A Well-Designed Business® | Interior Design Business Podcast

Today With Profit Is A Choice Podcast: Welcome to A Well-Designed Business. Today’s episode is a little different—in the best way. I’m not behind the mic as the host… I’m in the guest seat. Over the years, I’ve had the privilege of being invited onto some truly outstanding podcasts—conversations that dive deep into business, leadership, mindset, and the real-life lessons I’ve learned through decades in this industry. In this special crossover series, I’m excited to bring a few of those guest appearances to you. When the roles are reversed, the conversation shifts—you’ll hear fresh perspectives, behind-the-scenes stories, and insights that don’t always surface when I’m the one asking the questions. If you enjoy what you hear today, I encourage you to explore the host’s show as well. You’ll find links to their podcast and the original show notes below. Visit Profit Is A Choice Check Their Show Notes! Joining us today is LuAnn Nigara. LuAnn is the co-owner of Window Works NJ, a window treatment and awning retailer, a best-selling author and the engaging host of the design industry’s number 1 podcast, A Well-Designed Business®. LuAnn brings her energetic and straightforward style to all that she does. Topics Mentioned: Excellence Ownership Systems Thoughts from LuAnn: If you make the decision to start a firm, make the further decision to be accountable to make it great. LuAnn’s tagline is Excellence is a decision. It is understanding the power of deciding it is my choice and it is up to me. Barriers and/or Challenges to excellence can be confidence, accountability and owning it. If you aren’t taking credit for what is broken, how can you be a part of the solution? Systems to be successful are everything. If you don’t have a system, you have a ‘you’ not a business. A system makes your business sellable. The systems are the things that keep you going when the going gets tough. Excellence can mean repeatability. Working in alignment with who you are and what you believe is critical. It is difficult to work out of alignment. Links and Resources: LuAnn’s website- www.luannigara.com Understanding your Financials course by Michele Williams Books: Rocket Fuel by Gino Wickman and Mark C. Winters E-Myth Revisited by Michael Gerber Profit First by Mike Michalowicz Clockwork by Mike Michalowicz 212 The Extra Degree by Sam Parker and Mac Anderson The Making of - A Well Designed Business by LuAnn Nigara Socials: Instagram: @LuannNigara Facebook: @awelldesignedbusiness YouTube:- https://www.youtube.com/awelldesignedbusiness

Today With Stacy Garcia: What does it take to build a brand that stands the test of time? In this Best Of Show episode, LuAnn Nigara sits down with internationally recognized designer and entrepreneur, Stacy Garcia, to unpack the lessons behind her multi-faceted design empire. In this episode, you’ll learn: How Stacy built a business rooted in vision, strategy, and family legacy What it takes to license your name and scale your design voice globally Why trend forecasting is an essential skill—and how to cultivate it How collaboration and partnership have been central to Stacy’s success More About Stacy Garcia Born in Guadalajara, Mexico, to parents who "spent a little too much time following the Grateful Dead on a motorcycle", Stacy's strong heritage and love of travel have helped to form her unique design philosophy, inventive use of color and remarkable pattern design skills. After graduating from Syracuse University with a degree in Surface Pattern Design, Garcia worked for Ralph Lauren's Home Collection and then a large textile firm in NYC designing for their hospitality division. At 26, she founded her textile company, LebaTex, named after her great-grandmother, Leba. In 2004, she launched the Stacy Garcia Design Studio to license her patterns and designs to other manufacturers. Since then, she has partnered with some of the world’s leading manufacturers and retailers to create products that span from floor to ceiling for resorts, hotels, and homes all over the world. As a forecasting and design expert, Garcia serves as a chair holder of the Color Marketing Group, the international association of color professionals. She was voted one of the 10 leading voices in the hospitality design industry and honored by ASID for Design Excellence. Her work has been featured in Interior Design, Boutique Design, LUXE, Architectural Digest and Traditional Home. Stacy also serves as the Executive Chair for NEWH’s Martha’s Mentor Program, a transformative, 10-month initiative designed to connect aspiring professionals in the hospitality industry with experienced industry mentors. Connect with Stacy Garcia Website Stacy Garcia New York Blue Label Stacy Garcia Home Stay Instagram Facebook Pinterest LinkedIn A Big THANK YOU to Today’s Podcast Sponsor: ⁠⁠⁠⁠Design Trade Service⁠⁠⁠⁠ What’s new with LuAnn Nigara ⁠⁠⁠⁠⁠⁠The Power Talk Friday Tour⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠Watch the Docuseries!⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠http://www.luannnigara.com/cob⁠⁠⁠⁠⁠⁠ Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free ⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: ⁠⁠⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠⁠⁠ Audiobook: ⁠⁠⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠⁠⁠ Book 2: ⁠⁠⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts⁠⁠⁠⁠⁠⁠ Book 3: ⁠⁠⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts Volume 2⁠⁠⁠⁠⁠⁠ Connect with LuAnn Nigara LuAnn’s ⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠ LuAnn’s ⁠⁠⁠⁠⁠⁠Blog⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠Power Talk Friday⁠⁠⁠⁠⁠⁠ Like Us: ⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠ | Tweet Us: ⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠ | Follow Us: ⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠ | Listen Here: ⁠⁠⁠⁠⁠⁠Podcast⁠⁠⁠⁠⁠⁠ Other Resources: This podcast supports the ⁠⁠⁠⁠⁠⁠Savvy Giving Design Coalition⁠⁠⁠⁠⁠⁠. Learn more about it ⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠! ⁠⁠⁠⁠⁠⁠AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠AWDB #164: Susan Wintersteen- Savvy Giving by Design⁠⁠⁠⁠⁠⁠ ⁠⁠⁠Inside Voice - Sign Up!⁠⁠⁠ Watch the full 3-part Docuseries here. See behind the scenes of what it took to build A Well-Designed Business® podcast. Kravet - Don’t forget to use our AWDB10 code for 10% off any Kravet fabric, wallpaper or trim order Other Shows: AWDB #1082: What Would Lu Do?: The Big Shift: What’s Changing on A Well-Designed Business and Why

Today With Mikel Welch: Welcome to a Well-Designed Business. Today, I am very excited to welcome Emmy-winning television host and celebrity designer Mikel Welch back to the show. Long-time listeners of the show will know that Mikel’s original episode is a long-standing favorite, one that I have re-aired and referenced many times, and with good reason. Mikel’s television appearances and design accolades include HGTV, The Drew Barrymore Show, Elle Decor, Kip’s Bay, and so much more. But as we heard in his first episode, Mikel didn’t stumble into success just by luck. He also put in plenty of hard work and blood, sweat, and tears along the way, starting with no experience and couch surfing his way to a design career. Today, he’s here to share his story, update us on his journey, and offer his insight into how to make opportunities happen for yourself. LuAnn Nigara and Mikel Welch’s Ah-Ha Moments: “You do what you have to do. If you want it bad enough, then you have to work for it. And you have to be willing to show up with all the grit and to create those relationships along the way and to just like you are, you always kind of check yourself and say, yep, okay, little humble pie here is just fine.” -LuAnn “I met all these people way back, you know, and these circles just keep like circling. If I drew my life, it would just be scribbles of circles that just keep connecting.” -Mikel More About Mikel Welch Emmy-winning host of Hack My Home on Netflix and weekly contributor to The Drew Barrymore Show, Mikel splits his time between New York City and Los Angeles. He shares his expertise on The Today Show and Good Morning America. As the creative force behind Mikel Welch Designs, his work has been showcased in the 2024 Kips Bay Showhouse and featured in Architectural Digest, People, and Elle Decor. Mikel’s high-profile projects include designs for Faith Hill, Steve Harvey, and VIP green rooms for Michelle Obama, Oprah Winfrey, and Halle Berry. He also owns Mikel Welch Home at The Gallery at 200 Lex in New York City and his debut Design book The Forever Home: Classic, Clever Design to Help You Put Down Roots will be released in Fall 2025. Connect with Mikel Welch Website The Forever Home Book Instagram Mikel Welch Home Store A Big THANK YOU to Today’s Podcast Sponsor: ⁠⁠⁠Design Trade Service⁠⁠⁠ What’s new with LuAnn Nigara ⁠⁠⁠⁠⁠The Power Talk Friday Tour⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠Watch the Docuseries!⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠http://www.luannnigara.com/cob⁠⁠⁠⁠⁠ Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free ⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: ⁠⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠⁠ Audiobook: ⁠⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠⁠ Book 2: ⁠⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts⁠⁠⁠⁠⁠ Book 3: ⁠⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts Volume 2⁠⁠⁠⁠⁠ Connect with LuAnn Nigara LuAnn’s ⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠ LuAnn’s ⁠⁠⁠⁠⁠Blog⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠Power Talk Friday⁠⁠⁠⁠⁠ Like Us: ⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠ | Tweet Us: ⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠ | Follow Us: ⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠ | Listen Here: ⁠⁠⁠⁠⁠Podcast⁠⁠⁠⁠⁠ Other Resources: This podcast supports the ⁠⁠⁠⁠⁠Savvy Giving Design Coalition⁠⁠⁠⁠⁠. Learn more about it ⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠! ⁠⁠⁠⁠⁠AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠AWDB #164: Susan Wintersteen- Savvy Giving by Design⁠⁠⁠⁠⁠ ⁠⁠Inside Voice - Sign Up!⁠⁠ Other Shows: #297 Mikel Welch: Interior Design, TV, Self Made Man #1085 Best of Show: Shea & Syd McGee: Building a Design Empire Involves a Lot of Hustle

Today With Michelle Blemel: Michelle Blemel, Principal Designer of Amberleaf, Inc., has over 25 years of experience serving high-end residential and commercial clients. But despite her deep expertise, Michelle found herself attracting clients who weren’t aligned with the luxury, turnkey service she wanted to deliver. In this On Air Strategy Session, we dive into the real behind-the-scenes struggles that many seasoned designers face: Why vague website messaging leads to misaligned clients How flexibility can backfire when you're positioning yourself as the expert What to change in your testimonials and proposals to reinforce your value How to conduct project “autopsies” to continually refine your client experience If you’re ready to move from "custom to chaotic" to a streamlined, high-touch design business, this episode will show you how to make the shift. Plus, be sure to revisit Episode 1048 with Melanie Lybrand for another powerful positioning breakthrough. LuAnn Nigara and Michelle Blemel’s Ah-Ha Moments: "A strong brand doesn’t mean you’re for everyone. It means you’re the perfect choice for the right people." - Michelle Blemel More About Michelle Blemel Owner and Principal Designer at Amberleaf, Inc. in Pasadena California, Michelle Blemel has over 25 years of experience in all phases of design and project management. She leads a full service design firm facilitating all aspects of design from concept to completion. She received her Associates Degree in Interior Design from the Colorado Institute of Art, and continued her education at Parsons in Paris and Los Angeles. Known for her creative approach to customized design and use of color. With clients in high-end residential as well as commercial projects, including restaurants, ski resorts, hotels and medical offices. Michelle has distinguished herself as a creative problem solver, providing innovative solutions to tough design questions. Connect with Michelle Blemel Website Facebook YouTube X A Big THANK YOU to Today’s Podcast Sponsor: ⁠⁠Design Trade Service⁠⁠ What’s new with LuAnn Nigara ⁠⁠⁠⁠The Power Talk Friday Tour⁠⁠⁠⁠ ⁠⁠⁠⁠Watch the Docuseries!⁠⁠⁠⁠ ⁠⁠⁠⁠http://www.luannnigara.com/cob⁠⁠⁠⁠ Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free ⁠⁠⁠⁠here⁠⁠⁠⁠. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: ⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠ Audiobook: ⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠ Book 2: ⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts⁠⁠⁠⁠ Book 3: ⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts Volume 2⁠⁠⁠⁠ Connect with LuAnn Nigara LuAnn’s ⁠⁠⁠⁠Website⁠⁠⁠⁠ LuAnn’s ⁠⁠⁠⁠Blog⁠⁠⁠⁠ ⁠⁠⁠⁠Power Talk Friday⁠⁠⁠⁠ Like Us: ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ | Tweet Us: ⁠⁠⁠⁠Twitter⁠⁠⁠⁠ | Follow Us: ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ | Listen Here: ⁠⁠⁠⁠Podcast⁠⁠⁠⁠ Other Resources: This podcast supports the ⁠⁠⁠⁠Savvy Giving Design Coalition⁠⁠⁠⁠. Learn more about it ⁠⁠⁠⁠here⁠⁠⁠⁠! ⁠⁠⁠⁠AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project⁠⁠⁠⁠ ⁠⁠⁠⁠AWDB #164: Susan Wintersteen- Savvy Giving by Design⁠⁠⁠⁠ ⁠Inside Voice - Sign Up!⁠ Other Shows:⁠⁠⁠ AWDB 1048: On Air Strategy Session: Melanie Lybrand: Overcoming the Fear of Raising Your Interior Design Rates

