The Affiliate Marketing Podcast

We continue with the second half of our conversation featuring guests, Emily Leeb, CEO of Saroca and Claire Adamou, VP of Development at Saroca. They talk to Lee-Ann about affiliate manager burnout – how to recognise the signs, how to handle them and how to approach these things with your manager. We have received a tremendous amount of praise for this important topic being under the spotlight and the relatable insights shared by Emily and Claire. So, let’s waste no time in learning from part two…Listen to find out more about:Managing Stress With Active TechniquesAdvocating for Yourself Elevating Emotional Relationship Building Key segments of this podcast and where you can tune in to go direct: [02:45] Practical tips to manage stress[10:10] 140 minutes, every seven days![11:54] The SBIA Formula – Situation Behaviour Impact AgreementRate, Review & Subscribe on Apple Podcasts“I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

This week we have not one, but two guest experts – Emily Leeb, CEO of Saroca and Claire Adamou, VP of Development at Saroca. They join Lee-Ann to talk about affiliate manager burnout, from the perspective of two experienced professionals in the iGaming industry. This is a big topic and it gives an eye-opening account, so we have split the episode into two parts. The conversation covers the signs of burnout, the importance of recognising and addressing it, and steps that leaders can take to support their teams….Listen to find out more about:Recognising and Addressing Affiliate Manager BurnoutSupporting Teams to Prevent Burnout in the iGaming Industry Recognising the Signs of BurnoutKey segments of this podcast and where you can tune in to go direct: \[05:44] The Four Zones of Flow [24:00] Complete a Self-Assessment for Stress and Burnout[29:00] Bringing humanity back to the workplace Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

In this episode, Lee-Ann Johnstone interviews Richard Dennys, CEO of Game Lounge, about his experience in the affiliate marketing industry. They discuss the differences between iGaming and eCommerce marketing strategies, the challenges and opportunities in the iGaming industry, and the importance of collaboration between operators and affiliates. Richard also shares his insights on emerging trends and shifts in affiliate marketing, emphasising the need for diversification and simplicity in affiliate strategies. The episode provides valuable insights for both newcomers and experienced professionals in the affiliate marketing space.Listen to find out more about:Richard's Experience in the Affiliate Industry Challenges and Opportunities in iGamingEmerging Trends and Shifts in Affiliate MarketingKey segments of this podcast and where you can tune in to go direct: [10:47] Transition from corporate network to publisher[16:53] Differences between iGaming and eCommerce execution of objectives[28:43] Consolidation in iGamingDiscover Affiliate Mastery at AM LeadersLive event. April 16. Miami, FL.A game-changing Affiliate Manager training workshop where you can learn from industry leaders, fine tune your affiliate program management skills, and stay ahead of the latest affiliate marketing trends in this tell-all Chatham House rules event.Running in partnership with Hello Partner and Affiverse, this interactive workshop is your path to success. to affiliate program success. Don't miss out on this opportunity to learn from the best minds in the affiliate marketing industry. Book your ticket nowRate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

This week on the Affiliate Marketing Podcast, Brian McGuigan, Head of Media (Netherlands) at Klarna, joins Lee-Ann. They discuss the Affiliate Proposition of Klarna and how it leverages data to provide a tailored shopping experience for consumers. Brian shares insights on consumer behaviour and payment methods in different countries, as well as the challenges and opportunities of expanding into new regions. Brian also discusses the future of performance marketing and the importance of hyper-personalisation. He provides tips for brands to engage with Klarna and maximise their affiliate campaigns…Listen to find out more about:Expanding into New Regions – Challenges and OpportunitiesConsumer Behaviour and Payment Methods in Different CountriesThe Future of Performance MarketingKey segments of this podcast and where you can tune in to go direct:[07:45] Product Verticals and Opportunities for Brands.[13:51] Tips for Affiliate Managers on Engaging with Klarna and Maximising Campaigns.[24:05] Challenges and Opportunities that Affiliate Managers Can Learn From, Too.\Discover Affiliate Mastery at AMLeadersLive event. April 16. Miami, FL.A game-changing Affiliate Manager training workshop where you can learn from industry leaders, fine tune your affiliate program management skills, and stay ahead of the latest affiliate marketing trends in this tell-all Chatham House rules event.Running in partnership with Hello Partner and Affiverse, this interactive workshop is your path to affiliate program success. Don't miss out on this opportunity to learn from the best minds in the affiliate marketing industry. Book your ticket nowRate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

Welcome to a brand new season of the Affiliate Marketing Podcast. We are delighted to launch Season 16 with a huge player in the affiliate and media industry. Sharon Rechter is the Co-Founder and President of First Media, a leading media publisher with over 250 million followers and reaches 71% of US women every month across its brand portfolio. As President she has grown the business from a single linear cable channel to a global media business with over 200 employees across three countries. Sharon has created a phenomenal business empire and shares some of the best advice for affiliate managers and publishers just starting out….Listen to find out more about:How Sharon got to where she is todayThe consumer and content relationship ‘Data is King’ discussion‘Ad Fatigue’ – why if you're married to a concept, you can't grow and expand your audiences.Key segments of this podcast and where you can tune in to go direct:[11:20] The importance of content access[15:00] Why a brand needs to allow affiliates the freedom to get different results[33:15] Future trendsDiscover Affiliate Mastery at AM LeadersLive event. April 16. Miami, FL.A game-changing Affiliate Manager training workshop where you can learn from industry leaders, fine tune your affiliate program management skills, and stay ahead of the latest affiliate marketing trends in this tell-all Chatham House rules event.Running in partnership with Hello Partner and Affiverse, this interactive workshop is your path to success. to affiliate program success. Don't miss out on this opportunity to learn from the best minds in the affiliate marketing industry. Book your ticket nowRate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

It’s time to toast the end of another season of the Affiliate Marketing Podcast. This episode features highlights from Season 15. The topics covered include: expanding affiliate programs, addressing fraud in affiliate marketing, success as a female in the industry, crafting highly converting creatives, opportunities in the Asian market, regulations and trends in the Netherlands, building your personal brand… and so much more!Listen to find out more about:Expanding affiliate programs involves getting out of your comfort zone and aiming for bigger partners.Addressing fraud in affiliate marketing is crucial and requires proactive measures.Success as a female in affiliate marketing requires maintaining a positive mindset and continuously improving oneself.Crafting highly converting creatives involves finding a balance between eye-catching designs and not overwhelming customers.The Asian market offers significant opportunities for affiliate marketing.Building a personal brand is essential for promoting your affiliate program.Understanding regulations and trends in different markets, such as the Netherlands, is crucial for success in affiliate marketing.Key segments of this podcast and where you can tune in to go direct:[10:40] Anti-Fraud Tools and Strategies[14:12] Success as a Female in Affiliate Marketing[17:32] Crafting Highly Converting CreativesRate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

