Amplified Impact Podcast with Anthony Vicino

I want to share a simple, yet powerful concept. We all seek a great life, right? But what if a great life is just a sequence of great days?I stumbled upon Stoicism in my quest for life's meaning, particularly Marcus Aurelius' "Meditations." These ancient philosophers contemplated the same questions we do today. They were looking for fulfillment and purpose.One lesson that resonates deeply is to focus on the present. What if today was your last day? How would you make it great? This is the key to a great life. Zoom in on the moment, do less but better, and live with intention.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Here's a simple way to turbocharge your productivity.Think of your tasks as $10 tasks or $1,000 tasks. $10 tasks are things you could pay someone $10 an hour to do, like laundry or dishes. $1,000 tasks are high-value, unique to you, like content creation.Now, consider your aspirational hourly rate. Focus on tasks that match that value. It's a game-changer for your to-do list.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Let's talk work. I used to hate it. The very word work was like a four-letter curse. My perspective on work started to change when I ventured into entrepreneurship and realized work can be fun and fulfilling when it moves you closer to your goals.Do you find yourself counting the years until retirement? I challenge you to reframe that notion. Retirement isn't about quitting work; it's about retiring from work you despise.If you're stuck in a job you hate, remember that you have the power to change it. Assess the constraints holding you back, and tackle them one by one.Find what ignites your soul and create the life you love.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Hey, folks, it's your friendly reminder, but I need it just as much as you do. If you're listening, it's likely because you're searching for advice or insights to improve your life and business.You might be here for advice, but remember, just listening isn't enough. You need action.Collecting information is fine, but connecting the dots is where the magic happens. It's not a lack of information holding you back. It's a lack of execution. Take a moment to think about that one important thing you're not doing but should be.You have what it takes. You were put here to create. So let's shift from collecting dots to connecting them.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Back in my late twenties, I dived into productivity systems. I started with the classics, reading books, watching YouTube videos. Work wasn't exactly thrilling as I had a love-hate relationship with it while working those W-2 jobs. That all changed when I started my first business. I viewed work differently…it was a path to living my best life.Here's the thing: your tools and systems must evolve. I found myself picking up new tools, using them for a while, and then feeling they no longer worked. Why? Because I was evolving as a person. The systems that served me in the past might not help me reach my current goals.I used to beat myself up over it, but then I realized it's natural. So, I gave myself permission to keep exploring.Remember, your tools should serve you, not the other way around. Keep experimenting and evolving.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Let's talk about starting your entrepreneurial journey and gaining expertise from the ground up.Instead of diving into an expensive MBA program, consider learning on the job. Work with experts, shadow them, and build your skills.When it comes to marketing, don't be tempted by shortcuts. Authentic mastery takes time and practice.Sometimes, all you have to do is just go do it.One key skill is storytelling, and I'm hosting a live workshop soon to show you how it's grown my YouTube and LinkedIn following. Remember, it's not about being the smartest; it's about mastering essential skills. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Today, let's dive into a captivating aspect of human psychology and how we relate to money.Money can be a heavy subject…it's often associated with stress and taboos. But here's the deal: we can change the way we perceive it. It's all about reframing our expectations.We tend to adapt quickly to new financial situations, so here's the key. Approach money with a "must-win" attitude, not as optional. When you see it as a necessity, you play the Money Game differently.Remember, money is a tool. It can do a lot of good, and it's not about greed. So, let's change the way we see it and make it work for us in the game of life.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Today, I'm diving into three invaluable lessons I've learned from reading stacks of money, finance, and investment books. Why am I so into books, you ask? Well, it's because they make you think. They require your full attention.1. Money is a game. You need to understand the rules, and the first rule is to stop attaching your self-worth to your net worth. Money is a tool, not a measure of your goodness or badness.2. To win the money game, you've got to understand the rules. Yet, financial literacy is often missing from our education. So, take control of your finances. Track your daily spending and earnings. 3. With money, you can only spend it, save it, or invest it. Saving alone won't make you rich, thanks to inflation. Build a cash-generating machine (like a business) and invest the proceeds into assets that generate cash or appreciate (like real estate).These lessons may not work for everyone, but I hope they inspire you. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