Today With Wingnut Social Podcast: Welcome to A Well-Designed Business. Today’s episode is a little different—in the best way. I’m not behind the mic as the host… I’m in the guest seat. Over the years, I’ve had the privilege of being invited onto some truly outstanding podcasts—conversations that dive deep into business, leadership, mindset, and the real-life lessons I’ve learned through decades in this industry. In this special crossover series, I’m excited to bring a few of those guest appearances to you. When the roles are reversed, the conversation shifts—you’ll hear fresh perspectives, behind-the-scenes stories, and insights that don’t always surface when I’m the one asking the questions. If you enjoy what you hear today, I encourage you to explore the host’s show as well. You’ll find links to their podcast and the original show notes below. Check Their Show Notes! Have you always wanted to write a book? Have you also wondered if it’s worth the investment? LuAnn Nigara has written two amazing books and is about to launch her third book, A Well-Designed Business – The Power Talk Friday Experts Volume 2 (which Darla wrote a chapter in). In this episode of the Wingnut Social podcast, LuAnn talks about the process of writing and self-publishing a book—and whether or not it’s worth the ROI. LuAnn is the co-owner of Window Works in New Jersey and created an award-winning podcast for interior designers, A Well-Designed Business. She is a sought-after keynote speaker with over 30+ years of experience in the industry. LuAnn gave Darla the education, strength, and courage to start her design business. If you’ve had dreams of becoming an author, this is a can’t-miss episode. Connect with LuAnn Nigara LuAnn’s Website\ A Well-Designed Business podcast Get on the email list for LuAnn Live! The Power Talk Friday Experts (Book #1) The Making of A Well-Designed Business Resources & People Mentioned Book Launchers Connect With Darla & Wingnut Social http://www.WingnutSocial.com On Facebook On Twitter: @WingnutSocial On Instagram: @WingnutSocial Darla’s Interior Design Website Check out the Wingnut Social Media Lab Facebook Group! 1-877-WINGNUT (connect with us for your social media marketing needs)

Today With Melanie Rosenburg: Welcome to A Well-Designed Business. What does it mean to create a truly luxury experience? You’re not just creating something nice to look at. You’re creating the space that they are going to live in, foreseeably for a long time. And you’re bringing an expertise and a vision into the picture that they can’t do for themselves. But today we’re going a level deeper into what that luxury service really entails. A luxury experience for your client is about all of those things, absolutely. But there’s something that takes it to the next level: being able to hear what a client really wants and needs, even when they don’t know how to articulate what that is. My guest today, Melanie Rosenburg, is here to share how she creates one-of-a-kind, truly authentic projects that form that true luxury experience. LuAnn Nigara and Melanie Rosenburg’s Ah-Ha Moments: "I stopped asking my clients what their budget was, and I stopped asking my clients what their style is...I always ask them, how do you want the specific space or home to feel when you walk in." - Melanie Rosenburg "Interior design, custom window treatments, it's luxury, period. Whether it's entry-level luxury or it's I'm flying on a jet plane to Paris to pick my furniture luxury. It's luxury." - LuAnn More About Melanie Rosenburg Introducing Melanie Rosenburg, the creative mind behind MASH Habitat Interiors, where the art of interior design is transformed into a personalized journey of style and functionality. As the driving force of this design studio, Melanie excels in curating spaces that speak to the unique tastes and aspirations of individuals and families. Her dedication to crafting original, one-of-a-kind designs ensures that your space will stand out in a crowd and speak to your specific lifestyle goals. What sets Melanie apart is her commitment to your project no matter the scale. She takes pride in customizing budgets that align with your values and priorities, providing transparency throughout the design process to minimize unexpected surprises. Connect with Melanie Rosenburg⁠ Website Instagram Facebook Pinterest LinkedIn A Big THANK YOU to Today’s Podcast Sponsor: ⁠⁠Design Trade Service⁠⁠ Other Resources: This podcast supports the ⁠⁠⁠⁠Savvy Giving Design Coalition⁠⁠⁠⁠. Learn more about it ⁠⁠⁠⁠here⁠⁠⁠⁠! ⁠⁠⁠⁠AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project⁠⁠⁠⁠ ⁠⁠⁠⁠AWDB #164: Susan Wintersteen- Savvy Giving by Design⁠⁠⁠⁠ Other Shows:⁠⁠⁠ AWDB #548 Terri Taylor: Calculating Flat Fees & Budgets AWDB #760 Jessica Harling: The 7 Step Sales Process for Interior Designers and Window Treatment Professionals AWDB #761 Window Treatment Friday: Pricing Window Treatments: How to Ballpark the Numbers on the Fly AWDB #1060 Design Trade Service: Quality Vendors, Trade Pricing and AI. Your Go to Sourcing Platform

Today With Nicole Heymer: Hi, welcome! Today, I’m bringing this amazing episode back because, frankly, this one is pure gold. Nicole Heymer, of Glory & Brand, is one of those experts who can take what feels like a foggy mess in your mind and turn it into a clear, strategic plan for your brand. In this conversation, Nicole breaks down the essential discovery process that every business owner should go through before they touch a single pixel on their website. What you’ll learn: Why your website should never be a guessing game How Nicole’s discovery process acts like “therapy for your business” The keys to identifying your core message, audience, and user journey before a single design decision is made How a clear website strategy can actually improve your confidence and decision-making If you're ready to attract better clients, raise your rates, and finally feel proud of your website—this episode will show you how to start. LuAnn Nigara and Nicole Heymer’s Ah-Ha Moments: “First, get very clear on what you need and want your website to do for you and your clients.” – LuAnn Nigara “One of the most common errors I see is that I have to dig to figure out what area they serve.” – Nicole Heymer “If your messaging is that you have amazing service, then you better be amazing at service. You don’t just say it. You have to do it so that people tell other people.” – Nicole Heymer More About Nicole Heymer Nicole Heymer is the founder of Glory & Brand, a boutique creative agency specializing in branding, websites, marketing automation, and strategy. Since 2011, Nicole has worked with a wide variety of clients at every stage in their development, from nationally known interior design firms to local custom home builders. Nicole's clear, practical take on branding has been featured by a range of design industry resources—from the Wingnut Social podcast to the Design Influencers Conference to the . You’ll find her methods in print, on industry webinars, and as the framework for branding workshops. Connect with Nicole Heymer⁠ Website Instagram Facebook LinkedIn A Big THANK YOU to Today’s Podcast Sponsor: ⁠⁠Design Trade Service⁠⁠ What’s new with LuAnn Nigara ⁠⁠⁠⁠The Power Talk Friday Tour⁠⁠⁠⁠ ⁠⁠⁠⁠Watch the Docuseries!⁠⁠⁠⁠ ⁠⁠⁠⁠http://www.luannnigara.com/cob⁠⁠⁠⁠ Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free ⁠⁠⁠⁠here⁠⁠⁠⁠. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: ⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠ Audiobook: ⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠ Book 2: ⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts⁠⁠⁠⁠ Book 3: ⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts Volume 2⁠⁠⁠⁠ Connect with LuAnn Nigara LuAnn’s ⁠⁠⁠⁠Website⁠⁠⁠⁠ LuAnn’s ⁠⁠⁠⁠Blog⁠⁠⁠⁠ ⁠⁠⁠⁠Power Talk Friday⁠⁠⁠⁠ Like Us: ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ | Tweet Us: ⁠⁠⁠⁠Twitter⁠⁠⁠⁠ | Follow Us: ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ | Listen Here: ⁠⁠⁠⁠Podcast⁠⁠⁠⁠ Other Resources: This podcast supports the ⁠⁠⁠⁠Savvy Giving Design Coalition⁠⁠⁠⁠. Learn more about it ⁠⁠⁠⁠here⁠⁠⁠⁠! ⁠⁠⁠⁠AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project⁠⁠⁠⁠ ⁠⁠⁠⁠AWDB #164: Susan Wintersteen- Savvy Giving by Design⁠⁠⁠⁠ Other Shows:⁠⁠⁠ AWDB #125: Nicole Heymer- How To Brand Your Business. Yes, again! Do not miss this one!!! AWDB #306: Rachel Cannon: Key Steps for Success in Your Interior Design Business AWDB #287: Sandra Espinet: Keys to a Luxury Interior Design Brand AWDB #259: Kae Whitaker – Get New Clients with the Right Email Sequence AWDB #248: Marina Umali: How Feng Shui and Interior Design Meet AWDB #256: Nancy Ganzekaufer- A Powerful Strategy to Attract More Clients

Today With Pippa Biddle: Today with Pippa Biddle, CEO and co-founder of Quittner, we explore why newsletters are becoming the most powerful marketing tool for designers - outperforming social media with 70-85% open rates. Pippa shares how she transformed her business communications from dry corporate speak to authentic storytelling, creating a newsletter that builds genuine community and drives sales. Learn why email marketing gives you ownership of your audience, how to find your authentic voice, and practical strategies for crafting newsletters that people actually want to read. Plus, discover the unexpected ROI of choosing email over chasing social media algorithms. LuAnn Nigara and Pippa Biddle’s Ah-Ha Moments: "I think for most people, social media is junk food, newsletters are protein. You do not want to turn your protein into junk food, then it's just junk food too." - Pippa "You do not own your audience on social media platforms. You do not have their email addresses and only a tiny fraction of the people who follow you see what you put out into the world." - Pippa “Luxury is built on relationships and trust... conveying yourself through words and video, if that's your way to do it, is extremely powerful and is a quick up the ladder to getting there than putting out, like you said, an image that doesn't say anything behind it." - LuAnn “There are so many people who can make a room beautiful, but there's only one you. So how do you show up?" - Pippa More About Pippa Biddle Pippa Biddle is the co-founder with her husband, Benjamin Davidson, of Quittner, a lighting and homewares design practice in the Hudson Valley of New York. As CEO of Quittner, Pippa leads business strategy, growth, marketing, and communications. With a deep background in writing as a published author, essayist, and current writer for the Magazine Antiques, Pippa brings a story-forward approach to brand development. Pippa has a degree in creative writing from Columbia and has previously written for the Atlantic, Wired, BBC, Guernica, and more. She has spoken on the power of storytelling to catalyze action at conferences and gatherings from Los Angeles to Abu Dhabi. Connect with Pippa Biddle Website Instagram A Big THANK YOU to Today’s Podcast Sponsor: ⁠Design Trade Service⁠ What’s new with LuAnn Nigara ⁠⁠⁠The Power Talk Friday Tour⁠⁠⁠ ⁠⁠⁠Watch the Docuseries!⁠⁠⁠ ⁠⁠⁠http://www.luannnigara.com/cob⁠⁠⁠ Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free ⁠⁠⁠here⁠⁠⁠. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: ⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠ Audiobook: ⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠ Book 2: ⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts⁠⁠⁠ Book 3: ⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts Volume 2⁠⁠⁠ Connect with LuAnn Nigara LuAnn’s ⁠⁠⁠Website⁠⁠⁠ LuAnn’s ⁠⁠⁠Blog⁠⁠⁠ ⁠⁠⁠Power Talk Friday⁠⁠⁠ Like Us: ⁠⁠⁠Facebook⁠⁠⁠ | Tweet Us: ⁠⁠⁠Twitter⁠⁠⁠ | Follow Us: ⁠⁠⁠Instagram⁠⁠⁠ | Listen Here: ⁠⁠⁠Podcast⁠⁠⁠ Other Resources: This podcast supports the ⁠⁠⁠Savvy Giving Design Coalition⁠⁠⁠. Learn more about it ⁠⁠⁠here⁠⁠⁠! ⁠⁠⁠AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project⁠⁠⁠ ⁠⁠⁠AWDB #164: Susan Wintersteen- Savvy Giving by Design⁠⁠⁠ Corey Damen Jenkins - Instagram Staged To Sell - Instagram Inside Voice - Sign Up! Hamilton Creatives Other Shows:⁠ AWDB #274: Power Talk Friday: Kae Whitaker- Part 2 of Email Marketing for your Interior Design Firm AWDB #987: Kate Wood: Discovering and Leaning into Your Niche AWDB #1082: What Would Lu Do?: The Big Shift: What’s Changing on A Well-Designed Business and Why

Today With Shea & Syd McGee: This powerhouse episode from 2016 features the dynamic duo behind one of the most recognized interior design brands today—Shea and Syd McGee of Studio McGee. We’re bringing this gem back because it’s more relevant than ever. What you’ll learn: How they carved out a distinctive design identity that stood out from the start The early strategic choices that laid the foundation for a now-iconic brand Why transparency and authenticity fueled their rapid online growth How they navigated business roles as a married couple—dividing and conquering with purpose The mindset shifts that transformed obstacles into opportunities LuAnn Nigara, Shea & Syd McGee’s Ah-Ha Moments: “Once I decided I wasn’t going to be everything to everyone, my brand started to grow.” — Shea McGee “You can’t build a sustainable business if you’re not looking at the financials every single week.” — Syd McGee More About Shea & Syd McGee Shea McGee is the Chief Creative Officer and Co-Founder of Studio McGee, leading the creative direction for all facets within the Studio McGee Inc. portfolio of brands— Studio McGee, the interior design arm, and McGee & Co., the product side. Shea’s path to launching Studio McGee in 2014 began years before when she leM her position at an ad agency in order to manage the remodel of her and her husband Syd’s first California home. Documenting the process on social media, Shea became an early online influencer, quickly attracting a loyal following with her approachable style and ethos. The online success led to the launch of her own interior design firm, Studio McGee. The design business experienced rapid growth, paving the way for the launch of their e-commerce brand, McGee & Co., along with a lineup of licensing partnerships and marketing opportunities that amplified their design voice—an autobiography, Make Life Beau+ful, a coffee table book, The Art of Home, a long-running show on Netflix, Dream Home Makeover, and product collaborations with brands like Target, Kohler, Ann Sacks, and Pura. Today, Shea is regarded as one of the leading innovators in the interior design industry with her ‘sophisticated but not stuffy’ approach, while maintaining a consistent focus on empowering others to “Make Life Beautiful" by enhancing their daily lives through good design. Connect with Shea & Syd McGee⁠ Studio McGee McGee And Co Studio McGee Instagram McGee And Co Instagram YouTube The Art Of Home Book A Big THANK YOU to Today’s Podcast Sponsor: Design Trade Service What’s new with LuAnn Nigara ⁠⁠The Power Talk Friday Tour⁠⁠ ⁠⁠Watch the Docuseries!⁠⁠ ⁠⁠http://www.luannnigara.com/cob⁠⁠ Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free ⁠⁠here⁠⁠. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: ⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠ Audiobook: ⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠ Book 2: ⁠⁠A Well-Designed Business – The Power Talk Friday Experts⁠⁠ Book 3: ⁠⁠A Well-Designed Business – The Power Talk Friday Experts Volume 2⁠⁠ Connect with LuAnn Nigara LuAnn’s ⁠⁠Website⁠⁠ LuAnn’s ⁠⁠Blog⁠⁠ ⁠⁠Power Talk Friday⁠⁠ Like Us: ⁠⁠Facebook⁠⁠ | Tweet Us: ⁠⁠Twitter⁠⁠ | Follow Us: ⁠⁠Instagram⁠⁠ | Listen Here: ⁠⁠Podcast⁠⁠ Other Resources: This podcast supports the ⁠⁠Savvy Giving Design Coalition⁠⁠. Learn more about it ⁠⁠here⁠⁠! ⁠⁠AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project⁠⁠ ⁠⁠AWDB #164: Susan Wintersteen- Savvy Giving by Design⁠⁠ Mydoma Studio – Get 20% off your first three months! Other Shows: AWDB #1082: What Would Lu Do?: The Big Shift: What’s Changing on A Well-Designed Business and Why AWDB #32: Robin Baron – The President of ASID NY Metro Chapter Talks with us about PR and Brand Development AWDB #540: Robin Baron: Strategic Thinking on Product Development

