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The Boss Mom Podcast

The Boss Mom Podcast

769 episodes — Page 7 of 16

How to Beat Burnout & Build the Skill of Healthy Rest w/Deanna Mason

Most Boss Moms can relate to feeling like we're doing too much, and that's because while we're giving our all to our businesses, we're not paying enough attention to our own wellbeing. As a result, we're running on empty tanks, and that's completely unsustainable. Prioritizing our businesses may reap amazing financial rewards, but success is about more than making money. If we're feeling depleted constantly, we need to change how we approach rest and relaxation. What can we do to fill our own cups and start each day feeling refreshed, rather than burnt out? How do we start working from a place of rest while still running a booming business? In this episode, founder of Refreshed Moms, Deanna Mason shares how we can rest our way to success. 3 Things You'll Learn in This Episode The importance of taking the right approach to rest: It's not always easy forecasting the cost of making our dreams a reality, and that's why so many of us run out of steam. We have to learn how to rhythm in and out of healthy rest approaches that don't require us to step out of our businesses to feel refreshed. Why relaxation is vital for a thriving business: Learning how to run a successful business is great, but without the energy to implement the strategies, we'll never sustain it. We have to learn how to work from a place of rest, rather than needing to rest from our work. How taking time for self-care impacts every area of our lives: When we make room to pour into ourselves, it's easier to pour into our businesses and families. It all starts with filling our own cups first. Guest Bio- Deanna Mason founded Refreshed Moms in 2018, right after spending 3 years on a business "hiatus." That's because, after running a non-profit and magazine publishing company for 8 years, she had totally burned out. She had spent years running her business her way, striving for her definition of success and doing way too much. She knew that in order for things to be different this time around, she had to do things differently. Deanna is a firm believer that running a business is not just about sales and income. If you allow yourself, you can learn all of the marketing skills needed to get your magic to the people God has called you to. But, you also have to make sure you're taking care of other vital priorities, such as your faith, self-care, emotional wellness, and being present for the people you love. Without this, no matter how much money you make, it won't be sustainable. And there is no way she could do any of this well without her consistent connection with God. Now, as she journeys with God in her work, she allows Him to guide her tasks, projects, and creativity, which helps her eliminate the noise, remove the mental clutter, and focus on the things that matter the most. In doing so, He has faithfully kept her profitable and growing, and she relies completely on Him as He helps her support her community in doing the same thing. To find out more, head to: https://deannamason.com/ https://deannamason.com/prayerroom/ https://podcasts.apple.com/us/podcast/the-refreshed-moms-podcast/id1456188945 http://deannamason.com/refreshedmomsgroup https://www.instagram.com/refreshedmoms/?hl=en

Dec 17, 202037 min

A Beginner's Guide to Judgment-Free Baby Sleep Support w/Jessica Miller

Most new moms have been at the receiving end of sleep 'training' advice at some point. While it's easy to feel guilted into taking advice from others, when it comes to our babies' wellbeing, we have to give ourselves permission to listen to our own intuition. The only thing is, many of us don't know what our options are. Aside from the more traditional sleep techniques, what are our alternatives? What is the psychology behind how our babies sleep and how can we use it to find the best solution for their needs? In this episode, founder of The Postnatal Afterglow Centre, Jessica Miller shares how to stop giving into judgment from other parents and find the best sleep solutions for our little ones. As a parent, you should never feel forced or shamed into walking down a path that doesn't work for you. -Jessica Miller 3 Things You'll Learn in This Episode How to remove the pressure of sleep 'training': Just like digestion, sleep is a physiological skill and we'll never 'teach' our babies to do it. All we can do is give them what they need to sleep, and it will happen. Why it's so important to learn about other parenting methods: Whether we're dealing with potty training or sleep support, none of us should ever feel like we're being pushed down a path that doesn't work for us. Traditional sleep 'training' methods might work for some parents, but not for others, so it's important to find the best solutions for ourselves and our babies. The key to helping your baby fall asleep: For the first year of a baby's life, their primary need is to be in the sensation of their primary giver. Hearing our voices, feeling our touch, and even smelling us all contribute to helping our babies feel safe enough to fall asleep. Guest Bio- Jessica Miller is the founder of The Postnatal Afterglow Centre. Driven to start the venture after her own experience with exhaustion as a new mom, Jessica has learned first hand that much of the advice we're given as parents is not only outdated, but undermines the relationships we have with our children. Today, she is a firm believer that every parent should have the opportunity to choose something that works for them, and uses her platform to provide specialized infant care and support for parents wanting to try connection-based cry, fuss, and sleep solutions. To find out more and to get the myth-busting resource about parenting mentioned in this episode, go to: https://www.facebook.com/groups/themamabearpostnatalwellnesscollective Or email Jessica at [email protected] And to find out more about The Afterglow Dreamers Sleep System, a 6-week self-paced sleep program for parents with children 0-18 months looking for an alternative to forced separation sleep practices, go to: https://jessicaheathermiller.click/afterglow-dreamers-sleep-system-1

Dec 10, 202037 min

The Simple Business System That Can Make You a Millionaire With One Product w/Haley Burkhead

As Boss Moms, our lives are complex and unpredictable, and the last thing we need is a business built on live launches. The endless cycle of opt-in content, launch PTSD, and complicated marketing strategies only creates chaos, and it doesn't work for us or our families. If we want our businesses to align with our lives, we have to run simple, evergreen marketing systems. I'm passionate about running simple businesses and I'm excited because my guest, Haley Burkhead shares the same passion. She is a sales psychology specialist and the creator of the Recurring Profit system. She has scaled her earnings to $1 million with one course, and now she's helping other women launch simple, evergreen recurring profit businesses. Since we've shut down The Boss Mom Academy, I'm recommending Haley's course because I love what she's doing. What are the key parts of Haley's system for scaling to $1 million with a single course or membership site? How can we attach real numbers to our business dreams so they feel more attainable? Why does evergreen benefit both us and the people who buy our products? In this episode, Haley Burkhead shares how she helps entrepreneurs build simple, profitable businesses, and the things we need to put in place to make it happen. Things You'll Learn in This Episode Why live launches create stressful, draining businesses: Boss Moms can't run businesses based on live launches. It conflicts with the complexities of our lives and the unpredictability of family schedules. What we need is a simple business supported by an evergreen strategy, which allows us to grow by marketing and honing one product, instead of constantly launching new products. Why evergreen nurtures people the right way: Live launches require people to make a buying decision on our timeline, evergreen allows them to buy on their own time. By nurturing them, we allow them to feel comfortable and build trust so they can buy when they are ready. It sets our students up to get our intended results and reduces the likelihood of buyer's remorse. How to turn our dreams into real, attainable goals: When we come up with a goal of how much money we want to earn from our programs, it can feel really overwhelming and unattainable. However, if we attach real numbers to the dream, we can figure out how many leads we need to generate according to our conversion rate to make the money we want. When we break it down, it feels more attainable and possible. The power of an "Easy Yes" Webinar: An effective webinar is not about selling or scaring them into buying. It's about taking someone who is the perfect person for your program and nurturing them so they make a decision for themselves. A good webinar doesn't try to convince, it leads and empowers. Guest Bio- Haley Burkhead is the creator of Recurring Profit and the host of the Hey Haley Podcast. She specializes in using sales psychology to help entrepreneurs scale to their first 1 million dollars with a course or membership site. After watching others deal with live launch exhaustion and the endless opt-in and content cycle with no real revenue return, she created a different strategy that didn't rely on Facebook ads, a big warm audience, or live launching to attract leads. Her approach now helps thousands of entrepreneurs normalize and achieve big numbers for their business! Recurring Profit is Haley's signature program that's designed to help entrepreneurs create 10k evergreen months with a course or membership. For more on Haley's program and to see her webinar, visit https://boss-mom.com/profit.

Dec 3, 202045 min

The Ultimate Black Friday Guide for Boss Moms w/Jill Gilbert

Black Friday is upon us, giving us the opportunity to spoil our loved ones (and ourselves!) without breaking the bank. With everything from anti-aging skincare to high-tech gadgets on sale, now is the time to get a headstart on the holidays. With so many products out there, sorting through the options can get overwhelming quickly. How can we be sure we're getting the very best of what's available? As Boss Moms, we're busy as is, so wouldn't it be great to have an expert pointing us in the right direction? In this episode, Founder of Wicked Awesome You, Jill Gilbert shares her top picks from this year's curated Black Friday Gift Guide. 3 Things You'll Learn in This Episode How to shop for gifts that prioritize our health: Tools like thermometers may have been deemed boring in the past, but in 2020 they've become essential. This Black Friday, look for gadgets that keep loved ones safe. Why skincare masks are always a winner: At-home masks are a great way to indulge when we can't get to a spa, and that makes them a great choice for the busy moms in our lives. The great thing is, masks aren't limited to our faces anymore, and with options like foot masks we can make sure our loved ones feel truly pampered from head to toe, all from the comfort of their own homes. The gifts that help our loved ones stay on track with their goals: Going into the new year, we all want to build better habits, and luckily there are gifting options that make that possible. Health-related gifts like high-tech water bottles and brain-sensing headbands that improve our meditation practices are a fun way to help our friends and family achieve their goals for 2021. Guest Bio- Jill Gilbert is the Founder of Wicked Awesome You, a platform dedicated to helping accomplished women in the 40-50 something age range map out the next chapters of their journeys. She is also the host of the Anti-Aging Uncensored Podcast, and author of the Wicked, Ageless, and Doing Epic Sh*t eBook. Jill is also a breakthrough industry conference curator, and over the last decade she's produced Digital Health Summit at CES, Sleep Tech, Baby Tech, and Beauty Tech showcases. To find out more, go to: https://www.linkedin.com/in/jillrgilbert https://www.wickedawesomeyou.com/about-1 And to access the amazing holiday gift guide mentioned in this episode, go to: https://www.wickedawesomeyou.com/giftguide Products mentioned in this episode: Withings Smart Temporal Thermometer- https://www.withings.com/eu/en/thermo Comper Smart Forehead Thermometer- https://www.amazon.com/Comper-600748082711-Smart-Forehead-Thermometer/dp/B06XKR28GY Patchology PoshPeel™ Pedi Cure- https://www.patchology.com/collections/poshpeel-pedicure Peach and Lily Super Reboot Resurfacing Mask- https://www.peachandlily.com/products/super-reboot-resurfacing-mask Summer Fridays Overtime Mask- https://summerfridays.com/products/overtime-mask2 Muse S Brain Sensing Headband- https://choosemuse.com/muse-s/ Hidrate Spark 3 Smart Water Bottle- https://hidratespark.com/products/black-hidrate-spark-3

Nov 26, 202025 min

How to Boost Your Energy & Create Healthy Habits On Your Own Terms w/Jennifer Nagel

