The Home Service Expert Podcast

Aaron Weiche is the co-founder and CEO of Leadferno, a text messaging platform that aims to help close more leads faster. He is an entrepreneur, founding and leading multiple companies and digital marketing agencies over the past 20 years. Prior to Leadferno, he was the CEO of GatherUp where he led the company to experience 5X growth in a span of four years and appeared in the INC 5000 list for 2019. He continues to share his expertise as a co-host for a podcast on running a SaaS company called TheSaaSVenture.com, as well as through international speaking engagements on the topics of digital marketing, customer experience, conversion, and messaging. In this episode, we talked about text messaging, digital marketing, conversion…

Ryan Englin is the CEO of Core Matters and an Advisor of Fathom. Core Matters helps out blue-collar companies in the hiring and retention process of their employees. Ryan shares his expertise in a podcast entitled "Blue Collar Culture Podcast" where he highlights success stories and shares secrets to winning with blue-collar culture. He also published a book titled "How to Hire the Ones You Won't Want to Fire: The Art of Pulling Back Their Mask to Really Know the Person You're About to Hire." In this episode, we talked about hiring, recruiting, employee retention, training…

Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $150 million-plus home service business with over 500 employees in 16 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses. In this special episode of the Home Service Expert podcast, Tommy answers your biggest questions about branding, relationship building, employee retention, financing, leasing...

Barb Bruno is the CEO of Good as Gold Training, a company that delivers comprehensive, logical, and easy to implement training to help guarantee that participants realize a strong return on their investment of time and money. She is recognized internationally as one of the top experts in the Talent Acquisition and Staffing and Recruiting Professions. Barb released the book "High-Tech High-Touch Recruiting" in September 2020, a book that talks about providing recruiters with an end-to-end process for recruiting the highest caliber talent that can become engaged employees. In this episode, we talked about hiring, recruiting, training, learning management systems, interviews, performance reviews...

Danny Kerr is the Co-Founder & Managing Partner at Breakthrough Academy, a company made to help contractors transition from being doers of all things, to builders of great systems and leaders of great people. At 20 years old, Danny took a leadership position for a franchise company and grew sales by 300% in one year, and over the next six years was managing over 150 staff in the organization. In this episode, we talked about training, recruitment, ROI, KPIs, leadership, working environment, productivity...

Tony Swantek is the Chief Operating Officer at Jorns & Associates. Composed of tax credit veterans with decades of industry experience serving clients of all sizes and in virtually all industries, Tony's team specializes in helping employers obtain federal and state tax credits as well as disaster relief incentives. In this episode, we talked about tax deductions, tax credits, IRS, clean data, ERC & PPP loans, loan forgiveness...

Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $150 million-plus home service business with over 400 employees in 16 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses. In this special episode of the Home Service Expert podcast, Tommy answers your biggest questions about marketing, loans, delegation, scalability, workplace systems...

Jim Leslie is the Chief Technology Officer of A1 Garage Door Service. He is known as Tommy's right-hand man and go-to guy for building software needed by A1, and is also a great contributor to the success of organizing Vertical Track events. In this special episode of The Home Service Expert Podcast, Tommy and Jim talked about Vertical Track, and what participants can expect from the 3-day live event in October.

Randy Pennington is the owner of Pennington Performance Group, a management consulting company that offers ground-breaking solutions to drive performance and organizational climate change for clients around the world. He is also the author of two best-selling books, "Make Change Work: Staying Nimble, Relevant, and Engaged in a World of Constant Change", and "Results Rule!: Build a Culture That Blows the Competition Away." In this episode, we talked about change leadership, culture, burnouts, customer experience, work-life harmony...

Jonathan Whistman is the CEO of PerceptionPredict, an organization composed of a pool of data scientists and leading experts that focuses on building high performance sales teams through human-centered data-driven AI models. He is also the Founding Partner of The Sales Boss, a sales consultancy built around the concepts of his International Best Selling Book, "The Sales Boss: The Real Secret to Hiring, Training and Managing a Sales Team."​ In this episode, we talked about hiring, profiling, interviews, leadership, performance assessment...

Al Levi is the author of The 7-Power Contractor and co-author of The Home Service Millionaire. A former contractor who worked for 25 years in every aspect of his family's Long Island-based HVAC/plumbing business, Al has been rated as one of the 25 most influential contractors in the United States by Plumbing & Mechanical Magazine. He now helps other contractors learn how to run their businesses with less stress and more success through consultations, workshops, and webinars. In this episode, we talked about recruitment, apprenticeship, training manuals, orientation process...

Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $150 million-plus home service business with over 400 employees in 16 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses. In this special episode of the Home Service Expert podcast, Tommy answers your biggest questions about sales, marketing, recruiting, creating systems, pricing...

Lance Bachmann is the Founder of 1SEO Digital Agency, a Digital Marketing firm dedicated to achieving success for clients through proven and ethical internet marketing strategies. He is also the Co-Founder of Shock I.T. Support, the Vice President for Yellow Pages, and the owner of home-service-based businesses. He is releasing an upcoming book titled "Let it RIP!", where he shares his personal story and how this has helped him grow his businesses further. In this episode, we talked about sales, advertising, employee growth, hustle, business mentality, partnerships...

Scott McKain is the Founder and CEO of Distinction Institute and the author of best-selling books "Create Distinction: What to Do When ''Great'' Isn't Good Enough to Grow Your Business" and "ICONIC: How Organizations and Leaders Attain, Sustain, and Regain the Ultimate Level of Distinction." His company focuses on helping professionals learn how to create competitive space in highly contested marketplaces, and how to deliver the "Ultimate Customer Experience ®". In this episode, we talked about shared vision, constant reinforcement, competitive advantage, service, customer experience...

Benji Carlson is an Assessment Specialist at Breakthrough Academy. He has demonstrated a talent for distilling vast amounts of information to address the root of any problem that companies face. Consequently, he has assessed more than 1,000 trades companies and helped them get on the path to scaling. He is also the co-host of the Contractor Evolution podcast, a show that focuses on helping the everyday contractor evolve into a thriving business owner. In this episode, we talked about hiring, tough conversations, business assessments, clear vision, priority management...

Kelly Keenan is the founder of Brand Story Experts, an advertising agency that specializes in merging marketing and culture development to bring out the best potential of their client and partner organizations. He also trademarked the Culture Development Marketing process that centers on the 3-P principle, which involves the defining of the three core components of a story: Attitude, Drive, and Direction. In September 2021, he released a book entitled "Everyone Is An "Influencer": Building A Brand By Engaging The People Who Matter Most." In this episode, we talked about marketing, branding, storytelling, recruitment, influencers, culture development...

Ryan Tansom is the co-founder of Arkona, with a mission to help entrepreneurs get clarity and control on how to intentionally grow the value of their company through Value Growth Education and Strategic CFO Services. He also hosts the "Intentional Growth" podcast, a podcast for entrepreneurs and business owners wanting to clarify a path toward a more valuable business and turn their vision into reality. In this episode, we talked about investments, budgeting, sales, long-term goals, value creation…

Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $100 million-plus home service business with over 400 employees in 16 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses. In this special episode of the Home Service Expert podcast, Tommy answers your biggest questions about onboarding, employee discipline, advertising, insurance, operating manuals, sales...

Michael "Buzz" Buzinski is the CEO of Buzzworthy Integrated Marketing, a website marketing firm that specializes in providing profitable digital marketing solutions for service-based businesses. In May 2021, Michael released his book "The Rule of 26 For Service-Based Businesses", where he talked about the path to doubling your website revenue using the Rule of 26. In this episode, we talked about digital marketing, SEO strategies, KPIs, traffic & conversion...

Charlie Felker is the co-founder of Free-2-Grow, a company that provides back-office support to service-based companies, allowing the owners and operators to focus on their customers and growing their businesses. Free-2-Grow offers its customers the services of a full-time office manager at half of what it would cost to hire someone full-time and provides team support with its cross-trained staff. In this episode, we talked about customer relationship management, efficiency, lead generation and follow-up, employee trust...

Trey McWilliams is Chief Operating Officer at McWilliams and Son Heating and Air Conditioning, a major player in the heating and repair business for more than 45 years. As a trusted company for the people's HVAC needs, McWilliams and Sons backs every repair and installation they do with a 100% guarantee. Trey has also been named by ACHR News in 2018 as one of the "Top 40 Under 40" in the HVACR space. In this episode, we talked about culture building, sales, hiring, leadership, marketing...

David Siegel is the current CEO of Meetup and former CEO of Investopedia. He has over 20 years of experience as a technology and digital media executive leading organizations through innovative product development, rapid revenue growth, and digital traffic acceleration. He hosts the podcast Keep Connected, which is dedicated to the power of community. David's book, "Decide & Conquer" lays out the framework for decision-making that leaders can use to ensure organizational and personal success. In this episode, we talked about people management, hiring, company culture, decision-making, leadership...

Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $100 million-plus home service business with over 400 employees in 16 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses. In this episode, Tommy is joined by Danny Kerr, Managing Partner at Breakthrough Academy, and host of the Contractor Evolution podcast, as they talked about sales, finance, training, marketing...

