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Social Media News Live: Discussing the latest social media tools, tips, and tactics with industry experts, innovators, creators, and storytellers

Social Media News Live: Discussing the latest social media tools, tips, and tactics with industry experts, innovators, creators, and storytellers

247 episodes — Page 3 of 5

Ep 147Building an Email List in 2024

In this episode of Social Media News Live, we dive into the world of email marketing with the seasoned expert, Paul Gowder. Paul, the founder of powwows.com, shares his deep insights on how to craft successful email campaigns and build vibrant online communities. As we navigate through the essential steps of email marketing, Paul reveals strategies to grow and engage your email list, emphasizing the significance of authenticity and community engagement in your communication.Key Points:Strategies for starting and nurturing an effective email marketing campaign.The importance of segmenting and personalizing your email lists for better engagement.Techniques to grow your email list using creative methods like giveaways and compelling content.Tips on avoiding common pitfalls in email marketing and staying compliant with evolving regulations.Insights into future trends in email marketing and adapting to technological advancements.Resources:powwows.com: Visit Paul's website to explore his work and gain more insights into building online communities.PaulGowder.com: Find out more about Paul's consulting services and access resources for enhancing your email marketing strategies.----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Jan 13, 202455 min

Ep 146Crafting Short-Form Content

In this episode, join us for a deep dive into the world of crafting compelling short-form content with the innovative Shelly Nathan. As a master of creating engaging narratives in bite-sized formats, Shelly explores the nuances of short-form content creation, focusing on platforms like TikTok, YouTube Shorts, and Instagram Reels. She shares her journey and insights into transforming quick clips into captivating stories that resonate with audiences.Shelly delves into the critical importance of the first few seconds of a video, emphasizing the need for content that immediately hooks viewers. She discusses the power of retention metrics and subscriber growth as key indicators of short-form content success. Shelly also touches upon the balance between chasing new, shiny features and utilizing established tools and how experimenting with emerging technologies can enhance content strategy.Additionally, Shelly talks about diversifying income streams in the digital content space. She emphasizes the effectiveness of leveraging analytics for brand partnerships and sponsorships and the importance of authenticity in these collaborations.Key Points:Mastering the art of short-form content on various platforms.Importance of immediate engagement and retention in short videos.Balancing innovation with established content creation tools.Diversifying income through strategic brand partnerships and analytics.Resources:Shelly's YouTube ChannelShelly's TikTok ChannelShelly's ContentMinis----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Jan 8, 20241h 2m

Ep 145Mindful Marketing: Harnessing Self-Awareness for Brand Success

This week, we journey into the heart of mindful marketing with Angie Robinson, a distinguished leadership and personal development coach. Angie brings over two decades of experience to show how self-awareness and mindfulness can profoundly transform your marketing approach and brand success.Embark on exploring the human mind with Angie as she delves deep into the concept of self-awareness. Understand how knowing yourself, your strengths, values, and beliefs can lead to more intentional and authentic interactions in life and the demanding marketing world. Angie discusses the often-overlooked power of introspection and mindfulness in creating a brand that truly resonates with its audience.Discover the delicate dance between personal and professional development and how one inevitably influences the other. Angie provides practical advice for integrating self-awareness practices into your daily routine, enhancing your marketing strategies, and enriching your personal growth.As we navigate the ever-evolving marketing landscape, Angie emphasizes the importance of staying true to your values and vision. Learn how to harness the power of your unique perspective and transform it into a compelling narrative that captivates your audience. Whether you're an established marketer or just starting, this episode is full of insights for anyone looking to infuse authenticity and mindfulness into their brand strategy.Key Points:The transformative power of self-awareness and mindfulness in marketing.Strategies for integrating personal development into professional growth.Building a brand that's authentic and resonates on a deeper level with your audience.Resources:Angie Robinson Coaching and Consulting LLC - Discover more about Angie's work and how she can guide you on your journey to a mindful and successful brand.Practically Perfect Leader Podcast - Dive deeper into leadership and personal development with Angie's insightful podcast.----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Dec 30, 202355 min

Ep 144Charting the Social Shift: Navigating the Evolving World of Social Media and Web3

Join us to explore the ever-evolving realm of social media and the exciting frontier of Web3 with social media strategist and visionary Katie Brinkley. Discover how Katie has navigated the digital currents for over 18 years, helping clients from AT&T and DirecTV to solopreneurs harness the power of social media to grow audiences and generate leads with minimal weekly effort.In this episode, Katie delves into the transformative journey of social media, from the days of MySpace to the dawn of Web 3.0 and the Metaverse. She discusses the strategies that have allowed her clients to thrive in every stage of the sales process and shares her unique insights from a blend of radio journalism and social media expertise.Katie also unveils her latest work, "The Social Shift, The Road Back To Community," a book that offers a deep dive into the strategies and mindset needed to navigate the digital landscape effectively. Learn how intentional social media use can build powerful, supportive communities. Staying abreast of technological advancements like AI and the Metaverse is vital for any modern marketer or business owner.Get ready to be inspired by Katie's journey and her invaluable advice for anyone looking to make a meaningful impact online. Sit back, relax, and prepare for an episode filled with insights and strategies to help you chart your course through the social shift.Key Points:Long-term strategies for growing audiences and income through social mediaThe evolution of social media and its impact on business engagementUtilizing platform-agnostic strategies for bottom-line resultsThe intersection of AI, the Metaverse, and social media strategyInsights from "The Social Shift, The Road Back To Community"Resources:Katie Brinkley's Book: The Social Shift, The Road Back To CommunityLearn more about Katie and her work at Katie Brinkley's Website----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Dec 23, 202358 min

Ep 143Expert Moderation Secrets: Elevating Events & Tackling Trolls

Join us for a deep dive into the world of professional online moderation with expert, Paul Duncan. This episode reveals the secrets behind effective event management and tackling digital trolls. Paul brings his extensive experience from the telecom industry to the forefront, offering unique insights into the transition to online moderation.We explore the nuances of community safety, highlighting the tools and strategies that ensure engaging yet secure digital interactions. Paul shares practical tips on managing large-scale events, staying composed under pressure, and the critical role of clear communication between moderators and hosts.Discover how to create and maintain a positive online environment, handle technical challenges during live events, and the importance of setting community standards. This episode is a must-listen for anyone looking to step up their game in online community and event management.Key Points:Transitioning skills from telecom to online moderationTools and strategies for effective moderationManaging challenges and maintaining safety in digital spacesEssential tips for new moderators and community managersResources:Paul Duncan’s YouTube ChannelPaul Duncan's Blocked Word List----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Dec 16, 202358 min

Ep 142Leverage Instagram For Business: Transformative Tactics

Join us in this exciting episode as we dive into the dynamic world of Instagram with social media powerhouse Julie Voris. With her unique blend of experience and charisma, Julie unveils the secrets to turning Instagram into a pivotal tool for business growth.Discover Julie's journey, from her initial steps in social media to creating an influential online brand. She breaks down the essentials of Instagram marketing, from crafting compelling content to engaging with your audience authentically.Julie shares her top strategies for Instagram success, including effectively utilizing Instagram stories, reels, and posts. She highlights the importance of consistency and genuine interaction, emphasizing that real connections trump vanity metrics.Through her stories and insights, Julie inspires listeners to explore the potential of Instagram not just as a social platform but a powerful business tool. Whether you're a seasoned entrepreneur or just starting, this episode has valuable lessons and motivational stories to help you leverage Instagram to its full potential.Key Points:Harnessing Instagram for business growthAuthenticity and engagement as key to successStrategies for effective use of Instagram featureImportance of consistency and genuine connectionsResources:Julie Voris' Instagram: @julievorisJulie Voris' Holiday Guide: julievoris.com/holidays----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Dec 9, 20231h 5m