Getting healthy is about more than losing weight, it's also about gaining energy. When we lead healthy lifestyles, it's easier to wake up energized and excited about running our businesses. Most of us see exercise and eating well as something we need to do, but we never seem to get around to it. We all know we need to drink water, eat our vegetables, and get our bodies moving, but for some reason turning those things into habits is easier said than done. As Boss Moms, we're driven to succeed in other areas of our lives, so what's stopping us from committing to our health? How can we change the way we motivate ourselves to stay on a healthier path for good? In this episode, Owner of Figured Out Fitness LLC, Jennifer Nagel shares that by developing solutions that fit in with our everyday lives, we'll be more likely to commit to our health in the long term. If you want to stay committed, your health and fitness "why" has to be 100% about YOU and no one else. - Jennifer Nagel Things You'll Learn in This Episode How a shift in mindset creates a sustainable health journey: Our health is a long-term asset we need to live our best lives. We have to stop thinking in terms of eating well or exercising for the sake of it. Start looking at it as a way to get the strength and energy we need to do the things we love. Why we need to start small with health: As business owners, we know that small habits accumulate to big results over time. However, when it comes to our health, we tend to take an all-or-nothing approach. If we really want our habits to stick, we have to start with small, manageable, and reasonable actions that can be incorporated into our daily lives. The importance of realizing there's more than one way to be healthy: Not everyone will want to sign up for 6 CrossFit sessions in a row or stick to eating a diet of only Kale, and that's okay. To set ourselves up for sustainable results, we have to commit to small changes that fit in with our lifestyles. How to stop letting guilt hold us back from our fitness: A lot of Boss Moms want to embrace healthier lifestyles to feel connected to their old selves, but that can feel indulgent when we're already juggling kids and careers. We have to remember that committing to our health isn't selfish, it's self-love, and that sets a great example for our children. Guest Bio- Jennifer Nagel is the owner of Figured Out Fitness LLC, and a coach and certified trainer for women over 30 who want simple fitness solutions. Through her signature 1:1 online coaching program, The Body Blueprint, and her free online community, Modern Women Getting Fit, Jennifer is here to shake up what you THINK you know about health and fitness. To find out more and to connect with Jennifer on social media, head to: www.therealjennifernagel.com www.instagram.com/therealjennifernagel www.facebook.com/groups/modernfitwomen And to find out more about The Body Blueprint, Jennifer's unique program that combines guided coaching and goal phasing to transform your body, visit: www.therealjennifernagel.com/bodyblueprint Books mentioned in this episode: https://www.amazon.com/Atomic-Habits-Proven-Build-Break/dp/0735211299

Nov 19, 202043 min

How to Create Freedom & Luxury Through Intentional Minimalism w/Meg Nordmann

Our world is moving away from an emphasis on accumulating possessions as a measure of success, and towards the understanding that time is the true luxury. Having more time gives us the power to pursue the things that matter most, and an excess of stuff robs us of that luxury. Minimalism is one of the most impactful ways to get more out of our time, especially as we head into the holiday season. This is the time people struggle the most with stress as marketing messages pressure us to buy and accumulate more stuff. The stress of excess possessions affects our kids too. By simplifying and paring down, we make their lives better and teach them to value what truly matters. How can we apply minimalist principles to our lives, homes, and gift receiving? How do we set the stage for our kids to see time, not possessions, as the true gift? In this episode, I'm joined by the author of Have Yourself a Minimalist Christmas, Meg Nordmann. We discuss how to navigate the emotional side of decluttering and why intentional minimalism benefits our children and gives us the space and time to focus on what we love. The word to focus on isn't minimalism, it's intentionality. It's about trying to be more intentional about our stuff by simplifying, curating, and editing things down to what truly matters. -Meg Nordmann Things You'll Learn in This Episode How clutter affects our children: An excess of stuff in our places causes stress and higher cortisol levels. Our children also get just as overwhelmed, if not more when their rooms and our homes are cluttered. They aren't built to manage the cortisol levels that come with clutter. The true meaning of minimalism: Minimalism doesn't mean getting rid of things we love. It's all about being more intentional about what we own and buy. By paring down to what's essential and what we truly love, we experience the luxury of having more time to pursue what matters. How minimalism can improve our holiday season experience: The tradition around Christmas has been built around the anticipation of gifts and getting more stuff. Through minimalism and intentionality, we can teach our children to focus more on making memories as a family, rather than what we're going to get. How to talk about minimalism with our friends and family: Don't use the word minimalism or decluttering because it might trip them up, scare, or confuse them. Lead them to understand that having more stuff means overwhelm, stress, and a lack of time. Once they understand this, we can steer them towards experience gifts and consumable gifts instead of things that create clutter. Guest Bio- Meg Nordmann is the author of Have Yourself a Minimalist Christmas, a new book that was published on September 1st this year in print, ebook, and audiobook formats and is intended to be read in the fall months in preparation for Christmas. Meg is also the mother of two messy little girls who were the catalyst for her becoming a minimalist, along with her goal to achieve financial independence in order to retire early. A former newspaper and magazine journalist and editor, Meg is now a full-time mother who writes, blogs, and speaks about minimalism and creating the luxury of time to pursue the things that matter the most to her. She recently launched a podcast on this topic called Journey to Freedom that explores how minimalism and frugality can lead to financial freedom and time freedom. She's excited to share her tips on how to have a simpler, less expensive, and more intentional holiday this season. Visit http://megnordmann.com/book/ to learn more about Meg and her book.

Nov 12, 202051 min

Don't Multiply, Amplify: How to Streamline & Simplify Our Way to a Scalable Business w/Brittany May

Entrepreneurs are bombarded with the persistent push to be everywhere and do all the things. This often comes from the mindset that creating more and multiplying what we sell will bring us better results This way of thinking only causes unnecessary complexity and confusion. Doing more doesn't increase our chances of success, it actually diminishes our impact. Running a simple, streamlined business is the key to a chaos-free, scalable system that allows us to do what we're passionate about more efficiently. The key is dropping what's not working and amplifying what is through evergreen content, automation, and honing in on the essentials. How do we shift our mindset so we can let go of what's not working? Why is evergreen content the key to simple stress-free scaling? In this episode, digital strategist and business coach, Brittany May shares how she helps women accomplish more in their businesses by doing less and amplifying the right things. Things You'll Learn In This Episode The power of evergreen: Evergreen content and products allow us to leverage something we put our heart, knowledge, skills, and soul into once, and get it to do the work for us over and over again. Leveraging evergreen beats starting from scratch every single time, and it gives us the time to really hone in on what's working. How to determine what we need to eliminate: Our feelings about what's truly working in our businesses might lie to us, but the numbers never lie. By paying attention to our metrics, it quickly becomes clear what's getting results, what needs improvement, and what we need to eliminate to amplify our impact. Why consistency without insight creates frustration: The key to a simple and streamlined business is not consistency for consistency's sake. We're told to be consistent to build a successful and profitable business, but there's a caveat. If we're consistent in the wrong thing, we waste our precious time and effort. What makes the biggest impact is being consistent in the things that actually work and serve our businesses. Guest Bio- Brittany is a digital strategist and business coach for women entrepreneurs focused on helping them create smarter systems to scale simply. After running her first seven-figure business (the wrong way!) and having it take over her life, she is now passionate about helping moms structure their businesses in a way that is not only profitable but in a way that works FOR them and their families! For more information, visit https://www.simplyhappylife.com/ for more information and to sign up for Brittany's Accomplish More Masterclass. You can also follow @simplehappybrittany on Instagram.

Nov 5, 202037 min

Feminine Energy in Entrepreneurship w/Jocelyn J. Kopac

The world of entrepreneurship is dominated by masculine energy. For female entrepreneurs, learning about business from the perspective of masculine energy can cause burnout, self-sabotage, and not running our businesses on our own terms. Masculine and feminine energy clash because they are distinctly different. Facing this clash internally often leads to us feeling disconnected and misaligned with our own businesses. It can also make us struggle to find a pricing model that is true to what we care about. How can we run better businesses and lead happier teams by leading with feminine energy? What are some of the key parts of feminine energy we can bring into our businesses? How can we set boundaries from a feminine energy perspective? In this episode, I'm joined by entrepreneur, DEI educator, and CEO of The Digital Market.co, Jocelyn J. Kopac. She shares how to improve our businesses by changing the energy we lead them with, and how that helps us create a more aligned financial model. Things You'll Learn in This Episode How pricing structures affect how we feel about our businesses: If we don't believe in the pricing structure and the financial model we're using to scale our businesses, we may end up sabotaging ourselves and our businesses. Instead of pricing according to everyone else's model, we have to find the model that's in alignment with our values. How to establish a pricing structure that aligns with our energy: Our pricing shouldn't be about charging for our time, it's about charging our worth. No one can ever pay us enough for our time because it's too valuable. Charge according to your values, boundaries, and how much time you can spend on a task. Charging by account, rather than by the hour, also gives us the time and space to nurture our projects without feeling overwhelmed. What stops women entrepreneurs from setting more boundaries: Feminine energy prioritizes helping others, and as a result, many women end up feeling guilty for setting boundaries. Boundaries can also feel harsh if we're viewing them from a masculine energy perspective. It is possible to create boundaries that don't exclude, eliminate, or reject people. How to identify the activities we should be outsourcing: It's easy to slip into the habit of overworking ourselves when our energy is driven towards helping others. To avoid taking on too many tasks, keep a record of every activity done in a day and rank them in terms of enjoyment. After 2 weeks, we'll have a good idea of what we should be delegating to others. Guest Bio- Jocelyn J. Kopac is the CEO and Strategist at The Digital Market.co. A serial entrepreneur, Jocelyn started her first business at the age of 7. Knowing from a young age that running and growing businesses would be a huge part of her future, today she is also a business coach who helps leaders become confident in their growth plans, make sales, and build an audience through unfettered honesty, positivity, and doable strategies. Her ingenuity and positive attitude represent true leadership, but she attributes a lot of her success to the power of abundance, paying it forward, and a great cup of coffee. To learn more about Jocelyn's agency visit https://thedigitalmarket.co/. To sign up for her Business Readiness program visit https://www.jocelynjkopac.com/program/ and follow @jocelynjkopac on Instagram and Facebook.

Oct 29, 202053 min

How Abbey Ashley Went from Virtual Assistant to 7-Figure Entrepreneur

Virtual assistants are in high demand because they provide an important service to busy entrepreneurs. Working as a virtual assistant is also a gateway to your own entrepreneurial journey. It prepares us for launching our own products and building businesses that fulfill us and give us freedom. Some of the most successful online entrepreneurs started out as virtual assistants and worked their way up to become CEOs in their own right. Offering our services online allows us to uncover what we're good at, what we love, and where we can offer the most value. This allows for us to build something that will make an impact. How do we get into the world of virtual assistance? What kind of services can we offer? In this episode, I'm joined by Abbey Ashley, founder of The Virtual Savvy. She shares how she went from VA to CEO, and how she found success by focusing on one product. The best way for me to make money is to improve on the things I already have, instead of creating new things. -Abbey Ashley 3 Things You'll Learn in This Episode There is a huge market for VAs: As businesses grow, it stops making financial sense for the owner to spend their time on tasks that don't make more money or move the business forward. More and more entrepreneurs are realizing they need help, and the virtual assistant niche is thriving as a result. How to go from generalist VA to niched down entrepreneur: Being a VA is an entry point to offering services online. It gives us the launching pad to figure out the problem we can solve, which becomes the service we offer. Starting out as a generalist allows us to attract clients, build our confidence, and then we'll start seeing what we're good at. Gradually that will lead to the development of a valuable service. How building upon one product/service gives us time freedom: It takes longer to get traction on a new product and marketing avenue than it does to pour our time and effort into perfecting a product that already exists. By pouring fuel on a product and service we already have, we can prioritize better, maximize our time freedom, and build something that has long-term value. Guest Bio- Abbey Ashley is the Founder of The Virtual Savvy. She helps aspiring virtual assistants launch and grow their own at-home business from scratch. Abbey started her own virtual assistant business as a new mom and was able to double the salary from her full-time corporate job, working only 20 hours a week... in just 30 days! She's since gone on to grow a seven-figure business and retire her husband ALL from her at-home business. It's now her passion to help others start their own VA business so they can taste the freedom and flexibility of entrepreneurship as well. To register for Abbey's free training on Becoming a Booked Out Virtual Assistant visit https://boss-mom.com/abbey/.