I recently came across the term "mushroom employees." It's a not-so-great approach where you keep your team in the dark and don't provide the nourishment they need to grow.In the past, when working for others, I often felt like a mushroom employee…no idea about the big picture and stuck with less-than-ideal tasks. The result? Poor work and eventually wanting to leave.Good leadership means offering a vision where your team's aspirations fit. Even if they don't want to start a business, they have dreams like making more money or taking on more significant roles. It's your job to help them achieve those dreams. Make sure they have the resources, training, and support they need. Fix what's missing before concluding they can't meet your standards.Avoid creating mushroom employees. Keep your team in the light, provide resources, and support their growth.A fulfilled team is more likely to help you reach your goals.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Let's chat about a common question I get: should you write a book?Writing a book can be fantastic, but there's a catch. Your book must be good, no shortcuts allowed. If you're searching for an easy way out, a bad book won't help your brand. Realize this: writing a book takes time, possibly a year or more. It's a marathon, not a sprint. If you can't stay motivated for the long haul, don't bother. Also, prepare for the possibility that your first book may not get huge readership.Here's my take: I want everyone to write a book, but only if you're committed to putting in the time and effort. Writing is an art that deserves dedication.Friendly tip: If you're not a writer, start with blogging, tweeting, or newsletters. Write a million words before tackling a book. Writing a book is a long-term journey.So, if you've got the dedication, go for it. Writing a book can be a highly rewarding accomplishment. If you're not committed, save yourself the agony.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Today we're diving into the art of winning the money game. I'm no natural entrepreneur. I've come to realize that I'm more of a right-hand person…supporting those go-getter business minds. Don't get me wrong, being a number two can be just as rewarding. Not everyone needs to be a CEO.Now, if you're hustling up that corporate ladder, here are two power moves for you:1. Don't wait to be told: Show some initiative. Waiting around for orders won't get you far. Make things happen!2. Eat the frog: Yep, tackle the tough stuff first. Get those dreaded tasks out of the way. These nuggets of wisdom aren't just for the corporate world; they're versatile life skills. Whether you're corporate climbing, starting a business, or even buying one, these principles can help you level up.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

I recently discussed cheap dopamine, like what you get from video games.I'm not saying you should quit, but it's crucial to understand the price you're paying.Video games are designed to be addictive. They can mute your emotions and motivation outside of the game, and that's when it becomes dangerous.My advice? Use them intentionally. They have benefits…but proceed with caution. Make them a tool, not a master.If life isn't where you want it to be and video games are a big part, consider cutting back. It can free up time and reset your pleasure-seeking systems.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Around five years ago, a partner said, "You can't save your way to profitability." It clashed with the idea that saving is king. The truth is…saving matters, but you can't save your way to abundance.When you're making $40,000 a year, saving a lot won't make life feel abundant. The key is to earn more. Going from $50,000 to $100,000 made a real difference for me.At Invictus Capital, we were super efficient with expenses, but it wasn't enough. Increasing revenue was easier than trying to save more. Balance your financial game; defense (managing expenses) is vital, but offense (earning more) is the real game-changer.Remember, you can't save your way to abundance.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