Ep 141Sound Advice: Enhancing Audio in Live Streams & Presentations

Tune in for an insightful journey into the realm of audio excellence. Our special guest, Laura Davison, Market Development Manager at Shure, shares her expertise in achieving outstanding audio quality in live streaming and presentations.Join hosts Jeff Sieh and Katie Fawkes in this engaging episode as they explore the essential elements of audio technology with Laura. Shure, a globally recognized leader in audio equipment, is known for its innovative microphones and sound systems. From her vantage point at Shure, Laura offers valuable tips and insights for elevating audio experiences, whether for personal projects or professional endeavors.We delve deep into topics such as choosing the appropriate microphone, addressing common audio issues in live settings, and understanding sound quality dynamics. This episode is brimming with actionable advice for those looking to refine their audio skills, from beginners to seasoned professionals.Key Points:Essential tips for selecting the right microphone for various contexts.Strategies for overcoming common audio challenges in live streams and presentations.Practical advice for achieving professional-level audio quality.Resources:Shure: Discover more about Shure's range of audio products at www.shure.com.----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Dec 2, 202357 min

Ep 140Pitch Perfect: The Secrets to a Persuasive Media Kit

Dive into the world of media kits with Cassie Tucker, a seasoned marketing consultant and former Disney cast member. In this episode, Cassie unravels the art of creating a compelling media kit that captures the essence of your brand and engages potential collaborators.Cassie delves into the fundamentals of media kit construction, highlighting the importance of simplicity, storytelling, and personalization. She provides actionable insights on articulating your unique value proposition, ensuring your media kit resonates with your intended audience.The discussion also explores strategies to overcome common challenges, such as compensating for a lack of testimonials and differentiating your media kit in a saturated market. Cassie emphasizes the significance of adapting your media kit to reflect your evolving brand and audience.Get ready to learn the nuances of effective media kit design, the role of authenticity, and how to approach brands for collaboration. This episode is a treasure trove for content creators, influencers, and entrepreneurs eager to make their mark.Key Points:Principles of effective media kit design: simplicity, storytelling, and personalization.Overcoming obstacles like lack of experience or testimonials in your media kit.Tailoring your media kit to different brands and keeping it up-to-date.Strategies for reaching out to brands and establishing meaningful collaborations.Resources:Cassie Tucker's LinkedInMarketing Happy Hour PodcastCassie Tucker's Website----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Nov 18, 202358 min

Ep 139Holiday Hustle: Influencer Secrets for Seasonal Sales

Dive into the dynamic world of holiday marketing with our special guests, renowned influencers Mary Lou Mandl and Kurt Nugent, in this Social Media News Live episode. They share invaluable insights into leveraging live selling and innovative technology to skyrocket sales during the festive season.Mary Lou Mandl, a seasoned content creator and digital marketing expert, unpacks her strategies for creating compelling product videos and live streams. She emphasizes the importance of authenticity and engagement in building trust with your audience. Mary Lou also shares her experiences with different platforms, offering tips on how to adapt your approach to maximize impact.Kurt Nugent, an accomplished livestream coach and marketing guru, delves into the art of storytelling in live selling. He discusses effectively using narratives to connect with audiences, turning viewers into loyal customers. Kurt provides practical advice on leveraging existing technology to enhance your live selling experiences, ensuring they are memorable and effective.Throughout the episode, both guests highlight the necessity of starting early, being consistent, and truly understanding your audience's needs. They stress the importance of not just selling products but selling experiences and solutions, making your holiday hustle not only profitable but genuinely engaging.Key Points:Authenticity and engagement are key to building trust in holiday marketingAdapting strategies to different platforms for maximum sales impactThe power of storytelling in live selling to connect and convertPractical tips on leveraging technology for effective live sellingResources:marieloumandl.comkirkrnugent.comJoin us in this enlightening journey and gear up to make your holiday sales season successful and genuinely magical!----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Nov 11, 20231h 0m

Ep 138Email List Growth Tactics

Dive into the world of email marketing with Liz Wilcox, the fresh princess of email strategy. Liz unravels her secrets to curating an email list that not only engages but also converts effectively. From her initial strides in the realm of email marketing to generating a multiple six-figure income, Liz's journey is packed with actionable insights.Delving deep, Liz elaborates on how to pivot email marketing strategies into consistent revenue streams. She underscores the significance of fostering online relationships and crafting emails that resonate, captivate, and, crucially, lead to purchases. Liz's mantra? Personalization, vision, and values should be at the heart of every email sent.As we navigate the episode, Liz offers a glimpse into her successes, including the growth and sale of a thriving blog, a buy-out from her second venture, and the establishment of a booming six-figure business. Her strategies emphasize simplifying the email marketing process while ensuring every message sent is a reflection of one's unique personality and brand vision.Discover the nuances of email list growth and the art of building a loyal community in this enlightening episode.Key Points:Crafting an email list that genuinely engages and converts.Turning email marketing efforts into tangible revenue streams.Building and nurturing online relationships through strategic email campaigns.Liz's transformative journey in the world of email marketing.The significance of personalization, vision, and values in email content.Resources:Liz Wilcox's Official WebsiteLiz Wilcox's Email Marketing MembershipLiz Wilcox's Free Email Swipe Files----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Nov 4, 20231h 0m

Ep 137Boosting Creativity with AI

Join us as we explore harnessing AI to boost creativity with Katie Richman, a veteran in the media and tech industries. Katie shares insights from her diverse career spanning major media companies, startups, and big tech.Delving into the creative process, Katie outlines how to leverage AI tools like ChatGPT for brainstorming and ideation. She provides tips for prompting AI to generate innovative results, like treating it as a "human junior partner" and giving it creative freedom within helpful guidelines. Katie also stresses the importance of giving AI feedback to refine its suggestions.Looking at tactical applications, we discuss how AI could shape personalized marketing campaigns and user engagement. Katie envisions AI learning creator styles to make personalized content recommendations while maintaining authenticity.Katie also gives a fascinating inside look at emerging tech advancements from her time at Facebook Reality Labs. She shares her vision for start-up Loud Labs and the future implications of converging AI, AR, VR and location-based technologies.Throughout the episode, Katie emphasizes using imagination and an experimental mindset to unlock AI's creative potential while avoiding potential pitfalls. Tune in for this forward-looking discussion!Key Takeaways:Treating AI tools as collaborative partners, not just toolsPrompting AI creatively and giving it feedback to refine suggestionsMaintaining authenticity while using AI to enhance efficiencyImportance of transparency regarding AI's role in content creationEmbracing imagination and an experimental approach with AIResources:Katie's LinkedIn: www.linkedin.com/in/katierichmanTech Normal Blog: https://medium.com/@technormal----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Oct 28, 20231h 1m

Ep 136LinkedIn Landmines: Evading Everyday Errors

Tune in as we navigate the LinkedIn landmines that can detonate your professional brand. LinkedIn expert Beth Granger joins us, sharing her wisdom honed from empowering professionals to become LinkedIn all-stars. Delving into profile pitfalls, Beth spotlights common blunders like outdated photos, typos, and tone-deaf messaging. She outlines best practices for profiles, including optimized imagery and an engaging, personalized About section. Beth stresses the importance of content that educates and inspires. Regarding connections, Beth cautions against spammy outreach, emphasizing tailored messages. She advises maximizing LinkedIn's features like newsletters and events, and using automation judiciously. Throughout, Beth provides tips for balancing professionalism with personality to build authentic engagement.Key Takeaways:- Avoiding profile red flags like misleading photos and typos- Crafting compelling profiles that represent your brand - Sharing valuable content that attracts the right connections- Personalizing outreach while avoiding spammy messaging- Using automation thoughtfully to maintain authenticity- Balancing professionalism and personality to boost engagementLooking for LinkedIn mastery? Connect with Beth Granger on LinkedIn, or visit bethgranger.com.----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Oct 14, 202357 min