This week on the Affiliate Marketing Podcast, we have a special episode for you to enjoy. Lee-Ann is sharing this insightful podcast that was recorded with two fellow Affiliate OG’s, KJ Rocker and Vasilii Gamov. The three of them met in London last month and this is your chance to hear them discuss what they believe will happen next in this ever-changing industry. Discover why keeping your mindset strong is key for a career in Affiliate Marketing…Listen to find out more about:Using AI in Affiliate Marketing Regulations and Licenses Mentorship – Why This Is a must-have Protecting Your Mental HealthKey segments of this podcast and where you can tune in to go direct:[02:25] A Discussion on AI[23:30] The Four Questions That Any Affiliate Should Ask Themselves[26:08] The Importance of Sourcing a MentorThe Final Countdown! Affiverse AMPLIFY 2024Virtual Event – March 19 and 20Grow your knowledge and make connections at our unmissable virtual event for Affiliates and Affiliate Managers.Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them. Tickets are free but you must be registered. Or opt to watch at a time to suit you with an All Access Ticket.Your All Access Ticket (£49) ensures that you can watch/listen to all of the content at a time to suit you AFTER the event. Get your ticket now! Rate, Review & Subscribe on Apple Podcasts“I love Affiverse’s Affiliate Marketing Podcast.”If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.Subscribe to our podcast HERE!Send me a text with your questions

In this week’s podcast episode, Lee-Ann is joined by Vitaly Anisin, Head of Content Marketing at Alpha Affiliates. They discuss content marketing and its importance in affiliate programs and cover topics such as: the difference between paid and earned content, building personal and business brands through content marketing, and the use of AI in content creation. The conversation emphasises the need for a deep understanding of the target audience, consistent tone of voice, and authenticity in content creation. The episode provides valuable insights and practical tips for Affiliate Managers and businesses looking to leverage content marketing to grow their brands.Listen to find out more about:The difference between Paid and Earned ContentBuilding Your Personal Brand as an Affiliate ManagerUsing Content Marketing to Elevate Your Business BrandKey segments of this podcast and where you can tune in to go direct:[12:35] Using PR and Content Marketing to Elevate Personal Brand[28:46] AI and Content Creation[33:40] Do's and Don'ts of Content CreationThe Final Countdown! Affiverse AMPLIFY 2024Virtual Event – March 19 and 20Grow your knowledge and make connections at our unmissable virtual event for Affiliates and Affiliate Managers.Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them. Tickets are free but you must be registered. Or opt to watch at a time to suit you with an All Access Ticket.Your All Access Ticket (£49) ensures that you can watch/listen to all of the content at a time to suit you AFTER the event. Get your ticket now! Rate, Review & Subscribe on Apple Podcasts“I love Affiverse’s Affiliate Marketing Podcast.”If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.Subscribe to our podcast HERE!Send me a text with your questions

This week, Lee-Ann invites Floris Assies (Founder and CEO, BetterWorldCasinos.com) and Steven Vrolijk (Managing Partner, XY Legal Solutions) to discuss the strategies and current trends in the iGaming industry in the Netherlands. They provide insights into the history of iGaming regulation in the country and the recent changes that have allowed operators and affiliates to enter the market. They also discuss the marketing and strategic landscape in the Netherlands, highlighting the importance of language and cultural factors. The speakers also touch on the challenges and opportunities in the Dutch market, including the highly regulated nature of the industry and the importance of compliance.Listen to find out more about:Compliance with Dutch regulations – including the 95% rule (essential for affiliates in the market).A sustainable approach to gambling.The crucial role that language and cultural factors play in the Dutch market.Key segments of this podcast and where you can tune in to go direct:[12:48] Tips for Affiliates Entering the Dutch Market[27:28] The Importance of Affiliation for Consumer Protection[35:00] Compliance and the 95% RuleThe Final Countdown! Affiverse AMPLIFY 2024Virtual Event – March 19 and 20Grow your knowledge and make connections at our unmissable virtual event for Affiliates and Affiliate Managers.Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them. Tickets are free but you must be registered. Or opt to watch at a time to suit you with an All Access Ticket.Your All Access Ticket (£49) ensures that you can watch/listen to all of the content at a time to suit you AFTER the event. Get your ticket now! Rate, Review & Subscribe on Apple Podcasts“I love Affiverse’s Affiliate Marketing Podcast.”If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.Subscribe to our podcast HERE!Send me a text with your questions

In this episode, Jenny Gonzalez, Co-Founder and CEO, Rocahead, shares her journey into the industry and offers valuable insights. She emphasises the importance of hustle and continuous learning, highlighting the need to stay up-to-date with industry trends and techniques. Jenny also discusses the changing landscape of traffic sources and the role of technology in affiliate marketing. She encourages affiliates and program managers to find their niche and specialise in order to add value to the ecosystem. The episode concludes with a discussion on upcoming events and the importance of collaboration in the industry.Listen to find out more about:The Importance of Hustle and Continuous Learning.Building successful relationships – crucial for long-term success.Finding your niche and specialising to give you a competitive edge.Collaboration and adding value to each other is key in the industry.Key segments of this podcast and where you can tune in to go direct:[12:00] The Changing Landscape of Traffic Sources[15:00] The Role of Technology in Affiliate Marketing[21:00] Upcoming Events and Learning OpportunitiesGet your On-Demand ticket to AMPLIFY 2024Grow your knowledge and make connections at our virtual event on March 19 and 20.Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them.Your on-demand access ensures that you have access to all of the content from the two days to watch at a time to suit you AFTER the event.Register for your ticket now!Rate, Review & Subscribe on Apple Podcasts“I love Affiverse’s Affiliate Marketing Podcast.”If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.Subscribe to our podcast HERE!Send me a text with your questions