It's been roughly eleven years since my life took a wild turn, and I've been reflecting on my biggest regret from that time. It might sound strange, but what I really regret is not documenting that period of my life. I didn't write, take photos, or capture moments like living in a decked-out van or showering next to a CrossFit class.I recently saw an entrepreneur sharing their journey, and it hit me. We're often so focused on the destination that we forget to appreciate the journey's progress. Success isn't just giant leaps…it's the small daily steps that accumulate over time. So, regardless of where you are on your journey, start documenting it. It's a gift for your future self and those who come after you.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Today, we're taking a little detour into the awesome world of creativity. Sure, it might not seem directly linked to flow and hyperfocus, but trust me, it's a secret weapon.Creativity isn't just artsy stuff; it's about mixing info in new and useful ways. And in your brain, there are three cool squads running the creativity show: Executive Attention, Default State, and Salience.Now, why should you care? Well, these networks are guided by a brain region called the anterior cingulate cortex (ACC), and when it's fired up, creativity explodes. And here's the thing…creativity can lead you into the sweet spot of flow.So, here are three simple ways to light up your ACC:MoodGoalsNoveltyDon't forget to grab our PDF and dive into some fun homework. Get those creative juices flowing and open up the doors to more flow and hyperfocus in your life.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

I've got a wealth strategy that might change the game for you. Instead of the risky path of starting a business from scratch, consider buying an existing one.Starting from zero is tough. Most new businesses struggle. But running a business is one of the best ways to build wealth. So, why not buy one that's already successful?The best part is…many business owners want to retire, and their companies are up for grabs. This is your chance to acquire a thriving business with a proven track record. It's way less risky than starting from scratch.This unconventional approach could be your ticket to wealthLEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Think about it - our brains are question-answering machines. We evolved from survival-based questions to questions about thriving and purpose. But here's the catch, the quality of our life is directly linked to the quality of the questions we ask ourselves. So, here's the secret sauce: Dig deeper. Question everything you believe, challenge those limiting beliefs holding you back. Next, recruit your subconscious mind. Before bed, write down a question, and let your dreams work their magic. When you wake up, grab your journal and watch the ideas flow.Remember, your life is the culmination of the questions you ask and the answers you generate. The better the question, the better the answer, the better the results.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

I've found that the key to success lies in execution, not just in planning. It was so easy for me to get trapped in overthinking, trying to perfect every detail before taking action. But here's the truth: inspiration is perishable. The longer you wait, the more likely you are to fail.Successful people have a bias towards action. They understand that a bad plan can be made to work with enough energy and execution. It's about the determination and gusto we bring towards our goals.So, here's your challenge: What's the one step you can take right now to build immediate momentum? Whether it's hitting the gym, making that important call, or launching that new project. Stop thinking, start doing.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Sales is a numbers game. It's all about getting in front of enough people and pitching your product. But, even if you think your product is the best, there are people out there selling absolute garbage and making millions.So how do you get in front of more customers? There are different techniques to explore, from organic social media to cold outreach and paid advertising. It's all about finding what works best for you. It's important to remember, most businesses fail because of obscurity, not because of the quality of their product. So don't be afraid to market yourself and get out there.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Here's my super simple trick that I use to decrease my anxiety and increase my energy.Walking. Yup, it's that simple. I came across a fascinating study that showed a direct correlation between daily activity and our mental well-being. Taking just 5,650 steps in a day can boost your mood, increase your energy levels, and improve your overall life satisfaction. But here's the kicker: the average American only takes about 4,774 steps a day, falling short of this energizing threshold.So, make walking a priority, hit your step goal, and watch your energy go up and your anxiety go down. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Let's talk side hustles. Side hustles are a great way to dip your toes into the water of an industry, letting you get a feel without a whole lot of risk. I want to tell you about one of my business partners, Ryan, and our company Escape Climbing. Before founding Escape, Ryan was a high school student with a passion for rock climbing and had the power of perseverance and resourcefulness. He started by building his own climbing wall in his farm's barn and crafting polyurethane holds, and now we've charted our own path in the climbing industry.It wasn't a smooth journey though, we faced crucial decisions—throw money at problems or leverage ingenious solutions? And through this journey, we adopted a scrappy approach, finding creative ways to solve challenges while carefully balancing financial investments. I believe that resourcefulness is often more valuable than unlimited resources, and we encourage our team to be MacGyvers, not Batmans, in problem-solving.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