Ep 135Disney's Magic in Marketing

Embark on a magical marketing journey with Conor Brown, Director of Agent Development at Keys to the Castle Travel and founder of WDWOpinion. Drawing from his training and experience as a Walt Disney World cast member, Conor unveils how Disney's mastery of storytelling can elevate your brand narrative.Delving into the behind-the-magic of Disney's renowned guest services and immersive theming, Conor outlines key storytelling strategies including establishing clear communication, crafting cohesive beginnings-middles-ends, and facilitating smooth transitions between ideas. He stresses focusing on the desired guest experience, then working backwards to build emotive stories that foster lifelong fans.Conor also shares his perspective on overcoming common small business pitfalls like fear of self-promotion. He emphasizes lead generation through valuable storytelling versus hard selling. Conor encourages exceeding expectations through personalized attention, proving goodwill pays off exponentially.Gain extraordinary insights from an industry expert on harnessing your brand’s unique magic. Discover more Disney marketing secrets in this enchanting episode.Key Points:Disney's mastery of experience-based storytellingStrategies like clear communication and cohesive narrative structureDesigning experiences focused on desired guest emotionsLead generation through valuable storytelling vs. hard-sellingExceeding expectations with personalized attention and careResources:WDWOpinion - www.wdwopinion.comKeys to the Castle Travel - www.keystothecastletravel.comMomentum Workshop - www.loumongello.com/momentum----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Oct 7, 202356 min

Ep 134The State of Social Care in 2023

Join us as we unpack the evolving landscape of social media customer service with social media trailblazer Brooke Sellas. Drawing on data-driven insights and real-world stories, Brooke outlines key trends shaping social care in 2023.We explore the meteoric rise of AI, from generative chatbots to predictive analytics. Brooke stresses the need for thoughtful AI implementation tailored to audience needs. She emphasizes blending automation with human connection through micro-personalization.Looking ahead, Brooke spotlights emerging technologies poised to transform social care. This includes AI unifying CRMs and social platforms for seamless omni-channel experiences. Brooke also previews an exciting proprietary AI tool in the works at her company, designed to optimize social conversations for sales.Throughout our far-reaching discussion, Brooke provides best practices for brands to elevate their social care game. From response time expectations to the evolving role of influencers, her strategic advice readies companies for the next era of social. Discover actionable insights in this future-focused episode.Key Points:The rapid adoption of social media for customer serviceBalancing emerging AI with the human touchThe importance of emotional intelligence and micro-personalizationOmni-channel service and internal alignmentResponse time realities and always-on expectationsThe changing role of influencers for social careExciting AI innovations on the horizonResources:State of Social Care Report 2023 - https://bit.ly/state-of-social-report-2023Brooke Sellas - www.bsquared.media----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Sep 30, 20231h 0m

Ep 133Creative Workflows with AI

In this future-focused episode, we are thrilled to be joined by Ryan Koral, founder of Tell Studios and Studio Sherpas. Ryan has masterfully fused his passion for visual storytelling with cutting-edge AI. He gives us an inside look at how AI enhances and streamlines workflows, allowing more time for the craft of storytelling.Ryan outlines how AI aids in creating efficient systems for client onboarding. Transcripts from initial client workshops can be analyzed by AI to quickly turn around proposals, saving many hours. AI also suggests relevant b-roll footage and interview questions to cover key messaging pillars.For editing, Ryan details how AI-powered tools like Descript and Adobe Premiere help remix music, optimize audio, and generate shareable clips. This creates value for clients through repurposed content. Ryan emphasizes maintaining stylistic authenticity by giving AI proper prompts and contexts.Looking ahead, Ryan foresees AI learning our creative styles to improve its suggestions over time. But he believes nothing can replace human connection and relationships. Ryan encourages developing innate storytelling abilities alongside technical AI proficiency.Dive into this future-focused conversation exploring the intersection of heart and technology in visual media. Discover Ryan's insights for leveraging AI as a collaborative tool while preserving what makes your work uniquely yours.Key Takeaways:Using AI to systemize and expedite client onboarding and content creationRemixing music, improving audio quality and generating shareable clips with AIMaintaining authenticity by providing AI proper prompts and guardrailsEnvisioning AI learning our styles to offer personalized creative inputDeveloping innate human abilities like storytelling alongside AI skillsResources:Tell Studios: tellstudios.comStudio Sherpas: studiosherpas.comRyan Koral's Video Marketing Secrets: tellstudios.com/secrets----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Sep 23, 20231h 0m

Ep 132Becoming Unforgettable

Join us for an inspiring discussion on crafting memorable experiences with Phil Mershon, Director of Experience at Social Media Examiner and author of Unforgettable: The Art and Science of Creating Memorable Experiences.Phil shares insights from his book on using memory science to create unforgettable personal brands, content, and events. He outlines the 3Ms framework: Memorable, Meaningful, and Momentous. We explore how to craft unexpected, multi-sensory moments that emotionally resonate with audiences.Delving into content creation, Phil stresses truly knowing your audience and constantly experimenting. He gives tips on storytelling techniques to capture attention, incorporating inclusive design, and practicing intentionally. Phil also details common mistakes that make brands forgettable and how to avoid them.Throughout our lively chat, Phil pulls from his extensive experience planning transformative conferences and performances. He emphasizes the power of personal connections and community. Discover more memorable advice in this engaging episode.Key Points:Using the 3Ms (Memorable, Meaningful, Momentous) to create unforgettable experiencesCrafting unexpected moments and understanding audience journeysExperimenting with content while maintaining your core brandPracticing and refining content through feedback and dataEngaging all the senses and learning styles for inclusive experiencesFostering human connections and communityResources:Purchase Unforgettable book: jeffisieh.livePhil Mershon: www.philmershon.com----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Sep 16, 20231h 0m

Ep 131The Magic of Story with AI

Join us for an enlightening discussion on the convergence of technology and storytelling with Jason Canapp, founder of Here With The Magic. Jason shares how he harnesses immersive technologies like VR, AR, and 360 video to craft transportive narrative experiences.Delving into the creative process, Jason outlines how AI aids in brainstorming, organizing thoughts, and refining copy. He details specific AI tools that enhance workflows, from stabilizing footage to remixing audio. Jason emphasizes maintaining authenticity while leveraging AI to maximize efficiency.Looking ahead, we explore the future implications of AI in storytelling. Jason envisions AI learning creator styles to suggest personalized edits. He foresees increased interactivity, with content adapting based on user behavior and preferences. However, Jason stresses the need for transparency regarding AI's role in content creation.Throughout our conversation, Jason provides insights into his Disney-centric platform, Here With The Magic, and his vision to deliver engaging, emotive experiences. Discover more in this forward-thinking episode.Key Points:Using immersive technologies like VR and 360-video for narrative storytellingAI as a collaborative tool to streamline and enhance creative workflowsMaintaining authenticity while utilizing AI for efficiencyThe future of personalized, interactive content experiencesThe importance of transparency regarding AI's involvement in contentResources:Here With The Magic - www.herewiththemagic.comHere With The Magic - Soundscapes PodcastMomentum Workshop - www.loumongello.com/momentum----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Sep 9, 20231h 0m

Ep 130Mastering Link-less Strategy on YouTube Shorts with Nick Nimmin

In this week’s episode, we had the pleasure of hosting Nick Nimmin, a YouTube expert. Nick generously opened up about his in-depth knowledge and hands-on experience with YouTube Shorts, emphasizing the significance of optimizing around topics, repurposing content, and understanding the YouTube algorithm.A major highlight of our discussion was the recent news about YouTube Shorts dropping links. Nick shed light on the implications of this change, especially for creators who have been leveraging these links for monetization and driving traffic. He emphasized the potential shift in strategy that creators might need to adopt and the importance of staying agile in the ever-evolving YouTube landscape.Throughout our engaging conversation, Nick delved into the nitty-gritty of YouTube Shorts. He shared his favorite techniques and tools, stressing the importance of aligning your short-form content with your long-form videos to maximize watch time and impressions. He also touched upon the potential integration of YouTube Shorts with playlists, hinting at the exciting possibilities on the horizon.Nick offered invaluable insights into the world of YouTube Shorts, highlighting how creators can repurpose their podcasts and live streams effectively. He emphasized the need for authenticity and creating content that resonates with your target audience rather than just focusing on the guest.Listeners will get a comprehensive understanding of Nick’s multifaceted approach to YouTube Shorts. Whether you’re a seasoned YouTuber or just dipping your toes into the world of short-form content, this episode is a treasure trove of information.Don’t miss this enlightening episode to gain actionable insights from Nick Nimmin and learn how you can master YouTube Shorts, optimize your content, and stay ahead in the ever-evolving landscape of YouTube.Resources Mentioned:Nick Nimmin’s YouTube Channel: www.youtube.com/nicknimminBest Creator Tools: www.bestcreatortools.comVidSummit: www.vidsummit.comConor Brown: www.wdwopinion.com----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real-time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Sep 2, 202358 min

Ep 129Networking With Your Podcast

In this week's episode, we delved deep into the intricacies of podcast networking with our distinguished guest, Erik Fisher. Together with Jeff Sieh and co-host Chris Stone, we explored the nuances of building genuine connections in the podcasting world, emphasizing the significance of strategic planning, genuine interactions, and maximizing the benefits of networking efforts.Throughout our enlightening conversation, Erik Fisher unveiled his unique "hit list" approach to networking. He emphasized the importance of pre-planning and setting clear expectations for every interaction, ensuring that each connection is meaningful and purposeful.Our co-host, Chris Stone, complemented Erik's insights with his experiences as a "connector" in the podcasting community. Chris shared his philosophy of serving the community by introducing like-minded individuals, fostering collaborations, and nurturing potential partnerships.Jeff Sieh, adding to the discussion, shared anecdotes from his podcasting journey, emphasizing the importance of supporting friends and colleagues in the industry. He also touched upon the strategic aspects of networking, such as identifying potential contacts and ensuring impactful interactions.Listeners are in for a treat as they gain a comprehensive understanding of podcast networking, enriched by the experiences and insights of Erik Fisher. This episode is a must-listen for anyone looking to expand their podcasting network and build genuine connections.Join us in this captivating episode to grasp the essence of podcast networking, learn the art of building genuine connections, and enhance your podcasting journey with strategic networking insights.Resources Mentioned:Beyond the To-Do ListChris Stone----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Aug 26, 20231h 0m

Ep 128Building A Podcast Community

In this week's episode, we had the pleasure of diving deep into the world of podcast communities with the insightful Elsie Escobar. Elsie, a podcasting veteran and community builder, shed light on the intricacies of fostering and nurturing podcast communities, emphasizing the importance of authenticity, engagement, and the evolving dynamics of social platforms.Throughout our conversation, Elsie shared her vast experience in podcast community building. She touched upon the challenges and rewards of creating a space where listeners can connect, share, and grow. With anecdotes from her journey and practical tips, Elsie highlighted the significance of understanding your audience and the value of meaningful interactions.Elsie also discussed the changing landscape of social media and its impact on podcast communities. She provided listeners with a fresh perspective on how to adapt and thrive in this ever-evolving digital age. From the power of hashtags to the role of platforms like Discord and Slack, Elsie's insights are a treasure trove for anyone looking to build or enhance their podcast community.Listeners also got a glimpse into Elsie's work with ShePodcasts and Libsyn, offering a holistic view of her contributions to the podcasting world.To dive deeper into Elsie Escobar's world of podcasting and community building, visit ShePodcasts, or for insights from her work with Libsyn, head to The Feed, the official Libsyn podcast.Join us in this enlightening episode to gain invaluable insights from Elsie Escobar, and learn how to create, nurture, and sustain a thriving podcast community in today's digital age.Resources Mentioned:Ecamm Live: www.socialmedianewslive.com/ecamm ShePodcasts: www.shepodcasts.com The Feed, Libsyn Podcast: www.libsyn.com/thefeed Elsie Escobar: www.elsieescobar.com Lauren Gaggioli: www.laurengaggioli.com----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Aug 19, 20231h 3m

Ep 127Podcasting Pitfalls with Dave Jackson

In this week's episode, we had the pleasure of hosting Dave Jackson, the podcasting guru behind the School of Podcasting. Dave generously unpacked his vast expertise and insights into the podcasting realm, emphasizing the significance of choosing the right tools, understanding podcast platforms, and the importance of content authenticity.Throughout our insightful conversation, Dave delved into the intricacies of podcasting tools and platforms. He shared his perspective on various media hosts, shedding light on the importance of aligning tool features with podcasting needs. Dave's candid take on platforms like Spotify, and his emphasis on the essence of RSS feeds in podcasting, was particularly enlightening.Dave also touched upon the topic of video podcasting, sharing his thoughts on its relevance and the challenges it presents. He emphasized the distinction between starting a podcast and a YouTube channel, and the additional effort video content demands.As the dialogue unfolded, Dave offered a plethora of practical advice for both budding and seasoned podcasters. He highlighted the pitfalls of comparison, the dangers of podfade, and the importance of aligning podcast schedules with life commitments.Listeners will gain a deeper understanding of Dave's extensive podcasting knowledge, from technical aspects to content creation strategies. This episode is a treasure trove of information for anyone keen on enhancing their podcasting journey.To connect with Dave Jackson and dive deeper into his podcasting insights, visit the School of Podcasting or explore his diverse content at powerofpodcasting.com.This episode of Social Media News Live was brought to you by our sponsor, Ecamm. Explore their cutting-edge live show tools and learn more at www.socialmedianewslive.com/ecamm.Dive into this riveting episode to gain invaluable insights from Dave Jackson, and learn how to elevate your podcasting game, choose the right tools, and craft authentic content that resonates.Resources Mentioned:Ecamm Live: www.socialmedianewslive.com/ecammSchool of Podcasting: www.schoolofpodcasting.comPower of Podcasting: www.powerofpodcasting.comDave Jackson: www.davejackson.comJeff Sieh: www.jeffsieh.comConor Brown: www.wdwopinion.com----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com/@socialmedianewslive - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Aug 12, 202357 min

Ep 126How to Monetize Your Podcast

In this week's episode, we were thrilled to host Lou Mongello, the man behind the magic of the Disney-themed podcast WDW Radio. Lou generously shared his extensive knowledge and experiences in the world of podcast monetization, focusing particularly on community-building, creating value-driven content, and leveraging sponsorships.During our enlightening conversation, Lou dove deep into his monetization strategies for podcasting. He discussed his preferred methods and tools, highlighting the importance of truly understanding the value of content and leveraging it effectively to generate revenue.Lou shared insights from his journey into podcasting and how he utilized the power of a dedicated community and strategic sponsorships to monetize his WDW Radio podcast. He underscored the significance of authenticity and the creation of meaningful content to resonate with the audience.As the discussion progressed, Lou further detailed the nuances of podcast monetization. He offered practical tips and shared anecdotes from his experiences. Lou also introduced Momentum, his interactive workshop aimed at guiding and inspiring entrepreneurs, enabling them to transform their passion into a profitable venture.Listeners had the opportunity to learn more about Lou's work, both in the realm of Disney fandom and the business coaching sphere. This episode provides an immersive experience of Lou's diverse and engaging content.To connect with Lou Mongello and delve into his Disney-centric content, visit WDW Radio, or for his business coaching and Momentum events, head to loumongello.com.This episode of Social Media News Live was made possible by our sponsor, Ecamm. Discover their innovative live show tools and learn more at www.socialmedianewslive.com/ecamm.Tune into this captivating episode to glean valuable knowledge from Lou Mongello and discover how you can effectively monetize your podcast, build a vibrant community, and create compelling content in your podcasting journey.Resources Mentioned:Ecamm Live: www.socialmedianewslive.com/ecamm WDW Radio: www.wdwradio.comLou Mongello: www.loumongello.com Momentum Workshop: www.loumongello.com/momentum Paul Gowder: www.paulgowder.com Jeff Sieh: www.jeffsieh.com

Aug 5, 20231h 0m

Ep 125The Art of Podcasting

We're kicking off a deep dive into podcasts! This week, we were delighted to host Shannon Hernandez, the seasoned radio broadcaster and podcasting expert. Shannon shared his extensive knowledge and insights into the art of podcasting, focusing particularly on his strategies for creating engaging content and leveraging different tools for recording and editing.During our conversation, Shannon delved into his approach to creating engaging content, discussing his preferred tools, such as Adobe Audition and Descript, for editing and creating high-quality podcast episodes. He highlighted the importance of storytelling and show prep in podcasting to reach a wider audience and maximize the value of their work.Shannon also shared his experiences with different recording tools and platforms, specifically recommending Adobe Audition and Descript for their unique features and benefits. He emphasized the experimental nature of his work and the advantages of using these platforms to engage with his audience in a more immersive way.As the discussion progressed, Shannon shed light on his approach to creating engaging content. He emphasized the importance of authenticity and staying true to one's brand while working to provide value to the audience and solve their problems.The conversation then took an exciting turn as Shannon explored the backstory of his journey in radio and podcasting. He shared how his journey began, his favorite episodes, and how he's managed to create a unique and engaging show that resonates with his audience.Listeners were also introduced to Shannon's work, where they can immerse themselves in his tech-focused content. Additionally, his podcasting tips and tricks provide a platform to further indulge in his engaging and informative content.To connect with Shannon Hernandez and explore his content, visit Shannon's website at www.theshanman.com or follow him on all social media platforms, @theshanman.This episode of Social Media News Live was made possible by our sponsor, Ecamm. Discover their innovative live show tools and learn more at www.socialmedianewslive.com/ecamm.Tune in to this captivating episode to gain valuable insights from Shannon Hernandez and discover how you can create engaging content, leverage different tools, and master the art of podcasting in your own content creation journey.Resources mentioned:Adobe Audition: www.adobe.com/products/audition.html Descript: www.descript.comZoom: www.zoom.usSkype: www.skype.comEcamm: www.ecamm.comRiverside: www.riverside.fmShannon Hernandez's Website: www.theshanman.comDealcasters: www.dealcasters.live

Jul 30, 20231h 5m

Ep 124Level Up Your Branding

In this week's episode, we were delighted to welcome Marshall Fox, the creative force behind Marshall Creates. Marshall shared his extensive knowledge and insights into the world of graphic design, focusing particularly on his strategies for live video presentations and leveraging Ecamm Live.During our engaging conversation, Marshall delved into his live video presentation strategy, discussing his preferred tools, such as Ecamm Live, for creating interactive and engaging content. He highlighted the importance of authenticity and realness in live video presentations to connect with the audience and make the sessions special.Marshall also shared his experiences with Ecamm Live, specifically recommending the platform for its unique features and benefits. He emphasized the experimental nature of his work on Ecamm Live and the advantages of using the platform to engage with his audience in real time.As the discussion progressed, Marshall shed light on his approach to creating engaging content. He emphasized the importance of improving the quality of live video presentations and shared some practical tips for beginners, such as improving lighting and using a green screen.The conversation then took an exciting turn as Marshall explored the backstory of Marshall Creates. He shared how his journey began, his favorite episodes, and how he's managed to create a unique and engaging show that resonates with his audience.Listeners were also introduced to Marshall's brand, where they can immerse themselves in his design-focused content. Additionally, his Ecamm Live shows provide a platform to further indulge in his engaging and informative content.To connect with Marshall Fox and explore his captivating content, visit Marshall Creates on Ecamm's YouTube channel or follow him on all social media platforms, @MarshallFox.This episode of Bridging Broadcasts was made possible by our sponsor, Ecamm. Discover their innovative live show tools and learn more at www.socialmedianewslive.com/ecamm.Tune in to this captivating episode to gain valuable insights from Marshall Fox and discover how you can improve your live video presentations, leverage Ecamm Live, and create engaging content in your own content creation journey.Resources Mentioned:Ecamm Live: www.socialmedianewslive.com/ecammMarshall Creates on Ecamm's YouTube channel: https://www.youtube.com/@EcammLiveMarshall Fox on Instagram: www.instagram.com/marshallfoxGood2Goat Facebook group: www.facebook.com/groups/good2goatGood2Goat membership: www.good2goat.comThe Future by Chris Doe: www.thefutur.com

Jul 22, 20231h 1m

Ep 123Instagram's Threads: Adopt or Abandon?

In this episode, we were delighted to welcome Peg Fitzpatrick, a renowned social media strategist and popular blogger. Peg shared her extensive knowledge and insights into the world of social media, focusing particularly on the new platform, Instagram Threads.During our conversation, Peg delved into the features and functionalities of Instagram Threads, discussing its potential for organic reach and the unique verification process. She highlighted the importance of understanding and leveraging new platforms to reach a wider audience and maximize the impact of social media marketing.Peg also shared her experiences with other platforms like Twitter, specifically recommending Instagram Threads for its unique features and benefits. She emphasized the experimental nature of her work on Threads and the advantages of using the platform to engage with her audience in real-time.As the discussion progressed, Peg shed light on her approach to creating engaging content. She emphasized the importance of being "platform agnostic" and understanding how to translate your brand across different platforms while working to provide value to her audience.The conversation then took an exciting turn as Peg explored the backstory of her upcoming book. She shared how her journey began, what readers can expect, and how she's managed to create a unique and engaging book that resonates with small business owners.To connect with Peg Fitzpatrick and explore her content, visit Peg's website at www.pegfitzpatrick.com or follow her on all social media platforms, @PegFitzpatrick.This episode of Social Media News Live was made possible by our sponsor, Ecamm. Discover their innovative live show tools and learn more at www.socialmedianewslive.com/ecamm.Tune in to this electrifying episode to gain valuable insights from Peg Fitzpatrick and discover how you can leverage Instagram Threads, understand the importance of being "platform agnostic," and create engaging content in your own social media journey.

Jul 15, 20231h 6m

Ep 122Bridging Broadcasts

In this week's episode, we were thrilled to host Jim Fuhs and Chris Stone, the dynamic duo behind Dealcasters. Jim and Chris shared their wealth of knowledge and insights into the world of content creation, focusing particularly on their strategies for repurposing content and leveraging Amazon Live.During our lively conversation, Jim and Chris delved into their content repurposing strategy, discussing their preferred tools, such as Descript for editing and creating short, engaging clips from longer content. They highlighted the importance of repurposing content to reach a wider audience and maximize the value of their work.The pair also shared their experiences with Amazon Live, specifically recommending the platform for its unique features and benefits. They emphasized the experimental nature of their work on Amazon Live and the advantages of using the platform to engage with their audience in real time.As the discussion progressed, Jim and Chris shed light on their approach to creating engaging content. They emphasized the importance of authenticity and staying true to their brand while working to provide value to their audience and solve their problems.The conversation then took an exciting turn as Jim and Chris explored the backstory of Dealcasters. They shared how their journey began, their favorite episodes, and how they've managed to create a unique and engaging show that resonates with their audience.Listeners were also introduced to Dealcasters, where they can immerse themselves in their tech-focused content. Additionally, their Amazon Live shows provide a platform to further indulge in their engaging and informative content.To connect with Jim Fuhs and Chris Stone and explore their captivating content, visit Dealcasters' website at www.dealcasters.live or follow them on all social media platforms, @dealcasters.Connect with Our Guests:Jim Fuhs: Fusion Marketing LiveChris Stone: Chris Stone ContactThis episode of Social Media News Live was made possible by our sponsor, Ecamm. Discover their innovative live show tools and learn more at www.socialmedianewslive.com/ecamm.Tune in to this riveting episode to gain valuable insights from Jim Fuhs and Chris Stone and discover how you can repurpose content, leverage Amazon Live, and create engaging content in your own content creation journey.