Oct 22, 202054 min

Fighting Poverty with Entrepreneurship: How Jen Lewis is Connecting Artisans & Consumers in All New Ways

Many of us would love to make a bigger impact on more people, but we aren't sure how. The great news is that our habits and choices as consumers are some of the biggest ways we can be impactful today. There are emerging businesses that are becoming the supplier and marketer for amazing products made by talented people in third world countries. How can we adapt our consumer behavior to make a bigger impact? As entrepreneurs, what can we do to bring about meaningful change in people's lives? And how can we reward good work? In this episode, Founder and Executive Director of Purse & Clutch, Jen Lewis shares how she is making a difference in the world one purse at a time. We are connected to the people that make our stuff, even if we don't know it. Shouldn't we have a story attached to our belongings? - Jen Lewis 3 Things You'll Learn in This Episode The importance of taking baby steps: We might not have the resources to impact 100 people today, and that's okay. Focus on helping one person at a time and ultimately, all our efforts will add up. How to create positive change as a consumer: We're all connected to the people who make the products we buy. When we support "slow" businesses that prioritize expertise and quality over mass-produced items, we're contributing towards someone's sense of purpose. Why we should focus on celebrating good work:For entrepreneurs thinking of partnering with local artisans, it's important to remember we're not doing so for charity. Instead, we're doing it to support skilled craftsmanship and amazing work. Guest Bio- Jen Lewis is the Founder and Executive Director of Purse & Clutch, a slow fashion brand working to create sustainable jobs for men and women in developing countries - starting from the raw materials and ending with the consumer carrying the most beautiful bag in the room. Jen holds a degree in Chemistry and a Master's degree in Leadership & Ethics, and in her spare time she enjoys vegetable gardening from seeds with her 2 ½ year old daughter, despite mixed results. To find out more, visit: www.purseandclutch.com www.instagram.com/purseandclutch www.pinterest.com/purseandclutch www.facebook.com/purseandclutch

Oct 15, 202039 min

Overcoming a Scarcity Mindset Around Money Is Self-Care w/Chelsea Brennan

In over ⅔ of US families, women manage the household budget. While we're good at the budgeting aspect and making sure everything is good month-to-month, we struggle with long-term planning, thriving, and creating financial freedom. Money is tied into absolutely everything we do, and when we have kids, this is amplified. We have to provide for them, but we also have to teach them to nurture a healthy view of money. This starts with us and what we believe and put into action financially. It's impossible to teach a healthy financial mindset and be effective at our financial planning if we have underlying limiting beliefs and a scarcity mentality around money. If we can get control of our money mindset and align our money with our values, we'll be able to afford the things we want in our lives and plan for the future. How do we overcome the financial hang-ups, fears, and mindsets that hold us back? What are the things moms need to know about money and how we talk about it with our children? In this episode, I'm joined by the founder of Smart Money Mamas and the online summit, Mamas Talk Money, Chelsea Brennan. We discuss the upcoming 2020 summit, and how we can cultivate a thriving money mindset. When our kids grow up hearing "we can't afford that", it creates a scarcity mindset. -Chelsea Brennan 3 Things You'll Learn in This Episode How to create an empowering, thriving money mindset: Many of us feel a sense of helplessness around money, and that we aren't in control of it. Even if we aren't financially stable yet, it's important to remember that we have autonomy in our choices with money. If we feel like our financial circumstances just happen to us, we'll never be able to empower ourselves or our children. Why money is a form of self-care: On a societal level, women have been conditioned to not value things that benefit us because we're often so focused on taking care of everyone else. The side effect of this is a deeply ingrained scarcity mindset around money. By overcoming it, we can get rid of our mental and emotional blocks around money and allow it to be a positive in our life, not a negative. The impact of a negative money mindset: Our budgets won't work if we're still viewing and relating to money through the lens of scarcity and struggle. No money strategy can overpower an underlying limiting belief. If we want to improve our money situations and teach our children the right lessons about it, all our strategies have to start with how we think and feel about money. Guest Bio- Chelsea is the founder of Smart Money Mamas and the annual online summit, Mamas Talk Money. An ex-hedge fund manager turned financial educator, Chelsea helps moms connect with all aspects of their money in a way that lets them overcome emotional blocks, identify what they most want, and create the healthy money habits that will help them achieve their goals while modeling positive money relationships for the next generation. For a free ticket to Chelsea's online summit, Mamas Talk Money visit https://boss-mom.com/money Check out Chelsea's money quiz here http://mamastalkmoney.com/quiz/.

Oct 8, 202047 min

How I built Boss Mom and the lessons I learned along the way

Building Boss Mom over the last 6 years has been an adventure, to say the least. I created a video a little while back that shared how I built Boss Mom and the lessons I learned along the way in hopes that it helps you see that anything is possible and to help you reach your goals faster than I did. I walk you through the different decisions and phases of building the community and business and what worked and what didn't. I want you to come away from this episode feeling empowered to build a life and business that aligns with you and your dreams. Successful entrepreneurs don't worry about the 80% that doesn't work, they leverage and scale the 20% that does work. -Dana Malstaff Things You'll Learn in This Episode: When you give people permission to be who they are and create a feeling of belonging for them, you build trust. The only difference between you and the people who seem to have it figured out is that they keep going and never give up, even when things don't go according to plan. You have what it takes to create a business that you care about, a well- run space where you can nurture people and create a community and sense of belonging. When we create a system and everyone who comes into our world takes the same journey, that creates consistency. Once we have consistency, we can scale, track results, and see what's working.

Oct 1, 202022 min

A Conversation with My Life Coach: Stephanie Nichols

The past few months have forced us to deal with major instability, and it has thrown many of us into a flat spin. However, it's important to understand that even when we're not facing a pandemic, uncertainty is inevitable. Any time we go through a life-changing event, be it a pandemic, a relocation, or even a divorce, we're faced with a lot of external factors. As a result, many of us end up feeling powerless. Is there a way to change that? When we change the way we think, we can change the way we feel. We may not be able to control events unfolding around us, but we can decide how we'll deal with them. How can we stop reacting to issues beyond our control and start responding to them instead? In this episode, Certified Life Coach and author of Create Your Calm: A Guilt-Free Journey to Peaceful Motherhood, Stephanie Nichols shares how to use life-altering moments as a catalyst for growth. We can't change what's happening around us, but we can make decisions about how we think about it. That's where we get our control back. -Stephanie Nichols 3 Things You'll Learn in This Episode: How to get better at managing emotions in a difficult situation: It's easier to manage the way we feel when we know how we feel. We have to check in with ourselves more regularly and acknowledge our emotions. The importance of acceptance: When we resist accepting what's going on around us, we end up allowing it to affect us even more. The sooner we accept reality for what it is, the sooner we can move on. How to turn life-changing events into a win: When faced with uncertainty, we need to think about what we want to create for ourselves. We may not always have the power to control what's happening around us, but we do have the power to use the situation to our benefit. Guest Bio- Stephanie Nichols is a divorced mom of two young boys, author of the book Create Your Calm: A Guilt-Free Journey to Peaceful Motherhood, and Certified Life Coach for Divorced Moms. She works one-on-one with moms who are ready to flourish after divorce by helping them create a future they can look forward to. Stephanie is known for her passionate personality and telling it like it is while using a gentle approach to help clients get unstuck and make sense of the world. She helps her clients overcome the natural self-doubt and despair they experience trying to navigate life alone, parenting solo, making decisions on their own, feeling overwhelmed, and worrying about their future. Stephanie is passionate about creating a world where divorce is not viewed as a failure, but as a catalyst for growth and a source of resilience and strength. To find out more, go to https://www.stephanie-nichols.com/ https://www.facebook.com/StephanieNicholsCoaching https://www.amazon.com/Create-Your-Calm-Guilt-Free-Motherhood/dp/1733623817 To take advantage of Stephanie's 1:1 Coaching Program 'Flourish After Divorce' - 6 month package 24 weekly sessions, head to: https://www.stephanie-nichols.com/work-with-me/ And to join Stephanie's safe, connected space for divorced moms, go to: https://www.facebook.com/groups/FlourishAfterDivorce/

Sep 24, 202047 min

How Our Families & Businesses Can Thrive With Homeschooling w/DeLise Bernard

When the whole world was put into quarantine, parents were thrust into homeschooling literally overnight. Taking on the job of educating our kids full-time can seem nearly impossible at first, especially alongside running a business. However, these last few months have shown that it's very doable, and something the whole family might prefer. Our assumptions and suppositions about homeschooling have been shattered as we've discovered various benefits and advantages of it, so much so that many parents have considered switching to homeschooling completely. What are some of the positives of homeschooling that our kids miss out on in conventional schools? How do we balance being a teacher, parent, and business owner without burning out? In this episode, I'm joined by entrepreneur, homeschooling expert, education consultant, and the founder of Surviving Homeschool, DeLise Bernard. We talk about why so many families are seeing the benefits of education-from-home. 3 Things You'll Learn in This Episode How homeschooling expands the opportunity for learning: The school curriculum can be limiting for kids, especially those that are gifted in unique ways. Through homeschooling, we get to build on what our kids are good at or interested in and lean into that outside the confines of class schedules. How kids can still have social interaction while homeschooling: Homeschooling our kids isn't as disconnected and isolated as people think. There are opportunities for them to connect with other kids through learning pods and groups, and to get taught by people who are experts in their own respective fields. Our kids can still have a strong social aspect to their lives without going to school. Why homeschooling can actually be better for entrepreneurial parents: For many boss moms, our concern around homeschooling is the worry about not having enough time to balance parenting, our businesses, educating our kids, and taking care of things at home. With the right resources, tools, and scheduling techniques, it's doable and it can actually work better for our families. Guest Bio- DeLise Bernard is an entrepreneur, homeschooling expert, education consultant, and the founder of Surviving Homeschool. While she and her husband have co-led their health management company, Beyond Excellence, for over 15 years, she's also the founder of Surviving Homeschool, a community that supports working families thrust into schooling from home. Providing practical "survival tips", cataloged educational resources, and ongoing encouragement to over 6800 members, the team offers community and connection in a time of social distancing. Her advice has been featured on ABC, CBS, The New York Times, The Chicago Tribune, and The Washington Post, as well as various podcasts, education websites, and popular parenting blogs. Her family's homeschool was also recently showcased in a George Washington University student-produced documentary for the school's Masters program. For more information, visit https://www.survivinghomeschool.com/ and https://www.facebook.com/groups/1116125115410985.

Sep 17, 202049 min

How to Keep Our Children Entertained & Expand Their Creativity At Home w/Stephanie Anderson

Keeping kids entertained has never been easy, and COVID-19 has only added fuel to the fire. How can we keep our children busy while we're working from home, without adding even more to our plates? While increasing screen time may sound like an easy fix, that comes with its own challenges. We want our children to be learning valuable skills, and for that, we can't rely on screens alone. Is that even possible when we're already juggling homeschooling and our businesses? Luckily, we don't have to do it all on our own. With the help of subscription boxes, we can simplify almost every area of our lives, including keeping our kids entertained and their minds nourished. In this episode, Founder and CEO of Peaceful Play, Stephanie Anderson explains how to keep children engaged with educational activities while we work from home. When kids are bored, we often end up giving them screen time to entertain them, but if we want to teach our children problem-solving skills, they need to be creating. -Stephanie Anderson 3 Things We Learned From This Episode Why we need to create creators: The world we live in thrives on consumerism, but our kids shouldn't only be consuming. We need to encourage them to create through educational activities. How to keep kids engaged for longer: Children lose interest easily, so we can't just offer them a box of activities hoping they stay engaged. Link the activities to a story so they're fully involved in every creative task. What children learn from interactive activities: When our little ones do hands-on activities, they're pushed to think outside the box. These problem-solving skills are helpful well into adulthood, so by encouraging them to be creative from a young age, we're setting them up for a lifetime of success. Guest Bio- Stephanie Anderson shows moms who work from home creative ways to keep their kids playing so that they can make time to work from home. As an entrepreneur's wife and mom of three, Stephanie is obsessed with raising creators, not just consumers. She is the founder of Peaceful Play, a community and resource full of tools to help parents who want to raise entrepreneurial-minded children, and Peaceful Play Box, a subscription box of creative, independent activities for children ages 3 - 7. To connect with Stephanie, head to: https://www.instagram.com/getpeacefulplay/ https://www.facebook.com/GetPeacefulPlay/ https://www.youtube.com/c/peacefulplay?sub_confirmation=1 And to order the Peaceful Play Box seasonal subscription box of independent play activities for kids ages 3-7, head to: https://www.PeacefulPlayBox.com/

