuss what to include (and what not to include) in the subject line to get potential customers to interact. Along with some actionable advice about how to use your own inbox to learn, Nicki and Kate outline the most important things to know about writing a good subject line. Whether it piques curiosity, explains potential benefits, creates a sense of urgency, or uses another tactic, a good subject line has the potential to boost a client's business exponentially. Mentioned on this episode Facebook Ads Library Related links: Writing Subject Lines for SolopreneursEmail Snippet TacticsHow to Maximize Email SubscriptionsTop 3 Biggest Email Mistakes—Part 3 --------------- Get Free Copywriting Training here