Jul 9, 20231h 7m

Ep 121Creating Magic with Art & AI

In this timely episode, we welcomed the brilliant Lisa DiNoto Glassner, a lawyer-turned-artist with a knack for blending traditional artistry with advanced artificial intelligence (AI) tools. Together with our host, Jeff Sieh, and co-host Lauren Gaggioli, Lisa enlightened us on the intricate process of generating AI-based art for her unique adult coloring books. Our discussion kicked off with Lisa sharing her intriguing process of using OpenAI's GPT-3, an AI tool, to create distinctive designs. She provided a step-by-step guide to curating the output of the AI, adjusting its parameters, and adding her personal creative touch to refine the end product. The conversation dove deep into the benefits of AI in the creative realm. Lisa emphasized that AI doesn't replace artists; instead, it functions as an enhancing tool that broadens the spectrum of creativity. The trio tackled several misconceptions about AI's role in creative work, reassuring listeners that AI's purpose is to evolve human jobs rather than eliminate them.Guiding our listeners on the path to AI integration, Lisa shared her tips on identifying niche markets and crafting marketable content. She shed light on finding categories that balance fun and uniqueness while remaining uncluttered by competition. Importantly, she underscored the value of authenticity and the human touch in an era where AI can mimic human-like content.Lauren Gaggioli chimed in with her excitement for the confluence of creativity, data, and AI. She highlighted the significance of indulging in curiosity and pursuing what truly kindles your passion.As the discussion wound down, our guests delved into issues around AI-powered content scraping and potential coping strategies. Lisa advised that creators should continually innovate and imbue their content with their unique voice and perspective to stay ahead of the curve.The episode concluded with Lisa inspiring listeners to welcome AI as a tool to amplify their creative prowess rather than viewing it as a threat to their professions or creative faculties.

Jul 2, 20231h 0m

Ep 120Creating The One Right Video

In this episode, we were thrilled to host Diana Gladney, an expert in video marketing and founder of Video Simplified. Diana shared her valuable insights into the world of video content creation, focusing especially on her strategies for helping businesses make their mark through video marketing.During our stimulating discussion, Diana unpacked her content creation process, highlighting her favorite tools such as Ecamm Live for live streaming and Restream for multi-platform broadcasting. She stressed the importance of having a streamlined system for managing content ideas to ensure they are not lost in the hustle of daily operations.As the conversation unfolded, Diana delved into her approach to creating a series of the right videos for the target audience. She emphasized the importance of understanding your audience's needs and crafting content that resonates with them, ultimately driving engagement and growth.Our discussion took an exciting turn when Diana mentioned her upcoming participation as a camp counselor at the Ecamm Creator Camp. This platform will offer her the opportunity to further share her knowledge and experience with fellow creators, providing valuable insights into successful video content creation.Listeners were also introduced to Diana's new book, "The One Right Video", which is designed to help businesses create effective video content for their target audiences. Additionally, her website dianagladney.com serves as a resource hub, providing a wealth of information on video content creation and marketing.To connect with Diana Gladney and delve into her rich content, visit her website at www.dianagladney.com or grab a copy of her book at www.onerightvideo.com. Stay updated on her latest endeavors by following her on social media platforms.This episode featuring Diana Gladney was made possible by our sponsor, Ecamm. Discover their state-of-the-art live show tools and learn more at www.socialmedianewslive.com/ecamm.Tune in to this exhilarating episode to gain indispensable insights from Diana Gladney and discover how you can elevate your video content creation and leverage her expertise in your own entrepreneurial journey.

Jun 26, 20231h 5m

Ep 119Building a Better Brand

In this week's episode, we had the honor of hosting Leslie Samuel, a renowned educator and founder of Interactive Biology. Leslie shared his wealth of knowledge and experiences in building a successful brand and business around his passion for biology.During our conversation, Leslie delved into his journey as an educator and the inspiration behind Interactive Biology. He discussed his approach to engaging audiences, emphasizing the power of storytelling and the importance of making people feel valued and empowered. Leslie's genuine desire to serve others was evident as he shared anecdotes from his coaching sessions, showcasing his ability to help individuals recognize their own brilliance.We also explored the impact of AI on Leslie's work. He revealed how AI tools have transformed his content creation process, enabling him to generate ideas, script his videos, and even edit them with ease. Leslie embraced AI as a valuable resource, emphasizing its ability to enhance efficiency and effectiveness in delivering his message.Leslie's experiences in media and television were another highlight of the conversation. From being featured on shows like Strange Evidence to appearing in news segments, he shared how these opportunities have contributed to his personal brand. Leslie emphasized the importance of leveraging these experiences to establish credibility further and connect with his audience.Listeners were introduced to Leslie's various platforms, including InteractiveBiology.com for his biology-related content and IAmLeslieSamuel.com for his broader coaching and brand-building resources. His authenticity and commitment to making a positive impact were evident throughout the discussion, inspiring listeners to embrace their unique qualities and approach their passions with unwavering dedication.This episode featuring Leslie Samuel was made possible by our sponsor, Ecamm. Discover their innovative live show tools and learn more at socialmedianewslive.com/ecamm.Tune in to this captivating episode to gain valuable insights from Leslie Samuel and discover how you can build a brand and business around your passion while leveraging the power of storytelling and embracing the benefits of AI in your content creation journey.

Jun 10, 202359 min

Ep 118Content Trends & Strategies: The Power of Audience Engagement

In this week's episode, we had the pleasure of hosting the charismatic Kirk Nugent. Kirk, a seasoned content creator, and renowned remote producer, joined us to share his wealth of expertise in live video production and content creation. Get ready to dive deep into Kirk's insights and strategies for building engaging online communities and leveraging the power of live video.In this captivating conversation, Kirk takes us on a journey through the world of remote production, emphasizing the importance of creating authentic and value-driven content. He shares his experiences as a remote producer and highlights the transformative effect that live video can have on businesses and individuals alike.Throughout the episode, Kirk unveils the secrets behind successful live video shows, revealing how to capture the attention of your audience, create a pull method that attracts ideal clients, and establish yourself as an expert in your field. He emphasizes the power of storytelling and encourages content creators to tap into their unique experiences and share their stories to connect with their audience on a deeper level.Kirk's expertise extends to the art of creating immersive live video experiences. He discusses the technical aspects of remote production, providing insights into equipment selection and setup. Whether it's utilizing the right cameras, microphones, or lighting, Kirk's advice helps aspiring content creators and businesses enhance the quality of their live video productions.In addition to technical expertise, Kirk also dives into the strategic side of content creation. He explains how to strategically position your content to attract and engage your ideal clients. Kirk's approach focuses on the pull method, where the audience is empowered to self-identify with your brand and willingly seek out your services.As the episode progresses, Kirk delves into the power of live video in building strong connections and fostering meaningful relationships. He shares success stories of clients who have utilized live video to establish themselves as experts in their industry and attract high-value opportunities.To experience Kirk's incredible insights firsthand, be sure to visit his website at kirkrnugent.com. There, you'll find a treasure trove of resources, including his YouTube channel and information on his remote production services. Kirk's contagious enthusiasm and genuine desire to help others shine through in every aspect of his work.This episode of Social Media News Live is brought to you by our sponsor, Ecamm. Discover their innovative live show tools and learn more at socialmedianewslive.com/ecamm.Tune in to this captivating episode and unlock the secrets of successful live video production with Kirk Nugent. Get ready to ignite your creativity, captivate your audience, and take your content creation journey to new heights.Visit