Today With Megan Thompson: Today, I'm joined by Megan Thompson, founder of Interior Design GreenList. After earning her degree in sustainable design, Megan discovered the frustrating reality that no comprehensive resource existed to help designers implement sustainable practices efficiently. Taking matters into her own hands, she created ID GreenList to bridge this gap. In this episode, we demystify the differences between green, vegan, biophilic, and sustainable design while revealing how these approaches can seamlessly integrate into your projects without sacrificing beauty, functionality, or budget. Megan shares practical insights for designers at any experience level and reveals how sustainability could become your competitive advantage in today's market. Plus, discover her exclusive offer just for our listeners! LuAnn Nigara and Megan Thompson’s Ah-Ha Moments: “The goal with sustainability is to have a lower impact and for humans to be happy and healthy in the spaces we create,” - Megan Thompson More About Megan Thompson Like many interior designers, Megan Thompson owns her design firm. She has a bachelor's degree in sustainable interior design from Rocky Mountain College of Art and Design. Despite all the knowledge she gained in her education, she found implementing sustainability into her work frustrating. No single platform exists where all the information is easily accessible and saves you time on your projects. She decided to take matters into her own hands and created Interior Design greenList to make sustainable design easy to understand and implement, regardless of a designer’s background or experience. At Interior Design greenList, Megan teaches designers about sustainability so they can navigate the industry, be ready for new baselines in industry standards, speak to industry partners with confidence, and become the go-to designer for sustainability in their area. Connect with Megan Thompson Website Instagram A Big THANK YOU to Today’s Podcast Sponsor: Design Trade Service What’s new with LuAnn Nigara ⁠⁠The Power Talk Friday Tour⁠⁠ ⁠⁠Watch the Docuseries!⁠⁠ ⁠⁠http://www.luannnigara.com/cob⁠⁠ Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free ⁠⁠here⁠⁠. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: ⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠ Audiobook: ⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠ Book 2: ⁠⁠A Well-Designed Business – The Power Talk Friday Experts⁠⁠ Book 3: ⁠⁠A Well-Designed Business – The Power Talk Friday Experts Volume 2⁠⁠ Connect with LuAnn Nigara LuAnn’s ⁠⁠Website⁠⁠ LuAnn’s ⁠⁠Blog⁠⁠ ⁠⁠Power Talk Friday⁠⁠ Like Us: ⁠⁠Facebook⁠⁠ | Tweet Us: ⁠⁠Twitter⁠⁠ | Follow Us: ⁠⁠Instagram⁠⁠ | Listen Here: ⁠⁠Podcast⁠⁠ Other Resources: This podcast supports the ⁠⁠Savvy Giving Design Coalition⁠⁠. Learn more about it ⁠⁠here⁠⁠! ⁠⁠AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project⁠⁠ ⁠⁠AWDB #164: Susan Wintersteen- Savvy Giving by Design⁠⁠ Mydoma Studio - Get 20% off your first three months! Other Shows: AWDB #729- Erica Reiner: Make More Green by Going Green AWDB #773- Power Talk Friday: The Company Store: Quality, Sustainability, and Innovation AWDB #809- Power Talk Friday: Michelle Rohrer-Lauer: Turning Eco-Friendly Design into a “Green” Bottom Line AWDB #996- Power Talk Friday: Katie Decker-Erickson: Building True Confidence Through Knowledge and Experience AWDB #991: Chloe Bullock: Conscious Design AWDB #1072: Maya Crowne & Price Latimer: Alkemis Paint is Disrupting the Industry with Sustainable Luxury

Today With Veronika Miller: I'm excited to introduce you to Veronika Miller, a true innovator who has spent her career building meaningful connections between designers, brands, and international markets. From her early days as a marketing professional and kitchen designer to founding the influential Design Hounds Influencer Network and consulting with organizations like NKBA, Veronika has a unique talent for creating opportunities where others see obstacles. In this episode, Veronika and I discuss her entrepreneurial journey, exploring how a fearless approach and commitment to genuine value have shaped her multiple successful ventures. You'll hear about the power of stepping out of your comfort zone, the importance of international perspectives in design, and how creating strategic connections can transform your business. LuAnn Nigara and Veronika Miller’s Ah-Ha Moments: “The answer is defiintely no if you don’t ask.” - LuAnn “It’s not fearlessness. It’s ‘doing’ despite fear.” - Veronika "It's a piece of wood. If you don't like this one, I'll get you another." - Veronika More About Veronika Miller Veronika Miller is CEO of M2 Connect LLC and Founder of three brands: The Designhounds Influencer Network, which includes Designhounds Events and the Designhounds Talks Webcasts; M2 Consulting Group, a team of industry experts focused on business development for brands and industry organizations including the NKBA’s international development program, Global Connect and finally the DesignTrail App, a digital lead management and communication application for buyers and sellers set to launch in 2025. Connect with Veronika Miller Design Hounds Design Hounds - Instagram M2 Consulting Group M2 Consulting Group - Email A Big THANK YOU to Today’s Podcast Sponsor: Design Trade Service What’s new with LuAnn Nigara ⁠The Power Talk Friday Tour⁠ ⁠Watch the Docuseries!⁠ ⁠http://www.luannnigara.com/cob⁠ Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free ⁠here⁠. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: ⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠ Audiobook: ⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠ Book 2: ⁠A Well-Designed Business – The Power Talk Friday Experts⁠ Book 3: ⁠A Well-Designed Business – The Power Talk Friday Experts Volume 2⁠ Connect with LuAnn Nigara LuAnn’s ⁠Website⁠ LuAnn’s ⁠Blog⁠ ⁠Power Talk Friday⁠ Like Us: ⁠Facebook⁠ | Tweet Us: ⁠Twitter⁠ | Follow Us: ⁠Instagram⁠ | Listen Here: ⁠Podcast⁠ Other Resources: This podcast supports the ⁠Savvy Giving Design Coalition⁠. Learn more about it ⁠here⁠! ⁠AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project⁠ ⁠AWDB #164: Susan Wintersteen- Savvy Giving by Design⁠ Designhounds Talks Chicago at The Mart : Business Spark Conference - May 7th! ISH Frankfurt InstallerSHOW 2025 UK - June 24th to 26th! German Haus Fair Tour - Sept 20th to 24th! Interzum in Cologne, Germany - May 20th to 23rd! Other Shows: AWDB #807: Power Talk Friday: Claire Jefford: Interior Design Boss Academy. Why Trust & Experience Matter in Creating a Profitable Business AWDB #485: Power Talk Friday: Claire Jefford: Rock the Consult AWDB #825: Power Talk Friday: Cheryl Clendenon: The Design Paradigm – Creating a Strong Framework For Your Interior Design Business AWDB #482: Cheryl Clendenon: Small Business, Think Big AWDB #568: Arianne Bellizaire: “A Reluctant and Accidental Leader in #BLM” AWDB #20: Arianne Bellizaire – Could Your Hobby or Hidden Talent Be Your Marketing Platform?

Today With LuAnn Nigara: After 9 years, 1,400+ episodes, and over 9 million downloads, A Well-Designed Business® is evolving. In this solo episode, LuAnn shares the next chapter of the podcast—and why this shift isn’t a step back, but a powerful step forward. She explains the two types of episodes you’ll hear in the coming months, and the all-new format she’s creating to deliver even more value for seasoned business owners. Whether you’re new to the show or have been with LuAnn since the beginning, this is an episode that lays out exactly how A Well-Designed Business® will continue to support you, your growth, and your goals—now more than ever. Listen now to hear: Why weekly interviews are on pause What’s replacing them—and why it’s better for your business What you can expect from the new format: pain-point-focused, expert-curated compilation episodes Why LuAnn created InsideVoice (and how to join) And what’s happening with Book #4… This isn’t the end—it’s the evolution. A Big THANK YOU to Today’s Podcast Sponsor: Design Trade Service What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design InsideVoice - Sign Up Here! Design Trade Service Designhounds Talks Chicago at The Mart : Business Spark Conference Other Shows: AWDB #1062: 9 Years of A Well-Designed Business—How Vision & Bold Action Can Grow Your Business

Today With Tracee Murphy: Welcome to a Well-Designed Business. Today, we’re diving deep into the psychology involved in the sales process—and why it begins with understanding that you are a luxury service provider. Tracee Murphy, psychologist-turned-designer, leverages her background in her business, and teaches others to do the same thing. Today, she’s here to unpack how understanding client motivations and mastering deep listening are key to success in the high-end market. LuAnn Nigara andTracee Murphy’s Ah-Ha Moments: "Luxury is really defined by the client... if we don't understand what they're wanting, then we can't possibly deliver it." -Tracee "If the only thing you ever did as a salesperson was stop talking and listen, you're gonna be way ahead of the game." - LuAnn More About Tracee Murphy Thanks to degrees in interior design and psychology, Tracee understands how your home’s interior can impact your moods and the way you live. She is particularly skilled at listening to her client’s needs to develop spaces that meet and exceed expectations. From managing multiple perspectives on a project to staying abreast of the latest codes, Tracee thrives on reflecting “Your Style of Living.” Tracee and her team believe that each project is unique, with its own singular design aesthetic. To that end, she and her team work to reflect the personality of each homeowner or business behind the space. Her passion is for classic styling with a relaxed and sophisticated feeling. A licensed interior designer in Florida, Tracee regularly attends continuing education classes to ensure she is constantly evolving in her approach while also remaining up to date on all health and safety requirements. When she isn’t creating beautiful living spaces, Tracee loves traveling the world, walking the beach and enjoying the “salt life.” She regularly supports the arts and culture that Sarasota has to offer, but most of all, she relishes spending time with her family and dogs, George Washington and Sophie Jo, who you’ll find in the TMI Design Studio on most days. Connect with Tracee Murphy Website Instagram Facebook LinkedIn The Designer Launch - Download Now! A Big THANK YOU to Today’s Podcast Sponsor: Design Trade Service 2025 Business of Interiors Community Summit What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Design Trade Service Designhounds Talks Chicago at The Mart : Business Spark Conference Other Shows: #409 Candy Scott & Rachel Cannon: Interior Design is a Service Business Not a Commodity Business #587 Darrell Long: The Best Design Comes From Within, Not Pinterest #842 Joshua Smith: Sell the Experiences, Not the Commodity #971 Vicente Wolf: How to Bring True Artistry into Interior Design

Today With Brad Robinson: Welcome to a Well-Designed Business. Design-build is something that so many newer designers want to get into. And the question always becomes how to break into it. It’s always interesting to hear from the builder’s perspective. What are they looking for? How can designers break in? How can they prove themselves and the value they bring to a project? What can they do to set themselves apart? Today, I am so excited to welcome Brad Robinson, founder of Bradford Custom Homes & Remodeling to talk about design-build projects, how designers can break in, and the importance of systems and processes to keep everything running smoothly. Also, if you want to learn more about Buildertrend, one of the valuable resources Brad mentioned in this episode, we have a special link for you! Just go to Buildertrend.com/welldesigned and get started! More About Brad Robinson Brad Robinson is the president of bradford custom homes & remodeling, a premier designbuild firm based in Atlanta, Georgia, where he creates luxurious, personalized, and highperforming living spaces. As the founder of six construction-related businesses, Brad's influence extends beyond Atlanta, with multiple companies serving clients regionally and nationwide. Drawing from a rich history rooted in his family's construction business and extensive experience in home renovations, Brad's commitment to quality, sustainability, and client satisfaction has driven the success of his ventures. Above all, Brad is most proud of the teams he has built, each dedicated to delivering thoughtfully designed and expertly crafted homes tailored to each client's unique vision. Connect with Brad Robinson Website Instagram Facebook LinkedIn Houzz TikTok YouTube A Big THANK YOU to Today’s Podcast Sponsor: Design Trade Service 2025 Business of Interiors Community Summit What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Buildertrend Mydoma Studio Design Trade Service Jude Charles’ Website Other Shows: #542: Brad Leavitt: AFT Construction: A Builder’s Perspective on the Design Build Process #560: Brad Leavitt, AFT Construction: The Design Book #580: Brad Leavitt, AFT Construction: The Two “B” Words: Budget & Builders #615: Power Talk Friday: Brad Leavitt: Overcoming Resistance in the Design-Build Process #649: Power Talk Friday: Brad Leavitt: Understanding Design-Build from the Builder’s Perspective #709: Jenny and Ben Slingerland of Black Ink Interiors:The Stages and Decisions to Grow Your Design Business #644: Kat Anderson: Design Build and Bookkeeping Classes for Interior Designers #724: Power Talk Friday: Jude Charles: Using Video to Close More Interior Design Deals AWDB #718: Power Talk Friday: Jude Charles: The Power of Dramatic Demonstration in Your Business Videos #626: Power Talk Friday: Jude Charles: How to Tell Your Story to Connect with Clients in Interior Design #516: Power Talk Friday: Jude Charles: Video Storytelling for Your Brand

