The Smartest Amazon Seller

I was recently asked all the jobs that I've outsourced. This episode I explain away all the things that I do to grow BuyBoxer.com and smartscout.pro. The key is I don't do it myself but figure out ways to delegate tasks to others that are more skilled or have more time!

Here we are in December and I have several big things that I'm pushing through that can help you learn about scaling your Amazon business.

Nachmann combines Amazon book keeping with software to create connectbooks. Check out this episode and your way of getting a 60 day trial on this.

What do 15 million TikTok views do for your Amazon product? Well tune in with someone that accomplished this with BuyBoxer's top product from Bondic. A single video turned our product from rank 1500 to rank 100 and put our team to work throughout the holiday season. We talk about perspectives on what can lead to a successful video strategy and how to work with influencers.

A lot goes in to making sure that you're priced just right. You don't want to give up margin, but you also don't want to give up sales. Over the years there's many things I've learned to ensure we have full margin here.

Josh and Colin of Premara group talk with me about the details of purchasing Upstreet brands. This is a private label focused group of products with big upside for the future. I talk about the rationale of why we did it, and what working with a broker can do to help bring in sales.

Paul Harvey with sellerchatbot.com. I have yet to truly unwind the power of using a chatbot for connecting with potential shoppers for our Amazon products. Paul has some expertise here and shows the difference between seller chatbot and manychat. Check out their website at https://www.sellerchatbot.com/

I meet with Jon Reyes of ecomvids.com. I love Sponsored Brands Videos and so I decided to bring a professional on to talk about how they can create unique branding opportunities and really make a product pop. Jon has made thousands of videos and knows how to make a good video better. Check out his instagram @ecomvids

I have the popular youtuber and Amazon Seller Trevin Peterson with me on the show and we talk about how to select great products on Amazon and how to know if you've got the one.

I recently launched some new software and want to share it with all of you. This is what we use to find new brands and is exactly what many Amazon sellers are looking for. How can you be sure that you have found the best? With this tool, you don’t have to fly to trade shows or worry about leaf sourcing to figure out what brands are the best for your category. You get straight to the source and drill down to the best of the best. This tool will help you find the top brands and may even direct you to my own business, Buyboxer, but it won’t be biased because it’s going to help you find what you need. What this is 2:02 How this is going to help you 4:35 Discount 9:37 “Going head to head against Amazon means lower margins, and this will help you look the other direction. That alone would save you and your sourcing hours at a time.” 3:38 Coupon code: smartpodcast Website: smartscout.pro Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/ Send Scott an Email: [email protected]

I have with me today Mac Schlesinger, CEO and Founder of Best Seller Listers Inc, whose mission is to empower Amazon sellers with the right services, tools, partnerships, and insights for greater success. He gives us some insight into what an A level business would look like, such as needing to be able to get back to the customer with an actual person rather than a bot. Mac suggests laying out the words on your graphic overlays differently than how you do it in your other listings. Customers don’t want to read a page of words and this is why it’s important to focus on EBC, or to make your page look nice and portray your content in a clear and simple way. He tells about using giveaways to boost your brand awareness and get the word out about your products/business. The difference between B level and A level content 2:09 Graphic overlays 12:03 EBC, Enhanced Brand Content 15:26 “Every writer that I hire, every graphic designer that I hire, I usually go through 10 to 15, sometimes more, until I find the right one because it really has to match my style. When I deliver a listing, it has to be unique.” 28:25 Follow his whatsapp at: 845-288-1740 website: https://bestsellerlisters.com/ https://www.linkedin.com/in/macschlesinger/ Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/ Send Scott an Email: [email protected]

Today I talk with Chris Shipferling, from Global Wired Advisors, a leading Digital Investment Bank focused on optimizing the business sale process. Years ago, selling an Amazon business was a far cry and wasn’t so easy for people to do, but now it’s much more common and Chris’s company makes the whole process a lot smoother. He recommends getting yourself a good bookkeeper and keeping track of your spending, as well as your tax returns in order to raise the value of your business. After financial organization, you need to ask yourself, what is the goal of your company? We discuss the importance of establishing your brand and having your goals set, so that your product doesn’t look like something you just pulled out 20 minutes before launch. We learn some new terms such as average order value, lifetime value, and consumer acquisition cost. Chris tells us it’s better to spend more on a higher quality firm because it can be the difference of millions of dollars in an acquisition. Global Wired Advisors’ focus 2:25 What should people do now to increase the value of their Amazon business? 11:47 AOV, LTV, and CAC 21:19 Agregator 30:40 “Who you choose as your intermediary to take you to market, the firm that you choose to represent you in your transaction and your sale, it matters a lot, so don’t take that lightly. And don’t do it on a bargain basis. Don’t say ‘Well this guy is cheaper than the other guy.’ You’re talking about the difference of millions of dollars at stake. I think I want to put it in the hands of somebody who actually has the acumen, has the experience, and knows what they’re talking about.” 28:43 Get a valuation at GlobalWiredAdvisors.com Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/ Send Scott an Email: [email protected]

In this episode I talk briefly about sponsored brands video, also called video and search, which requires brand registry to obtain, but really allows you to grow your brand. This is a video that will automatically play on the side of your customer’s screen on their phone in order to capture their attention. It has helped my business immensely and I recommend you learn more about it, and then use it for your own business. Sponsored brands video 1:25 Placement 2:47 Why it’s important to use 5:34 How to make these videos 6:41 Scaling this feature 8:50 “I’ve covered Perpetua quite a bit on video and I really enjoy using the software, but its sponsored brands video was actually a value that I didn’t really use until about month three or four. And now that I run it, I’m telling my team we need to be running this all over the place. This is very effective. It really makes our brands look strong 8:19 https://www.instagram.com/smartestseller/ https://www.buyboxer.com/ Send Scott an Email: [email protected]

