The Speaker Lab Podcast

Have you considered creating a lifelong speaking career? Whether you've pondered your speaking longevity or you just want to break into the speaking world, you'll hear about both topics from Harriet Turk, our guest on today's show.Harriet has been speaking in the youth and education areas for nearly two and a half decades, earning her stars and stripes along the way.On episode 82 of The Speaker Lab, Harriet Turk joins us to talk about her lengthy career as a speaker, how she got started and what it's like to be a female speaker then versus today. She explains why relationships and connections with other speakers are so vital to your career.You'll get to hear the wisdom she's earned, and so much more on today's edition of The Speaker Lab. THE FINER DETAILS OF THIS SHOW:  Why it's so important to learn the art of storytelling.Can your audience really only handle 3-5 points?What is the market like for female speakers today?What would Harriet do differently if she were building her business now?Can you work locally and be successful, or must you always travel the country?How does she maintain a balance between speaking and being a single mom?How to build your network when you're starting out.Harriet's real-life story of the importance of building and fostering friendships with other speakers.And so much more!EPISODE RESOURCESHarriet Turk's web siteHarriet Turk on TwitterHarriet Turk on FacebookEmail HarrietGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you ever wanted to speak to college students or collegiate staff? If you have but weren't sure where to start this is the show for you!Recently a listener named Eric wrote in wanting to know how to get booked for speaking gigs at colleges. To answer his question, we'll talk about how to get started speaking at colleges, and where there are the most opportunities in this market.On episode 81 of The Speaker Lab, I share my personal experiences and insights gleaned from speaking on the collegiate circuit. I'll also share the 9 potential markets that exist within almost any university. You'll hear about all of that and much more on the 81st edition of The Speaker Lab!THE FINER DETAILS OF THIS SHOW:  The 3 foundational questions to ask and answer before speaking in any market.What questions do you need to answer to define your marketing to colleges?What are the 9 potential markets you could speak to on most campuses?What are the APCA and NACA, and why should you know?What is block booking and how does it work?Why student orientation and staff trainings are good opportunities to be hired.How should you reach out to potential decision-makers in the college market?And so much more!EPISODE RESOURCESEpisode 2 of The Speaker LabGrant Baldwin on TwitterAPCANACAGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Can you imagine speaking for 3 days? What if it meant making 7 figures a year - can you imagine it then? Our guest for today, Cole Hatter, doesn't imagine it - he lives it.Cole began as a multi-million dollar real estate investor who continues to run several companies in that industry today, as well as speaking from the stage around the world.On episode 80 of The Speaker Lab, Cole is here to talk about how he got into speaking, how he uses his own successes and failures as examples for his audience and what it's like to speak on stage for 72 hours! He shares all of that and more on today's show. THE FINER DETAILS OF THIS SHOW:  What were some of his earliest steps he took to start speaking?How speaking for free - and even losing money on gigs - helped build his career.What's it like to speak for three days at a seminar?How and why you must earn the right to be on stage.Why honesty is the best policy when selling on stage, and elsewhere.What does it mean to sell at 90 degrees?What are open loops and why are they key to selling from stage?How to position your product as the solution to real-world problems.And so much more!EPISODE RESOURCESCole Hatter's web siteCole Hatter on TwitterCole Hatter on SnapchatEpisode 121 of HDYGIT with Cole HatterThrive, Cole's eventDelivering Happiness, by Tony HseihGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you think your niche is ready for a conference or other major event? How would you know if there's enough interest, before booking a venue, speakers, etc?Our guest today is here to answer those questions. He is Phillip Taylor and is the founder of FinCon, the world's largest Financial Content Expo.Not only will PT talk about how and when it's the right time to create an event for your particular area of expertise, and he also shares what works and what doesn't work when connecting with the event hosts of conferences you want to speak at.On episode 79 of The Speaker Lab, PT explains where the idea for FinCon came from, how he grew it to a profitable enterprise over the years and what criteria event organizers look for from their potential speakers. Whether you've spoken at a large conference or simply want to soon, you'll want to hear all of those details on today's show! THE FINER DETAILS OF THIS SHOW:  What should you do before you decide to create an event?What were the two tipping points that told PT FinCon was a good idea?Why it is important to partner with your community.How long did it take for this event to be profitable?Keynotes vs. workshop speakers: what does he look for in each?How to stand out and increase your odds of being selected to speak.When is it okay to submit multiple session ideas?When is there value in speaking for free?And so much more!EPISODE RESOURCESFinCon web siteFinCon on TwitterPhillip Taylor on TwitterEmail PTEpisode 112 of HDYGIT with PT MoneyGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

