The Rainmaking Podcast

In this episode of The Rainmaking Podcast, host Scott Love speaks with Justin Nassiri, founder of Executive Presence, about how professionals can use LinkedIn as a high-leverage platform for building relationships and generating new business. Drawing from his experience helping executives create authentic, effective content, Justin explains that LinkedIn works best when used consistently to educate, not sell. He emphasizes the importance of optimizing your personal profile over company pages and shares a simple framework for creating posts that resonate: focus on industry insights, leadership stories, company updates, and personal anecdotes that are “dinner-party appropriate.” Justin also breaks down tactical strategies to improve visibility and connection—such as commenting on the posts of high-visibility users, sending relevant posts directly to prospects, and showing up regularly with value-driven content. He encourages professionals to build a routine around content creation, noting that success comes from iteration, not perfection. Whether you’re new to LinkedIn or looking to elevate your presence, this episode offers a roadmap to position yourself as a trusted authority and rainmaker in your field. Visit: https://therainmakingpodcast.com/ YouTube: https://youtu.be/4H_Dy8yutqQ ---------------------------------------- 🎧 Enjoying this episode?Take your recruiting game to the next level with The Scott Love Recruiting System — on-demand video training for recruiters who want real-world strategies that actually work.👉 Get full access at: https://bit.ly/45y7qD1 ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ ---------------------------------------- With a multi-faceted background, Justin Nassiri brings both vision and energy to Executive Presence. Justin is a serial entrepreneur with 15 years of experience building companies from the ground up. Before Executive Presence, Justin launched multiple successful startups that were eventually acquired. He holds an MBA from the Stanford Graduate School of Business and a BS in Electrical Engineering from the United States Naval Academy. Justin’s earliest career days were spent at McKinsey & Company working for one of the world’s top business consulting firms. Justin also served as a Navy officer aboard nuclear submarines, leading large crews on advanced naval missions. After his service, Justin dedicated himself to helping veterans transition into new careers. He built Beyond the Uniform into the #1 military career podcast and wrote Veterans in Consulting to provide guidance and support. Today, Justin is focused on scaling Executive Presence and collaborating with top global CEOs. He also actively contributes to the Forbes Business Council. Links: www.executivepresence.io https://executivepresence.io/ebook/ceo-guide-to-linkedin/ https://www.linkedin.com/in/justinnassiri/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Matt Dixon—bestselling author of The Challenger Sale and The Jolt Effect—about his latest research and book, The Activator Advantage: What Today’s Rainmakers Do Differently. Based on data from the Rainmaker Genome Project, Matt introduces five rainmaker profiles, highlighting the “Activator” as the most effective. Activators stand out by committing consistently to business development, building broad and deep networks, and proactively delivering value to clients before they even ask for it. Rather than relying on personality, Activators succeed through behavior—habits, systems, and deliberate outreach. Matt explains that Activators aren’t just connectors; they transform insights and introductions into meaningful client engagements. They develop daily routines, use platforms like LinkedIn strategically, and focus on helping others as a way of building trust and generating future opportunities. This episode also breaks down three action steps for aspiring rainmakers: plan business development time weekly, expand and engage your network, and proactively share insights that clients didn’t know they needed. With data-driven insights and real-world examples, this conversation offers a powerful blueprint for professionals who want to become indispensable advisors. Visit: https://therainmakingpodcast.com/ YouTube: https://youtu.be/jxIFBnWxZYU ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ ---------------------------------------- Matt Dixon is a Founding Partner of DCM Insights—a boutique consulting and training firm that uses research-backed methods to help organizations to better attract, retain and grow their client relationships. A noted business researcher and writer, Matt is a sought-after advisor to leadership teams around the world. He is best known as the co-author of several of the most important business books of the past twenty years, including The Challenger Sale, which has sold more than a million copies worldwide and was a #1 Amazon and Wall Street Journal bestseller. His most recent book is The JOLT Effect: How High Performers Overcome Customer Indecision, which was released in September 2022. His next book, The Activator Advantage: What Today’s Rainmakers Do Differently, will be released by Harvard Business Review Press in the spring of 2025. In addition to his books, Matt is a frequent contributor to Harvard BusinessReview on topics ranging from business development effectiveness to client experience. He holds a Ph.D. from the University of Pittsburgh and currently resides in the Washington, DC area with his family. Links: https://www.dcminsights.com/activator-advantage https://www.linkedin.com/in/matthewxdixon/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with returning guest Steve Fretzin—legal business development coach, author, and host of Be That Lawyer—about the core lessons shared in his new book, Be That Lawyer. Steve explains why the book begins with mindfulness and time mastery, stressing that business development success starts with managing stress, mindset, and structure. Drawing from years of coaching lawyers, Steve outlines how burnout, disorganization, and lack of clarity are major barriers to rainmaking—and offers practical systems for time tracking, delegation, and habit-building to counter them. The conversation also explores how introverts can succeed in business development through preparation and repeatable routines, and how podcasting serves as a powerful tool for networking, content creation, and credibility. Steve shares insights on how lawyers can amplify their brand by repurposing podcast appearances and building long-term visibility. This episode is filled with real-world tactics for becoming a focused, productive, and well-positioned rainmaker. Visit: https://therainmakingpodcast.com/ YouTube: https://youtu.be/p-d0GTEEy-s ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ ---------------------------------------- Steve Fretzin coaches and trains lawyers the most modern-day business development skills, providing precise tips, fresh ideas and actionable tasks. The host of the BE THAT LAWYER podcast, Steve has been featured in the Chicago Tribune, Crain’s and Entrepreneur.com and has appeared on NBC News and WGN Radio. He has written three books on legal business development, is a regular contributor to the Chicago Daily Law Bulletin and has published articles in Attorney at Law magazine, the National Law Review, the American Bar Association and the Illinois State Bar Association. Links: https://www.linkedin.com/in/stevefretzin/ https://fretzin.com/ https://fretzin.com/podcast/ https://fretzin.com/101-top-rainmakers-secrets-to-growing-a-successful-law-practice/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Barbara Koenen-Geerdink, former CMO of the largest law firm in the Middle East and co-founder of Boost, about the mindset and vision necessary to become a successful rainmaker. Barbara emphasizes that building a book of business is a long-term journey, best started early in one’s career with a clear, tangible vision of success. She explains how to create a detailed roadmap based on visualization, goal-setting, and structured milestones—transforming abstract ambitions into daily actions that build momentum. Barbara also shares how Neuro-Linguistic Programming (NLP) can rewire self-doubt and limiting beliefs, helping professionals embody the mindset of a rainmaker before they achieve the title. She outlines the top pitfalls to avoid, including distraction, comparison, and vague goals, and offers three action steps: define your vision, condition your mindset, and track measurable progress toward clearly defined outcomes. This episode offers both the strategic and psychological tools needed to move from aspiration to execution. Visit: https://therainmakingpodcast.com/ YouTube: https://youtu.be/5JotRQJTd-s ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ ---------------------------------------- Barbara Koenen-Geerdink is a seasoned business development and marketing expert with extensive experience in the professional services sector. She is the co-founder of BOOST, a platform dedicated to empowering business development and marketing professionals within law firms. Through BOOST, Barbara provides strategic insights, leadership, and a community-driven approach to help law firms enhance their business development efforts and drive long-term growth. Barbara’s career includes senior roles in leading international law firms, where she was instrumental in developing and executing business development and marketing strategies. Most notably, she served as CMO for the largest law firm in the Middle East, where she played a pivotal role in driving the firm’s strategic market presence and client engagement initiatives. In her role as a Professional Services Consultant at Nexl, Barbara works closely with law firms to optimise their CRM systems and implement data-driven strategies that enhance business development performance. Her expertise covers CRM adoption, technology integration, and strategic BD initiatives that enable firms to achieve measurable success. Links: https://www.linkedin.com/in/barbara-koenen-geerdink-231a4613/ https://boostbdm.com/ https://nexl.cloud/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this solo episode of The Rainmaking Podcast, host Scott Love shares a tactical framework for creating a powerful client pitch by focusing on what truly sets you apart. Drawing from his own experiences in legal recruiting and professional speaking, Scott introduces his “1-3-5” model: one distinct differentiator, three unique attributes, and five storyboards (client success anecdotes) that demonstrate value. He explains that in a hyper-competitive marketplace, professionals must lead with what they can say about themselves that no one else can—whether it’s a niche specialization, a proprietary method, or a specific client outcome. Scott emphasizes the importance of being memorable and relevant when making your pitch, and he offers practical tips on how to uncover your distinction through client feedback and story-driven messaging. Referencing insights from Pitch Anything and his own work with high-stakes firms, Scott provides a clear roadmap for professionals to sharpen their message, build credibility quickly, and gain a competitive edge in client development. Visit: https://therainmakingpodcast.com/ YouTube: https://youtu.be/xhVo12IwwQQ ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ ---------------------------------------- Scott Love is a legal recruiter who is solely focused on recruiting corporate and finance partners for global law firms in major markets. He is also a coauthor of Rainmaker Confidential, and speaks at conferences professionally to business groups on sales, client development, and recruiting. www.rainmakerconfidential.com www.therainmakingpodcast.com Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Lee Heyward, brand strategist and founder of The Prosperous Image, about how law firm leaders can align their external image with their internal values to attract the right clients and create stronger teams. Lee outlines her “Image Mastery System,” which includes five core elements: personal brand, online persona, team alignment, physical environment, and client experience. She explains that every detail—from how a founder dresses to how the receptionist greets a visitor—either reinforces or erodes the firm’s brand promise. Lee shares how founders often unintentionally set the tone for a misaligned culture by being unclear or inconsistent in their own presentation. She encourages professionals to examine whether their image truly reflects their values and vision, starting with a self-assessment and extending to the client journey. With practical tips on dress culture, onboarding, and internal communication, this episode offers a thoughtful guide to building a brand from the inside out—one that not only looks the part, but delivers on it. Visit: https://therainmakingpodcast.com/ Watch our video interview: https://youtu.be/gsTvwSO01qw ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ ---------------------------------------- Lee Heyward is a brand consultant and the founder of The Prosperous Image, a consulting firm that gives clients an edge in the moments that matter. She works closely with law firm founders and other high-achieving leaders to help them reach unlimited growth, personal freedom, and unparalleled brand loyalty. She is the author of the bestselling book 'Strategically Suited: Your Secret Edge to Grow Sales and Get New Clients' and recently published a children's book 'Mirror Friends: Find the Magic Inside.' Links: https://prosperousimage.com/ https://www.linkedin.com/in/prosperousimage/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Bob Wiesner—author of Winning is Better and partner at The Artemis Partnership—about how professionals can use strategic business development positioning to win more consistently. Known as “The Pitch Doctor,” Bob breaks down his five-part framework for effective positioning: defining the client’s problem, offering unique insight, presenting a tailored solution, providing measurable results, and articulating the broader impact. He explains that while most professionals focus on their credentials and solutions, what truly sets them apart is their ability to reframe their value from the client’s perspective. Bob emphasizes that rainmakers must lead with empathy and relevance—starting conversations with the client’s pain points rather than their own qualifications. He walks through how to uncover insights, develop client-specific messaging, and communicate tangible business outcomes that differentiate your firm. For professionals seeking a step-by-step roadmap to build credibility and earn trust in a crowded market, this episode delivers a masterclass in persuasive business development. Visit: https://therainmakingpodcast.com/ Watch our video interview: https://youtu.be/hvztbsQ02JQ ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ ---------------------------------------- Bob Wiesner is known as the ‘pitch doctor’ because of his approach to winning pitches. He’s advised on over 400 transactions in the last 25 years and his clients include companies like KPMG, Deloitte and JP Morgan Chase, and top firms in