Today With Amber Guyton: Today on A Well Designed Business, I'm joined by Amber Guyton, the creative force and entrepreneurial mind behind Blessed Little Bungalow. Amber's journey from corporate America to the design world is anything but typical - she left a six-figure tech job to pursue her passion, and has since created a multi-faceted business as a designer, influencer, product creator, and soon-to-be property investor. LuAnn Nigara and Amber Guyton's Ah-Ha Moments: “I am all about community over competition.” - Amber "You know who doesn't feel imposter syndrome? Actual imposters. They're not worried about imposter syndrome. They're just out here doing." - Amber “Luck is where preparation meets opportunity.” - Amber "Burnout is real and you have to take care of yourself. You can't pour from an empty cup…You have to be just a forever student and remain curious, but that gut feeling? You can't ignore it because that's wisdom." - Amber "When it's a ‘No’ for you, it's not going to be good for either one of you. So you're doing a diservice to both of you…If it's ‘No,’ just get the emotion out of it and recognize something isn't fitting.” - LuAnn More About Amber Guyton Amber Guyton is the owner of Blessed Little Bungalow, an interior design firm based in Atlanta, Georgia. A passionate champion for personal finance, she believes that interior design should not be a luxury reserved for the privileged few and is committed to democratizing the industry one home at a time. A lover of soulful maximalism, Amber has served dozens of clients across the country designing colorful, affordable, and aesthetically pleasing residential and commercial projects. She founded BLB in 2016 after decorating her entire renovated 1948 bungalow in San Antonio, Texas bungalow in less than a week. Since then, Amber’s blog and social media following quickly grew and transformed her former hobby and side hustle into a nationally known brand and business. In 2021, she left her fintech marketing career in San Francisco, California to pursue this dream and take BLB full-time. Connect with Amber Guyton Website Instagram Facebook Pinterest Houzz A Big THANK YOU to Today’s Podcast Sponsor: Design Trade Service What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Exciting Windows! 21st Annual Conference - April 16th-18th in West Palm Beach, Florida! Design Trade Service - Sign Up Today! Designhounds Talks Chicago at The Mart : Business Spark Conference - May 7th! Upcoming Events with LuAnn! Other Shows: AWDB #419: Tobi Fairley- Say No to Busy and Yes to Health, Wealth and Joy AWDB #440: Power Talk Friday: Tobi Fairley: Her Design You Coaching Program AWDB #839: Flashback Friday: Candice Olson: How to Be an Overnight Success in 25 Years AWDB #903: Power Talk Friday: Adam Stevison: Give Your Clients an Interactive, Luxury Experience at the Home Depot Design Center AWDB #993: Libby Langdon: How to Create Long-term Income from Licensing Deals

Today With Rebecca Pearson: Welcome to A Well-Designed Business. In today’s on-air strategy session, I'm joined by Rebecca Pearson, who recently acquired Design I.D., an interior design and architectural refurbishment consultancy. Rebecca finds herself facing several challenges during the transition, starting with smoothing out processes and creating SOPs. Rebecca’s situation might be unique, but it comes down to the same core problem that so many business owners face—how to find the time to create the systems and processes you know you need to make everything else run smoother. LuAnn Nigara and Rebecca Pearson's Ah-Ha Moments: “It’s never going to feel like there's time for SOPs and regular meetings—you have to carve it out, or it just won’t happen.” – LuAnn “We can’t continue to give the same personal touch our clients expect if we don't have clear processes documented.” – Rebecca “You don’t know what you don’t know—so having processes documented ensures consistency, especially through transitions.” – Rebecca “These team meetings aren’t for no reason—a lot of good comes out of them.” – LuAnn More About Rebecca Pearson As Creative Services Director for Waterfield Hill, a family-run investment company focused on the interiors sector, I oversee business growth, design, brand, and marketing across our three subsidiaries—DBSJ, Denne Joinery, and Design I.D. After studying architecture at university, my career has spanned creative services in the interiors sector, working with contractors, consultants, and design studios before co-founding Waterfield Hill in 2022 alongside my father, mother, brother, and husband. Since then, we have strategically expanded our group — acquiring DBSJ in 2022, Denne Joinery in 2023, and Design I.D. in 2024 — with a shared vision: to create exceptional interiors, together. In 2024, we were honoured to be recognised by The Sunday Times as one of Britain’s Top 20 fastest-growing private companies and by Construction News as Fit-Out Specialist of the Year (DBSJ). My current focus is successfully integrating our latest acquisition, Design I.D., an interior design and architectural refurbishment consultancy, ensuring a seamless transition into our group. I thrive in fast-paced environments, bringing clarity and structure to complex challenges, and am dedicated to setting up our businesses for continued success, profitability, efficiency, and growth. Connect with Rebecca Pearson Website A Big THANK YOU to Today’s Podcast Sponsor: Design Trade Service What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Exciting Windows! 21st Annual Conference - April 16th-18th in West Palm Beach, Florida! Design Trade Service - Sign Up Today! 2025 Business of Interiors Community Summit Kravet

Today With Noel Gatts: Today I am joined by Noel Gatts, founder of beam&bloom interiors and HGTV Host on "Home Inspector Joe" and "What's Wrong With That House?" With a unique background spanning from Broadway to interior design, Noel brings a character-driven approach that transforms how designers connect with clients. In this episode, she reveals how her theatrical training informs her design process, helping her understand clients as "characters" with unique needs and stories, moving beyond standard questionnaires to questions that lead to deeper discovery. Through examples from both her design practice and television experience, Noel demonstrates how investing time in understanding clients' characters leads to fewer revisions, stronger relationships, and spaces that authentically reflect who they are. Her candid discussion about the realities of design television offers a fascinating behind-the-scenes look at how designers create impact despite tight timelines and budget constraints, while providing practical strategies for creating a character-driven approach that saves time and builds trust in your own design business. LuAnn Nigara and Noel Gatts's Ah-Ha Moments: “We can learn so much if we don’t make it about what we want to do, but use our talents to enhance what the client wants to do,” - Noel Gatts More About Noel Gatts HGTV Host and Designer on two popular hour long renovation shows since 2022, “Home Inspector Joe” and “What’s Wrong With That House?” and creator of the “heart+home+harmony LIVE” series on Instagram and YouTube, Noel is known for her warm & spirited personality and her penchant for statement earrings. A hallmark of her ethos is her ability to authentically, compassionately & intuitively connect with her audience, colleagues and clients. Her character driven approach to design, and her focus on savvy and sustainable investments is prevalent in all of her work. Connect with Noel Gatts Beam & Bloom, Interior Design Studio Website Instagram Noel Gatts, TV/Hosting/Personality Page Website Instagram YouTube, Interior Enthusiast Chanel, with heart+home+harmony "podcast" LIVE archives YouTube TikTok LinkedIn What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Exciting Windows! 21st Annual Conference - April 16th-18th in West Palm Beach, Florida! Design Trade Service - Sign Up Today! Other Shows: AWDB #297: Mikel Welch: Interior Design, TV, Self Made Man AWDB # 833: Flashback Friday: Mikel Welch: Be Determined and Get the Job Done AWDB #1005: Campbell Minister: Building a Referral Based Interior Design Business AWDB #704: Power Talk Friday: George Oliphant: George to the Rescue

Today With Porsche Williams: Welcome to A Well-Designed Business. Today, Porsche Williams, founder of The Prototype, joins me to discuss the power of streamlined backend operations for interior designers. Porsche’s company specializes in seamlessly managing client onboarding, discovery calls, lead management, and more, freeing designers from administrative overwhelm. She believes that “your creativity thrives when your business operations are optimized” (a money line if ever I’ve heard one)! Today, she shares how delegating tasks leads to a better client experience, more creativity, and more profitability. LuAnn Nigara and Porsche Williams's Ah-Ha Moments: “Your creativity thrives when your business operations are optimized.” - Porsche Williams "Just because it’s on your to-do list doesn't mean you have to be the one checking it off." - Porsche Williams "Clients don’t expect you to handle every detail personally; they expect professionalism, clarity, and consistency in your process." - LuAnn Nigara More About Porsche Williams Porsche Williams is the CEO of The Prototype, a Business Concierge firm dedicated to supporting interior designers, leaders, and entrepreneurs. The Prototype enhances the client experience for interior design firms by handling essential business tasks, allowing designers to focus on their craft. With a team of Client Experience Specialists, they serve clients across the US, Canada, and Australia. The Prototype partners with IDS, ASID, Business of Design, and Business of Home, and was awarded the inaugural ASID Diversity in Design Small Business Grant in 2024. Connect with Porsche Williams Website Instagram LinkedIn Free 30-minute Client Experience Audit for LuAnn Listeners! Plus, LuAnn Listeners will get an exclusive bonus for our self-paced course “The Designer’s Guide to Reliable Lead Generation”! Open for enrollment from today to April 11th! Unlock the Secrets to Successful Discovery Calls The Prototype - Apply To Work With Us Free Resource - The Lead Generation Jumpstart What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Exciting Windows! 21st Annual Conference - April 16th-18th in West Palm Beach, Florida! Jenny Blake's Concept of Permission Slips Episode

Today With LuAnn Nigara: Are you thinking about saying yes to a designer show house? Before you commit, listen to this episode. A show house can be an incredible opportunity—but only if you approach it the right way. Too many designers assume that just participating will bring them business. It won’t. Today, I’m sharing the smartest, most strategic insights from three powerhouse designers at different stages in their careers: 🎨 Barbara Ostrom – The "Queen of Show Houses" explains why some rooms bring in clients while others don’t. 🏡 Laura Hodges – Managed an entire Southern Living Idea House and reveals how to juggle a massive project while keeping your business on track. 🛁 Naika Andre – A first-timer who learned, the hard way, what works, what doesn’t, and what she’ll do differently next time. We’ll cover: ✅ The real costs (hint: it’s not just the furniture) ✅ How to make sure a show house actually leads to press and clients ✅ Why marketing yourself is non-negotiable—no one will do it for you ✅ The tight deadlines and fast decision-making required to pull it off If you’re serious about making a show house work for your business, this is the episode for you. And if you want more details, listen to the full interviews with Barbara, Laura, and Naika—links are in the show notes. PLUS: If you’re in NJ, PA, or NY, check out the Mansion in May and Bucks County Designer House, where Hannah Goldberg and Lori Bruno will be showcasing their work. Window Works is honored to be providing the window treatments for both! What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Exciting Windows! 21st Annual Conference - April 16th-18th in West Palm Beach, Florida! Mansion in May Bucks County Designer House & Gardens Other Shows: AWDB #08: Barbara Ostrom: Curtain Up! Thirty Years of Spectacular Showhouse Rooms AWDB #960: Laura Hodges: The Behind the Scenes of the Southern Living Showhouse AWDB #1055: Naïka André: Do It Scared – A Designer’s Journey Through Her First Show House

Today With Alexander Dornbracht: Today I am joined by Alexander Dornbracht, VP and General Manager of Kallista, a brand renowned for authentic luxury plumbing and brassware. Recorded live from our KBIS podcast booth, Alexander shares how his family legacy in the industry—his grandfather founded Dornbracht—shaped his passion for excellence in design. Alexander reveals why Kallista stands out as a designer-driven luxury brand, explaining that despite its premium positioning, they maintain the personal touch that designers value. He discusses his passion for product development and shares his philosophy: "If you lead with the best possible design product at the highest quality with the best after-sales service, that's a solid foundation to win." Learn about Kallista's engineering innovations, including the industry's thinnest spout and custom stone tubs, plus their evolution from working with small European suppliers to becoming part of the Kohler family while maintaining their distinct luxury identity. Whether you specify luxury products or appreciate exceptional craftsmanship, this episode offers valuable insights into how true luxury brands balance heritage with innovation. LuAnn Nigara and Alexander Dornbracht's Ah-Ha Moments: “We are the brand that can always say yes to the designer vision,” - Alexander Dornbracht More About Alexander Dornbracht Alexander serves as the Managing Director for Kallista, a leading luxury brassware brand in the global bathroom and kitchen space. He built his career within multiple roles in sales and marketing organizations across a variety of industries and holds an intl. MBA from the University of San Diego. His heritage in the kitchen and bath industry has allowed him to grow up with a unique perspective and depth of knowledge, that continues to serve as a strong foundation for leadership and entrepreneurship.​ Alexander found his true passion in the interior design community and is committed to driving industry innovation and evolution in the luxury goods sector.​ Connect with Alexander Dornbracht Website Instagram Facebook Pinterest LinkedIn Houzz What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Exciting Windows! 21st Annual Conference - April 16th-18th in West Palm Beach, Florida! Other Shows: AWDB: 1069: Live from KBIS 2025: Richard Anuszkiewicz on Elevating Design, Brand Collaborations & Crafting a Successful Career

