Twins Talk it Up Podcast

How can MSPs scale, evolve, and thrive through the power of strategic enablement? David Schafran, Vice President of Partner Enablement at Pax8 provides insight into equipping MSPs with the tools necessary for achieving operational maturity and long-term value. From navigating mergers and acquisitions to shifting perceptions from “break-fixers” to “trusted advisors,” David outlines how enablement is not just about learning, but about deep, sustainable transformation. Highlights include: Behind-the-scenes look at Pax8 Beyond, the channel’s premier event, and David's session entitled. ‘M&A for the MSP: How to Build Your Winning Strategy.’ Buyers are more risk-aware than ever. 4 Academy delivery learning models. Quickfire lighting round of questions. His passion for photography. Follow David on LinkedIn, visit Davidschafran.com to learn more about this photography, and visit pax8.com to stay connected with the community and marketplace. Timestamps: [09:27] Value Creation Coaching [18:49] Guided Growth to Academy [21:57] Academy learning models [26:35] Weird & Interesting Fact --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

Why is it so important to meet employees where they are—emotionally, professionally, and generationally? Deon MacMillan, Chief People Officer at Pax8, shares her approach to cultivating a dynamic, people-first culture amidst hypergrowth. Her leadership philosophy revolves around balancing high-tech innovation with high-touch human engagement. Highlights include: The need to honor each employee’s current journey, using thoughtful development strategies, AI fluency, and a deep understanding of multi-generational needs. “Meeting them where they are” drives tailored learning paths, stronger engagement, and authentic brand ambassadorship from within. Navigating the tension between scaling a global organization and preserving its unique culture. From one-on-one rituals to employee listening programs, she focuses on creating alignment between purpose and performance. "Organizations that can balance hi tech and high touch will win". Connect with Deon on LinkedIn and visit Pax8.com to stay informed about the community. Timestamps: [07:17] Dispel the fear around AI [07:59] The 5 Generation Workforce [14:32] Developing talent around the globe [22:13] Leading Horizontally --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

"Goals should scare and excite you." That’s the mindset Lane Brannan, EVP & GM Americas at Pax8, brings to leadership—and it's exactly what’s propelling Pax8 to become one of the most innovative cloud marketplaces in the channel. Lane dives into the company’s mission of helping MSPs grow smarter, become more efficient, and reduce risk—while reinforcing the importance of trust, enablement, and delivering real business outcomes. Key Highlights: Pax8 is transforming how MSPs scale and serve clients through education, innovation, and enablement. Vision must be clear from the top and reinforced at every level. Internal onboarding and leadership development are core to growth. Lane’s philosophy: align strategy to individual contribution with a closed-loop feedback system. Connect with Lane on LinkedIn and visit Pax8.com to stay informed about the community. Timestamps: [06:51] Evangelize the why [07:46] Internal enablement [14:06] Conference expectations [25:19] Friday Night Lights --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

Success doesn’t happen by accident—it’s a journey we must own, and that begins with the right mindset. Ryan Walsh, Co-founder and Chief Strategy Officer at Pax8 discusses the power of strategic leadership, embracing innovation, and the importance of cultivating community within the channel. From his rock-climbing analogy of navigating challenges to his passion for helping MSPs grow through “guided growth” and “amplifying uniqueness,” Ryan underscores the need for focused vision and teamwork. Highlights also include: A glimpse into the Voyager Alliance partner program. The expanding influence of AI, agents, and a shift to managed intelligence partners (MIPs). To be competitive means owning a niche, staying connected, and thinking collaboratively. Family and basketball as foundational to his leadership philosophy. His leadership philosophy, rooted in enabling others and fostering shared success, offers valuable lessons for anyone seeking to lead with purpose in a rapidly changing tech landscape. Follow Ryan on LinkedIn and visit Pax8.com to stay informed about the marketplace. Timestamps: [08:21] Father modeled passion [18:03] Voyager Alliance Growth Tracks [18:57] Owning your niche [23:05] Power of Team --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

This is another special edition. We’re on location at IT Nation Secure in Orlando, where cybersecurity leaders, channel experts, and solution innovators gathered to share ideas, build partnerships, and level up the industry—together. Not all heroes wear capes — some carry laptops and create solutions to help their MSPs and partners win. Dive into conversations with inspired leaders: Dexter Caffey, CEO of Smart Eye Technology, Jean Templin, Co-Founder and CEO of Nayak.ai Jared Casner & Mike Zbarsky Co-Founders of Blacksmith Infosec. Highlights include: Participating in the PitchIT Accelerator Program. Multimodal biometric authentication. Inspiration behind names and branding. Necessity of Executive buy-in to impact and shape security culture. Another podcast program to follow. Resources: An e-book from Nayak.ai: The Rise of AI in Sales Enablement https://www.nayak.ai/company/download-the-e-book A sample of the book, Forging Trust: https://blacksmithinfosec.com/forging-trust/ Timestamps: [01:34] Smart Eye Technology [20:39] Nayak.ai [41:13] Blacksmith infosec --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

In this special edition, we’re on location at IT Nation Secure in Orlando, where cybersecurity leaders, channel experts, and solution innovators gathered to share ideas, build partnerships, and level up the industry—together. The one unifying theme: Winning as a Team. In a fast-evolving cybersecurity landscape, individual tools and talent aren’t enough. True resilience—and growth—come from collaboration, trust, and shared purpose. We bring you three dynamic conversations with 4 industry leaders who embody this spirit of partnership: Mike Estep, Chief Client Officer, Blackpoint Cyber. Rayanne Buchianico, Owner, ABC Solutions, LLC. Adam Anderson, CEO and Claudia Horbrook, Customer Success Associate, ThreatCaptain. Highlights include: Collaboration in cybersecurity: internal teams, external partners, and clients. AI integration and security positioning. Value of true partnerships and knowing your numbers. PitchIT Accelerator program. Power of storytelling, investment into people and culture. Resource: Ten Questions to Ask When Selecting an MDR Provider https://rb.gy/lxxqdd We’re grateful that they were able to join and share their unique perspectives on collaboration, innovation, and leadership during IT Nation Secure. Timestamps: [01:35] Blackpoint Cyber [28:24] ABC Solutions [44:42] ThreatCaptain --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

Marketing and sales must operate in alignment to effectively execute an organization’s strategic plan and vision. When these work together: messaging is consistent and clear; customer insights are gained, fueling better campaigns and more effective sales approaches; sales close and growth is accelerated. Angus Robertson, Chief Marketing Officer at ConnectWise, joins us to discuss the evolving role of marketing leadership in today’s tech ecosystem. Angus brings a global lens to shaping partner success and telling compelling stories that drive business impact. Highlights include: ConnectWise’s proactive stance on AI, cybersecurity, community education and supporting MSP’s with their reach and impact. Why MSPs must define and align around their Ideal Customer Profile (ICP.) The power of sales and marketing alignment to scale impact. The core message of Angus’s book, Outcome Marketing: focusing on value and results Key statements from Angus: “Know your lane and then create a powerful story around it.” “You have to be convinced that you're right. You must have conviction.” “It’s the job of marketing to turn strategy into something that engages the market.” Follow Angus on LinkedIn, stay in touch with the community through connectwise.com and pick up his book, Outcome Marketing on Amazon. Timestamps: [16:12] Growing Internationally [18:47] understanding your Ideal Customer Profile [22:09] His Book: Outcome Marketing [27:09] Storytelling success --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