In this week’s episode of the Affiliate Marketing Podcast, Lee-Ann Johnstone interviews Parul Bhargava, Co-Founder and CEO of vCommission. Listen to this insightful discussion about maximising affiliate marketing success in Asia. They discuss the growth of affiliate marketing in the Asian market, the importance of language and currency localisation, successful brands in the region, and the strategies for success in the Asian market. They also talk about building relationships with affiliates, tracking and analytics, common mistakes in affiliate marketing, and the trends to watch in the Asian market. Don’t miss these valuable insights for brands looking to expand their affiliate marketing efforts in Asia.Listen to find out more about:Affiliate marketing is growing rapidly in the Asian market, driven by factors such as the increasing popularity of gaming and the mobile-first adoption of gadgets.Language localisation is not always necessary in the Asian market, as many countries have a significant English-speaking population and consume online content in English.Building strong relationships with affiliates is crucial in the Asian market, and brands should prioritise transparency, timely payments, and open communication.Content marketing remains a key trend in the Asian market, with a shift towards video content and influencer marketing.Key segments of this podcast and where you can tune in to go direct:[07:14] Language and Currency Localisation[18:10] Strategies for Success in the Asian Market[26:00] The Future for Affiliate Marketing in AsiaGet your On-Demand ticket to AMPLIFY 2024Grow your knowledge and make connections at our virtual event on March 19 and 20.Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them.Your on-demand access ensures that you have access to all of the content from the two days to watch at a time to suit you AFTER the event.Register for your ticket now!Rate, Review & Subscribe on Apple Podcasts“I love Affiverse’s Affiliate Marketing Podcast.”If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.Subscribe to our podcast HERE!Send me a text with your questions

In this conversation, Lee-Ann Johnstone speaks with Stuart Allen and Adrian Jooste from Vegas Kings about the psychology of design and how to create successful campaigns for affiliate programs. They discuss the importance of a good brief and provide tips for creating one that effectively communicates the desired outcome to the design team. They also emphasise the need for open communication and feedback between affiliate managers and designers. The conversation covers best practices in design, including the use of colour, imagery, and messaging. The speakers also discuss trends in design and the impact of AI on the industry.Listen to find out more about:Creating a detailed and clear brief to effectively communicate your desired outcome to the design team.Why open communication and feedback are essential for successful collaboration between affiliate managers and designers.Creating a strong and recognisable brand.Considering the user journey and creating designs that are concise, visually appealing, and have a clear call-to-action.Staying up-to-date with design trends and adapting your strategies to different platforms and target markets.Key segments of this podcast and where you can tune in to go direct:[07:23] Working with non-creative people\[12:02] Psychology of design and best practices[21:03] Tips for Affiliate ManagersGet your On-Demand ticket to AMPLIFY 2024Grow your knowledge and make connections at our virtual event on March 19 and 20.Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them.Your on-demand access ensures that you have access to all of the content from the two days to watch at a time to suit you AFTER the event.Register for your ticket now!Rate, Review & Subscribe on Apple Podcasts“I love Affiverse’s Affiliate Marketing Podcast.”If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.Subscribe to our podcast HERE!Send me a text with your questions

This week, the Affiliate Marketing Podcast welcomes Valery Fly, Senior Affiliate Manager at Alpha Affiliates. Lee-Ann and Valery discuss how Valery's team manages their affiliate relationships and why they choose to have one affiliate account manager for each partner. They also explore the benefits of this approach for both the team and the affiliates. Valery shares three tips for affiliate managers: staying updated on industry news, being patient and building good relationships, and networking to build a strong professional community. Valery also reflects on the mistakes she has made and emphasises the importance of focusing on quality partnerships rather than quantity. Finally, they discuss their vision for the future of affiliate marketing…Listen to find out more about:Managing affiliate relationships end-to-end with one account manager can improve efficiency and provide a better user experience for affiliates.Affiliate managers should stay updated on industry news, be patient and build good relationships, and network to build a strong professional community.Focusing on quality partnerships and avoiding the temptation to take on too much can lead to better results.The future of affiliate marketing may involve more digital technologies to improve networking and create a more relaxed and enjoyable conference experience.Key segments of this podcast and where you can tune in to go direct:[06:16] The importance of learning terminology and gaining on-the-job training.[08:22] Understanding the industry and how to position yourself in the industry.[12:28] Self-preservation: How to time-manage – the tactics you need to remain fresh and give your clients the best version of you.Get your On-Demand ticket to AMPLIFY 2024Grow your knowledge and make connections at our virtual event on March 19 and 20.Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them. Your on-demand access ensures that you have access to all of the content from the two days to watch at a time to suit you AFTER the event. Register for your ticket now! Rate, Review & Subscribe on Apple Podcasts“I love Affiverse’s Affiliate Marketing Podcast.”If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.Subscribe to our podcast HERE!Send me a text with your questions

In this episode of the Affiliate Marketing Podcast, Lee-Ann chats to Rich Kahn, the founder of Anura.io, to discuss the topic of affiliate fraud. Rich explains the landscape of affiliate fraud, its impact on brands and businesses, and the different types of fraud that exist. He also highlights the need for ongoing vigilance and staying ahead of emerging fraud trends. Join them both as they provide practical tips and strategies for preventing affiliate fraud.Listen to find out more about:Defining affiliate fraud.How to stay informed about emerging fraud trends.Prioritising fraud prevention in order to protect your brand and bottom line.Key segments of this podcast and where you can tune in to go direct:[13:38] Identifying potential affiliate fraud.[18:08] Setting up fraud alerts in affiliate programs.[29:21] Practical tips for fraud prevention.Register NOW for AMPLIFY SUMMIT 2024As an affiliate manager, you are constantly required to learn and evolve. Grow your knowledge and make connections at our virtual event.Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them.Register for your VIP ticket now!VIPs are invited to join us at the live-streamed event on March 19 and 20, or you can choose to access all of the content on-demand at a time to suit you.Rate, Review & Subscribe on Apple Podcasts“I love Affiverse’s Affiliate Marketing Podcast.”If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.Subscribe to our podcast HERE!Send me a text with your questions

