Tourpreneur Tour Business Podcast

Ben Gollan, a former lawyer turned accidental entrepreneur, found job satisfaction in running sandwich tours in New York City called A Man and his Sandwich, shares insights on team building, niche food tours, and effective outsourcing.00:00 🍔 Former lawyer turned accidental entrepreneur finds job satisfaction in running sandwich tours in New York City after being inspired by niche tour operators and starting as a hobby.08:27 🏠 Airbnb's website relaunch in 2022 impacted experienced hosts' organic business, but CEO Brian Chesky promises a renewed focus on experiences in 2023.16:28 🥪 Team building should be simple, fun, and interactive, with a shareable hook like the hot dog sandwich debate, and alternative ingredients can be used if needed.22:38 🍔 Niche food tours use SEO optimization, content creation, and media coverage to expand their reach and engage with passionate audiences.26:58 🥪 A Man and his Sandwich promotes unique tourism experiences through storytelling, nostalgia, history, and purpose.33:03 🚶‍♂️ Ben shares how identifying opportunities and capitalizing on luck led to success in the tour industry, while pursuing passions and avoiding burnout in the sandwich business.37:46 👥 Learn to outsource effectively and build a team to work on your business, not in it, as demonstrated by Ben's experience running 45 online classes during the busiest week before Christmas 2020 and seeking assistance from other hosts for hosting and tours.41:45 🥪 An open face sandwich is still a sandwich... or is it?   Visit Ben's WebsiteBen Gollan on LinkedIn

In this first episode of our Multi-Day series with Mat Newton, Ruth Franklin shares her journey to success in the B2B tour business, discussing the importance of having documents in place, creating a succinct pitch deck, connecting with product managers and CEOs on LinkedIn, and making connections and adding value to stand out in a competitive market at trade shows.00:00 🤝 Pick 10 of your "dream clients" to start selling to as a strategy for success in the tour and travel industry.08:09 💡 Ruth's journey to success in the B2B tour business is discussed, including the importance of having documents in place and creating a succinct pitch deck to share with prospective partners.13:07 🤔 Use risk assessment and conversation to plan a successful tour and share your lessons with your younger self.19:08 🤝 Connecting with product managers and CEOs on LinkedIn, I generated over 250,000 in revenue and created potential for multi-million dollar revenue stream over the next 10 years.28:16 🤝 Building relationships with businesses takes time and effort, be social and friendly online but keep personal rants to a minimum.33:25 🤝 Connecting with your tourism board and setting up in a coffee shop can help first-time exhibitors get the most out of trade fairs, with potential for 15 current partners, 20 new contacts, and 3 quotations already received.40:22 🤝 Make connections and add value to stand out in a competitive market at trade shows by researching and pre-working, and follow-up emails can help keep the conversation going.Visit Secret Paradise MaldivesRuth on LinkedIn  

Katy Clarke of Untold Italy chats with Mitch Bach and shares her insights on building a successful multi-day tour business in Italy through podcasting, affiliate marketing, and creating connections and community.00:00 Starting a tour business in Italy? Katie Clark from Untold Italy shares her insights on building a multi-day tour business.08:07 I have a strong relationship with Day Tour operators in Italy, which has resulted in successful revenue from affiliate sales, advertising, and sponsorship.   14:40 Podcasting is a great way to build relationships and market tour businesses.19:35 Create a travel podcast to build a global business, provide value, and use affiliate marketing to make high margin revenue.28:04 Developing a brand for off-the-beaten-path Italian experiences can lead to sustainable tourism and earning a little chunk off of recommendations.36:14 Creating connections and community through shared experiences can create lifelong friendships and memories.44:06 Be honest and collaborate to get the best results, rather than trying to go it alone. Visit Untold Italy