advertising, accounting, architecture, engineering, consulting, law and investment banking. Bob Wiesner's book: Winning is Better: The Journey to New Business Success https://www.amazon.com/Winning-Better-Journey-Business-Success/dp/B09NRD7H6Y Bob Wiesner on LinkedIn https://www.linkedin.com/in/bobwiesner/ http://www.changeforce.ai/ [email protected] Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Dave Sanderson—speaker, author, and survivor of the “Miracle on the Hudson”—about how professionals can create powerful business relationships through what he calls the “real AI”: authentic interactions. Drawing from his experience in sales and crisis leadership, Dave introduces his five-step “Access to Influence” model: Access, Connection, Relationship, Influence, and Affinity. He shares how building meaningful, trust-based relationships—especially through in-person interactions—leads to long-term business success and client loyalty. Dave emphasizes that while artificial intelligence is gaining traction, authentic human connection remains the most effective tool for rainmakers. He explains how to navigate gatekeepers, identify internal champions, and develop influence that drives results—even in high-stakes sales environments. This episode offers a powerful framework for professionals who want to deepen their impact and grow through purposeful, relationship-driven strategies. Visit: https://therainmakingpodcast.com/ ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ ---------------------------------------- On January 15, 2009, Dave Sanderson was one of the last passengers off the plane that crashed into the Hudson River, best known as The Miracle on the Hudson, and considered to be the most successful ditching in aviation history. As President of his firm, Dave Sanderson Speaks International LLC, he has built a career as a motivational speaker, mentor, and author. Recently named by Inc.com as one of the top 100 Leadership Speakers, Dave speaks to audiences around the globe about the harrowing experience that shaped his future. At a time when people are longing for connection and community, they are also seeking a way to create an extraordinary life truly. So many don’t have a mentor or their own personal “board of directors, so today, Dave works with people of all ages to help them decide what their personal “life” brand will look like going forward. From his own life-changing experience, Dave is now convinced that everyone has their own defining moment but that most don’t know how to take that first step to find the opportunities that exist out of their own uncertainty. Links: https://davesandersonspeaks.com/ https://www.linkedin.com/in/hiredavesanderson Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Jessica Rhodes, founder of Interview Connections, about how professionals can leverage podcast guest appearances to boost visibility, build credibility, and attract more clients. Jessica explains why guesting on podcasts is one of the most scalable, evergreen ways for professionals to share their expertise and develop trust with prospective clients. Unlike one-time events or short-form posts, podcast interviews allow audiences to hear your voice, connect emotionally, and consume your content over time—often leading to deeper engagement and qualified leads. Jessica outlines the steps to get started, including creating a compelling one-sheet, identifying shows that reach your ideal audience, and delivering value without being overly promotional. She also shares how to repurpose podcast content for email, social media, and outreach to prospects and clients. For rainmakers and service professionals looking for a high-impact visibility strategy, this episode offers a roadmap to becoming a sought-after podcast guest. Visit: https://therainmakingpodcast.com/ ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ ---------------------------------------- Jessica Rhodes founded Interview Connections, the world’s first and leading podcast booking agency in 2013, back when no other agencies like it existed. Since its founding, Interview Connections has booked over 30,000 podcast interviews for over 800 clients! Jessica is passionate about helping entrepreneurs who feel like the best-kept secret grow their business online through genuine, human-to-human connection. The podcast interviews Jessica and her team have booked have helped their clients generate millions of dollars in sales, sell thousands of books, and transform countless lives. Links: https://interviewconnections.com/prep-checklist/ https://www.instagram.com/interviewconnections/ https://www.linkedin.com/in/jessica-rhodes-9a291020/ https://www.facebook.com/profile.php?id=8227848 Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Chuck Curtis, legal industry consultant and former director of lateral partner hiring at Pillsbury, about navigating the complexities of law firm partner compensation. With decades of experience at firms like Latham & Watkins and PricewaterhouseCoopers, Chuck shares practical insights into how law firms determine partner pay and how legal recruiters can facilitate more successful negotiations. Chuck emphasizes the importance of establishing clear communication between firms and candidates early in the process, particularly around compensation expectations. He explains why compensation is rarely the only factor in a lateral move, but often becomes the deciding one. Chuck also highlights the role of guarantees, performance incentives, and market perception in shaping offers, while addressing the delicate balance firms must maintain between attracting talent and preserving internal equity. This episode provides valuable advice for law firm leaders, recruiters, and lateral partners on how to approach partner compensation negotiations strategically, ensuring outcomes that are beneficial for all parties. Visit: https://therainmakingpodcast.com/ ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ ---------------------------------------- Chuck Curtis is a dynamic professional with nearly 40 years of professional services experience, including as Senior Director of Attorney Recruiting at Pillsbury from 2007 until his retirement in 2023. Shortly thereafter he began his own coaching/consulting practice utilizing his deep expertise and industry knowledge to consult with law firms regarding upgrading their partner hiring and integration processes, including aligning firm leadership with practice section leadership and recruiting leadership to developing winning hiring strategies and practices. He also provides strategic coaching to partners, associates, high level internal recruiting leaders and external legal recruiters. Links: https://clcurtis31consulting.com/ https://www.linkedin.com/in/charles-curtis-7461a39 Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Anna Rappaport, business development strategist and legal industry expert, about how lawyers and professionals can create a sustainable rainmaking strategy. Anna emphasizes that business development isn’t about quick wins—it’s about building long-term habits that generate consistent client opportunities. She explains that many professionals struggle with rainmaking because they approach it as a task rather than an ongoing practice. By shifting to a strategic, relationship-focused mindset, professionals can create a steady pipeline of new business while avoiding burnout. Key topics include how to develop a repeatable business development routine, the importance of balancing proactive outreach with deepening existing client relationships, and why focusing on ideal clients leads to better long-term results. Anna also shares insights on how to track business development progress, the role of thought leadership in building credibility, and why professionals should prioritize meaningful conversations over high-volume networking. Additionally, she discusses how firms can support attorneys in their rainmaking efforts by fostering a culture of business development. This episode provides practical, actionable strategies for professionals looking to develop a long-term, sustainable approach to rainmaking. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ ---------------------------------------- Anna Rappaport, JD, is the founder of Excelleration Coaching. She is a former lawyer with 25 years of experience coaching individual lawyers on career strategy, making partner, lateral moves and business development. Her work with law firms and practice groups includes strategic planning, teamwork and communication. Anna publishes regularly in the ABA's Law Practice Today and other bar publications, and speaks around the country on various career and business development topics. She is a member of the Maryland and Washington, D.C. bars. Anna is also a former Tango dancer and snow-boarding instructor, both of which have surprising relevance for business communications. Anna supports lawyers to thrive in all aspects of their careers. See here for more information. For more information specifically about Anna's approach to Business Development for Lawyers, see here. If you would like to schedule a free-30 30-minute consultation with Anna, you can do so here. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Hy Pomerance, Chief Talent Officer at Vinson & Elkins, about developing rainmakers within law firms and professional organizations. Hy, a psychologist by training, shares insights on how firms can foster a rainmaking culture from the earliest stages of a lawyer’s career—starting as early as the summer associate level. He explains that business development isn’t just about technical expertise but about building habits of networking, trust-building, and thought leadership. By embedding rainmaking principles into a firm’s culture, professionals can develop the skills necessary for long-term success. Key topics include the core competencies of successful rainmakers, such as active listening, curiosity, and trustworthiness, and how early exposure to networking and client engagement helps build these skills over time. Hy discusses the importance of internal networking within a firm, how firms can gamify business development training to make it engaging, and why associates should be encouraged to proactively seek work opportunities to develop their confidence. He also explores how partners can mentor younger attorneys by bringing them along to client meetings, pitches, and conferences. Additionally, Hy shares best practices for keeping in touch with clients without being intrusive, reinforcing the importance of consistent, relationship-driven outreach. This episode provides a structured roadmap for firms looking to develop the next generation of rainmakers and create a culture of proactive business development. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ ---------------------------------------- Hy Pomerance joined Vinson & Elkins in November 2021 and oversees the firm’s human resources, reward and benefits, legal recruiting, talent development and Diversity, Equity and Inclusion functions. Working closely with firm leadership, Hy is responsible for developing and delivering the firm’s talent and culture strategy. Prior to Vinson & Elkins, he was Chief Talent Officer at Cleary, Gottlieb, Steen and Hamilton. Hy brings 25 years of strategic talent and change experience. He was Chief HR Officer for NY Life Insurance Company and Global Managing Director of Talent at UBS. As a clinical psychologist and senior business executive, Hy brings a unique blend of skills and experience to the firm. Links: https://www.linkedin.com/in/hy-pomerance-58023a14/ https://www.velaw.com/people/hy-pomerance/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Terry Isner, founder of Jaffe PR, about how professionals can stand out in high-stakes pitch meetings and beauty contests. Terry shares insights on why traditional sales pitches fail and explains that buyers already know a firm’s expertise before the meeting. Instead of focusing on credentials, firms should prioritize building connections, demonstrating authenticity, and showing why they’re the best fit for a long-term partnership. He emphasizes that engagement, creativity, and emotional connection are key factors that set winning firms apart. Key topics include how to structure a pitch for engagement, ensuring that every team member has a voice rather than relying on a single partner to lead the meeting. Terry also discusses the importance of storytelling in pitches, using real-life client success stories to create memorable, relatable, and impactful presentations. He shares strategies for making pitches interactive and dynamic, avoiding static PowerPoint slides, and leaving prospects with a lasting impression through creative branding elements. Additionally, Terry introduces the concept of emotional marketing, explaining how personal stories, humor, and vulnerability help build trust and differentiate a firm from competitors. This episode provides practical strategies for professionals looking to transform their approach to pitching and dramatically improve their win rates. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ ---------------------------------------- A marketing philosopher, brand consultant and dynamic speaker for the legal industry, Terry M. Isner is known as “the empathy man” because of his humanistic approach to business strategy. Whereas many business professionals overlook compassion as part of the branding equation, Terry believes humanism is essential to a firm's success in today’s socially conscious environment. As Terry says, “If humanity gets left out of the board room, nobody wins.” In the world of legal marketing, Terry fulfills a niche as a business strategist with an extensive background as an award-winning creative director and artist. This unique mix of creative and analytical thinking makes him more likely to set trends than follow them. In fact, Terry often draws inspiration from other industries to formulate new approaches to legal marketing, PR and branding. He also stays current on the latest trends in technology to devise ways to leverage innovation to advance brands. Terry’s philosophical approach to business is just that – a philosophy. Bringing concepts such as creativity, inclusion and compassion into corporate culture is a reflection of the world we live in. Firms that fail to be cognizant of such issues risk damage to their reputations and devaluation of their brands. Terry helps preserve brand equity by helping firms adapt to these changing times and sharing their unique stories in creative ways across multiple channels, including print, digital and social media. He also uses his passion and expertise to empower marketers to be effective agents of change within their own organizations and help drive their firm’s sales, branding and culture. Increasingly, employees desire an employer that emphasizes a culture of diversity and compassion. This trend is accelerating as significant generational shifts ignite change in the workplace. Terry specializes in helping firms maintain a cohesive culture and navigate generational change through creative internal campaigns, unique team-building activities and community engagement opportunities that foster camaraderie at all levels. Links: https://www.jaffepr.com/our-team/terry-m-isner https://www.linkedin.com/in/sharingtmi/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Amy Malo, professional certified coach, about navigating career transitions with clarity, courage, and confidence. Amy, who has extensive experience in both internal and third-party legal recruiting, shares insights on how professionals can take control of their careers rather than simply following opportunities that come their way. She explains that career inflection points—moments when professionals feel misaligned with their work—are natural and should be seen as opportunities for reassessment and growth. Key topics include recognizing the signs of an inflection point, conducting self-assessments to identify core values, key skills, and ideal work environments, and creating a career plan similar to a business strategy. Amy discusses the importance of choosing rather than feeling trapped in a career path, reframing career decisions with intentionality, and managing external pressures from family or societal expectations. She also shares actionable strategies for professionals considering a lateral move, including how to evaluate opportunities, align career choices with long-term goals, and avoid the pitfalls of counteroffers. This episode provides a structured approach to career management for professionals seeking fulfillment, growth, and long-term success. Visit: https://therainmakingpodcast.com/ ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ ---------------------------------------- As an Executive and Career Coach, Strategic Talent Management Consultant, and Experienced Recruiter with over three decades in the legal field, I empower clients to navigate challenges, set meaningful goals, and actualize their professional aspirations with clarity, courage, and confidence. Links: https://www.linkedin.com/in/amy-berenson-mallow/ https://talent-success.org/ Learn more about your ad choices. Visit megaphone.fm/adchoices