So you started a business, and things are going great. You're killing it... you're inevitably going to ask yourself "When should I start paying myself?"When you've created a sustainable business, you're ensuring you can afford to pay yourself fairly. This not only benefits you, but also lays the foundation for future growth and the ability to step back. So here are the steps I took when decided it was time to start paying myself:Establish financial stability for yourself first.Determine your ideal profit margin.Pay yourself the difference to reach that margin.Aim to pay yourself market rate as soon as possible.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

If you can believe it... 2023 is coming to an end soon. We're in the 4th quarter of this year, which means you've got just about 90 days to hit those goals that you set for this year. But remember, it's not just black and white. Don't focus solely on whether you achieved your goals or not. Think about how well you did, the degree of progress you made, and how close you got. It's about pushing yourself and getting as close as possible to your target.So, my fellow entrepreneurs, creatives, and high performers, let's go all in for the rest of this year. Crush those goals, make an impact, and finish strong. Remember, it's not just about the destination, but the journey and the growth along the way. Don't settle for anything less than your best. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Recently I gave you all a behind the scenes look at one of my coaching calls with Wyatt. It was a bit longer than most of my episodes, so incase you missed it, or you skipped it, here's a little breakdown of the lesson:1️⃣ Dealing with overwhelm: Starting a new venture can be overwhelming, especially when there are so many variables to consider. The key is to get clear on your goals and the next steps, which helps alleviate the overwhelm. Remember: you can only focus on the macro or the micro at a time, so give yourself permission to be present in whichever aspect needs your attention.2️⃣ Pricing structures for digital products: When it comes to pricing your digital products, it's crucial to strike the right balance between perceived value and what you're charging. Cheaper may not always be better; instead, consider pricing your product at a higher value to convey its premium nature and instill confidence in your audience.3️⃣ Building a sticky community: Want to create a community where members stick around? Ensure that the group as a whole is driven and dedicated to growth. Remember, a community will revert to the mean, so be mindful of who you allow in. Surround yourself with like-minded individuals who will uplift and support you in achieving your goals.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

I can tell a whole lot about a person just by looking at three things...Your email inbox, your calendar, and your phone's home screen. That's all I would need to see to be able to understand what your values are, and how close you are to achieving your goals.Your email inbox is ground zero for your daily interactions. Is it a chaotic mess or a well-organized system? Your inbox reflects the systems and processes that can move you closer to your goals.Your calendar holds the power to reveal what you truly value. Are you prioritizing work or making room for family, health, and personal time?What does your phone screen look like? Is it a colorful jungle of apps or a streamlined home screen focusing on what truly matters? Simplifying your phone usage can help you take back control.Let's dive deep into all of this on today's episode of Amplified Impact.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

I love chess, and I love building businesses. Luckily, for me, the two are very similar. Here are some lessons that I've learned from playing chess that have helped me build my 8-figure business. Lesson 1: Control the Center.Lesson 2: Understanding Piece Value.Lesson 3: Proactive Piece Development.Lesson 4: Assessing Risk vs. Reward.Lesson 5: Thinking Several Moves Ahead.There's so much you can learn from this game that you can then take and apply to other areas of your life. So the next time you're feeling stuck, break out the ol' chess board and play a few games. You might find the answer on the board. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

We have become junkies in the business world. Everyone needs their fix of motivation and drive to continue growing their business. Now, I'm not advocating the use of drugs here. We're not on Wall Street in the 80's here. I've got 7 habits that will take give you that all-natural, drug free, fix that you're looking for. 1. Get more sleep: Your cognitive abilities and energy levels need proper rest.2. Limit eating out: Be conscious of what fuels your body for optimal performance.3. Hydrate: Water is life, keep your brain firing on all cylinders.4. Don't drink your calories: Avoid sugary drinks and watch your caloric intake.5. Manage caffeine: It's a boost, not a dependency.6. Sunlight therapy: Set your circadian rhythm for better sleep by catching that morning light.7. Cortisol management: Find a supplement to combat stress.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

