The Profitable Tradie Podcast

What are you built for? The human body is a very complicated machine, with lots of moving parts, and pretty much everything serves a purpose, even stress. Stress is part of the ‘fight or flight’ response, basically your heart races, your breath quickens and muscles get ready for action. So in prehistoric times stress is what would get you away from a sabretooth tiger, but it was short term, either you escaped the savage animal, or you became its breakfast.You’re not built to be stressed for hours, days, weeks or months. Being stressed long term can cause headaches, depression, heartburn, insomnia, weak immunity, high blood pressure, high blood sugar, stomachache, heart palpitations, heart attacks, the list goes on. You need to be able to get on top of stress whenever it should arise… because eliminating it isn’t really an option, unfortunately its just part of being a business owner.In this episode you’ll learn about dealing with the stresses of being a business owner, along with some coping mechanisms that will help you keep a lid on it. You’ll learn how to catch yourself in a stress cycle and break out of it. There is even a book recommendation for one of the best things you can read (or listen to) for teaching yourself to deal with stress. It’s important to take care of your body, you only get one… mental health is serious, stop pushing it to the side. WHAT YOU’LL GAIN FROM IMPLEMENTING TODAYS PODCAST:An understanding of how stress effects the way you workA great book recommendation for dealing with stressImproved physical and mental healthLINKS MENTIONED IN THIS EPISODE:Join our FREE private community of trades business owners in our Facebook groupSubscribe to our YouTube ChannelGet a copy of the Profitable Tradie bookReady to take your business to the next level? Fill in this form to see if what we do will work for you and your business

Get it out of your head! Take building a house… imagine if the first person to build a house was the only one who knew how to do it, and every time someone else wanted to build a house they would have to get that person to come and show them how to do it. Tell ya what… there wouldn’t be a hell of a lot of houses built, and the poor bugger would be so stressed-out racing around to show it to everyone and burnt out from repeating themselves. Instead, the process was documented and now anyone can follow it.Same goes for your business, if you’re the only one who knows how to do something then you’re gonna be racing around trying to show everyone how to do it. There’s so many things that could go pear shaped, like if you forget to mention something in the process then the job gets done wrong, if someone isn’t listening at one point then the job gets done wrong, if you’re not available then the job gets done wrong… the list goes on.In this episode you’ll learn about the power of systems and why it is absolutely vital to systemize your business and how it will reduce mistakes, reduce callbacks, save time, save money, make your business more valuable, get you paid more, the list is pretty much endless. You’ll also learn how to create a system and a tip for creating one while only doing 15% of the work yourself. There’s even some hacks shared on creating digital systems in minutes. WHAT YOU’LL GAIN FROM IMPLEMENTING TODAYS PODCAST:A guide for creating systems that you or your team can followHacks for taking all the hard work out of creating digital systemsYou’ll save hours on training by using this one trickLINKS MENTIONED IN THIS EPISODE:Join our FREE private community of trades business owners in our Facebook groupSubscribe to our YouTube ChannelGet a copy of the Profitable Tradie bookReady to take your business to the next level? Fill in this form to see if what we do will work for you and your business

Double your profit with a 10% change in price. Doesn’t sound right? Listen and be pleasantly proven wrong. It’s natural to think that putting your prices up will result in you losing clients but that’s not the case, and in the episode you will learn why. Other than having a top tier team pricing is arguably the most important thing to get right in your business.Think about it like this… when was the last time you bought a coffee? Or Tea? Or even a cheeky hot choccy? Was it more or less expensive than it was a year ago? More, right? But you didn’t say no, you still paid for it. Because costs are going up, so a price rise is to be expected. Why would your business be any different? Your staff are more qualified, you take more risk, your job is harder for the average person to do themselves, your materials are more expensive… so charge for it.In this episode you’ll learn about the power of price and how it can create an absolute truck load of opportunity for your business. You’ll also get an idea of what happens when you don’t charge enough and how it can result in worse customer service for your clients. You need to have enough “fat” in your margins to create a safety net on your jobs, otherwise you could be one mistake away from copping some big losses.WHAT YOU’LL GAIN FROM IMPLEMENTING TODAYS PODCAST:An ability to create much higher profit marginsBetter customer experience for your clientsAn understanding of how margin can be used to create a safety net on your jobsLINKS MENTIONED IN THIS EPISODE:Join our FREE private community of trades business owners in our Facebook groupSubscribe to our YouTube ChannelGet a copy of the Profitable Tradie bookReady to take your business to the next level? Fill in this form to see if what we do will work for you and your business

You’re not the best version of yourself when you’re under the pump, it’s scientific, your body goes into ‘fight or flight’ mode and starts sending blood to your major muscles to help you ‘survive’. You essentially turn into a stupider version of yourself and will start making suboptimal decisions. That’s not even the worst part… because your brain often isn’t operating properly you won’t even realize that you’re stressed out causing you to get stuck in a vicious ‘overwhelmed’ cycle.Imagine you’re flying a plane and all of a sudden, the engines lose power, what are you doing? Probably panicking, flicking every damn switch in sight hoping something will make the engines roar back into life. What does a pilot do? They remain calm and instantly reach for the emergency manual so they can identify what the issue is then find the correct procedure to follow to solve it or get the plane on the ground safely. When it comes to you in your business you need to be like a pilot.In this episode you’ll learn how to make an ‘emergency manual’ for yourself and what to do when the effects of being under the pump start to get the better of you. There’s even a tip on how to identify when you’re under the pump because sometimes that’s trickier than you’d think. If you let it get out of control you can easily become unhinged, agitated, with a shorter fuse, and are far from approachable. How you behave flows through your team and your business… you need to be able to keep a level head and be at your best leading from the front. WHAT YOU’LL GAIN FROM IMPLEMENTING TODAYS PODCAST:Knowledge on how to create a go to ‘emergency manual’ for when you’re under the pumpA better performance from yourself a business ownerA more positive vibe from your team and business as a wholeLINKS MENTIONED IN THIS EPISODE:Join our FREE private community of trades business owners in our Facebook groupSubscribe to our YouTube ChannelGet a copy of the Profitable Tradie bookReady to take your business to the next level? Fill in this form to see if what we do will work for you and your businessThanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating. If you think that’s too high, tell us why that is, we’d love to hear from you! Just shoot me an email with the word ‘PODCAST’ in the subject line to [email protected]

Does this sound familiar… things are a bit all over the place, you’re being pulled in 15 different directions, you know you need some systems in place to conquer the chaos, but are too busy dealing with the problems that the systems would fix. You’re not alone, it’s easy to get stuck on the hamster wheel, but just like that stick you stuck in the front wheel on your little brothers bike to send him flying over the handlebars, you need to do something to put a stop to the cycle.Every single person from Elon Musk, to a fresh born baby has the exact same asset… we all have 24 hours in the day, no one has more, no one has less. So when it comes to getting things done you just have to make the time. Saying “I don’t have time” is a weak excuse, you do have time, but you’re choosing to prioritize other things, which isn’t wrong or even your fault for that matter, but you have to understand that when you’re saying “yes” to things, you’re saying “no” to something else.In this episode you’ll learn how to make time to work on your business so it isn’t working you over. If you’re constantly helping on projects and fixing mistakes, then you’re not working on the business and moving it forward. You should be working on processes that allow your team to handle projects start to finish, and systems that stop mistakes happening, that way you’re building a business that gives you more time. And we all know, time is money.WHAT YOU’LL GAIN FROM IMPLEMENTING TODAYS PODCAST:More time to work on the business instead of constantly working in itBetter physical and mental health More efficient and effective productivity from your teamLINKS MENTIONED IN THIS EPISODE:Join our FREE private community of trades business owners in our Facebook groupSubscribe to our YouTube ChannelGet a copy of the Profitable Tradie bookReady to take your business to the next level? Fill in this form to see if what we do will work for you and your businessThanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating. If you think that’s too high, tell us why that is, we’d love to hear from you! Just shoot me an email with the word ‘PODCAST’ in the subject line to [email protected]

Everyone has had the saying “You only get one chance at a first impression”. So most business owners make sure to make eye contact, give a solid handshake, listen, all that good stuff, but what if the first impression is on the phone? It’s still a first impression, and if it’s the work phone, it’s a very important first interaction with your business. Being polite, energetic, and knowledgeable is a good start but that’s only scratching the surface.What if you could increase the chances of you getting paid, increase the value of each job, close more jobs, create more opportunities for work, and grow your database all from the one call. You probably just never thought to do it, you never saw your boss do it back before you had your business. But that’s why you went out on your own, to be better than your old boss. It’s one of the many reason you should have an enquiry script.In this episode you’ll learn about the Enquiry Script and how you can use it to do all the things mentioned above whilst also making a good first impression and making sure the caller knows you’re professional. The Enquiry Script is a fantastic tool that is useful in one man band businesses, all the way through to businesses with hundreds of staff, a lot the big companies already use an enquiry script. You’ll be able to control the experience even when it’s not you answering the phone, and test different, approaches to closing more leads, this one is a must have. WHAT YOU’LL GAIN FROM IMPLEMENTING TODAYS PODCAST:Create a consistent professional first impression with callersClose more jobs, get paid, grow your database, find more workA platform to test the best way to convert leads into work LINKS MENTIONED IN THIS EPISODE:Join our FREE private community of trades business owners in our Facebook groupSubscribe to our YouTube ChannelGet a copy of the Profitable Tradie bookReady to take your business to the next level? Fill in this form to see if what we do will work for you and your businessThanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating. If you think that’s too high, tell us why that is, we’d love to hear from you! Just shoot me an email with the word ‘PODCAST’ in the subject line to [email protected]

“Luck”. It’s a term that gets thrown around pretty loosely. Someone grows their business, signs a big client, hires a top shelf tradesperson, and people say “man… they got lucky”. It’s easy to think that way when you didn’t see all the work that person put into systemization that allowed the business to grow, you didn’t see the world class service shown to the big clients before they signed, you didn’t see the hard work put into developing a culture that made the top shelf tradesperson apply.While a lot of terms are thrown around and quotes get used that are pretty questionable, there’s one saying that’s pretty damn solid. “You make your own luck”. Whether you agree with that statement or not comes down to your attitude, and never underestimate the difference a good attitude can make. Most business owners are capable of a lot more than what they think, but they get in their own way.In this episode you’ll learn the difference between the winner’s mentality and the loser’s mentality, and what effect that has on the results you’re getting in your business. You’ll learn how to quickly change your perspective by asking the right questions, and how dramatically that will change the outcome. By the end of the episode, you’ll have heard the hard truth and will be in the best position to create some luck for yourself. WHAT YOU’LL GAIN FROM IMPLEMENTING TODAYS PODCAST:Learning how to use perspective questions to get better resultsAn understanding of the winner’s and the loser’s mentalityA new attitude toward effort so you can get results worthy of your hard workLINKS MENTIONED IN THIS EPISODE:Join our FREE private community of trades business owners in our Facebook groupSubscribe to our YouTube ChannelGet a copy of the Profitable Tradie bookReady to take your business to the next level? Fill in this form to see if what we do will work for you and your businessThanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating. If you think that’s too high, tell us why that is, we’d love to hear from you! Just shoot me an email with the word ‘PODCAST’ in the subject line to [email protected]

When the vast majority of Plumbing, Electrical, Glazing, Tiling, and other similar service based trades businesses want to increase profit, they look at the overhead costs and find things to cut. But is that really the best option? In almost all cases, trying to reduce overhead costs is the enemy of progress because when you’re running too lean you don’t have the necessary infrastructure to grow or operate at a high level.Think of it like this, when you were setting up your business you brought a vehicle, any tools you needed, materials, a laptop for admin, and you weren’t concerned with the overheads because you knew you needed to spend money to make money, you believed in yourself to make that money back. So what happened? Don’t let that mentality change. When it comes to growing your business, scaling, reducing the reliance on you as the owner, you need to have the same attitude toward those costs.In this episode you’ll learn why overheads are not the enemy and how they can be used to sculpt your business into whatever you want it to be. You will learn about the overhead range and where you want to be so that you are getting the most out of your business. Remember, reducing overheads actually comes at a cost of its own, which is all explained in the episode, if you don’t get this right it will eat into your growth, your profit, and your time.WHAT YOU’LL GAIN FROM IMPLEMENTING TODAYS PODCAST:A new lens to look at overheadsAn understanding of the overhead rangeMaximization of the return you get from your businessLINKS MENTIONED IN THIS EPISODE:Join our FREE private community of trades business owners in our Facebook groupSubscribe to our YouTube ChannelGet a copy of the Profitable Tradie bookReady to take your business to the next level? Fill in this form to see if what we do will work for you and your businessThanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating. If you think that’s too high, tell us why that is, we’d love to hear from you! Just shoot me an email with the word ‘PODCAST’ in the subject line to [email protected]

For most owners of Plumbing, Electrical, Landscaping, Tiling, or similar service based trades businesses selling a business only happens once. That poses a few challenges but also some opportunities, with one of the challenges being that because you only do it once you’re not well prepared and probably don’t even know how to make a business more valuable and more profitable.You work hard anyway, so you might as well direct that hard work toward making the business more valuable, after all, it has the potential to be the most valuable asset you own, assuming it’s not already. You don’t want to work all these years, to go to cash in your chips and find out that chips aren’t worth anything. It’s not as simple as just making sales or looking at a similar sized business and assuming yours is worth the same, you need to know your stuff.In this episode you’ll learn how to value your business and equations involved with getting an estimate of what your business is worth. If you want a shortcut hit the link below to download the Business Value Calculator. You’ll also learn how you can make your business more valuable and attractive to a potential buyer. Finally, you will learn about the different types of risk and how to avoid them so they don't effect the value of your business.WHAT YOU’LL GAIN FROM IMPLEMENTING TODAYS PODCAST:How to value your business and what the numbers meanHow to make your business more valuable and attractive to buyersThe risks that you need to avoid so the value isn’t effectedLINKS MENTIONED IN THIS EPISODE:Download a free Business Value CalculatorJoin our FREE private community of trades business owners in our Facebook groupSubscribe to our YouTube ChannelGet a copy of the Profitable Tradie bookReady to take your business to the next level? Fill in this form to see if what we do will work for you and your businessThanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating. If you think that’s too high, tell us why that is, we’d love to hear from you! Just shoot me an email with the word ‘PODCAST’ in the subject line to [email protected]

There’s a number of reasons that a business won’t grow, sales, systems, marketing, but very rarely will a business put their own team under the microscope. A lot of responsibility lies with your team, or at least as much as you are willing to give them. But like most owners you try to do everything yourself because to be fair, you’re good at it, that’s why you got to owning a business. But what cost does that come at?It's understandable because you want to ensure a high level of quality, but if you’re trying to manage everything you’re robbing your team of the opportunity to grow and develop. It’s easy to think they can’t handle the responsibility because they always make mistakes, but as hard as it is to admit, that is often the fault of the owner. Employees don’t learn to problem solve unless you provide them with the environment to do so.In this episode you’ll learn how to create a culture that encourages accountability and initiative from your team without you actually having to tell them or teach them the qualities. You’ll be able to unlock the true potential of your team, making them far less reliant on you. That is the real win as you spend less time answering questions, fixing mistakes, and putting out fires, so you can focus on business improvement… or even just putting your feet up for a few minutes.WHAT YOU’LL GAIN FROM IMPLEMENTING TODAYS PODCAST:Create a culture that cultivates accountability and initiativeMake your team less reliant on you for small day to day decisionsUnlock your teams full potential allowing them to develop properlyLINKS MENTIONED IN THIS EPISODE:Join our FREE private community of trades business owners in our Facebook groupSubscribe to our YouTube ChannelGet a copy of the Profitable Tradie bookReady to take your business to the next level? Fill in this form to see if what we do will work for you and your businessThanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating. If you think that’s too high, tell us why that is, we’d love to hear from you! Just shoot me an email with the word ‘PODCAST’ in the subject line to [email protected]

Sales has got itself a bad rap, often just mentioning sales and in particular upselling, will bring a bitter taste to the mouth. But that’s mostly because people think about the sleezy car salesman or a pushy real estate agent. Sales doesn’t need to be that way, in fact, when done right sales can actually be a win win, it’s all about the approach and how you frame it. It’s time to welcome in a new era of sales that has both the buyer and seller walking away knowing the process couldn’t have been any better.Let’s say you’re a plumber, who has done more plumbing jobs? You? Or your client? Who has more industry knowledge? You? Or your client? Who has better product knowledge? You? Or your client? Your expertise is a valuable asset, it’s what will be the difference between a good and a great experience. If your client is doing a bathroom reno and you try to get them to buy a bigger mirror when they want to keep their existing one, that’s pushy. But if you simply suggest a new mirror that has a built-in back light and demister, that is adding value.In this episode you’ll learn how to create an upselling process that allows you to create a better experience for your clients, and some tips to make it stick so that you can be sure it works every time. Listen to the episode for a few examples including one from the industry that has upselling absolutely nailed down. Learn about the questions you should avoid, these are the ones people are hardwired to say “no” to, and you’ll be well on your way to being able to go above and beyond when it comes to solving your clients problems.WHAT YOU’LL GAIN FROM IMPLEMENTING TODAYS PODCAST:How to make the upselling process a win win for you and your clientThe best way to leverage your expertise to create a better customer experienceThe questions that always receive a “no” so you know what to avoidLINKS MENTIONED IN THIS EPISODE:Join our FREE private community of trades business owners in our Facebook groupSubscribe to our YouTube ChannelGet a copy of the Profitable Tradie bookReady to take your business to the next level? Fill in this form to see if what we do will work for you and your businessThanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating. If you think that’s too high, tell us why that is, we’d love to hear from you! Just shoot me an email with the word ‘PODCAST’ in the subject line to [email protected]

What would you give for a team that was loyal, trusting, productive, transparent, and got along great? (You might even think that team doesn’t exist). What if it only took 20 minutes to get that team? ‘The 20’ is one of the most underrated tools for building culture as it satisfies one of the most powerful human desires, that being the desire to feel important. Not only that but one on one time allows a team member to share things they wouldn’t otherwise feel they could share.It's not only good for the team member and the rest of the crew, but it’s also good for you as an owner and the business. When you really care about your team and make their life better, they will repay you with their loyalty, but you only know how to fix a team members problems when you know what they are. Word spreads when you’ve got a good culture with a happy team, hiring is a whole lot easier when people want to work for your business because they know about your reputation.In this episode you’ll learn more about what ‘The 20’ is and how to run the session so that you get the most bang for your buck. You’ll learn ways you can make the session your own, and how to deal with any awkwardness there might be. Then finally you’ll know what NOT to do, which ensures you get the desired result from the meeting.WHAT YOU’LL GAIN FROM IMPLEMENTING TODAYS PODCAST:A simple and quick tool to build a better cultureIncrease staff retention so you don’t have to keep hiring and retrainingMore respect from your team for you as a leaderLINKS MENTIONED IN THIS EPISODE:Download 'The 20' Template for freeJoin our FREE private community of trades business owners in our Facebook groupSubscribe to our YouTube ChannelGet a copy of the Profitable Tradie bookReady to take your business to the next level? Fill in this form to see if what we do will work for you and your businessThanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating. If you think that’s too high, tell us why that is, we’d love to hear from you! Just shoot me an email with the word ‘PODCAST’ in the subject line to [email protected]