Ryan Groth is the CEO of Sales Transformation Group, a company that helps growth minded-construction owners and executives who are in need of a scalable sales system. He is an expert in sales training and systems, and is also a board member at the Roofing Technology Think Tank. Ryan was formerly a professional baseball player who transitioned into sales in the construction industry after his career in baseball ended. At present, Ryan and his team have already helped more than 500 businesses through the sales transformation model. In this episode, we talked about sales, work environment, employee training, business success, individual growth...

Doug Howard is the Director of Consulting Services at Remodelers Advantage Inc. He is an expert in small business strategy, process improvement, and growth planning. He has more than 25 years of experience as an entrepreneur, coach, and leader. With his expertise in the home remodeling industry, he helps business owners overcome challenges and develop strategies for successfully navigating growth. In this episode, we talked about sales profitability, leads generation, employee training…

Lee Salz is the CEO at Revenue Accelerator, and a featured columnist at Business Journal. Lee is also the author of best-selling books including "Sell Different!", "Sales Differentiation", and "Hire Right, Higher Profits." In this episode, we talked about sales differentiation, competitive advantage, customer service & experience, hiring...

Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $100 million-plus home service business with over 400 employees in 16 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses. In this special episode of the Home Service Expert podcast, host and A1 Garage Doors owner Tommy Mello answers your biggest questions about sales negotiation, advertising, training & recruitment…

Gordon Henry is the Chief Strategy Officer at Thryv, an end-to-end client experience software and small business management platform that can help automate tasks and provide good customer experience. He also hosts the Winning on Main Street podcast, where he talks about how to run a successful business in today's competitive landscape. In this episode, we talked about automation, marketing, client acquisition, customer experience...

Shaun Weiss is a head coach and trainer for Business Development Resources, a training and coaching authority in the home service industry. He was named as one of the Top 40 Under 40 in the ACHR news list. In this episode, we talked about sales, company structures, home services…

Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $100 million-plus home service business with over 400 employees in 16 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses. In this special episode of the Home Service Expert podcast, host and A1 Garage Doors owner Tommy Mello answers your biggest questions about marketing, brand building, finance, employee management…

Wayne Mullins is the founder and CEO of Ugly Mug Marketing. He has helped scale multiple companies while helping hundreds of entrepreneurs. He influences more than 250,000 entrepreneurs through his training program and books. He is the author of Full Circle Marketing: Transform Your Marketing and Turn Your Customers Into Evangelists. In this episode, we talked about culture, customer avatar, marketing, leadership…

Ben Davis is the owner and CEO of Express Plumbing Service. Express Plumbing Service started as a one-man operation in 2006, and has since grown to the biggest plumbing operation in Idaho. The business collects more than 125 five star reviews on Google a month, and is rated as one of the Top 10 Places to Work. In this episode, we talked about entrepreneurship, leadership management, team building, plumbing…

John Ruhlin is the co-founder of the Ruhlin group, and is the world's leading authority for maximizing customer loyalty through radical generosity. An entrepreneur and international keynote speaker, he is also the author of Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Retention. In this episode, we talked about customer service, gifting strategy, influencer marketing, relationship building…

Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $100 million-plus home service business with over 400 employees in 16 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses. In this special episode of the Home Service Expert podcast, host and A1 Garage Doors owner Tommy Mello answers your biggest questions about things to look for in a CRM, shifting from a 1099 to W2 model, sales…

Jody Underhill is the founder of RapidHire, a director at Green Elephant Agency, the owner of Appointment Nerds, and the founder of Upside Down Iceberg. He is an accomplished social media strategist who worked with various marketing experts such as Russell Brunson, Josh Nelson, Frank Kern, and Ryan Deiss, and has helped over 150 businesses in the development of their marketing strategy. In this episode, we talked about the right job ads, culture, the difference between hiring and recruiting…

Tim Brown is the CEO and founder of Hook Agency and the author of 101 Proven Ways To Hook Better Leads. His boutique digital agency specializes in combining visual design and SEO for small businesses and construction companies. Tim is a content strategy evangelist who has been featured on Forbes, Neil Patel, NBC, and Fast Company. In this episode, we talked about organic vs paid advertising, the importance of great website content, SEO, handling websites that don't rank…

Victor Rancour is the president of Absolute Airflow and the CEO of Service Hero Academy, which provides powerful training resources for beginners and intermediates in the industry, as well as those who are struggling to increase their sales. In this episode, we talked about maintaining honesty with employees to promote loyalty, rebranding your company, advertising opportunities during COVID, the power of training and promoting from within…

John Warrillow is an expert in entrepreneurship, small business, and strategic planning. He has been the president of The Value Builder since 2015, and the owner and president of the Warrillow Network since 1997. He is the host of Built to Sell Radio, which is ranked as one of the Top 10 podcasts for business owners. His best selling book, Built to Sell, has already been translated into 12 languages and was recognized by both Fortune and Inc. as one of the best business books of 2011. In this episode, we talked about running an independent business, automated subscription models, productization, NPS…

Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $100 million-plus home service business with over 400 employees in 16 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses. In this special episode of the Home Service Expert podcast, host and A1 Garage Doors owner Tommy Mello answers your biggest questions about equity sharing programs, pricing, performance pay programs…

Bill Rossell is a marketing expert and the Chief Sales Officer of 1SEO Digital Agency. He oversees all of the pre- and post-sales relationships with clients, making sure that sales teams are setting the proper expectations. He spent six years in the Navy and was in the restaurant business until he decided to join 1SEO. In this episode, we talked about digital marketing, ROI, customer feedback…

Danny Kerr is a Managing Partner at Breakthrough Academy. At 20 years old, Danny took a leadership position for a franchise company and grew sales by 300% in one year, and over the next six years was managing over 150 staff in the organization. Today, Danny is helping external contracting entrepreneurs with Breakthrough Academy, which was rated Canada's 16th fastest startup by Maclean's Magazine. In this episode, we talked about performance-based pay, culture vs. paygrade, mindset, incentive-based program…

Adam Coffey has spent over the last two decades serving as President and CEO of three national private equity backed service companies across different industries. He is the best selling author of The Private Equity Playbook, and has just released his new book, The Exit Strategy Playbook. He was also named one of the most influential leaders by the Orange County Business Journal from 2018-2020. In this episode, we talked about private equity, asset diversification, having a building-to-sell mentality...

Dominic Rubino is a successful entrepreneur, business coach and podcaster and owns three companies: Profit Toolbelt, Bizstratplan.com and Cabinetmakers Profits System. Dominic helps owners and contractors who want more time, money and strategy. He has built, grown and sold a number of businesses over the last 20 years. Dominic is also an active public speaker and the author of the book Construction Millionaire Secrets. In this episode, we talked about entrepreneurship, customer avatars, branding vs. direct response, hiring, sales...

Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $100 million-plus home service business with over 400 employees in 16 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses. In this special episode of the Home Service Expert podcast, host and A1 Garage Doors owner Tommy Mello answers your biggest questions about the 1099 model, branding for new business, hiring, pay-for-performance programs…

Bill Pulte is the CEO of Pulte Capital Partners and the former director of Pulte Homes. A self-made millionaire, Bill is best known for being a Twitter philanthropist. He is also the grandson of William Pulte, the founder and chairman of the home construction and real estate development company Pulte Group. In this episode, we talked about arbitrage, platform consolidation, technology, EBITDA, cryptocurrency...

Karalynn Cromeens is the owner and managing partner of The Cromeens Law Firm, PLLC. She holds more than 16 years experience practicing construction, real estate, and business law. In her professional career, Karalynn has successfully filed more than 1,000 lawsuits to foreclose or remove mechanic's liens, with several of those being tried to a jury. Karalynn has grown her law firm at a tremendous rate and serves as a mentor to her employees. In this episode, we talked about workers' compensation, contracts, subcontracting...

Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $50 million-plus home service business with over 200 employees in 9 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses. In this special episode of the Home Service Millionaire podcast, host and A1 Garage Doors owner Tommy Mello answers your biggest questions about marketing campaigns and setting customer expectations, how to set up GMBs correctly, justifying pricing with customers, business partnerships, getting credit for your business...

Michael Solomon and Rishon Blumberg are both experts in entrepreneurship, freelancing, technology and hiring. Based out of New York, they're the co-founders of 10x Management, 10x Ascend and Brickwall Management who share a common goal of improving people's lives. They've been featured on the New Yorker, and CNN, among others. They are both the authors of The Game Changer: How to be 10x in the Talent Economy. In this episode, we talked about hiring, technology, outsourcing...

Charlie Felker is the co-founder of Free2Grow, a company that provides back office support to service-based companies to allow owners and operators to focus on growing their business. An expert in home service management, leadership and entrepreneurship, he has also co-founded several other companies, such as RFP Testing and HBM Holdings. In this episode, we talked about outsourcing, CRM, hiring...

Heather Ripley is the CEO and founder of Ripley PR, as well as the founder and CEO of Orange Orchard PR. She authored the book Next Level Now: PR Secrets to Drive Explosive Growth for Your Home Service Business. She has also helped implement successful PR initiatives for several high profile clients with popular publications such as Entrepreneur Magazine, Franchise Times, The Wall Street Journal, The New York Times and Forbes, to name a few. In this episode, we talked about the difference between marketing and PR, effective PR on a limited budget, choosing the right PR agency...