I just had an incredible conversation with a young professional who I've been coaching, Wyatt Simon. Wyatt called me up because he was feeling overwhelmed and overthinking his next steps. Sound familiar? We've all been there.Here's the exciting part - in just a short period of time, we were able to create a solid business plan and map out his vision and goals. And now he's ready to take massive action.But, success doesn't come from just consuming the information given to you by a mentor or a coach. It comes from putting it into action, implementing those strategies, and investing in yourself.So if you're tired of feeling overwhelmed and ready to level up your business, then reach out to someone for help. If you're interested in the great stuff that Wyatt is up to, check out his site:wyattsimon.comLEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Have you ever tripped in public, and then looked around to see if anybody saw it? ...Yeah, me neither.Today, I want to talk about the opinions of others, failure, and progress. 1️⃣ Don't let the opinions of others hold you back: Many people are afraid to put themselves out there because they worry about the judgments of strangers. But remember, their opinions don't define you or your journey. The only opinion that truly matters is the one you have of yourself.2️⃣ Embrace failure and looking foolish: Building something meaningful and impactful requires taking risks and sometimes failing. It's important to be comfortable with the idea of failure and not let the fear of looking foolish hold you back. Great achievements often stem from numerous attempts and learning from mistakes.3️⃣ Focus on your own progress, not on what others think: As you move forward on your path of success, remember that those who are ahead of you aren't thinking about you. The only people trying to tear you down are the ones who are behind you. Keep pushing forward, stay focused, and never let the negativity of others derail your journey.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Boredom is the antidote to most of modern life's problems.• foggy thinking• overwhelm• distraction• isolationStruggling with any of these?Make space for boredom.Here's how.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Today, I'm diving into the power of podcasts for your business. Specifically, using podcasts to connect with niche B2B audiences.Here's the secret…invite industry leaders to your show. Offer them a platform to share their stories and insights. It's not about selling; it's about building relationships.By putting them in the spotlight, you're not just creating valuable content but also establishing a rapport. This increases your chances of future business opportunities.Think about it like this…you're reaching out to high-value prospects, but instead of cold calls or emails, you're offering them a stage to shine. Use your podcast to build relationships, and the sales will follow naturally.We've used this strategy to great effect in our businesses, and it works brilliantly for B2B services and digital products. So, consider starting a podcast to amplify your brand and open the door to incredible opportunities.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

One of my students texted me, and it's the kind of message that makes your day. We had a coaching session, and he put my advice into action immediately. That's a winning trait in a student…action takers.The lesson here? Sell your product before you've even created it. Instead of building landing pages and refining your program, test the waters first. Gauge the interest. If you can't get someone to buy your idea before it's real, you might struggle afterward.Take my Capital Raising Machine as an example. I launched it with a waitlist, and it made $25,000 on the first day…all before I built it.And it’s really based on two vital steps: Identify the bottleneck. Remove it.This approach has worked every time. Focus on the most significant bottleneck, clear it, and keep repeating. Instant massive growth.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Lately, I've been passionate about helping creators and entrepreneurs harness the power of storytelling to supercharge their businesses.Most folks know their origin story, but what about their conversion story? That's the tale that moves people to action, and it's usually rooted in personal experiences.Here's the trick…keep a "story bible" filled with your life's anecdotes. Many of these stories are more compelling to your audience than you might think.If you've ever knocked on countless doors like my student, you've got captivating stories. One might involve a "Do Not Solicit" sign, a lady who hates solicitors, and a surprising sale. It's entertaining, educational, and unexpected…a perfect way to engage your audience.The bottom line is don't underestimate your everyday stories. Document them, share them, and watch them work wonders for your business. Storytelling can unlock infinite growth.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