What does it mean to be a champion for MSPs in a world of evolving cyber threats and increasing complexity? In this episode, we dive into the mind of Tim Coach, Community and Channel Evangelist at Cynomi, who reminds us that it all starts with a plan—a plan that must continuously evolve to keep up with the shifting landscape of cybersecurity. Tim brings structure, vision, and purpose to the channel ecosystem. His leadership journey is fueled by a passion to empower MSPs and to demystify the critical role of vCISOs in managing risk, ensuring compliance, and driving strategic growth. Highlights include: A successful plan is a commitment to process, consistency and community. Do you understand your security posture? The shifting MSSP landscape and why certifications matter more than ever. How Cynomi helps MSPs move from reactive to proactive cybersecurity strategies. What it takes to confidently present at conferences. Whether you're an emerging MSP or a seasoned provider looking to strengthen your cybersecurity playbook, this conversation is packed with insight, leadership lessons, and practical guidance for navigating the next era of managed services. Follow Tim on LinkedIn and visit www.cynomi.com to learn more. Time Stamps: [00:12:05] Success and SOP [00:19:30] Managing the security journey [00:21:35] Factor certifications [00:25:33] Presenting and Public speaking [00:30:59] Approach to identify ideal clients --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

The best leaders don’t just inspire with data and direction—they move hearts and minds through storytelling. It’s not a soft skill; it’s a strategic one. Let’s dive into why storytelling remains one of the most powerful leadership tools in today’s fast-paced, information-saturated world. Highlights include: Referencing insights from storytelling experts and how specific types of stories help leaders create trust, communicate vision, and connect authentically with their teams and clients. Storytelling creates emotional resonance and lasting impact. Practical strategies for improving as a storyteller include journaling, following a framework, building storytelling muscles through intention and repetition; and working on active listening skills. Whether you're in tech, sales, or executive leadership, this episode serves as a compelling reminder that stories don’t just inform—they transform. Pick up our journals and books by visiting appmeetup.com Timestamps: [00:03:46] Why storytelling as a strategic leadership tool. [00:04:29] Storytelling experts [00:14:16] Tips to refine and grow as a storyteller. [00:15:34] Story framework. --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

Effective communication is vital for connecting, empowering, and leading communities. Erika Irby, Director of Partner Marketing for the Americas at Microsoft is a purpose driven champion who speaks to the importance of internal communication, public speaking, and leadership awareness. Highlights include: A leadership style shaped by her early career in teaching, where she learned the value of adaptability and empathy. Keep the audience in mind when considering messaging. Bucket fillers and Erika's book entitled, Pieces of Me: A Poetry Collection. Be sure to find fulfillment in filling your own bucket. Microsoft and D&I, Erika co-leading a Women of GPS, a chapter of Microsoft ERG & giving 'your floor space to someone.' Sharing your voice about AI as 'that missing voice will impact future generations.' Be a leader who finds fulfillment by uplifting others. Tune in to hear Erika’s story and her advice for aspiring tech leaders, and pick up her book, Pieces of Me: A Poetry Collection. Time Stamps: [00:06:40] Critical skill of communication [00:19:57] Bucket fillers and writing a book [00:23:26] D&I [00:25:29] Speak up about AI & Copilot [00:32:47] Opportunities in IT --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

Can the essence of motivational leadership be clearly demonstrated and recognized? How can leaders inspire positive change and growth within their teams? It’s not just having the ability to create a vision and set clear goals; leaders must also be able to empower their teams with the necessary tools to succeed. Jon Rector, CEO of Renew Coaches and Area Director with Fellowship of Christian Athletes, shares his thoughts on how to motivate teams and why organizations should invest in leadership coaching. Highlights include: Origin of the name 'Renew Coaching.' The concept of legacy leadership emphasizes that a leader’s legacy is not just what they leave behind, but what they instill in others through intentional actions. Practical strategies for leaders to affirm, celebrate progress, and model values effectively—"it’s caught before it’s taught." Impact of Executive Coaching on retention and ROI. Follow Jon on LinkedIn and visit renewcoaches.com. Learn how you can renew your leadership approach and leave a meaningful legacy. Key Chapters: [00:10:08] Leaving a legacy [00:12:40] "If you don't value people, they won't value you" [00:17:15] Assessment tools [00:20:54] Executive coaching has a 788% ROI [00:23:13] Celebrating people and performance --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

This might be the perfect time to reimagine how to best reach your ICP; how to build a better pipeline. Ryan O’Hara, CEO and Co-Founder of PitchFire, a platform redefining how organizations and B2B teams build pipeline through paid prospecting, discusses a value added approach to your prospecting. Ryan challenges conventional outreach tactics, explaining why more automation doesn’t always mean better results. Key Takeaways: The outbound paradox. Highly personalized outreach campaigns that prioritize engagement over volume, leading to real meetings. How integration with AI is impacting prospecting (30% of sales messages using AI). 743 Billion prospecting touches will be ignored. Get listed on the Pitchfire marketplace. Components of a successful pitch framework. Brand archetypes & social media. Connect with Ryan on LinkedIn and check out PitchFire.com to see how your team can break through the noise. Timestamps: [00:07:13] Effectiveness of paid prospecting [00:14:54] Pitchfire marketplace, Chrome plugin [00:15:51] Key to designing a great pitch [00:21:54] Seth Godin, Purple Cow [00:26:00] Brand archetypes [00:37:11] Quickfire questions --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

When passion meets purpose and opportunity, success takes flight. ConnectWise Channel Evangelist Sean Lardo and Andrea Barrow, Channel Marketing Manager share how the PitchIT Accelerator Program continues to fuel the future of the MSP ecosystem by transforming startup visions into thriving businesses. Headlines include: How PitchIT is far more than a "Shark Tank-style" competition. A rigorous 16-week program covering everything from developing go-to-market strategies to product market fit. 26 startups are empowered to refine their story, build their foundation, and ultimately compete for a coveted spot on the IT Nation Connect stage in Orlando this November. The impact speaks for itself with past finalists having a combined $3M+ in ARR growth. If you're a startup ready to elevate your brand – or an MSP eager to shape the future – applications are open until April 30, 2025. Learn more at itnation.connectwise.com/pitchit and get ready to pitch with purpose! We look forward to seeing you at IT Nation Connect. --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

In a world where communication is often filtered through screens, apps, and AI tools, the need for genuine connection has never been greater. Let’s explore how authenticity in communication is about being intentional, relatable, and human. Whether you're leading a hybrid team, writing emails, or building your brand, your message must resonate with clarity and heart. Highlights include: How misinterpretation is more likely in digital exchanges and how leaders must be proactive in creating space for open dialogue — to foster trust and connection. The rise of AI writing tools and their impact on communication. Authentic communication is a leadership tool that can strengthen credibility and thought leadership. Personalize and refine content to keep it meaningful. Amplify employee voices. Don’t just sound human — be human. Visit AppMeetup.com to learn more about partnering with our Programs. --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