Today With Jessie Surber: In this On-Air Strategy Session, I work with Jessie Surber of Jessie Surber Design to tackle the challenge of growing a design business in a small town. Based in Greenville, Ohio (population 12,000), Jessie is passionate about British-inspired interiors but struggles with converting website visitors into inquiries. I provide strategic guidance on whether to fully embrace her niche now or take a more gradual approach while building her client base, particularly considering her young family. This episode offers valuable insights for designers in smaller markets, those balancing business growth with family responsibilities, and anyone questioning how much to niche down in the early stages of business. LuAnn Nigara and Jessie Surber's Ah-Ha Moments: “Be prepared to be lucky.” - LuAnn Nigara More About Jessie Surber Jessie Surber is the founder and principal designer of Jessie Surber Design, a full-service interior design firm with a passion for British-inspired interiors. Driven by her love of art and craftsmanship, she helps clients create warm and personal homes designed for the way they live. With a background in home renovations and construction, Jessie has a keen eye for detail and a practical approach to transforming spaces. She has worked on full-scale renovations, home additions, and custom design projects, collaborating closely with contractors and artisans to bring her client’s visions to life. When she’s not designing, Jessie loves exploring art galleries, gardening, and spending time with her three children—which fuels her creativity. Connect with Jessie Surber Website Instagram Facebook LinkedIn What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Exciting Windows! 21st Annual Conference - April 16th-18th in West Palm Beach, Florida! New blog: Why Niching Your Business is the Smartest Move You’ll Ever Make On Air Strategy Sessions with LuAnn Other Shows: 316: Wendy Woloshchuk: FaceBook: The Primary Marketing Tool for Her Interior Design Business 527: Power Talk Friday: Where Are They Now? Wendy Woloshchuk: Grow Your Business Through Action 840: Jean Stoffer: Work in Harmony Through Every Season of Life

Today With Maya Crowne & Price Latimer: In today’s episode, I sit down with Maya Crowne and Price Latimer, the visionary co-founders of Alkemis Paint. What started as a personal search for a healthier alternative to conventional paint turned into a groundbreaking company redefining the industry with plastic-free, plant-based, high-performance paint. What You’ll Learn in This Episode: ✔️ Why most conventional paints contain plastic—and how that impacts indoor air quality and the environment ✔️ How Maya and Price turned a personal frustration into a thriving business that challenges industry norms ✔️ The power of educating your clients about healthier, smarter alternatives ✔️ Actionable strategies for building a brand that aligns with your values ✔️ How to differentiate your business by identifying gaps in the market LuAnn Nigara, Maya Crowne & Price Latimers Ah-Ha Moments: "We’ve been painting our walls with plastic for decades—without questioning it. Once we realized that, we knew there had to be a better way." – Maya Crowne "If we care about clean beauty, organic food, and air purifiers, why aren’t we thinking about the air we breathe inside our own homes?" – Price Latimer "Innovation starts with frustration. I couldn’t paint my tiny apartment without suffocating—so I started asking why paint has to be this way in the first place." – Maya Crowne More About Maya Crowne & Price Latimer Maya Crowne, CEO and Co-Founder of Alkemis Paint After a successful corporate career, I felt the desire to return to my creative roots and focus on my love of color by creating a paint company that is truly all-natural, non-toxic and sustainable, with the addition of functional wellness benefits. Price Latimer, CCO and Co-Founder of Alkemis Paint Humans currently spend approximately 90% of their time in enclosed spaces. Whether in residential or public settings, we are invariably surrounded by paint products almost every minute of the day and yet are often oblivious to their deleterious aspects. Alkemis Paint was founded because we can—and we must—do better for ourselves and for the planet. It is well-established that colors, nature, and aesthetics can positively influence our mood. Connect with Maya Crowne & Price Latimer Website Instagram Facebook Pinterest LinkedIn What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Exciting Windows! 21st Annual Conference - April 16th-18th in West Palm Beach, Florida! Other Shows: AWDB #32: Robin Baron – The President of ASID NY Metro Chapter Talks with us about PR and Brand Development AWDB #540: Robin Baron: Strategic Thinking on Product Development

Today With Brenda Danso: As an interior designer, you do more than create beautiful spaces—you guide clients through major life transitions, juggle countless responsibilities, and often take on an emotional load that goes far beyond design. But how do you protect your own well-being in the process? In this episode, Brenda Danso, founder of BD Interior Design and mental health expert, shares powerful insights on recognizing burnout, managing stress, and creating environments that promote emotional well-being—for both yourself and your clients. Learn how to set boundaries, navigate emotionally charged client interactions, and design a business that truly supports your mental health. If you’ve ever felt overwhelmed, exhausted, or like you’re constantly running on empty, this conversation is for you. Tune in now and take the first step toward a healthier, more sustainable design business. LuAnn Nigara and Brenda Danso’s Ah-Ha Moments: “Burnout doesn’t always show up as exhaustion. Sometimes it looks like resentment—toward your work, your clients, or even yourself for taking on too much.” – Brenda Danso “Your business should fit into your life, not the other way around. If it doesn’t, you have to step back and ask—what needs to change?” – Brenda Danso “Success isn’t just about how much money you make—it’s about how you feel while making it. If you’re constantly drained and stressed, is that really the business you want?” – LuAnn Nigara “Sometimes we’re so busy pushing forward that we don’t realize we’re running on empty. Taking a pause isn’t failure—it’s what allows you to keep going.” – LuAnn Nigara More About Brenda Danso Brenda Danso, the visionary behind BD Interior Design, brings a unique perspective that intertwines mental health and design. Originally from California, she seamlessly transitioned from a career in mental health therapy to pursuing her true passion for design. Brenda is widely acclaimed for her approachable nature, making her clients feel comfortable and understood throughout the design process. In addition to her design expertise, Brenda has emerged as a trusted figure in the design world. She frequently shares her insights and knowledge as a recognized expert on Cityline TV, where she delves into the intersection of design, well-being, and mental health. With her deep understanding of branding and mental health, Brenda has achieved remarkable success, becoming a source of inspiration for aspiring designers and entrepreneurs alike. Connect with Brenda Danso Website Instagram Facebook YouTube What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Exciting Windows! 21st Annual Conference - April 16th-18th in West Palm Beach, Florida! Other Shows: AWDB #974: Power Talk Friday: Katie McDonald: How to Prioritize Your Well-being in Your Interior Design Business AWDB #881: Power Talk Friday: Katie McDonald: Self-Care is Key to a Thriving, Well-Designed Business AWDB #940: Christine Vroom: An Honest Conversation about Mental Health and the Interior Design Industry

Today With Peter and Alex Spalding: Welcome to a Well-Designed Business. On today’s sponsored show, I’m joined by Peter and Alex Spalding, founders of Daniel House Club. Daniel House Club is a designer trade program that provides access to a vast network of vendors, offering countless product options, concierge services, and tools to simplify procurement, shipping, and admin. Peter and Alex are committed to keeping their program simple and supportive for designers—and they’ve built that goal into every step of their process. Today, they’re here to share their story and tell us how Daniel House Club can help you streamline furniture acquisition and remove headaches and hassle from your projects. LuAnn Nigara, Peter and Alex Spalding’s Ah-Ha Moments: "Let's be real, you're a designer, you should be able to design a home, not design a logistics spreadsheet." -LuAnn "What I do like about this is it has given me the ability to be profitable working at a different range. I can do a $300,000 living room for one client and still help someone furnish their home for $25,000 without losing my shirt." -Peter "We look for simple, not easy. Our goal is to make life easier for designers, even if it means things are more complicated for us on the back end." -Alex More About Peter and Alex Spalding We started out like many of you—running a design firm, juggling countless projects, and chasing slim margins. As we scaled, we noticed something surprising: the part of the business that kept our doors open wasn’t our design services—it was furniture sales. That realization changed everything. We decided to rethink the way interior designers source and sell furniture. What if we could simplify it? What if we could make it more profitable? What if we could create a platform that frees designers to focus on their craft instead of chasing vendors and managing endless logistics? That’s exactly what Daniel House Club is today. We’ve streamlined the process of acquiring and reselling furniture so you can spend less time on admin and more time doing what you do best. Whether you’re working on a single room or a full-scale project, our tools and resources are designed to make your business not only run smoother—but thrive. We’re here to make your work easier, your profits stronger, and your clients happier. Connect with Peter and Alex Spalding Website Instagram Pinterest

Today With Richard Anuszkiewicz: Welcome to another episode of A Well-Designed Business! Today, we’re diving into the world of high-end kitchen and bath design with the incredibly talented Richard Anuszkiewicz. As an award-winning designer and industry thought leader, Richard has built a name for himself through his innovative approach, brand collaborations, and unwavering commitment to excellence. In this episode, we uncover the key ingredients that set luxury design apart and explore how you can apply these principles to your own business. You’ll learn: The essential elements that define true luxury in design. How strategic brand partnerships can expand your influence and opportunities. The mindset shifts needed to position yourself at the top of your niche. Whether you’re a seasoned designer or just starting to carve out your space in the industry, this episode is packed with valuable takeaways to help you elevate your business. LuAnn Nigara and Richard Anuszkiewicz’s Ah-Ha Moments: "Luxury isn’t just about beautiful products—it’s about crafting an unforgettable experience." – Richard Anuszkiewicz "The details are what define high-end design. From materials to functionality, every element must be intentional." – Richard Anuszkiewicz "Excellence in design is about constantly pushing boundaries, staying curious, and never settling for average." – LuAnn Nigara More About Richard Anuszkiewicz Highlighted as a top industry innovator by Kitchen & Bath Design News for creative talents and business acumen, Richard T. Anuszkiewicz is a recognized North American kitchen and bath design authority. A 2019 NKBA Insider, 2018 Coverings Emerging Leader, 2017 Modenus Top 10 Design Influencer and Washingtonian Style Setter, Richard graduated from Virginia Tech NKBA accredited Residential Design program and is an alumnus of the NKBA Top 30 Under 30 program in 2013. Anuszkiewicz is a respected keynote speaker presenting nationally at premier industry events including: Dwell on Design Los Angeles, Design Chicago, Wanted Design New York, DDA Toronto, KBIS Las Vegas and Orlando. Richard has been highlighted in numerous high-profile publications, such as Vanity Fair, Architectural Digest, Traditional Home, House Beautiful, The Washington Post, The Editor At Large, Robb Report, HGTV and more. He enjoys staying up to date with trends and technologies and most recently he was abroad at Salone del Mobile in Milan, Living Kitchen in Cologne and The London Design Festival. Connect with Richard Anuszkiewicz Website Instagram Facebook LinkedIn A Big THANK YOU to Today’s Podcast Sponsor: This episode is sponsored by: Window Works Excting Windows! Mydoma Studio Duke Renders DTS Kravet Inc What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Join AjMadison Pro today! LuAnn University Intensives - Coming up mid-March! Exciting Windows! 21st Annual Conference - April 16th-18th in West Palm Beach, Florida!

Today With Sandra Funk: Today with Sandra Funk, we explore the transformative power of client experience in building a thriving interior design business. Sandra shares her pivotal "dark night of the soul" moment when three clients fired her in one day, and how this crisis became the catalyst for completely reimagining her approach to client relationships. We dive into her philosophy of viewing client partnerships as "mini marriages" that require clear communication, boundaries, and emotional understanding throughout the design journey. Sandra reveals the specific strategies that have made House of Funk so successful, from surprise and delight moments to avoiding nickel-and-diming clients for small changes. As The Interior Design Standard celebrates five years and 1,000 members, Sandra also shares exciting news about evolving her coaching program into a more intentional, curated community for serious designers who want to level up their businesses. LuAnn Nigara and Sandra Funk’s Ah-Ha Moments: “I started looking at it from the client’s point of view. How will it land for them instead of what works for me?” - Sandra Funk More About Sandra Funk Sandra Funk is the founder and CEO of the boutique interior design firm, House of Funk. After 20 years as a luxury designer, Sandra is now a business strategist deeply rooted in empowering and educating design entrepreneurs. With her turnkey approach, she welcomes designers into her inner circle, sharing her proven process for a balanced, joy-filled and wildly profitable design firm. Connect with Sandra Funk Interior Design Standard Interior Design Standard Sneak Peek How to Start an Interior Design Business Interior Design Pricing What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Other Shows: #520: Power Talk Friday: Sandra Funk: The Interior Design Standard is Here! #660: Sandra Funk: Level Up Your Business Through Mentorship, Coaching, and Classes. Sponsored Show: “Interior Design Standard” #753: Sandra Funk: How to Grow a Thriving Luxury Interior Design Business #801: Power Talk Friday: Sandra Funk: How Mistakes and Obstacles Led to Growth & Transformation #845: Power Talk Friday: Sandra Funk: Stop Apologizing and Start Communicating #1010: Overheard: Developing Resilience in Interior Design Business Leadership with Antonio Deloatch Jr, Sandra Funk and Robin Burrill