Sep 10, 202035 min

Planning a Launch That Puts Your Course on the Map w/Bevin Farrand

We're guaranteed to hit a ceiling at some point if we're just trading hours for dollars. We have to stop limiting ourselves to just one income stream, especially if that stream depends on our constant attention. Online courses are a key way for entrepreneurs to make money with relatively little input, because once they're created we can continue to sell them for years to come. That being said, for the best results we have to think about our marketing strategies. How can we promote our courses effectively, so we can make money from the same content over and over again? Is there a way to make our launches more seamless? In this episode, CEO of Collaborate.Work, Bevin Farrand shares the secrets to a successful course launch. Have an overarching plan. It's easier to shift things around when you know what you're going to do. -Bevin Farrand 3 Things You'll Learn in This Episode The importance of knowing what we're working towards: When creating a product, it's vital to have an overarching goal in mind. Be conscious of what's being created and what we can expect to see as a result. How to stop leaving money on the table: Every piece of communication we share about our products brings in revenue, so by forgetting to send even one email, we're losing money. To combat this, plan communication strategies in advance. Planning doesn't mean we'll never miss anything, but it does make it less likely. How to build a buzz around our courses: To generate attention for our launches, the content we share in the build-up needs to tell a story. Seeding the product hooks our audience so by the time we launch, we've already got willing customers. Guest Bio- Bevin Farrand is the CEO and Head Cat Herder of Collaborate.Work, which works with small business owners, entrepreneurs, and mid-size corporations to get their ideas out the door and into the world. As the former Brand Director of Boom! by Cindy Joseph and Smart Marketer, she's led dozens of product launches and promotions generating 20MM+ annually. She's also developed online courses and summits, as well as executed launches, for I Will Teach You to Be Rich, Evolving Wisdom, and several entrepreneurs. She is passionate about supporting her clients to create businesses that enrich their lives. Her favorite and most demanding "clients" are her three-year-old daughter and one-year-old son. To find out more, go to: https://www.facebook.com/collaboratework https://www.instagram.com/bevinfarrand/ https://www.launchsecretsroadmap.com/special-offer40699042

Sep 3, 202057 min

Are You Stuck in the Momentum Trap?

The feeling of being busy fills most of us with a sense of accomplishment, but we need to remember that constantly being busy doesn't always mean our businesses are growing. In fact, most of the time it's the exact opposite. The momentum trap tricks us into believing we need to work round the clock to see results, but that only holds us back. When we dedicate all our business hours to client work, we lose time that could have been spent building authority in our markets. How can we pull ourselves out of the momentum trap and get to a place where our businesses succeed without needing constant tweaking? Can we ever reach a point where our businesses generate revenue without our input? In this episode, I share how to escape the momentum trap that keeps our businesses in one spot. The momentum trap is sustaining what you already have. Spend your time growing so you systematically get bigger results. -Dana Malstaff 3 Things You'll Learn in This Episode Break the cycle of spending hours coming up with one-on-one solutions for clients. Acknowledge that tons of consumers are facing the same challenge and create one piece of content to serve them all. We're never going to be the only entrepreneurs in our space, but that doesn't make what we do any less valuable. Once we believe our uniqueness is what separates us from others in our areas of expertise, we can work on creating something sellable. Date-driven content limits the reach of our products. Instead of creating solutions to date-specific problems, focus on finding a frustration people experience all year round.

Aug 27, 202023 min

How Kate Kordsmeier Got a 6-Figure Paycheck Through Blogging

For many of us, the idea of blogging professionally feels like a distant daydream, or something that we're too late to the party for. Thanks to the increased number of people online at the moment, it's more attainable now than ever before. The perks of blogging might not always include living the life of an Instagram influencer, but it does offer a lot of freedom and financial reward. With more than one way to monetize content, blogging gives us the opportunity to design the lives we want to live. What does a career in blogging look like, and how do we know if we're a right fit for the job? Do we need to have a writing background to create successful content? In this episode, Founder of the Root + Revel food and wellness site, Kate Kordsmeier shares how to start a successful blog. If you enjoy providing service and value to the people who come to you for advice, consider a career in blogging. -Kate Kordsmeier 3 Things You'll Learn in This Episode How to know if blogging is a good choice for usThere are no specific requirements for a career in blogging, but there are clues that tell if we'll be successful or not. As a general rule, if people regularly ask our opinion on particular topics, we have some kind of expertise they want to learn from. Seize the opportunity! Why we need to shift our perception of what a blog isBlogs are traditionally done in a written format, but there's no need to limit ourselves to one medium. Whether we're writing a post or sharing advice in a video or podcast, the most important thing is to find what works for ourselves and our audience. How to grow our audience While instagram is a great place to draw attention to our blogs, be careful of spending too much time on social media. To make sure content is seen by as many people as possible, focus on SEO and Pinterest. Guest Bio- Kate Kordsmeier is a writer, educator, and creative entrepreneur. After almost a decade as a freelance journalist, Kate founded Root + Revel, a holistic wellness blog with a focus on mind-body-soul health. Once the blog blossomed into a 6-figure business, she started the The Six-Figure Blog Academy, a digital course dedicated to helping others start their own profitable businesses. Kate is also the host of the Success with Soul Podcast. To find out more, head to: https://katekordsmeier.com/ https://rootandrevel.com/ https://www.instagram.com/katekordsmeier/ https://www.instagram.com/rootandrevel/ https://www.facebook.com/groups/katekordsmeier/ https://www.katekordsmeier.com/6fba And to sign up for the free webinar mentioned on this episode, head to: katekordsmeier.com/bossmom Other products mentioned on this episode: https://katenorthrup.com/

Aug 20, 202037 min

Building a Business That Gives Us Flexibility While Managing Chronic Illness

Chronic illness and regular health issues can make our lives feel unstable, especially when it comes to our work, our businesses, and our ability to create things that are meaningful and impactful. It can seem like it's impossible for us to build something that supports us while we're contending with bouts of illness. Many smart, capable, and creative ladies feel defeated by this, but health issues don't have to get in the way of our dreams. It is possible to work for ourselves, earn income even during downtimes, and run an operation that fits into the rhythm and flow of our lives. By building a simple business that runs on evergreen products, we can have success without compromising our health. How is an online business a great solution for dealing with health issues? How can creative people turn their passion into a successful, simple business? In this episode, I'm joined by the owner and the designer of Oksancia Textile Design Studio and School, Oksana Pasishnychenko. She shares her inspiring story and how online businesses empower people with chronic illnesses. More people should seek to build simple businesses that they work hard at, but can also have flexibility and freedom with, because life is unpredictable. -Dana Malstaff 3 Things You'll Learn in This Episode How your creative passion can turn into a great businessMany people wonder if artistry, illustration, and creativity can be turned into a business with stable, recurring income. Through coaching, training, and course content, we can leverage our creativity, teach and impact others, make money, and scale what we do. The danger of a launch-based business Going from launch to launch is incredibly draining and stressful, and if you're already dealing with a health issue, or even the stress of lockdowns alone, they aren't a good idea. An evergreen model allows you to work on perfecting and honing in on that one thing which gives you stability. How online businesses are great for working with health issuesA scaled up online business that's based on selling evergreen course content allows you to build something that won't suffer instability when health issues cause downtime. It also means you won't have to compromise on how much much you earn, and you won't have to force yourself to work when you're not feeling well. Guest Bio- Oksana is the owner and designer of the Oksancia Textile Design Studio and School. Her passions are to design unique fabric and products and to teach fellow artists how to start and grow a lifestyle business designing and selling digital repeat pattern designs. Oksancia illustrated 2 published children's books, and the products with her designs were for sale at Best Buy, Barnes and Noble, Amazon, and CVS pharmacy. She created a portfolio of more than 10,000 vector illustrations and designs, and collaborated on more than 100 client custom design projects. Oksana is a happy wife of an amazing man and a mother of a sweet little girl. Together we love to cook, make arts and crafts, read funny books, and travel while collecting creative inspiration and adventures. For more information and to access Oksana's free webinar on starting your own creative business visit www.oksancia.com

Aug 13, 202045 min

The Value of Incorporating Our Kids Into Our Entrepreneurship w/Avi Arya

It is common to think that starting your own business will take time away from your children, but many of the most accomplished entrepreneurs will tell you that nothing is more fulfilling than taking the entrepreneurial journey with their children. It's a powerful opportunity for us to create something that is special and valuable, while also teaching our kids powerful tools like resilience, problem-solving, creativity, and discipline. By building a business with them, we give our families something they will carry with them well into adulthood. I'm joined today by a father who has done just that, along with his two daughters. How did they create a business as a family? What are the most valuable lessons they've learned along the way? How can we create an entrepreneurial environment in our homes, especially with lockdowns? In this episode, I talk to Avi Arya and his daughters Raya and Aviana who share their incredible story. What you create with your family creates long-lasting value. -Avi Arya 3 Things We Learned From This Episode How entrepreneurship teaches valuable life skillsPracticing entrepreneurship with our children teaches them more than just the practical skills of running a business. It shows them the power of problem solving and how to be resilient. It helps them to see that there's always a solution. The beauty of combining family and businessIncorporating our children into our entrepreneurship brings so much meaning to what we do. Our work becomes a true labor of love and the perfect combination of work and family. This makes for a more fulfilling and rewarding endeavor. The link between entrepreneurship and positive impactAt the core of our entrepreneurial endeavors is our desire to help others. Our children can do the same through inspiring their friends and peers to love themselves and be confident in themselves. This is such an important message for young and old alike. Guest Bio- Avi Arya is an entrepreneur and the father of 2 beautiful girls, who he runs a business with. He is a streetcar racer, turned hotelier, and now a social media marketer. He is the founder of the Internet Moguls and the author of the 'Internet Moguls of the World'. Avi's business with his daughters Raya and Aviana includes a podcast, a YouTube channel, an online summit, and a coffee table book. Visit Avi Online: Instagram / YouTube / Facebook / Facebook Group /

Aug 11, 202042 min

The Impact of Clutter on Our Mindsets and Emotional States

When we're surrounded by cluttered countertops and messy living spaces, it can take a toll on our emotions and our minds. Often, we end up feeling overwhelmed by the mammoth task of clearing it all, unsure of where to even begin. That being said, the process of decluttering a home is about more than a cleaner house. When we don't have the option of hiding behind hours of tidying, we're forced to deal with what's really going on in our lives. Cleaning the house and organizing gives us an opportunity to decide what truly makes us happy. Why hold onto things that make us feel anything less than amazing? What does clutter tell us about how we feel? How do we decide what to keep and what needs to go? In this episode, Founder of Motherhood Simplified, Krista Lockwood shares how to declutter our homes and our lives. Strip away the unnecessary objects you're holding onto, so you can spend more time with the things you love. -Dana Malstaff 3 Things You'll Learn in This Episode Why tidying is about clearing both internal and external baggageWhat's going on around us physically is almost always a reflection of what we're dealing with internally. Be mindful that decluttering is an emotional experience, and when we free up space in our homes, we also free up space in our minds. How fear of lack holds us back from a decluttered spaceWhen we hold onto items due to fear of not being able to afford them in future, we're tapping into a scarcity mindset. Change the narrative by asking "what is this taking from me?" rather than "what if I can't get this later on?" If we're sacrificing joy by keeping something, it's simply not worth it. What we should be removing from our space todayWhen we start our mornings feeling like nothing in our closets fits us or makes us feel good about ourselves, that sets a negative tone for the rest of the day. We have to stop holding onto things that don't make us feel our best. Guest Bio- Krista Lockwood is the Founder of Motherhood Simplified, where she teaches decluttering for moms who don't want to be full blown minimalists. In 2013, she and her husband moved from Alaska to Florida with only one suitcase each. While she doesn't believe you need to go that extreme, she has been able to master the balance of having enough, but not too much. Krista strongly believes we all have what it takes to create the lives and homes we want, no matter what that looks like. On top of her courses offered on decluttering, Krista is the host of the Motherhood Simplified Podcast. To find out more about Krista, head to: https://www.facebook.com/groups/2010014145929427/ http://motherhoodsimplified.com/ http://motherhoodsimplified.com/podcast/ And if you're looking to declutter your home start to finish, the easiest way possible, visit: http://motherhoodsimplified.com/ds Resources mentioned on this episode: Nurturetoconvert.com Essentialism: The Disciplined Pursuit of Less by Greg McKeown https://www.amazon.com/Essentialism-Disciplined-Pursuit-Greg-McKeown/dp/0804137382