This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ ---------------------------------------- In this episode of The Rainmaking Podcast, host Scott Love speaks with Charlene Gisele, professional coach and burnout prevention expert, about how high-performing professionals—especially in the legal industry—can prevent burnout and thrive in their careers. Charlene shares her insights on recognizing the early warning signs of burnout, such as behavioral changes, strained relationships, and physical health issues, emphasizing that burnout doesn't happen overnight but leaves "breadcrumbs" along the way. She explains that by noticing these subtle shifts early, professionals can take proactive steps to prevent burnout before it leads to serious health or personal consequences. Key topics include identifying behavioral shifts like increased reliance on unhealthy coping mechanisms, the impact of burnout on relationships and team dynamics, and practical strategies for sustainable recovery. Charlene outlines adaptive behaviors such as prioritizing quality sleep, engaging in physical activities, and adopting mindful practices like meditation and self-hypnosis. She also highlights the importance of treating personal health like a business by tracking key health metrics and conducting regular behavioral audits. This episode offers actionable advice for rainmakers and high achievers looking to balance intense workloads with sustainable, healthy lifestyles. Visit: https://therainmakingpodcast.com/ ---------------------------------------- At Charlène Gisèle®, I partner with professionals and leading organisations to achieve sustainable high-performance and burnout prevention. 🔹 Our Approach: Using our unique and CPD accredited ‘Sustainable High Performance' method, clients achieve enhanced well-being and productivity, balancing personal and professional lives. 🔹 Experience-Driven: My background as a Big Law litigator, combined with Master certifications in NLP, Business, and Health Coaching, shapes our tailored guidance. 🔹 Recognition: Our methods have been featured in leading publications such as the The Financial Times, The Times, and BBC Radio. Client Benefits: ✅ Burnout Prevention: Tailored strategies for industry-specific challenges. ✅ Leadership Growth: Unlocking leadership potential. ✅ Emotional Resilience: Strategies to maintain composure and performance in high-pressure environments. ✅ Speaking Engagements: Delivering Award-winning keynotes on well-being and performance. Links: https://www.linkedin.com/in/charl%C3%A8ne-gis%C3%A8le-bourliout/ https://charlenegisele.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ ---------------------------------------- In this episode of The Rainmaking Podcast, host Scott Love speaks with Janet Falk, founder of Falk Communications, about how professionals can maximize their time and networking opportunities at conferences. Janet shares expert strategies for preparing before an event, engaging effectively during the conference, and following up afterward to build lasting business relationships. She emphasizes that conferences are not just about attending sessions but about making meaningful connections that can lead to new business and valuable referrals. Key topics include how to research and reach out to key attendees and speakers in advance, using LinkedIn and membership directories to set up meetings, and leveraging informal networking opportunities such as coffee breaks, meals, and receptions. Janet also shares practical tips on asking insightful questions during panel discussions, strategically using business cards and branded materials, and following up with personalized messages to maintain relationships after the event. This episode provides a comprehensive framework for professionals looking to turn conferences into powerful business development opportunities. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Janet Falk, Ph.D., is a Communications professional with more than 30 years of experience in-house, as a consultant and at public relations agencies. As Chief Strategist at Falk Communications and Research (www.JanetLFalk.com), she advises attorneys at small law firms and with a solo practice on Media Relations and Marketing Communications to: attract new clients, remain top of mind with prior clients, keep in touch with referral sources, help recruit associates, generate a news story about litigation that puts pressure on opposing counsel and achieve business goals. Janet leads workshops on these topics and advises on media relations, website, LinkedIn profile, articles in non-legal industry trade publications and client newsletters, among other areas. She has published articles on Media Relations and Marketing in The New York Law Journal, The New Jersey Law Journal and Marketing the Law Firm and is a frequent speaker on webinars and podcasts about Public Relations, Networking and Legal Marketing. Speak with her for a complimentary Strategic Communication Session (30-minute consultation) to assess your Communications activity and online presence. She guarantees TWO IDEAS. Links: Website: https://www.Janetlfalk.com Subscribe to monthly newsletter: https://bit.ly/2MNB11W http://www.linkedin.com/in/janetlfalk Learn more about your ad choices. Visit megaphone.fm/adchoices

This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ ---------------------------------------- In this episode of The Rainmaking Podcast, host Scott Love speaks with David Ackert, business development expert and author of The Short List, about how professionals can focus on high-value relationships to grow their book of business. David explains the concept of applying the Pareto Principle (80/20 rule) to networking, where 80% of results come from just 20% of relationships. By identifying and nurturing a select group of key clients, referral sources, and prospects, professionals can maximize their impact without wasting time on low-yield connections. Key topics include defining a "short list" of 9 to 35 key relationships, strategically engaging with those contacts to drive business opportunities, and using data-backed insights to optimize networking efforts. David shares practical steps on how to track and maintain these relationships, ensuring consistent follow-up and meaningful engagement. He also highlights the importance of relationship-building over transactional networking and explains how to create authentic connections that lead to long-term success. This episode provides a clear, structured approach to business development for professionals looking to streamline their efforts and see measurable results. ---------------------------------------- David is Co-Founder and CEO of Ackert, Inc. and its subsidiary, PipelinePlus. He is a highly regarded business development thought leader. Over the past two decades, David has pioneered revenue acceleration programs for hundreds of professional services firms around the globe. He is the founder of several groundbreaking ventures in the industry, including Legal Lift, the MLR100, the MLR200, BDI, numerous Managing Partner Roundtables, and the PipelinePlus software suite. His programs have won “Your Honor Awards” in both the U.S. and Canada, and his software has been featured in NLJ’s “Technologies on the Rise.” David regularly keynotes at partner retreats and speaks at industry conferences. He also serves as a guest lecturer at USC’s Marshall School of Business, Carnegie Mellon University, and at the UCLA School of Law. David is the author of The Short List: How to Drive Business Development by Focusing on the People who Matter Most, published by Greenleaf. He has contributed quotes and articles to numerous media including the Los Angeles Times, the National Review, the Daily Journal, the Wall Street Journal, Above the Law, Attorney at Work, Law.com, The Recorder, and the Los Angeles Business Journal. His Market Leaders Podcast has won several JD Supra Reader’s Choice Awards. David volunteers as a Big Brother with the Big Brothers and Sisters program in Los Angeles. He is also the co-founder of Voices in Harmony, a mentoring organization that has worked with at-risk youth around the globe. He co-produced and appeared in the documentary film, “After Kony: Staging Hope,” chronicling mentoring programs he helped to design and facilitate for former child soldiers in Northern Uganda. The film was used as part of an awareness-raising campaign that raised millions of dollars for health and education in underserved Ugandan communities. David’s charitable work earned the “Difference Maker” award from one of his alma maters, Ithaca College. David holds a master’s in psychology and is a Fellow at the College of Law Practice Management. Links: Order The Short List here: https://pipelineplus.com/theshortlist/ www.PipelinePlus.com https://www.linkedin.com/in/davidackert/ Learn more about your ad choices. Visit megaphone.fm/adchoices

This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ ---------------------------------------- In this episode of The Rainmaking Podcast, host Scott Love speaks with Mark C. Fava, a seasoned aviation lawyer, retired Navy captain, and author of Lessons from the Admiral, about how to build a thriving legal practice from the ground up. Mark shares the story of how he pivoted from being Delta Airlines' chief operations attorney during 9/11 to returning to private practice in South Carolina—where he had to start over and build his book of business from scratch. Mark outlines the deliberate strategies he used to position himself as the go-to aviation lawyer in his region, including writing targeted articles, speaking at niche conferences, and becoming a visible and reliable contributor in key legal associations. He explains how volunteering for the least desirable job (like fundraising for an ABA section) helped fast-track his leadership credibility and ultimately led to speaking engagements and board positions. He also discusses how publishing thought leadership—no matter how small the outlet—boosted his visibility and credibility over time, attracting both clients and media. Mark emphasizes the importance of aligning your brand with your passions, targeting specific niches where you can own mindshare, and focusing on long-term relationship-building over short-term gains. He shares tactical advice for new rainmakers, including how to leverage Google search visibility, create a content calendar, and cultivate media relationships through punchy, quotable commentary. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Mark C. Fava is a career aviation lawyer and retired naval flight officer. He is a prolific writer and entertaining speaker. Mark retired from the US Navy as a captain, having commanded three units, including an aviation squadron. He has been a law firm partner and a corporate executive lawyer. As a law school adjunct professor, he has also taught aviation law and legal writing. Mark was the chief operations attorney at Delta Air Lines on 9/11 and spent years in the Navy’s P-3 Orion chasing Soviet submarines. He has practiced law for over thirty years and is currently a vice president at the world’s largest aerospace company. He lives in his hometown of Charleston, South Carolina, with his wife and three daughters. When not working, reading, or writing, Mark enjoys life in the low country and appreciates a cold glass of sweet tea in the summer and a good oyster roast in the fall. His first book, “Lessons from the Admiral, Naval Wisdom and Sea Stories for Leaders” was an Amazon New Release Bestseller in January of 2025. Links: https://markcfava.com/ https://www.linkedin.com/in/markcfava/ Order Mark’s book, Lessons from the Admiral, here: https://a.co/d/bg9tc6Q Learn more about your ad choices. Visit megaphone.fm/adchoices