One of the surest ways to excel as a speaker is to find someone who is a success, and then follow their early steps. It's true in speaking, it's true in business and it's true in other avenues of life.A man who has done just that is Bob Burg. Bob is the best-selling author of The Go-Giver and Endless Referrals. After picking up audio cassette tapes at a Zig Ziglar event and enrolling in their speaking program, Bob's speaking career took off.On today's show, Bob shares how the National Speakers Association also had an impact on his speaking career, and why you're better off following in the footsteps of successful giants than trying to go it on your own. It's all here on episode 78 of The Speaker Lab. THE FINER DETAILS OF THIS SHOW:  How did he get his first bookings?How can you prepare for the inevitable rejections?The follow up process to help you build on your successesWhy discipline and sweat equity are so vital to growing your speaking career.What knocks many people out of the speaking business in the beginning?What are reactive referrals and should you depend on them?What is Burg's Law of The Back Doors?How to desire a result without being emotionally attached to the result.And so much more!EPISODE RESOURCESBob Burg's web siteThe Go-Giver, by Bob BurgEndless Referrals, by Bob BurgThe Go-Giver podcastBob Burg on TwitterGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today Scott Stratten is a world-renowned keynote speaker, best-selling author and all-around awesome guy who is known by nearly everyone in the speaking community.But did you know that in the early days of his career he flew around North America training people to sell bubble wrap?! As our guest on episode 77 of The Speaker Lab he shares that amazing story, and much more.Scott also shares his earliest experiences as a corporate trainer after college, and why he chose that path. He explains the origin story of the video that catapulted him to speaker stardom and led to receiving 97 speaker invitations in two weeks!Whether or not you ever create a viral video to aid your speaking career, Scott gives specific suggestions on how to get your start on this episode. We go into the how and when of leveling up your speaking career, once you've got your feet wet as a speaker. He is equal parts hilarious and wise today! Listen in to laugh along with us, and get a little wiser on episode 77 of The Speaker Lab. THE FINER DETAILS OF THIS SHOW:  Are many keynote speakers introverted or extroverted?Why he has hired for his weaknesses.Should every person you bring on to your team be an extension of you?The importance of having tact and empathy, no matter what happens.What are his two demands he includes in every contract?What is his biggest fear as a speaker?Why you must "show your work" before you can increase your fees.What two things will all speakers eventually learn firsthand?And so much more!EPISODE RESOURCESScott Stratten's web siteThe UnpodcastScott's booksScott Stratten on TwitterGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

If you already have a business becoming a speaker can only expand your reach, your audience and how many people you can serve. A great example of this is our guest, Jordan Harbinger of The Art of Charm.Jordan is the co-founder and host of The Art of Charm. The AOC, as it is called for short, is an in-person school as well as a podcast focused on helping men achieve peak performance in every area of life. Jordan's been interviewing experts for his show since before most of us knew what a podcast was!On today's show he shares some of the knowledge he's learned in that time. Jordan explains how to build relationships with event organizers, the three criteria he considers when evaluating a potential speaking gig and why you must be comfortable hearing the word no in order to land more gigs. Check it out on episode 76 of The Speaker Lab! THE FINER DETAILS OF THIS SHOW:  What's been the biggest value-add Jordan has gotten out of being a speaker?The three things he considers when asked to speak at an event.Why exposure isn't a reason to speak.What's the difference between Ted Talks and Tedx Talks?Why is networking at an event high on his priority list?What is the people-location-compensation calculation?How to get feedback when you are turned down for a speaking gig.What's a recipe for unhappiness?And so much more!EPISODE RESOURCESThe Art of CharmJordan Harbinger on TwitterThe Art of Charm podcastEmail Jordan!Get Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Is there a connection between acting and speaking in public? There most certainly is a link between, according to today's guest. Amy Port joins us to talk about that connection, and how to tap into it to become an even better speaker.Amy is an amazing speaker, performer in her own right. Her background is in acting, theatre and performance. She earned a Master of Fine Arts from Yale's School of Drama and consistently worked as an actor after graduation.But the transient life of an actor was not for her and she moved on. Fast forward 15 years and she's sharing her acting knowledge to help speakers become great performers and speakers on stage.On today's show, Amy explains why we are all performing and taking on various roles in our lives even if we don't consider ourselves actors, plus how to use those roles effectively on stage. Tune in for all of that and more on this episode of The Speaker Lab! THE FINER DETAILS OF THIS SHOW:  The two parts to making a speaker great versus good.How do you make the mental shift from speaking into performing your speech?Why rehearsing properly is so important.What does it mean to "sculpt" your performance?When should you get in front of test audiences?Staging: what it is and how to do it effectively.How to find the balance between being rehearsed and over-rehearsed.And so much more!EPISODE RESOURCESHeroic Public SpeakingAmy Port on TwitterGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Continuing from our last show today I'll be sharing more of my personal travel tips for your speaking engagements. On episode 74 the topic is what to do when things go wrong during your travel.Mishaps are simply a part of the travel experience. In fact, you're better off if you plan for delays, lost luggage, cancellations and anything else that could get in your way of getting to your client.As you travel more you'll be able to spot potential problems before they arise, and today's episode will also give you a leg up on what to do in case of issues.You'll learn plenty about how to travel most efficiently and effectively on the 74th edition of The Speaker Lab! THE FINER DETAILS OF THIS SHOWHow to create a back up plan, before you need it.If you miss a connecting flight how to find your other options.Why going to your airlines with options is so helpful.The rule I follow when booking and taking flights.Why getting upset about travel mishaps doesn't work.Why you need to keep the client in the loop when your travel plans change.Should you ever miss an event?And much, much more!EPISODE RESOURCESEpisode 73 of The Speaker LabAward WalletKayakTripItGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