Jul 30, 202049 min

Breaking Limiting Beliefs in Your Finances w/Sherri Somers

Far too often, we're held back from pursuing great opportunities because we're focused on what's in our bank accounts, and not what's in our hearts. If we see opportunity only through the lens of financial scarcity, and not faith, we'll always feel like there isn't enough money. Our mindset around money has to shift from one of fear and lack, to a mindset of openness and positivity. Easier said than done, but it is possible! It starts with training ourselves to believe there is abundance all around us. How can we stop letting the numbers in our bank accounts dictate our business moves? What is the spirit of awareness and how will it boost our businesses? In this episode, Revenue Master Coach, Sherri Somers shares how to overcome a mindset of financial lack, so that we let faith guide our dreams instead. Success is all about the right mindset. If you condition your mind, the practical stuff comes naturally. -Sherri Somers 3 Things You'll Learn in This Episode How to make moves based on mindset, not money The second we make moves based on the number in our bank accounts, we become inconsistent and less effective. It's better to lead with mindset, so we're not focused on what's lacking. How to identify opportunities for connecting to human capital There is always someone in our audience who knows how to help us get to the next level. If we're too focused on not having enough money, we'll miss out on the human capital we can tap into for free. How to handle lack of support from loved ones Sometimes our loved ones will be slow to support our dreams, and it can take a toll on our drive. We should never take it personally or interpret it as a sign not to go after our dreams. Their reservations are based on their fears, not our abilities. Sherri Somers is a revenue attraction coach, and she's more than just a business builder. She is a confidence builder with bold opinions. She offers effective revenue strategies for helping YOU reach your "HIGHEST SELF" and setting a PACE to develop High-Self Performance. Her animated personality and true to life look is perfect for financial industry and authority marketing training. She has a story of a humble beginnings, a former officer who left law enforcement to help women experts in the financial industry become the authority. Today, Sherri helps those experts make 2k or more, consistently. To find out more about Sherri, visit: https://itssherri.com https://www.facebook.com/iTssherrisomers/ https://www.instagram.com/itssherrisomers/ https://www.linkedin.com/in/itssherrisomers/ https://twitter.com/iTssherrisomers bit.ly/FREE30LiveStreamIdeasNow You can also email her on [email protected]

Jul 23, 202045 min

How to Reignite Your Creative Passion with a Niche Side Hustle w/Stacey Ogden

One of the ways we create a more fulfilling and joyful life is through a career that we're passionate about. That said, it can be difficult to get excited about the work we do when it feels like an obligation or a chore. When we actively choose to do something, we will feel fired up for it more consistently. Having a side hustle is a great way to refresh our love for what we do in a meaningful way. To make it even better, we need it to be specialized or niched down. How do we go beyond something general, to a side hustle in a great niche? Why does this help us feel more fulfilled at work? In this episode, CEO of Side Hustle Teachers and Founder of the Edupreneur Academy, Stacey Ogden shares how to start a niched-down side hustle that reignites our passion for work. Don't make the mistake of trying to talk to everybody. Your business should be what you want it to be, not just what it can be. -Stacey Ogden 3 Things We Learned From This Episode How to narrow our focus to only the people we're excited to serveMany people struggle with wanting to help everyone. But if we want to create successful businesses, we have to narrow down our focus because it helps us connect with people who really love what we do. How to stop apologizing for not helping everyoneTo create a niche, we have to narrow down the group of people we want to serve until we have a clear picture of our ideal client. Once we've done that, we have to be unapologetic about what we offer and what we don't. How to build a referral network to help the people who aren't in our nicheIt can be difficult to say no when someone outside our niche asks for our assistance, but we can still help the client without broadening our scope. Building a referral network allows us to say "Yes" by introducing other products and services, without getting off track in our side hustle. Guest Bio- Stacey Ogden is the CEO of Side Hustle Teachers and founder of the Edupreneur Academy. She has built a community of more than 4,000 educators supporting each other on their entrepreneurial journeys and helped dozens of teachers start and grow profitable side hustles, all while maintaining her full-time teaching job. That's right - she walks the talk. To find out more about Stacey, head to: sidehustleteachers.com facebook.com instagram.com linkedin.com Stacey's Edupreneur Academy is a membership program for teachers who want to start or grow a side hustle while still being the boss in the classroom. Learn more at members.sidehustleteachers.com

Jul 16, 202037 min

The Best Ideas Come From Boredom w/Daniel Harmon

How can we create great content that not only sells a product, but makes a massive impact on our audiences? When we think of memorable marketing, most of us are likely to feel overwhelmed. How do we even begin to craft something that people resonate with, for years to come? Most of the time, the best ideas come from the moments we separate ourselves from daily tasks and allow our minds to wander. In this episode, Co-Founder and Chief Creative Officer of Harmon Brothers, Daniel Harmon joins me to discuss how memorable marketing campaigns come to life. There is so much value in boredom. Some of the best ideas come from white space. -Daniel Harmon 3 Things You'll Learn in This Episode Become the customer To market a product the right way, we need to use it ourselves to see what sets it apart. We have to become genuinely passionate about it. Remember, nothing sells better than the truth. Relax The best ideas tend to come to us when we're relaxed. Do enough work beforehand so that when we're in a state of relaxation, our brains can fill in the blanks. Go out and experience culture When we're passionate about what we do, it's easy to slip into a cycle of only consuming information related to our businesses. Go out and see what the audience is doing; otherwise, we risk repeating what everyone in our space is already doing. Guest Bio- Daniel Harmon is the Co-Founder and Chief Creative Officer of Harmon Brothers, the advertising agency behind the most viral ads in internet history. Under Daniel's creative direction, the agency's groundbreaking ads have collectively driven more than 1.5 billion views and over $400 million in sales. Daniel was actively involved in revolutionizing the way products are marketed, having helped write and creatively direct a campaign for Poo~Pourri- and today, he is also the host and creative teacher at Harmon Brothers University, a new school for creators seeking to learn the Harmon Brothers method. To find out more about Daniel and Harmon Brothers, head to: https://www.linkedin.com/in/danielharmon/ https://harmonbrothers.com/home Harmonbrothersuniversity.com Books mentioned on this episode: Essentialism: The Disciplined Pursuit of Less by Greg McKeown https://www.amazon.com/Essentialism-Disciplined-Pursuit-Greg-McKeown/dp/0804137382

Jul 9, 202048 min

Unlocking The Power of Music w/Vered Benhorin

There is so much fear and uncertainty in our current reality that it's easy to be caught up in a panic, but we should be using this time to take stock of our lives and our businesses as they are, and how we want them to be. Is it possible to make the most of this period? While it's normal to feel worried about the future, it's also important for us to live in the moment and think about how we want to look back on this time. How can we build memories for our children so they can remember this period? By choosing to slow down, assess our goals and embrace the changes we're going through, we can make quarantine something to remember for the right reasons. On this episode, music therapist and Founder of veredmusic.com, Vered Benhorin shares how to make the most of life in quarantine. Do your best to create memories of this time with your children- and not just through photos and videos. Take a few moments to improvise vocally and create songs for your children. -Vered Benhorin 3 Things You'll Learn in This Episode Take a moment to assessWith the world on pause, we finally have a moment to think deeply about who we are. Take advantage of the lull we're going through to assess where we are, and where we want to be. Bond through musicMusic is a great way to form bonds with the people closest to us, so take a moment each day to improvise vocally. Sing a little song about our current reality; our kids will remember this for years and may even pass it on to their own children. Embrace the changeWhile the changes we're seeing in the world are unnerving, it's times like these that force us to take our businesses to the next level. Instead of trying to get back to the way things were, use this time to adapt to our new reality and keep moving forward.

Jul 2, 202051 min

The Roadmap to Releasing Stable Misery w/Dr. Lynyetta Willis

When sadness becomes a daily, persistent experience that isn't dramatically terrible, it can turn into stable misery. We can get so used to being unhappy, it becomes a bearable normal, even though it's not healthy or fulfilling. The good news is, we do have the power to move ourselves out of this place, and we can make our lives more fulfilling and joyful. But until we recognize and honor the things that need to be healed, they will keep showing up in our lives and impact how we show up in all our relationships. In order to get out of stable misery, we need to be willing to dive into the things that trigger us, and work on moving towards joy step-by-step. How can we identify stable misery in ourselves? Why should we explore the things that trigger us? In this episode, psychologist and family empowerment coach Dr. Lynyetta G. Willis, joins us to discuss the tools we can use to overcome triggers and unhealthy patterns. Anything that you're avoiding in your own personal journey is going to inevitably in some way, shape or form, be passed on to your kids. -Lynyetta Willis 3 Things You'll Learn in This Episode The 4 Horsemen of Parenting Pain, blame, shame and avoidance are some of the negative experiences we might have faced in childhood. These things can make us feel unworthy, not good enough, and thinking that our voices aren't important enough. These horsemen will gallop with us into adulthood and even into parenthood and need to be addressed. Going from sadness to joy is a process, not a sudden change Getting out of stable misery is not like a light switch, it's more of a dimmer switch. We're not going to go from stable misery to complete happiness in one go. Instead of thinking about completely getting out of misery, it's about taking one step each day to bring us closer to joy. Deal with the trigger internally, not externally Unless we deal with the thing that's bothering us, it will weigh us down like a rock and just get heavier the more we avoid it. Dealing with triggers doesn't mean addressing them externally, it's more about dealing with them internally. It's more about not ignoring why it's coming up and why it's triggering us.

Jun 25, 202055 min

Pitching Yourself is an Act of Giving, Not Selfishness w/Amelia Roberts

Many women are hesitant to pitch themselves to be on podcasts because they fear they may not be welcomed, or that they don't have the right stories to share, and this is especially true for women of color. Let's face it, it's difficult to compliment ourselves, so how can we overcome that? And for those of us who do have a platform, how can we encourage more women to feel more comfortable with pitching us? On this episode, Visibility Strategist and Relationship Facilitator, Amelia Roberts shares why it's so important for everyone to share the information within themselves, and how to pitch our stories. 3 Things You'll Learn in This Episode Do the mindset work So often, we hold back from sharing our ideas because we aren't sure they're enough. A great way to combat this is by hiring a coach, someone who can help us sort through good ideas and those that need tweaking, and who can hold us accountable to taking action. Do the research To be featured on a podcast, do some research on the audience. Understand what they're struggling with, and pitch with that in mind. If we know we have a solution to a common problem, we're the perfect candidate to share our stories. Create an inclusive environment For those of us who do have a platform to share stories, it's important to create a culture where everyone feels comfortable pitching to us. Do some research to find out how to serve those who aren't pitching to us. Guest Bio Amelia Roberts is a Visibility Strategist and Relationship Facilitator, and Founder of Solutions by Amelia. Amelia is a digital native who officially became a practitioner of online marketing twelve years ago with a role as a virtual assistant. Student loans from nursing school inspired her to put her love of observing human nature, showing empathy and previous marketing experience to work in new ways and as a result, she was able to pay off her student loans in under 2 years as a social media manager. Now alongside other roles, you can find Amelia helping under-recognized professionals stand out and "get first dates" in business so that they can become thought leaders in the healthcare industry and beyond. Amelia is the host of The Business of Nursing podcast. When she is not optimizing human potential Amelia enjoys planning real and imagined food tours. To find out more about Amelia, visit: www.solutionsbyamelia.com https://www.linkedin.com/in/ameliaroberts/ Instagram: https://www.instagram.com/rn_solutions Twitter: https://twitter.com/RN_Solutions To take advantage of Amelia's freebie, head to: http://bit.ly/getinfrontofanyone And if you're interested in coaching, Amelia suggests Renee Hughes, Whole Living coach. Listen to her podcast where she talks about getting over fear. Shemeca Tankerson, Sales Coach. After a staff member betrayed Shemeca's trust, she has gone on to teach others how to TRUST their own value despite what all may happen in life and business. This gives an idea of her work: https://www.facebook.com/AskShameca/photos/a.145232632276451/667671976699178

Jun 18, 202048 min

How a Photographer Successfully Shifted Her Business in a Time of Uncertainty w/Michelle Brewster

Many of our Boss Moms run businesses that require them to meet clients in person. If your business is a face-to-face, belly-to-belly operation, the covid-19 pandemic has forced you to close doors and lose your bread and butter business. The good news is there is a way to keep our businesses going and income coming in if we pivot and shift what we create, promote and sell. Photographers are one of the most impacted professional groups, and one business owner managed to shift her photography operation to suit new consumer needs and challenges, create income and earning opportunities for fellow photographers. How can we use this time to focus on what can move the needle in our businesses? What business lessons have we learned during this time? In this episode, I'm joined by photographer, entrepreneur and creator of the Swaddle Pro, Michelle Brewster. We talk about pivoting in a hard hit industry. Even in this time, we can still show up virtually and help our clients. -Michelle Brewster 3 Things You'll Learn in This Episode How coronavirus will shape new businesses Many people are going to emerge from this with newfound hobbies, interests and skills; and even with a reignited passion for a creative activity. These skills can become the foundation of brand new businesses. Why this time can help us find focus Quarantine can help us focus and notice things when it comes to our children's education. This can also apply to our businesses. Many products are just not sellable right now so we need to focus on where we can get results. This time gives us the space to intensify on what's going to get us results right now. The importance of showing up virtually Even if we can't be in the same room as clients and customers, we can still show up virtually for them, drive value and make an impact in people's lives in meeting their challenges.

May 28, 202035 min

How to Create Sellable Products When You Have Kids Running Around

With everything that's happened in the world in the wake of COVID-19, a lot of us have gotten stuck in a rut and having our kids home all the time has taken a toll on our creative processes. However, to create sellable products, we have to find ways to jolt ourselves out of that foggy state of mind. How can we kickstart our creativity during this period? Is it even possible to run a business smoothly in-between home-schooling our children and keeping them entertained? While we have to give ourselves grace in this time, at the end of the day, we have businesses to run and things to do. On this episode, we discuss how to create sellable products while we're trapped in survival mode. Having our kids around all the time can be very distracting. Try the 10-minute method: brainstorm for just 10 minutes at a time and see what sparks of creativity you get. -Dana Malstaff 3 Things You'll Learn in this Episode Stay creative by breaking brainstorming sessions up into 10-minute periods. A lot of us are struggling to get good quality sleep at the moment, but to be creative as possible, we have to make sure we're getting enough rest. Take naps with the kids or download an app with sleep stories. Once we've created a product, it's important we keep it as simple as possible. Now more than ever, people are easily overwhelmed and anything that seems complicated will struggle to sell.

May 21, 202026 min

The Secret to Habit and Routine Formation For Moms Who Love to Work w/Allison Braasch

This time has been challenging for many of us Boss Moms because we're out of our normal routines, and we've experienced the frustration of dealing with altered, shifted and even broken routines. Routines are incredibly valuable to our performance, and when we don't have them, things can be incredibly hard for our children and even for us. We need a structure to rely on, keep us moving forward and even to give us some freedom. Why are routines so important to the way we tick as parents, business owners and families? What are the 4 core aspects of building an effective and personalized working routine as a working mom? In this episode, blogger, speaker and founder of I Swear I Love My Kids, Allison Braasch, talks about her WAKE system and how she uses it to help moms create routines that work for them. Psychologically, having a routine helps us get through certain things. Knowing we have a routine to fall back on helps us breathe. -Allison Braasch 3 Things You'll Learn in This Episode How routines lead us to more freedom and creativity Routines are as much for parents as they are for our kids because it gives us something to rely on. Getting a routine down is the first step, once it's ingrained in us and our kids, we can now start to alter and create moments of freedom. It can give us the space to show creativity, initiative and confidence. Why routines need to be formed around our individuality Before habit and routine formation, we need to start with reading the kind of people we are. Everyone functions differently, so we all need routines that work with who we are and how we want to be held accountable. It's important to find out how you respond to expectations internally and externally, and then we can create a routine that makes sense for us around that. Why space for our own mental health matters right now Especially at a time like this, when our kids are learning from home and everyone is more confined, our mental health as parents is so important. We need to have time for ourselves to recenter and refocus, and we can condition our kids to give us that time. Guest Bio- Allison is a blogger, speaker and entrepreneur. She helps moms who love work AND their kids (most of the time) with self-care programs, sanity-saving strategies, and permission to be them. She is a writer, speaker, and course creator in her company, I Swear I Love My Kids. Your Power Hour: The Best Morning Routine for Working Moms https://www.iswearilovemykids.com/ Follow @iswearilovemykids for more information. Check out this episode on our website, Apple Podcasts, or Spotify and don't forget to download the app on iTunes or the Podcast app, and leave a review if you had a blast listening to this show. Your review will help our show grow and help us connect with more amazing people like you. Thank you for being awesome!

May 14, 202034 min

How to Push Forward When the World is on Pause w/Emily D. Baker

The COVID-19 crisis has put a pause on all aspects of our lives; our children's school schedules and daily routines, our habits and how we operate from day-to-day, and of course, our businesses. The pause doesn't mean we have to stop completely. We can keep moving forward if we learn how to navigate our new reality. If we focus our energies correctly, this can be a great launching pad for business growth. Where should we be focusing our energies right now? How can we regain some control over our lives during the pandemic? On this episode, lawyer for online businesses and host of the Get Legit Law & Sh!t podcast, Emily D. Baker, shares how to push forward while the world is on pause. 3 Things We Learned From This Episode Focus on the foundation So often, we neglect the foundational work of our businesses because it doesn't feel fun. Now that we have more time on our hands, we can channel our energy into vital foundational elements like accounting and legal paperwork. Keep making money A lot of business owners feel uncomfortable about continuing to operate during the crisis, but we have to give ourselves permission to make money. While we definitely have to evaluate our strategies and acknowledge what's going on, there's no reason why we shouldn't adapt to the times and keep making a profit. Control what can be controlled We have very little control over any form of natural disaster or pandemic, so instead of trying to control something out of our hands, we should be focusing our attention on the small things we do have power over, like our daily schedules. Control what can be controlled, and release the rest of it. Guest Bio- Emily D. Baker is the badass lawyer for online business and the host of the popular Get Legit Law & Sh!t podcast. Emily is a former Deputy District Attorney, has run multi seven-figure businesses with her husband and, with over 15 years of experience, has seen it all. Emily helps her clients create common-sense legal protection while empowering them to create the businesses and lives they want. Emily makes the unsexy side of business fun and helps those around her unlock their inner badass. To find out more about Emily, head to: www.Instagram.com/theemilydbaker www.Facebook.com/theemilydbaker www.YouTube.com/c/theemilydbaker https://www.emilydbaker.com/bizguide

May 7, 202051 min

Positive Parenting: How to Handle Tantrums & Help Our Kids Process Their Emotions w/Lindsay Ford

With everything going on in the world right now, one of the biggest changes and challenges parents are facing is having their children at home. Our kids are also dealing with changes to their daily schedules and activities, which is overwhelming and leading to more tantrums and emotional outbursts. When our children experience negative emotions, we need to be equipped to help them process what they are feeling in a constructive and positive way. What is positive parenting and why is it such a constructive approach for both children and parents? How do we teach our kids that expressing their negative emotions can be healthy? How do we set the household culture and mindset around emotions? On this episode, parenting coach and positive parenting expert, Lindsay Ford, talks about the importance of being proactive, not reactive when our kids throw a tantrum. Tantrums are an emotional outlet and sometimes it's okay to let them happen. They will get through the tantrum and it teaches them to be emotionally resilient. -Lindsay Ford 3 Things We Learned From This Episode How to handle a tantrum Recognize the signs, and notice the build up of emotion. If we're aware of the precursors of the tantrum, we can mitigate it and validate their feelings which helps them feel better. Lindsay shares ways to help our kids through a tantrum. What is positive parenting? Positive parenting is about treating our kids with respect, not putting blame or shame on them, and remembering that they do better and behave better when they feel better. When they express their emotions, we shouldn't make them feel like emotion cannot be tolerated because that creates negativity. Parents also need to mitigate their emotions Sometimes as parents, we need to put ourselves in time out and be the ones to give ourselves space to process and deal with our own emotions. We're much more effective as parents when we're calm, than when we'll be when we're reacting in the moment. Learn practical tips to help you maintain your calm in the episode. Guest Bio- Lindsay Ford is a parenting coach, certified in Positive Discipline. She helps moms interpret what their child is really saying when they act out and gives them the strategies they need to restore a sense of calm and cooperation back into their homes. To get The Practical Guide to Working at Home With Kids visit thinkfeeldecide.com.

Apr 30, 202041 min

How to Build Stronger Relationships with Other Women w/Marta Spirk

As women entrepreneurs, we are often shocked to find that collaboration over competition takes work, but as long as we become more mindful of ourselves, that doesn't need to be a problem. Why is it so important to understand what makes us different from the other women in our space? Can we ever completely get rid of feelings of jealousy we may have towards all the successful ladies in our lives? On this episode, women empowerment coach, Marta Spirk shares how to build stronger relationships with other women business owners. Most of the time, feelings of competitiveness with other women come from a lack of understanding about how unique we are as individuals. -Marta Spirk 3 Things We Learned From This Episode Understand what makes us unique (11:57- 13:35)A lot of the time, when women compete with each other, it's because we've been trained to think we're all the same and need to prove why we're better than one another. The truth is, we are all unique. We have to understand what makes us different from other women entrepreneurs, not to prove we're better, but to see where our distinct talents lie. Become more aware of reactions (15:12- 16:31)Most of us have had a moment when we've been jealous of another woman's success and sometimes the successful woman in question is a close friend. The truth is, we will probably always have pangs of jealousy from time to time. The trick is to notice when we're doing it and being mindful of not acting on our thoughts. Stop looking at other people (18:48 - 19:30)We can't change other people, so stop trying to! Instead of focusing on other women's achievements and lives, we have to start looking at our own. This can improve our gratitude for what we already have. Guest Bio- Marta Spirk is a writer, podcaster and woman empowerment coach. Her focus is teaching women how to increase their self-esteem and improve self-image by going on a deep-dive in inner work and personal development. Through her podcast The Empowered Woman, her virtual self-improvement school and in-person workshops, she hopes to encourage and uplift women to step into their own power and realize they can DO IT ALL! To find out more about Marta, head to:http://www.instagram.com/martaspirk http://www.facebook.com/spirkmarta www.martaspirk.com https://www.facebook.com/theempoweredwomanshow/ Books mentioned on this episode: The Five Love Languages by Gary Chapman

Apr 23, 202035 min

How to Improve Your Marriage By Working On Yourself First w/Rachel Ballard

As busy moms and business owners, so many things need to get done and as a result, our marriages slide down the priorities list. Why do so many couples end up feeling more like roommates and logistical partners rather than romantic partners? How can we start improving our marriages on our own? How do we rekindle fun and intimacy in our relationships? On this episode, marriage strategist Rachel Ballard shares on the importance of prioritizing your relationship and how to get back on track if you and your spouse are in a rut. Being in a relationship and fixing your marriage is a job on some level. -Rachel Ballard 3 Things We Learned From This Episode It's important to prioritize our marriages the way we do our parenting (05:11 - 07:20) Our society focuses on how important children should be and that makes us prioritize them over our marriages. The truth is, our marriages also need focus and attention, and if we neglect it, the whole household suffers. Kids are happier and more well adjusted when they're parents are happy, not where we're putting them first above our partners. Making our marriages better doesn't have to directly involve our partners (09:41 - 11:15)In order for us to be happier in our marriages, we need to be happier individually. We have to learn the skill of making ourselves happy and exercise it. True happiness comes from working on ourselves, liking ourselves and being nicer to ourselves. Sometimes we need to break the ice to rekindle the romance (16:42 - 18:21 )Taking the first step to rekindling the romance in your marriage can be scary, and an icebreaker helps. Rachel developed a resource to give ideas for what you can text to your spouse to get the positive vibes, and banter going. It can initiate the types of conversations and interactions that will improve your marriage. Guest Bio- Rachel Ballard is a real-world, tell-it-like-it-is, marriage strategist and creator of the How To Like Your Husband Podcast. Rachel will shine a light on how you can generate loving energy into your partnership and (re)discover the foundation of your marriage, as you choose to move closer to designing a life (and solid friendship) with your husband built on love, lust, and loyalty! Get Rachels 50 Sexy Texts here http://50sexytexts.com. Visit https://mrsrachelballard.com/ for more information, to learn more about Rachel's Marriage Intensive or to listen to the podcast. You can also follow @mrsrachelballard.