This week on the Affiliate Marketing Podcast, Lee-Ann is joined by Wade Tonkin, Director of Global Affiliate Marketing at Fanatics, Inc. In this information-packed conversation, Wade Tonkin shares insights on running successful affiliate programs. The conversation covers the importance of trust and education, data-led conversations to establish value, the resilience of affiliate marketing during uncertain times, gaining trust and support from big brands, moving away from traditional affiliate programs, and earning the channel through partner segmentation. Tune in now to gain all the takeaways you need to grow your affiliate program.Listen to find out more about:Working with Networks.Segmenting and Niche Targeting.Affiliate Marketing's Resilience During Uncertain Times.Key segments of this podcast and where you can tune in to go direct:[11:15] Finding new traffic sources.[24:00] Solving problems for affiliates.[27:00] A time and a place for every kind of partner.Register NOW for AMPLIFY SUMMIT 2024As an affiliate manager, you are constantly required to learn and evolve. Grow your knowledge and make connections at our virtual event.Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them.Register for your VIP ticket now!VIPs are invited to join us at the live-streamed event on March 19 and 20, or you can choose to access all of the content on-demand at a time to suit you.Rate, Review & Subscribe on Apple Podcasts“I love Affiverse’s Affiliate Marketing Podcast.”If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.Subscribe to our podcast HERE!Send me a text with your questions

Welcome to our second episode of the Affiliate Marketing Podcast for 2024. We’re excited to bring you a whole range of topics over this coming season. In the hot seat this week is Roman Bespalov, the Senior Affiliate Manager of Alpha Affiliates and our sponsor for this season. Roman shares his experiences and insights as an affiliate manager, including valuable advice for new affiliate managers entering the industry. Listen to find out more about:Building relationships with affiliates. Leveraging conferences to grow affiliate programs.Campaigns and strategies for affiliate programs. Key segments of this podcast and where you can tune in to go direct:[05:33] Best and worst experiences working with affiliates.[12:33] Tips for getting the most out of industry events. [25:50] Advice for new affiliate managers.Register NOW for AMPLIFY SUMMIT 2024As an affiliate manager, you are constantly required to learn and evolve. Grow your knowledge and make connections at our virtual event.Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them.Register for your VIP ticket now!VIPs are invited to join us at the live-streamed event on March 19 and 20, or you can choose to access all of the content on-demand at a time to suit you.Rate, Review & Subscribe on Apple Podcasts“I love Affiverse’s Affiliate Marketing Podcast.”If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.Subscribe to our podcast HERE!Send me a text with your questions

Welcome to the first episode of the Affiliate Marketing Podcast for 2024. In this reflective episode, Lee-Ann focuses on the key learnings and accomplishments Affiverse has taken from 2023. She discusses the rebranding of the company and the huge success of the award-winning Affiverse Agency Team. Lee-Ann also shares personal lessons learned, including: the importance of self-preservation, taking measured risks, and embracing failure. She emphasises the need for authenticity and staying true to oneself in the industry. PLUS, she gives you a sneak preview of upcoming events and offerings for 2024, including a revised AMPP coaching course and a BRAND NEW Affiliate Industry Survey. Listen to find out more about:Lessons learned in 2023. The two incredible virtual learning summits we delivered (AMPLIFY and ELEVATE) along with the new AMLeaders in person training at PLive – ultimately reaching more than 5000+ people in affiliate marketing around the globe.What’s coming up in Season 15. Key segments of this podcast and where you can tune in to go direct:[06:53] Lessons learned from 2023[11:45] Spotlight on clients and future plans [17:00] Time to tell us your plans for 2024Make This Year Your Most Successful, Yet!⬇️Register NOW for AMPLIFY SUMMIT 2024As an affiliate manager, you are constantly required to learn and evolve. Grow your knowledge and make connections at our virtual event.Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them.Register for your VIP ticket now!VIPs are invited to join us at the live-streamed event on March 19 and 20, or you can choose to access all of the content on-demand at a time to suit you.Rate, Review & Subscribe on Apple Podcasts“I love Affiverse’s Affiliate Marketing Podcast.”If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.Subscribe to our podcast HERE!Send me a text with your questions

We’ve got something special for you on this week’s episode of The Affiliate Marketing Podcast. Affiverse Founder Lee-Ann Johnstone will be taking a look back at some of the fantastic guests we’ve had on the podcast over the past season and has presented a selection of highlights for you to enjoy. Listen to find out more about:Building relationships and the power of data Brand-to-brand partnershipsHow to apply strategies to affiliate marketing. Key segments of this podcast and where you can tune in to go direct:[05:47] How AI is disrupting the industry[18:30] Why communication and authenticity are so vital for affiliate program success[28:00] The path from idea conceptualisation to implementationRegister NOW for AMPLIFY SUMMIT 2024As an affiliate manager, you are constantly required to learn and evolve. Grow your knowledge and make connections at our virtual event.Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them.Register for your VIP ticket now!VIPs are invited to join us at the live-streamed event on March 19 and 20, or you can choose to access all of the content on-demand at a time to suit you. Rate, Review & Subscribe on Apple Podcasts“I love Affiverse’s Affiliate Marketing Podcast.”If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.Subscribe to our podcast HERE!Send me a text with your questions

This week, on the Affiliate Marketing Podcast, we have a special episode for you to enjoy. Leanna Klyne, Head of Agency here at Affiverse, is your Fireside Chat host. Joined by Affiverse Founder, Lee-Ann Johnstone, alongside Todd Crawford, Co-Founder and VP of Strategic Initiatives at Impact.com they discuss tackling tracking and inefficiencies in affiliate program management. Let’s dive into this hot topic….We would like to wish you all the very best for the holiday season. Thank you for supporting us and for tuning in each week to learn with us. Here’s to all the exciting episodes we have for you in 2024!Listen to find out more about:Industry changes.The importance of using specialist services.Lee-Ann explains what she describes as Affiliate 3.0 and what this means for you. Key segments of this podcast and where you can tune in to go direct:[12:00] Making sure that your program is positioned with the right solutions to help you scale.[15:00] Opportunities to expand in the partnership space.[19:25] Affiliate 3.0.Register NOW for AMPLIFY SUMMIT 2024As an affiliate manager, you are constantly required to learn and evolve. Grow your knowledge and make connections at our virtual event.Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them.Register for your VIP ticket now!VIPs are invited to join us at the live-streamed event on March 19 and 20, or you can choose to access all of the content on-demand at a time to suit you. Rate, Review & Subscribe on Apple Podcasts“I love Affiverse’s Affiliate Marketing Podcast.”If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.Subscribe to our podcast HERE!Send me a text with your questions

This week on the Affiliate Marketing Podcast, we have an audio event to share with you. Recently, Affiverse Agency Director, Leanna Klyne, joined Lee-Ann to discuss ‘3 important lessons for Affiliate Marketing Managers.’ The LinkedIn webinar was widely attended, with plenty of audience participation. Here, they share their biggest learnings from their time in the industry and a few of those all-important lessons learned along the way. Listen until the end to hear Lee-Ann’s predictions on what’s in store for 2024!Listen to find out more about:The importance of building connections.Adding personality into your outreach.How best to invest in your personal brand. Key segments of this podcast and where you can tune in to go direct:[6:00] A real life example of why your personal brand is so important.[11:00] Collaboration for the win.[13:00] How to leverage social media to build your brand.Register NOW for AMPLIFY SUMMIT 2024As an affiliate manager, you are constantly required to learn and evolve. Grow your knowledge and make connections at our virtual event.Bringing together some of the most interesting and influential people in the performance marketing industry, don’t miss your chance to attend AMPLIFY 2024 and learn from them. Register for your VIP ticket now!VIPs are invited to join us at the live-streamed event on March 19 and 20, or you can choose to access all of the content on-demand at a time to suit you. Rate, Review & Subscribe on Apple Podcasts“I love Affiverse’s Affiliate Marketing Podcast.”If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.Subscribe to our podcast HERE!Send me a text with your questions

We have a very special episode of the Affiliate Marketing Podcast for you this week. Last month, Lee-Ann sat down with Cellxpert Founder, Assaf Dor, to discuss the impact that third-party cookie deprecation will have on the affiliate marketing industry. It was one of our biggest webinars yet and we received so much positive feedback that we have decided to share it right here on the podcast. Let’s discover more about what cookie deprecation is, how it has come about, and the measures you should take right now to be ready…Listen to find out more about:Predictions for how and when Google Chrome will roll out cookie deprecation in 2024.Clarity on who all the different players are that need to be engaged.What will change and the tactical tips you need to remain proactive to these changes. Key segments of this podcast and where you can tune in to go direct:[5:50] A look at the browser market share and their approach to cookie deprecation, to date.[8:38] Why it’s important to engage in conversations on program tracking NOW![11:00] How Cellxpert are currently advising clients – an insight into the conversations that are happening.Rate, Review & Subscribe on Apple Podcasts“I love Affiverse’s Affiliate Marketing Podcast.”If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.Subscribe to our podcast HERE!Send me a text with your questions

On this week’s episode of the Affiliate Marketing Podcast, Lee-Ann is joined by Simon Kingsnorth to talk about how to do Affiliate Marketing strategically. Not only is Simon the founder and CEO of SK, a strategic marketing agency, but he’s also the author of Digital Marketing Strategy. This is a book that grabbed Lee-Ann’s attention and one that she thoroughly enjoyed reading. Let’s join them as they discuss some of the hottest industry topics…Listen to find out more about:What does the desire for growth actually mean?How to avoid burnout by placing strategy at the epicentre of your Affiliate Program.Why Affiliate is the place to be and the channel to focus on over the next few years.Key segments of this podcast and where you can tune in to go direct:[11:22]: Don’t get pushed into a panic – develop a strategy.[13:30]: The mistake of “looking for the fun” – don’t forget the data.[16:30]: The hot topic of AI – room for improvement? Rate, Review & Subscribe on Apple Podcasts“I love Affiverse’s Affiliate Marketing Podcast.”If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.Subscribe to our podcast HERE!Send me a text with your questions

On this week’s episode of the Affiliate Marketing Podcast, Lee-Ann is joined by Co-Founder and Director of BrandSwap, Ryan Kliszat. Building successful B2B partnerships is a hot topic right now and Ryan offers insight on how BrandSwap will make these partnership journeys easier…Listen for more discussion topics:Affiliate Managers – discover the easiest way to explore partnerships as part of your performance ecosystem.Ecommerce integrations that will make your job easier.The excitement of this emerging category and advice on when is the right time for businesses to join.Key segments of this podcast and where you can tune in to go direct:[8:00]: The two sides of: Host or Advertiser[12:00]: Some of the ways that current advertisers are achieving success metrics [19:30]: Does it matter what technical platforms clients are working on to get the brand partnerships going?Rate, Review & Subscribe on Apple Podcasts“I love Affiverse’s Affiliate Marketing Podcast.”If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.Subscribe to our podcast HERE!Send me a text with your questions

This week on the Affiliate Marketing Podcast, Lee-Ann continues the conversation with Declan Dunn on the topic of AI and Affiliate Connections and How to Remain Authentic in Your Outreach. Let’s join them both for Part Two and discover more about the future of affiliate marketing and how AI can be used by affiliate managers to accelerate performance… If you missed Part One, you can catch up here.Listen to find out more about:• How to have faith in yourself – when your self-belief is high, so too are your achievements• Allowing AI to challenge your thinking and to save you time• How to navigate corporate structuresKey segments of this podcast and where you can tune in to go direct:• [03:50]: How to spot a good affiliate manager• [07:00]: There is no single decision-maker anymore • [21:23]: Optimism surrounding AI and what the future holdsRate, Review & Subscribe on Apple Podcasts“I love Affiverse’s Affiliate Marketing Podcast.”If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.Subscribe to our podcast HERE!Send me a text with your questions

This week, Lee-Ann welcomes industry OG, Declan Dunn, to the Affiliate Marketing Podcast. Declan is a growth developer and the founder of the AI Optimist Podcast. There was so much to cover in this episode that we have decided to make it a two-parter! Let’s begin with Part One – join us same time, same place next week, to tune in to Part Two.Listen to find out more about:• Affiliate Gold and the importance of failing in order to succeed• Epistemic Curiosity• Pet peeves from affiliate managers that still resonate - this industry is about relationships!Key segments of this podcast and where you can tune in to go direct:• [11:55]: Learning from a new generation• [14:24]: The importance of a good subject line• [21:23]: Time to go back to basics?Don’t Forget! Tune in next Thursday to listen to the second part of this conversation with Declan. In the meantime, you can subscribe to Declan’s channel The AI Optimist hereRate, Review & Subscribe on Apple Podcasts“I love Affiverse’s Affiliate Marketing Podcast.”If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.Subscribe to our podcast HERE!Send me a text with your questions

This week, on the Affiliate Marketing Podcast, Lee-Ann is joined by Naomi Barton. Naomi is Portfolio Director for Clarion Gaming, which is the company that runs iGB Affiliate Events around the world. Naomi and Lee-Ann discuss the important topic of women in leadership roles and how Imposter Syndrome can be handled for those working in the affiliate marketing industry – both women and men…Listen for more discussion topics:You already have a seat at the table – there is nothing to prove to anybodyLessons learned from failure The importance of mentorshipKey segments of this podcast and where you can tune in to go direct:[09:00] People before profit: A good mantra for any affiliate manager[16:28] Imposter syndrome – advice for men and women [23:30] The importance of peer networking in this industry\Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

We are back with Season 14 of the Affiliate Marketing Podcast and this week we are joined by Kevin Edwards. Kevin is the Founder and Director of the Affiliate Performance Marketing Association (APMA) and he joins Lee-Ann to explain more about this exciting launch.Kevin is no stranger to the Affiliate Marketing Podcast, having been behind our mic before. But, this time he is talking about the recent launch of the APMA. Lee-Ann begins by asking Kevin to talk us through what some of the fundamental projects will be for the APMA.Listen to find out more about the APMA and what it means for the industry: • You pay for what you get in the Affiliate Channel – placing your program in safe hands • The importance of training • And finally…. Kevin’s “one word we should all be thinking about as we head into 2024” Key segments of this podcast and where you can tune in to go direct: • 03:50: How the APMA was born • 24: 00 Tech partners – a look ahead to future growth • 28:00 The issue of paymentsRate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

Welcome back to a brand new season of the Affiliate Marketing Podcast. We begin Season 14 with insight from Alec Biedrzycki, discussing AI tools and how to leverage them in your affiliate program. Alec is Head of Partner Marketing at Jasper.ai and joins our Affiverse Founder, Lee-Ann Johnstone, to explain all.Lee-Ann kicks the conversation off by pointing out that AI seems to be the big topic that everybody is talking about right now, particularly in the affiliate marketing industry…Listen to find out more about AI Tools and How to Leverage Them in Your Affiliate Program:Why AI is a tool and not a replacement for the human touch Why Partners should lead with transparency when it comes to content produced using AIThe importance of an onboarding structure and the initial ‘getting-to-know-you’ phaseKey segments of this podcast and where you can tune in to go direct:[07:45] The issue of who owns the content when it comes to AI[09:50] Creating AI policies [15:00] How you segment your partners and what offerings you have in place to continue to drive scaleRate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

Thank you for tuning in to Series 13 of the Affiliate Marketing Podcast. This week, we’re taking a look back at some of the highlights from our best season yet. Exclusive insights from our industry veterans were shared each week and we end this season with a huge collection of ideas for you to implement, in order to elevate your programs. What was your favourite episode from this season?Listen to find out more about:• The appeal and diversity of affiliate marketing • Affiliate Managers and content collaborations • Lead generation and understanding dataKey segments of this podcast and where you can tune in to go direct:• [6:00] The secrets of programs that succeed • [8:00] Why we must ask publishers to benchmark us• [25:20] Anna Hecht, from Global Savings Group, shares a step-by step of how to perfect and position your big media partnerships pitch.Don’t Miss the Unmissable…Are You Ready for AMLeaders?Access our essential AMLeaders training event designed for Affiliate Managers aiming to elevate their skills – access profound industry insights, and cultivate vital connections that pave the way for success. Taking place in London on October 23 from 1pm–6pm. Tickets are limited.Seize the opportunity to revolutionise your affiliate program. PI LIVE Europe delegates can save £50 on their booking – grab your ticket here.Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

This week, Lee-Ann is joined by Michael McNerney, Founder of Martech Record. Michael shares the story of his journey into affiliate marketing and gives us a glimpse into his career story to date.Martech Record is a trade publication that covers the intersection of marketing, content and commerce with a focus on affiliate and partner marketing.Michael explains how he got into affiliate marketing and how Martech Record was born…Listen to find out more about: • How Martech Record was founded • Building the Martech Record Slack community • The big issues in Affiliate Marketing right now Key segments of this podcast and where you can tune in to go direct: • [04:40] The digital revolution • [07:00] How Michael fell in love with Affiliate Marketing • [14:00] The importance of listening to and learning from your community and not micromanaging your partnersAre You Ready for AMLeaders This Month?Access our essential AMLeaders training event designed for Affiliate Managers aiming to elevate their skills – access profound industry insights, and cultivate vital connections that pave the way for success. Taking place in London on October 23 from 1pm–6pm. Registration is now open. Tickets are limited.Seize the opportunity to revolutionise your affiliate program. PI LIVE Europe delegates can save £50 on their booking – grab your ticket here.Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

On this week’s Affiliate Marketing Podcast, Lee-Ann welcomes David Pickard, the CEO of Phonexa UK. They discuss lead generation and how Phonexa is helping clients and affiliates get more value from the marketing campaigns that they are running. Phonexa is an enterprise grade tracking platform for performance and partner marketing, specifically. The suite is responsible for delivering true end-to-end tracking and attribution for the consumer lead and call lifecycle. Lee-Ann points out that we are going through a bit of a revolution in terms of affiliate marketing, where traditional affiliates are not the only kinds of partners that we are bringing into our programs…Listen to find out more about: • The importance of automation for reporting. • The future of affiliate marketing and the practices to put in place to make the right decisions.Key segments of this podcast and where you can tune in to go direct: • [08:30] - The important part lead generation plays in your affiliate program • [13:00] - Why the cookie-cutter approach to affiliate management doesn’t work • [28:00] - The one piece of advice for affiliate managers about operating their programs more efficiently and engaging with non-traditional forms of affiliate partnerships.Are You Ready for AMLeaders?Join us for our essential AMLeaders training event designed for Affiliate Managers aiming to elevate their skills – access profound industry insights, and cultivate vital connections that pave the way for success. Taking place in London on October 23 from 1pm–6pm. Registration is now open. Tickets are limited.Seize the opportunity to revolutionise your affiliate program. PI LIVE Europe delegates can save £50 on their booking – grab your ticket here.Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

This week on the Affiliate Marketing Podcast, we're giving you another opportunity to listen in to one of our engaging Affiverse Elevate Summit panels, from back in July.This time, we wanted to give you a look into our Publisher Perspectives. On this panel, we welcomed Sri Sharma, from Increasingly, George Greaves from Cheddar, Frances Mac Aonghus from SkimLinks, and Ben Helyar from NetRev to come along and discuss their perspectives on where the future of affiliate marketing is heading.Listen to find out more about: • The issue of discounting • Key takeaways from the panellists Key segments of this podcast and where you can tune in to go direct:[11:00] - The role of the affiliate marketer[18:00] - Innovations that have yielded results in the publisher space[27:00] - Takeaways and advice from our panellists Are You Ready for AMLeaders? • Access our essential AMLeaders training event designed for Affiliate Managers aiming to elevate their skills – access profound industry insights, and cultivate vital connections that pave the way for success. • Taking place in London on October 23 from 1pm–6pm. Registration is now open. Tickets are limited. • Seize the opportunity to revolutionise your affiliate program. PI LIVE Europe delegates can save £50 on their booking – grab your ticket here.Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

We’re back with another Affiliate Marketing Podcast. This week, Lee-Ann is joined by Hello Partner founder, Matthew Wood, to discuss their latest venture: AMLeaders. The MasterClass on affiliate program management is the result of a partnership between Affiverse and Hello Partner and features workshops that are designed to equip, educate, and empower affiliate managers to tackle any problem the industry throws at them.Listen to find out more about: • Show and tell? • The power of personal brandingKey segments of this podcast and where you can tune into go direct[03:00] – What is AMLeaders all about?[05:00] – Creating an affiliate marketing community[07:00] – Who is AMLeaders for?Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

For this week’s episode of the Affiliate Marketing Podcast, Lee-Ann is looking back over the highlights of the ELEVATE Summit in July. Specifically, she is joined by CJ Senior Client Development Manager, Simone Charles, Cashblack CEO Matthew Addai, and Expedia Director of Retail Partnerships, Matthew Long, to discuss the importance of diversity in the affiliate marketing world.Listen to find out more about: • What research does diversity take? • Key takeaways from the panellistsKey segments of this podcast and where you can tune into go direct[10:00] – Wide demographics versus niches[15:00] – Assumption is the mother of all evil?[20:00] – What does authenticity mean?Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

We’re back with another episode of the Affiliate Marketing Podcast with Affiverse founder Lee-Ann Johnstone. This week, Lee-Ann is joined by the Editorial Director of Global Savings Group, Anna Hecht to talk about the retail space and the advancements that are causing it to evolve.Listen to find out more about: • Opening the first ever shopping website • How to make your content uniqueKey segments of this podcast and where you can tune into go direct • [17:00] – Finding the value of content • [26:00] – Using AI in content creation • [33:00] – The importance of diversifying your brand optionsRate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

Lee-Ann is back in the studio for another Affiliate Marketing Podcast. This week, she’s welcoming back Maverrik CEO, Dean Seddon, who is going to inform us about his insights into building your brand from a career in business consultancy. It sounds simple but takes work. Listen in for all the details. Listen to find out more about: • The future of influencer management • LinkedIn: the “grown up” dark horse of social networksKey segments of this podcast and where you can tune into go direct[10:00] – Video marketing on social media[20:00] – Avoiding the “spammy” DMs[30:00] – Using LinkedIn to really benefit your affiliate careerRate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

Thanks for listening in to the Affiliate Marketing Podcast. This week, Lee-Ann is joined by Digital Marketing Managing Director, Sharon McFarlane, to discuss the influencer aspect of the affiliate marketing world and the changes that have shaped the industry.Listen to find out more about: • PR and influencers crossing over • Rewarding loyalty effectivelyKey segments:[10:00] – Influencing is a self-taught gig. Is there something managers can do about that?[20:00] – The process of hiring the right agency[30:00] – The marketing benefits of TikTokRate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

We’re back with the second half of our kick-off two-parter with Todd Crawford. The impact.com co-founder and Vice President is continuing his discussion with Lee-Ann about the future of affiliate marketing and where he predicts it's going with its modern operations.Listen to find out more about: • The industry’s addiction to performance • The importance of having “more than one card to play”Key segments of this podcast and where you can tune into go direct[09:00] – Brand to Brand: the new B2B[16:00] – Todd’s affiliate marketing pet peeve[20:00] – 3D data?Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

Welcome back to the Affiliate Marketing Podcast! We are kicking off season 13 with a two-parter, as we welcome Todd Crawford to the show. Todd is Co-Founder and Vice President, Strategic Initiatives, of impact.com. Join him as he discusses the current affiliate marketing industry with Lee-Ann in Part 1 of their conversation, as there were simply too many insights to keep to just one episode.Listen to find out more about: • What makes a brand stand out with affiliate marketing? • The launch of the Partnership Experience AcademyKey segments of this podcast and where you can tune into go direct[05:00] – The creation of impact.com[15:00] – Emerging markets around the world[25:00] – The rewards of affiliate marketingRate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

As we wrap up the final episode of the season, we’re taking a look back at all the best insights shared throughout the Affiliate Marketing podcast. We have presidents and CEOs sharing what they think of the affiliate marketing industry, covering everything from new tech, to new strategies, to new perspectives.Listen in to hear all of our favourite insights from season 12, and be sure to tune in to season 13 for more.Listen to find out more about: • Jim Banks on the biggest change in the industry • Adam Riemer on optimising video brands • Sergey Yarovoy and Yana Ivanova on the differences in geo demographicsKey segments of this podcast and where you can tune into go direct[15:00] – Matt Ranta’s pragmatic data approach[30:00] – Gayla Huber’s to-be-read pile[45:00] – Alona Malinovska’s view on creating an optimistic working environmentRate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.Subscribe to our podcast HERE!Send me a text with your questions

Our final guests on the Affiliate Marketing Podcast give you a two-for-one deal! Lee-Ann is joined by Sergey Yarovoy and Yana Ivanova from Exness Affiliates. Their unique insight will take us around the world to Vietnam, where an ignored market is emerging.Listen to find out more about:The importance of businesses resourcing their affiliate teamsIntegrating people from different departments and markets into a cohesive teamKey segments of this podcast and where you can tune into go direct[05:00] – Highlights of hosting the Exness event[15:00] – The expansion of the Vietnam market[25:00] – The market differences between North and South VietnamRate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

Lee-Ann is back with another episode of the Affiliate Marketing Podcast. This week, she’s talking all things affiliate marketing with the Adam Riemer Marketing president, Adam Riemer. Adam has more than 20 years’ experience in the affiliate marketing industry and is an award-winning digital marketing strategist. He’s discussing some of the most common pitfalls of an affiliate marketing program.Listen to find out more about: · Skipping the manager phase in affiliate marketing · The importance of evergreen content and evergreen trafficKey segments of this podcast and where you can tune into go direct[10:00] – Testing your affiliate content for optimisation[20:00] – The need for publishers to evaluate and quantify value[30:00] – Adam’s core advice for affiliate managers: Don’t force adviceRate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