When most people think of traveling for speaking gigs they think it's glamorous: you travel first class, visit a new city, stay in a nice hotel, etc.And sometimes it is fun and exciting - and other times it is exhausting. Like when the airlines loses your luggage, or when your flight is delayed and you have to sleep in the airport or a sketchy motel because nothing else is available! I've been in all those scenarios, the glamorous and the not-so-glamorous.On episode 73 I'm sharing what I've learned about the ins and outs of travel. Today I'll talk about what you should do before you travel, what to do when you book your travel and what to do during the actual travel. Whether you're already a road warrior or you're prepping for your first out-of-town gig, you'll learn plenty on this edition of The Speaker Lab! THE FINER DETAILS OF THIS SHOWWhat travel rewards program should you become a member of, and why?How to pick your preferred airline, hotel and rental car company.How to get upgrades and when to fly standby.Why American Airlines is my preferred airline, and why it matters to you.Why you shouldn't book the last flight to an event.What are Kayak and TripIt and why should you use them?Should you ever book non-refundable hotel rooms?Should you invoice travel fees separately or bill one flat rate inclusive?And much, much more!EPISODE RESOURCESAward WalletKayakTripItGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you dread taxes or worry you aren’t using the right entity for your business? Then this is the episode for you! Josh Bauerle, CPA, accountant and all-around tax wizard is here for the 72nd edition of The Speaker Lab.Josh has started his own business working directly with entrepreneurs as a CPA. Between tax entities, business entities, and deductions, there’s a lot to know, and Josh has you covered. Josh has worked as an accountant for over a decade, and currently works as a CPA for Entrepreneur on Fire as well as running CPA on Fire.He provides services to small business owners that are both high-quality and affordable, and shares his knowledge and experience with us today. In this episode we talk through the different types of small business classifications and how taxes factor into each of them. Tune in for all this and more on this episode of The Speaker Lab! THE FINER DETAILS OF THIS SHOW:  What are the differences between an S Corporation, sole proprietorship, and an LLC?How to set your salary in order to maximize your income.What are the benchmarks you should be looking for when moving to an S Corp?How do you set aside money for taxes?What can you write off as tax-deductible?How do legal concerns factor into your small business type? Josh explains.What happens when your business crosses state lines?And so much more!EPISODE RESOURCESJosh Bauerle's web siteJosh Bauerle on TwitterGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you ever wondered what goes on in the world of mobile marketing? Perhaps you’ve heard of the website System.ly and are curious about its origins and its purpose. Then Greg Hickman is the man to talk to!As the CEO of System.ly, Greg focuses on making marketing as easy as possible for speakers and entrepreneurs who are busy building their careers. He also has a background in speaking so he understands the nature of the speaking business and how hectic a speaker's lifestyle can be.Today on the show, Greg shares how he came up with the idea to create System.ly, how his own career in speaking sparked his interest in mobile marketing, and how he utilized his talents as a speaker to spring this topic into the mainstream. He also explains a call to action he uses in his speaking that you can too, plus plenty more on this episode of The Speaker Lab! THE FINER DETAILS OF THIS SHOW:  What is System.ly and how does it work?How can your audience interact with System.ly?What’s the best way to start and grow your email list.What are the next steps after you speak to an audience?How to entice your audience to call you after email marketing.How can you engage the audience through email long-term?What is a master email list and how can you use it?And much, much more! EPISODE RESOURCESSystem.ly web siteGreg Hickman's web siteGreg Hickman on TwitterEpisode 7 of How Did You Get Into That?Episode 28 of The Speaker LabEpisode 58 of The Speaker LabActive CampaignGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

If you've considered creating your own online course but never pulled the trigger because it seemed too complicated then episode 70 is just what the doctor ordered! My friend and fellow mastermind member, Joseph Michael, is here to give us the inside secrets.Joseph was a pretty typical 9 to 5 guy until he noticed a pain point in the marketplace: Scrivener. Scrivener is a powerful writing software that most users initially found confusing and hard to use. Seeing so many struggle to implement the software he understood, Joseph created an online course and the rest is history.On today's show, he joins us to share that history, his process of creating that course, how he helps others discover and promote courses for their audiences, and how to build a side income from online courses or a full-fledged business. Dig in with us on this episode of The Speaker Lab! THE FINER DETAILS OF THIS SHOWWhat makes a good online course, in terms of content?Why do most people take a course?What pieces should go into your online course?Why it's important to know what your course's audience needs.What steps should you take to create the course once you have your topic?How much content should you include in your course?The simplest way to create a video course, even if you aren't tech savvy.How to create sales of your course, even if you don't have an email list.And much, much more.EPISODE RESOURCESJoseph Michael's web siteJoseph Michael on TwitterJoin our webinar!Get Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

