
Sounds Profitable
1,116 episodes — Page 12 of 23

Ep 426Podcasting Like Liquid Death, Transcript Upgrade @ Apple, & More
Here's what you need to know for this week in the business of podcasting: why audio-only should stay special, can't-miss panels at ad week, an update to Apple transcripts.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 425Podcasting 🔜 Advertising Week NYC, Ad Tolerance Rising, & More
Here's what you need to know for this week in the business of podcasting: podcasting gears up for advertising week, why election season shouldn't put off brands, and how brands are using podcasts to network.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 42419.2 Ounces of Podcasting Wisdom
What Liquid Death capitulating to produce a 12oz version after building their brand on 19.2oz can teach podcasting. Written and narrated by Tom Webster Audio edited by Newton Schottelkotte Hosted by Spreaker Sounds Profitable: Narrated Articles is a production of Sounds Profitable. For more information, visit soundsprofitable.com.

Ep 423Can't Skip YouTube, Spotify Pod Fan Study, & More
Here's what you need to know for this week in the business of podcasting: Apple Podcasts' new "Series" feature, why YouTube ads are getting unskippable, and new requirements from Nielsen.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 422Chartable to Close, NYT Teases VP Podcast Appearance, & More
Here's what you need to know for this week in the business of podcasting: Chartable to sunset, how the news business can stay sustainable, and what demographic brands are missing.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 421FTC Data Privacy Concerns, Podcasting’s Next 20m Listeners, & More
Here's what you need to know for this week in the business of podcasting: connecting with potential listeners, video podcasting goes talk show, and Meta AI spells trouble for advertisers.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 420Podcasting's Next 20m Listeners, Spotify Syncs Feeds, & More
Here's what you need to know for this week in the business of podcasting: the potential of the Persuadables, Spotify's new synced feeds feature, and fintech taps influencers and more for ad campaigns. Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 419Meta Ad Bugs, Paramount Announces Layoffs, & More
Here's what you need to know for this week in the business of podcasting: layoffs at Paramount audio, new features on YouTube, and optimizing the news with AdExchanger. Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 418Australia's 2m Daily Listeners, NYT Launches Podcast Tier, & More
Here's what you need to know for this week in the business of podcasting: the top movers and shakers in podcast advertising, paywalled back catalogues at NYT podcasts, and more outlets shift their strategies.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 417FTC on Privacy, Spotify Reaffirms Extremist Content Policy, & More
Here's what you need to know for this week in the business of podcasting: FTC takes on privacy practices, working to stop violent content online, and the second wave of podcasting's deals.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 416Women’s Sports 🔊 Revolution, Voters Trust Podcasts, & More
Here's what you need to know for this week in the business of podcasting: amplifying women in podcasting, what registered voters are listening to, and how the olympics shook out for broadcasters.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 415Refocusing Podcasting for Women, YouTube's Launching Hype, & More
Here's what you need to know for this week in the business of podcasting: women in podcasting, the sports revolution coming to audio, and YouTube's new Hype feature.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 414FAST Fill Rates, Podcast Habits of Registered Voters & More
Here's what you need to know for this week in the business of podcasting: the listening habits of registered voters, an ad-tech antitrust lawsuit may hurt YouTube, and the future of TV briefing.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 413Reversing the Algorithm for Women in Podcasting
Most top podcast charts skew heavily male, and the average podcast audience is backsliding in comparison to the population. How do we fix this? Written and narrated by Tom Webster Audio edited by Newton Schottelkotte Hosted by Spreaker Sounds Profitable: Narrated Articles is a production of Sounds Profitable. For more information, visit soundsprofitable.com.

Ep 412Coca-Cola on Open Web, International Brands on Podcasts, & More
Here's what you need to know for this week in the business of podcasting: Coca-Cola takes a stance on the open web, international advertising in Australia, and CEOs' favorite podcasts.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 411BBC Renews Podcast Strategy, Spotify Focusing Video, & More
Here's what you need to know for this week in the business of podcasting: ad load during elections, BBC Sounds serves up the best, and Spotify continues to move to video.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 410Elections Influencing Influencers, Women's Sports a Slam Dunk, & More
Here's what you need to know for this week in the business of podcasting: how elections are doing the influencing, an IP switch, and why women's sports is continuing to rise.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 409Setting Midrolls Straight, Podcast Execs Eye Influencer Budgets, & More
Here's what you need to know for today in the business of podcasting: Sounds Profitable at four, podcasting goes for influencer deals, and the case for quality over quantity.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 408IPv6 vs. IPv4, 📉 Streaming Ad Prices, & More
Here's what you need to know for today in the business of podcasting: Podscribe's new tracking solution, Amazon drives streaming prices down, and how creators are influencing the election.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 407Four Years Strong
Bryan Barletta looks back on four years of Sounds Profitable, and where we can go next. Written and narrated by Bryan Barletta Audio edited by Newton Schottelkotte Hosted by Spreaker Sounds Profitable: Narrated Articles is a production of Sounds Profitable. For more information, visit soundsprofitable.com.

Ep 406Women's Sports Excel @ Upfront, Issues w. Bulk Data, & More
Here's what you need to know for today in the business of podcasting: the state of audio advertising, big data's checkup, and demand for womens sports continues to grow.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 405Influencing During Elections, AI 🔎 for AI, & More
Here's what you need to know for today in the business of podcasting: how the election is influencing influencers, YouTube's new AI tools, and tensions could rise in sports podcasting.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 404Brand Perceptions of Podcasting, Australia's Audio Growth, & More
Here's what you need to know for today in the business of podcasting: a new study of how brands see podcasting, political spending spikes, and growth in Australian podcastingFind links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 403Attention Attention, Limited Time 🍂 Branding, & More
Here's what you need to know for today in the business of podcasting: IAB and MRC collab, what to expect from fall marketing, and the French.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 402Podcast Advertising's August, Industry Growth in Saudi Arabia, & More
Here's what you need to know for today in the business of podcasting: a podcast boom in the Middle East, Spreaker Create in Beta, and podcast advertising rates in August.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 401New Branded Podcast Report, Australia's Audio 📈, & More
Here's what you need to know for today in the business of podcasting: a new study release from Cohost and Sounds Profitable, political ads about to boom, and Chartable is back upFind links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 400A Look @ Podcasting's Landscape, Rising Ad Loads, & More
Here's what you need to know for this week in the business of podcasting: brand safety in the modern age, new data from Sounds Profitable, and celebrity podcasting deals.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 399New Podcast Landscape Study, Why Big-Ticket Podcast Deals Happen, & More
Here's what you need to know for today in the business of podcasting: a new study from Sounds Profitable, Edison Podcast Metrics UK, and podcasting in the creator economy.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 398New Audience Survey Tool, News Publishers on Brand Safety, & More
Here's what you need to know for today in the business of podcasting: how to conduct an audience survey, brands fear culture wars, and Netflix is still courting advertisers.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 397Kelce Bros. Sign Amazon, SXM Finds Podcast Ad Halo Effect, & More
Here's what you need to know for today in the business of podcasting: Kelce deals, Magellan AI's top spenders, and the importance of host chemistry.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 396The Case for Hard News Ads, Raising Standards for Podcasting, & More
Here's what you need to know for today in the business of podcasting: Tom Webster's keynote at Podcast Movement, the case for hard news, and the modern race for fact checking.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 395Stories @ Podcast Movement DC, FTC Eyes Fake Followers, & More
Here's what you need to know for this week in the business of podcasting: a recap of Podcast Movement, new FTC rules for creators, and gross ad spend spikes.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 393Onward and Upward- Sounds Profitable at Podcast Movement
It’s been a busy week for the Sounds Profitable crew at Podcast Movement 2024. Let’s go over some highlights from this week and what they mean in the big picture. Written and narrated by Gavin Gaddis Audio edited by Newton Schottelkotte Hosted by Spreaker Sounds Profitable: Narrated Articles is a production of Sounds Profitable. For more information, visit soundsprofitable.com.