How can organizations drive sustainable growth and predictable profitability by refining not just their Ideal Customer Profile, but also their Ideal Partner Profile? With economic uncertainties impacting the market, it’s no longer sufficient to only understand who your ideal buyer is — businesses must now focus on identifying and investing in the right partnerships. We dive into questions like: What does an ideal partner look like? and What defines a fair, mutually beneficial partnership? Key takeaways include: Go Beyond the ICP: While knowing your ICP is crucial, the real growth may come from honing in on your IPP. The Power of Balanced Partnerships: A successful partnership ensures that the client wins, the partner wins, and you win — avoiding one-sided relationships. What Makes Partnerships Work: Strategic fit, aligned values, shared ICPs, and synchronized buying cycles. Why Some Partnerships Fail: A lack of shared vision, poor alignment, or no clear go-to-market strategy. Tools to Support Partnerships: Move beyond CRMs — consider Partner Relationship Management (PRM) tools to effectively manage partner engagement. Examples of Great IPPs: Highlighting the Red Bull and GoPro collaboration — a case study in complementary brands going to market together. The AppMeetup IPP Framework: A structured approach to evaluating partnerships that can help forecast revenue outcomes. Tips for Success: Develop a partner-first strategy, communicate often, define shared goals, and go to market together. Whether you're a startup or an enterprise, this is packed with actionable insights into building strategic alliances that fuel lasting growth. For more insight into identifying and building strategic partnerships, visit AppMeetup.com --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

Your journey of personal and professional growth may take you around the world. How much will you let your curiosity and thirst for learning propel you toward success? Justin Burns, CEO of Miestro, a video membership platform designed to empower creators, shares his experiences as an entrepreneur and to embrace “destiny moments.” Highlights include: Recognizing the value of self-education to building a leading e-learning tool. Turning expertise into recurring revenue through intentional learning and community engagement. Miestro is currently evolving beyond an LMS to incorporate features like AI assistance and built-in community tools, helping creators deliver more personalized and impactful content. “Intentional travel” and how experiencing different cultures has shaped his entrepreneurial mindset. Remember that you are the GOAT to someone. Follow Justine via social media @ceojustinburns, explore Miestro.com, join his WhatsApp Group: G.O.A.T. Soulful Sundays, and visit https://rb.gy/fw6rb8 to grab a free digital copy of The Expert Code. --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

Mapping out your retirement isn’t just about financial planning—it’s about envisioning a fulfilling and purpose-driven life beyond your career. Wendy Leggett, a Professional Certified Coach and the Owner of Conflux Retirement Coaching LLC, shares how vital it is to be intentional with planning for a successful and fulfilling retirement transition. Highlights include: Guidance through the non-financial aspects of retirement, ensuring the right mindset at that next stage; with confidence, clarity, and a sense of purpose. Embrace your new role as the "CEO of Me” and redefine what leadership means. The importance of communication in relationships, social connections, and avoiding the epidemic of loneliness that can often accompany retirement. As a special resource, Wendy is offering a complimentary coaching session and her Retirement Readiness Mini Workbook (https://bit.ly/44Ufsnm) to help listeners take the first steps toward designing a meaningful and regret-free retirement. Follow her on LinkedIn and visit confluxretirementcoaching.com/ --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

March is International Women’s Month, a time to celebrate the achievements and leadership of women across industries, including technology. With over 28 years of experience in sales, consulting, and digital transformation, returning guest Danielle Estrada, Executive Vice President of Sales and Marketing at Hitachi Solutions Americas, joins the conversation once again. Highlights include: Her leadership approach at Hitachi Solutions and why relationships matter. Her dedication to fostering diverse talent in the tech space, emphasizing the importance of authenticity and embracing diverse perspectives. Exploring industry trends, particularly in compliance, data security, and AI advancements. Insights into how Hitachi Solutions is helping businesses navigate digital transformation. Being an Adjunct Professor at Georgetown University and why you should know the “prompt.’ Her passions for mixology, finding the best online deals and the importance of self-care. Connect with Danielle on LinkedIn and TikTok. Be sure to also follow Hitachi Solutions on LinkedIn --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

Entrepreneurship is a journey and it is not for the faint of heart. It's about growth, resilience, and the courage to lead with authenticity. Tiffany Corbett has consistently embraced new opportunities and her entrepreneurial journey is a testament to adaptability, creativity, and an unwavering mindset. Highlights include: The power of mindset in achieving success. From the bridal and wedding industry—where she built a successful brand and partnered with David’s Bridal—to becoming a judge for the Miss USA Pageant. Her work in photography goes beyond capturing images; she sees it as a way to reflect beauty back to people. Passion to help leaders grow. Her latest venture, Grill Toolz, which she co-founded with her husband, Gabriel. The challenges and rewards of working with a spouse, emphasizing the importance of communication and mutual respect. Connect with Tiffany on LinkedIn and visit studio213.net/ and grilltoolz.com/ --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

Twins have a unique bond that often extends beyond shared birthdays and inside jokes—it can shape careers, partnerships, and even brand-building. Nona Prather, a seasoned speaker booking agent and co-owner of Speaker Elevation along with her twin brother Paul Potter, Business Owner and Fishing Guide share their unique journey as entrepreneurs and as twins. Highlights include: Nona building a career helping thought leaders get on stage and get paid for their expertise. Paul traded his career in technology for a life spent on the water as a fishing guide and content creator. Their father, a professional speaker and past President of The National Speakers Association, was a major influence in shaping their entrepreneurial journeys—teaching them the importance of networking, branding, and positioning themselves as industry leaders. Branding success comes from understanding that the ‘riches are in the niches.’ Nona’s book, 24 Ways To Get Paid To Speak: How Experts Get Paid Thousands Of Dollars For Speaking. Paul’s YouTube channel, @GrandLakeGuy Visit speakerelevation.com to learn more about growing a speaking business, and grandlakefishinguide.com to book your next outing. --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

Scaling sales is a crucial process for any growing business, involving the implementation of tools, systems, and coaching to optimize sales team performance. AJ Mahar, Sales Performance Coach at Sellfire shares how by integrating AI-driven solutions, structured training, coaching and innovative methodologies, organizations can effectively accelerate and scale their sales growth. Highlights include: His journey into sales and his passion for helping organizations scale. How AI is transforming the sales landscape and the importance of having a repeatable methodology for success. Key concepts from his book with co-author Butch Hodson, Sales Lab Scripting: The Proven Playbook to Scientifically Crush Your Sales Goals. A structured framework for scripting, testing, training, and managing sales processes. Success stories of how companies integrating their methodology have seen a 207% increase in sales per representative. Foster a growth mindset and implement effective coaching systems. Follow AJ on LinkedIn, visit Sellfire.com, and pick up your copy of Sales Lab Scripting: The Proven Playbook to Scientifically Crush Your Sales Goals on Amazon. --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

Why do the majority of products that are launched every year fail? Don't play the blame game and examine the approach taken to introduce the product. Was there a lack of product-market fit? Did you appropriately identify your target audience? David Fradin, President of Spice Catalyst and a product management consultant, shares his framework for managing a successful product life cycle. Highlights include: Wealth of experience at HP and Apple includes shaping groundbreaking products like the Apple III and the first hard disk drive on a PC. Insights on leadership, the importance of organizational values, and the role of quality management in building successful products. His S.P.I.C.E. framework of Strategy, Process, Information, Customer, and Employees. Emphasizing the need for proper training, and how a lack of education around product development competencies leads to significant financial waste. The rapid advancement of AI and its impact on product management, and a caution to not lose sight of the customer experience amidst technological innovation. The importance of conducting surveys, identifying 15 unmet needs before launching a product, and setting up "listening posts" to gauge market demand. Pick up David's book, 'Building Insanely Great Products: Some Products Fail, Many Succeed' and visit SpiceCatalyst.com for more information. --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