If I told you today's guest has had such notable clients as Michael Port and Seth Godin, would you be impressed and pay attention to what she has to say? If you said yes then get ready to tune in because that is exactly who our guest on episode 69 of The Speaker Lab has worked with.Elizabeth Marshall helps thought leaders and people who want to be seen as thought leaders get their message out to the world. A major milestone came in 2006 when she helped Michael Port launch his acclaimed book: Book Yourself Solid.And on today's show Elizabeth takes us back to that experience, how to keep a long-term perspective while building your audience and honing your message, as well as the 10 pieces you need to build a strong platform. Get ready to hear all of that and more on The Speaker Lab! THE FINER DETAILS OF THIS SHOWWhat is an example of an evergreen title and why is that important?How can you develop your key message over time?How to avoid wasting precious time, energy and money while developing that key message.Why should you start with one piece of your content to build your audience?How to stay connected to changes in your market, and why it's important.When to focus on traditional media, and what to do first.Why the size of the audience isn't as important as the quality of the audience.What are the four ways to promote your book if you have a small platform?And much, much more.EPISODE RESOURCESElizabeth Marshall's web siteElizabeth Marshall on TwitterThe 10 Elements of a Thought Leader PlatformBook Yourself Solid, by Michael PortGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Many of us as speakers love what we do - so much so we'd consider doing it for free! But since we also need a roof over our heads, food in our stomachs and clothes on our back it's important to know how to negotiate fees for your speaking gigs.On episode 68 of The Speaker Lab, I'll give you insights based on the lessons I've learned in my speaking career. I'll also get into if you should negotiate and exactly how to do so.With that in mind I've also included the nine circumstances when it's okay to lower or discount your fees in today's show. Listen in for all of that and more on episode 68 of The Speaker Lab. THE FINER DETAILS OF THIS SHOWShould you ever put your fees on your web site?Do you ever quote fees over email?A simple trick to quoting your fees - even when you're nervous to do so.What solutions are available for potential clients with smaller budgets?How should you raise your fees?What is fee integrity and how do you maintain it?Should you ever walk away from a potential gig?Should you ever speak simply for the "exposure"?And much, much more!EPISODE RESOURCESEpisode 37 of The Speaker LabEpisode 49 of The Speaker LabEpisode 54 of The Speaker LabGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Will having your own book help you land more speaking gigs? Should you write a book before even trying to land your first speaking job? And how exactly do you navigate the self-publishing waters if and when you decide to write your own book?The man to answer those questions is none other than Chandler Bolt, and he's our guest for episode 67 of The Speaker Lab!Chandler is the founder and visionary creator of Self-Publishing School, a site devoted to helping you write, market and publish your own book in 90 days. The site also helps you leverage that book into coaching, speaking and other gigs.On today's show, Chandler shares how his own self-publishing success became the groundwork for the Self-Publishing School, why you should have a book at all, and why you don't have to be a great writer to become a published author. It's all here for you on this episode of The Speaker Lab! THE FINER DETAILS OF THIS SHOWWhich comes first: your first speaking gig or your first book?How do you overcome Blank Screen Syndrome?What is Chandler's 3 step writing process?How did he and his brother write a book in a week?Why he transcribes his own audio recordings to write his books.What are the pros and cons of self-publishing?Why publishers only give publishing deals to people who don't need them.Does self-publishing have to cost a lot?And much, much more.EPISODE RESOURCESSelf-Publishing School web siteThe Productive Person, by Chandler BoltBreaking Out of a Broken System, by Chandler Bolt and Seth BoltBook Launch, by Chandler BoltChandler's other books on AmazonChandler Bolt on TwitterFind out more about Chandler's SummitRev for transcriptionsUpwork web siteCreateSpace web siteGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you ever wondered what it takes to host a successful webinar? My good friend and future webinar co-host, John Corcoran, offers some valuable help on episode 66!John excels in many vital aspects of it, including marketing and networking. He's found that the webinar model is a great business model because it creates so much communication with an audience.On today's episode, John discusses how he found webinars and how he integrated them into his business. He also breaks down how to research the topic or theme of your webinar, and the similarities between conducting a webinar and speaking live in front of an audience. John is a wealth of knowledge on webinars, tune in to hear all it all on this episode of The Speaker Lab! THE FINER DETAILS OF THIS SHOWThe pros of using webinars as an addition to your speaking business.How can webinars earn new clients?What you can do to begin building a webinar audience.What webinar tools are the best to use?How can you promote your new webinar and who can help you?The most important things to include in your webinar presentation.What are the benefits you can give your listeners from webinars?What to expect from the webinar we've created for you!And much, much more.EPISODE RESOURCESSmart Business RevolutionJohn Corcoran on TwitterJohn Corcoran on LinkedInGet John's free ebook and register for our June 1st webinarGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you heard of seminar companies? Do you know what they do and if they are of value to your speaking career? Today's special Q&A will answer those questions and more about working with seminar companies.Seminar companies are companies that present seminars for a fee. Usually they are attended by employees who have been sent by their employers to learn a specific skill like accounting, social media or finance. The seminars happen all over the country on a daily basis.On today’s episode I’ll talk about the big three seminar companies and what my experience was like working for one. Find out what the pros and cons are of becoming a speaker for a seminar company, how to utilize this avenue fully if you decide to speak for them. Tune in to find out how the pay structure works and much more on the 65th edition of The Speaker Lab. THE FINER DETAILS OF THIS SHOWWhat are the big three seminar companies?What would your role be if you worked with a seminar company?My personal experience working with one of these companies.How do you know if these companies are in your area?Would you speak on one or several topics if you worked for a seminar company?What a “swing” is and how it works.What are the pros and cons of working with a seminar company?Should you have an exit strategy if you go this route?And much, much more!EPISODE RESOURCESSkillPath SeminarsNational Seminars TrainingFred Pryor SeminarsGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are you interested in speaking to youth or a school audience? On today's episode of The Speaker Lab my close friend and mentor Phil Boyte joins us to share his insights on that very topic. Phil focuses exclusively on speaking in schools, everyone from students to teachers to the district administrative team.He begins episode 64 by discussing what speaking looks like for him. He also offers his advice on how to truly make an impact when speaking to young people, and why his assembly schedule works well in the school system.And if you're curious about the most effective way to speak to a young audience Phil talks about that too! Based on his personal experiences speaking to young audiences, he imparts plenty of wisdom on the topics of youth and school audiences. Listen in to hear all of it on this episode of The Speaker Lab! THE FINER DETAILS OF THIS SHOWExactly how Phil got his start speaking in schools.What are the three stages of a speaking career?How can you speak effectively to a younger audience?Paul's advice for finding and keeping bookings.How can you become a "category of one"?The difference between the success of a program and the success of an individual.Is there money in the youth and the school market to hire you as a speaker?What Phil has learned about maintaining a healthy personal life.And much, much more!EPISODE RESOURCESPhil Boyte's web sitePhil Boyte's speaking web siteBreaking Down the Walls, Phil's programPhil Boyte on TwitterGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Would you like to talk about faith or speak to faith-based audiences? On this episode of The Speaker Lab, my friend and accomplished speaker Paul Evans joins us to talk about that very topic.Paul began his career in speaking after his first wife passed away, and was inspired by his experience with the life insurance company. Since then he has focused on positive encouragement and utilizes faith as a unique aspect in his speaking business.Paul offers his guidance on several different topics today, including how to communicate your message differently to the various niches you will be speaking to, as well as how to tweak your talk while keeping your experiences the same and staying authentic to your story.We wrap up the show today by discussing his financial life and by giving you a little taste of our dual training course that takes place on May 19th. Listen in to hear all of that and so much more on this episode of The Speaker Lab! THE FINER DETAILS OF THIS SHOWHow can your unique experiences help you advance your speaking career?What are the differences in the faith-based speaking market versus other markets.How can you adjust your message for different audiences?How best to establish your particular brand.The best tactic for getting in front of many buyers at once.What's better: a referral or a recommendation?How to create a memorable structure.And much, much more!EPISODE RESOURCESPaul Evans web siteMillion Dollar Keynote web siteLife Insurance Keynote web sitePaul Evans on TwitterGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you have a personal story that could help others, but you aren't sure how to get it out to people? Our guest on episode 62 will share how he took his own experiences and turned them into several businesses and a profitable speaking career to boot!Joe Sangl owns several businesses, has authored multiple best-selling books and speaks around the world.His own personal financial journey took him from dealing with debt and living paycheck to paycheck to being a successful entrepreneur, coach, speaker and leader today. And the experiences he gathered along the way are what he speaks about and shares to help others on their own financial journey.On this episode of The Speaker Lab, Joe talks about how he turned his early experiences and insights into courses, coaching and books. He also explains how speaking naturally arose from those endeavors. Listen in for that and so much more on this edition of The Speaker Lab. THE FINER DETAILS OF THIS SHOWHow do you make the leap from having a story to sharing it?When did he know his financial passion could be a real business?What birthed his first real speaking opportunities?Why your message will always be evolving and changing.What happened in January 2008 that would become his ultimate launch pad?What resource is really important to having a successful speaking career?The three things a church must address to have a system that helps people with their finances.Can you make a living speaking to churches?And much, much more!EPISODE RESOURCESJoe Sangl's web siteInjoy Stewardship web siteJoe Sangl on TwitterI Was Broke, Now I'm Not, by Joe StanglJoe Stangl's other booksGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you been asked for your speaking fee but weren't sure how to bill for the travel aspect of your gig? Or have you ever wondered how to handle that topic when it does come up in the future?Wherever you are at in your speaking career the issues of travel expenses is going to come up. On this edition of the show I outlined the two ways to address travel expenses for your speaking gigs, including the pros and cons of each.I'll also share which of those two options I personally use and why. Tune in to hear it on episode 60 of The Speaker Lab! THE FINER DETAILS OF THIS SHOWThe two ways of handling speaking-related travel expenses.What are the pros of invoicing your travel expenses separately?What are the main drawbacks to doing the same?What is my normal travel fee and what do I include?Why it is wise to include travel expenses in a flat speaking fee.What is the main downside of doing so?Should you let the client to book any of your travel?Why I never let the client book my airfare.And much, much more!EPISODE RESOURCESEpisode 6 of The Speaker LabGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