Jun 3, 20231h 2m

Ep 117Capturing the Magic: How To Craft Engaging Videos

In this captivating episode, we had the pleasure of hosting Jason Canapp, a seasoned content creator and founder of Here with the Magic. Jason shared his expertise and insights into the world of content creation, particularly focusing on his strategies for capturing immersive audio experiences in Disney parks.During our engaging conversation, Jason delved into his audio recording setup discussing his preferred equipment, such as the Roland R-07 recorder and the Tascam DR-10L lav mic. He highlighted the importance of capturing high-quality ambient sound, both outdoors and indoors, to truly transport listeners into the Disney park atmosphere.Jason also shared his experiences with smartphone gimbals, specifically recommending the DJI Osmo Mobile 4 for stable and versatile video recording. He emphasized the convenience of detachable phone grips and the advantages of using a carbon fiber tripod, such as the Peak Design travel tripod, for effortless passage through security checks.As the discussion continued, Jason shed light on his writing process and the collaborative nature of crafting captivating introductions for his audio experiences. He emphasized the importance of authenticity and staying true to his voice while working alongside his team to refine and perfect the scripts.The conversation then took an exciting turn as Jason explored the role of artificial intelligence (AI) in the creative process. He shared how AI-powered tools like Magai AI, developed by Dustin Stout, have become invaluable for brainstorming, generating iterative copy, and even storyboarding videos in the style of renowned filmmaker Steven Spielberg.Listeners were also introduced to Jason's YouTube channel, Here with the Magic, where they can immerse themselves in his captivating audio experiences from Disney parks. Additionally, his Soundscapes podcast provides an audio-only platform to further indulge in the magic of Disney.To connect with Jason Canapp and explore his enchanting content, visit Here with the Magic's website at www.herewiththemagic.com or subscribe to his YouTube channel at youtube.com/herewiththemagic. Stay updated on his latest adventures by following him on social media platforms, including Facebook and Instagram, @herewiththemagic.This episode of Jason Canapp was made possible by our sponsor, Ecamm. Discover their innovative live show tools and learn more at www.socialmedianewslive.com/ecamm.Tune in to this captivating episode to gain valuable insights from Jason Canapp and discover how you can create immersive audio experiences and leverage AI in your own content creation journey.

May 27, 20231h 1m

Ep 116Unlocking the Secrets to SEO

In this power-packed episode, our conversation delves deep into the world of Search Engine Optimization (SEO) with SEO maestro Lauren Gaggioli. Joining us for this chat is our co-host, Conor Brown, adding his unique insights to the conversation.Our dialogue with Lauren takes us through the labyrinth of SEO. She elaborates on topics ranging from the significance of keywords and metadata to the understanding of domain authority and the critical role of backlinks. But the conversation doesn't stop at just the technical aspects. Lauren stresses the human side of SEO, emphasizing the importance of being truly present online and offering a remarkable user experience.Lauren shares her personal journey, touching upon how she mastered SEO strategies and implemented them within her business. She discusses how she came to truly understand her online persona and the significant influence of personal branding on SEO.A key takeaway from this episode is the ever-evolving landscape of SEO. As emphasized by our host, Jeff Sieh, SEO is a constantly changing game, and businesses need to stay updated and adaptive to succeed.Don't forget to explore the fantastic resources Lauren and Conor bring to the table. Lauren's website is chock-full of insightful content, and she also co-hosts a parenting podcast called "Magical Mindset Moments," available on Spotify and other platforms. Conor, our co-host, offers excellent resources for planning a Disney trip on his website. Follow him on Instagram @WDWopinion for more updates.A big thank you to our sponsor for this episode, Ecamm. They're hosting Creator Camp 23, a must-attend event for content creators. Check it out on Ecamm's website.Guest Details:Lauren Gaggioli: SEO expert, can be found at www.laurengaggioli.com.Sponsor:This episode was brought to you by Ecamm. For more information, visit www.socialmedianewslive.com/ecamm.

May 20, 20231h 7m

Ep 115Unlocking ChatGPT's Potential

In this compelling episode, we had an insightful conversation with Dustin Stout, the creator of Magi AI. Dustin shared the inspiration behind Magi AI, a user-friendly interface for OpenAI's ChatGPT, designed to simplify and revolutionize the content creation process.In our chat, Dustin delved into the functional aspects of Magi AI, particularly highlighting the platform's intuitive folder system designed to neatly organize your chats. He also shared his thoughts on the transition from GPT-3 to GPT-4, discussing how this upgrade brings about a paradigm shift in AI-assisted content creation.Dustin went on to elaborate on how Magi AI has been custom-built to enhance efficiency in content creation, featuring live URL following, a robust search function, and the capacity to create personalized AI personas. He demonstrated how these features can be leveraged to manage your social media presence more effectively.Towards the end of our conversation, Dustin unveiled Magi AI's exciting new team collaboration feature, where team members can share chats and contribute to them within the platform, enhancing productivity and efficiency.For more in-depth insights from Dustin Stout, and to learn how to make the most of AI in your content creation process, tune in to the complete episode.Guest Details:Dustin Stout: Creator of Magi AI, can be found on social media as @DustinWStout and at www.magi.co.Sponsor:This episode was made possible by Ecamm. For more information, visit www.socialmedianewslive.com/ecamm.

May 15, 20231h 2m

Ep 114Online Summit Secrets

In this episode, we talk to Katie Brinkley, a social media strategist, about the power of collaboration and how to grow your social media presence. Katie shares her experiences and insights, from hosting an online summit to creating effective strategies for your business on Instagram. Listen in as she discusses the importance of collaboration, the organic Instagram Bootcamp, and her four-post strategy that can help you find success on social media.

May 9, 202353 min

Ep 113Beating Burnout

Jeff Sieh and Anthony Witt dive into strategies and tools for remote workers to fight off feelings of isolation and burnout. As remote work becomes increasingly common, it's crucial to prioritize self-care and maintain a healthy lifestyle. Anthony Witt, co-founder of Wit House Counseling and a serial entrepreneur, joins Jeff Sieh on Social Media News Live to share his insights on living a life of rhythm amidst the chaos. These two have been discussing Anthony's expertise in running businesses for the past five to six years, meeting up in a Mastermind every Monday. During their chat, Anthony and Jeff explore how remote workers can reduce feelings of isolation. They discuss factors like the lack of social interaction that often comes with working remotely, such as the spontaneous water cooler chats or venting about the boss. Anthony emphasizes the importance of having a support network, like the mastermind groups he's involved in, to stay connected and avoid isolation. Anthony also mentions his wife, a counselor herself, who offers valuable support and helps him with his clients. It's clear that having a strong support system is key for remote workers to stay connected and avoid feeling isolated. So, tune in and discover valuable tips on thriving in a remote work environment!

May 5, 20231h 4m

Ep 112Embracing Personal Branding

In this week's episode, Jeff Sieh and Ramon Ray dive into the topic of personal branding in the digital age. They both stress the importance of consistency, showing up, networking, and measuring progress when it comes to building your brand. When it comes to choosing the best social media platform, they suggest that it's not as important as what you're doing with it. Ramon Ray recommends using live video content as a powerful tool for showcasing your personal brand. He even shares his own success with creating a personal connection with his followers through his love of burnt pancakes and bacon - so relatable! Ramon Ray is an expert in helping coaches and consultants get more attention for their businesses and has written the book Celebrity CEO. He's also interviewed President Obama and all five Shark Tank sharks, so he knows a thing or two about building a personal brand. So, if you're looking to build your personal brand, take note of these tips, and don't forget to be yourself - burnt pancakes and all!

Apr 22, 202350 min

Ep 111Building A Strong Community: How Katie Fawkes Empowers Collaboration at Ecamm

We're thrilled to have the amazing Katie Fawkes join us alongside our special co-host Ian Anderson Gray! We'll discuss Katie's secrets for organizing and empowering people in the community. Learn from the best as Katie shares her insights on community building, collaboration, and the magic that makes Ecamm such a success! 🚀 Powered by Ecamm: https://bit.ly/2Yq4eWn

Apr 15, 20231h 0m

Ep 110Mastering Influencer Marketing: Benefits for Brands & Influencers

Join us as we dive into the world of influencer marketing and explore its evolution, future trends, benefits, and challenges for both brands and influencers. We also shared strategies for establishing successful influencer-brand relationships and best practices for effective influencer marketing campaigns. This is a great opportunity to learn from the best and level up your influencer marketing game! 💯 🚀 Powered by Ecamm: https://bit.ly/2Yq4eWn

Apr 8, 202357 min

Ep 109Unlocking Creator Income Strategies

Have you been struggling to make money from your content? Or are you looking for new ways to earn income from your creative pursuits? Well, you're in luck! In this week's episode of Social Media News Live, hosts Jeff Sieh and Paul Gowder are joined by the amazing Kim Garst to talk all about unlocking creator income strategies. We cover everything from the different ways content creators can make money to the challenges they face in monetizing their content. Plus, we share strategies for building an engaged audience and discuss practical ways to monetize a blog or website using affiliate marketing, sponsored content, and email marketing. But that's not all! We also dive into the importance of diversifying income streams, staying up-to-date on new monetization strategies, and being transparent and authentic with your audience. So, grab a cup of coffee and tune in to this week's episode of Social Media News Live to start unlocking those creator income strategies!