Today I speak with Robert Wright, a private label protection lawyer who has helped hundreds of clients across the globe protect their intellectual property on Amazon, Shopify, and other e-commerce platforms. We discuss how the business of Amazon is a warzone and you need to protect your assets, doing what’s necessary to limit your liability. We talk about bulletproofing your brand, which means choosing a trademark that functions as a trademark and that’s available. We mention domains and that you should see if your name is available as a domain, and then Google your brand name to see if anything pops up there. Copywriting is another important step of protecting your business necessary to keep you from future trouble. I tell a story about when I got sued and ended up just reaching a settlement with the plaintiff because of how much goes into a lawsuit, making that the better option. Robert’s blueprint to help sellers 1:21 First and second steps of the blueprint 7:55 Where to check if a trademark is available 10:40 Third step 11:58 My story of being sued 22:23 “So many people when they launch a business, an Amazon business in particular, they think it’s just a set it and forget it sort of thing. ‘OK, I got the account, I got the trademark. Now I’m just adding products and I don’t need to do anything else.’ Nothing could be farther from the truth. If you’re not always kinda managing and tending your business, making sure that the rights you’ve secured aren’t being infringed upon, aren’t being stepped on by other people, what are you doing? Business is war and it’s death by a thousand razors out there.” 21:40 https://www.privatelabelprotection.com/welcome https://www.facebook.com/groups/830794267074638/ https://www.instagram.com/smartestseller/ https://www.buyboxer.com/ Send Scott an Email: [email protected]

In this episode I talk to the founder of marketplacedistri.com, a European company that helps brands reach their potential without investing in infrastructure, Stef Van Boekel. He works in the European market in countries such as the UK, Germany, France, Italy, Spain, the Netherlands, and soon they will be in Sweden and Poland. We discuss the advantages of working in the European market place and what Stef does to focus on his market in these various countries. We talk about what this market needs and the different issues that rise up, such as the language barrier between countries and how to tackle that. You also have to have people that understand the different cultures so you can work together more fluidly. The importance of customer experience 7:15 Active buyers in the market 9:52 Some real opportunities for listeners 15:30 “Amazon or Marketplace are not a side project. They require different skill sets. So don’t try to find a European manager or marketplace manager because they won’t be able to understand everything. Next to that you have the translation side of things, etcetera. So my advice is to work with a local experience partner that has already everything for infrastructure and is focused on building brands on marketplaces. Then you are ten steps ahead. Your investments are much more at the end. The chances of succeeding are also higher.” 12:33 www.marketplacedistri.com https://it.linkedin.com/in/stefvanboekel https://www.instagram.com/smartestseller/ https://www.buyboxer.com/ Send Scott an Email: [email protected]

Today I talk to John Ghiorso, host of the podcast called E-Commerce Deep Dive and founder and CEO of Orca Pacific. John started his agency in 2008 and has been able to see a lot of changes and see the whole business evolve over time and therefore has a lot of experience with Amazon. We talk a bit about rules that Amazon sets and that ultimately they make the calls, so we have to abide by their rules or deal with suspensions. John explains the differences between larger brands and smaller brands and how some brands can be undervalued, which is where he can come in to help the company grow to the value at which they ought to be. We talk about advertising and what videos should show, avoiding long dialogues that don’t get to the point. We also discuss product placement and the things you have to do in order to get your product ranked at the top of the competition. How John has felt with all the recent Amazon success 1:24 How he helps different sized clients 7:53 Two big issues that John sees with brands 11:37 His favorite advertising placements 14:33 “There’s no hack where you can spend this much and automatically get the first spot. You have to do everything else right, or as well as the competition. So you’re right, you need to have the same engagement rate, conversion rate, add to cart rate, amount of reviews. Amazon still factors all of that into the relevancy ranking, but then if you’re able to sufficiently bump up glance views via paid, assuming everything else is equal and all of the sudden you have more glance views than a competitor, that should put you above them.” 19:59 www.orcapac.com https://www.instagram.com/smartestseller/ https://www.buyboxer.com/ Send Scott an Email: [email protected]

In this episode we talk to Matt Wiklund, co-founder and COO of Ad Advance. We talk about how Ad Advance combats other companies coming in on your product page and leaching potential customers from your products by showing and only promoting the same brands for a specific product in order to increase their own sales. We discuss separating your different ad campaigns to test different strategies and see what works best. We talk about substitute products versus complement products, where substitutes are products that can replace the products people are searching for, and complements being products that can go with the product for which customers are looking. Matt tells about the strategy to show lower priced products first, and then to show similar/related products of a slightly higher price and quality to upsell customers. Listing Defense Strategy 2:38 Segmentation 6:10 Example 11:10 Ads vs targets 15:28 Get a hold of Matt or his team 24:24 “We have ads, and then we have targets. Our goal is to have ads for our products, or our other products, which show up on their product detail pages. Choosing which ads are going to be displayed on which product detail pages is an important part of this process. So there’s product grouping. That would be choosing products with similar attributes like the substitute model that I spoke about. And then the targets under a substitute model would be equivalent to your ads essentially. So you got 20 pairs of black sunglasses and you target your 20 pairs of black sunglasses. And they’re very similar, so you tend to see a really high conversion with that approach.” 15:32 https://www.reddit.com/r/FulfillmentByAmazon/comments/hjenkp/listing_defense_cross_promotion_using_product/ https://adadvance.com/ Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/ Send Scott an Email: [email protected]

Today I talk about some of the ideas that can really get the creative juices flowing and about some of the things that I’m implementing and never thought I would have done. There are certain times in business when we say “Wow, I should have been doing this a long time ago.” That’s something you want to be saying often. In past episodes, I go over many things that will help you in your business and one of the words I use is scale, which is something you should be focusing on often. I discuss the three categories for working smarter in your business. 1) Education 2) Technology 3) Delegation. Don’t stop learning and the fact that you’re taking the time to listen to this podcast is a step in that direction, but don’t stop there. Research, google things, watch Youtube, reach out and get connected by networking with people that are educated already in this space. I talk about the different technologies I use to help my business such as Perpetua. Getting the right technology and tools to market and run your business isn’t any less important than education because it can really make things run smoothly and help your business grow. I use a tool called Loom that helps me record and upload trainings for my employees, and I never have to give this training ever again because the recording will always be there. The bigger your company, the more your time is worth, making delegation crucial for the growth and scale of your company. Consider paying other people to do what they do best in order to make your company smarter, so that you can focus on the bigger tasks and portions of your business. 3 categories for working smarter 6:21 Technology 10:15 Delegating 12:01 “I don’t think anyone can argue that this isn’t a form of working smarter, which is doing these three things. Educating yourself, implementing technology, and then delegating. You’ll be able to avoid what I felt in 2014. A fatigue, a lack of focus, because at that time I wasn’t creating value.” 17:36 https://www.instagram.com/smartestseller/ https://www.buyboxer.com/ Send Scott an Email: [email protected]