This week, Lee-Ann is joined on the Affiliate Marketing Podcast by Assaf Dor, CEO and founder of Cellxpert. Cellxpert is an affiliate marketing company that has a reputation for using technological advances to great effect in affiliate marketing. He’s got some good ideas on tracking the progress in your affiliate marketing program.Listen to find out more about: · What percentage of the iGaming market really is affiliate marketing? · Trust and transparency in the affiliate marketing industryKey segments of this podcast and where you can tune into go direct[10:00] – Is the recession affecting brand transparency?[18:00] – Are clients ignoring security?[28:00] – Regulations: slowing down vs upping qualityRate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

It seems like every workplace has a conversation going about working from home right now, and the affiliate marketing industry is no different. Lee-Ann is discussing this sudden lifestyle change with Webgains’ managing director, Alona Malinovska. Alona prides herself on leading a “nurturing, innovative and creative culture”, and a better work-life balance is clearly at the centre of that conversation.Listen to find out more about:Is flexible working enough to support employees?Disruption in the workplace? Normal is OverKey segments of this podcast and where you can tune into go direct[10:00] – Affiliate management being more than an administrative role[20:00] – The importance of teaching, rather than replacing, staff[30:00] – The biggest misconceptions about growing in the affiliate marketing industryRate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

This week, Lee-Ann will be discussing all things SERPs, or Search Engine Results Pages, with Zangoose Digital CEO and founder, Julia Logan. Julia has been working as an SEO consultant, in some capacity, since 2000. Whether it’s in-house at Zangoose Digital, or as a freelancer, she has special insight into the inner mysteries of SERPs.Listen to find out more about:How can publishers in iGaming become more tactical in their marketingAI’s effect on SERPs and GoogleKey segments:[10:00] – Mainstream media outlets creeping on iGaming SERPs[20:00] – How are ChatGPT plugins driving traffic to casino sites?[30:00] – The false sense of security that casino operators are building themselvesRate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

Join Lee-Ann and her guest, Leandro Schlottchauer, co-founder and CEO of FUUL as they discuss FUUL’s place in the industry as a blockchain service provider and the effect of blockchain on the affiliate marketing industry.Leandro is sharing insights gathered from years of founding various projects, including BullMetrix and Trocafone, and is ready to put the blockchain into terms that even the most tech-phobic of us can handle.Listen to find out more about: • What does blockchain mean for affiliate marketing? • The value of a customerKey segments of this podcast and where you can tune into go direct[10:00] – The value of keeping a customer engage[20:00] – The unnoticed integration of crypto[30:00] – The future of appeal marketingRate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

Lee-Ann is joined this week by IntegriShield president, Gayla Huber. On this week’s podcast, they both discuss concepts like: lead generation, data analytics and keeping your affiliate marketing program compliant.With over 20 years of experience in advising clients on everything from compliance to brand management, Gayla offers an informed eye to the affiliate marketing industry, focusing on that aspect that isn’t so fun or shiny and that business owners would really rather forget: regulation.Listen in to hear how you can keep your business compliant and growing.Listen to find out more about: Do you know what compliance is? Learning from across the borders of the internetKey segments of this podcast and where you can tune into go direct[15:00] – The importance of education in compliance[20:00] – New data regulations coming to the US[30:00] – Do the right thing: eternal words of wisdom Rate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

This week Lee-Ann is consulting “the OG in affiliate marketing”, Spades Media CEO, Jim Banks. Having been in the industry for over 20 years, Jim is offering his unique experience and insights into the history of affiliate marketing.Specialising, nowadays, in helping Shopify businesses grow, Jim is well entrenched in the affiliate marketing world. Listen in for all his insights on the industry. Listen to find out more about:The effect of nurturing affiliate relationshipsThe past of the internet and how the future of the internet will lookKey segments of this podcast and where you can tune into go direct[5:00] – The journey in affiliate marketing that resulted in Jim’s grey hairs[15:00] – How to play with the big boys[25:00] – The real wealth that comes with affiliate marketing today[35:00] – Jim’s take on the future of affiliate marketing which includes plenty of mistakesRate, Review & Subscribe on Apple Podcasts “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions

Season 12 of the Affiliate Marketing Podcast is back with Episode 2! On this week’s episode, Lee-Ann sat down with the Head of Practice for Digital Transformation, eCommerce, and Strategy at Nimble Gravity, Matt Ranta. Nimble Gravity is a consultancy company that specialises in data science, digital strategy, and ecommerce.Listen to this week’s episode to hear Lee-Ann and Matt discuss how data science is driving the ecommerce and affiliate marketing industries. If you’re looking for more affiliate marketing and ecommerce advice, be sure to register to join our ELEVATE Summit in July. We’ll be hosting panels, workshops, and talks featuring a selection of industry experts, with all content available to stream from our website. Also, be sure to check out our blog for all the latest news and insights or book a free call with a member of our team for personalised guidance. Tune in to learn more about: · Matt’s two decades of experience in the digital business and ecommerce industries· Specific methods for testing and data analysis · Using affiliate partners as a source of intelligenceKey sections of the podcast and where to tune in: [08:00] The philosophy of pragmatic data science [12:00] Strategies for improving customer loyalty[24:00] Using competitive intelligence toolsSubscribe, Review & Rate on Apple Podcasts“I love Affiverse’s Affiliate Marketing Podcast.” <– Does that sound like you? If so, click here to give us a five-star rating! Rating our podcast will help us continue to offer digital business and affiliate management advice and insights to the community and will help us continue sharing the latest digital marketing strategies that can help affiliate businesses grow. To rate our podcast, click here, scroll down to the bottom, tap to give us a five-star rating, and then click ‘Write a Review’. Make sure you’re also subscribed to our weekly newsletter, so you never miss out on our FREE training and insights. Subscribe to our podcast HERE!Send me a text with your questions

We’re back for the 12th season of the Affiliate Marketing Podcast! Lee-Ann kicks off the new season with a discussion with the CEO and co-founder of Increasingly, Sri Sharma. The retail intelligence company has aided lots of big names, like Sephora and Samsung in growing revenue, so Sri is full of insights to share in big brand business.Listen in to this week’s Affiliate Marketing Podcast for takes on eCommerce, AI, and getting through this recession.Listen to find out more about:Background to Sri’s time as founder of IncreasinglyAmplifying your cross-sell approach with social mediaKey segments of this podcast and where you can tune into go direct[07:00] – The untapped potential of Ai[12:00] – The journey of the finance customer[17:00] – Using ChatGPT to push eCommerce forwardRate, Review & Subscribe on Apple Podcasts“I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions