Episode 282
Podcasting's Share of Audio, GenZ Pays for Premium, & More
Sounds Profitable · Bryan Barletta
March 12, 20245m 14s
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Show Notes
Here's what you need to know for today in the business of podcasting: Edison data shows podcasting takes up 12.2 minutes of the average hour spent listening to ad-supported audio, iHeart publishes the winners of the 6th annual iHeartPodcast Awards, IAB data shows Gen Z is the most likely generation to spend money on premium apps and services that used to be free, Digiday explains what server-side insertion is and what it does video (spoiler alert, podcasting has done it for years), and AdNews publishes their 2024 Agency Map.
Find links to everything covered right here on Sounds Profitable.
Find links to everything covered right here on Sounds Profitable.