Today With Ashley Ross: In this episode of A Well-Designed Business, I sit down with Ashley Ross, the self-taught designer and founder of Muse Noire, to discuss her journey of building a business that defies traditional expectations. Ashley shares how she confidently navigated her second career, blending creativity with strategy to create a design firm that thrives on relationships, bold risks, and staying true to her vision. You’ll learn how to: Build a business with confidence, embracing your unique journey. Focus on the importance of relationships and trust in growing a business. Take bold, aligned risks to create meaningful growth and success. Whether you're a new designer or looking to revamp your approach to business, this episode offers actionable insights and inspiration to help you confidently step into your full potential. LuAnn Nigara and Ashley Ross’s Ah-Ha Moments: “Sometimes when people are having their second act, they fumble around in the beginning, not realizing that they have transferable skills.” — Ashley Ross “You can’t be successful until you have defined what success means to you.” — LuAnn Nigara “Business is about relationships. It’s about how you show up for your clients, how you connect, and how you build trust.” — Ashley Ross “Take your transferable skills and transfer them immediately. Don’t waste time.” — Ashley Ross More About Ashley Ross Muse Noire is a full service design firm with offices in both North Carolina and Texas, yet serving clients throughout the US. We are dedicated to curating contemporary global homes that celebrate culture. Led by founder and principal designer, Ashley Ross, the firm journeys clients to the intersection of their own cultural heritage and Muse Noire’s palatable script of interior wellness. Established in 2019, Muse Noire was born out of Ashley’s desire to create spaces that embrace people of color and make them feel whole when they return home. Recognizing the sacrifices individuals make to fit societal norms, Ashley believes in immersing high-performing BIPOC executives in a timeless and tactile environment where they can truly be seen and heard. Connect with Ashley Ross Website Instagram A Big THANK YOU to Today’s Podcast Sponsor: This episode is sponsored by: Window Works Excting Windows! Mydoma Studio Duke Renders DTS Kravet Inc What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design LuAnn University Intensives - Coming up mid-March! Exciting Windows! 21st Annual Conference - April 16th-18th in West Palm Beach, Florida! Other Shows: AWDB #986: Power Talk Friday: Sandra Funk: Boundaries and Expectations are a Few of My Favorite Things AWDB #803: Power Talk Friday: Amber De La Garza: Productivity is Personal – How to Create Systems that Will Work for You! AWDB #1040: Power Talk Friday: Eileen Hahn: 5 Steps to an Exceptional Hire

Today With Abby Fitzgerald: Welcome to a Well-Designed Business! In today's on-air coaching session, I'm helping my guest, Abby Fitzgerald of Fitz Haus Interior Design, master the seasonal ebbs and flows of her business–a challenge that every designer faces but few plan for effectively. Today, we're diving deep into creating a strategic roadmap for her year, tackling everything from revenue planning across quarters to building those crucial financial reserves. After years of managing WindowWorks through seasonal cycles, I'm sharing exactly how to prepare for slower months while maximizing the busy ones. If you've ever worried about those predictable slow seasons or wondered how to structure your year for consistent success, this episode is your blueprint for action. LuAnn Nigara and Abby Fitzgerald’s Ah-Ha Moments: "The difference between success and failure with a proven idea isn't about being first - it's about being the one who actually takes action. Success goes to the person who hears the idea and does something with it." - LuAnn Nigara "In business, don't waste time deciding what others are doing. Stay in your lane, build your business with respect, maintain the right cadence, and operate from a genuine place. Don't be a pain in the butt - just do your work authentically." - LuAnn Nigara More About Abby Fitzgerald Fitz Haus is a full-service interior design studio dedicated to bringing beauty, style, and functionality into your home serving clients in Central Pennsylvania. Fitz Haus Interior Design was founded by me, Abby Fitzgerald, with the intention of creating beautiful spaces while providing a first-class customer experience. I have always had a love for design and had the opportunity to design and build my family home, which sparked my creativity and allowed me to showcase my design skills. I have a unique background in marketing, sales and public relations. I spent years in the corporate world before taking the leap to open my own business and pursue my true passion. My husband Kerry and I reside in the small town of Carlisle, Pennsylvania with our three children Ryann, Liam and Ava Grae. When we're not travelling or running to and from soccer games we love spending time at home together. Connect with Abby Fitzgerald Website Instagram Facebook What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design 2025 Business of Interiors Community Summit - June 23rd and 24th! LuAnn University Intensives - Coming up mid-March! Other Shows: AWDB #453: Carolyn Flannery: Impact Your Pipeline With This One Strategy AWDB #683: Jessica Matteson: The Client Experience Is #1 in Design AWDB #1010: Overheard: Developing Resilience in Interior Design Business Leadership with Antonio Deloatch Jr, Sandra Funk and Robin Burrill

Today With Eryn Oruncak: Meet Eryn Oruncak, founder of Elan Design | Interior Design & Fine Art. As one of the first designers to achieve SIDC certification in neuroaesthetics, Eryn is leading the way in showing how this cutting-edge science can transform both our industry and our clients' lives. In this episode, Eryn breaks down how neuroaesthetics - the science of how our environment and artwork affect our brain and nervous system - can help designers articulate their value and create more impactful spaces. She shares powerful insights about how our brains process environments, why custom pieces matter on a neurological level, and how understanding these principles can help you win client trust and defend your design decisions. LuAnn Nigara and Eryn Oruncak’s Ah-Ha Moments: "Neuroaesthetics is the way our environment and artwork affect our brain and nervous system." - Eryn "Neuroesthetics marries your environment to your person." - Eryn “Lighting is a huge element in a room. Light is life…Light makes you pay attention.” - Eryn "You don't have to convince 10 people of this. You don't even have to convince anybody. You just have to let the people know who are already thinking this way, already open to it, that you're the answer." - LuAnn More About Eryn Oruncak Eryn Oruncak, founder of Elan Design | Interior Design & Fine Art, is known for her presentation of fine art paintings and evocative spaces. Eryn believes that the home is the foundation for your life, your work, and your family. One of the first in the design industry to achieve the SIDC Certification, Oruncak applies neuroaesthetic and biophilic principles to her well-crafted rooms and original artwork. The customized residences and offices she designs for her clients result in their enhanced performance and optimized health. As a go-to expert, Oruncak is a global speaker on the subject of neuroaesthetics, the science of how our environment and art affect our brain and nervous system, and is an interior design advisor to trade associations on this relatively new discipline. Her work and expertise have been featured in several publications and media outlets around the world. Connect with Eryn Oruncak Website Instagram LinkedIn Blog What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design LuAnn University Intensives - Coming up mid-March! Free Zoom Annual Conference Preview - February 27th! Exciting Windows! 21st Annual Conference - April 16th-18th in West Palm Beach, Florida! Other Shows: AWDB #569: PTF: Mike Peterson: Leveraging Design’s Influence on Health & Wellness to Increase Your Value Proposition WTFP #260: Disruptor Alert: Life Was Never Meant to Be A Struggle – The Role Window Treatments Play in Our Unconscious Minds

Today With Anna Nelson: Today I'm joined by Anna Nelson, a Gallup and ICF certified strengths coach who helps entrepreneurs unlock and unleash their hidden superpowers. Through her diverse background as a marketer, saleswoman, project manager, and business owner, Anna discovered a fundamental truth: success and happiness come from building your business around your authentic strengths. Now she dedicates herself to helping others do the same. In this illuminating discussion, I get my own CliftonStrengths assessment analyzed by Anna as she breaks down how understanding your natural talents can transform client selection, team building, and business operations. Having worked with many interior designers from our community, Anna brings unique insights into how you can leverage your strengths to create a more profitable, enjoyable business. LuAnn Nigara and Anna Nelson’s Ah-Ha Moments: "Don't ever say yes to being on a panel that you don't know your stuff with that thing, because it's just not necessary. You don't serve yourself." - LuAnn "The more confident people doing the things that they are extremely good at, we need that. This world is so hard right now and we need people who are really confident, really good at what they do and who can go out and make a difference in someone's life." - Anna "If you can do your life's work living in your strengths, I mean, that is the home run, right? That is the home run." - LuAnn More About Anna Nelson Anna Nelson is a Gallup and ICF certified strengths coach, who works with entrepreneurs, executives, working professionals, to unlock and unleash their hidden strengths. But that’s not where she started—not even close. She’s been a marketer, a saleswoman, a project manager, and an MBA student. She’s owned multiple businesses, including a boutique handmade undergarment service. (Yes, really. And she can still whip up one heck of a custom bra.) But one day, she realized a hard truth: If you don’t build your career, business, and life around your authentic, natural strengths, there will always be a ceiling on your success…and your happiness. And her natural strength? It's helping other people find theirs, so they can confidently move forward in any area of life. She works with her clients to identify and unleash the superpowers that they didn’t even know they had so they find the confidence, clarity, and affirmation they need to take that next big step forward in life—whatever it may be. Connect with Anna Nelson Website Instagram LinkedIn What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Other Shows: #1040: Power Talk Friday: Eileen Hahn: 5 Steps to an Exceptional Hire #901: Power Talk Friday: Anna Nelson: The Power of Being a Strengths-Based Entrepreneur #892: Sharon L. Sherman: Decoding Personality Types for Successful Client Outcomes #589: Power Talk Friday: Eileen Hahn: Scaling from 2 Million to 5 Million #363: Power Talk Friday: Eileen Hahn: Building An Exceptional Interior Design Team

Today With Abigail M. Horace: Join me this week as I sit down with Abigail M. Horace, founder of Casa Marcelo. As a Black Latina designer, Abigail found herself surprised and frustrated to repeatedly see a lack of representation in the industry, even within a diverse area like New York City. She founded her firm in part to break away from stereotypes and biases—but she also had to navigate significant challenges along the way. Tune in to hear Abigail share her story and her insights on how to thrive and build success in an industry that doesn’t always offer a level playing field. LuAnn Nigara and Abigail M. Horace’s Ah-Ha Moments: “Others need to see people like them doing these things, right? The 10th grader and the 5th grader needs to see designers of color and architects of color and gay architects and all of the things so that they go, ‘oh, there's a place for me here.’” -LuAnn “I feel like we're always silenced in being ourselves or being confident. And so that's something that I'm kind of working on right now—being more confident and being more straightforward with people.” -Abigail More About Abigail M. Horace Abigail M. Horace embarked on her Interior Design journey during her teenage years, inspired by shows like Extreme Makeover: Home Edition. After obtaining her Bachelor’s Degree in Interior Design from the New York Institute of Technology in 2010, she embarked on a distinguished 10+ year career in high-end residential design in New York City. In 2020, Abigail founded Casa Marcelo as a response to creative burnout and a lack of representation and work-life balance in the NYC Interior Design industry. As she transitioned into entrepreneurship, Abigail reignited her passion for Interior Design, infusing her work with boundless creativity and a commitment to superior customer service. Her favorite aspect of design lies in envisioning the potential of a home through meticulous sourcing, particularly at the inception of a project. Abigail draws inspiration from various sources including nature, historical architecture encountered during her travels, and her family. A dedicated wife and mother to two young sons, aged 6 and 2, she cherishes moments spent with her family, indulges in travel, relishes 'me-time', and delights in discovering new music. Connect with Abigail M. Horace Website Instagram Facebook Pinterest What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Mydoma Studio: get 20% off your first three months! Jessica Bantom’s book: Design for Identity Black Artisans and Designer’s Guild Lab (BADG) Cooper Hewitt Exhibition Other Shows: AWDB #908 Jessica Bantom: How to Be a Culturally Competent Design Activist & Why You Want to Be One (Part 1) AWDB #912 Jessica Bantom Continued: Take Action With the Six Habits of Culturally Competent Designers

Today With LuAnn Nigara: Vision, Intuition & Taking Bold Action in Your Business. 9 years. Over 1,000 episodes. More than 9 million downloads. Today, A Well-Designed Business® celebrates a major milestone—and I could spend this episode reflecting on the journey. But if you know me, you know we’re going deeper than that. This isn’t just a celebration episode. It’s a conversation on vision, intuition, and action—the three pillars that drive every successful business. Over the years, I’ve learned that having a vision isn’t enough. You need to listen to your onside voice, make bold decisions, and—most importantly—act on them. This very podcast is proof of that. So today, I’m sharing: How A Well-Designed Business® started as a vision—and how it grew beyond my wildest dreams. The key difference between hesitation and intuition (and how to know when to act) Why some entrepreneurs stay stuck—and the mindset shift that will move you forward. My step-by-step process on how I validate my big ideas and turn them into reality This episode is for you if: You’ve had an idea lingering in your mind, but you’re unsure if it’s the right move You struggle to trust your intuition in business decisions You’re ready to stop overthinking and start doing It’s time to step into your next chapter. Are you ready? What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Other Shows: AWDB #1000: 1000th Episode! LuAnn Nigara is Interviewed by Jude Charles!