Communicating your story effectively is at the heart of any successful brand and marketing strategy. How can you leverage creativity to build meaningful connections? Jameson Pitts, Founder of Sangfroid, an Austin-based boutique creative marketing agency, and Co-Host of the ShowUp Podcast Program shares how storytelling within the rise of technology can set your organization apart. Highlights include: Building a career around transforming ideas into compelling narratives that resonate. The pivotal moment with the University of Texas, Austin, that solidified Sangfroid as a true agency. The evolution of the ShowUp Podcast, with co-host Leigh Lepore bringing business stories to life through an audio documentary format. Placing emphasizes on curating high-quality content to earn listeners’ attention. Insights into emerging trends in marketing, and the demand for talented directors and producers. As an advocate for the thriving business landscape in Austin, Texas, Jameson also touches on what makes the city an innovation hub and how it continues to attract entrepreneurs. Follow Jameson on LinkedIn and visit sangfroidstudio.com/ to learn more and for a consultation. --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

Great leaders are those who demonstrate a passion for learning and growing. If the appetite is there, significant lessons can be found from numerous places and sources, including from other leaders, books and nature itself. Author and Leadership Trainer Rosemarie Downer discusses her book, Leaders Are Like Giraffes: Leadership Lessons from a Most Unlikely Teacher. Highlights include: Insight into how the giraffe serves as a powerful metaphor for leadership, emphasizing key traits such as vision, resilience, and adaptability. 19 characteristics of the giraffe. Effective leaders must be able to stand tall in the face of adversity, remain steady amid uncertainty, and lead with clarity and conviction. Leaders must be willing to “stick their necks out,” taking calculated risks and embracing change while also fostering strong connections with their teams. Great leaders focus on influence rather than manipulation, mentor others toward independence, and lead with authenticity rather than seeking constant validation. She also touches on the importance of continuous growth, mentorship, and maintaining integrity. Stand tall in your own leadership journey. Resources including a workbook and a downloadable PDF are available. Visit booksbyrosemarie.com to learn more. --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

The journey of delivering the best customer outcome begins with having the necessary discussions—conversations with end-users as well as with strategic partners. With the future of DaaS expanding beyond device management to holistic IT services, Lenovo continues to drive and deliver innovative, customer-centric solutions. Sukh Dhillon, Worldwide Director of Lenovo TruScale for Device as a Service (DaaS) Channel & SMB shares how Lenovo TruScale is transforming the way businesses and channel partners operate in today’s dynamic landscape. Highlights include: His leadership journey and insights into Lenovo’s growth as a channel centric organization. Evolution toward a subscription-based service model, offering businesses a flexible, scalable, and cost-effective way to manage IT needs. With SMBs facing challenges such as limited IT resources, tighter budgets, and the demand for rapid scalability, Lenovo TruScale provides a comprehensive solution that includes lifecycle management and IT support, allowing businesses to focus on their core operations. Supporting partners with resources and managed service opportunities that drive recurring revenue and deeper client relationships. The growing role of AI in predictive management and security, as well as the increasing importance of sustainability in IT solutions. Follow Sukh on LinkedIn and visit Lenovo.com to learn more about the community and upcoming Road Shows. --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

There is an art to orchestrating successful channel partnership. The conductor masterfully unifies an orchestra to create a symphony; a harmonious masterpiece, with each note and nuance resonating together in perfect unison. Jane Ashworth, Director of Global Strategic Channel Alliances at Lenovo shares what can be expected when an organization is magnificently aligned with its partners and consumers. Let’s dive into delivering innovative and value-driven solutions with both the partner and customer in mind. Highlights include: Her inspiring leadership journey. Leadership emphasized by collaboration, trust, and a joint value proposition that empowers partners to thrive in an evolving tech landscape. Her unique ability to foster collaboration and develop high-performing teams. Lenovo 360 and their ongoing commitment to innovation, education, and empowering its partners. Reclaiming the ‘M Word’ Diversity of voice, women representation and need for male leaders to sponsor Follow Jane on LinkedIn and visit lenovo.com --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

Looking to elevate and exceed your organizational goals this year? Invest in your talent and empower your female leaders with Olympic level focus and confidence. We welcome back Mental Toughness and Certified High-Performance Coach Sheryl Kline to speak about her upcoming book, ‘The Fearless Female Leader.’ Sheryl draws on her experiences coaching world-class athletes, Olympians, and female leaders to create a transformative guide for women aspiring to lead with confidence, authenticity, and influence. Highlights include: A proven framework built on three pillars: clarity, confidence, and influence. Actionable strategies such as 90-day goal planning, journaling for clarity, and building of your "confidence muscle" to silence self-doubt and overcome imposter syndrome. Sheryl also underscores the power of influence, emotional intelligence, strategic-based empathy, authentic communication, and surrounding oneself with an internal board of directors. The Fearless Female Leader aims to inspire not just women but also allies who believe in authentic, courageous leadership. Pre-order The Fearless Female Leadership by visiting fearlessfemaleleadershipbook.com and join the movement to empower women to lead unapologetically. --- more --- If you want to master the art of audience engagement while learning how to conquer speaking anxiety, deliver persuasive presentations, and close more deals, this is the program for you. Twins Talk It Up is hosted by identical twin brothers Danny Suk Brown and David Suk Brown, who share leadership communication strategies designed to help professionals embrace the power of their authentic voice. Together, we’ll explore tips and tools to unlock the full potential of your voice, dominate every stage you step onto, and elevate your influence and value. Along the way, we’ll crush goals and share plenty of laughs. Book a Free 15-minute discovery call: dsbleadershipgroup.com/schedule-a-call/ Website: appmeetup.com/twinstalkitup/ Community: facebook.com/groups/publicspeakingpoints Patreon: patreon.com/twinstalkitup

How can we drive meaningful change in technology? Leadership qualities such as vision, adaptability, empathy, and effective communication are pivotal in driving transformations that align with both personal and organizational goals. Allyship and technology can serve as powerful catalysts for cultivating more effective leaders. Stacey Goodman, Senior Director of North America Solution Provider Sales at Lenovo shares why it is important to empower solution providers and mentor current and future generations of leaders. Highlights include: Insights into her role, highlighting how Lenovo aligns its cutting-edge technologies with the evolving needs of channel partners to ensure their success in an ever-competitive market. Lenovo’s AI Initiative reflected in their commitment to expand their portfolio and investing in programs. Being recognized as one of CRN’s 2024 Power 100 women in the channel, underscoring Lenovo’s commitment to diversity of leadership and innovation. Stacey’s leadership philosophy, grounded in continuous learning and meaningful relationships. Being a keynote speaker at The Women of the Channel Leadership conference, delivering an inspirational message about advocacy and allyship. Follow Stacey on LinkedIn and visit Lenovo.com to learn more about their partner community. --- more --- If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you. Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs. Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”. Support and Follow us: YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6g Instagram: @twinstalkitup Instagram: @dsbleadershipgroup Twitter: @dsbleadership LinkedIn: linkedin.com/company/twins-talk-it-up/ LinkedIn: linkedin.com/company/dsbleadershipgroup/ Facebook: facebook.com/TwinsTalkitUp Facebook: facebook.com/dsbleadership/ Website: dsbleadershipgroup.com/TwinsTalkitUp

By actively listening to end-users and strategic partners, businesses can identify pain points, address gaps in their products or services, and implement solutions that enhance satisfaction and usability. Feedback also fosters a collaborative environment where both trust and loyalty increases, providing direct insights into experiences, challenges, needs and sets up all parties involved for better outcomes. Dana Ryan, General Manager of Lenovo North America’s Infrastructure Solutions Group (ISG) shares insights into the value of feedback, partnerships and allies. Highlights include: Experience from a decade-long journey at Lenovo, highlighting their focus on innovation, AI capabilities, and sustainable solutions. Importance of a customer-centric approach, commitment to fostering diversity, and its inclusion in the Bloomberg Gender Equality Index. Emphasis on the importance of feedback, open solutions, and flexible financial options to meet client needs. Reflected on her leadership philosophy, advocacy for women in tech, and exciting partnerships with F1 and FIFA that showcase Lenovo’s emphasis on speed and precision. Follow Dana on LinkedIn and visit Lenovo.com to learn more about their continued impact in the partnership community. --- more --- If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you. Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs. Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”. Support and Follow us: YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6g Instagram: @twinstalkitup Instagram: @dsbleadershipgroup Twitter: @dsbleadership LinkedIn: linkedin.com/company/twins-talk-it-up/ LinkedIn: linkedin.com/company/dsbleadershipgroup/ Facebook: facebook.com/TwinsTalkitUp Facebook: facebook.com/dsbleadership/ Website: dsbleadershipgroup.com/TwinsTalkitUp

Learning journeys are designed around formal and informal training programs that support growth initiatives, ingrain new knowledge, build existing skills and boost professional development. AppMeetup Executive Coach and VP Partner Growth Jennifer Brown makes a special appearance to help host the program as we welcome Sabine Leuthner, Director of Global Sales Learning & Development for the Infrastructure Solutions Group at Lenovo. Highlights include: Sabine’s leadership philosophy centered on empowerment, inclusivity, and fostering collaboration. Meeting the learner where they are means being able to create engaging, accessible, and adaptable learning programs that align with organizational goals and cultural contexts. Engagement strategies include leveraging AI to personalize and enhance learning while maintaining the critical human connection. Measuring the effectiveness of programs, including a framework for KPIs, as well studying quantitative and qualitative feedback. The evolving role of leaders in learning and development, and the need to support women in leadership. Her passion for curiosity and growth inspires listeners to invest in their development and leadership journeys. Follow Sabine on LinkedIn and visit lenovo.com for more information about programs and resources supporting the community. --- more --- If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you. Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs. Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”. Support and Follow us: YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6g Instagram: @twinstalkitup Instagram: @dsbleadershipgroup Twitter: @dsbleadership LinkedIn: linkedin.com/company/twins-talk-it-up/ LinkedIn: linkedin.com/company/dsbleadershipgroup/ Facebook: facebook.com/TwinsTalkitUp Facebook: facebook.com/dsbleadership/ Website: dsbleadershipgroup.com/TwinsTalkitUp

Is it possible to think that you can find greater fulfillment and success when you focus more on providing value? Renowned speaker and coauthor of the international bestseller The Go-Giver, Bob Burg shares how you can find that gratifying and rewarding result when you shift your focus from getting to that of giving. The Go-Giver is an international best seller with over 1 Million copies sold and translated into 30 languages. Let’s become Go-Givers! Highlights include: Define value and discover what others need or want and solve their problems. 5 Laws of Stratospheric Success - Value, Compensation, Influence, Authenticity, and Receptivity. The opposite of a 'Go-Giver is not a Go-Getter. The opposite is a Go-Taker Foster meaningful connections, and stand out in competitive environments. Reflecting on Bob’s speaking journey, his relationship with ConnectWise, and his commitment to inspiring a Go-Giver culture. Follow Bob on LinkedIn and visit Burg.com to learn more about the Go-Giver way. --- more --- If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you. Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs. Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”. Support and Follow us: YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6g Instagram: @twinstalkitup Instagram: @dsbleadershipgroup Twitter: @dsbleadership LinkedIn: linkedin.com/company/twins-talk-it-up/ LinkedIn: linkedin.com/company/dsbleadershipgroup/ Facebook: facebook.com/TwinsTalkitUp Facebook: facebook.com/dsbleadership/ Website: dsbleadershipgroup.com/TwinsTalkitUp

Described by an attendee as the 'Super Bowl for MSPs', IT Nation Connect did not fail to deliver. Events and communities like IT Nation are vital to ensuring you are fitted with necessary tools and resources to meet the demands for greater protection, support and growth. This is why over 7,000 attended IT Nation Evolve, Summit and Connect in-person or virtually. The week was filled with incredible workshops, activities, coaching, performances and speakers from all over the world, including Tony Hawk and Bob Burg. You've made it through an amazing conference; now what? It's time to make sure you've made the most of your conference experience. Did you hit your goals? Are your next steps clearly outlined? Gregg Lalle, SVP & GM of IT Nation shares how TSPs and leaders can build from the momentum of the week. Highlights include: Amazing growth of ConnectWise and IT Nation, including 3,500+ in-person attendees with 150+ solutions partners. Some of his key takeaways from IT Nation Evolve, Channel Summit and Connect. Benefits of joining a peer group. An unashamed recognition of others making an impact within the community. Opening Keynote as well as the handoff from Jason Magee to Manny Rivelo. 3 Pillars of IT Nation: Community of Communities, Partner-Centric Ecosystem, Education First. Slogan of "Wise Together. Rise Together" The live event may be over, but you can still register for a FREE virtual pass and access 100+ on-demand sessions and 6 Keynotes through February 8th. Follow Gregg on LinkedIn and visit connectwise.com/theitnation to learn more about IT Nation. --- more --- If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you. Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs. Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”. Support and Follow us: YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6g Instagram: @twinstalkitup Instagram: @dsbleadershipgroup Twitter: @dsbleadership LinkedIn: linkedin.com/company/twins-talk-it-up/ LinkedIn: linkedin.com/company/dsbleadershipgroup/ Facebook: facebook.com/TwinsTalkitUp Facebook: facebook.com/dsbleadership/ Website: dsbleadershipgroup.com/TwinsTalkitUp

The attack landscape continues to evolve and threat actors are going beyond the office to creatively attack where your employees and team members are. Chris Cleveland, Founder of PIXM joins us to share how organizations can prevent phishing scams and enhance threat detection with 'eyes in the browser.’ Highlights include: Leadership journey and why start PIXM. Ally of AI computer vision to identify new phishing attacks, and providing added protection at the browser level. Phishing is not just an email security challenge, but an issue across all social platforms including the use of QR Codes and text messaging. Making it easy to work with the community and the impact being made in the educational market. Growing with the IT Nation Community. Follow Chris on LinkedIn and visit pixmsecurity.com/partners/signup/ to learn more about becoming a channel partner. --- more --- If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you. Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs. Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”. Support and Follow us: YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6g Instagram: @twinstalkitup Instagram: @dsbleadershipgroup Twitter: @dsbleadership LinkedIn: linkedin.com/company/twins-talk-it-up/ LinkedIn: linkedin.com/company/dsbleadershipgroup/ Facebook: facebook.com/TwinsTalkitUp Facebook: facebook.com/dsbleadership/ Website: dsbleadershipgroup.com/TwinsTalkitUp

Empowering the Managed Service Providers (MSPs) community involves equipping them with the necessary tools, resources, and support to drive growth, improve service delivery and strengthen client relationships. Dor Eisner, CEO and Co-Founder of Guardz, a cybersecurity company focused on protecting small and medium-sized businesses shares how they are addressing the unique challenges SMBs face, such as limited budgets and IT resources, by providing a unified, easy-to-use platform that integrates security and compliance tools. Highlights include: Background from being a commander in the Intelligence force. Meeting with cyber insurance carriers to better understand the type of attacks they are dealing with to develop their framework. The importance of education and partnerships, like their collaboration with SentinelOne, to stay ahead of emerging threats. Encouraging SMBs to prioritize cybersecurity through basic protections and trusted solutions. Hiring the best talent to stay ahead of the competition and threats. Building and strengthening partnerships within IT Nation. Follow Dor on LinkedIn and visit guardz.com/ to learn more about their unified platform for threat detection and response across identities, emails, devices and data. --- more --- If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you. Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs. Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”. Support and Follow us: YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6g Instagram: @twinstalkitup Instagram: @dsbleadershipgroup Twitter: @dsbleadership LinkedIn: linkedin.com/company/twins-talk-it-up/ LinkedIn: linkedin.com/company/dsbleadershipgroup/ Facebook: facebook.com/TwinsTalkitUp Facebook: facebook.com/dsbleadership/ Website: dsbleadershipgroup.com/TwinsTalkitUp

Sensitive topics aren’t easy to address, but they are necessary until true change occurs. The temptation is to become angry and choose sides instead of taking the time to pause, inject empathy and simply breathe. Jamie Burton-Oare, CEO of Jomaja Films, and actor Stephen Hill, speak to the power of storytelling through their impactful short film, Breathe. Highlights include: Marking the 10th anniversary of Eric Garner’s death with a project to address systemic injustice and explore resilience and humanity in moments of crisis. The Journey Breathe the Film is on for recognition and with the goal of being nominated for “Live Action Short Film’ award by the Academy. The creative process behind Breathe, including collaborations with amazing actors, key figures and Grammy-winning artist Shabazz Palaces. Magnum P.I., Voiceovers and Auditions. The value of networking, including HBCUs and Film Festivals. Storytelling is an amazing tool that can be used for social change. Don’t be led by fear but be guided to serve, protect and elevate voices. Continue to elevate your leadership, creativity, and impact. Visit jomajafilms.com/ to keep up with news on Breathe and follow Jamie and Stephan on Instagram with the following handles: @stephenhillacts @jamieburtonoare @jomajafilms --- more --- If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you. Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs. Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”. Support and Follow us: YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6g Instagram: @twinstalkitup Instagram: @dsbleadershipgroup Twitter: @dsbleadership LinkedIn: linkedin.com/company/twins-talk-it-up/ LinkedIn: linkedin.com/company/dsbleadershipgroup/ Facebook: facebook.com/TwinsTalkitUp Facebook: facebook.com/dsbleadership/ Website: dsbleadershipgroup.com/TwinsTalkitUp

Being a champion for diversity and women in the tech sector involves actively promoting, supporting, and driving efforts to ensure greater representation, inclusion, and equity for women and underrepresented groups in the technology industry. Michelle Ragusa-McBain, Global Channel Chief at SonicWall, is one such champion. Highlights include: Michelle stated that we are her favorite twins. Ties husband Jay McBain for the most appearances on our programs. Love of travel and taking her children along. The beauty of exposure and perspective. Michelle’s passion for elevating women and leaders of diversity within tech; to be seen and heard. Key moments from IT Nation, including discussions on the evolving challenges of cybersecurity and the importance of empowering the MSP community. A glimpse into SonicWall’s future, emphasizing investments in partner-focused strategies, innovative solutions, and advancements in automation and AI to strengthen cybersecurity efforts. Follow Michelle on LinkedIn and visit sonicwall.com to learn more about their cybersecurity products, services and network of partners. --- more --- If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you. Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs. Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”. Support and Follow us: YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6g Instagram: @twinstalkitup Instagram: @dsbleadershipgroup Twitter: @dsbleadership LinkedIn: linkedin.com/company/twins-talk-it-up/ LinkedIn: linkedin.com/company/dsbleadershipgroup/ Facebook: facebook.com/TwinsTalkitUp Facebook: facebook.com/dsbleadership/ Website: dsbleadershipgroup.com/TwinsTalkitUp

The challenges of cyber attacks and threat actors place immense pressure on Managed Service Providers, who serve as the guardians of countless businesses. But MSPs don’t have to face these battles alone. Aaron Torres, Cisco’s Business Development Leader for MSSPs shares insights on building strategic security partnerships that empower MSPs & MSSPs to create robust defenses. Highlights include: Being driven for personal growth and organization success. Leveraging partnerships to tackle modern cybersecurity challenges. Cisco MSSP Program & Ecosystem partners. What in addition to profitability should be considered when choosing partnerships. Why MSPs & MSSPs should invest more into their clients. Leading a Panel Discussion at IT Nation Connect. Follow Aaron on LinkedIn, visit Cisco.com to learn more about their Partner program, and grab your favorite snack or candy. --- more --- If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you. Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs. Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”. Support and Follow us: YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6g Instagram: @twinstalkitup Instagram: @dsbleadershipgroup Twitter: @dsbleadership LinkedIn: linkedin.com/company/twins-talk-it-up/ LinkedIn: linkedin.com/company/dsbleadershipgroup/ Facebook: facebook.com/TwinsTalkitUp Facebook: facebook.com/dsbleadership/ Website: dsbleadershipgroup.com/TwinsTalkitUp

What is the formula for successful growth? Is there an equation or recipe that every leader and organization should follow? Nick Heddy, President and Chief Commerce Officer at Pax8, shares leadership insights on what has contributed to the success he has experienced. Highlights include: His incredible journey from being the eighth employee at Pax8 to leading its transformative growth. servant leadership, and fostering a culture of gratitude and collaboration. IQ, EQ & GQ with GQ (Grit Intelligence). Admiring leaders and his commitment to mentorship and coaching Scaling a rapidly growing company while staying true to its mission and values with an emphasis on being agile. Growing powerful communities, including with the ConnectWise ecosystem. The future of cloud solutions and the launch of Pax8's Voyager Alliance Partner Program. Follow Nick on LinkedIn and visit pax8.com/en-us/ to learn more about the marketplace and community. --- more --- If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you. Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs. Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”. Support and Follow us: YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6g Instagram: @twinstalkitup Instagram: @dsbleadershipgroup Twitter: @dsbleadership LinkedIn: linkedin.com/company/twins-talk-it-up/ LinkedIn: linkedin.com/company/dsbleadershipgroup/ Facebook: facebook.com/TwinsTalkitUp Facebook: facebook.com/dsbleadership/ Website: dsbleadershipgroup.com/TwinsTalkitUp

Having a thorough understanding of your ideal target market, being able to develop an effective strategic marketing plan, and managing finances are just some of the various elements necessary for any small to medium-sized business looking to have consistent success and growth. Savvy business owners take every opportunity to maximize their potential for success. Maceik Szczesniak, Chief Growth & Strategy Officer with the B2SMB Institute talks about the importance of community to support and help organizations scale and succeed. With over 4,000 members, the B2SMB Institute bridges insights, partnerships, and resources to empower businesses serving the small-to-medium business (SMB) market. Highlights include: How the name Magic came about and his journey to B2SMB. The Institute’s mission of connecting brands and service providers with SMBs in impactful ways. Research reveals that SMBs are only half as productive when compared with larger organizations. When you should wear your ‘business owners hat' and not your ‘technology hat.' Reflecting on his experience at the IT Nation Connect Conference, his key takeaways, trends, and new partnerships that align with B2SMB’s goals. His excitement about partnering with Universities and higher education. Follow Magic on LinkedIn, send him an email at [email protected] and visit b2smbi.com/ to learn more about their resources and the power of networking. --- more --- If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you. Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs. Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”. Support and Follow us: YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6g Instagram: @twinstalkitup Instagram: @dsbleadershipgroup Twitter: @dsbleadership LinkedIn: linkedin.com/company/twins-talk-it-up/ LinkedIn: linkedin.com/company/dsbleadershipgroup/ Facebook: facebook.com/TwinsTalkitUp Facebook: facebook.com/dsbleadership/ Website: dsbleadershipgroup.com/TwinsTalkitUp