I've learned a key lesson about creating a strong brand: treat every customer as if they're the most important.Back during our rapid growth phase, Operation Cannonball, we faced a challenge. We were taking on any customer, big or small, but it was causing stress and diluting our ability to provide great service.Our biggest customer, a distributor in Australia, was high-maintenance. We had to make a tough decision and let them go. Revenue initially dropped…but our customer satisfaction, team morale, and overall revenue improved because we could focus on each customer intentionally.The lesson is simple: treat every customer as the most important, but remember, you don't have to take every customer's money. Firing customers who don't align with your ability to provide excellence is what makes you a premium brand.Think about how this applies to your business. It's a leap toward building a brand that customers will adore.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

I’ve learned to appreciate systems, especially with my ADHD. They provide structure and have proven invaluable in my businesses. But there's a danger in overcomplicating systems and using them as a form of procrastination.Lately, I've noticed a trend on social media where entrepreneurs share complex systems that appear impressive but can obscure effectiveness. The key is simplicity.Simplicity scales. You don't need intricate systems, especially in the early stages of a business. You need to focus on sales, product improvement, and customer relations. Don't overcomplicate things; make offers, get customers, and refine your product.Remember, doing the work is often the most effective way to achieve your goals. Avoid the system simplicity trap and stay focused on progress.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Exactly one year ago, our YouTube channel had just 220 subscribers, and I was questioning if all my efforts were in vain. Each video I created seemed to vanish into the abyss, getting just a handful of views. It was disheartening, to say the least.But then, a pivotal moment happened. We decided to shift our strategy towards quality over quantity. We put everything into one video, focusing on storytelling and intention. That video, "From 80K in Debt to a Millionaire in Three Years," started slowly but then exploded, accumulating over a million views in three months.It wasn't all smooth sailing…we faced periods where our videos didn't perform as expected, and we questioned what had changed. This journey taught me that success is not an event; it's a continuous grind with evolving challenges.I've come to realize the power of storytelling in content creation. It's a skill that can transform your impact and influence.Remember, the path of a creator is tough, but knowing the journey can make it easier to endure. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

In this episode, I'm breaking down seven common life lies you've probably heard:Focus Lie: It's not that you lack focus; you need better focus management.Lie of Enough: Pursuing purpose, not happiness, is the key to fulfillment.Consumer Lie: You can't consume your way to happiness; create instead of consuming.Thinking Lie: Writing helps you become a better thinker.Lie of the Exceptional: You're not an imposter; anyone can climb their own pedestal.Friendship Lie: True friends are rare; focus on deep, meaningful connections.Lie of the Best: You don't have to be the best; aim for better. It's an ongoing journey.These lies might be holding you back, but recognizing them can lead to a more fulfilling life. Which one hits home for you? LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

I've got a powerful storytelling tip to share today.Back in my fiction writing days, I thought non-stop action made a great story. But I was missing something vital, which I found in Shawn Coyne's "Story Grid."Here's the key: Every great story has two journeys. First, there's the external journey, like Frodo's quest or Luke Skywalker's mission. But beneath that, there's the internal journey…the hero's struggle with identity, self-doubt, and purpose.The magic happens when these two journeys mirror each other. As external action intensifies, so does internal conflict. The hero's doubt and self-discovery peak as the external battle climaxes.Remember, it's not the explosions that make a story, but the hero's internal transformation.For instance, when my fiancee left me, I was in a van with debt. The external struggle was clear, but the internal battle, questioning my self-worth, was the real story.So, when crafting your stories, intertwine both journeys. It's a game-changer for connecting with your audience.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