Apr 16, 202043 min

How to Grow and Leverage An Amazing Facebook Group in Half the Time

Right now, with all that's going on in the world, community is everything. People want to connect with people more than ever, and that's why it's a great time to set up a Facebook group. How do we set up a Facebook group in a way that drives connection and momentum in our business? Why do we need to stop pushing information, and what do we need to be doing instead? In this episode, the final of our four-part series about managing during challenging times, we'll talk about the power of Facebook groups. If you have a Facebook group, you can now switch to a question-based think tank model. Flip from a teach-and-tell to an act-and-respond model. -Dana Malstaff Takeaways Just pushing information isn't good enough for us to stand out and gain momentum If you had a Facebook group and worked on getting pitched on podcasts, you will see exponential and amazing growth in your business. We start discussions by asking questions, not by saying statements. If we want to grow our Facebook group, we need to focus on the former. Learn all the amazing ways you can leverage a Facebook group and maximize organic growth. Listen to the podcast now!

Apr 9, 202013 min

Ways to Make Money in Uncertain Times

We're all in crisis mode and emotional turmoil with all that's going on right now and the adjustments we've had to make. Many of us still want to be able to make money to support our families and the economy, and that good news is we can earn money online. What are some of the ways we can start earning some money right now? In this episode, we discuss where there are still money making opportunities in this tough time. Even if you're in emotional turmoil, you can still do things to make money. -Dana Malstaff 3 Things We Learned From This Episode If you want to do coaching don't jump into it too quickly. If you've done something long enough, you know the best practices and have gotten results for other people, you can do it. If you're going to do course work, opt for a smaller course. People aren't willing to pay a lot of money for something that won't give them a tangible financial growth result right now. If you already have a blog or a YouTube channel, get paid by monetizing those spaces. Learn the rest of the amazing ways you can earn money online right now. Listen to the podcast now!

Apr 2, 202027 min

Stop Making So Much Content and Follow This Schedule Instead

The typical marketing rule is to churn out a lot of stuff, but I believe putting out too much content can actually diminish our effectiveness. We need to define down our content, especially at a time like this. What type of content should we be posting right now? What is an easy social media content formula that can allow us to have impact, connect and sell our products? In this episode, we discuss a more beneficial content schedule and content sequence that we can follow, and how it will boost our businesses. Don't make so much so much content, don't just keep teaching, we want to create authority and leadership, and it's not done by just putting stuff out there, it's about refining what you're putting out there. -Dana Malstaff Takeaways We need to make less content and repeat what we're saying more often. Make content that is relevant to pulling people in with what's happening in the world. Now is the best time to build authority, community and connection, not put out as much content as possible.

Mar 26, 202018 min

How to Become Indispensable to Your Clients (Even During Tough Times)

For any business owner, right now is a bit of a scary time. Because of Covid-19 and the subsequent changes we've all had to make to our daily lives, it can be hard to know how to keep our businesses up and running. Right now, it's important for us to be leaders when it comes to dealing with our clients. How can we offer our support to them? What does it take to be indispensable right now? What are the actions we can take to solidify client relationships? On this episode, I share how we can become irreplaceable in the eyes of our clients.

Mar 19, 202019 min

Boss Dad Spotlight: Learning To Effectively Advertise On Social Media w/Rick Mulready

Social media advertising is vital for online businesses, so all entrepreneurs should be looking into it. Is there a right time to start advertising? What happens if we don't have a big online following yet? Do we need to be hesitant to use retargeted advertising? On this episode, host of The Art of Online Business podcast, Rick Mulready, shares how to advertise effectively on social media. It's never too early to start using ads. Start running them as soon as you have an audience. -Rick Mulready 3 Things We Learned From This Episode Start using ads as soon as possible (20:07- 21:58)As soon as we have a social media presence and an audience, we should be leveraging ads. There's no time like the present to start using ads if we have an audience. Build an audience (22:41- 24:01)Those of us new to a platform may not have established audiences yet. The best way to build these audiences is by doing Facebook Lives, which we can later use as advertisements to build our following. Rethink advertising (20:07- 21:58)A lot of people are hesitant to use retargeted advertising, because there's a common belief that this is an invasion of privacy. We have to shift our mindsets away from that - advertising isn't going anywhere, so we may as well provide useful information to the right people.

Mar 12, 202040 min

How to Ensure Your Opt-In Brings You Business

Opt-ins are a vital part of us building relationships with more people and growing our businesses. Why are they so effective? How do we make sure our opt-ins are aligned with what we sell? On this episode, you'll learn about what it takes to create effective, highly converting opt-ins. Getting people on your email list and nurturing them creates a much longer relationship. -Dana Malstaff 3 Things We Learned From This Episode Recognize that your opt-in isn't part of your identity and if it doesn't work, it's not because of you, it's just that you didn't position it correctly. Approach opt-ins as a place for testing. You don't need to learn something to teach your opt-in, it has to be something you're already familiar with. On the thank you page, ask them to do something discussing next steps.

Mar 5, 202015 min

How to Find Balance Between Entrepreneurship & Creativity w/Naphtali Roberts

Many people who identify as true artists struggle with the idea of making money off doing what they love and being called entrepreneurs. How do we start to shift in how we see creative entrepreneurship? Why is it so important to rethink, renew and realign our identities around what we can or cannot build and be? What are some of the dangers of the limiting beliefs creatives have? On this episode, business coach and mindset ninja for creatives, Naphtali Roberts, shares how she helps artists feeling scared to sell what they create get rid of limiting beliefs, and build thriving and aligned businesses. The heart of a thriving creative business is being consistent, having priorities and having systems. -Naphtali Roberts 3 Things We Learned From This Episode Don't get limited by labels (08:14 - 10:26)It's easy for entrepreneurs to fall into the trap of the negative hustle, where they are working themselves to the bone to fit into the "struggling artist" identity. It's also easy to be so afraid of the entrepreneur label because it feels like so much more is required. Very often, all it takes is a change in mindset. For example, a freelancer and an entrepreneur are the exact same thing with a different label. Creativity and good business practices can work well together (17:21 - 21:30)Many creatives have the belief that good creatives can't be good business owners because they have to be flighty, struggling and in pain all the time. They believe that there has to be sadness and pain and that there can't be logic and consistency. This in turn drives sadness and depression that's associated with creative people because those beliefs influence the creative's unhealthy habits and practices. Selling what you create isn't selling out (10:30 - 11:57)Creative people are so often conditioned around the fear of selling out, that they feel like putting a price on what they create means they aren't a true artist. Ultimately, what we earn from what we make is a reflection of the time and energy we're putting into something. Guest Bio- Naphtali is a business coach, "mindset ninja" for creatives, systems expert and Go-To Gal for born creatives and artists who want to Thrive doing what they love without all the hustle, bustle and burnout. She is a mother, wife to a creative freelancer in the entertainment industry, and host of The Thriving Creative Podcast and Licensed Therapist. Naphtali is a Nero psychology nerd and Coffee Loving Snob who loves that she gets to change the burnout culture of life creatively through her work. For more information visit https://naphtaliroberts.com/ or DM @NaphtaliVRoberts, listen to the Thriving Creative podcast https://naphtaliroberts.com/podcast/ and check out her Facebook Group On Purpose Creatives here.

Feb 27, 202041 min

How to Pick Your Parenting Battles w/Sarah Davis and Evie Granville

Building new relationships with other parents, and maintaining existing ones, can be tricky when we have different parenting styles, so it's important to know what type of mom we are. How can we find out our parenting type and should we avoid other types of parents altogether? How can we set boundaries with other parents without offending them? On this episode, educators and co-hosts of the Modern Manners for Moms and Dads podcast, Sarah Davis and Evie Granville, share how to navigate friendships with other parents. Spend time with other parents who share your parenting style. When you connect with someone who has a similar perspective to you, it makes your relationship easier. -Evie Granville Building new relationships with other parents, and maintaining existing ones, can be tricky when we have different parenting styles, so it's important to know what type of mom we are. How can we find out our parenting type and should we avoid other types of parents altogether? How can we set boundaries with other parents without offending them? On this episode, educators and co-hosts of the Modern Manners for Moms and Dads podcast, Sarah Davis and Evie Granville, share how to navigate friendships with other parents. 3 Things We Learned From This Episode Take a quiz to find out what kind of mom you are (05:50- 07:37)There are three main 'types' of parents: self-preservers, accommodators and protectors. While we may not adhere to our own 'types' all the time, knowing which category we fall into can make it much easier for us to understand why we make certain decisions and be more understanding of others. Spend time with like-minded parents (12:00- 14:59)Being friends with people who have a similar parenting style to our own can make spending time with each other much easier. Knowing what type of parent we are can help us create bonds with people who fit into our lives more easily. That being said, don't cut off people with a different parenting style, just be mindful of the differences. Set boundaries (33:28- 36:22)When our children are visiting their friends, it's important for us to know and share our boundaries with other parents. For example, if we're not happy with our kids being in a house with a gun, we need to raise that. Setting boundaries is often something we avoid because we don't want to offend other parents, but there's nothing to worry about if we handle every situation respectfully. Guest Bio- Sarah Davis, EdD, and Evie Granville, MEd, are a real-life best friend duo that shares refreshingly realistic advice on all those "what the h**l do I do now?" parenting moments. Educators and mothers to six young kids between them, Evie and Sarah teach moms and dads how to prioritize their own needs, their child's, and everyone else's when parenting in public. With their simple online quiz, you can discover which you naturally prioritize, and how that can help you shine or hold you back when it comes to building your confidence, character, and connections. On their five-star podcast, Modern Manners for Moms and Dads, Evie and Sarah answer reader and listener questions. And stay tuned for the upcoming book in fall 2020! To find out more about Sarah and Evie, head to https://www.facebook.com/EvieandSarah/ https://www.facebook.com/groups/modernmannersformomsanddads/ https://www.instagram.com/evieandsarah/ And to find out your parenting style, take the quiz at EvieandSarah.com/quiz to discover which Parenting Perspective defines you, and how it's helping you shine or hold you back! You can also call them 857-MANNERS

Feb 20, 202055 min

How to Make Money From Affiliate Marketing w/Jill Stanton

Affiliate marketing is a great way to make money, but most people don't know how to get started. Is it possible to be successful in affiliate marketing if we don't already have a huge audience? How can we find brands interested in partnering with us? Is it ever worth recommending goods and services we wouldn't use ourselves? On this episode, co-founder of Screw The Nine To Five, Jill Stanton, shares how to make money through affiliate marketing. In affiliate marketing, you don't even need to 'sell' anything. You're just suggesting products you love. -Jill Stanton 3 Things We Learned From This Episode Get an audience (19:48 - 20:42)To be successful at affiliate marketing, what we need is a group of people who follow us and listen to our opinions. This group doesn't need to be huge; on the contrary, a small group can be easier to influence. Research and reach out (21:35 - 22:48)Finding affiliate programs doesn't need to be complicated. All we need to do is type the product name and the word 'affiliates' into Google. However, if we don't find any results, we can also reach out directly to business owners and ask if they would be interested in implementing a referral fee for any followers we send their way. Recommend good things (26:37 - 27:19)Trust is the currency of affiliate marketing, so we should only be suggesting good products/services and ideally, things we've used ourselves. Don't compromise integrity by going for quick cash. Guest Bio- Jill Stanton is the co-founder of Screw The Nine To Five where she helps people quit their jobs, start online businesses and get them past the $100,000/year mark. Coined by Forbes as "a destination for up-and-coming online entrepreneurs," Screw The Nine To Five has inspired tens of thousands of new entrepreneurs to quit their jobs, build thriving businesses, and live lives of meaning and purpose. In addition to her chart-topping podcast, The Screw Show, her honest-yet-cheeky style has landed her on shows like The Sunny Show, Entrepreneurs On Fire, and Amy Porterfield's Online Marketing Made Easy to name a few. Jill has been featured in Forbes, Entrepreneur, Inc, and Digital Marketer. Find Jill on Instagram at http://instagram.com/screwtheninetofive/ And on Facebook: http://facebook.com/saynotoninetofive You can also listen to her podcast at TheScrewShow.com For more on Screw The Nine To Five, visit http://screwtheninetofive.com And for tickets to their live event, head to https://www.bbdbonus.com/live-event-checkout/

Feb 6, 202039 min

How to Leverage the Nurture to Convert System

One thing that will be driving all the action we take this year is the belief that anything in our business can be templatized or built into a framework, and that includes how we build relationships and convert people. What is the nurture to convert system and how does it work? How can it help us run a smoother business process? On this episode, I share more on the new system we have developed and how you can leverage it to make your business more efficient and successful. The nurture to convert system is a revolutionary way of systematizing how we engage online and with our prospects and our audience. -Dana Malstaff 3 Things We Learned From This Episode Everything can be distilled down to a method, framework or template. If people don't know what our opinions, beliefs and methodologies are, it's hard for us to become well-known or an authority in that area. We need to be clear on what we want to do with our audience. We need to feel like we have a congruent life and business, so we don't feel like there's a tug of war for our time and attention.

Jan 31, 202015 min

Building An Online Community

Building and growing an engaging community organically is one of the most important parts of running a business today. What are the two key things we need in order to start creating a community? What does it take for the sense of community to take place in the virtual space? On this episode, you'll learn about the engaged community framework, and how to implement it in your business. In today's business world, community has to be part of our brand. It's so important to not just sell things but to connect people. -Dana Malstaff 3 Things We Learned From This Episode You need to stop putting pressure on yourself to have all the answers; your community has all the answers and they are yearning to contribute, so let them. A post is just a gateway so that real conversations can happen. Getting people to answer "yes" or "no" is just the first level of engagement. After that, we can allow for deeper connections to happen by having conversations. One of the key parts of building a community is creating a feeling of belonging, so that people can feel accepted, heard and understood. Listen to the Mark Shaefer episode of the Boss Dad podcast here: https://boss-mom.com/how-to-build-a-business-people-trust-w-mark-schaefer/

Jan 23, 202024 min

How to Go From Employee to High-Value Consultant w/Amy Rasdal

Many people are eager to escape the stress and unfulfillment of climbing the corporate ladder, but fear that they may not have the same income and level of impact. What they might not realize, is that consulting is a great way to make the switch from employee to high-value entrepreneur. What are the advantages of consulting over having a corporate job? How do we get a steady stream of clients? How does consulting differ from coaching? On this episode, business consultant and founder of Billable at the Beach® Amy Rasdal, shares on getting started in the consulting world and how to turn consulting gigs into a steady business. To build a successful consulting business, you have to break beyond your circle and immediate network, and start developing the outreach to build new relationships. -Amy Rasdal 3 Things We Learned From This Episode A consulting business is only as healthy as its pipeline (07:08 - 08:23)Many consultants are able to find success early, but the work starts to slow down because the circle of people who know you have already hired you. The key to keeping the business growing is a steady pipeline, which we build by going out of our immediate circle, developing an outreach strategy and following through on it. Being a present parent and a successful professional are not mutually exclusive (17:29 - 19:04) It often feels like we're forced to pretend that we don't have children in order for us to be able to excel professionally, or that they have to be invisible. More people need to see that we can have both children and a great mind. Consulting can be an impactful and a more lucrative alternative to the corporate ladder (25:07 - 29:07)Becoming a consultant allows us to have more impact than we would as employees, while we also get to earn more money with more time freedom. People often feel like the only way to advance is through the corporate track, but consulting opens us up to more opportunities. Guest Bio- Amy is the founder of Billable at the Beach®. She has been running her multiple 6-figure consulting business for 15 years. Amy liberates 6-figure earners by empowering them to build 6-figure consulting businesses through Billable at the Beach®. She has helped hundreds of people over the past 10 years. For more information, visit https://www.billableatthebeach.com/. To get Amy's free course 3 Action Steps to Generate Revenue Now visit https://www.billableatthebeach.com/free-course/.

Jan 16, 202041 min

The Power of Taking Astrologically-Based Action w/Amanda 'Pua' Walsh

Astrology is experiencing a huge Renaissance because it's relevant and extremely applicable to our current daily lives. What are the basics of astrology that one should become familiar with? How can we plan our lives and personal development around it? How do we take action that is energetically supported by astrology? On this episode, I'm joined by CEO and Founder of Astrology Hub, Amanda 'Pua' Walsh, who shares her journey of discovering astrology and building her business. When it comes to personal growth, if you align with the themes that are astrologically-based, you will have the wind in your sails. You're focused on the thing that is supported energetically at that time. -Amanda 'Pua' Walsh 3 Things We Learned From This Episode Pregnancy creates huge shiftsThere's something about being pregnant that brings clarity. It helps us realize that we're unhappy, need to make a change or a big idea comes up. But that clarity doesn't mean we won't face challenges. Sometimes, before the doors open, there will be a moment of breakdown, but that doesn't mean we're broken; it's part of the process and actually, the fact that it's happening is a sign that you're exactly where you need to be. Astrology goes a lot deeper than the zodiacMost people have a superficial understanding of what astrology is. Astrology is the language of the stars; it's very mathematical, but also incredibly intuitive. The sun travels through every single zodiac sign throughout the year, and this is what created zodiac signs. Astrology goes deeper than the horoscope, and actually, it's timing and patterns can reveal a lot about how we're feeling at a specific point in time. All Zodiac signs have progressions of expressionSome people like to make excuses for bad behavior by blaming it on the flaws of their zodiac sign. Every low expression of a zodiac sign has a higher expression for it. Being aware of the low expression of the sign, and finding a way to turn it into a positive, can help us become more cognisant of our strengths and weaknesses, and help others dealing with similar issues. Amanda is hosting her free 2020 Global Forecast Marathon Event today (January 9) through Sunday, January 12. If you would like to join her today and throughout the weekend, please visit astrologyhub.com/2020forecast

Jan 9, 202052 min

Effective Storytelling & The Truth About Finding Your Purpose w/Greg Koorhan

The path to finding our purpose isn't the same for everyone. For many entrepreneurs and creatives, finding out what we want to do is a process of peeling back the layers. This is the process filmmaker Greg Koorhan took, going from a job in a marketing agency, to one focused on storytelling. What can we learn from the journey Greg took? What's the right mindset to have about success? Why is the idea that people have one purpose and one purpose only a huge myth? On this episode, award-winning film director, best-selling author, speaker and coach, Greg Koorhan, discusses his projects, his creative children and the path to his purpose. 3 Things We Learned From This Episode Structure in storytelling is key (17:13 - 18:55) There's a difference between talking about a bunch of events and telling a story. A story has structure and conflict, and paying attention to these things makes us more effective storytellers. Short-form content can be extremely effective (23:33 - 24:32) In the day and age of storytelling through ads and social media content, we only have 1-2 minutes to tell someone's story. Within a minute or two, we can actually say a lot and resonate with people. There's no perfect formula for the path to success (33:30 - 35:44)Some people knew their passion from early on, but a lot of people actually discover their passion through a process of evolving, pivoting and iterating new pathways. There's nothing wrong with either approach.

Jan 2, 202046 min

3 Things You Must Do Before the Year Ends

We've got a little time before 2019 ends, and when a new year starts, we're so "full steam ahead" towards the future, that there are things from this year we won't remember to do. What are 3 important things we must remember to do before 2020 starts and why are they important? In this episode, we share 3 things you need to add to your to-do list before the end of this year. Think about what matters most to you next year if you only could give it one word. -Dana Malstaff 3 Things We Learned From This Episode Think about one person that has impacted you this year that you haven't talked to in a while. Before the year ends, get in touch with them and say thank you. Think about your word or phrase for 2020, tied to what you want to achieve in your business. Decide what your biggest business goal for 2020 is, but don't make it a revenue or amount of money, because that's an outcome and not a goal.

Dec 26, 201910 min

Conscious Creation: How to Create An Ideal Personal & Business Life w/Kelsey Murphy

As moms and business owners, it often feels like we're under so much pressure to do every single thing perfectly, and that makes the balance between our lives and our work impossible to achieve. What is Conscious Creation and how can it help us escape this stress? How can we redefine our roles on our terms? How do we start prioritizing the things that are ideal to us, instead of forcing ourselves into obligations? On this episode, Business and Life Coach, and my good friend, Kelsey Murphy, talks about a new system she has developed to help women show up in the best ways at home and at work. Conscious creation is about intentionally and consciously defining what an ideal life looks like on a business and personal level, and then planning for it. -Kelsey Murphy 3 Things We Learned From This Episode Be intentional about creating epic moments (13:01 - 14:28)We can't do everything with our kids, but what we can do is focus on things that will create memories for them. We need to focus on the things they can remember and treasure, and not for the sake of what we're expected to do as parents. Find the ideal way to spend time with your kids (11:15 - 12:12)We don't have to follow what every other mom does to spend time with their kids. We can spend quality time with them in a way and manner that we're excited about as opposed to something that makes us feel obligated and bored. It starts with us redefining what the ideal looks like for us. When we focus on what ignites us, we receive more of it (16:16 - 18:04) When we start thinking about what we love and what makes us happy, our brains will start filtering out what doesn't fit that vision. Our brain will be wired to start filtering in the right things and more of them will come our way. Guest Bio- Kelsey Murphy is a Business & Life Coach working with Fortune 500 companies, like Facebook & Twitter, industry thought leaders like Marie Forleo and her B-Schoolers, as well as celebrity nutritionists, coaches, and other brilliant humans creating meaningful businesses and lives. She's been featured in places like Forbes, Business Insider, Huffington Post, LiveStrong, Living Healthy, LaurenConrad.com and more. When Kelsey's not coaching, you can find her hosting the Whiskey & Work podcast, giving her wise (and sometimes comical) advice on navigating the waters of business, life, and relationships. For more information, visit https://www.kelseymurphy.com Get Kelsey's free business planning kit here: https://www.kelseymurphy.com/howtoplanyourbusiness-kelseymurphy

Dec 19, 201933 min