Today I interview Joseph La Selva from Perpetua, an optimization and enablement tool for Amazon advertising. Perpetua tries to combine the power of human intelligence and always-on optimization to drive the best performance in advertisement campaigns. Joseph tells us a bit about how it works, starting with a goals based software, which first will identify some strategic parameters, outline a few constraints, and then allowing the ad engine of the software you’re using to work toward maximizing your sales within the parameters within which you have set. We talk about Perpetua figuring out how to ramp down on your ad campaign spend within the first 48 hours of creating new campaigns. It takes a lot of the pressure and stress off of you because you don’t have to worry about your ad campaign. We discuss bid adjustments and what Perpetua does to adapt and how it optimizes toward your customer base. This system is really algorithmic focused rather than formulaic, which reduces your bid price over time. We talk about keyword boosts allowing you to identify the keywords that are most strategic to you so that you can pluck them out of that broad 30% A-cost bubble and allows you to apply placement multipliers for those specific keywords that you’ve added to the keyword boost. Guest intro 1:06 Perpetua uses a goal oriented approach 3:43 Bid adjustments 11:12 One of the strongest features of Perpetua 16:19 Key word boosts 21:10 Coupon code for 50% off your first two months 24:49 “For the first time I get to stop worrying about the weeds of managing advertising. The idea of creating a new set of campaigns feels enjoyable, whereas with other tools it feels like work. It feels like something I have to check in on, or that when I do I see things that I have left.” 19:19 https://ca.linkedin.com/in/joseph-la-selva-73a12055 https://www.instagram.com/smartestseller/ https://www.buyboxer.com/ Send Scott an Email: [email protected]

Today I start off by discussing how important it is to educate yourself and that the purpose of this podcast is to help you learn and be prepared for your own business. I discuss what’s going on right now in our economy. Amazon fulfillment centers are overflowing and products are getting restrictions on what we can send in to Amazon. I talk about how much the centers have grown this year versus how much they have grown in the past. I talk over what you should be doing right now to react to this explosion of growth. I give advice on some things you should be doing, such as checking on your inventory frequently so that you don’t forget what you have and miss opportunities to sell. I discuss the pandemic and that it isn’t going to go away soon, but we at least have a few more months, meaning Amazon likely will continue to grow and E-commerce will continue to do really well. I talk about the buy box and how things have been changing in favor of larger companies. I bring up the issue of how much power Amazon has gained and equality in the marketplace. Recap of how we got where we are with restrictions 2:12 What you should be doing to react to the explosive growth of Amazon 5:12 Larger sellers with larger feedback scores get more of the buy box 10:15 Equal marketplace and the congressional hearing 12:10 “Understand that Amazon this last year has opened up 50% more fulfillment center space in just a year, and it’s already filled it up. I don’t know if that rings a bell to you, because it should. We’re talking about the best logistics network in the world grew by 50% percent in a single year.” 3:58 Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/ Send Scott an Email: [email protected]

Sometimes requesting for a refund can get you a lot of money. This is one of the things Scott has learned as he has been an Amazon seller. Amazonlit made their first million in 2015, which was all retail arbitrage. Trademark infringement has become a bigger issue over time. Now they pay more attention to this problem and they have drastically reduced those claims. 9 times out of 10, people you talk to over the phone will not be a jerk. If a certain brand complains, you can get them on the phone and sell the products back to them or work out a deal. Having a little bit of personality doesn’t hurt when trying to sell. Never take a no as a hard no. Brands can turn into your suppliers years down the road after having said no to you. Their sales have gone up as their inventory has increased. As companies have been growing online, they need more sellers, so keeping a positive communication with them has caused them to reach out down the line. Erik and Sebastian have created a mastermind group for Amazon sellers to provide the knowledge they need to become successful. Amazon is large enough that everyone can get a piece of the pie. Their mastermind group covers everything an Amazon seller will need to make their business as efficient and lucrative as possible. Their first million 2:53 Pivoting - the word of 2020 16:44 Sharing secrets doesn’t negatively impact your business 20:56 “We use keepa and we look at that third chart, the offer listings. And when we see that there’s a dramatic decrease that happens and the sales rank hasn’t decreased as well at the same time… if the sales ranks stays the same, or goes up and the offers slide down drastically, then that tells us an IP was filed at that time. Follow Eric Castellanos and Sebastian Quik: Instagram: @Amazon_lit amazonlit.com https://www.instagram.com/smartestseller/ https://www.buyboxer.com/ Send Scott an Email: [email protected]

You make money on the buying side. Scott has been profitable from the start. From day one, they have been making purchases that are more valuable on the streets than from where they bought it. Scott went to China and spent a lot of time with a Chinese supplier. This built a strong relationship and made them eager to do business with one another. Don’t give people an out, or an opportunity to say no by posing the wrong questions. Think about what they care about. If you can solve your suppliers’ problems, then there’s no reason they will say no. Invest in relationships with your suppliers if you want the best results. People like to think they’re unique, so let them prove it to you. Ask yourself how you’re adding value to their brand. Write yourself a script to help you hit your best points and help them talk about themselves. Get talking a lot on social media. People are often willing to share their suppliers. Go back and listen to previous episodes. They have proven very useful and lucrative for Scott’s listeners. Trip to China 2:38 Don’t make this mistake 6:35 How to get the best prices 8:08 Something to help improve your calls 14:51 Using Instagram to get suppliers’ names 16:36 “You should not forget this. If you are hungry for someone’s products and their business, you can prove to them that you will make their product pages better. You’ll invest in their brand, you’ll create bundles, and kits, and variations. And all of that to increase the exposure. The likelihood of shoppers purchasing that brand.” 11:31 https://www.instagram.com/smartestseller/ https://www.buyboxer.com/ Send Scott an Email: [email protected]

In today’s episode, we hype up our upcoming episodes and invite the listeners to stay tuned. We talk about how scaling and growing your business is made easier on Amazon. We talk about how we’ve scaled our own business. Scott announces a tour of BuyBoxer’s warehouses, facilities, and distributions teams in Logan, Utah and Indianapolis at the end of August (reach out to Scott at [email protected], or find him on instagram). We’ll explain ways we cut our shipping costs, as well as explain our software and ordering systems. We then discuss scaling your business with Amazon FBA within 4 categories: sourcing, inventory management and ordering, Amazon marketing, and distribution. We explain how we have built custom software to scale our business from $2 million in sales to $60 million. We announce that we are going to start licensing that software out. We compare our software to the Bloomberg Terminal, and explain how useful it can be to anyone trying to scale within Amazon FBA. It works well for larger teams trying to save on time. We finish by sharing the features of the software, announcing that if you mention this podcast, you’ll receive 10% off the beta suite. Exciting Things To Come On This Podcast! 0:27 Scaling Your Business; Come Tour Our Warehouses! 1:31 Amazon FBA Announcement: We’re Licensing Our Software Suite!! 7:07 “Once you start to use it and see it in action, you will start to see these efficiencies, and how you can manage dozens, hundreds of skews across different suppliers and really see what’s going on. You can find out what’s your worst performing inventory and how you can improve it. How do you do reorders on a timely basis, and get inventory just in time?” 11:51“ Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/ Send Scott an Email: [email protected]

Today, Scott breaks the fourth wall and is completely transparent as he talks about his podcast. He tells us his reasons for starting the podcast, which includes greater visibility for his company and its investments. He shares how he realized its potential as a valuable marketing tool after he saw the attention he got from a Reddit post he made. He explains the value and insights he tries to share, and what his strategy is with his show, trying to cover topics and disclose secrets that will be impossible to ignore for any seller trying to get ahead with their business. Scott then answers the question, ‘Wholesale or Private Label?’ He explains the advantages, advanced strategies, and challenges involved in both. He shares how if you’re able to distill what happens on Amazon into the discoverability of a product, the click-through of a product, and your ability to convert them, then you will be prepared to dissect any tool out there, and it will change how you organize your business. He explains the value of coupons in increasing your click-through rate. He shares the news that NARF (Amazon’s North American Remote Fulfilment Program) is live and operating again. He finishes the episode by announcing that he is beefing up his Youtube content, and promises that the best is yet to come in valuable content designed to help increase your profits. Why This Podcast? 0:36 The Value We Offer With This Podcast 5:31 Wholesale or Private Label? 7:31 Breaking News: NARF is Live Again 14:28 “My company has gone in a lot of different directions -- I have a lot of insights. We have wholesale business. We have private label. We’re actually in the process of launching a new brand (I was looking at logos this morning). We have an agency with a marketing team and an account management team, we have a dev team, and now, we are pushing out content.” 4:15 Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/ Send Scott an Email: [email protected]

In today’s episode, we talk with Ken Kubec from Thrasio (https://www.thras.io/), a fast-growing acquirer of Amazon FBA businesses. He explains the growth and development of Thrasio, as well as its structure and operation. We talk about the advantages of acquiring businesses as opposed to starting them. We discuss the red flags when doing due diligence with suppliers. We explain how Thrasio will turn away brands employing black hat tactics such as review manipulation. We talk about hero skews as an ideal quality for businesses that Thrasio acquires, as well as acquiring brands working with brokers. We break down market multiples and earn-outs for the listeners, explaining how you can maximize these when you sell your business. We clarify that Thrasio works exclusively with private label products. Ken shares the strengths and expertise of his company’s team, and how that gives them confidence to be bold and decisive with growing businesses and dealing with risk. Origin and Future of Thrasio; How Thrasio Operates 1:47 Due Diligence With Suppliers; Which Brands Does Thrasio Look For? 5:57 Maximizing Your Market Multiples; Sellers, Post-acquisition 16:51 Dealing With Risk; Growing Businesses 22:13 “So that’s a normal market multiple, depending on your size, growth trajectory, recent trends, etc.” 17:52 Email Ken: [email protected] Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/ Send Scott an Email: [email protected]

Today, we discuss Intellectual Property in the context of increasing the value of your Amazon business . We talk about copyright protection, design patents, and utility patents, clarifying that while copyright technically exists immediately after creation, it is worth the effort to officially attach intellectual property to your products to make them defendable. We talk about how this applies to the increase of sales in puzzles we’ve seen since the beginning of the COVID-19 pandemic. We also discuss how to create successful content referencing million dollar industries without infringing on copyright. Protect and Benefit From Your Design, Creation or Product 0:46 The Example of Our Puzzles 7:21 Riding The Wave of Million Dollar Industries 11:41 “I really like the idea -- we are launching some of our own products -- to always attach and add some intellectual property that makes it defendable, because we’ll be able to remove counterfeit or inauthentic products much easier.” 6:58 Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/ Send Scott an Email: [email protected]

Today’s episode covers all things Amazon DSP (demand-side platform) with George Meressa from Clear Ads, an AdWords agency that helps businesses attract new customers and increase sales. We discuss what Amazon DSP is, how it is different from Sponsored Products, and the advantageous data and re-marketing features it provides for creating custom audiences. We talk about how you can start using Amazon DSP through 3rd party agencies like Clear Ads. We speak about some of the bugs that Amazon is working on with DSP (such as attribution issues), and invite you to find out more about advertising by going to https://www.clearads.co.uk/. What is Amazon DSP? 2:55 How Can I Start Using Amazon DSP? 12:39 Data, Metrics, and Advantages of Amazon DSP 15:50 Get Inside Info at https://www.clearads.co.uk/ 20:39 “It allows you to capture every other ASIN that sells similar items to you and allows you to re-engage with that audience.” 6:45 Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/

In today’s episode, we talk with Benjamin Faw, co-founder of BestReviews, a very successful product review company. We talk about how review sites work and the process of getting into Amazon’s Onsite Associates program to bring outside editorial into an Amazon search result. We discuss how this program can increase search volume and sales on a successful product, as well as help take the value of your brand to the next level. We give pointers on how to place your product on a review site, as well as how to determine which site will be most advantageous to you. Growth of Review Sites; Onsite Associates Program 3:01 How Onsite Associates Can Multiply Your Search Volume and Sales 14:15 Getting Your Product on a Review Site 18:02 “Amazon wants people to search for products within their search engine. They don’t want people leaving and going to Google to look at review sites and generating traffic outside of Amazon, when they can capture most of that inside Amazon.” 7:18 https://www.linkedin.com/in/benfaw Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/

Today, we talk with Paul Rafelson, founder of the Online Merchants Guild, a trade association that gives online merchants a voice. We talk about the achievements of this group, including their instrumental role in the launching of the AB-147 bill and fighting for marketplace facilitator’s laws in 39 states. We talk about Amazon’s “scapegoat” approach to price gouging enforcement. We talk about OMG’s unique and valuable services to the seller community, as well as the affordable and important resources offered at https://sellerbasics.com/. We discuss the need for giving small businesses and sellers a voice in legislation, and share how you can join OMG’s cause. What is the Online Merchants Guild? 1:27 Extraterritoriality in Price Gouging Enforcement 10:32 What The OMG Can Do For You 20:52 Importance of Giving Sellers a Voice 27:17 “It’s a huge benefit for me, as a seller. If I were to, say, start another business, I don’t have to figure out the sales tax issue again, and register in other states. I really did worry -- we’ve done a few million dollars in sales in Pennsylvania over the years -- that they would try to collect on that retroactively.” 7:09 Reach Out To OMG: https://onlinemerchantsguild.org/ Email Paul: [email protected] https://sellerbasics.com/ Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/

In today’s episode, we talk with Larry Lubarsky, AKA “Watch Me Amazon,” who has launched the influential Wholesale Academy program. We start by discussing how the coronavirus has affected Amazon sellers. We talk about best practices with pricing and how to work with account health reps to prevent suspension. We talk about best tactics with negotiating discounts with vendors. We then discuss the benefits and opportunities overseas with Amazon in Europe, as well as the best way to start selling in foreign marketplaces. We wrap up by talking about Wholesale Academy and why Larry considers it to be one of his proudest achievements. What A Time To Be A Seller! Effects of COVID-19 On Amazon 1:13 Repricing; Negotiating Discounts With Vendors 6:30 Success In The FBA Model Overseas; When To Hire a Pro 27:22 About Wholesale Academy 43:59 “Every time we set a maximum price on a skew, we actually go on the listing, we look at the Keepa chart, we look at the product’s history, and...we look back at the last year and set a maximum price that’s realistic for that particular product.” 8:35 Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/

Today we talk with Bradley Sun From Helium 10, a software provider, about launching products on Amazon. We discuss how the Coronavirus has affected launching products, pointing out that to launch a product, you need to be looking at historical data of its past performance. We talk about Helium 10’s Project X on Youtube, as well as how Helium 10 is supporting categories whose sales are significantly down due to the effects of the pandemic. We talk about the unique tools of Helium 10 in helping you market on Amazon, such as keyword tracking and the reverse ASIN tool, among many others. We finish by discussing the Freedom Ticket program for new sellers and how Helium 10 covers the cost for that program as part of its package. We finish by offering the listeners of this podcast one of 2 coupon codes: Use BUYBOXER 50 for 50% of the first month, and BUYBOXER 10 for 10% off the first year subscription. How Has COVID-19 Affected Launching Products? 1:06 Helium 10 Has The Tools To Help You Nail Your Marketing 10:58 How Helium 10 Helps New Sellers Get Their Start 23:546 Special Offer For Smartest Seller Listeners 26:33 “If I’m going to put some capital and some risk into something, I’ve gotta look at its evergreen status. Was this a good product pre-coronavirus? Is this a good product throughout the year, or is it seasonal? And without that historical data, you will get stuck.” 3:11 Reach Out To Bradley: https://www.facebook.com/groups/Helium10Users/ Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/

In today’s episode, we talk with Jeremy and Andy from Veriship, a UPS and FedEx audit company that bought Scott’s company, Valence. We discuss how the coronavirus pandemic has affected shipping. We explain what kinds of audits Veriship performs and why their services are of value for your Amazon business. We discuss the One Rate Program and Seller-Fulfilled Prime. We end with a discussion about how shipping is a major part of your company’s brand, and offer the listeners to this podcast a special rate with Veriship at this link: https://info.veriship.com/smartestseller How COVID 19 Has Affected Veriship and Shipping 2:20 What Veriship Can Do For Your Business 5:53 Breaking Down Carrier Pricing Agreements; FedEx One Rate 11:26 Shippers Represent Your Brand -- Hold Them Accountable 20:41 “In the world that we live in nowadays -- even before the coronavirus pandemic started to break out -- controlling your cost is the number 1 key. The cost of shipping has the tendency to go up, year over year -- the carriers are raising their rates. And E-commerce shippers are popping up. It’s never been easier to start an online company than it is right now.” 9:35 Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/

Today, we talk all things seller performance with Lesley Hensell, co-founder and co-owner of Riverbend Consulting (http://riverbendconsulting.com/). We discuss account suspensions and how to react if this happens to you. We give insights into some of Amazon’s procedures and processes with price gouging and suspensions. We talk about the many measures Riverbend takes to help sellers in a variety of situations. We discuss suspensions of single ASIN’s, and also give important advice for writing appeals. We invite you to learn more about Riverbend’s services. "Go here to contact Riverbend now" https://www.riverbendconsulting.com/what-we-do/amazon-account-suspension-bb-refer/ How Amazon Works With Suspensions 1:52 How Riverbend Helps You Deal With Account Suspensions 9:56 ASIN Suspensions; Admit When You’re Wrong 20:29 Learn More About RIverbend Consulting 30:04 “We’ve talked to them about changing the way that they do their pricing structure, because some do everything based on a percentage above cost of goods sold, and that’s how they decide what their price point is.” 14:23 Talk With A Consultant! 877-289-1017 Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/

Today Scott talks about what he’s doing with his business to take advantage of and reduce the risk surrounding the changes that have taken place in Amazon due to the COVID-19 pandemic. We talk about the categories that are doing well right now, such as crafts, puzzles, musical instruments, and home gym products. We also discuss how Amazon and BuyBoxer are adapting to the pandemic, and talk about small business loans such as the disaster grant and disaster relief loan, as well as the Payroll Protection Plan. We finish by discussing what you should be thinking about for the future as an Amazon seller, and wish you and your business the best. Price Gouging vs. Repricing 1:00 Transitioning Our Categories: What’s Stocking Out 4:26 How Amazon and BuyBoxer Are Adjusting to Change 6:50 Predictions and What You Should Be Thinking About 11:34 “So I hope you are starting to strategize how you’re going to come out of it. Businesses are going to be hurt, and, I’d hate to point it out, there’s going to be opportunity. And I do think that some of the biggest opportunity is in E-commerce. And so, in 6 months it’s a better time to launch a product than last year -- I think there’s going to be a major shake-up.” 11:08 Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/

Today we interview one of our most tenured employees at Buyboxer, Michelle Kartchner, Director of Client Services. She works with suppliers and distributors, and explains the ins and outs of that process. We discuss the importance of building trust with shipping companies on Amazon. We talk about what makes a brand successful on Amazon, including channel control, investing in advertising, and having winning skews. We emphasize the importance of getting first reviews right, careful pricing, and a thorough understanding of Amazon to ensure the success of brands. We also talk about how consistency is one of the most important keys to build trust with brands. We discuss other important services such as cleaning up product pages and advertising. We finish by inviting you to find out more about Buyboxer’s approach to Amazon Compliance at https://www.buyboxer.com/healthyaccount. Building Relationships of Trust In Amazon Shipment 1:03 What Makes Brands Successful; What Makes Brands Fail 7:17 The Importance of Consistency 15:00 Cleaning Up Product Pages and Advertising Make You Valuable 20:39 “We pride ourselves on being the Amazon experts. That’s why we get hired, and why brands bring us on to help them out. And when they don’t hand over that trust to us to actually do the work we were hired to do, it really inhibits what we can get done.” 14:41 Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/

Today we interview Todd Snively and Chris Keef, two Amazon Wholesale professionals. We discuss how the current global pandemic has affected E-commerce on Amazon, and warn against trying to capitalize on products that are currently under the microscope. We share that FBM is now a wide-open opportunity, and advise that sellers look out for products that are further down on the bestseller rank but are rising in demand. We discuss how the wholesale model can involve much less risk than private label. We give advice for those who struggle with sourcing, and point out that data is the key to finding the most profitable products. We discuss how Amazon giving scrutiny is a good sign that they can adapt and implement policy quickly during uncertain times. We invite you to reach out to www.wholesaleproductmastery.com/info to see how they can help you. -Covid-19’s Impacts on E-commerce 1:15 -How Amazon is Moving Forward; The “Unsexy” Approach; Reducing Risk 8:31 -Advice For Those Struggling With Sourcing; Amazon’s Efforts to Build Trust 18:24 -How wholesaleproductmastery.com Can Help You 30:05 “The inventory turns that we can get at any given time with private label, it was 3, 4, maybe? We’re gonna take that investment and maybe get 3 to 4 times on it. In the wholesale model you should get 12, 14, 15? I mean, you can turn that same investment so many times because they are U.S. based suppliers. You’re only holding inventory on hand 2 and a half weeks, 3 weeks? You don’t have to float an entire container load’s worth of stuff for your inventory. So, I made that switch for those reasons among others, and it’s certainly paid off handsomely.” 16:56 Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/

Today’s episode is about a tool that can be a game changer for wholesalers and resellers. We interview Tom Myers from the Wholesale Inspector, an online tool which helps the seller find the best opportunities from among hundreds of UPC’s. We talk about the features and data points of wholesaleinspector.com and how they were developed, as well as new features that are about to debut. We also give pro tips on how to use Wholesale Inspector, including double checking the numbers of bundle packs. We invite the listener to get their FIRST MONTH FREE at Wholesale Inspector by following this link: http://wholesaleinspector.com?fp_ref=smartestseller -The Features of wholesaleinspector.com 4:14 -First Announcement of Brand New Feature; Bundle Packs 10:12 -Offer For Listeners of This Podcast; Benefits of W.I.’s Unmatched Speed 16:43 “Say your supplier calls up 8 o’clock in the morning saying, ‘Hey, Scott, we’ve got this super good deal list going on right now! Limited stock, though, so first come, first serve.’ And you’re like, ‘Oh, great, I’m gonna go run this!’ And you go to your competitor’s tool and you upload it, and you wait 10 hours to get your results. By the time you put your PO. in, those things have sold out already. But with Wholesale Inspector where it’s nice and fast, you can run the list, get the results back in a couple minutes, and have your PO out within half an hour, and be the first to jump on some of those nice deals.” 17:40 https://wholesaleinspector.com/ Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/

Today we talk with Jed Rawson, a grocery expert on Amazon. We talk about the changes that have happened in Amazon since the COVID-19 pandemic. We talk about Amazon Lending withholding money, the spike in demand for food items, and repeat purchase rate and organic review rate as essential analysis numbers for grocery businesses on Amazon. We also talk about CPC in online grocery, and the important, trending terms in the marketplace such as keto and gluten-free. We talk about changes in CPC, data analysis, budgeting, and inventory due to the pandemic. We talk about the advantages of staying 100% on the white-hat side of Amazon selling, even during times like these. We discuss triage as an essential business tactic right now, and give our predictions about the course and potential aftermath of the pandemic. -Effect of Coronavirus on Amazon 1:39 -Differences From Other Amazon Businesses 7:52 -Unprecedented Changes in CPC, Budgets, Inventory; Price Gouging 14:37 Keeping Up With Demand; Triage; What to Expect 24:43 “Cost-per-clicks for some categories are crashing. And even if it’s a hard good -- like a pet bed -- crashing, and getting a lot cheaper. But the cost-per-click for hand sanitizer, for toilet paper, for like staple goods, is through the roof. And so we’ve had to change our approach and be careful targeting very common, very competitive terms.” 15:12 https://www.rawamz.com/ Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/

In today’s episode, we interview Derek James, an 8 figure private label seller on Amazon and Amazon coach who has made $200 million with all new ASIN’s. We begin by discussing launch strategies for private label products and brand licensing, including the importance of budgeting and category research. We talk about getting returns on your investments both at Derek’s scale and smaller scales. We also talk strategy for lighting deals and other deals. We then talk about removing stress from managing an Amazon business using virtual assistants. We then segue the conversation into Derek’s program for training VA’s. We finish by discussing the importance of quality education from trusted sources to help build your business on Amazon. To get in touch with Derek or to learn more from him, go to https://derekjamessells.com/ -Launch Strategy for New Products; Returns on Investment 2:45 -Deal Strategies 14:52 -Removing the Stress From Managing an Amazon Business: VA’s 24:16 -Where to Go For Advice For Your Amazon Business 30:03 “You have to be clear, in your vision, about what is it going to take, monetarily, to maybe enter this category. What’s my cost of goods? What’s my landing cost? Have I built an ad campaign cost? What’s my creative cost? Am I shooting video? Do I have my trademark already done so I can do enhanced brand content -- EBC, A+ content, all these things. Those are all things that in the beginning we would look at.” 4:19 Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/ https://www.instagram.com/derekdemeo/?hl=en

Today we talk with Will Christensen, Co-Founder of DataAutomation. He explains Zapier, an iPaaS (Integration Platform as a Service) that automates repetitive tasks without coding or relying on developers to build the integration. We talk about the unique services that DataAutomation provides using Zapier, including helping you understand how to use the platform to push ahead as well as building applications on Zapier. We make the special offer to listeners that if they email Will at [email protected] and mention this podcast episode, they can get a free 15-30 min call with DataAutomation to get pro tips on automation and which software piece is best for them. We talk about the advantages of the sessions report and custom fields using Will’s Chrome Extension, Taskrunner, on Seller Central. We discuss examples of other ways to implement this technology for greater efficiency. -Scale With Automation Using Zapier 1:14 -Advantages of Using Taskrunner; Examples of Creating Efficiency in Your Business 10:04 -Important Principles for Automation 29:25 “If you’re considering automation, the first place to start is to ask yourself, ‘Is it time to automate, eliminate, or delegate?’ 29:25 https://dataautomation.com/ Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/

Today we interview John Eagan, and Rose Del Rio from Flat World Global Solutions. We talk about the effects of the coronavirus on shipping freight internationally. We talk about the current status of freight and shipping, as well as how it’s affecting the market. We then give valuable expert advice for international shipping, covering topics such as customs and duties. One of these tips is to never let manufacturers take control of the shipment, and we explain the reasons why. We break down terms such as DDP and EIN numbers. We discuss the value of freight forwarding services, including the security, peace of mind, and trust they can provide. We talk about the service that Flat World Global Solutions provides in estimating the cost of tariffs in your final shipment cost. We then talk about what you can do to learn more about moving your freight. We emphasize the importance of calling and reaching out to ask your questions and make sure you have your shipping needs covered. -Status of Freight Ships, Air Cargo, Truck Drivers, and Manufacturers 1:25 -How Freight Forwarding Typically Works -- Expert Advice 6:19 -Importance of Establishing Trust When Shipping 23:05 -What You Can Do To Learn More 32:15 “Make sure that when you find somebody to work with that you are settled -- that you are okay. Because in the life of your shipment that’s at least what? A month? Of traveling if you’re going by sea. You want to make sure that you can sleep at night knowing that your shipment is moving and that somebody is looking out for you.” 25:10

In today’s episode, we invite the listener to dive into Scott’s new content on compliance, found on buyboxer.com/healthyaccount. The topic of this episode is scaling your business for efficiency to get more value for the time you put into it. We talk about how to best spend your time when scaling your business, including continuously educating your employees and improving technology. We read a review from someone who took simple yet effective techniques from our podcast and applied them to get ahead with their business. -Intro: Find Out More About Compliance; Find Nuggets From Past Episodes 0:46 -Where to Spend Your Time When Growing Your Business 6:14 -Listen to Past Episodes for More Tips On Using Time More Effectively 17:11 “We’re telling things about Amazon that no one else knows. I got a masters degree in computer engineering, and I’ve poured through all the data points I can find to figure out how to be a better E-commerce professional. And I am trying to turn you guys into that. It takes a lot of different disciplines to be good at this, from marketing, accounting, to logistics. You’re the business owners, those that are listening to this podcast, and you do need a little bit of knowledge on a lot of it. So, I know what it takes to scale, and everything that I’ve told you guys, I stand behind it as things that will only help you get an edge, and to help you scale your business.” 3:10 Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/

Today, we talk with Chase Leavitt, CEO of Upstreet Brands, and cousin of Scott Needham. We discuss the roles and benefits of sourcing agents, who help you negotiate with suppliers and factories. These benefits include simplifying correspondence between you and your supplier, building stronger business relationships, and finding you the right new manufacturers based on your needs. They also help you hold your suppliers accountable for the quality of the product, which is critical for its successful performance on Amazon. We explain how sourcing agents are paid for their work. We talk about how you can find a souring agent that is good for you. We then discuss strategies for staying afloat in competitive markets. We talk about one of these strategies, bundling/variation, in greater detail. We converse about how to prepare your Amazon business for sale, and what to look for when buying an Amazon business. We finish by discussing the benefits of building a business on Amazon. -Sourcing Agents: Roles and Benefits 2:54 -Cost of Sourcing Agents; Inventory Inspection; Quality Business Relationships 9:14 -Finding a Sourcing Agent; Strategies for Staying Competitive 14:40 -Selling Your Amazon Business; What to Look for When Buying; Building Your Business 22:07 “If you’re at the very beginning of a business, and you want to make sure that you can include a trademark or some design patent in there, that would probably mean you need to prove its success for a little bit, and then you’re going to file it. And so, it’s kind of a longer game, but you have to have that endurance in this business. You don’t get rich quick, period.” 25:19 Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/

Today’s episode is focused on Seller Fulfilled Prime and the Prime that you can do out of your own warehouse. We explain the Seller Fulfilled Prime program, including their trial period, as well as their higher requirements. We explain why we built an FBM (Fulfilled by Merchant) into our warehouse to increase revenue, and why other businesses would be wise to do the same. We also emphasize the value of a new program called Seller Fulfilled Prime Regional. We talk about the higher requirements to be on SFP, and how they push you to be more efficient. We then discuss a very similar program called FBA Onsite, where Amazon installs their warehouse management system into your warehouse, and the pros and cons associated with it. We recommend FBA onsite for oversize and seasonal products. -Diving Into Seller Fulfilled Prime 1:52 -Seller Fulfilled Prime Regional 7:00 -FBA Onsite 10:58 “And according to their site, we achieved 54% of the population by using UPS ground 2 day shipping. And what’s great about that is it costs us exactly the same amount of money to ship. So we were shipping these products in ground already. But turning on a Prime badge didn’t cost us anything, because, by using this service, Amazon has already determined that they know that the product will get to them in two days.” 8:21 Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/

