The Strategy Skills Podcast: Strategy | Leadership | Critical Thinking | Problem-Solving

Welcome to Strategy Skills episode 382. For this episode, let's revisit one of Strategy Skills classics, where we discuss when a consultant must dissent and how it should be done. Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

I recently had a great conversation with Sam Moses, which I think you will enjoy. We speak about how Sam managed to build a $500k in revenue per month business in just 4 years. We cover a lot of ground in this episode of the Strategy Skills podcast. Sam shares the most important points that anyone planning to start a business wishes to know. He discussed how to find the right manufacturer and supplier and how to build relationships with them. He generously shared the process of his business from manufacturing to delivery, how to manage SEO for an online business, how to find the right employees, and most importantly how to get customers and clients. As a bonus, Sam offered his advice to other entrepreneurs who are starting their own businesses. If you are thinking about starting your own business, or if you are already an entrepreneur, this episode is a must-listen. Samuel is the Founder and CEO of Sockrates Custom Socks, a company based in Boca Raton Florida which specializes in producing the highest quality custom socks at the fastest turnaround time. With over 4000 clients, Sockrates has emerged as the industry leader in its field with clients in the United States, Germany, France, Iceland, UK, Israel, and Canada. Visit Sam's website: ​​https://www.sockratescustom.com/ Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo Cheers, Kris

Welcome to Strategy Skills episode 380, an interview with an experienced founder, leader, and thinker across a variety of domains, Rick Walker. In this episode, Rick walks us through his leadership journey, how he built his first company in his 20's, the lessons he learned across multiple domains, and how he was able to do multiple things successfully, simultaneously. He also shared his views about fear, pride, faith, religion, and ethics in relation to leadership and business. Rick Walker scaled his first company to 400 employees when he was 26, and simultaneously, as Chairman, scaled a 53-country international nonprofit from 800 to 2,100 team members, simultaneously while helping his hometown of Houston attract over $5 Billion in job-creation investments. Rick's volunteer service also includes stints as a Director of a college in the middle east and Chairman of a $250 Million charitable foundation. His 3:30 AM wake-up call helps fit everything in. Rick hosts a podcast to help multi-domain leaders learn well - and has interviewed friends, who also happen to be world-class leaders, such as billionaires, musicians, members of the President's Cabinet, US Senate, US Congress, and great thinkers. The podcast is hosted inside a 13,000-square-foot mansion, which was the former party mansion of a Fortune 500 CEO, which Rick restored and uses for his family office, charitable events, and podcasts. Rick lives in Houston with his wife and 3 girls, where he spends much of his time serving alongside the best team members in his commercial real estate private equity firm. Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Welcome to Strategy Skills episode 379, an interview with the author of Autonomous Transformation: Creating a More Human Future in the Era of Artificial Intelligence, Brian Evergreen. Autonomous Transformation provides a blueprint for leaders and managers who have aspired or attempted to harness artificial intelligence and its adjacent technologies for the betterment of their organization and the world, weaving strategy, management thinking, economics, systemic design, and philosophy into actionable steps with accompanying frameworks to create and sustain Profitable Good. Brian Evergreen is best known for his work advising FORTUNE 500 executives on artificial intelligence strategy. Building on his experiences working at Accenture, Amazon Web Services, and Microsoft, Brian guest lectures at Purdue University and the Kellogg School of Management and is a Senior Fellow in the Economy, Strategy, and Finance Center of The Conference Board, sharing the unconventional and innovative methods and frameworks he developed leading and advising Digital Transformation initiatives at many of the world's most valuable companies. Brian is the founder of The Profitable Good Company, a leadership advisory company that partners with and equips leaders to harness the economic and societal of technology by creating a more human future in the era of artificial intelligence. Get Brian's book here: https://rb.gy/ejept Autonomous Transformation: Creating a More Human Future in the Era of Artificial Intelligence Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Welcome to Strategy Skills episode 378, an interview with the director of the Advanced Management and Leadership Programme at the University of Oxford's Saïd Business School, Dr. Andrew White. In this episode with Dr. Andrew White, we delved deeply into the changes and challenges of leadership, as well as the reason behind the negative tone of discussions around leadership. Dr. White also discussed how to know if you are approaching leadership in the right way, the indicators of healthy leadership, and how leaders can assess themselves to be better leaders. Dr. Andrew White is the host of the Leadership 2050 podcast, on which he has interviewed the likes of former Unilever CEO Alan Jope and Mercedes F1 team CEO Toto Wolff. He is also the CEO of Transcend.Space, a leadership coaching company. Dr White's work focuses on the type of leadership needed to transcend 21st-century challenges. Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Welcome to Strategy Skills episode 377, an interview with the author of How to Lead Your Family Business: Excelling Through Unexpected Crises, Choices, and Challenges, Julie Charlestein. In this book, Julie gets vulnerable about her experience as an emerging leader and ultimately CEO, who has worked to earn her colleagues' respect while navigating the succession to her father's company. Through stories full of candor and humor, Julie shares her leadership adventure, offering actionable strategies for those leading and working within their own family businesses. Julie Charlestein is a Philadelphia-based business leader and healthcare innovator who serves as the fourth-generation CEO of Premier Dental, just named a 2023 Top Ten Most Innovative Company in Wellness by Fast Company. Premier Dental is a global provider of innovative dental products used by dentists in 75 countries. Products range from hygienist instruments to teeth polishers to prosthetic mouth devices. As Charlestein likes to say: "You may not know our name, but we've probably been in your mouth." Heading the most trusted brand in dental products for over 100 years, Julie