In today’s episode, I want to dive into the intriguing connection between ADHD and entrepreneurship. If you've ever wondered how they relate, this episode is for you.Here are seven essential strategies for ADHD entrepreneurs:Nutrition: Your diet matters. Avoid potential triggers like gluten to improve focus.Exercise: Channel your energy through physical activity for mental clarity.Sleep: Prioritize quality sleep for mental health and focus.State Management: Control your emotions with techniques like breathing.Biological Priming: Influence your biology positively during stressful moments.Environment Design: Set up your workspace to minimize distractions.Gamification: Turn tasks into engaging challenges to boost focus.By mastering these strategies, you can harness your ADHD superpowers for entrepreneurial success without medication. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Today, I want to dive into something that's been on my mind lately…heroes, or rather, the dark side of our heroes.You see, I got into reading biographies…and recently, I finished a book on Steve Jobs. He was undoubtedly a genius, and he revolutionized the tech industry. But as I delved into his life, I realized something important. Many heroes are heroes because they excel in one particular area. They're extreme, obsessive, and singularly focused on their craft. And that's why they're the best.But here's the catch…to be the best often means sacrificing everything else. Steve Jobs, like many other iconic figures, wasn't necessarily someone I'd want to emulate in all aspects of life. The problem with heroes is that they're often extraordinary in one domain, but unbalanced in others. And yet, we tend to put them up on pedestals, striving to be just like them. In reality, most of us won't become the best at anything because we're not willing to pay the steep price…the sacrifices it takes to reach those extremes. So, instead of striving to be the best, how about aiming to be better? Remember, heroes have their moments, but their lives might not be what you'd truly want. So, define your own success, consider what winning in life looks like for you, and work backward from there.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

I’m excited because today's episode is all about your questions. I absolutely love when you reach out, whether through DMs, emails, or comments, and today, I'm tackling some of the intriguing questions that recently came my way.First up, budgeting: I'll share my favorite budgeting method that doesn't require me to love math.Gym playlist: I don't listen to music in the gym, and I'll explain why.When to pivot or stick: The million-dollar question in entrepreneurship. I'll share my perspective.Athletic Greens: Find out why it's a no-go for me.Content creation: I create a lot of content, but what's the long-term plan? I'll discuss how my approach might change.Comfort food: Discover my go-to comfort meal and activity.Next decade goals: My primary goal for the next decade and beyond, plus a special hint about writing a book.I didn't get to all the questions today, but stay tuned for more Q&A sessions in the future. And, if you're up for it, we might even do a live Q&A. Let me know if that sounds exciting to you.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Today I'm diving into something close to my heart: reading. Books were my childhood escape, but I realized I was consuming knowledge without applying it, leading to an unfulfilling life.So, here are four steps to read better:1. Read Actively: Skip multitasking and immerse yourself in reading. It's uncomfortable but worthwhile.2. Connect the Dots: Writing helps solidify your thoughts. Journal, blog, or tweet your reflections.3. Integrate: Implement what you learn. Reading without action is wasted time.4. Repeat: Reread books to uncover new insights as you evolve.Remember, it's about quality, not quantity. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

I've got three simple life rules to drop on you today.Rule 1: Fight the Dragon EarlyDon't let small problems become monsters. Tackle them when they're tiny, or you'll face a fire-breathing dragon later.Rule 2: Seek Purpose, Not Just HappinessHappiness from shallow pleasures fades. Pursue meaningful things; happiness will follow.Rule 3: Don't Limit YourselfStop arguing for your limitations; focus on your potential. What you seek is seeking you.These rules aren't gospel, but they're worth pondering. Apply them wherever you see fit. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