Cyber threats evolve rapidly, making it challenging for MSPs to stay ahead. How can we further empower MSPs to simplify security while scaling their businesses? That’s where Senteon Cybersecurity steps in, transforming endpoint security into a scalable, automated solution. Zach Kromkowski, Chief Customer Officer at Senteon and the winner of the PitchIT 2024 competition, shares his insights into revolutionizing cybersecurity for MSPs by focusing on endpoint hardening. Highlights include: Simplifying the process of hardening endpoints and automation to streamline compliance. Success stories from the MSP community. Embracing an adventurous RV lifestyle Educational webinar series. Having the mindset of expecting to win and the support needed for entrepreneurs and early stage organizations. Experience being a part of the PitchIT Accelerator Program and being named the Winner of PitchIT 2024. Follow Zach on LinkedIn and visit senteon.co/ to learn more about solutions to safeguard and optimize your endpoints. --- more --- If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you. Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs. Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”. Support and Follow us: YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6g Instagram: @twinstalkitup Instagram: @dsbleadershipgroup Twitter: @dsbleadership LinkedIn: linkedin.com/company/twins-talk-it-up/ LinkedIn: linkedin.com/company/dsbleadershipgroup/ Facebook: facebook.com/TwinsTalkitUp Facebook: facebook.com/dsbleadership/ Website: dsbleadershipgroup.com/TwinsTalkitUp

As an MSP, there is another layer to the QBR you should have with your clients. Have that conversation surrounding the fear of uncertainty and doubt around insurance. Doug Kreitzberg, Founder and CEO of SeedPod Cyber, speaks to the importance of including a value equation that addresses the importance of protecting digital relationships. Some Highlights: Communicating risk via the common language of ‘dollars.’ How much risk do you want to take vs mitigate vs transfer? Education is vital including how to have a conversation around the governance of risk. Training to promote ‘healthy digital behaviors.’ Leverage resources including an AI driven tool to support with the risk assessment process, and an eBook, demonstrating how risk can be turned into revenue, Leadership lessons from theatre, including the concept of performance and being intentionally aware. Experience from being a PitchIT Accelerator Cohort and Finalist. Follow Doug on LinkedIn and visit seedpodcyber.com/ to learn more about protecting your organization. --- more --- If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you. Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs. Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”. Support and Follow us: YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6g Instagram: @twinstalkitup Instagram: @dsbleadershipgroup Twitter: @dsbleadership LinkedIn: linkedin.com/company/twins-talk-it-up/ LinkedIn: linkedin.com/company/dsbleadershipgroup/ Facebook: facebook.com/TwinsTalkitUp Facebook: facebook.com/dsbleadership/ Website: dsbleadershipgroup.com/TwinsTalkitUp

As an MSP, how can you bring added value for your clients? How can small changes in energy consumption make a big impact on savings and strengthen client relationships? Daniel Ellis, Founder of PC Powersave, a SaaS company revolutionizing energy efficiency in the IT industry shares insight into how MSPs can add value by including within their QBRs, a portion about monitoring and optimizing energy usage and leveraging rebates. Highlights include: Misconceptions about energy conservation, tangible cost and energy savings. Daniel’s unique pandemic pivot to creating face shields. Looking ahead and envisioning a future where IT professionals play a more active role in facility management through smart technologies. Being a Finalist in the 2024 ConnectWise PitchIt Accelerator program & competition. Take advantage of PC Powersave's year-end offer to start saving today! Follow Daniel Ellis on LinkedIn and visit pcpowersave.com to learn more. --- more --- If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you. Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs. Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”. Support and Follow us: YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6g Instagram: @twinstalkitup Instagram: @dsbleadershipgroup Twitter: @dsbleadership LinkedIn: linkedin.com/company/twins-talk-it-up/ LinkedIn: linkedin.com/company/dsbleadershipgroup/ Facebook: facebook.com/TwinsTalkitUp Facebook: facebook.com/dsbleadership/ Website: dsbleadershipgroup.com/TwinsTalkitUp

How do you know what success looks like? How can you measure up and compare your organization's size, revenue and niche with other technology solution providers? What are the metrics your organization should know? Know the data and build with the data in mind. Peter Kujaw, Vice President and General Manager of Service Leadership, a ConnectWise Solution shares how important it is to understand what's driving performance. Benchmarking allows Technology Service Providers to form objective assessments of their performance, and they help them to make improvements and hopefully attain best practice or ‘best in class.’ Highlights include: Power of data to transform your business. NSPCOA - The Normalized Solution Provider Chart of Accounts, helps to capture trends and to reveal what 'good' is. How ConnectWise entered the picture and the impact of that dynamic relationship for the overall community. How 'Best in Class' is determined. What stood out to him from the Q3 Data Insights. Impact of AI and Security services for an MSP. The SLIQ platform. Peter’s advice to not panic and to join a peer group, like Evolve. Follow Peter on LinkedIn and visit service-leadership.com to take the Compensation Survey and receive a free copy of the Service Leadership Index 2025 Annual IT Solution Provider Compensation Report. --- more --- If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you. Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs. Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”. Support and Follow us: YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6g Instagram: @twinstalkitup Instagram: @dsbleadershipgroup Twitter: @dsbleadership LinkedIn: linkedin.com/company/twins-talk-it-up/ LinkedIn: linkedin.com/company/dsbleadershipgroup/ Facebook: facebook.com/TwinsTalkitUp Facebook: facebook.com/dsbleadership/ Website: dsbleadershipgroup.com/TwinsTalkitUp

A good onboarding experience with new partners is crucial as it sets the tone for the entire relationship; and, helps to build trust and loyalty, while increasing the likelihood of a long-term retention. This could translate into producing advocates and evangelists of the community. AJ Adade, VP Onboarding & Consulting, ConnectWise, shares some thoughts on how focusing on the success of the partner can translate into success of the organization. Highlights include: Family background and how the military has helped to shape his leadership. Leadership foundation and why ConnectWise. Onboarding mindset and journey into the ecosystem. How success is measured; it's about the partner's success. The impact of testimonials and community. Be clear with your growth destination by starting "with the end in mind." Follow AJ on LinkedIn and keep up with the IT Nation community by visiting connectwise.com --- more --- If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you. Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs. Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”. Support and Follow us: YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6g Instagram: @twinstalkitup Instagram: @dsbleadershipgroup Twitter: @dsbleadership LinkedIn: linkedin.com/company/twins-talk-it-up/ LinkedIn: linkedin.com/company/dsbleadershipgroup/ Facebook: facebook.com/TwinsTalkitUp Facebook: facebook.com/dsbleadership/ Website: dsbleadershipgroup.com/TwinsTalkitUp