This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ ---------------------------------------- In this episode of The Rainmaking Podcast, host Scott Love speaks with Michael Frino and Katie Desiderio, co-authors of The Beekeeper: Pollinating Your Organization for Transformative Growth, about how leaders can cultivate a high-performance culture within their organizations. Drawing insights from their research on beekeeping, they explore how leaders can optimize their "hives" by fostering collaboration, self-awareness, and meaningful work. They emphasize that culture starts with leadership and requires humility, self-reflection, and a commitment to unlearning old habits. Key topics include the importance of self-awareness in leadership, replacing the golden rule with the platinum rule (treating others as they want to be treated), and making challenging decisions to maintain a healthy organizational environment. Michael and Katie also highlight the concept of "pollinating" an organization by prioritizing growth and learning at all levels and creating psychologically safe environments where individuals can thrive. This episode offers practical strategies for leaders who want to build stronger, more cohesive teams and drive transformative growth in their organizations. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Michael G. Frino always was told he was creative and had a vivid imagination during his childhood. He parlayed this feedback by finding a passion for writing and storytelling. He published his first poem in 1993 entitled The Human Tree and is the author of Welcome to Waycool School (2010) and Waycool School Takes the Bus (2011) children’s book series. In addition to writing, Michael has over twenty years professional experience working for Fortune 500 companies in sales, leadership and organizational development across the payroll/human resources, pharmaceutical, and med-tech industries. Michael finds his flow state today from helping organizations transform their culture with a focus on the growth and development of human beings. Katie P. Desiderio counts her blessings starting with the people in her life, which guides her approach to work where her focus is on every organization's most important asset – you! Her personality and behavioral attributes emphasize collaboration and all things that keep human beings in focus, which fuels her intrapreneurial spirit. As the mama of two extraordinary girls, she is committed to the development of rising leaders, namely in the spirit of leading from any seat. Along with her work as a tenured faculty member at Moravian University, Desiderio is Principal Partner in Learning of Proximal Development, LLC, an authorized DiSC partner, specializing in leadership development and the advancement of performance through learning. Upon completion of her doctorate in Organizational Learning and Leadership, Katie has been co-authoring scholar-practitioner journal articles, conference proceedings, and now this book with her learning partner and friend. Join them on this journey to inspire how you will pollinate the world! Links: Book 📕: The Beekeeper: Pollinating Your Organization for Transformative Growth https://a.co/d/56CgEGY Website: www.leadershipfables.com Linktree: https://linktr.ee/leadershipfables?utm_source=linktree_profile_share&ltsid=c2252cd7-73fe-4a74-adcc-605cc26f77a5 Learn more about your ad choices. Visit megaphone.fm/adchoices

This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ ---------------------------------------- In this episode of The Rainmaking Podcast, host Scott Love welcomes Bob Silvy, a consultant and trainer specializing in professional services organizations, to discuss Getting Results from Training. Bob emphasizes the importance of designing training programs that focus on measurable results, long-term commitment, and consistent coaching to ensure effectiveness. He shares insights on engaging leadership, tailoring training to organizational goals, and tracking key performance indicators to evaluate success. Key topics include the importance of leadership buy-in, avoiding "one-and-done" training sessions, and combining training with personalized coaching for maximum impact. Bob also provides actionable strategies for selecting the right trainers, aligning training initiatives with growth objectives, and fostering a culture of continuous improvement. This episode is a must-listen for leaders looking to enhance team performance and achieve sustainable growth. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Bio: As a Senior Vice President at American City Business Journals, I worked exclusively with B2B clients across the nation for more than 30 years, having sold directly to decision-makers and managed sales teams. I’ve been recognized for creating and teaching results-oriented sales training programs for teams and individuals. I help professionals understand how to change sales behavior to produce greater success. I understand the importance of sales and marketing efforts that are coordinated and focused on measurable results. I get tremendous satisfaction from creating a high-performance sales environment that consistently exceeds revenue expectations. Throughout my 15+ years as an active member and sponsor of the Association for Accounting Marketing and Legal Marketing Association, I’ve gained insights from senior marketing, business development and growth leaders. As Managing Director at Level Four Consulting, based in Kansas City, MO, and serving clients nationwide, I provide sales coaching and training designed to increase business development results for growth-focused accounting and law firms. Links: https://www.level4consulting.com/ https://www.linkedin.com/in/bobsilvy/ Learn more about your ad choices. Visit megaphone.fm/adchoices

This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ ---------------------------------------- In this episode of The Rainmaking Podcast, host Scott Love sits down with Stephanie Grober, Marketing and Public Relations Director at Horowitz Agency, to discuss the power of content marketing and thought leadership. Stephanie shares actionable insights on how professionals can build their visibility, establish themselves as industry experts, and generate measurable growth. Whether it's writing articles, securing speaking engagements, or leveraging awards and media opportunities, Stephanie provides a practical playbook for becoming a trusted voice in your field. Key topics include identifying areas of expertise, developing consistent content strategies, and repurposing content across platforms for maximum impact. Stephanie also highlights the importance of staying top-of-mind with clients and prospects through regular, high-value content. This episode is a must-listen for attorneys and professionals seeking to build credibility and grow their client base through strategic thought leadership. ---------------------------------------- Bio: Stephanie Grober is the Marketing & Public Relations Director at Horowitz Agency, an integrated marketing and public relations agency with offices in Los Angeles, New York City, and Vancouver (B.C.). Her team works with law firm clients ranging from BigLaw to boutiques, designing and executing content and communications strategies that generate bottom-line growth in measurable ways. Leveraging deep relationships with the press, she delivers high-quality earned media placements for clients and utilizes her extensive marketing background to amplify these results through a multi-channel approach. Stephanie joined Horowitz Agency in 2021 after serving as Marketing and Communications Manager for a Top 50 accounting firm in New York City. Links: Website link: www.HorowitzAgency.com LinkedIn: https://www.linkedin.com/in/stephaniegrober/ Keywords: Thought leadership, content marketing, legal marketing, professional visibility, client growth, Stephanie Grober, Scott Love, The Rainmaking Podcast, PR strategies, marketing for attorneys. Learn more about your ad choices. Visit megaphone.fm/adchoices

Scott Love is the founder of The Attorney Search Group, a legal recruiting firm. His practice focuses on partner transitions and law firm mergers, with specialized expertise in recruiting for global law firms in the areas of corporate, finance, private equity, and related practices. This business experience brings credibility and legitimacy to his speaking presentations at business, association, and legal conferences on the topics of rainmaking and client development. Scott's easy going presence from the stage, his clean humor, and storytelling style make him a popular speaker at conventions, conferences, and executive retreats. Scott is the author of Why They Follow: How to Lead with Positive Influence, the co-author of Rainmaker Confidential, and has been quoted in The Wall Street Journal, Forbes, Bloomberg, The American Lawyer, Above the Law, The Huffington Post, Selling Power Magazine, Business Insider, and many more. Scott produces the popular show "The Rainmaking Podcast" which is a top 2 percent podcast. Scott is a graduate of the United States Naval Academy in Annapolis, Maryland, and is a former Surface Warfare Officer. Seven Strategy Questions with Scott Love 1. What were the impediments that kept you from reaching your goals? 2. What were your three greatest achievements? 3. What was the single greatest missed opportunity? 4. How can you learn from this? 5. What trends did you observe that can help you next year? 6. How can you create synergy and leverage in your area of expertise? 7. Who are the people who can benefit by knowing you? Look for synergistic strategic alliances. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Learn more about your ad choices. Visit megaphone.fm/adchoices

This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ ---------------------------------------- In this episode of The Rainmaking Podcast, host Scott Love speaks with Kyle Smith, an expert in leadership and business growth, about how professionals can develop a winning mindset and take control of their career trajectory. Kyle explains that success in business development isn’t just about skill—it’s about mindset, discipline, and intentional action. He emphasizes that the best rainmakers cultivate a growth-oriented attitude, take ownership of their goals, and implement daily habits that lead to long-term success. Key topics include the power of self-discipline in business development, how to overcome self-doubt and limiting beliefs, and why successful professionals focus on long-term strategy rather than short-term wins. Kyle shares actionable strategies for building confidence, structuring time effectively, and using mental resilience to push through setbacks. He also discusses how leaders can inspire teams to adopt a results-driven mindset, create accountability systems, and leverage high-performance habits for sustainable business growth. This episode provides practical insights for professionals looking to improve their mindset, boost motivation, and achieve consistent success in business development. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Kyle Smith, CPA, a finance graduate from UT McCombs School of Business, is deeply committed to helping small and medium-sized businesses thrive. He began his career in Austin, gaining experience as an accountant and Controller for various bar and restaurant groups. His passion for guiding SMBs led him to earn his CPA and specialize in cost management accounting as Director of Finance at Celis Brewery. Kyle’s journey continued at Scalefactor, a software development company, where he advised clients across various industries. His ultimate aspiration was realized when he became a co-partner at Strata Cloud Accountants. Kyle specializes in working with business owners to align personal and company goals and help teach businesses the financial acumen needed to hold themselves accountable to those goals. All with the mission to help businesses and business owners be more profitable. Links: https://www.linkedin.com/in/kyle-smith-cpa-9582038a/ stratacloudaccountants.com/ [email protected] Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Dena Lefkowitz, executive coach and author of Winning in Your Own Court, about how professionals can develop confidence and overcome self-doubt in business development. Dena explains that many high-achieving professionals struggle with imposter syndrome and hesitation when it comes to networking, pitching, and asking for business. She emphasizes that confidence is a skill that can be developed through mindset shifts, intentional practice, and strategic action. Key topics include how to reframe self-doubt as a sign of growth, the importance of preparing and practicing business development conversations, and how to turn fear of rejection into motivation. Dena shares practical strategies for professionals who feel uncomfortable with selling, including how to make networking feel natural, how to build confidence through small wins, and how to create a personal brand that attracts business. She also discusses the power of storytelling in business development, explaining how professionals can use their personal experiences to connect with clients and referral sources. This episode provides valuable insights for professionals looking to develop confidence, embrace business development, and take control of their career success. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Dena Lefkowitz, Esq., PCC is the founder of Achievement by Design, LLC, a leading executive coaching firm focused on helping lawyers find career direction and partnering with law firms and law departments to help attorneys become great rainmakers and leaders. Dena is the award-winning author of Winning in Your Own Court: 10 Laws for a Successful Career Without Burning Out or Selling Out (American Bar Association 2021). Prior to coaching, Dena practiced law for over 20 years and was General Counsel to the Office of Open Records in Harrisburg, PA, and to the Chester Upland School District. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Links: https://achievementbydesign.com/ https://www.linkedin.com/in/denalefkowitz/ Order Dena’s book, Winning In Your Own Court https://www.amazon.com/Winning-Your-Court-Dena-Lefkowitz/dp/1639051309 Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Mike Mellor, business consultant and sales strategist, about how professionals can build authentic connections to drive long-term business success. Mike explains that building genuine relationships, rather than focusing on transactional sales, is the key to sustainable client development. He emphasizes that trust, empathy, and strategic follow-up are essential for keeping prospects engaged and converting them into long-term clients. Key topics include how to structure a business development process that prioritizes relationships over quick sales, the importance of active listening to understand client pain points, and why personalization in outreach is critical for standing out. Mike shares strategies for leveraging CRM tools to track meaningful client interactions, maintaining consistency in follow-ups without being intrusive, and using storytelling to create deeper connections. He also discusses the psychology of decision-making in business development, explaining how professionals can subtly influence buying behavior by focusing on emotional engagement rather than just logical arguments. This episode provides practical strategies for professionals looking to elevate their rainmaking efforts, strengthen client relationships, and build a business development system rooted in authenticity and trust. Visit: https://therainmakingpodcast.com/ ---------------------------------------- I'm a rare consultant who thinks like an in-house CMO, not only ideating and developing processes and systems, but also implementing them within your cultural guardrails. Whether you prefer a "to-do" list as a project deliverable or want someone to build, design, and implement the entire solution for your business, I treat your valuable money and resources as though they were my own. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Links: https://www.linkedin.com/in/michaelmellor/ https://742advisors.