On today's episode of The Speaker Lab, I have a very specialguest for you! My lovely and amazing wife Sheila Baldwin is here. Ibrought her on the show to talk about what it’s really like to bemarried to a speaker.Today we share the inner workings of our story and our lifetogether, so you can learn from our struggles and our triumphs.On this episode of The Speaker Lab, Sheila and I talk about theearly days of our relationship and our marriage, and how we havealways made things work even when we were strugglingfinancially.We answer a few listeners' questions, and dig into how we as afamily deal with my frequent travel, and how Sheila and our girlshave become accustomed to our crazy schedules. Listen in to hearall of that and so much more on this episode of The SpeakerLab!THE FINER DETAILS OF THIS SHOWOur "how we met" story.What it’s really like in the early days of a speakingcareer.How can your family "find their groove" when you're gone?How can you avoid being a workaholic at home?The benefits and disadvantages of homeschooling yourchildren.How can both spouses stay invested in one business?How you and your spouse can live a balanced life on abudget.The story of why we moved to beautiful Nashville!And much, much more!EPISODE RESOURCESGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

If you are truly serious about becoming a speaker there are twothings I recommend you have: a web site of your very own andownership of your name as a domain. For example I have The SpeakerLab as well as Grant Baldwin.com.On episode 59 of The Speaker Lab I explain why I have bothsites, and why owning the domain of your own name is so important.I also share why you'll want to create a separate web site ifyou're going to have other speakers present your materials in thefuture, and how this is similar to a franchise model.Whether your choose to have just your personal name as your website or branch out with a program, both a domain and a site arecritical to being seen as an expert on your topic, and to gettinghired to speak. So listen in to episode 59 to hear all of that andso much more on today's edition of The Speaker Lab!THE FINER DETAILS OF THIS SHOWDo you want a potential client to hire you or yourprogram?Why do I have both The Speaker Lab and GrantBaldwin.com?Should you secure your own name as a web site?What you should do if your name has already been claimedonline.Where do I recommend purchasing domains?My top five recommendations on what to do if your name is hard tospell.What suffixes should you buy - .com, .net, etc.?Why do you need hosting and what is my recommended resource forit?And much, much more!EPISODE RESOURCESEpisode 36 of The Speaker LabEpisode 29 of The Speaker LabAll of my recommended resourcesMyBluehost affiliate linkGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you ever wondered if you could grow your email list even when you're speaking live? There is a way and our guest, Tim Paige of LeadPages, is here to talk about it. Tim is an expert on email lists, including how to add people even when they aren't at their computers.If you haven't heard of LeadPages they are a company that creates online tools based on the latest and greatest of what's proven to be working in marketing. They are best known for their opt-in pages but they have also created LeadDigits and are committed to finding the best ways to get more leads and customers for their clients.Tim shares more about that today on this episode as well as how to get started growing your list and why your social media following matters to getting more speaking gigs. Listen in to hear all of that and so much more on this episode of The Speaker Lab! THE FINER DETAILS OF THIS SHOWWhy does an email list matter? Tim explains.What is the most effective type of following?What are ways to build your list offline?Why you want to force your visitors to make a decision.The simplest way to share the slides from your speech with your audience.Why you should create multiple "buckets" for your email list.What two types of people are typically in the audience for your speeches?How many lead digits does he have working right now?And much, much more!EPISODE RESOURCESLeadPagesTim Paige on TwitterTim Paige on Episode 98 of HDYGITGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

We're coming down to the final few episodes of our 30 shows in 30 days. In fact this is 27 of 30 and it's another good one courtesy of a listener like you.Joe Sanok left a voicemail for me and asked the following brilliant question: Which of these two things has a greater impact on a person's speaking career: doing a podcast or hosting a live event?I love this question and can't wait to share my answer with you. Check out my thoughts on episode 57 of The Speaker Lab.EPISODE RESOURCESReserve your spot for Speaker Lab Live!Get Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Whatever level of speaking expertise you have you know the importance of a good demo video. But do you know what actually constitutes a good demo video and how you can create one? After this episode you will!On today's edition of The Speaker Lab, Wes Wages joins us to answer those questions and more. I brought Wes on to the show because he does all of my video content!He is an accomplished videographer who began his career by shooting weddings with his wife. After growing tired of endless weekend work he moved into helping entrepreneurs with their video needs.Today, Wes shares his expertise on how a great demo video can advance your career, what exactly should be included in your video and how long it should be. He also shares his advice on including audience reaction in your demo video, how to incorporate a good "hook", and how long a video can be before losing the audience's interest.Listen in to hear all of that and so much more on this episode of The Speaker Lab! THE FINER DETAILS OF THIS SHOW•   Wes shares why having a demo video is truly important.•   How to avoid "selling yourself" and instead showcase what you do.•   What can you do to personalize your demo videos?•   How to professionally include your contact information.•   What types of conferences should you focus on?•   Wes' 9 tips for an enjoyable experience with your videographer.•   What is a "raw file" and why do you need to request a copy of it?•   How to shoot a video without a videographer.•   And much, much more!EPISODE RESOURCESWes Wages' websiteWes Wages' gift for youWes Wages on TwitterWes Wages on InstagramWes Wages on FacebookEpisode 2 of The Speaker LabEpisode 40 of The Speaker LabGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you have different topics you would like to speak about? Do you have expertise in multiple areas and want to know how (or even if) you should give a speech for each area?Those are the questions being asked and answered on this episode, thanks to webinar viewer Marti who raise the topic originally.Join me as I dig into this rich subject on episode 55 of The Speaker Lab!EPISODE RESOURCESReserve your spot for Speaker Lab Live!Get Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

As a speaker it's our privilege to share what we know and impart our wisdom on others. And it's also our privilege to get paid to do so!On episode 54 I'll be answering specific speaker fee questions from listener Danny. He wants to know if speaking fees should be priced per employee and if those fees should be available on your web site.Check out today's edition of The Speaker Lab to hear my answers and get the scoop on speaking fees!EPISODE RESOURCESReserve your spot for Speaker Lab Live!Get Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today's question is coming from our friend Joe. Joe called in wanting to know if it's better to speak at other people's events, or host your own and speak at it?What are your thoughts - when should you speak at other people's events and when would you be ready to host an event on your own and be a speaker on the agenda?I'll give you my thoughts and experiences on this matter. Listen in to episode 53 of The Speaker Lab to hear my advice.EPISODE RESOURCESReserve your spot for Speaker Lab Live!Get Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

With the advent of the Internet there are third party sites cropping up for everything, including booking speaking gigs.Should you use these to book a gig for yourself? That is the question someone asked on Facebook and I'm sharing my thoughts with you here.Check out my answers today on episode 52 of The Speaker Lab.EPISODE RESOURCESReserve your spot for Speaker Lab Live!Get Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

On today's episode of The Speaker Lab, I have the privilege of talking with one of my very own Booked and Paid to Speak students, Melanie Deziel.Melanie is currently beginning her speaking business, and offers a unique perspective as she starts her journey. She's as adventurous in beginning a new speaking career as she is in other aspects of her work - she is preparing to go to New Zealand for a job! She shares about that too on today.On this edition Melanie also shares how speaking fits into her current position as a content strategist, what her first speaking experience was and how it sparked her interest in making a career move into more speaking opportunities.In addition she offers her guidance on how to tweak small aspects for each client, and why she enjoys speaking even though she's introverted. Listen in to hear all of that and so much more on this episode of The Speaker Lab! THE FINER DETAILS OF THIS SHOW How Melanie got her first speaking job.How much time should you spend researching your content?What can you do to make each presentation individual to the clients?How to transition into paid speaking jobs.What types of conferences should you focus on?How can you use acronyms and simple imagery to your advantage?The importance of being able to gauge the crowd before your talk.How to balance a full-time career and speaking on the side.And much, much more!EPISODE RESOURCESMelanie Deziel's websiteMelanie Deziel on LinkedInMelanie Deziel on TwitterMelanie Deziel on InstagramGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you wanted to speak at a school but didn't know how to reach the right person on staff? If you said yes you are not alone.Mettie asked this question on Facebook and I wanted to share my answer and my thoughts with you on this episode because it's an important topic for all speakers.Listen in to hear my insights on how to find the right person to contact at any school on episode 50 of The Speaker Lab!EPISODE RESOURCESReserve your spot for Speaker Lab Live!Get Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

A common topic discussed among speakers is whether or not to speak for free in the early days of your career.On episode 49 of The Speaker Lab I'll give you my thoughts as I answer the question of whether to speak for free, and when (if ever) it's appropriate to do so.I'll be diving deep on this, listen in and join me on today's edition of The Speaker Lab!EPISODE RESOURCESReserve your spot for Speaker Lab Live!Get Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Something you may not know is how much overlap there is between how to get sponsorships, and how to land speaking gigs. The art of finding, connecting and working with the right people is critical to success in both arenas.And a man who has succeeded in both of those areas, landing sponsorships and speaking gigs, is our guest for today's show. Mr. Jason Zook joins us to talk about the early days of his speaking career, why he's put that part of his career on hold right now and everything you could possibly want or need to know about securing sponsorships for your business.On episode 48 of The Speaker Lab, we distill the immense wisdom Jason has gained in 8 years and pass as much of it as we can on to you during today's show. From sponsorships to speaking to finding oddball size shoes, it's all here so sit back and enjoy.THE FINER DETAILS OF THIS SHOW How big are his shoes and where does he have to order them?When did he first venture into speaking?Why you don't have to get paid to speak, and you can still make money.How he made $35k from one email introduction - and what that means for your business.Why does following up work so well?How to surprise and delight every client you work with.Three great hacks to finding the right person in a company you want to work with.And much, much more!EPISODE RESOURCESJason Zook's personal websiteJason's website on sponsorshipsEmail JasonJason Zook on TwitterHow to Get Sponsors For Your Event, Conference, Blog, etc., Jason's blog postYouTube video on How to Find Email Addresses Using GoogleJason on episode 51 of How Did You Get Into That?Get Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

There are many speaking groups out there but one of the most popular is Toastmasters.On episode 47 of The Speaker Lab I weigh in on whether you should join your local Toastmasters, and whether it's relevant to you and the success of your speaking career. Intrigued?Good! Lend your ears a few minutes to hear this edition of The Speaker Lab!EPISODE RESOURCESReserve your spot for Speaker Lab Live!Get Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to another edition of The Speaker Lab! This is number 46 for those of you counting at home.Today our topic is how and where to find a speaking agent. This is a question I have heard many people ask over the years, and it's a relevant one for anyone with a speaking interest or career.To find out the answer check out this episode of The Speaker Lab!EPISODE RESOURCESReserve your spot for Speaker Lab Live!Get Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you ever gotten on stage and told a joke, only for it to fall flat? Or maybe you've avoided cracking a joke from stage because you're worried you'll hear the proverbial crickets chirping in the audience!Here to talk about how to integrate comedy into your speaking gigs is Ron Tite, a hilarious and accomplished businessman. Ron certainly keeps himself busy: he works in several different areas while still speaking regularly about marketing and other aspects of business.On episode 45 of The Speaker Lab Ron shares how he became a speaker, and how that skill has afforded him the unique opportunity to drive business revenue. In addition Ron also shares his guidance on speaking bureaus, how he began his comedy career, and how to position yourself as an engaging speaker. Listen in to hear all of that and so much more on this episode of The Speaker Lab! THE FINER DETAILS OF THIS SHOW What most appealed to Ron about speaking?How a speaking bureau can help advance your speaking career.Ron shares what it's really like in the world of comedy.Why it's important to create relevant and engaging content for your audience.How to balance being funny and being effective.How can you incorporate comedy in your speaking if you're not a comedian?What to do when your jokes fall flat.And much, much more!EPISODE RESOURCESRon Tite's websiteThe Tite Group websiteMonkey ToastRon Tite on FacebookRon Tite on TwitterEpisode 24 of The Speaker Lab with Shawn HanksGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Thank you for joining us on episode 44 of The Speaker Lab, so glad you're here!Avid listener Hector asked the question that is the focus of this show: he wants to know what a speaker one sheet is and if he needs one.To hear the answer to Hector's question sit right there and hit the play button on episode 44 of The Speaker Lab!EPISODE RESOURCESReserve your spot for Speaker Lab Live!The Top Speakers' Tips PDFGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to episode 43 of The Speaker Lab! We are on a roll with our 30 shows in 30 days, and today we keep on rollin'.The topic for today comes from a listener, Kevin, who wants to know when you should create your first product. How long into your career should you be before creating and selling your own products?That is the question of the day! So listen in to hear the answer on episode 43 of The Speaker Lab.EPISODE RESOURCESReserve your spot for Speaker Lab Live!The Top Speakers' Tips PDFGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