is an advocate for change and industry expert on integrating technology into modern dental practices to improve the treatment journey for both dentists and patients. She was recognized as one of Philadelphia Business Journal's "Most Admired CEOs," awarded the Silver Stevie Award as Female Executive of the Year and honored with the Gold Award by the Best in Biz Awards as Executive of the Year. She has served on the Dean's Advisory Board of the School of Dental Medicine at Harvard University and as the Chair of the Government Relations Committee for the Dental Trade Alliance and is a member of The Young Presidents' Organization (YPO). Get Julie's book here: https://rb.gy/d07jl How to Lead Your Family Business: Excelling Through Unexpected Crises, Choices, and Challenges Check out Julie's website: https://www.juliecharlestein.com/ Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Welcome to Strategy Skills episode 376, an interview with the author of The Experience Mindset: Changing the Way You Think About Growth, Tiffani Bova. This book details exactly how your company can adopt an Experience Mindset, at scale. It's not enough to know that happy employees equals happy customers. You must have an intentional, balanced approach to company strategy that involves all stakeholders – IT, Marketing, Sales, Operations, and HR – with KPIs and ownership over outcomes. Tiffani Bova is the global customer growth and innovation evangelist at Salesforce, and the Wall Street Journal bestselling author of Growth IQ. Over the past two decades, she has led large revenue-producing divisions at businesses ranging from start-ups to the Fortune 500. As a Research Fellow at Gartner, her cutting-edge insights helped Microsoft, Cisco, Salesforce, Hewlett-Packard, IBM, Oracle, SAP, AT&T, Dell, Amazon-AWS, and other prominent companies expand their market share and grow their revenues. She has been named one of the Top 50 business thinkers in the world by Thinkers50 twice. She is also the host of the podcast What's Next! with Tiffani Bova. Get Tiffani's book here: https://rb.gy/bcal2 The Experience Mindset: Changing the Way You Think About Growth Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Welcome to Strategy Skills episode 375, an interview with the author of Decision Sprint: The New Way to Innovate into the Unknown and Move from Strategy to Action, Atif Rafiq. In this book, Atif shares the breakthrough methods to put your company on the path to innovation, creativity, and growth. Atif has written Decision Sprint to pull the curtain back on the hidden management systems within your organization that impact how people think, collaborate, and make decisions. Atif Rafiq has blazed trails in Silicon Valley and the Fortune 500 for over 25 years. After rising through digital native companies like Amazon, Yahoo!, and AOL, Atif held C-suite roles at McDonald's, Volvo, and MGM Resorts. He oversaw thousands of employees as a global P&L, transformation, and innovation leader. Atif was the first Chief Digital Officer in the history of the Fortune 500, a pioneering role he held at McDonalds, and he rose to the president level in the Fortune 300. While leading business units, teams, and growth for companies, Atif has built a large following as one of today's top management thinkers. Over 500,000 people follow his ideas about management and leadership on LinkedIn, where he is a Top Voice, and his newsletter Re:wire has over 100,000 subscribers. Atif is passionate about helping companies push boldly into the future. He accomplishes this through Ritual, a software app revolutionizing how teams innovate and problem-solve, and through his work as keynote speaker, Board member, and CEO advisor. Get Atif's book here: https://rb.gy/kvxed Decision Sprint: The New Way to Innovate into the Unknown and Move from Strategy to Action Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Welcome to Strategy Skills episode 374, an interview with the author of The Perennials: The Megatrends Creating a Postgenerational Society, Mauro F. Guillén. In this book, Mauro unpacks a sweeping societal shift triggered by demographic and technological transformation. Guillén argues that outmoded terms like Boomers, Gen X, Millennials, and Gen Z have long been used to pigeonhole us into rigid categories and life stages, artificially preventing people from reaching their full potential. Mauro F. Guillén is one of the most original thinkers at the Wharton School, where he is Professor of Management and Vice Dean for the MBA for Executives Program. An expert on global market trends, he is a sought-after speaker and consultant. He combines his training as a sociologist at Yale and as a business economist in his native Spain to methodically identify and quantify the most promising opportunities at the intersection of demographic, economic, and technological developments. His online classes on Coursera and other platforms have attracted over 100,000 participants from around the world. He has won multiple teaching awards at Wharton, where his presentation on global market trends has become a permanent feature of over fifty executive education programs annually. He is the WSJ bestselling author of 2030: How Today's Biggest Trends Will Collide and Reshape the Future of Everything. Get Mauro's book here: https://rb.gy/u9n0w The Perennials: The Megatrends Creating a Postgenerational Society Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Welcome to Strategy Skills episode 373, an interview with the author of Reunion: Leadership and the Longing to Belong, Jerry Colonna. In this book, Jerry guides us on a journey of reunification with the disowned parts of ourselves, the myths and truths of our ancestors, as well as a deeper connection with those most affected by systems of exclusion. Jerry Colonna is the CEO, and co-founder, of Reboot.io, an executive coaching and leadership development firm whose coaches and facilitators are committed to the notion that better humans make better leaders. For nearly 20 years, he has used the knowledge gained as an investor, an executive, and a board member for more than 100 organizations to help entrepreneurs and others to lead with humanity, resilience, and equanimity. Previous to his career as a coach he was a partner with JPMorgan Partners (JPMP), the private equity arm of JP Morgan Chase. He joined JPMP from Flatiron Partners, which he launched 1996 with partner, Fred Wilson. Flatiron became one of the most successful, early-stage investment programs in the New York City area. Jerry is the author of Reboot: Leadership and the Art of Growing Up (2019), and Reunion: Leadership and the Longing to Belong (2023). Get Jerry's book here: https://rb.gy/h9a6aReunion: Leadership and the Longing to Belong Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Welcome to Strategy Skills episode 372, an interview with the author of All Pride, No Ego: A Queer Executive's Journey to Living and Leading