Today With Amhad Freeman: Today on A Well-Designed Business, I’m sitting down with Amhad Freeman, an incredibly talented interior designer who has built a thriving business by focusing on a very specific niche—designing for high-level single men and developers. Now, if you’re wondering how niching down that specifically can lead to success, trust me, you’re going to want to hear this conversation. Amhad shares how he discovered his niche, crafted a brand that speaks directly to his ideal clients, and structured his pricing and processes to keep his business streamlined and profitable. His approach to branding, messaging, and business operations is something we can all learn from—whether you’re working with single men, families, or another market entirely. If you’ve ever thought about narrowing your focus but weren’t sure how, or if you’re looking for ways to make your business run more smoothly, Amhad has so much wisdom to share. In this episode, we talk about: How Amhad identified and refined his niche in the interior design industry The strategies he uses to market his expertise and attract high-level clients Why a clear, upfront pricing structure is key to working with busy professionals The importance of staying on top of your business finances daily How branding and messaging can set you apart and create demand for your services This is one of those conversations that will get you thinking differently about your own business and how you show up for your ideal clients. So, hit play, take some notes, and let’s dive in! More About Amhad Freeman As a black-owned interior design firm based in Chicago and Nashville, Owner Amhad Freeman sets new standards of luxury and elegance with design packages from kitchen and bathroom design, complete home renovations, and complete new-build construction. Amhad’s style is a balanced combination of modern, contemporary and traditional elements where form follows function and where understated elegance conjures a sense of tranquility. Residential designs are entirely tailored to our client’s requirements and needs. AFI focuses on a bespoke and detailed approach aimed at creating elegant, and comfortable homes that never go out of style. Amhad Freeman Interiors believes that a project should be a direct expression of its client’s needs and identity and is passionate about developing a brief into luxury design with a gentlemen’s touch. The aim is to transform client’s homes into bold retreats that are enhanced by exceptional design. Connect with Amhad Freeman Website Instagram LinkedIn Pinterest What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Metrique Solutions The Profit is a Choice Podcast Other Shows: AWDB 425: Misty Maxey: Niching, Coaching and Pushing Through Fear AWDB #976: On Air Strategy Sessions: Is a Disconnect Causing Your Ideal Clients to Walk Away? AWDB #1014: Power Talk Friday: Michele Williams: Mastery of Your Finances

Today With Greg Wyers and Jennifer Points Welcome to a Well-Designed Business. For today’s sponsored episode, I am excited to welcome Greg Wyers and Jennifer Points, president and marketing specialist at Design Trade Service. Design Trade Services is an exclusive online marketplace for designers created to streamline the sourcing process and let you efficiently shop from 80 different vendors, all in one place. They’ve vetted the products and vendors and created this marketplace, available to designers with no membership fee. DTS has also created an AI program that can help you find exactly what you’re looking for without wasting time looking through different vendor websites and taking a look at all the available products. Today, Greg and Jen are sharing everything about DTS, their AI, and how they can help you streamline sourcing for your clients. LuAnn Nigara, Greg Wyers and Jennifer Points’s Ah-Ha Moments: "It’s not just about putting something on a computer screen that works well. You have to understand the needs of both the buyer and the seller. That’s where our decades of experience make all the difference." – Greg "You can want all day from a vendor or a manufacturer, but when they say it can’t happen, someone with your experience knows how to ask in a way that gets a yes. That’s what makes DTS so valuable—it’s solving the pain points for both designers and manufacturers." – LuAnn Nigara “We ultimately think our AI will revolutionize how designers search products for a look for a client.” -Greg More About Design Trade Service Design Trade Services is an exclusive online marketplace where Professional Interior Designers can instantly purchase from Furniture and Home Furnishings Manufacturers at better than typical “to-the-trade” pricing. Membership is free and we're adding hundreds of new products every day. If you are an Interior Designer we have built our business for you. We make your life easier and increase your opportunity to generate revenue. We sell to you - not your clients! If you are a Manufacturer please contact us. We are building a community of Interior Designers that in total represent over $9B in industry sales per year. We would be happy to service your Interior Designer clients at no cost to you. Connect with Design Trade Service Website Instagram Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design

Today With Rachel Usher: Hi, welcome to A Well-Designed Business! In this episode, I sit down with an inspiring designer, entrepreneur, and community builder to talk about resilience—both in life and business: Rachel Usher. We dive into the challenges of running a design firm, navigating industry roadblocks, and the power of creating a supportive network. From building a business that can thrive beyond its founder to overcoming personal and professional setbacks, this conversation is packed with real, honest insights. If you've ever felt like you're tackling this business alone, this episode will remind you that you don’t have to. LuAnn Nigara and Rachel Usher’s Ah-Ha Moments: "I need to tell everybody that comes into the room that we can talk about the stuff that you can't find on the internet. You know, we can ask those tricky questions and we can get a direct answer from somebody that you never really would get a one-to-one audience with." – Rachel Usher "I don’t want to come and learn a half-truth. I want to learn the whole truth so I can absolutely duplicate the thing that you already know how to do." – LuAnn Nigara More About Rachel Usher Rachel Usher is founder and Creative Director of Rachel Usher Interior Design. A successful design practice that has recently celebrated 12 years in business. From her Yorkshire studio, Rachel and her team of Interior Architects have worked on multi-million pound projects from Chelsea Pied-à-terre’s to large scale Lake Houses overlooking Lake Windermere. Rachel’s projects have been featured in Living Etc, Homes & Gardens and House & Garden magazines. With a successful career as an Interior Designer under her belt, Rachel formed The Business Of Interiors, a platform that aims to inspire, educate and build a community for Interior Designers. Rachel grows this business at the same time as running her successful design studio. With an aim to build a UK design community, Rachel also launched the If These Walls Could Talk podcast. A podcast that features Interior Designer’s and industry professionals that shares personal business journeys and guidance to its engaged, global audience. Rachel’s podcast is in the top 25% of Interior Design podcasts. Connect with Rachel Usher Website Instagram What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design "The Business Of Interiors Community Summit" Event The Table: The Future of Interior Design in 2025 - Episode 37 Other Shows: AWDB #981: Jennifer Chukwujekwe: Global Collaboration with Nigerian Designer and Entrepreneur AWDB #861: Power Talk Friday: Darla Powell: Instagram for Interior Designers AWDB #601: Darla Powell: Real Tips to Up Your Social Media Game AWDB #330: Darla Powell: Darla Powell Interiors 18 Months After Opening AWDB #203: Darla Powell – How to Launch an Interior Design Firm WTFP #255: Tim Yurek: The Critical Difference Between Exit Strategy and Succession Strategy WTFP #253: Tim Yurek: Three Disturbing Trends That Put Small Businesses at Risk

Today With LuAnn Nigara: As an interior designer, at some point, someone—whether it’s a potential client, a trade partner, or even a stranger at a party—is going to question the value of what you do. They’ll say, “With the internet and so many resources, why does anyone need a designer?” And when that moment comes, are you ready to answer with confidence? In this Power Talk Friday episode, I break down exactly why the world still needs you—why your expertise goes far beyond picking out furniture, why your role is critical in creating functional, meaningful spaces, and how to educate, not defend, your value. This is the pep talk you need when doubt creeps in—whether it’s coming from someone else or from inside your own head. Because the truth is, no amount of Pinterest boards or online shopping carts will ever replace what you bring to the table. Listen in, get clear on your worth, and learn how to articulate it like a pro. What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design LuAnn University! LuAnn’s Chairman of the Board

Today With LuAnn Nigara: Your business is more than just a source of income—it’s your story, your impact, your legacy. In this episode of A Well-Designed Business, I’m helping you design a business that leaves a lasting impression. Together, we’ll explore: What legacy truly means and why it matters. How to align your mission, core values, and daily actions with your long-term vision. The building blocks of a business legacy: exceptional service, meaningful relationships, and leadership that inspires. Actionable steps you can take today to start shaping your legacy. Whether you’re just starting out or planning your next chapter, this episode is your guide to creating a business that’s remembered for all the right reasons. What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design LuAnn University!

Today With Ashley La Fond: Are you delivering beautiful spaces that truly work for your clients’ lifestyles? In this episode of A Well-Designed Business, I’m joined by Ashley La Fond, founder of Of Space & Mind, to explore how professional organizers can revolutionize your design process. We dive into the ways Ashley collaborates with designers—like helping clear spaces before a project begins, ensuring every drawer and cabinet works for a client’s unique needs, and even creating a seamless move-in experience. From maximizing function to complementing beauty, Ashley shares how her expertise can enhance your designs and create a truly elevated client experience. LuAnn Nigara and Ashley La Fond’s Ah-Ha Moments: “When beauty and function come together, that’s when clients are not just satisfied—they’re wowed.” – LuAnn Nigara “Pre-planning and clearing a space before a project doesn’t just make the renovation smoother—it helps uncover what truly matters to the client, so the design can reflect their needs.” – Ashley La Fond “Designing a space is about more than making it look good—it’s about creating flow and functionality that fit seamlessly into a client’s life.” – Ashley La Fond “A truly elevated client experience means they can walk into their newly designed home and start living without the overwhelm of figuring out where everything goes.” – Ashley La Fond More About Ashley La Fond Of Space & Mind is a home organization company founded by Ashley La Fond in 2018. Ashley has worked on more than 300 homes and businesses to design and optimize spaces including kitchens, closets, garages, basements, corporate offices, home offices and much more. She believes that a space designed with intention makes room for creativity, productivity, relaxation and wellness. She has worked with many notable clients including: Hannah Bronfman, Brendan Fallis, Mike & Lauren Sorrentino, Rachel Mansfield and Cameron Oaks Rogers. Ashley is a mom of two and currently lives in New Jersey with her family. Connect with Ashley La Fond Website Instagram What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design

Today With Naïka André: Today on A Well-Designed Business, I'm talking about show houses with designer Naika Andre, who just completed her first one at the Kingston Design Show House. For years at WindowWorks, I've seen what makes show houses succeed or struggle, and that's why I love Naika's transparency about the entire process. She shares everything—from the real costs and timeline challenges to how she created that stunning red bathroom that had everyone talking. Whether you're thinking about participating in a show house or working on being more authentic in your design business, Naika's journey and her powerful advice to "do it scared" is exactly what you need to hear. Today, she's here to tell us how she did it! LuAnn Nigara and Naïka André’s Ah-Ha Moments: “The power of community is huge. You never know what you can get until you ask. Some people will say no, but many will say yes,”- Naïka André More About Naïka André Principal designer, and CEO of NJA Interiors, Naïka André is an antiques curator, and a world traveler. With a Bachelor of Arts in Interior Design, she embarked on a short-term position with a design firm in India, where she immersed herself in diverse cultures and architecture. This experience laid the foundation for her unique aesthetic. With over a decade of experience working with luxury interior design firms in Connecticut, she launched her design studio. Today, under the NJA Interiors moniker, Naïka approaches every client’s project as an opportunity to discover (and tell) their unique story. She works to form meaningful connections with her clients, knowing that understanding them and how they live deeply is the key to achieving spaces that feel personal and authentic to them and that function ideally for how they live. With over 15 years of design experience, Naïka André’s colorful, edgy designs reflect her global perspective and her vibrant Haitian heritage. Based in Connecticut, Naïka works with clients throughout the US. Her style-forward work and creative design solutions have been featured in Business of Home, Domino, Good Housekeeping, The Strategist, and many more. Connect with Naïka André Website Instagram What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Join Donna Hoffman's 3-Day Business Immersion Workshop Series! - Start on Jan 21st!

Today With Hannah Bowyer: Hi, welcome to A Well-Designed Business! In this episode, I’m excited to dive into the world of virtual assistance and automation in interior design with the amazing Hannah Bowyer. We’re exploring how these powerful tools can help designers maximize their efficiency and elevate their client experience. I’ll share insights on leveraging a CRM to streamline your workflow and the importance of outsourcing tasks to free up your time, allowing you to focus on what you do best. Join me as we uncover the keys to success in today’s fast-paced design landscape! LuAnn Nigara and Hannah Bowyer’s Ah-Ha Moments: “Efficiency creates dollar bills.” - LuAnn More About Hannah Bowyer After spending 10 years in the service industry, Hannah decided to step out on a limb and create a business that would support the life she wanted. Initially she began in the general VA space, editing blogs and doing miscellaneous tasks. She quickly realized that interior design was the niche she wanted to be in. With a keen sense for problem solving, she got to work becoming the VDA designers needed. She now owns Hannah Bowyer and Company, a Virtual Design Assistance Agency that supports designers in various aspects of their business; from drawings and renderings, to social media and copywriting, to systems and processes. Over the years she has learned to delegate what doesn’t energize her to make space for what does. Her favorite thing is helping designers comb through the messy backend of their businesses to create clarity and direction. Hannah currently lives abroad with her husband and two children; embracing the freedom and life she’s created. Connect with Hannah Bowyer Website Instagram Resources What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Join Donna Hoffman's 3-Day Business Immersion Workshop Series! - Start on Jan 21st! Other Shows: #950: Overheard: Insights on Hiring Exceptional People #1048: On Air Strategy Session: Melanie Lybrand: Overcoming the Fear of Raising Your Interior Design Rates #149: Brittanie Elms – Founder of My Design Assistant – She Could Be Your Next Employee #871: Power Talk Friday: Desi Creswell: Out of Overwhelm: Why Time Management Begins With Your Mindset

Today With Jessamy Tsoris: Hi, welcome to A Well-Designed Business! Today I'm thrilled to share my heartfelt conversation with Jessamy Tsoris, an inspiring interior designer who transformed her career after facing unexpected challenges in the graphic design world. Jessamy opens up about her journey from sitting at a desk for hours to discovering her true passion in interior design. We delve into the importance of truly listening to clients, the creative flow that comes when you're in your element, and how to bring your best self to every project. Whether you're contemplating a career change or looking to elevate your design practice, this episode is packed with insights and inspiration. Join us as we explore Jessamy's story and what it means to show up for our clients with enthusiasm and authenticity! More About Jessamy Tsoris Jessamy is the founder of Color Zen interiors. She launched Color Zen in 2009 with intentions to simply offer paint color consulting but much to her delight, the business grew steadily into full-scale interior design. Currently, Jessamy works with a wide variety of local and remote clients on residential and commercial interiors, exteriors and color consulting projects. Fueled by a lifelong, undying love for feel-good design and ambience, Jessamy lives to create transformative spaces for a vast range of style requests and personality types. She has learned so many human lessons from connecting and listening intently to clients and also observing patterns in behavior throughout the interior design process. These observations have sparked laughter, tears, personal reflection and really great conversations with friends. She would love to share some takeaways with you. Connect with Jessamy Tsoris Website Instagram Services Contact What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Mydoma Studio - Get 20% off your first three months Join Donna Hoffman's 3-Day Business Immersion Workshop Series! - Start on Jan 21st!