In this episode, I'm sharing a principle that transformed my business, Escape Climbing, from $300,000 to $3 million in just a few years. This concept applies not only to manufacturing but to any business and even your personal life.I'm talking about identifying the eight types of waste, a concept borrowed from the Toyota Way and Lean Methodology. These forms of waste lurk in everything we do, from making products to running daily operations.The key is to identify these types of waste in your processes and start eliminating them. By doing so, you'll streamline your operations, boost efficiency, and watch your business grow.So, take these principles and run with them. It's a sure path to success. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Today, I want to share a game-changing business lesson I learned while building Escape Climbing.Starting this manufacturing business was a new ballgame for me. I was used to service-based companies like window washing…simple, right? Then there was the gym, another different game.But Escape Climbing was unique. Manufacturing meant handling raw materials, long lead times, and massive capital outlays. Cash flow became a puzzle.Here's the kicker…we were offering net 90 terms to clients, meaning we waited 90 days to get paid. The result? We looked good on paper but had no cash. A big headache.So, we made two simple tweaks that transformed our business overnight: Net 30 Terms & Supplier Negotiation.Cash flow management, friends, can change the game. It's not just about profitability; it's about having cash to work with. Negotiate, understand your cash levers, and master this game. It's essential.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Confession time: I've been stuck in a motivation slump lately. We all have those moments, right? Here's how I tackle it:Know Your Cycles: Understand that motivation ebbs and flows, and what works for others might not work for you. It's okay.Permission to Rest: Don't feel guilty for needing a break. We all do. Even pro athletes have off-seasons.Structured Routine: Establish a routine, even when you don't feel like it. Your mood follows your actions, not the other way around.Boost Your Mood: Have a list of activities that boost your spirits...music, inspiring videos, walks. When you're down, pick something from this list.Remember, your actions drive results. Don't let a motivation slump keep you down. Keep pushing forward!LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Today, we're diving into a game-changing topic: your most prized business asset. Surprisingly, I stumbled upon this in my first venture, neglected it in others, even had a flop because of it. But it made a triumphant comeback at Escape Climbing.So, what's this secret? It's your list…a collection of past customers, potential clients, and leads. It's your lifeline.Relying solely on platforms or algorithms is risky. Your list is your tribe, your direct line to your audience. Start building your list from day one…use opt-ins, email sign-ups, whatever fits. Then, engage, but don't oversell. Focus on giving more value than you ask for.Nurture your list. It's like a bank of goodwill that can lead to substantial sales when you pitch.Regardless of your business, start building your list today. It's one of the highest ROI activities.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Today, let's dive into one of my least favorite pieces of advice, especially in the business world…”Fake it till you make it." Here's why it doesn't sit well with me.The idea is simple: act like you're already successful, and others will perceive you that way. The problem? You're essentially lying to yourself. You know deep down that you're not there yet, creating a disconnect between who you're pretending to be and who you really are.This internal dissonance can erode your self-esteem, which is the reputation you have with yourself. So, why not stack proof instead of faking it? Confidence isn't built on affirmations but on undeniable evidence of your capabilities.It's about walking the walk, not just talking the talk. Remember, it's not about the image you present to the world; it's about the actions you take. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Let me share the story behind why I’m so money-focused.But to me, it isn't a top metric for success in life. Relationships and health are far more important than money. But there's a reason I emphasize money.In my twenties, I struggled financially. Rent, groceries, gas…it was a monthly juggling act. Stressful but not unbearable.Then came a pivotal moment. My beloved cat Sparta needed a $5,000 surgery. A huge sum for me at the time. We couldn't afford it, and we lost Sparta.I felt powerless. I never wanted to be in a position where I couldn't help a loved one because of money.So, why the money focus? It's not about luxury cars or status. It's about being a pillar of support for those I care about. Money can't solve all problems, but it can tackle some big ones.Money's true power lies in what you can do with it. It's about saving lives and improving well-being.That's why I emphasize money…to make a difference in the lives of the people we love.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Today, I'm diving into a topic that struck me while watching the US Open in tennis.What I realized watching these elite athletes is that, at the top level, it's not about having extraordinary abilities. It's about accessing them when it counts. The best performers maintain their level when it matters. They don't crumble under pressure. And guess what? Most of life's moments don't really matter in the grand scheme of things. There are fewer games than practices.So, what can you do? Work on your physiological design to get into your best mental and physical state.Remember, you're probably good enough right now. What sets you apart is your consistency in showing up as your best self, especially when you don't feel like it. That's the secret of champions.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com