Ep 393Podcasting @ Advertising Week, The Podcast Landscape in 2024, & More
Here's what you need to know for today in the business of podcasting: Tom Webster's keynote address, podcasting at advertising week, and TV viewing in an upswing.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 392Thrumm Brings the 🎵, Auto Ads Up in AU, & More
Here's what you need to know for today in the business of podcasting: Thrumm launches at Podcast Movement, Kristin Myers joins Sounds Profitable, and Alex Cooper signs new deal with SXM.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 391Premium Ad-Supported Podcasting, FTC Fights Fake Followers, & More
Here's what you need to know for today in the business of podcasting: new FTC regulations hit influencers, Apple podcasts launches on the web, and why Google ads are showing up on X.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 390Apple's Distraction Control, GARM Disbands Over X, & More
Here's what you need to know for this week in the business of podcasting: the danger of rising podload, GARM's gone, and podcasting in the fourth estate.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 389Precarious Podcast Ad Load, Audio Streamers📈 YoY, & More
Here's what you need to know for today in the business of podcasting: Chartable outages, the danger of rising podload, and the White House's first creator conference. Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 388SAG-AFTRA 🤖 Voice Deal, Spotify Changing in EU iOS, & More
Here's what you need to know for today in the business of podcasting: Spotify can display EU pricing, a new AI voice deal, and breaking down influencer marketing.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 387Where Will We Get Our News?
A look at the precarious position of news publishers, and how podcasting can fit into propping up the Fourth Estate. Written and narrated by Tom Webster Audio edited by Newton Schottelkotte Hosted by Spreaker Sounds Profitable: Narrated Articles is a production of Sounds Profitable. For more information, visit soundsprofitable.com.You can register now for the live debut webinar, coming to a screen near you at 2:00 p.m. EST on Wednesday, August 28th.

Ep 386Legislating Kidfluencers, Prepping for Ho-Ho-Holiday Shopping, & More
Here's what you need to know for today in the business of podcasting: getting ready for holiday shopping, a peek at the Podscribe performance benchmark for Q2, and youth labor laws.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 385Podcasts Challenge 📺 Attention, GARM's Gone, & More
Here's what you need to know for today in the business of podcasting: a SLAPP lawsuit backfires, the Paralympics get special attention, and Apple's new web cleanup tool.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 384Olympic Social Media Bumps, Evergreen Brand Focus, & More
Here's what you need to know for this week in the business of podcasting: true crime as an advertising opportunity, making industry info accessible, and storytelling for evergreen brands.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 383Olympian Social Media 🥇, History Podcasting’s Long Tail, & More
Here's what you need to know for today in the business of podcasting: Olympic athletes are scoring on social media, Adalytics' report challenges verifiers, and the rise of history podcasts.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 782Big Brands 🔜 Niche Audiences, U.S. Ad Spend Forecast 📈, & More
Here's what you need to know for today in the business of podcasting: securing niche audiences across the board, local ad spend on the rise, and Spotify outages.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 781Strategizing Podcast Growth, Evergreen Brand Storytelling, & More
Here's what you need to know for today in the business of podcasting: where politics is putting its ad dollars, retailers struggle to identify site visitors, and how to grow your audience.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 380Child Safety in Advertising, Patreon Podcasters Made $350m in '23, & More
Here's what you need to know for today in the business of podcasting: what new online privacy bills mean for advertisers, video podcasting gets the spotlight, and NYT Audio goes open.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 379Ad-Skipping's Impact, Web Browser Regulation, & More
Here's what you need to know for this week in the business of podcasting: what ad skipping means to podcasters, YouTube and brand safety, and the possibility of browser regulation.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 378Ad Skipping's Real Impact, UK Podcasting Growth, & More
Here's what you need to know for this week in the business of podcasting: the hidden cost of ad skipping, more q2 analysis, and why standardization is a marketing challenge.Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ep 377Megaphone ✅ IAB Certified, YouTube's Scale Power, & More
Here's what you need to know for today in the business of podcasting: megaphone gets IAB certified, Google's new Performance Max updates, and a look into Europe's podcast market.Find links to every article mentioned and the full write-up here on Sounds Profitable.