Apr 3, 20231h 0m

Ep 108From Screen To Sale: The Future of Live Selling

In this riveting episode, we had an enlightening discussion with Stephanie Garcia, a seasoned live video strategist. Stephanie offered an in-depth look into the world of live shopping, an emerging trend that's reshaping the e-commerce landscape.During the conversation, Stephanie underscored the importance of the live shopping hosts' role and their ability to engage customers and drive sales. She touched on the customer service benefits offered by live shopping, from real-time Q&As to immediate support.Stephanie presented impressive statistics about the rapid growth of live shopping, with an estimated worth of $25 billion in the U.S. by 2023. She also drew attention to the significant strides made by China in this domain.As we navigated through the intricacies of live shopping, Stephanie pointed out the challenges and opportunities this burgeoning trend might present, including the need for prompt customer service and the logistics associated with high-volume sales.Towards the end of our engaging dialogue, Stephanie shared ways to connect with her for further insights into live video strategies, and Conor Brown shared about his journey into live shopping.For a comprehensive understanding of live shopping and to discover how it's revolutionizing the retail industry, tune into the full episode.Guest Details:Stephanie Garcia: Live Video Strategist. Connect with her on social media at LinkedIn.com/in/stephanie-lou and on her website, lightscameralive.com.Conor Brown: Check out his work at WDWopinion.com and follow him on all social channels @WDWOpinion.Sponsor:This episode was made possible by Ecamm. For more information, visit www.socialmedianewslive.com/ecamm.

Mar 27, 202357 min

Ep 107Scaling Your Brand: How to Out C.A.R.E. the Competition

In this episode, we are joined by special guest Jessika Phillips from Now Marketing Group. Together, we explore how to make your brand stand out and grow by being more caring than your competitors. We dive into some exciting topics, including how to maintain consistency in your messaging while scaling your business, the importance of balancing automation with personalization to create a better customer experience, and how storytelling can help build emotional connections with your audience. We also discuss how to avoid sounding insincere or fake when communicating with your customers and how to use metrics to measure your success against your competitors. So, whether you're a small business owner or a marketer looking to enhance your brand's customer care, tune in to our latest episode for practical tips and advice from industry experts. Join us and let's make your brand stand out from the crowd!

Mar 18, 202357 min

Ep 106Subscribers To Superfans with Paul Gowder

Join me and the incredible Paul Gowder for the newest episode of Social Media News Live, "From Subscribers to Superfans: How to Build Your Email List and Grow Your Community"! We're also thrilled to have special co-host Conor Brown join us for this unforgettable event. We'll be sharing some amazing tips and strategies for growing your community with an email list, creating contests that actually convert, and other killer email marketing tactics. If you want to engage your audience and build a strong online community, this is the perfect opportunity for you to learn from the best. Get ready for some valuable insights, actionable tips, and engaging discussion.

Mar 12, 20231h 1m

Ep 105Media Kit Mastery: How to Showcase Your Value as a Creator or Influencer

On this week's episode of Social Media News Live we'll be discussing "Creating Magic with Media Kits." In this episode, we have the pleasure of hosting Peg Fitzpatrick, an expert in media kit creation. She will share her insights on how to make a concise, stunning, engaging, and authentic media kit that highlights YOUR value as a creator or influencer, which is essential for securing brand deals and partnerships. Creating a media kit may seem like a daunting task, but no worries, you don't need to hire a PR specialist or a graphic designer. Peg will guide you on how to make a media kit all on your own using clever copywriting and free tools. Tune in to learn how to create the perfect media kit that not only presents you as a valuable partner but also catches the attention of brands and secures you the best deals. Don't miss out on this exciting and informative episode!

Mar 4, 20231h 7m

Ep 104Unlock the Secrets of Instagram Success with Inspiring Content

In this podcast episode, join Jeff Sieh and Grace Duffy as they sit down with Lisa DeNotto Glassner, a former Harvard lawyer turned Disney World Influencer and candle maker. Lisa shares her journey of rewriting her life and how she's found success on Instagram. From creating a content schedule to leaning into your analytics, Lisa provides practical advice for building a successful presence on the platform. She also touches on the importance of being authentic and human when engaging with your followers and how to navigate the latest trends in social media. Whether you're a business looking to grow your following or just looking to build a personal brand, this episode is a must-listen. Tune in now to learn how to make the most out of your Instagram account!

Feb 26, 202358 min

Ep 103Reviving Your Facebook and Instagram Ad Strategies with Andrea Vahl

In this episode of Social Media News Live, hosts Jeff & Grace invites Andrea Vahl, a social media advertising expert, to share her insights on how to effectively advertise on Facebook and Instagram. As businesses look to diversify their social media ad spend, Andrea gets listeners excited about the potential of these platforms. She discusses the incredible improvements she's seen through Facebook and Instagram advertising, and shares her tips on how to optimize your ad strategy to increase engagement and conversions. Whether you're a seasoned advertiser or just getting started, this episode provides valuable insights to help you maximize your ad spend on Facebook and Instagram.

Feb 21, 202350 min

Ep 102Securing Profitable Brand Deals with Monte Weaver

This week on Social Media News Live, Monte Weaver shares his expertise on making the most of your work through successful brand deals and sponsorships! Learn strategies that benefit both creators and brands 💰💡 and how to negotiate deals.

Feb 12, 202345 min

Ep 101Monetizing Live Video With Luria Petrucci

Do you know that you can make money from just ONE live viewer on your live streams? It's true! Luria Petrucci from Livestreaming Pros shares what we're doing in 2023 to make money from live streaming! She has a new program that unlocks the secrets to using live video to grow your audience and revenue! We're going to ask her all about it! 👉 Checkout Luria's new program here: https://bit.ly/3R3ct50 🚀 Powered by Ecamm: https://bit.ly/2Yq4eWn

Jan 28, 202358 min

Ep 100Design A Live Show with Ana Gil & Fuljens Henry

We have Ana Gil & Fuljens Henry from the Ecamm Network News and Building Blocks shows on this week's show. They’re masters at designing and branding live shows that drive engagement and action, and we’re here to ask how you can too!

Jan 21, 202356 min

Ep 99Navigating the New Creator Economy with Katie Fawkes

Opportunities for creators have expanded, but so has the level of competition. This week on Social Media News Live, we’re talking with Katie Fawkes, Director of Marketing at Ecamm, about the challenges of keeping the Creator Economy sustainable from both a brand and creator perspective! We’ll also cover monetization opportunities, how to stand out as a new or niche creator, and get her take on being BOTH a marketer and a creator as she hosts The Flow podcast. Check out The Flow podcast at https://flow.ecamm.com

Jan 14, 202358 min

Ep 98Pinterest Marketing Strategies with Kate Ahl

With social media ad formats expected to experience the slowest growth in 2023 and turbulence around Meta, Snapchat, Patreon, and other platforms, creators, brands, and advertisers are taking a serious look at Pinterest for their 2023 marketing budgets. So we are too! On this week’s show, Kate Ahl joins us to explore creator programs and monetization opportunities available on Pinterest. We’ll also talk about Pinterest advertising and Shoppable Pins and the top 2023 marketing trends, as predicted by Pin Activity and Engagement.

Jan 8, 202356 min