Today With LuAnn Nigara: Hi, welcome to A Well-Designed Business! This week, my wonderful friend, productivity coach, and the host of the Small Business Straight Talk podcast, Amber De La Garza, will kick things off with a heartfelt introduction. In this episode, I will guide you through one of our most popular discussions from 2022: focusing on goal setting and the importance of starting the new year with intention. We’ll dive into practical strategies and my personal stories that emphasize excellence in everything you do. Whether you're a long-time listener or tuning in for the first time, this episode is packed with insights that will inspire you to set meaningful and achievable goals for 2025. So, grab your notebook, and let’s get ready to kick off the year on the right foot! Enjoy the show! What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob IGNITE Your Interior Design Business Success! Join Donna Hoffman's 3-Day Business Immersion Workshop Series! Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design LuAnn’s University - Register Now! Other Shows: #463: Sara Lynn Brennan: Package Your Design Services for Profit and Clarity #514: Power Talk Friday: Sara Lynn Brennan: Investing in Your Success #524: Power Talk Friday: Sara Lynn Brennan: Showing Up is Not Enough #150: Power Talk Friday – Krista Coupar is Back! 5 Steps to Make 2017 Successful! #81: Power Talk Friday- Krista Coupar: Build Your Story and Your Brand #60: Power Talk Friday – Krista Coupar: Managing Work-Life Balance (The Key Questions to Ask Yourself) #607: Project Management with Specific Deliverables and Deadlines #236: Shea McGee of Studio McGee Joins Me Today!!!! #270: Shea & Syd McGee: Building a Design Empire Involves a Lot of Hustle #169: Amber Lewis- Keynote Speaker at Design Blogger’s Conference #184: Amber Lewis – Important Business Tips to Run Your Interior Design Firm #515: Jaclyn Marie: Build an Authentic Instagram Following #687: Demetrius Robinson: Show Up & Do The Work #292: Power Talk Friday: Summer Tannhauser – How to Leverage Pinterest for Your Interior Design Firm #397: Power Talk Friday: Where Are They Now?: Cheryl Luckett: Dwell By Cheryl #573: Cheryl Luckett, #BLM: See Something, Say Something

Today With LuAnn Nigara: Today on A Well-Designed Business, we’re tackling a scenario every designer knows all too well: when a client’s expectations go completely off the rails. What do you do when the budget doesn’t match the vision, the scope keeps growing, and they want you to manage tasks that were never part of the plan? Whether you’re trying to salvage the project or you know it’s time to walk away, this episode will give you the tools to do it like a pro. You’ll learn: ✅ What NOT to do when it’s time to say no. ✅ How to end the relationship with clarity, respect, and professionalism. ✅ Real-world strategies for handling clients who push beyond scope. If you’ve ever felt stuck in this kind of situation, this episode is a must-listen. Tune in now to learn how saying no can protect your time, energy, and reputation—and how it’s the key to building a well-designed business. What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob IGNITE Your Interior Design Business Success! Join Donna Hoffman's 3-Day Business Immersion Workshop Series! Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design LuAnn’s University - Register Now!

Today With Amy Posner: Welcome to a Well-Designed Business. Are you the expert in your business? The one driving conversations? Solving problems? Showing your clients how valuable you are, setting expectations, and running the ship? Or are you an order-taker, following along, being passive, and serving as a yes-man for your clients? Today, I’m joined by Amy Posner, business coach with years of experience helping freelancers and small business owners take control and build stronger, more successful businesses–we’re diving into how to stop being an order-taker and start showing up as the expert. LuAnn Nigara and Amy Posner's Ah-Ha Moments “The more that you own it and the more confident you are and you exude that, the more people are like, okay, great. You're the expert, you're the pro." -Amy “You got to do it easy breezy. Like this is what it is. Whether it's $20 or $20,000 or $200,000. This is what it is. This is just what it is.” -LuAnn More About Amy Posner Amy Posner is a seasoned online entrepreneur and business coach who helps digital creative freelancers build breakthrough businesses. Over her 30-year career, Amy has launched six successful businesses (five of which are still in business today!) and mentored thousands of freelancers to success. Now, she focuses on empowering freelancers to grow the business they want by teaching them the skills they need to attract the right clients – something she teaches in her Complete Breakthrough Freelancer course and as co-host of the Business Badassery podcast. Amy has been featured on Copyhackers and as a guest on several top podcasts, including The Copywriter Club, Copy Chief Radio, and The Deliberate Freelancer, among others. In her free time, you’ll find Amy adventuring around her hometown of Olympia, raising funds for pet cancer treatment, and enjoying Washington’s natural beauty. Connect with Amy Posner Website Instagram Podcast: Business Badassery LinkedIn Breakthrough Clients Breakthrough Sales Calls Complete Breakthrough Freelancer What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Mydoma Studio - Get 20% off your first three months LuAnn University – Registration Open!

Today With LuAnn Nigara: As we wrap up 2024, I’m taking a moment to reflect on the lessons, challenges, and wins from this past year—and looking ahead to 2025. In this episode, I share the stories and milestones that shaped my year, the powerful insights I’ve gained from incredible people, and a challenge for you as you step into the new year. Whether you’re celebrating a big win, planning your next move, or simply seeking inspiration, this episode will leave you motivated to embrace excellence, invest in yourself, and create the success you deserve. What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Katie Decker Erickson’s Success By Design episode: The Future of Interior Design in 2025 [The Table] A Well-Designed Business® 4-Part Docuseries CFO2GO LuAnn’s University Other Shows: AWDB #996: Power Talk Friday: Katie Decker-Erickson: Building True Confidence Through Knowledge and Experience AWDB #790: Rick Campos: Design Biz Survival Guide- The Answer to All Your Business Questions AWDB #774: Rick Campos: Design Biz Survival Guide Celebrates 4 Years! AWDB #981: Jennifer Chukwujekwe: Global Collaboration with Nigerian Designer and Entrepreneur AWDB #1010: Overheard: Developing Resilience in Interior Design Business Leadership with Antonio Deloatch Jr, Sandra Funk and Robin Burrill AWDB #1000: 1000th Episode! LuAnn Nigara is Interviewed by Jude Charles! AWDB #1004: Power Talk Friday: Announcing Mydoma Studio is Acquired by Studio Designer! Sarah Daniele and Keith Granet AWDB #169: Amber Lewis- Keynote Speaker at Design Blogger’s Conference AWDB #184: Amber Lewis – Important Business Tips to Run Your Interior Design Firm

Today With Melanie Lybrand: Welcome to a Well-Designed Business! In today’s on-air coaching session, I’m helping my guest, Melanie Lybrand, conquer an ongoing fear of raising her rates–one that’s so strong it keeps creeping back even after she’s committed to changing it. Today, we’re working through the stories she’s been telling herself and making a tangible action plan to get her over the hump that’s holding her back. LuAnn Nigara and Melanie Lybrand's Ah-Ha Moments “Here’s what you do with fear. The next time you come up with a fee, I want you to come up with it and I want you to add to it. Next time you calculate, you think it's 10,000, you are going to say $11,000, period. You are not passing go, you're not collecting $200, do it, okay? Because here's what I know, somebody that will pay 10 will pay 11.” -LuAnn “If you remember nothing about sales, remember when it truly is about the other person and your actual depth of understanding that you are the answer for that person. You are now in service of them.” -LuAnn More About Melanie Lybrand Melanie is the owner of Happy House Interiors, based in Santa Cruz, CA. Even as a little girl she was fascinated by houses and their interiors, but it wasn’t until her 40s that it dawned on her she could make a career out of that passion. After finishing a design program she spent her first 7 years in the field as a kitchen and bath designer. Realizing she wanted to branch out and be her own boss, Melanie started Happy House Interiors in 2023, a boutique interior design firm specializing in eclectic interiors with an emphasis on historical homes. Connect with Melanie Lybrand Website Instagram Facebook LinkedIn Houzz What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Book a quick intro call with Duke Renders! LuAnn University – Registration Open! Other Shows: AWDB #811: Power Talk Friday: Heather Hansen: You Are Your Own Advocate

Today With NeKeia McSwain: In today’s episode of A Well Designed Business, I sit down with the inspiring NeKeia McSwain, a trailblazer in the interior design industry. NeKeia shares her journey of embracing authenticity and the importance of showing up as your true self in both personal and professional settings. We dive deep into her experiences, discussing the challenges and triumphs she’s faced in an industry that can sometimes prioritize facade over genuine connection. NeKeia emphasizes the value of building supportive circles and the need for emotional intelligence in our interactions, whether with clients, industry peers, or brand partners. Join us as we explore how to navigate the complexities of the design world while remaining true to ourselves. NeKeia's insights remind us that authenticity is not just a personal mantra but a vital element in creating meaningful relationships and successful collaborations. Tune in to discover how you can apply these lessons in your own journey and foster a community where everyone can thrive. More About NeKeia McSwain NeKeia ‘Keia’ McSwain is an award-winning interior designer, product designer, and Principal of NeKeia & Co., a full-service luxury design firm specializing in the marriage of functionality and stunningly custom interiors. Her creative projects often incorporate eye-popping colors and textures that are as unique as each client's. Born in the Southeast and based in Denver, CO, Keia has designed residential and commercial customers across the U.S. Most recently, Keia has furthered her talents in the world of product design with her inaugural collection of handmade leather artisanal lighting called ‘The NeKeia Collection’ for Ngala Trading. She has been prominently featured across the pages of The Wall Street Journal, House Beautiful, Better Homes & Gardens, Architectural Digest, Forbes, and LUXE Magazine to name a few, and was named an Emerging Star by Architectural Digest and People to Watch by Designers Today. An activist and pioneer for diversity in design, Keia serves as the President of Black Interior Designers Inc., the nation’s largest and longest-established organization for designers of color. In this role, Keia uses her voice to elevate those who are traditionally marginalized, particularly black interior designers and aspiring design professionals, through a supportive community that exposes, encourages, and empowers black interior designers with personal and professional growth opportunities. Connect with NeKeia McSwain Website Instagram The NeKeia Collection for Ngala Trading Black Interior Designers Network What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design LuAnn University – Registration Open!

Today With Jennifer Tokatyan: Today on A Well-Designed Business, I speak with Jennifer Tokatyan, leadership consultant and partner with Eileen B Hahn. With over 20 years of experience, Jennifer shares her proven 7-step framework for building strong company culture that drives team performance and business growth. Don't miss information about her upcoming LuAnn University course, "Build an Exceptional Team that Gets Results," starting January 2025. LuAnn Nigara and Jennifer Tokatyan's Ah-Ha Moments “Culture matters the moment you have another human being you are interacting with because you are now interdependent on them to execute on the very things you are trying to deliver,” - Jennifer Tokatyan “Once you clarify yourself as the leader and you exemplify that and are consistent, the whole team will follow. And the ones who don't, you can show them the door,” - LuAnn Nigara More About Jennifer Tokatyan Jennifer Tokatyan is a leadership consultant and a consulting partner with Eileen B Hahn. Jennifer has over 20 years of experience in small and large organizations across multiple industries in public, private and nonprofit sectors. She has worked with and for Fortune 500 companies as well as fast-paced entrepreneurial start-ups and Founder-led companies including interior design, hospitality, real estate, apparel, retail, manufacturing, non-profit and more. Jennifer provides leadership, talent optimization, organizational development, strategic HR consulting and coaching to organizations seeking to grow their people and business, deliver on their brand promise, create the culture and environment where its people flourish and achieve exceptional results. She has several active interior design clients across the United States and was on the expert panel at LuAnn Nigara’s Power Talk Friday at High Point Market in October, 2022. Connect with Jennifer Tokatyan Website LinkedIn What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Hiring Toolkit Bundle LuAnn University – Registration Open! Other Shows: AWDB #68: Chad James- “Think Forward” – Employee Management

Today With LuAnn Nigara: Hi, welcome to A Well-Designed Business! Have you ever faced a business opportunity that made you stop in your tracks? It’s equal parts exciting and terrifying, isn’t it? On this episode, I share a behind-the-scenes look at how I navigated one of those moments. With insights from trusted advisors like Kate O’Hara, I learned valuable lessons that can help YOU handle those big decisions in your business: How to slow down, gather information, and make a thoughtful choice. Why having a network of advisors is a game-changer. How to balance confidence with strategy in decision-making. Listen now for real-world strategies and actionable takeaways. What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design The Power Talk Friday Experts books The Making of a Well-Designed Business: The Workshop on January 8th, 2025! Other Shows: AWDB #1042: In Good Company: CEO Conversations with Kate O’Hara: End-of-Year Business Strategies for Designers: Pipeline, Productivity, and Press AWDB #1030: In Good Company: CEO Conversations with Kate O’Hara: Insights and Strategies on Successful Scaling

Today With LuAnn Nigara: Hi, welcome to A Well-Designed Business! Recently, I listened to Steve Jobs’ biography, and it sparked some big ideas. Steve was more than a tech innovator—he was a master of customer experience, a ruthless prioritizer, and a perfectionist when it came to excellence. In this episode, I’ll reflect on his genius and how we can apply it to our interior design firms. From branding and systems to productivity and storytelling, we’ll cover practical strategies inspired by Jobs and blended with advice from my Power Talk Friday Experts books. By the end, you’ll have a roadmap to simplify, streamline, and succeed in your business. What You’ll Learn in This Episode: Why your customer experience is your brand’s story—and how to control it. How to create systems that simplify your life and delight your clients. Why saying “no” is the key to productivity and growth. The art of storytelling to create emotional connections with your audience. Why excellence is a daily choice that leads to a lasting legacy. Grab your notebook and tune in here! What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design The Power Talk Friday Experts books Sandra Funk’s Interior Design Standard Darla Powell’s Instagram for Interior Designers Other Shows: AWDB #466: Power Talk Friday: Nicole Heymer: You’ve Defined Your Brand…Now What? AWDB #660: Sandra Funk: Level Up Your Business Through Mentorship, Coaching, and Classes. Sponsored Show: “Interior Design Standard” AWDB #803: Power Talk Friday: Amber De La Garza: Productivity is Personal – How to Create Systems that Will Work for You! AWDB #861: Power Talk Friday: Darla Powell: Instagram for Interior Designers