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Stacey Hanke, author of Influence Redefined, about how professionals can develop lasting influence and credibility in their client interactions. Stacey explains that influence isn’t about a one-time impression—it’s about consistency, trust, and intentional communication. She emphasizes that many professionals believe they are more influential than they actually are, which leads to gaps between how they perceive themselves and how they are truly perceived by clients and colleagues. Key topics include the difference between influence and persuasion, why consistency in communication is critical, and how to eliminate credibility killers such as weak body language, lack of preparation, and ineffective listening. Stacey shares practical techniques for becoming a more engaging and persuasive communicator, including how to adjust tone and messaging for different audiences and how to gain immediate feedback on communication effectiveness. She also discusses the power of presence, the role of nonverbal cues in trust-building, and how professionals can improve influence by focusing on clarity, brevity, and confidence. This episode provides actionable steps for professionals looking to enhance their influence, build stronger relationships, and improve client engagement through intentional communication. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Stacey Hanke is a leading expert in communication and influence. For over 20 years, she has empowered Fortune 500 leaders and teams to elevate their communication skills to build the trust and credibility needed to influence action. In addition to being a Hall of Fame speaker, executive coach, and business leader, Stacey is the author of three books. Her latest book, Influence Elevated, provides leaders with skills to manage employees and increase accountability in a hybrid work environment. Stacey is here to share insights on improving our ability to influence and inspire, Monday to Monday®. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Links: Website: www.staceyhanke.com Ordering Link: https://amzn.to/4drMy0A Social Media Links and Handles: LinkedIn: staceyhanke Facebook: @staceyhankeinc Instagram: @staceyhankeinc YouTube: StaceyHanke X: @staceyhankeinc Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Joff Sharpe, entrepreneur, investor, and author, about how professionals can develop a resilient mindset and strategic thinking to thrive in business development. Joff, who has experience in military leadership, corporate boardrooms, and entrepreneurial ventures, explains that success in rainmaking is about adaptability, calculated risk-taking, and long-term thinking. He emphasizes that professionals who embrace mental toughness and strategic decision-making can navigate challenges more effectively and create lasting business relationships. Key topics include how to develop a resilient mindset, the importance of embracing failure as part of growth, and how strategic risk-taking can accelerate business success. Joff shares insights from his diverse career, explaining how lessons from military discipline and corporate leadership apply to business development. He discusses how professionals can strengthen their negotiation skills, build influence, and make bold career moves with confidence. Additionally, he provides practical strategies for handling rejection, managing setbacks, and staying focused on long-term goals despite short-term obstacles. This episode offers a powerful framework for professionals looking to cultivate resilience, think strategically, and excel in rainmaking. Visit: https://therainmakingpodcast.com/ ---------------------------------------- This book, by an ex-SAS soldier, explains how the qualities nurtured in the Special Forces can be effectively deployed in business. Who Dares Wins in Business is much more than a military analogy in the tradition of leadership secrets of Genghis Khan, Sun Tzu and the rest. This is a book by a person who served as a captain in the regular SAS before pursuing a business career that has spanned multiple sectors and markets over two decades. Using concrete research and a refreshing absence of theory and hyperbole, Joff Sharpe's approach is illustrated with stories and case studies from the SAS and a wide range of businesses. Amusing, informative, and occasionally shocking, this is a book for executives or leaders willing to take a more courageous approach, and for anyone interested in applying tried-and-tested military approaches to secure success in their own life. Praise for Who Dares Wins in Business : 'In an era when the hard-won lessons of military operations are seldom transferred first-hand to the commercial battle-ground, Sharpe offers a unique and grounded military "phronesis" examining the virtues of courage and resilience. A must read' - Dr Bryan Watters OBE, Professor of Leadership, Cranfield University 'A good read. Sharpe has certainly done his homework, and generated lots of interesting, relevant facts and stories from both military and corresponding business situations' - Ben Legg, CEO, AdKnowledge Joff Sharpe is a former member of the SAS who has also run an internet company for Rupert Murdoch, been Piers Morgan's HR director, run operations for a billion-pound investment trust and lived among the Iban people of Borneo. He has also helped many international companies to improve their performance. Joff Sharpe lives in London. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ www.theplacementclub.com Links: https://www.andrewlownie.co.uk/authors/joff-sharpe https://www.linkedin.com/in/joffsharpe/ Order Who Dares Wins in Business here: https://www.amazon.com/Who-Dares-Wins-Business-principles/dp/1839014474/ www.ulin.group Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Melody Herschorn, book coach and author of Make a Big Impact with Your Book, about how professionals can establish authority, credibility, and trust by writing a book. Melody explains that a well-crafted book serves as a powerful tool for personal branding and business development, providing potential clients with tangible proof of expertise. She emphasizes that while many professionals consider writing a book, most never take action due to uncertainty about where to start. By following a structured approach, professionals can create a book that enhances their credibility and attracts new business opportunities. Key topics include how to choose the right book topic, structuring content around common client questions, and using storytelling, client transformations, and data to make a book engaging and persuasive. Melody shares the three key publishing paths—traditional, hybrid, and independent—and explains why independent publishing often provides the greatest creative control and financial benefit. She also outlines effective book marketing strategies, including leveraging LinkedIn, podcast guest appearances, and speaking engagements to maintain visibility long after the book launch. Additionally, Melody highlights common pitfalls in book writing, such as failing to plan for long-term marketing, neglecting professional editing, and burnout from an overly intense launch strategy. This episode provides a step-by-step roadmap for professionals looking to use book authorship as a business development tool. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Known for helping attorneys become bestselling authors and get positioned as experts in their practice area, Melanie Herschorn wants to help you step into your spotlight as an authority. As a publisher and book marketing strategist, she’s on a mission to empower new authors to make an impact and grow their income with their signature book. With her comprehensive background of over 20 years as a celebrity publicist, award-winning journalist in radio, print, and TV, as well as a clothing designer and entrepreneur, Melanie is uniquely positioned to support authors to step into thought leadership and make a big impact with their book. She earned a master's degree in journalism from the University of Southern California where she graduated first in her class. Melanie grew up in Canada has lived on both US coasts and now resides in Arizona with her husband, daughter and son, her dog Marty and her cat Phoebe. Her award-winning book, Make a Big Impact with Your Book, is available now. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Links: Website: https://yourbigimpactbook.com/ LinkedIn: https://www.linkedin.com/in/melanie-herschorn/ Facebook: https://www.facebook.com/melherschorn https://www.facebook.com/bigimpactbooks Instagram: https://www.instagram.com/bigimpactbooks Book: https://a.co/d/hdlMdSv Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Jen Gilman, legal recruiter and advocate for lawyer well-being, about the six pillars to becoming a happy rainmaker. Jen shares insights from her extensive experience working with attorneys and law firms, emphasizing that success in rainmaking doesn’t always equate to happiness. She explains that many high-achieving lawyers feel trapped in their careers, despite their financial success, because they lack control over their time, well-being, and long-term vision. By focusing on intentional planning, self-care, and business development, lawyers can create a fulfilling and sustainable career. Key topics include the six pillars to becoming a happy rainmaker: 1) Care for yourself, treating oneself like an elite athlete to maintain mental and physical health; 2) Build business, emphasizing the importance of client relationships for autonomy; 3) Plan intentionally, structuring time for both business development and personal well-being; 4) Set boundaries, ensuring work-life balance to prevent burnout; 5) Learn continuously, fostering a growth mindset; and 6) Build a legacy, creating a long-term impact beyond billable hours. Jen also shares practical strategies for planning ahead, developing a business plan to ensure professional growth, and delegating tasks to free up time for more meaningful activities. This episode provides a structured approach for lawyers and professionals looking to enhance their careers, reduce stress, and achieve greater fulfillment in their work. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Jennifer Gillman is President of Gillman Strategic Group, a legal recruiting company focused solely on law firm partner placement. Her goal is to help dissatisfied law firm partners and solo practitioners find the perfect fit at another firm, which can make a dramatic difference in their career and personal satisfaction. Her superpower is being able to tell in 15 minutes whether a law firm partner would be happier changing firms or if their current firm is the best fit. A recovering lawyer herself, Jen knows how busy law firm partners are, and how Jen received her J.D. from New York University School of Law and her undergraduate degree from Brandeis University, magna cum laude. After practicing law for 12 years, she realized that legal recruiting combined her two passions of law and matchmaking. She worked with a full-service New Jersey legal recruiting firm for 10 years, before following her dream and launching Gillman Strategic Group in 2018. Outside of work she enjoys spending time with her lawyer husband and two children. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Links: https://happyrainmakers.com/ https://gillmanstrategicgroup.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Steve Fretzin, business development coach and author, about how lawyers and professionals can overcome common pitfalls that prevent them from building a strong book of business. Steve explains that business development is often treated as a secondary responsibility, leading many professionals to neglect the habits and strategies necessary for long-term growth. He emphasizes that successful rainmakers don’t just "fit in" business development—they structure their schedules and priorities to make it a non-negotiable part of their routine. Key topics include the biggest challenges professionals face in business development, such as poor time management, lack of accountability, and resistance to delegating non-essential tasks. Steve shares practical strategies for tracking time, identifying low-value activities that should be eliminated or outsourced, and structuring a written business development plan with clear goals and action steps. He also discusses how professionals can shift from reactive to proactive business development, using networking, referrals, and thought leadership to create consistent opportunities. Additionally, Steve highlights the importance of having a coach or mentor to hold professionals accountable and refine their strategies. This episode provides actionable steps for professionals looking to take control of their business development efforts and create a predictable, sustainable stream of new clients. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Acting as a kind of “business development therapist,” Steve Fretzin coaches and trains lawyers the most modern-day business development skills, providing precise tips, fresh ideas and actionable tasks that drive tangible results. The host of the BE THAT LAWYER podcast, Steve has been featured in the Chicago Tribune, Crain’s and Entrepreneur.com and has appeared on NBC News and WGN Radio. He has written three books on legal business development, is a regular contributor to the Chicago Daily Law Bulletin and has published articles in Attorney at Law magazine, the National Law Review, the American Bar Association and the Illinois State Bar Association. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Links: https://www.fretzin.com/ https://www.linkedin.com/in/stevefretzin/ https://www.fretzin.com/lawyer-coaching-and-training/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Clinton Gary, founder of Credo Consulting, about how professional services firms can accelerate collaborative growth to maximize firm-wide success. Clinton explains that most law firms and consulting firms struggle to leverage their collective capabilities effectively, often operating in silos rather than as cohesive teams. He emphasizes that true collaboration isn’t accidental—it must be intentionally orchestrated by firm leadership through strategy, culture, and structure. By fostering an environment where professionals actively seek out and leverage firm-wide resources, organizations can create multiplicative value for clients, professionals, and the firm itself. Key topics include the difference between collegiality and collaboration, why a firm’s culture must prioritize proactive teamwork over passive cooperation, and how leaders can structure incentives, processes, and technology to encourage collaboration. Clinton shares strategies for breaking down silos, improving internal knowledge-sharing, and creating a structured business development system that engages professionals at every level. He also discusses the role of leadership in orchestrating collaboration, how to implement practice group effectiveness initiatives, and why law firms that embrace collaboration are more successful in retaining talent and growing client relationships. This episode provides a practical roadmap for firm leaders looking to unlock the full potential of their teams through a structured, strategic approach to collaboration. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Clinton Gary, Founder of CREDO Consulting, guides law firms and coaches' lawyers to achieve Collaborative Growth by growing strategically and collaborating effectively. With over 25 years of experience in strategy and business development at leading Am Law firms and global organizations, he is a recognized industry leader. Clinton’s expertise and award-winning approach drive sustainable success. Visit www.credocg.com ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Links: https://www.linkedin.com/in/clintongary/ https://credocg.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Lynn Tellefsen Stehle, a law firm marketing and business development expert, about how to improve lawyer engagement in business development. Lynn shares insights from her extensive experience in legal marketing, emphasizing that successful business development requires a shift in mindset, structured systems, and leveraging individual strengths. She explains that many attorneys struggle with business development because it’s not a skill taught in law school, and some feel uncomfortable with the idea of self-promotion. However, by focusing on relationship-building and providing value, lawyers can engage in business development in an authentic and effective way. Key topics include how law firms can structure their teams for business development success, the importance of assigning roles based on individual strengths, and how firms can support lawyers through training, coaching, and technology. Lynn discusses how law firm leaders can create a culture of collaboration, ensuring that attorneys feel supported rather than pressured in their business development efforts. She also explores how firms can use modern CRM and data-driven marketing strategies to track and enhance business development outcomes. Additionally, she shares insights on how firms can use business development as a recruiting tool to attract lateral partners, emphasizing that rainmakers are drawn to firms with strong business development infrastructure. This episode provides practical strategies for law firms looking to increase engagement, improve business development results, and create a sustainable growth strategy. Visit: https://therainmakingpodcast.com/ ---------------------------------------- “My journey began in legal technology, where I spent 15 years developing and marketing IP software systems and services. Later, as the head of marketing and business development for three AmLaw 100 firms, I helped lead growth initiatives that resulted in profitable expansion, leveraging technology to enhance productivity, and strengthening of key client relationships. “Throughout my career, I've excelled at developing highly responsive and effective marketing and business development operations and initiatives, coaching lawyers in business development, tailoring strategies to their individual strengths and firm cultures. I've consistently implemented successful initiatives that have profitably expanded and strengthened the business. My "superpower" is the ability to effectively coach and engage lawyers by meeting them where they are at to help them chart their unique pathway to growth. “Today, as the head of Client Collaboration at Nexl, I help law firms find better ways to grow. By leveraging Nexl’s platform, I help our clients to adapt modern tech to expand lawyer engagement, participation in business development, and marketing activities that lead to stronger client relationships and profitable new business. “I'm passionate about bridging the gap between legal services and technology, helping firms overcome change management challenges and embrace modern tech for growth. If you're interested in discussing legal marketing trends, innovative business development strategies, interested in how modern technology can transform law firm operations, let's connect!” ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Links: https://www.linkedin.com/in/lynntell/ [email protected] https://go.nexl.cloud/rainmakerconfidential Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Chuck Curtis, former Senior Director of Attorney Recruiting at Pillsbury and now a management consultant, about how to recruit and retain top-tier rainmakers. Chuck shares insights from his decades-long experience in law firm recruiting, explaining that rainmakers are not just top billers—they are business advisors who deeply understand their clients' needs and build high-performing teams. He emphasizes that attracting and keeping these elite professionals requires strategic alignment, leadership involvement, and a firm culture that supports their growth. Key topics include why successful rainmakers move firms, the factors that motivate them—such as better platform support, increased growth opportunities, and stronger team incentives—and how firms can position themselves as the ideal destination for these high-impact partners. Chuck discusses how law firm leaders can play a direct role in recruiting rainmakers, why compensation alone is not enough, and how to structure offers that appeal to both the individual and their team. He also shares best practices for integrating lateral partners successfully, ensuring they feel supported and aligned with firm leadership from day one. This episode provides valuable strategies for firms looking to attract and retain top-tier legal rainmakers while avoiding the common pitfalls that cause them to look elsewhere. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Chuck Curtis offers consulting and coaching services to law firms: * Developing and executing effective partner hiring strategies and initiatives * Aligning firm leadership, practice section leaders, and partner recruiting leaders and teams in most effectively identifying winning partner hiring strategies, including firm branding, and implementing them in the marketplace * Assessing and improving partner hiring teams * Creating a positive firm culture around hiring and retaining lateral partners * Developing a written framework for new partner integration, beginning during the interview process * Providing one-on-one integration coaching to new partners to optimize their successful integration, including onboarding their existing clients and maximizing their exposure to current firm clients and attorneys * Providing one-on-one coaching to law firm Chiefs, Directors and Managers regarding how to excel in their roles and provide maximum value to their firms while maintaining personal balance ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Links: https://www.linkedin.com/in/charles-curtis-7461a39/ [email protected] https://clcurtis31consulting.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with David Greer, entrepreneur, coach, and author of Wind in Your Sails, about how professionals can 10X their business development efforts by identifying and leveraging industry secrets. David explains that standing out in a competitive market requires more than just being slightly better than the competition—it requires a transformational approach that makes switching to your services a no-brainer for clients. He emphasizes that professionals must examine their entire business development process, from first client interaction to service delivery, to uncover hidden opportunities for differentiation and value creation. Key topics include how to identify and expose industry secrets—the inefficiencies or weaknesses competitors don’t want clients to see—and how to build a strategy that makes your offering significantly better than alternatives. David shares real-world examples of companies that achieved a 10X competitive advantage, from improving responsiveness and service delivery to leveraging technology for instant results. He also discusses how professionals can break free from industry norms, develop unique client experiences, and implement small strategic changes that lead to exponential business growth. This episode provides practical strategies for professionals looking to rethink their approach, create standout client experiences, and maximize their impact in the market. Visit: https://therainmakingpodcast.com/ ---------------------------------------- While still in university getting his degree in computer science, David joined Robelle Solutions Technology as the first employee after the founders. After joining Robelle, he got permission from his 4th year professors to take a week off so he could fly to an international conference to give his first ever technical presentation. During David’s tenure as co-owner and President of Robelle, he traveled the world giving a new presentation every year, building Robelle into the world’s leading provider of HP 3000 solutions. He is a co-author of The IMAGE/3000 Handbook, the reference work for the HP 3000 IMAGE database management system. After leaving Robelle, David has been an angel investor, director, and senior executive to numerous companies always working 1-on-1 with entrepreneurs to grow their business. In 2015, he became an entrepreneurial coach and launched his book Wind In Your Sails: Vital Strategies to Accelerate Your Entrepreneurial Growth. Spend one hour reading Wind In Your Sails, attend a one hour talk with him, or get one hour of 1-to-1 coaching and you will have 3 concrete action items that will shift and accelerate your business within 90 days. In his spare time, David enjoys the beauty, water, and mountains of the Vancouver area, while taking occasional adventure breaks with his wife, Karalee. David and Karalee are committed to their three children, spending time supporting them in the many and varied activities they are involved with, including skiing together as a family in Whistler. When not writing books, coaching, or speaking, you might find David hiking, skiing, or sailing across oceans. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Links: https://coachdjgreer.com/ https://www.linkedin.com/in/davidgreer/ Buy David’s book here: Wind In Your Sails: Vital Strategies That Accelerate Your Entrepreneurial Growth https://www.amazon.com/WIND-YOUR-SAILS-Strategies-Entrepreneurial-ebook/dp/B00TRPZW3O/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Larry Levine, author of Selling in a Post-Trust World, about how professionals can build authentic relationships and establish trust in an increasingly skeptical marketplace. Larry explains that trust is the currency of sales and business development, yet many professionals struggle to earn it due to broken promises, inconsistent follow-through, and transactional approaches. He introduces a structured formula for building trust, emphasizing that successful rainmakers prioritize authenticity, meaningful value, and disciplined habits to create long-term client relationships. Key topics include the four pillars of the trust formula: Authentic Relationships (AR), Meaningful Value (MV), Inspirational Experiences (IE), and Disciplined Habits (DH). Larry discusses how professionals can build deeper relationships by understanding client goals, adding unique business insights, and showing consistency over time. He also shares how creating inspirational client experiences—not just delivering services—helps differentiate professionals in competitive industries. Additionally, Larry provides powerful questions professionals can ask clients to uncover deeper needs and build long-term loyalty. This episode delivers practical, high-impact strategies for professionals looking to improve trust, deepen client engagement, and elevate their rainmaking approach. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Larry Levine is an author, podcast host, and speaker for organizations who wish to grow their sales revenue. You can listen to his podcast https://www.sellingfromtheheartpodcast.com/ and connect with him on LinkedIn here: https://www.linkedin.com/in/larrylevine1992/ ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Links: https://sellinginaposttrustworld.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Jacob Parks, business strategist and author of Never Say Sell, about the anatomy of a rainmaking organization and how firms can build a culture of business development excellence. Jacob explains that while many professional service firms rely on a few standout rainmakers, the most successful organizations embed business development into their structure, incentives, and culture. He emphasizes that firms should shift from focusing on individual sales stars to creating a scalable system where every partner and leader contributes to growth. Key topics include the biggest institutional barriers to rainmaking success, such as misaligned incentives, lack of cross-selling between partners, and underutilized technology tools like CRM systems. Jacob shares strategies for breaking down silos within firms, improving collaboration between practice areas, and leveraging AI and automation to streamline business development. He also discusses the importance of training new partners in sales and networking skills, how to use rainmaker panels to transfer knowledge, and why measuring and incentivizing business development contributions can drive firm-wide success. This episode provides practical insights for firm leaders looking to improve collaboration, increase revenue, and create a sustainable rainmaking culture. Visit: https://therainmakingpodcast.com/ ---------------------------------------- President of Strategy for PIE, Jacob Parks is the author of Never Say Sell, a guide to how professional firms expand their business with key clients. His expertise includes partner remuneration and incentive plans, account planning, trigger of engagement, and how to expand a brand to include new service offerings, new industries, or new geographies. He has led client teams for McKinsey, Accenture, and KPMG among others. He leads The PIE Professional Services CMO and CGO network and is a graduate of Gonzaga’s MBA program, having previously taught undergraduate business students. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Links: https://www.linkedin.com/in/jacob-parks/ https://www.profitableideas.com/about/meet-our-team/jacob-parks/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Mo Bunnell, author of Give to Grow, about how investing in relationships is the key to long-term business success. Mo explains that successful rainmakers don’t just focus on closing deals—they prioritize helping others, building trust, and creating genuine connections. He shares insights from his research on high-performing business developers, emphasizing that the top rainmakers are not just a little better—they are often 10 times more successful than the average professional because they consistently take action and focus on adding value to others. Key topics include the five biggest mental barriers that hold professionals back—such as fear of rejection, perfectionism, and feeling too busy—and how to overcome them by shifting mindset and taking consistent action. Mo introduces the “It’s always your move” principle, which encourages professionals to proactively add value and maintain client relationships rather than waiting for opportunities to come to them. He also shares the four gifts of relationship-building: attention, understanding, wisdom, and clarity, explaining how professionals can apply these principles in business development to strengthen trust and increase referrals. This episode provides a practical roadmap for professionals looking to enhance their networking, business development, and client engagement strategies. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Mo Bunnell helps complex organizations grow by scaling business development skills across their organizations and creating a growth-oriented culture. He is the author of Give to Grow, The Snowball System, the host of the podcast Real Relationships Real Revenue, and the founder of Bunnell Idea Group (BIG), who has trained tens of thousands of professionals. BIG’s clients have used Mo and his team’s GrowBIG® training to give their experts a system for growth that creates deep relationships, gives a comprehensive business development framework, and dare we say, is fun to use. Mo started his career as an expert himself, passing all the actuarial exams to earn their highest designation: Fellow of the Society of Actuaries. Today, Mo enjoys working with hundreds of clients including some of the largest, most prestigious service-based organizations. Mo and his wife of over 30 years, Becky, enjoy spending time with their friends and two adult daughters. Outside of work he enjoys working out, backpacking, and playing ultimate frisbee at the national and world levels. Becky and Mo live in Atlanta Georgia with their four horses, two cats, dog, bird and miniature donkey, Louie Hamilton. Mo Bunnell offered seats to his seminar to the first five who request them. You can email Scott Love about this and he will forward your request to Mo Bunnell's team. [email protected] ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Links: https://www.linkedin.com/in/mobunnell/ https://bunnellideagroup.com https://bunnellideagroup.com/givetogrow/ www.givetogrow.info Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Kathy Richardson, legal recruiter and well-being advocate, about the importance of mental, emotional, and physical well-being for rainmakers. Kathy shares insights from her experience working with lawyers and professionals who face intense pressure to perform, explaining that success in business development is directly tied to personal well-being. She emphasizes that professionals often neglect their health—mentally, emotionally, physically, financially, and even spiritually—while chasing career success, leading to burnout, dissatisfaction, and decreased effectiveness. Key topics include how well-being affects business performance, the dangers of "grind culture" and overwork, and the signs professionals should watch for that indicate their well-being is suffering—such as dreading Monday mornings or feeling constantly drained. Kathy shares practical self-care strategies, including daily meditation, mindful work environments, and maintaining strong social connections to create balance. She also discusses how professionals can align their career choices with their personal happiness and how firms can support inclusion, belonging, and well-being initiatives. Additionally, Kathy introduces her lawyer wellness retreats, which combine yoga, meditation, and career coaching to help professionals reset and refocus. This episode provides actionable steps for professionals looking to protect their well-being while excelling in business development. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Kathryn Holt Richardson is an award-winning legal recruiter and Founder of HR Legal Search, a national search firm based in Austin recognized by Texas Lawyer as a Texas Best Legal Recruiting Firm since 2011. Kathy specializes in placing law firm partners and groups. She also supports office openings and mergers. She has successfully placed hundreds of lawyers across the country including NYC, DC, LA, Chicago and the Bay area. She is also successfully retained by companies to find in-house talent at every level including General Counsel. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Links: https://www.linkedin.com/in/kathryn-holt-richardson-6111a62/ https://www.hrlegalsearch.com/about/kathryn-richardson/ https://www.hrlegalsearch.com/wp-content/uploads/2021/10/Fall2021-Featured-Article-Kathy-Richardson.pdf Learn more about your ad choices. Visit megaphone.fm/adchoices

In this solo episode of The Rainmaking Podcast, host Scott Love shares essential strategies for time management and vision-setting to help professionals maximize productivity and stay aligned with their long-term goals. Scott emphasizes that time cannot be managed—only our habits, focus, and decisions can be controlled. He explains that the key to high performance is clarity of purpose, building strong habits, and eliminating distractions that pull professionals away from their most important work. Through personal experiences and proven techniques, Scott provides a framework for taking ownership of one’s time and career trajectory. Key topics include the importance of defining core values and professional vision, how to establish daily rituals that drive consistent performance, and the power of tracking time to identify and eliminate inefficiencies. Scott shares practical exercises, such as writing down a clear career vision, using daily habit tracking to optimize productivity, and asking the crucial question: “Is this bringing me closer to or further away from my goals?” He also discusses overcoming hesitation in business development, the psychological benefits of setting closing rituals to disconnect from work, and how small habit changes can create exponential improvements in personal and professional growth. This episode provides actionable steps for professionals looking to improve focus, enhance efficiency, and create a long-term success strategy. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Scott Love is a legal recruiter who recruits private equity attorneys for global law firms and facilitates law firm mergers. He also is an author and speaker on client development. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Jim Packard, client development expert and co-author of The Consistency Chain, about the lifetime value of a client and how professionals can nurture relationships for long-term success. Jim shares insights from decades of experience in business development, emphasizing that most professionals focus too much on acquiring new clients rather than strengthening existing relationships. He explains that consistent, meaningful contact with clients is key to retention and referrals, as failing to nurture relationships leads to lost business. Key topics include why businesses should reverse the typical 80/20 rule—spending more time nurturing existing clients rather than chasing new ones, how every month without client contact results in a 10% loss of influence, and the importance of staying top-of-mind through thoughtful, consistent engagement. Jim shares practical strategies for client retention, such as sending personalized greeting cards, making check-in calls, and leveraging small, thoughtful gifts to maintain strong relationships. He also discusses common pitfalls professionals face, such as taking client loyalty for granted and failing to express appreciation. This episode provides actionable steps for professionals looking to maximize client lifetime value, strengthen their network, and increase referrals through consistent engagement. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Jim Packard is the poster child for a life of consistent action. Whether it was being the top-producing paper boy or turning a $500 investment into a $17 million-a-year business, he excelled every day, all day for years. Married for more than four decades, father of two highly successful sons, Jim's consistency extended to his personal life as well. Recognized for his work in the community, he was Jaycees' Man of the Year for both his city and his state. After selling his business to a Fortune 500 company and taking "early retirement", Jim just increased his entrepreneurial interests. He shepherded inventions through development and appeared on QVC over 25 times. Through that venue alone, he sold over a million dollars of a single product. In the area of network marketing, he was a distributor of the year in two different companies, led thousands of distributors and customers, and was always a top 10 money earner. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Links: https://www.linkedin.com/in/jim-packard-b6435535/ ConsistencyChain.com Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Chris Batz, legal recruiter and host of The Future is Bright podcast, about principle-centered rainmaking and the mindset shifts required to achieve lasting business development success. Chris shares insights from his career in legal recruiting, emphasizing that long-term success in rainmaking isn’t about quick wins—it’s about patience, self-awareness, and strategic relationship-building. He explains that rainmakers must focus on compounding their efforts over time, rather than expecting immediate results, and that true success comes from a mindset of continuous learning, resilience, and generosity. Key topics include the power of patience in business development, how to measure success beyond financial goals, and the role of self-awareness in professional growth. Chris shares his philosophy on lifetime client value, emphasizing that professionals should focus on long-term relationships rather than short-term gains. He also discusses overcoming fear in business, explaining that stepping outside one’s comfort zone and embracing challenges leads to exponential growth. Additionally, he highlights the importance of personal development habits, such as exercise, sleep, and reflection, in sustaining high performance. This episode provides a powerful roadmap for professionals looking to cultivate the right mindset, stay the course, and build meaningful, long-lasting client relationships. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Chris Batz is a business development professional & entrepreneur in the executive search industry with a background in public accounting and a mind for big picture strategic thinking & marketing. He is a connector and catalyst for client’s goals. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Links: https://chrisbatz.com/podcast/ https://www.linkedin.com/in/chrisbatz/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this solo episode of The Rainmaking Podcast, host Scott Love shares the five biggest pitfalls that hold business developers back and how professionals can avoid them to achieve greater success. Drawing from his experience recruiting rainmakers and interviewing over 200 business development experts, Scott explains that the key to winning more business isn’t just about effort—it’s about having the right strategy, mindset, and consistency. He provides a roadmap for professionals looking to refine their approach, stand out in a competitive marketplace, and build stronger client relationships. Key topics include the five most common pitfalls in business development: 1) Not effectively communicating their value proposition, where professionals fail to articulate what makes them distinct and valuable; 2) Not paying attention to industry trends, leading to missed opportunities for innovation; 3) Not taking consistent action on new business opportunities, which causes stagnation in client acquisition; 4) Not developing thought leadership, resulting in weaker credibility and fewer inbound leads; and 5) Not asking for referrals, leaving business growth to chance rather than strategy. Scott also discusses how professionals can build momentum in their client development efforts, create a more defined niche, and implement simple systems to attract high-value opportunities. This episode delivers practical, actionable strategies for professionals looking to refine their rainmaking approach and consistently bring in new business. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Scott Love is a legal recruiter who recruits private equity attorneys for global law firms and facilitates law firm mergers. He also is an author and speaker on client development. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Michael Goss, business executive and leadership coach, about how prioritizing profits over purpose can hurt leadership and influence. Michael explains that while profits are essential for any business, they should never be the sole focus—instead, professionals should concentrate on service, relationships, and long-term value creation. He highlights that true influence in business comes from genuine leadership, integrity, and a commitment to helping others succeed, rather than simply closing deals or maximizing short-term gains. Key topics include how shifting from a transactional to a relational approach builds lasting influence, the importance of developing trust and credibility in client interactions, and how leaders can inspire teams by aligning work with a deeper purpose. Michael shares insights on how leaders can reframe success by focusing on impact rather than just revenue, and how professionals can enhance their decision-making by being more attuned to client needs rather than solely chasing the sale. He also discusses the risks of short-term thinking in leadership, the role of authenticity in professional growth, and how influence is built through consistent value delivery, not just authority. This episode provides a powerful perspective on leadership, influence, and business growth that challenges conventional sales wisdom. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Michael Goss is a dynamic and accomplished businessman, a devoted father of four teenagers, and the husband of an incredible woman. With an impressive track record of building and selling multiple seven-figure businesses across diverse industries—including medical, nutritional, marketing, and manufacturing—Michael’s entrepreneurial journey is nothing short of remarkable. His ventures have not only thrived locally but have also had a global footprint, with offices in Europe, Africa, Asia, and the Americas. Collectively, his companies have generated over $300 million in sales. Beyond his own business achievements, Michael is passionate about empowering others to create and scale their own successful enterprises. He specializes in guiding individuals to launch businesses that not only generate significant profits but also enhance their personal lives. Michael’s approach integrates strengthening marital intimacy, raising exceptional children, maintaining a vibrant and healthy lifestyle, and preserving personal identity throughout the entrepreneurial journey. Michael's mentoring focuses on helping people discover their passion, determine their purpose, and tap into their inner power. He firmly believes that it's possible to achieve success in business without compromising on family, health, or personal fulfillment. Michael’s expertise and guidance provide a roadmap to having it all, and he is dedicated to showing others how to attain this fulfillment and prosperity in their own lives. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Links: Site: infiniteCEO.com YouTube: https://www.youtube.com/@Infinite_CEO Instagram: https://www.instagram.com/infinite_ceo LinkedIn: https://www.linkedin.com/in/infiniteceo/ Email: [email protected] Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Jessica Yarbrough, business strategist and growth expert, about how professionals can build credibility and scale their business. Jessica explains that credibility is the foundation of business success, and the most effective way to establish it is by teaching and sharing expertise. She emphasizes that professionals must position themselves as industry authorities by educating their audience through videos, articles, podcasts, and speaking engagements. Rather than simply promoting services, experts should focus on showing how their solutions work to build trust with potential clients. Key topics include overcoming self-doubt when sharing expertise, how to effectively structure teaching content without overcomplicating it, and why social proof is a game-changer in business development. Jessica explains how to leverage testimonials, case studies, and success stories to establish authority and credibility. She also shares insights on identifying urgent pain points in a target audience, pricing services based on value, and avoiding the mistake of undercharging due to self-limiting beliefs. Additionally, she discusses the importance of mindset in scaling a business, including how confidence, strategic decision-making, and consistency play a role in long-term success. This episode provides actionable strategies for professionals looking to increase credibility, attract high-value clients, and grow their businesses efficiently. Visit: https://therainmakingpodcast.com/ ---------------------------------------- 7 Figure Consultant Case Study: How We Scaled a Management Consultant to 7 Figures in a Year https://expertaccelerator.mykajabi.com/cs-maureen-o Ladder of Influence: The Secrets to influencing others to buy from you and scale your authority to grow a 7 figure + coaching or consulting business https://jessicayarbrough.com/influence ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Links: Linkedin: https://www.linkedin.com/in/jessicayarbrough-bizconsultant/ YouTube: https://www.youtube.com/@jessicayarbrough Website: https://jessicayarbrough.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Gary Miller, owner of Miller Resource Group, about building long-term client relationships and establishing a powerful personal brand in executive search. With over 47 years of experience in the recruiting industry, Gary shares real-world insights on how to develop trust with clients, stay top-of-mind, and consistently generate new business. He emphasizes that success in business development isn’t about quick wins—it’s about showing up, building authentic connections, and delivering value over time. Key topics include the importance of genuine care in client relationships, how industry involvement through conferences and associations strengthens credibility, and why rainmakers need to focus on being present where their clients are. Gary shares his strategic approach to networking at industry events, explaining how attending conferences—not just trade shows—positions professionals as trusted advisors. He also discusses leveraging LinkedIn for personal branding, the role of consistency and persistence in business development, and why a single phone call or introduction can change the course of a business. This episode provides actionable insights for professionals looking to build trust, gain more clients, and create a sustainable business development strategy. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Gary Miller has been in the recruiting industry for 47 years and is the CEO of Miller Resource Group, and executive search firm based in the Chicago area that focuses on manufacturing. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Links: https://millerresource.com/ https://www.linkedin.com/in/bestrecruitingfirm/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Travis Hoechlin, CEO of Rise Up Media, about how professional services firms can effectively market themselves online. Travis, an expert in digital marketing for law firms and other professional service providers, explains that a strong online presence is no longer optional—it’s essential for attracting and converting potential clients. He emphasizes that firms must optimize their digital footprint to remain competitive, ensuring they are visible and easily discoverable by prospects searching online. Key topics include the importance of a well-optimized website, how Google reviews and online reputation management influence client decisions, and the three key areas of Google search that firms must dominate—local service ads, pay-per-click ads, and organic search rankings. Travis shares strategies for maximizing conversions, including how to structure a website for mobile users, the role of content marketing in search engine optimization (SEO), and how paid advertising can provide an immediate return while SEO builds long-term credibility. He also discusses common pitfalls firms face, such as failing to answer incoming calls and losing potential clients due to poor follow-up processes. This episode provides practical, actionable steps for professionals looking to strengthen their online presence, increase lead generation, and optimize their marketing investment. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Travis Hoechlin is the CEO of Rize Up Media, a marketing company that helps Law Firms generate new clients from the Internet, increase revenue & help grow their businesses. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Starting on June 25 at 1 PM Eastern time, Scott Love will lead a virtual six-session masterclass with a small group of professional service providers on the topic of rainmaking. Space is limited. Get your seat today at www.rainmakingseminar.com. Use discount code “podcast” for a $200 tuition discount. Links: https://www.rizeupmedia.com/ https://www.linkedin.com/company/rizeupmedia/ https://www.instagram.com/rizeupmedia/ https://twitter.com/rizeupmedia https://www.facebook.com/rizeupmedia Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Sophia Matveeva, CEO and founder of Tech for Non-Techies, about how professional service providers can attract and work with tech clients. Sophia, an expert in tech education for business professionals, explains that technology is reshaping every industry, making it a lucrative and forward-thinking niche for consultants, lawyers, and other service providers. She emphasizes that understanding the language and mindset of tech founders, venture capitalists, and startup executives is essential for building relationships and winning business in this sector. Key topics include the importance of learning the fundamentals of tech without becoming a coder, how to segment the tech industry into consumer and enterprise sectors, and how professionals can leverage tech accelerators and networking opportunities to gain credibility. Sophia shares three actionable steps: 1) Acclimate to tech language by listening to tech podcasts and industry news, 2) Engage with the industry by attending tech accelerators and networking events, and 3) Build credibility by mentoring startups or advising at incubators. She also highlights common pitfalls, such as trying to learn coding unnecessarily instead of focusing on industry fluency and relationship-building. This episode provides practical strategies for professionals looking to break into the tech sector, position themselves as trusted advisors, and capitalize on the rapid growth of digital transformation. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Starting on June 25 at 1 PM Eastern time, Scott Love will lead a virtual six-session masterclass with a small group of professional services providers on the topic of rainmaking. Space is limited. Get your seat today at www.rainmakingseminar.com. Use discount code “podcast” for a $200 tuition discount. Sophia Matveeva is the CEO & founder of Tech For Non-Techies, an executive education and consulting company. Sophia has contributed to the Harvard Business Review, Financial Times, The Guardian, and Forbes on entrepreneurship and technology, and hosts the top-rated Tech for Non-Techies podcast. She has also guest lectured at the University of Chicago, London Business School, and Oxford University. Sophia is a start-up mentor at the Chicago Booth Polsky Center of Entrepreneurship and has advised leading accelerators including Chicago Booth’s New Venture Challenge and the Techstars x Blackstone Launchpad. She holds an MBA from Chicago Booth, and a BSc (Hons) in Politics from Bristol. She speaks English, Russian, and French. Sophia also sits on the Advisory Board to Riviter, which uses AI to predict consumer trends for the world's biggest brands. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Links: https://www.linkedin.com/in/sophia-matveeva-556365a/ techfornontechies.co/ podcasts.apple.com/gb/podcast/tech-for-non-techies/id1516475320 Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Jim Kraus, President of the Buyer Persona Institute, about leveraging buyer personas to better influence buying decisions. Jim explains that understanding the buyer’s journey—from the moment a prospect recognizes a need to their final purchasing decision—is essential for professionals looking to differentiate themselves, build trust, and increase sales effectiveness. He highlights that trust, not just price, is the primary factor in winning business, and that by aligning messaging with the key triggers and concerns buyers experience, professionals can position themselves as the clear choice. Key topics include the five critical elements of a buyer’s journey: 1) Triggers that spark a need for change, 2) Key success factors buyers seek, 3) Perceived barriers that create hesitation, 4) Decision criteria that guide the selection process, and 5) The buyer’s full decision-making journey. Jim shares how professionals can conduct interviews with recent buyers to uncover these insights and then map them to their firm’s strengths to craft a compelling, differentiated value proposition. He also discusses how professionals can refine their business development approach using buyer persona research, ensuring they engage prospects in a way that resonates with their needs and concerns. This episode provides practical strategies for professionals looking to improve sales effectiveness by deeply understanding what drives their clients' purchasing decisions. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Jim is the President of Buyer Persona Institute (BPI) and a leading authority on buyer personas and buying insights. BPI’s buyer persona research and workshop methodologies have become the gold standard for thousands of marketers in hundreds of companies worldwide that rely on these studies to reveal everything a prospective buyer needs to know and experience to have confidence in their solution. Marketers use these insights to develop strategies and messaging that drive more leads, improve conversion rates, and helps sales hit their numbers. In addition to his work at BPI, Jim is an avid blogger, author of the Buyer Persona Buzz newsletter, and is currently working on a second edition of the book Buyer Personas with BPI’s founder, Adele Revella. He also frequently speaks at events and podcasts to advance the thinking around buyer personas and buying insights more broadly. Outside of work, Jim enjoys travel, reading, sports, and spending time with his family. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Links: www.Buyerpersonas.com Learn more about your ad choices. Visit megaphone.fm/adchoices

In this special 200th episode of The Rainmaking Podcast, host Scott Love reflects on three key trends that have shaped business development and rainmaking success over the past few years. He shares lessons learned from interviewing top industry experts and discusses how professionals can apply these insights to stand out in an increasingly competitive market. Scott also introduces game theory concepts to help professionals predict business outcomes and optimize their client development strategies. Key topics include the three major trends in rainmaking success: 1) Empathy, the ability to understand and connect with clients on a deeper level; 2) Active Listening, which helps professionals uncover pain points and build trust; and 3) Distinction, the importance of identifying and leveraging unique personal or professional traits to differentiate from competitors. Scott also discusses how to gamify business development using a point-based system to track key performance activities, inspired by principles from blackjack and MIT-style card counting strategies. He shares how professionals can measure and refine their business development approach, ensuring they focus on high-value activities that yield the greatest ROI. This episode provides a roadmap for professionals looking to enhance their sales effectiveness, build stronger client relationships, and create a sustainable rainmaking process. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Scott Love is a legal recruiter who recruits private equity attorneys for global law firms and facilitates law firm mergers. He also is an author and speaker on client development. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Rainmaking Podcast, host Scott Love speaks with Hugh Hornsby, sales leader and business transformation expert, about the power of people-based leadership and building high-performance teams. Hugh shares his experiences leading and turning around multiple companies, growing businesses from tens of millions to over $150 million in revenue. He emphasizes that success in business isn’t just about numbers—it’s about investing in people, creating belief systems, and fostering a culture of personal growth and accountability. He explains that true leadership is about empowering individuals to overcome their personal and professional barriers so they can reach their full potential. Key topics include identifying intrinsic motivation in employees, the importance of developing self-belief and personal accountability, and how to build a culture of collaboration where team members invest in each other’s success. Hugh shares insights on coaching employees past their mental barriers, using gratitude practices to shift mindset, and structuring team meetings for maximum impact. He also discusses the challenges leaders face in scaling businesses, including the CEO mindset shift needed to delegate effectively and how to avoid micromanagement while building trust and autonomy within teams. This episode provides practical strategies for professionals looking to transform their leadership approach, develop stronger teams, and achieve exponential business growth. Visit: https://therainmakingpodcast.com/ ---------------------------------------- Hugh Hornsby is a turnaround expert, a culture-developer, and a sales expert. Throughout his career, he has worked in positions that have made significant improvements to companies through his team-building skills, leadership, and philosophy of personal development. ---------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Links: https://www.linkedin.com/in/hugh-hornsby-51986b10/ [email protected] Learn more about your ad choices. Visit megaphone.fm/adchoices