The balance between technological advancements and preserving meaningful client relationships is vital to the overall success of any technology service provider. To ensure continued growth, there should also be a commitment to partner feedback. We sat down with Jeff Bishop, Chief Product Officer at ConnectWise, during the IT Nation Connect Conference to explore the transformative impact of AI and automation on Managed Service Providers (MSPs). Highlights include: How ConnectWise is integrating AI into its solutions, enhancing service delivery, and addressing cybersecurity challenges while maintaining a strong emphasis on the human element in technology. Touching on the Asio platform's strengths, such as its adaptive UX and modular design, as key innovations supporting MSPs. His insights on leadership, emphasizing long-term vision and empowering teams. Brainstorming and the 5 Whys methodology. Jeff's Conference experience. Follow Jeff on LinkedIn and visit connectwise.com to learn more about the ASIO platform, including the ability to watch a live demo. --- more --- If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you. Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs. Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”. Support and Follow us: YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6g Instagram: @twinstalkitup Instagram: @dsbleadershipgroup Twitter: @dsbleadership LinkedIn: linkedin.com/company/twins-talk-it-up/ LinkedIn: linkedin.com/company/dsbleadershipgroup/ Facebook: facebook.com/TwinsTalkitUp Facebook: facebook.com/dsbleadership/ Website: dsbleadershipgroup.com/TwinsTalkitUp

Instead of randomly building your network, what if we could create communities that helped everyone involved achieve their goals together? These intentional relationships can help accelerate growth and success through a common commitment to learning, encouragement and accountability. Pete Sorensen, Vice President Strategic Initiatives at ConnectWise joins us to help kick off IT Channel Summit and IT Nation Connect with some thoughts about the power of community. Highlights include: The IT Nation Mission for the community is "Wise Together, Rise Together". A focus to provide resources and support for the vendors in the community. The peer group story often goes from, 'misery loves company' to 'I can learn and not make mistakes myself,' and then to 'benchmarking' and success. Viewing mentorship as a gift. Pete’s love for the Iowa State football program. Leadership lessons learned from the farm and his family Follow Pete on LinkedIn and visit ConnectWise.com to learn more about the IT Nation community. --- more --- If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you. Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs. Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”. Support and Follow us: YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6g Instagram: @twinstalkitup Instagram: @dsbleadershipgroup Twitter: @dsbleadership LinkedIn: linkedin.com/company/twins-talk-it-up/ LinkedIn: linkedin.com/company/dsbleadershipgroup/ Facebook: facebook.com/TwinsTalkitUp Facebook: facebook.com/dsbleadership/ Website: dsbleadershipgroup.com/TwinsTalkitUp

As a sales professional, you have to earn the right to ask questions. This is at the very foundation of being a great sales consultant. You do this by getting to know your prospect first. Keep asking until you uncover what really matters to them. Richard Harris, Founder of The Harris Consulting Group and co-founder of Surf and Sales shares how essential it is for every sales leader to earn that right through active listening, understanding human psychology, and by establishing a mutual level of respect. When you’ve earned that right, they will be in a position to receive what you have to share. Highlights include: The goal is to get people to 'fall in trust' with us. Integrating an ‘AI function within your sales stack.' Importance of mental health awareness and support for sales professionals; search 'The State of Mental Health in Sales.' Leading with vulnerability as 'everybody wants to be seen, heard and understood.' Surf and Sales Summit. Impactful relationships including Scott Leese, Jeff Riseley and Ralph Barsi. His book, 'The Seller's Journey: Your Guidebook to Closing More Deals with N.E.A.T. Selling.’ Follow Richard on LinkedIn, send him a text on his cell and go to SurfandSales.com to learn more about the summit and community. --- more --- If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you. Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs. Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”. Support and Follow us: YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6g Instagram: @twinstalkitup Instagram: @dsbleadershipgroup Twitter: @dsbleadership LinkedIn: linkedin.com/company/twins-talk-it-up/ LinkedIn: linkedin.com/company/dsbleadershipgroup/ Facebook: facebook.com/TwinsTalkitUp Facebook: facebook.com/dsbleadership/ Website: dsbleadershipgroup.com/TwinsTalkitUp

Why do relationships matter, and why are they essential for long-term success and growth? Trust is the foundation of healthy, thriving relationships, acting as the key currency that strengthens connections. Now may be an ideal time to conduct a "temperature check" with your current customers and strategic partners to assess and deepen these bonds. Chris Black, Chief Revenue Officer at Jolera, shares about the importance of cultivating existing relationships and leveraging strategic alliances for incredible growth and success. Highlights include: Jolera’s approach to building globally and the strength of their partnership with Lenovo; their depth of expertise and engagement. Finding talent all over the world. It’s about quality over quantity. Focusing on activity based selling and the power of understanding. Insight into his soon to be released book, which features his sales strategies and methodology for training; including MIA, which stands for Measurement, Inspection and Accountability. Are Conferences worth it? Follow Chris on LinkedIn and visit jolera.com to learn more about their MSP, their global reach and their partnership with Lenovo. --- more --- If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you. Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs. Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”. Support and Follow us: YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6g Instagram: @twinstalkitup Instagram: @dsbleadershipgroup Twitter: @dsbleadership LinkedIn: linkedin.com/company/twins-talk-it-up/ LinkedIn: linkedin.com/company/dsbleadershipgroup/ Facebook: facebook.com/TwinsTalkitUp Facebook: facebook.com/dsbleadership/ Website: dsbleadershipgroup.com/TwinsTalkitUp

As workflows become more automated and the use of cloud and communication platforms becomes more commonplace, organizations are understandably more concerned about their digital security postures. Prioritizing protection and delivering responsible AI are expected. Doug Fisher, Senior Vice President and Chief Security and AI Officer with Lenovo shares thoughts on Lenovo’s responsible AI governance initiative as well as guiding successful teams. Highlights include: Lenovo Pantheon platform. Military background and training as core to providing teams with structure, clarity of expectation and permission to lead. Teamwork and responsibility to deliver secure, ethical and reliable products. Joining the Joint Cyber Defense Collaborative (JCDC). Partnership with Formula One as they are all about performance. Lenovo Tech World 2024 Conference. His commitment to Oregon State University. Follow Doug on LinkedIn and visit lenovo.com --- more --- If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you. Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs. Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”. Support and Follow us: YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6g Instagram: @twinstalkitup Instagram: @dsbleadershipgroup Twitter: @dsbleadership LinkedIn: linkedin.com/company/twins-talk-it-up/ LinkedIn: linkedin.com/company/dsbleadershipgroup/ Facebook: facebook.com/TwinsTalkitUp Facebook: facebook.com/dsbleadership/ Website: dsbleadershipgroup.com/TwinsTalkitUp

“Death to the Ticket!” This is the war cry from an organization shaking up the MSP community. When you increase the ability to service the needs of your clients, you increase profit margins while reducing both costs and stress. Matt Linn, Cofounder and COO of Thread shares an exciting update to support IT solution providers. Highlights include: When you think service delivery, think integrated chat with Thread. AI Powered automation to remove the administrative burden. Life after becoming the 2023 PitchIT Accelerator Winner. The dynamics of what makes his partnership work with Co-Founder Mark Alayev. Essential that you maximize your 'time and attention', your opportunity to shine. Core Values of Radical, Intentional, Customer Craziness aka Customer Centricity. Magic Agents; an agent dynamic reasoning platform. Follow Matt on LinkedIn and visit getthread.com/ to request a free demo and to learn more about ‘Magic Agents.’ --- more --- If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you. Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let’s crush some goals, deliver winning sales pitches, and enjoy some laughs. Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”. Support and Follow us: YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6g Instagram: @twinstalkitup Instagram: @dsbleadershipgroup Twitter: @dsbleadership LinkedIn: linkedin.com/company/twins-talk-it-up/ LinkedIn: linkedin.com/company/dsbleadershipgroup/ Facebook: facebook.com/TwinsTalkitUp Facebook: facebook.com/dsbleadership/ Website: dsbleadershipgroup.com/TwinsTalkitUp