Today’s topic is Amazon agencies, which is any person or entity that handles other people’s Amazon business or their problems. We discuss which brands we normally see use the agency. We give examples of businesses that have benefited from using an agency. We talk about questions you should ask an Amazon agency, including pricing, comprehensive/selective management, and services. We go more in depth about payment, talking about the pros and cons of both commission based and flat fees. We talk about factors to consider when determining length of contract. We also emphasize the importance of determining if agencies are stable and realistic, or if they overpromise. We talk about the challenges and risks of becoming an agency for other companies or brands. We talk about other factors to consider when considering third party help. -Amazon Agencies: What to Expect From Using/Joining 1:01 -Questions to Ask an Agency 10:03 -Challenges in this Model; Other Questions 17:39 “What is the price? What do you charge? Are you offering or seeking comprehensive or a selective service? Comprehensive being full account management; everything from inventory, product pages, to marketing. You know, marketing can be the marketing on the page or the PPC.” 10:22 Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/

Today, we begin the episode by telling you what we want to offer you with this podcast. We point out that instead of telling you things you could easily look up and find out online, we want this podcast to be more in depth and help make real E-commerce professionals out of our listeners. Our topic for today is Amazon’s FBA fees, including what they are, how they move, and how they affect us. We talk about the efficiency of Amazon’s FBA program and operation, including their positioning and funding of fulfillment centers. We share important changes in FBA fees and how much businesses have benefitted from those. We also share which fees have hurt our business, and how Amazon’s taking away some of these fees has saved us a lot of money. We discuss how these fees are designed to motivate efficient practices of inventory. We talk about the Inventory Performance Index and Q4 Storage fees have helped move the FBA program forward, and helps us to keep our focus on providing quality products through our service. What This Podcast is All About 0:10 Amazon’s FBA Program and Fees 3:02 Important Changes in FBA Fees 7:17 FBA Fees Promote Better Business Practices 14:01 “I’ve taken a different approach to these fees: It’s that these fees, they actually are designed to motivate good behavior by sellers. What is good behavior? That’s where you’re not stocked too deep or too light. They want you to be mindful of sending in just what you’re going to need for the next 1 to 2 months of sales.” 14:01 Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/

In today’s episode, we talk with one of our BuyBoxer marketing team members, Ryan Morgan. We discuss the Brand Registry Program; what it is, how to get into it, and why it’s helpful. We talk about some of the features of the program, including using it to report violations and infringement of trademarks, patents, and copyright. We also discuss how the brand registry can help you more quickly and effectively update your product pages. We cover some of the other benefits of using the program, including opening up sponsored brands for your business, giving you access to enhanced content features, allowing you to upload and manage videos, use of storefront pages, and giving you access to the Vine Program (an early review program). As we conclude, we invite you to go to smartestseller.eventbrite.com and use the coupon code, SMART if you want to participate in one of our meetups. -How to Get Into brand registry -- Timeline and Cost 2:18 -Using brand registry to Manage Unauthorized Activity and Report Violations 7:29 -Updating Product Pages With brand registry 10:41 -Additional Benefits 12:20 “If you have one product, you can go fight all day to get the content you want onto your product page. But when we’re dealing with a few hundred products and lots of changes made across many of them, brand registry simplifies that process for us a lot.” 12:00 Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/

In today’s episode, we talk about compliance with Amazon policies to keep your account in good health with Megan Swanton, BuyBoxer’s compliance manager. As a disclaimer, we remind you that we are not legal professionals and that you shouldn’t take anything said on this episode as legal advice. We talk about contacting rights owners as soon as possible when dealing with intellectual property complaints and complaints about selling below minimum advertised price. We discuss what to do in case rights owners don’t respond, including the importance of invoices, as well as what info to include and how to format. We also talk about how best to respond to patent and copyright complaints, as well as dealing with complaints about products you have never sold. We recommend some online groups that talk about compliance issues. Follow this link for a free document that speaks to all the issues discussed here and more: https://www.google.com/url?q=https://docs.google.com/document/d/159lzwUYmtziOLgNmOeUdlK8d5OpHh3CE/edit&sa=D&source=hangouts&ust=1578528588216000&usg=AFQjCNGHw-WAZ4YKJxn7MbKZRYVcMQUNEQ -Compliance: Possibly the Most Valuable Topic We’ve Covered So Far 1:44 -Legal Issues You Will Encounter and How To Take Action 5:12 -More About Copyright Complaints; Complaints About Products Never Sold 19:23 -Keeping You Account Health Page Up to Date; File Management 29:12 “So people are out there taking it seriously, and the best thing you can do is learn the skills to get on top of it, because that’s how I sleep better now. You know, there were some times where I thought we could get shut down at any moment, and that has kind of shrunk a little bit over time as we have gotten better at this and actually just have put a lot more resources into it, Megan being that primary resource.” 34:11 Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/

In today’s episode, we talk about what we have learned from other large Amazon sellers. We speak briefly about the process of selling our business, Valence Services, our Amazon reimbursement/auditing service. We discuss the advantages of using such services, as well as the advantages and details of selling a business. We then talk about the strengths and differences of sellers such as Pharmapacks; AnkerDirect; Asurion, LLC; and Zappos. We then talk about large Amazon book sellers and what we can uniquely learn from them. We talk about the ups and downs of other companies and what we can learn from them. -Selling Valence Services 2:06 -Profiles of Large Amazon Sellers: Pharmapacks, AnkerDirect; Asurion, LLC; Zappos 7:11 -What’s Unique about Amazon Book Sellers 15:56 -Other Seller Profiles: Juvo+; etailz, Utopia Deals -- What We Can Learn 19:02 “I think the fundamentals on Amazon is just being profitable, all things included -- all fees and all employees included -- and knowing your profit margins, and making sure you’re focusing on your highest ROI activities.” 24:59 sellerratings.com Social https://www.instagram.com/smartestseller/ https://www.buyboxer.com/

This is an invitation for our loyal listeners to set up an Amazon Seller meetup with Scott! Included below is the link to set up your meetup, as well as a coupon code to get a 50% discount off the cost! Coupon Code: SMART smartestseller.eventbrite.com