Authentically, Jim Fielding, where he delivers an inspirational leadership story told from the perspective of an out and proud LGBTQ+ executive. In the book, you'll explore a call-to-action for authentic servant leadership that encourages people to own their truth and bring out the best in themselves and their communities. Jim Fielding is a respected retail and media industry veteran whose expertise combines storytelling, product innovation, merchandising, and consumer experiences. Jim currently serves as a partner at Archer Gray, an independent media company, and president of its Co-Lab Division. Having led consumer products groups at the world's largest media companies, including Disney, Dreamworks, and Twentieth Century Fox, Jim has built diverse cultures and visionary teams that excelled in competitive global markets. He served as president of Disney Stores Worldwide for four years, transforming its global consumer experience. He also served as CEO of Claire's Stores, Inc., a leading jewelry and accessories retailer. Jim's early experience spanned leading global retail companies, from The Gap to Lands' End. He mastered all aspects of vertical specialty retail, including supply chain, product design, store operations, and visual merchandising. An active community leader and philanthropist, Jim serves on the board of directors for the Indiana University Foundation and was a founding member of the Dean's Council for the Hamilton Lugar Global and International School. Jim is a founder of the Queer Philanthropy Circle, the nation's premier fundraising and advocacy group for the queer community. He also participates in the Women's Philanthropic Leadership Circle and the Black Philanthropy Circle. Jim has served as a board member for GLSEN, Make-A-Wish International, and American Red Cross, as well as an executive-in-residence for IU Ventures and Indiana University's Office of Diversity, Equity, and Inclusion. He has endowed several scholarships at IU to support overseas study, international internships, and advocacy leadership training. Jim lives in Atlanta with his partner, Joseph, and their dogs, Cricket and Olive. In the summers, you will find them in Leland and Northport, Michigan. Get Jim's book here: https://rb.gy/ax3aj All Pride, No Ego: A Queer Executive's Journey to Living and Leading Authentically. Jim Fielding. Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Welcome to Strategy Skills episode 371, an interview with the author of Power to the Middle: Why Managers Hold the Keys to the Future of Work, Emily Field. In this book, McKinsey thought leaders Bill Schaninger, Bryan Hancock, and Emily Field call for a profound reimagining of managers and their roles. They explain how middle managers are uniquely positioned close to the ground but with a crucial connection to company strategy, enabling them to guide their organizations through periods of rapid and complex change, as well as to help shape the new world of work. Emily Field is a partner in McKinsey's Seattle office. She helps organizations with distributed workforces deliver on their performance goals, with the role of the manager front and center. Emily holds a BA in government from Georgetown University. Get Emily's book here: https://rb.gy/q4qmv Power to the Middle: Why Managers Hold the Keys to the Future of Work Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Welcome to Strategy Skills episode 370, an interview with the author of MoneyZen: The Secret to Finding Your "Enough", Manisha Thakor. In this book, Manisha shares her candid journey out of the Cult of Never Enough—a painful mindset that tells you the money you earn, accomplishments you achieve, and praise you receive is always insufficient. Manisha Thakor has worked in financial services for more than thirty years, with an emphasis on women's economic empowerment and financial wellbeing. A nationally recognized thought-leader in this space, Thakor has been featured in a wide range of publications including the Wall Street Journal, the New York Times, NPR, PBS, CNN, Real Simple, and Women's Health. Prior to writing MoneyZen, Thakor co-authored two personal finance books for women in their twenties and thirties. Today her work focuses on helping people of all ages to balance financial health and emotional wealth. Thakor earned her MBA from Harvard Business School, her BA from Wellesley College and is both a Chartered Financial Analyst (CFA) and a Certified Financial Planner (CFP). She splits her time between Portland, Oregon and rural Maine. Her website is MoneyZen.com. Get Manisha's Book here: https://rb.gy/od9zz MoneyZen: The Secret to Finding Your "Enough" Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Welcome to Strategy Skills episode 369, an interview with the author of The Perfection Trap: Embracing the Power of Good Enough, Thomas Curran. In his book, Thomas calls for both introspection and broader, societal change. He shows what we can do as individuals to resist the modern-day pressure to be perfect, and in so doing, win for ourselves a more purposeful and contented life. Thomas Curran is a professor of psychology at the London School of Economics and the author of a landmark study that the BBC hailed as "the first to compare perfectionism across generations." His TED talk on perfectionism has received more than three million views. His research has been featured in media ranging from the Harvard Business Review to New Scientist to CNN and he has appeared on numerous television and radio programs. Get Thomas' book here: https://rb.gy/6m35h The Perfection Trap: Embracing the Power of Good Enough, Thomas Curran. Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit one of the classics by Strategy Skills, where we answer a question, "Should I email the full deck to participants before the strategy workshop?" Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit one of the classics by Strategy Skills, where we covered a topic about analyses. - Are the analyses always the same for a strategy workshop? In other words, what determines the analyses you should undertake for a strategy workshop? - How does one set objectives for the workshop? - How many strategy workshops should be completed during an engagement? - Why are top-down analyses so important? Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit one of the classics by Strategy Skills, where we cover a topic about what to do if the client demands more analyses. Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit one of the classics by Strategy Skills, where we cover a topic about what happens if the client asks for proof of the strategy. Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit one of the classics by Strategy Skills, where we cover a topic about understanding the readiness and level of confidence required to go out there and lead. Here are some free gifts for you:Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit one of the classics by Strategy Skills where we discuss the most important concepts you need to understand in order to advance your career. Be reminded about what is Corporate Strategy and how is it different from the other types of strategies. Here are some free gifts for you:Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit a Strategy Skills classic where we explain what it means to be a conceptual thinker and how to demonstrate this skill. If you work at any major consulting firm – and especially if you want to be promoted – you must prove you are a conceptual thinker. The only problem is that it is hard to define the word conceptual. In this podcast, we explain a similar problem experienced by a consultant on the Corporate Strategy & Transformation Study and how I helped them improve. The definition also explains why a conceptual thinker is a functional specialist (in strategy, operations, corporate finance, etc.) and almost never a specialist in sectors. Here are some free gifts for you:Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Welcome to Strategy Skills episode 361, an interview with the author of Building Trust: Exceptional Leadership in an Uncertain World, Darryl Stickel. In his book, Darryl outlines his groundbreaking Trust Unlimited blueprint for building trust. Stickel moves away from the traditional approach of influencing people's willingness to trust—the con artist's tactic—to employing one or more of ten levers, which leaders can "pull" to close the gap between how much they are trusted and how much they should be. This approach also makes them more trustable and increases trust where it is deficient. Darryl Stickel is one of the world's leading experts on trust with over twenty years of experience. His Ph.D. ¨Building Trust in Hostile Environments¨ from Duke University established him as a global leader for governments, businesses and NGOs on practical approaches to building trust. Darryl has worked for Mckinsey & Company in their Toronto office, as well as advised the Canadian Military on trust building in Afghanistan. He has served as faculty for the Luxembourg School of Business and the Center for Effective Organizations at the University of Southern California and recently completed his book Building Trust: Exceptional Leadership in an Uncertain World. His contribution to the field of trust has been recognized by his nomination to the Top Thought Leaders on Trust by Trust Across America; Trust Around the World. Get Darryl's book here: https://rb.gy/3boas Building Trust: Exceptional Leadership in an Uncertain World, Darryl Stickel Here are some free gifts for you:Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit one of the classics by Strategy Skills where we discuss why everyone should read Bill Matassoni's book, MARKETING SAVES THE WORLD. Every now and then, someone comes along and makes the subject of management both fun and insightful. That's what Bill Matassoni has done in his memoir—a combination of compelling stories and contrarian substance—that covers his forty-year career selling what he calls "ephemeral things." In addition to the memoir, Bill plays host to a series of videos that are entertaining, irreverent, and filled with his conviction that marketing is the primary driver of progress in both commercial and social markets. MARKETING SAVES THE WORLD: Stories Why Capitalism Works. Bill Matassoni https://rb.gy/2gjss Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Welcome to Strategy Skills episode 360, an interview with the author of Environmentally Sustainable Growth: A Pragmatic Approach, Steven Cohen. In this book, Steven explores the causes of environmental degradation and examines what sustainability looks like in practice and outlines realistic paths toward a renewable resource–based economy, demonstrating that, in many respects, the shift to sustainability is already underway. Steven describes a range of public policy and infrastructure initiatives that can encourage cleaner production in the private sector and consumption in everyday life. Steven Cohen is senior vice dean of the School of Professional Studies and professor of the practice of public affairs in the School of International and Public Affairs at Columbia University. He is also the director of the Earth Institute's Research Program on Sustainability Policy and Management as well as two other master's programs in environmental sustainability. Cohen previously worked for the EPA and currently serves on the board of directors of the Willdan Group. He is the author of Sustainability Management, Understanding Environmental Policy, and The Sustainable City. Get Steven's book here: Environmentally Sustainable Growth: A Pragmatic Approach. Steven Cohen: https://rb.gy/gew25 Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit a Strategy Skills classic with Kevin P. Coyne, founder of Coyne Scientific. He is the former Director and co-leader of both McKinsey's Worldwide Strategy Practice and CEO transitions practice, and the host of The Consulting Offer II Kevin attended the Harvard Business School after his junior year of college. He simultaneously graduated from both Rice University and Harvard in 1978 and joined McKinsey as the youngest associate ever and one of the youngest principals ever appointed. During a 27 year career at McKinsey Kevin advised clients on a variety of issues and across a broad range of industries including banking, consumer goods, venture capital, industrial, telecommunications and the public sector. His primary area of focus was corporate strategy. He has worked one-on-one with over twenty-five different CEOs. Kevin has been an active leader in civic roles throughout his career. He served as an Executive Assistant and sole policy advisor to the Deputy Secretary of the United States Treasury, the second ranking department official in the Reagan Administration. In that role he advised on Brazil's economic growth, served as an intermediary between Britain and Argentina after the Falklands war and advised on opening Japan's capital markets. He recently co-led several pro-bono efforts, including the following: Setting up the Bush-Clinton Katrina Fund Leading the Atlanta and London Olympic Games committees on several initiatives Leading the team supporting former US President Carter on the Atlanta Project helping low-income citizens Kevin has co-written 6 Harvard Business Review articles, 12 McKinsey Quarterly articles and 2 bestselling business books, as well as many other articles across influential business publications. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit a Strategy Skills classic from week 4 of the Corporate Strategy & Transformation study. The previous podcasts discussed each of the elements which together comprise the visioning workshop. This podcast discusses the workshop structure, how we ran it, and the overall outcome. Click here to see the full study and here to see the merger study and market entry study. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Welcome to Strategy Skills episode 357, an interview with the author of Paradoxical Leadership: How to Make Complexity an Advantage, Ivo Brughmans. Paradoxical Leadership reveals how to transform divisive dilemmas into creative solutions and paralyzing polarization into a constructive dialogue. Ivo Brughmans studied philosophy, international politics, and business management. He worked for twenty-five years for a global management consulting firm, supporting organizations in redesigning and transforming their business. Ivo is fascinated by paradoxes and the challenge of bringing together opposite approaches. Connecting opposite poles has been a common thread throughout his own life and work: as a philosopher working with practical business challenges, as a rationalist relying on his intuition, and as a workaholic enjoying doing simply nothing at all. Ivo has written several books on this theme, developing a "both/ and" perspective as a radical alternative to our current way of living, managing, governing, and coaching. He has a deep conviction that this perspective helps create more sustainable solutions to the challenges of the twenty-first century, providing the fundamentals for a fulfilled and balanced life, for better-performing and more innovative organizations, and for a better world. Ivo lives in Antwerp, Belgium. He gives keynotes, leads workshops and training programs on paradoxical leadership, and works with public and private organizations throughout Europe and around the globe. For more information check https://paradoxical-leadership.com. Get Ivo's book here: https://rb.gy/322nl Paradoxical Leadership: How to Make Complexity an Advantage. Ivo Brughmans Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Welcome to Strategy Skills episode 356, an interview with the author of Madison Avenue Makeover: The Transformation of Huge and the Redefinition of the Ad Agency Business, Michael Farmer. He also wrote the award-winning Madison Avenue Manslaughter, an inside view of fee-cutting clients, profit-hungry owners, and declining ad agencies (Third Edition, 2019). In this episode, Michael speaks about the time he worked for McKinsey, Bain, and BCG, and the differences between the three consulting firms. He also shared his advice for those aspiring to build their consulting firm and discussed the technique that helped him write his first book, Madison Avenue Manslaughter. Finally, Michael shared his experience of helping in the Transformation of a Creative Ad Agency (Huge). Michael Farmer is Chairman and CEO of Farmer & Company LLC, a strategy consulting firm for advertisers and agencies. He also serves as Professor of Branding and Integrated Communications at The City College of New York (CCNY). He has an MBA from Harvard Business School and was previously a Director of Bain & Company. Connect with Michael here: https://www.farmerandco.com/ Get Michael's book here: https://www.amazon.com/Madison-Avenue-Makeover-transformation-redefinition/dp/1911687646 Madison Avenue Makeover: The Transformation of Huge and the Redefinition of the Ad Agency Business. Michael Farmer. Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Welcome to Strategy Skills episode 355, an interview with the author of REWIRED: The McKinsey Guide to Outcompeting in the Age of Digital and AI, Kate Smaje. The book REWIRED delivers a road-tested, how-to manual that Mckinsey consultants use to help companies build the capabilities to outcompete in the age of digital and AI. It reveals the learnings from large companies around the globe for succeeding at the six core elements of a digital transformation—strategy, talent, operating model, technology, data, and adoption and scaling capabilities. Kate Smaje is a senior partner in McKinsey's London office. She co-leads the McKinsey Digital practice globally and is a member of McKinsey's Shareholders Council, the firm's board of directors. She works with senior executives to deploy the power of data, digital culture and capabilities, and modernized core technology. She also has firsthand experience as a chief technology officer across core technology, digital product management and innovation, and cybersecurity work. In addition to her work with McKinsey, Kate is a trustee of Tommy's, the children's charity. Get Kate's book here: REWIRED: The McKinsey Guide to Outcompeting in the Age of Digital and AI. Eric Lamarre, Kate Smaje, Rodney Zemmel. https://www.amazon.com/Rewired-McKinsey-Guide-Outcompeting-Digital/dp/1394207115#:~:text=This%20book%20is%20your%20how,teams%2C%20and%20scale%20the%20value. Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Welcome to Strategy Skills episode 354, an interview with the author of The Datapreneurs: The Promise of AI and the Creators Building Our Future, Bob Muglia. In this book, Bob helps us understand how innovation in data and information technology has led us to AI—and how this technology must shape our future. Bob Muglia is a data technology investor and business executive, former CEO of Snowflake, and past president of Microsoft's Server and Tools Division. As a leader, Bob focuses on how innovation and ethical values can merge to shape the data economy's future in the era of AI. He serves as a board director for emerging companies which seek to maximize the power of data to help solve some of the world's most challenging problems. The Datapreneurs: The Promise of AI and the Creators Building Our Future. Bob Muglia and Steve Hamm. https://www.amazon.com/Datapreneurs-Promise-Creators-Building-Future/dp/1510778411 Connect with Bob Muglia: Website: https://www.thedatapreneurs.com/ Twitter: https://twitter.com/bob_muglia?lang=en LinkedIn: https://www.linkedin.com/in/bob-muglia-714ba592/ Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit a Strategy Skills classic from the power sector corporate strategy study. A stream of our consultants is assessing the management skills of senior EI managers and executives to manage the transformation process. This process has not gone well. A senior manager of EI felt the management skills assessment was designed to present him in a poor light. He, therefore, complained to the unions and is considering legal action against EI. This is not good, but fairly common on such studies. So there is no need to overreact, though it must be managed and done very quickly and efficiently. The spillover of this is that the unions are refusing to allow the management skills analyses to take place and many employees are also refusing to participate. In this podcast, I discuss the process we will use to manage this misunderstanding. It is a real concern with the potential to spiral out of control. We have a plan and, to be fair, we could have managed this a little better from our side. The unions are not to blame for this. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit a Strategy Skills classic from the power sector corporate strategy study. In this critical podcast, we focus on two things. First, we discuss the reason why corporate strategy studies rely so heavily on executive workshops. We explain why simply handing the perfect strategy to the client will never yield results, even if the client accepts it without any challenges. The workshop process plays a crucial role that cannot be easily replicated anywhere else in the study. That is the reason to hold the workshop. Second, we discuss the components of the corporate strategy analyses and how we use each part: 1 - Case studies 2 - Market analyses 3 - Customer value chain analyses 4 - Client value chain analyses Finally, we discuss how all of these come together in the scenario planning. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit a Strategy Skills classic where we discuss advanced predictive problem solving. Turquoise Eyes started off the groundbreaking new genre developed by FIRMSconsulting that combines compelling narrative while teaching problem-solving and critical thinking skills. Set after a bank begins implementing a new retail banking strategy, we follow Teresa García Ramírez de Arroyo, a director-general in the Mexican government, who has received some disturbing news. A whistleblower has emailed Teresa with troubling news about a mistake in the loan default calculations and reserve ratios. The numbers do not add up. Get the book here: The Turquoise Eyes: A Novel about Problem Solving & Critical Thinking https://amzn.to/3bzVa6g Watch the video version of this podcast here: https://youtu.be/xQqufjwFm9E Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit a Strategy Skills classic where we discuss how to finalize the overall storyboard for the client. Watch the video version of this podcast here: https://youtu.be/7LXOL_KDZYQ Click here to see the full study and here to see the merger study and market entry study. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit a Strategy Skills classic where we discuss the role of the business unit strategy stream within a corporate strategy study. Watch the video version of this podcast here: https://youtu.be/mSNDAvmXjzA Click here to see the full study and here to see the merger study and market entry study. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Welcome to Strategy Skills episode 348, an interview with the author of Bold Move: A 3-Step Plan to Transform Anxiety into Power. Bold Move is Dr. Luana Marques' unique, tried and tested method to get you out of your rut and give you the courage to create a more confident and meaningful life. Dr. Luana pinpoints the anxiety at the root of avoidance and shows you how to overcome it and achieve your goals. Dr. Luana Marques is an Associate Professor of Psychiatry at Harvard Medical School (HMS) and the Director of Community Psychiatry Program for Research in Implementation & Dissemination of Evidence-Based Treatments at Massachusetts General Hospital (MGH). Dr. Marques is a national and international expert in Cognitive Behavioral Therapies (CBTs) and a leader in increasing access to scientifically rigorous mental health practices. Her decades of clinical and research experience implementing evidence-based practices encompass all types of roles and settings, from front-line staff to CEOs, diverse communities to organizations, both in the US and globally. Dr. Marques is the Former President of the Anxiety and Depression Association of America (ADAA). Connect with her online at drluana.com or follow her on Twitter at @DrLuanaMarques Get Luana's book here: Bold Move: A 3-Step Plan to Transform Anxiety into Power. Dr. Luana Marques: https://www.amazon.com/Bold-Move-3-Step-Transform-Anxiety-ebook/dp/B0BFX423SN?ref_=ast_author_dp Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit a Strategy Skills classic from a 10 episode program to help our clients and customers measurably, radically transform their careers through The Author Program. How would your career, reputation, and earnings change as a published author? Imagine your client interactions when potential and current clients saw your thinking in a published book before they met you? Imagine the time you would save not having to explain your ideas and the value you could add to them? Imagine the fee premium you could earn? Imagine avoiding awkward meetings trying to establish your credibility? Imagine how many potential clients would find you and reach out to you? Learn more and see the application guidelines: https://www.firmsconsulting.com/experts-published-author-program/ Apply: email [email protected] Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit a Strategy Skills classic from a 10 episode program to help our clients and customers measurably, radically transform their careers through The Author Program. How would your career, reputation, and earnings change as a published author? Imagine your client interactions when potential and current clients saw your thinking in a published book before they met you? Imagine the time you would save not having to explain your ideas and the value you could add to them? Imagine the fee premium you could earn? Imagine avoiding awkward meetings trying to establish your credibility? Imagine how many potential clients would find you and reach out to you? Learn more and see the application guidelines: https://www.firmsconsulting.com/experts-published-author-program/ Apply: email [email protected] Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Welcome to Strategy Skills episode 345, an interview with the Chairman of the BCG Henderson Institute, BCG's think tank for new ideas in management and strategy. Martin has authored numerous books, including Your Strategy Needs a Strategy and The Imagination Machine, a handbook about how to systematically harness imagination to generate new ideas and transform businesses. Get Martin's book here: The Imagination Machine: How to Spark New Ideas and Create Your Company's Future. Martin Reeves and Jack Fuller: https://www.amazon.com/Imagination-Machine-Create-Companys-Future/dp/1647820863 Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit a Strategy Skills classic from a 10 episode program to help our clients and customers measurably, radically transform their careers through The Author Program. How would your career, reputation, and earnings change as a published author? Imagine your client interactions when potential and current clients saw your thinking in a published book before they met you? Imagine the time you would save not having to explain your ideas and the value you could add to them? Imagine the fee premium you could earn? Imagine avoiding awkward meetings trying to establish your credibility? Imagine how many potential clients would find you and reach out to you? Learn more and see the application guidelines: https://www.firmsconsulting.com/experts-published-author-program/ Apply: email [email protected] Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit a Strategy Skills classic from a 10 episode program to help our clients and customers measurably, radically transform their careers through The Author Program. How would your career, reputation, and earnings change as a published author? Imagine your client interactions when potential and current clients saw your thinking in a published book before they met you? Imagine the time you would save not having to explain your ideas and the value you could add to them? Imagine the fee premium you could earn? Imagine avoiding awkward meetings trying to establish your credibility? Imagine how many potential clients would find you and reach out to you? Learn more and see the application guidelines: https://www.firmsconsulting.com/experts-published-author-program/ Apply: email [email protected] Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit a Strategy Skills classic from a 10 episode program to help our clients and customers measurably, radically transform their careers through The Author Program. How would your career, reputation, and earnings change as a published author? Imagine your client interactions when potential and current clients saw your thinking in a published book before they met you? Imagine the time you would save not having to explain your ideas and the value you could add to them? Imagine the fee premium you could earn? Imagine avoiding awkward meetings trying to establish your credibility? Imagine how many potential clients would find you and reach out to you? Learn more and see the application guidelines: https://www.firmsconsulting.com/experts-published-author-program/ Apply: email [email protected] Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Welcome to Strategy Skills episode 341, an interview with the author of Inside the Competitor's Mindset, John Horn, where he shares proven techniques to help businesses think like the competition and understand why they act the way they do. Inside the Competitor's Mindset presents a systematic approach to competitive intelligence that starts with three frameworks to get inside the competitor's mindset, predict their reactions to your moves, and assess whether the competition is getting ready for a spontaneous move of their own. John Horn is a professor of practice in economics at the Olin Business School at Washington University in St. Louis. He teaches MBA students microeconomics, macroeconomics, and global business. John was a Senior Expert in the Strategy Practice of McKinsey & Company for 9 years, working with clients on competitive strategy, war gaming workshops, and corporate and business unit strategy across a variety of industries and geographies. He helped over 100 clients with war game workshops and developed a set of simulation exercises to help companies understand the challenges of reallocating resources. He continues to consult through his LLC: Gateway Competitive Insights. John has published nine papers in the McKinsey Quarterly and three in the Harvard Business Review, mostly on the application of behavioral economics and competitive insight to business strategy. John has a PhD in economics from Harvard University, where he also received a Masters degree in economics. Get John's book here: Inside the Competitor's Mindset: How to Predict Their Next Move and Position Yourself for Success. John Horn https://www.amazon.com/Inside-Competitors-Mindset-Position-Management-ebook/dp/B0B6B6KWQ6/ref=sr_1_1?crid=3ABN4GWJ5ZXMX&keywords=inside+the+competitor%27s+mindset&qid=1682495837&s=digital-text&sprefix=inside+the+competitor%27s+mind%2Cdigital-text%2C293&sr=1-1 Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit a Strategy Skills classic from a 10 episode program to help our clients and customers measurably, radically transform their careers through The Author Program. How would your career, reputation, and earnings change as a published author? Imagine your client interactions when potential and current clients saw your thinking in a published book before they met you? Imagine the time you would save not having to explain your ideas and the value you could add to them? Imagine the fee premium you could earn? Imagine avoiding awkward meetings trying to establish your credibility? Imagine how many potential clients would find you and reach out to you? Learn more and see the application guidelines: https://www.firmsconsulting.com/experts-published-author-program/ Apply: email [email protected] Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit a Strategy Skills classic from a 10 episode program to help our clients and customers measurably, radically transform their careers through The Author Program. How would your career, reputation, and earnings change as a published author? Imagine your client interactions when potential and current clients saw your thinking in a published book before they met you? Imagine the time you would save not having to explain your ideas and the value you could add to them? Imagine the fee premium you could earn? Imagine avoiding awkward meetings trying to establish your credibility? Imagine how many potential clients would find you and reach out to you? Learn more and see the application guidelines: https://www.firmsconsulting.com/experts-published-author-program/ Apply: email [email protected] Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Welcome to Strategy Skills episode 338, an interview with Ryan McAnnally-Linz, coauthor of Life Worth Living: A Guide to What Matters Most. This book provides readers with jumping-off points, road maps, and habits of reflection for figuring out where their lives hold meaning and where things need to change. The book draws from major world religions and from impressively truthful and courageous figures such as Jesus, Muhammad, the Buddha, Aristotle, Socrates, Martin Luther King, Jr., the Dalai Lama, Ida B. Wells, James Baldwin, Mary Wollstonecraft, Confucius, and Nietzsche, to name a few. The authors' goal is for readers to define and create a flourishing life, and answer one of life's most pressing questions: how are we to live? Ryan McAnnally-Linz is the associate director of the Yale Center for Faith & Culture. He is a coauthor with Volf of The Home of God and Public Faith in Action (Brazos), a 2016 Publishers Weekly Best Book in religion, and has written for The Washington Post's Acts of Faith, Sojourners, and The Christian Century. Get Ryan's book here: Life Worth Living: A Guide to What Matters Most. Miroslav Volf, Matthew Croasmun, Ryan McAnnally-Linz. https://www.amazon.com/Life-Worth-Living-Guide-Matters-ebook/dp/B0B5CZ6YM3/ref=sr_1_1?crid=1C3TO2I7SIO5M&keywords=life+worth+living&qid=1681712806&s=digital-text&sprefix=life+worth+livin%2Cdigital-text%2C311&sr=1-1 Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit a Strategy Skills classic from a 10 episode program to help our clients and customers measurably, radically transform their careers through The Author Program. How would your career, reputation, and earnings change as a published author? Imagine your client interactions when potential and current clients saw your thinking in a published book before they met you? Imagine the time you would save not having to explain your ideas and the value you could add to them? Imagine the fee premium you could earn? Imagine avoiding awkward meetings trying to establish your credibility? Imagine how many potential clients would find you and reach out to you? Learn more and see the application guidelines: https://www.firmsconsulting.com/experts-published-author-program/ Apply: email [email protected] Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