You know how important email lists are, but do you have a marketing funnel set up to grow that list? And if you have a funnel set up how do you know if it's the right one and it's doing what it is meant to do?Whatever state your email list and marketing funnels are in our guest for today's show will help you tremendously.Scott Oldford is stopping by to share what he has learned in his 12 years of online marketing. We talk about all things related to marketing funnels and email lists. Specifically Scott and I deep dive into the three types of leads and how to speak to each of them with different marketing funnels, and how to leverage your audience and serve more people.There's all of that and so much more on this 42nd edition of The Speaker Lab! Sit back, listen in and prepare to expand your marketing funnels knowledge.THE FINER DETAILS OF THIS SHOWWhy it's important for your bottom line to build an audience.What are the three types of marketing and how do they work together?Why do you want to "own the relationship" with your audience?What are the three mindsets your audience has and how can you respond to each?Why being relevant allows you to not sell to your target group.What is the #1 reason entrepreneurs don't have a marketing funnel?How to adopt and adapt according to where your audience is in their journey.And much, much more!EPISODE RESOURCESScott Oldford's websiteScott Oldford on TwitterTop Speakers TipsGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome back for another edition of The Speaker Lab!Today is episode 41, and it's courtesy of a listener like you. Pamela wants to know any recommendations for narrowing down her target market.This is a valuable lesson you'll want to listen in for, check it out on episode 41 of The Speaker Lab!EPISODE RESOURCESReserve your spot for Speaker Lab Live!The Top Speakers' Tips PDFGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to today's edition of The Speaker Lab, thanks for joining in!Episode 40 is about your demo video. It's brought to you courtesy of Ronald, he wrote in to ask if he needs to include any video from non-church speaking engagements when creating a demo to land corporate gigs.This is an intriguing question you should know the answer to, and it's on this episode of The Speaker Lab!EPISODE RESOURCESReserve your spot for Speaker Lab Live!The Top Speakers' Tips PDFGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to the latest edition of The Speaker Lab!On today's show listener Linda writes in to ask how to sell her book after speaking. Are back of the room sales her only option or are there other ways to sell from stage?Listen in to hear the answer to on episode 39 of The Speaker Lab!EPISODE RESOURCESReserve your spot for Speaker Lab Live!The Top Speakers' Tips PDFGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to today's edition of The Speaker Lab, thank you for listening in!Today's show is based on a question from a listener like you. Kevin is wondering how to set up his speaking business, and what legal entity is best to use (such as an LLC, etc).This is another great question that any speaker needs to know about, listen in to episode 37 of The Speaker Lab for the answer.EPISODE RESOURCESReserve your spot for Speaker Lab Live!The Top Speakers' Tips PDFGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

On episode 37 of The Speaker Lab we're continuing to answer your questions, one by one!Patty writes in because he wants to know if you should charge non-profits and churches, and if so how much should you charge?Tune in for the answer on episode 37 of The Speaker Lab!EPISODE RESOURCESReserve your spot for Speaker Lab Live!The Top Speakers' Tips PDFGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to today's edition of The Speaker Lab, thanks for being here!Episode 36 is about a question Becky sent in: Becky is a regular listener who is already getting paid to speak, but she doesn't have a web site or blog. She wrote in to ask how to set up her first web site and where to get started.This is a great question every speaker needs to know the answer to, listen in to hear my thoughts on episode 36 of The Speaker Lab!EPISODE RESOURCESReserve your spot for Speaker Lab Live!The Top Speakers' Tips PDFGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Whether you've been speaking for decades or just weeks you've noticed some speakers are more at ease on stage than others. Today the renowned speaker and performer Matthew Kimberley is here to share how you can feel confident and at ease on stage no matter how much experience you have.On this episode of The Speaker Lab, Matthew and I talk about how to avoid nerves while speaking, and how to best prepare for any type of speaking engagement.We also dive into his sales career as well as his acting experience, and how both led him to become such an accomplished speaker despite living on a tiny island in the Mediterranean! Listen in to hear all of that and so much more on this episode of The Speaker Lab.THE FINER DETAILS OF THIS SHOWHow can you use an accent to your advantage?Can confidence be taught in speaking?How to always avoid being unprepared.How to manage the transition from speaking for free to speaking for a fee.The importance of avoiding an "informercial" talk.Matthew's tips for being an excellent salesperson.Why is it important to have a money-back guarantee?How can you use urgency effectively?And much, much more!EPISODE RESOURCESMatthew Kimberley's websiteMatthew Kimberley's Principles of Persuasion, his gift to you Matthew Kimberley on TwitterMatthew Kimberley on FacebookTop Speakers TipsGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to today's edition of The Speaker Lab, thanks for joining in!Episode 34 is about a topic one listener, Jeff, recently asked about. He wants to know how to balance comedy and content. How much comedy vs content do people look for from their keynote speaker?An interesting question that you can hear the answer to on episode 34 of The Speaker Lab!EPISODE RESOURCESReserve your spot for Speaker Lab Live!The Top Speakers' Tips PDFGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to today's edition of The Speaker Lab, thanks for being here!On this episode listener Maia calls in with a question about how to pay taxes on the fees you charge as a speaker. She asks if you pay taxes on the entire amount you receive, or can you subtract travel expenses too?Although I'm not a tax specialist I've got her answer, and you can hear it on episode 33 of The Speaker Lab!EPISODE RESOURCESReserve your spot for Speaker Lab Live!The Top Speakers' Tips PDFGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.