The environmental and sustainability challenges with Professor Enda McGovern.   Pete was lucky enough to come across Enda when we were both presenting at the AI Summer School For Tourism last year in Ireland. What he had to say opened my mind to the real problems and challenges that travel and tourism faces and the ones that will dictate all our futures. He holds nothing back with very strong views on the future of tourism in this podcast!Join our free tour operator community of over 10,000 members.Become a Tourpreneur Member for even more contentEnda McGovern's LinkedIn00:00 Podcast introduces Edna McGovern and their impactful presentation.06:03 Uncertain climate change predictions, weather pattern shifts.08:50 Unpredictable weather challenges tourism in popular destinations.10:42 Climate change causing devastation and travel challenges.15:51 Difficulty grasping lifestyle changes, evolution of vineyards.19:37 Tourism industry criticized for carbon emissions.21:59 Capitalism vs nature: society's materialistic consequences.25:50 Changing travel patterns: closeness over long distances.30:03 Globalization's impact and the rise of wealth.33:51 Preparing for emergencies is not natural for individuals.35:35 Suggesting better leadership and preparedness for challenges.39:16 Concern over climate change and its consequences.41:24 Recommend upfront mention of business model benefits.44:14 Value, passion, sustainability, guidance in tourism industry.

Today we discuss travel trade representation with Mark Wright of The Adventure Connection.Mark is a 30 year plus veteran of the travel industry who now represents tour operators and destination management companies around the World.Representation is a little understand method in our community and it deserves more attention as a way to grow your tour operation.Join our free tour operator community!And become a member for even more contentThe Adventure Connection00:00 Best time for operators to make connections.05:40 Representation company acts as middleman, connecting operators.09:44 Investment in shows can be costly for operators, particularly small ones, in terms of both time and money. Representation offers a range of services to help, beyond just attending trade shows.13:28 Busy pre-event period: clients, meetings, presentations.14:39 Monitoring meetings, efficient follow-up vital, tailored templates.17:53 Supply chain and tour operators are affected. Marketing representation helps build relationships and increase business. Fan trips foster product experience and relationships.21:15 Increased travel to Europe as restrictions ease.24:49 Tour operators prioritize sustainability in DMC selection.30:56 Niche identification and ready-made products for operators.32:06 DMC developed toolkit to improve services.35:27 Product manager must understand industry, work in product development. Challenging for DMCs to approach them.40:26 We attend about 6-10 shows per year, including big ones like WCM and ITB, as well as smaller specialist shows. The rise of smaller shows is positive.42:48 Traditional industry cycle guides timing of activities.45:07 Need more staff to revive travel industry.

Mitch, Chris and Pete are joined by Douglas Quinby and Bruce Rosard of the amazing industry focused event, Arival to discuss how you should choose the event that will give you the best ROI.We discuss...Which event is right for youDoing your ground work before you attendWhy Tour Operators should attend ArivalGetting an ROI from eventsTimestamp02:38 Networking, deals, partnerships lead to bigger events. Start locally, understand event types, work hard.04:55 Lack of diverse buyers at Arrival event.08:21 Event success depends on preparation and networking.11:28 Importance of tourism industry and cultural differences.15:10 Tourpreneur community focuses on ROI, marathon events.18:23 Valuable education component helps professionalize arrival industry.20:18 Maximize time with 2 guys from Columbia.23:45 Reach out to industry contacts for guidance.26:52 Digital game trumps traditional events, save money.31:23 Events provide valuable learning opportunities for businesses.34:12 Open mind at events can create possibilities.38:05 Events with global operators expand product development.41:47 Connect, niche talk, latest trends, water sports, podcasting, cross learning opportunities.45:40 cost, accessibility, regional relevance.48:25 Remember the questions, have a great time.

Chris & Pete are joined by Travis Pittman, the Co-founder & CEO of TourRadar to discuss the trends in multi-day tours as well as its future.We discuss...How TourRadar startedDistribution through travel agentsSweet spot in length of multi-day toursHow multi-day will be affected by AIOnboarding new operators restarting in some destinationsJoin our free tour operator community of over 9,000 members: Join Tourpreneur+ for even more content:Visit TourRadar 

Tourpreneur Guest host Renee Ventrice chats with Roberto D'Alessandro of Touring Italy on how he creates and delivers exceptional customer service.

Today we are discussing the environmental crisis and the impact on the travel industry by industry expert Stuart McDonald of Travel Fish.

Christy, Samantha and Sandra join the Women in Travel podcast to chat over a variety of topics Including how to promote safety in women's travel.Christy HunterSamantha HardcastleSandra Weinacht 

Melbourne-based tour operator Mat Newton is one of the tour industry’s most insightful leaders, and has worked in all sides of our industry. He’s the founder of the respected Tourism Tiger website design agency, ran marketing for reservation technology company Peek Pro, has worked in SEO, and is now a multiday tour operator running several tour brands, including Patch Adventures (https://patchadventures.com.au/).In this episode, we talk about everything pertinent to the multiday tour operator: How to best set up your tour websiteHow to market a multiday tourComparing the day and multiday tour industriesHow to think about “energy flows” when designing your tourThe Australian customer: what they want and how to sell to themMat is also the new host of Tourpreneur Multi-day, a Tourpreneur podcast highlighting the stories and insights from multiday tour companies and service providers, coming soon to Tourpreneur!Join our community of 9000 operators: https://www.facebook.com/groups/tourpreneurJoin Tourpreneur+ for more exculsive content and events: https://tourpreneur.com/plus/

Mitch, Pete and Chris look back at 2022 while also looking ahead to what the future brings in 2023. AI has potential to improve customer experiences in-store and online through personalized recommendations and marketing content Upcoming Demo Day with 18 resellers and OTAs presenting platforms and available for one-on-one conversations with attendees Tourpreneur website launches several new directories, including a travel technology software directory, a "green list" of vetted service providers, a directory for buying and selling tour businesses, and a Tour Operator World Map Tour Operator World Map allows operators to connect with local service providers and form partnerships Free seminar on buying and selling a tour business available "Huddles" events offer in-person workshops and advice sessions for select group of tour operators, taking place in Charleston and Lisbon in early 2023 Artificial intelligence (AI) has gone beyond hype to become a genuine, useful tool with the potential to enhance the in-store and online purchasing experiences of customers. In preparation for an upcoming Tourpreneur Sprint, we discuss how AI will revolutionise the tourism industry by, among other things, analysing customer data and providing personalised recommendations, and creating marketing content while being careful to use other tools to ensure the content is not seen as plagiarised or AI generated.We discuss the upcoming Demo Day, where 18 resellers and OTAs will present their platforms and you will have the chance to speak with the attendees one-on-one. The conference will provide venues for tour operators to promote their services.The Tourpreneur website has recently launched several new directories, which we discuss in this article. These include a directory of travel technology software, a directory of vetted service providers known as a "green list," a directory for buying and selling a tour business, and a Tour Operator World Map. The purpose of these directories is to facilitate communication and resource sharing among tour operators.Using the Tour Operator World Map, the operators can network with one another and find local service providers or form strategic partnerships. Moreover, the presenter announces the availability of a free seminar on how to buy and sell a tourism business.Finally, we discuss the upcoming "huddles," where a select group of tour operators will get together for business-oriented workshops and advice sessions. The first two will take place in Charleston, South Carolina, and Lisbon, Portugal, respectively, in the first two months of 2023. The purpose of these face-to-face gatherings is to lend a helping hand to the travel industry's frontrunners by discussing the nitty-gritty of their operations and outlining concrete steps for growth.

Talking to tour operator John O'Sullivan is always a breath of fresh air; he likes to think deeply about the tour industry, and experiment with new ideas that often challenge the tour operator orthodoxy.   John runs Depot Adventures in Melbourne, Australia and Minneapolis, Minnesota, as well as a new TikTok-based venture, One Minute Tours.   John's first Tourpreneur podcast was recorded with Shane back in 2019, where he shared his thoughts about the economics of the "free tour" model. It's still a worthy listen. Now he's back with a new venture, new locations for his old company. We cover a wide variety of topics: how to structure and develop a tour in a new destinationthinking about tour content in the age of Wikipediadeveloping a business across two extremely different locationsdoes developing a global brand bring benefits?entering a midmarket destination: how to sell? how to price?hiring and retaining guides as employeesJohn's experiment with tip pooling, and being transparent about his experiment with his guide communityhis accidental virality on TikTok, and how it's changing the direction of his business As always, bonus material and more can be found on Tourpreneur.com/plus

Jason Heffernan operates a unique rainforest experience in the Daintree rainforest in Queensland Australia. Listen to his story of how he used distribution to help with growth.https://backcountrybliss.com.au/Join our community of 10,000+ members: https://www.facebook.com/groups/tourpreneur

Christy, Samantha and Sandra join the Women in Travel podcast to chat over a variety of topics Including creating, promoting and marketing tours to women.Christy Hunter: https://www.linkedin.com/in/christytheconnector/Samantha Hardcastle: https://www.linkedin.com/in/skhardcastle/Sandra Weinacht: https://www.linkedin.com/in/sandraweinacht/

The world has change due to covid and we are not going back to normal work practises. Work from home and hybrid work is now the norm. This has created many challenges but also endless opportunities. The need to get teams together has moved from nice to have to must have. This is what global team gathering is looking to addressCheck out Global Team Gatherings: https://globalteamgatherings.com/ 

Chris, Pete and Mitch discuss what's happening in the industry and share their thoughts. We also discuss upcoming events at Tourpreneur like our demo day and Huddles in the US and Europe. Join Tourpreneur+ for even more content: https://tourpreneur.com/plus/ Join our free tour operator community of over 5.2K members: https://www.facebook.com/groups/tourpreneur

Creating Bingeable Tours to Drive Repeat Business John Kanaster of Battlefield Tours of Virginia explains how leaving his guests on a cliffhanger brings them back for more! Join Tourpreneur+ for even more content: https://tourpreneur.com/plus/ Join our free tour operator community of over 5.2K members: https://www.facebook.com/groups/tourpreneur Visit John's Website: https://battlefieldtoursofvirginia.com/

In this podcast we discuss the stunning wine and food offerings that Georgia has to offer, and how the war in Ukraine is impacting tourism in many close neighbour countries including Georgia.

We asked the Tourpreneur community what marketing topics they would like to see us cover next; targeting high-wealth luxury consumers was high on the list of priorities.In this episode, Chris is going to provide my top 8 strategies to attract this demographic.1. Photos2. Create a Website that focuses on Style and Exclusivity – The VIP Treatment3. Be Personal4. Use Facebook Ads to Reach a Luxury Demographic5. Email Marketing is Huge6. Create Exclusivity… or at Least a Sense of it7. Use LinkedIn to Raise your Profile8. Produce a PodcastRead the full list here:

In this episode, Mitch converses with Arnaud Azoulay, CEO of Babylon Tours, a walking tour company specializing in museum tours across Europe.Arnaud is a maverick and an outlier. He’s one of the rare walking tour companies that has scaled its brand into nearly a dozen cities. And he’s done it on a lean team and budget, by focusing on the basics: a quality tour and quality guides. He’s not distracted by all the tech talk, and he sells primarily through OTAs.In this episode, we’ll discuss: Arnaud’s success story from a 30-something Paris guide to scaling a tour business to 10 cities.His organic and gradual approach to growthThe importance of combo products, and how he sells themWhy he still offers a personal human touch despite using automationsWhy he firmly believes in using OTAs as his main sales channel, and his experience with Viator AccelerateHis focus on the quality of experienceWhat’s been working for his OTA listingsHow he gets repeat customers as a day tour operatorWhat he’s learned from In N Out Burger in California As always, much more exclusive members-only content available on tourpreneur.com/plus

Kevin O'neil describes all the challenges he has faced when building his business including losing his location, legal challenges and having a heart attack! Join Tourpreneur+ for even more content: https://tourpreneur.com/plus/ Join our free tour operator community of over 4.5K members: https://www.facebook.com/groups/tourpreneur Check out Kevin's business: https://destinywateradventures.com LinkedIn: https://www.linkedin.com/in/kevin-oneil-787798156/

Listen to the incredible journey of how Steve Williams found his way into the industry and helped transform some local operators before building his own business.Take note of the wasted $1m on Facebook ads and the costs of acquiring customers!Check out Trunk TravelCheck out Steve's LinkedIn

Preparation is essential if you are going to maximize the chances of selling your tour company at the best possible price. Experienced buyer Trish Higgins explains what she looks for when buying experience companies.Trish Higgins in LinkedInChenmark 

A discussion with Sachin Bansal from City explores and Regenerative Travel in India about doing tourism better for all stakeholders.Join our Community: https://www.facebook.com/groups/tourpreneurJoin Tourpreneur+https://tourpreneur.com/plus/

Growing Your Tour Business Through LinkedinPeter Syme and Chris chat about how Peter has made six figures growing his business through a seldom used social platform for the tours and activities sector… LinkedIn.Join our community: https://www.facebook.com/groups/tourpreneurVisit our website: https://tourpreneur.com

Women in Travel: How to Craft Tours Focused on Telling the Stories of Women Amanda, Carol, Zakia, Caroline and Mary discuss how they craft female focused stories and products in their tours. Join our community: https://www.facebook.com/groups/tourpreneur Visit our website: https://tourpreneur.com

Who better to discuss the future of reservation systems with than one of the founding fathers who started the sector nearly 20 years ago. Alex Bainbridge, ex CEO TourCMS, and Peter Syme discuss the future of this essential software.

Renee Ventrice chats with Quay Frazier of Big Easy Walking Tours on growing his tour business in New Orleans. Quay has a passion for music and has played with some world famous artists so this allows for a unique take on his walking tours.

In this episode Mitch Bach speaks with Jeff Ment of Ment Law Group, a firm specializing in working with travel companies. Jeff handles tour operator clients from around the world, and in this episode he shares his insights on a wide variety of topics important to tour operators: hiring employees vs. contractorswhat's most important for early stage businessesliability issues around accidents and guidesbest practices for incorporationhow to protect your assets intellectual property rights for your tour & photographydisclaimers and waiversmuch more!Join Tourpreneur+ for even more contentJoin our free tour operator community of over 9,000 members

Just about every operator who I come across has a horror story about working with a marketing agency. This has left them with a bitter taste in their mouth and wary of trusting another to do the job they want them to do. Believe me, as an agency owner, this makes my job so much harder, but as an Agency owner, a lot of this ‘bad experience’ comes down to how an agency educates its customers and clearly manages expectations. In some instances, it also comes down to out-and-out lying on the part of the agency. So many agencies out there will offer guarantees and promises they simply can’t keep because it is simply impossible for them to do so. If agencies could guarantee number one on google rankings or x10 increase in bookings then we would all be doing it, but there are so many nuances that make these promises impossible. In this episode of Tourpreneur, I want to debunk three myths about working with a Marketing Agency and tell you some home truths, some of which you may find surprising. Join our Community: https://www.facebook.com/groups/tourpreneur Join Tourpreneur+: https://tourpreneur.com/plus/

Amanda, Carol, Zakia, Caroline and Mary all moved from jobs outside of tourism to become tour operators. they share their stories to help those thinking the same. Join our community: https://www.facebook.com/groups/tourpreneur Visit our website: https://tourpreneur.com

AI in toursim is already here but just like electricity it is in the background. The potential and threat to tour operators from this tech is high. Jonathan Elkoubi and Peter Syme discuss the threats and opportunities. Join our community: https://www.facebook.com/groups/tourpreneur Join Tourpreneur+: https://tourpreneur.com/plus/

In this second part of our interview with Akila McConnell of Unexpected Atlanta, Mitch Bach speaks with her on a wide range of topics, including:how virtual tours became 75% of her business, even after the pandemichow she's grown her experience box business to shipping 20,000+ units a yearworking with corporate clientsdoing a complete rebranding of a successful businessfinding your "zone of genius"understanding your business's end game, and crafting a business planhaving difficult conversations with yourself and your teampricing and profit marginsher top tip for conducting market research...and much more!**Tourpreneur+ members also get an extra 40 minutes of our interview, in which she covers how she trains and maintains her guide staff, and her top software pics for running a business!More at tourpreneur.com/plus

Chris provides some Facebook Ad Basics you must follow to make sure your ad campaigns are hitting all the right notes with your audience and your business. Join our community: https://www.facebook.com/groups/tourpreneur Visit our website: https://tourpreneur.com Visit TMA: https://tourismmarketing.agency

Akila McConnell of Unexpected Atlanta shares her journey from food blogger to tour operator. In this first of several episodes, Akila talks about the power of first mover advantage, finding market gaps you can creatively exploit, always iterating your tour design, why she's adopted Apple's philosophy of product lineup, plus how to use your team's strengths, how to balance the fun and difficult stories, and how to make your tour experience feel different than others.

Amanda, Carol, Zakia, Caroline and Mary discuss those women who inspire them and why we need more female mentors in our industry. As always, we are looking for more women to share their voices. Please do email [email protected] if you wish to be considered. Join our community: https://www.facebook.com/groups/tourpreneur Visit our website: https://tourpreneur.com

Peter brings on Tony Carne—an old industry friend with over 40 years between them—to talk how the industry has changed: the good, the bad, mistakes that have been made, and successes and opportunities ahead.Join the Tourpreneur communityJoin Tourpreneur+ membership

We are excited to announce the lunch Tourpreneur+ Less burnout. Fewer mistakes made. More profits. Shane Whaley had a vision for Tourpreneur, one that he entrusted Mitch Bach, Pete Syme and myself to take to the next level. Well today we are excited to share with our community the launch of Tourpreneur+. Up until now, we have offer hundreds of hours of podcast episodes and hundreds of articles and an in-depth newsletter every week, plus a thriving Facebook community of thousands. At zero cost to you. This will not change! But, that’s just the beginning... When you’re ready, we think our Tourpreneur+ membership is the easiest, lowest-cost way to truly transform how you run your business, and increase your profits. We have created an unbeatable amount of learning and support to grow your business. Being a tour operator is hard, overwhelming, and often lonely. TP+ Membership helps you grow your tour business with a community of likeminded professionals eager to share and connect and become more profitable together. Short, actionable Courses Weekly Livestreams with industry thought leaders Actionable Newsletter every day In-Depth, well-researched Pulse articles and videos covering a range of topics Private Mastermind Groups focused on your area of business Individual business coaching sessions Weekly Group Coaching Calls In-Person Meetups In-Person Business Development Retreats And so much more. We hope you join us on this journey. Find out more at: https://tourpreneur.com/plus/

Neil will share his story on how he grew the business, adapting to changes in the industry, how Brexit has affected his business and providing advice for others in the sector.Join our community: https://www.facebook.com/groups/tourpreneurVisit our website: https://tourpreneur.comVisit Macs Adventure: https://www.macsadventure.com

Chris is joined by Marica Brewster of the Von Mack Agency shares 5 top social media marketing tips on how to grow your social presence and staying true to your brand. Join our community: https://www.facebook.com/groups/tourpreneur Visit our website: https://tourpreneur.com Visit Von Mack: https://vonmackagency.com

If you haven't listened to part one of this two part series, then I would recommend going back and listening first to episode 183.Mitch is back with two guests, which are two tour guides, Jazz Dottin and Leigh Jameson.Both of whom spent a lot of time thinking not only about the craft of storytelling, which we talked about in a great discussion last time. But also content. What kinds of information should you be looking for? How do you tell the whole story of a destination, the full, complete picture of the history of a place and how do you do it in a way that connects truly with your audience?Throughout this episode, you'll be hearing not only from our two guests, but also from your fellow Tourpreneur community members who have submitted recordings of their thoughts about storytelling. And you'll be hearing from them throughout the episode as well.

Peter Syme sits down with Charles Odom of Painted Circle to discuss the ideas behind Painted Circle, and how he will make it commission free and how it will benefit operators.Join our community: https://www.facebook.com/groups/tourpreneurVisit our website: https://tourpreneur.comVisit Painted Circle: https://www.paintedcircle.com/

Innovation for Tour Operators In these challenging times for tour operators innovation is more important than it ever was. Marc and Peter discuss how tour operators can innovate and also some hints and hacks to help them. Join our community: https://www.facebook.com/groups/tourpreneur Visit our website: tourpreneur.com Find out more about Marc: https://www.marcmekki.com

Operator Story: Zakia Moulaoui Guery of Invisible Cities We take a look back at an interview Chris conducted in 2019 that has been previously unavailable on Tourpreneur. Zakia discusses how she came up with the idea of this amazing global social enterprise, by helping homeless people become tour guides! Join our community: https://www.facebook.com/groups/tourpreneur Visit our website: tourpreneur.com https://invisible-cities.org

Chris offers 5 quick take-aways that you can implement, or not, to make sure your website is optimised correctly for your Google Rankings.We cover: Site SpeedWhy you should stay clear of link farmsContent OptimisationWhy you shoud ignore SEO scoring in YoastVoice Search

Mitch Bach is joined by Leigh Jameson and Jazz Dottin in a discussion focused on storytelling. This is the first in a two-part discussion with these guests.

Tourpreneur believes our industry needs more diverse voices so welcome to the first of our Women in Travel series. In this episode, the first 4 four recordings with Amanda Walkins, Zakia Moulaoui Guery, Caroline Conner and Carol El Hawary, they discuss how women can be represented in travel, from top level C-Suite positions to speaking at events. As always, we are looking for more women to share their voices. Please do email [email protected] if you wish to be considered. Join our Facebook Group: https://www.facebook.com/groups/tourpreneur Visit the website: https://tourpreneur.com

The Experience Economy in Tours and Activities with Joe Pine In this episode, Chris Torres, Mitch Bach and Pete Syme talk with author Joe Pine to discuss The Experience Economy and how this can help deliver transformational experiences in tours and activities. We discuss... - What the Experience Economy is - How to design an experience - How to deliver an experience at every stage - Delivering transformational experiences in day tours and multi-day tours - How the Experience Economy fits in with the digitisation of tours and activities Join the Tourpreneur community: https://www.facebook.com/groups/tourpreneur Grab a copy of The Experience Economy: https://www.amazon.com/dp/1633697975/ref=cm_sw_r_tw_dp_MHM65SGJTGJK6TK4CF49

At Tourpreneur, it is our mission to make sure every tour operator who is a member of our Facebook group or a listener to the podcast achieves one thing, and that is to grow their profit margins. Our aim is to build upon the incredible foundation and values that were created by Shane, while adding more ways for you to learn and grow your business. The core of Tourpreneur will never change. We will continue to grow our community, producing the valued content you have all become accustomed to. If anything, between myself, Mitch And Pete, you will see even more of this free content being produced in the coming weeks and months, including a fresh new look to Tourpreneur. This is just the start of what we are planning to bring to the Tourpreneur community and the start of a huge resource of courses and learning opportunities to help make your business more profitable. We can’t wait to show you these and more.