For this episode, let's revisit a Strategy Skills classic from the Corporate Strategy & Transformation study. In this phase of the podcast series, we are focusing on week 4 when we are bringing the entire leadership team together to help them make one decision. The only decision they have to make is: "Should Empire International focus on the non-regulated non-core activities as they are now doing or refocus their efforts to support Empire Energy on their core regulated business: generating energy, transmitting energy and distributing energy?" In today's podcast, while we are heavily focused on week 4 and the build up to that major visioning workshop, we step back to understand a little bit of the broader contextual issues facing this client. If you have been following this podcast series you will realize that there are 2 criteria that must be met for any strategy study to be a corporate level strategy study. The first one is the objective function for the client, the key question for the client, must be unclear. If the objective function is known for the client than you are not doing a corporate strategy study. You are doing some other kind of strategy study, like BU strategy. The other condition is that you have to help the client pick the market where they want to compete. And that usually involves doing a lot of industry analysis /value chain analysis. The skill explained in this podcast is essential for any partner, but it is equally useful for any consultant at any level. Getting clarity when many paths are possible is a crucial skill to have. Most bad consulting engagements hit their main hurdles at this early stage, in determining the key problem facing the client. In this podcast, we want to help you understand how we went about figuring out the objective function for this client. And this is something we did way back at the beginning of the study, before we even started. And if you go onto the website and you look at the detailed maps, videos, power points as we explain each step in the study, this is explained in enormously more detail than what we are going to do here. Yet, seeing this helicopter view is important. What we want to do here is simply explain the questions we wanted to answer to determine the objective function and how we wrote out the logic. If you do this, you will always be on the right track. Click here to see the full study and here to see the merger study and market entry study. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Welcome to Strategy Skills episode 335, an interview with Sandeep Chennakeshu, the author of Your Company Is Your Castle: Proven Methods for Building a Resilient Business, where he describes how to assess and systematically build a company's business model, financial health, strategy, culture, products, sales channels, execution, and stakeholder confidence to make the company formidable. Your Company Is Your Castle equips you with critical insights and principles to build strong businesses and in turn build yourself into a strong leader. Sandeep Chennakeshu is a lifelong student and aspiring teacher whose heart is in technology and mind is in business. He earned a postgraduate diploma in industrial management from the Indian Institute of Science and a PhD in electrical engineering from Southern Methodist University. He then entered the electronics industry and led the development and launches of technology that billions use every day via cell phones, laptops, wearables, satellites, medical equipment, and cars. He is a Fellow of IEEE and a named inventor on 180 patents. After two decades in corporate roles as CTO of Ericsson Mobile Phones and Sony Ericsson, president of Ericsson Mobile Platforms, SVP at Freescale, president of BlackBerry Technology Solutions, and EVP of AMD, Sandeep returned to consulting and the start-up world. He is currently COO at Uhnder Inc., a pioneer in digital-imaging radar, and sits on the advisory boards of exciting tech start-ups. Managing operations in fourteen different countries over the span of his career gave Sandeep a deep appreciation for global businesses. Along this rich cultural journey, he led the transformation of three underperforming businesses using the principles outlined in his new book. Sandeep lives and works in Austin, Texas and plans to spend the next chapter of his life sharing his learnings through writing and mentoring. Get Sandeep's book here: Your Company Is Your Castle: Proven Methods for Building a Resilient Business. Sandeep Chennakeshu. https://www.amazon.com/Your-Company-Castle-Building-Resilient/dp/1957616040 Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Welcome to Strategy Skills episode 334, an interview with Rishi Dave, a partner in Bain's Commercial Excellence practice with deep expertise in B2B marketing and digital marketing. In this episode, Rishi explains the concept of a "Day 1 List" in B2B sales and marketing and the three things that will get a supplier or seller on the list. Rishi also discussed what a "sales play" is, how to build it, institutionalize the knowledge within the company, and get the sales team to adopt the sales play to fulfill their potential and increase their productivity and sales. Rishi Dave partners with CMOs and management teams to drive marketing transformations and build modern marketing capabilities. He serves as an expert on the implementation of Bain's B2B Marketing Diagnostic and Sales Play System. Rishi has held global CMO roles at public technology and cloud companies, including Dun & Bradstreet, Vonage, and MongoDB. Prior to these roles, he served as the global head of digital marketing for Dell's B2B businesses. Rishi started his career at Bain & Company. As a marketing executive, Rishi has built world-class marketing organizations and capabilities that have driven top-line growth leveraging the right marketing technology, data, analytics and content strategy. Rishi has driven major brand and messaging transformations, reimagined digital customer experiences, and built and scaled go-to market models. Rishi earned an MBA in Marketing from The Wharton School at the University of Pennsylvania as well as a BS in Chemical Engineering and an AB in Economics with Honors from Stanford University. Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo